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SUMMER COVERS 7 FINAL

10/2/07

SUMMER

4:08 PM

Page 1

2007

THE

FEDERAL

RESERVE

BANK

Does the

(Irrational)
Majority Rule?
A New Look at
Public Choice Theory
• Credit Market Shocks
• What Caused the Great Depression?
• Interview with Russell Sobel

OF

RICHMOND

SUMMER COVERS 7 FINAL

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VOLUME 11
NUMBER 3
SUMMER 2007

COVER STORY

11

Democracy and Other Failures: The theory of public choice
helps explain why we get stuck with so many bad economic
policies. Or does it?
Public choice uses economic principles to analyze political activity.
An economist at George Mason University hopes to reorient public
choice theory by asking whether voters are rationally ignorant — and
actually get the (often) inefficient policies that they want.

FEATURES

16

Risky Business: Have recent innovations in credit markets
made the financial system safer or riskier?

DIRECTOR OF RESEARCH

Recent events have raised concern about whether credit market
innovations have gone too far. Some leading experts recently gathered
in Charlotte to weigh in on this issue.
20

Academic Labor Market’s Tenure Track Recedes: Even
professors can no longer count on job security. But to many
academics, tenure may have outlived its appeal anyway
Tenure may be the centerpiece of the academic labor market but
some critics say that the very concept of it may be outdated.
Does the tenure system need an overhaul?

Amid some high-profile requests by businesses to gain banking
powers, economists are looking at whether this wall has outlived
its usefulness.

John A. Weinberg
EDITOR

Aaron Steelman
SENIOR EDITOR

Doug Campbell
MANAGING EDITOR

Kathy Constant
STA F F W R I T E R S

Charles Gerena
Betty Joyce Nash
Vanessa Sumo
E D I TO R I A L A S S O C I AT E

Julia Ralston Forneris

24

Banks and Business: The success of some banking and
commerce combinations raises the question of whether
maintaining a wall between them makes economic sense

Our mission is to provide
authoritative information
and analysis about the
Fifth Federal Reserve District
economy and the Federal
Reserve System. The Fifth
District consists of the
District of Columbia,
Maryland, North Carolina,
South Carolina, Virginia,
and most of West Virginia.
The material appearing in
Region Focus is collected and
developed by the Research
Department of the Federal
Reserve Bank of Richmond.

R E G I O N A L A N A LY S T S

Matt Harris
Matthew Martin
Ray Owens
CONTRIBUTORS

William Perkins
Ernie Siciliano
Andrea Waddle
DESIGN

Beatley Gravitt
Communications

DEPARTMENTS

1 President’s Message/No Guarantees
2 Federal Reserve/The Great Depression
6 Jargon Alert/Comparative Advantage
7 Research Spotlight/Buying Time
8 Short Takes
10 Policy Update/Federal Minimum Wage Increased
28 Interview/Russell Sobel
34 Economic History/Going to Market
38 Around the Fed/Why Countries Default
39 Book Review/The Chicago School
40 District/State Economic Conditions
48 Opinion/Why I Want to Be an Economist

C I RC U L AT I O N

Walter Love
Shannell McCall
Published quarterly by
the Federal Reserve Bank
of Richmond
P.O. Box 27622
Richmond, VA23261
www.richmondfed.org

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Reserve System.
ISSN 1093-1767

REGION FOCUS REWORK SUMMER ISSUE

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Page 1

PRESIDENT’SMESSAGE
No Guarantees
rofessors in this country
have long enjoyed certain
features of campus life:
leafy strolls through the college
grounds, a spirit of community
and open debate, and, of course,
tenure. But lately even the job
security traditionally associated
with faculty membership is
being reconsidered. Tenure,
like so many other benefits
American workers used to
expect, is no longer a given part
of the employee-employer pact.
In this issue of Region Focus, we examine the labor
market in higher education. Universities increasingly are
hiring faculty members on a part-time or adjunct basis.
Tenure-track jobs are in shorter supply. At first glance, it
might appear that cost-conscious university administrations
are driving this trend. But another narrative is that there is a
new breed of faculty candidates who don’t consider tenure
particularly important. They might favor work on a contract
basis. While tenure has its appeal, some candidates are more
than willing to trade it for job mobility and the flexibility
that comes with it.
What’s clear is that the amount of time people typically
spend in one position or with one organization is becoming
shorter across all sectors of the U.S. economy, not just in
higher education. This trend has important implications for
the broader labor market — for example, the fact that
general skills have grown more important than job-specific
skills. It is likely no coincidence that in this more dynamic
labor market, the role of retirement benefits is evolving
as well.
Retirement benefits still make up a large share of how
much employers spend on their workers’ total benefit packages, just not as large as in the past. In 1960, pension and
other benefits accounted for almost 60 percent of total
benefit spending, compared with closer to 46 percent today.
The new wrinkle is in how benefits are structured. Health
benefits, for example, require greater attention from
employees in terms of selecting insurance coverage.
But nowhere is the shift to employee-accountable
benefits more evident than in the retirement realm.
There has been a nearly wholesale move away from so-called
“defined benefit” pension plans to “defined contribution”
plans. Defined benefit pensions guarantee a post-retirement
income stream for life, with little or no oversight by
employees. Defined contribution plans, usually in the form
of 401(k)s, oblige workers to make choices affecting
their financial futures, with employees bearing all of the
investment risk.

P

Consider these figures: More than half of all full-time
employees have some sort of pension coverage, a percentage
that has declined a little over time but not much. During the
same period, pensions of the defined benefit variety
have dropped from 69 percent to less than 40 percent
among full-time employees with pensions. Today, 80 percent
of all full-time employees covered by pensions have defined
contribution plans.
One of the leading reasons why this trend is taking place
has to do with the changes I have described in the
U.S. workplace. The ultimate value of a defined benefit
pension depends on a combination of the worker’s length
of employment and highest wage. As a result, these
traditional pension plans reward employees who stay with
their employers.
The decline in defined benefit plans has coincided with
the decline in job tenure. For men, expected job tenure fell
18 percent between 1983 and 2001. While employers
have moved away from defined benefit pensions in part
because of their high costs, they also have done so because
employees no longer value them as highly. In today’s
dynamic labor market, employees increasingly prefer
portable retirement plans.
It looks as if 401(k) plans will be not only the retirement
plan of the present, but also of the future. Of course, these
plans carry the risk that employees’ retirement years won’t
be adequately funded. Indeed, many studies have shown
that some workers aren’t setting aside enough in their 401(k)
plans, and often falling short of maximizing the impact
of their employer matches. About one in five eligible
employees fails even to sign up for their firms’ 401(k) plans.
Those who do are responsible for making investment choices
in their portfolios, a chore that previously was handled by
professional managers. Fewer employers now bear the
investment risk associated with their employees’ pensions.
While these changes can be viewed positively since they
give workers greater control over their retirement options
and greater flexibility to change jobs, they require an
increased level of financial awareness. Innovations like automatic enrollment in 401(k) plans are helping. But with life
expectancies rising and the well-publicized troubles facing
Social Security, the future well-being of our citizens depends
more than ever on their financial savvy.

JEFFREY M. LACKER
PRESIDENT
FEDERAL RESERVE BANK OF RICHMOND

Summer 2007 • Region Focus

1

RF SUMMER HR2pg2 - 9/21/2007 3:33 PM

FEDERALRESERVE
A Great Crisis, A Long Debate
Throughout the
decades of
discussion on the
causes of the Great
Depression, this
remarkable event
is the standard
against which
economic theory
and policy are put
to the test

Soup kitchens were probably the
only places where the hungry and
unemployed could get a meal during
the Great Depression.

2

Region Focus • Summer 2007

he Great Depression is the
enduring symbol of what an
economic catastrophe looks
like: a stock market crash, bank runs,
closed down factories, abandoned
farms, soup and bread lines, and
families moving from one town to
another in desperate search of work. It
was a tragic event that devastated the
lives of many around the world, and
yet fascinating to those who seek to
fully grasp what went wrong. To this
day, an economic debate rages over
what caused and prolonged the Great
Depression. “To understand the
Great Depression is the Holy Grail
of macroeconomics,” wrote Fed
Chairman Ben Bernanke in his book
Essays on the Great Depression.
Before the Depression, brisk economic growth had characterized most
of the “Roaring ’20s.” It was a
time of great prosperity, despite
the two mild
recessions that
occurred during that decade
following the
sharp downturn
in 1921. Large
enterprises
emerged that
benefited from
the latest mass
production
technologies.
New
roads,
telephone lines,
power plants
and other public infrastructure were
constructed, which in turn increased
people’s appetite for cars, refrigerators, and other durable goods.
The introduction of installment
credit likewise spurred households’
consumption. But this period of
plenty was put to an abrupt halt
when the stock market crashed in
October 1929.

T

Many view Wall Street’s Black
Tuesday as the start of the Great
Depression. In his book, The Great
Crash 1929, economist John Kenneth
Galbraith argued that the bullish
market of the 1920s had created a
“bubble,” or a situation where stocks
trade at prices much higher than
can be reasonably explained given a
company’s expected future earnings.
However, there continues to be a
debate about whether the stock market
was indeed overvalued. Economist
Irving Fisher, who wrote The St o c k
Market Crash and After a year after
the crisis, thought that the
“market went up principally because
of sound, justified expectations of
earnings, and only partly because of
unreasoning and unintelligent mania
for buying.” In the last 20 years,
post-Depression economists have laid
out their arguments on either side.
Nevertheless, many public officials,
including those at the Fed, probably
believed that a speculative bubble was
driving the stock market boom, and
thus tried to squeeze the flow of
money into the system in order to
prick that bubble. “There should be
no doubt that the United States
adopted a policy of tight money at
the beginning of 1928, nor should
there be much dispute as to what
motivated this policy,” wrote economist James Hamilton of the University
of California at San Diego. Hamilton
says that despite repeated assertions
by the Fed that it did not see itself
as an arbiter of security prices, most
of those who have studied Fed policy
during this period agree that it
followed contractionary measures to
curb the stock market boom.
With the pressure applied and
investor confidence waning, the stock
market crashed. While the crash and
the Depression are two distinct events
in the eyes of economists, the former

PHOTOGRAPHY: NATIONAL ARCHIVES 306-NT-165.319C

BY VA N E S S A S U M O

REGION FOCUS REWORK SUMMER ISSUE

9/20/07

was arguably responsible for the sharp
reduction in consumption and investment that ensued. Household budgets
took a hit, but that loss was probably
not such a large share of their total
wealth. Nonetheless, Black Tuesday
warned of a gloomy economic outlook,
enough to discourage households
from spending on durable goods and
housing. Firms would hold back or
postpone investments for the same
reason. “It changed the atmosphere
within which businessmen and others
were making their plans, and spread
uncertainty where dazzling hopes of a
new era had prevailed,” wrote economists Milton Friedman and Anna
Schwartz in their classic A Monetary
History of the United States.
To make matters worse, a wave of
banking panics gripped the country
just a year later. So severe was the crisis
that by the end of 1933, only about half
the number of banks that existed in
1929 were still standing. The panics
culminated when President Franklin
Roosevelt declared a national “bank
holiday” in March 1933. Roosevelt
ordered all banks to close, allowing
them to reopen only after government
inspectors declared them solvent.
Bernanke says that bank failures
were not uncommon during this time,
largely due to regulatory restrictions on
branch banking that resulted in many
small, independent banks. “In this sort
of environment, a significant number
of failures was to be expected and probably even desirable,” he wrote. For
instance, rural banks closed when
farmers who borrowed heavily couldn’t
pay their debts following a precipitous
decline in farm commodity prices.
However, the banking crises of this
period differed “both in magnitude
and the degree of danger posed by the
phenomenon of runs.” The absence of
deposit insurance and the fact that
banks had relied heavily on very liquid
deposits which could be withdrawn at
any time resulted in a panic that affected not just banks that were on the
margin but almost the entire system.
Indeed, starting with the agricultural
areas that experienced the most severe
bank failures, “a contagion of fear

4:17 PM

Page 3

spread among depositors … But such
contagion knows no geographical
limits,” wrote Friedman and Schwartz.
(There is a debate about how much
actual contagion there actually was.
Some people say that it’s hard to find
evidence of healthy banks taken down
by runs.)
Why did the stock market crash
and bank failures lead to a long
period of slump that, at its peak,
forced one in four of working
Americans out of a job? Economists
have been trying for decades to fit
long-held views as well as shape new
ones to explain the depth and protracted decline in economic activity
during the interwar period. Bernanke
thinks that we do not have our hands
on the Grail yet, but substantial strides
have been made in furthering that
quest for answers.

The Liquidationists and Keynes
“Liquidate labor, liquidate stocks,
liquidate the farmers, liquidate real
estate,” said Andrew Mellon, President
Herbert Hoover’s Treasury secretary
during the Depression. “It will purge
the rottenness out of the system. High
costs of living and high living will come
down. People will work harder, live a
more moral life. Values will be adjusted, and enterprising people will pick
up the wrecks from less competent
people,” Mellon said.
This was the prevailing sentiment
among policymakers and economists at
that time — that the Great Depression
was the result of excesses that needed
to be “washed out,” as it were. And the
best way to achieve this was to do nothing; that is, to watch idly as firms and
factories went bankrupt. Perhaps this
was an extreme view, but one which
finds support in two well-established
schools of thought.
Say’s law, based on the early 19th
century work of Jean Baptiste Say, convinced classical economists that
“supply creates its own demand,” such
that it would only be a matter of time
before wages and prices adjusted to
let demand mop up that excess
supply. Moreover, the economists of
the Austrian school argued that the

Depression was the result of an
overinvestment in capital goods,
fueled by an expansion in credit and
monetary policy that was too loose
during the 1920s. “The inflation
[of the money supply] was clearly precipitated deliberately by the Federal
Reserve,” wrote Murray Rothbard, a
prominent economist of the Austrian
school. The abundance of credit,
and the low interest rate that accompanied it, led businessmen to make
investment decisions that perhaps
would not have been made under “normal” conditions, that is, if the Fed had
not intervened.
Eventually, the inflationary bubble
would have to pop, and those investments would begin to unravel. “The
‘boom,’ then, is actually a period
of wasteful misinvestment,” wrote
Rothbard. The only way to cure the
Depression would be to let it run its
course. “The Depression, then, far
from being an evil scourge, is the
necessary and beneficial return of
the economy to normal after the
distortions imposed by the boom,”
argued Rothbard. Moreover, trying to
ease the economic malaise with
more policy intervention would not
only delay the resolution but also
magnify the pain. For instance, pursuing expansionary monetary and fiscal
policies would only exacerbate this
imbalance and prevent labor and
capital from being redistributed to
more productive uses.
But as the Depression wore on, this
view of the world became steadily
unpopular, for it did it not seem to
adequately explain why the economy
was languishing for so long. Was there
really nothing that could be done?
British economist John Maynard
Keynes assured that there could be,
postulating that wages and prices do
not adjust quickly but rather very
sluggishly, so that the economy
can fall out of equilibrium for a very
long time. This miserable slump was
not due to an excess in production
capacity, but rather to a shortfall
in demand. Hence the government can
step in to revive demand and take
the economy out of the Depression.

Summer 2007 • Region Focus

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4:17 PM

The Great Money Contraction
The series of severe banking panics
from 1930-1933 was a crucial moment
in the Great Depression, for the
impact of bank failures would reach
much further than bank shareholders
and depositors simply losing their
money. It would, as Friedman and
Schwartz painstakingly analyzed, lead
to such a drastic decline in money supply that they called this phenomenon
the “great contraction.”
The spate of panics and runs that
ensued made people incredibly
distrustful of banks, as they worried
that banks were no longer safe.
Indeed, people felt more secure holding on to their money at home,
perhaps even hiding it under a mattress. Also, in anticipation of bank
runs, and probably to convince depositors that they had ample money in the
vault, banks increased their reserves.
People holding on to more currency
and banks keeping more reserves,
relative to deposits, had the perilous
effect of pulling down the “money
multiplier.” The amount of money
available to keep the economy running
depends on the ability of banks to turn
deposits into loans a multiple number
of times. But if people keep more of
their money at home and banks decide
to increase the amount sitting in
their vault, instead of putting them
to work as deposits, then this process
is impeded. The result, as Friedman
and Schwartz find, is that the money
supply plunged by over a third
between 1929 and 1933.
Could anything have been done to
stem this dangerous decline? Friedman
and Schwartz place the blame squarely
on the shoulders of the Federal
Reserve. “At all times throughout the
1929-1933 contraction, alternative policies were available to the System by
which it could have kept the stock of
money from failing, and indeed could
have increased it at almost any desired
rate,” Friedman and Schwartz wrote.
At the height of the wave of banking panics, the Federal Reserve could
have aggressively loaned money to
banks or suspended the convertibility
of deposits into currency, similar to
4

Region Focus • Summer 2007

Page 4

the resolution of the 1907-1908 banking crises. However, the Fed did not
yet exist in that earlier episode, so a
group of private banks took the lead in
lending money and refusing to convert
deposits into currency. (The Treasury
also assisted by making money available to the troubled banks.) But with
the Federal Reserve System in place,
these banks probably deemed such a
concerted move unnecessary. After all,
it was the Fed’s responsibility to
orchestrate a solution, as would be
expected of a “lender of last resort.”
Thus, the Great Depression was
arguably as bad as it was because of
policy failures at the Fed.
But critics of Friedman and
Schwartz’s view, led by economists
Peter Temin of the Massachusetts
Institute of Technology and Barry
Eichengreen of the University of
California at Berkeley, think that the
fall in money supply was beyond the
Fed’s control. Under the gold standard,
the United States had to keep a constant rate of exchange between the
dollar and gold. As gold flowed out of
the country, the Fed had no choice but
to correspondingly contract the supply
of money in order to maintain the peg.
Other countries on the gold standard faced a similar trade-off between
expanding their money supply and
stimulating their economies in times
of hardship, and their commitment to
keeping the value of their currencies
aligned with the rest of world. Indeed,
many studies have shown that the
sooner a country abandoned the gold
standard, the more quickly that country, including the United States,
recovered from the Depression. (In
1944, a modified form of the gold standard was agreed upon that would fix a
country’s currency exchange rate to
the dollar. In turn, the dollar would
peg its value to gold. This monetary
arrangement, commonly known as the
Bretton Woods system, ended in 1971.)

Deflation and Credit Channel
While there is much support for
Friedman and Schwartz’s monetary
view of the Great Depression,
Bernanke argues that the contraction

in money supply cannot fully explain
why the banking crisis would lead to
such a protracted decline in output in
the 1930s. While monetary shocks are
important, he thinks that credit
shocks help explain the link between
the financial sector and the lengthy
duration of the output decline.
Bernanke finds inspiration in Fisher
who argues that deflation and its
impact on the real value of debt is an
important ingredient in understanding
the great depressions. If debt forces
households and firms into bankruptcies and the health of bank balance
sheets to deteriorate, then banks will
likely move away from providing loans
and put their money in safer assets. At
the same time, many borrowers will
begin looking like riskier bets, because
the value of their assets (or the collateral attached to the loan) relative to
their debt has sharply eroded with
deflation. Hence, borrowers, particularly smaller ones, will find it very
difficult to obtain bank credit in bad
times. Even if they do find it elsewhere, credit will likely be available
only at a substantially higher price
than what they could otherwise have
obtained with banks. Presumably,
banks have the most expertise with
respect to screening and monitoring
borrowers and thus have the lowest
cost of intermediating credit.
Various accounts of the credit
conditions at the time of the Great
Depression portray the effect of the
banking crisis on the supply of credit.
Bernanke points to one made by
the National Industrial Conference
Board in 1932: “During 1930, the
shrinkage of commercial loans no more
than reflected business recession.
During 1931 and the first half of 1932
(the period studied), it unquestionably
represented pressure by banks on
customers for repayment of loans
and refusal by banks to grant new
loans.” Others observed that groups
that relied heavily on bank loans –
households, farmers, unincorporated
business, and small corporations —
were most affected. Moreover, the
contraction of bank credit in
the United States was twice as large as

RF SUMMER HR2pg5 - 9/21/2007 3:33 PM

those of other countries, even when
compared to those with similar
output declines.
Bernanke argues that these credit
effects do a good job of explaining the
protracted nature of the decline in
output. His view implies that the way
to get out of the Depression is to
establish new or revive old channels of
credit and rehabilitate insolvent
debtors, which could be a very long
and slow process. A story on why the
economy was slow to recover based on
the importance of monetary shocks
alone, in contrast, depends on the slow
diffusion of information or unexplained stickiness of wages and prices.
Indeed, Bernanke says that although
the financial system did not improve
immediately after a governmentdirected financial rehabilitation
program was put in place, it could be
argued that this was “the only major
New Deal program that successfully
promoted economic recovery.”

An Explanation in Equilibrium
Friedman and Schwartz’s money view
and Bernanke’s credit view generally
rely on interruptions to the normal
functioning of the market, such as
sticky wages and prices, or limits to
borrowing. However, there is an alternative story to the Great Depression
that does not rely on such frictions. In
this view of the world, markets function very well, such that the trade-offs
which households and firms face when

making optimal decisions on how
much to save, consume, and work,
determine economic activity, and
change in response to certain shocks.
Typically “real” shocks are held
responsible for the peaks and troughs
of the business cycle.
How can this “real business
cycle” approach explain the Great
Depression? Its proponents have
focused their attention mostly on
explaining why the recovery took so
long. As economists Harold Cole and
Lee Ohanian of the University of
California at Los Angeles assert, “The
weak recovery is puzzling because the
large negative shocks that some economists believed caused the 1929-1933
downturn — including monetary
shocks, productivity shocks, and
banking shocks — become positive
after 1933. These positive shocks
should have fostered a rapid recovery.”
By some measures, the economy
had not significantly recovered even
by 1939.
Cole and Ohanian suspect that the
Roosevelt’s New Deal cartelization
policies go a long way in explaining the
protracted character of the slump.
Roosevelt believed that the severity of
the Depression was due to excessive
competition that led to lower wages
and prices and consequently to lower
demand and employment. To remedy
this, the National Industrial Recovery
Act (NIRA) permitted collusion in
some sectors, but only if wages

were raised immediately and collective
bargaining with labor unions was
permitted. Even after the courts
struck down the NIRA, the government ignored collusive arrangements
for as long as those industries paid
high wages. The government then
passed the National Labor Relations
Act, which gave more bargaining
powers to workers than under the
NIRA.
But these measures did not bring
about the outcomes that Roosevelt
had imagined. Instead, these policies
significantly raised wages and prices
and restricted employment, thus
prolonging the pain of the Depression.
Though others have pointed to the ills
of the New Deal cartelization policies
before, Cole and Ohanian present a
model which finds that the cartelization policies explain 60 percent of the
slow recovery.
So why is there no consensus about
the explanation of the Great
Depression more than six decades
since it ended? This may seem surprising, but it probably reflects the wider
debates among macroeconomists —
which are still very lively — about the
origins of business cycles. With no
consensus about the “small” fluctuations, it is perhaps no surprise that the
“Holy Grail” of macroeconomics is
still beyond reach. But the Great
Depression has always prompted
economists to think about the origins
of cycles.
RF

READINGS
Bernanke, Ben S. Essays on the Great Depression. Princeton, N.J.:
Princeton University Press, 2000.

Hamilton, James D. “Monetary Factors in the Great Depression.”
Journal of Monetary Economics, 1987, vol. 19, pp. 145-169.

Cole, Harold L., and Lee E. Ohanian. “New Deal Policies and the
Persistence of the Great Depression: A General Equilibrium
Analysis.” Journal of Political Economy, 2004, vol. 112, no. 4.

Fisher, Irving. The Stock Market Crash And After. New York:
Macmillan, 1930.

Eichengreen, Barry. Golden Fetters: The Gold Standard and
the Great Depression, 1919-1939. New York: Oxford University
Press, 1992.
Friedman, Milton, and Anna Jacobson Schwartz. A Monetary
History of the United States, 1867-1960. Princeton, N.J.: Princeton
University Press, 1963.
Galbraith, John Kenneth. The Great Crash 1929. Boston:
Houghton Mifflin, 1955.

____. “The Debt-Deflation Theory of Great Depressions.”
Econometrica, October 1993, vol. 1, no. 4, pp. 337-357.
Kehoe, Timothy J. and Edward C. Prescott, eds. Great
Depressions of the Twentieth Century. Federal Reserve Bank of
Minneapolis, 2007.
Parker, Randall E. The Economics of the Great Depression: A
Twenty-First Century Look Back at the Economics of the
Interwar Era. Northampton, Mass.: Edward Elgar Publishing,
2007.

Summer 2007 • Region Focus

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JARGONALERT
Comparative Advantage
man decides to open a bakery. He figures that for
each hour he bakes, he can make 20 doughnuts,
which he will then sell for $2 each. Or he can make
10 loaves of bread that sell for $3 each every hour.
The first week he is in business he bakes both doughnuts
and bread and finds demand is so high he cannot possibly do
both. He decides to hire an assistant. As an entrepreneur,
the baker has limited capital and so he hires a local high
school student to help out. Because the youth has limited
baking experience, he can make only 15 doughnuts or five
loaves an hour. The baker realizes he should specialize
in either doughnuts or bread, but because he is clearly adept
at producing both, he is not sure
which task to pick.
The baker would be wise to
heed the advice of David Ricardo,
who first theorized about comparative advantage in the early 1800s.
The baker, Ricardo would say,
ought to specialize in bread
making because that would be
cheaper.
Most often, comparative
advantage is used when discussing
trade between nations. A country
holds a comparative advantage
when it can produce a good at a
lower opportunity cost than
another country.
Comparative advantage differs
from absolute advantage, which is
the ability of a country to produce
a good more efficiently. While it is
possible for a country to lack an
absolute advantage in producing goods,
every country has a comparative advantage.
For example, imagine if the United States and Mexico
both produced tacos and hot dogs. To produce each taco,
the United States needs two workers while Mexico needs
three. For every hot dog produced, the United States
needs one worker while Mexico needs two. The United
States holds an absolute advantage in producing both
tacos and hot dogs because it can produce both goods with
fewer workers. However, Mexico holds a comparative
advantage in producing tacos, because it can produce them
at a lower opportunity cost. In the United States, every taco
made costs two workers, and thus two hot dogs. For Mexico,
every taco made costs three workers, and only one and a
half hot dogs.

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Region Focus • Summer 2007

Comparative advantage is important in the macroeconomy because it explains the benefits of global trade.
If each country specialized in the good for which it held a
comparative advantage and then traded among each other,
more goods would be produced and the efficiency of the
global economy would be maximized.
In the Mexico-United States example, if Mexico
produced one extra taco, the United States could produce
two extra hot dogs. In the global economy, there would be
the same number of tacos and one more hot dog, indicating
a slightly higher standard of living for both countries,
assuming they could trade freely.
Comparative advantage is also
useful in analyses of firms and
industries. With no specialization,
it would be reasonable to assume
that both the baker and his
assistant spend four hours on both
bread and doughnuts. If that
were the case, the bakery would
produce 140 doughnuts and 60
loaves of bread. At that level of
production, there would be $460
in revenues.
Not bad, but if the baker spent
all his time on bread while his
assistant focused on doughnuts,
then the bakery would produce
80 loaves of bread and 120 doughnuts — increasing production in
both bread and doughnuts.
Assuming demand exists for the
excess production, the bakery will
now have revenues of $480 dollars.
That’s also better, by the way, than the
$440 the bakery could earn if the owner specialized
in doughnuts.
Looking at comparative advantage enables one to understand how scarce resources are used in the microeconomy.
Often, the most talented individuals in our society are adept
at more than one task. For example, the baker was superior
in both bread-baking and doughnut-making. However, his
time was limited to eight hours a day, and therefore a scarce
resource. To get the most production in such a small
time frame, the baker had to maximize productivity to
increase revenue. In the end, the consumer ultimately
benefits because the increased number of doughnuts and
bread represents a rise in the standard of living, if not an
increase in waistlines.
RF

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RESEARCHSPOTLIGHT
Buying Time
BY C H A R L E S G E R E N A

In general, consumers earning more income seek out the
undits and politicians often complain about out-ofnext most desirable alternative that they can afford. They
control health care costs. Why are we spending more
demand fewer inferior goods (like beer and apartments) and
and more money on the latest high-tech devices,
demand more normal goods (like wine and single-family
medical procedures, and wonder drugs, they ask, when we
housing). For some normal goods, demand rises at a faster
could be using that money to make the economy more
rate than the change in incomes. These are called “superior
productive and competitive?
goods.” Hall and Jones place health care in this final category.
The reason, according to two economists, is that we are
While Hall and Jones say that people are willing to spend
getting something for all of the money we’re spending on
more on health care to improve their lives, the case is not
health care. As Americans have become wealthier overall,
quite closed. There is still a debate over whether these
we have chosen to devote more of our resources to leading
additional expenditures have actually made us healthier.
longer, healthier lives. In essence, we’re buying ourselves
Some studies have found that marginal increases in health
more time.
care expenditures yield only low marginal increases
In their recently published paper, Robert Hall of Stanford
in outcomes, though certain preventative measures like
University and Charles Jones of the University of California
flu vaccines and breast cancer screening have had a major
at Berkeley build upon a large body of work on the value of
impact on public health. Advances
life and the willingness to pay to
in medical technology, changes
avoid death. They note that several
in behavior, greater awareness
studies have shown that increases
“The Value of Life and the Rise
through health education, and
in longevity have been roughly as
declines in pollution may deserve
important to welfare as increases
in Health Spending” by Robert E. Hall
some of the credit for our longer
in consumption for things unrelatlife spans.
ed to health care. One study used a
and Charles I. Jones. Quarterly
Technological advances have
model in which health investments
Journal of Economics, February 2007,
also been blamed for pushing up
reduced the “depreciation rate” of
the cost of health care. Hall and
the knowledge capital acquired
vol. 122, no. 1, pp. 39-72.
Jones acknowledge that the inventhrough schooling.
tion of new and more expensive
Hall and Jones developed their
diagnostic equipment, surgical
own model to describe how the
tools, and medications has contributed to higher health
nation divides its resources between health and nonhealth
spending. But it isn’t the whole story. “Expensive health techspending to maximize social welfare. Using mortality rate and
nologies do not need to be used just because they are
health expenditure data, the model projects that health
invented,” the economists wrote in their paper published in
care services will account for roughly one-third of the United
the Quarterly Journal of Economics.
States’ gross domestic product by the middle of the
This brings up another problem for higher health care
21st century. That would be double the share of GDP
costs — the third-party payer system, which puts governdevoted to health care in 2000 (15.4 percent) and six times
ment and employer-funded health insurance between those
the share in 1950 (5.2 percent).
who buy medical services and those who sell them. Most
Their model is based on the economic tenet of standard
economists would agree that the system interferes with the
preferences: Consumers make rational choices in order to
usual interaction between the price of goods and the amount
maximize their expected utility, or level of satisfaction. The
of goods demanded.
more you consume of something, typically, the
Hall and Jones focused on investigating what the optimal
less additional utility you obtain from the additional
level of health care spending should be, regardless of what
consumption. Drinking a glass of lemonade to cool off on a
kind of payer-system is in place. Their conclusion is that
hot summer day gives you more pleasure than drinking the
deeper economic forces are at work to drive up health care
fifth glass that makes you rush to the bathroom.
spending globally: “Although distortions in health insurance
In the case of health care services, the diminishing returns
in the United States might result in overuse of expensive new
are offset by the increased value of living longer. Therefore, as
technologies, health shares of GDP have risen in virtually
overall incomes rise and people are willing and able to
every advanced country in the world, despite wide variation
purchase more of certain goods and services, they shift their
in systems for allocating health care.”
RF
spending from other areas of consumption to health care.

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SHORTTAKES
Foreign Students Fill Beach Jobs During
the High Season

T

his is the second summer in a row that Agata
Korzeniewska has worked at Food Lion Store No. 2503,
located at milepost 14.5 in Nags Head, N.C. Korzeniewska,
22, is from Warsaw, Poland, an economics major with three
years left until graduation.
Her countrymen abound in this Outer Banks beach
town, where the high season unemployment rate is about
2.5 percent and able bodies like hers are crucial to satisfying
the consumption habits of tourists. Not only are the Polish
students abundant, but also Russians, Thais, Bulgarians, and
Turkmen, among other nationalities, pedaling their cruiser
bicycles up and down the Croatan Highway.
“I want to learn English,” says Korzeniewska, whose
English is already near perfect. “It’s a good program
for students.”
Korzeniewska is referring to the J-1 visa program and the
international firms that pair students with U.S. jobs, plus
collect a fee for the service. In general, firms that recruit,
interview, and place international students don’t assist in
many other logistics, such as housing and transportation,
nor does Food Lion. In 2006, the State Department issued
about 128,000 visas for summer travel nationwide, with
2,488 for work in North Carolina. This summer Food Lion
employed about 500 international students in 32 stores
along the East Coast, from Ocean City, Md., to Myrtle
Beach, S.C. Without them, it’s easy to imagine tourist season
business grinding to a halt — or at least, firms having to
dramatically raise both wages and prices in order to attract
qualified laborers.

Agata Korzeniewska pauses while at work in a Nags Head Food
Lion, a summer job she obtained through the J-1 visa program.

8

Region Focus • Summer 2007

Rick Chance is manager of the Food Lion in South Nags
Head. The store has an easy-to-use, online application
system that it once hoped would solve its summertime
problem of filling jobs, but it hasn’t lived up to expectations.
The system collects no more than two applications a month,
Chance says. Most U.S. college students like to work in bars
or clubs, he says, making it difficult to find capable workers
to stock groceries, retrieve carts, and cash out shoppers.
About half the store’s summertime staff consists of foreign
students. “With the huge business in the summer, we have to
go outside,” Chance says. “These kids are really great.
They’re eager to do a good job.”
As an economics major, Korzeniewska understands the
basic need for foreign workers like herself, and she is glad for
the opportunity. Here, she earns $8.75 an hour, at least $3
more than she would likely earn in Poland, she says. After
her 8 a.m. to 4 p.m. shift concludes, she bikes across the
street to the Sonic drive-in for her second job.
Korzeniewska lives with 16 other students in a fivebedroom house in Kill Devil Hills. But it’s not so bad, she
says. And she gets two days off a week to hang out on the
beach. With her savings, she expects to head to Florida at
the end of the summer. By the end of September, her visa
expires and she heads home to Warsaw.
— DOUG CAMPBELL
STORM SEASON

South Carolina Law Expands
Coastal Coverage

I

nsuring the coast is risky business and growing riskier.
Coastal insurance has been either hard to come by or
expensive since the storm season of 2005. The demand for
payouts post-Hurricane Katrina stretched insurance firms
to the limit, and that’s created more demand for reinsurance,
leading to price increases all the way around. According to
the National Association of Insurance Commissioners,
firms lost 4 cents for every $1 in premium collected between
1985 and 2005 in South Carolina. That includes just over
$3.7 billion in losses (in 2005 dollars) from Hurricane Hugo,
which clobbered the coast in 1989.
Two weeks into the 2007 hurricane season, with forecasts
calling for a 50 percent chance of a big storm on the East
Coast, the state Legislature passed a coastal insurance bill.
Among other provisions, the law expanded the territory
covered by the S.C. Wind and Hail Underwriting
Association, a state pool backed by insurance firms.
The pool sells wind insurance when homeowners can’t get it
anywhere else, at above-market rates. (The National Flood
Insurance Program insures properties in flood-prone areas.)
The new law also allows tax-free catastrophe savings
accounts for policyholders to pay deductibles, and provides

PHOTOGRAPHY: DOUG CAMPBELL

SUMMERTIME SUPPLY AND DEMAND

PHOTOGRAPHY: DOUG CAMPBELL

RF SUMMER HR2pg9 - 9/21/2007 3:35 PM

tax credits for homeowners who make storm-resistant
improvements, such as hurricane-proof siding.
Property insurance rates there have risen between 20
percent and 100 percent since 2005. Even though South
Carolina did not take a storm hit in 2005, carriers revisit
risk models and update rate structures after blockbuster
storms like Katrina. Reports of condominium insurance
hikes as high as 700 percent grabbed everybody’s attention.
The nearly one-quarter of South Carolinians who live in
the seven counties that lie along the state’s 187 miles
of coastline have reason for concern. Residential and
commercial property there is insured to the tune of about
$150 billion and it’s growing.
The major piece of the law includes the tax incentives the
state is offering to insurance firms to encourage them to
write policies along the coast. The details are still being
worked out, but one provision credits firms for policies on
properties previously eligible for coverage only through the
state wind pool.
Economist Don Schunk of Coastal Carolina University
says that tweaking market incentives works better than
heavy-handed regulation. “What we’re seeing in South
Carolina has been a fairly good model,” he says. “We don’t
know how everything is going to play out over the next
few years, but to offer incentives to encourage companies
to write policies, to get the homeowner to hurricane-proof
their homes, we [economists] tend to like that kind of activity.” He noted that premiums began to stabilize
and new carriers entered the market even before the
legislation passed because the industry had observed
the bill’s progress.
While the South Carolina legislation may mitigate
availability and affordability of insurance in risky areas, the
fundamental problem remains: Rates have been underpriced,
and that’s contributed to overdevelopment on the coastlines.
Between changing weather patterns and the population shift
toward the U.S. coasts, catastrophes seem unavoidable.
Paying for them is likely to become even more of
a problem.
A catastrophe by its nature is unexpected and expensive,
and is defined by the industry as an event that reaches
$25 million or more in claims. Economists Kip Viscusi of
Vanderbilt University and Patricia Born of California
State University at Northridge used a large data set on homeowner’s insurance coverage between 1984 to 2004 that
documented the effect of blockbuster catastrophes on
firms. The results were published in a National Bureau of
Economic Research working paper in 2006.
In short, they found that a catastrophe reduces total
premiums earned and the number of firms providing
coverage. Because losses stem from a small number of huge
events, the insurer may have trouble covering the costs.
Insurers typically compensate by raising rates after events,
but that may not be enough.
“In the absence of adequate reinsurance, the firm may go
bankrupt or may choose to exit a state where there is a

substantial exposure to such catastrophic risks,” according
to the authors. After Katrina, for example, several major
insurers either left coastal states altogether or chose not to
renew certain policies.
In South Carolina, according to Allison Love of the S.C.
Insurance News Service, Allstate declined to renew 10,000
policies; State Farm, 1,000; and the S.C. Farm Bureau, just
under 3,000.
— BETTY JOYCE NASH
UPDATE

Progress of Southeast Rail Corridor

A

n 850-mile high-speed rail corridor stretching from
Washington, D.C., to Florida continues to exist on
paper only. But in the 18 months since Region Fo c u s last
reported on the Southeast High Speed Rail Corridor, some
progress has been made.
The U.S. Department of Transportation designated 10
regional high-speed rail systems in 1992, including the
Southeast Corridor. The overarching idea is to provide
an alternative intercity means of transport beyond airplanes
and automobiles, perhaps helping to contain traffic
congestion on roads and at airports.
Earlier this year, the N.C. Department of Transportation’s
Rail Division collected a $1.5 million grant from the Virginia
Rail Enhancement Fund for completion of an environmental impact statement for the Richmond-to-Raleigh stretch
of rail. Meanwhile, fieldwork has been conducted for
several other portions of the corridor.
Kevin Page, chief of rail transportation with the Virginia
Department of Rail and Public Transportation, says this
methodical approach is necessary. All parties want to be confident about the costs, benefits, and feasibility of the project
before trying to secure federal funding for construction. On
the current schedule, hearings on the latest environmental
studies will conclude in 2010.
“Without the plans we will continue to be unsure about
the level of funding required, and ... that is why the environmental studies continue,” Page says.
— DOUG CAMPBELL

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Page 10

POLICYUPDATE
Federal Minimum Wage Increased
BY VA N E S S A S U M O

small but positive employment effect from raising the
ncluded in the bill providing funding for the Iraq War
minimum wage. Many economists remain skeptical of Card
that President Bush signed into law in May is a
and Krueger’s findings, but some have conceded that the
provision to raise the federal minimum wage, the first
negative effect on employment could be more modest than
legislated increase in a decade. The wage floor will go up by
once thought.
$2.10 an hour, in three stages, to $7.25 over the next two years.
In part, this is because a relatively small share of overall
Tax breaks were also part of the provision, ostensibly to offset
workers receive the minimum
some of the additional costs that
wage. Most earn wages well
will be borne by small-business
The objective of a binding
above the minimum, and thus are
owners, who fought hard against
neither directly helped nor
an increase.
minimum wage is to give
harmed by a change. As Charles
Proponents say that raising
Brown, an economist at the
the minimum wage is long overlow-income earners a boost, but
University of Michigan, has writdue. (Many states have moved to
this is arguably not the only way
ten: “It is hard for me to see
raise the state minimum wage
evidence that minimum wage
ahead of this legislated federal
to accomplish the same goal.
increases have benefits which
increase. In the Fifth District,
would overcome an economist’s
only South Carolina doesn’t have
aversion to interfering with reasonably competitive markets.
a state minimum wage law.) Due to inflation, the $5.15 an
But the case against the minimum wage seems to me to rest
hour that minimum wage workers earned prior to the
more upon that aversion than on the demonstrated severity
change bought about 23 percent less than when lawmakers
of any harm done to those directly affected.”
last raised the rate in September 1997. Moreover, a full-time
The objective of a binding minimum wage is to give
minimum wage worker took home about 38 percent less
low-income earners a boost, but this is arguably not the only
than the poverty income level for a family of three, accordway to accomplish the same goal. In fact, setting a wage
ing to the Economic Policy Institute, a liberal-leaning think
floor is often compared with the Earned Income Tax Credit
tank. Thus, it would appear that raising the minimum would
(EITC) program, which reduces payroll taxes paid by
be of great help to this particular group.
low-income families.
But that assumes everyone gets to keep his job. In a comThe EITC has been praised by most quarters because
petitive labor market, wage levels adjust until the amount of
the way it is designed provides an incentive for people to
labor demanded by firms equals the amount supplied by
work more. The amount of credit that families are entitled
workers. Legislating an effective wage floor prices some
to increases as their income from working increases.
workers out of the market, because employers are unwilling
This credit plateaus and then slowly declines as their income
to pay them the minimum wage given those workers’ skill
rises further, presumably so as not to completely offset the
sets. So, those who are able to acquire or retain their jobs are
incentive to work. Some studies show that the EITC has had
made better off, but those who are kept out of the labor
a positive effect on the supply of labor, especially along the
market are made worse off. In short, according to standard
“extensive” rather than the “intensive” margin. That is, the
economic theory, increasing the minimum wage causes more
EITC has encouraged those previously unemployed to enter
low-wage workers to become unemployed, typically the least
the labor force, particularly single mothers, rather than
skilled and least experienced, hurting some of the very peostimulating workers to put in more hours.
ple that lawmakers were trying to help. Of course, in
Thus, by raising employment the EITC seems to address
response to a minimum wage increase, companies could act
what was primarily the problem with the minimum wage
to reduce other components of their labor costs (fringe benprogram. Moreover, in comparing the effect of both policies
efits, hours worked, etc.) to keep their total expenses
on family income, economists David Neumark of the
unchanged. But if other forms of compensation are reduced,
University of California-Irvine and William Wascher of
it is unclear how employees are affected on balance.
the Federal Reserve Board of Governors find that “the
Finding a mainstream economist who supports a hike in
EITC has been more beneficial for poor families than is the
the minimum wage used to be like finding a rare bird.
minimum wage.” Nonetheless, the Economic Policy
However, a few studies in the 1990s prompted a reassessInstitute maintains that both programs are needed, that
ment. For example, empirical research at the state level by
“the EITC and minimum wage work in tandem to raise a
economists David Card of the University of California at
family’s income.”
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Berkeley and Alan Krueger of Princeton University found a

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Page 11

✓
Democracy
and Other Failures
The theory of public choice helps explain why we get
stuck with so many bad economic policies. Or does it?

ravina Island, population 50, sits near the southeast
corner of Alaska, just about 45 miles from the
Canadian border. It has about 1,800 acres of timber
and is accessible to the mainland via a seven-minute ferry ride.
There wouldn’t be much more to say about Gravina Island,
except that in 2005 it was on the receiving end of one
of the most notorious cases of pork-barrel politics in U.S.
history — a $223 million federal earmark for the so-called
“bridge to nowhere.”
The Ketchikan Gravina Island Access Project, as it
is officially known, became the poster child for seeming
government waste. The planned span would be as long
as the Golden Gate Bridge and high enough for cruise
ships to pass underneath. How on earth, watchdog
groups wondered, could legislators back something that
would cost so much and benefit so few? It was, as one critic
put it, “an abomination.”
The bridge’s defenders make some reasonable points
about its actual merits. But putting aside that debate, there
exists a theory which perfectly explains any such apparent
legislative breakdown. It is called public choice, and it
has quietly become the default lens through which many
social scientists view democracy.
Public choice uses economic principles to analyze
political activity. It assumes that people are primarily
self-interested, be they businessmen or politicians. That’s in
contrast to traditional political theory, which holds that
government agents put aside their private interests when
working for the public.
What’s also different about public choice theory is that it
assumes that most voters don’t pay attention to the details of
the legislative process, simply because their ballots are,
on an individual basis, highly unlikely to decide an election.
In other words, their votes don’t really matter. As a result,
politicians cater to the small groups of voters who are
paying attention — special interests — thus maximizing

G

their chances of re-election. In some cases, special interests
can be lobbies representing large groups of workers, like
those in the steel industry; in other cases, they may be
small groups in specific congressional districts that benefit
from certain projects — like tourism workers gaining
from the proposed Gravina bridge. Public choicers call
this an example of “diffused costs, concentrated benefits.”
The logic is persuasive, especially when applied to
other examples of uneconomic policies on trade and
certain subsidies. Though public choice theory faces
legitimate objections, in general it has held up well since
its introduction 50 years ago. It is at base a critique of
democracy, pointing out the difficulty in obtaining socially
efficient outcomes under majority rule.
(In brief, one of the leading alternative takes on public
choice has come to be associated with Nobel Prizewinning economist George Stigler. The idea is that
society is always going to have an interest in doing things like
helping unemployed steelworkers or building bridges
somewhere. Of all the ways of achieving such goals, this view
goes, our flawed democratic process might actually be the
most efficient. Efforts such as lobbying that might seem
wasteful are only so when compared with outcomes in an
unattainable, perfectly frictionless world. This doesn’t make
public choice wrong, but it does distinguish between its
explanatory analysis of democracy and whether or how
to fix it.)
But now comes perhaps public choice’s most significant
challenge yet, and it comes from an economist
at the very university where the nation’s preeminent public
choice center is housed.
In his new book, Bryan Caplan turns public choice
theory on its head: It’s not that voters end up with
(admittedly bad) policies that they don’t want, Caplan
argues. Rather, the public is getting precisely what it
demands — policies that make voters feel good but don’t

Summer 2007 • Region Focus

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make any economic sense. Blaming
special interests misses the point.
Voters actually like protectionism and
bridges to nowhere. As Caplan puts it
in The Myth of the Rational Voter:
Why Democracies Choose Bad Policies,
“If I am right, then a great deal of
published research is wrong.” Equally,
if he is right, then the entire social
science profession might have to
rethink its approach to reforming the
democratic process.

Public Choice
Anthony Downs, in his landmark 1957
book, An Economic Theory of Democracy,
described that in a two-candidate
election, the smartest course was for
a politician to cater to the voting
preferences of the median voter. The
trick is to move as close to the center
without overlapping with the rival
platform, thus taking along all of
the extreme voters and the highest
number of swing voters. The “median
voter theorem” is an oversimplification, as it strictly holds only when
there is a single choice at stake. But it
makes it easier to visualize how
the democratic process actually works.
Downs modeled democracy as a
market where politicians were
motivated by winning elections more
so than upholding the public interest.
With this view of politicians as
rational and self-interested, Downs
helped lay the foundation for public
choice theory.
James Buchanan, teaching at
the University of Virginia, formalized
the public choice concept with
colleague Gordon Tullock. The
duo’s Calculus of Consent, published
in 1962, is considered public choice’s
seminal text. The premise was straightforward: “Our approach is based on the
idea that, insofar as this pursuit of selfinterest does take place, it should be
taken into account in the organization
of the political constitution,” the
authors wrote.
After a stop at Virginia Tech, both
Buchanan and Tullock eventually
settled at George Mason University,
where the Center for Study of Public
Choice is now housed. In 1986,
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Region Focus • Summer 2007

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Buchanan won the Nobel Prize in
economics for his work on public
choice theory. What was once a
revolutionary approach to examining
political behavior had become
the norm.
Maybe the approach doesn’t sound
so radical today, nor all that consequential. After all, if politicians are
mostly interested in getting reelected,
they ought to be simply implementing
the will of the people, right?
The problem with that story is that
voters are also self-interested. And
that doesn’t necessarily mean they
support policies which will make
them better off. Instead, it means they
are unlikely to spend much time
figuring out what will make them
better off in the first place. According
to rational choice theory, they are
likely to make a calculation about
the benefits they would receive from
their vote versus the costs of becoming
informed and then casting a ballot.
More often than not, because of the
large pool of votes cast, an individual
vote doesn’t count (much), so the
rational choice is not to spend time
becoming informed about broad
issues. (At the same time, voters still
tend to care about narrow issues of
local concern.) This contrasts people’s
behavior in the regular market. When
buying a car, a consumer is likely to
research the options before making a
selection; when in the voting booth,
such research may seem pointless.
With most voters uninformed,
special-interest groups hold great
sway. Tullock put it this way:
“Members of Congress wishing to be
reelected will take careful account of
issues and bills that strongly affect
small minorities, whether it is a reduction of transfers to them, an increase
in the taxes specific to them (like road
taxes for freight carriers), or a special
tax exemption. Considerably less
attention is given to the issues affecting
the general population because
the voters are unlikely to be strongly
motivated to express their support or
favor at the ballot box.”
Here is an example of how it works
in practice: Most economists agree

that free trade makes countries better
off. But protectionist policies that
make little economic sense abound.
This is because the pain of losing steel
jobs is both obvious and concentrated,
while the pain of paying, say, $200
more per car because steel is more
expensive is ambiguous and widely
dispersed. So politicians tend to
respond to those most acutely affected
by trade — the steelworkers and their
representatives who complain rather
than the average consumer.
According to public choice, specialinterest groups seek “rents,” or public
privileges transferred for private use.
Some people would call the Gravina
Island bridge project an example of a
rent. Through the phenomenon called
“logrolling,” politicians agree to back
each others’ pet projects, rolling up all
these earmarks into big spending
bills that sail through to law.
There are a couple of problems
with this process. For one, having an
entire industry of people devoted to
seeking political favors is wasteful,
because many of these lobbying efforts
fail. And many of those that don’t
are inefficient. A direct transfer to
struggling steelmakers might be more
efficient. But since such transfers are
typically hard to accomplish in
the public realm, they turn into
indirect subsidies, ultimately hurting
consumers and reducing incentives for
steel companies to innovate and invest
in their futures.

Into the Mainstream
Geoffrey Brennan, an Australian
economist and former president of the
Public Choice Society, is now a visiting
professor in a joint program between
Duke University and the University of
North Carolina at Chapel Hill.
Brennan says that democracy, as seen
through public choice, has two main
problems to deal with. First, some
groups of people won’t be able to form
lobbies to protect their interests as
well as other groups — a social justice
issue. The second problem is that even
if everybody were able to defend their
interests, the kind of policies that get
adopted in this mutual exploitation

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model are undesirable. “What public
choice is saying is that these are
characteristic features of the whole
system,” Brennan says.
Oftentimes, the public choice
remedy for such “government failures”
is to turn to the market. For this
reason, public choice followers often
get branded as free-market zealots.
This is not an entirely fair criticism.
Yes, public choicers say, markets
do fail. But the relevant question is,
compared to what? Assuming that
government can always do better
is just folly. That’s why, on balance,
the public choice solution for many
problems is to limit government intervention, where monitoring is weaker
and rent-seeking and logrolling are
more likely to be factors in producing
bad policies. Given the incentives that
legislators face to make bad policy,
the prudent thing to do is to
handcuff them as much as possible
by limiting the number of things
that get decided in the public sphere.
Buchanan called public choice
“politics without romance.”
Other market-oriented alternatives
include letting more than one government bureau provide the same service,
thus promoting competition and
theoretically improving efficiency.
Term limits and line-item vetoes are
other standard public choice remedies
to government failure (which might
include the enormously high — 90
percent or more — re-election rates
for House incumbents).
But return to public choice’s
central premise — that voters are
rationally ignorant. The implicit idea
here is that voters are getting policies
that they don’t want. Now there is a
young economist who questions this
premise. Voters are not ignorant, says
Bryan Caplan. They are irrational,
and their views are reflected in the
irrational policies they get.

Rational Irrationality?
In 1995, economist Donald Wittman,
at the University of California at Santa
Cruz, published The Myth of
Democratic Failure: Why Political
Institutions Are Efficient, based on

4:17 PM

Page 13

several papers that appeared some
years before. In it, Wittman attacked
public choice as being based on several bad assumptions. Caplan was
most intrigued by Wittman’s central
critique — the assumption that voters
are “extremely stupid.” Wittman had a
number of reasons why this might be a
stretch, including that voters process
more information than public choice
economists give them credit for.
What’s more, Wittman asserted that
even if people are “stupid,” it doesn’t
matter because their random biases will
even out in the aggregate, producing
economically sound policy.
This is true, thought Caplan, so
long as those biases are in fact random
and not systematic. But what if voters
are systematically stupid? Or, put
another way, irrational? That is, what
if voters in large, consistent numbers
hold beliefs that are out of touch with
expert economic thought? That would
be a completely different problem
than the one public choice economists
had identified. In many cases, it
would mean that irrational voter
beliefs and irrational economic policy
were identical. Perhaps special-interest-bound politicians weren’t shoving
bad policy down the voters’ throats
at all. Perhaps voters were swallowing
precisely what they had already
decided tasted good.
To figure this out, Caplan got his
hands on a relatively fresh data set.
It came from a 1996 survey commissioned by the Washington Post, Kaiser
Family Foundation, and Harvard
University Survey Project. Called the
Survey of Americans and Economists
on the Economy, it was based
on interviews with 1,510 members
of the general public and 250
Ph.D. economists.
One of Caplan’s goals was to overcome the standard criticism about
studies like his: So what if economists
and the public think different things?
What if economists are wrong?
Economists get a lot less respect
than other experts. Few people
question the advice of medical doctors
like they question the counsel of
economists. Eat less fat? OK. Knock

Exceptions: Trucking Deregulation
Of course, there are examples where public choice
theory seems to fall short. Diffuse populations have
come together to support good policies in the face of
staunch special-interest opposition. The story of
trucking deregulation is relevant here. Trucking for
most of the 20th century was tightly regulated, with
new carriers having to be completely unopposed
before receiving certificates to operate. Rules also
required that carrier rates be made public, allowing for
protests from competitors. And later, rates were fixed.
The result was an industry with high barriers to entry
and a complicated web of routes that served few
interests beyond the trucking companies and the
union members they employed.
As studies mounted about the steep cost of
regulation, a movement began to open up the
industry to competition and lift rate restrictions.
Despite intense counter-lobbying from unions and
trucking firms, a diverse coalition that included
liberals and political appointees from both Republican
and Democratic administrations succeeded in ultimately getting Congress to approve the Motor Carrier
Act of 1980, which effectively deregulated trucking.
Does the case of trucking deregulation undermine
public choice? Not quite. Most public choice theorists
would probably agree that when conditions get particularly bad — as the trucking industry had become —
then reform is possible. There was in essence a supermajority of the voting public in favor of deregulation,
a force too powerful for special interests to overcome.
— DOUG CAMPBELL

down trade barriers? Not so fast.
Caplan explains how he set out
to establish the correctness of some
fundamental economic concepts.
Typically, the biases of economists are
labeled as being either self-serving or
ideological in nature. But these are
testable biases, Caplan says, and the
Survey of Americans and Economists
could be used to test for them. If economists are biased by their income,
then both wealthy economists and
wealthy members of the general
public ought to hold the same views.
Same for ideological bias — conservative economists and conservative
voters ought to agree, Caplan says.
But his parsing of the survey shows
they don’t — that being an economist
is much more likely to make a person

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4:17 PM

think that markets are a good thing,
whether that economist is of a liberal
or conservative persuasion, rich or
not so rich.
Having dismissed the notion that
economists are biased, Caplan makes
the reasonable leap that their views
might rightly be judged as expert.
As such, where the public disagrees,
the public is likely to be wrong.
And the differences that Caplan
logs are legion, specifically with regard
to views on free trade, immigration,
wage and price controls, and the
overall state of the economy. “The
public really holds, for starters, that
prices are not governed by supply and
demand, protectionism helps the
economy, saving labor is a bad idea,
and living standards are falling,”
Caplan writes.

Reorienting Public Choice
Now, what Caplan says he sees here
flies in the face of conventional
economic thought. When building
mathematical models of human
decisionmaking, economists almost
always take a rational expectations
approach — that people cannot be

Thinking Like An Economist
Factors that make people more likely to think like an
economist include education, positive income growth,
and being male. This graph plots the degree to which
average people disagree if one is a Ph.D. economist
and one is not.
Average
Most Educated
Least Educated
Positive Income Growth
Negative Income Growth
Most Job Security
Least Job Security
Males
Females
0 20 40 60 80 100 120 140

Percent of Belief Gap Relative To Average
SOURCE: The Myth of the Rational Voter by Bryan Caplan

14

R e g i o n F o c u s • S u m m e r 2 0 0 76

Page 14

fooled on a systematic basis, and
they learn from their mistakes.
In the public choice model, the rational
part of voter decisionmaking is not to
spend much time invested in learning
about the issues because individual
votes hardly matter. In Caplan’s
model, voters are being rational about
the price of their irrationality.
The distinction between “ignorance” and “irrationality” is important.
Being ignorant, as standard economic
theory sees it, means that a person
may not have seen the value of becoming informed, but if he had, then his
viewpoint could have been changed to
reach the proper conclusion. Like, if
people were presented with the
facts about the benefits of trade, then
they would favor it over protectionism. Irrational people, on the other
hand, still refuse to rethink their
position even when presented with
contradictory evidence.
The reason irrationality can exist
on a systematic basis, so far as
economic beliefs go, is because of the
small cost of holding those beliefs.
“One hundred and fifty million
Americans can be wrong, and in fact
easily,” Caplan says in an interview.
“You could think the craziest thing in
the world about politics, but if you
have one vote, it won’t come back to
hurt you. People can have comfortable
beliefs rather than true beliefs.”
In this way, Caplan seeks to reconsider public choice theory. Why spend
so much time building models with
rational actors if, in fact, voters are
irrational? In his book, Caplan uses the
example of economists trying to
explain why economic reform is so
unpopular in developing countries.
How come so few people support
changes that would make them better
off? To Caplan, the answer is obvious:
People are irrational.
“When you put that together you
get a very simple picture of how the
world works,” Caplan says. “Voters vote
on the basis of what is best for society,
but their beliefs are so misguided that
you have people unselfishly voting for
policies that are bad for people.”
Where Caplan agrees with standard

public choice followers is that democracy doesn’t deserve its hallowed
status. But where public choice sees
democracy as flawed because of its tendency to be controlled by special
interests, Caplan sees it as flawed
because it allows people to believe
things that can hurt their standard of
living. The electoral process effectively
allows people to behave irresponsibly,
in ways that are ultimately irrational.

A Fresh Look At Reform
Standard public choice thinking on
how to improve democracy is to let
the private sector handle more efforts
traditionally handled by government.
In this way, the costs of poor decisions
become more visible, so holding
irrational economic beliefs becomes
harder to do.
Caplan agrees with this assessment.
But where public choice views the voting public as somewhat hopelessly
ignorant, Caplan believes that an
“irrational” public may actually be
receptive to education, and possibly
be improved by it. He bases this
approach on his own study — the
more educated people are, the more
likely they are to think like economists. (Also in this category of people
who think more like economists are
men and those whose incomes have
grown a lot over their careers.)
Perhaps with earlier intervention,
economics could make their principles
more comforting to the general public.
To make economic education more
palatable, Caplan says, economists
need to change the way they sell their
ideas. Instead of perpetually hedging
their statements, economists could be
bolder, if not blunter: Price controls
cause shortages and surpluses, economists should say. End of statement,
with no need for footnotes or disclaimers of why this statement is
not absolutely and always correct.
And then, make this sort of material
standard in primary and secondary
education. Instead of teaching state
capitals, teach supply and demand.
“We have something useful to say here.
It’s hard to swallow, so we’ve got to
be persistent,” Caplan says.

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Perhaps more controversially,
Caplan believes that certain groups
of people are more qualified to make
economic decisions. He favors panels
of economic experts — modeled,
perhaps, on the Federal Reserve Board
or the Council of Economic Advisers
(CEA) — to rule on matters that materially affect living standards. “The
Supreme Court is able to declare
something unconstitutional,” Caplan
says. “Why can’t the CEA declare
something uneconomical?” He even
goes so far as to float, but not
quite endorse, the idea of giving extra
votes to more educated people, since
their views will be more compatible
with mainstream economic thought.
We are left with an argument that is
soundly reasoned, compelling, and
incredibly elitist. Also, as some critics
have pointed out, Caplan’s argument
asks that people think more like
economists — except when it comes
to understanding his own model,
which undermines standard rational
expectations economic theory.
To Caplan, his work adds up to
something in between a reorientation
and a debunking of public choice
theory. “I can still accept 75 percent of
[public choice theory], but with a big
asterisk,” Caplan says. “It’s not so
much about sneaking bad policy
underneath the radar as it is tapping
into public opinion.”

Reconciling Ignorance
and Irrationality
So, do pork-barrel projects and protectionist policies endure because voters
are ignorant or because they want
them? William Niskanen, former acting

4:17 PM

Page 15

chairman of the CEA during the
Reagan administration and current
chairman of the Cato Institute, the
libertarian think tank, is familiar with
both Caplan and his recent work. He
is unconvinced.
The weakness in Caplan’s premise,
Niskanen says, is his reliance on
a survey with open-ended questions.
It may be that the general public
believes that raising the minimum
wage is a good idea while economists
disagree. But if you extend the question with the information that raising
the minimum wage may decrease
employment for the least-skilled
workers, the public may be less
enthusiastic. And if so, then that is evidence against systematic irrationality.
It is, quite plainly, rational ignorance.
“The responses to public opinion
polls that he uses as proof of his
conjecture I think are quite misleading,” Niskanen says. “The questions
don’t convey anything about the effects
of the policy. Their response is consistent with the general premise
of public choice that voters are rationally ignorant about most detailed
public policies.”
If voters were in fact systematically
irrational, we would expect to see more
evidence of it in their actual behavior
— their “revealed preferences,” in
economic jargon. Niskanen points to
his own research on presidential
election rates of incumbent parties.
The rate of re-election goes up with
economic growth, down as a function
of government spending, and down
sharply if the nation is at war. Similarly,
other research has shown that people
move to states with solid economic

growth and away from those with
growth in government spending and
taxes. “The response to macro-economic performance, public finance,
and war conditions to me looks quite
rational,” Niskanen says.
This is a new debate. Academics
have yet to weigh in with substantial
responses to Caplan’s work, making
it difficult to declare at this stage
whether The Myth of the Rational
Voter will become landmark or a
passing fancy. (For an academic
book, it has been reviewed in a surprising number of popular magazines,
including The New Yorker, The
Economist, and The New York Times
Magazine.) What’s encouraging about
this debate is that it’s even happening.
The United States is a rich nation, with
one of the best-functioning democracies in the world. Public choice theory
has identified the core of some of
democracy’s flaws, and now Caplan is
trying to advance our understanding
of government failure.
Still, if you’re new to this discussion,
you may understandably be confused
and depressed. Public choice sees
you as manipulated by special interests
and probably lacking the wherewithal
to improve democracy with the
dismantling of the regulatory state.
Bryan Caplan thinks you are getting
precisely what you’ve ordered, and
you’d do much better to listen
to him or let other experts decide
the details of U.S. economic policy.
There is, however, one thing about
which both public choicers and Caplan
agree: Most people’s views about many
economic policies are woefully off
the mark.
RF

READINGS
Brennan, Geoffrey, and James M. Buchanan. The Power to Tax:
Analytical Foundations of a Fiscal Constitution. London: Cambridge
University Press, 1980.
Buchanan, James M., and Gordon Tullock. The Calculus of Consent:
Logical Foundations of Constitutional Democracy. Ann Arbor, Mich.:
University of Michigan Press, 1962.
Caplan, Bryan. The Myth of the Rational Voter: Why Democracies
Choose Bad Policies. Princeton, N.J.: Princeton University
Press, 2007.

Downs, Anthony. An Economic Theory of Democracy. New York:
Harper and Brothers, 1957.
Niskanen, William A. Bureaucracy and Representative Government.
Chicago: Aldine, Atherton, 1971.
Tullock, Gordon, Arthur Seldon, and Gordon Brady. Government
Failure: A Primer in Public Choice. Washington, D.C.: Cato
Institute, 2002.
Wittman, Donald A. The Myth of Democratic Failure: Why Political
Institutions Are Efficient. Chicago: University of Chicago Press, 1995.

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Page 16

RiskyBusiness
Have recent innovations in credit markets made
the financial system safer or riskier?
BY VA N E S S A S U M O

I

16

Region Focus • Summer 2007

said New York Fed President Timothy Geithner at the symposium, which was hosted by the Federal Reserve Bank of
Richmond. But Geithner is part of the prevailing economic
view that certain characteristics of this wave of innovation
— its complexity and the market-based nature of credit —
require attention. So even as bankers, asset managers, risk
managers, and policymakers gathered at the symposium to
extol the virtues of this new financial order, they also aimed
to address the challenges that have come with remarkable
growth in credit markets.

Deeper Markets
Credit market innovations have dramatically changed the
way that banks do business. “I would say business has
changed for the better,” says Donald Truslow, chief risk
officer at Wachovia Corp. “[These innovations] have
allowed us to be much more effective risk managers … and
[to have] many more tools for helping to balance the riskreward equation in our institution than we used to have.”
For instance, banks have benefited tremendously from
the emergence of credit derivatives. They now have a
feasible way to hedge against the risk that a borrower will
default, and also a better way to diversify or avoid huge
concentrations of one type of exposure in their portfolios.
Instead of “originating” loans and then holding on to the risk
that borrowers won’t repay, banks today can lend money and
then transfer that credit exposure to others through the
capital markets. By “isolating” the risk of default and then
selling this risk to investors who are willing to hold it, credit
risk becomes a tradable asset.
The most widely used credit derivative, the credit default
swap, helps illustrate this process. It is a contract that
transfers the risk of default from the protection buyer (the
bank) to the protection seller (the counterparty). The bank
pays a premium for this protection and the seller of the
credit default swap agrees to compensate the bank in the
event that the borrowing company cannot or is unwilling to
pay its loan. Alternatively, banks may wish to sell protection
in order to gain exposure to other types of borrowers and
further diversify their portfolios.
But the most dynamic area in credit markets in recent
years comes from an impressive array of alphabet soup
structures that slice, dice, and distribute credit risk. One

PHOTOGRAPHY: GETTY IMAGES

n his annual letter to shareholders five years ago,
Warren Buffett made clear what he thought of
derivatives: “financial weapons of mass destruction,”
he famously called them. Derivatives are financial instruments that allow investors to put down relatively little
money in taking bets on the future value of an underlying
asset. Critics say that these instruments make it too easy for
speculators to take excessive risks. Buffett pointed to the
experience of Long Term Capital Management, the hedge
fund whose derivative-heavy investment strategy backfired
in 1998 and prompted a $3.5 billion bailout to maintain
stability in the financial markets.
But despite this cautionary view, the market for credit
derivatives and other credit market innovations has been
rapidly expanding in recent years. The volume of outstanding credit derivatives soared to $34 trillion in 2006
compared with less than $1 trillion just five years earlier,
according to the International Swaps and Derivatives
Association. Securitization and single-name credit default
swaps, once exotic names, are now just plain vanilla. More
sophisticated structures are entering the market, offering
investors new risk and return opportunities.
These innovations have created new ways to distribute
credit risk, or the risk of default on a bond or a loan, to a
broader set of market players. Strong demand from investors
means that lenders are better able to offload and manage
risk, which ultimately frees up more capital and funding.
Consequently, borrowers benefit by having more credit
available at better prices.
Recent events have raised questions about whether
financial innovations have gone too far. This summer’s financial market turbulence, with the wobbly subprime mortgage
market at its center, has burned many investors. The discussion on whether new financial devices have made the system
more stable or, as Buffett sees them, “time bombs” which
carry dangers that are “potentially lethal,” persists as strong
as ever.
Earlier this year, some of the leading experts on credit
market innovations gathered in Charlotte, N.C., to weigh in
on this question. (All the views and comments in this article
came from participants during the event, which happened in
March.) Overall, credit market innovations should help
make the financial system more efficient and more resilient,

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such type of instrument is called a
“synthetic” collateralized debt obligation. Traditional collateralized debt
obligations involve the transfer of
loans to a “special purpose vehicle,”
which is responsible for bundling and
repackaging a bunch of these loans
and then issuing them in groups, or
“tranches,” with different levels of seniority that determine the order of
repayment. However, many loans have
confidentiality clauses and transfer
restrictions, which makes it difficult
for banks to set up this type of credit
structure. But with the widespread use
of credit default swaps, banks can now
replicate this arrangement by pooling
together swaps instead of loans.
Such instruments target different
investors by giving them the opportunity to invest in or sell protection on a
particular tranche or slice of losses in
the event that companies in that
portfolio default. For instance, an
investor could agree to compensate a
protection buyer on the first 3 percent
to 7 percent of losses of a portfolio.
Other investors can take a slice of the
remaining exposure, depending on
their appetite for risk. Some investors
may be willing to take on more risk in
exchange for higher returns. Equity
tranches are the riskiest and the first
to absorb losses. These are sometimes
called “toxic waste” because of their
high exposure to risk. But separating
this exposure also allows the creation
of senior tranches that earn AAA
credit ratings. It should be noted that,
in the context of mortgage-related
securities, some observers have
recently questioned the accuracy of
credit ratings on complex financial
instruments.
A wide range of instruments with
varying risk and return opportunities
means that there is potentially something to satisfy every taste, thus
encouraging more players to participate in the market. The more
participants there are, the easier it will
be to buy and sell these credit instruments at prices that everyone can see,
which in turn attracts more investors.
Ultimately, credit risks are spread out
to those who are better suited to hold

4:17 PM

Page 17

or trade these risks, which should
make financial markets less volatile.
“On its face, a wider dispersion of
credit risk would seem to enhance the
stability of the financial system by
reducing the likelihood that credit
defaults will weaken any one financial
institution or class of financial institutions,” says Fed Board Governor
Randall Kroszner.
The consequences of these new
instruments may be too early to assess,
but the experience with earlier vintages
offers some evidence that credit market
innovations have made financial markets more stable. For instance, the U.S.
financial system was able to absorb the
substantial scale of corporate defaults
that peaked in 2002, Geithner says. He
added that there hasn’t been strong
empirical support that derivatives
increase volatility in financial markets,
nor has credit market innovation so far
resulted in a large increase in leverage in
the corporate sector.
Credit market innovation may also
smooth credit cycles — the ups and
downs of the volume of credit extended
to companies. Before credit derivatives were traded, banks adjusted their
supply of credit mostly in response to
their own loan review process, which
came with significant lags to actual
turns in the credit cycle. But with a
growing credit derivatives market, the
price and quality of credit has become
more transparent, such that banks
may be better able to anticipate and
manage the effects of the turns in
the credit cycle, according to the
2006 International Monetary Fund
(IMF) Global Financial Stability
Report. This allows them to act on
price signals sooner and adjust their
credit portfolios in a more gradual
manner, thus creating less volatility in
credit supply.
Mark Carey, an economist at the
Fed’s Board of Governors, is optimistic
about less cyclicality in credit supply.
“It’s been my observation that a crunch
happens when people start to feel that
they don’t understand what’s happening, and there’s more knowledge of
credit risk now than there was 10, 20,
30 years ago,” Carey says. “Even though

there are more complicated products,
and certainly in the next downturn
some sellers of credit protection are
going to get wiped out, as long as
understanding continues to grow, the
market will function very efficiently.”

The Risk of Spreading Risk
Credit market innovations can promote financial stability by spreading
out the potential pain of a market disruption. However, there is a concern
that the same process that allows more
participants to carry and trade risk
also gives them the opportunity to
accumulate a lot of it. In other words,
there may be more hands to pass the
risk around, but that risk could still be
concentrated in the hands of a few.
Hence, diversity, in terms of the
type of participants, their strategies,
and the factors that influence their
behavior, significantly determines the
liquidity of the credit risk transfer
market, says Todd Groome, an economist at the IMF. Liquidity, or the
relative ease with which a buyer and
seller can trade, is especially important
in times of financial stress, in order to
ensure that a rapid reshuffling of
assets does not trigger a sharp change
in market prices. “If I look around in
the market and everybody looks like
me, then that’s not a good thing,”
Groome says. “They’re likely to be
influenced for the same reasons that
I’m influenced to seek liquidity at the
same times.”
Nonbank financial institutions
have been much more active in credit
markets in recent years. This has
enhanced the “transferability,” or the
liquidity, of credit risk in the primary
market; that is, the ability of banks to
find a willing buyer for the credit risk
on their balance sheets. Once that
risk has been sold, the relevant question becomes, are there enough buyers
and sellers out there in the secondary
market to keep financial markets
steady in the event of a disruption?
Investors with longer-term horizons such as insurance companies,
pension funds, and mutual funds
may be looking to buy credit risk to
satisfy their asset-liability manage-

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IN TRILLIONS OF DOLLARS

risks is exacerbated by the
ment objectives but not
Boom
complexity and short history
necessarily trade it. What
of these new credit instruthis implies, according to
The volume of credit derivatives has doubled almost every year
ments.
Investors
take
Groome, is that the private
since 2001.
positions
based
on
what
they
sector response to market
40
think
will
happen
in
the
future,
disruptions increasingly is
35
taking into account certain
tied to one group of
30
risks and scenarios. But
investors: the hedge fund
25
20
because there may be behavcommunity.
15
iors and relationships that they
Hedge funds typically
10
do not yet understand, even
invest amounts well in
5
the
most
sophisticated
excess of their capital base
0
investor
will
be
vulnerable to
on complex trading tech2001
2002
2003
2004
2005
2006
unanticipated
losses.
niques and instruments, in
NOTE: Notional amounts outstanding of credit default swaps at the end of each year.
There is also concern that
pursuit of high returns
SOURCE: International Swaps and Derivatives Association, Inc.
transferring risks may have
promised to wealthy clients.
created incentives for financial
They are not subject to
institutions to overextend credit and
they “have enough collateral to protect
the same regulations as many other
assume excessive credit risk. If the
them against a stress scenario that goes
financial market players. There is a
credit risks attached to a loan or a bond
well beyond the recent benign expericoncern about hedge funds using a lot
can be sold off relatively easily, then it
ence in credit markets.” Large losses to
of leverage and investing in instrumay not matter much to the lender
hedge funds can threaten financial staments that themselves can be highly
whether the borrower eventually pays
bility by severely affecting banks that
leveraged, like derivatives. But because
up. The recent travails in the subprime
are at the core of the financial system.
of the nature of their strategies, hedge
mortgage market and the relaxation of
Prime brokers, for instance, are typifunds are very active in the credit marcredit standards there come to mind.
cally large globally active investment
ket. “The nimble investor out there,
But there are signs that credit stanbanks that provide leverage and issue
the guy looking for relative value is
dards on the corporate side may have
credit lines to hedge funds, along with
really centered in the hedge fund comloosened as well. The concerns are natuthe business of consolidating a hedge
munity … they’re the ones buying
rally coming from investors of these
fund’s trades with several dealers. A
distressed institutions, buying portfoinstruments, such as hedge funds.
crucial part of the structure rests on
lios, and providing lines of credit,”
Samuel Cole, chief operating officer of
these core institutions that act as gatesays Groome.
BlueMountain Capital, a New Yorkkeepers to the broader financial
This invites the question: How
based hedge fund, thinks that the deals
system.
diverse is the hedge fund community?
the market was seeing earlier this year
Thus, in times of stress, how much
That may be a difficult one to answer,
are different from the ones of just a
of a shock absorber can these banks
although a recent experience can
few years ago, that there has been
be? Effective risk management is key.
provide some perspective. In May
“a steady deterioration of credit quality.”
“The important thing is to understand
2005, debt downgrades of some
The volume of leveraged loans
the risks that are in your book,” says
automakers caused a painful period of
(those issued by companies with a
Thomas Daula, chief risk officer of
turmoil in the credit derivatives marlower credit quality) with few financial
investment bank Morgan Stanley.
ket. Some hedge funds closed as a
covenants attached, have been setting
Adam Gilbert, managing director
result. But according to the IMF, that
records and were absorbed by the marof risk management services at
disruption was relatively limited and
ket “with hardly a speed bump,”
JPMorgan, another investment bank,
short-lived, primarily because other
according to a January 2007 report by
thinks that stronger liquidity managehedge funds with diverse investment
Standard and Poor’s, a rating agency.
ment and capital practices have put
strategies and sufficient capital
The reason for this strong supply was
financial institutions in a position to be
thought that those credit instruments
the robust demand for collateralized
that shock absorber. “The extent to
were a bargain. “[Hedge funds] could
loan obligations, which quickly
which one might do that in any particulean against the market and within
repackage these loans and sell them to
lar circumstance will be a function of
three to four days of the major downinvestors like hedge funds. (A collaterthe environment at that time, but we
draft provide important stabilizing
alized loan obligation is a type of
think about potential problems or
liquidity,” says Groome.
collateralized debt obligation that condisruptions in an opportunistic way
But with the growing role of hedge
sists of corporate loan exposures.)
rather than trying to head for the door,”
funds in credit markets, Kroszner
However, this market is now showing
says Gilbert.
thinks that banks which trade with and
signs of slowing down.
The difficulty of managing these
lend to hedge funds must ask whether
18

Region Focus • Summer 2007

RF SUMMER HR2pg19 - 9/21/2007 3:32 PM

Of course, the ease of selling risk
does not by itself cause credit standards
to weaken as long as the risk is priced
appropriately. Thus, there would be a
cause for worry if there is a reason to
think that the price is not right.

The Role of Policy
Critics are concerned about the transfer of credit risk outside the banking
system. They argue that because these
market participants are subject to less
regulation and supervision, they are
not as effective as banks at managing
risks. However, Kroszner thinks that
unlike banks which have a “safety net”
to support them, lightly regulated
entities are subject to more market
discipline because their creditors
“have stronger incentives to monitor
and limit their risk-taking.”
Still, many have asked policymakers to regulate this new financial
order, from its exotic instruments to
the financial institutions that use
them such as hedge funds. However,
while it may be easy in hindsight to
identify financial market mistakes,
Richmond Fed president Jeff Lacker
says that it is important for policymakers “to guard against Monday morning
quarterbacking” and easily concluding
that judgments made by financial markets were suspect or flawed. Markets
should be assessed on whether they
made the right decisions at the time
that those decisions were being made,
which is not an easy thing to do.
Although financial markets may not
get things right all the time, it is difficult for policymakers to assess where
the stops should be placed without
running the risk of disrupting the flow

of the market and, in the process, unintentionally inflicting more harm than
good. Thus, financial markets may be
better arbiters of whether prices of
assets reflect their fundamental values
and of seizing opportunities during
market disruptions.
But policymakers can still play an
important role in mitigating the risks
that come with credit market innovation. Although they may not have the
capacity to monitor risk concentrations outside the banking system,
policymakers can help strengthen the
core financial institutions, the shock
absorbers of the system, by continuing
to make sure that they have the capital
and liquidity to survive shocks. The
stronger these core firms are, “the
more resilient markets will be in the
face of future shocks, and the more
confident we can be that banks will be
a source of strength and of liquidity to
markets in periods of stress,” says
Geithner. Policymakers can also help
strengthen these core firms by sometimes taking the lead when a collective
action by market participants is
deemed necessary.
When the Counterparty Risk
Management Group II, a group of
private-sector market participants,
called attention to the mounting backlog of unconfirmed trades in the credit
derivatives market, the New York Fed
invited the 14 leading dealers in the
market to a meeting, urging them to
resolve these backlogs. Delays in confirming trades can undermine investor
confidence if they jeopardize the
enforceability of trades and if errors
in recording these transactions lead to
incorrect measurement and misman-

agement of market risks and counterparty credit risks. The “Fed 14” has
so far been successful in their
efforts. Kroszner said that between
September 2005 and December 2006,
the number of confirmations outstanding for more than 30 days fell by
92 percent, a remarkable achievement
considering the rapid growth in trading volume in credit derivatives.
But such infrastructure and other
efforts to manage the risks presented
by these new credit instruments, while
laudable, remain untested for a severe
downturn. This makes the question of
whether the financial system has
become safer or riskier a difficult one
to answer. Indeed, these credit instruments have been flourishing in a
generally benign and supportive
macroeconomic environment with
strong global economic growth, low
and stable inflation, and healthy corporate balance sheets. The rather
tumultuous period that the financial
market finds itself in today may be its
toughest test so far.
Credit market innovations may
make shocks to the financial system
less frequent, but they could also make
the system more sensitive to a big
shock. In this way, Buffet’s “time
bomb” view may be right. But market
participants seem to understand that
the task at hand is to find ways to
defuse that bomb, to mitigate that
violent shock should it occur.
The threat of the bad constantly
reminds that in order to fully reap
the benefits of these innovations,
market participants and policymakers
must respond to the challenges that
accompany them.
RF

READINGS
Geithner, Timothy. “Credit Market Innovations and their
Implications.” Presented at the Federal Reserve Bank of
Richmond Credit Markets Symposium, March 23, 2007.

The Report of the Counterparty Risk Management Group II.
“Toward Greater Financial Stability: A Private Sector Perspective.”
July 27, 2005.

Hildebrand, Philipp M. “Hedge Funds and Prime Broker Dealers:
Steps towards a ‘Best Practice Proposal.’” Banque de France
Financial Stability Review — Special Issue on Hedge Funds, April
2007, no. 10, pp. 67-76.

Kroszner, Randall. “Recent Innovations in Credit Markets.”
Presented at the Federal Reserve Bank of Richmond Credit
Markets Symposium, March 22, 2007.

The International Monetary Fund Global Financial Stability
Report, April 2006.

Mengle, David. “Credit Derivatives: An Overview.” Presented at
the Federal Reserve Bank of Atlanta Financial Markets
Conference, May 15, 2007.

Summer 2007 • Region Focus

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Page 20

Academic Labor Market’s
Tenure Track Recedes
Even professors can no longer count on job security. But to
many academics, tenure may have outlived its appeal anyway

n 1995, South Carolina legislators sought to abolish
tenure at state-supported colleges and universities.
With rising college costs and shrinking state budgets,
lawmakers wanted universities to act more like businesses.
The practice of academic tenure, which, at many colleges
and universities, effectively guarantees lifetime employment,
seemed at odds with this goal. The bill never emerged from
committee, but the state did establish standards for periodic
post-tenure review “as rigorous and comprehensive in scope
as an initial tenure review.”
Tenure flaps have erupted periodically over the last
century, especially when money tightens or when academics
question society and society questions them back. The Red
Scare, the civil rights movement, the Vietnam War,

I

20

Region Focus • Summer 2007

and now Sept. 11, 2001, have provoked academic freedom
debates. Anecdotes about stifled research commonly
circulate in academic circles, professors say. The job security
that tenure bestows on faculty members remains imperative,
supporters argue.
Yet even though academic tenure persists at nearly
all American colleges and universities, fewer academics
enjoy its benefits. To save money, colleges now
offer fewer tenure-track and more part-time jobs.
Today, 63 percent of faculty jobs are off the tenure track.
Part-time faculty jobs now approach half of all
faculty positions.
Many factors are driving this trend. The very
concept of tenure may be out-of-date, critics maintain,

PHOTOGRAPHY: GETTY IMAGES

BY B E T T Y J OYC E N A S H

et’s
s

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REGION FOCUS REWORK SUMMER ISSUE

9/20/07

because it keeps some relatively
unproductive faculty in place for too
long at the expense of new, diverse
blood. Tenure may not even be the
prize it once was, with today’s faculty
candidates worried more about
location and other benefits — a good
job for a trailing spouse, for instance.
These and other developments
raise the question: Does tenure remain
the most efficient way to nurture
research and disseminate ideas to
students, a public good so crucial
to society’s collective knowledge?
Or does the tenure system need
an overhaul?

Useful Labor Contract
or Antique?
Academia’s mission is “to explore new
ideas, to create and challenge old
ideas, to question accepted truths ...
and our society asks that of our faculty
as a way of providing the best education for our students and for helping
to contribute to our material and
scientific progress. Now, to do all
that inevitably means that some
people will be offended by what
faculty say and write,” says Jonathan
Knight. He directs the department of
academic freedom, tenure, and governance for the American Association of
University Professors. The group
advocates for tenure.
Economists have studied the tenure
issue from institutional, labor market,
and human capital perspectives, among
others. Ronald Ehrenberg, a Cornell
University economist, has researched a
variety of tenure’s influences. “There
are some costs, but there are also benefits,” he says. Like other labor policies,
it should be judged by “the extent to
which we believe the benefits
outweigh the costs.”
Tenure is the centerpiece of the
quirky academic labor market. It’s hard
to measure a professor’s output and
performance since research is longterm and teaching evaluations can be
idiosyncratic and reward popularity.
Williams College economist Gordon
Winston explains that tenure is about
inducing people “to make a narrow
commitment up front in their careers.

4:18 PM

Page 21

And it works.” Winston worked in
corporations for 10 years before pursuing a doctorate in economics. The main
difference between the two was the job
guarantee. While corporations may
hire for life (unlikely these days), they
can more easily substitute one job
for another — retraining a worker to
move from one department to another,
for example. That’s nearly impossible
in academia. “If you teach romance
languages, you teach romance
languages and you don’t do diddly in
the physics classroom,” he says.
The six- to 12-year screening
process is a transaction cost that helps
to insure the institution’s investment,
with tenure a bargaining chip between
would-be professors and the institution. Green professors work for less
money than they would if they were
“employees at will” like most
American workers. (At will simply
means people can quit or be fired for
any reason other than discrimination.)
They do this in exchange for a future
shield, should they receive tenure,
against inside and outside pressure.
Their research may be of obscure and
uncertain value, but only time and the
market will tell. (The tenure journey is
fraught with disincentive, says Boston
University economist Jeffrey Miron,
because researchers may opt for
deadline-friendly projects to meet
quotas for papers and books rather
than potentially more meaningful,
longer-term research. It can also
be particularly difficult for female
professors, who are expected to crank
out papers for peer-reviewed journals
at a time in their lives when many are
considering having children.)
Tenure discussions inevitably bring
up the concept of shared governance,
central to the academic workplace. A
university is a labor-managed firm,
according to economist Richard
McKenzie. Tenure offers protection
against the peculiar problems that
crop up in “academic democracies.” In
a university, faculty decide curricula,
research expectations, class sizes,
teaching loads, and new hires. But the
burgeoning adjunct faculty common
on campus today do not participate.

If alternatives to tenure were in
place, would they have the same effect
on institutional loyalty and ultimately
on governance that tenure does?
Economist Lorne Carmichael of
Queen’s University in Canada suggests
that tenure solves a “moral hazard”
issue when it comes to hiring new
faculty. Without tenure, professors
may not develop institutional loyalty.
In hiring decisions, a professor might
have an incentive to choose an inferior
faculty candidate out of fear of losing
his own job. Greg Mankiw, an economist at Harvard University, suggests
that shared governance might morph
into a hierarchical management structure without tenure.
Economists Antony Dnes and
Nuno Garoupa suggest possible alternatives to “reveal the characteristics of
recruits and to maintain their own
performance post-tenure.” Universities
could pay more to those charged with
hiring, compensating the “decisionmakers” for the risks of “honestly
revealing the skills of entrants.” Or,
schools could create tenure for just
that group.
Along these lines, Ehrenberg notes:
“Absent tenure, faculty will focus on
things which make them more marketable and make other universities
want them, solely research and no
teaching.” That’s a problem for the
students. And the faculty won’t have
incentive to be involved in governance, he continues, which is a
problem for the institution.
But according to Nobel laureate
economist Gary Becker of the
University of Chicago, tenure need
not be formal. Employees of long
service in the private sector often have
de facto tenure because they possess
“firm-specific” capital, he points
out. And as for academic freedom, in
the United States, several hundred
colleges and universities compete for
professors. A university interested in
keeping and recruiting faculty would
be loath to become known as stifling
freedom. There is now a growing
international market too. And the
private sector increasingly needs
highly skilled workers, and can often

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Page 22

Full-Time Faculty Nontenure Track at Selected Fifth
District Universities
Institution

FT Faculty

% Nontenure Track

American University (private)

555

33.2

Catholic University (private)

344

5.2

Howard University (private)

859

39.2

Johns Hopkins University (private)

1268

49.8

University of Maryland at College Park (public)

2861

51.1

Duke University (private)

1175

35.5

N.C. A&T State University (public)

364

12.6

UNC-Chapel Hill (public)

1382

22.4

UNC-Greensboro (public)

727

27.8

Wake Forest University (private)

450

19.8

Clemson University (public)

1040

19.4

S.C. State University (public)

202

7.9

University of South Carolina (public)

1256

22.5

College of William and Mary (public)

594

16.2

Virginia Commonwealth University (public)

1041

42.6

University of Virginia main campus (public)

1164

24.8

Virginia Polytechnic Institute (public)

1979

36.9

West Virginia University (public)

814

17.6

SOURCE: U.S. Department of Education IPEDS, Fall 2005 Employees by Assigned Position Data File published as
appendix to Contingent Faculty Index 2006, American Association of University Professors

offer competitive or superior salaries
and research environments for newly
minted doctorates.
Cathy Trower of Harvard’s
Graduate School of Education
researches faculty work life. “When
we talk to survey doctoral candidates,
it’s not automatic that they’re
going into the academy,” she says. “If
you think of a place like Google,
they’re competing to be a great place
to work.”
Suppression of ideas is serious
business. Although some say that
contracts can guarantee academic
freedom, one can only imagine the
hassle of proving behind-the-scenes
muzzling of research. Todd Cherry,
an economist at Appalachian State
University, notes that research can
be controlled subtly, say, through a
call to a dean by an industry executive
or elected official. He cites an instance
of a high-ranking state official
who persuaded a president to remove
professors whose research agendas
he didn’t like: The tenured ones
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Region Focus • Summer 2007

stayed; the nontenured ones departed.
Cherry describes tenure as a “mechanism to prevent anticompetitive
behavior in the marketplace of ideas.”
Without tenure, Cherry says, some
entities would be more likely to “skew
the [research] outcomes to their
benefit, not society’s.”

Human Capital,
Imperfect Markets
The decline in tenure-track positions
at American universities seems to be
associated with trends in graduation
rates. Ehrenberg and colleague Liang
Zhang
demonstrated
that
if
the proportion of tenured faculty
declines, the six-year graduation
rate also declines. They found a
10 percentage point increase in the
percent of part-time faculty at
public institutions is associated with a
2.65 percentage point reduction in its
graduation rate. Similarly a 10 percentage point increase in the percent of
full-time faculty not on tenure-track
lines at a public college or university is

associated with a 2.22 percentage
point reduction in the institution’s
graduation rate.
Tenure also corrects an imperfect
market for narrow specialties,
according to a paper by Kalyan
Chatterjee and Robert Marshall,
economists at Pennsylvania State
University. Academics opt for narrow
at the expense of broad skills, making
them less valuable in the marketplace
should they be unsuccessful at
the tenure “tournament.” Academics
whose investments don’t pay off in
tenure are out of luck unless the specialty is in demand. Of tenure they say:
“Employers prefer it because it
encourages increased levels of investment. Employees prefer it since it
prevents employers from taking
advantage of the erosion of the outside
opportunities of employees as they
strive for results in their discipline.”
The tenure review itself extends
over several months as reports and recommendations travel from committee
to committee through university levels.
Meanwhile, the pressure builds.
Richard Fine, an English professor at
Virginia Commonwealth University in
Richmond, got tenure in 1985. He
sweated it because the market was
tight, his first child had just been born,
and he wondered whether he could
secure another job. He had published a
book, and articles in refereed and nonrefereed journals. “In the mid-’80s,
quite a few people in English who did
not get tenure did indeed leave the
profession, for the foreign service, or
work in publishing, or research-related
jobs.” He echoes many of the tenured
who say that tenure is not about a
“job for life,” it’s about freedom to
pursue research and protection from
not only outside but also from within
the institution. Professors need to
speak freely in class, sometimes about
controversial subjects. He notes that
faculty may be fired for inadequate
performance after post-tenure review,
and that tenure offers no protection
against wrongdoing.
Chatterjee observes that, while he
has been tenured for 22 years, he felt
he could always return to India if he

REGION FOCUS REWORK SUMMER ISSUE

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didn’t receive tenure. “It [tenure] certainly safeguards an academic against
not just things like this Ross case,” he
says, referring to the first reported
ouster of an academic in 1900 due to
outside influence. Edmund Ross of
Stanford University was forced to
resign after Leland Stanford’s
widow objected to his research.
Chatterjee notes that tenure protects professors from “fads.” Academic
administrators may decide that a particular sub-field, such as information
systems, is the “wave of the future.”
There are attempts to direct where
one’s work should go, and tenure frees
professors to pursue the research they
find interesting.

Tenure’s Changing Face
While Chatterjee and others don’t
believe that tenure will disappear,
it is nonetheless being tweaked.
Probation, for instance, now may
extend out to 10 or 11 years. Some
universities are allowing time-outs
for family purposes. Some institutions
have established renewable contracts
in addition to tenure tracks. Trower
reports that a popular option at
Webster University in St. Louis is
the nontenure track, with perks
like a sabbatical every five years.
“Something like 80 to 85 percent take
the nontenure track,” she says. “It’s
wildly popular.”
Still, it remains rare for a university
to get rid of tenure. At the University
of Minnesota in 1996, because of

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Page 23

financial pressures, the administration
proposed changes that would have
effectively muted the tenure system.
A backlash among faculty included
a call for a union vote; the regents
backed off. Among the handful of
schools that have banished tenure
altogether are Bennington College and
Evergreen State University.
Differences in labor law make
comparisons to Western Europe and
the United Kingdom difficult.
In Europe, many universities are staterun, and those jobs, as with many
in those countries, come with protections already, notes economist Dnes at
the University of Hull in the United
Kingdom. There, tenure was “softened” in 1988, but not completely
abolished. “In the U.K., there is still a
move from ‘probation’ to ‘permanency’ after three or four years into the
game, but it is not that tough,” he says.
Dnes adds that the real quality sifting occurs when academics apply for
full professor. In the U.K., tenure is
dominated by standard labor law,
which is characterized by employment
protection legislation that makes it
difficult to fire people anyway, he
notes. “This is a very significant difference from the U.S. legal background,
which remains dismissal at will under
the common law.”
Ehrenberg and co-authors Paul
Pieper and Rachel Willis tested the
labor market tenet that professors
should be willing to accept jobs for
which tenure is less likely in exchange

for more money, and found some
evidence that it’s generally true. But
Trower, who works in a nontenured
position, says that money isn’t always
the best substitute for tenure —
there’s professional growth, for
instance. “Young academics are looking for support from the department
and development opportunities,” she
says. “They expect to be evaluated and
want to be evaluated.”
Cost-conscious colleges may
choose to outsource language classes
in low demand. English departments
cope with enrollment fluctuations by
adding and taking away adjuncts as
needed. Trower notes: “The market is
at work here and we can’t continue
to ignore it.”
Patricia Lesko, who earned a
master of fine arts degree, publishes
the Adjunct Advocate, a magazine with
100,000 subscribers. She started it
in 1992, when she couldn’t get
anything but part-time teaching
jobs. Supply is way out of whack with
demand in some fields. “Colleges
throw graduates all over the place,”
she says.
But while tenure remains a powerful hook with which to reel in good
minds, surveys indicate work-life
balance and location lure academics
too. Tenure may survive, but with
flexibility. Versatility to young
academics today may be what tenure
was to earlier generations. That may
include the tenure track, but
increasingly, it may not.
RF

READINGS
Carmichael, H. Lorne. “Incentives in Academics: Why is
There Tenure?” Journal of Political Economy, June 1988, vol. 96,
no. 3 pp. 453-472.

Ehrenberg, Ronald G., and Liang Zhang. “Do Tenured and
Tenure-Track Faculty Matter?” NBER Working Paper no. 10695,
August 2004.

Dnes, Antony, and Nuno Garoupa. “Academic Tenure, Posttenure
Effort, and Contractual Damages.” Economy Inquiry, October 2005,
vol. 43, no. 4, pp. 831-839.

McKenzie, Richard B. “In Defense of Academic Tenure.” Journal of
Institutional and Theoretical Economics, June 1996, vol. 152, no. 2,
pp. 325-341.

Ehrenberg, Ronald G. “The Changing Nature of the Faculty and
Faculty Employment Practices.” Paper presented at The TIAACREF Institute Conference, “The New Balancing Act in the
Business of Higher Education,” November 2005.

McPherson, Michael S., and Morton Owen Schapiro. “Tenure
Issues in Higher Education.” Journal of Economic Perspectives,
Winter 1999, vol. 13, no. 1, pp. 85-98.

Ehrenberg, Ronald G., Paul J. Pieper, and Rachel A. Willis. “Would
Reducing Tenure Probabilities Increase Faculty Salaries?” NBER
Working Paper no. 5150, June 1995.

Summer 2007 • Region Focus

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4:18 PM

The Richmond, Va.-based
First Market Bank and
Ukrop’s grocery store often
share building space as well
as data.

Page 24

Banks

and Business
The success of some banking
and commerce combinations raises
the question of whether maintaining
a wall between them makes
economic sense

lot of companies describe themselves as one of a
kind, doing things that their competitors don’t, or
can’t. In the case of First Market Bank, some of
those claims are 100 percent accurate.
First Market is majority-owned by the Richmond,
Va.-based supermarket chain Ukrop’s and its founding
family. Ukrop’s got into the banking world in 1997, two years
before the loophole allowing it closed. Under current
law, this arrangement is forbidden, except for those
grandfathered in. Today, First Market is the only thrift
in the nation owned by a grocery store, and one of just
13 overall whose owners engage in nonbanking or
nonfinancial activities.
Thanks to this unusual relationship, First Market branch
managers can (and do) meet each week with Ukrop’s store
managers, sharing ideas and information. The bank swaps
data on its customers with the food store, and vice versa.
Ukrop’s shoppers who open an account with First Market
get a discount on groceries. All of these activities help boost
the bottom line, according to First Market and Ukrop’s.
Even if Ukrop’s didn’t own First Market, it could engage
in these activities. Doing so would simply require contracts
between the bank and its commercial affiliate. But contracts
of this ilk are tricky to write and consequently rare.
Certainly, bank branches housed in grocery stores are
far from uncommon. But the level of coordination and
information-sharing that goes on between Ukrop’s and First
Market is quite uncommon.
“We are very much tied to Ukrop’s,” says David Fairchild,
First Market’s chief executive. “Our whole strategy has been
to be a part of their market and footprint.” It is no surprise

A

24

Region Focus • Summer 2007

that 98 percent of First Market’s retail customers are also
regular Ukrop’s customers.
It’s been a profitable relationship. First Market now
has 34 locations — 24 of them inside Ukrop’s stores in
central Virginia, the other 10 freestanding branches. That is
more locations than for any other bank opened in Virginia
since 1995. About 75 percent of its deposits are from retail
customers, while 60 percent of its loans are to businesses.
In 2006, net income was $9.6 million.
The potential benefits that can be reaped from Ukrop’sFirst Market-type combinations have prompted many
commercial enterprises to seek entry into banking.
With the thrift loophole closed, the remaining way for
a regular business to gain banking powers is with a
so-called Industrial Loan Corporation, or ILC, charter.
High-profile applicants for ILC status have included
Wal-Mart and Home Depot.
Originally set up as small companies to lend money
to industrial workers, ILCs have evolved since their
introduction in the early 20th century. Today, they have
almost all the same powers as regular banks — they can
gather deposits and lend them out to individuals or businesses, among other activities. Most important, perhaps, is
that their deposits are insured. Because of this, banking
and commerce combinations may pose risks to the economy.
The potential for such risks, as well as some other concerns,
was a leading reason why regulators last year imposed a
moratorium on ILC approvals. Their concern is that
the federal banking safety net will be stretched too
wide if it covers the potentially risky activities of
commercial operations.

PHOTOGRAPHY: COURTESY OF UKROP’S

BY DOUG CAMPBELL

REGION FOCUS REWORK SUMMER ISSUE

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This is an important worry. With
the effects of recent financial market
deregulation becoming easier to see, it
may be worth exploring the question of
whether the wall between banking and
commerce has outlived its usefulness.

Deposits on Aisle 6
The story of First Market Bank
illustrates many of the reasons why
commercial firms might be interested
in owning a bank. In the mid-1990s,
banks were opening scores of branches
inside of grocery stores — there
were 4,800 such arrangements in
1997, with actual in-store branches,
not just ATMs. Doing so was cheaper
than building freestanding branches,
and it provided an instant pool of
potential customers.
Ukrop’s entertained many proposals from banks to lease space in its
stores. The grocery chain was dominant in its central Virginia footprint
and interested in a rental fee that went
up or down as a percentage of branch
receipts, but most banks were offering
only flat rent. The most intriguing
offer came from National Commerce
Bancorporation, a Memphis-based
bank that has since been acquired by
SunTrust. National Commerce proposed that Ukrop’s take a 51 percent
ownership stake in a new concern, with
the bank taking the rest, a proposal
that Ukrop’s accepted. (First Market
is actually a thrift, meaning it is
supervised by the Office of Thrift
Supervision but otherwise keeps
virtually all the same powers as
commercial banks.)
The Bank Holding Company Act of
1956 prohibited almost all banking and
commerce combinations. But the law
didn’t apply to savings banks. Under
the Savings and Loan Holding
Company Act of 1967, entities called
“unitary thrift holding companies”
could do what their name implied —
own a single savings bank while engaging in a wide variety of nonbank
activities. It wasn’t until the GrammLeach-Bliley Act in 1999 that, going
forward, unitary thrift holding companies were stripped of their commercial
powers. In addition, unitary thrifts

4:18 PM

Page 25

lost their ability to engage in nonbank
activities if they were bought. (At the
same time, banks and providers of
other financial services, such as securities brokerages and insurance firms,
were given the ability to merge.)
In 1997, the unitary thrift loophole
allowed Ukrop’s to gain something it
couldn’t through a traditional contract: control. “Having ownership,
they could control how they do
things,” says First Market’s Fairchild.
“The ownership piece helps the bank
look a lot like what they want their
customers to experience in a normal
shopping situation ... Over time, they
could get a better return but mainly
they could control the quality of the
customer service experience.”
In 2005, SunTrust acquired National
Commerce and then sold its interest
in First Market. Today, First Market
is owned 49 percent by Ukrop’s Super
Markets, 11 percent by members of the
Ukrop’s family, and the remaining 40
percent by a Richmond-based insurance firm called Markel Corp.
Throughout all the ownership changes,
the institution itself has been operated
as First Market Bank.
It’s not unusual to find First Market
representatives combing the aisles at
Ukrop’s stores, manning the sampling
stations and handing out pamphlets or
chatting up potential customers. Its 10
freestanding branches are all within a
few miles of a Ukrop’s store, and it’s safe
to say that anybody who banks at First
Market is aware of the relationship. “To
take the brand beyond Ukrop’s is not
something we’re quite ready to do yet,”
Fairchild says. “We’re hooked up with
probably the most important brand in
this marketplace. So why would we
want to go beyond that?”
The Ukrop’s-First Market pairing
demonstrates the sort of efficiencies
that economists have long posited as
those most likely to be reaped in banking and commerce combinations. Yes,
many of the “synergies” that Ukrop’s
and First Market have could be accomplished with contracts, keeping the
firms separate. But with combinations, there may be opportunities to
both reduce operating costs and to

improve information flows such that
profits are greater.
On operating costs, obvious sources
of savings are in back-office operations
and in joint marketing efforts. But
these may be dwarfed by the marketing
synergies. Ukrop’s managers, for
example, are knowledgeable about how
to attract and retain customers to their
stores. So by extension, they are the
most knowledgeable in marketing to
First Market’s customers — whose target market is the same as Ukrop’s. This
represents a potential cost savings —
Ukrop’s managers can share their
expertise in reaching the Ukrop’s sort
of customer with First Market managers — adding to the other obvious
cost savings of putting bank branches in
convenient, in-store spots. It would be
difficult, if not impossible, to rent out
this sort of knowledge to banks without
running into problems like trade secrets
and appropriate compensation.
“Information that a commercial
company gathers by doing business
with its customers can be passed on to
the bank and used by the bank to offer
valuable services to the customers of
the commercial company, and vice
versa,” says John Walter, an economist
with the Federal Reserve Bank of
Richmond who has studied banking
and commerce issues. “That’s the basis
for allowing these combinations. It’s
easier information-sharing of one kind
or another.”
In other words, widespread combinations of banking and commerce
could prove beneficial to the economy.
So why don’t we see more of them?

Shaky Business?
While the benefits of bankingcommerce partnerships are a bit intangible and slippery, the potential costs
are fairly clear-cut. The first is the
potential conflict of interest. Consider
a hypothetical scenario in which a
bank owns a hardware store in a small,
rural town. What if the bank refused
to lend money to potential rivals to its
hardware store? Further, the bank
could provide cheap loans to its hardware store’s suppliers and customers.
Now, this scenario might be unreal-

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4:18 PM

istic in some settings. As San Francisco
Fed economist John Krainer put it:
“Firms being discriminated against
must not have alternative sources of
finance.” For lending discrimination
to occur, the bank would have to
be just about the only one in town.
There are only a few such places in
the United States today, and with
the advent of alternative sources of
financing beyond banks, it’s hard to
imagine how a banking and commerce
combination would be able to sustain
discriminatory practices.
The greater risk, the one that
policymakers pay the most attention
to, is the threat to the federal safety
net. The Federal Deposit Insurance
Corp. covers depositor accounts up to
$100,000. The very existence of the
safety net makes banks safer places
to park money. Because of this, insured
banks can raise funds at lower rates
than other commercial enterprises.
The existence of the deposit insurance protection means that we run the
risk of having too many resources
flowing to businesses that are
associated with banks, and too few to
those that aren’t. Creditors, for example, might view such firms as safer
because of their bank-backing and
the safety net that goes with it.
Creditors assume that, should a commercial affiliate of a bank get in
trouble, then the loss could be shifted
to the bank — whose funds are
largely insured. This has the effect of
widening the federal safety net, as
the deposit protection essentially
seeps out to commercial business.
Federal law makes much loss-shifting
illegal, but the potential still exists
and creditors know it.
It’s one thing for banks to have this
moral hazard problem of insured
deposits, but quite another for
it to extend to commercial firms.
“Observers have pointed out that
deposit insurance grants an option
to banks, and when a bank is
close to default, the way to maximize
the value of this option is to increase
risk,” economist Krainer writes.
“Commercial ventures provide a
host of ways for firms to increase risk.”
26

Region Focus • Summer 2007

Page 26

Of course, examiners keep track
of bank operations for the very
reason that deposits are insured.
These examiners are adept at monitoring financial operations — even
nonbank financial operations — but
not as skilled when it comes to
commercial ventures.

Reconsidering ILCs
All of these cautionary flags have been
raised over the past few years as
several large commercial firms applied
to start or acquire industrial loan corporations. At present there are
61 ILCs, with 18 of those being owned
by commercial parent companies.
Many of them exist to serve the businesses of the parent companies, like
BMW Bank of North America, which
provides auto loans. (The Federal
Reserve has no jurisdiction over ILCs,
as firms can own them without the
need for a bank holding company,
which the Fed does regulate.)
Wal-Mart applied for an ILC
charter in Utah in 2005, saying it
intended mainly to use the powers in
processing debit and credit transactions. The retailer recently withdrew
its application after the FDIC
declared a moratorium, which is
now to extend into 2008, on ILC
applications as the FDIC stepped
back to study whether “there are
emerging safety or policy issues involving industrial banks.”
Some of the loudest protests to
ILC expansion came from community
bankers. In 14 pages of testimony
this April, the chairman of the
Independent Community Bankers of
America, James Ghiglieri, spoke at
length on the potential systemic risks
that ILCs operated by the likes of
Wal-Mart or Home Depot pose to the
economy. It wasn’t until page nine
of his comments that Ghiglieri
addressed a leading suggestion of
why community bankers might
oppose big ILCs: that they fear WalMart will use its size to virtually take
over some banking markets. In his
testimony, Ghiglieri denied that
implication.
“It would be absurd to assert that

community banks seek to close the
ILC loophole because they fear
competition. Community bankers welcome competition,” Ghiglieri says. “To
suggest that community bankers are
afraid of competition is uninformed,
unwarranted, and only diverts attention away from the real policy issues.”
But do community banks have anything to fear from Wal-Mart’s — or any
other large companies’ — entry into
their realm? According to a recent
study, maybe not. Wal-Mart had bank
branches in more than 1,000 of its
stores as of 2006, with occupants
including SunTrust and First National
Bank of Texas. Researchers with the
Federal Reserve Board of Governors
recently studied how well those bank
branches were performing. If they were
doing very well, for instance, that might
offer some evidence that allowing WalMart into banking could eventually
drive community banks out of business.
It turns out that, in terms of
deposits, branches in Wal-Marts
located in major metropolitan markets
fare no better than other branches.
However, banks that enter some rural
areas with in-store Wal-Mart branches
see an increase in their deposit market
share relative to opening other
branches. This suggests that banks in
rural areas would be most likely to
experience the strongest competition
from Wal-Mart branches. Of course,
these are branches of banks that are
unaffiliated with Wal-Mart, so perhaps
the efficiency gains that Ukrop’s
enjoys with First Market may not be in
play in this study.

Wall-Power
Even with the wall between banking
and commerce still standing, more
and more businesses are finding
ways to get into financial services,
if not outright banking services.
Cincinnati-based Kroger recently
announced it would roll out personalfinance services throughout its 2,400
stores, branded under the Kroger
name. Customers can obtain homeequity loans, insurance, and credit
cards, among other offerings. Of
course, customers still need to visit

REGION FOCUS REWORK SUMMER ISSUE

9/20/07

an actual bank branch — whether
in-store or not — to open a checking
account. Wal-Mart offers its own
credit card and has alliances with
money transmitters and check cashers.
First Market’s Fairchild is ambivalent about whether Wal-Mart should
be granted full-fledged entry into
banking, perhaps because of the same
self-interests that all community
bankers have about such a scenario.
Wal-Mart’s “colossal” size and ability
to dominate markets poses problems
that the Ukrop’s-First Market combination doesn’t, at least for now, he says.
“Personally, I’m not sure I’d be an
advocate to say let’s break down
the barriers to Gramm-Leach-Bliley.
But there are situations where it
could work and ours is one of them,”
Fairchild says. “It’s kind of hard to
make the leap that, gee, it works for us,
couldn’t it work for anybody else?”
Let us agree that the combinations
of banking and commerce can pay dividends — for shareholders, customers,
and possibly the economy at large.
Equally, risks accompany these combinations, particularly with the potential
for loss-shifting. For market-oriented
economists, the banking and commerce wall is thus something of a
puzzle. Instinctively, they are skeptical
of regulations that might hamper the
ability of the economy to function as
efficiently as possible. But most
accept the reality of deposit insurance
and the stepped-up oversight that goes
with it in the banking world.
The big question is whether the
expected costs of expanding the
safety net outweigh the expected
benefits of allowing those combinations. Unfortunately, no conclusive
empirical evidence exists on that
question. So until then, many banking
economists think that the wall should
remain standing — just to be safe.
“I like to minimize the amount of the
economy that has a government safety
net under it,” economist John Walter
says. “I like restrictions that keep the
safety net as small as possible, and this
seems like one of them. For that reason,
at a gut level, I’m against combinations
of banking and commerce.”
RF

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Page 27

READINGS
Adams, Robert M., Robert Avery, and Ron Borzekowski. “The Value of Location in Bank
Competition: Examining the Effect of Wal-Mart Branches.” Proceedings of the 43rd
Annual Conference on Bank Structure and Competition: The Mixing of Banking and
Commerce, forthcoming.
Federal Deposit Insurance Corp. “The FDIC’s Supervision of Industrial Loan
Companies: A Historical Perspective.” FDIC Supervisory Insights, Summer 2004, vol. 1,
no. 1, pp. 5-13.
Krainer, John. “The Separation of Banking and Commerce.” Federal Reserve Bank of San
Francisco Review, 2000, pp. 15-25.
Walter, John R. “Banking and Commerce: Tear Down This Wall?” Federal Reserve Bank
of Richmond Economic Quarterly, Spring 2003, vol. 89, no. 2, pp. 7-31.

Summer 2007 • Region Focus

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Page 28

INTERVIEW
Russell Sobel
Editor’s Note: This is an abbreviated version of RF’s
conversation with Russell Sobel. For the full interview,
go to our Web site: www.richmondfed.org
West Virginia has long been one of the poorest states,
despite decades of government programs aimed at
stimulating growth. In a new book, 25 scholars take
the question of West Virginia’s struggling economy
head-on and offer a number of solutions — none
of which have to do with state-run economic development programs. The book was edited by West Virginia
University (WVU) economist Russell Sobel, who also
contributed several articles.
A native of South Carolina, Sobel brought a unique
free-market orientation to the book. His research
has focused on ways to foster entrepreneurship,
restrain government spending, and use tax codes to
promote economic growth. He has also investigated
government failures in disaster relief efforts, most
recently with the response to Hurricane Katrina.
Sobel’s varied fields of inquiry have encompassed the
implications of increased safety features in NASCAR
to the Constitution. His research has been published
in the Journal of Political Economy, Economic Inquiry,
and the Journal of Economic Perspectives, among
other journals. He is also the co-author of a leading
economics textbook, Economics: Private and
Public Choice.
Sobel joined WVU’s economics department straight
out of graduate school in 1994. He served as founding
director of the school’s Entrepreneurship Center and
now holds the James Clark Coffman Distinguished
Chair in Entrepreneurial Studies. His classroom
innovations, including the use of walkie-talkies in
large lecture classes, have won him several teaching
awards. Doug Campbell interviewed Sobel on the
WVU campus in Morgantown on July 3, 2007.

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Region Focus • Summer 2007

RF: How did you come to edit the recently published
book, Unleashing Capitalism: Why Prosperity Stops at the
West Virginia Border and How to Fix It?
Sobel: If you have a friend who is a medical doctor, when they
go to parties they are always asked, “Hey doc, I have this rash.
Can you look at it?” Being an economist in West Virginia is a
lot like that, because our economy is just so horrible, not only
in the level of per-capita income but also in growth statistics.
This economy is just not doing very well, and it’s on a lot of
people’s minds here in West Virginia. So I get asked all the
time: “What can we do about it? You’re an economist. What
can we do to fix the West Virginia economy?” The problem is
that it’s not a one-sentence answer. I’ve been wanting for the
longest time to put together some scholars to take a hard look
at the policy questions in West Virginia to see how we could
change our policies in order to help increase economic
growth. We ended up getting 25 scholars from across the
nation together, including an editor of a leading economic
journal and some legal scholars. They analyzed different West
Virginia public policies, like the tax code and the legal system,
and we put their papers together in a book.

PHOTOGRAPHY: TIM TERMAN, DIRECTOR OF COMMUNICATIONS, WEST VIRGINIA UNIVERSITY

and the preferability of the Articles of Confederation

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Page 29

RF: Your assessment is that West Virginia’s policies are
largely to blame for the state’s poor economic performance. A lot of people believe that natural resources and
geography are the major determinants of economic
growth. Why, in your opinion, is that notion mistaken?
Sobel: The best way to think about an economy is that everyone starts with some ingredients, some inputs to work with.
Then you’ve got to bake those ingredients — that’s what the
institutions are, the way your economy is organized. Do you
organize your economy based on markets or based on central
planning? Comparing North Korea to South Korea is useful.
They have the same inputs to work with, the same land, same
climate, same population, and same history. But they have
wildly different economic outcomes, and it’s not due to
differences in inputs. It’s due to differences in the way they structure
their economies. It’s not to say the
inputs aren’t important, but what
you can make from your inputs
depends on the efficiency of the
economy in which inputs are utilized. To make the most productive
use of those inputs is key.
In West Virginia we’ve been
dumping dollar after dollar at the
state level into increasing education funding, building interstates,
and all of these other inputs. But
the problem is that we can’t get the
oven turned on so we keep throwing these inputs in there. We’ve got all these people now
going to college who weren’t before, but they’re leaving the
state after graduation and going to North Carolina and
Virginia and other places. The problem is that investments
in education are never going to pay off until the jobs are here
for those people to take.
I’m not saying policies are responsible for everything
that’s wrong in West Virginia, but look and compare us to
other similar states, and then growth rates speak volumes for
how much of the difference is due to different policies.
Charleston, W.Va., and Charlotte, N.C., 50 years ago had
identical populations and identical per-capita incomes. Now
Charlotte is 10 times the size of Charleston. Charleston is
shrinking. North Carolina is a good comparative state
because it lost much of its textile industry to foreign competition. It is very rural except for the Research Triangle and
Charlotte areas. It’s a similar kind of state that has experienced a lot of devastating things. But all economies
experience devastating things. All economies go through
creative destruction, where firms die and industries die. The
key is to have an economy that’s vibrant enough to replace
those with new industries and new businesses. North
Carolina has been very successful with that, especially
Charlotte. Those banking headquarters didn’t locate there
because of something underneath the ground. They could

have located anywhere. They could have just as easily gone
to Charleston, W.Va., but they have a good business climate
in North Carolina that attracts businesses.
RF: Which specific policies in West Virginia do you
believe are most in need of reform?
Sobel: You need to look at our policies in West Virginia
relative to other states. Our book goes into a lot of different
areas, but if you look at taxes and the legal system, I think
those are the two biggest barriers to growth in West Virginia.
We levy very high taxes on capital investment in West
Virginia, for example. One of the things I do with the book is
show photos of the state border. MeadWestvaco, originally
called the West Virginia Pulp and Paper Co., a Fortune 500
company, has a plant on the other
side of the border in Maryland.
That’s billions of dollars in capital
right there on the other side of our
border, and when you’re investing
that much money, small differences in the tax code matter.
We have two taxes that hit
capital investment very heavily
here in West Virginia. There is a
business franchise tax based on
gross receipts, not profits; and we
have a very high property tax on
machinery, inventory, and equipment. It’s so high, in fact, that
when Toyota negotiated its plant
in Buffalo, W.Va., the whole negotiation centered on having
the state own all their equipment and lease it back to them.
That makes them exempt from state property taxes because
it’s state-owned property. A lot of the local economic development agencies do the same thing. They own all the machinery
and lease it back to firms so they can avoid the high taxes.
Well, that’s great if you’re Toyota and can negotiate that. But
if you’re a small entrepreneur without a lot of political pull,
what then? We’ve got a very heavy tax on capital investment,
which is really a shame because capital investment is so critical for increasing labor productivity and getting people tools
and machinery to work with, not to mention jobs.
Piece two of the puzzle is legal reform. We have lawsuit
abuse. When you look at the legal climate rankings,
West Virginia is at the bottom of those as well. One problem
is venue shopping. We allow plaintiffs to pick which court
they want to try their case in, so you can shop around for
sympathetic judges. All the asbestos cases came here to
West Virginia. We also have a problem with joint and
several liability, which is when several people are negligent in
different proportions for damage. Here in West Virginia,
we sue both of them for 100 percent. Everybody tries to tag
on Wal-Mart or a big firm to every lawsuit, someone with
deep pockets. The firms here in West Virginia are sued
a lot and they have very high legal costs.

I’m not saying policies
are responsible for
everything that’s wrong
in West Virginia, but
look and compare us to
other similar states …

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Another problem is how judges are elected. About half the
U.S. states appoint judges, and the others use elections, but
only a handful of those do it on a partisan basis. When you
run for a judgeship in West Virginia, you run as either a
Republican or a Democrat on a political platform. Our last
Supreme Court race was a good example: You had a
Democrat saying, “If you elect me, I will decide cases in favor
of labor,” and a Republican saying, “I will decide cases in favor
of businesses.” In most states that elect judges, you run on
your name and record. We have a very politicized legal
system in West Virginia. So overall I’d say 80 percent of the
problem is the tax code and our legal system. We also have
some regulatory problems and we look at those in the
book as well.
RF: You have written a number of papers on the
economics of the Federal Emergency Management
Agency (FEMA). Your analysis suggests that the failure
of FEMA to respond effectively to Hurricane Katrina
was wholly unsurprising. Why?
Sobel: Before Katrina, I wrote a paper with a then-graduate
student, Tom Garrett, now at the St. Louis Fed. We were
looking at the process for disaster declarations and the
funding that’s allocated for disasters when they occur. What
we found is that, with the disaster declaration program,
which is controlled by the president, all of the last five presidents had the largest numbers of disasters declared in their
presidencies during their re-election years, their fourth
years. They were also much more likely to declare them in
battleground states. Last time, West Virginia was a battleground state, and I was joking that it was going to be a bad
year for the weather.
Now, Hurricane Katrina was a no-brainer in terms of
declaring it a disaster. But those kinds of storms are just a
handful of the hundreds of disasters that are declared every
year. The majority is for severe rain and windstorms, and
they’re a judgment call. So politics plays a huge role in terms
of whether a disaster is declared or not. The second part is,
given a disaster declaration, is there politics at play in terms
of how much funding an area gets? We found that is the case.
The funding is most influenced by congressional oversight.
So if you have a representative on the FEMA oversight committee, then your area is likely to get more funding than if
not. (This was before FEMA was moved under the
Department of Homeland Security.)
We ended up doing four or five specific papers on what
went wrong with Katrina and how we can reform FEMA to
better handle natural disaster relief in the United States.
Our research points to several things. One is the bureaucracy.
In any government organization, the result can be something that Michael Heller called “the tragedy of
the anti-commons,” which is when too many people have
veto rights, so it becomes hard to get permission to do
anything and it slows down the process. That was the case
with Katrina. Also, much like the FDA, which economists
30

Region Focus • Summer 2007

have criticized for being too cautious with approvals for
new drugs, that same incentive seems to be at work with
FEMA in that they were very cautious about allowing
people into disaster zones, because if something happens
to one person, then they are under pressure for letting
that happen.
RF: What is the biggest problem you identified?
Sobel: It is that essentially what FEMA does in these disaster
areas is it goes in and basically imposes central planning on the
economic activity within the disaster area. For instance,
Greyhound Bus Lines was willing to evacuate people from the
Superdome for free. They kept calling and couldn’t get an
answer. If you want to go in and help in the disaster area, or if
you’re a demander in the disaster area who wants something,
you have to go through FEMA. All these demands and
supplies have to be communicated to the central agency and
matched up. The day before Katrina hit, the Coca-Cola
Company could deliver as much Dasani bottled water into
New Orleans as it wanted without any special approval. But
then all of a sudden bottled water is needed more than ever
and Coca-Cola can’t get into New Orleans because they
can’t get approval from FEMA to deliver the truckloads of
bottled water they have. We need to separate out this aspect
of economic activity, which is really that after a disaster, the
fundamental problem at hand is a problem of getting
resources into an economy and figuring out which resources
are needed and finding suppliers and matching them up.
That’s what a market economy does really well, and we
are basically shutting out that process in these natural
disaster areas.
What we suggest would be much better is this:
In a market economy, there is a fundamental role
for government to protect individuals and their property
to eliminate coercion and violence, to enforce the legal
system, and to provide basic public goods such as
infrastructure, roads, and those kinds of things.
The government role after a natural disaster should be
very similar to its role in the everyday economy.
Its most important role is to go in and secure law and
order and start repairing roads and bridges and infrastructure, providing the fundamental things that an economy
needs to work with. But then it should let Coca-Cola
and others in the private sector worry about the bottled
water. There is no reason why they needed special
permission. If the government wants to help with bringing
in free bottled water, that’s fine, let them support the
process to help provide people in need with the things
they need, but don’t shut out private enterprise. We had a
lot of men and women after Katrina ready to go in and
give relief, and we need to use those talents to a
much greater extent. The people in government aren’t
evil; they don’t have bad intentions. They really want
to do things right, but they don’t have a fundamental
knowledge of economics.

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Sobel: One of the things I was very interested in
was comparing the Articles of Confederation to the
Constitution because of my dissertation research on
the United Nations (U.N.). Almost every year a proposal
comes up in the U.N. General Assembly to give the organization the power of international taxation. Most people
Sobel: I started my research on state fiscal crises while in
argue, “No, we don’t want to do that,” because most prefer
graduate school. I became interested after the recession in
having their funding of the U.N. come from contributions
early 1991, with fiscal crises everywhere. Along with my cofrom member states. The members give money or can
authors, I started looking at rainy day funds and wondered
withdraw themselves if they don’t like what’s going
why most states ran their funds to zero very quickly during
on. Ironically, that’s exactly the
a recession. They simply didn’t have
system of financing our federal govthe surplus built up in their rainy
ernment had under the Articles of
day funds to help them weather
Confederation. The federal governtheir recessions. Why do they have
➤ Present Position
ment did not have the power of
these things if they’re not funding
James Clark Coffman Distinguished
taxation. It had a budget allocated
them, and how big of a role do they
Chair in Entrepreneurial Studies, West
across the states, and the states then
play in trying to ease the fiscal stress
Virginia University
raised the money and sent it to the
that’s associated with recessions?
➤ Previous Academic Appointment
federal government. When we
What we found is that there is a big
Director, WVU Entrepreneurship
moved to the Constitution, we gave
difference across states in their
Center (2002-2006)
the federal government the power
rules over these funds. Some states
➤ Education
of taxation. Some of my research
have rules and requirements on
B.B.A., Francis Marion College (1990);
has looked into this contribution
when money can be deposited and
M.S., Florida State University (1993); and
mechanism of financing governwithdrawn from the account. With
Ph.D., Florida State University (1994)
ment. I think it has a lot of potential
others it’s just an account that the
➤ Selected Publications
to really promote economic efficienlegislature can deposit or withdraw
Co-author of the economics textbook,
cy and good government.
money from anytime it wants.
Economics: Private and Public Choice
It transfers a lot of power back to
Other states have it set up it so that
(2006). Co-author and editor of
the states and decreases centralizawithdrawals and deposits are based
Unleashing Capitalism: Why Prosperity
tion. You get a lot more control over
on how far your actual revenues are
Stops at the West Virginia Border and How
your federal government. Like with
off from your forecasted revenues.
to Fix It (2007). Author or co-author of
the U.N., member states can say
That’s what we have in West
dozens of academic papers, including
they’ll take their money elsewhere
Virginia, so here you can only access
“Automobile Safety and the Incentive
unless it’s reformed. So it served as
the rainy day fund when revenues
to Drive Recklessly: Evidence from
a constraint on the federal governcome in short of what was forecastNASCAR” (2007); “The Political
ment when the states had that
ed. Well, you could be in the middle
Economy of FEMA Disaster Payments”
(2003); and “Theory and Evidence on the
ability. More interestingly, it puts
of an economic boom and have revPolitical Economy of the Minimum
state-level intergovernmental comenues fall short of forecast and
Wage” (1999)
petition to work in raising
withdraw money out of the fund.
federal revenue. You can have the
On the other hand, you could be in
➤ Awards
same size government, federal and
a recession but you just happen to
Kenneth G. Elzinga Distinguished
Teaching Award, the Southern Economic
state, as you do now with the other
have accurately forecast revenues so
Association; and June Harless WVU
mechanism. But it’s just that
you can’t access the rainy day fund.
Teaching Award
instead of the federal government
We asked whether these rules
collecting one-size-fits-all taxes
matter in terms of how much states
across all states — right now we have the same federal
are able to build up their funds and whether they’re able to
income tax rate in all states and the same types of federal
weather recessions without cutting spending and raising
taxes in all states — it may be that in West Virginia
taxes. Sure enough, those states with requirements on
the revenue would be more efficiently raised by taxing
deposits and withdrawing money were much more effective
natural resources. Or maybe the optimal tax rate
at building up the surpluses they needed to help them
here isn’t the same as in California. So it puts
weather recessions. If you’re going to have an unstructured
that intergovernmental competition to work in raising
rainy day fund, you might as well not have one.
federal revenue.
We found that during the Civil War, the Confederate
RF: You argue that, in some ways, the Articles of
States of America experimented with a similar mechanism,
Confederation were preferable to the Constitution.
where they levied a property tax on the Confederate states
Could you briefly explain?
RF: Your research suggests that states fall into fiscal
crises primarily because of cyclical downturns. Why
don’t policymakers ensure that rainy day funds aren’t
short during the inevitable times of need?

Russell S. Sobel

Summer 2007 • Region Focus

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Page 32

and allowed states the option of submitting the revenue to the
national government. If the state submitted the revenue, then
they would not levy the tax in that state. And all but one state
opted to do that. The states were given the option to levy the
taxes in alternative ways to a property tax to raise that money,
and the Confederate government got all the money it wanted.
The nice thing about that structure is it overcomes the
free rider problem. People worry in contribution systems
about scenarios like — what if California doesn’t pay? Well,
the nice thing about the Confederate solution was that if the
state didn’t submit the money, then the national government
could go in and levy the taxes and collect them itself. In a
hybrid model that I proposed in a paper, the states could
elect to submit to the federal government the revenues that
would replace the federal income tax burden on West
Virginia. If we wanted, we could levy that as a sales tax and
do away with the federal income tax in West Virginia. That’s
one of the favorite issues I’ve worked on, but certainly relative to FEMA and state policy research that may have an
impact, I doubt this will have an impact.

in states that have kept Wal-Mart out. So the conclusion of
our research seems to be pretty clear: that today’s small-business sector has not been, as a whole, handicapped by the
presence of Wal-Mart. In fact, it’s just created reallocations
within the small-business sector.
Now, people say, “Of course, there are still small businesses
but they’re worse,” that somehow they’re not as good. We
looked at average revenues and profits of small businesses and
can’t find an effect there either. So this is a case we came at
with the question of what did the data say, and interestingly
enough, the data say zero. This is a case where we just can’t
find an impact, either positive or negative, on the size of the
small-business sector. It doesn’t mean that Wal-Mart doesn’t
cause certain small businesses to fail. But if you’re someone in
the Small Business Administration promoting small-business
activity in the United States, our research clearly suggests that
Wal-Mart should be the least of your worries.

RF: Many people believe that Wal-Mart causes significant harm to the small, “mom and pop” business
sector of the economy. Is that consistent with your
empirical findings?

Sobel: In the economics literature, the root of all this is Sam
Peltzman’s argument in 1970 that safety improvements in
automobiles would lead to more reckless driving and
therefore would have some secondary effects that would offset the positive effects from the safety features. It’s been
more than 30 years since that article was published and
people have been looking for these effects. The problem is
that most of the data are state level and they are hard to use,
because, for example, we have snow in West Virginia that
causes more accidents. You can’t control for everything, and
you can’t control for compliance as to whether people are
wearing their seatbelts. So it’s a problem in looking at
measures and trying to find the existence of the Peltzman
effect. The day I came up with the idea, I was teaching my
principles of economics class and was talking about the
famous example that is usually attributed to Gordon Tullock:
that a dagger placed in the middle of the steering wheel,
eliminating the seat belt, would cause people to drive more
safely. I always wished I had the opposite. What do people do
when cars are really safe? And then it came out of my mouth:
When cars get so safe that you can flip them and roll them
over and walk away without a scratch, people drive them at
200 mph on a little round track inches away from each other.
What I wanted to do was go back and look at NASCAR.
A graduate student of mine was a big NASCAR fan. He collected all the data. It’s an ideal environment to test this in
because there are so many things we can’t control for in the
real world that are already controlled for by NASCAR. For
example, they don’t race in the rain. You know they are all
complying and we can actually measure how reckless people
drive, how many wrecks there are or how many cautions, and
we can measure what the true odds of getting hurt are.
Going way back in NASCAR history the cars were not all
that safe. In the early road races there were guys in convertibles with motorcycle helmets. So safety has been increasing

Sobel: This idea came up when I was directing the entrepreneurship center here at WVU. People kept saying, “How
can we compete with the big-box stores like Wal-Mart?”
Certainly, we see in those communities where Wal-Mart
moves in, that stores go out of business. Wal-Mart beats
small businesses that are competing in direct lines of merchandise. But here in Morgantown, some years after
Wal-Mart came, all those storefronts are filled today by new
and different things — by law offices, antique stores, and so
on. They fill those same storefronts that were once things
like general merchandisers, building suppliers, and hardware
stores. The creative destruction process has replaced those
things with new ones, and many of those new things aren’t
even retail. Yes, Wal-Mart creates failures. But with WalMart, we all save money so we can spend money on more
things. We have new small businesses pop up. The question
I was interested in was, when looking at aggregate measures
of small business in the economy today, has that sector been
influenced by the influx of Wal-Mart stores?
We looked across states at the relationship between
Wal-Mart stores and the size of the small-business sector
along several different measures — sole proprietorships, firms
with one to four employees, and even firms with five to nine
employees. Through time we found that there was
no effect in either direction relative to Wal-Mart. There are
just as many small businesses today in the United States as
there were when Wal-Mart was just one store in Arkansas.
Some states have a lot of Wal-Marts per capita and other
states few, sometimes because state laws have kept them out.
But we don’t see a much-larger proportion of small businesses
32

Region Focus • Summer 2007

RF: Can you briefly explain how NASCAR drivers have
responded to safety improvements in their cars?

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Page 33

and we can measure what the conditional probability of
injury is, what the odds are of getting injured or killed, for
every year. The simple question we look at is, as these cars
have become safer, given that drivers are much less likely to
get injured or killed today than 20 years ago, what effect has
that had on measures of reckless driving and accidents within NASCAR? We find that, no matter how you measure it,
there have been increases in accidents as cars have become
safer in NASCAR. We even took a subsample of the five to
10 drivers who were there throughout the entire history and
just looked at their behavior and found that they got into
more accidents as their cars became safer.
Of course, the reason why is they want to win races and
you’ve got to take risky maneuvers to win races, to pass other
cars. We find very strong support for the Peltzman effect in
NASCAR. But if those effects are big enough, you could end
up with safety improvements causing more harm than good.
Luckily, we didn’t find that large of an effect. In fact, it seems
like a win-win. As you make the cars safer in NASCAR we do
end up with more accidents. Fans like to watch races, in part,
for the accidents, and we are getting more of them, but
fewer drivers are getting injured because the safety improvements have been so large.
RF: By extension, can we assume that, on average,
today’s everyday motorists are also driving more recklessly because they are behind the wheels of safer cars?
Sobel: It’s an interesting question. We certainly can demonstrate it exists in NASCAR, but a NASCAR driver might be
different in a lot of ways from the average driver. They might
be more risk-loving than the average driver. But there are
possible similarities. If you’re a NASCAR driver, you’re
making a choice to take a maneuver that will save you time to
get you ahead, and the reason for doing that is to win the race.
Every day on my way to work, I’ve got a goal, which is to get to
work quickly. So when I’m on my way somewhere in the car,
I’ve got the same choices in terms of cutting in between cars
or running a yellow light. In a very fundamental sense, the
marginal decisionmaking is the same in those two instances.
RF: You’ve used walkie-talkies as a way to increase classroom participation. How did you come up with that idea
and has it worked?
Sobel: When I got here and started teaching large lecture
classes, I wanted to find a way to increase class participation.
One day when a teaching assistant was giving the lecture, I sat
in the back of the class. Lo and behold, I could hear talking all
around me, and they were talking about economics and leaning over and asking me questions. I realized that people in the
back of the room really do want to talk to me and ask questions. It’s much harder, though, when you’ve got to stand up
and yell out in front of 300 students to get those answers. So I
came up with the idea of using walkie-talkies. When I suggested it to my department chair and my wife, they laughed at

me. I went to Radio Shack and got some cheap walkie-talkies
and passed them out in the class. Then I took one of them and
put it up as a podium microphone, so that anything said over
any one of the walkie-talkies comes out over the speaker
system just as loud as my cordless microphone. I started
experimenting and passing them out and, sure enough, the
students loved them. The process evolved and pretty much
now in all my large lecture classes I give out walkie-talkies
every day. They have numbers and then I say, “OK, who’s got
walkie-talkie number 1,” and then talk to them for a minute
and learn their name and find out a bit about them. I call on
them for examples. The people with walkie-talkies, even on
days when they don’t take them, are now much more likely to
speak because they have stood up and spoken to me before.
The interesting part of it is getting to know my students and
making them feel like I care about their participation, and
getting input on the class. I talk very fast so I let them use a
beep button to pause me. It’s not high-tech but it’s been very
successful and helped me win some teaching awards. I used
the award money to buy new walkie-talkies.
RF: What are you working on now?
Sobel: I was watching “Law and Order” with my wife
and the episode was about the district attorney (DA) being
up for re-election. What happened is that someone confessed to a crime, but as a viewer you’re thinking that they
didn’t really do it but they just got pressured into confessing
because they wanted the conviction before the DA’s
re-election. So I started wondering if that really happens,
because that’s an issue of whether the political process of
elections plays a role in the outcomes of our legal system.
The innovation of our paper is that we were able to actually
find the timing of these DA elections. The question
remained: How do you measure false confessions or false
convictions? After a year of thinking about it, I found
the ideal data set. There are several programs, such as the
Innocence Project, that look at questionable cases from
the past and use DNA evidence to free people wrongly
convicted. They have now freed 500 to 1,000 people scattered throughout history based on overturning those
convictions with modern DNA evidence. What we’re doing
is going back and looking at all the cases overturned, looking
at the distribution of the timing of the original conviction —
for example, what month of the year and was it near an
election. We have found that Octobers of election years
have more than four times as many convictions later overturned as any other month of any other year in the data.
The people from the Innocence Project say they don’t look
at timing at all, they just pick the cases based on merit.
So you’d expect this to be a randomly scattered distribution
throughout months of the year looking at original dates of
conviction. What we’re finding is that there are some incentives at play to get convictions around election time.
The Duke Lacrosse case is relevant because that happened
right around that DA’s election.
RF

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Page 34

ECONOMICHISTORY
Going to Market
Although furniture
production has
declined in the
Piedmont region,
buyers and sellers
still flock to
High Point, N.C.

Twice a year, tens
of thousands of buyers and
sellers are brought together
in showrooms scattered
throughout downtown
High Point.

34

Region Focus • Summer 2007

urnitureland, U.S.A.” isn’t a
theme park, though within its
confines you can find “the
world’s largest chair” and two largerthan-life dressers, each built onto the
edifice of a building. Rather, it’s a
region in the Piedmont of North
Carolina and Virginia that once
produced more than half of the
nation’s wooden bedroom and dining
room furniture.
Using a series of interconnected
highways roughly shaped like a figure
eight, a retailer looking for the latest
home furnishings could visit dozens of
North Carolina manufacturers in
small towns whose names are synonymous with high-quality furniture —
Lexington, Thomasville, Hickory,
Drexel, Lenoir, and High Point, where
a trade show has been held since 1909.
The High Point Market transforms
every nook and cranny of the city
for one week every spring and fall.
Furniture makers exhibit their latest

F

offerings in 12 million square feet of
showrooms scattered throughout
downtown. Last March, an estimated
85,700 buyers and sellers from around
the world came to High Point, almost
doubling the city’s estimated population of about 97,800.

The High Point Market also brings
money — an estimated $1 billion —
into the regional economy annually.
About two-thirds of that money
is spent on the construction, renovation, and decoration of furniture
showrooms. The remainder goes to
local restaurants, hotels, retailers, and
transportation providers.
Why do so many people cram into
this small city twice a year? When
Southern manufacturers became
prominent players in the furniture
industry after World War II, their
regional market was located in High
Point because it provided a central
place for buyers right in their
backyard. “It was a market of convenience for manufacturers,” says Wallace
“Jerry” Epperson Jr., furniture analyst
and managing director of Mann,
Armistead & Epperson in Richmond.
Once High Point gave retailers
what they wanted, its furniture market
expanded in scope and eventually stole
the international spotlight from
Grand Rapids, Mich., and other
centers of furniture marketing in the
Northeast and Midwest.
Today, the geographic ties between
manufacturers and the High Point
Market are much looser. Furniture production has gone overseas and it isn’t as
prominent in the Piedmont. Other
cities have tried to steal the spotlight
from High Point. Las Vegas is the latest
contender, using the lure of spanking
new showrooms along with its plentiful
supply of hotels and entertainment
options. Yet High Point remains the
largest trade show for the furniture
industry in the United States.
“What really makes it unique is the
breadth of merchandise” available to
buyers, Epperson notes. He and other
observers believe it would be difficult
for another regional market to reach
this critical mass. “High Point has
evolved over the last 90 years into

PHOTOGRAPHY: HIGH POINT MARKET AUTHORITY

BY C H A R L E S G E R E N A

REGION FOCUS REWORK SUMMER ISSUE

9/20/07

what it is today. Las Vegas’ [market]
began in 2005.”

The Need for Trade Shows
In an era of instant electronic communications, there is still value in the
one-on-one interactions provided by
trade shows like the High Point
Market. By putting lots of buyers and
sellers under one roof, they facilitate
the exchange of ideas and market
knowledge. They also reduce search
costs — instead of companies sending
out salespeople to chase down leads,
interested buyers come to them.
This is especially important for
furniture manufacturers. Since their
product is large and bulky to transport, sales representatives are usually
stuck with showing photographs or
catalogs to potential customers. In the
past, they carried miniatures to show
off their company’s workmanship.
“[Buyers] want to sit in the sofa,
feel the fabric,” says Harley “Buck”
Shuford, former president of Century
Furniture in Hickory, N.C. “I wouldn’t
want to buy a sofa without sitting in it.”
Trade shows also help fill a vacuum
in the distribution of furniture. The
industry doesn’t have an extensive
network of wholesalers to serve as
middlemen between retailers and
manufacturers. Instead, they deal
directly with each other or, in the
case of a few companies like Ethan
Allen and Ashley Furniture, producers
sell directly to consumers.
Marketing has always been a
challenge for furniture producers.
In the 1870s, several Grand Rapids
companies chartered railroad cars
to carry their products from town to
town for buyers to examine. A salesman or executive from the company
would entertain customers and take
orders as the car stood on a rail siding.
Earlier, Boston manufacturers took
their products to neighboring towns
by boat, holding auctions at dockside.
Furniture manufacturers in New
York and other parts of the Northeast
began using warehouses to cooperatively market their products during
the 1880s. Still, “buyers had to go from
one small display to another at great

4:18 PM

Page 35

expense and inconvenience,” wrote
David Thomas in a 1967 article on the
furniture industry. Eventually, producers recognized the need for a better
marketing vehicle and discussed creating a general exposition where they
could show their products to a large
number of buyers simultaneously.
During the summer of 1891, the
first New York furniture market was
held in an 89,750 square-foot building
in Manhattan’s Upper East Side. It
attracted more than 1,000 buyers and
79 exhibitors over a four-week period.
Traditionally, furniture markets
have formed near centers of production. As manufacturers clustered in
certain regions to tap into new
supplies of lumber and labor, new
markets were created to link buyers
and sellers.
The first market in 1874 was held in
Boston since many producers were
located in New England. Later,
Swedish furniture makers that clustered around Jamestown in western
New York and Dutch furniture makers
near Grand Rapids held their own
markets. Several exposition buildings
went up in Chicago between 1896 and
1924 to reflect that city’s emergence in
the furniture industry.
North Carolina manufacturers also
attended the furniture markets in New
York, Grand Rapids, and Chicago.
Though they had mass-produced furniture since the 1880s, it would take
several decades for them to form a
market of their own.

The Early Years
Furniture had been made in North
Carolina as far back as the 1700s.
Craftsmen who immigrated to the Tar
Heel State used the skills and tools
they brought with them to transform
oak, cherry, maple, and other native
hardwoods into fine handmade chairs,
tables, and beds. Only limited quantities of furniture were made and only
for local consumption.
But by 1900, 44 plants churned out
furniture in North Carolina, many of
which had their own showrooms.
More than a dozen of these large-scale,
mechanized factories were located in

High Point, making it a natural
location for Southern manufacturers
to market their goods centrally.
A small showroom was financed by
a group of High Point’s leading
producers in 1905. Another larger
showroom was opened by a rival
exposition company in 1906. For three
years, both facilities stayed open
year-round to entertain the buyers
who occasionally visited High Point.
Then, the two companies joined
forces to stage a trade show to rival
the big events in New York, Chicago,
and Grand Rapids. The first formal
furniture market in High Point was
held in March 1909, followed by a
second event in the summer.
Both shows failed to meet people’s
lofty expectations and plans to hold a
biannual market were scuttled.
“Southern production of furniture had
not by that time reached a level
high enough to attract buyers in
large numbers” to a regional market,
David Thomas noted in his article.
The establishment of such a market
“was a vast undertaking for a producing center only 20 years old.” Instead,
individual manufacturers continued
to display goods at their factory
showrooms and in exhibition spaces
throughout High Point as their
business continued to grow.
The idea of a large formal market
came up again four years later. High
Point manufacturers chipped in
$2,000 to hold the Southern Furniture
Exposition in showrooms scattered
throughout eight buildings. For a
little more than two weeks during
the summer of 1913, the exposition
attracted about 100 exhibitors from
throughout the South — mostly from
North Carolina — as well as a few
Northern producers. But the attendance of 300 to 400 people was below
projections. Another exposition took
place in January 1914 with similarly
disappointing results. World War I put
future events on hold as furniture
production shifted to satisfying
wartime needs.
In 1919, Southern furniture manufacturers tried again to capture
the industry’s attention. This time,

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4:18 PM

the Southern Furniture Exposition
Company purchased property on
South Main Street and invested
$1 million to build a permanent exhibition center two blocks south of
the railroad station. The building
opened in June 1921, presenting
the wares of 149 manufacturers in
249,000 square feet of showrooms.
By the end of that month’s market,
700 buyers from 100 cities had placed
more than $2 million in orders. This
success was, in part, attributable to
the wider variety of grades and price
points available from Piedmont
furniture producers in the 1920s.
Over the next decade, High Point’s
trade show became known as
the Southern Furniture Market. It
remained primarily a regional event,
though department stores like Macy’s
and Marshall Fields sent representatives and most of the country’s
furniture-producing centers put some
goods on display. The growth of
the market’s breadth and depth
reflected the continued expansion of
the furniture industry in North
Carolina and elsewhere in the South,
while the industry itself benefited
from rising incomes and booming
home construction nationwide. By
1931, about two-thirds of Southern
furniture was sold in other regions.

The World Comes to High Point
The Great Depression interrupted the
furniture industry’s growth. In High
Point, attendance at the Southern
Furniture Market fell in the early
1930s as manufacturers went bankrupt
or consolidated.
The market recovered with the
economy in the latter part of
the decade. More buyers stopped
in High Point on their way to
or from the larger markets in Chicago,
New York, and Grand Rapids. Not only
did Southern manufacturers give them
more of what they wanted — North
Carolina and Virginia accounted for
about one-third of all bedroom and
dining room furniture made in the
United States by 1937 — but it
was easier to get to High Point
due to enhancements in rail and
36

Region Focus • Summer 2007

Page 36

road transportation. The result was a
record-setting 2,485 buyers crowding
the Southern Furniture Exposition
Building in 1936, the facility’s 15th
anniversary.
The regional market in High Point
was suspended during World War II.
It didn’t reopen until January 1947.
In the meantime, people began
to worry about losing the market to
another Southern city. A May 7, 1945,
editorial in the High Point Enterprise
discussed the possibility of the market
moving to Atlanta or Roanoke, Va.
Buyers were complaining that High
Point was a “hick town” where there
was nothing to do but stay cooped
up in a hotel. Atlanta also had more
entertainment choices and hotel
rooms than High Point at the time.
The editorial’s writer suggested that
the city boost its entertainment
offerings by staging a golf tournament,
a nightly cabaret show, or other events
during market season.
Despite these fears, the first postwar
Southern Furniture Market drew 5,000
buyers from 34 states, almost double the
number expected. Attendance grew to
6,500 in 1950, thanks in part to a 10-story
addition to the Southern Furniture
Exposition Building.
The regional market continued to
be held every January and July,
the same months as the larger furniture trade shows in Chicago, Grand
Rapids, and New York City. In addition, a growing number of buyers
visited Southern manufacturers in
between these selling periods,
prompting producers to maintain permanent exhibition space. Producers
eventually held informal showings
every April and October.
Roy Briggs, a furniture consultant
who has attended every furniture
market in High Point since 1936,
recalls this period in the market’s
evolution. In the late 1940s, Burt
Tuxford, a salesman for Drexel
Furniture, started getting complaints
from the large department stores that
were his key customers. The July
markets gave them little lead time in
advance of their traditional August
promotions for new furniture lines.

Tuxford invited buyers to see his
company’s products at its factory in
April, Briggs continues. They could
ask for different handles or other
design changes and have their orders
filled. At first, Macy’s, Bloomingdales,
and a few other retailers accepted
Tuxford’s offer. Eventually, most of
the major buyers started coming in
April instead of July. While they were
in town, they would stop at other
firms nearby.
Feeling bypassed by High Point’s
informal markets, Chicago began
holding spring and fall markets in 1955.
In response, the organizers of the
Southern Furniture Market set dates
for the April and October gatherings
the following year. This expanded
their formal market to a quarterly
affair until the January and July editions, which declined in importance,
were discontinued in 1982.
Despite resistance from some furniture makers, the spring and fall
markets grew in importance during
the 1950s and ’60s. Department stores
wanted a first look at the latest designs
since they had to plan and purchase
their goods well in advance of their
traditional August and February sales.
A broad range of producers from
around the country came to High
Point to do business with these stores
and other buyers.
Foreign buyers and producers also
started attending the markets. This
reflected the globalization of the furniture industry as a whole, facilitated
by the introduction of containerized
shipping in the 1950s.
Interest waned in other furniture
markets. Grand Rapids held its last
market in 1965, while Chicago and
New York markets lost their “big
show” status. Articles published by
the High Point Enterprise in October
1960 captured the changing preferences of buyers. “Chicago has become
no more than a courtesy call for
our buyers,” noted an executive from
a small department store chain in
Milwaukee. “I don’t go to Chicago
anymore. Everything I need is
in the South,” said another buyer
from Massachusetts.

REGION FOCUS REWORK SUMMER ISSUE

9/20/07

Indeed, market timing was only
one factor behind this shift in preferences. Furniture manufacturing in
North Carolina continued to expand
in volume and scope, yielding distinctive, stylish pieces that matched the
quality of Northern manufacturers.
“Southern firms literally leaped a giant
step from a small regional industry to
one selling nationally,” noted Isadore
Barmash, editor of Home Furnishings
Daily, in an Oct. 24, 1960, Enterprise
feature. Additionally, some Northern
producers opened plants in the South
to tap the cheaper, nonunionized
labor force.
In 1989, the event was renamed the
International Home Furnishings
Market to reflect its role in the global
furniture industry.

Now What?
Today, High Point hosts the trade
show for the furniture industry, but
it’s not the only one. Buyers and
sellers gather at regional markets
throughout the United States, including Atlanta, Chicago, Dallas, Las
Vegas, New York, San Francisco,
Seattle, and Tupelo, Miss.
Overseas, regional markets are held
in Birmingham, England; Guadalajara,
Mexico; Tokyo, Japan; and Dubai in
the United Arab Emirates. Cologne,
Germany, attracted 115,000 visitors to
its furniture trade show last January,
but 34,000 were from the general public so it’s still slightly smaller than
High Point’s business-to-businessonly event.
Srinath Gopalakrishna, a marketing
professor at University of MissouriColumbia, explains why there are so
many trade shows. Producers may
send their best salesmen to smaller
regional shows because they are more

4:18 PM

Page 37

likely to meet up with their local
customers and less likely to be
overlooked. At the same time, an
international show like the High Point
Market can demonstrate a producer’s
prominence in an industry.
Before Buck Shuford retired from
Century Furniture in the 1990s, the
company operated showrooms in
Dallas, Chicago, and San Francisco
in addition to High Point. It was an
added expense for Century, but “there
were a certain number of customers
who didn’t want to come to High
Point,” Shuford says. Some local retailers prefer to attend the regional shows
that are the closest to them in order to
save time and travel expenses. Also, “a
lot of retailers do business with a limited number of resources. They don’t
feel the need to look at hundreds of
potential resources in a big market.”
Nevertheless, High Point remains
a leading choice for most major furniture manufacturers. Attendees still
complain about the lack of hotel
rooms during market season — they
often rent houses from residents or
stay at hotels as far away as Charlotte.
The nearest airport, Piedmont Triad
International, serves fewer cities and
has far fewer flights than other
airports in North Carolina. And High
Point has never had a happening
nightlife. But showroom space in
High Point is about one-third to
one-quarter of the cost of space at
the emerging Las Vegas Market,
according to Greensboro-based furniture industry consultant and blogger
Ivan Saul Cutler.
This may give High Point an edge
over Las Vegas, which drew more than
60,000 people to its 3.5 million square
feet of showrooms last winter. “They
have nice facilities and a lot to offer

that High Point doesn’t have,” Shuford
admits. But he doesn’t think Las Vegas
will become a competing national
market because showroom space is
more expensive. “You get twice as
much space for a lot less money in
High Point.”
On the other hand, the Las Vegas
Market is held several months earlier
than the High Point Market, giving
buyers the same advance access they
enjoyed when coming to High Point
instead of Chicago decades ago.
Some furniture manufacturers have
responded to this trend by keeping
their High Point showrooms open
all year long.
Furniture manufacturers have
spent much of their careers and millions of dollars in High Point. That’s
no guarantee some won’t opt for the
glitz of Las Vegas in the long run, however. Last spring, the High Point
Market drew 14 percent fewer attendees than spring 2006, the first time
that market organizers used a central
registration system to obtain an accurate headcount. Meanwhile, the
estimated attendance at the last Las
Vegas Market was 20 percent above
the average attendance for the
previous three shows. And, Vegas’
furniture showroom space could
match High Point’s 12 million square
feet by 2013.
Given the pressure on some buyers
and sellers to attend fewer trade
shows, some observers believe the
industry may end up with two major
markets: one in High Point to serve
the East Coast and one in Las Vegas
for the West Coast. In the meantime,
the High Point Market fights an
increasingly competitive battle to
keep its status as the world’s preeminent furniture trade show.
RF

READINGS
Barentine, Richard. Oral history interview conducted by Joseph
Mosnier and Dorothy Darr, Southern Oral History Program
Collection, University of North Carolina at Chapel Hill,
January 28, 1999.
Dankert, C. E. “The Marketing of Furniture.” The Journal of
Business of the University of Chicago, January 1931, vol. 4, no. 1,
pp. 26-47.

Lacy, Robert. “Washstands, Sideboards, and Parlor Suites.”
Federal Reserve Bank of Richmond Region Focus, Spring 2005,
vol. 9, no. 2, pp. 32-35.
Thomas, David N. “A History of Southern Furniture.” Furniture
South, October 1967, pp. 13-15.

Summer 2007 • Region Focus

37

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Page 38

AROUNDTHEFED
Why Countries Default
BY D O U G C A M P B E L L

“The Economics of Sovereign Defaults.” Juan Carlos
Hatchondo, Leonardo Martinez, and Horacio Sapriza.
Federal Reserve Bank of Richmond Economic Quarterly,
Spring 2007, vol. 93, no. 2, pp. 163-187.

ations have been defaulting on their debt for ages, and
recent history has certainly seen its share. Sovereign
defaults peaked at $335 billion worldwide in 1990 before
easing through the early 1990s. Then began a new string of
problems as Russia defaulted on billions of dollars of debt
in 1998, roiling global markets. Argentina’s default of
$82 billion was one of the largest recorded episodes in history.
In a new paper published by the Richmond Fed, a trio
of economists survey the vast literature on sovereign
defaults and conclude that even though there has been
progress in the understanding of the economics of sovereign
default, much remains unknown. Specifically, the precise
costs that nations weigh in deciding whether to default
are not well understood.
There is a consensus about what could be the main
determinants of default episodes. Changes in external
circumstances, such as unfavorable movement in international capital markets, can make it difficult for emerging
countries to borrow at acceptable rates and terms.
Changes in internal circumstances, such as declines
in tax revenues during cyclical downturns or a change in
political circumstances, may also trigger a default decision.
The big debate on sovereign defaults centers on identifying the costs associated with a default decision. Some
analysts believe that creditors impose higher borrowing
costs on nations that default. But the authors point out that
this would require an unlikely degree of coordination
among lenders in a time when international markets have
evolved to the point where “almost anyone” can buy
sovereign bonds. Also, the notion that defaulters are
excluded from borrowing markets does not seem to be
supported by empirical evidence. Finally, there may by
“signaling costs” associated with a default. For instance, a
default may signal that the policymakers in office are
less prone to respect property rights or it may signal
that the prospects of the economy are worse than what
investors previously perceived. Though signaling costs
seem plausible, the importance of this mechanism is
unclear, the authors conclude.
Of particular interest to the authors are the political
factors that drive default decisions. Some research has
found that changes in top policymakers — such as among
finance ministers — affect interest rate spreads, revealing
“important signals about the government’s future policy
course.” It is widely assumed that Argentina’s 2001 default
was driven in large part by political ousters. In an upcoming

N

38

Region Focus • Summer 2007

paper, the same authors try to extend these insights about
political factors in default episodes. They develop a model
in which policymakers of different types alternate
in power. They find that the model may help explain
both the high and volatile nature of interest rates in
emerging markets.
“The Role of Small and Large Businesses in Economic
Development.” Kelly Edmiston. Federal Reserve Bank of
Kansas City Economic Review, Second Quarter 2007, vol. 92,
no. 2, pp. 73-97.

ith “smokestack chasing” increasingly out of favor,
communities are looking to pour their resources
into a different sort of economic development effort:
cultivating entrepreneurs and encouraging existing
businesses. Kansas City Fed economist Kelly Edmiston
argues that economic developers are shifting their strategies
to focus on small and local businesses. In this paper, she
questions the effectiveness of this approach and ultimately
finds that it makes sense but with some caveats.
“Small businesses may not be quite the fountainhead of
job creation they are purported to be, especially when it
comes to high-paying jobs that are stable and offer good
benefits,” Edmiston writes. At the same time, small firms
create the majority of new jobs and are important innovators
in the economy. With recruitment of large enterprises
unlikely to be cost-effective or successful, “concentrating on
organic growth, or the growth of existing or ‘home-grown’
businesses, is likely to be a much more successful strategy.”

W

“Anxious Workers.” Rob Valletta. Federal Reserve Bank
of San Francisco Economic Letter, June 1, 2007, no. 2007-13.

nemployment is low, output is high, and jobs are
plentiful. So why are American workers so worried
about keeping their jobs? The dynamism of the U.S.
economy raises living standards, but it leads to a constant
churning of workers and firms.
Robert Valletta of the San Francisco Fed digs into
job tenure statistics and discovers some plausible reasons
for worker anxiety. Median job tenure has been falling since
1983 for most workers, except for women aged 35 to 54.
Median tenure fell 30 percent for men aged 35 to 44 and
38 percent for men aged 45 to 64, or from 12.8 years to
8.1 years for this latter demographic. Meanwhile, firms
are permanently laying off workers with more frequency,
even highly educated workers. These findings, the
author concludes, “lend credence to the view that worker
anxiety about job stability and security is real rather
than illusory.”
RF

U

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Page 39

BOOKREVIEW
Sweetwater’s Capitol
THE CHICAGO SCHOOL:
HOW THE UNIVERSITY OF CHICAGO
ASSEMBLED THE THINKERS WHO
REVOLUTIONIZED ECONOMICS
AND BUSINESS
BY JOHAN VAN OVERTVELDT
EVANSTON, ILL.: AGATE PUBLISHING, 2007, 360 PAGES
REVIEWED BY AARON STEELMAN

E

conomists sometimes make the distinction between
“Sweetwater” and “Saltwater” schools. The names
come from the geographical locations of the universities and the economists who work at them. For instance, the
Saltwater schools tend to be on the East or West Coasts, and
include Harvard University, the Massachusetts Institute of
Technology, and Stanford University. Saltwater economists
often question whether consumers are really as rational and
foresighted as standard neoclassical models suggest, tend to
believe that market failure is relatively common, and hold
that government intervention can sometimes help the economy perform more efficiently. Sweetwater economists, in
contrast, tend to be located at universities near the Great
Lakes (or the Middle Coast, as some call it). They generally
believe that people act in their best interests and that, overall, markets do a fine job of allocating resources. State
involvement, in their view, often is far more harmful than
helpful. Leading Sweetwater schools include the University
of Rochester, the University of Minnesota, and above all, in
the public’s mind and probably in most economists’ as well,
the University of Chicago.
In his new book, Johan Van Overtveldt, director of the
Belgian think tank VKW Metena, aims to tell the story of
how the Chicago School of Economics came to be — and
the characteristics that have defined it over time and continue to define it today.
Overall, Van Overtveldt succeeds. He provides an
informed, readable, and concise overview of the University
of Chicago’s contributions to economic science. It’s clear
that he has done his research — possessing an impressive
command of the major articles, books, and texts produced
by Chicago economists as well as having conducted more
than 100 original interviews, many with the school’s
major figures. His account is clearly sympathetic but far
from sycophantic.
One of the strengths of the book is that it does not treat
the Chicago School as monolithic. Just as the Sweetwater
versus Saltwater distinction is too simple — there are, for
instance, many Sweetwater-oriented economists working at
Saltwater schools and many Saltwater-oriented economics
departments at Midwestern universities — the University of
Chicago is not and has not been home to only doctrinaire

free-market economists. The socialist Thorstein Veblen,
author of The Theory of the Leisure Class, was arguably
the first economist famously associated with the university.
Henry Simons published a book during the Great
Depression titled A Positive Program for Laissez-Faire that
would hardly be recognized as such by today’s profession
(though, to be fair, at the time of writing, many of his ideas
did seem distinctly pro-market). Lloyd Metzler, a prominent
faculty member during the 1940s and 1950s, argued passionately for a generally Keynesian approach to macroeconomic
analysis. And, today, Richard Thaler at the Graduate School
of Business is one of the most important proponents of
“behavioral economics,” which questions the rationality
assumption that has been so central to the work of many
Chicago economists, including, of course, Milton Friedman
and, especially, Gary Becker, who has used price theory to
explain numerous aspects of human behavior once believed
to be beyond economic analysis. In addition, Thaler, with
Cass Sunstein of the Law School, has argued passionately for
“libertarian paternalism,” which other economists at the
university have argued is a contradiction in terms.
Also, Van Overtveldt provides a strong argument that
there really was no identifiable “Chicago School” until the
1950s. While many famous economists were associated with
the university prior to then, it was the arrival of Friedman
and, later, George Stigler that made Chicago stand out from
its peers in its methodological and policy orientation. The
addition of Becker and Richard Posner to the faculty in the
late 1960s accelerated this trend. (Becker, it is important to
point out, holds appointments with both the Departments
of Economics and Sociology and Posner is at the Law School.
The University of Chicago has a long tradition of multidisciplinarity, and the work of its economists is no exception.)
Van Overtveldt is to be applauded also for providing useful overviews of less widely known but eminent figures in
the Chicago tradition, including Aaron Director, Sherwin
Rosen, Eugene Fama, and Arnold Harberger — whose work
in the economics of law, labor, financial markets, and public
finance, respectively, did much to advance a generally
free-market approach to those fields. (While it is correct, as
Van Overtveldt points out, that not all Chicago economists
have been ardent supporters of relatively unfettered markets, there is certainly more than a little truth to the belief
that a large share has held that orientation.) In short, for
those who wish to find out what has made economics at the
University of Chicago unique and important — and it is
undoubtedly both, with the university having produced a
widely disproportionate number of winners of the Nobel
Prize, the John Bates Clark Medal, and the Francis A.
Walker Medal (now defunct) — Van Overtveldt’s book is the
best single source currently available.
RF

Summer 2007 • Region Focus

39

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Page 40

DISTRICT ECONOMIC OVERVIEW
BY M AT T H E W M A RT I N

E

conomic activity in the Fifth
District strengthened somewhat in the first quarter as
growth in the District’s service sector
offset weakness in manufacturing.
Housing markets remained generally soft across most of the
District, though some markets
reported slight improvements.

Labor Markets Robust
Reports on District labor market
activity in the first quarter were
generally positive, with ongoing job
growth and declining unemployment.
District payrolls expanded 1.4 percent
during the first three months of
2007 — a solid performance that was
only slightly below the 1.5 percent
national pace over the same period.
Employment gains were concentrated
in the service sector, with the largest
increases in education and health
services as well as professional and
business services.
Service-sector strength in the first
quarter was also reflected in the results
from the Richmond Fed’s survey.
First-quarter results showed that
revenue growth expanded steadily
at services firms. And although
respondents — particularly retailers
— indicated a softening in the pace of
hiring during the quarter, business
expectations were generally stronger
for the six months ahead.

Solid job growth trimmed the
District unemployment rate to
4.2 percent — the lowest rate posted
since early 2001. Unemployment rates

Economic activity in
the Fifth District
strengthened somewhat
in the first quarter.
declined across all District jurisdictions, with the most substantial
improvements occurring in West
Virginia and South Carolina. Even with
the improvement, South Carolina’s
unemployment rate led the District at
6.1 percent, while Virginia retained the
lowest mark at just 2.9 percent — more
than 1.5 percentage points below the
national rate of 4.5 percent.

Manufacturing Sector Slows
Weakness in the District’s manufacturing sector persisted as declining orders
and rising inventories accompanied a
pullback in production and a decrease
in payrolls. District manufacturing
activity continued to lose momentum
after contracting modestly at the
end of 2006. Product demand was
notably weaker in the apparel and
textiles, fabricated metals, furniture,

Economic Indicators
1st Qtr. 2007
Nonfarm Employment (000)
Fifth District
U.S.
Real Personal Income ($bil)
Fifth District
U.S.
Building Permits (000)
Fifth District
U.S.
Unemployment Rate (%)
Fifth District
U.S.

40

4th Qtr. 2006

Percent Change
(Year Ago)

13,816
137,447

13,752
136,951

1.4
1.5

934.9
9,762.3

923.5
9,630.1

3.1
3.5

50.5
361.5

47.2
355.3

-21.0
-26.6

4.2%
4.5%

4.4%
4.5%

Region Focus • Summer 2007

and paper industries. The combined
drop in shipments, orders, and employment pulled the Richmond Fed’s
composite index of manufacturing
activity slightly into negative territory for the first time in nearly
two years.
Weaker current conditions did
not dampen respondent optimism
regarding future demand, though,
as the index of anticipated new
orders for the second and third
quarter increased by 10 percentage
points over the previous period.

Housing Markets Mixed
Residential real estate markets across
the District were mixed as existing
home sales increased, but new home
construction declined. Existing home
sales rose on a seasonally adjusted basis,
though sales remained below year-ago
levels in Maryland, Virginia, and South
Carolina. Despite the modest gain in
quarterly sales, home price appreciation generally eased across the District.
While median home prices remained
above year-ago levels, the pace of
growth slowed — in some cases, to the
low single digits. Low- to middle-priced
homes remained the best sellers,
though some reports indicated that
houses in this category were difficult to
find because of a shallow inventory.
The improvement in existing home
sales did not extend to new home
construction. Permitting activity was
well below year-ago levels for all jurisdictions in the District. However,
commercial activity generally held
up well, with rising rents and
evidence of new construction in
many areas. Commercial construction
activity helped to boost District
construction payrolls, though Virginia
saw construction employment decline
0.5 percent from a year earlier.
By contrast, construction remained
one of the faster-growing sectors in
North Carolina, with employment up
4.7 percent from the same period
last year.
RF

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Page 41

Nonfarm Employment

Unemployment Rate

Real Personal Income

Change From Prior Year

First Quarter 1993 - Fourth Quarter 2006

Change From Prior Year

First Quarter 1993 - Fourth Quarter 2006

First Quarter 1993 - Fourth Quarter 2006

5%

8%

8%

7%

6%

7%

4%
3%

5%
6%

2%
1%

4%
3%

5%

2%

0%

-2%

1%

4%

-1%

0%
93

95

97

99

01

03

3%

05

93

95

97

99

01

03

-1%

05

Fifth District

93

95

97

99

01

03

05

United States

Nonfarm Employment
Metropolitan Areas

Unemployment Rate
Metropolitan Areas

Building Permits

Change From Prior Year

First Quarter 1993 - Fourth Quarter 2006

First Quarter 1995 - Fourth Quarter 2006

Change From Prior Year

First Quarter 1993 - Fourth Quarter 2006

8%
7%
6%
5%
4%
3%
2%
1%
0
-1%
-2%

9%
8%

30%

7%

20%

6%

10%

5%

-10%
3%
93

95

97

99

Charlotte

01

Baltimore

03

-20%

2%

05

93

Washington

95

97

99

Charlotte

01

03

Baltimore

Washington

FRB—Richmond
Manufacturing Composite Index

First Quarter 1996 - Fourth Quarter 2006

First Quarter 1996 - Fourth Quarter 2006

40

30

30

20

20

10

10

0

0

-10

-10

-20

-20
96

98

00

02

04

06

-30

95

05

FRB—Richmond
Services Revenues Index
40

-30

0%

4%

97

99

01

03

Fifth District

05

United States

House Prices
Change From Prior Year
First Quarter 1996 - Fourth Quarter 2006

20%
18%
16%
14%
12%
10%
8%
6%
4%
2%
0%
96

98

00

02

04

06

96

98

00

Fifth District

02

04

06

United States

NOTES:

SOURCES:

1) FRB-Richmond survey indexes are diffusion indexes representing the percentage of responding firms
reporting increase minus the percentage reporting decrease.
The manufacturing composite index is a weighted average of the shipments, new orders, and
employment indexes.
2) Metropolitan area data, building permits, and house prices are not seasonally adjusted (nsa); all other
series are seasonally adjusted.

Real Personal Income: Bureau of Economic Analysis/Haver Analytics.
Unemployment rate: LAUS Program, Bureau of Labor Statistics, U.S. Department of Labor,
http://stats.bls.gov.
Employment: CES Survey, Bureau of Labor Statistics, U.S. Department of Labor, http://stats.bls.gov.
Building permits: U.S. Census Bureau, http://www.census.gov.
House prices: Office of Federal Housing Enterprise Oversight, http://www.ofheo.gov.

For more information, contact Matthew Martin at 704-358-2116 or e-mail Matthew.Martin @rich.frb.org.

Summer 2007 • Region Focus

41

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Page 42

STATE ECONOMIC CONDITIONS
BY M AT T H E W M A RT I N

T

he District of Columbia’s economy performed well in
the first quarter as overall growth stayed nearly on pace
with that of the previous quarter. One particularly encouraging sign came from the household survey, which reported
that the area’s unemployment rate fell 0.3 percentage point
to finish at 5.8 percent. And although that rate stood well
above the national figure, the district’s rate was at its lowest
mark since the end of 2000. The drop in the unemployment
rate was especially encouraging because it occurred amidst
strong growth in the area’s labor force, which expanded at a
3.8 percent annual rate during the first quarter of 2007 – its
largest increase in two years.

U.S. and D.C. Employment Growth Since Jan. 2001
Index = Jan. 2001 = 100
108

INDEX LEVELS

106
104
102
100
98
96
01

02

03

04

05

06

District of Columbia

07

United States

SOURCE: Nonfarm Payroll Employment, BLS/Haver Analytics

Other measures of labor market activity were mixed.
Payroll employment growth in the District of Columbia
eased in the first quarter compared to the previous period,
though the moderation followed an especially large gain
during the final quarter of 2006. Payrolls expanded at a 1.1
percent annual rate in the first quarter on the strength of a
4.7 percent increase in professional and business services
employment. However, job growth was constrained by quarterly declines in both the government and financial
activities sectors. Employment in those sectors was also
lower than year-earlier levels, constraining overall job
growth to just 1.0 percent.
Turning to real estate, stronger sales of existing homes
during the first three months of 2007 helped to inject some
life into the District of Columbia’s housing market. Sales
activity rebounded in the first quarter, following an especially weak final quarter of 2006 when sales fell to their
lowest level in a decade. Home sales reached an annual rate
of 11,800 units sold during the quarter, the highest mark
since the fall of 2005. Not all reports on the area’s housing
market were positive, however. Building permit levels
42

Region Focus • Summer 2007

declined 37.2 percent compared to a year earlier — 2006 was
a first-quarter record for permits — but remained well above
levels recorded two years earlier. The decline in new home
construction also accompanied a further deceleration in
home price appreciation. Home price growth in the area
slowed during the quarter to a 2.0 percent annual rate
compared to 9.0 percent in the previous period, marking
the slowest pace for home price growth since 1998.

U Maryland
aryland’s economy retained its momentum of late 2006,
posting another solid performance during the first
quarter. Payroll employment increased at a 1.7 percent annual
rate in the quarter — moderately faster than in the
last quarter of 2006. A 7.7 percent jump in leisure and hospitality employment combined with a 5.9 percent increase in
professional and business services payrolls accounted for a
bulk of the growth. Construction employment also held up,
increasing 5.2 percent. Employment gains in these sectors
were enough to overcome the loss of jobs in several other
sectors. In addition to the persistent loss of manufacturing
jobs, the state shed jobs in the information and government
sectors. Compared to a year earlier, however, government
payrolls increased slightly, while manufacturing and information services firms trimmed workers.
First-quarter data from the household sector also suggested an overall improvement in Maryland’s labor market.
The unemployment rate fell 0.2 percentage point to 3.7
percent in the first quarter — the state’s lowest mark in a
year. However, the labor force contracted at a 0.6 percent
annual rate in the first quarter, marking the state’s first
quarterly decline since early 2004. But the dip wasn’t persistent as labor force growth in the state remained in

M

U.S. and MD Employment Growth Since Jan. 2001
Index = Jan. 2001 = 100
108
106
INDEX LEVELS

District of Columbia

104
102
100
98
96
01

02

03

04

05
Maryland

SOURCE: Nonfarm Payroll Employment, BLS/Haver Analytics

06

07

United States

REGION FOCUS REWORK SUMMER ISSUE

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Page 43

positive territory compared to a year earlier.
On the real estate front, the housing market remained a
weak spot in the state’s economy, though softer housing
activity has been less pronounced than in other District
jurisdictions. Existing home sales actually rose during the first
quarter, but were 10.0 percent below year-earlier levels.
Additionally, new home construction declined further during
early 2007, with permits down 13.3 percent compared to last
year. In comparison to the rest of the District, however,
Maryland’s decline in permits has been less sharp. The recent
softness in sales and construction activity has contributed
to slower home price appreciation. Prices increased at a mild
1.9 percent annual rate in the first quarter, though they were
up 6.4 percent since the first quarter of 2006.

h North

Carolina

the heels of a 6.3 percent increase in the final quarter of
2006. Job gains in professional and business services were
solid at a 4.0 percent annual rate, though a bit softer than
the 4.4 percent rate posted in the previous quarter. An acceleration of job losses in manufacturing also contributed to
the state’s overall slower job growth figures.
Assessments of North Carolina’s housing market during
the first quarter of 2007 were mixed. The most substantial
change was on the construction side. First-quarter building
permits were 12.7 percent lower than year-earlier levels,
although 2006 was a record-setting year for permit issuance.
Existing home sales were more buoyant, however, rising 0.7
percent in the first quarter compared to the previous year.
Measures of both new home construction and existing home
sales compared favorably to other District jurisdictions, as
did measures of home appreciation. Home prices rose
6.9 percent on an annual basis in the first quarter and
were up 8.0 percent since the first quarter of 2006 — both
District bests.

Carolina’s economy remained strong in the first
N orth
quarter of 2007, though the pace of growth eased

somewhat. Payroll employment growth slowed a bit,
increasing at a 2.4 percent annual rate in the first quarter,
compared to a 2.9 percent rate in the previous period.
Nonetheless, job growth in the first quarter was enough to

U.S. and NC Employment Growth Since Jan. 2001
Index = Jan. 2001 = 100
106

INDEX LEVELS

104
102
100
98

o South Carolina
T

he South Carolina economy improved in the first quarter of 2007 as steady job growth added to a sizable
reduction in the state’s unemployment rate. The unemployment rate fell 0.5 percentage point in the first quarter to 6.1
percent — the lowest since the third quarter of 2002. Strong
service-sector employment growth helped fuel the overall
improvement in job numbers. Job growth over the past year
was strongest in the state’s education and health services
industry. Employment in the sector increased 6.6 percent
compared to a year earlier. Financial and construction
services were also among the fastest-growing segments of

96
94
01

02

03

04

05

North Carolina

U.S. and SC Employment Growth Since Jan. 2001

06
07
United States

Index = Jan. 2001 = 100

SOURCE: Nonfarm Payroll Employment, BLS/Haver Analytics

104
INDEX LEVELS

trim the state’s unemployment rate to its lowest level since
the end of 2000. The unemployment rate fell 0.4 percentage
point to finish at 4.5 percent. North Carolina’s mark remains
higher than the overall unemployment rate for the District,
however, due in part to large increases in the state’s labor
force in recent years.
Slightly slower job growth in the first quarter was due to
a pullback in the pace of service-sector job growth.
Employment growth in financial services slowed considerably, inching up just 0.2 percent on an annualized basis on

106

102
100
98
96
01

02

03

04

05

06

South Carolina

07

United States

SOURCE: Nonfarm Payroll Employment, BLS/Haver Analytics

Summer 2007 • Region Focus

43

9/20/07

4:18 PM

Page 44

the economy during this period, with job growth rates of 4.3
percent and 3.0 percent, respectively. Manufacturing jobs
continued to be the only drag on the state’s overall
job growth with factory employment falling 3.7 percent
compared to a year earlier.
Despite the strong job numbers, weakness in South
Carolina’s housing markets persisted during the first three
months of 2007. Permit issuance declined sharply in the
first quarter, with declines concentrated in coastal markets,
particularly Charleston and Hilton Head. New permits
declined 44.3 percent compared to a year earlier in
Charleston during the quarter, which accounted for a substantial share of the state’s overall decline. Inland markets
fared somewhat better, with permit levels off 18.6 percent
in Columbia and up 6.6 percent in Greenville. The decline
in new home building was partially in response to the
growing inventory of homes and slower sales activity experienced across the state. The slowdown in overall housing
activity also led some home builders to trim payrolls in the
first quarter. Increased commercial construction over the
past year helped mask the losses, however, and prevented
an overall decline in construction employment in the
first quarter.

u Virginia

V

irginia’s economy continued to expand during the first
quarter of 2007 and it remained among the healthiest
economies in both the District and the nation. Results from
the household employment survey during the quarter provided
a clear signal of the state’s economic strength. The unemployment rate fell 0.1 percentage point to 2.9 percent, the lowest
mark in the District by nearly a full percentage point and more
than 1.5 percentage points below the national rate.
Payroll job growth in Virginia was on par with the rest of
the District during the first quarter. Service-sector growth
remained strong, led by a 4.3 percent increase in professional
and business services employment. The professional and
business services sector has been the fastest-growing in
the state over the past year, followed by education and health
services, leisure and hospitality, and financial services. As with
the rest of the District, state manufacturers continued to trim
payrolls as the sector remained the state’s weakest, in terms of
employment performance.
Though its overall economy remained strong, Virginia’s
housing sector continued to be a weak spot during the first
three months of 2007. First-quarter data indicated that the
housing market cooling in the state continued to be generally
more pronounced than in the rest of the District. New
44

Region Focus • Summer 2007

U.S. and VA Employment Growth Since Jan. 2001
Index = Jan. 2001 = 100
108
106

INDEX LEVELS

REGION FOCUS REWORK SUMMER ISSUE

104
102
100
98
96
01

02

03

04

05
Virginia

06
07
United States

SOURCE: Nonfarm Payroll Employment, BLS/Haver Analytics

building permits for residential construction declined
30.1 percent compared to the previous year, while existing
home sales were off 5.7 percent. Weakness in building and sales
activity during the period also contributed to a reduction in the
state’s construction payrolls. Construction employment began
to decline in the second half of last year as housing market
activity softened, but the decline in construction employment
intensified in the first quarter of 2007. Construction payrolls
were down 1.3 percent compared to the first quarter of last
year, making the state the only District jurisdiction to
experience a year-over-year decline in construction
employment. On a brighter note, the state’s overall mortgage
delinquency rate edged lower during the fourth quarter
and — at 3.1 percent — remained below readings in other
District jurisdictions.

w

West Virginia

conomic growth in West Virginia slowed in the first
quarter as a sluggish labor market constrained income
growth and weakness in residential real estate persisted.
Employment in the state treader water in the first
quarter, with payroll levels unchanged from the fourth quarter. Several sectors of the state’s economy weighed on job
growth. Manufacturing payrolls in West Virginia continued
to contract at a faster pace than in other District jurisdictions with the exception of South Carolina. The state also
suffered its first quarterly decline in mining employment
since the end of 2003. There were bright spots, however.
The largest employment gain was in trade, transportation
and utilities employment, which increased at a 4.0 percent
annual rate. This sector posted the strongest employment
gains over the past year as well, followed by increases
in construction and leisure and hospitality payrolls.

E

REGION FOCUS REWORK SUMMER ISSUE

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Page 45

Nonetheless, West Virginia experienced the weakest
employment growth in the District over the past
12 months, with total employment increasing by less
than 1.0 percent.
West Virginia’s residential real estate markets
also continued to be a drag on the state’s overall economy in
the first quarter of 2007. Home prices fell 0.8 percent
during the first three months of the year, marking
the first quarterly decline in home values in the state
since the fourth quarter of 1999. In addition, housing construction activity continued to slump as first-quarter
permit levels dropped off 40.1 percent compared to the
same period a year earlier.
Despite the lackluster
price and construction numbers, West Virginia experienced
a 1.4 percent uptick in home sales – the state’s first
year-over-year increase in sales activity in more
than a year.
RF

U.S. and WV Employment Growth Since Jan. 2001
Index = Jan. 2001 = 100
106
104
INDEX LEVELS

102
100
98
96
94
01

02

03

04

05
West Virginia

06
07
United States

SOURCE: Nonfarm Payroll Employment, BLS/Haver Analytics

Behind the Numbers: Youth Employment

98
20
00
20
02
20
04
20
06

96

19

94

19

92

19

90

19

88

19

86

19

84

19

82

19

19

19

19

78
80

PERCENT OF 16- TO 24-YEAR-OLDS
IN LABOR FORCE

Labor force participation for
The percentage of young
whites aged 16 to 24 was
people who seek summer jobs
July Youth Labor Force Participation
68 percent; for blacks, 54.1 peris on the decline. According to
cent; and Hispanic, 59.5
recent data from the Bureau of
80
78
percent. Unemployment was
Labor Statistics (BLS), the
76
lowest among Asians (7.7 perlabor force participation rate
74
72
cent) and highest for blacks
for people aged 16 to 24 was
70
68
(20.5 percent).
65 percent in July 2007, well
66
About one in four emdown from its 1989 peak of 77.5
64
62
plowed youths works in the
percent.
60
leisure and hospitality industry
But there may be no need
58
(which includes restaurants).
to fret the younger generaAlmost one in five works in
tion’s work ethic. As the BLS
SOURCE: Bureau of Labor Statistics
retail. Come fall, almost 2 milnotes, the decrease in labor
lion youths are expected to
force participation for the
give up employment, presumably returning to the classroom.
youth has coincided with growing enrollment in summer
A more detailed look at the composition of the youth
school. Since future earnings are highly tied to education,
work force was provided in a landmark 2001 BLS report.
young people may be making a wise choice in putting off
Data from a national longitudinal survey of 14- and 15-yearemployment to attend school.
old taken in 1997 showed that most youths who chose to
As it does every year, the number of employed youths
work did so during both the school year and the summer.
increased between April and July of this year. But the
Of the 31.9 percent of surveyed youths with jobs, only
2007 increase of 2.3 million was less than last year’s seasonal
7 percent worked exclusively during the summer.
increase of 2.5 million. Unemployment among younger
Early teens from relatively wealthy families were more
workers grew by 548,000, a slightly smaller gain than
likely to hold jobs in the first place. According to the survey,
in 2006.
38.9 percent of 14- and 15-year old from families with more
The youth labor force reached 24.3 million in July, with
than $70,000 in annual income had jobs during some part of
21.7 million of those employed. Young men represent a
the year; it was 24.1 percent of youths from families earning
greater share of the labor force, with a 67.9 percent particiless than $25,000 a year.
— DOUG CAMPBELL
pation rate compared with young women’s 62.1 percent.

Summer 2007 • Region Focus

45

REGION FOCUS REWORK SUMMER ISSUE

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Page 46

State Data, Q1:07
DC

MD

NC

SC

VA

WV

693.8
0.3
1.0

2,605.7
0.4
0.9

4,079.6
0.6
2.4

1,922.9
0.4
1.3

3,755.5
0.5
1.1

758.6
0.0
0.5

1.6
-4.0
-11.1

133.9
-1.2
-1.9

546.0
-1.1
-1.0

244.2
-1.2
-3.7

285.3
-0.1
-1.7

59.4
-1.4
-3.2

Professional/Business Services Employment (000) 155.6
Q/Q Percent Change
0.0
Y/Y Percent Change
4.4

392.2
-1.4
1.8

478.6
-0.9
4.2

214.0
-2.3
0.3

631.7
-0.5
2.6

59.3
-2.0
-0.4

Government Employment (000)
Q/Q Percent Change
Y/Y Percent Change

231.9
-0.3
-0.7

470.6
-0.4
0.4

678.4
0.5
0.9

331.6
0.4
0.1

674.9
0.2
0.6

144.6
-0.3
0.2

Civilian Labor Force (000)
Q/Q Percent Change
Y/Y Percent Change

320.8
0.9
1.8

3,026.2
-0.2
1.4

4,518.2
0.2
2.4

2,160.0
0.7
2.3

4,051.4
0.6
2.2

812.6
0.1
1.6

5.8
6.1
5.9

3.7
3.9
3.7

4.5
4.9
4.7

6.1
6.6
6.5

2.9
3.0
2.9

4.2
5.1
4.6

28,960.2
1.3
2.8

222,413.7
1.2
3.3

257,281.0
1.3
3.8

114,549.1
1.3
3.4

266,383.7
1.2
2.2

45,327.9
0.9
3.1

Building Permits
Q/Q Percent Change
Y/Y Percent Change

834
149.7
-37.2

5,456
-8.6
-13.3

23,149
7.4
-12.7

10,510
12.5
-27.4

9,646
6.0
-30.1

881
-0.7
-40.1

House Price Index (1980=100)
Q/Q Percent Change
Y/Y Percent Change

662.0
0.5
5.9

540.1
0.5
6.4

337.2
1.7
8.0

322.6
1.3
7.6

474.2
0.7
5.4

233.5
-0.2
3.9

11.8
40.5
9.3

115.5
13.7
-10.0

244.1
8.2
0.7

116.8
14.1
-2.7

149.0
18.6
-5.7

36.9
26.4
1.4

Nonfarm Employment (000)
Q/Q Percent Change
Y/Y Percent Change
Manufacturing Employment (000)
Q/Q Percent Change
Y/Y Percent Change

Unemployment Rate (%)
Q4:06
Q1:06
Personal Income ($bil)
Q/Q Percent Change
Y/Y Percent Change

Sales of Existing Housing Units (000)
Q/Q Percent Change
Y/Y Percent Change

NOTES:
Nonfarm Payroll Employment, thousands of jobs, seasonally adjusted (SAC) except in MS; Bureau of Labor Statistics (BLS)/Haver Analytics, Manufacturing Employment, thousands of jobs, SAC in all but DC and SC; BLS/Haver Analytics,
Professional/Business Services Employment, thousands of jobs, SAC in all but SC; BLS/Haver Analytics, Government Employment, thousands of jobs, SAC; BLS/Haver Analytics, Civilian Labor Force, thousands of persons, SAC; BLS/Haver Analytics,
Unemployment Rate, percent, SAC except in MS; BLS/Haver Analytics, Building Permits, number of permits, NSA; U.S. Census Bureau/Haver Analytics, Sales of Existing Housing Units, thousands of units, SAC; National Association of Realtors®

46

Region Focus • Summer 2007

REGION FOCUS REWORK SUMMER ISSUE

9/20/07

4:18 PM

Page 47

Metropolitan Area Data, Q1:07
Nonfarm Employment (000)
Q/Q Percent Change
Y/Y Percent Change
Unemployment Rate (%)
Q4:06
Q1:06
Building Permits
Q/Q Percent Change
Y/Y Percent Change

Washington, DC MS

Baltimore, MD MS

Charlotte, NC MS

2,396.1
-0.8
1.7

1,288.8
-2.1
0.5

832.2
-0.5
3.2

3.2
2.9
3.1

4.2
3.8
4.1

4.6
4.7
4.8

6,391
40.4
-26.5

1,742
-4.5
-26.7

5,635
-6.1
-8.3

Raleigh, NC MS
Nonfarm Employment (000)
Q/Q Percent Change
Y/Y Percent Change
Unemployment Rate (%)
Q4:06
Q1:06
Building Permits
Q/Q Percent Change
Y/Y Percent Change

Unemployment Rate (%)
Q4:06
Q1:06
Building Permits
Q/Q Percent Change
Y/Y Percent Change

Columbia, SC MS

488.7
-1.1
3.6

291.5
0.6
4.1

363.7
-0.7
1.9

3.6
3.6
3.8

4.9
5.1
5.2

5.5
5.5
5.5

4,064
19.6
-15.1

1,424
-26.4
-44.5

1,674
22.5
-18.6

Norfolk, VA MS
Nonfarm Employment (000)
Q/Q Percent Change
Y/Y Percent Change

Charleston, SC MS

Richmond, VA MS

Charleston, WV MS

762.2
-1.2
1.3

628.9
-0.9
2.2

148.6
-1.3
1.0

3.3
3.1
3.5

3.2
2.9
3.3

4.5
4.2
4.9

2,113
5.8
-8.5

1,809
21.7
-22.0

75
44.2
-10.7

For more information, contact Matthew Martin at 704-358-2116 or e-mail Matthew.Martin@rich.frb.org.

Summer 2007 • Region Focus

47

SUMMER COVERS 7 FINAL

10/2/07

4:08 PM

Page 3

NEXTISSUE

UME 11
MBER 3
MER 2007

Downtowns

Interview

There was a time when downtowns were the center of economic
life in nearly every American city. Those days are gone, but some
downtowns are making a comeback. A visit to the bustling,
rejuvenated downtown in Greenville, S.C., reveals how they are
reinventing themselves. The most successful have transformed
into niche markets, catering to young professionals and emptynesters in search of walkable neighborhoods, good food, and
boutique shops.

We talk with Susan Athey of Harvard
University, the most recent winner of
the John Bates Clark Medal, awarded
biennially to the American economist
under the age of 40 judged to have made
the most significant contribution to
economic thought and knowledge. Athey
has long ties to the Fifth District: She grew
up in Maryland and was an undergraduate
at Duke University.

Forecasting
Each year, awards are handed out to the nation’s top economic
forecasters. But is there such a thing as a “star” forecaster,
somebody who consistently beats the crowd? If so, such stars
must be in possession of either superior instincts or superior
forecasting models. Perhaps it’s a bit of both.

Subprime Market
A close look at borrowers in the subprime mortgage market
suggests that some, with a little counseling, self-education, and
patience, could have sought home financing on better overall
terms. The experience of one nonprofit housing organization in
Raleigh, N.C., is particularly relevant.

The Hidden Strength of Fragile Banks
Banks finance loans with deposits that can be withdrawn on
demand. Economist Douglas Diamond, a visiting scholar
with the Richmond Fed, and his colleague Raghuram Rajan at
the University of Chicago Graduate School of Business, think
that while this inherently fragile capital structure makes banks
prone to runs, it also keeps bank managers honest and thus
enhances liquidity. Their theory has implications for the role
of deposit insurance and capital requirements.

Economic History
Some 28 million people moved North
during the Great Migration, altering the
nation’s racial and ethnic composition.
The Great Migration changed job markets,
politics, society, and culture. For blacks, in
particular, the exodus urbanized a largely
agricultural and rural population.

Federal Reserve
Before the Federal Reserve, bankers in the
United States struggled with an uneven regulatory environment, multiple currencies,
and the ever-looming danger of runs. Still,
the financial system worked relatively well.

Visit us online:
www.richmondfed.org
• To view each issue’s articles
and web-exclusive content
• To add your name to our
mailing list
• To request an e-mail alert of
our online issue posting
• To check out our online
weekly update

SUMMER COVERS 7 FINAL

10/2/07

4:08 PM

Page 4

Inflation, Unemployment, and the Phillips Curve
hat is the nature of the relationship
between economic growth and
inflation? This is a question that economists have pondered since the days of
Adam Smith. For the past 50 years, many
economists have analyzed the issue by
turning to the Phillips curve, named after
Australian economist A. W. Phillips. This
tool may not provide the definitive answer
that many once thought, however.
According to two Richmond Fed senior
officials, there is another factor at play in
this relationship: public expectations.

W

In the Federal Reserve Bank of Richmond’s 2006 Annual Report
feature article, “Inflation and Unemployment: A Layperson’s
Guide to the Phillips Curve,” the Bank’s President and the
Senior Vice President and Director of Research trace
the history of thought about the relationship between growth
and inflation and look at current economic conditions using the
Phillips curve. They contend that public expectations about the
conduct of monetary policy — something largely not
considered in the initial versions of Phillips curve analysis —
play a dominant role in how inflation and unemployment
interact. Maintaining economic stability, then, hinges largely on
people’s confidence in future policy actions to keep
inflation low and predictable even when the economy
experiences substantial changes in conditions.
The annual report also includes messages from the President
and First Vice President, a report on the Fifth District
economy, and an overview of the Richmond Fed’s 2006
financial activity.
The 2006 Annual Report is available on the Bank’s Web site at
www.richmondfed.org/publications/economic_research.
Print copies are available free of charge and can be ordered
online or by contacting the Bank’s Public Affairs Department
at 804-697-8109.

Federal Reserve Bank
of Richmond
P.O. Box 27622
Richmond, VA 23261

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