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T 1 4 3
CONFIDENTIAL
Sales In selected departments
A
4
Percentage change from a year ago
Weekly unadjusted indexes
4 weeks (19U1 aver, weekly sales=100)
One week ending
ending
1953
Oct.24 Oct.17|0ct«10{Oct. 3 Oct. 24 Oct.24|Oct.171 Oct.10 |0ct. 3
NOT FOR PUBLICATION
November 2, 1953
unadjusted indexes
°(4 ^Montmy
ps^erage monthly sales =
100)
15
IAug. |
- 3
- 2
-
h
227
240
22*5
227
p2lk
184
163
207
246
213
184
155
196
h
- 1
- 2
280
282
270
271
p211
261
218
216
2li7 220
251
196
201
+ 1
- 6
+21
+ li
289
303
276
296
pl89
186
132
146
251
202
179
127
U16
- 1
- 9
-11
- 9
- 8
226
227
218
221
p231
237
286
260
256
258
252
300
278
Radio,phonograph,TV 1/
-23
-19
-17
-15
-20
386
4ll*
hoh
P339
267
211
216
h76
392
281
247
238
Total of It depts, 1/
- 2
- 5
- 8
- 1
-
k
284
291
278
282
p221
240
208 • 207
273
240
237
202
205
ALL OTHER SALES 1/
- 9
-
h
- 2
- 1
- it
221
23h
242
221
p213
177
158
2I4.2 210
178
150
195
h
GRAND TOTAL SALES 1/2/
- 8
-
Furniture & bedding
+ 3
- 3
-
Domestic fl. cov'gs
+ 7
Major appliances
CO
i
cDepartment,
\
SPECIAL WEEKLY REPORT ON DEPARTMENT STORE S/iES—UNITED STATES SU#j^j^>
June
207
1952
Oct, 1Sept. 1 Aug.fJuly1 June
p—Preliminary.
r—Revised,
1/ Monthly indexes for this category are not released publicly; they are shown here solely to permit comparisons with departmental changes,
2/ Figures are based on the abbreviated sample described in note below and are presented here solely to permit comparisons with departmental
changes. For weekly movements of total department store sales, refer to the regular weekly sales report H.8 (based on about 550 stores),
Note:—Total national sample is comprised of some 115 stores (varies slightly among departments) of the approximately 350 stores regularly
reporting monthly departmental figures.
CONFIDENTIAL
Domestic floor covering
Furniture and bedding
One week ending
United States
9
York
Philadelphia
Cleveland
Richmond
Atlanta
Chicago
St. -Louis
Oct.24 Oct.17 Oct.10 Oct.3
+ 3
- 1
-_3
- h
+11
-12
- 1
— 9
+ 1
- 8
0
-11
+ 5
+23
+11
- it
+ 1* -10
+11
- 6
-17
+ 7
+28
-lit
-21
-15
+ 9
+12
-36
- 6
+ 8
- 2
-28
-16
- 6
-16
4 weeks
ending
Oct.24
- 2
- 3
- it
+ 9
- 1
One week ending
Oct.24 0ct.17l0ct.10 Oct. 3
+ 1
+21
- 6
+ 7
+ 8
- 6
-22
+15
+ 8
+85
+ 9
-10
+22
+ 8
+18
- 5
+ 9
+a
+10
- 1
- 5
+ l
0
- it
-17
- 5
+13
+ 1
-15
- it
+ 8
- 8
-13
- 7,
- 2
-12
-11
- it
- 1
+ 1
+
-
-24
-15
-46
+9
-25
k
-10
- 3
- 9
-13
+22
- 7
-12
- It
-19
+ it
- 3
-28
-2lt
+10
0
+50
-22
+12
-15
-32
-16
-
- 7
+ 3
4 weeks
ending
Oct.24
+ it
- 2
+18
+10
+16
United States
Boston
New York
Philadelphia
Cleveland
Richmond
ig&anta
MFcago
St. Louis
Minneapolis
Kansas CityDallas
San Francisco
•*60
- 8
2
2
8
7
!
- 9
- 1
+84
- 2
- 2
-17
-11
+ 9
+ 9
-20
- 2
-10
-13
-27
-10
+ 4
-18
-18
+15
0
- 7
h
+22
-26
-Wi
-23
- 9
-it3
- 9
-10
+35
-22
+ it
-15
- 7
+21
-it9
- 7
+ 9
-21
-26
-lit
-
- 7
-17
-18
Total of 4 departments
Radios.phonographs.television, etc.
it weeks
4
weeks
One week ending
One week ending
ending
ending
Oct.241Oct.17 Oct. 10 Oct. 3 Oct. 24 Oct.24|Oct.17|Oct.10 Oct. 3 Oct. 24
- 2
- 8
-20
-23
-19
-15
-17
- 1
- 5
- k
-21
-10
-16
-40
' -30
-15
-15
-14
-25
-39
+ 2
+10
j
- 1
-10
0
-23
-24
- 9
-15
i 0
+ 9
+ ii
-26
-26
-29
-29
- it
i + 2
-33
- U
-28
+ 3
' - 1
-21
-29
- 1
-19
-12 x + 9
0
-1*2
+ it
- 5
-16
-36
-39
-54
-11
-37
-20
- 9
-33
-12
-13
+ 4
-31
-39
-it3
- 1
- 8
-19
-25
-24
- 7
-30
-hi
— 1
-27
-3li
+19
-h3
-lit
-30
-23
- 3
' -27
-19
+18
+13
-15
-20
-lit
- 3
-13
-10
+ 1
- 3
-13
-18
-12
+
5
-32
-27
-31
-10
- 9
-18
-10
-26
-16
-14
+h
-13
j -17
i - li
| + 3
-lit
1
-15
+18
-11
-13
+ 5
-33
- 8
- 7
-15
-21
-11
-11
Page 2
Major household appliances
4 weeks
One week ending
ending
Oct.24 Oct.17 0ct.l0|0ct. 3 Oct.24
- 8
- 1
-11
- 9
- 9
-29
-30
-50
-13
-15
-12
-10
-11
-23
- 3
-22
-21
-10
-10
-16
+12
+ it
— 6
-16
-17
- 9
+ it
- 1
-16
\
Minneapolis
Kansas, City
Dallas
San Francisco
NOT FOR PUBLICATION
SPECIAL WE'CLY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS
Sales in Selected Departments
Grand Total —entire store
One week ending
Oct.24 0ct,17 0ct«10|Oct. 3
- 8
-10
- 8
- 6
-lit
+
+
-
h
1
2
1
3
-
3
it
3
it
6
—
+
I -13
+ 2
-13
-
7
3
5
8
-
5
3
3
2
-io
- 2
- 3
- 7
- 2
- 8
-27
- 5 -.
-lit
-10
-21
- 6
o
- 3
+23
.- 6
- 3
- 2
-15
+ 7
- h
2
5
3
it
6
;/
4 weeks
ending
Oct.24
j ! | i
! i !
-
It
5
3
3
5
9
1
it
7
- it
- 6
-12
i - 3
@FedFRASER