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MONTHLY BUSINESS REVIEW
Covering financial, industrial
and agricultural conditions

Vol. 1 7

Cleveland, Ohio, August 31, 1935

Industrial activity in this district in late July and the
first half of August apparently was at a higher rate, com­
pared with earlier months of the year, than is generally
the case. In contrast with a slowing-down in production
which ofttimes develops in the first half of the third quar­
ter, gains were evident in many lines and in the third
week of August sizable increases from last year were
discernible. In some cases operations were at higher levels
for this season than in the last five years.
While some of the recent activity represented a build­
ing-up of inventories, partly in anticipation of a seasonal
increase which is looked for by trade in the fall months,
such stocking of goods probably represented in part the re­
placement of depleted supplies. The accompanying chart
shows Department of Commerce indexes of stocks of raw
materials and manufactured goods. At the end of June the
index of raw materials was down sharply from a year ago
and was lower than at any time since 1928. Inventories of
manufactured goods increased slightly in June. The most
sizable gains were in foods and nonferrous metals, but
the composite index was still three per cent lower than a
year ago. Stocks carried by fourth district department
stores were five per cent smaller on July 31 than a year
earlier.
Retail trade in this district in July declined more than
seasonally from the recent high level of June, but dollar
volume of sales at reporting stores was 12.5 per cent
greater than in July 1934. Fair child's index of retail prices
at stores throughout the country was three per cent lower
on August 1 than a year ago.
Industrial employment in this section was down slightly
in July, but a gain of about two per cent from last year
was reported. An unusually good showing was made by
several important lines in recent weeks. Iron and steel
plants continued to increase operations in late July and
the first three weeks of August* the national rate rising to
above 50 per cent of capacity in the two latest weeks, the
highest since February. Increasing production has been ap­
parent each week since early July; it has been favorably re­
garded in that the rise occurred at a season when gains sel­
dom are evident and also because it resulted from a broad­
ened steel demand. The automobile industry continued active
in the steel market, but miscellaneous steel requirements have




Fourth Federal Reserve District
Federal Reserve Bank of Cleveland

No. 8

increased considerably and tin plate demand has held up
quite well, although a seasonal decline occurred recently.
Sales of new machine tools, an important factor to many
plants in this section, had a higher value in July than in
any month since late 1929. The increase from June was
largely a result of foreign buying, although domestic sales
increased slightly. Foundry equipment and small tool sales
also were substantially ahead of this season in 1934.
Automobile production held up quite well in July, being
27 per cent greater than in the same month of 1934, but
a contraction was under way in August, as preparations
were made for model changeovers. Output in the sevenmonth period was greater than in any similar interval
since 1929, and by the third week of August more cars had
been made than in the entire year of 1934.
Most clothing and shoe factories were operating at ca­
pacity levels in mid-August and orders received recently
for wearing apparel and footwear were larger than at
that time last year. Rubber factories were only operating
three or four days a week in mid-August because of a
drop in orders from automobile plants, but replacement tire
sales in July and early August were in somewhat better vol­
ume, according to reports, than was expected earlier in the
year.
Operations at coal mines continued to fluctuate consider­
ably in recent weeks, declines being shown in August at
a time when, in other recent years, increases were experi-

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2

MONTHLY

BUSINESS

enced. Output of local mines in the first seven months was
slightly less than in the same period of 1934. Electric
power production increased more than seasonally in early
August to the highest point ever reached, after allowing
for seasonal variations, and the gain in recent weeks from
last year in this section has been about ten per cent.
The building industry in the first half of August re­
ported gains similar to those of July. Residential contracts
awarded in this territory in the first half of the month were
more than twice what they were in the same period of
1934 and gains in nonresidential and public works’ con­
struction were also reported. In July, total contracts awarded
were 122 per cent ahead of the same month last year.
Agricultural conditions in this district on August 1 were
much better than at that time last year, according to the
Department of Agriculture, but heavy rains and floods in
early August did considerable damage to crops in some
sections, delayed threshing generally, and reduced the quality
of grain in many instances. Despite this, however, crop
prospects continue better than in the past two years and
prices of farm products remain higher at this season than
since 1930, some recovery being recorded in the first half
of August, following declines in the early summer months.
FINANCIAL

Total credit extended by weekly reporting member banks
in the fourth district continued to expand in the first
three weeks of August, but as has been the case for many
months, the bulk of the increase represented additional in­
vestments in United States Government securities or those
fully guaranteed by the Government.
Loans on securities
increased slightly between July 24 and August 21, but on the
latest reporting date they were 14 per cent smaller than at
this time last year. Commercial loans declined about five per
cent in the four latest weeks, after showing little change
in May, June or early July. On the latest date, however,
they remained above the low point of the year and slightly
higher than at this time in 1934.
Investments in other than Government securities in­
creased slightly in the four latest weeks, but on August
21 they were about five per cent smaller than a year ago.
Holdings of Government securities rose quite sharply to
$648,000,000, compared with $581,000,000 at this time last
year and $628,000,000 in the latter part of July. A t report­
ing member banks in this district investments in United
States Government securities (including those guaranteed
by the Government) represented 54 per cent of the total
volume of loans and investments. This compares with 48




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per cent a year ago and 34 per cent in March 1933. The
accompanying chart shows the sharp rise in investments, all
of which represented Government securities, at local re­
porting member banks since the Banking Holiday. Loans
at the same time have declined, although in the second
quarter of 1935 a very slight increase in loan account was
evident.
Deposits at these banks continued to rise; in the four
latest weeks an increase of $30,000,000 was reported, $26,000,000 of which was in demand deposits. Since March 1933
deposits at reporting member banks increased 44 per cent
and the gain (expressed in per cent) was about equally
divided between demand and time deposits, although so far
this year demand deposits have increased somewhat more
rapidly than time deposits.
Member bank daily average excess reserves increased in
July, but remained below the peak touched in May. At
$147,000,000, they were up $8,000,000 from June.
Savings deposits at selected banks were down slightly
at the end of July from the month previous, but a gain of
5.6 per cent was shown from a year ago.
A t the Federal Reserve Bank of Cleveland there was a
slight increase in loans to industry in mid-August follow­
ing a contraction earlier in the month. On August 21 these
loans were $1,685,000. Bills discounted for member banks
increased in late July and the first week of August, but
declined in the two following weeks.
There was an increase in the volume of this bank’s
notes in circulation in the first three weeks of August,
but gains have occurred at this season in several past years
and in addition retirement o f the national bank notes is
being made in part by Federal reserve notes. Compared
with a year ago note circulation of this bank in late August
was up $10,000,000.
Debits to individual accounts at banks in 24 cities of the
district were 15.6 per cent larger in the four weeks ended
August 21 than in the same period of 1934, while the gain
for the year to date was 14 per cent.
>1A NITFACTUilING, MINING

Iron and
Steel

The iron and steel industry so far this
summer has made a very favorable show­
ing and in mid-August it seemed to stand
out as a dominant factor in the business situation, particu­
larly in this district.
In response to increased demand, steel operations
in the entire country in the latter part of August were
above 50 per cent of capacity, higher than since early Feb­
ruary. Production has increased for seven consecutive weeks
rising from the low in early July of 31 per cent and a year
ago mills were operating at approximately 21 per cent. The
general rise has been unusual for this season of the year
when little in the way of expansion in steel production is
usually expected.
Operating rates in principal steel centers of this district,
excluding Pittsburgh, have been above the national average.
A t Youngstown operating rates in the latest week were
close to 60 per cent of capacity, the best rate for this
season in the past five years. In the third week of July
these mills were operating at 46 per cent. Fifty-one of the
83 open hearth furnaces were producing in the latest week.
Mills in the W heeling territory, in response to increased
tin plate demand, stepped up operations from 73 to 84 per
cen t but they were reduced S points in the third week of

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BUSINESS

the month. At Pittsburgh the rate was increased from 38
to 43 per cent. In the Cleveland-Lorain district production
advanced from 41 to 59 per cent, although in the week
beginning August 19 it dropped back to 51 per cent.
One of the underlying causes for the unusual increase in
steel mill operations in August was the sustained demand
of automobile and agricultural implement manufacturers. In
most years specifications from these consumers decline at
this season. Considerable purchasing of steel by makers of
household equipment, machine tools, and other heavy ma­
chinery also have buoyed up operations. Some steel re­
cently has been produced for the automobile industry in
advance of actual demand, for, according to reports, auto­
mobile manufacturers have instructed steel mills to roll
material pending shipments at a later date as soon as it
is needed for the new models.
The volume of steel orders received from the railroads
and the construction industry has lagged behind last year
and the Federal work relief program has not yet matured
sufficiently to warrant steel and other material purchases.
Daily average steel ingot production in July was 87,316
gross tons, compared with 89,236 tons in June. The addi­
tional working day, however, caused total output, at 2,270,224 tons, to be slightly above June and the gain from
July 1934, when production was at an unusually low level,
was 52.5 per cent. This sharp increase caused the seven
months’ output, which was 18,294,915 tons, to be 2.2 per
cent greater than in the same period of 1934.
Daily average pig iron production in July was 49,033
gross tons, 5.6 per cent less than in June. Total output,
at 1,520,016 tons, was 23.7 per cent ahead of July 1934
and the gain for the first seven months was 2.4 per cent.
There was one more blast furnace in operation on July 31
than a month earlier, 92 being active at the month-end,
but in the first three weeks of August five additional fur­
naces were lighted.
Raw material prices have strengthened generally. Scrap
steel has been increasing in all centers and the composite
price in mid-August was $12.33 compared with $10.64 in
July and $9.98 at this time last year. Finished steel prices
also have been advancing and new sets of extras have been
formulated on many products. Steel's iron and steel price
composite on August 26 was $32.72, in contrast with $32.44
in July and $32.24 in mid-August 1934.
Coal

Operations at coal mines in this dis­
trict in July and the first half of August
continued at a reduced rate in contrast
with a year ago and earlier periods of this season. The
large stocks of coal built up in the first half of the year
have been more than sufficient to take care of current de­
mands and mine production in this district in July, at 9,162,000 tons, was down 26.7 per cent from June and 13.8 per
cent from July 1934. Less coal was produced in the latest
month than in any similar period since 1932. For the year
to date coal production in this section was 1.7 per cent less
than in the first seven months of 1934, while in the entire
country a gain of about two per cent was reported for the
same period.
The coal industry this year has experienced a series of
violent ups and downs so far as production is concerned,
but actual consumption of coal has been about the same
as in 1934. Coal shipments from Lake Erie ports in July
were 22.4 per cent smaller than in the corresponding month




R E V IE W

3

of 1934, but for the year to date a decline of only 0.5 per
cent was recorded.
Automobiles

A moderate slowing-down in automobile
production was evident in July when out­
put receded to 337,049 units from 361,320
in June; and a more pronounced falling-off was recorded
in the first three weeks of August as many plants closed
for inventories, model changes, or to permit dealers to
work off stocks prior to the introduction of the 1936 models
some time this fall. The drop in July daily average output
was a little more than seasonal, the Federal Reserve Board's
adjusted index falling four points to 96 per cent of the
1923-25 monthly average. Compared with a year ago, how­
ever, a gain of 27.2 per cent was shown and in the first
seven months of this year, when 2,599,193 cars and trucks
were made, output was 31.3 per cent ahead of the com­
parable period of 1934 and in excess of any similar inter­
val since 1929. With production in the first three weeks of
August estimated at about 150,000 units by Cram's, more
cars have been made so far this year than in the entire
twelve months of 1934. Despite the falling-off from July
to August, the entire month’s output, judging by the weekly
figures, is expected to be only slightly lower than in A ug­
ust 1934. The earlier than usual introduction of new mod­
els this year, however, will distort comparisons of monthly
figures for the remainder of 1935 with other years.
The drop from June to July in truck production was
slightly less than the falling-off in passenger car output in
the same period and there were 45.7 per cent more trucks
made in July than in the corresponding month of 1934,
while passenger car production was up 23.8 per cent. In
the first seven months of this year 2,148,515 passenger cars
were made, according to the Department of Commerce, an
increase of 32 per cent from the same period of last year
and more than in any similar interval since 1929. Truck
production up to August 1 was 450,678 units, a gain of 27
per cent from the preceding year.
Although plant schedules in August were somewhat small­
er than in July, operations have been buoyed up by large re­
tooling programs and plant expansions. W ork in prepara­
tion for fall introduction of the 1936 models has been pro­
ceeding steadily throughout the industry.
Retail demand for cars has held up very well this sum­
mer. Passenger car registrations in July, according to
Polk's, were close to 300,000 units, compared with 229,000
in July 1934. July sales were only exceeded this year by
those in April, amounting to 320,000 units. In this district
sales increased contra-seasonally in the latest month, those
in Ohio being up one per cent in contrast with an average
decline from June to July of five per cent. Truck sales in
Ohio increased 12 per cent from June.
Rubber,
Tires

Sales of tires in July to be used for replacement increased beyond expectations
from June and were larger than in July
1934, according to reports from manufacturers, and the
improvement apparently continued in the first half of
August. This was in contrast with the first six months of
this year when replacement sales were disappointingly low,
about 15 per cent below the same period of 1934. Sales of
tires to automobile manufacturers in the first half of this
year were approximately 10,300,000 units compared with
8,600,000 in the first half of 1934.

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Inventories of tires in hands of manufacturers declined
slightly in June as shipments exceeded output. They are
still large, however, amounting to 10,700,000 units on July
1, a gain of five per cent from the same date of 1934. Tire
stocks were larger for this season than since 1930.
Most tire plants in this district were operating only three
or four days a week in mid-August. Shipments to auto­
mobile assembly plants were in limited volume, the slack­
ening in these sales coming about two months earlier than
in other recent years because of the advance in the date of
model changeover s. This followed a slight reduction in
July which was chiefly seasonal; in contrast with a year
ago the employment index of the Ohio State University
Bureau of Business Research was down 0.2 per cent.
Crude rubber consumption in the United States amounted
to 36,384 long tons in July, a drop of less than one per
cent from June, but an increase of 11.8 per cent from July
1934. It was estimated that rubber imports, at 46,880 long
tons, were up 22 per cent from June and 13 per cent from
July 1934. Total rubber inventories, despite the increase
in the latest month, at 330,528 long tons, were approxi­
mately ten per cent smaller than a year ago. Manufactur­
ers had on hand sufficient rubber to last approximately nine
months.
Tire production in June, the latest month for which com­
plete information is available, was 3,910,000 casings, a drop
of 6.4 per cent from May and ten per cent from June
1934. In the first six months of this year 25,951,000 cas­
ings were produced, 3.9 per cent less than in the first half
of last year.

Clothing

Manufacturers of all types of clothing
in this district increased operations slight­
ly in July contrary to the trend for this
season of past years. The average June-July change in
employment for the preceding five years was a decline of
%2 per cent at 33 factories reporting figures to the Ohio
State University Bureau of Business Research. In con­
trast with a year ago employment was up 19 per cent,
but at this time in 1934 plant activity was retarded by a
delay in textile deliveries from mills.
Orders for both men’s and women’s fall clothing, which
have been received in recent weeks, continue larger than
last year and production at most plants in the first half of
August was at capacity levels. Stocks of men's clothing have
increased seasonally, but it is reported that production of
women's wear has been kept close to actual orders. Sales
of clothing materials and yard goods have been much larger
this season than in 1934 and the continued popularity of
knitted clothing has kept local mills operating at higher
rates than a year ago.
Sales of women's ready-to-wear at fourth district report­
ing stores in July were 19.5 per cent larger than in the
same month of the previous year and men's clothing and
boys* wear sales were up 24 and 19 per cent, respectively,
in the same period. It is interesting to note in connection
with these increases that retail apparel prices, according to
Fairchild's index, showed practically no change in the
latest month and were somewhat lower at representative
stores than at this time last year.
OTHER MANUFACTURING
Operations in the smaller industries, in comparison with
the spring months, apparently have been maintained at




R E V IE W

higher levels this summer than is generally the case. The
seasonal contraction has been confined to a few lines and
plant activity in most instances was at a higher rate than
a year ago. Inventories have not increased abnormally, ac­
cording to reports, and some industries state they are en­
tering the fall season in the best position in five years.
Auto Parts and Accessories.
The sharp slump which
usually occurs in automobile parts' production in July failed
to materialize so far as the average for reporting plants
in this district was concerned. A few individual companies
experienced declines which were seasonal, but the index
of the number employed was unchanged in contrast with a
five-year average drop from June of 4.6 per cent, the fallingoff being chiefly in the number of hours worked. Buying of
parts for the 1935 models has held up better than expected
and assembly plants in the first half of August were begin­
ning to order parts in large volume for the 1936 models.
Brick and Tile. A moderate amount of improvement
was shown in the clay products’ industry in July; employ­
ment at local plants increased five per cent from June, a
more-than-seasonal gain. Compared with last year an in­
crease of ten per cent wras reported. Total brick produc­
tion in June, the latest month for which complete figures
are available, was 196 per cent above June 1934, but despite
this increase only 15 per cent of the industry’s machine
capacity was being utilized.
China and Pottery. Demand for china and pottery in
late July and the first half of August was below expec­
tations. Orders received at recent shows were not large, al­
though considerable interest in the exhibits was evident.
Factories in this district in early August were operating
at slightly more than 50 per cent of capacity, but employ­
ment at local plants in July was down 4.1 per cent from
June.
Electrical Supplies. Orders
received
for
electrical
apparatus and supplies in July and early August compared
very favorably with those obtained at that time last year
and the usual summer decline was not experienced. Employ­
ment in July was less than a year ago, but for the year
to date a net increase was shown. Inventories are slightly
larger than in 1934, but they are in keeping with the in­
creased business, according to reports.
Glass. Plate glass production continued at near capacity
levels in mid-August, but, according to reports, a good share
of the output wras for inventories, since automobile demand
was reduced and building of the type which uses plate glass
is still in limited volume. W indow glass sales in the first
half year were 25 per cent ahead of the same period of
1934 and the industry in early August was operating at
approximately 85 per cent of capacity. Inventories of this
type of glass have shown little change in recent months
and increased construction and renovizing work has, in
part, accounted for the larger sales. Molded glass con­
tainers have been in good demand this summer, although
a slackening in sales was reported in the first half of
August. Employment at all reporting glass concerns in this
district was 20 per cent greater in June than a year ago
and the 2.8 per cent drop from June was less than seasonal.
Hardware. Demand for hardware and metal products
continued in good volume in the four latest weeks. A gri­
cultural hardware sales have been large and reports of the
best season in five years have been received.

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BUSINESS

Machine Tools. Sales of new machine tools in July
were larger than in any month since October 1929 and
monthly average sales for the first seven months of this
year exceed the monthly average of 1930. W hile domestic
buying increased slightly from June to July, foreign pur­
chases showed a much larger gain, proportionately. In the
latest month they represented 30 per cent of total sales,
which, according to the National Machine Tool Builders'
Association, were 120 per cent of the monthly average ship­
ments in 1926. Demand for small tools was strong in early
August, the gain from last year being reported at from 20
to 30 per cent. Foundry equipment sales were down slightly
from June, but a gain of 84 per cent from a year ago
was shown.
Paint. A substantial increase in demand for paint was
reported in recent weeks and sizable gains were shown from
last year. Prices of raw materials have advanced recently,
but manufacturers have a large supply on hand. Finished
paints have been moving into consumption channels quite
rapidly and stocks are not abnormal for this season.
Paper. Operations at paper and boxboard plants in
recent weeks continued at satisfactory levels for this season;
gains from a year ago were reported generally. Inventories
have shown a slight rise in the past two months, partly in
preparation for a seasonal increase in demand which usu­
ally develops in the fall months.
Shoes. In late July and early August most shoe factories
were operating at capacity levels in preparation for the fall
and winter season soon to get under way. A n increase in
employment and production was shown generally compared
with last year at that time. Demand for fall shoes has de­
veloped somewhat earlier than usual, according to reports.
Output of fourth district factories in the first half of 1935
was 10 per cent ahead of the same period of the pre­
ceding year.
THADE
Retail

Retail trade in this district in July, judg­
ing by sales at reporting department
stores in leading cities, was 12.5 per
cent greater than in the same month of 1934. Gains ranged
from 2.6 per cent at Youngstown to 22 per cent at W heel­
ing, with the industrial centers showing larger increases
than smaller cities in the more rural sections of the dis­
trict. Sales of all reporting stores in the first seven months
of the year were 2.5 per cent larger than in the same period
of 1934.

In contrast with June, dollar sales were down quite sharp­
ly, the falling-off being more than seasonal, but stores in
this section reported a rather large sales volume in the
earlier month. The index of daily average sales declined
from 77.6 per cent of the 1923-25 monthly average in June
to 71.8 per cent in the following month.
So far as the individual departments at reporting stores
were concerned gains from last year were shown in each
important department except wash yard goods. Clothing
sales were up quite sharply from last year and sales of fur­
niture and house furnishings were up from 10 to 15 per
cent. Sales of silverware and jewelry were up 25 per cent
from a year ago, but price increases were an important
factor. So far as total department store sales were con­




R E V IE W

5

cerned, the gain from last year apparently was little aflected by price changes, for Fairchild's retail price index
on August 1 was 3.1 per cent below the corresponding
date of 1934. Practically no change was reported in the
latest month.
The ratio of credit to total sales at reporting stores in
July was 56.0 per cent in contrast with 58.1 in June and
52.4 in July 1934. The increase was chiefly in regular
charge sales, the ratio of installment to total sales being
smaller in the latest month than a year ago.
The dollar value of stocks at fourth district department
stores was nine per cent lower on July 31 than at the end
o£ June, the falling-off being considerably more than sea­
sonal. In contrast with a year ago the value of stocks was
down 4.8 per cent. The seasonally adjusted index in the
latest month was 57.8 per cent of the 1923-25 monthly
average.
Collections of outstanding accounts in the latest month
continued above a year ago, the ratio of collections on
regular 30-day accounts being 42.5 per cent of the amount
outstanding at the beginning of the month, as compared
with 39.9 per cent in July i934.
Sales of reporting wearing apparel stores in July were
23 per cent larger than in the same month of 1934, but
the gain in sales for the first seven months was only 1.3
per cent. Reporting furniture stores experienced a 2.6 per
cent increase in sales from last year in July, but in the
first seven months a falling-off of 2.8 per cent was shown.
A rather sharp increase in chain drug sales was reported
in July, the gain from 1934 being 14.5 per cent. In the
first seven months of 1935 sales were 2.9 per cent ahead of
the same period of the preceding year. Chain grocery sales,
per individual unit operated, were up 9.5 per cent in July
and 5.7 per cent in the first seven months of this year
from corresponding periods of 1934.
Wholesale

Little change was evident in the dollar
volume of sales at all reporting wholesale
firms in this district from June to July.
This was contrary to the trend of other recent years when
a drop ofttimes has been recorded. In contrast with July
1934, gains were shown by all reporting lines; dry goods
sales were up 1.5 per cent, drugs 9.9 per cent, groceries
10.9 per cent, and hardware 12.5 per cent. W ith the ex­
ception of wholesale drugs, all reporting lines showed in­
creases in dollar sales in the first seven months. Sales of
dry goods were up slightly, but gains of 5.1 and 4.4 per
cent, respectively, were shown by wholesale grocery and
hardware firms.
BUILDING
Further improvement was evident in the construction in­
dustry in July and the first half of August, both in the
fourth district and the 37 Eastern States, according to
figures compiled by the F. W . Dodge Corporation. The
gains were largely a result of continued recovery in private
construction as distinguished from publicly-financed build­
ing. So far as the entire country is concerned the value
of private contracts awarded in July was greater than in
any other month since segregated figures first became avail­
able in January 1932. Private work in July was nearly 40
per cent greater than in the same month last year and rep­
resented approximately 60 per cent of total building, while
a year ago it represented a little more than 50 per cent.

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BUSINESS

In the fourth district total contracts awarded were valued
at $22,472,000 in July compared with $10,121,000 in the
same month of 1934, an increase of 122 per cent. This was
an improvement of nearly 50 per cent from June, which
was contrary to the seasonal trend. The increase from
June was in nonresidential and public works’ and utility
construction. Residential building declined seasonally, but
the value of such contracts awarded in July, at $4,221,000
in the fourth district, was still 105 per cent ahead of July
1934. In the first seven months of this year a gain in resi­
dential building of 98 per cent was reported, while total
building in the same period was down ten per cent. The
reduction in total construction was entirely due to the sharp
falling-off in publiclv-financed building from the early part
of 1934.
Contemplated construction in the fourth district, report­
ed in July, was slightly in excess of the June figure and
was considerably above July 1934. Sales of building mate­
rials have shown a decided increase in recent months and
inventories are smaller generally than they w^ere at this
time last year. Lumber production has increased quite
sharply in the past few weeks, but it has been kept quite
close to actual consumption.
AGRICULTURE
Local crop prospects changed materially in the past
month. Conditions were very favorable to growth of sum­
mer crops such as corn, which improved greatly in July
and the first half of August, but the unusually abundant
rain, which caused extensive floods in large areas and did
excessive damage to crops in these sections, retarded farm
work.
Much damage was done to wheat and oats already
cut, but not threshed. Notwithstanding these changes,
which will be reflected in the official September crop re­
ports, indications still point to larger combined yields of
local crops, including fruits, than the average of the ten
years 1921-30.
So far as the entire country is concerned radical changes
occurred in crop prospects in the month of July, particu­
larly in estimates of corn and wheat production. The im­
provement in the prospective corn crop in July was ap­
proximately 11 per cent and in early August indications
pointed to a crop nearly equal to the average of the past
ten years. The spring wheat crop was seriously affected
by rust and hot weather and, since the winter wheat is
threshing out substantially below' earlier expectations, the
total crop is expected to be less than 75 per cent of the
average harvest of the five years 1928-32. The total harvest




R E V IE W

is estimated at 608,000,000 bushels, including considerable
wheat suitable only for feeding. This amount is less than
the average annual domestic consumption in recent years.
Changes in condition of other crops were less important
in July and, all crops considered, it now seems probable
that yields per acre would be 2.8 per cent above the tenyear average 1921-30, but the total harvest is expected to be
below the ten-year average because acreage harvested this
year is down about six per cent.
Notwithstanding this expected reduction substantial in­
creases in cash receipts from the sale of principal farm prod­
ucts are indicated for the year 1935 in contrast with the pre­
ceding twelve months. In the first six months of this year
cash receipts, including benefit payments, of farmers through­
out the country wrere approximately six per cent ahead of
the first half of 1934. The gain for Ohio in this same
period was 41 per cent, the second largest in the country.
Kentucky farmers experienced an increase of 27 per cent
while those in Pennsylvania and W est Virginia received
17 and 14 per cent larger cash incomes, respectively, than
in the first half of 1934. These figures are compiled by
the United States Department of Agriculture and are based
on approximately 94 per cent of all income from farm prod­
ucts.
Wheat. The August 1 estimate of winter wheat produc­
tion in the fourth district wras slightly smaller than a month
earlier, although an increase of 20 per cent from the 1934
harvest was indicated. This year's crop is larger than since
1931 in this district and is somewhat above the average of the
past ten years. Preliminary estimates place the acreage yield
in Ohio at 22.2 bushels compared with a ten-year average
yield of 19.2 bushels, which also was reported for 1934.
Better-than-average yields were also reported for Pennsyl­
vania and W est Virginia, but in Kentucky the wheat crop
was considerably below average. In most sections of the
district the excessive rains have not only delayed threshing,
but have materially reduced the quality of the grain.
Corn. The August 1 condition of the corn crop in the fourth
district, excluding Kentucky, was materially above the aver­
age of the ten years 1923-32. In Ohio and Pennsylvania this
was 87 and 88 per cent, respectively, in contrast with 77 and
80 per cent, the ten-year average August 1 condition. The
crop in this district on the reduced acreage is expected to be
164,000,000 bushels compared with 129,000,000 bushels har­
vested in 1934, and 165,000,000 bushels, the average harvest
of the ten years 1925-34. Although the corn crop was
planted very late this year it made remarkable growth dur­
ing July in this district and prospects in mid-August were
very promising.
Oats, Etc. As a result of excessive lodging and considerable
rust damage, estimated production of oats in the fourth dis­
trict was reduced nearly five per cent in July, but the expect­
ed harvest of 55,000,000 bushels was still more than 50 per
cent above 1934. Despite this improvement from last year’s
unusually small crop this year’s harvest is estimated to be
considerably below the ten-year average.
Little change in the estimate of hay production and the
condition of other small grains occurred in July, but pas­
tures continued to improve during the month and on August
1 in this district were from 80 to 90 per cent of estimated
normal, compared with about 76 per cent, the ten-year aver­
age and from 40 to 50 per cent at this time last year.

TH E

MONTHLY

Estimated potato production was increased slightly in July,
but the excessive rains of early August were not beneficial
to the crop and many fields were very weedy.
Fruits. No marked changes in fourth district fruit crop
prospects occurred in July, but improvement was quite gen­
eral throughout the district. Expected yields of all fruits in
this section are considerably above the ten-year average and
are in sharp contrast with the rather poor crop harvested in
1934.
Tobacco. Tobacco crop prospects in the fourth district im­
proved slightly in July and estimated production, at 97,570,000 pounds, was about four per cent above the 1934 harvest.
The Burley tobacco crop, which is forecast at 254,000,000
pounds, is about equal to the 1934 crop, but approximately 26
per cent less than the five-year average production 1928-32.
Uneven stands are reported in many sections, but the A u ­
gust 1 condition was about equal to the average of preced­
ing years and conditions favorable to crop growth were re­
ported for the first half of August.
Stocks of Burley tobacco on July 1 were approximately
38.000.000 pounds lower than on the same date of
1934. The Department of Agriculture’s report shows
726.000.000 pounds of this type of tobacco on hand, but
the decrease during the second quarter of this year was
approximately 1,000,000 pounds less than in the same period
of 1934. Total stocks of leaf tobacco owned by dealers and
manufacturers in the United States amounted to 2,161,000,000 pounds on July 1, a decrease of 2.5 per cent from a
year ago.

BUSINESS

R E V IE W

Fourth District Business Statistics
(000 o m itted )

+

Debits to Individual Accounts
(T h ou san d s o f Dollars)

D a y t o n ..............
G re e n sb u r g , , .
H o m e s te a d .. . .

(1935 com pared
Percentage
Increase or D ecrease
SALES
STOCKS
SA L E S
J u ly
July
First 7
1935
M on th s
1935
D E P A R T M E N T S T O R E S (49)
A k ron . .................................................
C in cin n a ti...........................................
C lev ela n d ................................................... ..
C o lu m b u s...................... ........................... ..
P ittsb u rg h ..................... ........................... ..
T o l e d o ...........................................................
W h eelin g ......................................................
Y o u n g s to w n ................................................
O ther C ities................................................
D istrict..........................................................
W E A R I N G A P P A R E L (12)
C in cin n a ti....................................................
P ittsb u rg h ....................................................
O ther C ities ................................................
D is trict.........................................................
F U R N I T U R E (42)
C in cin n a ti....................................................
• C le v e la n d .................... ................................
C o lu m b u s ................................................
D a y t o n ..........................................................
T o l e d o ...........................................................
Other C ities................................................
D is trict................................................
C H A IN S T O R E S *
.
D rugs— D istrict ( 4 ) ................................
G roceries— D istrict ( 5 ) ......... ..
W H O L E S A L E G R O C E R I E S (30)
A k r o n ......................................................
C le v e la n d .............................................. ..
Erie. . . . . . . . . . . . . . . . . . . . . . . . . . . . .
P ittsburgh. ..................................................
T o l e d o ........................................................ ..
Other C itie s ...........................................
D is tr ic t............ . : ...................................
W H O L E S A L E D R Y G O O D S ( 1 0 ) .. .
W H O L E S A L E D R U G S ( 1 3 ) .................
W H O L E S A L E H A R D W A R E (1 4 ) ...
♦Per individual unit operated.




+ 8.1
+ 1 8 .0
+ 1 0 .3
+ 7.1
+ 1 5 .4
+ 1 6 .7
+ 2 2 .2
+ 2 .6
+ 6 .2
+ 1 2 .5

—
+
+
+
+
+
+
+
+
+

1 .2
6 .1
0 .6
2 .0
3 .0
4 .2
3 .9
1 .0
4 .0
2 .5

+ 4 3 .4
+ 2 7 .1
+ 1 1 .7
+ 2 3 .4

— 1 .6
+ 6 .8
+ 1 .2
+ 1 .3

+ 2 3 .5
— 12.3
+ 7 .8
— 7 .7
+ 4 6 .0
+ 1 6 .6
+ 2 .6

+ 8 .1
— 1 6 .5
+ 6 .7
+ 7 .9
+ 1 5 .2
+ 1 0 .7
— 2 .8

+ 1 4 .5
+ 9 .5

+
+

+ 4 1 .8
— 2 .8
+ 1 0 .7
+ 5 .1
+ 1 8 .4
+ 1 4 .1
+ 1 0 .9
. + 1 .5 .
+ 9 .9
+ 1 2 .5

+ 3 3 .0
— 7 .8
+ 8 .9
+ 2 :7
+ 1 2 .0 .
+ 8 .4
+ 5 .1 •
+ 0 .3
— 2 .4
+ 4 .4

+
—
—
—
—
+
—
+
+
—

0 .6
6 .5
2 .9
6 .4
8 .9
2 .4
5 .3
9 .5
3 .2
4 .8

+ 3.1
— 3 .5
+ 7 .2
+ 3 .4

2 .9
5 .7

-i-’ t . o
— 7 .4

7

Fou rth D istrict Unless
July
% change
Jan .-Ju ly
change
°
O therw ise Specified
1935
from 1934
1935
frc
rom
19*4
B ank D ebits— 24 c itie s ...................31,968,000
+ 1 2 .9
12.0
13,160,000
Savings D eposits— End o f m on th :
l
41 banks, O. and P a.......................3 686,744
+ 5 .6
Life Insurance Sales:
Ohio and P a ...................................... 3
75,094 — 4 .9
574,870
+ 1.1
R etail Sales:
D ept. Stores— 49 firm s................. 3
12,436
+ 1 2 .5
104,823
+ 2 .5
W earing A p parel— -12 firm s........ 3
556
+ 2 3 .4
5,058
+ 1.3
523
Furniture— 42 firm s ....................... 3
4,573
+ 2 .6
— 2 .8
W holesale Sales:
D rugs— 13 firm s...............................3
1,262
9,174
+ 9 .9
— 2 .4
D ry G o o d s— 10 firm s.....................3
846
+ 1 .5
7,210
+ 0 .3
3,893
+ 1 0 .9
25,931
G roceries— 30 firm s........................ 3
+ 5.1
H ardw are— 14 firm s.......................3
1,253
8.410
+ 12.5
+ 4 .4
— 10.0
B u ilding C on tracts— T o t a l ............3
22,472 + 1 2 2 . 0
85,899
22,870
4,221 + 1 0 5 .0
+ 9 7 .8
”
”
— R esidential. 3
C om m ercial Failures— Liabilities 3
1,736
+ 1 .0
9.410
— 4 4 .0
170« + 2 5 . 0
”
”
— N u m b e r .. .
550s
+ 1 .9
P ro d u ctio n :
1,520
Pig Iron , U . S............................Ton s
+ 2 3 .7
11,350
+ 2 .4
Steel In g ot, U . S....................... T on s
2,270
+ 5 2 .5
18,295
+ 2 .3
2,148,5152
A u to-P a ssen g er Cars, U. S............ 276.0842 + 2 3 . 8
+ 3 2 .2
450,6782
60,965 2 + 4 5 . 7
A u to -T ru ck s , U. S.............................
+ 2 7 .3
Bitum inous C o a l..................... T on s
83,690
— 1 .7
9,162 — 1 3 .8
Cem ent— O ., W . P a ., W . Va. Bbls.
3,600
917 — 7 .9
— 1 5 .6
1,204* + 6 .9
E lec. Pow er— O ., P a., K y . K .w .h .
7,445*
+ 6 .2
P etroleum — O ., P a., K y . . . Bbls.
2,0 4 8 s — 2 .0
12,611*
+ 1 0 .7
T ires, U. S..........................Casings
3,910* — 9 .9
25,951*
— 3 .9
Bitum inous C oal Sh ipm en ts:
L. E* P orts .............................T on s
4,239 — 2 2 .4
17,699
— 0 .5
Iron Ore R e ce ip ts:
L. E . P o r t s . ...............................T on s
3,295 — 2 .0
8,524
+ 7 .3
1 not available
8 June
2 actual num ber
* Jan uary-June

C in cin n a ti. . . .
C le v e la n d .........

Wholesale and Retail Trade

7

M id d le t o w n . . .
Oil C it y ............
P ittsb u rg h .
Springfield
S te u b e n v ille . . .

Y o u n gsto w n . . .
Z a n e sv ille...........
T o t a l ...............

4 weeks
ended
A u gust 21,
1935
3 42,917
6,622
25,367
232,614
424,112
140,999
43,867
20,670
2,561
4,575
6,041
2,049
14,397
7,740
3,429
6,699
7,992
578,841
12,525
6,255
83,595
5,319
26,963
35,303
5,653
31,747,103

%

Change
from
1934
+ 1 .4
+ 1 0 .8
+ 2 2 .0
+ 1 4 .1
+ 1 2 .7
+ 3 3 .6
+ 2 4 .7
+ 9 .4
+ 1 5 .6
+ 3 .3
— 1 6 .9
+ 18.1
+ 2 0 .0
+ 1 1 .8
+ 2 3 .1
+ 1 8 .0
+ 3 1 .5
+ 1 8 .0
+ 2 4 .9
+ 9 .0
+ 0 .6
+ 1 0 .9
+ 1 9 .2
+ 13. 7
— 0 .3
+ 1 5 .6

Y ea r to date Year to date
Jan. 2, 1935 Jan. 3, 1934
to
to
Au g. 21, 1935 Aug. 2 2 ,1 9 3 4
3
351,785
3 389,466
51,797
52,864
202,820
219,672
2,150,945
1,897,847
3,506,727
3,084,399
1,204,963
862,729
387,145
306,670
164,807
141,946
21,775
19,737
37,618
41,946
64,205
59,447
16,695
14,000
158,544
140,822
67,964
58,989
25,116
19,733
55,865
49,119
67,589
52,845
4,355,297
4,860,141
107,896
91,519
51,936
47,047
699,808
678,743
50,724
47,375
219,454
218,281
289,223
256,627
49,847
43,987
314,925,317 313.091 ,17 9

%
Change
from
1934
+ 1 0 .7
+ 2 .1
+ 8 .3
+ 1 3 .3
+ 1 3 .7
+ 3 9 .7
+ 2 6 .2
+ 16.1
+ 1 0 .3
+ 1 1 .5
+ 8 .0
+ 19.3
+ 1 2 .6
+ 1 5 .2
+ 2 7 .3
+ 1 3 .7
+ 2 7 .9
+ 1 1 .6
+ 1 7 .9
+ 1 0 .4
+ 3.1
+ 7.1
+ 0 .5
+ 1 2 .7
+ 1 3 .3
+ 1 4 .0

Fourth District Business Indexes
(1923-1925 = 100)

Bank D ebits (24 c it ie s )..........................................
C om m ercia l Failures ( N u m b e r )..........................
”
”
(L ia b ilitie s )........................
Sales— Life Insurance (O . & P a .) .........................
” — D epartm en t Stores (47 fir m s ).................
” — W holesale D rugs (12 fir m s ).....................
” —
”
D ry G ood s (10 fir m s )..........
** —
”
G roceries (30 firm s)..............
”
”
H ardw are (14 fir m s )............
” —
”
A ll (66 firm s).........................
” — Chain D rugs (4 firm s )* * .........................
B u ilding C on tracts ( T o t a l ) ................................
”
”
(R e s id e n tia l).........................
P rodu ction — Coal (O ., W . P a., E. K y . ) ............
— C em ent (O ., W . P a., W . V a .) . . .
— Elec. P ow er (O ., Pa., K y . ) * . . . .
”
— P etroleum (O ., P a., K y . ) * .........
”
— S h o e s.....................................................
*June.
* * r e r individual unit operated.

ruly
.935
73
48
39
90
55
84
35
72
64
64
79
47
25
51
76
143
111

65
38
39
94
51
76
34
63
57
58
69
21
12
59
83
134
113
108

60
75
61
85
48
68
52
59
56
59
69
14
12
72
88
133
93
102

July
1932
59
139
179
87
42
66
20
55
40
47
73
26
8
36
48
114
112
69

/9 3 1
91
105
146
105
63
91
39
77
62
69
87
57
30
70
126
124
101
91

8

TH E

M ONTHLY

BUSINESS

R E V IE W

Summary of National Business Conditions
By the Federal Reserve Board
Factory employment and output were maintained in July at the June level,
though usually there is a considerable decline at this season. Activity at mines
showed a substantial decrease, reflecting a sharp reduction in output ot coal.
Production and Employment

Index of industrial production, adjusted for sea­
sonal variation (1923-25
100).
Latest figure,
July, preliminary, 86.

Index of factory employment, adjusted for sea­
sonal variation <1923-25 average- 100). Latest
figure, July, 80.4

Three-month moving averages of F. W . Dodgp
data for 37 Eastern states, adjusted for seasonal
variation.
Latent figures based on data for
June, July and estimates for August. Latest fig­
ure total 148.8; residential 4 5.9; all other 102.9.

Wednesday figures for reporting: member banks
in 91 leading- cities.
Latest figures are for
August 14.




The Federal Reserve Board’s seasonally adjusted index of manufactures
showed an increase in July, while tlie index of mineral production showed a
marked decline, with the consequence that the index of industrial production
remained unchanged at 86 per cent of the 1923-25 average. For the first seven
months of the year industrial output was 6 per cent larger than a year ago.
Activity at steel mills, which had declined during June, advanced considerably
during July and the first three weeks of August and there was also a substan­
tial increase in the output of lumber. Automobile production showed a decrease
from the high level prevailing earlier in the year, reflecting in part seasonal
developments. Output of textiles increased somewhat in July, owing chiefly
to increased activity at silk mills. In the woolen industry the recent high rate
of activity continued, while at cotton mills daity average output declined by
about the usual seasonal amount. Meatpacking remained at an unusually low
level. At mines, output of bituminous coal decreased sharply in July, following
an advance in the preceding month, and there was also a sharp reduction in
output of anthracite.
Factory employment, wrhich usually declines at this season, showed little
change from the middle of June to the middle of July. Employment increased
somewhat in the machinery, lumber, furniture, and silk industries and there
was a large seasonal increase in the canning industry. Decreases of a sea­
sonal character wrere reported for establishments producing cotton goods and
women’s clothing, while in the automobile industry employment declined by
more than the usual seasonal amount. A t coal mines employment showed a
marked decrease in July.
The total value of construction contracts awarded, as reported by the F. W .
Dodge Corporation, increased further in July and the first half of August, re­
flecting an increase in non-residential projects. Residential building continued
in considerably larger volume than a year ago, with increases from last year
reported for most sections of the country.
Department of Agriculture estimates as of August 1 indicate a cotton crop
of 11,800,000 bales, about 2,200,000 bales larger than the unusually small crop
last year. The indicated wheat crop, while larger than a year ago, is consid­
erably smaller than the five-year average for 1928-32. Crops of corn and other
feed stuffs are substantially larger than last season.
Distribution
Daily average volume of freight-car loadings declined in July, reflecting
a marked decrease in shipments of coal. Department store sales showed a
seasonal decline and the Board’ s adjusted index remained unchanged at 80
per cent of the 1923-25 average.
Prices
The general level of wholesale commodity prices showed little change dur­
ing July and advanced slightly in the first three weeks of August. F or the
seven-week period as a whole there were substantial increases in the prices of
hogs, lard, silk, and scrap steel, wdiile cotton declined. Wheat, after advancing
considerably during the latter part of July, declined somewhat in the early part
of August.
Bank Credit
Excess reserves of member banks increased by $340,000,000 in the fiveweek period ended August 21 as a consequence principally of a reduction in the
balances held by the Treasury with Federal reserve banks. There wrere also
moderate imports of gold from abroad.
Total loans and investments of reporting member banks in leading cities
showed a net decline of $290,000,000 during the four weeks ended August 14.
Holdings of direct obligations of the United States Government decreased by
$220,000,000 following a substantial increase in the middle of July. Loans de­
clined bv $180,000,000 in the latter part of July, but subsequently advanced by
$40,000,000. while holdings of Government guaranteed and other securities in­
creased bv $70,000,000 in the four-week period.
Yields on Government securities rose slightly during this period, while
other short-term open-market money rates remained at low levels.