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T v' DATA f l i t CONFIDENTIAL - F. R. 1X9 - Department FEO£ftAi£pCE U B * SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—UNITED STATES SUMffRT^ "fSEKVf 0 r ,^> Chicago % Sales i n s e l e c t e d departments Percentage change from a y e a r ago it weeks One week ending ending Jan. 29 Jan. 22 Jan. 15! Jan. ti Jan. 29 m NOT FOR PUBLICATION February 7, 1955 Monthly unadjusted indexes (19b7-li9 average monthly s a l e s = 100) 1953 1954 1955, Nov. Dec. Jan. ' Dec. | Nov. | Oct. | Feb . I Jan. Oct. GRAND TOTAL SALES 1/ 2/ - 1 + 7 +16 + 7 + 7 e 8U p l 9 1 128 109 75 80 186 123 112 F u r n i t u r e and bedding + 3 r+18 +30 + 9 +H el2lt pl05 128 128 109 110 103 121 132 Domestic f l o o r coverings +1k +13 +22 + It +12 e 8 it P 8 it 112 110 72 75 81 109 122 Major appliances +15 +32 +39 +23 +25 e 71 P 63 67 82 54 59 57 65 75 Radio, phonograph, TV - 3 + h +17 0 + 3 el03 P230 lit8 137 90 101 225 157 litl T o t a l of It. departments 1/ + 5 +16 +27 + 8 +13 elOO pl08 113 llli 86 89 103 110 118 ALL OTHER SALES 1 / - 2 + 6 +15 + 7 + 6 e 82 p202 129 108 7k 79 196 125 111 i y Monthly indexes f o r t h i s category are n o t r e l e a s e d p u b l i c l y ; they are shown here s o l e l y t o permit comparisons w i t h departmental changes. 2/ Figures are based on t h e abbreviated sample described i n note below and are presented here s o l e l y to permit comparisons with departmental ~~ changes. For weekly movements of t o t a l department s t o r e s a l e s , r e f e r t o the r e g u l a r weekly s a l e s r e p o r t H.Sa (based on about 550 s t o r e s ) . Note:—Total n a t i o n a l sample i s comprised of some 115 s t o r e s ( v a r i e s s l i g h t l y among departments) of t h e approximately 350 s t o r e s r e g u l a r l y r e p o r t i n g monthly departmental f i g u r e s . CONFIDENTIAL - F. R. i Major household appliances Richmond Atlanta Chicago S t . Louis Minneapolis Kansas City Dallas San Francisco United S t a t e s Boston New York Philadelphia Cleveland — 5 +10 +16 +16 + 9 r+51 +18 +32 +37 + 8 +58 + 2 +58 +1*8 +18 -11 +23 +31 +26 + 8 425 + 2 +10 +1*7 - 1 r+15 +1*0 +31 +38 +17 +38 +26 +25 +6 +29 - 6 +21 +10 +29 +25 +10 - 1* -67 +71 +21 r+l*6 +33 +21* +18 -32 +U9 +80 +21* -1*8 +23 +32* +18 -16 +37 +50 - 1 - 6 +13 - 2 - 9 +11* +1*1 -21* +170 +19 + 6 +21* +121* +19 +37 +32* +31* +37 +30 +52 1* + 8 0 6 -21* -13 +16 +15 +35 - 3 +31 +38 +61* +21* +12 +1*1* + 9 +81 +1*8 +19 +91* -17 -13 -33 - 1 +29 +21* + 2 r+l*l* +10 +55 +11 +22 r- 1 +19 + 2 +30 + 1 +13 - 3 Grand Total-—entire s t o r e V T o t a l of 1* departments Radios , p h o n o g r a p h s , t e l e v i s i o n , e t c . iU weeks 1* weeks 1* weeks One week ending One week ending One week ending ending ending ending Jan, 291 Jan.22 Jan. 15 [Jan. 0 Jan.29 Jan. 29 Jan. 22 [Jan. 15 |Jan. 0 Jan. 29 Jan.29 Jan. 221 Jan. 15| Jan. # Jan. 29 +16 + 7 + 7 + 0 - 1 +16 + 7 0 +13 +27 + 1* + 3 + 5 +17 — 3 0 + 6 +22* 0 + 7 + 1 +10 1 1 -21* 2 1 5 -12* -25 -37 + 6 +16 + 1 * + 7 + 2 + 8 +11* + 2 +29 +22 +16 +62 +11 + 7 - 7 + 1 +19 2 6 + 9 + 2 +21 + 7 +37 3 + 6 +17 +71 - 7 - 5 + 1 0 + 3 2 + 7 + 1 +11* 1 * 8 9 8 -13 - 3 + 3 -30 -2b - 2 + 1* +12 -12 - 3 -21 +31 +18 - 1* + 2 + 6 -13 - 5 + 3 +13 -10 + 1 + 9 +18 +19 + 7 r+36 +23 +22 +28 - 8 +1*8 +22 +37 0 +19 - 5 +17 +11 +27 +13 + + +22 +21* +17 -17 0 +1*8 +1*9 +16 + 1* +1*5 +67 +21 +19 +56 +37 +21 +10 +1*2 +39 +10 + 7 + 9 +37 + 1 +72 +30 + 7 + 9 + 6 +21* +69 +25 +11 +15 + 5 +18 +21* +19 +21* +13 — 2 + 2 + 6 - 3 Richmond ^tlanta yiicago S t . Louis -12 +12 + 3 Minneapolis Kansas City Dallas San Francisco 7 or f o o t n o t e s , see tiaee 1, Page 2 Domestic f l o o r coverings i* weeks Z* weeks Z* weeks One week ending One week ending One week ending ending ending ending Jan,29 Jan. 29 | Jan. 22 Jan. 15 Jan. 0 Jan. 29 Jan.22 Jan. 15 (Jan. 0 Jan.29 Jan. 29 J a n . 2 2 | J a n . 1 5 Jan. 0 Jan. 29 +23 +25 +32 +39 +12 + 1* +22 +15 +11* +11* +13 r+lo +30 + 9 + 3 +12* ' +10 + 7 +32 ti +12 +20 + h +22 +23 + 1 - 2 +13 + 3 + 3 +61* +30 +ll* +52 + 1 + 8 + 8 +21 + 2 + 6 + 1* +11* + 1 +31 +25 +1*6 +171 +59 +75 + 3 - 2 +12 +19 -17 + 2 -11* -22 + 3 +30 - 3 +21* +21* 0 +38 +33 - 6 - 6 + 3 +11* + 9 +16 - 2 -13 - 3 - 5 Furniture and bedding United S t a t e s Boston & w York Philadelphia Cleveland NOT FOR PUBLICATION SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS Sales i n Selected Departments 6 8 2 1 +22 r+20 + 8 +10 +26 + 9 +21* +11 +13 + 6 +10 + 7 +12 +11 +10 + 7 +27 + 1* +19 +11 +10 +12 +21 +12 + 5 +11 +12 + 9 + 9 + 7 +11* + 7
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