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Minutes of actions taken by the Board of Governors of the
hdnral
Reserve System on Tuesday, December 12, 1950.
PRESENT:

Mr. Szymczak, Chairman pro tem.
Mr. Vardaman
Mr. Carpenter, Secretary
Mr. Sherman, Assistant Secretary
Mr. Kenyon, Assistant Secretary

Telegram to Mr. Diercks, Vice President of the Federal

Reserve,
'can't of Chicago, reading as follows:
"Reurtel December 11 Board approves designatio
„ n of Donald L. Bauer and Edward V. Hnnrahan as
assistant examiners for Federal Reserve
alak of
Chicago.”
Approved unanimously.
Letter to Mr. DeMoss, Vice President of the Federal Reserve

tkik

Of Dallas, reading as follows:
Your

"In accordance with the request contained in
etter of December 4, 1950, the Board approves

4 d-Lesignation of William Byrne Dunaway as a
1342ial assistant examiner for the Federal Reserve
"
4 of Dallas."
Approved unanimously.

ttrve 134Letter to Mr. Armistead, Vice President of the Federal Re4k of Richmond, reading as follows:

4

"Reference is made to your letter of December
advising that you have agreed with the
St
the e Banking Department to postpone until next year
eltm Joint examination of The Liberty Trust Company,
berland, Maryland, which had been scheduled
ts4t
atively for late December 1950.
114
It is noted that the examination of the bank
re2riginally delayed because of the extensive
--u
'
eli-ng of the banking house which has been




12/12/50

-2Progress for some time and is not yet

c°41Pleted, and that the State authorities have
l'equested that the bank not be examined this
Ionth because they feel that the increased
nnilless activity during the Christmas season
ip—"' the unusual conditions prevailing in the
tank would make the examination very difficult
!
t not impractical. However, it is understood
e'e.t the examination will be undertaken as
4111-Y as possible in January 1951.
"In the circumstances, the Board interposes
.° objection to the postponement of the examina4/4 as proposed."

t

Z

Approved unanimously.
Letter to Mr. irmistead, Vice President of the Federal
e 8ank of Richmond, reading as follows:
is acknowledged of your letter of
NOV,a "Receipt
1_
a'
-woer 30, 1950 which refers to the Board's
eProval on May 26, 1950, of an additional inrzeStrient
of $33,000 by The Washington Loan and
118t Company, Washington, D. C., which provided
:
c tt if any portion of the expenditure were
cl'eitalized the bank would make provision for
aelseciation of the entire amount of such
yeclitional investment by the end of the current
and that the charge-off should be in
tion to the regular program of depreciation.
It is noted that the bank feels the rewas rather severe because the writeof the expenditure, which represented the
41.” of rewiring its main building, might not be
tp,:°1'led as a tax deduction in full by income
11;4 alit
It now requests permission to
hOritieS.
lte off the amount over a three-year period.
thnt "In view of your recommendation and the fact
go:: the amount involved is relatively small, the
to7
11 of Governors will interpose no objection
ue Proposal. However, recent reports of
tC4ination made by national examiners show that
depreciated value of the banking house for
leectIle tax purposes is approximately $300,000
88 than its carrying value on the bank's books.

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w12/50

-3-

HT,
is understood, also, that the Office of the
"
n
"omPtroller of the Currency feels that the bank
should, as soon as practicable, accelerate the
of depreciation in order to bring these
b'lles more nearly in line. You may wish to
g this situation to the bank's attention
"10. advising it of the Board's action."
Approved unanimously.
Letter to Mt. Mangels, First lace President of the Federal
Ileserve
13ellk of San Francisco, reading as follows:
letter of November
28, "Reference is made to your
, 1950, in which you advised that it appears exIsee for certain functions at your head office
-441 branches will exceed the 1950 budget estimates
as follows:
Salt
SanLake
Los
Fran.1 1:tions
P.1
Seattle
cisco Angeles Portland City
tiet
6Tir_
Ov
erhead
$3,200
$2,900
NrIliture
and
12,700
Pistags and
:
R 345/1"essage
7,500
$5,000
5,000
$15,000
-uock
of

n

TSUPplies
?611rance
3,600 $1,900
uiscount and
04edit
;
0°48umer Credit 26,900 15,500
Estate
Credit
2,500
10,900
and
-"IleY
00i4
41,600
11'..
,14k and Public
,'elations
6,800

2,000

5,500

5,200

1,000
6,400

1,900

2,300

2,200

13,000 10,500

12,00

6,500
?neral Reserve
'
,tote ,
4
ssues
223,700
"The Board accepts the revised figures as submitted
appropriate notations are being made in the Board's
—cords.”




CAC)

Approved unanimously.
Letter to the Presidents of all Federal Reserve Banks,
rem 4
'4.111g as
follows:
t, "From time to time questions arise under Regula,*fla W regarding Registrants' offers of so-called
i.4ree gifts'
and other sales inducements. The problems
vcaved are complicated by the variety of forms that
the 'free
gifts', rebates, discounts, or other sales
tneeMents may take in particular cases. Therefore,
b e Purpose of this letter is to provide certain
itekground and to state certain general principles
maY be helpful in dealing with such questions
'
441vidually as they arise.
As will be shown later, these principles are
"licable whether the 'free gift' or discount is
7e4 as cash, savings bonds, gift certificates or
1)1 other form. However, for the purpose of exoranation, they will first be discussed in terms
a simple cash discount.
alzv
,
ample of cash discount. - Suppose, for exthat a Registrant is selling a $260 Group B
pe icle on which the required down payment of 2)
tier cent would be $6. Suppose further, that he
keTles to offer a $')0 discount as a sales inducepall'. If the Registrant obtains the $6) down
a r';11
,ellt but at the same time gives the purchaser
thc
e'':ck for $50 as the discount on the $260 price,
4e - Aegistrant has done more than give a $50 discount.
ke liae also rebated part of the required down paykellts In other words, he has obtained a down payof only $15, which would be deficient under
the
regulation.
l c "Section 8(j)(7) of the regulation states that
lien Price' is 'net of any rebate or sales discount'.
t .4ee, in the example, the cash price of the Group
re'article would be $210 rather than $260, and the
orTlired down payment need be only $52.50 instead
the$65* Consequently, on the facts assumed above,
Registrant would have to get from the customer
T37 ,,,
more in cash in order to bring the down paykellt
UP to the required minimum of $52.50

j
4

Z




12/12/5o

-5-

"The general principle, therefore, is that in
,
811°11 a case both (1)the down payment and (2) the
1_84 Price are to be calculated on a net basis.
'Lle result is that the down payment requirement is
rjdUced (as it should be) in the same proportion
44
't the cash price is reduced, but that it is not
duced by the amount that the price is reduced.
4° do the latter would vitiate the requirements
icit
) the regulation. In other words, the regulation
not prevent reduction in the price of an
ticle, whether such reduction is a cash disellat or in some other form. But the regulation
,
°es prevent other features of the arrangement
▪ m being such as would frustrate the regulation.
nciple applies elsewhere. - The same
would apply to any 'free gift' which,
°M the viewpoint of the ordinary customer, would
15;
similar to cash -- even though not necessarily
11
;
e4tical with cash. For example, if the discount
84re
given in the form of a savings bond, this
tl,°uld be treated as cash, although in practice
bond is not redeemable until the passage of
'
▪ certain
period of time.
ot "Similarly, if the discount is given in the form
e 8. certificate entitling the customer to receive
of his own selection, this also should be
ThT4ted as equivalent to cash for these purposes.
would be true even though the selection might
be
ce
ted by the nature of the store on which the
Ztifi.cate was drawn, or limited further as, perOnly to food, or only to frozen food (as in
1s"
4ection with the sale of a food freezer). It
ra evident that if the purchaser is given a
cuillY Wide degree of choice among articles that are
tli omarily purchased by the average person, or if
isere is made available to him articles which it
cla re
,
4 4sonable to assume that he will purchase, the
r/ZIller in effect is given a rebate that is
pir
,
7612-37. equivalent to a cash rebate so far as the
—140ses of the regulation are concerned.
thi %In illustration of nonconforming terms in
tian
!regard arose recently in a case which was very
like the example of the $260 Group B article,
111.°1:Pt that the $50 discount was in the form of a
certificate' on a department store. A radio

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w12/50

-6-

advertisement of the Registrant concerned was, in
Part, as follows:
'Buy your television set at the
store where your down payment entitles
You to free groceries or your choice
Of any merchandise.'
'It would not seem feasible to attempt to state
m"'_th Precision how narrowly the choice of the purchasers
would have to be limited before a 'gift
ae
irtificate' would cease to be equivalent to a cash
.68count. However, it would seem reasonable to
'eat the 'gift' of a single specific article as
1:
,
:
(,
2 e in the nature of a novelty than a monetary
.:41cement if its appeal would normally vary widely
;7°11g different people. In such a case, the 'gift'
thght properly be disregarded for the purposes of
,
c e regulation. But even these situations should be
'48idered only on a case-by-case basis and with
cation.
ais "Of course, in any case in which the 'gift' is
re
preceding paragraph,
the garded, as indicated in the precedi
on the full price
required
be
would
°17n
payment
or .,.
forZelisted
without allowing any discount
40 "It is believed that item 8 of S-1190 (W-97),
a_vetiber 9, 19j0, is stated in general terms that
1,11.0t conflict with the above. However, any
;Zings under the present regulation or previous
bersi°ns that might conflict with this letter should
considered modified to the extent of any such
cOx flict
vit
,"You will note that this letter does not deal
411141 qUestions regarding the amount allowed on an
su,'ele taken as a trade-in. Under Part 5 of the
/1041ement, no question arises in that connection
cel,!als as articles in Groups B, C, and D are conIt can, of course, arise in connection
or 4 articles in Group A, and it will be the subject
seParate letter."




Approved unanimously.

1
1
0
4

WI

Secreta