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Atlanta, Georgia
June • 1958

1Iso in this issue:
MARSHALING FUNDS FOR
DEVELOPMENT NEEDS
PULPWOOD OUTLOOK
OPTIMISTIC
TRUST DEPARTMENT
EARNINGS UP IN 1957

DISTRICT BUSINESS
HIGHLIGHTS
SIXTH DISTRICT
STATISTICS
SIXTH DISTRICT
INDEXES

'jfystm
I B im

S

/ a

k o f

n

ta




Lower Interest Rates and
Easier Credit
( C h a n g e s in e c o n o m i c a c t i v i t y u su a lly a r o u se co n tro v e r sy o v er in -

terest rates. The present recession has been no exception. Differences of
opinion, however, have not been confined merely to how low interest
rates ought to be and what should be done to lower them. There has
even been confusion as to the changes in rates and their implication.
One thing is certain: Interest rates have declined from their peak of
last fall. The United States Government, for example, has found it much
cheaper to raise money. Last October, it paid 3.66 percent to borrow
for ninety-one days; by late May the rate at which it sold three-month
Treasury bills had fallen below one percent. Corporations with high
credit ratings that sell commercial paper in the open market now pay
about 2y2 percent less than they paid last autumn. Commercial banks
have shaved the rates they charge their customers. Long-term rates, like
mortgage rates and yields, or net income to maturity of U. S. Treasury
and corporate bonds, have likewise come down. Many find it signifi­
cant that these have declined less sharply than short-term rates, that is,
the price of borrowing for less than one year.

Drop in Short-Term Rates Dramatic
That interest rates have declined is not surprising, because they usually
do so in a recession. What is unique is how much short-term rates have
fallen since last October. Not even in the corresponding months of 1929
and 1932, did short-term rates drop so much.
The spark setting off the spectacular decline in short-term rates was
the lowering of the discount rate by the Federal Reserve Banks in midNovember from 3y2 to 3 percent. Reducing the fee the Reserve Banks
charge on loans to member banks at that time was a way of saying that
the Reserve System regarded recession as a more immediate danger than
inflation. Many persons thought that the Federal Reserve System would
follow up the reduction in the discount rate with actions that would
supply the banks with additional reserves, which would in turn bring
about a general decline in interest rates. These expectations made for a
greater drop in yields than that which would ordinarily follow from a
change in the discount rate.
The recent decline in interest rates would have slowed down if the
System had not increased the amount of loanable funds to the banks.
The Reserve System contributed to further declines by adding to mem­
ber bank reserves in two ways: First, it bought Government securities,
and, secondly, on three separate occasions it reduced the reserves which
member banks are required to keep with Federal Reserve Banks.

Yields and the Prime Rate
1953-54 and 1957-58

Banks React to Easier Credit
With their extra funds, commercial banks have repaid
most of what they owed the Federal Reserve Banks and
have bought Government and municipal securities. From
November 1957 to April 1958, their holdings of these
securities expanded about 7.8 billion dollars. That is a
large sum of money considering that in the like period of
the previous year these same banks sold 300 million
dollars of securities.
Apart from Federal Reserve policy, loanable funds be­
came more plentiful when borrowing fell off. From last
November to April loans at all commercial banks fell
some 200 million dollars; the previous year, they went up
1.5 billion. Banks in the larger cities felt the drop in de­
mand for loans most of all, whereas the country banks
experienced increases this year. Loans probably would
have declined more than they did had it not been for
the easier reserve positions of the banks.
Banks in major cities moved more quickly in lowering
the prime rate (the fee charged their customers with the
best credit rating) after the drop in interest rates in this
recession than in the 1953-54 one. The January reduction
in discount rates was followed by a 0.5 percent decline
in the prime rate. A second cut in the prime rate in April,
from 4 percent to 3 ^ percent, came after the discount
rates were lowered for the fourth time.

Long-Term Rates Come Down Too
For long-term rates to have dropped less than short-term
rates in this recession is not unusual. Long-term rates are
to some extent influenced by what investors think short­



term rates will be during the life of a bond. It is partly
because such expectations seldom change from week to
week that long-term rates fluctuate less than short-term
rates. Another reason is that demands for long-term funds
usually change less sharply during booms and recessions
than demands for short-term funds.
By comparative standards, the drop in long-term rates
has been sizable. Indeed, yields on long-term Treasury
and corporate securities have already dropped more from
their peak of last autumn than in the entire 1953-54
stretch of falling interest rates. There have been, since
World War I, only two comparable periods of general in­
terest rate declines— 1921 and 1932— during which the
recent seven-month old decline in corporate bond yields
was surpassed.
Often overlooked is that corporate treasurers have
found that the cost of borrowing has come down more
than the yields on bonds they sold some years ago. Re­
offering yields on newly issued Aaa corporate bonds, for
example, averaged 1.09 percent less in April than in
mid-1957, when the high point was reached; yields of
outstanding issues of like quality were quoted at only 0.58
percent below their peak.
That long-term rates have dropped so much is all the
more remarkable because capital markets have had to ab­
sorb large amounts of new public and private bond offer­
ings. After having stayed out of the long-term market
since 1955, the Treasury has raised cash through the sale
of bonds four times since September. This has held down
declines in yields on bonds previously sold by the Treasury.
Yields on short-term obligations might not have dropped
as much had the Treasury not refinanced part of the short­
term debt that came due with securities of over five years
maturity.
Between January and April, corporations sold stocks
and bonds in an amount only slightly smaller than in the
same period last year. State and local governments ac­
tually borrowed one-fifth more than in the like period
of 1957.
The easing in long-term money, in the face of large cap­
ital offerings, suggests that the System, even though il
bought only short-term securities, can take credit for bring­
ing long-term rates down a notch. The funds that the Re­
serve System put into the hands of the banks and those ob­
tained from the repayment of bank loans found their waj
into Government and municipal securities, at lower yields
and have eased strains in the investment markets. More
over, credit ease encouraged state and local government:
to borrow and stimulated housing activity. Of additiona
significance is that monetary policy avoided any semblanc*
of setting either the prices of securities or interest rate
that are associated with direct intervention in the long
term market.
H arry B ran dt

•2 •

M

a r s h a l i n g

F u n d s

f o r

Businessmen actively promoting industrial development
in the Sixth Federal Reserve District believe business
opportunities and living standards in their state or local
community can be improved if people will only marshal
available resources and use them to better advantage.
Believing their resources can be put to better use, they
may try to aid expansion of existing business, to help
entirely new business develop, or to attract new firms from
other areas, either in the form of branches of national
organizations or of industries that find it advantageous to
move to a new location.
The problems of such businesses will vary with their
type, but the problem of adequate financing is common
to all of them. Well-established firms wanting to expand
or enter an area ordinarily can obtain the necessary fi­
nancing through usual channels without difficulty. New
firms that might provide employment opportunities, how­
ever, may not be able to get credit so easily. They may
not measure up to the credit standards required by banks
and other financial institutions. Perhaps they need credit
for longer periods of time than they can get at the banks.
New businesses may not be able to borrow money simply
because they have not had time to build up satisfactory
credit records. Bankers would be the first to admit there
are such instances in which extensions of credit by them
simply are not warranted because the risk is too high.
Thus, there is a credit gap, the closing of which might
well provide new industries and jobs.

A New Method
People concerned about closing this credit gap in the
Sixth Federal Reserve District will be interested in learn­
ing about the privately financed development credit cor­
poration, even though they may find it is not appropriate
to their particular needs. This type of corporation origi­
nated in Maine in 1949 to help provide credit to promising
businesses unable to borrow from banks and other finan­
cial institutions. Similar corporations have since been
established and have become active in four other New
England states, North Carolina, and New York. It was
thought best in each case to organize on a state-wide basis
to assure the maximum diversification of loans and to ob­
tain the largest possible pool of funds for development
purposes.
The New England corporations, active for the longest
time, have made 230 loans totaling 14 million dollars
since starting operations. At the end of 1957, loans out­
standing amounted to 8.7 million dollars and represented
credit being used by almost 200 New England businesses.
Over 90 percent of these loans were granted with original
maturities of five years or longer; the average maturity is
about seven years. Through 1957, the New England cor­
porations had suffered losses of less than 0.5 percent of
;heir loans. In many cases, the credit they extended has
enabled businesses to borrow additional funds from banks
and other financial institutions. Their contribution to in­
dustrial development, therefore, has been greater than
ndicated by the figures on their own extensions of
:redit.



D

e v e l o p m

e n t

N

e e d s

It takes money, of course, to lend money, and develop­
ment credit corporations have obtained their operating
funds by selling stock and by borrowing. Their unique
character is reflected in how they do this. Stock has been
sold to those businesses and individuals who are primarily
interested in promoting industrial developments rather than
in earning dividends. Stockholders may expect to receive
indirect benefits from the anticipated industrial develop­
ment, but the public interest nature of the New England
corporations has, so far, discouraged reliance on dividend
payments as a means of attracting funds.
The major part of the funds is obtained by borrowing
from so-called members, usually limited to banks, insur­
ance companies, and other financial institutions. In becom­
ing members, these institutions commit themselves to lend
a small percentage of their capital and surplus (or similar
fund) when needed as the credit corporation’s business
expands. Borrowings from members, however, are usually
limited to about eight times the corporation’s paid-in
capital. Generally, members are not permitted to buy
stock, thus avoiding any conflict of interest arising from a
dual position as both owner-borrower and creditor.
A moment’s thought shows that the ownership capital
of the credit corporation provides a base for borrowing
much larger amounts from banks, insurance companies,
and other financial institutions than could otherwise be
obtained. The development corporation thus is able to
tap what is usually an area’s largest potential source
of funds for development purposes. Previously prevented
from lending to high-risk borrowers, other financial in­
stitutions are enabled to do so indirectly through the
development credit corporation. Their risk exposure is re­
duced, for the credit corporation’s equity capital is present
to absorb any losses that might occur.
The credit corporation, when first begun in each area,
was itself a new and untried business. In such a situation,
the authorities regulating financial institutions quite natu­
rally might be reluctant to permit banks and others to
lend to development credit corporations for the same rea­
son that they would be reluctant to permit lending to any
other new business. Because of this, it has been con­
sidered advisable to obtain legislation that specifically
permits banks and other financial institutions to become
members of such corporations. As a result, the New
England corporations were organized under special char­
ters granted by the various state legislatures. Besides
giving official sanction to such activities, permissive legis­
lation, of course, is advantageous in that it provides pub­
licity to a new type of organization and enhances the
chances of success in obtaining the necessary funds, both
through selling stock and obtaining loan commitments
from members.

The Potential in the Sixth District
You may wonder what funds for development purposes
could be marshaled in Sixth District states through the
organization of development credit corporations. This
would, of course, depend on how much stock could be
sold and the success in soliciting membership. Let’s look,
•3 •

however, at what bankers alone could provide if all be­
came members and enough stock were sold to other busi­
nesses and individuals to permit full use of bankers’
commitments to lend. Assuming member pledges would
be limited to 2y2 percent of their capital and surplus,
the usual limit in New England, commercial banks could
provide funds for industrial development purposes totaling
over 23 million dollars, based on figures available for the
end of 1957. The potential in each state ranges from
over 2 million dollars in Mississippi to nearly 6 million
dollars in Florida.
To realize such a potential, however, credit corporations
established along the lines of those in New England
would have to sell nearly 2.9 million dollars in stock.
This would be true if the corporations were required to
have one dollar of paid-in capital for every eight dollars
they borrow from members. Stock sales would have to
range from 264,000 dollars in Mississippi to 727,000
dollars in Florida if commercial bank resources were to
be utilized to the fullest.
Limitations on borrowing in relation to capital are
necessary, of course, if the risk exposure of members
is to be reduced by providing a reasonable equity cushion
between them and the firms who borrow, in turn, from
the credit corporation. These limitations may be selfimposed or determined by the legislation granting the
corporate charter. In some cases, specific dollar limitations
are placed on borrowings from members.
Some banks, of course, might prefer not to commit
themselves to lend to development credit corporations
by becoming members. This has been the case in New
England, yet in that area actual membership pledges at
the end of 1957 amounted to nearly 75 percent of the
potential total. Most of the large commercial banks have
become members. If bankers in the Sixth District states
would do as well as those in New England have done,
they would provide development funds totaling about 17
million dollars.
Attention has been focused on banks as a potential
source of loan funds for development credit corporations
because they have been the main source in New England,
providing over 60 percent of the amount pledged as of
December 31, 1957. Insurance companies have been
another important source of funds there, and perhaps
could be expected to be so in the Sixth District states.
If the experience in New England can be considered typi­
cal of what could happen in this region, life insurance
companies in Sixth District states might pledge an addi­
tional 3 million dollars.

W idespread Support Required
Experience with development credit corporations in New
England suggests that any effort to divert more of a
state’s financial resources toward industrial development
would require widespread business and public support.
Naturally, the active interest and support of bankers and
other financial leaders would be necessary if funds at
their disposal were to be used. Yet, active support by
others in providing the basic capital is a first requirement.



This is also shown by the experience in New England,
where lack of basic capital has presented the greatest
difficulty in obtaining sufficient operating funds. In several
cases, funds pledged by members cannot be fully utilized
because not enough capital stock has been sold.
The problems presented, however, should not prevent
interested individuals from considering the privately
financed development credit corporation as a possible
method of aiding industrial development in their area.
Whether or not it is the best method, or even an appropri­
ate method, depends on how well it can be adapted to the
particular needs of each state.
P h i l i p M. W e b s t e r

Pulpwood Outlook
Optimistic
Income from pulpwood production in Sixth District states
amounted to 182 million dollars in 1956, one-fourth as
much as was received from cotton. Although that record
was not matched in 1957, indications are that the industry
enjoyed a good year: The volume of pulpwood harvested
was only 3 percent less than the 1956 volume. Prices paid
by Southeastern pulpwood manufacturers, however, were
unchanged, and pulpwood producers’ income for the year
came to about 176.5 million dollars, according to esti­
mates by this Bank.
The slight cut last year in pulpwood production may
seem to indicate a weaker pulpwood market, yet the mar­
ket can hardly be called weak when the consumption de­
clined only 0.2 percent from the record established in
1956. Some impressive gains in pulpwood utilization
were recorded in the industry nationally. Despite an over­
all drop in paper and board output, newsprint production
increased 11.4 percent. Other individual paper grades—
machine-coated papers, sanitary papers, and tissue papers
— also showed increases from 1956. Consumption ol
wood pulp in rayon, acetate, cellophane, and plastic pro­
duction was up 10.6 percent. In addition, exports in
creased 18.5 percent from 1956 and imports dropped al­
most 10 percent.
With pulpwood consumption remaining high, it is nc
wonder that mill buying prices remained unchanged a
$15.25 a cord. District growers received between $2.5(
and $6.00 a cord, stumpage, and pulpwood dealers an(
those logging the wood got between $9.25 and $12.75 ;
cord, depending on their production cost. Because mil
buyers are becoming more selective, the quality of woo<
pulp is improving.
Mill demand for pulpwood has not increased this sprin;
over that last year and inventories are high. Productioi
this year, therefore, probably will not exceed the 195'
volume. Nevertheless, although inventories are high, the
account for only one-fifth of annual consumption, and the
could quickly be consumed by an upsurge in sales.
•4 •

Looking ahead we see increased incomes from the sale
of pulpwood and optimism in the industry. A United
States Department of Commerce report projects 1965
paper and board production 42 percent above that in
1957. According to the report, existing supplies of stand­
ing timber in the United States, together with prospective
growth, appear adequate to meet those increasing de­
mands for pulp and paper. A short supply, therefore, will
not cause a sharp upward pressure on pulpwood prices,
and yet producers’ income from the sale of pulpwood
should rise above the 1956 amount. The slight weakening
in demand that began last year may bring temporary price
dips.
N. C arson B ranan

FINANCING SMALL BUSINESS

The first two parts of a three-part study on the financing
problems of small business conducted by the Research
staffs of the Board of Governors and the Federal R e­
serve Banks have been submitted to the Committees on
Banking and Currency and the Select Committees on
Small Business, United States Congress.
Copies of this report may be secured by addressing
requests to either the Senate or House Committee,
Washington, D. C.
The report, entitled F in a n c in g S m a l l B u s in e s s ,
includes a number of background studies and surveys of
credit and capital sources.

Trust Department Earnings Up in 1957
Trust departments of Sixth District commercial banks had
a better net earnings record in 1957 than they did in
1956. Information collected in a Special Survey of Trust
Department Earnings and Expenses revealed that last year
net earnings of the 24 banks reporting in the Survey both
years, adjusted for deposit credits, amounted to 16.1 per­
cent of total commissions and fees; in 1956 their earnings
totaled 14.6 percent. The principal reason for improved
earnings was the higher allowance for deposits with the
banking department, which rose from 16.4 percent of total
commissions and fees in 1956 to 17.8 percent in 1957.
The rate allowed for these deposits increased from 1.95
percent to 2.10 percent.
The Survey also revealed that total trust assets amounted
to 2,061 million dollars at the end of 1957. This was 3
percent higher than the 2,006 million a year earlier. The
number of accounts increased somewhat less rapidly—
from 13,596 to 13,704, a gain of one percent.
Total commissions and fees amounted to 5.7 million
dollars during 1957, a gain of 10 percent from the previ­
ous year. Total expenses, on the average, exceeded total
income, however, resulting in a net loss before taxes of
1.7 percent of total income. Only after allowance for
deposit credit, which was somewhat larger than in 1956,
were these departments able to get into the black; four
remained in the red even after this adjustment.
Management of estates and personal trusts was a major
source of trust income during 1957; both estates and per­
sonal trusts contributed 34.4 percent of the total. Fees
for handling agency accounts supplied 21.0 percent of the
total. The remainder came from pension and profitsharing accounts and from corporate trusts.
Salaries, including insurance and retirement allowances,
formed about two-thirds of total trust department ex­
penses during 1957, the same as in 1956. Overhead
charges, trust departments’ share of general costs for the
bank as a whole, came to 12.8 percent of total expenses.
W. M. D avis
NOTE; M ore detailed results o f the Survey m ay be obtained
fro m the Research D epartm ent, Federal Reserve
B ank o f A tlanta, A tlanta 3, Georgia.



Trust Department Earnings and Expenses
24 Banks Reporting in Both 1956 and 1957 Surveys

Percent of total commissions and fees
Commissions and fees from:
Personal accounts..............................
Corporate accoun ts...........................
Pension and profit-sharing trusts . . .
A g e n c ie s .................................................
Personal accounts..............................
Corporate accounts...........................
Total commissions and fees . . .
Total expenses..............................................
Net earnings before income taxes . . . .
Income tax charges (— ) or credits ( + ) .
Trust department net earnings . .
Allowed credits for d ep o sits...................
Trust department net earnings . .
(adjusted for deposit credits)
Percent of total expenses
Direct expenses:
Salaries and wages:
Officers.................................................
E m p loyees..........................................
Pensions and retirem en ts...................
Personnel insurance..............................
Other expenses related to salaries . . .
Total expenses related to salaries .
Occupancy of q u a r te r s.......................
Furniture and eq u ip m en t...................
Stationery, supplies, and postage . . .
Telephone and te le g r a p h ...................
A dvertising..............................................
Directors’ and trust committee fees . .
Legal and professional f e e s ...............
Periodical and investment services . .
Exam inations..........................................
Other direct ex p en ses...........................
Total direct ex p en se s.......................
Overhead ..........................................
Total ex p en ses..................................
Related items:
Average rate allowed on
deposit credit......................................
Dollar amount of total commissions
and fees (th ou san d s).......................
Dollar amount of total expenses
(thousands) ......................................
Average number of o ffic er s...............
Average number of employees . . . .

1956

1957

36.9
39.2
32.4
6.8
3.9
20.0
13.7
6.3
100.0
101.3
— 1.3
— 0.7
— 2.0
16.4
14.6

34.4
39.8
34.4
5.4
4.8
21.0
13.3
7.7
100.0
101.7
— 1.7
+ 0.0
— 1.7
17.8
16.1

1956

1957

35.2
23.9
4.3
1.2
1.1
65.7
5.4
2.0
3.3
1.0
2.6
0.9
1.2
1.9
1.0
2.4
87.4
12.6
100.0

32.9
26.6
3.8
1.4
1.0
65.7
5.0
2.2
3.0
1.1
2.4
0.9
0.9
1.8
1.0
3.2
87.2
12.8
100.0

1.95

2.10

5,184

5,688

4,799
5.7
16.9

5,295
6.0
17.5

•

5

•

Nonfarm Employment

Bank Announcement

Sixth District States and United States
1955-58

On May 12, 1958, the State Bank and Trust Company,
Brunswick, Georgia, a newly organized nonmember
bank, opened for business and began to remit at par
for checks drawn on it when received from the Federal
Reserve Bank. Officers are Ray W. Whittle, President;
E. B. Moore, Executive Vice President and Cashier;
and Harry duB. Parker, Vice President. Capital stock
of the bank amounts to $225,000 and surplus and un­
divided profits to $75,000.

Percent

Percen t

Debits to Individual Demand Deposit Accounts
(In Thousands of Dollars)
Percent Change
April
1958

March
1958

32,324
698,608
24,042
27,521
246,037
131,240
20,083
43,009

32,955
699,175
25,393
28,101
247,407
134,061
20,164
42,210

32,422
652,306
24.707
30,392
277,624
126,440
19,463
38,922

57,103
200,447
33,420
737,389
]6,245
66,333
797,389
1.209.11]
183,562
80,409
165,369
330,643
120,026

53,350
197,919
34,879
664,451
15,676
70,431
794,617
1,185,834
167,378
78,361
165,456
336,490
107,732

54,176
198,887
29,380
617,037
14,5] 8
60,176
748,783
1,173,801
161,364
80,908
157,511
309,594
106,787

52,908
32,887
1,632,422
88.059
19,614
90,114
7,672
49,382
15,524
18,787
100,765
25,264
15,446
36,593
171,311
21,271

52,047
32,075
1,586,858
86,687
18,920
89,738
8,230
45,469
15,994
18,834
101,561
24,234
15,363
36.688
168,311
22,470

54,892
31,314
1,627,646
83,918
18,508
93,818

64,046
201,563
54,720
84,926
1,234,678

62,695
180,363
45,632
75,319
1,272,165

—1

.
.

63,165
183,323
50.843
80.628
1,243,487

+1

—2

MISSISSIPPI
Biloxi-Gulfport* . .
Hattiesburg . . .
Jackson ....................
Lau rel*....................
Meridian . . . .
Natchez* . . . .
Vicksburg . . . .

39,141
30,519
207,076
22.783
33,918
18,7?9
16,811

38,330
29,080
190,497
21.878
34,910
19,961
16,572

37,322
29.036
198,826
20,250
33,641
19,460
18,653

+2

+5
+5
+4
+ 13

TENNESSEE
Bristol*
. .
Chattanooga .
Johnson City* .
Kinqsport* . .
Knoxville . .
Nashville . .

38,803
262.015
38.7R6
64.152
lo f iio a
602,197

37,479
27^,322
37,9^8
79.785
200.838
588,647

43.867
+4
—4
277,660
35 927
+ 2
67,932 —20
__ 1
209,660
580,265
+2

8,512,287

8,379,063

ALABAMA
Anniston . . . .
Birmingham . . .
Dothan....................
Gadsden
. . . .
M o b ile ....................
Montgomery . . .
S e lm a *....................
Tuscaloosa* . . .

Employment has fallen off less since last summer in the
Sixth District than in the United States.

Department Store Sales and Inventories*

Apr. 1958 from
Mar.
Apr.

Place
ALABAMA
....................
Birmingham . . . .
M o b ile .........................
Montgomery . . . .
FL O R ID A .........................
Daytona Beach . . .
Jacksonville . . . .
Miami Area . . . .
M ia m i....................
Orlando.........................
St. Ptrsbg-Tampa Area.
St. Petersburg
. .
T a m p a ....................
G EO R G IA.........................
A tla n ta ** ....................
A u g u s t a ....................
Columbus....................
M a c o n .........................
R o m e * * ....................
Savannah . . . . .
LO U ISIA N A ....................
Baton Rouge . . . .
New Orleans . . . .
MISSISSIPPI
. . . .
Jackson.........................
Meridian** . . . .
TENNESSEE ....................
Bristol-KingsportJohnson City** . .
Bristol (Tenn.&Va.)**
Chattanooga . . . .
K n o x v ille ....................
D ISTRIC T.........................

1958
—1
—7
—2
+6
—2
+ 13
+5
—1
—2
—3
—5
—5
—A
+3

+1
+ 15
+4

+9
+4

+ 10
+2
—8
+2
+8
+8

+ 12
+8
+3

+6
+2
+7
+2

1957
—5
—7
—2
—5
—1
+1
—12
+1
—1
—3
+4
—6
+14
—1
+1
—13
+1
—4
—31
—5
—11
—12
—11
—4

4 n/|0nths
1958 from

1957
—4
—4
—2
—3
—1
—1
—5
+1
—3
—4
+3
—9
+16
—1
+1
—10
+0
—3
—22
—5
—5
—2
—6
—4

—2
—6
—10

—5
—2
—6

— 21
— 13

—14
—7
—2
—6

—8
— 10

—5

—3

.
.
.
.

Greater Miami* .

.

West Palm Beach* .
________Inventories
Apr. 30,1958 from
Mar. 31,
Apr. 30,

1958
—7
—14

—2
+i

—1

1957
—14
—16
—5
—7
—5

—i

—2

+3

Athens*

—10
—9
— i2
—7
—5

—2
—5
—6

—8

—5

+3

—6

+2
+3

—15

+0

—6

—2

—8

—7

—1

^953
from
1957

—0

—4

+7
—3
—9

—0
+0

+5

+10
+1
+10

—7
—2
—1 —11 —12
—2
+4
+2
—0
+3
+1
+8
+ 2 + 11
+7

+1

+1

—4

+14

+ 11

+20
+12
+10
+6

+4

—6
+0
+2
+ 10
+3

—0
—2
+ 11

+3
+14

—1
+5
+7

+12

+13

+1

+9
+5
+3
+7

—1
+1
+6
+8
— i“,

. . . .

Augusta
.
Brunswick .
Columbus .
Flberton .
Gainesville*
Griffin*
.
LaGrange* .

.
.
.
.
.
.
.

.
.
.
.

.
.
.
.
.

.

. .
. .

Marietta* . . . .
Savannah
Valdosta

— io

—3
—3

—2
—0
—5

GEORGIA

•Reporting stores account for over 90 percent of total District department store sales.
**In order to permit publication of figures for this city, a special sample has been
constructed that is not confined exclusively to department stores. Figures for non­
department stores, however, are not used in computing the District percent changes.




FLORIDA
Daytona Beach* .
Fort Lauderdale*
Gainesville* . .
Jacksonville . .
Key West* . . . .
Lakeland* . . . .

Pensacola . . . .
St. Petersburg . .

Percent Change
___________ Sales_______________

April 1958 from
April March April
1957 1958 1957

. . . .
. . . .

LOUISIANA
Alexandria*
Baton Rouge
Lafayette* .
Lake Charles
New Orleans

. .
. .
. . .
. .
. .

.
.

. .
. .
. .
. .
. .
. .

SIXTH DISTRICT
32 Cities . . . .
UNITED STATES
344 Cities . . . .

.

8,261
45,484
15.122
20,196
99,147
24,926
14,472
39,561
177,476
22,040

+2
+3
+3

—4
+5

+0

—1
+6
+3

+5

—1

+4

+6

—7
+9
—3

+0

—4
—7
+9
+3
—7

+13
—3
+4

+4

+2
+1

+2

—0
—1
+1
—0
+2
—5

—9
—7
—5

+5
+9
+4
—3

+7

—8
—3
—3

+1
+2
+ 11
+7

+1
—6
—A
+ 1 —10

+2
+3
—4

—0
+0
+4

—2
—2
—9

+0
+10
+7

+6
—2
+4
+1

+1
+8
—0
+0
—2

—12
—6
+8
—6

—3

—5
+4

—3
+3

—2
+ 5

+2

8,294,854

+2

+3

+2

204,100,000 203,844,000 192,628,000

+0

+6

+4

* Not included In Sixth District totals.

•6 •

Sixth District Indexes
Seasonally Adjusted (1947-49 = 100)
SIXTH DISTRICT

1957
MAR.

|

APRIL

MAY

JUNE

JULY

AUG.

SEPT.

134
120
170
136
175
116
81
162
108
91
218
194
88
308

135
121
171
136
179
117
80
163
107
90
231
198
89
310

135
121
164
136
185
118
80
156
108
89
235
201
87
298

135
120
164
133
180
113
80
161
107
89
243
200
89
297

1958

OCT.

NOV.

DEC.

JAN.

FEB.

MAR.

APR.

134
119
165
133
177
113
81
159
104
89
230
197
90
299

134
120
166
131
178
113
80
161
105
88
216
194
86
303

134
120
166
131
176
114
78
159
100
88
216
196
85
299

133
118
164
131
172
115
78
159
99
88
225
194
79
295

134
117
167
129
173
117
77
158
95
87
211
187
83
317

133
116
167
129
169
117
76
156
90
86
197
182 .
78
325.

132
113
165
127
166
114
74
155
90
84
191
183r
78
311

131
113
162
130
168
112
74
158
89
85
184
182
74
n.a.

.
.
,
.
.

131
166
116
80
161
106

.
.
.
.

206
190
86
298

134
120
168
134
172
117
81
163
107
91
209
191
84
297

.
.
.
,

.

203
319
293
339
115
102
139
161
160
170
139
143
102
124
144
160
247
132
166
143
204
107
156
258
216
139
148
109

195
313
268
350
129
120
149
158r
141
167
118
140r
98
119r
146
141
231r
140
182
148
206r
113r
160
259
223
138
156
102

195
311
291
327
132
135
146
172
163
183
134
141
112
127
154
149
252
142
185
157
198
106
160
260
224
144
159
109

170
320
325
315
142
150
145
176
158
186
131
146
107
128
148
151
251
148
187
165
198
111
159
261
223
140
160
103

172
330
319
340
148
149
158
175
159
177
128
149
119
127
151
147
267
148
183
159
204
114
162
263
231
152
168
111

160
330
341
321
109
74
152
179
167
194
138
151
121
135
158
166
274
148
185
167
203
110
160
268
225
147
166
106

164
315
324
308
83
62
147
172
154
181
132
147
111
132
156
141
267
151
189
165
201
105
161
268
231
144
158
110

167
283
334
241
93
76
157
159
149
187
128
141
102
118
139
136
244
145
177
147
208
103
159
265
221
138
145
101

161
261
288
239
102
82
151
166
154
205
123
147
115
130
144
143
231
140
195
180
206
108
159
263
216
136
144
99

175
259
294
229
123
108
173
173
156
201
126
145
117
133
156
149
255
147
207
201
207
113
162
269
235
149
160
113

169
264
272
257
124
103
160
157
151
181
121
142
109
127
146
139
234
132
192
185
202
107
161
270
227
146
157
111

170r
298
293
303
129 1
111
160 1
147
147
171
111
128
99
116
128
137
227
135
174
171
199
93
161
269
226
144
155
112

168
309
279
333
115
85
160
158
157
175
132
141
97
122
139
148
233
125
186
180
193r
95r
166
272
220
139
150
110

166
n.a.
n.a.
n.a.
128e
n.a.
n.a.
155p
153
161 p
117
136
99
108
141
151
242
135
181
168
190p
103p
170
275
229
141
160
106

ALABAMA
Nonfarm Employment . . .
Manufacturing Employment .
Manufacturing Payrolls . . .
Furniture Store Sales . . .
Member Bank Deposits . . .
Member Bank Loans . . . .

122
110
178
118
137
211

122
111
177
108
143
214

123
113
181
117
140
215

123
114
185
113
140
219

123
114
187
131
140
219

123
113
193
125
139
223

122
109
187
100
139
226

123
112
188
111
136
223

122
112
185
120
136
218

121
107
173
117
139
222

122
105
171
123
139
224

120
103
162
99
139
221

120
102
165
104
140
223

119
103
162
109p
150
226

FLORIDA
Nonfarm Employment . .
Manufacturing Employment
Manufacturing Payrolls . .
Furniture Store Sales . .
Member Bank Deposits . .
Member Bank Loans . . .

.
.
.
.
.
.

170
169
258
110
196
396

171
172
264
124r
201
401

175
174
273
112
201
404

177
177
280
118
201
405

179
177
286
124
206
410

179
180
290
114
207
414

180
179
293
111
211
415

178
180
291
106
212
416

176
182
290
111
213
417

175r
179
292
126
213
423

175
174
281
100
210
427

174
173
276
99
206
428

173
170
267
95/
213
436

174
169
274
109p
218
448

GEORGIA
Nonfarm Employment . .
Manufacturing Employment
Manufacturing Payrolls . .
Furniture Store Sales . .
Member Bank Deposits . .
Member Bank Loans . . .

.
.
.
.
.
.

130
122
192
104
140
213

131
122
192
107r
144
214

130
122
194
105
142
214

129
123
196
105
142
216

130
122
198
106
145
218

130
120
199
107
141
219

130
118
192
107
141
217

130
117
187
103
138
212

130
119
198
111
137
208

129
118
191
110
142
212

129
116
184
107
141
210

128
115
178
86
141
208

127
114
178r
91r
147
212

127
112
173
92
150
214

LOUISIANA
Nonfarm Employment . .
Manufacturing Employment
Manufacturing Payrolls . .
Furniture Store Sales* . .
Member Bank Deposits*
Member Bank Loans*
. .

.
.
.
.
.
.

130
102
173
141
155
259

131
102
174
137r
155
259

130
101
174
117
155
262

131
103
173
139
155
261

130
101
173
139
156
267

131
100
174
147
155
272

130
100
173
133
154
271

130
100
172
133
153
268

130
99
171
135
151
265

130
97
173
148
153
274

129
98
172
135
151
268

129
98
170
116
154
269

128
96
169r
137r
156
266

127
96
171
123p
155
267

MISSISSIPPI
Nonfarm Employment . . . 125
Manufacturing Employment . 124
Manufacturing Payrolls . . . 210
Furniture Store Sales* . . . 89
Member Bank Deposits*
. 145
Member Bank Loans*
. . . 276

125
125
207
94 r
152
278

124
122
207
89
155
280

123
124
211
92
155
283

124
126
219
83
157
286

123
124
217
75
158
288

125
124
213
85
154
282

124
123
208
80
147
293

124
122
206
95
149
294

124
121
212
107
154
296

125
123
212
88
163
302

124
123
208
77
164
305

124
123
228r
79
167
308

123
125
222
90
187
309

120
119
189
91
144
226

119
118
188
87
144
229

120
118
187
86
144
233

119
117
189
85
148
236

119
117
190
82
148
236

120
116
186
82
147
236

119
115
185
82
146
230

120
115
183
80
147
233

118
114
181
87
148
236

117
113
175
85
146
239

115
110
175
72
148
233

115
110
177
75
155
236

115
111
176
84
156
242

Nonfarm Employment . . .
Manufacturing Employment .
A p parel..............................
C h e m icals.........................
Fabricated Metals . . .
F o o d ...................................
Lbr, Wood Prod., Fur. & Fix.
Paper & Allied Products
Primary Metals . . . .
T e x tile s..............................
Transportation Equipment .
Manufacturing Payrolls
. .
Cotton Consumption** . . .
Electric Power Production** .
Petrol. Prod, in Coastal
Louisiana & Mississippi**
Construction Contracts* . .
Residential.........................
All o t h e r .........................
Farm Cash Receipts . . . .
Crops . . . . . . . .
Livestock .........................
Dept. Store Sales*/** . . .
A tla n ta ..............................
Baton Rouge ....................
B irm ing ham .....................
Chattanooga ....................
Jackson ..............................
Ja c k so n v ille ....................
K n o x v ille .........................

. 134
. 119

.
.
.
.
.
.

M i a m i ..............................
New O r le a n s ....................
Tampa-St. Ptrsbg. . . .
Dept. Store Stocks* . . . .
Furniture Store Sales*/**
Member Bank Deposits* . .
Member Bank Loans* . . .
Bank D e b its* .........................
Turnover of Demand Deposits*
In Leading Cities . . . .
Outside Leading Cities . .

.
.
.
.
.
.
.

ENNESSEE
Nonfarm Employment . . . 120
Manufacturing Employment . 118
Manufacturing Payrolls . . . 188
Furniture Store Sales:* . . . 84
. 143
Member Bank Deposits*
Member Bank Loans* . . . 223

*For Sixth District area only. Other totals for entire six states.
**Daily average basis.

n.a. Not Available.

p Preliminary.

e Estimated.

r Revised.

Sources: Nonfarm and mfg. emp. and payrolls, state depts. of labor; cotton consumption, U. S. Bureau Census; construction contracts, F. W. Dodge Corp.; petrol, prod., U. S. Bureau
of Mines; elec. power prod., Fed. Power Comm. Other indexes based on data collected by this Bank. A ll indexes calculated by this Bank.




SIXTH DISTRICT BUSINESS HIGHLIGHTS
Stotonally Adjusted

characterized the D istrict business picture in A pril.
Bank credit expanded further. T otal em ploym ent continued to drift
dow nward, and factory payrolls declined, reflecting prim arily a
shorter average w ork week. Influenced by favorable weather and
higher prices, farm incom e rose. Consum er spending show ed som e
im provem ent although it still rem ained below a year ago.

J V ^ ix e d t r e n d s
Mfg. P o yro lls

Mfg. Employm ent

E le c tr ic P o # e r
Production

Nonagricultural em ploym ent, after seasonal adjustment, declined slightly

Construction
C o ntro cts

C otton C onsum ption

B o n k D e bits

Dept. Store
Sto cks M

Dept. Store
S o le s

Mem ber Bonk
Loons

M em ber Bonk
De po sits

RATIO TO REQUIRED R ES E R V E S
Borrowings from
F. R. B o n k j*




in April reflecting largely a further decrease in the nonmanufacturing sector.
Manufacturing em ploym ent was practically unchanged, after declining sub­
stantially in other recent months. Factory payrolls declined in April, following
a slight rise in the preceding month. With total nonfarm jobs down, the rate
of insured unemployment rose further in April, contrary to the usual seasonal
movement. Activity in the cotton textiles industry, as measured by seasonally
adjusted cotton consumption, declined further in April from already depressed
levels. Construction em ploym ent was slightly below a year ago, but seasonally
adjusted construction contract aw ard s have increased since mid-winter.
Steel operations improved in May, even though mills were still operating well
below capacity.
Cash receipts from farm m arketings, seasonally adjusted, increased in
April, but still remained slightly below a year ago; the increase reflects in part
higher prices received by farmers. M arketings of vegetables, potatoes, beef,
eggs, and milk totaled less than last year. Broiler marketings, however, ex­
ceeded last year’s, and hog marketings have reached last year’s level. Favor­
able w eather during recent weeks has facilitated planting and permitted
rapid crop growth.

Spending, as measured by seasonally adjusted bank debits, increased
sharply in April after declining for three months. Departm ent store sales
were down in April but, according to preliminary data, rose in May to the
highest point this year. Inventories at department stores declined to the lowest
point in over two years. Furniture and household appliance sales showed
gains in April, but remained substantially below last year’s volume. Consumer
credit outstanding at commercial banks rose about seasonally in April. Savings
in the form of time deposits and ordinary life insurance sales were up more
than seasonally.
Moderate gains in member bank deposits, seasonally adjusted, occurred
in April in all states except Louisiana. Total bank credit also expanded
sharply as banks increased their loans and their holdings of Governments and
other securities. The increase in loans was greater than seasonal and again
centered at banks in smaller cities. All states shared in the loan expansion. In
May, the decline in loans outstanding at banks in leading cities was
greater than a year ago. Borrowings from the Federal Reserve Bank in
May rose somewhat after having declined for five straight months.