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A M 1I0Review
ATLANTA, GEORGIA, JUNE, 1957

JnJhisIssue-.

From Pine to Pulp to Paper
Managing Other People's Money
Demand Deposits of Individuals,
Partnerships, and Corporations
District Business Highlights

StxthDiStridStatistics:

Condition of 27 Member Banks in Leading Cities
Debits to Individual Demand Deposit Accounts
Department Store Sales and Inventories
Instalment Cash Loans
Retail Furniture Store Operations
Wholesale Sales and Inventories

SM ViftridIndexes:




Construction Contracts
Cotton Consumption
Department Store Sales and Stocks
Electric Power Production
Furniture Store Sales and Stocks
Manufacturing Employment
Manufacturing Payrolls
Nonfarm Employment
Petroleum Production
Turnover of Demand Deposits

DISTRICT BUSINESS HIGHLIGHTS
Consumers are spending freely despite rising prices for most goods. Nonfarm employment
continues at an all-time high, although weakness is evident in some industrial sectors.
Improved production and rising prices characterize agriculture. Bank loans are rising
principally as a result of increases at banks in small cities. Reserve positions at member
banks tightened in May, and borrowings from the Federal Reserve Bank of Atlanta
increased.




Consumer prices moved upward in April for the eighth consecutive month with

all major categories except apparel showing gains.
Department store sales in May, after seasonal adjustment, were unchanged from
the preceding month.
Furniture store sales, seasonally adjusted, showed no change in April from March.
Consumer credit outstanding at commercial banks in April registered the largest
month-to-month gain of the year, as automobile and personal loans expanded.
Cash sales continue to account for a slightly higher percentage of department store
and furniture store sales this year than last year.
Savings, as measured by time deposits at commercial banks and ordinary life
insurance sales, increased more than seasonally during April.
Loans to trade concerns, after some declines late in April, began to edge upward
during May.
Nonfarm employment in April continued at the record level of the preceding
three months; manufacturing employment rose slightly, while practically no change
occurred in nonmanufacturing.
Factory payrolls increased in April, but were still below December’s record.
Textile activity, as measured by cotton consumption, declined further in April
from the preceding month’s low rate.
Construction contracts awarded in the first four months of this year were
substantially above the same period last year, reflecting gains in both residential
and nonresidential building.
Crude oil output in Coastal Louisiana and Mississippi was reduced to the lowest
volume since last November, reflecting cutbacks in allowable production.
Steel operations in the South continue to hold at near-capacity levels.
Farm prices rose in April as prices of beef cattle, broilers, rice, vegetables, and
cotton improved; prices of broilers, cotton, and eggs, however, were below those
last April.
Vegetable shipments from Florida in April were substantially below last April
as a result of weather damage to maturing crops.
Livestock output continued to expand in February despite a slight decline in hog
production; meat output in the nation, however, declined.
Broiler marketings will continue to expand through the early summer, as chick
placements through April were above placements last year.
Farm employment in April was below last April, continuing a downward trend
of several years.
Farm land values in March were higher in all states than the previous March;
increases were sharpest in Florida and Louisiana.
Loans at banks in smaller District cities continued to expand during April, thereby
pushing total loans somewhat higher.
De|fosits at member banks, seasonally adjusted, rose sharply in April, but declined
at banks in leading cities during May.
Total spending, as measured by seasonally adjusted bank debits, rose consider­
ably in April after declining in March.
Reserve positions of member banks during May tightened.
Borrowings from the Federal Reserve Bank of Atlanta in May averaged more
than in any other month this year and were greater than excess reserves.
•

2

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From Pine to Pulp to Paper
Natural Resources for Expanding Industry in District States
The matting of many small fibers together to form a sheet
of paper is a fundamentally simple process, but in the
United States and more recently in the Sixth District, a
vast industry involving the primary tasks of producing the
fibers and forming them into paper has been built on it.
These closely related tasks, together with the manufacture of
a variety of paper products, such as bags, boxes, envelopes,
and coated paper, compose the pulp and paper industry.
Since the Chinese first made paper, over 1800 years ago,
by beating fibers of the inner bark of the mulberry tree
and matting the resulting pulp into a sheet, various ma­
terials have provided the essential raw material for paper.
In the early part of the nineteenth century, rags were the
most important source of fiber, but as methods of making
paper improved, demand outran supply and new sources
of fiber had to be found. Once practical means of pulping
wood were developed, paper makers turned to this source.
Almost 70 percent of the fibrous material used in the
manufacture of paper in the United States in 1956 was
produced directly from wood, and an additional 27 per­
cent came from re-processing waste paper, also essentially
woodpulp. The remaining small share was obtained from
a variety of materials such as rags, cotton, straw, and flax.

Pulping Processes Make Investments Heavy
Wood can be pulped— that is, reduced to a fibrous state
— by mechanical means, chemical means, or a combina­
tion of the two. Since the different methods yield pulps
with different characteristics and since they are not
equally adaptable to all types of wood, the particular
method used depends upon the type of wood available
and the type of pulp desired.
In mechanical pulping, logs are reduced to fibers by
grinding them against huge stones. Appropriately called
the groundwood process, this method has the highest yield,
since the entire log is reduced to fiber, that is, the basic
cellulose fibers, which account for about half the bulk
of an average tree, and the woody substance holding
them together are utilized. Because it does contain the
woody substance, or lignin, groundwood pulp tends to
discolor with age and can be used only when coloring is
not an important consideration. It is used mostly in the
manufacture of newsprint.
In the chemical process, wood chips are cooked under
pressure to dissolve the woody substance, leaving only the
basic cellulose fibers. The main chemicals used— sulphate,
sulphite, or caustic soda— act differently on fibers to
produce pulp with varying characteristics.
Because huge quantities of logs are handled, pulping
processes require a great deal of heavy, expensive equip­
ment. Large revolving drums are used to remove bark by
a tumbling action. In the chemical processes, blades
mounted on large revolving discs are required to reduce
logs to chips for cooking. Screening facilities assure that
chips going on to the cooking process are the proper



size. Immense storage bins are employed to facilitate a
continuous flow of wood chips. The “digesters,” where
the woody substance is “digested” by the cooking chemi­
cals, are towering pressure cookers capable of handling
tons of wood chips at one time. Fumes from this stage
of pulp-making, incidentally, are the source of the pulp
mill’s characteristic odor. The mechanical process requires
huge grindstones for pulping logs. Both processes use
additional machinery for beating pulp in various ways
before delivery to the paper-making machine. The typical
pulp mill must make additional large investments to
provide the power and water used in these processes.

Paper Making Adds More Investment
In 1956 the nation’s paper industry utilized over 22 mil­
lion tons of woodpulp, which it made from 36 million
cords of wood, besides a small amount of imported pulp
and about 10 million tons of pulp made from waste paper
and other fibers, bringing the total pulp used to over 33
million tons.
While these figures are impressive, the paper-making
machines consuming the large amounts of pulp are even
more impressive. The ones most commonly used are
called “Fourdriniers,” after the English brothers who
perfected the first one in the early 1800’s. Stretching
for as long as 100 yards, the machines receive a watery
mixture of pulp at one end and turn out, at the other end,
continuous sheets of paper up to 20 feet in width at
speeds often exceeding 20 miles an hour. In between, the
excess water is drawn off as the pulp is carried along a fastmoving screen to a series of rollers that press it into paper.
From the paper-making section, the paper continues
on through the drying section for further removal of
moisture and as it comes out of the machine is wound
into large rolls. The finished paper is then rewound into
smaller rolls of desired widths. Paper machines such as
these may cost several million dollars, which is only
part of the heavy investment required by the industry.
For conversion into paper bags, boxes, or other products,
the paper may be shipped to converting facilities at the
site of the paper mill or to plants located elsewhere.

District Resources Meet Expanding Demand
Expansion of paper output has enabled this country to
increase its consumption from an average of 145 pounds
per person in 1920 to about 436 pounds per person in
1956. Between the two dates, population increased from
less than 106 million to over 167 million. The everwidening demand, stemming from both increasing popu­
lation and new, more intensive uses, has led to a search
for raw materials. Even after the pulping of wood became
practical, it soon became necessary to branch out from
the use of spruce trees, preferred in the industry’s early
development in this country. To do this, existing pulping
processes had to be adapted to other types of trees.
•

3

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Location and Number of Pulp and Paper Mills
Sixth District, 1956

The Southeast has millions of trees that provide a rich
source of pulpwood. In early 1953, the Sixth District
states contained nearly 113 million acres of forest land,
representing nearly 60 percent of the region’s total land
area. Nearly two-thirds of the forest land, moreover, con­
tained softwoods, which are the main source of pulpwood.
The sulphate process, adaptable to the pulping of
resinous woods, made possible the use of the large acreage
of Southern pine. Yielding a pulp of great strength, this
process was first developed in Sweden and is known as the
“kraft” process, from the Swedish word for strength.
Pulp produced from Southern pine is used primarily
for the manufacture of wrapping paper, bag paper, and
paperboard, where its strength is an assest and its
characteristic brownish color is no drawback. A rapid
increase in the demand for paper as a packaging and
shipping material, therefore, acted as a stimulus to the
pulp and paper industry in the Sixth District. Techniques
developed for bleaching sulphate pulp broadened its uses.
Also, the adaptation of the groundwood process to South­
ern pine has led to the production of newsprint in this
region. Nevertheless, the sulphate process remains the
predominant one, accounting for over three-fourths of
the District’s pulp production in 1955.
In addition to plentiful supplies of wood, the District
has the large amounts of water required to manufacture
pulp. Since pine tree growth is so dispersed in the District,
the location of the water supply has probably been a
determining factor in locating particular plants. Without
both trees and water, the recent expansion of the pulp
and paper industry in the Sixth District surely would not
have taken place. It represents, therefore, an increased
utilization of the region’s natural resources.

Twenty-five Years of Rapid Growth
With the necessary raw materials available in large
quantities and stimulated by strong economic forces,



the District’s pulp and paper industry has grown phe­
nomenally in the last twenty-five years. In 1930, the
District’s production of woodpulp, then concentrated in
Louisiana, accounted for roughly 6 or 7 percent of total
United States production. Output in the other District
states was too small to be shown separately in published
estimates. By 1943, when figures for each District state
were available, this region accounted for 28 percent of
total United States production of woodpulp. By 1955,
District production accounted for 38 percent of the
United States total, which was nearly five times larger
than in 1930. District output rose from roughly 300,000
tons in 1930 to nearly 7.9 million tons in 1955.
Since large amounts of pulp and paper are shipped
out of the District for processing elsewhere, value added
by the District’s industry— the difference between value
of shipments and cost of materials used in manufacture—
accounts for less of the United States total than is
indicated by the figures shown on pulp production.
But it, too, reflects the District industry’s rapid growth.
In 1935, value added by the District’s pulp and paper
industry accounted for less than 6 percent of the national
industry’s total. Its proportion rose to more than 11 per­
cent in 1947 and nearly 15 percent in 1954. In the latter
year, the pulp and paper industry, with value added
amounting to 685 million dollars, ranked fourth among
all types of manufacturing in the District, only slightly
behind the important textile industry. Its payrolls totaled
272 million dollars in 1954, accounting for nearly 8
percent of the total paid by all manufacturing in the
District. Subsequent expansion of the pulp and paper
industry probably has increased its importance even more.
With the industry’s expansion in the District exceeding
that in the nation, an increasing proportion of new capital
expenditures occurred here. In 1947, for example, ex­
penditures in the District, amounting to over 58 million
dollars accounted for over 14 percent of the total for
the nation. In 1954, District expenditures of 149 million
dollars accounted for about 28 percent of total new capital
expenditures by the nation’s pulp and paper industry.
By the latter part of 1956, there were 51 pulp mills
and 52 paper mills in the District. The accompanying
map shows the largest concentration in Georgia, where
13 mills of each type were located. Florida, with 10 pulp
mills and 13 paper mills, was second, but Alabama and
the District portions of Louisiana, Mississippi, and Ten­
nessee also had from 11 to 18 mills, with about as many
pulp as paper operations in each state. More recently,
newspaper announcements tell of additional mills as well
as large expansions of existing facilities.

W here There's Pulp, There's Usually Paper
The nearly equal number of pulp and paper mills re­
flects the industry’s high degree of economic integration
which brings a pulp mill together with a paper mill at
the same location under the same management. In some
cases, the economic integration is carried a step further
to include at the same site facilities for converting paper
into the many end products used today.
•

4

•

Whether such a close dove-tailing of operations is de­
sirable depends, of course, on the economics of a particu­
lar firm’s operations. Large quantities of uniform grades
of paper, such as newsprint or kraft, are more economical
to manufacture near the pulp mill. In making some other
types of paper, it may be more economical to manufacture
the pulp at one site for shipment to other locations.
Some small paper mills have specialized operations and
find it more economical to purchase their pulp from
mills located elsewhere. Also, about 10 percent of the
District’s pulp output goes for non-paper uses.
Output in some lines of paper has apparently caught
up with demand in the United States, with the result that
production has eased somewhat since about the middle
of 1956. For the long-term view, however, industry ob­
servers see further increases in the demand for paper
and paper products, stemming from future increases in
population and in development of new uses for paper.
Investment in new facilities for manufacturing pulp and
paper in the Sixth District indicates that this area will
share in the benefits of the expected expansion.
P h ilip

M.

W ebster

Bank Announcements
On May 6, the Florida National Bank at Vero Beach,
Florida, opened for business as a member of the Federal
Reserve System. Ernest J. C. Doll is President; J. L.
McKinney, Vice President; and George Elms, Vice
President and Cashier. Capital stock totals $150,000
and surplus $75,000.
On May 10, The State Bank, Griffin, Georgia, was
admitted to membership in the Federal Reserve System.
S. T. Martin is President; L. E. Abbott, Vice President;
Seaton G. Bailey, Vice President; F. Westmoreland,
Cashier; and J. M. Whiddon, Assistant Cashier. Capital
totals $300,000 and surplus $450,000.
On June 3, the Citizens Bank of Broward County,
Hollywood, Florida, opened for business as a non­
member bank and began to remit at par for checks
drawn on it when received from the Federal Reserve
Bank. Lawrence G. Nusbaum is Chairman of the
Board; Henry D. Perry, President; Charles W. Lantz,
Executive Vice President; A . Herbert Bluestone, Vice
President; Anthony C. Galluccio, Secretary-Treasurer;
and Randolph F. Busby, Cashier. The bank has capital
of $400,000 and surplus and undivided profits of
$185,000.

Managing Other People’s Money
Trust Department Operations a Big Business at District Banks
Most persons are familiar with the principal services that
commercial banks offer, that is, handling checking and
savings account balances and making loans. Few are
aware that many banks offer an important service through
their trust powers— that of investing funds entrusted to
them and of performing specific services for individuals
and corporations such as settling estates and acting as
agents for corporations in business dealings. On December
31, 1956, the carrying value of trust assets of 35 largest
trust departments in the District alone amounted to 2.4
billion dollars, almost half as much as their total assets
of 4.2 billion. Trust assets at all member banks in the
District probably amount to 3.2 billion dollars, about
a third of the amount of total assets.
Trust departments contribute a substantial share of total
bank earnings at many banks. In 1956, income of trust
departments accounted for more than 5 percent of total
income at 18 of the 129 banks reporting trust income. At
five banks, it amounted to over 10 percent of the total.
These figures reveal something of how important trust de­
partments are to bank management, even though trust
earnings contribute a relatively small share of total earn­
ings for all banks— 2.6 percent in 1956.
Such data are available for the first time because of a
special survey covering the operations of trust depart­
ments of 35 member banks during 1956. Twenty-seven of
the participating banks submitted comparable break­
downs of earnings and expenses. The results of the survey



provide information on the character of the trust business
in the District and also on the profitability of trust depart­
ments. They also make it possible for an individual bank
to compare its own trust operations with those of repre­
sentative groups of banks.
Fees from the management of estates provided a third
of total commissions and fees at the 27 banks reporting
detailed income and expense items. Almost as large a pro­
portion, 30.8 percent, came from handling personal trusts.
Personal agency functions, including the acting of executor
of estates and custodian of assets of individuals, con­
tributed 18.0 percent. The remaining 17.9 percent was
about equally divided among corporate trusts, corporate
agencies, and pension and profit-sharing trusts.
Trust business in this District is more concentrated in
the handling of personal estates than that in New York and
New England, for which comparable data are available.
As would be expected, New England banks do consider­
ably more personal trust business, whereas New York
banks outweigh District banks in the relative importance
of corporate trust and agency operations.
After total expenses were deducted, including an esti­
mate of bank overhead allocable to the trust department,
net earnings from trust operations in this District amounted
to 8.4 percent of total commissions and fees in 1956. Net
earnings after taxes came to 3.5 percent. Trust depart­
ments are customarily given credit for deposits with the
commercial banking department. After this allowance
•

5

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(1.92 percent), net earnings for the 27 banks amounted
to 14.1 percent of total commissions and fees.
Slightly over one-half of the trust departments (14 out
of the 27) reported a net profit for 1956 before adjust­
ment for deposit credit. In general, losses were concen­
trated in the smallest departments, measured according to
either income or trust assets, indicating that there is per­
haps a minimum size for profitable operations: 8 of the 13
smallest trust departments reported losses, whereas only
4 of the 12 largest had losses. Similarly 10 departments of
the 13 with smallest income reported losses, compared
with only 2 of the 12 with largest income.
Earnings and Expenses of Trust Departments, 1956
Sixth District Member Banks
Banks with Total Income of ($000)
Under Over Under
100- Over
Total
100
Item
100
100
200
200
Losses
Profits
7
6
Number of banks
27
4
4
6
Percent of total commissions and fees
Commissions and fees from:
33.3
38.7
34.6
60.3
27.3
30.9
E s t a t e s .........................................
Pension and profit-sharing trusts .
5.3
1.6
5.0
1.1
3.0
6.8
30.8
33.8
27.1
29.5
41.8
29.5
Personal t r u s t s ...............................
18.0
12.3
18.7
7.7
17.2
19.6
Personal a g e n c ie s ..........................
7.0
4.8
1.0
Corporate t r u s t s ..........................
6.3
5.6
4.2
7.8
6.6
8.3
.4
5.1
9.0
Corporate a g e n c i e s .....................
T otal i n c o m e ................................. 100.0 100.0 100.0 100.0 100.0 100.0
Total e x p e n s e ....................................
Net earnings before income taxes
Income tax charges (— )
or credits ( + ) ..........................
Trust department net earnings
Allowed credits for deposits . .
Trust department net earnings
(adjusted for deposit credits)

.

Direct expense:
Salaries and wages:
Officers
....................................
E m p l o y e e s ...............................
Pensions and retirements
. . .
Personnel i n s u r a n c e .....................
Other expense related to salaries .
Total expense related to salaries
Occupancy of quarters . . . .
Furniture and equipment
Stationery, supplies, and postage .
Telephone and telegraph
. . .
A d v e r tis in g ....................................
Directors’ and trust committee fees
Legal and professional fees
. .
Periodicals and investment services
E x a m in a tio n s ...............................
Other direct e x p e n s e .....................
T otal d irec t e x p e n s e . . . .

O v e r h e a d ....................................
T otal e x p e n s e .................................

91.6 120.6 128.2
8.4 —20.6 —28.2
—4.9

71.0
29.0

79.0
21.0

78.6
21.4

+ 4.2 +13.0 —11.7 — 11.3 — 11.0

3.5 — 16.4 — 15.2
10.6
18.9
17.5

17.3
.0

9.7
21.2

10.4
5.1

14.1

17.3

30.9

15.5

Percent of total expense
38.0
33.8
34.9
33.5
21.5
26.5
19.3
24.4
2.5
3.4
5.3
4.4
1.6
1.0
1.0
1.4
1.2
1.6
.8
1.3
63.9
62.8
65.9
64.8

27.1
31.8
3.0
1.0
.9
63.8

31.1
26.8
3.7
1.1
1.1
63.8
4.5
2.3
3.8
1.0
2.6
1.0
1.2
1.3
.9
2.9
85.3
14.7
100.0

2.5

5.1
1.9
2.9
1.0
2.6
1.3
.7
2.4
.9
1.7
84.4
15.6
100.0

2.3

4.8
9.2
1.7
2.4
3.9
2.5
1.2
.9
3.3
1.6
.5
.8
1.8
1.2
4.0
1.0
1.8
3.6
2.5
85.8
91.6
14.2
8.4
100.0 100.0

6.7
1.5
3.0
1.1
3.1
1.2
.7
1.6
1.5
2.7
87.9
12.1
100.0

3.3
3.0
4.2
1.0
2.1
1.4
1.1
.8
.6
2.7
84.0
16.0
100.0

All ratios were derived from dollar aggregates for each group rather than
from individual bank ratios. Ratios to net profits and net losses were com­
puted before adjustment for deposit credits. Ratios not shown for groups with
less than three banks.

In using the survey results as a yardstick for measuring
profitability, however, it is important to note two excep­
tions to its accuracy. First, to some degree, the variation
in profitability from bank to bank reflects different ac­
counting procedures. More importantly, in an era of
“department store banking” it is not always true that the
profit-loss position of a particular department is an accu­
rate measure of its worth to the bank. By engendering
goodwill among its customers, the trust department may
bring business to other departments and thereby add a
fillip to total income even though it itself is showing a loss.
W. M. D avis



DEMAND DEPOSITS OF INDIVIDUALS,
PARTNERSHIPS, AND CORPORATIONS
All Commercial Banks, United States
Ja n u ary 31, 1955, and Ja n u ary 30, 1957

Type o f H older

U nited States
1957
1955

Sixth D istrict
1957
1955

Percentage Distribution of A m ount of Deposits

Domestic business
Corporate
Noncorporate
Nonprofit organizations
Farm operators
Individuals—personal
All other
All holders
Amount of deposits
(millions of dollars)

100

51
35
17
5
5
38
1
100

59
46
13
4
5
30
3
100

58
44
13
4
5
31
2
100

6,623

5,761

104,400

102,300

57
43
13
4
5
33
2

Individuals now hold a somewhat smaller proportion of
total balances of personal and business checking accounts
at District commercial banks than they did two years ago.
Businesses, however, have a larger share to their credit.
Data on deposit ownership were revealed by the annual
survey of ownership of demand deposits taken as of Janu­
ary 30, 1957. One hundred and forty-one banks, including
members and nonmembers, participated by supplying in­
formation on over 80,000 individual accounts. Although
the main objective of the survey was to obtain information
to be used in the making of policy decisions on a national
level, the results often prove useful to individual bankers
in assessing the composition of their own accounts.
According to the survey, individuals own three out of
every four checking accounts at commercial banks, but
they account for 33 percent of the dollar volume of
total demand deposits of individuals and businesses. Busi­
nesses hold 57 percent of total deposits, but less than 10
percent of the total number of checking accounts.
On January 30, 1955, the date of the preceding survey,
individuals owned 38 percent of total individual and
business deposits in their personal checking accounts.
What individuals lost between the two survey dates was
gained by business firms whose share of the total in 1955
was 51 percent. The share of demand deposits held by
corporations increased somewhat, whereas that held by
other types of businesses declined slightly. The share held
by farmers remained steady between the two dates.
Some observers may see in these changes signs of weak­
ening consumer demand. This is not necessarily the case,
since other factors also have a bearing on spending ability.
For example, individuals, as well as other groups, have
larger total deposit balances now than they had in 1955.
This growth came about as District banks both expanded
credit and gained funds from other areas. Furthermore,
individuals and businesses are using their checking ac­
counts more extensively than they did in 1955, judging
by the increase in the rate of turnover of demand
deposits. Finally, individuals hold record amounts of sav­
ings, mostly in forms other than demand deposits.
W. M. D avis
•

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Sixth District Statistics
Wholesale Sales and Inventories4

Instalment Cash Loans
Percent Change

No. of
Lenders
Lender
Federal credit unions . . . . H
State credit unions . . . . . 14
5
Industrial b a n k s ....................... .
Industrial loan companies . . . 11
Small loan companies . . . . I I
Commercial banks . . . . . 40

April 1957
March
1957
+7
+ 16
+8
—2
+ 17
+1

Outstandings
April 1957 from
April
March
1957
1956
+ 16
+1
+ 22
+3
—1
+3
+3
+1
+16
+1
+
15
+1

from
April
1956
+ 18
+56
—0
+11
+ 18
+ 18

Condition of 27 Member Banks in Leading Cities
(In Thousands of Dollars)

Item
Loans and investments—
T o t a l ..................................
Loans— N e t .............................
Loans— G r o s s .......................
Commercial, industrial,
and agricultural loans .
Loans to brokers and
dealers in securities. .
Other loans for purchasing
or carrying securities .
Real estate loans . . .
Loans to banks . . . .
Other loans .......................
Investments— Total . . .
Bills, certificates,
and notes .......................
U. S. bonds .......................
Other securities
. . .
Reserve with F. R. Bank . .
Cash in v a u l t .......................
Balances with domestic
banks ..................................
Demand deposits adjusted .
Time d e p o sits.......................
U. S. Gov't deposits . . .
Deposits of domestic banks .
Borrowings.............................

Percent Change
May 15, 1957, from
April 17,
May 16,
195
1956

May 15,
1957

April 17,
195/

May 16,
195b

3,379,328
1,879,724
1,913,588

3,407,015
1,879,459
1,913,832

3,334,460
1,756,342
1,799,740

—0

1,035,363

1,035,560

974,613

—0

+6

38,116

36,482

38,257

+4

—0

51,120
173,299
17,486
598,204
1,499,604

49,941
172,655
24,374
594,820
1,527,556

48,297
158,211
15,230
565,132
1,578,118

440,884
758,167
300,553
499,348
49,098

482,979
746,070
298,507
507,796
50,465

529,777
737,614
310,727
505,471
49,878

275,372
2,254,668
750,716
86,795
722,499
48,250

301,139
2,318,269
738,131
83,036
775,844
15,500

245,780
2,414,440
630,353
87,068
697,127
30,000

—1
+0

+ 2
+0

—2

—9
+2
+1
—2
—3

— 17
+3
—3
—1
—2

—9
—3
+2
+5
—7
%

+ 12
—7
+ 19
—0
+4
+61

*100 percent or over.

Department Store Sales and Inventories *
Percent Change
Sales
Apr. 1957 from
Mar.
Apr.
Place
1957
1956
ALABAMA............................ + 4
+10
Birmingham....................
+1
-j-10
M obile.............................
+1
+19
Montgomery....................
- j- 8
— 1
FLO R ID A ............................. + 0
+ 12
Jacksonville.................... + 20
+17
Miami Area ................ — 2
+ 13
Miami ........................ — 1
+4
O rlan d o ..........................
+2
+ 20
St.Ptrsbg-TampaArea . — 0
+8
St. Petersburg . . . — 7
+12
T a m p a ......................... + 7
+4
G EO RG IA ............................. + 9
+12
A tla n ta * *........................ + 6
+13
Augusta............................
+9
+ 14
Columbus.........................+19
+3
Macon................................+20
+20
R om e**............................+37
+21
Savannah.........................+15
+9
LO UISIANA.........................+17
+12
Baton Rouge................ + 1 8
_j-32
New Orleans................... + 16
+11
M IS S IS S IP P I.....................+18
+10
Jackson............................
+9
+2
M erid ian**....................+ 33
+13
TEN N ESSEE........................+19
+23
Bristol (Tenn. &Va.)** +22
+23
Bristol-KingsportJohnson City** . . . +23
+23
Chattanooga....................+ 15
+19
Knoxville.........................+ 24
+16
Nashville.........................+17
+32
D IS T R IC T ........................ ... + 9
+13

4 |\/|onths
1957 from
1956

+1
—0
+ 10
—7

Inventories
Apr. 30, 1957
from
Mar. 31,
Apr. 30,
1957
1956

—1

+0
—3

+ 11

+1
+0
+2

+2

+6

—2

+ 12

—0

+4

+3

—i

— lb

—l

+9
+ 37
+4

+6

—1
+2
+4
+3

—1
+2
—6

—11
+0
—7
—4
—2
+ 16

—5
—3
—4
—5
+4
+3

+2
+1
—1

+11
+2

+6

+6

+0

+3
+2

—2
—1

+7
+9

+6

+1

—1
—4
—3
+6
+3

i2
—2

—

+4
♦Reporting stores account for over 90 percent of total District department store sales.
"In order to permit publication of figures for this city, a special sample has been
constructed that is not confined exclusively to department stores. Figures for non­
department stores, however, are not used in computing the District percent changes.




+1

No. of
Type of Wholesaler
Firms
Grocery, confectionery, meats 23
Edible farm products . . 11
Drugs, chems., allied prods. 6

Inventories
April 1957 from
April
March
1956
1957
—12
—7
— 10
—4

—2
+6
+23
Dry goods, apparel . . .
9
+8
—I
A utom otive......................... 13
+4
Electrical, electronic and
11
—3
appliance goods . . .
12
+ 12
+ 10
+7
—6
15
H a rd w a re .............................15
+2
+5
+1
—4
— 11
Plumbing & heating goods . 10
10
+6
+1
Lumber, construction
+17
16
materials............................17
+4
+8
+3
Machinery: equip. &supplies
28
—1
+0
+8
In d u s tria l........................ 34
+/
♦Based on information submitted by wholesalers participating in the Monthly Wholesale
Trade Report issued by the Bureau of the Census.

Retail Furniture Store Operations

+1
+7
+6

+10
+15
+6
—5

— 28
+1

Percent Change
Sales
April 1957 from
April
March
No. of
Firms
1956
1957
21
+3
+2
10
+7
+2
+ 21
—2
i6
+11
— 14
7
+1
13
+3
+4

Percent Change
April, 1957, from
March 1957
April 1956
+2
+0
—6
+4
+2
+1
—1
+3
—9
+1

Item
Total s a l e s ..............................................
Cash sales
..............................................
Instalment and other credit sales . .
Accounts receivable, end of month
Collections during month
. . . .

Debits to Individual Demand Deposit Accounts
(In Thousands of Dollars)
Percent Change

ALABAMA
Anniston .
Birmingham
Dothan .
Gadsden .
Mobile .
Montgomery
Tuscaloosa*
FLORIDA
Jacksonville

April 1957 from 4 Months
April March
April 1957 from
1956 1957
1956
1956

April
1957

March
1957

.
.
.
.
.
.
.

32,422
652,306
24,707
30,392
277,624
126,440
38,922

35,091
702,283
25,802
31,262
296,171
131,428
40,242

34,462
628,720
22,475
26,767
247,890
120,345
40,012

—8
—7
—4
—3
—6
—4
—3

—6
+4
+ 10
+ 14
+ 12
+5
—3

—5
+8
+6
+10
+23
+8
—0

. .

617,037
748,783
1,173,801
161,364
80,908
157,511
309,594
106,787

638,540
712,146
1,126,112
160,752
84,342
169,625
324,600
104,024

621,500
616,873
975,885
125,484
70,071
133,032
259,931
93,551

—3
+5
+4
+0
—4
—7
—5
+3

—1
+ 21
+ 20
+ 29
+ 15
+ 18
+19
+ 14

+5
+18
+ 18
+23
+ 13
+19
+ 16
+11

54,892
1,627,646
83,918
18,508
93,818
8,261
45,484
15,122
99,147
14,472
39,561
177,476
22,040

52,689
1,553,551
83,657
18,530
92,707
7,224
43,215
15,263
105,939
14,978
35,728
177,233
27,565

48,373
+4
1,483,870 + 5
86,628 + 0
16,035 — 0
92,499 + 1
6,735 + 14
41,898 + 5
14,335 — 1
100,599 —6
12,943 — 3
37,562 +11
134,911 + 0
21,861 — 20

+ 13
+ 10
—3
+ 15
+1
+ 23
+9
+5
—1
+ 12
+5
+ 32
+1

+6
+4
—5
+9
—3
+21
+7
—0
—2
+9
—1
+22
+6

62,695
180,363
75,319
1,272,165

65,388
173,925
80,857
1,241,701

55,394
158,895
68,351
1,081,001

—4
+4
—7
+2

+ 13
+ 14
+ 10
+ 18

+13
+14
+9
+11

29 036
198,826
33,641
18,653

30,489
193,317
35,544
16,489

26,926 — 5
186,839 + 3
32,379 — 5
16,422 + 13

+8
+6
+4
+ 14

+9
—0
+4
+8

43,867
277,660
35,927
67,932
161,652
580,265

39,207
269,296
36,850
77,418
153,407
560,765

32,633 + 12
267,700 + 3
34,206 — 3
61,509 — 12
153,478 + 5
526,814 + 3

+ 34
+4
+5
+ 10
+5
+10

+ 18
+4
+3
+7
—0
+7

8,246,846

8,201,905

.
.
.
.
.
.
.

Greater Miami*.
Orlando . . .
Pensacola. . .
St. Petersburg .
West Palm Beach*
GEORGIA
Albany . . .
Atlanta . . .
Augusta . . .
Brunswick . .
Columbus. . .
Elberton . . .
Gainesville* . .
Griffin* . . .
Newnan . . .
Rome* . . .
Savannah . . .
Valdosta . . .
LOUISIANA
Alexandria* . .
Baton Rouge. .
Lake Charles. .
New Orleans. .
MISSISSIPPI
Hattiesburg . .
Jackson . . .
Meridian . . .
Vicksburg. . .
TENNESSEE
Bristol ♦ . .
Chattanooga . .
Johnson City*
Kingsport♦ . .
Knoxville. . .
Nashville . . .
SIXTH DISTRICT
32 Cities . . .
UNITED STATES
344 Cities . .

7,430,809

+1

+11

+9

192,492.000 197,024,000 176,760,000
*Not included in Sixth District totals.

—2

+9

+8

•

7

•

Sixth District Indexes
1 9 4 7 -4 9 =

Nonfarm
Employment
SEASONALLY ADJUSTED
District Total.......................
A la b a m a .......................
Flo rid a .............................
Georgia.............................
Louisiana.......................
Mississippi.......................
Tennessee.......................
UNADJUSTED
District Total.......................
A la b a m a .......................
F lo rid a .............................
Georgia.............................
Lou isian a.......................
Mississippi.......................
Tennessee.......................

Manufacturing
Employment

Mar.
1957

Feb.
1957

Mar.
1956

Mar.
1957

Feb.
1957

134
122
170
130
130
125
120

134
122
169
131
131
126
120

130r
119r
158r
128r
124r
126r
120

119
110
169
122
102
124
118

121
109
167
122
103
126
117

134
122
178
129
129
123
119

134
122
178
.129
129
124
119

130r
119r
165 r
128r
123 r
123r
119

121
111
177
122
100
123
118

121
111
178r
122
100
124
118

100

Manufacturing
Payrolls
Mar.
1957

Feb.
1957

Mar.
1956

119r
109r
156r
123r
lO lr
124r
119r

191
178
257
193
173
210
188

191r
177
267
193
175r
212r
188

182r
168r
230r
186
167r
204r
183r

120r
lllr
163r
123r
99 r
124r
120r

193
178
275
193
168
204
188

193r
177
286
195
]68r
207r
186

184r
168r
246r
186
162r
198r
183r

Mar.
1956




Apr.
1957

n.a.
n.a.
n.a.
n.a.
n.a.
n.a.

Mar.
1957

320
372
348
332
453
226

Furniture Store
S a le s*/**

Apr.
1956

265
353
243
469
170
154

Mar.
1957

Apr.
1956

lllp
108p
121p
106p
130p
92p
91p

lllr
118r
132r
102r
141r
89
83

113r
109
119
118r
120r
104
90

98p
lOOp
105p
94p
118p
83p
82p

98r
102r
117r
90r
120r
77
70

99r
101
104
105r
109
93
81

Apr.
1957

Other District Indexes

Department Store Sales and Stocks**
Unadjusted
Adjusted
April
March
April
March
April
April
1957
1957
1956
1957
1957
1956
138r
137
147r
149p
149
DISTRICT SALES* . . . .
132
134
154
143
153
A tlantal.................................. . 144
112
142
120
137
121
Baton Rouge ....................... . 132
123
116
138
129
123
B irm in g h am ....................... . 121
117
118
134
133
126
Chattanooga....................... . 130
lllr
118r
109p
100
110
Jackson .................................. . 105p
lllr
104
121r
125
116
Ja c k s o n v ille ....................... . 124
122
135
141
151
140
K n o x v ille ............................. . 142
126r
155r
144
120
145
M a c o n .................................. . 140
224
220
203
222
211
....................... . 211
Miami Area
117
121
127
149
131
N a s h v ille ............................. . 142
126
132
115
127
133
New O r le a n s ....................... . 125
152
157
150
152
156
St. Ptrsbg-Tampa Area . . . 151
124
116
124
120
127
Tampa C ity ............................. . 123
174r
170r
167r
179r
180
.
173
DISTRICT STOCKS* . . .
iTo permit publication of figures for this city, a special sample has been constructed
that is not confined exclusively to department stores. Figures for non-department
stores, however, are not used in computing the District index.
*For Sixth District area only. Other totals for entire six states.
**Daily average basis.
Sources: Nonfarm and mfg. emp. and payrolls, state depts. of labor; cotton consumption,
U. S. Bureau Census; construction contracts, F. W. Dodge Corp.; furn. sales, dept,
store sales, turnover of dem. dep., FRB Atlanta; petrol, prod., U. S. Bureau of Mines;
elec. power prod., Fed. Power Comm. All indexes calculated by this Bank.

Construction
Contracts

Apr.
1957

Adjusted
Mar.
1957

Apr.
1956

Apr.
1957
n.a.
n.a.
n.a.

Unadjusted
Mar.
1957
342
299
375

Apr.
1956
316
328
306

208
86

165r
98

196
n.a.

208
91

168r
100

Construction contracts* . . .
Residential...................................
Petrol, prod, in Coastal
Louisiana and Mississippi** . . 192
Cotton consumption** . . . .
Furniture store stocks*. . . .
Turnover of demand deposits* .
22.5
25.1
10 leading c itie s.......................
Outside 10 leading cities . . .
18.0
Mar.
1957

22.7
23.9
19.2

21.1
23.3
17.4

Feb.
1957

Mar.
1956

172
132
Chem icals................................... . 131
. 166
164r
Fabricated metals . . . .
117
. 116
.
80
83
Lbr., wood prod., furn. & fix.
Paper and allied prod. . . . . 161
161
107
Primary m e t a ls ....................... . 106
91
.
89
206
Trans, equip.................................. . 206
r Revised
p Preliminary
n.a. Not Available

169r
131
155r
112
85r
160r
104
94
188r

Elec. power prod., total**
Mfg. emp. by type

.

.

22.7
24.5
18.0

22.9
24.5
18.8

21.3
22.7
17.4

Feb.
1957

Mar.
1956

298

294

280

172
135
170
114
81
161
107
90
214

171
133
166r
116
82
162
108
91
212

169r
134
159r
lllr
86 r
160r
105
95
196r

Mar.
1957