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RURAL DEVELOPMENT - - AN ALTERNATIVE APPROACH

Remarks
by
Bruce K. MacLaury
President
Federal Reserve Bank of Minneapolis
at
Twelfth Annual Fargo Farm Forum
Fargo Memorial Auditorium
Fargo, North Dakota

February 7, 1972

Last week, the President submitted to Congress his proposals for
rural development.

In addition to reiterating his earlier suggestions for a

Department of Community Development and for a consolidated rural revenue
sharing plan, he outlined his plans for a new Rural Development Credit Fund
to guarantee and insure up to $1.3 billion per year of loans for commercial
and industrial development and for community projects.

I'm sure Secretary

Butz will tell you more about these proposals In a few minutes.

There are

a good many points in the Administration's approach with which I agree, but
I'd like to spend my time this afternoon outlining a somewhat different
philosophy toward rural development.
As you may know, I came to the Federal Reserve Bank of Minneapolis
only seven months ago from the East Coast.

So I can hardly claim to have

much first hand knowledge of the problems facing rural America.

But I have

been trying to become more familiar with this vast Ninth District; with its
rich agricultural lands, its stretches of natural beauty, and its strong and
independent people.

I've also been trying to learn something about the

problems we face in the District, and how we might best go about trying to
deal with them.

On the basis of this limited experience, it's my distinct

impression that while the problems of rural areas have many faces, most of
these problems are rooted in the unemployment and, even more, in the under­
employment caused by the reduced need for labor in agriculture.
There's little need to rehearse the figures that are already familia
to you — they are summed up in the decline from about 10 million employed in
agriculture at the end of World War II to about 5 million today.

Actually,

of course, this increased productivity of labor in agriculture is something
of which we can be justly proud.




It has enabled us to feed our growing

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population with far less increase in food costs than if we had stayed with
the old methods.

And the shift of workers from the farms to the factories has

likewise permitted us to diversify and expand at a pace we couldn't have other
wise.
But the rude fact is that this expansion has not absorbed in pro­
ductive jobs all those who have been released from the land.

And indeed,

there is some irony in the fact that the very agricultural programs that have
helped the farmer keep pace with changing technology have contributed to the
supply of excess labor in rural areas.
If I am correct in focusing on unemployment and underemployment,
with their related si de-effects of lower wages and lower living standards,
as the basic cause of most other problems in rural areas, then there are
two alternative approaches that one could take to deal with the situation.
The first is to try to stimulate the creation of jobs in industry and commerce
in the rural areas themselves.

The other is to try to facilitate the move­

ment of the people who are underemployed to jobs in growth centers, a con­
cept to which I will return later.

Obviously one does not have to rely

exclusively on either approach alone.

The real choice is one of emphasis.

And how that choice is made, it seems to me, should rest on the answers to
two questions:

1) what is the problem we are really trying to solve; and

2) what are the relative costs and benefits of alternate approaches.
My reservations about previous efforts to deal with rural develop­
ment — and these reservations apply to some extent to the President's most
recent proposals — are based on the fact that they emphasize the develop­
ment of places, whereas we should be focusing on how best to meet the needs
of people. Nowhere is this emphasis more apparent than in the efforts to




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bring jobs to "rural areas", rather than concentrate on how most effectively
to provide jobs for "rural residents", even if this raises the possibility
of transfers to new locations.

Another way of saying much the same thing is

that if one accepts a people-oriented rather than a place-oriented approach,
then bringing jobs to the people is not the most efficient strategy; its costs
per job created are higher than the alternative of encouraging people to move
to the jobs.

And in the end, the higher costs for benefits of this approach

mean that it is less likely to be effective.
Obviously, not everyone agrees with this assessment of the problem,
even in theoretical terms.

And even if they did, it is not likely that we

would very quickly abandon what I have called a place-oriented approach for
several reasons.

In the first place, when we speak of rural development

programs, we are usually referring to government programs at one level or
another.

And governments are tied by jurisdictional boundaries to specific

geographical locations.

Quite understandably, politicians who are judged

on their ability to get federal funds for their own constituents are not
going to be indifferent to where the funds are used.

This is true, of

course, not only with respect to rural development programs, but with respect
to virtually every function of government.

Even though we are increasingly

aware that political boundaries designed for earlier times are no longer
very effective in carrying out a variety of governmental functions in a
world that has seen a revolution in modes of transportation and communica­
tion, we find it very hard to accommodate our governmental structures to
these new requirements.

But that's a story in itself.

A second reason that we find ourselves using a place-oriented
approach is that the very terms and concepts of rural or regional develop­




ment tend to focus attention on particular places, whether they be counties
or multi-state regions.

It's not surprising, for example, that the Upper

Great Lakes Commission should state in one of its reports that "Labor should
be trained for jobs in the region rather than largely for export to other
regions." And probably the tenacity with which this kind of view is held
is even stronger at the local than at the regional level.
Finally, it's not only the politicians in a particular area who
are anxious to hang onto their voters, but it's the voters themselves who
quite understandably adopt a place-oriented approach toward development.
As residents of the area, their civic pride tells them that this is a spot
where people ought to want to live.

But even more than this, they have a

positive dislike for migration, because it is undeniably painful to see
friends or family leave.

Moreover, even if one accepts the idea that it

is better to be productively employed in a city than underemployed on a
farm, there is always the argument that the cities have more problems than
they can cope with anyway, so why encourage more people to move in.

There

are two answers to this argument — I) you don't have to encourage people
to move to the large cities, and 2) you hopefully prepare them to be productive citizens no matter where they go.

Nevertheless, the image of

overcrowded, decaying inner cities is still a hurdle for the advocates of
migration.
If a place-oriented approach has such strong appeal at the
political and emotional levels, why not just relax and enjoy it? Mainly,
in my view, because it hasn't worked.

It's quite true, of course, that

if we were prepared to concentrate enough money and resources in one spot,
we could probably create cities in the desert.




But there are not many

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advocates for such an approach, simply because it would cost far more in
tax dollars than comparable expenditures elsewhere.

Even those who believe

most strongly in bringing industry to rural areas agree that it would be
absurd to try to industrialize the whole countryside.

Thus the choice we

face again is one of degree -- where can job-creating tax dollars be spent
most efficiently to reduce the problems of rural underemployment and income
inequality.
(I should note that while I've used the phrase "tax dollars", the
logic applies as well to credit programs, since we're really talking about
the efficient allocation of resources, no matter how they are directed to
thei r end use.)
Why is it that spending our job-creating dollars in selected
growth centers rather than in trying to bring industry to rural areas is
more efficient?

The answer isn't very profound — it's simply that the

momentum of the past has endowed these centers with a very large investment
in social and economic overhead that is difficult, or at least very expen­
sive, to duplicate.

And I'm not speaking of the bricks and mortar alone;

in a complex society such as ours, it is as much the intricate organization
of people in an urban setting, as it is the transportation network or
office buildings, that provide the framework for growth.

To avoid misunder­

standing, let me say right away that nobody knows with any precision what
constitutes a critical mass in the size of a city, a base for self-sustaining
growth.

But there are obviously a number of locations in North Dakota that

fall in this category, and I'd like to return to this point later.
One interesting observation made by those who have spent a good
deal of time looking at patterns of population growth is that most of our




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larger cities, that got their start as a result of their location near
natural resources or as a seaport, have long since come to depend not on
these early advantages, but on the economies of scale and other attractions
that come with the attainment of a certain size.

The Twin Cities of Minne­

apolis and St. Paul, for example, hardly owe their present-day growth to
their position at the head of a navigable river or the power-generating
capacity of the falls, important as these were in an earlier era.
But suppose there weren't any difference in relative costs be­
tween job-creating investments in urban areas and rural settings.

I still

question whether it would make sense from the point of view of those living
in rural areas to spend large resources on trying to bring industry to the
countryside.

For one thing, when we use the word "industry", we usually

mean manufacturing.

And yet we overlook the fact that only about twenty

percent of our labor force is now employed in manufacturing, and that that
proportion is continuing to decline.

In fact, we hear all the time that

we are living in a post-industrial society, yet we forget to read the
implications of that phrase for our efforts in rural development.
Rather than manufacturing, it is the service sectors of our
economy — trade, finance, insurance, real estate, government, professions,
repair services, etc. — that are providing the impetus to job growth.

Yet

if we look at the service sector, we find that with the important exception
of recreation facilities, the components of this sector depend far more on
the social and economic complex that constitutes our urban centers than on
manufacturing.
Moreover, even within the manufacturing sector, the record seems
to indicate that those firms that do move to the countryside are usually
in search of low wages.




This was certainly true of the shift of the textile

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industry to the South.

7-

And yet I'm sure you see the irony of trying to

achieve income parity between rural and urban areas by bringing manufacturing
to the country when those most likely to accept the inducements offered are
the firms seeking low-wage labor.
The record also seems to indicate that within the manufacturing
sector, quite apart from low wage scales, the labor-intensive firms that
are likely to move away from urban centers are also in the slower growing
category of manufacturing industries, again raising questions as to the
amount of help they will provide for job growth.
And finally, even if a sizable manufacturing plant can be "caught"
for a given locality, the incomes generated will not have the same '^multiplier"
effect in the region that they could be expected to have elsewhere, simply
because without the corresponding array of satellite businesses, the incomes
will be spent elsewhere.
For all these reasons, then, the concept of pulling industry to
rural areas has to be looked at with some skepticism.
pudding, they say, is in the eating.

But the proof of the

And while I'm sure that each of you

could cite examples of where some new idea or new plant has made a big
difference to a particular town, this doesn't refute the fact that we have
almost no evidence that efforts to shift industry to less crowded regions
have had much overall effect.

The record of such efforts in France and

Italy, where the governments have been devoting considerable resources to
the idea over a period of years, just doesn't justify much optimism.

And

the same is true by and large for the less comprehensive efforts in this
country.

Again, of course, in making this judgment, the question isn't

whether some jobs have been created in rural areas that wouldn't have been




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there without efforts at redeployment, but whether more jobs couldn't have
been created for the same people by a different strategy.
I'm sure that what I've been saying must sound pretty negative
in the context of the Ninth Federal Reserve District, and of North Dakota
in particular.

But I don't think it is, and let me try to explain why.

What

I say will make sense, however, only if you agree with my premise that develop­
ment efforts ought to be people-oriented rather than place-oriented.
There are basically three elements to such an approach.

First,

it calls for spending most of the resources we plan to devote to creating
jobs in selected growth centers rather than scattering our efforts over the
whole countryside.

Given what we know about the size of urban areas that

provide the needed base for self-sustaining growth, this would imply con­
centrating our efforts on towns of at least 10,000 population, with the
knowledge that our efforts are likely to pay off better in places of 25,000
or more.

Fargo-Moorhead is a prime example of such an area.

It's not just

chance that the population of Fargo, for example, increased nearly 15 per­
cent between I960 and 1970, a decade in which the population of North Dakota
as a whole dropped 2 percent.

And there are probably half a dozen other centers

in the state that could serve as focal points for special development efforts
to create jobs for the surrounding territory.
Let me emphasize that this selective approach to job-creating
expenditures, concentrating on proven growth centers, is not designed to
leave places below 10,000 people without job assistance.

On the contrary,

it is based on the belief that by building on success, we can provide greater
opportunities for employment for residents of these areas.

It should also

be obvious that I am in no way writing off local efforts to create jobs




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"at home." As I said earlier, there are many examples of success stories
brought about by the imagination and hard work of local residents, and
that's great.

What I am saying is that one can't count on taxpayers from

outside the region to provide continuing subsidies for local industries when
there are more efficient ways of providing the jobs.
The second element in a people-oriented approach follows from the
first, and that's the need to take a more tolerant attitude toward migration
from rural areas to identified growth centers, and indeed to facilitate such
migration in the interests of productive employment.

Please understand that

this does not necessarily mean further loss of population from North Dakota,
since, as I've said, there are a number of growth centers within the state.
Bismarck, for example, increased in population some 25 percent in the decade
of the I960's, nearly double the national average.
I mentioned earlier that a policy that takes a more tolerant view
of migration does not automatically mean increased woes for the major cities.
I think we need to distinguish at least two different types of migration that
have occurred in the past.

First, there were the people from agricultural

areas such as North Dakota that moved to the urban centers after exposure
to high quality education, and, far from adding to the problems of the cities,
made a real contribution to their growth.

On the other hand, there were also

large numbers of rural poor from areas of our country largely untouched by the
agricultural and educational programs, who were simply not equipped in
training or temperament to participate in urban life.
group was bound to add to the burdens of any city.

Naturally this latter

Migration in other words,

need not add to the problems of the cities, especially if, as I've indicated,
we concentrate our efforts on the middle range of cities in terms of size.




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The first two elements in what I've called a people-oriented
approach to rural development have focused on the creation of job oppor­
tunities and the process for bringing the people and the jobs together.
The third element looks toward federal assistance in the areas of education,
health, and welfare.

Here the logic is not for concentration of such

assistance in limited areas, but for helping to provide these benefits to
all citizens, no matter where they are located.

This logic is two-fold.

First, it would be futile to provide job opportunities in growth centers
only to find that residents of rural areas were not equipped to handle
the jobs when they got there.
of disjointed policy.

We've already seen the results of that kind

Thus emphasis on health and education has got to be

an integral part of any federal contribution to rural development.

And

note that I emphasize here federal contribution, because it is perfectly
understandable that people in areas of declining population should question
why they should bear the full costs of educating their youth, only to see
many of them leave the region.

Education and health are national resources,

not local ones, and unlike subsidies to local industries, it therefore makes
good sense for all taxpayers to share in the costs of providing these services.
But beyond the question of equipping people to lead productive lives,
no matter where they settle, the federal government also has an obligation
for the welfare of those who choose to remain in rural areas, and even more
to those who have no opportunity to move.

Because if it makes sense to take

a more tolerant attitude toward migration as a means of bringing jobs and
people together, we have to recognize that this can mean added burdens for
those who remain behind, even though over a period of time they too will be
better off.




For example, there is no denying that the cost of caring for the

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elderly in a region where there is outmigration of youth imposes added
burdens on those who remain, even if only temporarily.

The answer, it

seems to me, is not to hinder the shift of people to more productive jobs,
but for the Federal government to share the burdens of those who remain.
For years, able minds have been struggling with the problems
created by the declining need for labor in agriculture and the growing
paralysis of our large urban centers.

We have come to see that there is

a direct connection between the two, and are now trying to structure our
solutions to both problems in a compatible and integrated way.

My own

view, however, is that we are still concentrating too many of our resources
on efforts to bring industry to rural areas where, for its own good reasons,
it is not naturally inclined to go.

Not only is this likely to be an

inefficient use of resources, but in the end it is not likely to be an
effective one either.

I think we are more likely to be able to resist the

strong political and emotional forces that pull us toward this approach if
we remember that what we are really trying to help is not places, but
people.