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6:45 p.m. EST
November 29,2007

Citizen of the Carolinas Award

Remarks
by
Ben S. Bernanke
Chairman
Board of Governors of the Federal Reserve System
before the
Charlotte Chamber of Commerce
Charlotte, North Carolina
November 29,2007

Good evening. I thank the Charlotte Chamber of Commerce for bestowing on me this
year's Citizen of the Carolinas Award. I deeply appreciate the honor, and I am grateful for the
opportunity it gives me to speak to you this evening. I am also delighted to be here in Charlotte.
My wife Anna and I are looking forward to visiting family and friends during our time here in
the Queen City.
The focus of my brief remarks this evening will be the Charlotte region and how the area
and the economy have changed since I regularly visited my grandparents here some four-and-ahalf decades ago. First, though, I would like to share a few thoughts on the U.S. economy and
the considerations that we at the Federal Reserve will be weighing as we prepare for our policy
meeting on December 11, less than two weeks from now.
The Federal Open Market Committee (FOMC), the monetary policy making arm of the
Federal Reserve System, last met on October 30-31. At that meeting, the Committee cut its
target for the federal funds rate, the key policy interest rate, by 25 basis points (114 of a
percentage point), following a cut of 50 basis points in September. Economic growth in the
period leading up to the October meeting had proven quite strong, as confirmed by this
morning's figures on third-quarter gross domestic product (GDP). At its meeting, however,
Committee members took the view that tightening credit conditions--the product of ongoing
stresses in financial markets--and some intensification of the correction in the housing sector
were likely to restrain economic activity going forward. Specifically, growth appeared likely to
slow significantly in the fourth quarter from its rapid third-quarter rate and to remain sluggish in
early 2008. The Committee expected that economic growth would thereafter gradually return to
a pace approaching its long-run trend as the drag from housing subsided and financial conditions

-2improved. Inflation was seen as edging down next year, approaching rates consistent with price
stability; however, the Committee remained concerned about the possible effects of higher
energy costs and the lower foreign exchange value of the dollar, especially the risk that they
might lead to an increase in the public's long-term inflation expectations.
How has the economic picture changed in the month since that meeting? As is often the
case, the incoming economic data have been mixed. In the market for residential real estate,
indicators of construction and home sales have continued to be weak. In contrast, the labor
market remained solid in October, with some 130,000 new jobs added to private-sector payrolls
and the unemployment rate remaining at 4.7 percent. Claims for unemployment insurance have
drifted up a bit in recent weeks, although, on average, they have remained at a level consistent
with moderate expansion in employment. We will, of course, have the labor market report for
November next week, and in the coming days we will continue to draw on anecdotal reports,
surveys, and other sources of information about employment and wages. Continued good
performance by the labor market is important for maintaining the economic expansion, as growth
in earnings helps to underpin household spending.
With respect to household spending, the data received over the past month have been on
the soft side. The Committee will have considerable additional information on consumer
purchases and sentiment to digest before its next meeting. I expect household income and
spending to continue to grow, but the combination of higher gas prices, the weak housing
market, tighter credit conditions, and declines in stock prices seem likely to create some
headwinds for the consumer in the months ahead.
Core inflation--that is, inflation excluding the relatively more volatile prices of food and
energy--has remained moderate. However, the price of crude oil has continued its rise over the

-3past month, a rise that will be reflected in gasoline and heating oil prices and, of course, in the
overall inflation rate in the near term. Moreover, increases in food prices and in the prices of
some imported goods have the potential to put additional pressures on inflation and inflation
expectations. The effectiveness of monetary policy depends critically on maintaining the
public's confidence that inflation will be well controlled. We are accordingly monitoring
inflation developments closely.
The incoming data on economic activity and prices will help to shape the Committee's
outlook for the economy; however, the outlook has also been importantly affected over the past
month by renewed turbulence in financial markets, which has partially reversed the improvement
that occurred in September and October. Investors have focused on continued credit losses and
write-downs across a number of financial institutions, prompted in many cases by credit-rating
agencies' downgrades of securities backed by residential mortgages. The fresh wave of investor
concern has contributed in recent weeks to a decline in equity values, a widening of risk spreads
for many credit products (not only those related to housing), and increased short-term funding
pressures. These developments have resulted in a further tightening in financial conditions,
which has the potential to impose additional restraint on activity in housing markets and in other
credit-sensitive sectors. Needless to say, the Federal Reserve is following the evolution of
financial conditions carefully, with particular attention to the question of how strains in financial
markets might affect the broader economy.
In sum, as I have indicated, we will be receiving a good deal of relevant information in
the coming days. In making its policy decision, the Committee will have to judge whether the
outlook for the economy or the balance of risks has shifted materially. In doing so, we will take

- 4-

full account of the implications for the outlook of both the incoming economic data and the
ongoing developments in the financial markets.
Economic forecasting is always difficult, but the current stresses in financial markets
make the uncertainty surrounding the outlook even greater than usual. We at the Federal
Reserve will have to remain exceptionally alert and flexible as we continue to assess how best to
promote sustainable economic growth and price stability in the United States.

Charlotte and the Carolinas: Personal Connections
1'd like now to speak a bit about Charlotte and the region from a personal as well as an
economic perspective. My family has a long connection with Charlotte. My maternal
grandparents, originally immigrants from Eastern Europe, moved here from Connecticut when
my mother was a teenager, and she finished high school here. My parents met while attending
different campuses of the University of North Carolina--my father at UNC-Chapel Hill, my
mother at UNC-Greensboro (then a women's college). I was raised from early childhood in the
small town of Dillon, South Carolina, about two hours from here. My family settled in Dillon
because my paternal grandfather bought a drug store there in 1941, and my father and his brother
followed in his footsteps as town pharmacists. In Dillon, a town that was always very short of
the more regular kind of doctor, my father and uncle were popularly known as Dr. Phil and Dr.
Mort, and the prescriptions they dispensed were often accompanied by their free advice on
maintaining good health.
I often visited my maternal grandparents' home on Cumberland Avenue in Charlotte,
sometimes with my parents and sometimes on my own, and I have many fond memories of those
visits. A short walk from their home was a park where my grandfather often took me to feed the
ducks that lived on a lake there. The name of that spot--Freedom Park--was sufficiently like my

-5-

grandparents' surname--Friedman--for me as a small child to conclude that it was actually called
Friedman Park. I was suitably impressed by the honor the city authorities had apparently given
my grandparents. Grandpa Friedman taught me to play chess when I was five or six; he let me
win at first, but after a few years I was no longer a pushover, and the games became very, very
serious. Grandma Friedman was a wonderful cook, and if you dig deep enough into the archives
of the Charlotte Observer, you will find a large photo of a much younger me under the headline,
"Ben Loves Grandma's Blintzes," together with her recipe for that dish. Unfortunately, my
grandmother died when I was thirteen, and when my grandfather came to live with us in Dillon,
the regular trips to Charlotte ended. I am pleased to say, though, that my connection to this city
has since been re-established, as my parents have retired to Charlotte, and my brother (a lawyer
in town) and his family live here, too. So I still feel like an honorary Charlottean as well as a
Carolinian.
In my periodic visits to the Carolinas, I have been enormously impressed by the social
and economic changes that have emerged in what has aptly been called the New South. This
transformation has not been easy. In Dillon in the 1960s, I attended a segregated public school;
but I did have African-American friends, and one of them was instrumental in persuading me to
attend Harvard University--a critical step, as it turned out, in my life and career. Now, in Dillon,
Charlotte, and elsewhere in the Carolinas, I see increasing cooperation among people of different
races and backgrounds to achieve common civic and economic goals.
The Transformation of the Economy in the Carolinas
Economically speaking, Carolinians have faced the same challenge confronting many
other parts of the country, that is, to replace jobs lost in old-line manufacturing industries by
creating jobs in services such as health care and hospitality while simultaneously adapting to

- 6globalization and advancing technology. Here as elsewhere, the Carolinas have met this
challenge through education and by building on regional strengths. As I've stressed on previous
occasions, the quality of the workforce is the single most important factor in an economy's
success. In a rapidly changing world, economically valuable skills can be maintained only
through learning that extends beyond traditional schooling to encompass training and re-training
well into the middle years of life.
North Carolina offers a good example of these trends. In the past decade, the state has
lost about one-third of the manufacturing jobs it had at the beginning ofthe decade--a loss of
about 250,000 jobs. About 60 percent of the losses occurred in the textile and apparel industries.
In the textile mills in particular, employment across the state is down two-thirds from the level of
ten years ago. In the furniture industry, which accounts for the largest share of the remaining job
losses in North Carolina manufacturing, employment in the state has dropped from 82,000 in
1999 to less than 51,000. The Charlotte area itself has experienced a number of plant closings,
including the 2003 shutdown of the Pillowtex plant in nearby Kannapolis.
There is, of course, another side to the coin of economic change here. Despite losing an
average of 25,000 manufacturing jobs each year over the past decade, North Carolina has
managed a net increase of 44,000 jobs per year in total nonfarm employment over the same
period. Those two numbers together imply that, on average, North Carolina has enjoyed an
annual net gain of 69,000 nonmanufacturing jobs. The largest net increases have been in
education and health care, professional and business services, and the leisure and hospitality
sector. Thus, like many other vibrant regions of the country, the Charlotte area has grown by
developing a high-productivity service economy.

-7Indeed, what happened to the former Pillowtex site itself is a good metaphor for the
transformation under way in the region. Though the loss of manufacturing jobs is painful, the
ongoing development of the Pillowtex site as the North Carolina Research Campus illustrates
this region's ability to shift resources from industries that are shrinking to those that are
expanding The North Carolina Research Campus is a public-private, 350-acre life sciences hub
near Charlotte that includes partnerships with Duke University, the University of North Carolina,
the North Carolina Community College System, and other institutions of higher education. This
is one high-profile example, but the transformation has also been happening in less dramatic
fashion through the development of hundreds of smaller businesses throughout the region.
Even within the manufacturing sector, a number of firms--typically smaller operations
with relatively few employees--have begun to exploit nontraditional niches. Some recent
examples of emerging industrial operations across the state include primary metal
manufacturing, machinery production, and the manufacture of nonwoven fabrics (Employment
Security Commission of North Carolina, 2007). That last category includes a remarkably wide
variety of engineered fabrics, ranging from those used to make doctors' and nurses' operatingroom garb to some used in roofing materials; those products are especially interesting because
they represent a small but fast-growing segment of specialty textiles within the broader textile
industry.
The transformation of this region has been aided by its reputation as a desirable location
in which to live and work. Census data and statistics from interstate moving companies indicate
a heavy flow of people moving into Charlotte from other states, including large numbers of
educated workers. Overall, the area has gained an average of 39,000 net new residents every
year since 1997. (You probably feel that you see all those people every day in traffic.) Without

-8a doubt, Charlotte's status as one of the preeminent financial centers of the country lies behind
much ofthe inflow.
Importance of Charlotte as a Financial Services Center
Charlotte's roots as a financial center stretch back two centuries. From 1800 to 1848, the
city was the center of U.S. gold production, and a branch of the U.S. Mint operated here from
1837 to 1913. More recently, North Carolina's legal framework has been important to the
growth of the banking system. Because the state had long allowed in-state branch banking,
homegrown banks here had a head start when interstate banking became possible--first
regionally, in the mid-1980s, and then nationally with the 1994 passage of the Riegle-Neal
Interstate Banking and Branching Efficiency Act (Hills, 2007).
North Carolina's early adoption of branch banking is a good example of a "first mover"
gaining a strategic advantage. The banking statutes allowed banks in North Carolina to become
larger than their counterparts in other states and helped them develop expertise in running larger
branch networks. The result has been a rapid increase in the size of banks located in the state: In
1970, only three banks from the entire South, including two from North Carolina, were among
the fifty largest U.S. banks ranked by assets, today, three of the top ten U.S. banks are
headquartered in Charlotte alone (Hills, 2007).
One of the key advantages of Charlotte and other metropolitan centers in North Carolina
has been the ability to attract and retain educated workers: Among adults aged 25 or older, 31
percent in metro centers hold at least a bachelor's degree, versus 17 percent in rural areas (U.S.
Census Bureau, 2006). In some cases, growing urban areas like Charlotte are the beneficiaries of
a positive dynamic: The city's modem, service-oriented economy attracts skilled and educated
workers; the presence of a skilled workforce attracts new firms to the area and also promotes the

- 9development of amenities such as high-end restaurants and cultural activities; these opportunities
and amenities then attract additional highly skilled workers.
The Challenge of Education in North Carolina
Cities like Charlotte will probably continue to attract highly educated and skilled workers
from other areas of the country, but improving the skills oflocal workers--especially those
displaced by industries in decline--remains critical for both urban and rural areas in the state.
Four-year institutions play an important role in meeting that challenge, but they are not the sole
means for developing workforce skills. For example, in the 2004-05 school year, the North
Carolina Community College System served nearly 780,000 students in fifty-eight institutions.
The average community college student in the state is thirty years old and likely working while
attending school (North Carolina Community College System, 2006). Because they offer
education closely tailored to employer demands in the local workplace, community colleges in
North Carolina, as elsewhere, play an essential role in training and retraining workers.
Moreover, they do so at a relatively low cost. In general, we must move beyond the view that
education is something that takes place only in K-through-12 schools and four-year colleges, as
important as those are. Education and skills must be provided flexibly and to people of any age.
I will close my comments on education with a pitch for financial literacy. In today's
complex financial marketplace, a basic understanding of financial tools and markets and an
appreciation of the need to budget, save, invest, and borrow wisely are critical to the financial
health of every individual. The Federal Reserve is advancing financial literacy locally through
the Charlotte Branch of the Federal Reserve Bank of Richmond. The Branch has active
partnerships with organizations involved in financial literacy and economic education, including
among others Jump$tart, Junior Achievement, LifeSmarts, Communities in Schools, the North

- 10-

Carolina Council on Economic Education, and the North Carolina Bankers Association. In short,
advancing financial literacy is a high priority at the Federal Reserve.
Conclusion

I'd like to conclude by again expressing my gratitude to the Charlotte Chamber of
Commerce for honoring me with its Citizen of the Carolinas Award. I am indeed proud to
consider myself a citizen of the Carolinas and of the region. Thank you very much.

- 11 -

References
Employment Security Commission of North Carolina (2007). "Employment and Wages by
Industry, 1990 to Most Recent," www.ncesc.com/lmi/industrylindustrymain.asp.
Hills, Thomas D. (2007). "The Rise of Southern Banking and the Disparities among the States
following the Southeastern Regional Banking Compact," Balance Sheet, vol. 11, pp. 57-104,
http://studentorgs.law .unc.edulncbanklbalancesheet.
North Carolina Community College System (2006). "Get the Facts," press release, July 3,
www.ncccs.cc.nc.us/NewsReleases/GetTheFacts.htm.
U.S. Census Bureau (2006). "2005 American Community Survey," www.census.gov/acs.