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F E D E R A L R E S E R V E BANK O F SAN F R A N C I S C O

M

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IN THIS

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Bank Profits: Another Record
All the Comforts of Home
Hammering on Guideposts

APRIL

1 966




Bank Profits: Another Record
. . . District b anks scored a sh arp g ain in after-tax profits in 1 9 6 5 ,
in the fa c e of an even sh arp er rise in tim e-deposit interest costs.

A ll the Comforts of Home
. . . The m akers a re mostly in the East, but the buyers of furniture and
a p p lia n ce s a re in crea sin g ly found in W estern hom es.

Ham m ering on G uideposis
. . . Construction unions a re dem and in g in crea ses in e x ce ss of the 3 .2
guidepost, but the A dm inistration w arn s of an in flationary b in g e.

Editor: W illiam Burke

April 1 9 6 6

M O N TH LY R EV IEW

Bank Profits: Another Record
somewhat tighter monetary policy, together
banks overcame a tough
with a higher lo an -to -d ep o sit ratio and a
series of obstacles in 1965 to reach a
record level of profits. The net current oper­ lower ratio of short-term securities to de­
posits, reduced banks’ flexibility to shift into
ating earnings record was somewhat mixed;
higher-earning, longer-term assets. Yet, in
member banks nationally registered a 4.6-per­
spite of these obstacles, the overall gain in
cent increase over the preceding year, but
District-bank operating revenues fell only $11
member banks in the Twelfth Federal Re­
serve District experienced a slight reduction
million short of the $254 million increase in
expenses.
from their 1964 peak in net current operating
income before taxes. However, District banks
In the area of non-operating income, Dis­
had smaller non-operating losses and lower
trict member banks encountered some favor­
Federal taxes than in the previous year, and
able factors last year. A realization of net
thereby attained a new peak of $306 million
recoveries and profits on securities contrasted
in after-tax profits. The 14-percent year-towith losses in this category in 1964, and trans­
year increase was well above the national rate
fers from security-valuation reserves in­
of gain in after-tax income.1
creased. Moreover, District banks generally
The major hurdle banks faced in 1965 was
benefited from the new Internal Revenue
a familiar one-—increased costs on time and
Service regulation regarding reserves for bad
savings deposits. At the beginning of last year,
debts. Tax savings from this source and from
most District banks raised their interest rates
larger holdings of tax-exempt securities, to­
on passbook savings to the 4-percent maxi­
gether with the reduction in Federal incomemum permitted under the November 1964 re­
vision of Federal Reserve Regulation Q, and
District b a n k s’ current earnings
they also offered higher rates on other time
level off but after-tax profits rise
deposits. As a result of these higher rates and
the large volume of deposits they attracted,
District banks paid out 25 percent more in
the form of interest than they did in 1964.
Furthermore, because of the November 1964
increase in the discount rate and the general
upward trend in money market rates which
followed, banks also experienced a sharp in­
crease in the cost of their borrowed funds.
On the revenue side, a major factor inhibit­
ing higher income was the maintenance of the
prime rate for commercial borrowers at AV2
percent until the last month in the year. The
stability of this pivotal rate during most of
1965 tended to retard the upward movement
of bank loan rates generally. In addition, a
o m m e r c ia l

C

1 Because a number of banks made changes in their accounting
procedures in 1965, comparisons with 1964 income data are not
strictly comparable. In particular, these changes tend to increase
reported current revenue on securities and to reduce security

valuation
reserves.


M i l i t a n t of D o l l a r s

FEDERAL R E S E R V E B A N K OF S A N F R A N C I S C O

E A R N IN G S A N D E X P E N S E S O F T W E L F T H
D IS TR IC T M EM BER BANKS
(m illion s of dollars)

1965P
Earnings an loans

1964

1 ,7 7 2 .0

1 ,5 9 2 .3

Interest and divid en d s on
U. S. G overnm ent securities
O ther securities

2 3 6 .4
1 5 7 .7

2 4 0 .4
1 2 3 .5

Service charges on
deposit accounts

1 7 6 .0

1 6 0 .9

7 3 .3

7 0 .5

Other earning s
Total earning s

8 5 .4
2 ,5 0 0 .8

7 0 .3
2 ,2 5 7 .9

Sa la rie s a n d w ag es

5 8 1 .3

5 4 3 .9

Trust D epartm ent earnings

8 8 5 .7

7 0 8 .6

O ther expenses
Total expenses

4 8 0 .9
1 ,9 4 8 .5

4 4 2 .3
1 ,6 9 4 .8

Net current earning s

5 5 2 .3

563.1

Interest on time deposits

Net recoveries a n d profits
(— losses)1
O n securities
On loans
O ther

+
—
—

1 4 .6
1 0 2 .2
1 0 .7

—
—
—

1 2 .2
9 0 .9
2 0 .8

Total net recoveries and
profits 1— losses)1

—

9 8 .3

—

1 2 3 .9
4 3 9 .2

Net profits before income taxes

4 5 4 .!

Taxes on net income

1 4 7 .8

1 6 9 .6

Net profits a fte r taxes

3 0 6 .3

2 6 9 .6

C ash d ivid en d s declared

1 7 3 .7

1 6 1 .8

p— P reliminary.

1 Includes transfers to (— ) and from ( + ) valuation reserves.
N ote: Details may not add to totals due to rounding.
Source: Federal Reserve Bank of San Francisco.

tax rates from 50 percent to 48 percent, m a­
terially assisted District banks in achieving
record after-tax profits.
But banks in the West, as elsewhere, will
not be able to rest on their well-earned laurels.
Once again, in 1966, they face the effects of
a rise in interest rates on time deposits — a
rise stemming from a further revision in Reg­
ulation Q in December 1965. In contrast to
the situation which prevailed a year ago,
however, this year’s increase (barring any
further changes in “Q” ) will not reflect higher
rates on passbook savings — the major com­
ponent of District banks’ interest-bearing de­
posits— since the maximum permissible rate
remains at 4 percent. Yet the higher rates be­
ing offered on other time deposits, including



savings certificates and bonds, will further in­
crease interest expense on deposits even if
their volume remains stable. And if, as ap­
pears increasingly to be the case, the volume
of bank savings certificates and bond in­
creases at the expense of passbook savings,
interest costs will increase even more.
On the other hand, a number of factors
affecting bank revenues appear to be more
favorable in 1966 than they were last year.
The increase in the prime rate, first to 5 per­
cent in early-December 1965 and then to
percent in March 1966, and the higher rates
of return on loans generally, should place
banks in a better position this year to offset
added interest and other costs. Nonetheless,
high loan-deposit ratios, possible further re­
ductions in security holdings (which could in­
volve substantial losses because of price de­
clines), and continued reserve pressure, may
tend to limit further gains in net operating
earnings and profits.

Business demands boost loan revenues
Total operating revenues of District mem­
ber banks rose 11 percent in 1965, and lend­
ing officers brought in nearly three-fourths of
this increase, in the form of interest, dis­
counts, and o th er loan charges. H ow ever,
most of this higher revenue came from an ex­
pansion in loan portfolios, inasmuch as the
average rate of return on loans increased by
only 3 basis points.
The relatively stable rate of return on loans
was related to developments in the businesslending field. For the second consecutive year,
business loans accounted for the m ajor part
of the loan increase, and an unusually high
percentage of the dollar amount of such loans
made in metropolitan areas last year carried
the old prime rate of 4 Vz percent. In view of
this situation, the spread narrowed between
the average rate of return on loans and the
average rate of interest paid on time deposits.

April 1966

MONTHLY REVIEW

Strong gain in e arn in g s caused by expansion of loan portfolios
revenue gain again offset by rising cost of time deposits

1N et losses on securities and loans including transfers to and from valuation reserves.
1 Beginning in 1961, this item excludes wages and salaries of those officers and employees who spend the major p art of their time on hank
building and related housekeeping functions. Those expenses thereafter are included in “ other expenses.”

In 1965, as a year earlier, District banks
held the increase in their mortgage portfolios
to slightly under 7 percent. At the same time,
a number of major banks sold substantial
amounts of real estate loans out of their port­
folios to a wide-range of institutional invest­
ors, but, as is customary in this type of trans­
action, the banks retained the servicing of the
loans. Several District banks also acquired
mortgage companies during the year. These
transactions were reflected in a 20-percent in­
crease in revenues from the category “other
charges on loans” (which includes fees for
servicing).
In one major loan category — consumer
credit — banks failed to match their 1964
performance. High-yield consumer instalment
loans rose, but not at the same pace as in the
preceding year, mainly because the sluggish­
ness of District auto sales brought about a
reduced rate of growth in auto credit.

Municipals add to revenues
District member banks’ revenue from se­
curities rose 8 percent in 1965.1 On U.S. Gov­
ernment securities a 9-percent reduction in




the volume of holdings more than offset a 17basis-point rise in the average rate of return.
Consequently, revenue from Treasury issues
fell 2 percent below the amount received in
1964. In contrast, income on other securities
— mainly tax-exempt municipals— soared 28
percent as bank holdings of these issues in­
creased by nearly one-fourth and the average
rate of return rose 28 basis points. As in other
recent years, banks expanded their holdings
of municipals to take advantage of their rela­
tively high after-tax yields.
District bank income in 1965 also reflected
increases from all other revenue sources—
service charges on deposits, other charges and
fees, trust-department operations, and mis­
cellaneous operations.

High interest cost hurdle
The cost of interest on time and savings
deposits dominated bank expenses in 1965.
Interest payments by District member banks
rose by o n e-fo u rth to a reco rd -sh atterin g
$886 million — and this accounted for over
•Since some banks in 1965 reported accretion of discounts on
U .S . Treasury securities an d /o r municipal securities as current
revenue for the first time, the increase from 1964 in the average
rate of return on securities tends to be overstated.

F EDERAL R E S E R V E B A N K O F S A N F R A N C I S C O

S E L E C T E D O P E R A T IN G R A T IO S O F T W E L F T H D I S T R I C T M E M B E R B A N K S
(percent ratios)

Increase
or
Decrease

1965

1964

6 .4 0
3 .7 5
3 .2 8
1 6 .0 3
8 .8 9
5 .0 4

6 .3 7
3 .5 8
3 .0 0
1 8 .1 3
8 .6 9
5 .2 2

+ .1 7
+ .2 8
— 2 .1 0
+ .2 0
— .1 8

3 .9 2
5 3 .3 3

3 .5 3
5 0 .7 8

+ .3 9
+ 2 .5 5

Earnings ratios:
Return on loans
Return on U. S. Governm ent securities
Return on other securities
Current earning s to capital accounts
Net profits after taxes to cap ital accounts
Cash dividends to cap ital accounts
O ther ratios:
Interest p aid on time deposits to time deposits
Time deposits to total deposits

+

.0 3

N ote: The ratios in this table are computed from aggregate dollar amounts of earnings and expense items of Twelfth D istrict mem­
ber banks. Capital accounts, deposits, loans, and securities items on which thes« ratios are based are averages of Call Report data as
of December 20, 1963, June 30, 1964, and December 31, 1964; and as of December 31, 1964, June 30, 1965, and December 31, 1965.
Source: Federal Reserve Bank of San Francisco.

one-fifth of total interest payments made by
al! member banks in the U.S. Higher costs
resulted from a combination of a 13-percent
rise in the volume of interest-bearing deposits
and an increase in the average interest rate
paid on such deposits, from 3.53 percent in
1964 to 3.92 percent in 1965. About half of
the gain in these deposits occurred in time
certificates— both savings certificates and ne­
gotiable CD’s— as banks offered rates above
the 4-percent maximum permitted on pass­
book savings in an effort to attract funds to
meet increasingly strong loan demands.
A n o th er steeply rising expense item in
1965 was the cost of borrowed money. A 50percent increase in this category reflected
daily average borrowing of $42 million at
the San Francisco Federal Reserve Bank and
an additional daily average of $81 million in
net interbank purchases of Federal funds. On
this substantially larger volume of borrowing,
District banks paid higher rates of interest
than in 1964— both at the discount window
and in the Federal-funds market.
On other major expense items, banks were
able to keep a tight rein for the second con­
secutive year. The increase in officer and em­
ployee salaries and in fringe benefits was $ 10




million less than the 1964 increase. Net oc­
cupancy and other current expenses also rose
at a slower pace. The smaller rate of increase
in these expense items reflected a decline in
the number of new bank openings (18 in
1965 as against 47 in 1964) and a decline in
the number of new branch offices (185 vs.
191). Automation, plus a generally increased
emphasis on overall operating efficiency, also
served to reduce the number of new employ­
ees required to man new and existing offices.

A v e ra g e ra te paid on time deposits
exceeds return on Governments

’ Ratios for the 1955-62 period are based on the averages of five
call reports (December, Spring, June, Fall, and September),
and for the 1963-65 period are based on the averages of three
call reports (December, June, and December).

MONTHLY REVIEW

April 1966

Record net income
C u rren t o p eratin g revenues of D istrict
banks exceeded expenses by $552 million—
$11 million less than in 1964. Yet net income
before taxes exceeded the 1964 gain by $15
million, because banks recorded net profits
and recoveries on securities instead of losses
as in the preceding year. In 1965, total re­
coveries and profits on securities just slightly
offset losses, w hen losses and charge-offs
credited to security valuation reserves are
included.
Net loan losses, on the other hand, ex­
ceeded those of 1964 — reaching a total of
$56 million, when charge-offs to bad debt and
other loan reserves are included. In addition,
net transfers to loan reserves were $101 mil­
lion, about $10 million more than in 1964.
Many District banks found the new Internal
Revenue formula for computing bad debt re­
serves for loans to be more advantageous than
the old formula based upon an individual
bank’s loan-loss experience; consequently,
they increased their reserves by the maxi­
mum allowable amount in order to realize
added tax savings.

In 1965 District member banks paid $22
million (17 percent) less in Federal taxes on
net income than in 1964; this reduction far
offset a $1-million (4-percent) increase in
state tax payments. Lower Federal taxes re­
sulted from a reduction in the tax rate, an
increase in holdings of tax-exempt securities,
and larger tax-free bad-debt reserves. Conse­
quently, D istrict m em ber banks received
$306 million in after-tax net income, or 14
percent more than in the previous record year
(1964).
Cash payments made by District banks, in
the form of dividends and interest on capital
notes and debentures, totaled $174 million—
7 percent more than in 1964. The increase in
the member-bank universe and some raising
of dividend rates on common stock contrib­
uted to this gain. The largest part of the in­
crease, however, came from interest on capi­
tal notes and debentures, which is reported
together with dividends on preferred stock;
this combined item of capital cost rose from
under $1 million in 1963 to nearly $15 mil­
lion in 1965. (District banks had $336 mil­
lion in outstanding capital notes and deben-

Loan reven u es rise m ore slo w ly at District banks than elsewhere . . ,
both groups of banks show sharp rise in time-deposit interest expense
Percent Change
LOAN R E V E N U E S

S E C U R IT Y
REVEN U ES

O THER R E V E N U E S

T W ELF T H D IS T R IC T

IN T E R E S T ON T IM E D E P O SITS

S A L A R IE S AND WAGES




O TH ER E X P E N S E S

79

F EDERAL R E S E R V E B A N K O F S A N

tures as of year-end 1965.) In spite of a
sizable increase in total capital accounts in
1965, the ratio of net profits to capital ac­
counts was 8.91 percent, up from 8.69 per­
cent in 1964, and one basis point above the
ratio nationally.
Several differences showed up last year be­
tween the performance of the 12 largest Dis­
trict banks (deposits of $500 million and
over) and that of the remaining District
banks. These data are aggregates, of course,
as are the other data in this article; there were
even wider variations in performance on an
individual-bank basis.
Net current operating earnings of the large
banks fell almost 3 percent short of their 1964
record high, whereas the remaining banks in­
creased their net operating earnings by nearly
2 percent. On non-operating income the situa­
tion was reversed, with the large banks show­
ing higher net income before taxes than in
1964 and the other banks a net decline from
the preceding year. The 12 largest banks also
reported a 16-percent increase in after-tax

FRANCISCO

profits, compared with a less than a 4-percent
rise for the other-bank group, even though
the latter benefited more from lower taxes.

1966?
The growth in time certificates — particu­
larly those offered to individuals — is likely
to continue at an even faster rate in 1966,
since an increasing number of District banks
are aggressively seeking such deposits. And,
since the rates offered on these deposits are
already higher than those prevailing in 1965,
the cost of interest is likely to be higher than
last year. However, recent developments indi­
cate the likelihood of a continued strong de­
mand for credit from the business sector—
and thus continued upward pressure on loan
rates as well.
On the other hand, mortgage-loan demand
is not expected to change materially this year,
barring any substantial recovery in housing
activity. In fact, with loan-deposit ratios ris­
ing further in early 1966, banks may well con­

S E L E C T E D R E S O U R C E AND L I A B I L I T Y IT E M S O F A L L M E M B E R B A N K S
T W E L F T H D I S T R I C T , 196S
(millions of dollars)
As of
Dec. 31

Change from
December 31, 1964
Dollar
Percent

1965P
Net lo an s and investm ents
Loans and discounts, net1
Com m ercial a n d industrial loans
A gricultural loans
Real estate loans
Loans to in d ivid u als

4 0 ,4 5 0

+ 3 ,2 5 2

+

2 9 ,1 0 0

+ 2 ,8 7 0

+ 1 0 .9

1 0 ,0 6 0
1 ,2 4 0
9,291
5,771

+ 1 ,4 6 5
+
116
+
58 5
+
623

+ 1 7 .0
+ 1 0 .3
+ 6 .7
+ 12.1

8 .7

U. S. G overnm ent o b lig a tio n s2

6 ,1 7 7

—

589

—

O ther securities

5 ,1 7 3

+

971

+ 23.1

8 .7

Total assets

4 9 ,0 9 4

+ 3 ,0 3 9

+

Total deposits
D em and deposits
Total time and savin g s deposits
Savings

4 3 ,7 7 8
1 9 ,8 2 8
2 3 ,9 5 1
1 7 ,1 8 9

+ 2 ,5 0 7
—
274
+ 2,781
+ 1 ,4 5 0

+ 6.1
— 1.4
+ 13.1
+ 9.2

+

+

C ap ita l accounts

3 ,5 5 0

p— P reliminary.

‘ Total loans minus valuation reserves. Selected loan items which follow are reported gross.
2 Includes obligations guaranteed by the United States Government.
N ote: Details may not add to totals because of rounding.
Source; Federal Reserve Bank of San Francisco.



226

6 .6

6 .8

MONTHLY REVIEW

April 1966

P E R C E N T C H A N G E S IN S E L E C T E D E A R N IN G S A N D E X P E N S E IT E M S
OF TW E LFTH D IS TR IC T M EM BER BANKS
All
1964-65

1963-64

12 Largest1
1964-65
1963-64

Other
1964-65

1963-64

Earnings on loans

+ 11 .3

+ 12 .6

+ 10 .9

+ 12.1

+ 1 2 .9

+ 14.8

Inf. a n d d ividends on securities
U. S. Governm ent
Other

+ 8.3
— 1.7
+ 2 7 .7

+ 5 .6
+ 0.5
+ 17 .5

+ 8.4
— 2 .6
+ 2 8 .6

+ 5.1
— 0 .7
+ 17 .8

+ 8 .0
+ 1.6
+ 2 4 .0

+ 7 .7
+ 5.2
+ 14 .8

Service charges on deposit accounts

+

9 .4

+

6 .9

+

9 .5

+

9 .0

+

7 .0

Trust Departm ent earnings

+

4 .0

+ 12 .4

+

2 .6

+ 1 2 .9

+ 1 3 .0

+

9 .5

O ther earnings
Total earnings

+ 2 1 .5
+ 10 .8

+ 1 0 .4
+ 1 0 .9

+ 18 .5
+ 1 0 .4

+ 7 .9
+ 10 .5

+ 3 1 .0
+ 12 .3

+ 2 0 .6
+ 12 .9

S a la rie s and w a g e s

+

+

+

+ 12 .3

Interest on time deposits

+ 2 5 .0

6 .9

7 .0

8 .0

+

8.8

+ 14.2

+

+ 13 .4

+ 2 5 .2

+ 13.2

+ 2 3 .9

9.8

+ 1 4 .6

+ 1 2 .6
+ 15.8

+ 1 8 .9
+ 1 5 .0
+

6 .8

O ther expenses
Total expenses

+ 8.1
+ 1 5 .0

+ 1 2 .7
+ 1 1 .7

+ 6 .6
+ 14 .8

+ 1 1 .0
+ 1 1 .0

Net current earnings

—

1.9

+

8.6

—

2 .7

+

9 .0

+

1-6

3.4

—

0 .3

+

5.3

—

1 .0

—

Net profits before income taxes

+

4.1

+

2 .6

Taxes on net Income

— 1 2 .9

— 1 1 .9

— 12.1

— 13 .6

— 1 6 .0

—

4 .7

Net profit after taxes

+ 1 3 .6

+

+ 1 6 .0

+

+

3 .6

+

5 .9

9 .7

+ 14.1

C ash divid en d s declared

+

7.4

8.2

+ 1 1 .4

+

6 .7

8 .8

+ 1 1 .0

+

1 Includes all D istrict member banks with total deposits of $500 million and over as of December 31, 1965.
Source: Federal Reserve Bank of San Francisco.

tinue to sell mortgages out of their still rela­
tively heavy real-estate portfolios, so as to
obtain funds for relending and to further in­
crease their revenues from loan-servicing fees.
In the consumer-loan field, the steadily rising
flow of repayments from consumer instalment
loans made in preceding periods may limit
banks’ ability to expand their outstanding
consumer loans as rapidly as they did in ear­
lier years. For this reason, the consumer sec­
tor in 1966 may not provide banks with as
much additional revenue as heretofore. But
firmer loan rates may offset, at least to some
extent, the effect on revenues of any slow­
down in the rate of grow th in consum er
financing.
In the face of sharply rising yields on both




T reasury issues and m unicipals, D istrict
banks so far in 1966 have reduced their total
security holdings more than seasonally (par­
ticularly U.S. Treasury issues) in order to
accommodate loan demands. Therefore, in
spite of higher rates of return, revenue from
securities this year may not equal last year’s
level. Banks also face the added possibility of
substantial losses on sales of securities ac­
quired at higher prices.
As the year progresses and money market
conditions alter and credit dem ands shift,
banks undoubtedly will need to make use of
all the experience gained during the last sev­
eral years of financial innovation and change
to meet these new challenges.
Ruth Wilson

8!

F EDERAL R E S E R V E B A N K O F S A N

FRANCISCO

All the Comforts of Home
home i s still his castle, but the
furniture sales doubled, and TV-radio sales
modern duke is likely to issue his
increased even more, but sales of household
commands from a leather reclining chair andappliances, china, and glassware rose only
to keep drip-dry shirts instead of coats of mail
about 50 percent, while sales of other durable
in his armoire. The source of this necessary
household furnishings increased only slightly
equipment, and of much else besides, is the
faster.
$26-billion home furnishings industry.
Where the makers are
In the West as elsewhere, climate and ter­
On the manufacturing side, the industry is
rain determine to some extent the needs of
characterized by diversity in its product mix
the home and play a subtle role in developing
and in its industrial structure. About 5,350
tastes. (The unrestrained use of color in home
U.S. firms manufacture furniture, but only
decorating in the warmer sections of the West
about 50 of those firms boast annual sales of
seems like an attempt to harness the sunset.)
over $10 million. On the other hand, only
Basically, however, the crucial sales deter­
about 200 firms nationwide produce stoves,
minants include such factors as income, age
refrigerators, washers, and other appliances,
distribution, new housing expenditures, credit
and only about 200 firms produce TV receiv­
availability, and the competing claims for the
ing sets. Giant firms predominate in both ap­
consumer’s dollar.
pliance and TV-radio manufacturing.
Schooled by the so-called “shelter” maga­
Furniture manufacturing is concentrated in
zines, American consumers have achieved a
the South Atlantic states, while appliance-TV
sophistication concerning the appointments of
production is centered in the Eastern and
the home that was heretofore the province
Central industrial states. Both segments of the
only of the elite few. Increased exposure to
industry, however, have responded to the in­
quality, via travel and education, has helped
creased Western sales potential by expanding
refine consumer tastes, and rising incomes
their manufacturing facilities in this region.
have made trading-up the rule of the day. The
In the 1963 census year, the West accounted
industry’s response to this development has
for 1 2 V2 percent of the value added by U.S.
been a rich offering of styles, colors, textures,
furniture manufacturers — in dollar terms,
and designs. The consumers’ response has
$261 million in 1963 as against $188 million
been purchases of almost $26 billion in 1965
in 1958. (Of the 1,200 establishments which
for furniture, other durable household goods,
accounted for this production, over half were
and all of the electronic products that go into
located in Los Angeles County.) In 1963,
the home.
however, the West (primarily California)
Yet, despite ever-increasing sales of furni­
accounted for only 4 percent of the value
ture and appliances, consumer spending for
added by appliance manufacturers; the $86these goods is now relatively less important
million figure for 1963 was down from the
than it was a decade or so ago. Such spending
1958 level of $92 million. All in all, the West
accounted for roughly 6 percent of the con­
in
1963 employed about 34,000 workers in
sumer budget in 1965 as against IV i percent
furniture and appliance manufacturing, or
in 1950 and 6 V2 percent in 1955. A t the same
roughly 8 percent of the national total.
time, some segments of the industry have been
substantially more successful than others in
A lthough N orth C arolina and V irginia
expanding
sales.
Between
1950
and
1965,
dominate
the most important furniture line,


M

a n ’s



April 1966

MONTHLY REVIEW

unupholstered wood Despite h e a v y sa le s of furniture, radio-TV, and appliances,
fu rn itu re , and al­ home furnishings’ share of consumer budget declines
though the Middle
Atlantic and North
Central states lead
the field in major ap­
pliances, California
production is impor­
tant in several lines.
That state, for ex­
ample, is first in the
production of metal
household furniture,
m attresses, w ater
h eaters, and food
disposal units, and it
is second in the pro­
d uction of u p h o l­
stered furniture and
household cooking
equipment.
The distance between the major producing
Where the buyers are
centers and the Western retail market creates
Until recently the Western retail market
problems for retailers, especially in the furni­
consistently outpaced the national market.
ture business. Most retailers buy their unup­
Between 1958 and 1963, for example, Dis­
holstered wood fu rn itu re (case goods) in
trict furniture stores increased their sales
High Point, North Carolina, but they fre­
roughly 4 percent annually as against a 2quently must wait out lengthy delivery pe­
percent gain elsewhere, and District appliance
riods and pay relatively high costs for trans­
stores upped their sales almost 3 percent an­
portation and damage. Retailers attempt to
nually as against an actual decline of 2 per­
please everyone by offering a wide price range
cent elsewhere.
and a wide range of styles—everything from
early American to modified modern, and on
The region’s furniture and appliance store
to Oriental and every possible style of Provin­
sales have been consistently higher than
cial — but when salesmen offer such wide
would be expected simply on the basis of the
ran g es of p rice s and styles th ey te n d to
Western share of disposable income and adult
lengthen delivery dates. Producers normally
population. Both types of stores accounted for
schedule a certain cutting, run it a planned
over 18 percent of the respective national to­
length of time, and then change their setup to
tals in 1963 — a year in which the West ac­
a different cutting— so, if an order arrives for
counted for about 15 V2 percent of total dis­
an out-of-stock item, the customer must wait
posable income and 15 percent of the popu­
until the next cutting of his particular piece.
lation in the 15-44 age bracket. This strong
To overcome this problem, many retailers
sales performance was bolstered by the dis­
have turned increasingly to franchising; this
proportionate size of the Western housing
system narrow s the re ta ile r’s freedom of
market, which accounted for 24 percent of
choice but it gives him the assurance of filling
orders within a reasonable amount of time.
U. S. residential building activity in 1963.
Digitized his
for FRASER


F E DE R AL R E S E R V E B A N K O F S A N F R A N C I S C O

Furniture and appliance stores show
smaller gains in most recent period
Average Annual Change (Percent)
-2
0
2
4
■
.
,
.
—I------- 1
1
1 ■■ --------.--------'--------1------- '------- ■

6

1

,

8

,

Fjrniture-Horr>* Furriiafiincs
......^

1948-54
—

--------.■
..... ---------------------------- •

T

TV-Applionc«»

-

-------- “

■

Other U.S.

1954-58

h .......... - ....................... .......................................... =,

1958fei I .........................

—

•*-•!---------------- «

--------------------- •

But Western furniture-appliance store sales
increased only at about half the national pace
in the 1963-65 period, as the Federal tax-cut
stimulus to business activity was offset by the
concurrent decline in Federal aerospace
spending in this region. The housing slump
that went along with the cutbacks in defense
spending also contributed heavily to the slow
sales pace, which was especially marked in
S outhern C alifornia. (W estern residential
construction represented only 18 percent of
the national total in 1965 as against 24 per­
cent in 1963.) Nonetheless, the recent speed­
up in defense and other activity has already
generated some improvement in furnitureappliance sales.
Over time, differences in regional buying
patterns have arisen because of differences
in climate, affluence, and personal tastes. Ac­
cording to the B ureau of L ab o r Statistics
1960-61 b u dget survey, W esterners spent
somewhat more than their counterparts else­
where for electric blankets, draperies, bed­
room furniture, wall-to-wall carpeting, and
garden furniture, but they spent somewhat
less for air-conditioners, slip covers, kitchen
furniture, and room-size rugs and hard-surface floor coverings.



Why Westerners buy
A basic support of the Western market is
high income. The West contains a dispropor­
tionately large number of people in higherincome brackets; according to 1963 incometax data, 5Vz percent of families in the West’s
metropolitan areas earn $15,000 or more,
while only about W i percent of families else­
where earn that much. The BLS survey shows
that the proportion of the consumer dollar
spent for home furnishings declines when
family income exceeds the $7,500 level, but
in actual dollar terms the $15,000-and-over
family spends about four times as much as
the family making less than $7,500 and about
twice as much as the family making between
$7,500 and $10,000.
Before the customer can distinguish be­
tween a Queen Anne bombe commode and a
yew-wood escritoire he must have some in­
terest— and before buying he must have some
cash to put down for his selection. People
in the 25-to-44 age bracket have both the in­
terest and the cash, so they make up the
m ost im p o rtan t share of the m arket. T he
West, which accounted for 12 percent of this
age category in 1950 and 14 percent in 1960,
will contain about 17 percent of the nation’s
25-to-44 year-olds in 1970— and at that date
the bulk of the West’s postwar youth crop
will just be reaching the quarter-century mark
and thus just entering the market.
The industry tends to give lip service to the
youth market, but it produces items designed
particularly for the more affluent and more
sedate replacement market (the empty-nest
couples). Thus, the industry may not benefit
especially from the spurt in first marriages
now occurring because of the maturing of the
postwar baby crop. Many young marrieds to­
day attach little stigma to purchasing or bor­
rowing second-hand articles, and they are
frequently quite fond of their orange crates.
The industry also must contend with the

MONTHLY REVIEW

April 1966

competing demands for the consumer’s dollar,
since the dollar spent, say, for Detroit’s prod­
ucts will never reach High Point, North Caro­
lina, or Hollywood, California. In this com­
petition, the auto industry in recent years has
been somewhat more successful than the fur­
niture-appliance industry. Nationwide, both
industries sold about $19 billion of products
in 1959, but since then auto sales have in­
creased roughly o ne-half while fu rn itu reappliance sales have increased only about
one-third.
The industry must contend, moreover, with
the increasing attractiveness of foreign prod­
ucts, especially wood furniture and consumer
electronic products. In 1965, wood-furniture
imports of $55 million far exceeded exports
of $20 million. In the same year, electronic
imports of $235 million (about 70 percent
from Japan) far outstripped exports of $90
million.

Just sign here—
For furniture and appliances, as for most
oth er b ig -tick et item s, the availability of
credit has been a major market factor. Na­
tionwide, about $17V2 billion in non-auto
consumer paper and $28 billion in auto paper

W estern consum ers spend m ore
for most household furnishings
Dollar Spending Per Family

80

>
60

40

—

111
iSS

_

.

E’’

Olhir

i

WashinOriirt

^....

'

_

20 -

|!...

[§


N .E a it
W ill


Othlf
Kilchm

' '

RlfriQirator*

l
N. C in lra l

__ _
South

Recent drop in West market share
traceable to housing decline
West Short at U.S. (P irc in t)

were o utstanding at the end of 1965, as
against $ l l 1/i billion and $171/i billion, re­
spectively, at the end of 1960. Commercial
banks accounted for about 23 percent of the
non-auto consumer paper outstanding at the
end of 1965— down slightly from a 24-percent share in 1960 and a 26-percent share
back in 1947. Both sales-finance companies
and department stores have expanded their
market shares substantially in recent years,
while furniture stores and other retailers have
become less important.
Twelfth District banks expanded aggres­
sively in furniture-appliance financing be­
tween 1960 and 1965. At the end of 1965,
they held 19 percent ($756 million) of the
U.S. com m ercial-bank to ta l— up sharply
from 14 percent of the national total in 1960.
Although furniture stores now handle less
credit directly than heretofore, most of their
sales still rely heavily on the availability of
credit, with accommodation being made usu­
ally through some financial intermediary. In
1965, as in 1960, about five-sixths of furniture-store sales in the District were made
either on a charge-account or an instalment
contract.

F E D E R A L R E S E R V E B A N K OF S A N F R A N C I S C O

W ith income, population, and other factors
generally favorable, furniture and appliance
dealers throughout the country are counting
on an increasingly buoyant market. This year
designers are encouraging the “eclectic” look
with mixed woods and textures throughout
the home. The emphasis will be on architec­
turally interesting features such as massive­
ness, lattice-work, and grill-work. Also, there

will be continued interest in antiques, which
in 1965 accounted for $650 million in sales.
Although not all the furniture made today is
of a quality to last the century-and-a-half re­
quired to merit antique status, the harvest
table you just bought might some day leave
the auction block as an exquisite example of
Hollywood Provincial.
Joan Walsh

Knowledge, Science,
and Aerospace
This collection of Monthly Review articles describes the key role of “knowledge
investment”— education plus research and development— in the growth of the na­
tional and regional economies, and it emphasizes the advantage held by the West
in the economic-growth competition because of the region’s heavy concentration
of scientific talent. As a case in point, the report describes the important part that
the Western knowledge sector played in the past in attracting a major share of Federal
aerospace contracts— and the equally important part it played in cushioning the
decline when the aerospace boom subsided.
Copies of “Knowledge, Science, and Aerospace” and other M onthly Review
publications are available free upon request from the Administrative Service Depart­
ment, Federal Reserve Bank of San Francisco, 400 Sansome Street, San Francisco,
California 94120

Publication Staff: R. Mansfield, Chartist; Phyllis Taylor, Editorial Assistant.
Single and group subscriptions to the M onthly R eview are available on request from the Adm in­
istrative Service Department, Federal Reserve Bank o f San Francisco, 400 Sansom e Street,

San Francisco, California 94120


April 1 9 6 6

M O N TH LY R EV IEW

Hammering on Cuideposts
subject is quite different but the refrain
is the same as it was in the early 1930’s:
one side claims that 3.2 is pretty weak beer,
while the other argues that anything in excess
of that amount would be overly potent. The
argument, of course, is not about Prohibition;
rather, it concerns the wage-price guideposts.
The antagonists are the construction-trades
unions— which are demanding, and frequent­
ly getting, increases in wage rates in excess
of 3.2 percent— and the Council of Economic
Advisers— which argues that wage increases
in excess of productivity gains could produce
an inflationary binge.
In this situation, it may be useful to exam­
ine the construction industry’s employment
and wage trends, and in particular to ascertain
why construction unions have been obtaining
such large wage settlements. It may also be
useful to examine the rationale for the Coun­
cil’s wage-price guideposts, and in particular
to determine the difficulties involved in apply­
ing such guidelines to this specific industry.
The controversy reached the headlines last
year when California building trades signed
a 3-year contract incorporating a 6-percent
annual gain in wage rates, at a time when the
widely publicized steel labor negotiations had
terminated with an agreement which con­
formed fairly closely to the 3.2-percent guide­
line. The inflationary implications of the Cali­
fornia agreement were highlighted when build­
ing contractors announced that they would
pass on all of the wage increase in the form
of higher prices, and when construction union
leaders elsewhere announced their determina­
tion to achieve comparable pay boosts. As an
example of what might develop, the San Fran­
cisco Bay Area Rapid Transit management
recently announced that a 20-percent infla­
tionary cost factor incorporated in building
plans for the entire 1962-71 period had al­

ready
been exceeded.
he

T



Despite recent slum p, West accounts
for one-sixth of U. S. construction
Emp loym en t (T hou sa nds of Po r t o n s)

P«re«nt of

500
CONSTRUCTION

CALIFO RN IA

6000

4000

2000

Western-centered industry
Construction, of course, is both a major
national industry and an especially important
element in the Western economy. Although
construction employment has grown less rap­
idly than other employment in District states
in recent years, the Western industry still ac­
counts for over 15 percent of the national
construction industry as against the West’s
1V /i -percent share of other nonfarm employ­
ment. Construction jobs in District states to­
taled almost 500,000 last year— and the num­
ber would have been larger had residential
construction not declined so sharply in the
1963-65 period.

F EDER AL R E S E R V E B A N K OF S A N F R A N C I S C O

W estern construction w o rk e rs e arn m ore than other construction
workers—and substantially more than factory employees
Dollar*

Dollars

0

8000
AVERAGE ANNUAL WAGES

AVERAGE HOURLY WAGES: CONSTRUCTION

6000
Angeles

4000

San
Francisco

Washington

2000

Official estimates of average annual wages
are lacking, but the available data suggest
that gains in construction earnings have ex­
ceeded the 3.2-percent guidepost— although
not by a very wide margin— in recent years.
In California, annual earnings jumped 6
percent or more in almost every one of the
years 1956-61, but annual increases were
considerably smaller in later years— and the
same was generally true of the rest of the Dis­
trict and the rest of the nation. (These are
annual earnings, not hourly rates.) In any case,
Western construction wages over time have
tended to outstrip wages in other areas and in
other industries. For example, the average
California construction worker earned almost
$8,000 last year, for a 25-percent edge over
his national counterpart, whereas in 1950 he
earned only about 10 percent more for the
year. The average California manufacturing
worker has also held an edge in wages over
his national counterpart, but the wage differ­
ential in manufacturing has not widened near­
ly as much as in construction.
Hourly earnings data exhibit the most strik­
ing contrasts. In 1965, construction workers
averaged $5.11 hourly in San Francisco and
$4.58 in Los Angeles, as against $3.68 in the



Orogon

Uloh

nation as a whole, while manufacturing work­
ers averaged $3.30 in San Francisco and
$2.99 in Los Angeles, as against $2.61 nation­
wide. As an extreme example, San Francisco
plumbers in recent negotiations obtained
$6.20 in hourly wages and $1.25 fringes, and
this $7.45 total was up 54 percent over the
package obtained in 1961.

Uncertain, dangerous, skillful
In defense of these high wage rates, con­
struction leaders argue that the industry dif­
fers markedly from other major industries.
They argue specifically that construction work
is uncertain, that it is dangerous, and that it
requires high levels of skill.
The industry is marked by cyclically high
unemployment, with jobless rates rising to 14
percent in the 1958 and 1961 recession years.
In addition, the industry is dogged by high un­
employment even in good times. Although the
jobless rate was reduced to 9 percent in 1965,
that rate was still far above the 4-percent jobless rate for manufacturing in the same year.
This unemployment problem is related to
the wide seasonal swings in construction ac­
tivity. Nationwide, construction employment
ranges from 15 percent below the annual av­

April 1966

MONTHLY REVIEW

erage in February to 12 percent above the
annual average in August, whereas manufac­
turing maintains a relatively consistent em­
ployment pace throughout the year. (Even in
California’s mild climate, construction em­
ployment swings between 9 percent below to
6 percent above the annual average between
the winter low and the summer construction
peak.) Even in periods of high prosperity,
less than half of the experienced working force
in construction is employed full time through­
out the year, whereas more than two-thirds
of experienced factory workers work full time
in boom years.
A short workweek is another symptom of
the uncertainty of construction employment.
Nationwide, the construction workweek av­
eraged 37.2 hours as against 41.1 hours in
manufacturing in 1965; in California, the con­
struction workweek was only 35.4 hours as
against 40.6 hours in manufacturing. This sit­
uation may reflect the success of construction
workers in reaching their income goal with
fewer hours’ work. But, more likely, it reflects
efforts to support a larger work force over
the lean periods, and to get more of the fat
during boom periods.

Construction workers contend that high
earnings levels are required to compensate for
the highly seasonal nature of their employ­
ment. Nonetheless, other factors also help
stimulate high average earnings. The indus­
try is a hazardous one, with high accident
rates. It is also a highly unionized industry,
with 80 percent of construction workers be­
longing to one or another of the buildingtrade unions. In addition, it is an industry
requiring a high average level of skills, espe­
cially among the special trade contractors
which account for about half of total industry
employment. These special trades— electri­
cians, plumbers, masons, painters, carpenters
— averaged $144 in weekly earnings in 1965,
the highest earnings of any U. S. industry.

Growth creates jobs
Another factor helping to generate higher
earnings is the disproportionately rapid
growth of construction jobs during prosperity
periods. According to calculations made by
the Bureau of Labor Statistics, construction
employment remains stable when the national
economy grows at only a 1.4-percent rate an­
nually, whereas a 3.2-percent annual growth

U. S. construction industry marked by short workweek,
high unemployment and wide seasonal swings in activity
Hours




Annual Average = 100

P tre tn l

89

F E D E R A L R E S E R V E B A N K OF S A N F R A N C I S C O

rate is required to maintain employment stable
in all goods-producing industries. More im­
portant, a 5 Vi-percent growth rate, such as
was achieved in 1965, tends to generate a
AV2 -percent annual increase in construction
employment, or almost double the employ­
ment gain in other industries. As the historical
record shows, most boom periods have been
correlated with large gains in business con­
struction and public works activity along with
moderate gains in residential construction.
On the basis of these calculations, BLS pro­
jections show construction employment rising
by Vi million (15 percent) in the 1965-70
period, as against a VS million (11 percent)
increase in the 1960-65 period. This projected
increase is far greater than the gain expected
in other goods-producing industries, and it
is smaller only than the increases expected
in services and in state-local government. If
employment grows at the projected rate, how­
ever, it should generate further upward pres­
sures on wages.

Efficient or inefficient?
Substantial increases in construction em­
ployment, past as well as future, raise ques­
tions about the role of technological develop­
ments in raising productivity and thereby
moderating employment gains. They also
provide its critics with grounds for criticiz­
ing the construction industry for its inability
or unwillingness to improve industry produc­
tivity. The Council of Economic Advisers
claims that productivity estimates, although
“highly imperfect,” show construction pro­
ductivity falling far below the national rate
of productivity gain and far below the annual
rate of increase in construction wages. The
Council presents no estimates, but the Presi­
dent’s 1964 Manpower Report claims that
output per construction manhour has in­
creased less than 2 Vz percent annually

throughout the postwar period as a whole,


and throughout the more recent period in par­
ticular.
The widespread belief in the low produc­
tivity of the construction industry is related to
GNP data which show prices rising far more
rapidly in construction than in other segments
of the economy. For example, the construc­
tion price index (implicit price deflator) in
the GNP accounts increased almost 3 percent
a year in the earlier years of this decade and
then increased by over 3 percent in 1965; by
way of contrast, durable-goods prices held
level last year while nondurable-goods prices
rose about 1V2 percent and the price of serv­
ices rose about 2Vz percent.

More productive than believed
But these estimates are “highly imperfect,”
and a strong case can be made for the argu­
ment that construction prices have not risen
rapidly at all and that the productivity of this
industry has kept pace with the all-industry
average. (This view is strongly defended by
Douglas Dacy in the November 1965 issue of
the Review of Economics and Statistics.) The
official (and popular) belief in the Iaggardly
performance of the construction industry is
based on the Commerce Departm ent’s com­
posite cost index, whose rapid rise over the
postwar period suggests that building activi­
ty has been grossly inefficient. But this com­
posite measure, being essentially an index of
the costs of construction inputs, makes no ad­
justment for productivity gains, which have
been quite evident in many segments of the
industry. In construction, as in some services,
the difficulty of measuring improvements in
the quality of the final product leads estima­
tors to use input prices as an index of output
prices—but this technique assumes that pro­
ductivity remains unchanged and that final
prices rise more rapidly than in fact they do.
Perhaps surprisingly, a productivity index
designed by Dacy shows that output per manhour has risen about as rapidly in construction

April 1966

MONTHLY REVIEW

Prices rise fa ste r in construction
than in other sectors of economy
P trctn t
ANNUAL P R IC E CHANGE

O u rablo

Nondurable

S*r» ic*«

Ci

as in the efficient manufacturing industry. And
yet this conclusion may not be so surprising
after all, for a number of reasons. Substantial
increases have been achieved in capital invest­
ment per construction worker; for example,
through expanded use of heavy machinery.
The industry’s product mix has shifted to­
wards the more efficient sectors of the indus­
try, heavy construction and nonresidential
construction. Geographically, the industry has
shifted towards the more efficient Western
segment of the industry. (Other studies have
shown that on-site manhour requirements are
generally lower in the Western construction
industry.) Greater economies of scale have
been made possible as large corporate firms
have played a larger role. Further productivity
increases have been made possible through
the lowering of the average age of the con­
struction work force. Finally, on-site labor re­
quirements have been reduced as a host of
new labor-saving techniques have become
available. Technological developments have
included larger and more powerful equipment,
improvements in materials handling, in­
creased use of prefabricated components, and
changes
in architectural design.



Where technology helps
In the equipment field, earth-moving ma­
chines move many times the amount of mate­
rial formerly displaced. Automatic controls
have become widespread, improvements have
been made in engine transmissions, and large
paving machines and efficient central mixing
plants have become standard. In on-site op­
erations, tower cranes have solved materialshandling problems for large structures, plas­
tering machines and other specialized equip­
ment have speeded up operations, and com­
puter scheduling has become possible on
some larger projects. In off-site operations,
the use of production-line techniques for
plumbing and electrical components has
reduced labor requirements, and similar re­
sults have been obtained through the concen­
tration of materials handling and the reduced
dependence on the weather made possible
through factory operations. (One outstanding
example of mechanized construction work is
the automatic nailing machine, which ham­
mers 500,000 nails in eight hours’ time.)
In the materials field, greater efficiency has
been obtained through several improvements.
Contractors have expanded their use of im­
proved paints, adhesives, and plastics, and by
specifying pre-stressed concrete they have re­
duced costs by 25 percent in some applica­
tions. In the design field, further cost savings
and productivity increases have been obtained
through design concepts utilizing new mate­
rials, equipment, and construction methods.
Plastic design, for example, by permitting en­
gineers to design beyond the elastic limit of
steel, in one development permitted 14-percent less steel usage than would have been re­
quired in conventional design.
In view of all these developments, produc­
tivity gains in construction may have been far
greater than officially believed, and price in­
creases for the industry’s products conse­
quently may have been somewhat less than

F E DE R AL R E S E R V E B A N K O F S A N F R A N C I S C O

N ew in d e x show s strong gains
in construction productivity
Output Par Monhour (1950s 100)

officially measured. Nonetheless, on wage
grounds alone, the Council of Economic Ad­
visers stands by its strongly expressed criti­
cism of the industry. No matter how the in­
dustry’s productivity is measured, its past as
well as its recently posted increases in wage
rates have tended to outstrip productivity in­
creases in the national economy in general and
in the construction industry in particular. In
the Council’s words, “Construction is clearly
an industry that raises serious problems for
wage-price stability.”

The Council: Why 3.2?
In its 1966 report, the Council argued that
guideposts are needed because of the infla­
tionary bias in certain price-making and wagemaking institutions. In those sectors where
prices have crept up without any obvious ex­
cess of demand, an important part of the ex­
planation has been the ability and willingness
of unions and management to raise wages and
prices in ways not consistent with the basic
supply and demand forces in the market.
Thus, ever since 1962, the Council has at­
tempted to provide private decisionmakers
with specific standards for judging whether
their price and wage decisions take account

of the public interest.


“The general guidepost for wages is that
the annual rate of increase of employee com­
pensation (wages and fringe benefits) per
manhour worked should equal the national
trend rate of increase in output per manhour.”
The now-famous 3.2-figure was originally
cited as the average annual percentage gain
in output per manhour achieved during a re­
cent five-year period incorporating the ups
and downs of a complete business cycle. R e­
cent revisions show that the average produc­
tivity gain for the period chosen was actually
closer to 3.4 percent, and that the average pro­
ductivity gain for the most recent five-year
period (1961-65) rose to 3.6 percent because
it no longer included the low figure for the
1960 recession year. But the 3.2-percent fig­
ure nontheless has been retained as a guidepost. In the Council’s words, “The actual
productivity gain that can be expected over
the next few years is not likely to be above
the trend value.” But in particular, “with the
economy approaching full employment and
the crucial test of our ability to reconcile our
employment and our cost-price goals at hand,
it would be inappropriate to raise the guidepost.”
The Council of course agrees that greaterthan-guidepost wage increases may sometimes
be desirable. Special circumstances may exist
where wage rates are inadequate for an indus­
try to attract the share of the labor force
needed to meet demands for that industry’s
products, where wages are near the bottom of
the economy’s wage scales, or where chang­
ing work rules create large productivity gains
and require wage adjustments to compensate
for employee displacement. The Council,
however, argues that at least the first two of
these exceptions rarely apply to construction
and other large industries— that is, to those
industries in which unions possess large mar­
ket power and in which job opportunities are
quite attractive at high wages— and that the
construction industry thus does not qualify

April 1966

MONTHLY REVIEW

as a proper exception to the guideposts.
The Council also argues, in relation to con­
struction’s greater-than-guidepost wage in­
creases, that the industry’s wage structure has
benefited not only from temporary prosperity
demands but also from more permanent struc­
tural restrictions. The Council contends that
the construction industry frequently has re­
stricted workers’ entry into the industry
through rigid apprenticeship rules— and thus
it supports unrestricted entry and increased
vocational-training programs for skilled
crafts. The Council also contends that the in­
dustry has reduced mobility through the
spread of locally instituted welfare and pen­
sion plans whose benefits are not portable—
and so it also supports broader vesting and
the inter-area portability of benefits.

The industry: Why 3.2?
Other observers argue, however, that the
basic nature of the construction industry has
generated the long-continued chain of greaterthan-guidepost increases in wage rates. Col­
lective bargaining in construction, unlike the
pattern in the industrial unions, is highly de­
centralized. The 18 national building-trade
unions do not bargain, either separately or
collectively, with national associations of con­
tractors; instead, local leaders of each of the
18 national unions bargain separately with
different local contractors and building




groups. In other words, the local union leader
is the key figure in bargaining negotiations,
and he in turn is susceptible to rank-and-file
pressure regarding wages and working con­
ditions.
Industry observers claim that the determi­
nation of the local unions to obtain high wage
increases, and the willingness (however re­
luctant) of local building groups to grant such
increases, reflect both the basic nature of the
industry and the local union’s role in job pro­
tection. In view of the seasonal nature of the
industry and the craft organization of the un­
ions (and the narrow margin within which
builders work) the delay caused by the strike
of a single local may be more costly than an
agreement to substantial wage increases.
Moreover, the uncertainty of the work leads
craftsmen generally to demand minimum lost
time between jobs and a maximum wage rate
for each job. In this situation, craft unions
generally respond by restricting entry into the
union (and thereby restricting competition for
jobs) and by pushing wage demands for above
guidepost-indicated rates.

Rejection and leverage
Whatever the causes of the discrepancy be­
tween the Council’s guideposts and the sub­
stantial wage increases negotiated recently by
construction unions, a basic confrontation has
occurred between the craft union leaders and
the Administration’s economists. In a recent
attempt to ease this confrontation, Harvard
Professor John Dunlop suggested to the presi­
dents of the 18 national construction unions
that they adopt a procedure for overseeing
local union negotiations. Under the Dunlop
plan, local disputes would be referred to a
board composed of national labor and man­
agem ent leaders, and this Jo in t D isputes
B oard w ould cre ate a labor-m anagem ent
panel to mediate and possibly recommend
contract terms where agreements could not
be achieved on the local level. But the craft

F E DE R AL R E S E R V E B A N K O F S A N F R A N C I S C O

union presidents unanimously rejected the
Dunlop plan as being unworkable, especially
since it involved “rigid wage restrictions”
which would be both inequitable and irrele­
vant to the industry’s seasonal nature and
locally determined contract procedures.
In view of the national unions’ rejection of
the Dunlop plan, some observers predicted
that the Administration would counterattack
by withdrawing funds from construction proj­
ects in states where negotiated wage increases
exceeded the guideposts. The Administra­
tion’s leverage would be based on the $9 bil­
lion budgeted for highways and other public
works spending in fiscal 1967, and further
leverage would be obtained from its financing,
through Federal procurement contracts, of
private construction work on many industrial
facilities.
The Administration of course recognizes

the difficulties involved in overseeing con­
tract negotiations, considering the industry’s
geographic fractionalization. Although only
300,000 construction workers are covered by
contracts to be negotiated this year, there are
100 such contracts scattered over 30 states.
The largest negotiations this spring, for ex­
ample, will cover 11,000 construction work­
ers in New Orleans, 17,000 Southern Califor­
nia plumbers, and 35,000 New York car­
penters.
A t this stage, the confrontation continues.
One side argues that the guideposts represent
a solid foundation for a strong anti-inflation
policy, but the other side replies that the
guideposts are only a jerry-built structure
which should have been demolished long ago.
The dispute between the contending view­
points may eventually be papered over, but
for the present the hammering continues.
William Burke

Twelfth District Business
Condition items of ali member banks
(millions of dollars, seasonally adjusted)

Industrial production

Loans
and
discounts

Gov’t.
securities

Demand
deposits
adjusted

Total
time
deposits

(1957-59
= 100)

Bank
rates:
short-term
business
loans

1859
1960
1961
1962
1963
1964
1965

15,908
16,612
17,839
20,344
22,915
25,561
28,115

6,514
6,755
7,997
7,299
6,622
6,492
5,842

12,799
12,498
13,527
13,783
14,125
14,450
14,663

12,502
13,113
15,207
17,248
19,057
21,300
24,012

109
117
125
141
157
169
182

5.36
5.62
5.46
5.50
5.48
5.48
5.52

1965: Feb.
March

26,120
26,539
26,525
26,755
27,059
27,327
27,283
27,409
27,595
27,796
28,115

6,659
6,538
6,212
6,183
6,010
5,813
5,881
5,894
6,203
6,103
5,842

14,453
14,714
14,405
14,365
14,832
14,532
14,521
14,730
14,705
14,653
14,663

21,878
21,996
22,184
22,211
22,492
22,718
22,805
23,084
23,261
23,596
24,012

176
181
180
182
168
186
180
187
188
184
187

28,497
28,748

5,840
5,737

14,761
14,790

23,869
23,904

195
206

Year
and
Month

April
May
June
July

Aug.
Sept.
Oct.

Nov.
Dec.
1966: Jan.

Feb.

Digitized
94 for FRASER


U.S.

Bank
debits
31 cities

5.44
5.47
5.53
5.62

(1957-59 *= 100)

Total
nonfarm
employment

(1957-59
= 100)

Lumber

Refined
Petroleum

Steel

104
106
108
113
117
120
124

109
98
95
98
103
109
111

101
104
108
111
112
115
120

92
102
111
100
115
130
138

123
123
123
124
124
124
125
125
126
127
128

109
119
101
103
104
112
108
113
117
112
120

117
119
120
122
120
125
122
121
122
123
115

144
151
149
147
147
143
139
134
126
125
121

122

128
135

129
130

April 1966

MONTHLY REVIEW

Western Digest
Banking Developments
Total credit at District weekly reporting member banks declined $231 million in
the four-week period ending March 23. The decrease contrasted sharply with the
$307-million credit expansion recorded in the comparable period of 1965. This
March’s decline came about mostly because of large reductions in District bank se­
curity holdings; in addition, the contrast with 1964 was accentuated by the fact that
total loans expanded at only half the year-ago pace. . . . Business credit rose $73
million (about $30 million less than last year), as commercial and industrial firms
borrowed less than they did a year ago over the March 15 tax date. Nonbank financial
institutions, however, added $77 million to their bank debt, in contrast to a net de­
cline last year. Consumer loans continued to expand, although slower than a year
ago, while security-dealers’ loans and real-estate loans declined moderately. . . . De­
mand deposits adjusted rose $228 million during this four-week period, and time
and savings deposits expanded $174 million, with negotiable time certificates ac­
counting for most of the gain. Savings certificates also expanded, as some major
District banks began to post higher rates for such certificates.

Defense Employment
Defense-related manufacturing in District states increased by 10,000 in January
and by another 10,000 in February. The industry has added 71,000 workers to its
rolls since the trough in defense employment was reached in March 1965. With
635,000 now at work, the industry is again nearing the employment peak attained
in December 1962.

Industry Developments
Spurred by military purchases and strike-hedge buying, key lumber and plywood
prices moved up another few dollars during the last half of March. Since the flurry
of orders began in mid-February, prices on some grades of lumber have advanced as
much as $10 to $12 per thousand board feet. . . . Federal stockpile officials moved
in March to release another 200,000 tons of stockpiled copper. The action was taken
in order to meet the mounting needs for copper for defense purposes, and also to
offset supply shortages and thereby dampen the upward pressure on producer prices.
. . . Steel production remained high in late March, although slightly below the levels
attained during the strike-hedge inventory-accumulation period of a year ago. West­
ern production at the end of March ran 2 percent below its M arch-1965 pace, and
production nationwide was 1 percent below the year-ago level.