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Opening Remarks
Federal Reserve Community Affairs Research Conference
Financing Community Development
Washington, D.C.
March 30, 2007
Charles I. Plosser, President
Federal Reserve Bank of Philadelphia

Good morning and thank you, Dede, for the introduction.

It is my pleasure to open today’s presentations. I am delighted to be part of the fifth
Community Affairs Research Conference. Before coming to the Fed last year, I spent
over 30 years as a professor of economics. So I have been to a lot of research
conferences. From that perspective, this is an unusual and rather eclectic group:
government policymakers, academic researchers, community leaders, consumer
advocates, and financial service providers. So what brings us all together at this research
conference?

In very broad terms, I think we all share the same belief – one that Chairman Bernanke
articulated very well in a recent talk — namely, that every American should have the
opportunity to improve his or her economic circumstance through hard work, saving,
entrepreneurship, and other productive activities.

I think all of us also share a common commitment to helping ensure that opportunity
exists for all Americans, especially those who are at a distinct economic disadvantage.

But what brings us together here at this conference is a third factor – a shared recognition
that in our efforts to ensure opportunity for the economically distressed, we must be
guided by accurate information, careful research, and solid policy analysis.

I want to spend a few minutes discussing this last belief because it is one that I hold
strongly.

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The important role of research in enhancing economic opportunity and
development

While the symptoms of economic and financial hardship can be stark and dramatic, the
underlying causes are often subtle and complex. Big headlines and graphic news stories
are tempting to generalize and may evoke calls for an immediate policy response. But
public policy driven by headlines rarely turns out to be good policy. The hard reality is
that it takes time and dispassionate analysis to understand the nature and scope of a
problem and to develop an effective solution.

Consider a parallel situation in your personal life. You may develop symptoms of some
sort of illness and rush off to see your doctor. But you would certainly not want him to
prescribe a treatment until he developed an accurate diagnosis. You count on the doctor
to run the appropriate tests, draw on his training and experience, perhaps even consult
with peers or a specialist, so that ultimately you get the proper treatment. Addressing
social problems in a similar way makes good sense.

Today, I believe that research can make a greater contribution to economic development
efforts than it could in the past. Over the past several decades, community development
efforts have shifted away from creating massive federal programs and toward the
activities of community-based organizations and agencies to develop and implement local
projects. These organizations have been innovative in their approach to development and
have adopted a variety of private sector strategies. As a result, there are more, and more
varied, strategies to study. Researchers have richer material from which to learn. Their
results will, in turn, better inform organizations and agencies as they refine their
programs and develop new ones. Thus, conducting and disseminating good research
serves as an important driver of progress in economic development efforts, allowing us to
take full advantage of today’s more decentralized approach.

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When it comes to devising economic development policies and programs, it is important
to remember the goal is to increase the opportunity for people to succeed in our market
economy. We must remember that markets are a powerful source of innovation. They
foster the development of new products and services in response to participants’
demands, creating new opportunities and choices. So our development efforts should not
focus on thwarting or overriding the market mechanism. Rather they should focus on
taking greater advantage of it. This can be done in two ways. One way is to encourage
and support the marketplace as it tries to be more responsive to the needs of people with
lower incomes. The other way is to better prepare those individuals to participate
effectively in the marketplace.

An example of the first approach – encouraging and supporting market responses – is
provided by Robert DeYoung, Scott Frame, Dennis Glennon, and Peter Nigro in the
paper they will present in the first session this morning. They find that small business
borrowers in underserved areas began tapping into lenders over a much broader
geographic area in the late 1990s. The researchers attribute this to a combination of
market innovation and public policy improvement. In the marketplace, lenders’ adoption
of more sophisticated credit scoring techniques gave them greater capacity to reach into
low-income areas and accurately assess risks. Meanwhile, on the policy side, changes to
CRA’s performance standards gave lenders a stronger incentive to do so.

As an example of the second approach - better preparing people to participate effectively
in the marketplace - financial literacy programs come quickly to mind.

While there are lots of programs to improve financial literacy, there is relatively little
research into their effectiveness. So we actually know relatively little about which
approaches are most beneficial.

In that regard, our Reserve Bank has just begun a rigorous long-term study to evaluate the
effectiveness of homeownership counseling. Study participants will be randomly

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assigned to a “control” or a “treatment” group. Then both groups’ financial decisions and
actions will be tracked for five years.

We expect to learn a great deal about the effectiveness of counseling programs and
perhaps get some new insights that could ultimately help reduce default and foreclosure
rates. I hope we will have some results to share with you at our conference in 2013. As I
said earlier, good work takes time.

Let me add that no study, including ours, will be the final word on how to best improve
the level of financial literacy, if for no other reason than that the array of financial
products and services continues to expand. This morning’s paper by Sherrie Rhine, Katy
Jacob, Yazmin Osaki, and Jennifer Tescher makes the point: prepaid cards are quickly
becoming an important substitute for currency, and they carry fees and features that users
should understand.

I should also add that raising people’s level of financial literacy does not ensure that they
will be able to take better advantage of the financial marketplace. For instance, the paper
by Alicia Robb and Robert Fairlie suggests that positioning African-Americans to raise
the funds they need to start up and expand their own businesses may require overcoming
discrimination among lenders and helping to build both human and financial capital
within the African-American community.

One last comment about the value of research for effective community development.
While I am optimistic about the capacity of research to inform and improve economic
development policies, I think we need to maintain a healthy degree of humility about our
ability to manipulate economic outcomes. Interactions among human beings are
complex. A policy that works in one situation may not work in another. And a policy
intended to achieve one outcome may deliver an entirely different one – the well-known
law of unintended consequences. Again, one of our papers this morning provides a case
in point. Robert DeYoung and Ronnie Phillips studied the impact of a legislated price
ceiling on payday loans in Colorado. They found evidence that rather than holding the

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price of payday loans down, the ceiling actually provided a focal point to which payday
lenders’ prices converged.

The more general point is that people are infinitely creative and adaptive in their pursuit
of their self-interest. So we can count on our policy actions generating some surprising
consequences. The best we can hope for is that careful analysis of policies beforehand
and close monitoring of policy results thereafter keep them to a minimum.

Conclusion: The role of the Fed

At the outset, I said that we all recognize the need to do more to provide good
opportunities for those who are economically distressed. We at this conference, and the
organizations we represent, have different roles to play in this effort. I want to conclude
with a few thoughts about what I see as the Fed’s role.

As the nation’s central bank, the Fed must focus primarily on the nation’s overall
economic performance. Our primary mission is to create money and credit conditions that
foster stable prices and full employment on a sustained basis. Our primary policy tool,
monetary policy, is a relatively blunt instrument. We can expand or contract growth in
the overall supply of money and credit, but how different sectors of the economy respond
to our policy actions, and in what ways, are not under our control.

I think it is fair to say that the Fed’s success in enhancing overall economic performance
contributes significantly to the success of more targeted economic development efforts.
After all, a strong national economy may not be sufficient to guarantee opportunities for
individuals in economic distress, but it is certainly a necessary condition.

In addition to monetary policy, the Fed also contributes to economic development more
directly in its role as a bank regulator charged with enforcing the CRA and other fair
lending laws. We also contribute directly through our financial literacy and community
outreach programs.

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Both as regulator and as program provider, the Fed stands to improve its effectiveness by
engaging in the kinds of research projects that we are discussing at this conference.
Certainly, we at the Philadelphia Fed are committed to doing our share to advance the
research agenda. In that regard, I want to thank several of my colleagues at the bank for
their support of this conference: Dede Myers and Amy Lempert of our Community
Affairs Department, and Loretta Mester and Mitch Berlin of our Economic Research
Department, all of whom did so much to put this program together; and Research
economist Wenli Li, who presented her work on bankruptcy here yesterday afternoon.

With that, let’s get this morning’s program underway. I am sure you will continue to find
the research presented stimulating and useful. Thank you again for your participation.