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MONTHLY BUSINESS REVIEW
Covering financial, industrial, and agricultural conditions
in the
Fourth Federal Reserve D istrict
Federal Reserve Bank o f Cleveland

Vol. 17

Cleveland, Ohio, February 28, 1935

Industrial operations in the fourth district in January
were a t a higher rate than in December, even allow ing for
usual changes, and the volume of trad e declined by a lessthan-seasonal am ount. The upw ard movement, however,
was not so sharp as in December, and in the first half of
F ebruary there was a slowing-down in some lines, al­
though declines have been slight and not so noticeable in
this section as in some parts of the country because operations in the autom obile industry continued to expand in
the period.
The greater p art of the expansion in the past two m onths
was due more to the autom obile industry than to any
other single factor. Production in Jan uary was 292,765
units, the highest for th a t m onth since 1929. A furth er
expansion in plant activity was reported in the first three
weeks of February, but when allow ance is made for the
fact th at assembly plant operations generally increase at
a rapid rate at this time of year, the Annalist’s weekly in­
dex of production showed little change in February and
was only slightly under the average for the three years
1927-1929.
Dem and for parts and autom obile steel has been un­
usually heavy and orders in m id-February kept local plants
operating at much higher levels than prevailed a year ago.
Steel finishing and fabricating m ills in some cases w ere
running at capacity levels and glass factories reported a
production increase of about 20 per cent from last year.
Tire plants reported a good volum e of orders for original
equipm ent, but sales of replacem ent tires to dealers were
down slightly from a year ago.
W hile operations a t steel finishing m ills in m id-Febru­
ary continued at approxim ately the high rate of January,
steel ingot production declined in the first three weeks;
in the latest weekly period output was estim ated to be 50
per cent of capacity. The falling-off was not widespread
and raw steel stocks have declined. M akers of agricultural
im plem ents rank next to the autom obile industry in de­
mand for steel, and m iscellaneous users have increased
specifications recently. The railroad and construction in­
dustries continue to take only lim ited quantities.
E lectric power production in the first half of F ebruary
was about nine per cent above a year ago in this section
and em ploym ent in Jan uary in Ohio showed a contraryto-seasonal increase from December. Compared w ith a
year ago there were 9.1 per cent m ore employes at over 700
factories in this district than a year ago at th at time.




No. 2

Coal production in this district in Jan uary exceeded
any sim ilar m onth since 1929, and an increase of eight per
cent from last year was reported. Shoe factories in this
section w ere u nusually active in Jan uary and output was
40 per cent g reater than in Jan uary 1934, and up 14 per
cent from December.
Retail trade in Jan uary in Ohio declined less than sea­
sonally from December; buying prior to Jan uary 27, the
effective date of the three per cent sales tax, particu­
larly of the m ore expensive types of m erchandise, was
in considerable volume. Dollar sales at fourth district
departm ent stores were 14.5 per cent larger than in Jan ­
uary 1934, and the seasonally adjusted index of daily
average sales was 77.4 per cent of the 1923-1925 m onthly
average, com pared w ith 74.1 in December. This was high­
er than since 1931. W holesale sales of groceries and dry
goods were larg er in January than a year ago, but de­
clines were shown in other reporting lines.
Total construction contracts aw arded continue in lim ited
volume and in Jan uary they were considerably under a
year ago. R esidential construction, however, showed a little
im provem ent both in January and the first half of F ebru­
ary.
The num ber of com m ercial failures rem ains under the
corresponding m onth of the preceding year; there was a
seasonal increase from December. New life insurance sales
in Ohio and Pennsylvania were up 36 per cent in Jan u ­
ary from the corresponding m onth of 19 34, and dollar
sales were larger than in any sim ilar month since 1931.

2

THE MONTHLY BUSINESS REVIEW

FINANCIAL
L ittle change was evident in the condition of reporting
m em ber banks in leading cities of the fourth district in the
four weeks ended F ebruary 20 or at the Federal Reserve
Bank of Cleveland in the sam e period. Deposits increased
slightly, but the volume of credit extended rem ained at ap­
proxim ately the levels of the past several m onths.
A lthough the volume of trade and industrial activity
increased in January, debits to individual accounts at
banks in principal cities in the four weeks ended Feb­
ruary 20 were only ten per cent larger than in the same
period of 1934. This com pared with a gain of about 25 per
cent in the four previous weeks.
Savings deposits at selected banks throughout the dis­
trict declined slightly in January, but a drop has occurred
at this season of several recent years. At the m onth end,
however, savings deposits were 5.6 per cent larger than a
year ago.
Reserve B ank Credit. There was a slight increase in
the volum e of bills discounted for fourth district member
banks in late January and the first week of February, but
a falling-off occurred in the two following weeks. On the
latest date total bills discounted were $409,000 compared
w ith $3,595,000 a year previous. Industrial advances to
provide w orking capital showed a slight expansion in the
four weeks ended February 20 and com m itm ents to make
advances also increased in the period. On the latest date
actual advances were $1,217,000 and com m itm ents were
$1,326,000. The 'volume of acceptances and Government
securities held by this bank was unchanged in the four
latest weeks.
There was an increase of $6,000,000 in the volum e of
this b ank’s note circulation between January 2 3 and Feb­
ruary 20, but in m ost past years some expansion has oc­
curred at this season. This b ank’s liability for note cir­
culation on the latest date was about $10,000,000 less than
a year ago.
Since the beginning of the year reserve deposits of
m em ber banks have increased about $20,000,000, but the
m ajor share of the gain occurred in the first three weeks
of F ebruary. P art of this reflected a rise in deposits at
m em ber banks, but the rest represented excess reserves.
In Jan uary these excess reserves averaged $129,445,000,
a decrease of $4,000,000 from the daily average of Decem­
ber. L ast year at this tim e excess reserves of fourth dis­
trict banks were $75,000,000. The ratio of total reserves
to deposit and note liability combined was 68.2 in late
F ebruary, com pared w ith 66.1 on the corresponding date
in 1934.
M ember B ank Credit. At reporting m em ber banks in
leading cities of the district time deposits increased quite
sharply in the four weeks ended February 20. The $13,000,000
rise to $451,000,000 was well distributed throughout the
period and these deposits were slightly higher than a year
ago. Demand deposits fluctuated in recent weeks, but at
$706,000,000 on the latest reporting date they com pared
w ith $560,000,000 on the corresponding date of 1934.
G overnm ent deposits at these banks declined in the period
and were considerably sm aller than a year ago.
Total credit extended by these weekly reporting m em ber
banks showed a slight increase in the four latest weeks.
Investm ents in other than Governm ent securities rose $5,C00,000 to $192,000,000 in the period, but holdings of




G overnm ent securities were unchanged. The volum e of
loans outstanding at these banks continued to show a
downward trend, but the decline was alm ost entirely due
to a reduction in loans on securities. Loans on real estate
and “all o th er” (largely com m ercial) loans were approxi­
m ately the same in late F ebruary as four weeks earlier.
MANUFACTURING, MINING
The iron and steel industry appeared to
be m arking tim e in m id-February, fol­
lowing the sharp rise in December and
January. The rate of steel ingot production slowed down
and actually fell off in the two weeks ended F ebruary 23,
the drop being about five points to approxim ately 50 per
cent of capacity. This decline occurred at a tim e when
in most years the rate of production has advanced.
Changes in operating rates at local steel centers in the
past m onth were as follows: the Cleveland-Lorain district
dropped from 82 per cent in the week ended Jan uary 19
to 77 per cent in the week ended F ebruary 16, but ad­
vanced two points in the following week; W heeling was
down from 90 to 85 per cent; Youngstown was unchanged
at 60 per cent, while at P ittsburgh the rate increased from
33 to 37 per cent. The increase in the last-nam ed center
was significant in th at those mills are quite dependent on
the heavier industries for orders.
Sheet and strip mills in the Cleveland district have con­
tinued operating near capacity, wire mills holding at about
6 0 per cent, and steel bar m ills at 50 per cent. At Youngs­
town, finishing mill operations were at a higher rate than
ingot production.
Steel requirem ents of autom obile and parts m anu­
facturers, agricultural im plem ent m akers, and the leading
producers of household equipm ent, such as w ashing m a­
chines and electric refrigerators, continue at high levels
judging by recent shipm ents. New orders, however, have
fallen off, m ainly because these consum ers have contracted
for their needs for the rem ainder of this quarter.
Raw steel production has slowed down m oderately, in
keeping w ith a conservative inventory policy, until finished
steel m akers can obtain a b etter perspective of second
q uarter business. Prices on the m ajority of finished steel
products have been extended for th a t period, and on March
1 books will be opened for actual com m itm ents. It is im ­
possible to say with any accuracy w hether the 55 per cent
rate of production for the entire industry represented the
usual spring peak in operations, but it com pared with
about 45 per cent a year ago and a high for last year of
62 per cent in May. C ontributing to th a t peak rate of pro­
duction were sizable railroad orders, and m any Govern­
m ent building projects at the outset of the year. This year
structural shape aw ards so far have lacked the stim ulus
of public construction, and are only about 85 per cent of
those in the com parable period last year. R ailroad buying
has rem ained at a low ebb, w hereas at the beginning of
last year heavy orders were placed for cars and rails. P ub­
lic w orks’ construction is expected to im prove som ew hat
as spring approaches. N evertheless, these two im portant
consum ing interests hold the key to steelw orks’ activity
this year.
Pig iron production in Jan uary averaged 47,627 gross
tons daily, up 14,466 tons; and total output was 1,476,424 tons, an increase of 448,418 tons over December. Both
Iron and
Steel

T H E M O N TH L Y

these gains were the largest for any Jan uary in history.
The m onth’s output was the highest since June 19 34. The
increase in the num ber of blast furnace stacks in opera­
tion to 89 on Jan uary 31 was the largest for the m onth
except January 192 0, when the net gain was 23, and
Jan uary 1925, with a net increase of 22.
The supply of iron ore on hand at furnaces and Lake
Erie docks on February 1 was only 2.7 per cent less than a
year ago despite the fact th a t consum ption this past win­
ter was som ewhat above th a t in the w inter of 1933-34.
Steel ingot output in January, 2,834,170 gross tons,
was the largest for th at m onth since 1930, and the ton­
nage was only 15 per cent below last y ear’s peak in May.
Daily average output was 104,969 tons, 35 per cent more
than in December; 44 per cent m ore than in January 19 34;
and 29 per cent over the daily average for all of last year.
The operating rate in Jan uary was 47.67 per cent of ca­
pacity, highest since last June, when it was 52.68 per cent.
Coal
Production of bitum inous coal mines in
the fourth district in January, at 13,311,000 tons, was up 14.4 per cent from
December and was eight per cent above the first m onth of
1934. The increase from December was approxim ately the
sam e as was reported for the entire country, but it was
greater than seasonal. O utput of local mines in Jan u ­
ary was larger than in any sim ilar m onth since 19 31.
According to reports from producers there has been an
increase in coal consum ption by railroads and public u til­
ities since the first of the year, partly on account of the
w eather, and industrial dem and im proved considerably
in the period. As a result the supply of steam-size coal,
which has been som ew hat of a problem to the industry
for some tim e, was reduced. Dem and for domestic grades
of coal, while irregular, has been fairly heavy, reflecting
the fact th at many householders bought coal this w inter
only as it actually was needed.
Stocks of bitum inous coal in hands of commercial con­
sum ers and retailers on January 1 were reported to be
34,440,0 00 tons. In term s of day’s supply on hand, which
is calculated at the rate of consum ption for each period
of the year, these stocks were 27 per cent less than a t the
beginning of the w inter quarter, but were approxim ately
the sam e as a year ago. The total supply of coal above
ground was actually 4.1 per cent larger than at the be­
ginning of 19 34, but m ore coal is being used currently
than at this tim e last year.
Activity at fourth district mines in the first half of
F ebruary continued to show an upw ard trend. The m ar­




BUSINESS R E V IE W

ket, so far as prices are concerned, was very much con­
fused. C urrent quotations for bitum inous coal and coke
are som ewhat higher than they were at this tim e in 19 34.
Automobiles
Activity in the autom obile industry in
Jan uary was at the highest rate for th at
m onth since 1929, and the Federal Re­
serve B oard’s index, after allow ing for seasonal variations,
was 105 per cent of the 192 3-1925 m onthly average. This
was unchanged from December, but com pared w ith 56 per
cent in January 1934. O utput in the m onth was 292,765
cars and trucks, according to the D epartm ent of Commerce.
This was an increase of 8 6.6 per cent from Jan uary 1934
and was 20 per cent larger than the average Jan uary pro­
duction of the preceding ten years. The gain in produc­
tion from December was 6 0 per cent. W hile output of
most factories continued to increase in the first three
weeks of F ebruary the fact th at autom obile production
generally expands quite rapidly at this season of the year
offset most of the gain, and the Annalist’s weekly adjusted
index in the first three weeks of February was slightly below
the average for January. However, autom obile production
for the year to date, according to Crain’s reports, has aver­
aged 50 per cent above the corresponding period of 1934.
In the third week of February output was reported to
be over 82,000 units. This compared w ith 64,000 units in
the corresponding week of 19 34 and only three producers
were operating at lower rates than in the preceding week;
all other companies either m aintained or increased sched­
ules.
Passenger car production in Jan uary was 22 9,199 units,
a gain of m ore than 100 per cent from the first m onth of
1934 and an increase of 79 per cent from December. Truck
production, which in the closing m onths of 1934 showed
larger increases from corresponding periods of the pre­
ceding year than did passenger car output, was up 47 per
cent in Jan uary from a year ago. Actual output was 63,5 66 units, a gain of 15 per cent from December.
R etail sales of cars in January exceeded trade expecta­
tions in many cases and a shortage of low-priced cars
was reported in many sections. The dollar volum e of re­
tail financing of new passenger car sales was 85 per cent
larger in Jan uary than in the same period of 193 4, and
88 per cent larger than in the opening m onth of 1933;
compared w ith December 1934, an increase of 41 per cent
was shown. The increase in financing from a year ago was
slightly less than the rise in passenger car production in
the period.
In the fourth district, and particularly in Ohio, dealers
reported the largest volum e of passenger car orders for
th at m onth on record. The im pending three per cent sales
tax was responsible for the placing of a large num ber of
orders, but in m any cases buyers were not taking deliveries
until later this year. N evertheless new passenger car reg­
istrations in Ohio in Jan uary were nearly twice as large
as in December and were three tim es as large as in Jan ­
uary 1934. The five-year average D ecem ber-to-January
change in the num ber of new passenger car registrations
was a reduction of 23 per cent.
R ubber
Operations at rubber and tire plants in
and Tires
this district in January were up quite
sharply com pared w ith both the preced­
ing m onth and a year ago and according to reports the

4

THE MONTHLY BUSINESS REVIEW

im provem ent continued in the first half of F ebruary. The
increase in activity was considered in the trade to be some­
w hat abnorm al; it was due entirely to the sharp rise in
dem and for original equipm ent tires from the autom obile
industry. Sales of tires for replacem ent were reported to
be slightly under last year at this time.
Em ploym ent at 18 factories engaged in the production
of rubber products which report regularly to the Ohio
State University B ureau of Business Research was three
per cent higher than in the closing m onth of 1934 and
five per cent higher than in Jan uary last year. The gain
in the latest m onth com pared w ith a five-year average
decline for th at period of 0.8 per cent.
Crude rubber consum ption in Jan uary by m anufacturers
throughout the country am ounted to 47,103 tons, com­
pared w ith 36,662 tons in December. This was an increase
of 28.5 per cent and consum ption in the latest m onth was
about 20 per cent g reater than in January, 1934. Accord­
ing to statistics released by the Rubber Manufacturers'
Association, more rubber was consumed in January than
was im ported, but im ports, a t 42,059 long tons, were up
44 per cent from December; however, they were nine
per cent under January, 1934. As a resu lt of these changes,
dom estic stocks of crude rubber on hand, at 388,150 long
tons on Jan u ary 31, com pared w ith 400,276 tons at the
end of 1934 and were 6.7 per cent sm aller than on Jan u ­
ary 31, 1934.
Tire production in December, the latest m onth for which
complete figures are available, was 22.6 per cent greater
than in December, 1933, and output was larger than in
any m onth since June. As in October and November, pro­
duction exceeded shipm ents, and inventories in hands of
m anufacturers have increased since September, the gain
being approximately 12 per cent. Excluding 1932 and 1933,
tire inventories either declined or showed little change in
the closing m onths of the year
Clothing
A sharp increase in production at cloth­
ing factories in this district occurred in
Jan uary in contrast w ith little change
at this season of recent years. The expansion was due
partly to the fact th a t the delayed delivery of textiles from
woolen mills, a result of the strike last fall, prevented op­
erators from starting work on spring models as early as
usual. Em ploym ent at 34 local concerns increased seven
per cent from December and was slightly above a year
ago. At m en’s clothing factories the gain in em ploym ent
was 15 per cent from December to January and there were
7.6 per cent m ore employees at these plants than in the
first m onth of 1934. Some m anufacturers reported a large
enough volum e of orders on hand to insure near capacity
operations throughout the spring season.
W holesale prices on spring lines were reported to be
slightly higher than last year and a rise in retail prices of
m en’s apparel at departm ent stores throughout the coun­
try was evident. Prices of wom en’s apparel, according to
Fairchild's retail price index, were slightly lower on Feb*
ruary 1 than a year previous.
Operations at textile plants, particularly those engaged
in the production of woolen m aterials, continued at a high
rate in Jan uary and cotton consum ption by domestic m ills
in the en tire country in the period was higher than in any
sim ilar m onth since 1930. Raw cotton prices in m id-Feb­
ruary were approxim ately the sam e as a year ago.



O ther
M anufacturing

Most of the sm aller industries in the district reported increases in operations in
late January and the first part of Feb­
ruary of som ewhat g reater than seasonal proportions. Siz­
able gains from a year ago were shown in m ost lines and
em ploym ent and payrolls have expanded.
Auto P arts, Accessories. The unusual rate of activity
in the autom obile industry was, of course, reflected in op­
erations at local parts and accessory factories in January
and, according to reports, output of these plants in the
first half of F ebruary was at a higher rate than in the pre­
ceding m onth and com pared very favorably w ith the cor­
responding period of 1934. Em ploym ent in Jan u ary at
35 plants reporting regularly to the Ohio State University
Bureau of Business Research was up approxim ately seven
per cent from December, w hereas the five-year average in­
crease for this period was 4.3 per cent. In contrast with
a year ago em ploym ent showed a gain of 32 per cent and
the index in the latest m onth was 109 per cent of the
m onthly average of 1926. Increases in Jan uary shipm ents
of parts to assem bly plants ranged upw ard from 50 per
cent in m ost cases com pared w ith a year ago.
B rick and Tile. L ittle change was reported in the brick
and tile industry in this district or other parts of the coun­
try in the latest m onth and output continues to be only a
fraction of capacity.
China, P ottery. Favorable reports regarding sales, op­
erations, and shipm ents in Jan uary and the first half of
F ebruary were received from local china and pottery m an­
ufacturers. Em ploym ent in Jan uary com pared favorably
w ith a year ago and current prices are up slightly, but
raw m aterial costs have increased considerably in the
period. Several local concerns have reported sizable plant
expansions or rebuilding program s in the past few weeks.
E lectrical Supplies. Sales of electrical supplies, partic­
ularly household articles, increased in Jan uary compared
with the preceding year and orders for ind ustrial m a­
chinery also im proved, but activity in the public utility
field continued at a low level. Companies engaged in this
general type of work reported an increase of 2.1 per cent
in em ploym ent in January com pared w ith December and
a gain of 6.5 per cent from last year, with an increase of
40 per cent from the m onthly average of 192 6.
Glass. Demand for plate and safety glass in January
was extrem ely heavy as a result of the high rate of activ­
ity at autom obile assem bly plants. Most plate glass fac­
tories consequently were operating at capacity, which was
an increase of approxim ately 20 per cent from last year.
Demands from the building trade are at a m inim um and
contribute very little to the present rate of activity. Sales
of containers and molded glassw are continued above a
year ago and prices are m ore stabilized than they were
at this tim e last year.
H ardw are. Sales of hardw are in Jan uary increased
from the preceding m onth and last year, and operations at
local plants showed a corresponding im provem ent. W hile
much of the activity has resulted from the increase in au ­
tom obile production, sales to m iscellaneous m anufacturers,
including m akers of farm im plem ents, have im proved also.
M achinery, M achine Tools. M achine tool orders re­
ceived in Jan uary from dom estic corporations w ere slight­
ly larger than in December and better than in any corre­

THE MONTHLY BUSINESS REVIEW

sponding m onth since 1930. Compared w ith a year ago the
gain was substantial. Inquiries received in the first half
of February, according to reports, were num erous, but
orders actually placed were som ewhat lim ited. Sales of
sm all tools in Jan uary were considerably larger than in
the first m onth of 1934 and em ploym ent at local plants
showed an increase of from ten to fifteen per cent in most
cases. Sales of foundry equipm ent in January were some­
what larg er than in December and a sizable gain from last
year was reported.
F aint. Sales of paint in January com pared quite fa­
vorably w ith December and a year ago, although consid­
erable variation was reported in the type of sales. The
largest gain was shown in sales of industrial paints, with
a slight im provem ent reported in sales of m aterials used
for m aintenance purposes and a decline in dem and for
household paints. The industry as a whole, several im ­
portant units of which are located in this district, enjoyed
a better volume of sales in 1934 than for several years.
The accom panying chart shows m onthly dollar sales of
paints, varnish and lacquer products as reported by about
600 m anufacturers to the D epartm ent of Commerce for
the past three years. Sales in each m onth of 19 34 were
larger than in the corresponding m onth of 1933 and 19 32,
and the gain in total sales for the entire year was 26.8
per cent from 1933 and 38.9 per cent over 1932. Em ploy­
m ent and payrolls have shown sizable increases, although
the gains w ere not so large as in total sales, judging by
the indexes of the Bureau of Labor Statistics. Factors
which have stim ulated dem and for paint in recent m onths
and continue to influence activity in the industry have
been the various program s of the F ederal H ousing Ad­
m inistration, which have encouraged home m odernization
and renovizing, the increased activity in the autom obile
industry, and the slight im provem ent in general m anu­
facturing. Prices of raw paint m aterials, particularly oils,
are higher than a year ago, but zinc and lead prices in the
latest m onth were slightly lower than at this tim e last
year.
P aper, Box board. Production of fine paper, including
stationery, so far this year has been about ten per cent
higher than in the corresponding period of 19 34. De­
m and for boxboard and paper containers has been quite
satisfactory, although slightly less than was expected
by some m anufacturers. Prices are little changed from
a year ago.
Shoes. Shoe factories in the fourth district in Jan u ­




5

ary were very active and production in the m onth at 24
factories (prelim inary) was 41 per cent ahead of the
same period of 1934 and larger than in any sim ilar m onth
since 1929. Dollar sales in Jan uary in this district at
reporting departm ent stores were slightly above a year
ago, but reports for other sections of the country in­
dicated a falling-off because of the unfavorable w eather
prevailing in m ost areas of the country. C urrent shoe
prices are slightly higher than at this tim e last year,
but the cost of both raw m aterials and labor was greater
in the early p art of 1935 than a year ago.
TRADE
R etail
R etail trade in Ohio in Jan uary was
stim ulated by the im m inence of the
three per cent sales tax which became
effective Jan uary 27. Buying throughout the state was
in larger volume than in other sections of the district
or the entire country. Gains at stores in principal Ohio
cities ranged from 14 to 31 per cent in Jan uary com­
pared with a year ago, the average increase being 21.8 per
cent, w hereas dollar sales at P ittsburgh stores were ap­
proxim ately the same as in Jan uary last year and a de­
cline of four per cent was reported in W heeling. In the
entire country departm ent store sales in Jan uary were
four per cent larg er than in the opening m onth of 1934.
Jan uary dollar sales in the fourth district averaged
14.5 per cent larger than in 1934, arid the decline from
December was som ew hat less than seasonal. The ad­
justed index of daily average sales rose to 77.4 per
cent of the 192 3-1925 m onthly average com pared with
74.1 per cent in December. A rise of eight points in this
index has occurred in the two m ost recent m onths and in
the latest period it was higher than since 1931.
W hile gains were shown in the m ajority of the prin­
cipal departm ents at reporting stores, increases were most
pronounced in the furn iture and house furnishings de­
partm ents. Sales of electrical appliances were 46 per
cent larger in Jan uary than a year ago; furn iture sales
were up 42 per cent and other house furnishings 24
per cent. Sales of furs, linens and domestics, and toiiei
articles were considerably larger in Jan uary than a year
ago.
There was rath er a sharp increase in the volum e of
credit sales in January, the ratio of all credit to total
sales in the m onth being 58.7 per cent com pared with
5 3.5 per cent in December and 55 per cent in January
1334. All of the increase was in installm ent sales, 7.9
per cent of total sales m ade in the m onth being of this
type. Collections in Jan uary im proved slightly, 37.8 per
cent of all accounts receivable on Jan uary 1 being paid in
the m onth. This was an increase both from December and
Jan uary 1934. Collections on both regular and install­
m ent accounts im proved in the period.
The dollar value of stocks at departm ent stores was
reduced more than seasonally from December and on
January 31 was 4.9 per cent sm aller than on the same
date of 1934. The seasonally adjusted index was 59.6
per cent of the 1923-1925 m onthly average compared
w ith 61.2 per cent in December. D ollar sales in base­
m ent departm ents of reporting stores were 8.6 per cent
larger in Jan uary than a year ago and the percentage of

6

THE MONTHLY BUSINESS REVIEW

basem ent sales to total sales was som ewhat sm aller than
in other recent m onths.
D ollar sales of reporting furn iture stores in the dis­
trict were 33 per cent larger in January than a year
previous, and here again the largest increases were shown
by Ohio reporting stores. Chain grocery sales, per indi­
vidual unit operated, were 14 per cent larger in January
than in the opening m onth of 19 34 and chain drug sales
were up 6.1 per cent in the same period. Reporting
wearing apparel stores experienced an increase of 17
per cent in dollar sales in January, while in the fiscal
year ended Jan uary 31 an increase of 14.5 per cent was
reported.
There was a som ewhat greater-thanW holesale
seasonal increase in dollar sales of
fourth district reporting wholesale
grocery and drug firms in Jan uary from the preceding
m onth, but sales of the latter type were down three per
cent from Jan uary 1934, while wholesale grocery sales
were up 14 per cent. Much of this gain, however, rep­
resented higher food prices. Dollar sales of reporting
hardw are firms were slightly sm aller in January than iii
the sam e m onth of 19 34, and were down seasonally from
December. Sales of reporting w holesale dry goods firms
in Jan uary were 5.6 per cent larger than a year ago, but
a reduction of ten per cent in sales was shown from De­
cember. The dollar value of stocks at reporting stores
was slightly lower on Jan uary 31 than on the same
date of the preceding m onth.
Commodity
The general level of wholesale prices in
Prices
the United States in m id-February was
higher than since 1930 and the gain
since the first of the year has been quite rapid. Compared
with a year ago the B ureau of L abor’s index of 784 com­
m odities wTas up eight per cent, and the rise from the low
point in M arch 19 33 has been nearly 33 per cent.
The accom panying chart, however, shows th a t the rise
has not been well distributed; it has been confined chiefly
to two m ain groups, farm products and foods. The lines
representing the changes in these two groups rose above
all other comm odities for the first tim e since 1931 in the
case of foods and since 1930 so far as farm products were
concerned.
The price index of farm products was 27 per cent higher
than a year ago and the gain from the recent low of early
1933 has been 94 per cent. Food prices, which to a cer­
tain extent have paralleled prices of farm products, have




increased nearly ten per cent in the past two m onths, and
are 23 per cent higher than a year ago and 54 per cent
above the low of 1933.
On the other hand the average price of all other com­
m odities has shown practically no change in the past year.
In fact the current index of these prices was slightly under
a year ago and only 18.8 per cent above the low level of
early 1933. The fact th at this group has shown only a
m oderate rise from the low point and practically no in­
crease in the past year would seem to indicate th a t much
of the rise in prices has been a result of shortages in the
farm products’ group, particularly in grains and live­
stock, which have caused food prices to advance quite
sharply.
BUILDING
The dollar value of construction contracts aw arded in
the fourth district in Jan uary was up sharply from Decem­
ber, but was 65 per cent sm aller than a year ago. The
unfavorable com parison w ith last year was due to the fact
th at contracts aw arded for public works, financed chiefly
by Federal funds, were at their peak in th at m onth, w here­
as in Jan uary of this year such contracts had a relatively
sm all value.
R esidential contracts aw arded in the fourth district in
Jan uary com pared favorably w ith December and also with
January 1934; gains of 71 and 98 per cent, respectively,
were shown from those two periods. An increase in resi­
dential construction is som ew hat unusual for this season
of the year, but activity of the Federal H ousing Adm inis­
tration and the fact th a t building funds at lower rates
than have prevailed for some tim e are now available
through some banks and also the Federal building and
loan associations, has slightly stim ulated activity in this
field. Despite the im provem ent, however, total volum e of
residential construction is still much below the average
of form er years. There was an increase in commercial
building and factory construction contracts aw arded in
Jan uary com pared w ith December and Jan uary of last
year. The gain in the latter type of building was chiefly
a result of the aw arding of three contracts for new iron
and steel mills, although m iscellaneous factory construc­
tion also improved.
A fu rth er increase in residential building was reported
in this section in the first half of F ebruary and the daily
average dollar value of contracts aw arded for non-residential building in the period, other than public w orks
and utilities, was slightly larger than in F ebruary 1934.
AGRICULTURE
The annual inventory of livestock on farm s made by
the crop reporting board of the D epartm ent of A gricul­
ture, as of Jan uary 1, revealed a decrease in the num ber
and an increase in the value of each species, com pared
w ith the preceding year. This was the first tim e on record
when a decline occurred in all types and the composite
decrease for the entire country in the num ber of anim al
units, which m akes allow ance for the difference in size
and feed requirem ents of the several species, was approx­
im ately 13 per cent. This drop was m ore than twice as
large as has occurred in any of the past 44 years, and the

7

THE MONTHLY BUSINESS REVIEW

num ber of anim als on farm s throughout the entire coun­
try was the sm allest since 1900.
Because of an increase in livestock prices in the past
year the total value of all livestock on farm s on Jan uary 1,
at $3,102,136,000, was about eight per cent higher than
a year ago and the highest since 1931. In the individual
species the increase in the value per head was most
m arked in the case of hogs and least in the case of sheep.
In the states of this district there was a slight increase
in the num ber of horses on farm s in the year 1934, but
the value per head and consequently the total value in­
creased quite sharply in the period. In Ohio the average
value per horse was reported to be $111 on Jan uary 1,
com pared w ith $100 at the beginning of 1934 and $87 in
19 33. Corresponding increases were shown in other states,
although the average value per horse in K entucky and
W est Virginia was less than in Ohio, while in Pennsyl­
vania it was greater.
There were slightly fewer cattle on farm s in this sec­
tion on January 1 than a year ago, but the decline was
much sm aller than in the country as a whole. In Ohid
the reduction was three per cent, in W est V irginia five
per cent, while in K entucky an increase of two per cent,
and in Pennsylvania a gain of one per cent was reported.
The total value of these anim als at the beginning of the
year was som ewhat higher than a year previous, but was
about the same as at the beginning of 1933.

Debits to Individual Accounts
4 weeks
ended
Feb. 20,
1935
41,753
Akron. . ............
5,690
Butler................
24,141
Canton.. . . . . .
237,491
Cincinnati
Cleveland.
. 349,617
151,268
Columbus........
44,959
Dayton.............
17,716
Erie....................
2,209
Franklin...........
Greensburg. . .
4,216
7,605
Hamilton.........
1,877
Homestead.. . .
25,719
Lexington.........
7,143
Lima..................
2,668
Lorain................
5,832.
Middletown.. .
6,638
Oil City...........
Pittsburgh
512,922
Springfield
11,854
5,672
Steubenville...
76,227
Toledo..............
5,657
Warren.............
22,458
Wheeling.........
29,851
Youngstown. . .
5,346
Zanesville.........
Total............. 1,606,529

(Thousands
%
change
from
1934
+ 1 2 .5
+ 3.9
+ 4.3
+ 11.3
+1 1 .5
+ 7 0 .0
+ 4 2 .4
+ 1 4 .8
+ 3.2
+ 15.7
+ 2 2 .1
+ 3 9 .2
— 11.5
+ 11.0
+ 2 5 .8
+ 1 2 .0
+ 2 0 .7
— 1.1
+ 1 8 .3
+ 1 7 .6
— 1.0
+ 1 1 .6
— 2.4
+ 13.1
+ 1 9 .3
+10 .1

of Dollars)
Year to date Year to date
Jan. 2, 1935 Jan. 3, 1934
to
to
Feb. 20, 1935 Feb. 21, 1934
71,945
88,222
11,518
11,827
46,804
48,572
436,675
485,650
649,407
755,374
180,401
300,456
63,823
91,331
31,285
37,782
4,395
4,833
7,569
10,308
12,692
15,049
2,851
3,606
47,900
55,973
13,528
15,400
4,088
5,243
10,528
12,341
11,336
14,312
1,003,238
1,139,448
20,659
24,405
9,530
11,077
145,256
162,025
9,621
10,623
48,346
48,706
48,156
58,777
9,618
11,094
2,901,169
3,422,434

%
change
from
1934
+ 2 2 .6
+ 2.7
+ 3.8
+ 1 1 .2
+ 16.3
+ 6 6 .5
+43.1
+ 2 0 .8
hio.o
-36.2
-18.6
[-26.5
(-16.9
[-13.8
[-28.3
[-17.2
[-26. 3
-13.6
-18.1
-16.2
b ll.5
-10.4
- 0.7
-22.1
-15.3
+ 1 8 .0

Fourth D istrict Business Indexes
(1923-1925 = 100)

Bank Debits (24 cities)..............................................
Commercial Failures ( N u m b e r ) ...........................
”
”
(Liabilities).................
Sales— Life Insurance (O. & P a . ) .........................
” — D epartm ent Stores (47 firm s).............
” — Wholesale Drugs (12 firm s).................
” —
”
D ry Goods (10 firms)..
” —
”
Groceries (32 firm s). . .
” —
”
H ardw are (14 firms). ..
” —
”
All (68 firms)...................
” — Chain Drugs (4 firms)**........................
Building Contracts (Total)....................................
”
”
(Residential)..........................
Production— Coal (O., W. Pa., E. K y .) ............
” — Cement (O., W. Pa., W. V a .). . . .
” — Elec. Power (O., Pa., K y . ) * . . . .
” — Petroleum (O., Pa., K y .)* .............

” — Shoes.....................................................
*December.

**Per individual unit operated.



Jan. Jan. Jan. Jan. Jan.
1935 1934 1933 1932 1931
77 122
57
55
68
71
71 172 221 174
27
45 135 218 271
120
88
89 116 109
43
55
72
59
52
84 101
75
97 100
29
49
37
24
39
48
57
76
70
61
37
49
50
30
49
70
59
43
52
64
77
86
73
65
77
15
38
69
9
24
29
11
6
6
11
68
55
51
83
74
6
IS
20
42
5
152 139 129 141 152
97
97 112 106
106
67
61
68
70
96

The num ber of sheep and lam bs on local farm s was little
changed on Jan uary 1 from a year previous, but the total
value was som ewhat greater.
The reduction in the num ber of swine on fourth district
farm s in 1934 was som ewhat sm aller than in the entire
country, partly because the corn-hog reduction program
of the AAA was not entered into by local farm ers with the
enthusiasm shown in some of the other Corn-belt states.
Despite the fact th a t the num ber of swine was reduced
approxim ately 30 per cent in 1934, the total value of those
rem aining on farm s on January 1 was slightly greater
than a year earlier.

Wholesale and Retail Trade

(1935 compared with 1934)
Percentage
Increase or Decrease
COLLEC­
TIONS
SALES
STOCKS
Jan.
Jan.
Jan.
1935
1935
1935
DEPARTM ENT STORES (49)
+3 1 .3
+ 9.6
+1 7 .5
+ 2 7 .9
— 6.3
+ 2 2 .2
+ 1 5 .5
+ 0.6
+ 1 8 .6
+ 14.0
— 3.9
+ 1 3 .8
+ 0.1
— 13.0
+ 7.9
+19.1
+ 3.1
— 4.1
+ 2.7
+is>!9
+ 2 8 .7
+ 6.0
+ 1 9 .8
+ 1 4 .5
— 4.9
+ 1 4 .4
WEARING APPAREL (12)
+ 1 7 .9
— 7.8
+ 2.1
+ 3.9
+ 3.2
+ 9.0
+ 2 0 .9
+ 7.9
+ 1 2 .7
+ 17.1
+ 1.7
+ 9.3
FURNITURE (42)
+ 7.0
+ 2 7 .8
+ 2 4 .0
+ 8.9
+ 28.0
+ 1 5 .0
+ 58.2
+ 7.6
+ 53.3
+ 2 9 .8
+ 57.4
+ 2 3 .3
+ 33.4
+ 15.0
CHAIN STORES*
Drugs— District (4) ............................... + 6.1
+ 14.3
Groceries— District (5)................... .
WHOLESALE GROCERIES (32)
+ 52-0
Cleveland....................................................... + 6.3
Erie................................................................... + 24.4
Pittsburgh......................................................
+ 15.7
+ 11.9
+ 16.8
+ 14.0
+ 4.9
+ 12 .4
WHOLESALE DRY GOODS ( 10)... + 5.6
+ 0.2
+ 1 8 .4
WHOLESALE DRUGS ( 13) . . . _____ — 3.0
—
11.1
WHOLESALE HARDWARE (14>i... — 1. 5
— 0.03
*Per individual unit operated.

Fourth

Statistics

D istrict Business
(000 omitted)
Fourth District Unless
January J anuary
Otherwise Specified
1935
1934
Bank Debits— 24 cities. . ............ . . . ................ $ 1,833,000 1,543,000
Savings Deposits—end of month:
41 Banks, O. and Pa.......... .............. ................ $ 664,768 629,778
Life Insurance Sales:
Ohio and Penna................................... ................3
100,194
73,221
Retail Sales:
13,581
Dept. Stores—49 firms..................... ................ $
11,860
Wearing Apparel— 12 firms. . . . . . ................ $
699
597
Furniture— 42 firms........................... ................£
627
470
Wholesale Sales:
Drugs— 13 firms.................................. ................ $
1,453
1,499
Dry Goods— 10 firms........................ ................ $
955
904
Groceries— 32 firms............................ ................3
3,978
3,490
Hardware— 14 firms........................... ................ $
956
971
Building Contracts— Total................ ................ $
11,452
32,645
1,867
”
” — Residential. . . ................ $
944
Commercial Failures— Liabilities., ................$
1,201
1,998
1032
”
”
— Number. . . .
1042
Production:
Pig Iron, U. S.................................
1,447
1,215
Steel Ingot, U. S...............................
2,834
1,997
229,1992 113,6522
Auto— Pass. Car., U. S.....................
63,5662 43,2552
Auto—Trucks, U. S...........................
Bituminous Coal..............................
13,311
12,325
Cement— O., W. Pa., W. Va
. , Bbls.
54
66
1,2801
Elec. Power— O., Pa., Ky.............. . . . k. w.h.
1,1651
Petroleum— O., Pa., Ky.................. . . Bbls.
1.9641
1,7961
s
3
3,665i
2,9901
Tires, U. S.............................................

1 December
2Actual Number
8Confidential

%
change
+ 1 8 .8
+ 5.6
+ 3 6 .8
+ 1 4 .5
+17.1
+ 3 3 .4
— 3.1
+ 5.6
+ 1 4 .0
— 1.5
— 64.9
+ 9 7 .8
—40.0
— 1.0
+19.1
+ 4 1 .9
+101.7
+ 4 7 .0
+ 8.0
— 18.2
+ 9.9
+ 9.4
+ 4 0 .8
+2 2 .6

8

THE MONTHLY BUSINESS REVIEW

Summary of National Business Conditions

By the Federal Reserve Board

Industrial output, which had snown a rapid grow th in December, in­
creased fu rth er in January. Activity in the building industry continued at
a low level. W holesale commodity prices advanced considerably during Jan ­
uary and the first half of F ebruary, reflecting chiefly m arked increases in the
prices of livestock and livestock products.
Production and Em ploym ent

Indexes of factory employment and payrolls,
without adjustment for seasonal variation (19231925™ 100). Latest figures, January, employ­
ment 78.6; payrolls 64.1.

Volume of industrial production, as m easured by the B oard’s seasonally
adjusted index, increased from 86 per cent of the 1923-25 average in Decem­
ber to 90 per cent in January. Activity in the steel and autom obile indus­
tries continued to increase rapidly during Jan uary and the early p art of Feb­
ruary; in the m iddle of the m onth, however, steel production declined. Out­
put of lum ber increased in Jan uary but was still at a low level. At cotton
and woolen textile mills activity showed a considerable grow th while in the
m eatpacking industry output declined. O utput of crude petroleum increased
furth er in Jan uary and the first half of February.
Factory em ploym ent and payrolls increased som ew hat between the m id­
dle of December and the m iddle of January, although a decline is usual at
this season. At autom obile factories the volum e of em ploym ent increased
furth er by a large am ount and there were substantial increases at steel mills,
foundries, and woolen mills. Em ploym ent in the m eatpacking industry con­
tinued to decline and in Jan uary was at about the same level as a year ago.
Among the non-m anufacturing industries, the num ber employed at retail
trade establishm ents and on construction projects showed declines of a sea­
sonal nature.
Value of construction contracts aw arded in January, as reported by the
F. W. Dodge Corporation, was slightly larger than in December but consid­
erably sm aller than a year ago, when the volum e of public projects was ex­
ceptionally large. The value of contracts aw arded for residential building
in the three m onths from Novem ber to Jan uary was about the sam e as in the
corresponding periods of the two preceding years.

WHOLESALE PRICES

D istribution

Index of industrial production, adjusted for sea­
sonal variation (1923-1925 = 100). Latest figure,
January, preliminary 90.

1

oiiher

r

\

\
Farm Pri

1929

1930

1931

1

1932

w

\J
1933

1934

1935

Indexes of the United States Bureau of Labor
Statistics (1926 = 100). By months 1929 to 1931,
by weeks 1932 to date. Latest figures February
13. Farm products 79.3; foods 83.1; other com­
modities 77.7.

Wednesday figures for reporting member banks
in 91 leading cities. Latest figures are for
February 13.




F reight-car loadings showed a seasonal grow th in January. At depart­
m ent stores the volum e of business declined som ew hat m ore than is usual
after the C hristm as holidays.
Commodity Prices
The general level of wholesale commodity prices, as m easured by the
index of the Bureau of Labor Statistics, advanced from 77.9 per cent of the
1926 average in the week ending January 5 to 79.4 per cent in the week
ending February 16. D uring January prices of cattle and beef showed sub­
stantial increases and in F ebruary the price of hogs advanced considerably.
Prices of cotton, grains, and silk showed a decline in Jan uary and the first
few days of February, followed by an advance in the m iddle of the m onth.
Bank Credit
D uring the five weeks ended F ebruary 20 m em ber bank balances with
the Reserve banks increased by $260,000,000 and th eir excess reserves rose
to about $2,300,000,000. The principal factors in the increase were an in ­
flow of gold from abroad and disbursem ents by the T reasury of funds pre­
viously held as cash or on deposit w ith the F ederal Reserve banks.
Net dem and deposits of weekly reporting m em ber banks in leading cities
increased by m ore than $200,000,000 in the four weeks ended F ebruary 13.
Total loans and investm ents of these banks showed no significant changes
during the period. Slight declines occurred in loans on securities and in
holdings of direct obligations of the United States Governm ent, while other
loans and other securities increased som ewhat.
Yields on United States Governm ent securities declined slightly fu r­
ther and other open m arket money rates continued at a low level.