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CONFIDENTIAL - NOT PCR PUBLICATION SPECIAL 1EEKH REPORT ON DEPARTMENT STORE SALES—UNITED STATES ^jjgj^Hr October 11, 195U Sales in selected departments / Department is. Percentage change from a year ago h weeks One week ending ending Oct. 2 Sept.25|Sept.10JSept.11 Oct. 2 Sept. ^thiy^unad jus ted indexes (I9ar^$>^§.rage monthly sales = 100) > 1953 1954 Aug. July I Ju&> Oct. | Sept. Aug. I July - 3 elOO P 86 76 96 112 100 87 77 97 0 ell2 pl29 110 lOil 132 112 136 112 111 0 - 5 e 91 P 76 61 62 122 93 83 61 67 June GRAND TOTAL SALES 1/2/ - h - 2 0 P\irniture and bedding - 2 0 + h Domestic floor coverings -13 - 2 + a Major appliances +15 +16 r+ 3 r+22 +12 e 72 P 73 92 88 75 70 7b 83 88 Radio, phonograph, TV + b r+ 8 - 2 + 6 + 3 ell9 P 92 73 73 lhl 119 93 73 75 Total of U departments l/ - 3 + 1 + 2 + b 0 e 99 plOO 90 87 118 99 10U 89 91 ALL OTHER SALES 1 / - h - 2 0 - 6 - 3 elOO P 85 7b 97 111 100 8b 76 98 - 5 +1 1/ Monthly indexes for this category are not released publicly; they are shown here solely to permit comparisons with departmental changes. ?/ Figures are based on the abbreviated sample described in note below and are presented here solely to permit comparisons with departmental changes. For weekly movements of total department store sales, refer to the regular weekly sales report H.8a (based on about 550 stores). Note:—Total national sample is comprised of some 115 stores (varies slightly among departments) of the approximately 350 stores regularly reporting monthly departmental figures. CONFIDENTIAL - F. R. United States |^ton SKir York Philadelphia Cleveland SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES--SUMMARY BY DISTRICTS NOT FOR PUBLICATION Sales in Selected Departments Page 2 (Percentage cHange from corresponding period a year ago) Major household appliances Domestic floor coverings Furniture and bedding 4 weeks U weeks U weeks One week ending One week ending toe week ending ending ending ending Oct. 2 Sept.25 |Sept.10[Sept.11 Oct. 2 Oct. 2 Sept.25|Sept.10|Sept.11 Oct. 2 Oct. 2 |Sept.25 [Sept. 10 (Sept. 11Oct. 2 r+22 +12 0 +16 r+ 3 0 +15 - 2 0 -13 + i t + 1 - 5 - 2 + i t - 0 0 -30 -13 — 0 0 —10 —11 + 0 -3h - 2 - 7 + 5 + 3 +1h 0 -18 + 1 +1It 0 +29 -18 +ltl - 1 - 6 + 2 + I t + l +15 -hi - 8 r+l6 r+ 2 +Hi r+ 7 -16 +29 -10 +12 +10 -27 + 1 - 5 + 7 -i6 ti - 6 +21 - 2 +18 +20 + 9 + 3 -10 -12 - 1 +11 -19 - 6 -17 -35 Richmond Atlanta Chicago St, Louis Minneapolis Kansas City Dallas San Francisco United States Boston New York Philadelphia Cleveland -16 +h9 -11 + 8 - I t +23 + 2 - i t + 7 -Hi + h -lU - 2 +15 +26 -lit - 5 +18 + I t - 5 - 6 - 8 0 +17 -15 - l + 5 -11 + 3 -18 +23 - I t -10 - 6 +30 481 +20 -16 +13 -12 -29 +27 -111 + 3 0 0 0 -lit +2 I t -35 + 7 + 7 0 - 6 +100 - 2 -30 -12 -21 +30 0 r- 6 - I t -11 +11 + 2 -15 + 9 Total of i departments t Radios,phonographs,television, etc. I weeks t One week ending One week ending ending Oct. 2 Sept.25(Sept.10 Sept.11 Oct. 2 Oct. 2 ISept.25|Sept.10 Sept.11 +1T + 1 + 2 - 2 + 6 + 3 - 3 + Tt r+ 0 -21 - 1 + 8 +10 +13 +15 + 3 +13 +15 - 6 0 - 8 + 8 -26 - 1 -13 +32 - 7 -lit r+ 6 r-16 +26 r+18 r+lt8 r+ 9 +25 +52 0 - 6 - 6 0 -21 + 9 -2h - 5 - h -10 -13 - k -18 - 8 - 7 +13 +16 +26 +80 - 5 +31 +18 +89 - 2 -27 +kh r+ - + - -13 - I t + 7 + 1 - 6 + 2 0 + 2 + + + 0 + 6 + 1 - 2 +17 +1*1 +50 +17 +33 + 9 - 7 Grand Total-—entire store 4 f U weeks h weeks One week ending ending ending Oct. 2 Oct. 2 Sept.25 |Sept.10[Sept.11 Oct. 2 0 0 - 2 - 3 - i t - 5 -20 - 1 +10 + 6 - 2 - 1 -10 - 1 +10 r+ 3 - 9 - 3 0 - I t -13 - 1 - I t + 7 -12 - 6 -13 -lit -19 - 9 + 6 -20 0 +10 - 5 + 8 +32 +29 - 6 +11 + 2 +28 - 9 +38 - 7 +17 - 3 +22 - 1 +15 + 3 -17 + 7 0 - 5 +19 +27 +16 - I t +15 + 5 +12 + + -Minneapolis Kansas City Dallas San Francisco - 2 +11 -11 +26 + 3 -26 -lU +61 - 9 -13 -10 - 8 +33 - 3 -15 0 - 2 + 1 -lit - 1 +ll + 5 - 6 + 1 -Otl + 7 - 9 - 3 +20 + I t + 3 0 +16 + I t - 7 + 2 + 7 +10 - I t .For footnotes, see page 1. - 9 +h$ +10 +lt3 + i t +36 + 8 +ltU + 2 r+12 - h +30 -11 4*5 + 2 - 8 -11 +75 +2lt +21 +10 - 3 +ltU -16 -20 +37 - 3 +23 k -11 -17 + 8 +31 +15 - 8 +10 - 9 Richmond Atlanta wiicago St. Louis - +32 +53 — 6 +65 6 9 3 9 3 5 I t 1 - 3 + 5 0 r- 7 3 1 1 3 - 1 + 5 0 - l 5 6 I t I t
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