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MONTHLY BUSINESS REVIEW
Covering financial, industrial
and agricultural conditions

Vol. 21

Cleveland, Ohio, March 31, 1939

Tardiness or failure of the usual spring expansion
to appear in the major industries of this district, and hap­
penings abroad which seemed to hold up the making of
commitments and placing of orders, have offset favorable
developments occurring in the four latest weeks. As a
result, where allowance is made for the fact that an in­
crease is customary in basic production as well as in trade
at this season of the year, general business has failed to hold
to the level prevailing at the beginning of 1939. A re­
cent survey of steel consumers in this district revealed
that no company was anticipating its needs for a longer
period than normally is the case while one-third of them
were buying for shorter periods than usual. In some of
the consumers' goods lines, however, such as shoes, cloth­
ing, china, paper, and tires, orders received for finished
goods were in relatively good volume, although their own
buying of raw materials has been on a moderate scale.
The steel ingot production rate in the week ended March
25 was half a point higher than in the same week of Feb­
ruary. In the corresponding period of other recent years,
when the weekly operating rate was much higher as well
as lower than at present, there was a gain of several points
in the national rate. Compared with the low level of 1938,
the industry has made a very favorable showing so far
this year, but there is some evidence that production has
been maintained at a rate slightly in excess of the volume of
recent incoming orders. Finished steel inventories have
increased since the beginning of the year in this district,
according to reports.
Automobile production rose each week in March, accord­
ing to Ward's reports. In the latest period, assemblies
were more than 50 percent ahead of the corresponding
period of last year, but they were no greater than in midJanuary and also below the level of this season of the
years 1935 to 1937. There has been rather a large increase
in new car inventories since the beginning of the year, and
while retail sales improved in the first three weeks of
March, the rise from the first quarter low point in some
sections was less than in either 1938 or 1937. Parts
plants have had only moderate releases this spring, and
sheet steel buying has been limited, in large part because
of the heavy ordering last fall.
Tire demand was not as great seasonally as expected
in early March and employment and payrolls in the rubber
industry were down in February from January. In con­




Fourth Federal Reserve District
Federal Reserve Bank of Cleveland

No. 3

trast with last year, however, the situation in the rubber
industry is much improved.
Employment increased about 1 per cent in Ohio and
2 percent in Pennsylvania in February over January and
payrolls were up by slightly larger amounts. This was
closely in line with seasonal development in Pennsylvania
but less than seasonal in Ohio. In Cleveland there was
practically no change in employment in the latest month;
Pittsburgh was up 1 percent; Toledo declined moderately;
while gains of larger than average amounts were evident at
Canton, Massillon and Dayton.
Retail trade reflected this improvement in payrolls, but
the gain over January was less than seasonal and the ad­
justed index receded one point. In the first half of March
dollar sales were larger than in the corresponding period
of last year by approximately 3 percent. Inventories at
department stores increased more than seasonally for the
second consecutive month.
Machine tool sales continued to improve until mid-March
at which time some hesitancy developed. In February,
sales were in excess of the monthly average of 1929. Di­
versification of the source of buying continued to be the
basis for optimism evident in this industry. China and
pottery makers have benefited from foreign developments
through eliminating sources of competitive merchandise.
This industry was reported operating at better levels than
at this season in any of the past ten years.
Construction contracts awarded in this district in Feb-

Source: Bureau of Bus. Research— O. S. U.

2

THE MONTHLY BUSINESS REVIEW

ruary were 60 percent larger than a year ago, but in the
first half of March the gain over 1938 was 9 percent.
Residential awards also were up 60 percent in February,
whereas up to mid-March the increase over a year ago
was only 30 percent. In this connection, however, con­
struction turned up last year in March at a better than
usual rate following enactment of the F. H. A. amend­
ments. In the first two months of this year, building re­
mained at the best levels since 1930.
FINANCIAL
Federal Reserve At the Federal Reserve Bank of CleveBank Credit
land, trends which have been apparent for
some time continued during February
and the first three weeks of March. Member bank borrow­
ings were reduced to $76,000 on March 22, and advances
made directly to industry declined to $396,000, the lowest
volume outstanding since the industrial loan program was
launched in 1934. Total holdings of Government securities
remained unchanged, but, through the Open Market Com­
mittee, the Cleveland bank participated in System shifts so
far as maturities were concerned. For the first time since
the middle of December, the ratio between holdings of
Treasury bills, notes, and bonds was altered. In the week
ended March 15, note holdings of this bank were reduced
about $7,000,000 and bonds equal in amount were purchased.
In the following week, Treasury bills valued at $3,000,000
were replaced by notes.
Total reserves of both this bank and all member banks
within this district reached all-time highs during March.
In the week ended March 22, however, member bank bal­
ances with the reserve bank were reduced and Treasury
deposits increased as a result of income tax payments and
Government financing. This reduction in reserves is only
of a temporary character, for operations of the Government
will restore these funds to private hands. Immediately prior
to the tax payment date, reserves of member banks in this
district were estimated to be 63 percent in excess of require­
ments.
Member Bank
Credit

Weekly reporting member banks in leading cities of the district increased their
loans somewhat in the four weeks ended
March 22. A slight pick-up in borrowing for commer­
cial purposes was indicated, and so-called “ other” loans,
which include personal as well as term loans to industry,
also increased. During the last few weeks, these banks
have reported their holdings of Government securities
classified as to type. As of March 22, these investments
were distributed as follows: Treasury bills, $14,000,000;
Treasury notes, $203,000,000; Treasury bonds, $590,000,000;
and securities fully guaranteed as to principal and inter­
est by the Federal government, $106,000,000. During the
four weeks ended March 22, note holdings were reduced
steadily, while bonds were held constant until the week
ended March 15th. At that time, these banks acquired
$25,000,000 of bonds, and in the succeeding week added
$16,000,000 more.
Other security investments showed
little change.
MANUFACTURING, MINING
The weekly operating rate of the steel
industry fluctuated between 55 and 56.5
percent of capacity in the four weeks end­
ed March 25, with weakness in the latest period. This

was not a seasonal development. The Board's index al­
lows for a gain in daily average steel ingot production of
about 7.5 percent from February to March, which is usual­
ly the peak of the year. At this time in 1938, despite
the depressed level of general business, the wreekly steel
operating rate rose five points in March, and even at the
high rate of the first quarter of 1937 a gain of six points
in the weekly operating rate was recorded.
In February, steel ingot production showed little change
from January on a daily average basis, whereas an increase
is customary, and the adjusted index declined eight points
to 88 percent of the 1923-25 average. Total output, never­
theless, was 73 percent in excess of the low level of last
year and a gain of 79 percent for the first two months
was evident.
The trend of steel operations in various steel-producing
centers was not uniform in the four weeks ended March
25. Youngstown mills experienced the greatest improvement
in the period, operations rising from 47 percent to 54.5 per­
cent of capacity. As a result of heavier demand for struc­
tural steel products in relation to last year, and because
the Pittsburgh district is sharing to a greater extent than
heretofore in the country’s total flat-rolled steel require­
ments, the operating rate at mills in that area has been
reasonably stable, fluctuating between 48 and 50 percent
of capacity. Cleveland-Lorain plants operated between 54
and 52.5 percent in the four weeks, with weakness at the end
of the period. Wheeling mills stepped up operations from
68 to 73 percent early in March, but a drop of ten points
occurred in the latest week, while in the southwestern part
of the district activity fluctuated between 43 and 55 percent.
At Detroit, a curtailment in operating rate from 86 to 73
percent of capacity occurred in the period under review.
Cautious buying, even after steel prices were extended for
the second quarter with some changes in extras and deduc­
tions for quantity, has been evident generally. Demand for
flat-rolled steel products has been marking time and the
looked-for spring purchases by the automobile industry have
not appeared in any volume.
Railroad buying, although falling short of expected vol­
ume, has been fairly active and pending business expected
to be closed soon represents considerable tonnage. In the
first two and one-half months of 1939 more rails were or­
dered than in the entire year 1938, although the majority of
orders placed so far probably will not be scheduled on roll­
ing mills until the second quarter.
Shipbuilding continues to absorb considerable steel ton-

STEEL OPERATIONS
PE:r e t i IT OF CAP/ CITY

1937
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THE MONTHLY BUSINESS REVIEW
nage and, as of March 1, there were 180 vessels under con*
struction, compared with 83 a year ago.
Steelmaking scrap prices remained steady during March,
with a slight upward tendency. February pig iron produc­
tion showed a gain of 4.8 percent in the daily rate over Jan­
uary, slightly more than seasonal. Cumulative production
so far this year was 54 percent in excess of the first two
months of 1938. Iron ore stocks were reduced further to
28,840,000 tons as of March 1, compared with 37,158,000
tons a year ago, and there were three more furnaces in blast
on March 1 than a month earlier.
An attempt was made recently to survey the steel and
steel-consuming industries of this district with respect to
current conditions in relation to other years, and also to
gain, if possible, some idea as to steel requirements in the
near future. As far as the steel-producing companies them­
selves were concerned, it was stated that inventories, gen­
erally, were under excellent control, although stocks of fin­
ished steel were reported reasonably high, raw materials
lower than the average of past years at this season, and
scrap and pig iron were held in fair amounts. Recent steel
orders have been quite well diversified, in part, because the
automobile industry purchased such large quantities of steel
last fall. Orders, generally, are in excess of last year, but
they have been on little better than even keel since Decem­
ber.
Data were obtained from thirty-six representative steel­
consuming companies in this district. Only five of these
reported current production in excess of orders; thirteen
companies reported new orders in excess of production, with
the rest indicating that sales and production were at the
same rate.
Regarding present purchasing policies, twenty-three con­
sumers advised they were buying ahead for only a normal
period, while thirteen were ordering for a shorter period
than usual, and no one was anticipating his needs for a
longer period than customary. The firms were about evenly
divided between those expecting to consume more steel in
the first half of 1939 than in the last half of 1938 and those
expecting to consume less. The combined total for all com­
panies showed a reduction of one-half of one percent.
Comparison with the first half of the last two years showed
an expected increase in steel consumption of 13.9 percent
over 1938, but a decrease of 35 percent from 1937.
Steel consumers* dollar inventories indicated there was
a rather substantial reduction during the first six to nine
months of 1938, with some tendency to rebuild them during
the last quarter and the first part of 1939. On February 15
steel inventories of these steel-consuming companies were
13 percent below December 1937, but they were larger than
at the end of 1938. So far as finished goods are concerned,
stocks were reduced approximately 8 percent by these com­
panies in the fourth quarter, although in the first six weeks
of 1939 a slight tendency to rebuild these inventories was
apparent.
Efforts to obtain information as to possible capital ex­
penditures this year, which would require steel in varying
amounts, were not very fruitful. Considerable business
seemed to be in the contemplated stage so far as new
equipment and expansion were concerned, although a “ wait
and see” attitude wras quite prevalent. Preparations are
being made for a much better ore mining season than in
1938, the expected increase over last year being close to
100 percent.




3

Coal

Mining of bituminous coal, both in this
district and the entire coal-producing
area, increased in the first quarter of
1939 over 1938. Business conditions were better than a
year ago and in the first quarter last year consumers were
liquidating inventories, while this year stocks were be­
ing accumulated chiefly because of the possibility of a
strike. It is estimated by the trade that coal stocks above
ground now approach 50,000,000 tons. On February 1,
coal stocks for the entire country exceeded 40,000,000 tons,
which was slightly less than a year ago at that time.
From the beginning of the year to early March output of
coal held at a fairly constant level, but having built up
stocks, a reduction in the weekly rate occurred. Prices
have held quite steady so far this year, but they are lower
than in 1938 at this time. The industry is operating at
irregular rates; some miners are working only two days
a week, while in other sections they are getting four
and five days.
In the fourth district February production was 12,004,000
tons. This was an increase of 29 percent over last year
and the gain for the first two months was 24 percent.
Automobiles

It is difficult to appraise the automobile
situation at the present time because of
several factors for which it is hard to
make fair and proper allowance. Efforts to stabilize em­
ployment, to build up dealer stocks as a precautionary
measure in case of possible strikes, and moving forward
the date for the automobile show, are among items which
tend to confuse and complicate the situation.
February output of domestic factories, according to the
Department of Commerce, was 297,841 cars and trucks.
This was a gain of 60 percent over the low level last year,
but was a drop of 12 percent from January, a more-thanseasonal contraction. Last year, when business was at low
levels and declining, February assemblies were off 11 per­
cent from January and in 1937 the drop was only 4 percent.
As a result, the Board's seasonally adjusted index of daily
average production was down five points in February from
January. In the four weeks ending March 25 assemblies
increased over the February rate and were running more
than 50 percent above March last year. Should this rate
of gain be shown for the entire month, domestic production
for the first quarter would approximate 970,000 cars and
trucks, close to actual output in the fourth quarter of 1938.
In the first six months of this model year approximately
1.940.000 vehicles will have been made. In the fourth quar­
ter of 1937 and the first three months of 1938 output con­
stituted 64 percent of the total for that model year. In the
corresponding periods of the two previous model years the
first six months’ production represented approximately 48
percent of the model year output. Present conditions seem
to be different from both last year and the two preceding
ones so far as automobile production is concerned, but using
these ratios as outside limits, the current model year output,
October 1938 to September 1939, would range between
3.100.000 and 3,900,000 cars.
Passenger car assemblies during much of the first quar­
ter have been in excess of retail sales, and inventories have
accumulated at rather a rapid rate. At the end of January
stocks were reported at 345,000, compared with 412,000 a
year previous, the recent high point. February output also
was in excess of sales, according to preliminary reports,

4

THE MONTHLY BUSINESS REVIEW

causing a further gain in field stocks. The current sup­
ply, however, is smaller in relation to sales than in early
1938 when demand fell off markedly. Preliminary reports
concerning March sales revealed that a gain over February
was being experienced, but meager data indicated the im­
provement was not as large as in past years despite favor­
able weather.
The accompanying chart compares weekly new passenger
car registrations for the county in which Cleveland is locat­
ed with monthly data for the entire country. It appears
that fluctuations in retail sales in greater Cleveland closely
parallel those in the whole United States, at least since 1937.
Being located in the North, however, this area seems to
experience larger winter declines and spring pick-ups than
does the entire country.
Sales of new cars in Cleveland rose substantially in
March, but apparently did not quite equal the proportionate
gain from the February low which was recorded in either
1938 or 1937. The last point plotted on the chart for the
whole United States is a preliminary figure for February
based on twenty-four states. The Cleveland figure is for
the week ended March 24.
Truck production so far this year has been 15.6 percent
in excess of the first two months of 1938, while passenger
car output was up 76 percent. This wide spread was due
more to the fact that truck production did not decline so
sharply last year than to the marked improvement in the
passenger car field.
Makers of auto parts and steel entering into the auto­
mobile have been rather disappointed with the volume
of orders and releases that have been forthcoming so far
this year. Steel buying has been largely on a day-to-day
basis and has consisted chiefly of fill-in orders. There
was a gain in parts orders in March over February,
but, in most cases, it was not marked and entirely sea­
sonal. At Ohio parts plants employment in February
was about 6 percent in excess of the low level of a year
ago at that time, but there was a greater increase in the
number of hours worked. Both were still below this pe­
riod of 1937.
Rubber,
Tires

A slight decline in crude rubber consumption occurred in February as com­
pared with January, but a gain of 77.5
percent over last year was evident. Part of the recent
falling-off wras due to the shorter month, although there
was a moderate contraction in operations in the first half
of March in order better to balance output with incom­
ing orders. In February, production was over 600,000
tires in excess of shipments from manufacturers, despite
the fact that shipments in the period were 63 percent better
than in February 1938. Even after the February rise in
manufacturers’ stocks, they were still more than 1,000,000
casings smaller than in early 1938.
The rubber industry is in much better position than
for some time. Accumulation of finished inventories is
not regarded unusual for this season, for tire orders from
dealers are accepted in the fall, for delivery the following
spring at the manufacturer’s convenience. The moderate
advance in tire prices in February was followed by con­
siderable dealer forward buying, not so much, according
to reports, because of increased retail sales at that time
as it was to anticipate spring requirements where such
was not done last fall.




According to the Rubber Manufacturers Association,
replacement sales were larger in January than in Decem­
ber and they were nearly 40 percent above early 1938.
Sales to auto assembly plants in January were slightly
smaller than in December, but the gain over last year
exceeded 1,000,000 tires, or 155 percent.
A lag in consumer buying in the first half of March
was reported, considering the mild weather that pre­
vailed and the reported rise in gasoline consumption, but
the industry wras not disturbed with respect to the imme­
diate outlook.
Crude rubber consumption in February exceeded im­
ports from producing areas by nearly 6,000 tons and do­
mestic stocks, at 231,475 long tons, were down more than
60,000 tons from last year at this time. Rubber prices
have fluctuated in a narrow range around 16 cents a pound
so far this year. The recent peak was 17 cents last
November, while a year ago in March it was 13.7 cents
a pound.
Clothing:

Favorable weather, a slightly advanced
Easter date, and better conditions in
the consumers’ field than a year ago are
working together to the benefit of the clothing and tex­
tile industry. Inventories of manufacturers are lower
than at this time in 1938, according to reports, and while
more advance spring buying was done than for some
time, manufacturers are looking for a further seasonal
rise in fill-in orders. They are proceeding with caution
in this connection, not wishing to have large supplies of
finished merchandise on hand at the close of the season
should such demand fail to develop.
Retail clothing sales at stores in this district in Feb­
ruary lagged somewhat. Women’s apparel sales were 1.8
percent ahead of last year, but men’s clothing sales were
off 4.5 percent. When allowance is made for price
changes from last year, volume sales were about on a
par or slightly in excess of that period. Fairchild's index
was slightly lower on March 1 than a month earlier.
Stocks of women’s wrear on March 1 were valued at 5.6
percent less than a year ago, while men’s clothing stocks
were off 18 percent by the same comparison.
Consumption of apparel wool in January, the latest
available, was at more than double the rate of the pre­
vious year, although it was down slightly from December.
Prices of domestic wool have been quite firm so far this
year with a slight upward tendency.
Employment at Ohio men’s clothing factories in Feb-

THE MONTHLY BUSINESS REVIEW
ruary was up 2 percent from January, a seasonal change,
but it was still less than a year ago.
Other
Manufacturing

Moderate gains in sales and operations
were reported in some of the smaller
industries of the district in February
and early March. In several of the consumers’ goods
lines the gain was reported as larger than the average
increase at this season of other recent years.
China and dinnerware production in the first ten weeks
of 1939 was reported to have been in excess of the corre­
sponding period of the previous two years. Despite
this, and the fact that production was estimated to be at
around 85 percent of capacity, inventories have declined
since the beginning of the year. Employment in the
stone, clay, and glass industries in February was 11 per­
cent in excess of last year at that time and more hours
were being worked in most cases.
New orders for machine tools increased contra-seasonally in February, the index of the National Machine Tool
Builders Association rising 17 points to the highest level
since October 1937 and 12 points above the average for
1929. The recent increase was a result of expansion in
both domestic and foreign buying, with the former ac­
counting for a greater share of the gain. Improvement
continued in the first half of March, according to reports,
but a slackening was evident after that. Diversification
of sources of new buying recently was basis for the mod­
erately optimistic feeling in the industry, although a rather
spotty condition still exists. Foundry equipment orders
also increased in February and were 50 percent larger
than a year ago. Unfilled orders rose by approximately
15 percent. Small tool demand, prior to mid-March, im­
proved slightly more than seasonally, but the gain was
attributed to preparedness buying.
Heavy hardware sales were approximately 4 percent
larger in February than a year ago and further seasonal
improvement was reported in the first half of March.
Inventories are smaller than in early 1938 and also under
last fall.
In the electrical machinery, equipment, and supply in­
dustry employment was up slightly in February over Jan­
uary and payrolls increased to a greater extent, but the
former was not up to the level of last year which was
low in relation to 1936 and 1937. Current orders are at
a higher rate than shipments and the increase was reported
as more than seasonal. Household equipment demand,
particularly refrigerators, has been especially good.

MiLLioNsppiVATE AND TOTAL CONSTRUCTION

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_________________________ 1939 _______

5

Window and plate glass production in February was off
from January, chiefly because of the shorter month, but
each was in excess of last year by rather large amounts.
The plate glass branch of the industry then was operat­
ing at very depressed levels in an effort to reduce the
large inventories on hand. With these out of the way
production is now fluctuating with demand. Window
glass output in February was 50.6 percent in excess of
last year, although the industry was operating at less than
50 percent of capacity.
Shoe production at fourth district factories, on a daily
average basis, was greater in February than in January
and was slightly ahead of last year. In the first two
months a gain of 6.4 percent was evident. Local plants
are behind in deliveries, according to reports, and em­
ployment is in excess of 1938 at this time. The gain in
production, however, was not as large as that reported
for the entire country. Employment in February was
1.3 percent greater than in January and payrolls were up
5 percent.
Paper and boxboard manufacturers experienced a gain
in orders and have stepped up operations more than sea­
sonally in recent weeks. Prices are firm. Early March
orders were better than since last May. The situation with
respect to book and fine papers also has improved re­
cently and sales and operations are somewhat above a year
ago.
CONSTRUCTION
The construction industry in this district continued in a
strong position during February, despite the fact that total
contracts awarded fell from the preceding month. A c­
cording to the F. W. Dodge Corporation, projects started
in February were valued at $22,734,000, a decline of 16.7
percent from January, but 60 percent ahead of last year,
and the largest February total in any year since 1930.
The accompanying chart, based on data pertaining to a
slightly larger area than is included in the Fourth Federal
Reserve District, shows that private construction increased
slightly in the first two months of the year. This develop­
ment is in sharp contrast with the decline experienced in
the same months last year and is contrary to the usual
seasonal trend.
This pick-up was felt to a small extent in non-residential and public utility construction, but wras most noticeable
in the field of residential building. Contracts for private
dwellings awarded in February totaled 3 percent more
than in January and 13 percent more than in December.
The extent of recovery from the low levels of last year
is shown by the fact that these contracts were 50 percent
ahead of the similar month of 1938. Most of the activity
in the residential field was confined to one-family houses.
So-called “ speculative” builders have been slightly more
active throughout the district than in any other recent year,
but their operations do not compare with those of the
1920’s. Home building by owners is likewise higher than
in other recent years, but does not compare with the volume
of fifteen years ago.
The chart also shows the declining relative importance of
public projects after the close of the year. Although some
of the current P.W .A. program is only nowT being reflected
in figures for contracts awarded, a large portion of this
work was far enough along to have entered the 1938 totals.
For that reason, publicly-financed contracts, which had

6

THE MONTHLY BUSINESS REVIEW

amounted to 78 percent of the total in December, fell to
only 53 percent in February.
Wholesale lumber dealers report that their business has
not yet been affected to a large extent by purchases grow­
ing out of more numerous contracts for new construction.
Some firms report increased business in the last half of
February and the first half of March, but sellers of hard­
wood flooring indicate that they have not felt the effects
of increased residential building. Retail lumber yards
apparently are continuing to buy only as their immediate
needs dictate.
TRADE
Retail

Retail trade was slightly more active in
February than in January. Department
stores, wearing apparel shops, retail fur­
niture dealers, and chain drug stores all reported gains over
the preceding month. Grocery chains were the only ones
to show a small decline. Indicated gains, however, appar­
ently were not as large as is customary at this time of year.
The seasonally adjusted index of department store sales fell
more than a point to 86.5 percent of the 1923-25 level. It is
now six points below the recent high reported for December.
In spite of the less-than-seasonal increases, comparisons
with last year showed improvement, but at this time a year
ago business was falling off rapidly. Department stores
experienced a February-to-February gain of 1.5 percent,
whereas a decline of about the same amount had been indi­
cated a month earlier. Wearing apparel shops still reported
February sales slightly under those of last year, whereas
in January the drop from early 1938 was 5 percent. Furni­
ture retailers sold about ten percent more home furnishings
than they did a year ago, but this was far from their 1937
volume. During the first three weeks of March, weekly re­
porting department stores indicated a continuation of the
retail trade advances over last year, but part of this gain is
undoubtedly due to the earlier Easter.
Departmental sales figures show a spotty condition. In
comparison with last year, men’s furnishings departments
reported increases, while sales of men’s clothing decreased.
Woolen dress goods moved in larger volume, whereas wash
yard goods did the opposite. Home furnishings departments,
in general, sold only a slightly larger dollar volume than
in February last year, although the preceding month had
shown substantial increases. Small volume in some depart­
ments is partly attributed to relatively low inventories and
the resulting lack of necessity to push distress merchandise.
This situation may have been party responsible for an
inclination to expand purchases in expectation of better
spring business, but some of the increase in inventories may
have been due to the less-than-seasonal gain in February
sales. Department store stocks were eight percent larger
at the end of February than at the beginning, and the adjust­
ed index rose two points for the second consecutive month
to 69.7 percent of the 1923-25 base period. At the begin­
ning of March they were still 9 percent below the level of
a year previous.
A slightly larger use of credit facilities has been evi­
dent in the department store field during the last few
months. Installment sales at these stores in February
amounted to 11 percent of the total, and regular thirty-day




charge accounts made up 44 percent. Collections continued
strong, particularly on installment accounts.
Wholesale

Although department stores increased
their stocks slightly more than seasonally
during February, wholesale firms in this
district reported their sales off 3 percent from the Jan­
uary level. When allowance is made for the shorter
month, sales were about equal in February to those in
January and they were slightly above February 1938.
The best showing was made by clothing and dry goods
firms. Distributors of electrical appliances, who, in the
first month of the year, had reported very favorable com­
parisons with 1938, failed to maintain their position, and
sales in February were 4.5 percent below those of last year.
Wholesalers of furniture and other house furnishings, on
the other hand, continued to show a gain of approximately
22 percent over a year ago.
AGRICULTURE
Market conditions have shown little change recently, but
the general level of prices received by farmers in midMarch was slightly lower than in mid-February. Prices
of beef cattle rose somewhat, while dairy and poultry prod­
ucts declined. The Bureau of Labor Statistics index of
wholesale prices for farm products, at 68 percent of the
1926 base in the middle of March, was four points lower
than in March 1938 and approximately 25 points below
the level of March 1937. Interrelationships between groups
of farm prices have shown considerable change during
these years. Two years ago the index of livestock and
poultry prices was at the same level as the index of all
farm prices; in mid-March this year it was 12 percent
above this level. On the other hand, grain prices two
years ago were 20 points higher than the general farm
index. A year ago they were only slightly above the level
of all farm prices, and last month were 12 points below
this level.
These altered price relationships may be partly respon­
sible for changes evident in farmers’ planting plans for
1939, but activity of the Federal Government through soil
conservation and acreage allotment programs is also an
important factor. Department of Agriculture data pertain­
ing to prospective plantings for 1939 show that farmers in
this district expect to plant less grain this year than in 1938,
but plan to expand their acreage of hay and forage crops.
In the country as a whole, 18 percent less winter wheat
was sown last fall than a year previous. Approximately
the same reduction is indicated for spring wheat. Ohio
farmers are planning to reduce their acreage of corn by
about 4 percent, but farmers in other states of the district
expect to make no reduction or a small increase. Acreage
planted to oats will be reduced about 1 percent in Ohio
and Pennsylvania if present plans are carried out. Hay
land, on the other hand, will be increased 2 percent. The
amount of land devoted to tobacco in the whole United
States is expected to be about 4 percent larger than last
year, but in Kentucky there is an indicated reduction of
1 percent. Expansion in the outer Bluegrass region may
be hindered by lack of barn room, according to reports.
Last year’s crop used the existing capacity quite fully, and
it is not believed that many new barns will be built.

TOE MONTHLY BUSINESS REVIEW

Wholesale and Retail Trade

Fourth District Business Statistics

(1939 compared with 1938)

Percentage
Increase or Decrease
STOCKS
SALES
SALES
Februaryfirst 2
February
1939
1939
months

D E P A R T M E N T STORES (54)
— 6 .9
+ 1 8 .4
+ 1 3 .0
A k ro n ..........................................................
— 6 .9
— 1.3
— 3.5
Cincinnati...................................................
— 6 .9
— 2 .7
0.8
—
Cleveland....................................................
— 10.0
+ 4 .2
+ 3.2
Columbus....................................................
— 5.5
+ 1 3 .3
+ 1 9 .1
D ayton.........................................................
— 12.9
— 3 .4
—
0.6
Pittsburgh...................................................
—
8.6
— 0 .7
+ 1.5
T oled o..........................................................
— 19.0
—
0. 6
6.2
Wheeling......................................................
— 4 .4
+ 2.0
Other Cities........................................................
+4.3
— 9 .2
— 0 .3
District.................................................................
+ 15
W E A R IN G A PPA R E L (13)
Cincinnati............................................................
— 11.4
— 14.8— 1.8
1.6
Cleveland.............................................................
+2.1
+1.8
Pittsburgh...........................................................
— 7.3
— 7.4— 10.6
District.................................................................
— 0 .8
— 2.7— 3.7
F U R N IT U R E (40)
Cincinnati............................................................
— 4 .8
— 4.9
Cleveland.............................................................
+ 1 0 .7
+ 8.1
Columbus.............................................................
+ 2 1 .6
+ 1 0 .3
D ayton.................................................................
+2.0
— 3.1
T oled o..................................................................
— 19.9
— 16.4
Other Cities........................................................
+ 2 9 .0
+ 2 1 .1
District.................................................................
+9.7
+5.9
C H AIN STORES*
Drugs— District (4 )..........................................
+6.6
+2.8
+4.5
+ 3.4
Groceries— District ( 4 ) ....................................
W HOLESALE T R A D E **
Automotive Supplies (1 2 )................................
+ 6 .4
+ 1 3 .8
— 10.6
Clothing and Furnishings (4 ) .........................
+8.5
1
+9.4
Drugs and Drug Sundries (4).........................
+8.8
+7.7
Dry Goods (6 )..................................................
+ 1 7 .3
+ 1 3 .0
— 8. 8
Electrical Goods (1 4 )......................................
— 4.5
+6.9
— 34.6
Farm Products (Consumer Goods) ( 1 0 ) . .. .
+7.1
1
+ 2 5 .9
Furniture & House Furnishings (4 ) ...............
+ 2 2 .1
+ 1 9 .9
1
Groceries & Foods (exc. Farm Products) (57) —- 2 . 2
— 3.5
— 14.2
Total Hardware Group (3 7 ).........................
+4.1
+7.4
— 9.6
General Hardware (8 )................................
+2.3
+2.5
—H ^
Industrial Supplies (1 0 )..............................
+3.8
+ 9 .6
3. 2
Plumbing & Heating Supplies & Equip­
ment (19) ....................................................
+6.4
+ 1 1 .8
— 6 .6
Jewelry & Optical Goods (3 ) ....................... + 1 2 0 .0
+ 4 0 .0
1
Leather & Shoe Findings (3 ).......................
— 12.5
— 15.7
1
Lumber and Building Materials (4 )..........
+ 1 1 .2
+3.1
1
Machinery, Equip. & Sup. (exc. Elect.) (6). . — 5.3
— 18.6
1
Metals (3 )........ ..................................................
+ 8 0 .0
+ 6 3 .0
i
Paints and Varnishes (6 )...............................
— 10.3
1
— 6.1
Paper and its Products (10).........................
— 0 .4
+3.3
— 12.5
Tobacco and its Products (1 9 )....................
— 8 .0
— 5.4
— 21.5
Miscellaneous (1 9 )............................................
+ 7.5
+ 1 3 .2
— 2.1
District-—All Lines (221)................................
+1.4
+ 7 . 2 — i jL. /
* Per individual unit operated.
** Wholesale data compiled by U. S. Department of Commerce.
1 Not available.

+

Fourth District Business Indexes
(1923-25 = 100)
Bank debits (24 cities).........................................
Commercial Failures (N um ber)........................
”
”
(Liabilities).....................
Sales— Life Insurance (O. and P a .)...................
” — Department Stores (48 firm s)...............
” — Wholesale Drugs (4 firm s)....................
” —
”
Dry Goods (6 firm s)...........
” —
”
Groceries (57 firm s)...........
” —
”
Hardware (8 firm s).............
” —
”
All (75 firms).......................
” — Chain Drugs (4 firm s)**.......................
Building Contracts (T o ta l).................................
”
”
(Residential).......................
Production— Coal (0 ., W. Pa., E. K y .)...........
— Cement (0 .,W . Pa., E. Kv . ) . . . .
— Elec. Power (O., Pa., K y.)*. . . .
”
— Petroleum (O., Pa., K y .)* ...........
-— Shoes................................................
* January,
** Per individual unit operated*




Feb.
1939
67
41
18
80
71
106
41
62
57
61
91
48
41
66
19
204
115
121

Feb.
1938
64
66
63
69
70
98
35
63
56
61
86
30
26
51
15
187
120
120

7

Feb. Feb.
1937 1936
70
81
58
38
50
27
82
88
70
82
93
110
41
49
66
73
76
56
63
73
90
93
37
28
14
34
81
88
12
31
174
199
109
116
122
117

Feb.
1935
60
58
65
96
56
86
40
62
47
58
67
14
10
74
5
156
113
103

(000 omitted)
Fourth District Unless
Feb.
% change
Jan.-Feb.
Otherwise Specified
1939
from 1938
1939
Bank Debits— (24 cities).
........ S I,826.000
+ 5.2
33,945,000
Savings Deposits— end of month
l
40 banks, O. and W. Pa, ..........3 781,231
+ 0.1
Life Insurance Sales:
Ohio and Pa....................... .........3
76,979 + 1 5 .2
3 181,912
Retail Sales
Dept. Stores— (54 firm s). . .........3
16,531 + 1.5
32,716
Wearing Apparel— (13 firm s).. .3
634 — 0 .8
1,339
Furniture— (40 firm s). . , .........3
620 + 9 .7
1,156
Building Contracts— Total, .......... 3
22,734 + 5 8 .9
350,036
7,118 + 6 0 .9
15,382
r
” — Residential.3
Commercial Failures— Liabilities 3
779 — 72.2
2,238
602 — 38.1
1522
”
**
— N u m b er.. .
Production:
Pig Iron— U. S..............
2,059 + 5 7 .7
4,235
Steel Ingot— U. S............
2,955 + 7 3 .4
6,142
Auto— Passenger Car— U. S........ 239,9832 + 7 2 .2
520,0232
’ — Trucks— U. S...........
57,8582 + 2 2 .7
116,9702
Bituminous Coal, O., W. Pa., E.
K y......................................,. tons
12,004 + 2 9 .2
24,693
Cement— O., W. Pa., W. Va. bbls.
229 + 3 0 .9
523
Elec. Power, O., Pa., Ky
1,7093 + 9.1
............................Thous. k.w.h.
2,1183 — 4 .8
Petroleum— O., Pa., K y .. . . bbls.
4
4
+ 0 .6
Tires, U. S......................... casings
4,344 + 1 0 1 .5
8,925
not available,
January.
actual number.
confidential.

% change
from 1938
+ 1.2

+ 3 2 .2
— 0 .3
— 2.8
+ 5.9
+ 4 8 .5
+ 8 8 .5
— 57.2
— 20.4
+ 5 3 .9
+ 7 8 .8
+ 7 6 .3
+ 1 5 .6
+ 2 3 .6
+ 2 0 .0

+ 6 .4
+ 8 3 .9

Debits to Individual Accounts
(Thousands of Dollars)
Year to Date
4 Weeks
%
change Dec. 29, 1938
ended
March 22,
from
to
1939
1938
Mar. 22, 1939
+ 1 2 .3
A kron.............
3 169,076
3 58,134
+ 3.1
23,033
7,928
Butler............
88,795
31,047
+ 1 2 .1
C anton..........
— 0 .4
850,765
Cincinnati. . .
286,248
1,454,393
Cleveland. . . .
461,714
+ 6.2
+ 13.2
167,578
454,130
C olum bus.. . .
58,458
+ 2.3
169,410
24,309
+ 9 .6
70,150
7,164
— 4.2
Franklin..........
2,444
6,107
— 1.2
18,122
Greensburg . .
9,816
— 2.7
28,634
H am ilton........
7,549
Hom estead.. . .
2,606
+ 4 .0
18,627
+ 2 .9
84,954
Lexington........
11,303
— 12.9
34,177
Lim a................
+ 9 .4
12,457
4,380
M iddletow n, .
9,394
+ 19.5
26,796
9,037
— 5.3
25,933
Oil C ity ..........
563,659
1,681,524
Pittsburgh
+ 1.9
Sharon.............
7,006
+ 1 1 .6
21,273
Springfield , . .
+ 1.0
45,790
15,956
8,327
23,693
Steubenville
+ 1 0 .9
308,621
T o le d o .............
+ 0 .3
104,210
8.111
+ 1 0 .2
23,350
Warren............
27,929
81,106
+ 14.0
111,758
+ 15.0
Youngstown. .
39,528
+ 17.7
21,729
7,534
Zanesville........
35,844,382
T otal.............. .31,951,390
+ 4 .4

Year to Date
Dec. 30, 1937
to
Mar. 23, 1938
3 155,910
24,372
83,291
850,621
1,336,396
431,314
173,686
71,229
7,944
18,406
28,803
7,825
88,579
38,770
12,277
23,018
28,001
1,712,476
20,882
47,239
22,390
303,691
21,266
74,507
105,495
19,832
35,708,220

%
change
from
1938
+ 8 .4
— 5.5
+ 6 .6
+ 0.02
+ 8.8
+ 5.3
— 2.5
— 1.5
— 9 .8
— 1.5
— 0 .6
— 3.5
— 4.1
— 11.8
+ 1.5
+ 1 6 .4
— 7 .4
— 1.8
+ 1-9
— 3.1
+ 5.8
+ 1.6
+ 9 .8
+ 8.9
+ 5 .9
+ 9 .6
+ 2.4

8

THE MONTHLY BUSINESS REVIEW

Summary of National Business Conditions
By the Board of Governors of the Federal Reserve System

In February industrial activity continued at the January rate, with­
out showing the usual rise, and retail trade increased less than seasonally.
In the first three weeks of March, however, industrial activity and trade
showed seasonal increases. Commodity prices continued to show little
change.

INDUSTRIAL PRODUCTION

Production

Index of physical volume of production,
adjusted for seasonal variation, 1923-25
average = 100. By months, January 1934
to February 1939. Latest figure 98.
FACTORY EMPLOYMENT

Index of number employed, adjusted for
seasonal variation, 1923-25 average = 100.
By months, January 1934 to February 1939.
Latest figure 91.3.
CONSTRUCTION CONTRACTS AWARDED

Volume of industrial production was at about the same rate in
February as in the two previous months, although usually there is an
increase, and the Board’s seasonally adjusted index declined further to
98 percent of the 1923-1925 average. In the steel industry activity did
not show the usual seasonal advance. Pig iron production increased, but
new orders for steel were in limited volume and ingot production remained
at about 54 percent of capacity throughout the month. There was some
decline in automobile assemblies, following a period of considerable in­
crease. Output of lumber and plate glass continued to decrease in Feb­
ruary, while cement production, which had been curtailed in January,
increased considerably. In the first three weeks of March steel production
increased to about 56 percent of capacity and automobile output was also
in somewhat larger volume.
Textile production in February was at about the same rate as in
January. At cotton and woolen mills activity increased somewhat but
at silk mills there was a marked decline. Output of shoes and tobacco
products continued at high levels. In the meat-packing industry activity
declined further and there was also a decrease in activity at sugar refineries.
Bituminous coal production was maintained in February, and crude
petroleum output likewise continued in substantial volume. Anthracite
output declined in February, and in March was reduced further as mine
owners and workers agreed on a curtailment program.
Value of construction contracts awarded declined in February, ac­
cording to F. W. Dodge Corporation figures, owing principally to a further
decrease in awards for publicly-financed work. Contracts for privatelyfinanced residential building increased further, while awards for private
nonresidential building remained at the low level of other recent months.
Employment

Factory employment and payrolls increased somewhat less than is
usual between the middle of January and the middle of February. Changes
in nonmanufacturing lines were largely of a seasonal nature.
Distribution

Department store sales were in about the same volume in February
as in January, although some increase is usual, and sales at variety stores
increased less than seasonally, while mail order sales rose by slightly
more than the seasonal amount. In the early part of March department
store sales increased.
Freight-car loadings declined somewhat from January to February,
reflecting for the most part reduced shipments of grains, forest products,
and miscellaneous freight.
Three-month moving averages of F. W.
Dodge Corporation data for value of con­
tracts awarded in 37 Eastern States, ad­
justed for seasonal variation.
Latest
figures based on data for January, Febru­
ary, and estimate for March.
MONEY RATES IN NEW YORK CITY

Commodity Prices

Wholesale commodity prices were generally maintained with little
change during February and the first three weeks of March. As is usual
at this season prices of livestock and meats increased while dairy products
declined. Silk prices advanced considerably in this period. In the early
part of March current prices of pig iron and of semifinished and finished
steel were reaffirmed for the second quarter of this year.
Bank Credit

■ftSUHY NOTES ^

j

-

-----------L —

TREASURY BILLS

^

1934
1935
1936
1937
1938
1939
Discount rate of Federal Reserve Bank;
weekly averages of daily yields on 3- to 5year Treasury notes and on Treasury
bonds callable after 12 years, and weekly
average of daily d e a le r quotations on 90day Treasury bills or rate on new bills
offered in week. For weeks ending Janu­
ary 6, 1934, to March 18, 1939.




Investments in United States Government obligations by New York
City banks increased considerably in February and the first half of March.
In this period member banks reduced their holdings of Treasury notes
and increased their bonds, reflecting in part exchanges of notes for new
bond issues on March 15. Excess reserves of member banks continued
somewhat below the high level of $3,600,000,000 reached at the end of
January, fluctuating largely in accordance with changes in Treasury bal­
ances at the Federal reserve banks.
Money Rates

Average yields on United States Government securities declined to new
record low levels from February 27 to March 10, following the announce­
ment by the Treasury that no cash would be raised in the March financing.
Yields rose slightly after the middle of March accompanying renewed
tension in Europe. New issues of 91-day Treasury bills continued to sell on
practically a no-yield basis during March. Other open-market rates con­
tinued unchanged.