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May 1, 2000

Federal Reserve Bank of Cleveland

Investor Expectations and Fundamentals:
Disappointment Ahead?
by John B. Carlson and Eduard A. Pelz

A

lthough the stock market got off to
a choppy start this year and investor
confidence has fallen of late, recent surveys reveal that investors still expect
stocks to yield returns of around 15 percent.1 Accounting for expected inflation
of about 2 to 3 percent, such anticipated
returns remain significantly higher than
historical average real returns of 7 percent.2 What could explain such optimistic expectations?
One possibility is that survey respondents
are following so-called momentum investment strategies. Momentum investors
base their investment decisions on recent
movements of stock prices, which, as
measured by various indices, were trending upward until recently. Near-term optimism might represent an extrapolation of
the high returns of recent years.3
Another explanation for survey respondents’ optimism is that they expect fundamentals—expected earnings growth
and the rate of return required by investors—to support a continued rise in
stock prices. For example, respondents
may expect the extraordinary earnings
growth of recent years to continue indefinitely, fueling further stock-price
appreciation. Stock prices may also be
expected to appreciate if investors require lower returns. While it may seem
paradoxical, lower required returns initially generate higher realized returns for
those who already own stock, but this is
a transitory (though perhaps persistent)
state. If investors assess the path of
future earnings correctly, their actual
return would be expected to equal the
rate at which they discount those earnings, that is, their required return. Discounting future cash flows from equities
ISSN 0428-1276

using a lower required return implies
that investors are willing to pay more for
stocks, pushing up current returns.
Higher current returns would thus be
associated with lower expected (future)
returns, contrary to the expectations of
those investors surveyed.
Some advocates of the view that
required returns are falling maintain that
investors are becoming “calmer and
smarter.” They argue that investors have
come to recognize that when held over
long horizons, a diversified portfolio of
equities produces returns that are no
more variable (hence no more risky)
than those of any other “safe” market
security.4 Consequently, investors now
require a smaller premium to induce
them to hold equities over essentially
riskless alternatives such as U.S. Treasury securities. This is often called the
equity premium.5 Their required rate of
return on equities is smaller, reflecting
the shrinking equity premium.
In this Economic Commentary, we focus
on some implications of a shrinking
equity premium in standard models of
stock-price valuation. We examine the
conditions under which the survey
results can be reconciled with the view
that the equity premium is falling. Our
analysis illustrates a potential hazard of
extrapolating recent returns indefinitely
into the future—those who do so are
likely to be disappointed.

■ Discounting Future Returns
The standard approach to valuing equities is straightforward and involves two
basic elements—earnings growth and
discounting. To appreciate the role of
these elements, it is useful to ask why
investors hold stocks. The answer, of

The average annual return of the
S&P 500 index since 1994 has exceeded 25 percent. Confidence is high
and investors are looking forward to
continued above-average returns. In
this Economic Commentary, we attempt to reconcile investors’ expectations with a decline in the equity premium, using a standard approach to
stock-price valuation.

course, is that they expect some future
income, either in the form of dividends
or through stock-price appreciation, that
is, capital gains. Income depends clearly
on the firm’s ability to grow earnings.
The higher its earnings growth, the
greater its potential to pay dividends and
the greater its stock-price appreciation.
This all seems quite clear.
Central to the valuation problem, however, is the fact that an investor’s income
from holding stock accrues in the future
and is uncertain. Given a choice, individuals would prefer to receive income
sooner rather than later. To give up a dollar’s worth of current income, investors
demand more than a dollar in the future.
The more impatient the investor, the less
he is willing to pay for a stock with a
given level of future income, that is, the
higher his required return.6
Given a choice, individuals also prefer
less uncertainty. Investors discount risky
investments more than safe ones—
equivalently, the more risk associated
with a stock, the higher the attendant required return. Naturally, the equity premium is also affected by the degree to
which an investor’s portfolio is diversi-

fied. Individuals can reduce their overall
exposure to risk by holding a portfolio of
stocks in which risks are offsetting.
Moreover, individuals will discount a
stock less if they can add it to a portfolio
that offsets the risk associated with that
particular stock (idiosyncratic risk) and
thereby reduce their total risk.
An important element of the equity premium often overlooked is shareholder
cost.7 Investing in stock incurs time and
money. What matters to the investor is
income received after accounting for
costs—the net return. The greater the
costs, the higher the return required to
maintain a given level of net return. For
the small investor holding mutual funds,
such costs historically accounted for
more than two percentage points of
returns (although there is evidence that
this is declining).8 The historical average return of 7 percent on stocks is a
gross real return. Hence, the net return
for a typical mutual fund investor would
have been less than 5 percent.

■ Implications of a Permanent
Decline in the Equity Premium
Anyone exposed to U.S. television commercials must surely be aware of dramatic declines in the costs of trading
stocks. We have witnessed a barrage of
advertisements by dot-com brokers,
stressing the low cost and convenience
of making trades on the Internet. Moreover, the availability of new investment
products such as low-cost index funds
has increased the small investor’s access
to highly diversified portfolios.9
These trends, a result of technological innovations in information and communications technologies, clearly justify lower
required returns. What’s more, because
these technologies are irreversible, the
effect is permanent. The only issue is the
size of the decline. Jeremy Siegel of the
Wharton School estimates that lower
shareholder costs and increased diversification have reduced the equity premium
—and hence required returns—as much
as two percentage points.10 If we
assume that investors’ earnings forecasts
are correct on average, actual returns will
equal required returns. Siegel believes
that, looking forward, we might reasonably expect gross returns of 5 percent,
down two percentage points from historical averages.
Figure 1 illustrates the implications of a
smooth change in required returns from 7
percent to 5 percent over a period of

15 years. Panel A shows the assumed
path for required returns. Panel B illustrates the corresponding impact on the
level of the stock-price index under the
assumption that dividend growth remains
unchanged at an expected rate of 3 percent annually—the actual trend rate for
earnings in the post–World War II period.
Panel C shows the path of gross returns
implied by this path of stock-price appreciation and 3 percent annual dividend growth.11
In panel B we see how the estimated
value of stocks would change if required
returns drop, relative to a path assuming
no change. A two-percentage-point
decline in required returns yields a doubling of the index value. Since our hypothetical example assumes that the bulk
of the change takes place over 15 years,
average annualized gross returns over
the period would be approximately
4.7 percentage points higher than they
would have been otherwise.
Note that the increase in gross (realized)
returns (panel C) occurs when required
returns begin to fall. This reflects the
fact that a decline in required returns
implies investors are willing to pay more
for equities than they were previously.
Hence, in competitive markets, the price
of the stock would be bid up.
The appreciation in stock prices is essentially a windfall return for current equity
owners.12 That is, gains from reduced
required returns accrue to holders of
equities as above-average returns. The
extra returns that result from the fall in
required returns persist only as long as
required returns continue to decline. It is
important to note that when required
returns stop falling, the windfall ceases
and realized returns end up at 5 percent,
the new required return (barring, of
course, surprises to earnings growth).

■ Reconciling High Expected
Returns
This brings us back to the puzzle posed
in the introduction. If recent high stock
returns can be at least partly attributed to
a decline in required returns, then we
might expect future long-term returns to
ultimately fall below their historical
average, as in figure 1. Thus, at some
point, rational investors should expect
returns that are lower than the historical
average. Yet we find that investor surveys reveal just the opposite. What can
explain this discrepancy?

One possibility is that the equity premium continues to fall. The fact that the
new transactions technology has been
readily available does not imply that the
benefits are currently enjoyed by all. We
may still be in the midst of diffusing its
benefits.
Another reason the equity premium may
be continuing to fall is that, as we’ve
noted, investors are increasingly taking
the long view. That is, they are buying
stocks and holding onto them to diversify
risks across time. More precisely, if one
buys a portfolio of stocks and holds it for,
say, 40 years, then one might expect
cyclical effects to be averaged out—
good times will offset bad. James K.
Glassman and Kevin Hassett take this
view when they argue that the stock market continues to be undervalued.13
So far, we have largely ignored earnings
growth, the other fundamental of stock
valuation. In fact, our analysis assumes
that earnings increase at some constant
long-run rate.14 In a more general setting,
it is reasonable to expect the required rate
of return to rise when productivity (the
engine of earnings growth) increases, as
it has in recent years. Improved productivity creates more profitable investment
opportunities, and these must compete
for limited resources, a process which
pushes up the real interest rate. Higher
real interest rates raise the return on all
investments (including risk-free Treasury
bills) and hence the required rate of
return on equities. Increased productivity
can push up the price of a single stock, or
even an entire sector, but broad-based
increases in productivity will eventually
affect required returns (through interest
rates) and ease stock-price appreciation.
Is there evidence that improved productivity is stimulating higher required
returns? Productivity has been rising,
and real interest rates also seem to be
higher than their historical averages.
Yields on 10-year Treasury inflationprotected securities (TIPs), which Seigel
argues are an appropriate benchmark for
a risk-free return,15 are currently around
4 percent. What does all this mean for
the equity premium? If we assume a
required return of 5 percent for the reasons given earlier, the equity premium
becomes only 1 percent.

■ Some Concluding Thoughts
A good case can be made that permanent
declines in shareholder costs and
increased diversification have worked

Shrinking Equity Premium,” Journal of
Portfolio Management, vol. 26, no. 1 (Fall
1999), pp. 10–17.

FIGURE 1 THE EFFECT OF A DECLINING EQUITY PREMIUM
Panel A: Required Rate of Returna
Percent
8
7
6
5
4
0

5

10

15

20

25
Years

30

35

40

45

50

Panel B: Simulated Stock Values
Log scale, dollars
10
8
6
4
2

Stock value with decline
in required return

1
0

5

10

15

Historical trend

20

25
Years

30

35

40

45

50

Panel C: Gross Return
Percent
14
12

Gross return with decline
in required return

10

Historical return

8
6
4
0

5

10

15

20

25
Years

30

35

40

45

50

a. The dashed lines indicate the time period over which the equity premium falls.
SOURCE: Authors’ calculations.

together to produce a substantial permanent increase in stock values. This, in
turn, could explain why recent returns on
equities have far exceeded their historical
average. Whether this process justifies
current stock prices or whether the market has overreacted, one cannot know.
Equity prices could correctly reflect
expectations of persistently high future
earnings growth.
What concerns us is the possibility that
momentum strategies could bid up the
general level of stock prices beyond that
supported by fundamentals. The financial
literature establishes clearly that it is possible to earn higher returns than the market by investing in stocks whose values
have recently increased faster than the
market, but only over short horizons.16
In brief, it makes sense to jump on the
bandwagon—at least in the near term. It
is unclear to what extent this applies to
the market in its entirety; recent empirical
evidence suggests that the profitability of
momentum strategies decreases with firm
size.17 However, an unanticipated, permanent drop in the equity premium could
lead individually rational momentum
investors to overreact—that is, to bid

stock values past levels justified by the
new fundamentals. Recent market movements, especially in technology-laden
indexes like the Nasdaq, may reflect such
an overreaction.
An important lesson of our analysis is
that the extra returns generated by a drop
in the equity premium disappear when
required returns stop falling. Thus, even
if investors correctly forecast higherthan-average cash flows from stocks,
they should expect a lower-than-average
historical return—reflecting a lower
equity premium. To the extent that the recent surge in stock prices is the transitory
result of a shrinking equity premium,
investors expecting higher-than-average
returns based solely on momentum will
likely be disappointed—if they haven’t
been already.

■ Footnotes
1. See for example, Dennis J. Jacobe and
David W. Moore, “Investor Optimism Falls,”
The Gallup Organization, Poll Releases,
March 29, 2000, <http://www.gallup.com/
poll/releases/pr000329b.asp>.
2. For a comparison of long-term returns
equities versus returns on U.S. Treasury
bills and bonds, see Jeremy J. Siegel, “The

3. Over short time horizons, stock-price
increases tend to persist, and investment
strategies designed to exploit this fact can be
lucrative. Over extended horizons, momentum investing will be profitable only if supported by fundamentals. A theoretical justification for momentum-investment strategies
is provided by Harrison Hong and Jeremy C.
Stein, “A Unified Theory of Underreaction,
Momentum Trading, and Overreaction in
Asset Markets,” Journal of Finance, vol. 54,
no. 6 (December 1999), pp. 2143–84. A key
assumption is that investors are boundedly
rational, that is, rational, but with limits on
how much they can know. This creates a tendency for prices to underreact in the short
run, making trend-chasing profitable.
4. See James K. Glassman and Kevin A. Hassett, “Stock Prices Are Still Far Too Low,” in
American Enterprise Institute for Public Policy Research, On the Issues, April 1999. The
authors develop these arguments in their
book, Dow 36,000: The New Strategy for
Profiting from the Coming Rise in the Stock
Market, (New York: Times Business, 1999).
5. The equity premium over the last century
was higher than can easily be explained by
the increased risk associated with holding
equities. See Rajnish Mehra and Edward C.
Prescott, “The Equity Premium: A Puzzle,”
Journal of Monetary Economics, vol. 15,
no. 2 (March 1985), pp. 145–61.
6. Present value calculations define the price
of a stock in the current period (P0 ) as the
sum of the discounted values of all future
dividends. Formally,
n D (1 + g ) t
0
t
,
P0 = Σ
t=1
(1 + rt ) t
where D0 is the initial dividend, gt is the
growth rate of dividends at time t, and rt is
the required return at time t. One can show
that this simplifies to the well-known Gordon growth model,
D
P0 = 0 ,
r–g
under the assumption of constant dividend
growth (g) and constant required returns (r).
7. For a thorough discussion of costs borne by
mutual fund investors, see John D. Rea and
Brian K. Reid, “Trends in the Ownership
Costs of Equity Mutual Funds,” Investment
Company Institute, November 1998, pp. 1–12.
8. The most obvious cost is the commission
paid on the purchase of a stock. Less obvious
(as well as difficult to measure) are costs
associated with tax liability, market research,
management, and loads. For a more detailed
examination of the components of required
returns, see the companion Economic Commentary by John B. Carlson and Eduard A.
Pelz on the decline in required returns,
forthcoming.

9. John Heaton and Deborah Lucas, “Stock
Prices and Fundamentals,” NBER Macroeconomics Annual, vol. 14 (1999), pp. 213–42.
10. See footnote 2.
11. The simulated fall in required returns from
7 to 5 percent is specified by the function
f (x) = 6 – tanh

(

ti – 25 .
5 )

This particular function was chosen to accommodate a diffusion process that first accelerates and then decelerates. The price level is
normalized to 1 in the first period.
12. It is, of course, implicitly assumed that
technological advances that reduce shareholder costs are a surprise. Had they been anticipated, the windfall would have occurred at
an earlier date; that is, only the timing would
have been affected. Moreover, we are ignoring potential general equilibrium effects on
returns of other assets.

that a firm’s earning potential may exceed
the required return in the near term, but this
implies an infinite stock price. Clearly, this
cannot persist indefinitely—market forces
will work to bring required returns and earnings growth back into line. For general equilibrium approaches, see Nathan S. Balke and
Mark E. Wohar, “Why are Stock Prices So
High? Dividend Growth or Discount Factor?” Federal Reserve Bank of Dallas Working Paper 00-01, and Michael T. Kiley,
“Stock Prices and Fundamentals in a Production Economy,” Finance and Economics Discussion Series Working Paper 2000-5, Federal Reserve Board.
15. See footnote 2.
16. See, for example, Mark Grinblatt,
Sheridan Titman, and Russ Wermers,
“Momentum Investing Strategies, Portfolio
Performance, and Herding: A Study of
Mutual Fund Performance,” American Economic Review, vol. 85, no. 5 (December
1995), pp. 1088–105.

13. See footnote 4.
14. That is, we present a partial equilibrium
analysis of the standard valuation method. We
implicitly assume that in the long run, the
required rate of return is greater than earnings
growth. There may be good reason to believe

Federal Reserve Bank of Cleveland
Research Department
P.O. Box 6387
Cleveland, OH 44101
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Material may be reprinted if the source is
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material to the editor.

17. Harrison Hong, Terence Lim, and Jeremy
C. Stein, “Bad News Travels Slowly: Size,
Analyst Coverage, and the Profitability of
Momentum Strategies,” Journal of Finance,
vol. 55, no. 1 (February 2000), pp. 265–95.

John B. Carlson is an economic advisor at
the Federal Reserve Bank of Cleveland, and
Eduard A. Pelz is a senior research assistant
at the Bank.
The views stated here are those of the
authors and not necessarily those of the Federal Reserve Bank of Cleveland or of the
Board of Governors of the Federal Reserve
System.
Economic Commentary is published by the
Research Department of the Federal Reserve
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where glossaries of terms are provided.
We invite comments, questions, and suggestions. E-mail us at editor@clev.frb.org.

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