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T- ^ b3 f 4/?y '•o< tvr CONFIDENTIAL - F ^ f E . ^ ' l t r/u-i? UW^PECIAL 1EEKLY REPORT ON DEPARTMENT STORE SALES—UNITED STATES SUMMARY K n MOT FOR PUBLICATION >9S4 t 0 ) t 8 n c oi'lyB» ' ° Sales in selected departments November 8, 195 U 4r>( Percentage change from a year ago Monthly Unadjusted indexes U weeks (19h7-it9 average monthly sales = 100) Department One week ending ending ; 1954 1953 Oct. 3u Oct. 23 Oct. 16 Oct. 9 Oct. 30 Oct. Sept. I Aug. 1 July Nov. | Oct. | Sept,• | Aug. I July % GRAND TOTAL SALES 1/ 2/ + 3 r+ 8 + 1 - 2 + 2 el08 plOl 87 76 123 112 100 87 77 Furniture and bedding + 3 0 + 5 - 6 0 el2lt pllk 131 110 121 132 112 136 112 0 - 5 -11 - k - 6 el07 P 90 77 61 109 122 93 83 61 Major appliances +20 +13 +21 +21 +18 e 79 P 73 73 92 65 75 70 7k 83 Radio, phonograph, TV +12 + 9 +5 - 2 +5 el39 Pl2lt 89 73 157 lkl 119 93 73 Total of U departments 1/ +5 + l + 3 - 2 + 2 ell2 plOO 100 90 • 110 118 99 10k 89 ALL OTHER SALES 1/ + 3 r+ 9 0 - 2 + 2 el08 plOl 85 7h 125 111 100 81* 76 Domestic f l o o r coverings p—Preliminary. r—Revised. e—Estimated from weekly sales f i g u r e s . 1/ Monthly indexes for t h i s category are not released publicly; they are shown here solely to permit comparisons with departmental changes. 3' Figures are based on the abbreviated sample described in note below and are presented here solely to permit comparisons with departmental changes. For weekly movements of t o t a l department store s a l e s , r e f e r to the regular weekly sales report H.8a (based on about 550 s t o r e s ) . Note:-—Total national sample i s comprised of some 115 stores (varies s l i g h t l y among departments) of the approximately 350 stores regularly reporting monthly departmental f i g u r e s . CONFIDENTIAL - F. R. SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS NOT FOR PUBLICATION Sales i n Selected Departments a Furniture and bedding Domestic f l o o r coverings Major household appliances k weeks h weeks h weeks One week ending One week ending One week ending ending ending ending Oct.30| Oct.23 Oct.16| Oct. 9 Oct.30 Oct.30 Oct.23 Oct.16 Oct. 9 Oct.30 Oct. 30 Oct.23 Oct.161 Oct. 9 Oct.30 0 + 3 - 6 0 + 5 0 -11 - 6 - 5 +20 - U +21 +13 +21 +10 - y +12 +12 +11 +12 +12 - 2 + 1 -lit -15 +12 -12 + 3 -12 - U + 6 + 3 - 8 - 2 0 - It -22 -12 -11 - 5 +10 + 5 + 1* -19 - 1 +11* - 8 - 9 -17 -20 + 3 -19 -16 - 5 -11* +31* + 1* +27 +31 +23 - 8 -lit -lit - 8 + 5 -3lt -13 + It -11* - 5 + 9 +21* +32 +11* +19 / T"\ United S t a t e s Boston New York Philadelphia Cleveland Richmond Atlanta Chicago S t . Louis 0 0 +11 + 7 Minneapolis Kansas City Dallas San Francisco Richmond Atlanta Chicago S t . Louis Minneapolis Kansas City Dallas San Francisco /» + 1* +16 +26 +26 -17 +18 - It - 6 - - 2 +11 + It + 7 i + h 0 + 2 -11 , +10 +31 - 3 + 5 X + - 7 2 It 1 +38 + 3 -lit + 5 +11 + 7 - 1* - 1 +31 +38 +19 +1*0 +27 - 1* + 3 +36 +53 -31 +11* +26 +31* +56 - 5 +1*6 +36 +10 + 9 +37 -12 + 2 - 2 + 5 +26 - 3 -10 +20 +21* +13 + 7 +78 +38 +59 - 3 0 + 6 +16 +13 + 9 -23 +23 -15 -16 +22 +11*2 +60 -35 +lt5 +lt9 +19 - i* +33 - 2 +10 -33 +38 +53 - 6 +86 +21* -63 +10 +31* +33 - 6 + 1 - 5 - 1 - It 0 — 5 + 7 + 1* 0 + 7 + 1* +11 + 9 - 5 Radios,phonographs,television,etc. Total of h departments Grand Total—entire s t o r e %/ Z* weeks U weeks h weeks One week enctin•g One week ending One week ending ending ending ending Oct.30 Oct.23 Oct.16 Oct. 9 Oct.30 Oct.30 Oct.23 Oct. l 6 | 0 c t . 9 Oct.30 Oct. 30 IOct. 231Oct.161Oct. 9 Oct.30 +12 + 9 - 2 + 5 + 5 + 1 + 5 + 3 + 2 - 2 + 1 + 2 + 3 r+ y - 2 -16 +17 + 1 + 1 + 5 + 1 + h + 2 + 3 +11 + 3 + 5 + 3 + 3 - 7 +22 +13 +11 + 7 + 2 +13 - 6 + 3 - 2 - 8 + 9 r+ 9 0 - 7 - 7 +13 - 2 +22 +25 +15 +12 - 1* -13 - 9 + 3 + 3 -12 — 1* - 9 - 5 +11 0 -19 -36 - 6 -13 -11 0 -10 - 6 + 3 - It - 7 - 3 - 3 United States Boston New York Philadelphia Cleveland VI + 8 +H* -15 + 7 _1_ — _ _ *1 +10 +17 + 5 +33 +32 - 7 + h + 5 +11* -26 +12 +37 -18 +19 - 3 +15 + 7 + 2 + 5 +21 + 6 + 8 +10 +12 +11* + 7 - 7 +11 + 8 — 6 +16 +21 + l +20 - 6 + 9 + 7 + 8 + 3 +13 + 7 + 6 0 + 6 +22 +17 + 8 +16 - 3 + 6 + 8 +10 — 6 + 6 - 6 - It + + + + 1* 8 2 6 +25 +111 +18 -15 - 8 +1*5 +61 - 9 +17 +814 +16 -16 +15 +63 - 9 -12 +11 +7lt +13 -13 + 5 +28 +28 - 6 - 3 +22 +52 - It +22 +lt8 + 9 - 7 +29 +21 -26 + 3 +13 +30 + 9 - 3 - 2 + 7 + 8 0 - 7 + 2 +25 - 5 + 7 +15 +22 - 1 +15 +11 -25 +lit + + + + 3 9 5 2
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