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THE ECONOMIC OUTLOOK FOR THE NATION AND THE SOUTHEAST
Remarks by Robert P. Forrestal, President
Federal Reserve Bank o f Atlanta
To the National Association o f Bank Women, Columbus Chapter
May 14,1987

Good evening!

Fm honored to be a part o f your "executive night" program and

lighted to have this opportunity to meet with the banking leaders o f west central
iorgia and eastern Alabama, both those o f you who are members o f the National
isociation o f Bank Women and your guests. Working as you do with banking institutions,
i sure you have special interest in locally important econom ic activities like textile,
parel, and food manufacturing as well as financial services. To understand what has
en going on in these industries, I think we need to investigate national and even
:ernational developm ents. For that reason, a good portion o f my remarks tonight will
cus on the larger picture. I will, however, bring the outlook closer to home by saying a
w words about the Southeast and then leave you with som e thoughts about the major
ues that could adversely a ffe ct our econom ic prospects if they’re not resolved. When
e finished, ril be happy to answer any questions you may have.

onom ic Conditions and Prospects in the United States
The Southeast's econom y w ill be a ffected by the main factors that will determine

; econom ic prospects for the nation as a whole through the end o f the year; so w ell
ed to take at least a quick look at the national outlook in term s o f the three major
iicators—gross national product, unemployment, and inflation—before narrowing our
3

us to our own region. I look for GNP to expand once again at a rate o f 2 1/2 percent
even a bit faster this year. The first quarter rise o f 4.3 percent is not likely to be

stained since much o f that growth was a buildup in inventories.

I was pleasantly

'prised by the drop in April's unemployment rate to 6.3 percent from 6.6 percent in the
evious month. Still, my outlook for only moderate GNP growth should not lead to much




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dditional reduction in unemployment.

Inflation should accelerate from last year's

verage pace o f less than 2 percent as measured by the consumer price index to 4 or even
1/2 percent in 1987.

The im portance o f international developments to our dom estic econom y is driven
>me in the outlook for 1987. The higher prices in my forecast—even greater increases
lan in 1985—are in large part due to international factors. These include not only the
:abilization o f oil prices but also the rise in other import prices, which as o f last year
ere up 8 percent.

The international sector is also critical to the outlook for GNP

•owth. I look to the foreign trade front to provide the stimulus that will maintain our
lOderate growth rate. The other major components o f GNP—consumption, investment,
id government purchases—don't look all that strong. I don't think consumption will be
eak, but neither do I expect it to be the main source o f growth in the econom y as it has
sen in recent years. It is true that consumer assets are high in concert with gains in the
ock market and home values. D ebt-to-incom e levels are also very high, though, and the
wings rate has fallen to quite low levels.

Consumers may very well want to bolster

ieir balance sheets, and this makes faster growth in consumption unlikely.

Sluggishness in the consumer component o f GNP reflects the beginning o f a trend
e at the Fed have been predicting for some tim e, namely, smaller annual increases in

it capita consumption.

This is largely the inevitable "morning after" follow ing the

rending binge that we as a nation have been on—both publicly and privately—almost
nee the start o f this decade. Now we must embark on what will be a rather long period

l paying back some o f the debt to the rest o f the world that we amassed to finance that
nge.

With consumption expected to slow, we must look elsewhere for econom ic stimulus.




-3 -

vestment, another com ponent o f GNP, is unlikely to lead growth either. On the one
md, there was a temporary need for new investment to replace the considerable
awdown o f inventories in the last quarter o f 1986.

This cleared stocks and set the

age for the strong growth in the first quarter o f this year as inventories were
plenished. The positive impetus to production will probably be balanced, however, by
ie fa ct that business investment has been declining, partly because o f low capacity
ilization but mainly due to the overbuilding o f o ffice s and retail space. Changes in the

x code have exacerbated this situation by treating some aspects o f investment less
«

vorably. In tim e this revision should lead to a more efficien t allocation o f capital as
e revised tax code encourages investment dollars to be distributed more according to
e dynamics o f supply and demand,

hi the near term , though, we may see some

(com fortable adjustments develop until excess space is absorbed. O ffice construction,
ong with apartment and condominium building, is likely to be weak in the year ahead,
hile m ortgage rates—up a bit now but still considerably low er than a few years ago—
ould continue to boost the single-fam ily housing market, I don't expect to see much
rther increase in housing starts since they are already at a pretty healthy level. The
lief determinants o f new home sales will probably be demographics and overall
:onomic growth.

As for government purchases, budget d eficits are thankfully on a

•wnward slope, but this, o f course, means much less fisca l stimulus than in the past.

This leaves us net exports as an engine for the expansion. An improvement in the
.S. international sector is expected for two reasons. One is the decline in the value o f
e dollar in foreign exchange markets. While this fa ctor works with a lag, the dollar has
ten declining for two years now and we have begun to see an im pact. In fa ct, exports
igan picking up in real terms in the last three months o f 1986 while imports flattened,
the first three months o f this year, real net exports—the change in exports less that in
lports—improved by $13.8 billion.




The second reason to expect a turnaround in the

ade sector is related to something I mentioned earlier, namely that we cannot keep
icreasing our borrowing from abroad indefinitely.

For som e tim e now we have been

>ending more on consumption, investment, and government than we actually produce
:>mestically. The substantial expansion o f the federal budget d eficit has contributed to
tis situation. To m eet our aggregate demands we have been importing far more than we
cport and borrowing from abroad to finance these im ports. O f course, this cannot go on
trever.

Our creditors may becom e less willing to lend, and, just as any borrower

/entually learns, debt service inevitably rises along with the debt and becom es a
irden. So the tim e has com e to start repaying. While GNP or national output will grow
: about the same rate in 1987 as it did last year, more o f that increase in output will be
cported and less o f it will be available for dom estic use.

Even taking my concerns about foreign debt into account, I am confident that
creased exports and dom estic sales together with the lower level o f energy costs we
>w enjoy should be sufficient to sustain the econom y for another year.

The same

>rces, steady oil prices and shifts in international trade, will dominate the inflation
cture. Prices o f petroleum and other com m odities are still well below their levels o f a
;ar ago.

Without the boon o f declining energy and com m odity prices, however,

ensures o f inflation are likely to return to their pre-1986 pattern, though not to the
a ccep tably high levels we saw earlier in the decade. If inflation remains basically in
leek, gains in production to m eet greater demand for American-m ade products should
tip us achieve the m oderate rate o f growth I foresee even if overall consumption does
>t increase much.

utlook for the Southeast
The satisfaction o f more demand dom estically, together with another positive
jvelopment—the recent stabilization in energy prices—would help those areas o f the




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Duntry most dependent on mining and manufacturing. These developments would foster
greater balance among econom ic sectors and regions o f the country than we have
icperienced in the last several years.

More balanced growth would be especially

elcom e news to certain parts o f the Southeast, which includes not only prosperous and
ist-growing localities like Atlanta, Nashville, and most o f Florida, but also weak or even
^pressed places such as Louisiana, which is part o f the oil patch.

The econom ies o f

labama and Tennessee as well as much o f rural Georgia are more oriented to
anufacturing and as such have been facing many o f the same foreign trade-related
♦

ffieulties as the nation.
2

In contrast, the service-based econom ies o f Florida and

rtain m etropolitan areas in other states have been doing quite well and seem likely to

>ntinue on that path.

The main factors that will determine U.S. econom ic perform ance this year will also
ive a primary bearing on how this part o f the country does. Stabilization o f the energy
sctor will be especially important to Louisiana and parts o f Mississippi, both o f which
ive been adversely a ffected by the sharp fall in oil prices last year. There is reason to
>pe that things will not get any worse even if they don't get much better any tim e
>on. The rig count has been inching up. While recent oil prices have not been flat, the
end does seem to be toward far more stability than last year. If oil prices remain near
1 a bit below recent levels, at least the losses should be stemmed even though little
'owth is on the horizon.

Along with the energy sector, agriculture will be the lingering area o f weakness,
>t only during 1987 but perhaps for several years to com e. Heavy indebtedness incurred
iring periods o f prosperity will continue to go unserviced, resulting in additional
mkruptcies and foreclosures among borrowers and loan losses for lenders. Moreover,
irming in the Southeast as a whole is less dependent on grain crops and hence on export




-6 -

arkets, which are glutted.

Thus, the Southeast stands to gain less from expected

ternational developments than, say, the Midwest, but the basic picture is also less bleak
begin with. We can only hope that the current shortage o f rainfall will not becom e as
rious as last year's drought and add to farm ers' d ifficu lties.

Improvements in the trade balance would spell good news for many southeastern
anufacturers who were subject to either intensified import com petition or greater
fficu lty in marketing abroad after the dollar appreciated in the early 1980s.
iprovement would probably not be dramatic in the short run, however.

Any

The apparel

dustry, for exam ple, faces im port com petition from the newly industrialized countries
the P acific rim—Taiwan, Hong Kong, and Korea. The currencies o f those countries
ve only recently begun to move up slightly against the dollar, and so U.S. apparel
akers have not had measurable re lie f from the e ffe cts o f expensive dollars. The textile
justry, which also com petes with cheaper products from

abroad, has taken an

gressive approach to the problem and rebounded to better health.

By substituting

pital for labor, fabric and carpet producers were able to turn record profits last year,
lfortunately, this adjustment won't save jobs, since more efficien t producers need
wer workers to produce the same amount o f goods.

Thus, whatever turnaround the

xtile industry and others in similar situations undergo is not likely to have a dramatic
pact on em ploym ent. Any rise in output will generate som e new jobs, but employment
ins will not be proportionate to advances in output.

Other locally important industries are likely to fa ce mixed prospects this year,
ito and related manufacturing, for instance, which is a significant and growing
onom ic activity in Georgia, Tennessee, and Alabama, may not have as strong a year as
st if consumer spending for durables tapers o ff at the national level. Defense contracts
e the bread and butter o f many o f the region's electronics producers as well as makers




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transportation equipment like aircraft.

With spending by the federal government

pected to slow, activities in these industries may be hampered.

Much o f Florida's

dustrial sector produces electron ic and transportation equipment tied to the defense
d space programs, and the resumption o f serious work on the space shuttle will have
sitive e ffe cts for numerous private industries there.

Unfortunately, the benefits o f

w shuttle efforts probably won't be fe lt until after m id-year.

However, the lower

liar's e ffe ct on prices o f electron ic parts and products abroad should bolster high tech
anufacturing in Florida and elsewhere to some extent.

Aside from the e ffe ct o f m acroeconom ic factors like the downward trend in d eficit
ending and the anticipated correction in the trade balance, this region's growth is
avily influenced by some unique regional factors.

Probably the most important o f

ese is population growth, or more specifically in-m igration.

Continuing inflows o f

ople and corresponding gains in employment and personal incom e are major reasons for
e more rapid growth o f Florida and Georgia.

Florida's population has expanded at a

te three tim es as fast as the national average in the 1980s. The influx o f new residents
mulates demand for new houses, apartments, o ffice s, and retail space, in turn making

r a bustling construction industry. Recent arrivals also generate greater demand for a
riety o f services ranging from schools and hospitals to recreation and the whole gamut
retail establishments.

Expectations o f continued growth nationally suggest that movement to the
utheast w ill persist, since most people who want to relocate will be able to sell their
mes elsewhere.

In addition, the dollar's decline should have a positive im pact on

other kind o f in-migrant—a temporary one, namely the tourist. Florida attracts more
reign visitors than any other state. A lower dollar translates into more visitors from
road as w ell as more dom estic travel by Americans.




Tourism tends to stimulate

amand for services and trade in much the same way that permanent population growth
:>es. Therefore, workers will continue to find jobs in the expanding service and trade
reas so that the region's total employment should increase by about half a million new
>bs in 1987.

Construction—the other population-driven econom ic sector—will not, however, do
> well as one might expect, given the anticipated amount o f population expansion.
ngle-fam ily housing may continue to expand, but m ultifam ily building along with
*

instruction o f o ffice s and retail space is likely to be weak.

The reasons for this

jparent anomaly are the e ffe cts o f the tax law change on business investment and the
ict that many loca l markets were substantially overbuilt in recent years and need time
>r all the new space to be absorbed.

Despite probable weaknesses in construction and energy, together with mixed
jrform ance in manufacturing, the Southeast overall seems likely to benefit from the
lief forces that will shape U.S. econom ic perform ance in 1987—particularly an
iprovem ent in the trade balance and more stable energy prices. In addition, the region
lould retain and even increase its attractiveness to new residents and businesses, both
om elsewhere in the nation and from abroad. The states that are likely to do best are,
ice again, Florida and Georgia due to their disproportionate population growth and the
versity o f their econom ies.

The Columbus-Phenix C ity area has a similar balance

itween manufacturing, ranging from textiles and apparel to iron castings and packaged
►ods, and services such as insurance and credit card processing. Thus, I would expect
>ur loca l econom y to participate in the expansion I anticipate for the state in general,
juisiana and Mississippi, whose econom ies are based primarily on farming, forest
•oducts, and energy, will probably end up at the other end o f the spectrum . Alabama
id Tennessee are likely to turn out to be somewhere in the middle. Whatever happens




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» manufacturing nationally should be reflected closely in these two states.

Though

owth in this region may decelerate somewhat from last year, it is still likely be fast
tough on average to stay ahead o f the nation.

sues and Problems
There are several weighty issues that could, if unattended, arrest or reverse the
iticipated modest rate o f expansion.

These issues include imbalances in global trade

itterns, inappropriate fisca l policies, and protectionism .

First, world trade patterns

ted to undergo a major correction . To begin with, the United States must increase its
ports. 1 believe that in the short run, net exports are being pushed in this direction by
e exchange rate realignm ent.

In the long run, however, the American business

immunity's heightened awareness o f international conditions must be translated into
eater sensitivity to foreign markets.

We must find ways to sell as aggressively in

itside markets as we do at home, and this means becom ing more fam iliar with other
iltures, learning to speak the languages o f foreign purchasers, and interpreting their
ispoken signals.

With Americans' experience in the psychology o f marketing, it should

i obvious that a product's appeal to overseas consumers is conditioned by subtleties o f
cal taste and custom .

Y et we persist in remaining international illiterates, paying

uch less attention to understanding foreign cultures than foreigners pay to investigating
rs. It may be that the loss o f our com petitive edge that so many mention, is due more
our failure to understand others than it is to inefficient production and lack o f quality.

Aside from the steps Am erica might take to bring balance to trade flow s, other
Ivanced industrial econom ies need to rely less on exports and more on dom estic
mand. Japan and West Germany could stim ulate their econom ies by accelerating tax
its and implementing a generally more expansive fiscal policy.

Both countries'

onomies could benefit from such policies since both have high unemployment rates.




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>t only would fisca l stimulus relieve joblessness, but it would make more money
ailable for consumption o f both dom estically manufactured and imported goods—a
velopment that would speed the reduction o f Am erica's trade d eficit.

I am concerned that if the world's industrialized econom ies don't act soon to bring
out this shift in trade patterns, the forces o f gloom could undermine our econom y
?ng with the rest o f the world's by burdening American trade policy with protectionist
ggage. While I sympathize with the agony o f industries, some o f them here in our own
gion, which are losing ground to foreign com petition, I look with dismay upon the many
11s for protection.

Tariffs, subsidies, and other trade barriers cannot guarantee that

Dtected

w ill becom e

industries

more

viable—a

fa ct

which the experience o f

riculture, one o f the most heavily insulated industries, illustrates all too w ell. Instead
weakens them further by shielding them from com petition.

It almost certainly

arantees retaliation from our trading partners, and erosion o f our purchasing power and
;e choice as consumers.

Rather than overreacting to short-term imbalances, it is critical for us to continue
pending our vision to include all the possibilities held out by the evolving international
jer.

Our recent positive experience with Canada convinces me that through

gotiation rather than confrontation we can convince our trading partners to assume
>re o f their own responsibility for keeping the exchange o f goods and services as well
labor and capital as unrestricted as possible. We should continue to call on Taiwan and
pan in particular, two nations with extraordinarily high trade surpluses and substantial
port barriers, to lower the protective walls which make it impossible for many o f our
ods and services to penetrate their markets.

Raising protectionist barriers is an

tempt to "beggar your neighbor" and get a larger share o f the output pie.

History

iches us, however, that in reality it only reduces the size o f the pie and ends up hurting