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THE ECONOMIC OUTLOOK FOR THE NATION AND THE SOUTHEAST
Remarks by Robert P. Forrestal, President
Federal Reserve Bank 'of Atlanta
To the Conference on The Global Advantages of the South
in Forestry and Forest Products
August 23, 1988

Good morning!

I am honored by your invitation to join in the proceedings o f this

conference. I am always pleased to be part o f a discussion on the global advantages o f our
region, whether it is o f a general nature or relates to a specific industry like forestry and
forest

products.

My

usual

focus

is

the

states

of

the

Sixth

Federal

Reserve

District—Alabama, Florida, Georgia, Louisiana, Mississippi, and Tennessee. Nonetheless, I
believe that however one defines the South, several factors give us an edge that promises
ongoing economic growth. Our transportation network by sea, land, and air affords quick,
reliable shipment o f goods to and from market. We have a large, relatively low-cost labor
pool that is sought out by managers from outside the region for its strong work ethic. The
southern climate is also a powerful attraction. Not only do our less severe winters attract
businesses to locate here, but also they are a major reason that tourism has become an
engine for consistent regional development.

These are some basic elements that should promote continuing competitiveness for
this region in a marketplace that is increasingly global in scope. However, that market is
evolving rapidly, and we must measure our steps now in order to stay in the running
tomorrow.

I would like to discuss several issues with which the Southeast must deal to

keep abreast o f worldwide trends. I think you will find that these ideas apply in the other
states represented at this conference as well.

Before I do that, though, let me provide

some context by giving an overview o f my outlook for the international, national, and
regional economies for the coming 6 to 18 months.




-2 -

The National Economic Outlook
I look fo r the nation’s economy to grow at a rate o f about 3 1/2 percent in 1988 as
expressed in real GNP figures.

We will probably do better this year than next year.

In

fact, my outlook implies that growth will slow in the last two quarters o f this year, since
the first six months' growth has been above 3 percent. Inflation should be about the same
as last year—that is, 4 1/2 or 5 percent—and persist in that range through 1989. I expect
unemployment to fluctuate around 5 to 5 1/2 percent fo r the coming 18 months. Thus, we
will be a relatively rapidly growing country.

Japan, too, will grow faster a fter having

experienced two years o f growth that has been slow in terms o f its potential.

Most

European economies, in contrast, are likely to expand at a modest rate o f perhaps 2
percent over the course o f the year.

Underlying these statistics are some important fundamental changes—in consumption
and borrowing patterns, in price levels, and in foreign trade.

From the beginning o f the

current expansion in 1982 through the first part o f last year, economic growth in the
United States was driven largely by growth in consumption. Both the federal government
and individual consumers bought goods and services at a prodigious rate, and many o f us
borrowed heavily to do so.

That tendency has slowed, in part because government

purchases have embarked on a downward slope that I fervently hope will be maintained and
even accelerated.

Curbing the federal budget deficit is crucial to the continued health o f

this country's economy.

In addition, a good portion o f the baby boom has passed through

its household-formation stage, when large, long-term credit purchases are made. This age
cohort is entering a period when its members are likely to save more.

This return to a

higher rate o f saving should help correct some o f the imbalances that have led to record
fiscal and trade deficits in recent years.

Another reason fo r the slowdown in consumption is the decline o f the dollar from
heights which kept the prices of foreign-made goods low and encouraged our national




-3 -

spending binge.

The dollar has returned to its levels o f 1980 from a peak in 1985.

Economic theory tells us that when such a depreciation occurs, it should lead to a
corresponding adjustment in a country's trade balance.

This happens as higher prices for

foreign goods dampen imports even as domestically produced goods become relatively
cheap overseas and improve exports. Research at the Atlanta Fed has shown that certain
factors unique to the U.S. dollar—especially its role as a base currency in international
transactions—delayed the onset o f this e ffe c t longer than many analysts had expected.
Starting in late 1986, however, the United States began to realize steady improvements in
net exports in terms o f the greater volumes o f goods being exported and much slower
growth in the volume of goods being imported.

Changing relative values o f the dollar are now showing up in sticker prices here.
While overall inflation has been in the annual average range o f 4 to 5 percent over the past
two years, the prices o f foreign items, excluding oil, have jumped 8 to 9 percent.
Meanwhile, as price shifts in favor o f U.S. products boost our sales overseas, the resulting
increase in exports is bolstering our manufacturing sector.

A fte r languishing during the

high-dollar days o f the mid-1980s, manufacturing has become the leading growth sector,
stimulating increased investment in capital goods, too. We have also begun to notice some
signs o f strength in both residential and nonresidential construction o f late, though I do not
look for a major upturn any time soon.

The

stimulus

from

our export

position

that

is driving

manufacturing

while

consumption cools should bring more balance to our economy. Looking beyond the United
States we find that the same dynamics are working in the opposite direction in other
advanced economies.

The lower dollar will continue to dampen the important export

sectors o f Europe and Japan.

Consumption in these countries has begun to take up much

of the slack le ft by waning exports.

This is particularly true in Japan, but even in West

Germany, where growth will be lower than in the United States, this shift is underway.




-4 -

This worldwide structural transition will not be without difficulty.

Americans will

find that our standard o f living is rising by less than the additional amount we produce.
That is because a greater portion o f our products must be sold overseas to earn foreign
exchange with which to pay down the foreign debts we have incurred in our consumption
binge o f recent years. Nevertheless, the turnaround in the export situation is a necessary
correction that will help bring global markets into balance along with our own.

Since

market dynamics are working out this rebalancing here and abroad, it is crucial that we
resist the temptation to get a quick fix o f the American trade d eficit by resorting to
protectionism.

Instead, we need to think o f eliminating more barriers to trade so that

international markets can do their jobs even more effectively.

Outlook for the Southeast
Having discussed the

national

outlook

in terms

o f a significant shift from

consumption to exports, let me turn to the Southeast and talk about how this transition
will a ffect us at home.

Because o f the anticipated increase in exports, the likelihood o f

continued or even faster growth in manufacturing bodes w ell—at least for those regional
factories that have been modernized. There is a slight hitch in the e ffects o f the currency
realignment as far as southeastern industry is concerned, however. It is true that last year
the dollar finally began to depreciate against the currencies o f Canada and developing
countries in the Pacific basin—the chief competitors o f many regional industries like
forest products and apparel.

Yet the amount o f currency realignment is quite small

compared to the dollar's fall against the yen, the deutsche mark, and currencies o f other
advanced economies. Moreover, cost structures in many developing countries are far more
favorable to the kind o f low-wage, labor-intensive production that became the staple in
much of the South as the labor force shifted out o f farming.

Thus, for many o f the

region's industries the likelihood o f substantial improvement is not high.




-5 -

In terms o f specific states, those in the eastern portion o f the region—Florida,
Georgia, and Tennessee—can expect to see more o f the good performance they have
experienced o f late, although their rates o f growth will probably slow somewhat.

These

states enjoy diversified economies, in which more technologically advanced manufacturing
and a vibrant service sector help o ffset weaknesses, whether in industries like apparel
which have been battered by imports or the production o f phosphates and other
commodities whose prices remain depressed in world markets. O f course, rapid population
growth is also a boon, especially to Florida. It has been a strong stimulant to Georgia as
well, but since last year in-migration has dropped o ff considerably as vigorous economic
growth in other parts o f the nation have attracted some would-be Georgia residents away.

Louisiana and Mississippi will do better than last year, which appears to have been
the trough.

Mississippi's economy has been performing well recently as a result o f the

upturn in manufacturing that the country as a whole has been experiencing. However, in
the longer run Mississippi's manufacturing faces downside risks because it remains heavily
dependent on low-wage manufacturing and resource production areas, where developing
countries have a decided advantage.

Louisiana's situation is in some ways worse because

its economy is so lacking in balance. Even its small manufacturing sector is heavily linked
to energy, and oil prices have tailed o ff recently after a slight improvement earlier this
year. As in Mississippi, however, some manufacturing gains will be experienced.

Alabama occupies the middle ground both in terms o f geography and economics.
Manufacturing gains should help this state further the advances begun last year, since its
economy remains oriented toward industrial production despite growing health and
educational services, especially in Birmingham.

Steel production is currently rebounding

thanks to the industry's improved competitive position.

In addition, Alabama's still

important natural resources sector should hold onto the gains made last year. Indeed, coal
production began increasing last fall.




On balance, the Southeast should do well again in

-6 -

the year ahead.

Forestry Outlook
The national and regional outlook hold generally good news fo r forestry.

This

important industry—the fourth largest manufacturing employer in the Southeast~has
already regained much ground since its low levels o f the early 1980s. A weaker dollar and
the accompanying surge in export-related manufacturing have increased the demand for
both lumber and paper products—so much so that the pulp and paper industry is near
capacity levels o f operation.

As the global economic transition goes on, we should see a

continuation o f this trend, aided by ongoing contribution from domestic markets.

Over the long run, the forest industry in the South must contend with a potential
shortage o f lumber that could be brought on to a great extent by land-tenure patterns
here.

The South possesses more commercial forest land than any other area in the

country, but the majority o f the land is held by private owners outside the industry. Even
though the rate o f planting on non-industrial private lands has increased recently, it is still
far below the rate o f harvest. In addition, some commercial timberland is being converted
to urban development and to crop and pasture land. Policies now in place that encourage
better forest management should help o ffset the projected shortage. Nonetheless, tighter
supplies could have a substantial impact by the turn o f the century.

Issues in the Region's Economy
From what I have said to this point, it should be clear that I fe e l international
developments will continue to play an important economic role in the nation and our
region in the immediate future. I would like to use my last few minutes to bring together
several other themes I touched on earlier. I also will try to define several issues that must
enter into our thinking here in the Southeast as we look toward future development.




-7 -

One o f these issues is the need for diversification into alternative industries in states
like Louisiana that are overly dependent on farming, forestry, mining, and other primary
industries.

Disproportionate reliance on natural resources in Louisiana and to a lesser

extent in Mississippi and Alabama makes their entire economies extrem ely vulnerable to
world-market price fluctuations.

Thus, when the prices o f commodities like oil or farm

products fall, the whole economy around them suffers.

Right now, because prices for

some o f these commodities have gone up on world markets, I expect the economies in
these states to improve a little.

For the future, though, state economic development

efforts in the western states o f our region should focus more on data processing, finance,
health care, tourism, and other services, as well as the types o f manufacturing that
employ more advanced technologies rather than seeking to recruit low-cost producers.

A similar problem is the split between urban and rural economies in some o f our
states.

We hear a good deal about the "two Georgias"~the rubric we use to compare the

brisk growth o f metropolitan Atlanta with slower expansion outside the city.

A similar

breach has been widening for the past decade between the urban and rural areas of
Mississippi. It will be hard to close gaps like these because growth in cities tends to build
upon itself, generating more expansion and economic strength. A t the same time, workers
in the rural areas frequently do not have the education and training to adapt to new jobs.
Thus, in today’s global economy with less developed countries offering even cheaper
resources, industries that have been the staple o f southeastern recruiters for decades are
more likely to leave the rural areas than move there.

The main way we can encourage improvement in our rural areas and also the
diversification into more high-tech manufacturing that some o f our states require is to
improve our region's educational systems.

Education is probably the Southeast's greatest

weakness. In the past, many o f our workers have been employed in jobs like agriculture,
natural resource extraction, and low-skill manufacturing that did not require much




-8 -

training.

Therefore, our states have not invested as much in education as states where

workers with better skills were needed. Except for Florida, we still end up at the bottom
o f the list in terms o f amount spent per pupil on education. Not surprisingly, high school
drop-out rates are higher here. A ll o f these facts mean our labor force is not keeping up
with the rest o f the nation's.

Eventually, and probably soon, this weakness in education

resources will hurt our chances in the competition with other regions fo r new industries.

As my comments on the globalization o f markets imply, in the future our region
increasingly will be in competition for jobs with workers in the rest o f the world as well as
with those in other parts o f the United States.
paying jobs to other countries.

We have already lost many o f our low-

There is no guarantee that we will maintain our current

dominance in services either. We have already begun experiencing keen competition from
outside our borders in financial and insurance services, for example.

The only way to

prepare for this competition is to make sure that graduates o f our schools have a variety
of skills and do not become locked in to one kind of work. In this way, our labor force can
adjust to changes in technology and move to new jobs when old ones become obsolete.
Therefore, improvement o f education is a need that extends across all state boundary lines
and should be the number one priority in the region.

One

other

problem

that

stands

out

involves

the

areas

that

are

growing

fastest—Florida and the Atlanta area. Ironically, their problem is to find ways to manage
the very growth that has made them prosperous.

Their schools, highways, sewage and

water systems, and other types o f public-use infrastructure are already overburdened.
More people are adding to the demands on that infrastructure every day.

This pressure

creates a threat to the environment, the quality o f life, and the economy.

People go to

Florida because o f its natural beauty and good climate.

If they have to sit for hours in

traffic, breathe polluted air, and worry about their drinking water, they'll start going
somewhere else.




The same is true for the businesses that have been locating in Atlanta.

-9 -

Many of these are services like accounting and advertising, communications, and overall
corporate management that economists call "footloose."

Such businesses moved here

voluntarily—not because o f any necessary resource linkage. Hence, they can always move
to a location they perceive to be more hospitable.

So we have to be careful to keep up

with the demands that growth places on our various types o f infrastructure. We also must
be willing to pay with our tax dollars to keep those systems in top shape.

Our efforts to invest in diversifying the region's economy and providing adequate
education for our labor force face an obstacle o f larger proportions, however—one that
everyone in this country needs to be concerned about.

That is a federal budget d eficit

that soaks up a disproportionate amount o f our national savings. We must continue to urge
government policy makers to bring spending into line in order to free up the funds needed
for priorities like those I have outlined for you this morning. Such discipline is crucial to
the global competitiveness o f our region and our nation.

Conclusion
I have covered considerable ground this morning, going from the structural transition
under way in the world's economy to regional issues that call for careful thought from
each of us here today.

In between I have said that the outlook for the national and

regional economies is good in the year ahead.

I have no doubt that we will continue to

prosper in the globalized marketplace both as a nation and as a region because we have
always risen to meet competitive challenges. Our will to win has not diminished. We must
be certain, however, that we are adequately prepared to win.

To be prepared for

competition in an increasingly sophisticated arena we must educate and train and then
reeducate and retrain as quickly as conditions change.

If we are strong in preparation,

none of us—manufacturers, farmers, or service providers—will have to resort to the losing
tactic of hiding from competition behind protectionist barriers.