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TV?
6.7.U.1

B A D OF G V R O S OF THE FEDERAL RESERVE SYSTEM
OR
OENR
FOR IMMEDIATE REIEASE
April 3, 1957
D P R M N STORE MERCHANDISING D T
EA T E T
AA
„
^
'A,
UNITED STATES - F B U R 1957 <£
ERAY

h:

Sales 1/

%
>

-

Seled ;ed series> based on r e t a i l dollar amtfyjrtf
Per cdfct^IMiahges
Amount
Febru%y%grcm
(In millions of dollars)
%^r
Month
1956
1957
ago
ago
Feb. | Jan. Feb. | Jan.
0
p 336
362 r 336
351 - 7
1,144

+ 5

+4

45l

437

+ 6

+2

407

347

+17

-1

424 - 1
435 r 421
Merchandising Ratios 3f

+2

1,196 r l , 2 l 5

Stocks 1/

pi,261

Outstanding orders

P 459

1*31 r

Receipts 2 j

p 401

3UU r

New orders 2/

P 429

<0 <D

1956
Feb. 1 Jan.

If

1957
Fob*, | Jan.

Feb*

Jan.

Stocks t o Sales
Outstanding Orders t o
Sales
Stocks plus Outstanding Orders t o Sales

p 3.8

3.3

3.6

3.3

3*6

3.2

p 1.4

1.2

rl.3

1.2

1,4

1.2

P 5.1

4.5

5.0

4.5

5.0

4.4

Receipts to Sales 2/

p 1.2

1.0

1.2

1.0

1.2

1.0

~y Figures are based on the sample described in the note below and are presented here solely to permit comparisons with changes in orders and receipts.
For monthly movements of total department store sales and stocks, r e f e r to the
regular monthly sales report G.7»2 and stocks report G.7*4.2 or the Federal Reserve
Bulletin*
2/ Receipts of goods are derived from the reported figures on sales and stocks*
New orders are derived from receipts and reported figures on outstanding orders.
3/ The f i r s t three ratios are of stocks and/or orders at the end of the month
To sales during the month. The f i n a l r a t i o i s based on totals of sales and
receipts for the month.
Notes—-These figures are not estimates for a l l department stores in the United
States. They are the actual dollar amounts reported by a group of department
stores located in various c i t i e s throughout the country. In 1956, sales by
these stores accounted for about 50 per cent of estimated total department
store sales. Figures f o r the most recent thirteen-month period are shown
'regularly in the Bulletin. For description and back data, January 1939 to August
1952, see Federal Reserve Bulletin for October 1952, pp. 1098-1102. Back data
may be obtained from the Board's Division of Research and S t a t i s t i c s .