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Resilient Communities in a
Resilient Economy
Reinventing Older Communities: Building Resilient Cities
May 9, 2012

Charles I. Plosser
President and CEO
Federal Reserve Bank of Philadelphia

The views expressed today are my own and not necessarily
those of the Federal Reserve System or the FOMC.

Resilient Communities in a Resilient Economy
Reinventing Older Communities: Building Resilient Cities
May 9, 2012
Charles I. Plosser
President and Chief Executive Officer
Federal Reserve Bank of Philadelphia
Introduction
On behalf of the Federal Reserve Bank of Philadelphia, I want to welcome you to the
Reinventing Older Communities conference. This conference is one of our signature
events, bringing together a talented and diverse mix of stakeholders who are committed
to addressing the community and economic development needs of older industrial
communities. This is our fifth Reinventing conference, and these biennial events have
become an important resource for the Federal Reserve System, as they contribute to
our research and understanding of the interaction between older communities and the
broader economy.
Congress created the Federal Reserve System in 1913 with 12 individual Reserve Banks
overseen by a Board of Governors in Washington, D.C. One of the strengths of our
nation’s decentralized central bank is that it gives us roots in Main Streets and
communities across our diverse nation. We are delighted that several other Federal
Reserve Banks share our interest in smaller industrial communities and have partnered
with us to sponsor this year’s Reinventing Older Communities conference. So let me
recognize and thank the Federal Reserve Banks of Boston, Chicago, Cleveland, New
York, Richmond, and St. Louis.
The past few years have been an extraordinary period for all of us. We have endured a
financial crisis and the worst global recession of the post-war era. This period has
served as a striking reminder of how economic forces and decisions – both large and
small – can influence events on Main Streets and neighborhoods across our District and
our nation.
Yet the economy has now grown for 11 consecutive quarters. To be sure, growth is not
robust. But growth in the past year has continued despite significant risks and external
and internal headwinds. Natural disasters in Japan, a sovereign debt crisis and banking
problems in Europe, turmoil in North Africa and the Middle East that led to a steep
increase in oil prices, and our own debt ceiling fiasco, all made growth difficult. But I
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also remind you that the U.S. economy has a history of being remarkably resilient.
These shocks held GDP growth to less than 1 percent in the first half of 2011, and many
analysts were concerned that the economy was heading toward a double dip. Yet, the
economy proved resilient and growth picked up in the second half of the year.
Building Resilient Cities
What leads to such resilience? That is one of the key questions posed in this
conference, and it is an important one for understanding the prospects for the U.S.
economy. We know that older manufacturing cities have suffered from secular declines
as many of these communities have struggled to find their way in a changing economy.
The long-term trends of improved productivity and efficiency in many large-scale
manufacturing industries, which are good for the economy as a whole, have led to a
secular decline in employment in many of these industries. As a consequence, many
older cities with industries that depended heavily on older-style labor-intensive
production processes have felt the brunt of shrinking employment and the loss of an
industrial base that provided the economic foundation for their communities. If these
communities are unable to adapt and change, the fallout can include declining
populations and tax bases and deteriorating housing markets.
Yet, some of these cities have fared better than others. At least one recent study by the
McKinsey Global Institute finds that over the next 15 years, half of worldwide GDP
growth is likely to come from so-called “middleweight cities” – those cities with a
current population between 150,000 and 10 million. 1 One key to achieving this will be
to determine how communities can use their strengths and resources to become
resilient cities.
But what does it mean to be resilient?
One source defines community resilience as “the individual and collective capacity to
respond to adversity and change. It is a community that takes intentional action to
enhance the personal and collective capacity of its citizens and institutions to respond
to and influence the course of social and economic change.” 2
My interpretation of community resilience is one that, in part, reflects my personal
experiences. I was an economics professor at the University of Rochester in Rochester,
Richard Dobbs, Sven Smit, Jaana Remes, James Manyika, Charles Roxburgh, Alejandra Restre,
“Urban World: Mapping the Economic Power of Cities,” McKinsey Global Institute (March 2011); available
at: http://www.mckinsey.com/insights/mgi/research/urbanization/urban_world.
2
U.S. Department of Health and Human Services:
http://www.samhsa.gov/dtac/dbhis/dbhis_stress/resilience.htm
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NY for many years and served as dean of the William E. Simon Graduate School of
Business from 1993 to 2003. I think it is fair to say that the Eastman Kodak Corporation
was to Rochester what the Big Three automakers were to Detroit. Kodak was the
dominant economic force and employer in Rochester for more than three-quarters of a
century. More generally, over the last several decades, the solid manufacturing base of
Rochester, made up of firms like Kodak, Xerox, and Bausch and Lomb, has steadily
shrunk. Yet, Rochester ensured that it was not solely dependent on past technologies.
During my time there, Rochester was able to shift its focus from the darkroom to
medical imaging and other technologies. New companies were formed around the
university and area medical centers. Scientists and engineers from these manufacturing
firms became entrepreneurs. So even though Kodak’s local employment fell from a
peak of 61,000 to fewer than 7,000 today, Rochester has exhibited remarkable
resiliency. In fact, the region has gained 90,000 jobs, on net, over the same period.
Challenges, of course, remain, as such transformations take a long time.
Rochester is but one example. My hometown of Birmingham, AL, once called the
Pittsburgh of the South, was ravaged by a declining steel industry, as was its larger
namesake. Yet it has revived and proved its resiliency. Across the nation, countless
cities and smaller communities have found ways to use their assets to rebound from
economic challenges. The stories and strategies may vary, but there are lessons to be
learned.
The Research Department at the Philadelphia Fed has begun a research project to
measure urban resilience. Resilience is based on the response of local economic activity
to an economic shock – whether it be a temporary shock (related to the business cycle
or some other temporary factor) or a persistent shock (related to long-run trends in
technology, productivity, or preferences). Our researchers are examining two working
definitions of resilience that are grounded in economic theory. According to the first
measure, an area is considered more resilient to the extent that it experiences milder
fluctuations in employment over the business cycle. According to the second measure,
resilient areas are those that experience faster employment growth than could be
expected based on national growth rates given their industrial structure. The aim of the
research project is to combine these two measures into an index that we will then be
able to track over time. The project is a work in progress, and it is too soon to share
definitive results. However, the results to date are suggestive. Our researchers have
found that larger older cities, especially those in the Northeast and Midwest, have seen
smaller fluctuations in their employment cycles than other cities. Detroit was a notable
exception, having experienced much larger cycles, especially in its declines after 2000.
Southern cities score higher on the second resiliency measure, having experienced
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higher employment growth, reflecting household migration patterns. Combining the
two measures, Philadelphia scores in the middle of the group of 25 metropolitan areas
the staff examined. The next step in the analysis is to examine how the indexes change
over time and see whether there are certain metropolitan area characteristics that are
correlated with resilience. Early results suggest that industrial diversity is related to
greater resilience. As I said, this is a work in progress, and so far, it does look promising.
Our research in this area is going to be informed by what we learn over the next couple
of days, as conference participants explore the various ways that these older industrial
communities are marshaling their resources to become resilient cities. Noted academics
and practitioners from a wide range of disciplines will discuss workforce development,
small business creation, urban education, and housing issues. These panelists will share
research findings, as well as real-world examples of how various strategies and
partnerships have strengthened their communities. Our presenters will engage you in
conversations that will challenge your thinking about community development. We
encourage you to challenge them as you discuss the role of anchor institutions in the
development of cities, education reform, and the pursuit of a creative, entrepreneurial,
and resilient economy.
This morning, some of you participated in a tour of Philadelphia’s Kensington
neighborhood, where you visited two local organizations: Impact Services, an
organization that has helped more than 24,000 veterans, ex-offenders, and others find
jobs; and the Energy Coordinating Agency of Philadelphia, which provides training so
people can pursue jobs in weatherization, energy audits, and lead abatement. Others
participated in a tour of nearby Chester, Pennsylvania, where you saw first-hand how a
city is trying to redefine itself by creating new office space, developing a top-notch
soccer stadium, and opening a casino to attract businesses and consumers.
While not every strategy will work in every city or every neighborhood, these strategies
highlight the human effort that is driving revitalization efforts and the innovation that is
needed to truly be resilient in this economy.
I do want to caution you that resilient and vibrant communities are not just about
government programs or directed industrial planning by community leaders. Indeed,
one can find instances where government and entrenched interests, seeking to restore
the “good old days,” actually slow the innovation and change many communities should
undertake.
The economic strength of our country is deeply rooted in our market-based economy
and the dynamism and resilience of its citizenry. As we contemplate strategies for
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unleashing the potential in our communities, do not underestimate the importance of
entrepreneurship and individual initiative to laying the foundations for change and
growth. Government regulations on small and emerging companies can have a stifling
effect on economic growth, and despite our best intentions, the law of unintended
consequences can loom large in any effort to direct or control economic activity. After
all, we all now know that small businesses are the engines for employment growth and
some become very large and successful businesses. So I urge you to look beyond
planning and directed investments, all of which may have a place, and look to people:
how do we improve education and equip them for a more knowledge-based economy?
And how can we unleash the creative and entrepreneurial spirit of all our citizens? They
are our most valuable asset and the ultimate source of opportunity and growth. Thank
you and I hope you find the next few days informative and enriching.
Introduction of Jeremy Nowak
Now I would like to introduce our next speaker, Jeremy Nowak, president of the William
Penn Foundation. He has a long history of involvement in community development.
Prior to joining the foundation, Jeremy was CEO of The Reinvestment Fund, one of the
most innovative and successful community investment funds in the country. Yet, he is
here not only as an interested and experienced party to your discussions but also as the
chairman of the board of directors of the Federal Reserve Bank of Philadelphia. Each
Reserve Bank has a nine-member board of directors selected in a nonpartisan way to
represent a cross-section of banking, commercial, and community interests within a
Federal Reserve District.
These directors, by law, not only fulfill a governance role in providing oversight for the
Bank’s performance but also provide valuable insights on economic and financial
conditions in the District and the nation. These insights help me and my colleagues on
the Federal Open Market Committee as we deliberate and seek the best course for
monetary policy for the nation.
I have valued Jeremy’s insights on community and economic issues over the past few
years, and I know you will enjoy his perspectives today.

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