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I ' 7 6 3

CONFIDENTIAL -

w

Department

NOT FCR PUBLICATION

SPECIAL TiEEKLY REPORT ON DEPARTMENT STORE SALES—UNITED STATER SUMMARY

,

S a l e s i n s e l e c t e d departments

' %

J u l y 25, 1955

'j
A

M o i e t y u n a d j u s t e d indexes
average monthly s a l e s = 100)

Percentage change from a y e a r ago
li weeks
One week e n d i n g
ending
'july~T5rJu'ly $ ["July 2 [June 25 J u l y 16" June j May

j'Apr

July

| June

| May

| Apr

Mar.

GRAND TOTAL SALES 1 / 2 /

+10

+10

+ 2

+

h

+ 6

p 96

99

101

98

76

96

93

100

90

F u r n i t u r e and bedding

+10

+U

+13

+15

+10

P 116

121

106

115

110

10k

108

9k

105

Domestic f l o o r c o v e r i n g s

+12

- 1

+30

+26

+17

P 72

85

77

86

61

62

80

70

76

Major a p p l i a n c e s

+31

r+101 .

+ 7

+15

+3k

o 96

87

82

91

92

88

65

62

66

Radio, phonograph, TV

+31

r+ 8

+ 7

+16

+13

p 86

78

81

103

73

73

73

76

107

T o t a l of ii departments _l/

+16

+22

+13

+16

+16

P

97

99

91

102

90

87

87

79

90

ALL OTHER SALES 1 /

+ 9

r+ 7

+ 1

+ 3

+ 5

P

96

99

102

98

7k

97

9k

103

90

p—*"Preliminary#
r~—Revised.
- .
1 / Monthly indexes f o r t h i s c a t e g o r y a r e n o t r e l e a s e d I p u b l i c l y ; t h e y a r e shown h e r e s o l e l y t o permit comparisons w i t h d e p a r t m e n t a l change .
2 / F i g u r e s a r e based on t h e a b b r e v i a t e d sample d e s c r i b e d i n n o t e below and a r e p r e s e n t e d here s o l e l y t o p e r m i t comparisons w i t h d e p a r t m e n t a l
changes- For weekly movements of t o t a l department s t o r e s a l e s , r e f e r t o t h e r e g u l a r weekly s a l e s r e p o r t H.8a (based on abou ^
Note? — T o t a l n a t i o n a l sample i s comprised of some 115 s t o r e s ( v a r i e s s l i g h t l y among departments/ of t h e approximate y 35 s or
~gu
r e p o r t i n g monthly d e p a r t m e n t a l f i g u r e s .




CONFIDENTIAL - F . R.

dted States

^Ksion

New York
Philadelphia
Cleveland

NOT FOR PUBLICATION
SPECIAL 1EEKEZ REPORT ON DEPART!,ENT STORE SALES—SUMMARY BY DISTRICTS
S a l e s i n S e l e c t e d . Departments
Page 2
( P e r c e n t a g e change from c o r r e s p o n d i n g p e r i o d a y e a r ago)
Major household a p p l i a n c e s
Domestic f l o o r c o v e r i n g s
F u r n^ i t u r e and b e d d i n g
k weeks
U weeks
U weeks
One week ending
One
week
ending
One week ending
e
nding
ending
ending
J
J u l y l b | J u l y 9 | J u l y 2 | June 2$ J u l y 16 J u l y 16 f J u l y 91 J u l y 21 June 25 J u l y 16 J u l y 1 6 [ J u l y 9 | J u l y 2 | J u n e 15 u l y 1 6
h 15
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+118
+ 36
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-

9

+ 16
+ 5

-

2

+ 2

Richmond
Atlanta
Chicago
S t . Louis

+ 12

Minneapolis
Kansas C i t y
Dallas
San F r a n c i s c o

United S t a t e s
Boston
New York
Philadelphia
Cleveland
Richmond
Ajklanta
IJhicago
St. lauis
Minneapolis
Kansas C i t y
Dallas
San F r a n c i s c o
For f o o t n o t e s , s e e p e g o 1.




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