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November 2012
Published by Community Development and Policy Studies

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Economic Development in Rural
Wisconsin: Developing a 21st Century
Response to Compete in Today’s Global Marketplace
by Steven Kuehl
In October 2011, the Federal
Reserve Bank of Chicago’s Community
Development and Policy Studies
division co-sponsored a two-day
conference that explored and discussed
policies that speed, strengthen, and
enhance economic development in
Wisconsin’s rural areas to increase
their competitiveness in today’s global
economy. This article summarizes key
points from presentations and
discussions at the symposium.
Over 150 participants, representing
community banks1 in the Seventh
Federal Reserve District, economic
development/finance agencies, small
business owners, researchers, and
policymakers, convened to explore ways
to enable Wisconsin’s rural economy to
compete in today’s global economy.2

Day one proceedings
In her opening remarks, Alicia
Williams, vice president, Federal
Reserve Bank of Chicago and head of
the bank’s Community Development
and Policy Studies (CDPS) division,
commented on the importance of how
cities define themselves and relate to
their surrounding regions. Leaders in
those cities that “outperform” their
peers articulate their connectedness
with their rural surroundings, not only
to the labor pool outside city limits,
but also as partners in a region-wide

economy. Williams further touched on
the various efforts of CDPS and its
counterparts throughout the Fed
System to address the foreclosure
crisis and to bridge obstacles to small
business lending, which the Fed has
identified as key to the overall
economic recovery.
In his remarks, Wisconsin District
Director of the U.S. Small Business
Administration3 (SBA) Eric Ness,
explained that the SBA organizes
around three Cs: capital, contracting,

[T]he SBA is working to
expand its ability to make
loans under $250,000 to
business owners via credit
lines to intermediaries,
such as community
development financial
institutions and certified
development companies.

and counseling. “Capital” refers to
loans; “contracting” refers to getting
more federal contracts for small
businesses; and “counseling” refers to
assistance provided to start and grow
a small business. Ness explained how
the SBA has been refining its three
Cs to be highly responsive to the
recessionary problems currently faced
by Wisconsin’s small businesses.
He highlighted the increase in SBA
loan limits from $2 million to $5
million, which effectively makes SBA
programs more suitable to the sizable
borrowing needs of larger
manufacturers and many franchise
owners and franchisees. Also, for
its export loan programs, the SBA
increased the lender guarantee to 90
percent of the loan. At the other end
of the lending spectrum, Ness stated
that the SBA is working to expand its
ability to make loans under $250,000
to business owners via credit lines to
intermediaries, such as community
development financial institutions and
certified development companies.
As of September 30, 2011, the
SBA made 2,025 loans for over $835
million, which represents a significant
increase in both the volume and
number of SBA loans made in
Wisconsin over previous years. Of this
total, rural markets accounted for 824
loans totaling over $379 million, also a
significant increase.
1

grown” business formation. Jadin
pointed to a recent survey7 in CEO
Magazine survey that ranks states for
their level of “business friendliness.”
Wisconsin moved from 41st in 2010 to
24th in 2011, the largest one-year
improvement of a state in the history
of the survey.

Paul Jadin, chief executive
officer, Wisconsin Economic
Development Corporation

Morning keynote address
Paul Jadin, chief executive officer,
Wisconsin Economic Development
Corporation4 (WEDC), noted that
Wisconsin Governor Walker had
pledged to create 250,000 jobs in the
state by 2015.5 As the CEO of the
WEDC, Jadin stated that the
Governor’s pledge is now his charge.
To carry out his mission, Jadin has
overseen the legislatively enacted
reorganization of the former Wisconsin
Department of Commerce into the
newly created WEDC, which is a
public-private corporation that
supplants program mandates with a
larger, more flexible Economic
Development Fund,6 which has led to
a more diverse array of programs and
funding to assist with job creation in
the state.
WEDC’s priority is a small- businessfriendly environment: retention and
growth of existing businesses,
encouraging new business formation,
and assisting entrepreneurs at various
growth stages. According to Jadin,
attracting new businesses to the state
is a lower priority than creating an
environment conducive to “home2

Workforce development is also a
priority. While Wisconsin has a high
unemployment rate, a great number
of jobs are going unfilled because
employers cannot find enough skilled
workers. Jadin expressed his desire
for a closer relationship between
employers and technical colleges,
public (primary and secondary)
schools, and universities. He mentioned
a recent agreement between WEDC
and Kevin Reilly, president, University
of Wisconsin System, to co-fund a
vice-presidency in Reilly’s office that
will serve as economic development
liaison with WEDC. The goal is to
enable a better understanding of
graduates entering the workforce,
as well as how to connect that
workforce with WEDC programs and
opportunities. Further, at the technical
college level, WEDC will be working
to develop a curriculum that is geared
toward employers’ needs.

Rural Midwest economy
perspectives 8
William Testa, vice president and
director of regional programs, Federal
Reserve Bank of Chicago, provided his
perspective on the rural Midwest
economy, with emphasis on Wisconsin.
Testa stated that rural economies are
different from one another, for many
reasons. For example, because they
are small, they may be dependent
upon just one or two industries or
companies; however, for presentation
purposes, Testa examined rural
economic performance based upon
broader measures.
Population trends in rural areas have
generally lagged those of metropolitan

areas. Since 1970, non-metro counties
have only grown at about one half the
rate of metropolitan counties. 		
This phenomenon presents challenges
for rural areas in maintaining community
assets, such as health care facilities,
a diverse retail base, and the business
networks that are important to job
creation. Testa observed that counties
adjacent to metropolitan areas, or the
outlying counties of metropolitan areas,
grow more quickly than more isolated
rural counties, due to better and
stronger commercial, transit-related,
and other links to a city economy.
For rural areas, being producers of
globally traded commodities (grains,
meats, etc.) has forced them to
transform in ways much different than
suburban areas. According to Testa,
agriculture has been a “victim of its own
success.” As the accompanying chart
illustrates (Figure 1), since 1948,
agricultural output in the United States
has more than doubled (see top blue
line), outpacing the broader economy.
Agricultural productivity has soared with
more efficient use of land, labor, capital
equipment, and energy, nowhere more
than in the Midwest (Figure 2), including
Wisconsin. However, the level of
demand for agricultural products,
combined with increased efficiencies
that reduce the necessary labor inputs,
has tempered both job growth and
income in rural areas.
In some regions, manufacturing has
found a very hospitable place to
operate in non-metropolitan counties.
Some of the factors that influence
establishment of manufacturing
facilities in more rural areas include
lower overall costs, productive labor
forces, and good transportation
systems. In some areas, accordingly,
manufacturing has become a dominant
industry. Traditionally, this
manufacturing has been in farmingrelated industries, such as food
processing. More recently, energy,
plastics, transportation, logistics, as
well as service activities that are tied

Figure 1: U.S. agricultural output, inputs, and total factor
U.S. agricultural output, inputs, and total factor productivity, 1948-2008
productivity, 1948-2008

Index, 1948 = 1

3

2

to the farm, comprise rural-based
manufacturers. Overall, however,
manufacturing employment in
Wisconsin since 1990 is down about
15 percent – a significant drop, but
less of a decline than in metropolitan
counties. Nonetheless, rural areas
remain challenged to keep developing
value-added activities and service
occupations, as farming and food
processing manufacturing activity
do not generate the income and
jobs they once did.

Small business and farm
access to credit

1

0

Output

Inputs

Productivity
Source: ERS data product, Argicultural Productivity in the United States.

Figure
Changeproductivity
in agricultural
productivity by state,
Change in2:agricultural
by State, 1960-2004
Average
annual
change
(percent)
1960- 2004

1.9 - 2.6

1.5 - 1.7

1.7 - 1.9

0.6 - 1.4

Source:
ERSproduct,
data product,
Agriculturalproductivity
Productivity inin
the
United
States.
Average
Source: ERS
data
Agricultural
the
United
States.
Average
annual growth for the U.S. was 1.76 percent for the period 1960-2004.
annual growth for the U.S. was 1.76 percent for the period 1960-2004.

The moderator for the “small
business and farm access to credit”
panel was James Simelton, lead
business development specialist for
Wisconsin with the SBA. The panelists
included Charles Luse, assistant vice
president, Community Bank Group,
Federal Reserve Bank of Chicago;
Richard McGuigan, executive vice
president, Community Bankers of
Wisconsin; Tom Wilson, vice president,
Commercial Credit, GreenStone Farm
Credit Services; Rich Diemer, vice
president and economic development
loan officer, Wisconsin Business
Development Finance Corporation
(WBDFC); and Mary Patoka, president
and CEO, CAP Services, Inc. Simelton
noted that the flow of credit to small
businesses and farms is crucial to
economic recovery and job creation.
He guided the panel discussion of the
latest data, trends, and other factors
impacting supply and demand of small
business and farm credit.
Charles Luse touched on differences
in banking rules and enforcement for
small versus large banks; in effect, he
stated, bank supervisors practice
“right-sized” supervision. Small banks
have less resources, personnel, and
different systems than larger banks.
However, as banks grow, so do
supervisory expectations regarding
more complex institutional systems
and controls. Luse mentioned that
3

regulators understand that community
bank rules can impede their ability to
lend and operate profitably, and that
bank supervisors work to alleviate
undue regulatory burdens on banks,
except for banks that are in less than
satisfactory condition, which undergo
more scrutiny until they resolve financial
and/or operational problems. He stated
that borrowers may not realize that a
bank has these constraints, as the
institution would not typically divulge
supervisory issues to current or
prospective customers, and the bank
would in fact be disinclined to
generate new lending business.
Borrowers, he said, should be prepared
to shop around their credit needs.
Luse emphasized that regulators are
very aware of the role of community
banks in supplying credit to small
businesses, and the impact on
employment and economic activity.
He cited the latest FDIC data (third
quarter, 2011),9 which indicated that
the number of institutions on its
“problem list” declined from 865 to
844 during the quarter. Total assets of
“problem” institutions fell from $372
billion to $339 billion. Luse also
explained that the Federal Reserve has
computer surveillance models that are
used to judge the potential for continued
deterioration in banks, and presently
they show a positive trend in our district.
Richard McGuigan observed that
banks10 are hesitant to lend, and gave
the following reasons: lackluster
consumer demand; stricter underwriting
standards; falling residential property
values; continually changing
underwriting guidelines for federal
mortgage refinancing plans; hesitancy
for banks and regulators to undertake
or allow concentrations of specialized
credits; and increasing loan loss
reserves, which negatively impacts
bank earnings and their ability to
extend credit. McGuigan predicted that
Wisconsin will encounter continuing
slow but steady growth. He also stated
that the impacts of globalization on

4

Wisconsin will continue to intensify in
coming years and local decisions will
be increasingly made with global
realities in mind.
Tom Wilson,11 who works with large
dairies and other related businesses,
addressed the question as to whether
lending to farmers has rebounded
from the recent recession. He sees
the growth in demand for agricultural
credit primarily coming from large farm
operations, partly because mid-sized
operations are decreasing in number.
The recent strength of commodity
prices and land values has bolstered
farm cash flows and balance sheets.
Also, Wilson observed that, on
average, there is a one year wait to
purchase a new John Deere combine;
farm machinery is holding its value. If a
farm operation is well run, with a good
business plan, financing is available
and underwriting standards are easing.
However, for poorly run operations
that have missed marketing
opportunities, financing is generally
not available. Like McGuigan, Wilson
was cautiously optimistic and predicted
slow steady growth.
Rich Diemer stated that as a certified
development company, the WBDFC12
is authorized by the SBA to originate
and service SBA 504 loans. Diemer
alluded to an upward trend in credit
scores among WBDFC borrowers,
partly due to banks referring very
strong projects (and borrowers),
which in the past would have qualified
for conventional financing; lenders now
desire the (SBA) credit enhancement,
and that WBDFC take a subordinate
collateral position. An element of the
2010 stimulus package reduced fees
for the 504 program; since its
termination, WBDFC has experienced
a lower volume of loans and lenders
appear to have more funds available
to fund their projects without the need
for credit enhancement.
Mary Patoka introduced CAP
Services13 as a community action
agency, but noted that it is also

certified by the U.S. Treasury as a
community development financial
institution (CDFI). CDFIs target
populations in market niches, especially
in distressed areas. Patoka stated that
CAP has undertaken many opportunities
to fund businesses, especially with
microenterprise loans. Although CAP
Services has made loans at or above
$250,000, they have originated many
loans under $50,000, and Patoka
emphasized the demand for smaller
loans (microfinance). Patoka closed by
noting that small businesses seeking
financing should consider every option,
and CDFIs offer part of the resources
that will grow the Wisconsin rural
economy to the next phase.

Luncheon keynote address by
Wisconsin Senator Herb Kohl14
Senator Herb Kohl provided a
luncheon keynote address, touching
on the importance of agriculture in
the state’s economy. Nationwide,
agriculture is one of the few elements
of the economy with a trade surplus in
relation to the rest of the world. 		
Far from symbolizing the past, rural
America is part of a competitive global
industry. Senator Kohl stated that rural
Wisconsin must now unleash its full
economic potential by freeing up credit

Wisconsin Senator Herb
Kohl, (D) United States Senate

for business. Kohl has supported
programs, such as the Small Business
Jobs Act, that expanded small business
lending and resulted in millions of
dollars in new lending in Wisconsin.
Further assistance can be provided to
rural economies, he stated, by cutting
taxes, making it easier for entrepreneurs
to get started, expanding access to
international markets, and providing for
good infrastructure.

Entrepreneurial access to
venture capital
The moderator for the “entrepreneurial
access to venture capital” panel was
Mary Patoka, president and CEO, CAP
Services, Inc. This panel comprised
Kim L. Kindschi, executive director,
Division of Entrepreneurship and
Economic Development,15 University
of Wisconsin-Extension; Bill Wheeler,
executive director, Tri-County Regional
Economic Development Corporation16
(TREDC); Paul Graham, owner, Central
Waters Brewery;17 and Peter Brey,
managing partner, Buena Vista
Investment Management, LLC.18
Patoka stated that entrepreneurs are
“engines of creativity and innovation
vital to our economic growth,” and that
entrepreneurs are disproportionately
responsible for job growth and
standard of living gains in modern
economies. Unfortunately, for several
decades Wisconsin has ranked well
below the national average for new
firms launched. Patoka guided the
panel discussion on venture capital
and in part focused on new or
modified economic policies to
encourage entrepreneurship.
The panel began by providing
some perspectives on entrepreneurship
and small business development.
Entrepreneurs start a business, and
then they become a small business.
Panelists defined19 a small business as
one with 500 or less employees, a
first-stage business as one with nine
or less workers, and a second-stage
business as one with 99 or less.

In 2010, 85 percent of licensed
Wisconsin businesses20 were firststage, and only 12 percent were
second-stage. Small businesses are
also the nation’s economic foundation,
employing over half of all private
sector employees, paying 44 percent
of the total U.S. private sector payroll,
generating 64 percent of the net new
jobs over the past 15 years, and
producing 13 times more patents per
employee than large companies.
Further, to the benefit of local
economies, small businesses are far
less likely to send jobs abroad.
Kim Kindschi also observed that
entrepreneurs generate the vast
majority of new employment,
encourage innovation and flexibility,
and keep larger companies competitive.
He noted that in the technology sector,
a prime motivation for entrepreneurship
and innovation is that successful
smaller companies are often
purchased by larger companies.
Further, small business people obviously
have a vested interest in the economic
vitality of their communities, and
often provide expertise and serve on
committees and boards organized
around key civic, educational,
environmental, business, or
community issues.
Bill Wheeler stated that TREDC,
which provides technical assistance
and other services to business owners,
given its rural market with limited
resources, had become a very efficient
organization out of necessity. Unlike in
the past, TREDC markets the threecounty region, rather than each county
individually. Paul Graham highlighted the
importance and value of organizations
like TREDC, noting that his microbrewery
business struggled until he was able
to access capital from a local CDFI
revolving loan fund. CDFIs are often
willing to take subordinate liens on
property and equipment and offer
flexible terms, as they did in his case.
The panel also provided venture
capital investment data21 for Wisconsin.

Wisconsin represents 1.84 percent of
the nation’s population, but only 0.55
percent of the venture capital investment.
One panelist postulated that if the
state received its proportional share
of venture capital, it would experience
(the creation of) 259,000 new jobs
versus the present 60,000 venture
capital-derived jobs. Wisconsin derives
one job for every $20,000 of venture
capital invested in the state; in contrast
California derives one job per $75,000
in venture capital. Many factors –
infrastructure, tax rates, labor costs,
and regulatory hurdles in different
industries among them influence
performance relative to jobs created
by venture capital investments, but at
some level, such a stark contrast
speaks to the state’s productive
workforce, they agreed.
Peter Brey offered that aspiring
entrepreneurs looking to attract capital
need to clearly articulate and
differentiate their business plans,
addressing sales, distribution,
operations, and growth and contingency
strategies. Brey observed that
professional service providers –
accountants and attorneys, for
instance – can shorten the learning
curve and introduce potential business
partners, either through themselves
or via their networks.
To encourage entrepreneurship
and more interest from sources of
venture capital, the panel generally
agreed about the need for cultural
and environmental changes in the
state’s business climate. They noted
the need to foster innovation and
growth by encouraging more calculated
risk taking. A further need is to accelerate
the transformation of research into
well-paying, knowledge-based jobs.
They also noted that education plays
a critical role, and that community
college and other programs must
address local business needs.
Investments in education generally
also represent a need, as some areas
struggle to meet benchmarks, but

5

promoting early childhood education,
pre-K-4, is a critical first step. They
also agreed on the need to expand
access to traditional and non-traditional
sources of capital, including sources
such as local commercial banks, angel
investors, and venture capital and to
heighten awareness of resources to
assist entrepreneurs.

Technical College;24 and Mark
MacPhail, agriculture director, McCain
Foods.25 Ourada led the discussion on
Wisconsin’s current labor market, the
mismatch of skills possessed to skills
needed, educational efforts to reach
out to displaced workers, and
providing employers with tools to
recruit skilled employees.

Dennis Winters presented a graph
(Figure 3) of Wisconsin’s population,
which shows its workforce growth
flattening. The yellow line, representing
Wisconsin’s total population, stretches
from 1960 to 2030 and essentially
The moderator for the “workforce” increases every year at the same rate.
However, the blue line, representing
panel was Jack Ourada, executive
Wisconsin’s workforce over the same
director, Wisconsin Agricultural
Education and Workforce Development time period, started to flatten out in
2010 and is projected to actually go
Council. This panel included Dennis
Winters, chief of the Office of Economic negative by 2035. According to
Winters, a flattening and then declining
Advisors, Wisconsin Department of
22
Workforce Development; Paul Larson, workforce spells serious trouble for
Wisconsin’s future economic activity
high school agricultural educator,
Freedom Area School District;23 Lori A. as it threatens the entire state
economy. Further, Winters has done
Weyers, president, Northcentral

Developing, attracting, and
retaining a skilled agriculture,
food, and natural resources
workforce

Wisconsin population and labor force

Figure 3: Wisconsin population and labor force
7,000
6,000

(x1000)

5,000
4,000
3,000
2,000
1,000

Population
Source: Bureau of Labor Statistics,OEA.

6

Civilian labor force

other projections that model older
workers remaining in the workforce
longer, however, because it would only
result in 100,000 extra workers out of
a pool of 3 million, the extra participation
doesn’t significantly alter the projections.
Paul Larson added that agriculture is
Wisconsin’s largest industry, accounting
for over $59 billion in economic activity
to the state. Currently, the industry has
about 10 percent fewer qualified
workers than it needs, and the shortage
will escalate to 20 percent in coming
years. As a high school agricultural
educator, Larson works with the
Wisconsin Agriculture Education and
Workforce Development Council26 to
ensure instruction aligns with
workplace demands. The council’s
new Web site, www.whyag.com, is
designed to match employees with
employers. Visitors to the Web site
select the skills they have and their
interests, and the tool matches them
to appropriate jobs.
Lori Weyers focused on the role
that the technical college system
plays, noting that during the 2010-2011
academic year, approximately 3,700
students were enrolled in a variety of
programs related to agriculture, food
processing, and natural resources.
Weyers stated that over the next
decade, 80 percent of jobs will require
more than a high school diploma, but
less than a four year degree. She also
stated that younger students have no
desire to go into farming because their
perception is that it’s a 24/7 job, with
no free time. Given that the average
age of a dairy producer in Marathon
County is 59, Weyers predicted
serious challenges to finding enough
workers. Technology may provide
some of the solution, as Northcentral’s
dairy science program is currently
employing such cutting edge science
as robotic milkers, cows with embedded
computer chips, wireless farms, and
solar energy. The enhanced technology
enables more freedom, and thus
makes farming a more attractive

career choice. Weyers also added that,
in order to make up for the upcoming
skilled worker shortage, Wisconsin’s
diverse minority population must be
more actively included.
As a representative of the food
processing industry, Mark MacPhail
added that McCain Foods’ recruitment
and retention of employees is
challenging because their company
purposely locates to rural areas. 		
They employ this strategy because
many products utilize perishable raw
material, so proximity of supply
increases a facility’s efficiency.
However, recruitment and retention
becomes a challenge, especially if
attempting to attract potential
employees from different geographical
areas. MacPhail commented that
students become accustomed to
amenities available in college towns
and, upon graduation, are hesitant
to take jobs in rural areas that lack
them. In order to ensure a vibrant
future for rural economies, MacPhail
stated that partnerships with K-12
education and technical colleges, along
with providing amenities in rural areas,
such as high quality health care, are
absolutely essential.

Rural labor: many voices, one
community
The moderator for the “rural labor”
panel was Gary Sipiorski, dairy
development manager, Vita Plus
Corporation27 and past president/CEO
and current board member, Citizens
State Bank of Loyal, Wisconsin. This
panel consisted of John Pagel, owner,
Pagel’s Ponderosa Dairy;28 Daylene
Stroebe, general manager, Kalahari
Resorts;29 Wilda Nilsestuen, program
coordinator, Wisconsin Rural Physician
Residency Assistance Program,
UW-Madison Department of Family
Medicine; and Erich C. Straub,
immigration attorney, Straub
Immigration, LLC.30 Rural communities
throughout Wisconsin face serious
challenges to their continued vitality.

Among the most critical is the
challenge of rural labor, primarily in
agriculture and tourism. Immigrant
labor is a growing segment of the local
population and an essential factor in
community economic health; however,
immigration is among the most
politically divisive and controversial
issues. Sipiorski moderated the
discussion on the importance of
immigrants to healthy rural economies
and their impact on increasing long-run
economic growth and U.S.
competitiveness, as well as how to
bring differing cultures to mutual trust
and understanding.
John Pagel described his two large
dairy operations, where 4,600 cows
are milked three times daily, and he
employs 140 people. The employee
base, which continues to grow,
comprises approximately 60 percent of
people coming from northern Mexico,
and 40 percent of local people. Pagel
stated that his business conducts its
due diligence regarding the legal
documentation of all its employees,
and all employees must complete
Form I-9,31 Employment Eligibility
Verification, from the Department of
Homeland Security, U.S. Citizenship
and Immigration Services. Pagel stated
that he struggles to find qualified
employees. The workers he hires from
northern Mexico have prior experience
working with cattle, enjoy working on
his farm, and have been excellent
employees. Further, Pagel stated that
the starting wage for milking
technicians is $9 per hour, and $10 per
hour for the night shift. After a 90 day
(positive) review, they get a raise. All
employees get medical insurance,
with the farm paying 91 percent of the
premiums. An added perk is that all
employees enjoy free meat from the
farm. Pagel’s non-English speaking
employees also utilize the Literacy
Partners of Kewaunee County, 32
where twice a week they work with
volunteers to learn English, and many
employees are now bilingual.

Pagel observed that two decades
ago, 25 percent of the milk hauled to
local cheese plants was trucked from
farms milking more than 100 cows.
Today, 75 percent of the milk
transported to local cheese plants
comes from farms milking more than
100 cows, and 60 percent is from
farms milking 500 cows or more. The
dairy industry continues to improve
productivity. The industry’s workforce
must adapt and learn new skills, but in
the recent past (and foreseeable
future), immigrant workers figure
prominently in efficiency gains.
Daylene Stroebe offered the
perspective of the value of immigrant
labor to Wisconsin’s $12 billion33
tourism industry. Stroebe manages the
Midwest’s largest water park and
conference center, the Kalahari
Resorts. Annually, the Wisconsin Dells
(Dells) hosts over five million guests
and offers over 8,000 hotel rooms. It is
ranked 20th in number of hotel rooms
on the list of top 100 cities in the
United States. However, there are only
2,468 Dells residents – 23,000
including the population of surrounding
communities. The Kalahari Resorts
alone employs 1,200. With several
other mega-resorts in the Dells, and
191 other major employers with over
50 employees, Stroebe’s biggest
challenge is finding enough
employees. The solution to the labor
shortage was immigrant labor. Six
years ago, the Kalahari partnered with
a company and started using J-1 visa34
students, who are educational visa
students who come into the United
States to work and travel. Stroebe said
the program helps during the peak
summer season, but the students are
only allowed to be in the U.S. for three
months. Shortly after they are trained,
they must return home.
Erich Straub is an immigration
attorney who works primarily with
dairy farmers. Straub stated that
today’s immigration system doesn’t
work for the dairy (H-2A visa35) nor the
hospitality industry (H-2B visa36), and
7

the system is broken for many
reasons. The H-2A visa, designed for
the needs of the seasonal agricultural
industry, does not work well for the
dairy industry; cows must be milked
365 days a year. Straub cited too
many regulations and an entrenched
bureaucracy, as well as the high
relative cost of the program, given the
short tenure of the workers who
participate. Instead of the current
system, Straub argued for a balanced
approach recognizing the needs of
some growers to hire seasonal
workers, and other year-round workers.
Wilda Nilsestuen stated that her
contribution to the panel dialogue
derived from two previous positions –
directing the Future Farming and Rural
Life in Wisconsin Project,37 and also
the Council of Rural Initiatives, 38
a nonprofit spin-off of the project.

Whites accounted for only 3 percent
of that growth, Blacks 18 percent,
but Hispanics comprised 74 percent.
Wisconsin’s Hispanic immigrants
are predominantly from Mexico and
Central America, and represent a very
large portion of the state’s workforce.
Nilsestuen suggested that social
interaction is the most important
starting point for immigrant integration;
education and civic engagement are
critical to long-term assimilation and
integration of immigrant workers,
as are opportunities for career and
professional growth.

Day two proceedings

In his opening remarks, Stan
Gruszynski, Wisconsin state director,
U.S. Department of Agriculture Rural
Development39 (Rural Development),
stated that the key goal of his agency is
Nilsestuen described Wisconsin’s
to promote self-sustaining, economically
change in ethnic population between
thriving rural regions and communities.
2000 and 2010. Overall, the state’s
As part of an overarching strategy to
population
grew
just
6
percent.
serveby
this
goal, Rural Development
State of Wisconsin ethinic population change
decade

Figure 4: Wisconsin ethnic population change by decade

Number of people (millions)

6

Wisconsin

Caucasian

Hispanic

Black

5
4
3
2
1
0

6%
3%
74%
Growth % between year 2000 and year 2010
Populations year 2000

Populations year 2010

Source: U.S. Census Bureau (2010). Wiconsin race and ethinc groups.

8

18%

coordinates its efforts with other U.S.
Department of Agriculture federal
investments, and other federal and
state agencies. He cited working
relationships with the Wisconsin
Housing and Economic Development
Authority (WHEDA), Farm Services
Administration (FSA), community
development finance authorities, and
regional planners.
Gruszynski emphasized that
working relationships and partnerships
are even more important in an era of
shrinking public sector resources.

Morning keynote address by
Congressman Sean Duffy, 40
representing the Seventh
District of Wisconsin (via
video conference)
Congressman Duffy opened noting
that economic growth depends on
intelligent and well-conceived support
of the private sector, and that
government policies must allow small
businesses and manufacturers to
compete. Because of the global nature
of capital markets, the United States
must maintain an investment-friendly
environment to attract capital to
Wisconsin and its rural regions, and
nationwide. Duffy is an
environmentalist, and supports
sustainable agriculture and forestry
(policy). He also backs continued
expansion of broadband into rural
areas. Duffy, who sits on the House
Financial Services Committee,
expressed concern that the rules and
reforms deriving from the Dodd-Frank
Act41 were impacting small local banks
and credit unions, and making it
difficult for them to extend credit.

Local governments on the brink42
Richard Mattoon, senior economist
and economic advisor, Federal
Reserve Bank of Chicago, stated that
there is little disagreement that 2011
was a tough year in local government
finance. Minimal growth or outright

declines in property tax revenues,
reduced assistance from state
governments, and requirements to
make larger payments to underfunded
public pension funds were big
challenges for many local governments.
However, if history is any guide, few
local governments will default on their
debt or end up in bankruptcy. The
aftermaths of actual local government
bankruptcies suggest that governments
are hurt badly when they emerge from
bankruptcy, particularly in their ability
to issue debt. Accordingly, in all but
the direst cases, local governments
under stress are likely to take
alternative steps to shore up their
fiscal positions.

produced using feed stocks from
agricultural land. Rural areas would
greatly benefit if this technology
advances. He cited Wisconsin’s many
different biomass streams, such as
food and cheese waste, corn stover,
and paper pulp, and the potential to
create jobs in rural areas. Wisconsin
currently has a number of projects
proceeding that relate to its biofuels
economy, including two major utilities
and a university all constructing new
biomass facilities.

Stan Gruszynski, Wisconsin
state director, U.S. Department of
Agriculture Rural Development

Growing rural Wisconsin’s
high-technology opportunities
The moderator for the “high-tech”
panel was Justin Kirking, business
and cooperative program specialist,
U.S. Department of Agriculture Rural
Development (Rural Development).
This panel consisted of Gary Radloff,
interim director, Wisconsin Bioenergy
Initiatives; Tom Eggert, director,
Wisconsin Sustainable Business
Council;43 and Charlie Walker,
president and CEO, Chippewa County
Economic Development Corporation.44
As budgets at all levels of government
shrink, Kirking emphasized the need
to undertake strategic partnerships
and create linkages that keep key
projects advancing. Kirking stated that
in the past year, Rural Development
delivered $936.1 million of taxpayer
investment to rural Wisconsin, which
comprised a combination of housing,
broadband, and business programs.
Some of these programs require
financial partners, such as banks;
for the programs to succeed, actors in
rural communities, including financial
institutions, must familiarize themselves
with available federal loan guarantee
programs. Further, nonprofits, regional
planning commissions, and municipal
governments must effectively utilize

Sean Duffy, Congressman
representing the Seventh District
of Wisconsin
local revolving loan funds and also
work with other non-traditional
financing sources, such as CDFIs.
Kirking cautioned that economic
development also encompasses
attention to housing, healthcare, and
access to high quality education.
Gary Radloff stated that the
Wisconsin Bioenergy Initiative45 is a
Wisconsin-based program to break the
“cellulosic ethanol bottleneck” – a
next generation fuel that can be

Tom Eggert observed that in the
recession of 2001, Wisconsin lost
100,000 manufacturing jobs. In 2008,
it lost another 70,000. Eggert stated
that despite these losses, Wisconsin
remains the number one state in the
country for manufacturing jobs, on a
per capita basis. He suggested that
the state focus its manufacturing
expertise, training capacity, and
infrastructure on growing more green
jobs. He cited the Wisconsin Green
Jobs Report,46 which noted that green
jobs could help Wisconsin recover
economically. The jobs that arise from
a green economy will expand the middle
class, lift those that are unemployed (or
under-employed), and benefit the
environment, he stated.
Charlie Walker stressed fundamental
building blocks of economic development,
such as utilizing the natural resources
indigenous to rural areas, because
those elements provide a competitive
advantage in a global marketplace. He
cited ethanol plants, stating that they
are logically located in rural areas so
the corn need not be transported long
distances. Walker also stated that
most young students are attracted to
high technology, and that as traditional
rural jobs require use of technology,
such as robotic farming and GPS
enhanced machinery, the younger
generation may find rural employment
more compelling.

9

Luncheon keynote address by
Dallas Tonsager, under
secretary, Rural Development,
United States Department of
Agriculture
Under Secretary Dallas Tonsager
stated that the key to vibrant rural
economies was continuous innovation
and the constant creation of new
value-added products from indigenous
rural resources. Rural Development
has supported rural economies
nationwide through the extension of
credit, and currently has a loan
portfolio of $160 billion, which is
invested in virtually every aspect of
infrastructure. Despite a large amount
of lending in economically challenging
areas, the portfolio has had very few
delinquencies. Tonsager credited sound
risk management for this successful
performance. He emphasized that the
central mission of the agency is
helping rural individuals, communities,
and businesses, to gather the financial
and technical resources needed to
bring projects together. Tonsager cited
the creation of cooperative structures,
where individual producer-members
are tied with investors, as highly
effective business structures. 		
These cooperative ventures provide
opportunities for local investment
in a venture, create local jobs and
products, and also retain some equity
within the immediate community.

The perspective from
WHEDA47
Wyman Winston was appointed
by Governor Scott Walker as executive
director of the Wisconsin Housing and
Economic Development Authority
(WHEDA), effective January 2, 2011.
Upon taking office, Mr. Winston has
sought to transform WHEDA into a
major economic development agency
in addition to a state housing agency.
Winston is working closely with his
colleague, Secretary Paul Jadin of the
Wisconsin Economic Development
10

Agency, to focus on growing
Wisconsin’s economy to reach
Governor Walker’s goal of producing
250,000 new jobs by 2015.
Mr. Winston outlined his strategy to
transform WHEDA. The first step
occurred in its latest budget. Formerly,
15 percent of WHEDA’s investment in
lending was designated for economic
development programs (with the
balance designated for housing); going
forth, funds devoted to economic
development will increase to just over
50 percent. Mr. Winston stated that
WHEDA’s community development
staff will focus on strategic partnering.
Further, Winston is committed to
raising $1 billion of capital from a range
of different lenders. The first portion of
this capital will come from the U.S.
Treasury Department’s approval of
Wisconsin’s application to participate in
the State Small Business Credit Initiative
(SSBCI).48 Under SSBCI, Wisconsin will
receive $22.4 million for small business
lending programs to help create private
sector jobs. Based on 10:1 match
expectations, these funds should
support at least $224 million in new
lending across the state.
Winston reminded his audience
that the United States is where
modern capitalism was perfected,
and despite its drawbacks, it remains
the best economic system. He also
stated that another of the nation’s
traditions is neighbors helping
neighbors toward goals.
The moderator for the “collaborative”
panel was Diane Schobert, business
development officer, WHEDA. This
panel consisted of Farshad Maltes,
director of economic development,
WHEDA; Brenda Hicks-Sorensen, vice
president of economic and community
development, WEDC; Stan Gruszynski
of Rural Development; David Ward,
CEO and founder, NorthStar
Economics, Inc.;49 and Kelly Lucas,
president and CEO, Community
Foundation of Greater South Wood
County.50 Diane Schobert set the tone

Dallas Tonsager, under
secretary, Rural Development,
U.S. Department of Agriculture
for the discussion by stating that given
scarce resources at all levels of
government, the era of collaborative
and regionally-focused economic
development has arrived. Regions,
Schobert noted, must coordinate
efforts to reduce duplication, focus
on cooperation, and improve local
capacity to undertake projects that
individual communities could not
otherwise realize.
Brenda Hicks-Sorensen discussed
high performing economic development
networks. She described how the
outmoded model of economic
development, where organizations
with differing agendas, orientations,
and geographic foci, struggle to find
common ground. WEDC’s strategy
embraces a more uniform and aligned
network, based on boundaries similar
to those utilized by the Wisconsin
Regional Planning Commissions.51
Farshad Maltes stated an unintended
benefit of the economic downturn is
that groups who traditionally have
not worked together now must do
so out of necessity. Further, it has
challenged the economic development
finance community to be more
creative and innovative.

is critical to effective marketing and
selling of goods in a global
marketplace. Private sector leadership
is also critical to regional success.

Wyman Winston, executive
director, Wisconsin Housing and
Economic Development Authority
Maltes described one recent
project, where a paper mill was soon
to close, that highlights regional
economic cooperation between many
different parties. The mill, located in
Oconto Falls, needed $90 million for
rehab to remain viable. A consortium
(of sorts) comprising the city, county,
and other stakeholders, approached
WHEDA for a solution. WHEDA
arranged $90 million in financing,
which involved six different New
Markets Tax Credit (NMTC) allocatees.
Maltes explained that although the
project was not in a qualifying area for
NMTCs, it ultimately qualified after a
very creative work-around involving a
targeted population test. The mill
employs over 100 workers living in
LMI areas.
David Ward stated that for much of
the state’s history, counties conducted
economic development mostly on
their own, with just a few exceptions.
Around 2000, some counties in
western Wisconsin began joining
forces; but only in the last five years
has true regional collaboration gained
momentum. As the map illustrates,
the majority of counties have joined a
regional economic development group.
Ward argues that regional organization

Since 2000, several paper mills in
the central Wisconsin area have lost
local ownership and/or been shuttered.
The region has suffered the loss of
hundreds of high paying jobs. Kelly
Lucas stated that the impact of
globalization on the paper industry in
Wisconsin has been considerable. After
being battered by the global market
place, Lucas stated that the public is
mistrusting and fearful. Overcoming
this fear has been a real challenge and
significant barrier to building authentic
trust and relationships.
In the broader sense, during this
time of economic upheaval, the
Community Foundation of Greater
South Wood County (CFGSWC) and
the local chamber of commerce began
to ask exactly what role they should
play. According to Lucas, preserving
the foundation’s endowment well into
the future was not a worthy goal if
communities the foundation serves
were not thriving. So the organizations
came together in meaningful and nontraditional ways.
The CFGSWC recognized very early
that job creation would not come
about through “smoke stack chasing.”
In fact, Lucas identified culture as a
primary obstacle, and elaborated. Due
to the enormous economic success of
the paper industry in central Wisconsin
over the previous century, an embedded
sense of multi-generational
entitlement had taken hold. The
community expected that, upon high
school graduation, there would always
be high-paying jobs, for everyone who
wanted such a job, in the local paper
mills. A strong sense of paternalism
and dependency flourished. Globalization
ended this once sacrosanct social
contract, but the mindset of the
community has been slower to accept
the new economic reality.

In order to motivate new thinking
in the community, CFGSWC launched
a multi-year investment in adaptive
skills, which, in short, help trainees
toward greater ability to communicate
and interrelate as they work to bridge
differences and work in cooperation.
According to Lucas, the program has
been transformational as over 100
leaders in the community have been
trained in the last five years.

How does rural Wisconsin go
global?
The moderator for the “global” panel
was John Nevell, liaison director
regional manager, International Trade
Programs, SBA. This panel consisted of
Steven Deller,52 professor, Department
of Agricultural and Applied Economics,
University of Wisconsin-Madison; Lora
Klenke, vice president, International
Business Development, WEDC; William
MacFarlane, owner and president,
MacFarlane Pheasants, Inc.;53 and Sheila
Nyberg, executive director, Clark County
Economic Development Corporation
and Tourism Bureau.54
John Nevell commented that China
today has 300 million people in their
middle class, which is more than the
entire population of the United States.
This new Chinese middle class has
enough money to purchase products
imported to China, and they won’t buy
Chinese-made products. Mr. Nevell
observed that, for several years,
General Motors has sold more Buicks
in China than in the U.S.55 Mr. Nevell
attributed that to Chinese consumers
desiring a quality product, and that key
to increasing U.S. exports is
convincing overseas consumers of the
high quality of our products.
One of the problems that Mr. Nevell
has observed over the past 13 years is
that Midwest business people prefer
not to borrow money. Unfortunately,
(responsibly) borrowed capital is often
the key to help businesses expand;
without a degree of leverage, growth
11

Regional
economic
partnerships
Regional Economic
Partnerships

Winona

Fillmore

Houston

Source: David Ward, NorthStar Economics, Inc.

is constrained. Businesses have to
grow to stay in business.
Nevell went on to explain that the
SBA provides loan guarantees to
encourage banks to lend to exporters.
The SBA has three specialized programs
that help to finance different aspects
of exporter businesses: SBA Export
Express Loan Program, International
Trade Loan Program, and the Export
Working Capital Program.56
Steve Deller noted that the highest
level of worldwide trade occurred,
adjusted for inflation, in 1913.57
Historically, the U.S. has been fully
engaged in a global economy. Only
since the Great Depression, have trade
barriers been erected that have
hindered trade. Today, the global
economy is returning to what is, by
historical standards, considered a
normal situation. Deller offered several
strategies that rural Wisconsin can
pursue to expand opportunities for
foreign exports. Foremost, is for
smaller firms to build their awareness
12

that actual export markets are available
for their products. Universities and
research foundations can provide
descriptive analysis, which can help
small firms better understand export
markets. Second, small businesses
can tap existing resources available
through the University of Wisconsin
System58 and the WEDC. Third,
individually, many small businesses are
too small to market internationally.
Joining or forming marketing
cooperatives along the lines of the
traditional agricultural model may
deepen available resources and
broaden the reach of marketing
efforts. Finally, expanding broadband,
through access to resources, such as
Skype, will assist rural producers to
share information at high speeds.
Lora Klenke stated that WEDC’s
programs59 and services are geared
toward medium-sized companies.
There are 6,500 Wisconsin companies
that are active exporters. Of those
6,500 companies, 85 percent employ

500 or less employees, and 68 percent
employ less than 100 employees.
Many, especially agricultural operations,
have less than ten employees. These
small firms need assistance in developing
an export strategy. The WEDC can call
upon a wide variety of contacts and
experience in international research,
sales, shipping, banking, and diplomacy
in order to assist Wisconsin’s exporting
community. Klenke stated that its
International Business Development 	
team works one-on-one with
beginning and experienced exporters.
They assess the demand for a firm’s
products outside of the U.S. and help
plan an approach to international
markets in a systematic fashion; help
to introduce Wisconsin businesses to
potential customers, distributors, or
partners in other parts of the world;
and support service providers in the
state who can assist in developing
profitable international transactions.
MacFarlane Pheasants, Inc.
(MacFarlane), was the SBA
Wisconsin’s 2011 Small Business
Exporter of the Year.60 MacFarlane
produces and raises game birds, and
has been in business for 82 years.
William MacFarlane stated that the
company exports its products worldwide.
From the perspective of an award
winning rural Wisconsin exporter,
keys to success include: getting a
good Web site address (such as
pheasant.com); spending resources
on “search engine optimization,” to
assist Internet search engines with
finding your Web address and online
information; contacting foreign trade
magazines to offer to write articles
for them (and always be sure to
include your Web address in the
article); offering to price your product
in local currency; and always be open
to hosting foreign visitors to your
business and welcome them warmly,
as they may become your biggest
future customers.
Sheila Nyberg stated that the Clark
County Economic Development

Corporation and Tourism Bureau
(CCEDC) is the primary agency in Clark
County, responsible for creating new
jobs and investment in the county.
The CCEDC works with specialty
clusters of businesses, such as door
manufacturers exporting to China;
modular homes to Canada; and
hospitality linens and draperies to
Europe. They have been very
successful at identifying waste
streams (e.g., whey permeate) and
working with local businesses to turn
them into an exportable product (e.g.,
whey permeate to ethanol).

to increase the high-speed exchange
of information; and heightening
awareness of available resources to
assist small businesses to export
globally. Policymakers, from all levels
of government, attended and
participated in the conference. As
active participants, they were fully
engaged in the process and are
empowered to foster policies that will
improve economic outcomes for
Wisconsin’s rural areas.

Conclusion

Notes

As the U.S. economy recovers,
Wisconsin’s rural areas are likewise
beginning to gain traction and
increasingly find ways to compete for
jobs and prosperity in today’s global
marketplace. The conference helped
to identify policies that speed,
strengthen, and enhance economic
development in Wisconsin’s rural
areas. Common themes and principles
emerged as essential drivers of future
rural economic development. Identified
among them were: taking complete
advantage of the rich matrix of
financial institutions and layered
financing available, from traditional
insured depository institutions to CDFI
loan funds; employing government
guaranteed lending programs and
credit enhancements wherever
available; engendering a culture that
embraces and rewards entrepreneurship;
developing close ongoing ties
between industry and education to
continually produce a highly skilled and
employable workforce; recognizing the
crucial importance of immigration to
healthy rural economies; embracing
cutting edge technology for reasons
of efficiency and to attract the next
generation to rural careers; working
collaboratively and regionally to grow
access to new capital and credit
funding; continue building out
broadband services to rural areas

1 Community banks are typically small
banks, which conduct most of their
business in their local communities. The
size threshold most often used is $1
billion in assets.
2 The Chicago Fed serves the Seventh
Federal Reserve District, which
comprises all of Iowa and most of Illinois,
Indiana, Michigan, and Wisconsin. For
more information, visit http://www.
chicagofed.org.
3 Detailed information about the U.S. Small
Business Administration Wisconsin
District Office can be found at http://
www.sba.gov/
about-offices-content/2/3158.
4 Detailed information about the Wisconsin
Economic Development Corporation can
be found at http://wedc.org.
5 Office of the Governor Scott Walker
Press Release, 2010, “Governor-elect
Scott Walker: Wisconsin is Open for
Business!,” November 2, available at
http://www.wisgov.state.wi.us/Default.
aspx?Page=2b8836e4-2823-4f70-bc84e52cc235bcdd.
6 Wisconsin Economic Development
Corporation Strategic Plan, Creating a
Plan for Wisconsin’s Economic
Prosperity, July 1, 2011, available at
http://wedc.org/docs/wedc-strategicplan.pdf.
7 Donlon, JP, 2011, “Best/Worst States for
Business,” Chief Executive Magazine,
May 3, available at http://chiefexecutive.
net/best-worst-states-for-business.

8 To read more about the rural Midwest
economy, see Bill Testa’s blog on the
Federal Reserve Bank of Chicago’s Web
site at http://midwest.chicagofedblogs.
org/archives/rural.
9 Waldrop, Ross, Federal Deposit
Insurance Corporation, Quarterly Banking
Profile, Third Quarter 2011, Volume 5, No.
4, page 4, available at http://www2.fdic.
gov/qbp/2011sep/qbp.pdf.
10 For more information on Wisconsin
banks, visit the Web site of the
Community Bankers of Wisconsin at
http://www.communitybankers.org.
11 For more information about GreenStone
Farm Credit Services, visit http://www.
greenstonefcs.com/Pages/default.aspx.
12 For more information about the
Wisconsin Business Development
Finance Corporation, visit http://www.
wbd.org.
13 For more information about CAP
Services, Inc., visit http://www.capserv.
org.
14 For more information about U.S. Senator
Herb Kohl, visit his online office at http://
www.kohl.senate.gov.
15 For more information about the Division
of Entrepreneurship and Economic
Development at the University of
Wisconsin-Extension, visit http://www.
wisconsinsbdc.net/uwex_deed.
16 For more information about the TriCounty Regional Economic Development
Corporation, visit http://www.tcredc.org.
17 For more information about Central
Waters Brewery (including their Tap
Room!), visit http://www.centralwaters.
com.
18 For more information about Buena Vista
Investment Management, LLC, visit
http://www.buenavistainv.com.
19 The SBA defines a small business
concern as one that is independently
owned and operated, is organized for
profit, and is not dominant in its field.
Depending on the industry, size standard
eligibility is based on the average number
of employees for the preceding 12
months or on sales volume averaged over
a three-year period. For examples of SBA
general size standards, visit http://www.
sba.gov/content/what-sbas-definitionsmall-business-concern. During the

13

course of the panel’s remarks, they also
referenced the definitions cited by the
Kaufmann Foundation, available at http://
www.entrepreneurship.org/en/Blogs/
Policy-Forum-Blog/2009/December/
Small-Business-Size-Standards-UnderRevision.aspx.
20 For historical statistics on new business
formations in Wisconsin, see the State of
Wisconsin, Department of Financial
Institutions’ Web site at http://www.wdfi.
org/corporations/HistoricalStatistics.htm.
21 Building Companies & Jobs, The Case
for a Venture Capital Program in
Wisconsin, a white paper by Wisconsin
Growth Capital Coalition, available at
http://www.competitivewi.com/
wp-content/uploads/2011/10/WGCC_
BuildlingCompanies_final.pdf.
22 For more information on the State of
Wisconsin, Department of Workforce
Development, visit http://dwd.
wisconsin.gov.
23 For more information about the Freedom
High School Agricultural Education
Program, visit http://www.
freedomschools.k12.wi.us/faculty/
plarson/agscience1.cfm.
24 For more information about
Northcentral Technical College, visit
http://www.ntc.edu.
25 For more information about McCain
Foods, visit http://www.mccainusa.com/
mccainfoodservice/default.aspx.
26 Detailed information about the
Wisconsin Agriculture Education &
Workforce Development Council can be
found at http://wiaglink.org/index.php.
27 For more information about Vita Plus
Corporation, visit http://www.vitaplus.com.
28 For more information about Pagel’s
Ponderosa Dairy, visit http://
pagelsponderosa.com.
29 For more information about Kalahari
Resorts, visit http://www.kalahariresorts.
com/wi.
30 For more information about the law
offices of Straub Immigration, LLC, visit
http://straubimmigration.com/attorneys.
31 Form I-9, Employment Eligibility
Verification, from the Department of
Homeland Security (DHS), U.S.
Citizenship and Immigration Services, can

14

be found on the DHS Web site at http://
www.uscis.gov/files/form/i-9.pdf.
32 Detailed information about the Literacy
Partners of Kewaunee County can be
found at http://www.literacykewauneeco.
org/Default.aspx.
33 Ramde, Dinesh, 2011, “Walker: Tourism
helps Wisconsin add 9,500 jobs,” The
JournalTimes.com, July 21, available at
http://www.scottwalker.org/
news/2011/07/_walker-tourism-helpswisconsin-add-9500-jobs.
34 To learn more about the J-1 Exchange
Visitor Program, visit the U.S.
Department of State, Bureau of Consular
Affairs Web site at http://travel.state.gov/
visa/temp/types/types_1267.html.
35 The H-2A program allows U.S.
employers to bring foreign nationals to
the United States to fill temporary
agricultural jobs for which U.S. workers
are not available. To learn more about the
program, see the U.S. Department of
Homeland Security, U.S. Citizenship and
Immigration Services web page at http://
www.uscis.gov/portal/site/uscis/
menuitem. b1d4c2a3e5b9ac89243c6a7
543f6d1a/?vgnextoid=889f0b89284a321
0VgnVCM100000b92ca60aRCRD&vgnex
tchannel=889f0b89284a3210VgnVCM10
0000b92ca60aRCRD.
36 The H-2B non-agricultural temporary
worker program allows U.S. employers to
bring foreign nationals to the United
States to fill temporary nonagricultural
jobs. To learn more about the program,
see the U.S. Department of Homeland
Security, U.S. Citizenship and Immigration
Services Web page at http://www.uscis.
gov/portal/site/uscis/menuitem. eb1d4c2a
3e5b9ac89243c6a7 543f6d1a/?vgnextoi
d=d1d333e559274210VgnVCM1000000
82ca60aRCRD&vgnextchannel=d1d333e
559274210VgnVCM1000
00082ca60aRCRD.
37 To learn more about the Future Farming
and Rural Life in Wisconsin Project, visit
http://www.wisconsinacademy.org/
content/our-wisconsin-idea-program.
38 To learn more about the Council of Rural
Initiatives, visit http://cri-wis.org.
39 For more information on the Wisconsin
office of the U.S. Department of
Agriculture Rural Development, visit

http://www.rurdev.usda.gov/WI_
RDHome.html.
40 For more information about
Congressman Sean Duffy, visit his online
office at http://duffy.house.gov.
41 For more information about the DoddFrank Wall Street Reform and
Consumer Protection Act, see Public
Law 111-203, 124 STAT. 1376, July 21,
2010, available on the U.S. Government
Printing Office Web site at http://www.
gpo.gov/fdsys/pkg/PLAW-111publ203/
content-detail.html.
42 To read Richard Mattoon’s complete
essay, see Mattoon, Richard, “Local
Governments on the Brink,” Chicago Fed
Letter, 286a, May 2011, 1-4, available at
http://www.chicagofed.org/digital_
assets/publications/chicago_fed_
letter/2011/cflmay2011_286a.pdf.
43 The WI Sustainable Business Council is
a network of Wisconsin businesses and
organizations that are interested in, or
actively responding to, the challenge of
sustainability. To learn more, visit http://
ww.bus.wisc.edu/businesssustainability/council.
44 For more information about the
Chippewa County Economic
Development Corporation, visit http://
www.chippewa-wi.com.
45 Created in 2007 by University of
Wisconsin-Madison College of
Agricultural and Life Sciences, the
Wisconsin Bioenergy Initiative (WBI)
seeks to cultivate bioenergy expertise
among UW-Madison, UW-System, and
Wisconsin stakeholders to anchor
innovative research. To learn more, visit
http://www.wbi.wisc.edu.
46 For more information about the
Wisconsin Green Jobs Report, visit
https://mywebspace.wisc.edu/tleggert/
Sustainability%20Website/council/
green%20jobs/green_jobs_report_2010.
pdf.
47 For more information about the
Wisconsin Housing and Economic
Development Authority (WHEDA), visit
their Web site at http://www.wheda.com/
root.
48 For more information about Wisconsin’s
successful application to participate in the
State Small Business Credit Initiative

(SSBCI), see “Governor Walker, U.S.
Department of the Treasury Announce
$22.4 Million to Support Wisconsin Small
Businesses, Help Create Jobs,” available
on WHEDA’s Web site at http://www.
wheda.com/root/AboutWheda/
PressRoom/Dynamic.aspx?id=2873.
49 For more information about NorthStar
Economics, Inc., visit http://www.
northstareconomics.com/index.html.
50 For more information about the
Community Foundation of Greater South
Wood County (now known as Incourage
Community Foundation), visit http://
www.cfswc.org.
51 For more information about the
Wisconsin Regional Planning
Commissions, see Profile: Wisconsin
Regional Planning Commissions, April
2011, available at http://www.awrpc.org/
PDF/AWRPC_Profile_2011.pdf.
52 To learn more about Professor Deller’s
research on modeling community and
small regional economies, visit http://
www.aae.wisc.edu/faculty/scdeller.
53 For more information about MacFarlane
Pheasants, Inc., visit http://www.
pheasant.com.

Economy,” University of WisconsinMadison, Department of Agricultural &
Applied Economics, Staff Paper No. 546,
August, available at http://www.aae.wisc.
edu/pubs/sps/pdf/stpap546.pdf.
58 Steven Deller stated the Center of
International Business Education &
Research, UW-Madison Business School,
is willing to facilitate and hold workshops
to help small businesses think through
how they might be able to tap into
international markets. For more
information, see http://ww.bus.wisc.edu/
ciber/home/home.asp.
59 For more information on the WEDC’s
International Business Development
resources, visit http://wedc.org/
international.
60 U.S. Small Business Administration,
2011, “SBA’s 2011 Wisconsin Small
Business Person of the Year and
Honorable Mention Winners
Announced!” Press Release Number:
11-07, March 23, accessed from http://
www.sba.gov/sites/default/
files/2011%20Wisconsin%20Small%20
Business%20Winners.pdf.

54 The Clark County Economic
Development Corporation & Tourism
Bureau (CCEDC) is the primary agency in
Clark County responsible for creating new
jobs and investment in the county. For
more information, visit http://www.clarkcty-wi.org.
55 Meier, Fred, 2011, “GM sold more
vehicles in China than the U.S. in 2010,”
USA Today, Jan. 24, available at http://
content.usatoday.com/communities/
driveon/post/2011/01/
gm-sold-more-vehicles-in-china-than-theus-in-2010/1.
56 Approximately 70 percent of all U.S.
exporters have 20 or fewer employees.
The SBA has placed a priority on helping
these small business exporters by
providing a number of loan programs
specifically designed to help them
develop or expand their export activities.
If you own or wish to start a small export
business, visit the SBA’s Web site to
learn more at http://www.sba.gov/
content/export-loan-programs.

Biography
Steven Kuehl is the economic development and Wisconsin state director
for the Community Development and Policy Studies division of the Federal
Reserve Bank of Chicago.

57 Deller, Steven, 2010, “Economic Impact
of Foreign Exports on the Wisconsin

15

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