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Working Paper 9114

LOCAL BANKING MARKETS AND FIRM LOCATION
by Paul W. Bauer and Brian A. Cromwell

Paul W. Bauer is an economist at the Federal
Reserve Bank of Cleveland. Brian A. Cromwell is
an economist at the Federal Reserve Bank of San
Francisco. The authors thank Thomas Bartik,
Randall Eberts, Elizabeth Laderman, Katherine
Samolyk, James Thomson, Gary Whalen, and David
Whitehead for useful discussions and suggestions. They also thank Ralph Day and Lynn
Seballos for valuable assistance with the data
and systems. Fadi Alameddine and Kristin
Priscak provided excellent research assistance.
Working papers of the Federal Reserve Bank of
Cleveland are preliminary materials circulated
to stimulate discussion and critical comment.
The views stated herein are those of the authors
and not necessarily those of the Federal Reserve
Bank of Cleveland or of the Board of Governors
of the Federal Reserve System.

October 1991

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Introduction
Restructuring in the financial markets due to deregulation and
interstate banking has focused attention on the role the banking system plays
in facilitating economic growth. Consolidation in the banking industry, with
the growing importance of interstate banking and the current wave of mergers
and acquisitions, raises questions about how competition in the banking sector
affects local economies. The importance of local banking markets to local
economies is demonstrated by the alleged regional impacts of the recent credit
crunch.
The reliance of firms on a local banking system is further suggested
by a recent Federal Reserve survey showing that small firms (fewer than 100
employees) and midsize firms (100 to 500 employees) rely on banks as their
primary source of capital and credit.

Financial institutions, especially

banks, are the primary supplier of external funds to new businesses, which are
typically small, independent enterprises. Unlike midsize firms or large
corporations, small businesses have limited access to organized open markets
for stocks, bonds, and commercial paper. Approximately three of every four
existing small businesses have borrowed from banks.2
While much attention has been directed at the systematic effects of
bank failures and financial structure on aggregate economic activity, the
effect of bank structure on regional economies remains an open question.3
This paper explores the role of local banking systems in regional development
by measuring the effects of bank structure and profitability on the births of
new firms. Specifically, we argue that local credit markets potentially
affect firm location decisions, and we illustrate how a standard model of firm
location could be adapted to incorporate such factors. We then

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econometrically test the model to measure the significance of profitability,
concentration, size, and entry of a region's banking sector on regional
growth, as measured by business openings.
The model is tested using a panel of 252 standard metropolitan
statistical areas (SMSAs) over two time periods: the first during the
1980-82 recession, and the second during the 1984-1986 expansion. We then
explore the robustness of the model across the business cycle by running it on
the two cross-sections. Finally, we employ panel data to control for
state-level fixed effects associated with bank regulation.
Our basic results are robust across these specifications and suggest
that bank structure and profitability have significant effects on firm
openings. A profitable and competitive banking market is associated with a
higher rate of firm births.

In particular, firm births are found to be

associated with higher bank profits, higher numbers of bank employees, lower
levels of concentration, higher proportions of small banks, and freer entry of
new banks into the region. The results suggest that policies to promote
competition and to ensure bank profitability will benefit regional growth.
Section I presents a standard model of firm location and extends it to
include measures of bank structure and profitability. Section I1 describes
the data, and section I11 presents results on the impact of banking on firm
location. Finally, section IV presents conclusions and areas for future
research.

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3

I. A Model of Firm Location
In this section, we modify a standard model of firm location to
recognize the importance of local bank structure. The model we use was
originally developed by Carlton (1979), although we more closely follow Eberts
and Stone (1987).
We assume that owners of start-up firms strive to maximize profits in
the long run. Even though start-ups do not rely on bank financing in the
first few years of operation, established small and midsize firms do.

The

cost and availability of this financing will affect expected profits and thus
will be considered when choosing a firm location. Furthermore, the
availability and cost of bank financing is in part a function of bank profits
and bank market structure.
The assumption that firms maximize profits over time can be written
formally as

=t
max Ct (l+rIt'

where .rrt are the expected profits at time t and r is the appropriate
discount rate. Profits in any given time period are a function of the
expected output and input prices

where pt is a nonnegative price vector of the outputs the firm is capable of
producing, and wt is a nonnegative price vector of the inputs the firm

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requires to produce those outputs. Standard input prices would include wages,
energy prices, land, and capital.
Survey evidence suggests that for small and midsize firms, the price of
capital is largely determined by the price of bank financing. This price, in
turn, is assumed to be a function of bank profitability and bank market
structure:

where RETURN is net income over assets and HERF is the Herfindahl
concentration measure. In forecasting values for these various variables into
the distant future, entrepreneurs will employ past and current values to help
form their expectations of the future.
For an econometric implementation, the number of new establishments in
a city is assumed to depend on 1) the number of potential entrepreneurs and 2)
the probability that a given entrepreneur will start a new firm. The higher
the level of economic activity in a city, the greater the number of potential
entrepreneurs. Also, the higher the expected profitability of new firms, the
larger the probability that they will actually emerge.
Carlton (1979) modeled this birth process as a Poisson probabilistic
model, since the birth of new establishments is a discrete event. Let Pi be
the probability that a potential entrepreneur will start an establishment in a
given city; then let

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where xi is a vector of independent variables affecting firm profitability, b
is a vector of fixed coefficients, ei is an error term composed of a Poisson
process and random error, and M is the number of cities in the sample.
Consistent estimates of the mean and variance of pi are given by

where Ni is the observed number of births and Bpi is the birth potential as
proxied by the employment rate in the SMSA. We can obtaina consistent and
asymptotically efficient estimate of b by using weighted least squares, with
weights equal to the standard error of the Poisson process.
We modify this technique to exploit the additional information that
panel data provide. With panel data, equation (4) can now be written as

In Pit

=

xitb

+

eit, i=1,...,M and t=1,. . . ,T,

where T is the number of time series observations. This specification allows
for the control of unobserved fixed effects. The problem with estimating this
model with OLS, however, is that in addition to being heteroscedastic, eit may
also be autocorrelated.
We report estimates of equation (7) using the general approach
described by Kmenta (1986, pp. 616-625) as implemented in SHAZAM. By allowing

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6
for autocorrelation and heteroscedasticity, this technique yields consistent
and asymptotically efficient estimates of the parameters as long as there is
some heteroscedasticity that arises separately from the birth process.
However, if the only source of heteroscedasticity arises from the birth
process, the technique is still consistent, but not asymptotically efficient
because it ignores the relationship in equation (6).
In this case, a two-step estimator can be developed by using Eberts
and Stone's (1987) approach to obtain consistent estimates of the weights.
The regressors are transformed using these weights, and the model is
reestimated using the transformed regressors allowing for autocorrelation.
Unfortunately, this technique requires making rather restrictive assumptions
about how autocorrelation enters the model. As a practical matter, the
empirical estimates of these two techniques are very similar, so we report
only the estimates for the more general model.4

11. Data
The independent variables typically used to measure expected
profitability include wage rates, tax rates, unionization rates, and energy
prices. We extend this standard list to include measures of bank structure
and profitability that determine, at least in part, the price and availability
of credit and thus expected profitability and firm openings. In particular,
we include measures of the number of banks, size distribution, concentration,
recent entry, and financial health.
The panel is composed of 252 SMSAs across the country covering two
time periods, 1980-82 and 1984-86. The dependent variable (BIRTHRATE) is the

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natural log of the ratio of new firm births as reported in the USELM data to
existing employment in the SMSA.'

A birth is defined as an establishment

that did not exist in 1980 (1984) but did exist in 1982 (1986).

Births within

these two-year periods are treated as comparable.
We divide the independent variables into two types. The first are
measures of local economic conditions, and the second are measures of bank
structure and profitability. All data are measured at the SMSA level unless
otherwise noted.
The measures of local economic activity are the natural logs of the
wage rate (WAGE), number of establishments (FIRMS), gross state product (GSP),
and personal income (PINC).

Square miles (SQMILES) and population (POP) are

included to control for site price and availability. Also included is the
effective state corporate tax rate (TAX) .6 We control for population by
entering it directly into our equation rather than by using per capita
variables that would impose additional structure.
Bank data are obtained from the Consolidated Reports of Condition and
Income (Call Reports) for 1980 and 1984.

(For the 1980-82 period, we assume

that the lagged 1980 variables on banking are exogenous to firm births
occurring between 1980 and 1982. A similar assumption is made for the 1984-86
period.)

Measures of bank structure and profitability are created by

aggregating data from individual banks up to the SMSA level. The total amount
of loans and leases (LOANS) is a measure of the level of bank intermediation.
The average rate of return (RETURN), income divided by assets, measures the
resources available for future lending and the health of the banking
sector.7

This variable may also be measuring the effects of bank structure

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8
and the general economic health of the region. The empirical analysis will
thus explicitly control for these effects.
We employ standard measures of market structure, such as the total
number of banks (HQS) and branches (BRANCH), the number of bank employees per
bank (BANKEMP), and a Herfindahl index of the concentration of deposits
(HERF) .

We also include a measure of bank entry (ENTRY), the percentage

net change in the number of banks from 1978 to 1980, and from 1982 to 1984,
for the respective periods.9
Our last measures of bank structure are a set of variables
(SIZE1-SIZE6) that control for the size of banks.

SIZE1-SIZE6 are the

proportion of banks with assets (in $ millions) of $0-25, $25-50, $50-75,
$75-100, $100-250, and $250-400. The omitted category in our estimations is
the proportion of banks with assets over $30 million. Summary statistics for
these variables are presented in table 1.
A pervasive problem with using this data to examine how banking

activity affects the regional economy is that regions for which data are
collected (SMSAs and states) and economic regions do not necessarily match.
In addition, for some variables, such as LOANS, although the total dollar
value of loans is known, it is not possible to determine where these loans
were made.

For example, loans made by an Ohio bank to firms in Florida and

Ohio are counted in the same way.
With the banking data, an additional measurement problem is that a
Call Report for a consolidated banking unit may include data for branches not
located in the SMSA. In states that allow branch banking, activity at the
branches may be reported solely in the headquarters SMSA. In a preliminary

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9
study, we tested the sensitivity of our full sample results to this potential
errors-in-variablesproblem in several ways, first by running the model
without SMSAs in states that have unrestricted branch banking, and then by
running it again without SMSAs in states that allow any type of branch
banking.lo The results, however, were qualitatively similar to those
reported here. A more stringent test, which we employ in this paper, controls
for state-level fixed effects. This specification relies on variation within
states and across time to identify the effects of local banking markets.

111. Estimation and Results
Pooled Sample Results
Estimates of variations of the above model for the full sample are
presented in table 2. Column 1 lists the estimates of a basic model of firm
location. Here, the probability that a firm birth will occur depends on the
wages, taxes, number of establishments, and population. This set of variables
differs somewhat from that employed by Carlton (1979), who also uses the
unionization rate and energy prices in his estimates for selected industries.
Eberts and Stone (1987) find that energy prices do not matter when the model
is estimated with aggregate manufacturing data.

In our study, which considers

all industries, it is even less likely that energy prices would matter.
Because we are not concerned about differences across industries and are
interested only in whether there are statistically significant effects on
aggregate regional economic activity as a result of bank structure and

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profitability, energy prices can safely be omitted. The unionization rate was
not included because data were unavailable. We assume that unionization is
not systematically related to the banking variables.
All of the coefficients in column 1 are statistically significant at
the 95 percent confidence level. As expected, we find that higher wages and
higher effective corporate tax rates reduce the probability of firm births in
an SMSA. Also, the probability of firm births increases with a greater number
of establishments (FIRMS) and a lower population. Although the coefficient on
population is somewhat unexpected, this result suggests that given the similar
magnitude and opposite signs of these two coefficients, perhaps the number of
firms per capita is the appropriate regressor. We continue entering
population as a separate regressor because this is the least restrictive way
of including population in the model.11
Column 2 presents estimates of a similar model that includes measures
of bank structure and profitability. The addition of the bank structure
variables did not affect the estimates of the basic firm location variables.
The first three coefficients have roughly the same magnitude and remain
statistically significant. Yet, the addition of the measures of bank
structure and profitability does help explain variations in firm births
across regions.
The measure of the total amount of financial intermediation (LOANS) is
negative and statistically significant. The RETURN variable has a positive
and statistically significant coefficient, suggesting that (controlling for
structure) a profitable banking sector is associated with a higher probability
of firm births.

Profitable banks may have more opportunities for providing

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11
intermediation services and may engage in less credit rationing, suggesting a
positive relationship with firm births. Alternatively, high profits in the
banking sector could merely be indicating profitable market conditions for
other industries as well.

(We therefore control for regional economic

activity in the estimates presented in column 3.)
The number of banks (HQS) is statistically significant, as are
BRANCHES, BANKEMP, and HERF, suggesting that the greater the number of
branches and the more concentrated the banking market (at least as measured by
HERF), the lower the probability of firm births. More branches could reflect
a greater retail orientation of the banks. Also, the more employees per bank,
the higher the probability of firm births.
The statistical significance and the magnitude of SIZE1, SIZES, and
SIZE4 suggest that smaller banks are more involved in firm births than are
larger banks: the higher the proportion of small banks, the higher the
probability of firm births. Last, the coefficient on ENTRY is positive and
statistically significant, implying that the more contestable the banking
market (as indicated by a larger value for ENTRY), the higher the probability
of firm births.
We also enter dummy variables to control for state regulations. UNIT
equals 1 for states with unit banking.

STWIDE equals 1 for states with

statewide branching. The omitted category is states with limited branching.
The results suggest that firm births in states permitting statewide branching
are significantly higher than in both limited branching states and unit
banking states. This is consistent with Eisenbeis' (1985) characterization of
previous evidence.

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12
Two more measures of regional activity (PINC and GSP) are added to the
model in column 3 to determine whether the bank structure and profitability
effects are merely reflecting regional economic conditions. Of the added
regressors, only GSP is statistically significant. The bank-related
coefficient estimates do not change appreciably with the addition of these
regressors. In particular, RETURN retains its positive and statistically
significant value even when we control as much as possible for local economic
conditions, suggesting that this variable is doing more than just reflecting a
robust local economy.
As previously discussed, the banking data are subject to measurement
error.

In states that permit statewide banking, a Call Report for a

consolidated banking unit may include data for branches not located in the
SMSA. While the standard errors-in-variablesproblem in econometrics results
in a bias toward zero in the estimated coefficients, elsewhere (using only
the data for the first time period) we tested whether our results were
sensitive to this type of measurement error (see Bauer and Cromwell [1989]).
We estimated the model excluding SMSAs in states that have statewide branch
banking, and then again excluding SMSAs in states that allow statewide or
limited branch banking. The results were robust across these specifications.
To further test if our results are being driven by some unobservable
error or fixed effect associated with state-specific regulations, we ran our
model with a set of dummy variables for all states. Note that this estimation
relies solely on variation among SMSAs within states, and on variation within
SMSAs over time. An F test on the set of fixed-effects dummy variables
overwhelmingly rejects the null hypothesis of joint insignificance. The F

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13
statistic was 39.7 with 46 and 434 degrees of freedom. As shown in column 4
of table 2, our basic results hold.

A higher level of firm births is

associated with a higher rate of profitability, a lower level of
concentration, and a higher proportion of small banks.
SIZE4, and SIZE6 are all statistically significant.

RETURN, HERF, SIZE3,

ENTRY, however, loses its

statistical significance.

Cross-Sectional Results
Estimating the model on the pooled sample expands our degrees of
freedom and permits more efficient estimation through exploitation of the
error structure over time. Furthermore, as we showed, the panel nature of the
data also allows us to control for unobserved fixed effects that could be
biasing our estimates. The cost of the pooled estimation, however, is that it
imposes the same structural coefficients in different time periods.

Given

that our first period is during a severe recession, and our second is during
an expansion, we can test the effect of business cycles on the model by
running it on the two separate cross-sections.
The cross-sectional results are reported in columns 5 and 6 of table
2.

In general, the results suggest that local bank structure and

profitability are more important in a recession period--perhapswhen national
credit-market constraints are binding--than during an expansion, when sources
of credit and capital outside the local market are more readily available.
Almost all of the bank structure variables are statistically significant in
the 1980-82 period in column 5. Again, controlling for profitability and
regional economic strength, a higher rate of firm births is associated with

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14
lower levels of concentration, a higher proportion of small banks, and easier
entry into the local market.
During the expansion period of 1984-86,however, bank structure
appears to have less of an effect. In column 6, HQs, BRANCHES, BANKEMP, and
SIZE1 remain statistically significant. However, the estimated coefficients
for RETURN, HERF, and ENTRY decline in magnitude and lose their statistical
significance. Profitability and concentration of the local banking market
appear to matter less in expansions.

IV. Conclusion
This study presents evidence on the effects of bank structure and
profitability on the births of new firms. The attraction of new firms is an
important goal of local economic development policies, which often provide
public-sector financial incentives.

Private-sector financial structure,

however, potentially influences firm location through the price and
availability of credit from commercial banks.
The empirical analysis examines the relationship between banking
activity and regional development during two periods, 1980-82 and 1984-86.
Using bank-level data, we construct measures of lending, profitability,
concentration, size, and entry in the banking sectors of 252 SMSAs. Measures
of bank structure are included in a standard model of firm location in order
to test for independent effects of banking on regional growth as measured by
firm births.
As with other firm location studies, we find that firm births are
positively associated with low wages, low taxes, and a large number of

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15
existing firms. Our analysis, however, also shows that the private banking
sector appears to be systematically related to the probability of firm births.
Higher rates of firm openings are associated with a healthy and competitive
banking sector. Specifically, firm births are associated with higher rates of
bank profits, higher numbers of bank employees, lower levels of concentration,
higher proportions of small banks, and higher rates of entry of new banks into
the SMSA. Cross-sectional results, however, suggest that these effects are
most important in times of economic recession, when national credit markets
may be constrained.

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Footnotes
See Elliehausen and Wolken (1990).
Small Business Administration (1985), p. 206.
Gertler (1988) provides an overall review. Bernanke (1983) argues that
extensive bank runs and defaults in the 1930-1933 financial crisis reduced the
efficiency of the financial sector in performing its intermediation function
and that this had adverse effects on real output. Gilbert and Kochin (1989)
find that closing banks has adverse effects on local sales and nonagricultural
employment. The literature on financial structure and economic development
has principally focused on variations across countries. Gurley and Shaw
(1955) emphasize the role of intermediaries in the credit supply process.
They note that in more developed countries, an organized system of financial
intermediation improves the efficiency of intertemporal trade and promotes
general economic activity. The correlation between economic development and
financial sophistication across time and across countries has often been
noted. See Goldsmith (1969) and Cameron (1972) for examples of such studies.
In virtually every case, the estimated parameters are of a similar sign,
magnitude, and level of significance.
USELM stands for the U.S. Establishment and Longitudinal Microdata file
constructed for the Small Business Administration by Dun and Bradstreet.
WAGE and TAX are 1977 variables from the Census of Manufactures. GSP,
PINC, and POP are 1980 variables from the Census Bureau and the Department of
Commerce. FIRMS is a 1980 variable from the USELM data.
Specifications using income divided by equity capital yield similar
results.
The Herfindahl index is defined as the sum of the square of each bank's
share of deposits for a given SMSA.
Note that this measure treats entry and exit symmetrically.
lo

For details, see Bauer and Cromwell (1989).

l1
More restrictive specifications using per capita variables yielded
similar results.

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TABLE 1
Descriptive Statistics
Variable
BIRTHRATE (firm
birth/employment)
WAGE (manufacturing)
TAX (effective tax rate)
FIRMS (number of
establishments)
LOANS (total loans
and leases, millions)
RETURN (net income to assets)
HQS (number of banks)
BRANCHES (number of branches)
BANKEMP (employeesfiank)
HERF (Herfindahl
concentration index)
SIZE1 (percent of banks with
$0-$25 million assets)
SIZE2 (percent of banks with
$25-$50 million assets)
SIZE3 (percent of banks with
$50-$75 million assets)
SIZE4 (percent of banks with
$75-$100 million assets)
SIZE5 (percent of banks with
$100-$250 million assets)
SIZE6 (percent of banks with
$250-$400 million assets)
ENTRY (percentage change
in the number of banks)
SQMILES (square miles of the
metropolitan area)
POP (population, thousands)
PINC (personal income,
thousands)
GSP (gross state
product, millions)
STWIDE (allow statewide
branching)
UNIT (unit branching states)
SOURCE: Authors' calculations.

Mean

Standard Deviation

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TABLE 2
Estimation Results
Coefficient

(1)

WAGE
TAX

FIRMS

0.1208~
(0.0353)

LOANS

...
...

RETURN

...
...

BRANCHES

...
...

BANKEMP

...
...

HERF

...

...

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TABLE 2 (continued)
Estimation Results
Coefficient

(1)

(2)

(3)

(4)

(5)

(6)

(1980-82) (1984-86)
ENTRY
SQMILES

0.1589~ 0.1377~ 0.1490~ 0.0315~ 0.1519~ 0.089ga
(0.0111) (0.0114) (0.0134) (0.0133) (0.0310) (0.0282)

POP
PINC

UNIT

CONSTANT

-4.6532a -4.5331a -5.4103~ -4.3273a
(0.1490) (0.2822) (0.6464) (0.9585)

-7.6584a -1.7598
(1.5809) (1.4100)

Log likelihood
function
-131.0620 -171.7270 -168.8590 325.5410 -27.0013
Buse R-Square
0.9152
0.9280
0.9236
0.9939
0.5314
No. of obs.
504
504
504
504
252
a. Significant at the 95 percent confidence level.
b. Significant at the 90 percent confidence level.
NOTE: Standard errors of the coefficients appear in parentheses.
SOURCE: Authors' calculations.

16.0035
0.4117
252

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