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MONTHLY

Buowmaffia/teut
IN THIS I SSUE

-FEDERAL RESERVE BANK of CLEVELAND

Bank Debits as Local Business Indicators.. 2
Regional Aspects of Service Industries . . .

Notes............................................................10

'ttoventden,, t$ 5 7

CHANGES IN BANK DEBITS IN 29 FOURTH DISTRICT CENTERS
Percentage increase from first half 1954 to first half 1957

FO U RTH

D IS T R IC T

and

N IN E T E E N

U. S.

O T H E R CEN TER S

Percent Increase

SO

40

60

29 CENTERS— 4th DISTRICT

LORAIN

337 CENTERS-U. S.

WARREN
FRANKLIN
BUTLER
SHARON
STEUBENVILLE
GREENSBURG

TE N L A R G E S T C E N TE R S
Percent Increase

ELYRIA
LEXINGTON

PITTSBURGH

MANSFIELD

YOUNGSTOWN

ZANESVILLE

AKRON

WHEELING

CLEVELAND

HAMILTON

DAYTON

SPRINGFIELD

COLUMBUS

OIL CITY

CANTON

COVINGTON-NEWPORT

TOLEDO

MIDDLETOWN

ERIE

LIM A

CINCINNATI

PORTSMOUTH




7

Percent

Increase

20

40

Bank Debits as Local Business Indicators

h e s t a t i s t i c a l s e r i e s showing monthly
Fourth Federal Reserve District, despite the
large portion of the District that is devoted
volume of bank debits is one of many in­
dicators of business activity used by analyststo agriculture in southeastern Ohio and east­
ern Kentucky. As a result, business fluctua­
to measure the pace of business in particular
localities as well as in the nation. In many
tions in the District often show wider swings,
both on the up side and the down side, than
instances bank debits are the only kind of
comprehensive business indicator available at
those of the nation as a whole.
the local level. As indicators of general busi­
Similarly, the volume of bank debits at in­
ness conditions, however, they should be in­
dividual centers, like the level of business
terpreted with caution.(1)
activity, varies widely about the District aver­

T

Fourth District Debits
The volume of bank debits at the twentynine Fourth District reporting centers in­
creased more than 35 percent between the
first half of 1954 and the first half of 1957.
This period extends from the low point of the
latest business decline to the point that may
come to be regarded as the high point of the
recent business boom. During the same period,
bank debits at the 337 reporting centers scat­
tered throughout the nation increased 30 per­
cent. The latter group of centers excluded
places such as New York and Chicago where
purely financial transactions have an impor­
tant influence on debits statistics; therefore,
the comparison made indicates that the rela­
tive gain in business activity in the Fourth
District has exceeded the gain for the nation
as a whole over the period indicated. (See
cover chart.)
This is not an unusual situation. Heavy in­
dustrial concentrations in Ohio, the pan­
handle of West Virginia, and western Penn­
sylvania dominate business statistics in the
(i)
See “ Note on Nature and Uses of Bank Debits Data”
at end of this article.

2




age. An accompanying chart reveals the wide
disparity between the center with the largest
gain in bank debits and the center with the
smallest gain from January 1, 1954, to June

Changes In bank debits since 1954 a re shewn below
fo r the Fourth D is tric t and fo r centers w ith la rg e st
and smallest ra te s o f Increase.

30, 1957. The distribution of the other twentyseven centers about the District average,
shown in the accompanying table, gives some
evidence of the “ rolling readjustment” which
occurred during 1957 with respect to various
industrial sectors and geographical areas.
Some interesting insights into the useful­
ness of bank debits as a measure of business
activity, as well as some of their shortcom­
ings, can be gained by examining the factors
behind the changes in selected local areas.

Pittsburgh

A N N U A L RATE OF DEPOSIT TURNOVER
29 Fourth D is tric t Centers

FOURTH DISTRICT and U.S.

The business recovery and expansion in the
Pittsburgh area between 1954 and early 1957
largely explains the expansion of debits and
the rate of deposit turnover over the indicated
period. Primary metals spearheaded the up­
swing. During the first half of 1957, steel
production was about one-fourth greater than
in the first half of 1954. Significant gains were
also made in the machinery industries, in elec­
tric power consumption, coal production, and
trade.
The figures on bank debits at Pittsburgh
banks have not been appreciably influenced
by the large number of bank mergers which
have occurred in recent years, although in
many cases reporting banks have absorbed or
consolidated with previously nonreporting




No. Of times

Number o f times

25 20

15

10

-5

5

0

+5

129 CENTERS-4,h DISTRICT
I

3 3 7 CENTERS-U.S.

TEN LARGEST CENTERS
25

20

15

-5

10

♦5

PITTSBURGH

The monthly volume of bank debits at
Pittsburgh banks, for many months, has been
running more than one-half a billion dollars
larger than any other center of the District.
The Pittsburgh volume is more than four
times the volume at all of the 19 smaller cen­
ters combined. (See cover chart.) Therefore,
debits reported by 28 banking offices in Pitts­
burgh carry a large weight in determining
District averages.
Between the first half of 1954 and the first
half of 1957, the debits volume at Pittsburgh
reporting banks rose more than 50 percent.
Only Lorain, with a 51 percent rise, exceeded
that gain. Furthermore, the annual rate of
deposit turnover increased from 19.3 times in
early 1954 to 25.9 times in early 1957. (See
accompanying chart.)

Chang* from
/•'■ h a lf 1934

F irs t h a lf 1 9 5 7

\

YOUNGSTOWN
CLEVELAND

m

CINCINNATI

w

COLUMBUS

i
i

TOLEDO

i
i
3

DAYTON
ERIE
CANTON
AKRON

4

NINETEEN OTHER CENTERS
25

20

15

-5

10

0

+5

LORAIN
BUTLER

5

WHEELING
WARREN

i

LEXINGTON
ELYRIA
FRANKLIN

i
i

GREENSBURG
STEUBENVILLE
OIL CITY
SHARON

i
i
i

ZANESVILLE
MANSFIELD
MIDDLETOWN
SPRINGFIELD
COVINGTON'NEWPORT
HAMILTON
PORTSMOUTH
LIMA

3

BANK DEBITS AND DEPOSIT TURNOVER
AT 29 FOURTH DISTRICT REPORTING CENTERS
Gains in
Debits Volume
1st Half 1954 to
1st Half 1957

Deposit Turnover—Annual Rates**

Debits to Demand Deposits ♦ (millions of dollars)
1954
Reporting
Centers

1957

1956

1955

1954

1955

1956

1957

1st
Half

2nd
Half

1st
Half

2nd
Half

1st
Half

2nd
Half

1st
Half

1st
Half

2nd
Half

1st
Half

2nd
Half

1st
Half

2nd
Half

1st
Half

More than
50% Gain

Lorain.........................
Pittsburgh.................

146
17,383

169
18,280

175
19,568

210
22,173

205
23,260

228
24,414

221
26,099

15.3
19.3

17.6
2 0 .0

16.9
2 0 .7

19.1
2 2 .8

18.3
2 3 .8

19.9
24 .5

19.1
25 .9

35% to 50%
Gain

Warren........................
Youngstown..............
Akron..........................
Franklin.....................
Butler..........................
S h a ro n .......................
Steubenville..............

354
1,095
2,145
39
259
192
156

375
1,148
2,247
41
253
196
174

416
1,233
2,387
48
280
223
190

471
1,385
2,625
52
305
252
206

475
1,448
2,711
55
328
253
225

495
1,524
2,959
48
345
261
228

507
1,562
3,035
55
357
264
212

15.7
16 .0
20 .5
10 .7
11.5
13.6
12 .8

17.2
17 .2
2 1 .3
11.1
11.5
13 .8
13.6

17.8
18.0
21 .1
12.3
12.5
15.1
14.3

18.8
19.3
2 2 .3
13.2
13 .4
16.8
15.1

18.5
19.6
2 2 .8
13.7
14.5
16.4
16.9

18.3
20 .3
23 .7
11.8
14.8
16.0
16.5

18.6
20 .4
17.2
13.4
14.9
15.8
15.5

District Average
A ll Centers........... 60,544
35% Gain

62,966

65,906

73,702

75,859

79,387

81,544

1 9 .4

20.1

20.2

22.0

2 2 .5

23.1

2 3 .5

Greensburg................
Elyria..........................
Cleveland...................
D ayton .......................
Columbus...................
Lexington...................
Canton........................
.Mansfield...................

147.
175
15,982
2,099
4,549
551
873
361

162
191
16,136
2,152
4,940
569
902
390

162
209
16,870
2,308
4,711
608
964
412

172
233
19,291
2,479
5,371
649
1,068
475

184
234
19,624
2,628
5,368
596
1,094
469

196
239
20,764
2,565
5,864
671
1,093
495

197
231
21,120
2,710
5,825
699
1,106
455

10.5
12.2
2 1 .6
18.5
20 .1
15.4
18.3
16.5

11.1
14.3
22 .1
18.5
2 1 .2
11.4
19.2
17.7

10 .7
15.0
2 2 .2
19.0
19.6
11.9
19.6
17 .4

11.7
16.2
2 4 .4
18.4
2 2 .2
17.0
2 0 .3
19 .4

12.2
15.4
2 4 .5
20 .5
2 1 .6
15.8
2 0 .3
18.5

12.0
15.1
25.1
19.6
22 .9
17.9
20 .2
19.1

13.2
14.9
25 .2
20 .6
22 .9
18.2
19.5
17.4

Toledo.........................
Zanesville...................
Wheeling....................
Cincinnati..................
Hamilton....................
Springfield..................
•Oil C ity.......................

2,936
201
428
734
7,715
343
357
132

3,029
202
452
753
8,118
363
367
142

3,324
213
454
802
8,188
361
376
140

3,529
229
518
854
8,814
465
416
142

3,588
241
495
864
9,253
412
422
148

3,648
243
545
906
9,302
426
449
155

3,603
246
522
887
9,327
414
427
156

19.6
14.3
16.3
12.7
21 .5
15.4
19.8
10.7

19.8
14.3
18.9
12.7
22 .2
15.7
2 0 .2
11.7

2 0 .7
14.3
19.2
13.4
21 .5
14.0
19.8
11.2

20 .9
14.9
20 .6
14.0
22 .8
16.7
21 .3
11.3

2 1 .4
15.3
19.5
14.3
24 .2
14.6
22.1
12.3

22.0
15.0
20.3
14.8
24.6
14.8
22 .3
12.3

21.9
15.3
19.6
14.7
24 .7
14.7
19.5
12.8

Less than
15% Gain

Co vington-N ewport.
Middletown...............
L im a ......... ..................

320
305
385

343
312
385

348
338
415

371
367
388

355
356
386

374
352
409

368
348
408

18.3
18.8
22 .6

19.3
18.9
2 1 .8

19.0
20 .3
22 .5

19.9
20.1
2 0 .8

18.5
17.7
2 0 .3

19.6
17.7
21.1

18.7
19.1
20 .7

Decline

Portsmouth...............

183

178

184

192

183

191

181

15.0

13.9

13 .7

14.6

14.4

14.8

14.3

25% to 35%
Gain

15% to 25%
Gain

* Debits, which are charges made to demand deposits as owners of these accountswrite checks against them, measure the dollar volume of checks paid. Debits reported here are
to demand deposits of individuals, partnerships, corporations, States, and political subdivisions only.

 ♦♦Number of times a year the average volume of demand deposits is used or turned overj


banks. Banks which have entered the statisti­
cal series have been small and account for
only a slight fraction of the increased debit
volume reported.
In Pittsburgh, generally, bank debits have
been a useful and timely gauge of business
activity.

Lorain
The debits and turnover statistics at Lorain
also correspond to significant gains in busi­
ness activity. Like Pittsburgh, stepped-up
steel production has been an important factor.
Add to this the construction of several new
manufacturing plants and a revitalized ship­
building industry, and the large relative gain
in debits volume becomes a rather clear reflec­
tion of a booming community.

Portsmouth
Turning to the only Fourth District report­
ing center that registered a decline in debits
volume and deposit turnover between the first
half of 1954 and the first half of 1957, it is
possible to discern a corresponding reflection
in business activity in the area. However, care
must be exercised to avoid falling into the
misconception that Portsmouth is a generally
declining area. Special temporary factors
have been at work.
In 1952 the Atomic Energy Commission an­
nounced plans to construct near Portsmouth
a plant for the separation of fissionable urani­
um 235 by a gaseous diffusion process. At that
time the monthly debits volume was about
one-sixth below the recent level. Portsmouth
became a boom town. In July 1954 the total
number of construction employees working on
the atomic energy plant reached a peak at
22,224 persons. Other types of business, trade,
housing, etc., were also stimulated to new
levels. Bank debits reached a monthly rate in
excess of $30 million, and deposit turnover
reached a record rate of 15.0 times per year.
(See accompanying charts and table.)
By the first half of 1957, the impact of the
A. B. C. project on Portsmouth had worked
itself out. The plant had been completed by




the end of 1955; it currently employs 2,737
persons. Thus the failure of bank debits at
Portsmouth to keep pace with other areas in
the District is simply a reflection of an un­
usual stimulus that was not timed with the
general rise in business activity. The 2 per­
cent decline in bank debits at Portsmouth
since 1954, rather than indicating a declining
area, reflects the remarkable stability main­
tained in business activity once the new plant
was completed and its construction crew had
moved on.

Lima
The warning that debits volume should not
be taken as an adequate indicator of eco­
nomic activity without corroborating data
from other sources becomes pertinent when
the statistics for Lima are examined between
the first half of 1954 and the first half of 1957.
The debits volume for Lima increased less
than 6 percent during that period, the small­
est gain posted by any Fourth District report­
ing center. Other indicators of business
activity, however, show gains for Lima in line
with improvements reported in other areas.
Employment, for example, was up roughly 11
percent and retail sales were up about 30
percent. Building permits showed a slight
decline, but a new assembly plant was com­
pleted late in 1956 for a leading motor com­
pany. The plant is now in limited production
and it is expected to employ more than 4,000
persons by the end of this year.
Here the debits data seem to be inconsistent
with other business indicators. Examination
of the figures in the accompanying table indi­
cates steady improvement until the second
half of 1955 when both the debits volume and
the deposit turnover declined substantially.
Some recovery is evident since then, but not
enough to place Lima among the front run­
ners in the three-year period being analyzed.
What happened in Lima in 1955 when the
rest of the economy was booming? Business
did not drop off drastically as might be in­
terpreted if too much emplasis were placed
on the debits volume. Actually, the downward
shift in debits in late 1955 was due almost
5

entirely to special financial rather than gen­
eral business factors; the debits volume and
the annual rate of turnover in Lima fell in
the second half of 1955 because of a change in
banking and check-paying procedures of two
large firms, but the change had no effect upon

the volume of business in the community.
In spite of notable exceptions, the fore­
going discussion substantiates the usefulness
of debits and turnover statistics as partial
indicators of changes in business activity in
local areas.

Note on Nature and Uses of Bank Debits Data
Considerable flows o f money are necessary in a
complex society such as ours. Nearly all sales of
goods and services are facilitated by a transfer of
money. As business activity quickens, the volume of
payments is expected to increase, and conversely, as
economic activity contracts, the volume of payments
does likewise. Thus increases and decreases in volume
of payments should mirror basic economic changes.
Since more than 90 percent of all monetary trans­
actions are made by check, the total dollar amount of
checks drawn against deposit accounts— bank debits
— tends to reflect changes in over-all business activity.
The Nature o f Debit Statistics. Debits are the
charges made by banks to the accounts o f their de­
positors. The debits series as currently published
comprises charges against demand accounts o f indi­
viduals, businesses, States, and local units o f govern­
ment, but excludes U. S. Government and interbank
transactions.
Debits differ from many other measures of eco­
nomic activity since they include payments for un­
finished goods at each stage of production and dis­
tribution rather than the value o f final output. Checks
that pass between parts manufacturers and the as­
sembly plants, between assembly plants and car
dealers, and between car dealers and final purchasers
include the full value of the product at each stage.
On the other hand, when the Department of Com­
merce measures output as reported in the Gross N a­
tional Product, it includes only the value added to
the product in each stage of the production process.
The total volume o f debits is, therefore, many times
larger than the total value of goods and services pro­
duced. The number o f times each dollar of final
product is recorded as a debit depends on the number
of stages in the production and distribution cycles in
the various industries. Such cycles are subject to
changes over extended periods of time.
Bank debits and Gross National Product differ in
still another way. Bank debits include, among other
things, charges to deposits that are ‘ ‘financial ’ ’
transactions and purchases of existing property.
These occur because payments are made by check for
purchases of stocks and bonds, existing houses, used
cars, and established businesses. Since such trans­
actions do not represent additions to output, they are
not included in the Gross National Product. The
heavy concentration of such “ financial” payments
in New York explains why debits collected from that

6




center are separated, in the statistical summaries, from
the debits o f the remaining 343 reporting centers
throughout the country. Six other large financial cen­
ters are also reported separately. Nevertheless, all
debits figures from all centers are affected to some
extent by strictly financial types of transactions. As
a measure o f general business trends, therefore, the
data on debits must be interpreted with caution.
The Usefulness o f Debit Statistics. In spite of the
above-mentioned shortcomings, debit statistics are
widely used and reproduced. Their extensive use is
due to their superiority over many other types o f data
in four respects:
(1 ) Debits are available quickly. Debits for any
month are usually available for analysis within a few
days after the close of the month.
(2) Fairly comparable debit figures are available
over a relatively long time. The Federal Reserve
System began collecting monthly data for 141 centers
in 1919; over the years there have been additions
until at the present time debits for 344 centers in
the country are collected.
(3) Debits figures are necessary to compute the
rate of turnover of deposits. This provides a measure­
ment of how fast depositors are using their bank
balances. Turnover is derived from the ratio o f total
debits to the average deposits for any given month,
adjusted to an annual rate. A change in velocity or
turnover may result from a change in either debits,
deposits, or both.
As time passes, institutional factors change and
limit the significance of turnover figures. Compari­
sons from month to month or for several consecutive
periods may be significant, but turnover statistics
cannot be used with a high degree of confidence for
analyzing long-run trends. The velocity data are of
importance, however, in the formulation o f monetary
policy because an increase in the speed with which
the existing money supply is being used by the owners
of deposit balances has the same effect upon price
pressures as an increase in the supply o f money.
(4) Finally, debits are one o f the few types of
data that are uniformly available for numerous local
geographic areas. In the Fourth District, debits fig­
ures are presently collected for twenty-nine centers;
as previously mentioned, debits data are gathered,
altogether, for 344 centers throughout the nation.

Regional Aspects of Service Industries
Production of services has also increased
Se r v ic e i n d u s t r ie s have a good claim
substantially. What could be called the net
to be considered the “ growth” sector of
the American economy. As a broadly definedvalue of services performed has certainly in­
creased, even after deflation for price changes,
group, they have accounted for virtually all
so that these industries have increased their
the growth in employment since 1953, while
other sectors — manufacturing, mining, and
output concurrently with employment. What
is not clear is how much of the increased out­
agriculture—now employ fewer people than
put has been due to higher productivity and
in 1953.
how much has been the result of the employ­
The term “ service industries” is used most
ment
of more people and more capital.
commonly to describe those industries in
he

T

which the production of commodities is not
a primary function. The category excludes
agriculture, manufacturing, mining, and con­
struction — the goods-producing industries.
Thus, broadly defined, the services group in­
cludes trade, banking and finance, transporta­
tion and public utilities, government, and
business and personal services.
What are personal and business services in
the narrower sense, that is, excluding trade,
government, banking, etc.? The Standard In­
dustrial Classification (SIC) manual, com­
monly used by government and by industry,
shows 15 major groups in the “ services” divi­
sion. Some of these are: hotels, motels, and
rooming houses; repair services; amusement
and recreation services; medical, legal, and
educational services; and certain nonprofit
organizations.
Payroll data indicate that employment in
personal and business services, so identified,
has increased steadily in recent years—from
an average of 5 million in 1949 to 6.5 million
in September of this year. To these totals
derived from payroll data should be added
the self-employed— doctors, dentists, lawyers,
teachers, and service proprietors who work in
their own businesses—and also employees in
domestic service.




An analysis(1) of the growth of the service
industries has suggested that several factors
have been influential in causing the growth.
Some of these are: the movement of popula­
tion to the cities; increasing real income;
more equality of income distribution; more
education, and especially the increased avail­
ability of higher education; and the trend
toward increased specialization in business.
The fact that states vary considerably in in­
come, degree of urbanization, and the degree
to which their populations have received
higher education, suggests that some of these
growth factors may also be responsible for re­
gional differences in consumption of services.
Information collected in the 1954 Census
of Business documents the considerable varia­
tion which exists among states and among
cities in respect to amounts spent on serv­
ices.(2)

State-Wide Comparisons
The ten top-ranking states with respect to
personal income and population in 1954 were
(1) George J. Stigler, Trends in Employment in the
Service Industries, Princeton University Press (1 956).
(2) The 1954 Census of Business, Selected Services
covered 7 of the 15 SIC (Standard Industrial Classification)
groups in the business and personal services category. Some
of the major exclusions were the professional services— medi­
cal, legal, and educational, nonprofit service organizations,
and private households (domestic service).

7

also the top ten in total receipts of personal
service establishments in the same year. Such
a close correspondence of total population,
income, and expenditure for services is to be
expected. These same states would rank high
in most kinds of economic activity; they are
large by any measure.
Since personal services are bought by in­
dividuals, a comparison on the basis of percapita spending and income is more meaning­
ful than a comparison of state-wide aggre­
gates. (For this purpose, consumers of
personal services are assumed to be the resi­
dents of the state where the services are
purchased.) The 12 states which ranked
highest in per-capita expenditures for per­
sonal services in 1954 are listed below:
Nevada
New York
Illinois
New Jersey
California
Massachusetts

Rhode Island
Connecticut
Florida
Missouri
Ohio
Michigan

Nine of those states were also among the
12 states which ranked highest in per-capita
personal income in 1954, and 11 of them were
among the 12 most urbanized states (based on
percent of urban population in 1950).
In some cases a difference in rank reflects
only a small difference in the data being com­
pared. Even allowing for that factor, how­
ever, the relative status of each state in percapita spending on personal services seems
to be associated with the relative position of
each state in per-capita personal income, as
well as with the degree of urbanization.
Nevada, in first place on the list above, is an
exception with respect to urbanization, but it
ranks second among the 48 states in percapita personal income.
Another major category of services covered
by the 1954 Census is business services. This
group includes such services as advertising,
credit and collection agencies, duplicating,
mailing, and public stenography, as well as a
miscellaneous category ranging from detec­
tive agencies to window-display services. In
1954, receipts of these services totaled $6.2
8




billion, of which more than half was ac­
counted for by advertising.
Because of the specialization of New York
City and Chicago in advertising, it seems ad­
visable to exclude spending on advertising
from a state-wide comparison o f expenditure
for business services. When the resulting total
was divided by the number of business firms,
i.e., those who would be expected to purchase
business services, in each state, the 10 states
which ranked highest in average expenditure
per firm(3) for business services in 1954 were
these:
New York
Illinois
New Jersey
California
Ohio

Massachusetts
Maryland
Michigan
Connecticut
Pennsylvania

All of the states which ranked among the
top 10 in average spending by business firms
for business services were also among those
states ranking high in per-capita expenditure
on personal services, in per-capita income,
and in degree of urbanization.

Comparisons of Ohio Cities
Per-capita expenditures on personal serv­
ices in Ohio in 1954 were 4 percent larger
than the national average. The accompanying
chart shows the relative positions of the 11
cities of the state which ranked highest in
this characteristic.
The 24 Ohio cities covered separately in
the Census of Services contained only 46 per­
cent of the population of the state, but ac­
counted for 71 percent of total expenditure
for personal services in Ohio. Those cities
which ranked high in per-capita expenditure
for personal services were mostly the larger
ones; in general they were also areas of higher
average wages, and presumably had higher
average incomes as well.
(3)
This calculation ignores differences in the average
size of business, which, however, may cancel out so far as
their influence on purchases of business services is concerned.
Also, the concept implies that firms located in the state account
for all the expenditures for business services in the same state.
The latter, of course, cannot be completely true; the extent to
which the demand for business services crosses state lines is
not known. Except for advertising services, it is believed to
be of relatively minor significance.

Per-capita expenditures on personal serv­
ices in Lakewood and Cleveland Heights,
both of which are large residential suburbs
of Cleveland, were among the lowest for
Ohio cities, much lower than for Cleveland.
(These were the only such suburban cities in
Ohio covered by the Census.) So far as they
go, these facts about service expenditures in
the Cleveland suburbs tend to suggest that
the economic relation of “ downtown” to
suburb has not shifted so far in the direction
of decentralization as has sometimes been sup­
posed.
An accompanying chart shows the 10 cities
of Ohio which ranked highest in average perfirm expenditure on business services. (As in
the case of the state-wide comparisons, this
calculation makes no allowance for the fact
that all expenditures may not have been made
by resident firms. Unlike the state-wide com­
parisons, however, it includes advertising
services.)

20

Dollars Per Capito
40
60

80

DAYTON
YOUNGSTOWN
CLEVELAND
TOLEDO
COLUMBUS
MANSFIELD
CINCINNATI
CANTON
PORTSMOUTH
STEUBENVILLE
SANDUSKY

OHIO AVERAGE
U. S. AVERAGE
Among Ohio cities, D ayton led in p e r-c a p ita spending on personal services.




Thousands of Dollars Per Firm

0

2

4

6

8

MARION
CLEVELAND
DAYTON
CINCINNATI
TOLEDO
COLUMBUS
MANSFIELD
AKRON
YOUNGSTOWN
CANTON

OHIO AVERAG
U. S. AVERAG!
Data relate to counties in which the named city is located.

Firms in M ario n . C levelan d, and Dayton spent con­
siderably more, on the a v e ra g e , fo r business serv­
ices than firms In o th e r Ohio cities.

EXPENDITURES FOR PERSONAL SERVICES
(19 5 4 Census d a ta )
0

EXPENDITURES FOR BUSINESS SERVICES
(19 5 4 d a ta )

Average expenditures per firm in Ohio in
1954 were more than double the U. S. average,
and there was considerably more variation
between cities in this category of expenditure
than in per-capita spending on personal serv­
ices. Part of this is explained by the impor­
tance of advertising in the business services
group (accounting for about half of the $270
million spent on business services in Ohio)
and its concentration in the largest cities.
The top position in this characteristic
among Ohio cities is held by the small city of
Marion. That appears to have been due to
the presence there of a large business service
firm which derived the largest part of its
revenue from outside the city. Cleveland and
Dayton, second and third, respectively, in
average expenditure per firm for business
services, also ranked high in per-capita spend­
ing for personal services.

9




NOTES

Among the articles recently published in the
monthly business reviews of other Federal Reserve
banks, the following may be of special interest to
our readers:

“ The Changing American Economy,” Federal Re­
serve Bank of Kansas City, October 1957.
“ Recent Trends in United States Foreign Trade,”
Federal Reserve Bank of New York, October 1957.
“ Climb in Time Deposits,” Federal Reserve Bank
of Chicago, October 1957.

Copies may be obtained by writing to the Federal
Reserve bank named in each case.




Additional copies of the MONTHLY BUSINESS
REVIEW may be obtained from the Research De­
partment, Federal Reserve Bank of Cleveland,
Cleveland 1, Ohio. Permission is granted to repro­
duce any material in this publication.