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United Fund of Greater St, Louis, Inc. Chapter Chairman's Institute Monsanto Company - 800 N, Lindbergh Wednesday, August 18, .1971 - 9:00 A,M. DARRYL R. FRANCIS, MASTER OF CEREMONIES 9:00 -9:05 - Welcome and Opening Remarks Good morning................ ... I am Darryl Francis, President of the Federal Reserve Bank of St, Louis, AND THIS YEAR 5 AM SERVING AS CHAIRMAN OF THE BANKS SECTION OF THE Commercial Chapter Division of the United Fund, I WOULD LIKE TO WELCOME ALL OF YOU TO THIS INSTITUTE AND TO THANK YOU FOR TAKING TIME OUT TO PARTICIPATE IN A PROGRAM, WHICH WE HOPE WILL LEAD \ TO A BETTER UNITED FUND CAMPAIGN IN YOUR COMPANY. THIS INSTITUTE IS HELD ANNUALLY FOR THE PERSON OR PERSONS IN EACH COMPANY WHO IS ASSIGNED THE RESPONSIBILITY FOR CONDUCTING THE EMPLOYEE AND EXECUTIVE SOLICITATION ON BEHALF OF THE UNITED FlIND, One of the most important reasons for the success of our United Fund over THE PAST EIGHT YEARS, HAS BEEN THE INCREASED GIVING OF EMPLOYEES AND executives, When the Unites. Fund, as we know it today, was formed in 1955, wo OF ITS MAJOR OBJECTIVES WERE TO SPREAD THE BASE OF GIVING AND TO PROVIDE FOR EQUITABLE SUPPORT OF OUR COMMUNITY HEALTH AND WELFARE SERVICES BY ALL CITIZENS, I THINK IT IS SAFE TO SAY THAT WE HAVE BEEN RELATIVELY SUCCESSFUL IN THESE TOO AIMS ,, .BUT ,, WE STILL HAVE A LONG WAY TO GO, Let me briefly share with you, some statistics along this line. Page 2 There 192,000 persons who contributed $2,809,000 in the first were United Fund campaign in 1955, CONTRIBUTED Last year 319,900 executives and employees $8,704,0^6, I AM SURE YOU CAN SEE WE HAVE MADE PROGRESS, let's look at this another way, But, Since 587 FADE A PLEDGE LAST YEAR, THIS MEANS THAT NOTHING TO THE UNITED FUND, of all potential contributors 327 ARE CONTRIBUTING ABSOLUTELY If THESE PEOPLE WERE JUST TO GIVE THE AVERAGE $3,000,000 CONTRIBUTION OF THOSE WHO ARE GIVING, IT WOULD MEAN VERY NEARLY ADDITIONAL DOLLARS FOR OUR UNITED FUND. I MENTION THESE FIGURES ONLY TO POINT OUT THAT THERE IS A GREAT DEAL OF UNTAPPED POTENTIAL REMAINING IN OUR COMMUNITY FOR THE UNITED FUND AND THROUGH IT, TO OVER 100 VITAL AGENCIES WHICH MAKE OUR COMMUNITY A BETTER PLACE IN WHICH TO LIVE A© RAISE OUR FAMILIES, As Chapter Chairmen in your respective firms, you hold the key to unlocking THIS UNTAPPED POTENTIAL, ACHIEVING THIS GOAL, I HOPE THAT THIS INSTITUTE WILL HELP YOU IN We WILL ATTEMPT TO TELL YOU THIS MORNING HOW SUCCESSFUL EMPLOYEE CAMPAIGNS ARE PLANNED A® EXECUTED, /I Each year, outstanding citizens of our community serve in volunteer leader ship POSITIONS FOR THE UNITED FUND CAMPAIGN, DON LASATER, CHAIRMAN OF THE Board United Fund Campaign Chairman, Don Mercantile Trust Co. of has served Executive on the is this year's United Fund Speakers Bureau, I Loaned and has held key campaign posts for a number of years, ME GREAT PLEASURE TO PRESENT HIM TO YOU NOW, Don , . has been a I (Don Lasater speaks) It gives Page 3 Thank you Don, 9:15-9:25 - Agency in Action United Fund Later in irs of AGENCIES WITNESS AN AGENCY IN ACTIC We are f the Director :eater St, Louis, a United Executive its over 100 agencies iortly meet, REPRESEN : AGENCIES WHICH ARE SUPPORTE It IS MY HONOR TO PRESENT TO YOU, FIR, DAVID A, YOUNC\ DAVE , . , . (David Young speaks) Page 4 Thank you Dave, 9:25-lU:05-How At this to Organize a Successful Executive-Employee Campaign point in our program we wish to present to you some of the basic TECHNIQUES AND CAMPAIGN IDEAS THAT HAVE BEEN DEVELOPED OVER THE YEARS AND PROVEN TO BE SUCCESSFUL, BASED ON THE ACTUAL EXPERIENCE OF LOCAL FIRMS, Each of the six individuals you are about to hear have been deeply involved IN THE CAMPAIGNS OF THE FIRf-lS THEY REPRESENT AND EACH WILL SPEAK ON A CRITICAL PHASE OF THE OVERALL EFFORT, Our first Chairman speaker is Carl Calamia of Interco, Inc, Carl was Interco's Chapter last year and this morning he will tell you some of the things YOU SHOULD DO WHEN YOU INITIALLY ORGANIZE YOUR CAMPAIGN. In view of the fact that year, I'm sure that Interco Carl will employees produced a $75 be able to offer some timely suggestions for your consideration, Carl ,,, ,,,,,, (Each per capita last of the next five speakers will INTRODUCE THE PERSON WHO FOLLOWS THEM) Page 5 10:05-10:20 — Coffee Break We are now going to take a 15 minute coffee break and we have asked the six people you have just heard to stay in the room to answer any questions you may have ON THEIR PARTICULAR AREA OF EXPERTISE, of the United Fund THEY WILL BE ASSISTED BY MEMBERS staff in answering any inquiries you might have so don't HESITATE TO COME UP AND ASK THE EXPERTS, Before we break, I have one important announcement, Government Project Officers Will all Federal immediately report to the attractive young LADY IN THE RED COAT STATIONED ON THE STAIRWAY JUST OUTSIDE THE DOORS AT THE REAR OF THIS ROOM, SHE WILL. ESXORT YOU TO A SPECIAL SCREENING ROOM WHERE COFFEE AND ROLLS WILL BE SERVED AND YOU WILL HAVE THE OPPORTUNITY TO VIEW THE NEW 1971 C. F. C, FILM, THose of you who are not Federal Government Project Officers REFRESHMENTS IN THE CORRIDOR JUST OUTSIDE THE MEETING ROOM, AT //? (STATE TIME) FOR THE BALANCE OF OUR SESSION, will find We WILL RECONVENE Page 6 10:20-10:27 - 1971 Campaign Film point in the program we wish to preview for you the 1971 / Campaign film, This film is made and designed to be used by firms at At this EMPLOYEE RALLIES, TO TELL THE STORY OF THE SERVICES PROVIDED BY UNITED Fund agencies, This film will help you bring to employees a better understanding of the annual United Fund campaign which provides support to over AND HOW THEIR ONCE~A~YEAR PLEDGE HELPS OVER 500,000 PEOPLE IN OUR COMMUNITY, 100 agencies, (Showing of Campaign Film) Page 7 10:27-10:32 Before - Labor Speaks moving on, just let me point out that all of the films you HAVE SEEN HERE THIS MORNING ARE AVAILABLE FOR YOUR USE AND CAN BE OBTAINED FROM YOUR LOANED EXECUTIVE OR BOOKED THROUGH UNITED Fuiffi HEADQUARTERS, I'M SURE YOU WILL FIND THAT THESE FILMS WILL BE A VALUABLE ASSET TO YOUR CAMPAIGN EFFORT, And now it gives me great pleasure to intorduce to you, Mr, James Brown, Business Representative, Retail Store Employees Union #655, AFL-CIO, Mr, Brown the has some worthwhile comments on the role of organized labor in United Fund campaign, Jim, i , , , , , (James Brown speaks) Page 8 Thank you Jim, 10:32-10:42 - Needs of United Fund Agencies TWO OF THE MOST IMPORTANT FUNCTIONS OF OUR UNITED FUND ARE THE RESPONSIBILITY FOR DISTRIBUTING THE DOLLARS RAISED, AND FOR INSURING THAT THE AGENCIES PROVIDE NEEDED SERVICES AND PERFORM THEM EFFICIENTLY. The VOLUNTEERS IN THE UNITED FUND ORGANIZATION RESPONSIBLE FOR THESE FUNCTIONS MAKE UP THE AGENCY RELATIONS COMMITTEE, SINCE I HAPPEN TO BE A MEMBER OF THIS COMMITTEE LET ME TAKE A FEW MINUTES NOW TO GIVE YOU SOME INSIGHT INTO THE NEEDS OF UNITED FUND AGENCIES AND HOW THE DOLLARS RAISED ARE BUDGETED AND SPENT, Page 9 10:42-10:57 - Guest Speaker As many of you already know, the YEAR IS MADE UP OF ABOUT These United Fund has a Speakers Bureau, which this 130 LADIES AND GENTLEMEN FROM ALL WALKS OF LIFE. men and women give freely of their time to speak before any size GROUP ABOUT THE UNITED FUND, Today, representing the Speakers Bureau, we are privilaged to have with us, ONE OF ITS MOST WELL KNOWN MEMBERS —DlANNE WHITE. WATCHED THE THOSE OF YOU WHO HAVE 10 O'CLOCK NEWS ON KSD-TV WILL INSTANTLY AS THE CHARMING AND VERY PERSONALBE WEATHER GlRL. RECOGNIZE MlSS WHITE I ONLY HOPE HER FORECAST FOR THE UPCOMING CAMPAIGN IS ONE OF CLEAR SKIES AND NO PRECIPITATION. It is my great pleasure to intorduce to you (Dianne WUite speaks) .......... Miss Dianne White. Page 10 10:57-11.: 00 - Summary and Concluding Remarks Ihank you Dianne and special thanks to all who appeared on the program THIS MORNING FOR A JOB WELL DONE, / / / We HAVE ATTEMPTED TO REVIEW FOR YOU THIS MORNING, THE ESSENTIAL PARTS OF A SUCCESSFUL EMPLOYEE CAMPAIGN FOR THE UNITED FUND, In THE FINAL ANALYSIS, IT IS THE CHIEF EXECUTIVE OF YOUR COMPANY AND YOU, THE CHAPTER CHAIRMAN, WHO WILL DETERMINE THE SUCCESS OF THE CAMPAIGN IN YOUR ORGANIZATION, 1 WANT TO THANK ALL OF YOU FOR COMING AND FOR GIVING US YOUR ATTENTION THIS MORNING, Unless there is something someone would like to add, we are adjourned,
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