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QR Codes or NFC: Winner, Winner, Chicken
Dinner?
David Lott, a payments risk expert in the Retail Payments Risk Forum at the Atlanta Fed

November 23, 2020
It may be more appropriate to talk about turkey dinner this time of year, but some
of my colleagues and I are arguing about whether one form of contactless payment
or another is going to win the chicken dinner.
Earlier this year, my colleague Claire Greene posted about contactless payments
and the difficulty a friend encountered when attempting to use a mobile wallet for
in-person contactless payments. My colleagues and I have written other posts about
the push to issue dual contact-contactless credit and debit cards that use near-field
communications (NFC). This technology permits encrypted data transmission using
an electromagnetic radio field over a short distance (less than two inches) between
two NFC-enabled devices. While contactless card issuance has largely been limited
to credit card portfolios, NFC has been a standard feature in most smartphones
manufactured over the last decade, permitting the loading of debit and credit cards
into the payment wallets. Despite the high penetration of the functionality on the
consumer side, several major merchants have resisted enabling this technology at
their points-of-sale because of the cost of doing so and card network acceptance
rules, but that resistance seems to be waning. Moreover, consumer use of
contactless payments has remained low. The 2019 Diary of Consumer Payment
Choice (DCPC) indicates that contactless payments represented only about 3
percent of the average consumer's monthly credit card in-person payments.
Competing with NFC technology is the quick response (QR) code. Developed in
1994 by Japanese engineer Hara Masahiro to provide a more efficient way than

barcodes for tracking auto parts in an automobile assembly plant,
the QR code for payments applications is ubiquitous in China and Japan, and
rapidly growing in many other Asian-Pacific countries. It has achieved great
popularity with several major U.S. coffee and food chains for their proximitypayment and loyalty-program applications. The 2019 DCPC showed that 6 to 7
percent of the average consumer's stored-value card payments were completed
using some contactless method, presumably many of these using QR-code
technology. Recent developments have triggered an increased interest in QR codes
for payments and a wide variety of other applications. In May, PayPal announced
it was supporting the use of QR codes in its app for the purchase and sale of goods
in 28 countries including the United States. CVS Pharmacy announced that, before
the end of 2020, it would be integrating PayPal and Venmo QR codes in its
checkout system in its 8,200 U.S. locations before the end of 2020.

The COVID pandemic has sparked renewed interest in QR codes because of their
contactless nature. Guests at restaurants can scan a QR code to call up menus, place
their order, and pay for their meal. Museum patrons can get more information
about an exhibit or artwork. Some major broadcast networks and product brands
are including QR codes in their on-air advertising to provide an interactive session
with consumers—the QR code takes them to a website featuring a product or a
specific show. All the major social media platforms are supporting the use of QR
codes to follow accounts.
For the merchant, QR code technology is easier and less costly to implement than is
NFC as long as the merchant can display a QR code for the customer's phone to
read. Only software development is required; no additional hardware has to be
purchased. The industry association supporting non-FI-owned ATMs is working to
develop standards for the use of QR codes on ATM screens to support cardless ATM
transactions.
From my perspective, it is still the early days for QR code adoption by consumers in
the United States, outside of some proprietary retailer programs, but the increasing
rate at which consumers will be encountering the technology in their everyday
routine holds promise. Merchants consistently report they want to offer payment
methods their customers prefer to use. So will one of the contactless technologies
win out over the other, or will they coexist? Let us know what you think as we drop
the breaded chicken pieces in the fryer and stir the country gravy.
• November 23, 2020 in
◦ contactless
◦ fintech
◦ payments studies/research
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