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Constraints Limit
Expanding H ouston Econom y

The H ouston area econom y c o n ­
tinues to grow with the industrial
sector leading the advance, accord­
ing to respondents of the June 1989
H ouston Beige Book survey. The
survey, conducted by the Houston
Branch of the Federal Reserve Bank
of Dallas, indicates that the econom y
of the Houston area continues to
expand despite various econom ic
obstacles.
This growth could expand faster
were it no t for a num ber o f con­
straints on business activity. Beige
book respondents continue to report
that production of petrochemicals,
refined products and paper remains
at full capacity. This limits the
growth of these industries until new
plants and efficiencies allow for
expanded production capacity.

Another constraint relates to labor.
The limited num ber of skilled labor
needed to construct new petro­
chemical plants may lead to short­
ages and delays. Survey respon­
dents anticipate a shortage of
welders, pipefitters and machinists
this fall as dem and rises.
The lack of available financing is
also constraining growth. len d in g
at local banks has been sparse, ac­
cording to respondents. This tight
credit market is particularly trouble­
som e to the energy and small
business sectors of th e economy.
Although these constraints are
limiting econom ic growth in the
H ouston area, inflation is not a
major problem due to moderate
price increases. Respondents report
that inflationary pressures are

modest, although wholesale prices
are heating up. Retailers indicate
the rise in their prices is being
restrained by a move to "lower
everyday prices," Manufacturers
point to slower increases in prices as
a guard against inflation.
Wage inflation also remains in
check. This can be explained
som ew hat by recently negotiated
labor contracts in the paper industry
which grant annual increases in the
2 to 3 percent range in many
industries and 4 percent in the
petrochemical industry.
The following is a brief overview
o f the June 1989 Houston Beige
Book survey results expressing what
Houston area business leaders
believe lies ahead. ❖

Retail Sales
The return o f warm w eather to the
Houston area spurred retail sales in
April and May. Total receipts were
u p 8 to 10 percent above sales for
the same period last year.
Major retailers and specialty stores
reported the largest gains, but major
chain stores anticipate advances
through a m ove to “everyday low
prices” that is hoped to w oo the
customer attracted to “discount”
prices.
All sectors o f the retail market
seem to be optimistic about the
future in Houston. Retailers dem on­

strated their bullish attitude through
a solid increase of new orders for
fall and Christmas. This commit­
m ent to the future dem onstrates a
firm belief that increased sales will
continue.
Retail prices are increasing m od­
estly. Wholesale prices are rising a
minimum of 4 to 5 percent, and
import prices are leading the price
increase due to accelerated wage
rates in the Far East.

1989 were u p 9 percent from the
same period last year. According to
the survey, dealers anticipate this
increase will be sustained though
this year averaging a 8 to 9 percent
increase over 1988.
This optimism is held in spite of
the fact that incentive programs
featuring low interest rate finance
plans have been losing their punch.
This attitude is supported by the fact
that dealer inventories remain within
m anageable limits.

Houston Branch

A utom otive Sales
New car sales increased in April.
Sales for the first four months of

Federal Reserve Bank o f Dallas

Continued o n page two

July 1989

This publication was digitized and made available by the Federal Reserve Bank of Dallas' Historical Library (FedHistory@dal.frb.org)

Strong Fall Inventory Orders
Show Retailers Bullish
O n H ouston Econom y
Oil Field E qu ipm en t
Oil field equipm ent manufacturers
are caught with higher inventories
than desired due to underinvestm ent
by the major oil com panies and
lower export sales, according to
survey respondents. The consensus
is that this trend is not expected to
reverse this year, and no growth is
anticipated for the industry. H ow ­
ever, a major oil field equipm ent
manufacturer anticipates a gradual
increase in drilling activity through
the third quarter which w ould then
accelerate in the fourth quarter.
Price trends in the industry are a
mixed bag. Higher crude prices
contrast sharply with w eak natural
gas prices, although prices for gas
are expected to strengthen in the
second half of the year. Input prices
in the drilling industry remain soft,
and there is no upw ard pressure on
wages.
Several factors that affect the oil
field equipm ent industry have
created som e concerns for some
respondents. First, bank lending for
drilling projects seems to have dried
up, according to respondents,
although som e recovery in institu­
tional financing is evident.
Second, a strong recovery in
drilling w ould quickly create a
num ber o f shortages if industry
members do not accurately antici­
pate the drilling increase. Current
estimates suggest serious labor
shortages w ould develop w hen the

num ber of working rigs in the
nation surpass 1,200. Drilling pipe
w ould also be in short supply for a
short period of time.
Paper Industry
Total production in the paper
industry continues at full capacity.
However, respondents note some
softening in the high level of
dem and as reflected in a reduction
in the backlog of new orders.
Output in 1989 is anticipated to
match the level of production in
1988, according to respondents. To
m eet these challenges, the industry
is investing in new plant and
equipm ent to increase both produc­
tivity and manufacturing capacity.
Inventory levels are term ed “about
right” by respondents in the paper
industry, and the trend in paper
prices is flat. As a result, prices of
some products are being rebated.
Input prices are flat or minimally
increasing, particularly in pulp.
Wage increases are in the m odest 2
to 3 percent range.
Something of concern to members
of the paper industry is the rise in
the value of the dollar. A stronger
dollar threatens exports, which has
been the fastest growing sector of
the paper market.

Page Two

Petrochemical Industry
Capacity constraints are holding
dow n petrochemical production to
slightly above 1988 levels. As a
result, spending for new plants is up
sharply along the Texas Gulf Coast,
totaling about $5.5 billion according
to one estimate.
Selling prices are leveling off, and
profit margins are moderate. At the
same time, input prices of feed­
stocks, metals and other raw materi­
als are softening. Wage gains are on
the order of 4 percent annually.
Although optimistic about the
future of the industry, respondents
voiced some concerns. O ne con­
tinuing concern in the industry is the
potential shortage of building
tradesm en as the num ber of new
plants under construction increases
next fall. Respondents fear the pool
of labor available will continue to be
low and that of highly skilled labor
even lower. This concern is particu­
larly worrisome in the skilled labor
categories of welders and pipefitters
that are crucial to building petro­
chemical complexes.
R efining Industry
Gasoline sales and prices
are near seasonal peaks, and refiners
are operating at full capacity,
according to respondents. Yet,
despite the high level of output,
there is a minimal am ount of new
investment to increase capacity in
the industry. ❖