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~r, 7 6 3 T-JEEKLI REPORT ON DEPARTMENT STORE SALES—UNITED STATES SUMMARY CONFIDENTIAL - F.R. fk. Sales in selected departments 1 Percentage change from a year ago U weeks One week ending ending Oct. 23 Oct. 16 Oct. 9 Oct. 2 Oct. 23 Sept* Department GRAND TOTAL SALES 1/ 2/ Furniture and bedding + 7 ' 1 0 ^0]/ M y NOT FOR PUBLICATION 3 1954 Monthly unadjusted indexes (I9it7-U9 average monthly sales = 100) 1954 1953 Oct. Sept. 1 Aug. Aug. 1 July | June November 1, 195U July June +1 - 2 - h 0 plOl 87 76 96 112 100 87 77 97 + 5 - 6 - 2 - 1 pllli 131 110 10li 132 112 136 112 111 Domestic floor coverings - 5 -ii - U -13 -10 P 90 77 61 62 122 93 83 61 67 Major appliances +13 +21 +21 +1U +15 P 73 73 92 88 75 70 7h 83 88 Radio, phonograph, TV + 9 + 5 - 2 + h + 3 pl2lt 89 73 73 lltl 119 93 73 75 Total of h departments 1/ ! + 1 + 3 - 2 - h - l plOO 100 90 87 118 99 10k 89 91 - 2 - h 0 plOl 85 7k 97 111 100 8h 76 98 ALL OTHER SALES 1/ j~ 8 1* ii 0 1 * 1/ Monthly indexes for this category are not released publicly; they are shown here solely to permit comparisons with departmental changes* 2/ Figures are based on the abbreviated sample described in note below and are presented here solely to permit comparisons with departmental changes. For weekly movements of total department store sales, refer to the regular weekly sales report K.8a (based on about 550 stores). Note:—Total national sample is comprised of some 115 stores (varies slightly among departments^of the approximately 350 stores regularly reporting monthly departmental figures. United States ^Boston RJew York Philadelphia Cleveland Page 2 Major household appliance 5S Domestic floor coverings Furniture and bedding it weeks it weeks it weeks One week ending One week ending One week ending ending ending ending Oct, 2 Oct. 23 l | Oct. 161 Oct. 9 | Oct* 23 Oct. 16 Oct. 9 Oct. 2 Oct. 23 Oct, 23|Oct, 16jOct, 9 IOct, 2 Oct. 23 Oct. 23 +21 +21 +lit | +15 +13 -11 - it -13 1 -10 + 5 - 2 - 1 - 6 - 5 0 + 3 - 8 + 1 -12 +5 -12 +12 - 7 +12 +1U +11 -lit +12 -15 - 7 +10 + it +ltl + 5 -22 + 1 -12 -19 -22 -Itl + 6 - 8 - 1 - 2 - 5 +22 +29 +31 + it +27 -18 -16 +1*6 -16 -20 -19 0 - 8 -17 - 9 +17 +lit - 6 +32 +2it + it -lit - 1 -13 + 5 -13 - 8 -lit -3b -35 + 8 +lit -15 + 7 Richmond Atlanta Chicago St* Louis Minneapolis Kansas CityDallas San Francisco United States Boston New York Philadelphia Cleveland + k +16 +26 +26 -17 *13 - h - 6 -16 +U8 -11 + 8 - 6 +2U - 1 + 7 +10 +31 - 3 + 5 + - 7 2 It 1 +38 + 3 -lit + 5 - 6 - 7 0 +17 + 3 +20 +2it + 2 + 5 -10 - 1 -10 + 5 0 +23 +16 +13 -15 -13 -35 +10 +38 -30 -63 - 1* - it -33 - 7 + 7 + 1 + 7 0 -lit -18 - 7 - 5 Total of 4 departments phonographs, television, etc. it weeks One week ending One week ending ending Oct, 23 Oct, 16 Oct. 9 Oct. 2 Oct, 23 Oct. 23 Oct, 16 Oct. 9 Oct. 2 + 3 - 2 + k - it + 5 + 9 - 2 + 3 i + 1 + 8 + 3 + 1 + 3 + 9 1 + 1 + 5 +15 +17 + 8 + 3 - 6 +22 +11 -13 + 7 - 7 - 7 +26 +22 +2lt +25 +52 -13 - 2 - 5 - 9 -21 0 -10 -16 -11 -36 - it 0 -19 Richmond Atlanta Ichicago St, Louis Minneapolis Kansas CityDallas San Francisco For footnotes, see page NOT FOR PUBLICATION SPECIAL MEEKLY REPORT ON DEPARTMENT STORE SALES—SUM: TART BY DISTRICTS Sales in Selected Departments CONFIDENTIAL - F. R. - 3 + 6 +33 - 6 Radios, + 8 +27 + 6 +36 +5 - it - 5 | + 3 +53 ~31 +iit +26 +3it +56 - 5 +it6 +26 +69 - 5 +31 +10 + 8 +78 + 7 +59 +it9 +lit2 - 3 -11 : ! +22 +10 +86 +itU +2it -2it +itl + i t -15 0 ! I - 5 Grand Total--entire store It weeks One week ending ending Oct. 23 Oct, 23 Oct. 16jOct, 9 J Oct, 2 + 1 - 2 - h - 1 ! + 7 + 3 + 3 +5 1 - 7 + 8 8 - 6 - 9 - 7 - 1* + 3 -12 - 1 - 9 + 3 -it -19 -11 - 3 +35 +15 + 2 +31* +38 +1*6 +35 , + 5 f 1* weeks ending Oct. 23 0 0 - it - 6 - 6 +32 - 7 + It + 5 +11* -26 +12 +37 -18 +19 - 3 +15 -20 +3 it - 3 +23 - 1 + 6 + 3 +19 +llt + 7 - 7 +11 + 8 - 6 +16 +21 + 1 +20 - 6 + 9 - 9 +35 - 7 +17 + 3 +15 - 1 +lit +22 +17 + 8 +16 - 3 r+ 6 + 8 +10 + - 6 6 6 it - 6 +10 - 3 + 9 + 1 +10 + 2 + 7 - 8 +it5 +61 - 9 la +17 +81* +16 -16 +15 +63 - 2 +11 - h - 9 + 5 +1*9 + 8 -12 - 3 +22 +52 - h +22 +U8 + 9 - 7 +29 +21 -26 + 3 0 - 2 + 1 -lit +11 +22 + 2 -6 - 7 + 2 +25 - 5 + 7 +15 +22 r- 1 +15 +11 -25 +11* + 2 + 7 +10 - 5 + + + + - 9 -12 it 9 5 1
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