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MONTHLY REVIEW
B U S IN E S S

C O N D IT IO N S

IN

T H E

T W E L F T H

F E D E R A L

R E SE R V E

Federal Reserve Bank of San Francisco
ising consumer incomes in urban areas since the late
R
summer were reflected in a general expansion in
retail trade in the Twelfth District during November. In­
creases were evident in almost all lines for which data are
available, the most marked gain taking place in new auto­
mobile sales which, for several months, have been increas­
ing considerably more than is customary at this season.
Expansion in production, employment, and payrolls in
district industry, which had been stimulated considerably
by the wave of buying that followed the outbreak of war
in Europe, continued in November. Gains were more
widespread than in the preceding two months, although
the increases were smaller on a percentage basis than in
September and October. Residential building, which has
fluctuated narrowly with little net change since late last
winter, seasonal influences considered, increased sharply.
Value of contracts awarded for nonresidential private
construction which fluctuates widely from month to
month, was below the unusually large total reported in
October, but contracts during October and November
combined were considerably in excess of the total for
those two months a year ago.
I ndustry
Activity in the local steel and wood pulp industries,
which had expanded considerably in September and Oc­
tober, was well maintained in November. Operations in
the pulp and paper industries have approached closely
enough to capacity to bring a number of long idle plants
into production and to promote the renovation and expan­
sion of several others. Steel ingot output in California
during October and November is estimated to have ap­
proximated the high levels reached in 1936-1937, when
output averaged about 80 percent of rated capacity. Un­
filled orders held by both steel mills and steel fabricating
plants continue large and are reported to be sufficient to
maintain the current rate of activity for several months.
Lumber production declined considerably less than is
usual in November and on a seasonally adjusted basis was
only 7 percent under the peak attained in 1937. The inland
pine areas have enjoyed an unusually open fall and early
winter and the well sustained output in those sections
largely explains the advance during November in the sea­
sonally adjusted index for the district as a whole. Orders
received by district mills declined further in November
and on a daily average basis totaled 31,000,000 board feet,
compared with a low for the year of 29,000,000 in Feb­
ruary. Although unfilled orders continued to decline dur­
ing the month, the total on November 30 was equal to the
June 30 figure. Early in November, average prices of
Douglas fir items at the mill declined somewhat from the
peak October levels, but remained higher than in midSeptember.
Activity in the district aircraft industry continued to
expand in November, employment in California plants
increasing 17 percent from the preceding month. Despite




D IS T R IC T

January 1,1940
this increase unfilled orders remain high and the industry
continues to add to capacity.
The petroleum industry experienced but little imme­
diate stimulus from the outbreak of the war in Septem­
ber, and output of crude oil remained unchanged in N o­
vember and early December at the levels of the preceding
two months. Refinery operations declined somewhat
more than seasonally, following a substantial gain earlier
in the fall, owing to increased gasoline production.
Local automobile assembly plants expanded their op­
erations in November in response to continued active
demand for new model cars. Output of rubber tires and
tubes has likewise expanded.
New residential building, measured by value of permits
issued, rose contra-seasonally in November. Part of the
advance was accounted for by issuance of permits, total­
ing $2,242,000, for construction of two low-rent housing
projects sponsored by the United States Housing Author­
ity. Actual value of permits issued during the month was
almost as large as the peak for recent years attained last
spring, despite the fact that November permits are usually
about 20 percent lower. As a result the seasonally adjusted
index advanced to 61 percent of the 1923-1925 level com­
pared with 51 in October and an average of 53 last spring.
E mployment
Factory employment in November remained close to
the October level, although a decline is customary. In
California, an actual increase took place during the month,
while seasonal lay-offs in the Pacific Northwest states
were not as large as in other recent years. As a result, the
adjusted index for the three states combined advanced 4
points to 118 percent of the 1923-1925 average, where it
was only 8 percent lower than the record month in 1937.
Factory payrolls also resisted the customary seasonal
decline in November. Particularly marked gains have
taken place in California since September, and on a sea­
sonally adjusted basis industrial payrolls in that state
were higher in November than in any previous month.
R etail Commodity Sales
Total retail trade in the Twelfth District advanced in
November with most lines for which information is avail­
able sharing in the upturn, exceptions being apparel and
restaurant sales. Data covering total district retail trade
are not complete but it appears probable that the aggregate
dollar value of consumer purchases during November
was between 5 and 10 percent lower than the peak 1937
months on a seasonally adjusted basis. Since prices of
most commodities are currently lower than they were at
that time, the physical movement of goods from distrib­
utor to consumer equalled or exceeded 1937 levels.
The chart on the next page shows changes in value of
trade by various classes of retailers over the past three
years. The figures have been adjusted for seasonal vari­
ation. Sales of independent grocers are somewhat lower

2

January 1, 1940

FEDERAL RESERVE B A N K OF S A N FR A N C ISCO

than in 1937, but much if not all of the decrease is ac­
counted for by lower food prices. Value of department
store sales, 60 to 70 percent of which consists of sales of
apparel and house furnishings, advanced slightly in N o­
vember and, on a seasonally adjusted basis, was almost
as large as in late 1937 when prices were moderately
higher. Data covering the first three weeks of December
point to further expansion in that month, after allowance
for the customary large seasonal gain. Apparel store sales
have displayed some decline since July, but the current
level remains only 3 percent below the high 1937 average.
Drug store sales, which have been more stable in recent
years than any other type of trade for which information
is available, increased in November by the estimated seaPER CENT

PERCENT

tendency for total sales to expand, and the upward move­
ment has gained momentum this fall.
A g r ic u l t u r e

The continued lack of normal precipitation throughout
most of the district during the fall months has lowered
the prospects for crop production next year. Grain crops
have been sown in dry soil and all crops were badly in
need of rain in mid-December. Pastures and livestock
ranges deteriorated during the past month and the short­
age o f range feed became acute in some areas. At present
rain or snow is also urgently needed to replenish stock
water. Supplemental feed is estimated to be adequate to
carry stock through an average winter; numbers of live­
stock in the worst drought areas having been reduced.
Cattle, sheep, and new-born lambs are entering the winter
in only fair condition, and winter kill may be unusually
heavy if weather conditions during the winter are severe.
The mild and dry weather of recent months has been
favorable, however, for the maturing and harvesting of
most late crops and for the pruning and spraying of vine­
yards and orchards. Harvesting of most of these crops
was completed by the middle of December with only small
losses from inclement weather.
Gaining in economic importance as an aid to district
agriculturists is the Stamp Plan method of distributing
surplus agricultural commodities to persons on relief. The
plan was extended to San Francisco on December 19,
after having been in effect in Seattle, Salt Lake City, and
a number of other large cities elsewhere in the United
States for several months, and will be inaugurated
throughout California as rapidly as possible. O f the 16
items now in the list of surplus commodities, twelve are
produced by district farmers.
The movement of crops to market expanded seasonally

Production and Employment—
Index numbers, 1923-1925
average=100

With
Seasonal
r - Adjustment —>
*
,— 1939— s 1938

R E T A I L T R A D E — Twelfth District
Indexes of sales, adjusted for seasonal variation. 1937 daily average=100.
Value figures, except automobile sales.
By months, January 1937 to November 1939.

sonal amount, and the adjusted index remained close to
the levels of early 1937. Gasoline consumption appeared
in November to have maintained the nearly continuous
upward trend in evidence since 1933.
Furniture store sales have expanded only slightly since
the sharp downturn in mid-1937, but November trade was
higher than at any time during the past two years on a
seasonally adjusted basis. Sales of new automobiles in­
creased sharply in October and November. Deliveries
were considerably larger than in the corresponding months
a year ago, but were somewhat below the totals reported
in 1936 and 1937.
In an effort to show the broad movements in total
retail sales, a weighted composite index of the eight lines
discussed has been prepared. It indicates that the decline
in sales which started in the fall o f 1937 was reversed in
the late summer of 1938. Some of that rise was lost early
in 1939, but since last spring there has been a persistent




Industrial Production*
Manufactures (physical volume)
Lumber ................................................
Refined oils.........................................
Cement ............................. ...................
W heat flour.........................................
Minerals (physical volume)
Petroleum ...........................................
Lead (U . S . ) t .................................... ,
Silver ( U . S . ) t ..................................
Construction (value)
Residential building permits!
Twelfth D istrict......... ................ ,
Southern California.............. .
Northern California.............. ,
Oregon .......................................
W ashington .............................
Intermountain states............,
Public works contracts.................
Miscellaneous
Electric power production............
Factory Employment and Payrolls!
Employment
Pacific Coast...................................... ,
California ...................................... .
Oregon ......................................... .,
W ashington ................................. .
Payrolls
Pacific C oast.................................... .
California ....................................
Oregon ........................................ ..
W ashington ............................... .

N ov. Oct. Nov.
95
—
122
91

90
—
107
97

71
—
108
105

—

—

70
91

66
51

61
64
50
52
56
108
—

51
51
46
43
55
97
—

212

Without
Seasonal
r-A d ju stm ent-\
✓
— 1939— s 1938
N ov. Oct. N ov.
93
161
122
91

96
169
124
116

70
163
108
116

93
86

93
72
90

100
69
55

48
51
47
25
29
76
—

58
65
44
41
49
95
204

51
53
45
45
46
98
267

46
52
41
20
25
67
221

208

211

201

208

119

118
130
110
96

114
125
107
95

103
115
94
85

119
133
109
96

120
132
112
99

104
117
93
85

119
133
106
98

116
129
105
94

99
111
89
79

119
133
104
98

123
135
112
101

99
112
88
79

—
83

* Daily average.
tPrepared by Board of Governors of Federal Reserve System.
¿Includes figures from 197 cities and Los Angeles County, unincorporated.
^Revised series. Excludes fish, fruit, and vegetable canning.
N O T E : Index of meat production, usually published in this table, is in
process of revision.

January 1, 1940

during September and October and, reflecting higher
prices, total farm cash income increased more than usual
in October to a total 11 percent higher than in 1938. Pre­
liminary estimates indicate the year-period gain in No­
vember was somewhat smaller than the 11 percent re­
ported for October. Federal Government benefit pay­
ments to farmers and livestock men were almost double
the amounts disbursed a year ago. Available data indicate
that total farm income for 1939 should approximate
$965,000,000, compared with $932,000,000 received last
year. A major portion of this increase has been due to
larger government payments to growers cooperating with
the various farm programs of the Federal Government.
Total farm cash income was $1,160,000,000 in 1937, and
$956,000,000 in 1936.
Prune growers appear to have shared in the rise in agri­
cultural income this year. Satisfactory estimates of cash
farm income from this crop are not yet available for 1939,
but it seems probable that by the end of the marketing
year returns to growers will be larger than the $11,200,000
received in 1938. Returns during the 1920’s ranged from
$15,000,000 to $22,000,000 per year.
This year’s prune crop of 213,000 tons was smaller
than the 238,000 tons harvested last season. (Total crop
grown in 1938 was estimated at 302,000 tons, but a con­
siderable part was not harvested owing to poor market
conditions.) Growers have received somewhat higher
prices for their crop this season than last, however, and
this factor may offset the reduced production. Quotations
surged upward early in September, following the out­
break of war, and, although they have since declined,
prices continue above 1938 levels. The sharp rise in prices
in September reflected expectations o f increased foreign
demand. Exports of prunes have not yet increased, how­
ever, and, in fact, have been reduced considerably owing
to shipping and exchange difficulties. This curtailment
has seriously reduced the market for prunes, since more
than 40 percent of district output has been exported in
recent years. Consequently, although domestic sales of
prunes have been moderately active at prices higher than

Distribution and Trade—
Index numbers, 1923-1925
average=100
Retail Trade
Department store sales (value)*
Twelfth D istrict................................
California ............................................
Los A n geles....................................
Bay R egion....................................
San Francisco...............................
Oakland .........................................
Pacific N orthw est.............................
Portland .........................................
S e a t tle ............ .................................
Spokane ...........................................
Salt Lake C ity..................................
Department store stocks (value) t
Furniture store sales ( value)* $ . . .
Furniture store stocks (value)
Automobile sales (num ber)*
Total ................... .................................
Passenger .......................................
Commercial ..................................
Carloadings (num ber)*
Total ..........................................................
Merchandise and misc...................
O t h e r .....................................................
Intercoastal Traffic (volume)
Total ..........................................................
E a stb o u n d ...........................................
W estbound .........................................
*Daily average.




3

M O N T H L Y R E V IE W OF B U S IN E S S C O N D IT IO N S

With
Seasonal
/— Adjustment-^
,— 1939— n 1938
Nov. Oct. N ov.

f A t end of month.

103
105
99
110
103
131
100
107
96
93
86
66
76
67

Without
Seasonal
, — Adjustment—%
,— 1939— -, 1938
Nov. Oct. N ov.

100
100
92
107
99
131
101
105
101
92
86
66
82
73

99
98
88
106
99
124
99
98
101
96
95
r62
80
76

105 rl03
105
r99
95
92
115 rl0 4
96
108
136
125
104
110
107
105
107
105
92
137
93
102
74
r68
83
85
77
77

108
111
102
118
113
137
104
109
102
93
93
74
79
71

—

—

—

—
—

—

105
102
134

99
96
128

95
96
85

—

—
—

71
103
77

88
97
77

85
98
68

97
103
79

104
118
86

85
98
70

75
56
142

72
66
91

58
49
90

76
60
131

80
75
94

60
53
83

$1929 average:= 10(i.

r Revised.

a year ago, it is difficult to estimate total value of sales
during the current marketing season until more is known
of the export movement. Inasmuch as Pacific Coast or­
chards supply over 80 percent of the world’s consumption
of prunes, any increase in demand for that food by bel­
ligerent countries will be reflected in larger exports from
this district.
Credit and B anking
Adjusted demand deposits of district city member
banks continued to expand during November and at the
month-end were more than $100,000,000 larger than a
year earlier, an increase of about 10 percent. Not much
change has occurred recently in the volume of time de­
posits, which are moderately larger than a year ago.
Expansion in demand deposits, which has extended to
banks and branches in smaller cities as well as in the
principal centers, has been substantial since last June.
Most of this growth has come as a result of United States
S ele c te d I t e m s o f C o n d it io n of R e p o r t in g M e m b e r B a n k s —
T w elfth

D is t r ic t

(in millions of dollars)

D ec. 20
1939
Loans and investments— total. . . . . .
2,287
Loans— total .........................................
976
Commercial, industrial, and
agricultural loans...........................
Real estate loans..................................
U . S. Government ob lig a tio n s...
Other securities....................................
Demand deposits— adjusted............
Tim e deposits......................................... . .

327
386
263
985
326
1,040
1,067

Change from
June 28
Dec. 21
1939
1938
+ 96
+ 97
+ 31
— 16
8

N ov. 29
1939
+42
+
+

5
0
+ 3
+ 30
+ 4
— 15
+ 30

+24
+ 2
+ 5
+62
+ 3
+ 93
0

— 14
+
3
—
5
+ 105
+
8
+ 111
+ 13

Treasury operations, the Federal Government having
continued to pay out substantially more in this district
than it has collected locally. From June 30 to November
30 of this year the excess Treasury disbursements in this
district totaled $140,900,000. Another important factor
adding to district bank deposits since last summer has
been the expansion in local loans of banks, particularly
loans for commercial and industrial purposes.
Because of partially offsetting factors, deposits have
actually risen by less than the amount of net Treasury
disbursements and increases in bank loans since last June.
The two most important factors tending to reduce deposits
have been (a) net payments of funds by local depositors
to firms located in other districts and (b ) withdrawals of
currency by the public.
The increase in demand for currency from the end of
June to November 30 totaled $15,800,000, and this cash
was obtained by the public by drawing upon their bank
deposits. The increase over the period as a whole was
largely seasonal in character, much of the large sum of
currency withdrawn immediately prior to the November
7 special election in California having been redeposited
after defeat of the Retirement Life Payments initiative
proposal.
During the first three weeks of December, deposits at
city banks declined somewhat. Seasonal shopping require­
ments occasioned a considerable increase in demand for
currency, and United States Treasury collections were
unusually large owing to fourth quarter income tax col­
lections and large Treasury receipts from the sale of a
new issue of Government bonds dated December 8. In
addition, commercial payments to other districts continued
larger than the inward movement of funds, thus tending
to reduce deposits at banks in the Twelfth District.

January 1, 1940

FEDERAL RESERVE B A N K OF S A N F R A N C ISCO

S u m m a ry o f N a tio n a l B u sin e ss C o n d it io n s
Prepared by the Board of Governors of the Federal Reserve System

a rapid rise after the outbreak of the European W ar industrial
activity continued at a high level in November and the first half of December.
There was a considerable increase in distribution of commodities to consumers
while prices of basic commodities, which had been steady during November, rose
somewhat in the first two weeks of December.

F

o llo w in g

P r o d u c t io n

IN D U S T R IA L P R O D U C T IO N
Index of physical volume of production, adjusted for
seasonal variation, 1923-1925 average=100. By
months, January 1934 to November 1939.

F R E I G H T -C A R L O A D I N G S
Index of total loadings of revenue freight, adjusted for
seasonal variation, 1923-1925 average=100. By
months, January 1934 to November 1939.

The Board’s seasonally adjusted index of industrial production advanced from
121 to 124 percent in November, reflecting sustained activity at a period of the year
when a decline is usual. Production of durable goods, which had advanced rapidly
for several months, showed a further expansion. Record production of steel ingots
continued in November and was followed by a less than seasonal decline in the
first half of December. Automobile production increased in November, notwith­
standing the fact that plants of one important company remained closed pending
settlement of an industrial dispute. After this was settled at the end of November
assemblies rose sharply. Retail sales of new automobiles were in large volume in
November and at the end of the month dealers’ stocks of new cars apparently
were smaller than at the corresponding time in other recent years. Lumber
production declined less than seasonally in November but plate glass production,
which had reached a high level in October, showed a reduction.
Output of nondurable goods continued at a high level in November. A t cotton
and woolen mills activity increased somewhat further and was close to the record
levels reached three years ago. Rayon production advanced to new high levels
but at silk mills there was a sharp decline following substantial increases earlier
this fall. Output of flour and sugar declined further from the levels reached in
September while changes in activity at shoe factories and meat-packing establish­
ments were largely seasonal in character.
Coal production in November declined somewhat from the high level reached
in October. Output of crude petroleum increased further and iron ore shipments
continued in exceptionally large volume until the Great Lakes’ shipping season
closed in the latter part of the month.
Value of construction contracts, as reported by the F. W . Dodge Corporation,
increased in November following a sharp decline in October. In both months
changes in total awards reflected principally fluctuations in the volume of con­
tracts for public construction. Private residential awards declined somewhat less
than seasonally in November, while awards for other private projects showed little
change. Contracts for private work, both residential and nonresidential, were
larger than a year ago, while those for public projects were below the high level
of that time when contracts under the Public Works Administration program
were being awarded in large volume.
E mploym ent

Factory employment and payrolls continued to increase in November, reflecting
chiefly further sharp advances in industries producing steel, machinery, and other
durable goods.
D is t r ib u t io n

D E P A R T M E N T S T O R E S A L E S A N D ST O C K S
Indexes of value of sales and stocks, adjusted for seasonal
variation, 1923-1925 average=100. By months,
January 1934 to November 1939.

In November distribution of commodities to consumers increased considerably.
The Board’s seasonally adjusted index of department store sales, which had been
around 90 in the three preceding months, advanced to 94, a level about the same
as at the peak in 1937 when prices of commodities sold at department stores were
generally somewhat higher than at present.
Freight-car loadings showed less than the usual seasonal decrease from Octo­
ber to November and the Board’s adjusted index increased from 80 to 82, which
was only slightly under the recovery peak reached in the early part of 1937. Ship­
ments of ore and miscellaneous freight declined less than is usual in November,
while loadings of coal decreased more than seasonally from the relatively high
October level.
C o m m o d i t y P r ic e s

Prices of both industrial materials and foodstuffs advanced from the latter
part of November to the middle of December. Wheat and silk prices rose con­
siderably and there were smaller increases in cotton and hides. Prices of steel
scrap and nonferrous metals, on the other hand, showed declines.
G o v e r n m e n t S e c u r it y M a r k e t

Prices of United States Treasury bonds advanced sharply during the last half
of November to a level not far below the all-time high point of last June and
remained steady during the first half of December.
Bank

M O N E Y R A T E S IN N E W Y O R K C IT Y
For weeks ending January 6, 1934 to December 16, 1939.




C r e d it

Total loans and investments at reporting member banks in 101 leading cities
rose substantially during November and the first half of December, reflecting
largely purchases of new United States Government securities. Commercial loans,
which had been increasing since August, continued to rise until the third week
in November. Deposits increased further.