Full text of H.8a Weekly Department Store Sales : April 19, 1954
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•V(y SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—UNITED STATES SUMMARY CONFIDENTIAL - F . R. NOT FOR PUBLICATION Sales i n s e l e c t e d departments Ofr T a W Department Percentage change from a y e a r ago I* wks. One week ending ending Apr.10|Apr.3 [Mar.27[Mar.20 Apr.10 A p r i l 19, 1951* Weekly unadjusted indexes Montkiyv&gpdjg&^ed indexes (191*7-1*9 av.wkly. sales=100) (191*7-1*9 average a l e s = 100) 195IT Apr.10|Apr.3 |Mar.27|Mar.20 Mar. IFeb. (Jan. Dec. |Apr. |Mar. [Feb. |Jan GRAND TOTAL SALES 1 / 2 / +19 -10 - 9 -11 - h 108 r 99 98 93 e 91* F u r n i t u r e & bedding - +29 +11 - 3 + 7 106 112 118 106 Domestic f l . cov'gs - 1* +21* +10 - 6 + 1* 83 78 86 Major appliances - 2 +18 + 6 - 6 + 1 63 67 Radio,phonograph,TV +18 +31 +28 +12 +19 101 +25 +11 r - 1* + 7 -13 -11 -12 - 5 2 T o t a l of 1* d e p t s . 1 / ALL OTHER SALES 1 / r +22 1952 Dec. 75 80 186 95 100 77 8k 190 ell2 109 110 103 108 105 121 120 112 82 e 82 72 75 81 83 82 80 88 91 68 71 e 71 51* 59 57 66 72 59 61* 66 105 115 115 ell2 90 101 225 81 101 95 115 210* 90 93 99 9l* e 96 86 89 103 89 92 9l* 99 111* 110 100 98 93 e 91* 7h 79 196 96 101 75 83 199 —Revised. e—Estimated from weekly s a l e s figures7" 1/ Monthly indexes f o r t h i s category are n o t r e l e a s e d p u b l i c l y ; t h e y are shown here s o l e l y t o permit comparisons w i t h departmental changes. 2/ Figures are based on the abbreviated sample described i n note below and are presented here s o l e l y t o permit comparisons with departmental changes. For weekly movements of t o t a l department s t o r e s a l e s , r e f e r t o t h e r e g u l a r weekly s a l e s r e p o r t H.8a (based on about 550 s t o r e s ) , Notej—Total n a t i o n a l sample i s comprised of some 115 s t o r e s ( v a r i e s s l i g h t l y among departments) of the approximately 350 s t o r e s r e g u l a r l y r e p o r t i n g monthly d e p a r t m e n t a l f i g u r e s . CONFIDENTIAL - F . R. United S t a t e s Boston New York Philadelphia Cleveland Richmond Atlanta Chicago S t . Louis Minneapolis Kansas CityDallas San Francisco United S t a t e s Boston New York Philadelphia Cleveland SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS Sales i n Selected Departments (Percentage change from corresponding period a year ago) F u r n i t u r e and bedding Domestic f l o o r coverings 4 weeks One week ending One week ending ending Apr.10 Apr.3 Mar.27 Mar.20 Apr.10 Apr,10|Apr.3 Mar. 27 | Mar. 20 — 2 +29^ +11 +10 - 6 + 7 +24 - 3 - 4 +22 — 6 +11 +47 - 9 465 + 9 + 7 - 5 +18 +62 +28 +34 + 3 +17 +23 -13 +49 - 1 +21 -10 + 2 + 3 +18 -11 +25 -13 +12 -13 -12 0 -22 +12 -27 - 7 -30 - 3 — 2 -12 + 3 +24 +33 +17 +18 - 4 + 2 +11 - 3 - 4 +37 0 - 7 + 3 +15 + 3 + 2 - 3 +34 - 9 +43 +59 - 6 + 6 - 2 +34 +37 - 2 -43 + + + + 5 7 1 8 NOT FOR PUBLICATION Page 2 Major household appliances 4 weeks 4 weeks One week ending ending ending Apr.10 Apr.10 Apr.3 Mar.27 fMar,20 Apr.10 +10 + 6 - 6 + 1 + 4 - 2 r-12 +14 r+ 2 r-31 -13 . -14 +60 +12 +68 +15 +51 +46 0 +12 -18 -25 -19 -31 -10 -21 -11 -25 -17 — 9 +22 +19 ~ 1 - 5 + 3 - 5 -12 + 9 +55 +37 +22 +34 +25 -16 +23 +15 - 5 -12 + 9 + 7 +18 - 1 + 9 +16 +11 +h0 0 -13 +131 +21 +26 +10 +22 -35 - 3 - 3 +15 +43 - 3 +18 +10 -19 +50 + 5 -22 -17 +35 +31 + 5 -24 +42 +25 +59 - 5 +11 + 8 +21 +25 0 +38 -20 -30 +60 - 1 -58 -56 -31 -43 - 7 -16 - 2 -10 -20 +27 +26 +ll +15 + 9 +11 - 7 - 9 r- 2 + 7 +15 Radios,phonographs,television,etc. T o t a l of 4 departments Grand T o t a l — e n t i r e s t o r e 2/ 4 weeks 4 weeks 4 weeks One week ending One week ending One week ending ending ending ending Apr.10 Apr.3 | Mar.27 ! Mar. 20 Aor.10 Apr. 10 j Apr. 3 Mar.27 Mar. 20 Aor.10 Apr.10 Apr.3 Mar.27IMar.20 Apr.10 +10 +20 +31 +12 0 +11 r - 4 -10 +19 -11 +25 +19 + 7 - 9 - h +61 +09 r+49 r+14 - 1 -16 r+26 +10 +49 +23 r-11 +32 r-14 r- 3 - 4 +101 +48 +76 +12 +22 + 1 + 2 461 +26 +29 +55 + 5 r+ 3 +39 - 7 +21 -26 -17 +16 +20 + 2 - 6 -21 - 2 -15 - 3 - 9 -15 - 5 - 7 +12 -11 0 -15 +32 0 -10 + 4 -21 -17 +17 -17 -17 -14 - 9 Richmond Atlanta Chicago S t . Louis +13 — 2 +12 +70 +33 +47 +57 +41 +49 -12 +39 +57 +18 0 +1*1 +17 +28 + 4 +36 +44 + l + 3 - 8 +21 +37 +29 +21 +19 +14 + 1 +14 - 5 + 1 +13 + 8 + 2 +12 +10 + 8 + 9 +25 +22 +11 +28 - 6 -11 -12 - 5 + 1 - 7 - 6 -13 -13 + 1 -13 -12 + 1 0 - 5 - 2 Minneapolis Kansas C i t y Dallas San Francisco -11 +25 - 3 +32 +25 +120 - 4 r+ 4 +57 +19 -24 - 9 - 7 +27 -55 - 4 +10 +42 -30 + 4 -17 + 2 - 2 + 2 +53 +26 +21 r+ 4 +17 +20 -32 - 4 0 +18 -34 - 1 + 9 +16 -17 0 + 6 +22 +19 +12 - 5 -10 -13 r-20 - 8 - 9 -14 -12 - 8 - 5 -19 - 7 — 4 - l - 8 - 8 For f o o t n o t e s , s e e page 1 .