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# % FEDERAL R E S E R V BOARD November g, 1933 R&S r t p - 107 For r e l e a s e in evening papers F r i d a y , November 10 DSPAR~M"2~ STORE SALES IN OCTOBER, 1933 Preliminary report P r e l i m i n a r y f i g u r e s on the value of department s t o r e s a l e s show an i n c r e a s e from September to October of somewhat -less than the e s t i m a t e d s e a s o n a l amount. The F e d e r a l Reserve Board* s index, which makes allowance both f o r number of b u s i n e s s days and f o r u s u a l seasonal changes, was 69 i n October on the "basis of the 1923-I925 average as 100, compared with 70 i n September and 77 i n August. In comparison w i t h a year ago, t h e value of s a l e s f o r September according to p r e l i m i n a r y f i g u r e s , was about t h e same. The aggregate f o r t h e f i r s t ten months of the y e a r was 7 p e r cent smaller than l a s t y e a r . PERCENTAGE INCREASE OR DECREASE FROM A YEAR AGO October* Total Federal reserve d i s t r i c t : Boston New York Philadelphia Cleveland Richmond Atlanta Chicago S t . Louis Minneapolis Kansas City Dallas San F r a n c i s c o January 1 Numb er of to reporting O c t o cor 3JL*_ stores -7' -2 -2 -2 +S -10 +1 +11 -A -A -7 -5 -5 -2 w -7 -b -3 -9 7 44 +8 -q -9 -g -3 1+66 Number of cities 216 35 35 s % 52 25 23 15 57 19 g 23 71 * October f i g u r e s p r e l i m i n a r y ; i n most c i t i e s the month had the same number of b u s i n e s s days t h i s year and l a s t year • 28 9 10 i4 9 23