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MONTHLY BUSINESS REVIEW
Covering financial, industrial
and a g ricu ltu ra l c o n d itio n s

Vol. 17

Cleveland, Ohio, November 30, 1935

fourth
the best
in
business this fall that
occurred this period in
THE seasons,districtin hashasexperiencedatoperations upturnsev­
eral
and mid-November
continued

at or near the high point of the year. Comparison with a
year ago at this time reveals some startling gains in pro­
duction figures, and improvement in employment and pay­
rolls.
The chief cause of the gain has been the change effected
in the automobile industry by which an effort was made
to level out some of the wide swings that generally occur
in that industry. Moving forward the new model intro­
ductions two months caused local plants to step up opera­
tions in late August at a time when in past years they
were generally declining. By mid-November automobile
output had risen to a rate approximating over 350,000
units a month which was better than in any corresponding
period since 1925 and compared with 293,000 units in Jan­
uary 1935, the first full month of production on the previ­
ous year’s models. In addition, there have been reports
that inventories of parts are being built up by some assem­
bly plants. In the first ten months of this year 3,204,000
cars and trucks were made, compared with 2,753,000 units
in all of 1934.
Iron and steel plants in this section, in recent years at
least, have been more dependent on the automobile indus­
try than any other single one and as a result have been pro­
ducing this fall at somewhat higher rates than the national
average. In the third week of November Cleveland-Lorain
mills were working at 80 per cent of capacity, a gain of 18
points in the four latest weeks and, excluding mills at Pitts­
burgh which were working at about 46 per cent, tfther plants
in this district were above the national average of 54j4
per cent of capacity. Not only was the steel industry op­
erating at the highest level of the year in mid-November,
but for nearly four months the national rate has remained
above 50 per cent. October steel production was 110 per
cent ahead of October 1934 and pig iron output was up 108
per cent in the same period, there being a net gain of ten
blast furnaces in operation in the month; of a possible 281,
there were 114 active on November 1.
Building activity has held up very well in this section
this fall. Weather has been favorable and both private
and public construction is much above last year* Total




Fourth Federal Reserve District
Federal Reserve Bank of Cleveland

N o . 11

work in this field has exceeded any fall since 1930. In Octo­
ber total contracts awarded in the fourth district were 169
per cent ahead of last year and residential building was
over four times what it was a year ago, but the latter figure
was large because of the awarding of two contracts for
Federal slum elimination projects in Cleveland. In the
first half of November awards were 64 per cent ahead of the
same period last year.
Gains in most of the other industries were reported in
the four latest weeks compared with 1934, although a falling-off in sales of paints, china and pottery was experienced
in early November. Retail shoe sales were adversely af­
fected by the weather, but production of local factories was
32 per cent ahead of last year in October and for the year
to date a gain of 15 per cent was reported. Machine tool
sales were down from the peak of late summer, but were up
sharply from other recent years at this season.
Production of rubber products in October was reported
to be 40 per cent ahead of last year, the bulk of the rise being
due to greater demand for original equipment tires, but sales*
of other rubber products have increased sharply in recent
months.
Electric power production in this section in the latest
month was 16 per cent ahead of last year and similar gains
were reported in November. Coal production, which has
fluctuated widely this year, was stimulated in October by
seasonal household demand, increased industrial takings, and

TMK M ONTHLY B U S IN E S S REV1JSW

the realization that Federal control of the coal industry be­
gan November 1. In the first ten months of this year
mines in the fourth district produced 1.1 per cent less coal
than in the same interval of 1934.
Various employment indexes in this district were higher
in October than at any time in the past five years and pay*
rolls were reported much larger than a year ago. This
was reflected in retail trade circles : sales at reporting de­
partment stores in the fourth district in October were ten
per cent larger than in the corresponding month of 1934.
Retail furniture sales were tip 18 per cent in October a'nd
automobile sales in principal counties, which were affected
by the fact that new models were forthcoming, nevertheless
were slightly ahead of last year.
Increased buying in preparation for the pre-Christmas
season was reflected in the greater seasonal rise in depart­
ment store stocks and in sales of reporting wholesale lines
in this section, including watches and jewelry.
FINANCIAL*
Although deposits of weekly reporting member banks
continued to increase in late October and the first three
weeks of November, credit extended in the same period de­
clined, despite a slight gain in investments of member banks.
Savings deposits at selected banks in the fourth district in­
creased 0.7 per cent in October and at the month end
were 4.3 per cent larger than a year ago.
Debits to individual accounts at banks in 24 leading cities
of the district were 21.7 per cent larger in the four weeks
ended November 20 than in the same period last year. The
gain for the year to date was 16 per cent. The increases
reported for industrial centers were much larger than the
district average, amounting to more than 30 per cent in most
cases. Local banks state that demands for payroll money
are much greater than a year ago.
At the Federal Reserve Bank of Cleveland there was little
change in earning assets in the four weeks ended November
20. Gold certificates on hand or due from the T reasury
continued to increase, rising $43,000,000 in the period. Ex­
cluding one week in September when a temporary increase
occurred, they were at a record high level and totaled $495,446,000. The gain in the past year was $122,000,000. Bills
discounted for member banks have all but disappeared,
amounting to only $18,000 on the latest report date. Other
earning assets, including holdings of acceptances, Govern­
ment securities and working capital loans were practically
unchanged in the period.
Circulation of this bank's Federal reserve notes increased
to the highest point of the year on November 13, but was
down slightly in the following week. On the latest date
note circulation was approximately $338,000,000, compared
with about $300,000,000 at the beginning of the year and
$298,000,000 last November. As has been pointed out be­
fore, part of this increase represents the retirement of na­
tional bank notes—Federal reserve notes, and silver cer­
tificates being issued to replace them—but increased indus­
trial and commercial activity is also reflected in the figures.
Member bank reserve deposits rose from $326,000,000 on
October 23 to $362,000,000 on November 20 and on the
latest date they were $88,000,000 higher than a year ago.
In mid-November reserves of member banks in this district
were approximately $200,000,000 in excess of legal require­
ments, as against a daily average excess in October of $170,-

000,000.




Several revisions have recently been made in the weekly
reports of condition of banks in leading cities of the fourth
district and also the entire country, the purpose of which
is to make the figures reveal more accurately fluctuations
in principal assets and liabilities of member banks. Figures
tor eight banks in this district, which were temporarily ex­
cluded from the combined report following the banking holi­
day of 1933, are now included in the fourth district figures.
In addition a more detailed record of loans is now avail­
able and changes in the compilation of net demand deposits
make them more representative. Because of these revisions
comparability of current figures with those of past months
and years is destroyed. Figures back to September 1934
are now in process of revision and will be available at an
early date.
F r o m information now obtainable, there was a moderate
decline in total volume of credit extended by member banks
in this district in the four weeks ended November 20. Loans
on securities were down slightly and commercial loans
showed a greater falling-off, although the total drop in the
loan account was only 1.6 per cent in the period. Invest­
ments in United States Government securities were up slight­
ly, but holdings of other securities declined.
Demand deposits at these reporting banks increased sharp­
ly between October 23 and November 20, the gain being
5.3 per cent. In the same period time and Government
deposits declined slightly.
MANUFACTURING, MINING
Iron and Steel Conditions in the iron and steel industry
have been relatively stable for some time,
notwithstanding seasonal changes in con­
suming lines. For fifteen consecutive weeks the national
average of steelworks operations has ranged between 50 and
54^2 per cent of capacity and in the week ended November
23 it was at the higher level. This was the peak rate of
the year, activity in the first two weeks of February only
equaling that figure and in the late spring months when out­
put is usually at the high point of the year it was below
the recent peak.
Considerable variation was evident in operating rates in
the various steel centers of the country in the latest week.
In the Cleveland-Lorain district the rate for the period ended
November 23 was 80 per cent, up from 62 per cent in the
week ended October 19. In the Youngstown district it was
56 per cent compared with 58 for the corresponding October
period, and in the Wheeling district, 78 compared with 81
per cent. An increase of two points in the latest week at
Pittsburgh raised production to 46 per cent which was the

THK MUNTHLX BUSIN KSs* HEViEW

same as a month ago. In contrast with last year at this
time the improvement has been marked; the industry as a
whole was working at 29 per cent of capacity.
Many consuming lines which generally are adversely af­
fected by seasonal changes at this time have been showing
expansion. Heavy commitments are being made by auto­
mobile manufacturers and this industry has kept steel plant
operations considerably above the national average. Rail­
roads are in the market for more tonnages of rails and
freight cars than at any other period this year, and public
works projects are coming out at faster rate, mainly
schools and grade eliminations.
Pig iron output, at 16,859,924 gross tons for the ten
months this year, compared with 15,977,679 tons in all of
1934. Daily average production in October was 63,858
gross tons, 8.2 per cent higher than in September, and the
month’s total was 1,979,609 tons, largest since May 1934.
The increase over September was 11.8 per cent and the gain
from October 1934 was 108 per cent. A net gain of 10
blast furnace stacks in operation occurred in the month, and
on November 1 there were 114 operating.
Daily average steel ingot production in October, 115,414
gross tons, was 1.9 per cent above September. Output for
the month was 3,116,184 tons, compared with 1,482,000
tons in October 1934, an increase of 110 per cent. This
was the largest October tonnage since 1929. In the ten
months this year, 27,160,260 tons were made, a gain of 23
per cent over the same period of 1934.
Semi-finished steel prices have been advanced $2 a ton
and it was generally expected in the trade that finished steel
prices also would be raised for first quarter, but they have
been extended on most grades. The anticipated price
increase, however, did not result in as much specu­
lative tonnage as might be expected, as consumers were
given an opportunity to cover ahead, and were practically
assured of delivery. In sheets and strip steel, however, mills
are practically sold up for the remainder of the year on the
higher finishes and have already received requests for pro­
tection and places on mill schedules for first quarter.
Scrap prices have reflected the generally buoyant note in
the iron and steel markets, and Steel’s composite for the week
ended November 23 was $13.12, compared with $12.72 a
month previous.
Coal
In October and the first two weeks of
November production of bituminous coal
was at a higher rate than at this season
of the three preceding years. Output of local mines in Octo­




ber was 13,982,000 tons, an increase of 13.8 per cent from
the corresponding month of 1934. This compared with a
gain of 11.9 per cent reported for the entire country in the
same period.
Increased industrial activity was partly responsible for
the rise in production although the fact that the Coal Con­
servation Act became operative on November 1 stimulated
mine operations prior to that time. Coal shipments from
Lake Erie ports in October were 16 per cent smaller than
in the same month last year and for the shipping season,
which was practically completed by November 1, a reduc­
tion of 3.7 per cent was evident from 1934. Coal produc­
tion for the year to date in this section was slightly less
than in the comparable period of the preceding year.
The Bureau of Mines report of coal stocks above ground
as of Octobcr 1 showed them to be 24 per cent larger than
a year ago at that time and higher for this season since
1927. The gain from a year ago was offset in part by the
fact that coal is being consumed at a faster rate this year
than in 1934. In terms of estimated days' supply, stocks
are only 2.3 per cent larger than a year ago.
In October the demand for domestic heating coal started
very briskly with the first spell of cold weather, but mod­
erate temperature was accompanied by a slump in buying
of this type of fuel; retail yards were heavily stocked in early
November and the supply of steam size coal is still a problem.
The selling price of coal has declined considerably in the
past few months although a slight increase was reported in
the third week of November.
Automobiles
The automobile industry which has been
responsible for a good share of the in­
crease in general business activity all
through the year, continued to lead the upward movement
in October and the first three weeks of November. The
sharp rise in production, coming at a time when in past
years operations were at low levels, caused seasonally ad­
justed weekly indexes to rise in mid-November to the high­
est levels since the fall of 1929, even though revised sea­
sonal adjustment factors were used.
In the week ended November 23 production of domestic
factories was estimated by Cram's to be 94,700 units. This
compared with 93,177 cars in the preceding week and
(13,000) units a year ago. There was some evidence that
a leveling-off in production was occurring, but the prime
reason for the shift in the time of new-model introductions
was to stabilize employment within the industry. Some
reports of rising inventories of parts have appeared, which
indicates a change in policy of auto makers.
October production of cars and trucks was reported to
be 275,021 units by the Department of Commerce. This
compared with 89,805 cars in September and 132,000 in
October last year. Output in the month exceeded any sim­
ilar period since 1929. Based on the weekly figures avail­
able so far in November the month’s total is expected to be
above 350,000 units. In only two previous years has No­
vember production exceeded 300,000 units. That was in
1923 and 1925 when output was 317,000 and 372,000 cars,
respectively. In the first ten months of the year 3,204,000
cars were manufactured, compared with 2,516,000 in the
same period of 1934 and 2,753,000 in the entire year.
. The accompanying chart shows monthly production of
passenger cars and trucks separately for the past five years.

T H E M ONTHLY B U S IN E S S RJbJVIjfcDW

Output of the former in October was 214,609 units, a gain
of 156 per cent from last year and the best monthly output
since 1929. The rise from September was unusually sharp,
most factories having little difficulty in connection with new
models this year.
Although truck production fluctuates less from month to
month than passenger car output there was a sharp rise in
October from the preceding period. Actual production was
60,412 units, a gain of 26 per cent from last year and the
increase in the first ten months from the same period of
1934 wras 21 per cent
Weather has been very favorable this fall for the change
in the time of new model introductions. While show at­
tendance in some cities has been less than at the previous
exhibitions, dealers reported an increase in actual sales,
those in some local sections in mid-November being at trie
level of last August. October sales were down from Sep­
tember, but this was expected with the new-model showing
in early November.
Rubber and
Tires

Reports from local rubber manufacturers
indicated that factories were operating in
October and early November at a level
approximately 40 per cent above a year ago. This was
largely due to an abnormal demand for original equipment
tires, although sales to farmers have been particularly good
this fall. Demand for newT rubber equipment to be used
on farm machinery has been large, according to reports.
A falling-off in sales and production from the peak of late
summer has occurred, but both compared quite favorably
with a year ago.
Employment at Ohio rubber plants in October was nine
per cent greater than in the same month of 1934 and a
contra-seasonal increase of four per cent from September
was reported. Gains at plants making miscellaneous rub­
ber products were sizable, one reason for this bein<? the
greater usage of rubber in the new automobiles.
Crude rubber consumption by rubber manufacturers in
the United States was estimated to be 42,436 long tons in
October, compared with 37,553 tons in the preceding month.
October consumption was 35.8 per cent above the corre­
sponding month of 1934. It also was considerably in ex­
cess of imports during the month, which amounted to 34,356 tons, a drop of 2.7 per cent from the amount of rub­
ber imported in October last year. Domestic stocks of
crude rubber continued to decline in the month and on Octo­
ber 31, at 317,850 tons, they were 12.3 per cent smaller
than a year ago. Rubber prices have been improving re­
cently; in mid-November ribbed smoked sheets were quot­
ed at 13.4 cents a pound compared with 10.6 cents, the low
point touched in March of this year, and 13 cents a year ago
at this time.
Tire production in September, the latest month for which
complete information is available, was 3,787,000 casings,
according to the Rubber Manufacturers’ Association. This
was a decrease of 5.2 per cent from August, but represented
an increase of 29 per cent over September 1934. Output
in the month was in excess of shipments, which amounted
to 3,303,000 units, and manufacturers’ stocks of finished tires
increased about six per cent in September. On the latest
date, however, these inventories were 1.6 per cent smaller
than at that time last year.



Clothing

Conditions in the clothing and textile in­
dustry in this district continued practi­
cally unchanged in late October and the
first half of November. Despite the fact that this generally
is the season of reduced operations, local plants were work­
ing at much better levels than a year ago and the slack
season was of shorter duration than usual.
Employment at 36 concerns reporting regularly to the
Ohio State University Bureau of Business Research was
up 4.2 per cent in October from September in contrast with
a five-year average rise of one per cent for that period.
Compared with a year ago, there was a 17 per cent incease
in the number of employees, the gain at factories making
men’s clothing being 10 per cent and at all other plants 24
per cent. The October combined index was 11 per cent
above the average for 1926, the base period.
All four main lines of the textile industry have operated
at better rates this fall than for some time, but woolen
manufacturers seem to have enjoyed a marked increase in
demand. Plants generally are working at capacity levels
on spring lines and wool consumption so far this year has
been greater than since 1923 and in September, the latest
month for wdiich complete figures are available, it exceeded
any similar period since the war. Large Governmental or­
ders, in addition to greater industrial sales and improvement
in the clothing industry, have been chiefly responsible for
the present situation. Wool markets have been very firm,
prices rising over 20 cents a pound from the low point of
the year to approximately 85 cents in mid-November. They
are somewhat higher than at this time last year.
Prices of spring clothing samples have been advanced
from a year ago, but orders for future delivery are report­
ed in somew'hat larger volume than in 1934. More advance
buying has been evident this fall than for several years.
Other
Further increases were reported by most
Manufacturing smaller manufacturing lines of the district
in late October and early November. Gains
in employment were evident in many fields and even in those
industries wdiich usually experience a falling-off at this
season operating schedules have held up very well.
Auto Parts and Accessories. Employment at parts and
accessory plants in this district increased 10.8 per cent in
October from September, while in that month of the past
five years an average decline of 4.2 per cent was experi­
enced. Compared with the monthly average of 1926, the
base for the Ohio State Bureau of Business Research index
a gain in October of 14 per cent was evident at 29 repre­
sentative plants. October sales comparisons with past years
revealed rather fantastic increases and large gains continued
to be shown in early November. Assembly plants have
been increasing inventories which, to a degree at least, indi­
cates a change in policy. Labor conditions in this district
so far this fall have been very quiet in the auto parts in­
dustry.
Brick and Tile. Contra-seasonal increases were shown
at brick and tile plants in October. Employment was up 2.3
per cent from September and output of local yards this fall
has been several times what it was a year ago. Demand
for materials to be used in connection with public works’
projects has been large. Shipments of such goods have
been sizable recently, but the industry itself is still

THE MONTHLY BUSINESS REVIEW

utilizing only a small proportion of the capacity available*
China and Pottery. Reports indicate that October was
a very good month for the china and pottery industry, but
in early November a slight decline was experienced and
pre-Christmas buying was not up to expectations. Employ­
ment has held up well, although in early November a de­
cline in operations was reported. Nevertheless production
in recent weeks was about ten per cent above last year at
that time.
Electrical Supplies. Some buying of electrical supplies
for future delivery was reported, although this condition was
not general. Orders received in October showed a slight
improvement from September and sizable gains from last
year were evident generally. Employment at local plants in
October was 19 per cent above a year ago and payrolls have
shown a marked increase. Inventories of raw materials
have been increasing recently.
Glass. Plate glass production in October continued at
capacity levels chiefly because of the greater demand from
the automobile industry. More of the 1936 cars are being
equipped with safety glass than ever before, which means
an increase in the production of plate glass. Orders from
furniture makers and the construction industry were better
this fall than in the three past years, but a seasonal decline
was reported recently. Operations at glass container fac­
tories held up better in October than is usual for this sea­
son. Employment at local glass plants in October was 27
per cent ahead of last year and was 287 per cent of the
1926 mothly average.
Machinery, Machine Tools. Small tools were in good
demand in October and orders received by local plants were
well distributed as to type of industry and section of coun­
try from which they were received. New orders for foun­
dry equipment received in October were nearly three times
as large as a year ago and there was a sizable gain from
September. Demand for machine tools was greater in Octo­
ber than in the preceding month, the increase being from
domestic sources entirely. In the latest month the volume of
new orders was more than double that of a year ago, but it
was down from the peak of July and August.
Paper. A partly seasonal increase in operations at paper
and boxboard plants was reported in October. Employment
advanced six per cent while in past years a slight decline
has occurred at this season. Some buying for inventories
was evident although this condition was not general.
Paint. Paint sales in October were considerably larger
than in September or a year ago, but a falling-off was re­
ported in early November. Industrial paint sales have held
up very well this fall, but demand for maintenance materials
has declined quite sharply in recent weeks.
Shoes. This is the dull season of the year for the shoe
industry, but plant operations have been fairly well main­
tained. Unusually good weather this fall retarded retail
shoe sales and this was reflected in orders for spring deliv­
ery which have been lagging, according to reports. Hide
and leather prices have increased considerably; in midNovember heavy hides were quoted 16 cents a pound in con­
trast with about ten cents a year ago. Output of fourth dis­
trict factories in October was 32 per cent ahead of last year,
while in the first ten months of 1935 an increase of 15 per
cent was reported.



TRADE
Retail
Sales of reporting department stores
throughout the district increased more
than seasonally in October and dollar
volume in the latest month was 10.5 per cent greater than
in the corresponding period of 1934. The seasonally ad­
justed index of daily average sales in the latest month was
74.7 per cent of the 1923-25 average compared with 74.5
in September and 66.9 per cent in October last year.
Dollar sales in the period were larger for that
month than since 1931. Increases were shown in
all principal cities and ranged from 5.4 per cent
at Toledo to 26 per cent at Youngstown. In the first
ten months of the year dollar sales in the district were 3.7
per cent larger than in the corresponding period of the pre*
ceding year. Although retail prices, judging by Fair­
child’s index, have increased for three consecutive months
and were 2.8 per cent higher on November 1 than in Au­
gust and 0.3 per cent above a year ago, the recent increases
followed several months of declining prices and for the
year to date as a whole department store prices, judging
by this index, were little changed from the same period of
1934.
In the various departments of reporting stores increases
were shown in sales of all principal lines except silk, velvet
and woolen piece goods, and oriental rugs. Sales of house
furnishings in October were over 15 per cent ahead of a year
ago and women’s and misses* clothing sales were up 7.8
per cent. A gain of 13 per cent in sales of men’s clothing
also was reported.
The ratio of all credit sales to total sales in the latest
month was 58.7 per cent, down slightly from September,
but higher than a year ago. Increases in both regular thirtyday and installment sales were reported from last year.
Inventories at department stores increased more than sea­
sonally in October and at the month end the dollar value
of stocks was nine per cent larger than at the close of Sep­
tember and up 1.2 per cent from a year ago. The seasonally
adjusted index rose over two points to 60.7 per cent of the
1923-25 average. This was the first increase of any pro­
portion in the adjusted index since February 1935.
Collections improved considerably in October and amount­
ed to 36.2 per cent of the total accounts receivable at the
beginning of the month. This compared with 31.1 per cent
in September and 34.2 per cent in October 1934. Collec­
tions on regular thirty-day accounts averaged 44.2 per cent
of the accounts outstanding at the beginning of the month,
in comparison with 41.8 per cent a year ago.
Sales of reporting wearing apparel stores were nine per
cent larger in October than in the same month of 1934 and
furniture stores reported an increase of 18 per cent in dol­
lar sales in the same period. For the year to date furniture
sales were up two per cent from the first ten months of
1934.
Wholesale
Sales of all reporting wholesale lines of
trade in this district increased more than
seasonally in October from September
and gains ranging from seven to 23 per cent were shown
from a year ago. Dollar sales in the latest month were
larger than in any corresponding period since 1930. The
gains in part represented pre-Christmas buying by retailers
and stocks of the latter increased more than seasonally in
October, according to reports. Sales of reporting dry goods

THE MONTHLY BUSINESS REVIEW

firms were 23 per cent larger in October than a year ago and
gams of 17, 11, and 6.7 per cent were shown, respectively, in
sales of wholesale hardware, drug, and grocery firms in this
district. These increases were materially larger than were
shown in the ten-month comparisons, which ranged from
one to 7.5 per cent.
BUILDING
A decline in construction activity is generally expected in
the late fall months in this district and the figures for Octo­
ber, v/hich showed a marked increase from September, were
therefore all the more favorable. The gain was most pro­
nounced in the residential field; contracts awarded for this
type of work were valued at $10,095,000 compared with
$2,365,000 a year ago, a gain of 327 per cent. The im­
provement was in substantial measure due to publiclyfinanced home construction, particularly two Federal slum
clearance projects in Cleveland which were valued in ex­
cess of $5,000,000. Excluding this amount, however, a siz­
able gain was still evident from a year ago and increases
continued in the first half of November.
For the year to date residential building contracts awarded
in this district were valued at over $40,000,000, compared
with $17,143,000 in the first ten months of 1934. In addi­
tion contemplated residential building reported in October
was larger than in September and was nearly three times
as great as a year previous.
Non-residential contracts awarded, other than public
works, were 37 per cent larger than in October last year,
but failed to reach the September total. Public works con­
tracts were materially larger than in either the previous
month or October 1934 and total building in this district
in the latest month, at $27,762,000, was 169 per cent ahead
of last year and greater than in any corresponding month
since May 1931. The recent increases result in a gain of
10.7 being shown for the first ten months from the same
period of 1934 even though contracts let for heavy engi­
neering construction so far this year were materially lower
than in the corresponding ten months of last year.
Sales of building supplies have increased steadily this
year and in recent weeks reports indicate that they have
held up better than seasonally. Gains in retail sales this
year have been estimated at 25 per cent from 1934.
AGRICULTURE
The November report of the Department of Agriculture
showed increases in estimated yields of late-maturing crops
in this district. Weather conditions remained generally




favorable through October and the first half of November,
excluding the freeze in the former month which stopped
crop growth prematurely in some sections, although it ap­
parently did less damage than was reported at that time.
Estimated corn production in the fourth district was in­
creased 2.3 per cent in October and the latest figure, 168,687,000 bushels, was slightly above the ten-year average
harvest. Yield per acre in Ohio is placed at 42.5 bushels,
compared with 31.5 bushels per acre in 1934 and 36 bush­
els, the 10-year (1923-1932) average yield. In the entire
country the yield is estimated at 23.6 bushels this year in
contrast with 25.7 bushels, the 10-year average. Total pro­
duction for the country, estimated at 2,211,000,000 bushels,
is 13.7 per cent below the average of preceding years, but
60 per cent above last year’s small crop. Moisture content
of corn in this section was reported rather high and weather
has not been conducive to proper drying of either fodder
or corn.
Potatoes turned out to be a little better than was expected
earlier in the year, but the November estimate is still 5.7
per cent below the 1934 harvest in this district. Yield per
acre was above average, but the quality is only fair with
many small potatoes reported in some sections. The crop
in Ohio and Kentucky was slightly above last year and the
average of preceding seasons, but a sharp reduction was
reported in Pennsylvania and there was a moderate drop in
West Virginia.
Higher yields of buckwheat, soy beans and late fruits
than were indicated earlier in the year caused an increase
in the combined estimated yield per acre of important crops
in Ohio in October, but declines were reported in other states
of the district and the entire country. On the latest date
this was 119.3 per cent of the 10-year average for Ohio,
111.4 for Pennsylvania, 109.9 and 101.8 for West Virginia
and Kentucky, respectively.
Tobacco. Efforts are now being directed toward the
preparation of tobacco for selling which is expected to start
in Lexington on December 2. Auction warehouses were for­
mally opened on November 18 although considerable to­
bacco was received prior to that time. Weather conditions
have been very favorable for this work which includes strip­
ping, sorting and packing and it is reported that the burley
tobacco offered for sale will be of at least average quality.
The November report of the Department of Agriculture gives
burley production at 248,000,000 pounds. This is about
4,000,000 pounds less than in 1934 and compared with a fiveyear average (1928-32) crop of 342,542,000 pounds. Yield
per acre compared favorably with past years, the reduction
being due to the acreage curtailment.
Production of all classes of cigar leaf tobacco is estimated
at 78,235,000 pounds, compared with 67,733,000 pounds har­
vested last year and a five-year average of 169,232,000
pounds.
Harvest of all types of tobacco in the country wras esti­
mated on November 1 to be 1,300,000,000 pounds. This was
about 21 per cent above the 1934 crop, but about nine per
cent below the five-year (1928-32) average production.
Yield per acre, however, at 866 pounds, is much above aver­
age.
Stocks of leaf tobacco in hands of dealers and manufac­
turers amounted to 2,198,661,000 pounds on October 1,
1935, according to the Department of Agriculture. This
was a decrease of 3,600,000 pounds from last year, but in

THE M ONTHLY B U SIN E SS R E V IE W

the three latest months an increase of 35,924,000 pounds was
reported. During the same three months of 1934 stocks were
reduced 11,730,000 pounds.
Burley tobacco stocks were about 40,000,000 pounds lower
on October 1, 1935, than on the same date of the preceding
year and the decrease in the period from July 1 to October
1 w’as about 3 million pounds larger than in the same period
of 1934. Total stocks of burley tobacco on the latest date
were 660,405,000 pounds.
Cigar leaf tobacco stocks of all principal types were
slightly smaller on October 1 than a year ago.

The general level of farm prices in mid-November was
about two per cent lower than in mid-October when the
Department of Agriculture’s index was 109 per cent of the
five-year pre-war average compared with 107 in September
and 102 a year ago, and they were down slightly from the
high point of the year. The index of prices paid by farm­
ers for goods purchased was three points lower than a year
ago, and the ratio of prices received to prices paid by farm­
ers, at 89 per cent of the pre-war average, was higher than
in five years.

Wholesale and Retail Trade

Debits to Individual Accounts

(1935 compared with 1934)

DEPARTM ENT STORES ( 49)
Akron.................... ......................
Cincinnati......... ..
Cleveland............... ....................................
Columbus....................................
Pittsburgh.......................................... ..
Toledo..................................................
Wheeling.....................................................
Youngstown..............................................
Other Cities.....................................
District.................................................
WEARING APPAREL ( 12)
Cincinnati..................................................
Pittsburgh.................... .............................
Other Cities......... ...............................
District............................................ ..
FURNITURE (42)
Cincinnati....................... ........................ ..
Cleveland........................ ..........................
Columbus...................................................
Dayton..................................................... ..
Toledo.............................. ......................
Other Cities. ............................................
District.................................................
CHAIN STORES*
Drugs— District (4) . . .............................
Groceries— District (5)..............
WHOLESALE GROCERIES ( 30)
Akron..........................................................
Cleveland................................... ...............
Erie............................................................ ..
Pittsburgh..................................................
Toledo.........................................................
Other Cities..............................................
District.......................................................
WHOLESALE DRY GOODS ( 10).. .
WHOLESALE DRUGS ( 13). . . . . . . .
WPIOLESALE HARDWARE ( 14) . . .
*per individual unit operated.

Percentage
Increase or Decrease
STOCKS
SALES
SALES
First 10
October
October
1935
1935

+ 6.2

+ 11.3
+ 6.9
+ 1 5 .4
+ 10.5
+ 5.4
+ 15.8
+ 26.1
+ 14.4
+ 10.5

+

1.2

+ 12.7
+ 1 3 .2
+ 9.3
+ 33.5
+ 3.5
+ 2 4 .0
+35.1
+ 9.4
+ 44.1
+ 1 7 .7
+ 16.7
+ 4.6
+ 2 3 .7
— 5.2
+ 6.7
+ 7.6
+ 8.9
+ 12.4
+ ' 18“
8
0

—

+
+
+
+
+
+
+
+
+

—

0.6

4.3
1.7
4.2
4.9
5.4
8.1
5.5
5.2
3.7

1.1

+ 7.7
+ 2.7
+ 2.4
+ 1 4 .4
—10.4
-11.9
+
+ 9.5
+ 14.6
+ 2 0 .7

+
+
+
—
+
+
+
—

—

+

0.04
4.3
3.5
0.7
8.3
6.3
9.0
2.7

0.1

1.2

+ 8.3
+ 2.9

+ 11.0
+ 8.3

Bank Debits (24 c i t i e s ) . ......................
Commercial Failures ( N u m b e r).......... ..
”
”
(Liabilities)........................
Sales— Life Insurance (O. and P a .) ............ ..
” D epartm ent Stores (47 firms).................
” -—Wholesale Drugs (12 firms). . . . . . . . . .
” —• ”
Dry Goods (10 firms). . . . .
” —
”
Groceries O 0 firm s).. . . . . .
” —- ’’’
Hardware (14 firm s)............
” —
”
All (66 firms)...........................
” — Chain Drug3 (4 firms)**........................ ..
Building Contracts (T o tal)......................................
”
”
(Residential)..........................
Production— Coal (O., W. Pa., E. K y .)............
— Cement (O., W. Pa., W. Va.) . . . .
— Elec. Power (O., Pa., Ky.)*. . . .
”
“ Petroleum (O., Pa., K y .)*............
”
— Shoes............ ............. ................
^September.
**Per

individual




unit operated.

Middletown. . .
Oil City
Pittsburgh . .
St-rbcnviile...
l o h ...... .
.

— 3,
— 4., 9

Oct., Oct., Oct., Oct., Oct.

19 j 5 1934 1933 1932 1931
64
56
56
88
77
53
45
65 160 175
31
34
58 145 239
92
90
87
84 102
68
62
80
79
72
73
87
94
85
77
40
59
61
50
46
53
82
74
59
72
80
69
59
48
64
52
79
70
59
71
68
68
86
74
80
31
28
58
22
21
9
23
59
14
11
68
77
68
54
74
88
74
59
31
75
154 132 132 114 133
110 106 102 108 113
98
93
76
64
74

of Dollars)
Year to date Year to date
Jan. 2, 1935 Jan. 3, 1934
to
to
Nov. 20, 1935 Nov. 21,1934
3544,107
3483,641
77,049
71,957
318,496
271,056
3,020,878
2,619,888
4,964,147
4,240,899
1,653,782
1,274,416
528,336
433,259
230,529
201,678
30,364
27,186
59,274
52,784
92,693
82,647
23,355
20,136
205,687
183,326
97,519
82,060
35,749
28,872
79,627
66,711
94,792
75,796
5,913,897
6,781,695
150,616
129,288
73,214
64,243
994,757
917,443
72,349
64,763
306,669
293,017
406,760
350,432
69,699
61,675
320,912,143 318,011,070

%
change
from
1934
+ 12.5
+ 7.1
+ 17.5
+ 15.3
+ 17.1
+ 2 9 .8
+ 2 1 .9
+ 14.3
+ 11.7
+ 12.3
+ 12.2
+ 16.0
+ 12.2
+ 18.8
+ 2 3 .8
+ 19.4
+25.1
+ 14.7
+ 16.5
+ 14.0
+ 8.4
+ 11.7
+ 4.7
+ 16.1
+ 13.0
+ 16.1

Fourth District Business Statistics

(000 omitted)
Fourth District Unless
October % change Jan.-Oct.
Otherwise Specified
1935 from 1934
1935
Bank Debits—24 cities......... ... .. .32,081,000 +20.1
319,069,000
Savings Deposits—end of month:
i
41 banks, O. and Pa............... . 3 694,323 + 4.3
Life Insurance Sales:
77,325 + 2.3
786,691
Retail Sales:
Dept. Stores—49 firms........ , . . . 3 18,744 + 10.5
153,837
Wearing Apparel— 12 firms.
978 + 9.3
7,561
Furniture—42 firms................. . . . 3
758 + 17.7
6,688
Wholesale Sales:
Drugs— 13 firms........... ............ . . . 3
1,433 +1 0 .8
13,286
Dry Goods— 10 firms............ 3 1,492 + 2 2 .8
11,167
Groceries— 30 firms............... — 3 4,430 + 6.7
38,734
Hardware— 14 firms........... — 3 1,571 + 1 7 .0
12,580
Building Contracts— Total. . ,— 3 27,762 + 169.4
146,281
”
”
— Residential 3 10,095 +326.8
40,611
Commercial Failures— Liabilities 3 1,385 — 8.6
13,663
782 + 2 0 .0
7642
”
”
. . . . Number
Production:
Pig iron, U. S......................... . tons 1,980 +108.2
16,860
Steel Ingot, U. S.................. . tons 3,116 + 110.3
27,160
2,602,7982
Auto— Passenger car, U. S ..
214,6092 + 155.5
601,2682
60,4122 + 2 5 .9
Auto—Trucks, U. S.............
Bituminous Coal.................. . tons 13,982 + 13.8
117,684
Cement— O., W. Pa., W. Va. bbls.
895 + 2 5 .7
6,280
Elec. Power— O., Pa., Ky. k.w.h. 1,290s + 16.0
11,348*
Petroleum— 0., Pa., K y.. .. bbls. 2,0393 + 3.8
18,909*
s + 3 2 .4
5
pairs
Tires, U. S...........................casings
3,7873 +2 9 .0
37,263*
Bituminous Coal Shipments:
L. E. Ports.............................. . tons 3,783 — 16.0
30,860
Iron Ore Receipts:
L. E. Ports. . . . . . . . . . . . . .tons 3,162 + 7 9 .6
18,418
1 not available
4 Jan.-Sept.
actual number
confidential
8 September
•

le s s
(1923-25 = 100)

Franklin..........
Greensburg. . .
Hamilton.........

W
Y ■

+ 2.0

+ 6.5
+ 5.2
+ 3 1 .8
— 5.2
+ 6.9
+ 1.6
+ 9.9
+ 8.5
4- 5..4
+ 2., 2
+ 1. 1
+ 7., 5

Canton. . . . . . .
Cincinnati. . . .
Cleveland........
Columbua.

(Thousands
4 weeks
%
ended
change
Nov. 20,
from
1935
1934
#51,993
+31.1
7,525
+ 2 6 .7
34,685
+ 7 0 .9
289,095
+ 2 1 .6
475,154
+ 3 7 .9
127,541
+ 3.4
44,855
+ 7.1
21,352
+ 2 4 .2
2,652
+ 9.6
5,643
+ 3 0 .7
8,469
+ 2 2 .7
2,191
+25.1
15,894
+ 9.6
8,892
+ 2 1 .6
3,026
+ 4.3
+ 3 3 .7
7,435
+ 10.1
8,046
580,011
+ 12.9
13,061
+ 6.3
6,563
+ 3 1 .4
96,934
+ 3 2 .3
7,270
+ 3 7 .5
28,439
+ 1 4 .2
35,781
+ 2 6 .7
6,180
+ 11.0
31,888,687
+ 2 1 .7

%

change

+ 15.2
+ 1.2
+ 3.7
+ 2.4
+ 2.0
+ 1.1
+ 2.2
+ 5.4
+ 7.5
+ 10.7
+ 136.9
-3 7 .1
+ 4.5
+20 .5
+23.3
+ 2 9 .0
+ 2 0 .7
— t.l
— 5.9
+ 9.6
+ 8.0
+ 15.2
+ 4.2
— 3.7
+ 2 1 .6

THE MONTHL.V BUSINESS REVIEW

Summary of National Business Conditions
By the Board of Governors of the Federal Reserve System

Index of industrial production, adjusted for sea­
sonal variation, (1923-1925=100). Latest figure*
October, preliminary, 94.

Index of factory employment, adjusted for sea­
sonal variation, (1923-25 average 100). Latest
figure, October, preliminary, 83.7,

Three-month moving averages of F. W. Dodge
data for 37 Eastern States, adjusted for seasonal
variation; latest figure based on data for Sep*
tember, October and estimate for November.
Total 190.4; residential 46.7; all other 143.7.

Indexes of the United States Bureau of Labor
Statistics (1926=100). By months 1929-31; by
weeks 1932 to date. Latest figures November 16.
Farm products, 77.8; foods 84.9 5 other com
moditles 79-0*




Industrial production increased more than seasonally in October and there
was also a considerable advance in factory employment and payrolls. There
was a continuous inflow of gold from abroad and an increase in bank deposits.
Industrial Production and Employment
Volume of output at factories and mines, as measured by the Board's sea­
sonally adjusted index of industrial production, increased from 89 per cent of
the 1923-1925 average in September to 94 per cent in October, reflecting larger
output in a wide range of industries. Automobile production, which had been
at a low7 level in September when preparations were being made for the manu­
facture of new models, increased rapidly during October and the early part of
November. At steel mills, activity increased slightly in this period, contrary
to the usual seasonal tendency, and in the third week of November w^as at about
54 per cent of capacity. Lumber production showed little change. Among
the industries producing nondurable manufactures, the principal changes in out­
put were increases of considerably more than the usual seasonal amount at cot­
ton mills, woolen mills, and meat-packing establishments. At mines output of
bituminous coal wT in larger volume than in other recent months and output
as
of crude petroleum continued to increase.
Factory employment, which ordinarily shows little change at this season,
increased considerably between the middle of September and the middle of Octo­
ber, reflecting substantial increases in the industries producing durable manu­
factures. The most marked expansion was in the automobile industry and there
were smaller increases at railroad repair shops and in the iron and steel, ma­
chinery and nonferrous metals industries. Employment at canning factories
showed a considerable decline, largely of a seasonal character.
Total value of construction contracts awarded, as reported by the F. W.
Dodge Corporation, showed a considerable increase in October followed by a
slight decline in the first half of November. In this six-week period total con­
tracts were substantially larger than a year ago, reflecting marked increases both
in residential building and in other types of construction, but the volume is still
at a relatively low level.
Distribution
Railroad freight-car loadings increased by a considerable amount from
September to October, reflecting principally larger shipments of coal and mis­
cellaneous freight. In the early part of November car loadings were at a lower
level than in October, chiefly as a consequence of seasonal developments. De­
partment store sales, which usually increase at this season, showed little change
from September to October on a daily average basis, and the Board’s seasonally
adjusted index declined from 81 per cent of the 1923-1925 average to 77 per
cent.
Commodity Prices
The general level of wholesale commodity prices, as measured by the index
of the Bureau of Labor Statistics, was slightly lower in October and the early
part of November than in the latter part of September, reflecting reductions in
the prices of farm products and foods offset in part in the index by an advance
in prices of other commodities, particularly hides and leather products and tex­
tiles. Prices of hogs and pork showed a decrease, as is usual at this season,
while cotton advanced.
Bank Credit
Excess reserves of member banks increased further by $190,000,000 during
the five-week period ended November 20. reflecting a continued inflow of gold
from abroad. At the end of the period excess reserves were at a new high
level of over $3,000,000,000.
Total loans and investments of reporting banks in 101 leading cities in­
creased by $190,000,000 during the five weeks ended November 20, reflecting
principally an increase in holdings of United States Government securities.
Adjusted demand deposits of these banks showed an increase of $550,000,000
for the period. Rates on call money and time loans were increased in the last
week of October.