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For release on delivery
5:00 p.m. MDT (7:00 p.m. EDT)
July 23, 2012

How Well Is Our Financial System Serving Us?
Working Together to Find the High Road

Remarks by

Sarah Bloom Raskin

Member

Board of Governors of the Federal Reserve System

at the

Graduate School of Banking at Colorado

Boulder, Colorado

July 23, 2012

Thank you for inviting me to the Graduate School of Banking at Colorado to share some
thoughts about your future and our common work. First, I want to offer my sincere condolences
to the families and friends who lost loved ones in the terrible shooting in Aurora last week and
wish a speedy recovery to those who were injured. This is a terrible tragedy and everyone across
the country shares in the shock and sadness that the people of Colorado are experiencing.
Turning now to the topic of my speech: We’ve all faced business decisions that offer the
opportunity to choose between taking the high road and the low road. In the banking industry,
the high road offers a way to do business and to succeed over the long term by building enduring
relationships; structuring profitable, win-win arrangements; and treating customers and
communities as meaningful stakeholders in the bank’s work. But sometimes choosing this high
road just doesn’t seem to take us where we want to go fast enough. Suddenly, the low road can
seem attractive and tantalizing, and it may offer short-term rewards that can be hard to resist.
Taking the low road can be an exhilarating and profitable ride for a while, but it almost always
leads to disaster and wreckage, and, when banks are the vehicle, taking the low road can cause
significant economic and financial problems. As we’ve experienced over the last several years,
when your car is wrecked, it’s a long walk home.
At the Federal Reserve, we are working with our fellow regulators to realign the
restraints and incentives—the guard rails and HOV lanes, if you will—of the regulatory system
to promote use of the high road and warn bankers off of the low roads where the rocks are
falling, the curves are sharp, and many calamitous accidents happen.
But this is not a task that the regulators can accomplish alone--any more than police
officers can stop cell-phone use on the roads without the active participation of motorists,
parents, telephone companies, the media, and so on. New laws and regulations may lay the

-2groundwork for change, but necessary, sustainable results are realized only when the regulated—
be they drivers or banks—get on board.
If drivers are key players in ending texting-while-driving, then the banks themselves are
essential actors in our economic comeback, and community banks play a central role.
Community banks were not major culprits in the subprime mortgage crisis, but they definitely
suffered from it and took some hard hits because of it.
The best community banks exemplify the high-road virtues that we seek to revive as
standard operating practices throughout the banking system generally. I am referring to close
customer service, long-term vision and sustained relationships, investment that benefits both the
bank and the community, commitment to sound underwriting, and consistently legal and ethical
practices and transparent governance.
Here at the graduate school, I imagine these high-road virtues to be one of the core values
of the program, not peripheral after-thoughts to the course work that you are engaged in. This is
good because, while I have been discussing the low road and the high road as though they are
distinct and different physical destinations and directions, in fact it can often be difficult to tell
the difference between the two. And just as a detailed map, GPS system, and sound experience
and judgment can help a driver know which road to take, it can require deep study, careful
analysis, and commitment to be prepared to see the positive and negative dynamics intrinsic to
any situation and then to make the right choice.
I believe your institutions have the capacity to do a lot of good, and that in fact your
banks are doing good work every day. And that is why it is a privilege to be here to address you
as future leaders of our country’s community banks.

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-3The Role of Banks
Large-scale economic and financial events provide an opportunity to re-think basic
assumptions--that is, once we get through the period of crisis management. But it takes a while
to get there, and reactions to financial crises consist, first, of strategic containment, and then, of
developing techniques of prevention. In terms of our recent financial crisis, the Federal Reserve
attempted to provide the containment through the use of both traditional and innovative
macroeconomic tools. Congress, in turn, attempted to supply the subsequent preventative tools.
In that regard, the Dodd-Frank Wall Street Reform and Consumer Protection Act (Dodd-Frank
Act), which embodied Congress’ strategy for preventing another crisis, was passed in July 2010.
But in addition to containment and prevention, there is a third component to a meaningful
response that we ignore at the public’s peril. And that is a significant probing of the more
fundamental aspects of how well our financial system is serving us, and at what cost. In fact, I
have spent a lot of time, post-crisis, thinking about the role that banks and other financial market
entities play in the U.S. economy and in local communities, how well they play that role, and
how much it costs us as a society to encourage or enforce that role through regulation.
To date, much of the public discussion of the recent financial crisis has focused on the
specific symptoms of this particular episode of financial malfunction. Most people are aware
that the staggering loss of jobs, income, and wealth we experienced were associated with what
went wrong in the financial sphere. But we cannot forget the need to relate these results to the
role that banks and other financial market entities should play in the first place. We need to ask
how well banks and financial market entities are performing that role and how to assess the
public and private sector costs associated with assuring that they play this role.

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-4In many ways, the choice of which road to take is a function of the particular business
model that the financial institution chooses for itself. As community bankers, you have
embraced a business model for your banks that is based almost exclusively on pure financial
intermediation between borrowers who want to engage in economically productive activities-many of which are for businesses and homeowners in your communities--and depositors who
have funds to advance for such activities.
This high-road business model means that your financial institutions easily understand
the impact of your actions on local homeowners, businesses, and communities. As a state
financial regulator, I saw the individual impact that financial institutions had on the local and
overall economies of the state; at the Federal Reserve Board, I see the collective impact that
these activities have on the economy as a whole. Your institutions factor those considerations
into their business processes, practices, and decisions, which ultimately both create and reflect
the culture at your banks. The high-road business model embodies a public and economic
imperative that unifies and animates your banking cultures and decisions. Indeed, the high-road
business model of a bank allows you to continually challenge the model with the question: Does
this banking model interfere with a notion of public welfare and economic common good? Or
advance it?
But there are also flawed business models that create misaligned incentives that lead to
what I believe are low-road outcomes. Such outcomes stem from a banking model that blithely
ignores the core function of banks as financial intermediaries between those who have credit and
those who need it. The low-road banking model leads to a series of business choices emanating
from a business plan and culture focused largely on quick profits with little consideration of
longer-term risks and costs, not only to individual firms, but also to the financial system more

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-5broadly. The model implies indifference to the consequences of poor risk management,
executive compensation schemes that encourage unmitigated and unmonitored risk-taking, and
reliance on public dollars to save financial institutions from their own folly and the injuries that
their folly creates for the people of our country.
Some may argue that we have learned our lessons and left the low road behind us in the
wake of the financial crisis. That may be true. I was tempted to think so in a speech I gave in
February 2011 called “Putting the Low Road Behind Us,” which focused on high-road and lowroad models for mortgage servicing.1 Yet we know that low-road business models exist and
persist: for example, when we hear about billions of dollars of losses resulting from what were
supposed to be conservative hedging strategies, or about the manipulation of key market interest
rates. News like this causes the public to question the banking sector’s commitment to the public
welfare and its willingness to help the nation get back on its feet. And while I believe that most
consumers understand that community banks did not, by and large, engage in the most egregious
practices, institutions that continue to take the low road tar the image of the entire banking
sector. A recent Wall Street Journal article did a good job of characterizing how these events
have affected the public’s perception of the industry, saying: “Scandals emanating from the
boom years should have lost their power to shock. But evidence unearthed by…regulators…is
enough to stir even the most jaded cynic.”2

1

See “Putting the Low Road Behind Us,” speech delivered at the 2011 Midwinter Housing Finance Conference,
Park City, Utah, February 11,
www.federalreserve.gov/newsevents/speech/raskin20110211a.htm.
2

Nixon, Simon (2012). “Lie Bores Into Credibility of Barclays and the City,” Wall Street Journal, June 28,
http://online.wsj.com/article/SB10001424052702304830704577492963344243348.html.

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-6The Role of Regulation
New regulation may not always be popular, but, when crafted appropriately, it can
effectively alter the actions of those financial institutions that follow low-road business models.
Given that the recent crisis in the financial system contributed to a sharp downturn in the
economy that had broad effects, including the loss of millions of jobs, we have seen how all
Americans are on the hook for financial institutions’ decisions. The relationship between
financial markets and the public compels decisionmakers to correct the adverse incentives and
moral hazards created by low-road business models.
In my view, though, the regulation of low-road banking models is not without cost.
Indeed, some banking models are so complicated that they cannot be regulated without the
expenditure of significant public or private dollars. When these business models have such a
distant connection to meaningful financial intermediation, I believe that we as a society may very
well want to rethink whether we want to support these business models at all. The costs of
supporting them, simply put, may be prohibitive.
Indeed, there may not be worthwhile regulatory approaches to all problems, even where
the benefits of an activity outweigh the costs to regulate it. For example, when considering the
“cost-to-regulate” perspective, some regulatory structures consist of rules that are based solely
on metrics. While such rules may have the advantage of being less costly and easier to
implement than a more subjective rule, as a regulator, I have to ask whether a metric-based rule
will foster the development of internal controls, processes, and cultures that are capable of
correcting the problems embedded in a low-road business model. Metrics-based oversight
regimes do not work well in correcting misaligned incentives if the metrics in the regime can be

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-7manipulated. It is the potential of metrics manipulation that leads me to favor, in certain
instances, clear restrictions on the scope of particularly unproductive activities.
Let’s look at the “Volcker Rule” and consider the benefits of a specific activity and the
costs to regulate this activity. The Volcker Rule, which was included in the Dodd-Frank Act and
should have the biggest impact on the largest and most complex financial institutions, prohibits
proprietary trading by federally insured banks and their affiliates, such as broker-dealers.
Proprietary trading by such financial institutions is a capital markets activity quite distinct from
the prototypical banking relationship that exists to allocate financing from depositors to projects
that produce value. I view proprietary trading as an activity of low or no real economic value
that should not be part of any banking model that has an implicit government backstop.
Nonetheless, the Volcker Rule, as written by Congress, provides limited exemptions to
this proprietary trading ban, so activities that would otherwise constitute proprietary trading can
be permitted if those activities constitute hedging or market-making and do not threaten the
soundness of the bank or the stability of the financial system as a whole. Stated in terms of the
analogy I have been using here, federally insured financial institutions and their affiliates can
operate in narrow circumstances along the lines of a low-road banking model where there are
sufficient guard rails in place to protect the integrity of the banking system. These guard rails are
those limited exemptions based on safety and soundness and financial stability.
The law mandates that the five regulators craft their implementing regulations to reflect
the broad prohibition on proprietary trading activities by regulated banks, albeit with exemptions.
The regulators then need to carefully examine whether exemptions like market-making or
hedging can be conducted by the financial institution within the guard rails of safety and
soundness and financial stability and therefore fit within the exemptions as Congress intended.

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-8I dissented in the vote for approval of the proposed implementation of the Volcker Rule.
Let me say a bit about that dissent now. One reason for my vote was my sense that the proposed
regulation’s guard rails were insufficient. I was concerned that, as proposed, the guard rails were
too broad and would allow banks to be able to go too far off the road. Further, I was concerned
that the guard rails as crafted could be subject to significant abuse--abuse that would be very
hard for even the best supervisors to catch.
I feel it is very important that the guard rails be strong and be set very close to the road
because of the potentially severe dangers of, and costs associated with, proprietary trading by
institutions that have access to the federal safety net. In fact, it is not inconceivable to think that
the potential costs associated with permitting hedging and market-making within these
exemptions still outweigh the benefits we as a society supposedly receive from permitting these
capital market activities. The potential compliance, supervisory, and other costs could be so
great as to eliminate whatever value may arguably be derived by virtue of these capital market
activities.
What might such benefits be? Improved market liquidity and reduced credit spreads are
among the benefits of proprietary trading I’ve heard discussed.
First and foremost, it is traditional banking of the sort engaged in by community banks
that promotes true liquidity in regions and within sectors, through deposit-taking and lending.
Sure, liquidity in opaque financial markets may have increased in recent years by virtue of
proprietary trading, but how has this market liquidity benefited consumers, retail investors, small
business owners, and homeowners? Second, the Volcker Rule does not prohibit proprietary
trading by all entities. Rather, it focuses solely on government-backstopped banks and their
affiliates. Thus, even if federally insured banks are precluded from making markets, these

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-9markets can continue to be supported by conventional investment banks, hedge funds, and other
financial market participants. Thus, any supposed impact by the Volcker Rule on overall market
liquidity or credit spreads is, to me, questionable.
Moreover, much of this so-called liquidity, especially in opaque over-the-counter
markets, is potentially illusory and destabilizing, especially during adverse market conditions,
which does not benefit the public. Indeed, proprietary trading involves buying and selling purely
for speculative purposes that have little to do with a true assessment of a financial position’s
underlying value. Price discovery actually is impeded by this hyper-liquidity that is introduced
by such speculation. This hyper-liquidity, motivated by nothing more than expectations of shortterm price movements, creates inefficient subsidies to buyers and sellers with no compelling
public benefit.
I think that certain markets should feature large credit spreads because they involve truly
risky products. Thus, a reduction in proprietary trading may have the effect of increasing
spreads, but that is actually a public benefit, not a cost, because those wider spreads will more
accurately reflect the risk involved in those positions.
Indeed, banks backstopped by government funding are constrained in their ability to
conduct market making, which only creates market pressure for financial instruments that
represent proprietary trades to move to established exchanges where transparency is enhanced
and exposure to counterparty default risk is greatly reduced.
All of this is to say that liquidity is not an inherent public benefit that justifies the
expenditure of significant compliance, oversight, examination, and enforcement costs. In other
words, certain capital market activities for federally insured banks should not be supported by
vast amounts of public and private expenditure.

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- 10 Taking the High Road
But what does all of this have to do with you?
Importantly, your being here at the Graduate School of Banking today means that you
have embraced high-road business models for your banks. We need bankers like you to remind
us of the positive role that you and your institutions play and how you contribute to the revival of
a financial system that serves the goal of common and widespread prosperity.
The path that we collectively travel is influenced by the fact that we live in a society
populated by institutions with radically different business models: The low-road models can be
incredibly large and complex or they can be small and predatory. Because there are costs
associated with financial regulation, I am advocating that we understand the public benefits that
the financial activity dictated by the model is intended to deliver.
Is this our regulatory fate, to be weighed down as a society with the costs and burdens of
regulating the complexity of our financial sector while promoting the public benefit of traditional
community banking at the same time? I will not be able to supply you an answer in the next two
minutes, but I will give you one small part of an answer. And that part is you. You are an
essential ingredient for bringing innovation to real banking. Innovation comes in many forms, of
course. To give one example, technology is revolutionizing banking, and that does not apply
only to the largest banks.
Depending on how old you are, you may take the ubiquity of technology for granted. But
when I reflect on what I’ve seen and how different my teenagers’ world is than the one that I
grew up in, I can tell you that the pace of technological development in my own lifetime has
been breathtaking. At the risk of dating myself, we have moved from a time when we still wrote
our college term papers on typewriters to a time when the processing power of the phones in our

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- 11 pockets and purses is making even desktop computers increasingly irrelevant. (By the way, if
you’re wondering what a typewriter is, you can look it up on your smartphone.)
Not surprisingly, banks have taken advantage of this trend and developed tools and
systems to enhance both customer service and internal operations. Think about your own banks
and how you interface with your customers. A number of customers may still prefer the personal
touch of coming into the branch, but I’m also willing to bet that an increasing number of your
customers expect to be able do business electronically when it is convenient for them, not
necessarily during the bank’s regular business hours. Going back to the automated teller
machine and continuing through telephone banking, internet banking, and now mobile banking,
the banking industry has strived to deploy technology to be more cost-efficient while meeting
customer needs. Of course, the greater use of technology has its own risks as well, so I believe
that community banks that are able to harness the power of technology while mitigating risks
will be well positioned to better meet the demands of their customers in an innovative manner.
Innovation is about much more than technology, however. You have a special
responsibility--and ability--to combine your knowledge of your communities’ financial needs
with real relationship lending in a way that benefits your local markets and is profitable to your
banks. As we have seen during the financial crisis, healthy, profitable banks are well positioned
to continue lending to creditworthy borrowers.
Your personal experience with the people of your towns---your knowledge of their needs
and resources--is the best path toward maintaining a high-road business model.
Your knowledge of how to pair the needs of your communities with holistic, boots-onthe-ground, due diligence and underwriting means that you have a powerful antidote to the
mechanistic low-road approach to finance that has imperiled our economic well-being so

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- 12 palpably in recent years. With this knowledge, and the actions you take as bankers to implement
that knowledge, you can be the engines of banking innovation and, in turn, promote regulatory
innovation.
Those of you who have been immersed in the needs of your communities and understand
the fundamentals of your business models are poised to exercise not only intelligence, but also
wisdom, judgment, empathy, and ethical rigor.
We need you to show the nation how to plow the path toward a higher road.
Thank you very much for your attention and best wishes in all of your work.

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