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Before the Florida Council of 100, Washington, D.C.
May 12, 2000

Economic Policy for Our Era: The Florida Experience
Today, I would like to offer some observations, from the perspective of a policymaker, on
the events that have already transformed much of the national and regional economies and
that are continuing to reshape business around the globe. Specifically, I want to reflect on
the changing role of economic policy in our current environment of rapidly improving
communications and expanding markets. In order to sustain the gains that Florida and other
regions have made in the past decade, and to best ensure our continued global
competitiveness, we need to fashion economic policy that, above all else, helps to facilitate
communication through efficient and effective markets.
Recent Growth Trends
The national economy is enjoying an impressive period of economic prosperity. National
income, after adjusting for inflation, has grown about one-third since 1991--or about 3½
percent per year. The rate of U.S. joblessness has fallen to a level not seen in thirty years,
and wealth is being created at a pace rarely seen.
Growth in Florida has been even more impressive. Florida has always had a large service
sector because of the tourism and medical industries. The recession associated with the Gulf
War had a disproportionate impact on Florida's growth, and your state started the decade
with a slightly deeper recession than the rest of the Southeast and the nation as a whole. In
early 1992, the state began to systematically outperform the nation overall, and that has
continued to the present. Year-over-year employment growth in Florida has outstripped that
of the rest of both the Southeast and the United States since 1992.
The recent job growth and prosperity of the state has been powered by two components of
services, tourism and back-office type business services. There was a dramatic surge in
service-sector growth beginning in 1997 that was associated with expansions of capacity in
Orlando and, to a lesser extent, Miami. The more recent surge has been mainly the
movement of back-office corporate functions, such as call centers, into the state, which have
relocated mostly to the northern metropolitan areas of Tampa, Jacksonville, and Tallahassee.
These service industries depend importantly on modern communications, a theme to which I
will return shortly.
Florida also has significant international exposure, with approximately one-half of Florida's
exports going to Latin America. Brazil and Mexico are two major trading partners. The
export mix from Florida includes computer and communications equipment as well as
industrial chemicals and fertilizers. In the service sector, south Florida, as the gateway to
Latin America, continues to attract the interest of banking organizations from around the
world. In the state, foreign banks from twenty-three countries compete with domestic banks

in the areas of international private banking, trade finance, and correspondent banking.
What accounts for this remarkable reversal in economic fortune? As I have said recently, on
the national level, and possibly in Florida as well, the dominant force of late appears to have
been a significant upshift in the rate of productivity growth. Having increased 1.6 percent
per year from 1990 to 1995, output per hour in the nonfarm business sector--a conventional
measure of productivity--has risen at an annual pace of about 2.6 percent since 1995.
Cyclical forces--such as the inability of businesses to add to their payrolls as rapidly as they
would have liked in response to the rise in demand--have probably played some role in these
efficiency gains. But I suspect that longer-term, structural changes, reflecting the boom in
capital spending and the revolution in information technology, probably have been more
important. Through this increase in productivity, our national economy has successfully
prepared itself to take advantage of the rapid globalization that has characterized the current
economic expansion.
Although private decisions rightly deserve primacy in any discussion of the current
economic climate, they were taken against the backdrop of important policy decisions. I
believe that this productivity increase might not have occurred were it not for the policy
adjustments that were started in the late 1970s and are continuing even today. Furthermore,
the opening of many nations' economies to our goods and services reflects, in my judgment,
the fact that the world's policymakers have, in general, abandoned the economic policies
that were found to be counterproductive. In the end, free trade, deregulation, sound fiscal
policy, and sound monetary policy have all played a role in the strength of the U.S. economy.
These same factors are emerging as equally important in other economies.
Economic Prosperity, Trade, and Global Integration
In economics, nothing is more fundamental than trade. Trade allows us individually, and as a
nation, to devote our scarce resources to their most advantageous uses and then exchange
our products with others to satisfy our diverse preferences. This process allows
specialization, and it is what gives rise to the existence of markets. The lifeblood of trade is
communication. Communication allows us to find the most profitable outlets for our
products and suppliers for our needs and wants. The greater our capacity to communicate,
the greater our ability to specialize, the broader our expanse of markets, and the more
prosperous we become. These are not new ideas. They have been our understanding of how
nations become wealthy since being described by Adam Smith more than two hundred years
ago.
Today, we are experiencing a great technological revolution--a communications revolution.
The proliferation of microprocessors and other innovations of the past several decades has
dramatically lowered the costs of getting and transmitting information. Predictably, the new
communications technology has brought with it a growth of new markets. This great
expansion of markets has allowed the U.S. economy to improve its allocation of resources by
shifting them to their most internationally competitive uses. It also seems probable that these
new communications technologies have brought greater openness in global markets by
helping us to break down the complex and unproductive network of artificial trade barriers
that characterized much of the previous century.
The role of international trade and finance in bringing renewed prosperity to our economy in
the past decade is hard to overemphasize. Total trade with foreigners now accounts for about
one-quarter of the total U.S. national output--more than twice the share of the period
between 1920 and 1970 and the largest trade share of the U.S. economy in more than a

century.
The Cost of Growth
Economic transformation has not come without cost. Between 1977 and 1987, U.S. industry
reduced production jobs in manufacturing by 1.4 million workers. Is economic progress
possible that does not make obsolete the methods and practices of the earlier, less efficient
economy? In his 1950 book Capitalism, Socialism, and Democracy, economist Joseph
Schumpeter described capitalism as a system "that incessantly revolutionizes the economic
structure from within, incessantly destroying the old one, incessantly creating a new one."
Schumpeter saw that economies continually bounce from one growth path to another, all the
time remaking themselves. He coined the phrase "creative destruction" to describe this
process.
Simply put, economies are constantly under competitive pressure to re-invent themselves.
As they move toward higher levels of productivity, they necessarily make other production
technologies obsolete. Schumpeter cautioned that economic policymakers who fail to
appreciate the relationship between the relentless churning of the competitive environment
and wealth creation will end up focusing their efforts on the methods and skills that are in
decline. In so doing, they establish policies that are aimed at protecting weak, outdated
technologies, and in the end, they slow the economy's march forward.
In retrospect, we can tell that some economic policies of the past century have inadvertently,
or in some cases intentionally, done just that. They have had the effect of directing or
misdirecting economic growth by either substituting policymakers' judgment regarding the
distribution of an economy's assets for the combined wisdom of individuals or allowing
markets to send false signals. In the long run, such policies were destined to fail.
The Economic Policies of the Last Century
A very broad reading of economic history reveals that policymakers in many countries
during the last century attempted to manipulate trade and other forms of economic activity
by altering, artificially, the measures of value, that is, prices. One such policy followed by
some countries during the last century was known as the "beggar thy neighbor" policy, the
manipulation of the exchange rate in order to boost a country's exports. Trade restrictions
were also often used to protect domestic industries from imports. A final example from the
international sphere is the system of global fixed exchange rates that emerged following the
Second World War. To blunt market forces, fixed exchange rates were usually accompanied
by capital controls that tried to manage the inflows--and more importantly the outflows--of a
nation's investment funds. Ultimately, this system of global fixed exchange rates worked
poorly and could not withstand the market forces that emerged in the 1970s.
In a similar spirit, some economies used taxes or other incentives to promote one industrial
activity or discourage another. Obviously, the most egregious form of this policy was in
planned economies. But many democratic economies, as they recovered from various wars
and other national traumas, nationalized entire industries. In our society, we never found that
degree of government intervention appropriate, but we did regulate some business decisions
for certain industries, such as electric power distribution and airlines, attempting to
overcome the "natural monopoly" or "excessive competition" characteristics perceived in
these industries.
Finally, some central banks in the past engaged in policies that artificially altered the path of
domestic prices in their effort to regulate their business cycles. If the monetary authority
wanted more growth above trend, it lowered money-market interest rates by expanding the

stock of money. Such policies were expected to bolster demand and encourage an
acceleration of growth. There was the misunderstanding that somehow a long-run tradeoff
existed between inflation and unemployment. But it gradually became understood that
inflation eroded investor and consumer confidence and distorted behavior, both because the
average of prices gave a constantly depreciating reading of the values it was supposed to
represent and because relative prices provided an inaccurate reflection of comparative
worth. Monetary policies that intended to create growth through the inflation of prices ended
up impeding markets and reducing economic prosperity. We now know that there is no
long-run tradeoff between inflation and unemployment. The U.S. experience of the last
several years has also taught us that low and stable inflation is the underpinning for
sustainable growth and that sustainable growth fosters the maximum creation of jobs over
time.
Emergence of the Communications Era
In recent decades, trade restrictions, "beggar thy neighbor" policies, and the pursuit of a
supposed long-run tradeoff between inflation and unemployment have all been called into
question and generally rejected. In part because of the communications revolution and the
substantially reduced costs of transacting from great distances, businesses have sought more
globally integrated production processes, and investors have required the development of
financial instruments to facilitate their demand for international portfolio diversification.
Such developments have put enormous pressure on policymakers to loosen their grip or
abandon policies that led to the misallocation of resources. Tariffs have been reduced, and
restrictions on the flow of goods have been eased. Controls on the flow of investment capital
have been eliminated in most industrialized countries, and they are rapidly coming down in
many developing nations as well. In some cases, these changes were more or less forced
upon the nations that adopted them. But in many instances the policies have been liberalized
because of the realization that markets allocate resources more effectively than
governments.
Trade is flourishing, gaining great momentum in the ten years since the fall of the Berlin
Wall. Total trade with foreigners now accounts for about one-quarter of total U.S. national
output--more than twice the share of the period between 1920 and 1970 and the largest
trade share for the U.S. economy in more than a century. Not coincidentally, the economy
has been expanding at a strong and steady rate.
In addition, our economy has benefited from past actions by the government to deregulate
industries. The removal of unnecessary government regulation started more than twenty
years ago, during the administration of President Ford, and gathered momentum during the
Carter years. It has altered the business landscape. Deregulation allowed, indeed forced,
businesses to focus more clearly on a marketplace that has become more competitive, with
fewer constraints and increased flexibility.
If economic policy is to play a constructive role in building a new world economy,
policymakers must increasingly focus on policies that eliminate barriers to communication
and allow the market to work most efficiently and effectively. They must develop
approaches that do not hinder "creative destruction" but appropriately cushion its impact on
workers and communities. They can encourage the information revolution by fostering
policies and approaches conducive to giving investors and consumers the information they
require to make informed decisions. For example, the Federal Reserve and the Basel
Committee on Banking Supervision have strongly supported initiatives to improve the
quality of national and international disclosure practices. Credible financial statements and

other disclosures are key means for communicating a company's operating results and its
overall health, as well as for making more transparent various operating activities.
Regarding monetary policy, central banks around the world are now endeavoring to provide
stability to their domestic price levels. In some cases, this focus on price stability was
undertaken in order to return credibility to the central bank after a period of unacceptable
inflationary pressures.
The Federal Reserve, with our mandate, must also seek to facilitate the transmission of the
information that the price level is meant to convey. By maintaining a stable purchasing
power for money, workers and firms will more clearly see the values being attached to their
opportunities and more effectively make judgments about the allocation of their resources.
This is a monetary policy that does not attempt to alter the information being transmitted by
the marketplace but to increase its clarity and consistency.
The increased openness of Federal Reserve decisions--reflected in announcement policies
aimed at more rapid and transparent dissemination of Federal Open Market Committee
decisions--also needs to be appreciated as a way to facilitate the communication to and
within the marketplace in order to promote the most effective policy possible.
Policies for a Communications Era--A Local Perspective
This perspective on economic policy extends beyond the establishment of the national
monetary policy that occupies much of my time. A popular bumper sticker says, "Think
Globally, Act Locally." Good advice. Indeed, this simple maxim describes one of the great
strengths of the Federal Reserve System. Although we tend to think of the Federal Reserve
as a Washington-centric institution, it is, in fact, a structure of twelve independent regional
Reserve Banks, teamed in harness with the Board of Governors in Washington. Florida is in
the Sixth Federal Reserve District, which is headquartered in Atlanta but has two Branches
in Florida. Reserve Banks have always had an important role in channeling regional
economic information into the deliberations of national economic policy. Today, they take
those responsibilities a step further.
In closing, let me give a few examples of some of the local programs that are conceived in
this spirit. The Atlanta Reserve Bank and the Board of Governors, along with nine other
federal agencies and regulators, earlier this year hosted a conference to discuss rural housing
and economic development activities. The conference, entitled "Bridging the Gap: Financing
Affordable Housing in Rural Florida, Georgia and Alabama," was held in Maitland, Florida,
and was attended by seventy-five community development practitioners. The conference
focused on rural economic development opportunities, particularly those housing programs
designed to serve low- and moderate-income families, and on the ways to identify program
and administrative funding sources necessary to take advantage of these opportunities.
In addition, the Atlanta Reserve Bank last year hosted a conference for financial institutions,
local community development corporations, local municipalities, and others to roll out the
community profiles that the Reserve Bank had prepared and to discuss programs and
opportunities to address local needs. The profiles included demographic and statistical
information about these communities. Currently, the staff of the Atlanta Reserve Bank are
conducting extensive outreach to the same communities to assess the program and to
identify current needs and emerging issues.
Conclusion
As an economic policymaker, I believe that building a world-class economy isn't at all about

trying to manufacture various economic outcomes. Fortunately, most policymakers have
come to recognize that their role in building world-class economies is to help develop the
infrastructure through which people communicate. We need to provide the public with the
tools that allow them to judge value accurately and to see opportunities with the greatest
clarity. Economic policy, including monetary policy, has to be an integral part of the
communications revolution that is sweeping the world. These are the policies appropriate for
our era.

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