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MONTHLY BUSINESS REVIEW
Covering financial, industrial
and a g ricu ltu ra l c o n d itio n s

V o l. 17

Cleveland, Ohio, December 31, 1935

N o. 12

15.2 per cent larg er than a year ago and the gain for the
N L A T E November and the first three weeks of December
seasonal influences caused an increase in some lines of year to date was 16 per cent. L arg er payrolls and increased
trade of all types are reflected in these figures, which, how ­
business activity and decreases in others, but the genera!
level of trade and industrial operations was much above a ever, are affected by price changes. These have not been p ar­
year ago. The production index compiled by the Board of ticularly great in the past year, judging by the Bureau of
G overnors of the Federal Reserve System was 97 per cent of Labor's wholesale price index and Fairchild's index of retail
the 1923-25 monthly average in November compared w ith 95 prices.
in October, 74 in November 1934 and 84 in December of th at
T he number of commercial failures reported in this section
year. B arrin g the abnormal peak of July 1933, when this in­ in November was little changed from last year, but in both
dex touched 100, operations in the closing months of 1935
1934 and 1935 there have been relatively few failures com­
were at a higher rate than since 1930.
pared with other years. Liabilities of defaulting concerns in
T he fourth district, because of its close connection with the the first eleven months of this year were 37 per cent smaller
automobile industry, has at least shared in this upw ard move- than in the same period of 1934.
ment and in some fields output of local factories at the yearRetail trade, ju d g in g by departm ent store sales, increased
end surpassed all records for corresponding periods. T he considerably more than seasonally in November and the
table below shows the improvement in several business indi­ adjusted index of daily average sales, at 79.4 per cent of the
cators im portant to this district in the first eleven months of 1923-25 average, was higher than since mid-1931 and was
1935 as compared with 1934.
11.5 per cent above a year ago. P relim inary reports of early
Automobile production, U. S. . . . . . . . . . . . . . . . . . . -f~ 38.6 December sales w ere favorable, although the increases were
Building contracts aw arded, residential—-fourth
no larg er than w ere shown in November.
district . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . + 1 3 2 .8
T he year, as a whole, at least to December 1, has been
Coal production—fourth district . . . . . . . . . . . . . . . . — 0.5
one of rather constant improvement for most industries. A d­
0.6
Coal shipm ents—Lake E rie ports . . . . . . . . . . . . . . . —
vancing the date of new-model introductions in the autom o­
2.0
Commercial failures—fourth district . . . . . . . . . . . . +
bile industry had a very noticeable effect on many lines
D epartm ent store sales—-fourth district . . . . . . . . . . -f- 4.5
in this district, but w hether this has been borrow ed from the
10.3
Electric power p ro d u c tio n -fo u rth district . . . . . . . . +
early p art of 1936 cannot in any way be ascertained at pres­
3.6
F u rn itu re store sales—fourth district . . . . . . . . . . . . +
ent.
Iron ore receipts—Lake E rie ports . . . . . . . . . . . . + 27.7
P ig iron production— U nited States . . . . . . . . . . . . . . + 26.6
Shoe production— fourth district . . . . . . . . . . . . . . . 4 “ 15.7
Steel ingot production—U nited States . . . . . . . . . . . . + 28.4
T ire production—U nited S tates1 . . . . . . . . . . . . . . +
6.0
W holesale
sales-—four
reporting
lines-—-fourth
district ___ . . . . . . . . . . . . . . . . ____. . . . . . . . . . . . .
+
4.8

I

^Partly estimated.

In addition to the foregoing, the Ohio S ta te U niversity
employment index in this section w as higher in November
than since 1930 and w as 14 per cent above November 1934.
W hile estimates of the num ber of unemployed, particularly
by areas, are difficult to obtain, the num ber of persons not
regularly employed, judging by relief demands and the num ­
ber engaged in W P A w ork, is still sizable.
D ebits to individual accounts at banks in leading cities
of the district in the four weefcs ended December 18 were




I

THE MONTHLY BUSINESS

FINANCIAL
In mid-December a slight increase in discounts of mem­
ber banks and in loans to industry was evident in condition
figures of the Federal Reserve Bank of Cleveland. H oldings
of Governm ent securities and acceptances w ere unchanged
in the four latest weeks to Dec. 18, being $218,025,000 and
$444,000, respectively. Gold certificates on hand or due from
the U nited States T reasury increased slightly in December
and on December 18 they exceeded $500,000,000 for the first
time. T he increase in this item in the past year has been over
$100,000,000. E arning assets of the bank rose $5,500,000 in
1935, the bulk of w hich represented Governm ent securities,
but they w ere acquired from another Federal reserve bank
and did not increase the System ’s holdings of Government
issues. Industrial advances rose over $850,000 in the year,
but discounts for member banks declined over $300,000 and
all but disappeared. In three recent weeks they am ounted
to only $15,000.
Member bank reserve deposits declined from $362,000,000
to $319,000,000 between November 20 and December 18, the
bulk of the falling-off occurring in the latest week as banks
added to their holdings of Governm ent securities at the time
of the December 15 financing and as seasonal demand for
currency increased. Despite the drop, however, they remained
much in excess of legal requirem ents.
Note circulation of this bank increased over $15,000,000
from N ovember 20 to December 18 and b arrin g a few weeks
in early 1933, when abnorm al conditions prevailed, note cir­
culation on the latest date represented a new high record;
the increase in the past year, am ounting to over $40,000,000,
represented in p art the issuance of reserve bank currency to
replace national bank notes w hich were retired. Increased
business activity also w as a factor. Since early November
no Governm ent securities have been pledged by this bank as
collateral for note circulation, it being backed almost one
hundred per cent by gold certificates.
M em ber B an k Credit.
T he accom panying ch art shows
revised figures for weekly reporting member banks in lead­
ing cities of this district since September 1934. T he new item,
adjusted demand deposits, is not strictly comparable w ith
previously published demand deposit figures, but it gives a
m ore accurate picture of actual commercial deposits than was
heretofore available.
The Banking A ct of 1935 perm its banks to compute their
demand deposits for reserve purposes by deducting from
gross demand deposits balances due from banks and items
in process of collection. In some cases relatively large
am ounts of country funds are on deposit in financial centers.
The demand deposit figure computed in this way for some
country banks was below actual custom ers' balances and the
relation between country and large city banks w as some­
w hat distorted. T he new adjusted demand deposit figure
definitely excludes G overnm ent and interbank deposits. It it
arrived a t by adding to all other demand deposits (gross de­
mand deposits less Governm ent and interbank deposits) de­
ferred credits and certified and cashier's checks outstanding
and subtracting from the sum all cash items on hand or in
process of collection. T he new figures are available back to
Septem ber 5, 1934.
Tim e deposits of these banks formerly- included tim e bal­
ances of other banks, but these are relatively small and are
now included in ^interbank deposits as a separate item.
As shown by the cRart, total credit extended
‘banks m




REVIEW

this district increased quite sharply in 1935, but the expan­
sion has been chiefly in holdings of Government securities, or
those guaranteed by the Government.
Total loans outstanding w ere slightly higher on December
18 than four weeks earlier and they w ere somewhat above
the low point of the year in F ebruary, but they w ere down
from the peak touched in June. Commercial loans were
up seven per cent in the year and loans on real estate were
up 11.2 per cent, but security loans w ere 8.2 per cent lower
on December 18 than at the beginning of 1935, notw ithstanding a slight increase in recent weeks. Member banks’ hold*
ings of G overnment securities rose quite sharply in m id-D e­
cember in connection w ith the G overnm ent financing. They
were 14.2 per cent larger than at the beginning of the year,
while holdings of other than Governm ent securities w ere little
changed in the period. A djusted demand deposits of local re­
p orting member banks declined slightly in the four weeks
ended December 18, but as shown on the chart, the increase
so far this year has been considerable. Tim e deposits de­
clined $10,000,000 to $663,000,000 in the four latest weeks,
but they rem ained slightly above last year at th at time. R e­
serves of member banks in the first half of December were
estimated to be approxim ately $165,000,000, or 103 per cent,
in excess of legal requirem ents. T his was a new high record.
T here was a decline at the tim e of the December 15 G overn­
ment financing*
MANUFACTURING,

m in in g

Iron and
Steel

F o r the first tim e since 1925 steel mill
operations w ere at a higher rate in D e­
cember than in any other month of the
year. G enerally operations decline tow ard the year end and
while this year apparently is little different from others in
this respect, the contraction did not develop until a new high
rate for the year had been touched early in the month. In
the second and th ird weeks of December steel ingot produc­
tion declined, but finishing mill operations were reported to
be holding up well, either at or close to the highest levels
of the year.
The bulk of the improvement in the iron and steel industry
this year com pared w ith last occurred in the closing six
months. T he accom panying ch art shows the weekly rate of
steel mill operations for the past several years and
recently plants have been operating at the highest
levels since 1930. As has been the case for some
time there is still considerable variation in operating
rates in principal steel centers. In this district Cleveland

THE

MONTHLY

BUSINESS

REVIEW

heads the list because of the im portance of automobile de­ $13.29 in the week ended December 14, but declined to the
mand to this section. In the week ended December 21 these November level the following week.
mills were producing at 82 per cent of capacity compared
T he automobile industry in November
w ith 80 per cent in the corresponding week of November and Autom obiles
and also in the first eleven months turned
about 75 per cent a year ago when mills were active making
out more cars than was expected by even
m aterials for forthcom ing 1935 automobiles. T his year newthe more optim istic and com parison of current operations
model automobile buying w as moved forw ard about two
with previous periods indicated th at they were at record high
months, but it has been well-sustained throughout the year.
A t Youngstown, mills w ere w orking at 56 per cent, un­ levels for this season of the year. A ccording to the D epart­
changed in the latest month, but this com pared w ith 41 per m ent of Commerce, 398,024 cars and trucks were made in
the U nited States in November, com pared w ith 275,021 in
cent a year ago. W heeling plants have been unusually active
O ctober and 83,482 in November last year. M ore cars were
throughout most of the year and in the latest week were
made
in the single m onth than in the entire fourth quarter
operating at about 80 per cent. A t P ittsburgh, which is larg e­
of 1934 and, excluding 1929, November production figures
ly a heavy steel center, operations have lagged behind the
w ere larger than in any previous first month of new -car
national average this past y e a r ; in the latest week they were
at 40 per cent of capacity, while in November they were 46 production. T he latest m onth’s output was 156 per cent in
per cent and a year ago they were 26. The entire steel in­ excess of the 292,817 cars made in Jan u ary 1935.
In the first eleven months of 1935 assemblies at domestic
dustry in the week ended December 21 was operating at 52
plants totaled 3,602,090 cars and trucks, a gain of 38.6 per
per cent down from 57 per cent in two weeks, but activity
cent from the same period of 1934 and this number compared
continued much above last year at that time.
Daily average steel ingot production in November, 121,279 w ith 1,920,000 units in the entire year 1933 and 3,356,000
units in 1930. W ith December partly estimated, output for
gross tons, was the largest for any November since 1929,
the entire year should be close to 4,000,000 units, the best
The gain over October was five per cent. T he m onth’s output,
since 1929, when 5,358,000 cars were produced. The industry
3,153,247 tons, was 1.1 per cent higher than O ctober’s and
this year has had the advantage of two sets of new models
96 per cent ahead of last year. In the first 11 months, 30,313,and while output in the fourth quarter m ight have been
507 tons w ere made, an increase of 27.2 per cent over the
stepped up at the expense of early 1936, no inform ation on
first 11 months in 1934. W ith December estimated, a gain in
this point is available. In this connection it is encouraging
steel production of 30 per cent from 1934 has occurred and
th at sales recently have continued at very satisfactory levels,
output was only 19 per cent below 1930, which was regarded
according to reports. D espite the unusually heavy production,
as a good year in the steel industry.
many dealers w ere unable to keep up w ith orders.
D aily average pig iron production in November, 68,876
In mid-December new-model production was at a higher
gross tons, was 7.9 per cent above October, and highest since
rate
than in any week since output of the 1936 cars started.
October 1930. Total output for the month, 2,066,294 tons,
T
his
high rate was unparalleled in any previous year and at
was 116 per cent higher than in November 1934. F or 11
months, output of 18,924,987 tons was 26.6 oyer the same p er­ approxim ately 100,000 units, was only 12,000 units a week
below the high point of 1935 touched in April.
iod in 1934. T here was a net gain of six blast furnaces in op­
W hile the recent increase has been chiefly in passenger car
eration in November, 122 being active at the month end.
production, which in November was 338,425 units, almost
Currently, iron and steel demand rem ains stronger, despite seven times w hat it was a year ago, truck output was up 73
inventory and the custom ary year-end influences. Automotive per cent in the latest month from 1934 and a gain of 24 per
requirem ents are heavy; railroads have placed some large
cent was reported for the eleven-month period. Passenger car
orders, and are preparing for more buying in early 1936. production up to December 1 was 45 per cent ahead of the
S tructural w ork is increasing, due mainly to the G overn­ corresponding interval of 1934.
m ent’s w ork relief program getting under way.
R u b b er an d
O perations in the rubber and tire industry
P rices are firm, and a few advances have been made in
Tires
in November continued at about the same
some of the less im portant finished steel products, although
level as in October, ju d g in g by reports
such products as bars, shapes, plates, sheets and strip have
been reaffirm ed for first quarter. S teel’s scrap price com­ from m anufacturers in this section and rubber consumption
in the entire industry in the latest month. A slight increase in
posite rose from $13.12 in the week ended November 23 to
tire production was reported at some plants in early Decem­
ber, but this had little significance because m anufacturers
generally build up inventories at this season in preparation
for spring. A ctivity in the industry as a whole in recent
weeks compared favorably w ith last year at this time and it
was estimated th at dollar sales for the entire year may ex­
ceed 1934 by approxim ately 15 per cent. Profits are unsatis­
factory partly because of the price situation, which, however,
w as more stable recently than at any previous time this
year. Replacement tire sales declined more than seasonally
in November, but the falling-off was balanced by the marked
increase in original equipment sales to automobile m anufac­
turers. T he plan of dealer buying for spring delivery was still
in vogue, but reports indicated th at orders have not been re ­
ceived in the same volume this fall as in other previous
years.




THE

4

MONTHLY BUSINESS

Employm ent at rubber factories in this district in N ovem­
ber was slightly less than in October, but was 5.1 per cent
above a year ago. The increase at tire factories was 3.4 per
cent, while at plants making miscellaneous rubber products
the gain was 27 per cent. Some increase in the number of
hours worked was reported at tire factories in early Decem­
ber, but little change in the number of employees was indi­
cated. It was largely seasonal and represented m anufacturing
for inventory purposes.
Crude rubber consum ption by m anufacturers in the U nited
S tates in November was estim ated to be 42,778 long tons,
approxim ately the same as in October, but up 23 per cent
from November last year. Im ports of crude rubber in the
month were 28,836 long tons, a drop of 16 per cent from Oc­
tober and of 20.4 per cent from November 1934. Continuing
the trend of earlier months this year, consumption exceeded
im ports and domestic stocks of crude rubber on hand were
reduced to 303,162 tons. T his was 16.4 per cent under last
year at this time.
Coal

M ore coal was produced in this district
in November than in any corresponding
month since 1930. Daily average produc­
tion was up slightly from October, but the increase was less
than usual by reason of the fact that considerable coal m ining
was done in October. T he Coal Conservation A ct, which
became effective November 1, was largely responsible for this
spurt, although demand to r fuel has increased this fall in
com parison with other recent years.
O utput in November was 12,453,000 tons in this district, a
gain of 6.3 per cent from the corresponding month of 1934,
but in the entire country the m onth’s production w as up
seven per cent. In the first eleven months, fourth district
mines produced slightly less (0.5 per cent) coal than in the
com parable period last year while at all mines in the country
output in the same interval was up 2.1 per cent.
Demand for household coal has been light this year and
w ith the Lake shipping season closed coal shipm ents have
declined except to industrial and utility users. W hile takings
by these groups have not actually increased in recent weeks,
in the past several months there has been a marked expansion
in these fields. Coal shipm ents from Lake E rie ports for the
year were less than one per cent below those of 1934. T his
was better than was expected earlier in the season, for ca rry ­
over of coal this spring at upper Lake ports was large. The
shipping period was longer than usual this yean




REVIEW

P rices have not been particularly steady recently although
no m arked weakness was apparent. Stocks of coal above
ground are still larg e0
Clothing

A lthough some variation w as evident in
branches of the industry, textile and d o th ing m anufacturers finished the year in a
better position than in 1934. Rising raw m aterial prices, p ar­
ticularly wool and silk, have stim ulated clothing purchases
and advance buying has been better this fall than in 1934.
M anufacturers’ inventories are slightly larg er than a year
ago.
O perations at men’s clothing plants in November and
December were at relatively higher levels, com pared w ith
last year, than in other factories. Employm ent at these plants
in November was 25 per cent ahead of last year and for the
eleven-month period averaged 12 per cent higher than in
the corresponding interval of 1934. Sales of men’s clothing
this fall, both at wholesale and retail, have been in satisfac­
tory volume, according to reports. A t fourth district rep o rt­
ing departm ent stores in November they w ere 8.5 per cent
ahead of the same month of 1934 and men’s furnishing sales
were up 16.3 per cent. It was stated that sales of heavy cloth­
ing have been slow this fall, but the w eather was unusually
mild until recently.
A t women’s and miscellaneous clothing factories in O hio
the number of employees declined six per cent from October
to November, but in the later month it was 9.6 per cent above
a year ago and for the eleven-month period averaged four per
cent better than in 1934. Sales of women’s and misses’ cloth­
ing at local stores in November were slightly smaller than
a year ago, but the decline was entirely in coats and suits.
D ress sales w ere larger than in November last year. A t
reporting w earing apparel stores in this section total sales
were up nine per cent in the m onth and two per cent for the
year to date from corresponding periods of 1934.
R egarding spring orders, some companies reported an in­
crease while others say little change is evident from last
year. Sales of spring textiles to m anufacturers, however,
are considerably above this time in 1934.
Other
Manufacturing

L ittle change, other than seasonal, was
evident in the smaller m anufacturing lines
of this district in the four latest weeks,
but gains continued to be shown from last year in all fields.
A decided increase in wholesale jew elry sales w as reported
in November in contrast w ith last year, in preparation for
a more active C hristm as season. T he year as a whole has
been one in which operations in most lines have been better
than in any recent year, in some cases back to 1929,
Auto Parts and Accessories. F u rth e r increases in activ­
ity at local parts and accessory plants w ere reported in late
November and the first half of December and operations were
at a much higher rate than in any corresponding period of
recent years, dating back to 1929. Sizable gains in sales and
employment have been recorded in this field; in November,
at 29 plants reporting to the Ohio S ta te U niversity Bureau
of Business Research, the number of employees w as up 26
per cent from last year and a gain of 3.7 per cent w as re­
ported for the first eleven months. In addition there has
been a marked increase in the number of hours worked. Sales
for the year w ere estim ated to be about 35 per cent above
1934 and profits have increased in most cases.

THE MONTHLY BUSINESS

Brick and Tile. A seasonal falling-off was evident in the
brick and tile industry in recent weeks but operations con­
tinued above a year ago in most sections. In October, produc­
tion of local plants was over four times w hat it was a year
ago and yet only 12 per cent of the machine capacity was
being used,
China, Pottery A contraction in operations at china and
pottery plants in this section was reported in the four latest
weeks, p art of which was indicated as being seasonal. Despite
the drop, activity was about the same as a year ago at this
time. Employment was approxim ately the same as in N o­
vember 1934, while for the first eleven months an average
increase of three per cent was reported. China sales for the
year to date w ere larger than in 1934, one estim ate being ten
per cent.
Glass. M akers of glass and glass products have benefited
from the im provement in the automobile, furniture, canning,
and residential building industries during the year and sub­
stantial gains in sales, employment and payrolls have been
experienced. P late glass producers have gained most, chiefly
because of the sharp rise in automobile production and the
increase in the use of safety glass, which requires double the
am ount of plate glass. States w ith more than 45 per cent of
total car registrations now require safety glass to be used on
new cars. P late glass production in the first ten months of the
year was nearly double the same period of 1934. W indow
glass production this year has been about 15 per cent ahead
of 1934, in part because of the improvement in construction
and home renovizing, and shipm ents this year have been
at the highest level since 1929. Sales of glassw are and containers also have been larger this year than in 1934 and at
a rate which exceeded even the year 1929. In November a
contrary to seasonal increase in employment was reported
by the industry as a whole and for the first eleven months
an average gain of 20 per cent was shown from the same
period of 1934*
Metal Products. Employm ent at local factories increased
8.2 per cent from O ctober to November and in the latest
month was 31 per cent above November 1934. Gains w ere
general in all branches and indexes in November w ere higher
than since late 1930,
Machine Tools. New domestic orders for machine tools
received in November, according to the N ational M achine
Tool B uilders’ A ssociation, w ere in about the same volume as
in O ctober, but a drop in foreign buying was reported. T otal
orders w ere nearly twice as large as w ere received in N ovem­
ber 1934, and they were 98.6 per cent of the monthly average
shipm ents in 1926. Domestic sales have held up recently, the
drop from the high point of the year being entirely a result
of a contraction in foreign purchases. Small tool sales have
held up very well this fall and, while foundry equipment
orders declined in November, they w ere still about 25 per
cent larg er than in the corresponding m onth of 1934*
P aint. T his is a dull season for paint m anufacturing, but
plant operations have been m aintained at reasonably high
levels. Inventories are being built up for spring selling. T he
year 1935 was considerably above 1934 from the sales stand­
point, all consum ing lines contributing to the increase.
Paper, Boxboard. A slackening in paper and boxboard
sales was reported in early December, but they continued
substantially above last year. Inventories of paper are larg er




REVIEW

than a year ago, but the increase was reported as being in
keeping w ith the g reater activity 0
Shoes. Local shoe factories in the first half of December
were engaged in the production of spring lines, orders for
which have been received in considerably larger volume than
a year ago. November production at fourth district factories
was 22.5 per cent ahead of November 1934 and for this year
to date a gain of 15.7 per cent was reported. Shoe prices in
November were little changed from a year ago, despite the
sharp increase in hide and leather prices. Raw m aterial in­
ventories are larg er than a year ago.
TRADE

R etail

D aily average dollar sales at reporting
departm ent stores in the fourth district in
N ovem ber increased more than seasonally
from October and w ere 11.5 per cent g reater than in N ovem ­
ber 1934. T he seasonally adjusted index advanced nearly
five points to 79A per cent of the 1923-25 monthly average
and was higher than since A ugust 193L W hile these sales
are affected by price changes, F a irc h ild s index on December
1 was less than one per cent higher than a year ago at that
time, although an increase of 3.2 per cent has occurred since
A ugust of this year.
So far as individual cities w ere concerned gains were wide­
spread, ranging from seven per cent in Cincinnati and Toledo
to 12 per cent in A kron and P ittsburgh, 15 per cent in W heel­
ing and the group of smaller cities, and 30 per cent at
Y oungstown. In the individual departm ents, w ith the excep­
tion of piece goods, knit underw ear and women’s coats, gains,
some of them sizable, w ere shown.
Sales in the first eleven months of the year w ere 4.5 per
cent larger at reporting stores than in the same period of
1934 and gains w ere shown in all cities except A kron. Re­
ports of December pre-C hristm as buying indicated that the
gains of November w ere being continued in most cases.
Basement sales represented a smaller share of total store
sales in November than a year ago and the increase in base­
ment departm ents was smaller than in total store volume.
The ratio of credit to total sales in November was p rac­
tically unchanged from October at 58.6 per cent, but was two
points higher than in November 1934. T he increase from
last year was about equally distributed between installm ent
and regular 30-day sales.
The dollar value of stocks increased 3.2 per cent in
November from October, slightly more than seasonal, but at
the month end the value of stocks was only 2.5 per cent
higher than on N ovember 30, 1934. A larg er volume of sales

TB M

MONTHLY BUSINESS

has been made on about the same average value of stocks
this year than in 1934, the stock turnover rate for the ten
months, F ebruary through November, being 3.24 as compared
w ith 3.08 in the preceding year.
Collections improved in November and in the month were
15 per cent larger than in November 1934. M ost of the gain
was on regular accounts, the ratio of collections to accounts
receivable at the beginning of the month being 47.3 at all
reporting stores com pared w ith 44.8 a year ago.
D ollar sales of all reporting wholesale
firms in this district were larger in N o­
vember than in any corresponding month
since 1930 and the gain from November 1934 was 7.9 per
cent. W hile declines occurred from October in all lines, this
was seasonal and it was reported that retailers bought
more goods for the holiday season than in the past live
years. W holesale hardw are sales w ere 18.8 per cent larger in
November than a year ago; drug sales were up 14 per cent;
dry goods 9.1; and grocery 1.9 per cent in the same period.
In the first eleven months of the year total sales of all lines
were up 4.8 per cent, the gain reported by hardw are com­
panies being 8.6 per cent, grocery 5.1, dry goods 2.8 and
drugs 2.2 per cent. Collections have been good recently.
W h olesale

CONSTRUCTION

Construction contracts aw arded in this district in Novem­
ber w ere down from the high level of October for twro rea­
sons. In the first place the October total was large because
the contracts for two large Federal housing projects in Cleve­




REVIEW

land w ere aw arded in th at month and in addition there is
generally a falling-off in construction activity as the w inter
season approaches. In contrast w ith a year ago a gain of 47
per cent was evident in the November figures, w hich totaled
$14,265,000 in the fourth district. Gains from last year were
shown for each m ajor classification except public utilities,
whereas declines from October occurred in each group except
nonresidential construction.
Residential building contracts aw arded in this section in
November w ere 89 per cent larg er than in the same m onth oi
1934 and for the year to date an increase of 133 per cent was
evident. T otal construction in the eleven-month period was
up 13 per cent from last year, the relatively smaller increase
being due to the fact th at a larg er volume of Federal projects
was aw arded in the early p art of 1934 than this year.
Contemplated construction of all types reported in this sec­
tion in November was smaller than a year ago due to a de­
cided falling-off in heavy public w orks and utility classifica­
tions. Contemplated residential and nonresidential building
reported in November was nearly double th at reported in N o­
vember 1934.
AGRICULTURE
The 1935 tobacco selling season in this
section opened in L exington on Decem­
ber 3 w ith large offerings of tobacco, the
quality of which was somewhat disappointing. F ine cigarette
tobaccos w ere not as plentiful as usual, according to reports,
and prices at opening sales w ere about equal to last year. U p
to December 14 over 14,500,000 pounds were sold on the
L exington floors, which was somewhat more than was dis­
posed of in the corresponding period last year. T he av er­
age price for this entire am ount was $20.82 a hundred pounds,
which com pared w ith $20.25, the average price received in
the first two weeks of last y ear’s selling season. T he rise
was somewhat more than is indicated by these figures for,
according to reports, m ore than the usual percentage of
medium -grade tobacco has been offered. P rices have im­
proved somewhat from the opening levels and the am ount
of tobacco offered for sale also has risen.
W hile burley tobacco prices are better than since 1929,
the situation is dominated by the large stocks in hands of
domestic dealers and m anufacturers. T he 1935-36 indicated
supply of this type is about equal to
years' consumption
at the cu rren t rate.
Tobacco

THE MONTHLY BUSINESS

F ourth D istrict B usiness Indexes

D ebits to Individual Accounts
(Thousands
4 weeks
ended
Dec. 18,
1935
A k r o n . . . . . . . . . . 3 50,934
B u tle r ..........
7,965
C a n to n .........
32,282
C in cin n a ti......
292,160
C lev e la n d .......
486,409
C o lu m b u s.......
152,863
D a y to n .........
47,849
20,666
E r i e . ........... ..
F r a n k lin ........
2,878
Greensburg. . . . .
5,478
H a m i lt o n . . . . . . .
8,737
H o m e stea d ......
2,111
L ex in g to n .......
23,755
L im a ...........
10,303
Lo rai n .............
3,328
M id d letow n .....
8,408
Oil C i t y . . . . . . . .
8,829
P ittsb u rg h ......
670,929
S p rin g field ......
13,786
S teu benville.....
7,033
T o l e d o ____. . . . .
103,858
Wa rr en ......... ..
7,017
W h ee li n g ........... .
27,839
Y oun gstow n ....
36,026
Z an esv ille.......
6,430
T ot a l. . . . . . . . 3 2 , 0 3 7 , 8 7 3

(1923-25 *= 100)

of Dollars)

%
Year to date Year to date
change Jan. 2, 193S Jan. 3, 1934
from
to
to
1934
Dec. 18, 1935 Dec. 19, 1934
+ 25.5
£595,041
3524.238
+ 2 7 .2
85,014
78,220
+ 3 2 .2
350,778
295,477
+ 21.4
3,313,038
2,860,622
+29.1
5,450,556
4,617,649
+ 1 4 .7
1,806,645
1,407,714
+ 2 0 .9
576,185
472,820
+ 1 3 .6
251,195
219,869
+ 14.3
33,242
29,703
+ 2 4 .8
64,752
57,172
+ 22.3
101,430
89,793
+ 2 1 .0
25,466
21.880
+ 37.2
229,442
200,639
+ 37.8
107,822
89,535
+ 3 5 .6
39,077
31,326
+ 3 7 .9
88,035
72,808
+ 17.2
103,621
83,332
— 0 .7
7,452,624
6,589,486
+ 19.3
164,402
140,839
+ 2 7 .9
80,247
69,743
+ 35.5
1,098,615
994,090
+ 31.8
79,366
70,085
+ 1 8 .0
334,508
316,611
+ 29.2
442,786
378,313
+ 13.7
76,129
67,329
+ 15.2
322,950,016 319,779,293

%

change
from
1934
+ 1 3 .S
+ 8.7
+ 1 8 .7
+ 15 . 8
+ 18.0
+ 28.3
+ 2 1 .9
+ 14 .2
+ 11.9
+ 13.3
+ 1 3 .0
+ 1 6 .4
+ 14.4
+ 20.4
+ 2 4 .7
+ 2 0 .9
+ 24.3
+ 13.1
+ 16.7
+ 15.1
+ 10. 5
+ 1 3 .2
+ 5.7
+ 1 7 .0
+ 13.1
+ 1 6 .0

(000 om itted)




.

Bank Debits (24 cities). . . . . . . . . . . „ . . . . . . . .
Commercial Failures ( N u m b er ) . . . . . . . . . . . .
55
(L iabil ities). . . . . . . . . . .
Sales— Life Insurance (O. & P a. ). . . . . . . . . . .
” — D epartmen t Stores (47 firms). . . . . . . .
55 — Wholesale Drugs (13 f i r m s ) . . ..............
” —
”
Dry goods (10 f i rms) . . . . . .
” —
’*
Groceries (30 f i r ms ) . . . . . .
*' —
”
Hardware (14 firms). . . . . .
” —
85
(All 67 firms). . . . . . . . . . . .
” — Chain Drugs (4 firm s)** ..............
Building Contracts ( T o t a l ) ..................
”
( R es id en tia l)........... ..
Production— Coal (O., W. Pa., E. K y . ) .
— Cement (O., W. Pa., W. Va.). . .
”
— Elec. Power ( 0 . , Pa., K v . ) * . . . . .
”
— Petroleum ( 0 . , Pa., K y . ) * . . . . . .
”
— S h o es........... ..
^October
**Per individual unit operated.

N ov., No v., N o v. , No v. , N o v .,
1935 1934 1933 1932 1931
76
63
52
49
66
48
57
60
134
131
20
67
50
111
146
88
89
86
109
93
83
67
75
59
79
93
82
75
72
76
51
47
43
36
48
71
67
56
62
52
75
57
63
57
45
71
65
56
61
51
91
67
74
67
78
30
20
35
29
30
18
9
9
17
10
69
66
64
63
65
57
20
63
64
33
168
137
144
124
139
118
114
109
101
121
66
49
54
48
45

Wholesale a n d R e ta il Trade
(1935 c o m p a r e d with 1934)
Percentage
Increase or decrease
SA LES
SALES
S TOC KS
No vem ber
first 11
N ovemb er
1935
months
1935

Fourth D istrict B usiness S ta tistic s
f an .-N o v.
N ov em ber % change
Fourth District Unless
1935 from 1934 ‘ 1935
Otherwise Specified
Bank D ebits— 24 cities.
32,051,000 + 2 0 . 2 321,120,000
Savings Deposits— end of month:
i
41 banks, O. and P a . . . . . . . . . . . 3 698,448 + 6 . 2
Life Insurance Sales:
+ 2.1
860,224
Ohio and P a . . . . . . . . . . . . . . . . . 3
73,533
Retail Sales:
172,110
+ 11.5
18,273
Dept. Stores— 49 firms.
... 3
8.457
Wearing Apparel— 12 firms. ..3
896 + 9 . 2
Furniture— 43 f i r ms . . . . . . . . . . . 3
802 + 2 4 . 7
8,104
Wholesale Sales:
14,696
1,409 + 1 4 . 0
Drugs-— 13 firms. . . . . . . . . . . . . . 3
1,259 + 9. 1
12,426
Dry Goods-—10 fi r m s. ......... . . . . 3
42,574
Groceries— 30 firms. . . . . . . . . . . 3
3,840 + 1 . 9
+ 1 8 .8
14,045
Hardware— 14 f i rms . . . . . . . . . . . 3
1,465
+ 4 6 .6
14,265
160,546
Building Contracts— total.. . . . . . 3
43,687
55
”
— Residential. $
3,046 + 8 9 . 1
14 .55 1
Commercial Failures— Li abilities. $
888 — 70 .1
70s — 19. S
834
”
”
Number
Production:
18,925
Pig Iron, U. S . . . . . . . . . . . . . tons
2,066 + 11 5 . 9
+ 95.7
30,344
Steel Ingot, U. S . . . . . . . . .
3,153
3,000,8222
338,4253 + 5 9 0 . 4
Auto-Pass. Cars, U. S . . . . .
660 ,86 7s
59,5992 + 7 2 . 9
Auto— Trucks, U. S . ............
+ 6.3
130,137
Bituminous Coal. . . . . . . . .
12,453
6,965
685 + 7 1 . 7
Cement— O., W. Pa., W. Va. bbls.
1,407s + 1 6 .0
12,755*
Elec. Power— O., Pa., Ky. Sic.w.h.
21,094^
Petroleum— O., Pa., K y . . . ,. bbls.
2,185s + 3 .3
3
s
Shoes . . . . . . . . . . . . . . . . . . . pair*
+ 22.5
1 ires, U. S . . . . . . . . . . . . . . casings
Bituminous Coal Shipments
+ 26.2
L. E. Ports. ............ ..
35,514
4,654
Iron Ore Receipts:
19,890
L. E. P o r t s ............
1,472 + 2 4 9 . 6
x not available
4 first 10 months
*actual number
C o n fid e n tia l
®October

REVIEW

% change
from 1934
+ 1 5 .7

+

1 .3

+ 4.5
+ 3 .1
+ 3.6
+ 2.2
+ 2.8
+ 5. 1
+ 8.6
+ 13. 2
+ 1 3 2 .8
— 3 7 .4
+ 2 .0
+ 2 6 .6
+ 28.4
+ 4 5 .2
+24.1
— 0.5
— 1 .6
+ 10 .3
+ 7. S
+ 1 5 .7
— 0 .6
+ 27.7

D E P A R T M E N T S T O R E S (49)
A k r o n ......................... ................................ ..
+ 12.1
Ci n cin n at i................................................. ..
+ 7.2
Cl ev el a n d ............................. ..
+ 11. 1
Columbus. . . . . . . . . . . . . . . . . . . . . . . .
+ 10 .5
Pi t t s bur gh. . . . . . . . . . . . . . . . . . . . . . .
+ 1 2 .0
T o l e d o . . . .................
+ 7.2
W h ee li n g .......................... ....................
+ 1 4 .8
Yo un g st ow n . . . . . . . . . . . . . . . . . . . . .
+ 30.5
Other Cit ie s...........................................
+ 14 .9
D is t ri c t .............
+ 11. 5
W E A R I N G A P P A R E L (12)
Cincinnati. . . . . . . . . . . . . . . . . . . . . . .
— 0.5
P it ts b u rg h ......... ..
+ 12. 7
Other Cities. .........................................
+ 14.1
Di st ri ct . . . . . . . . . . . . . . . . . . . . . . . . . .
+ 9. 2
F U R N I T U R E (43)
Cincinnati. . . . . . . . . . . . . . . . . . . . . . .
— 9. 1
Cle ve lan d ......... ..
+ 24 .1
C o lu m bu s ............. ..
+ 23.9
D a y t o n ........................... ..
+ 29.9
Tole do. . . . . . . . . . . . . . . . . . . . . . . . . .
+ 4 3 .6
Other Cities. . . . . . . . . . . . . . . . . . . . .
+ 49.6
Di s t ri ct . . . . . . . . . . . . . . . . . . . . . . . . . .
+ 24.7
C H A I N ST OR ES *
Drugs— District ( 4 ) . . . . . . . . . . . . . . .
+ 23.5
Groceries— District ( 5 ) . . . . . . . . . . . .
+ 3.8
W H O L E S A L E G R O C E R I E S (30)
Ak r o n . . . . . . . . . . . . . . . . . . . . . . . . . . .
+ 15.2
Cl e v e l a nd. . . . . . . . . . . . . . . . . . . . . . . .
— 18.1
Er i e . . . . . . . . . . . . . . . . . . . . . . . . . . . . .
+ 2.7
Pi t t s burgh. . . . . . . . . . . . . . . . . . . . . . .
+ 7.9
To l e d o . . . . . . . . . . . . . . . . . . . . . . . . . .
+ 8.3
Other Cities. . . . . . . . . . . . . . . . . . . . .
+ 11.8
D is t ri c t ......... ..
+ 1.9
W H O L E S A L E D R Y GO OD S ( 1 0 ) . . . .
+ 9.1
W H O L E S A L E D R U G S ( 1 3 ) . .............. ..
+ 14.0
WHOLESALE H A R D W A R E (14)... .
+ 18.8
*Per
individual
unit
operated.

+
+
+
+
+
+
+
+
+
+

0.6
4.7
2 .5
4 .9
5.6
5.6
8.7
7.7
6.2
4.5

— 0.9
+ 8.6
+ 0.2
+ 8.0
+ 0.1
+ 6.4
+ 3 .1
+23.3
— 2.4
+ 2 .5

—
+
+
+

1.1
8.2
3.8
3. 1

+ 9 .9
+ 7. 2
+ 11. 2
+ 9. 9

+ 10.9
— 7.6
+ 11 .6
+ 11.0
+ 17.1
+ 23.2
+ 3.6
+
+

8 .1
5.1

+
—
+
+
+
+
+
+
+
+

30.2
6.4
6.5
2.1
9.8
8.8
5.1
2.8
2.2
8.6

— 2 .1
— 3.3

THE MONTHLY BUSINESS

8

REVIEW

Summary of National Business Conditions
By the Board o f Governors of the Federal Reserve System
Industrial production and employment, w hich usually decline at this season*
showed little change from O ctober to November. D istribution of commodities
to consumers increased m ore than seasonally.

Index o f industrial production, adjusted for se&°
sonal variation. (1923-25 average = 100). L at­
est figure, November 97*

Index of factory em ploym ent, adjusted for sea­
sonal variation. (1923-25 average = 100.) L at­
est figure, November, prelim inary $4.7o

RA ILR O A D FR IilG H T-C A R LOA DINGS
j
1
i

V

V

Total

1929

'■^Merchandise

V

* V - '/

1930

Indexes o f daily average number o f cars loaded*
adjusted for seasonal variation. (1923-25 average
100.) L atest figure November, total 66P mer­
chandise 64.

Index o f U nited States Bureau o f Labor S tatis­
tics. (1926 ax 100.) By months 1929 to 1931?
by weeks 1932 to date. L atest figure for week
ending December 14« 8&,&,




Production and Employment
T he B oard’s seasonally adjusted index of industrial production advanced
from 95 per cent of the 1923-1925 average in O ctober to 97 per cent in N ovem ­
ber. O utput of industries producing durable goods continued to increase sub­
stantially in November, while activity in most other industries declined
som ew hat O utput of steel increased fu rth er during N ovember to a higher
rate than in any previous m onth this year and this high level was m aintained
during the first three weeks of December. Automobile production in November
continued the sharp increase w hich began after the change to new models in
September. A ctivity at silk mills and at woolen mills declined.
Factory employment and payrolls, w hich usually decline from the middle
of October to the middle of November, showed little change for th at period this
year. Increases in employment w ere reported for the automobile, iron and
steel, m achinery, railroad car, and cotton textile industries and at railroad
repair shops. T here w ere larg er than seasonal declines at sawmills, shoe fac­
tories, silk and rayon mills, and establishm ents producing w earing apparel.
V alue of construction contracts aw arded, as reported by the F. W . Dodge
Corporation, continued to increase in N ovember and the first half of December,
T here was a decline, largely seasonal, in residential building, w hile other types
of construction showed an increase.
Agriculture
Crop production in 1935, according to final estim ates by the D epartm ent
of A griculture, showed an increase of about 20 per cent in volume over the
drought year of 1934, and the farm value of 64 crops am ounted to $5,120,000,000
com pared w ith $4,780,000,000 last season. T he cotton crop, w hich has been
reduced in recent months by bad w eather, is now estim ated at 10,734,000 bales
compared w ith the exceptionally small output of 9,636,000 bales in 1934. Cash
farm income from m arketings of crops and livestock and from G overnment
rental and benefit paym ents is estimated at about $6,800,000,000 for the calendar
year 1935, as compared w ith $6,387,000,000 last year.
D istribution
F reig h t-car loadings decreased by less than the usual seasonal am ount d u r­
ing November, reflecting principally a sm aller decline in shipm ents of miscellane­
ous freight than is custom ary at this time of year. V alue of departm ent store
sales, on a daily average basis, increased from October to November.
Commodity Prices
T he general level of wholesale commodity prices, after a decline during
O ctober, increased during N ovember and showed little change d u ring the first
two weeks of December.
Bank Credit
Excess reserves of member banks, w hich had increased to a new high level
of $3,310,000,000 on December 11, largely as the result of continued gold
im ports, declined considerably during the week ending December 18, as a con­
sequence of seasonal demands for currency and a large increase in T reasu ry
balances w ith the Federal reserve banks, in connection w ith m id-December
fiscal operations.
Changes in condition of reporting banks in 101 leading cities d u ring the
four weeks ending December 18 reflected principally the influence of new Gov­
ernm ent financing. These banks showed increases of $310,000,000 in holdings
of U nited States G overnm ent securities, of $110,000,000 in loans to brokers
and dealers in securities, and of $200,000,000 in U nited States Governm ent
deposits. A djusted demand deposits showed a fu rth er grow th of $270,000,000
in the three weeks ending December 11 and declined by $250,000,000 in the
following week, as a result of w ithdraw als for holiday currency demands,
income tax payments, and the purchase of new G overnm ent securities.