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T W E L F T H F E DE R AL R E SE R VE D I S T R I C T

FEDERAL

RESERVE

BANK OF SAN

December 1956



FRANCISCO

Monetary Policy in a Boom Period. . . 150
1956 in R eview ..................................... 155
Industrial Growth in
the Twelfth District........................... 158

MONETARY POLICY
. . . IN A B O O M PERIOD
of terms have been used to charac­
A number
terize the present state of the economy—
inflation, prosperity, full employment, boom. All
of these are useful and reasonably descriptive,
but perhaps the last one is the most meaningful.
“Inflation,” in the sense of a general tendency
towards rising prices, has been present during
the past 18 months or so but on a much more
moderate scale than during the early postwar
period or even the Korean W ar period. The
present situation is basically very different from
that of 1946-48 or that of 1950-51. The terms
“prosperity” and “full employment” (reason­
ably full, that is, since there is always a certain
minimum amount of unemployment) are appli­
cable to the present situation, but they have been
applicable during most of the past decade and a
half. During the past year or two, however, the
economic picture has changed in a way that pre­
sents difficulties for monetary policy and that
seems to call for a special term. The word that
economists and the lay public alike have fre­
quently used for a situation like the present is
“boom.”
The nature of boom s

An economic boom is the usual last phase of
a m ajor upswing of the business cycle. History
shows that those long periods of sustained pros­
perity which have ended in sharp depressions
have been characterized by an element of over­
exuberance in their last phases. Not having ex­
perienced serious economic difficulties for a long
time, people become unduly optimistic and
imagine that prosperity will continue indefinite­
ly. Although past business depressions are not
entirely forgotten, it is widely believed that this
time things are different. The over-confidence
of businessmen, investors, bankers, government
officials, and others may lead them to take actions
which they would not take under normal condi­
tions and which may not be in either their own
Digitized for 150
FRASER


personal interest or the general interest of the
nation.
The average boom has a number of typical eco­
nomic characteristics. Corporate stocks and real
estate become the objects of widespread specu­
lation and their prices soar. Private indebtedness
rises sharply. New investment increases at an
exceptionally rapid pace. A t the same time,
people become less prudent about the kinds of
investment they make. During the booms of the
nineteenth century, for instance, railroad lines
and entire towns were built in uninhabited areas
where there was no need for them. During the
1920,s, according to studies made by the N a­
tional Bureau of Economic Research, the quality
of foreign bonds and urban mortgages sold to
the public tended to deteriorate as the boom pro­
gressed; and many people still have sad mem­
ories of the unsound ventures they engaged in
then. A rise in the general price level is a com­
mon but not universal characteristic of boom pe­
riods ; it did not occur during the late 1920's.
H istory also indicates that economic booms
typically end in speculative crashes and that
these are followed by business depressions. W hy
this occurs is not completely understood—in­
deed, what causes the business cycle as a whole
is still the great unsolved problem of economics.
But we do know something about how this oc­
curs. If new investment proceeds too rapidly,
productive capacity will outrun for a time the
ability or desire of the public to purchase all the
goods that can be produced. If new business
enterprises are basically unsound, this fact may
be concealed for a while but sooner or later it
becomes apparent to even the most optimistic.
If speculative prices rise to heights where they
are obviously excessive, many speculators will
try to sell and a crash occurs. If business firms
and individuals borrow too much, they will reach
the point eventually where they can borrow no
more and this stimulus to sales will disappear.

December 1956

MONTHLY REVIEW

Usually, these factors will make themselves felt
at about the same time, each one inducing an­
other, so that the effects are cumulative. If this
occurs, people will be thrown out of work, busi­
ness enterprises go bankrupt, expenditures are
generally curtailed, and the economy tailspins
into a depression.
A re crashes and depressions inevitable? O r
is it possible, as many persons have maintained
recently, that our economy can continue to grow
steadily with only occasional minor setbacks such
as we had in 1949 and 1954? Have “rolling ad­
justm ents” made cumulative downturns obso­
lete? Unfortunately, these questions cannot yet
be answered definitely, but a great many econ­
omists are not convinced that the business cycle
as we have known it in the past has been perm a­
nently eliminated. No doubt, we have made much
progress in our understanding of and ability to
deal with depressions when they occur. But it
may also be true that the growing size, complex­
ity, and wealth of our nation make the potential
difficulties even more serious than heretofore.
Moreover, it seems doubtful that counter-cyclical
measures can be put into effect quickly enough
to prevent at least a moderately serious depres­
sion from developing.
W hat seems reasonably certain, at any rate, is
that the more a boom is allowed to get out of
hand—that is, the higher prices go, the more
widespread speculation becomes, the higher debt
is allowed to pile up, the worse becomes the lack
of balance between investment and consumption,
the more normal standards of prudence are weak­
ened—the greater is the likelihood that the boom
will come to a sudden and disastrous end. The
chances for prolonging a period of prosperity
would seem to be best if the economy can be kept
growing at a fairly steady pace, avoiding infla­
tion, undue speculation, and other boom-period
excesses.
W here we stand today

W hether or not the current period is basically
similar to those great booms of the past that have
ended in crashes and depressions is a question




that each observer must answer for himself.
But certainly many typical boom-period phe­
nomena are present in the economy today.
Among them the following may be particularly
noted. (1) A fter several years of relative sta­
bility, the wholesale price index has risen more
than 5 percent in the past year and a half. ( 2 )
Stock prices reached record levels in August, at
which time they were nearly twice as high as
three years ago and not far from the highest
levels in history when measured relative to earn­
ings and dividends. Similarly, urban real estate
prices have shown a substantial increase in re­
cent years, as home buyers are painfully aware.
(3) Total bank loans outstanding, after rising
16.5 percent during 1955, increased another 7.8
percent during the first 11 months of 1956. (4)
Business expenditures on new plant and equip­
ment, which had amounted to $26.8 billion in
1954 and $28.7 billion in 1955, have been esti­
mated at $35 billion for 1956 and at an annual
rate of $38 billion for the first quarter of 1957.
(5) Possibly the most significant evidence of
boom conditions is the optimism that prevails
concerning the future of business. This opti­
mism is reflected, for instance, in numerous pub­
lished forecasts of uninterrupted growth for the
economy, in frequent assertions that the business
cycle has been ironed out, and in the apparently
widespread belief that “it can’t happen again.”
While some persons take a more cautious view
of our economic future, they seem to be a mi­
nority at present.
Economic forecasting has not yet reached the
point where it is possible to predict confidently
when the rising phase of the business cycle will
give way to a downturn. Economists have tried
to develop forecasting tools by studying past
cycles and have found that there is a good deal
of similarity among them. Thus, there is a fair­
ly typical pattern of behavior around the upper
turning point in the cycle, in the sense that cer­
tain sectors of the economy are usually affected
quickly and others later .1
1 See Geoffrey H. Moore, Statistical Indicators of Cyclical Revivals
and Recessions, Occasional Paper 31 (New York: National Bureau
of Economic Research, 1950).

151

FEDERAL RESERVE BANK OF SAN FRANCISCO

Unfortunately, no actual cycle is ever exactly
like the typical one, since the latter is an average
of many real ones. Consequently, interpretation
of the data is always difficult. F or instance, the
decline since February in the total value of
building contracts awarded (on a seasonally ad­
justed basis) and the rise during the past year
or so in the liabilities of business failures have
been unfavorable signs at the present time, since
these are typical precursors of a general down­
tu rn in business conditions. But other typical
precursors, such as wholesale prices, new busi­
ness incorporations, new orders for durable
goods, length of the work-week, and stock prices
have either been improving or fluctuating irreg­
ularly in recent months. About all that can be
said at the present time, therefore, is that the
evidence can be interpreted in different ways.
M onetary policy as an anti-cyclical weapon

The problem of how to smooth out the business
cycle has probably received more attention from
economists during the past quarter of a century
than any other. Many different monetary, fiscal,
and other sorts of measures have been proposed.
H ere we are interested only in those of a mone­
tary nature, which, after having been somewhat
out of fashion during the depression, are now en­
joying a revival of popularity. In part this is due
to the fact that monetary measures are not very
effective after a depression is under way, since,
while they can make money easier to obtain, they
cannot force anyone to borrow more or to spend
more if he is reluctant to do so. On the other
hand, during an inflation it is always possible to
restrict spending by tightening up sufficiently on
the money supply. Consequently, it is generally
agreed that the chief contribution monetary
policy can make to the smoothing out of the busi­
ness cycle is to help restrain inflationary pres­
sures and boom-period excesses. A flexible
monetary policy will also contribute directly to
smoothing out the cycle by permitting demands
which were postponed during the more feverish
days of the boom to be met with bank credit as
other demands became less intensive.
As is well known, the Federal Reserve System
has taken a number of steps during the past two

152




years to keep speculative and inflationary ten­
dencies in check. Early in 1955, when it seemed
that the stock market was developing an un­
healthy speculative fervor, m argin requirements
for the purchase of stock were increased twice.
The rediscount rate has been raised six times
since April 1955. Open market operations have
been employed in such a way as to adapt the sup­
ply of credit to short-run changes in demand,
while at the same time bank reserves have been
kept from increasing as rapidly and persistently
as the demand for bank loans,' so that credit con­
ditions gradually tightened.
The basic objective of these over-all monetary
measures has been to restrain the use of bank
credit for spending and thereby help to hold
down the level of total expenditures to the level
of total available supplies. If the public tries to
buy more than can be produced, either of certain
types of goods or of goods in general, prices will
rise. To the extent that such buying is done with
funds borrowed from the banks—and, of course,
a considerable part of it is — restricting bank
loans can operate to hold down the level of spend­
ing and therefore the rise in prices.
Some complaints have been voiced recently to
the effect that monetary policy has been exces­
sively restrictive. It has been argued that credit
may be tightened up so much that business will
be seriously hampered and the economy may be
thrown into a depression. It will be desirable,
therefore, to consider how restrictive our mone­
tary policies actually have been and what effects
this has had.
Any notion that the volume of bank credit has
actually been reduced because of the actions of
the Federal Reserve System is quite incorrect.
Total loans of all commercial banks increased by
7.8 percent during the first 1 1 months of 1956,
as compared with 13.9 percent during the same
period of 1955. W hat has happened, therefore,
is that after an abnormally large increase in bank
lending during 1955 the rate of increase has been
slowed somewhat. This is what one would ex­
pect and what sound monetary policy would dic­
tate in view of the fact that the rate of growth of
real output has also slowed down. This deceler­

December 1956

MONTHLY REVIEW

ation has been due partly to the July steel strike,
partly to some slackening of demand for auto­
mobiles and certain other goods, but mainly to
the fact that 1956 was not a year of recovery
from recession with substantial unused resources
that could be put back to work, as was the case
in 1955.
There are at least three main types of expend­
iture that normally depend on bank credit to
an im portant degree: home purchases, instal­
ment buying, and inventory accumulation. In
addition, when long-term funds are scarce, as at
present, bank credit is used to a considerable
extent in interim financing of plant and equip­
ment expenditures. It will be worthwhile to ex­
amine these different types of spending, insofar
as the data permit, to see how they have been
affected by restrictions on bank lending.
Outstanding real estate loans by commercial
banks increased 8.2 per cent during the first 1 1
months of 1956, as compared with 12.5 percent
during the same period of 1955. Although total
construction activity has been even higher this
year than last, residential nonfarm construction
has sagged. Even more serious than this has been
the pronounced and fairly steady decline in new
housing starts since the beginning of 1955. It is
difficult to say how much of this decline is due
to the shortage of mortgage funds and how much
to higher construction costs or saturation of the
housing market, but undoubtedly the former
factor has been of some importance. However,
the drop in residential construction has not re­
sulted in much unemployment of resources since
other types of construction have taken up most
of the slack.
Total outstanding consumer credit extended
by all commercial banks increased about 10.6
percent during the first eleven months of 1956, as
compared with 19.3 percent during the same pe­
riod of 1955. The increase in 1956, although
smaller than the previous year’s record increase,
was thus considerable. The outstanding amount
of every m ajor type of consumer credit, includ­
ing automobile loans, was larger in late 1956 than
a year earlier. It seems fairly clear, therefore,
that consumer purchases have not been greatly




restricted by lack of credit. The fact that sales of
automobiles and certain other types of consumer
goods eased off last spring was more likely due
to a temporary decline in demand.
No separate data are available giving the
amount of bank credit extended for inventory
accumulation, for plant and equipment expend­
itures, and for other types of business spending.
However, total business loans by commercial
banks increased by 13.3 percent during the first
11 months of 1956, as compared with about 20
percent in the corresponding period of 1955.
Considering that last summer’s steel strike prob­
ably held down bank lending somewhat and that
the 1955 increase was much the largest on rec­
ord, it seems clear that, taken as a whole, busi­
ness has been far from starved for credit during
the past year.
This view is confirmed by the very rapid in­
crease in business expenditures on new plant and
equipment and by the continued rise in inven­
tories. New plant and equipment expenditures
by business have been estimated at $35 billion
during 1956 as compared with $28.7 billion dur­
ing 1955. Inventories in manufacturing and trade
rose $4.9 billion during the first ten months of
1956 as compared with $4.0 billion (seasonally
adjusted figures) during the corresponding pe­
riod of 1955. Not all of such expenditures are
financed by bank credit, of course—indeed, the
larger part of them are not. Nevertheless, bank
credit has been used to finance an important and
probably increasing part of such expenditure.
The conclusions that emerge from this brief
survey are, first, that the high cost and limited
availability of credit this year have probably re­
stricted expenditures to only a small extent, ex­
cept probably for new housing; and, second, that
whatever restriction has occurred has been desir­
able (and desired) in that it has helped to reduce
the inflationary pressures somewhat. There is
little evidence that credit has been “excessively”
restricted.
The increase in the money supply

If one considers only the quantity of money
(demand deposits adjusted plus currency out­
side banks), it is possible to make a superficially
153

FEDERAL RESERVE BANK OF SAN FRANCISCO

plausible case for the argum ent that monetary
restrictions have been excessive. During the first
11 months of 1956 the money supply increased
only by about 1.2 percent, as compared with a
2.5 percent increase during the corresponding
period of 1955 (seasonally adjusted data), and
an average annual increase of 2.6 percent during
the four complete years, 1952-55. Because of the
less rapid rise in the money supply this year and
also because it has failed to keep pace with the
rise in output, it has been suggested by some
that the money supply has not been allowed to
increase as fast as it should.
This argument, however, ignores the fact that
the total amount of spending that occurs depends
not only on the volume of money in circulation
but also on the rapidity of use of the money sup­
ply or the velocity of circulation. It is obvious
that the more often the average dollar changes
hands, the more work it can do in a year. Since
1954, this rate of use or turnover of the money
supply has been steadily rising, reflecting the fact
that business firms and individuals are holding
fewer idle balances and are putting their funds
to work more quickly. Thus, the income velocity
of circulation (which is measured approximately
by dividing the gross national product by the
total money supply) increased from an annual
rate of 2.99 in the third quarter of 1955 to 3.09
in the third quarter of 1956. This represents an
increase in velocity of 3.2 percent, which should
be considered along with the increase in the
money supply of about 1 percent during the
same period in analyzing the over-all monetary
picture. The operation of these two factors has
not only facilitated an increase in the real out­
put of goods and services but also made possible
a noticeable rise in the general price level.
Because of the importance of the velocity of
circulation, it is impossible to say whether the
money supply is increasing too rapidly or not
rapidly enough simply by comparing its rate of
increase with that of past years or with the in­
crease in production or other economic variables.
This question must be answered, rather, by ob­
serving whether the price level is rising or falling
and whether business activity is booming or de­
pressed. In short, the real test of the yeast is
what it does to the bread. On this score it would
154




certainly not seem that the rise in the money
supply during recent months has been insuffi­
cient, particularly in view of the rising tendency
of prices.
It is perhaps not surprising that some who
have been squeezed by the tight credit situation
should have difficulty understanding the need for
such measures. The inconvenience to them is al­
ways clear and present; the danger to the econ­
omy is always distant and uncertain. Each pro­
ducer knows that he could step up production or
capital expansion if only he could obtain more
credit but fails to realize that, when resources
are fully utilized, he can do this only by bidding
scarce resources away from others, thereby rais­
ing prices but not adding to total output.
W hile the individual producer may see the
problem only from his own special point of view,
it is, of course, the obligation of the monetary
authorities to consider it from the viewpoint of
the economy as a whole. Effective monetary pol­
icy thus requires that long-range and general ob­
jectives take precedence over short-range and
special ones.
Needless to say, the monetary authorities
also remain constantly alert to the danger that
credit may be tightened up too much. There is
always the possibility that a boom may prove to
be basically different from preceding ones and
therefore require different treatment. There are
also the possibilities of misreading the evidence
and exaggerating the strength of the boom or of
failing to detect quickly changes in economic
trends. W hile these possibilities exist and should
be kept in mind, this article has indicated that so
far there seems no reason to believe that any of
them have materialized.
Restraining boom-period excesses and pre­
venting depressions is not, of course, the exclu­
sive responsibility of monetary policy. Fiscal
policy and other types of government measures
also have im portant roles to play, and it is essen­
tial that all of these measures be properly co­
ordinated. This raises difficult problems that
cannot be discussed here, but it may be stated
simply that monetary policy is likely to be more
effective if supported by the appropriate fiscal
policy and other measures than if left to carry
the ball alone.

December 1956

MONTHLY REVIEW

1956 In Review
in national business activity in the
closing months of 1956 insured that employ­
ment, income, and production would reach new
yearly highs. The rate of growth during the year
did not match that of 1955, however. Since 1956
began with the economy operating at a high level
of activity, increases in the production of some
basic nonagricultural commodities and many
manufactured goods were limited to those made
possible by additions to capacity during the year.
Employment gains were restricted largely to
labor force growth since the pool of unemployed
persons was at a fairly low level even at the start
of the year. Consequently, when business firms,
consumers, and state and local governments in­
creased their demands for goods and services,
considerable upward pressure was placed on
prices.
The changes in demand that sustained peak
levels of economic activity in 1956 are somewhat
different from those which brought a recovery
and then a full-scale boom in 1955. Consumer
spending for new residential housing and auto­
mobiles was substantially reduced in 1956. In
fact, total expenditures for consumer durables
declined during the year. The drop-off in con­
sumer outlays for new automobiles was only
partly offset by moderate increases in spending
for household durables. Consumers continued to
increase expenditures for nondurables and serv­
ices over the year, although a larger proportion
of the 1956 gain was accounted for by increas­
ing prices than in 1955. The shift in consumer
demand toward a larger volume of purchases of
nondurable goods and services, which involve
less reliance on time payments, led to a notice­
able slowdown in the rate of growth of new in­
stalment credit. Moreover, consumers chose to
increase their rate of saving during the year.

A

dvances
l

Business spending rises

W hile consumer expenditures for durable
goods declined, business spending on plant and
equipment jumped sharply, from $29 billion in
1955 to about $35 billion in 1956. This large in­
crease proved especially stimulating to the na­
tion’s heavy construction industry and to other



industries manufacturing machinery, building
materials, and fabricated metals. Another item
of business spending that is usually highly vola­
tile, additions to inventories, was smaller in 1956
than in 1955.
Government demand for goods and services
rose in 1956 as state and local governments in­
creased spending for educational purposes and
highway construction. Expenditures by the Fed­
eral Government showed little change. The net
effect of Federal Government fiscal operations,
in fact, appears to have been mildly deflationary
during the year as cash receipts from the public
exceeded payments thereto. In 1955, receipts and
payments to the public were nearly equal.
The increase in the total value of product from
1955 to 1956— an increase which preliminary es­
timates place at about $ 2 1 billion—is smaller
than the 1954-55 gain of $30 billion. Moreover,
only about half of the rise in 1956 represents an
increase in actual physical output of goods and
services. The remainder resulted from price in­
creases. In 1955, price increases played a lesser
role in the growth of gross national product.
Dem and for credit outruns supply

The demand for credit persistently grew more
rapidly than the supply during 1956. In response
to conditions in the money markets, discount
rates were raised during the year at the various
Federal Reserve banks. The limited availability
of credit caused some potential borrowers to do
without funds, thereby limiting somewhat the
demand for goods. Even so, according to prelim­
inary estimates, total loans outstanding at all
commercial banks in the United States rose about
$6 billion from December 31, 1955 to November
28, 1956. Loans to business firms to finance ex­
pansion plans and additions to inventories ac­
counted for a substantial part of the gain. Smaller
increases occurred in real estate loans and con­
sumer loans, while other categories either showed
minor increases or declines. Commercial bank
holdings of United States Government securities
were reduced by about $3.5 billion in the first 11
months of 1956. In the same period, the money
supply rose by about 1 percent, or only half as
155

FEDERAL RESERVE BANK OF SAN FRANCISCO

much as in the corresponding months of 1955.
The increase in the velocity, or rate of use, of the
money supply, however, was substantially larger
than during 1955.
District business activity outpaces national rise

Twelfth District developments in 1956 gener­
ally paralleled those in the nation. W hile de­
tailed estimates of consumer, business, and gov­
ernment spending within the District are not
available, scattered sources of information sug­
gest that business activity in the Twelfth Dis­
trict expanded at a greater rate than in the
United States in 1956, as has been the case in
most years since 1950.
Production indexes computed for the District
are far less comprehensive than those for the na­
tion, but it is nevertheless clear that the District
output of goods and services increased more
rapidly than in the country as a whole. Substan­
tial increases in the District’s labor force were
made possible by a reduction in the average level
of unemployment and by a sizable migration into
the District, particularly into Arizona and Cali­
fornia. Building permits issued for the construc­
tion of factories and commercial buildings
through the first eight months of 1956 indicate
that the growth in capacity of District indus­
tries proceeded at a rate substantially above that
for the nation.
Total nonfarm employment in the District rose
by more than 5 percent during 1956 as compared
w ith a national gain of a little more than 2 per­
cent. Reflecting enlarged levels of demand, em­
ployment expanded by 5 percent or more in man­
ufacturing, construction, trade, finance, and gov­
ernment. M ore moderate gains were registered
in mining and in the transportation, communi­
cation, and public utilities category. In the Dis­
trict, as in the nation, gains in total nonfarm em­
ployment during 1956 did not match those that
occurred in 1955.
Durable g oods m anufacturing boom s in the
Twelfth District

Employment in nondurable manufacturing
rose by 3 percent, but increased activity in dur­
able goods accounted for most of the 6 percent
gain in manufacturing employment in the
156




Twelfth District in 1956. The most significant
employment changes occurred in aircraft and
parts and in ordnance. In fact, 50 percent of the
total rise in m anufacturing employment oc­
curred in these industries. W hile the entire out­
put of ordnance plants is for defense purposes,
about 30 percent of the nation’s backlog of or­
ders for complete aircraft in September 1956
was for nonmilitary customers. The increase in
activity in aircraft and ordnance, added to the
record volume of heavy construction and in­
creased business demands for durable equip­
ment, enlarged the demand for the products of
District metal and machinery industries, which
had employment gains of 5 and 16 percent, re­
spectively. Most of the growth in employment
in the machinery industry was centered in firms
producing electronic equipment. O ther durable
goods industries registered more moderate in­
creases. A decline in the production of Douglas
fir and western pine, engendered by the nation­
wide drop-off in residential housing construc­
tion, led to a 5 percent reduction in employment
in lumber and wood products.
In nondurable manufacturing, employment
rose 4 percent in food and kindred products and
over 6 percent in printing and publishing. Most
other nondurable goods industries registered
more moderate gains. Textile and apparel manu­
facturing reported an employment decline of
nearly 2 percent from year-ago levels.
A record year in construction

New construction activity in the District,
based upon the value of building permits author­
ized, rose to a new high level in 1956. Through
October the increase over the first ten months
of 1955 amounted to 4 percent, smaller than the
gain from 1954 to 1955 but larger than the in­
crease in the nation during 1956. A n increase of
approximately 40 percent in the value of nonresidential permits more than offset a 15 percent
decline in the value of residential authorizations.
W hile residential construction has dipped further
in the District than in the nation, gains regis­
tered in nonresidential categories greatly exceed
those in the United States. Perm its issued in the
District for the construction of industrial and

December 1956

MONTHLY REVIEW

public utility buildings show the largest in­
creases—more than 100 percent over 1956 levels.
M ajor heavy construction contracts awarded
during 1956 in the District included a $113 mil­
lion steel mill at Fontana, California, a $40 mil­
lion auto assembly plant in Los Angeles, a $45
million railroad trestle in Utah, a $44 million
aluminum reduction plant in Oregon, a number
of public utilities projects that totaled about $225
million, and a considerable quantity of commer­
cial buildings, community buildings, and high­
way projects.
The decline in residential construction during
1956, in spite of high and rising levels of em­
ployment and personal disposable income, is at­
tributed to a number of factors. In addition to
the decreased availability of mortgage credit, it
is generally believed that there may have been
some decline in the basic demand for housing.
Some District areas reported larger than usual
inventories of unsold houses during 1956. Since
the rate of new family formation has been de­
clining in recent years, the demand for new
houses has become more dependent on the
growth of existing families who need bigger and
better quarters. Many of these families have
chosen to expand and modernize existing quar­
ters rather than purchase a new house, since
costs connected with building a new home, espe­
cially the cost of land, have risen. Furtherm ore,
suburban areas now make new housing develop­
ments bear a larger share of the cost of install­
ing new utilities and are increasingly restricting
the number of units that may be built on a given
land area.
Retail sales show m arked changes from 7955

Consumer spending at retail establishments in
the District (based upon data for stores oper­
ating from one to ten outlets) in the first nine
months of the year rose by 5.5 percent over the
same period a year ago. Prelim inary indications
are that sales during the fourth quarter con­
tinued at a level slightly higher than in the same
quarter in 1955. A t District department stores,
cumulative sales for the year through November
were 3 percent above sales for a comparable pe­
riod a year earlier.




The increase in consumer expenditures in the
District was not distributed evenly. Sales of es­
tablishments selling food, general merchandise,
drugs, gasoline, and lumber and hardware show
gains ranging from 12 to 22 percent. Sales of
eating and drinking establishments and apparel
stores rose by about 6 percent. On the other
hand, District consumers chose to reduce ex­
penditures for durable goods. Furniture and ap­
pliance sales registered a gain of nearly 5 per­
cent, but sales of automotive establishments were
down more than 9 percent in dollar value. Reg­
istrations of new automobiles in California
through November dropped nearly 18 percent
from a comparable period in 1955.
Bank credit expands with advances in
business activity

Demands for bank credit remained strong
throughout 1956, in line with the rise in business
activity. Total loans outstanding at weekly re­
porting member banks in leading cities in the
District increased $1.3 billion in the twelve­
month period ending December 7,1956, the same
amount as in the year ending December 1, 1955.
Slightly more than half of the rise in loans
during 1956 was accounted for by commercial
and industrial firms. Large borrowings were
made during the year by firms manufacturing
lumber, metal, petroleum, and food and liquor
products. Borrowings of wholesalers, retailers,
and other commercial and industrial firms in­
creased significantly also. A large decrease in
indebtedness was reported for sales finance com­
panies, largely because of the reduction in auto­
mobile sales. Public utilities and transportation
firms, as well as textile and apparel manufac­
turers, reduced borrowings during the year.
Real estate loans, reflecting the high level of
new construction activity, show a rise in 1956 of
about the same amount as during the com­
parable period in 1955. “O ther” loans—a cate­
gory that includes loans to consumers— re­
corded a gain only one-third as great as in 1955,
in line with the slowdown in the sale of con­
sumer durables. Loans for purchasing and car­
rying securities, the smallest category, increased
slightly during the past year.
157