The full text on this page is automatically extracted from the file linked above and may contain errors and inconsistencies.
rat, PUBLIC UTILITY INDUSTRY . • i I Of FEATURED IN THIS ISSUE ! V E R S I T MJCHIGAi:' JiJN 19 igs ' ' ' | PERIODICAL READING ROO^ Volume 187 Number 5752 New York 7, N. Y., Capital Requirements in An Inflationary Era See It Almost two decades have passed since World War II brought an end to the Great which the New Deal had for than more vainly tried of second-hand impression of the a the President, The First National Boston, Mass. to terminate extensive unemployment |throughout most of the 'Thirties. no banker who advises utilities to hardships enough prevalent related sonal to income of individuals has suffered very during the slack months that have passed no>v» expected to improve in the months immediately ahead. "unemployment." has become noire so be not the to been a tolerated that it that it is sort of bete ment the War act II was so-called full be But fine I being formulated which commits press I D. brace am and our inflation or that would be turned time a — when a economy softer than is Continued Continued DEALERS more would to meet their page 58 Institute govern¬ I think McAfee that own a and more the part determination on obligations in the American tradition and to face cou¬ rageously challenges of a scope and In line with complexity never before encountered. this spirit of examination and evaluation, I look upon Continued address *An ♦An address on And of many individuals J. W. 46 page at what they are doing in there is detectable by Mr. Brace before the 26th Annual Edison Electric Convention, Boston, Mass., June 10, 1958. Electric Institute on page by Mr. McAfee before the 28tH Annua) Convention, Boston, Mass., June 9, 1958. 40 Edison appear State, Municipal in Today's PICTORIAL SECTION. and U. S. Government, if UNDERWRITERS State and Municipal Securities telephone: and BROKERS STATE DEALERS and BONDS INDUSTRIAL RAILROAD PUBLIC CHEMICAL & CORN EXCHANGE DEPARTMENT 15 BROAD and ON STREET, NEW YORK 5, N. Y. Dl 4-1400 Bond Dept. Net To Teletype: NY 1-708 Active Dealers, Markets Banks Maintained and Invetoent •ities New York Stock American Stock CANADIAN Capital of 3 Due Canadian Exchanges CANADIAN Exchange STREET &wl/uv€4t COMPANY Chase Manhattan BANK $200,000 Commission Orders Executed On All Exchange NEW YORK 4, N. Y. DALLAS Exchange the Province of Municipal Bonds Quebec % % Debentures for California's September 15, 1966 Expanding Payable in United States Dollars DEPARTMENT Price 97 Vz to Economy yield 4.15% Teletype NY 1-2270 25 BROAD FIRST Stock CITY OF QUEBEC SECURITIES Members York Brokers 1832 ESTABLISHED New C- 35 offices from coast to coast Dealer T. L. WATSON &CO. THE &, 120 BROADWAY, NEW YORK 5 TELETYPE NY W26Z Distributor • Members EXCHANGES • BOND DEPARTMENT REQUEST Harris, Upham OF NEW YORK Company AND AMERICAN STOCK CABLE: COBURNHAM Underwriter Bonds and Notes ARE NOW AVAILABLE THE FIRST NATIONAL CITY BANK Burnham Housing Agency FIELD REPORT UTILITY SECURITIES MEMBERS NEW YORK ST., N.Y. Public LATEST FOREIGN BANK ROND MUNICIPAL COPIES OF OUR HAnover 2-3700 30 BROAD • i I •» PICTURES IN THIS ISSUE: Candid photos taken at BOND CLUB of NEW YORK 34th An¬ nual Field Day and MUNICIPAL BOND CLUB of NEW YORK Annual Meeting and Outing in DIRECT WIRES TO MONTREAL AND MUNICIPAL BOND TORONTO Doxmion Securities Goodbody & Co. Grporatkh* MEMBERS NEW YORK STOCK EXCHANGE BRIDGEPORT • PERTH AMBOY 115 BROADWAY NEW YORK 1 NORTH LA SALLE ST CHICAGO 40 Exchange Place, New York 5, N. Y. Teletype NY 1-702-3 WHitehall 4-8161 DEPARTMENT Bttttk of Antrum NATIONAL ISES? ASSOCIATION 300 Montgomery St., San Francisco. Cslif. J -j. thought and action to achieve new high levels of American accomplish¬ ments. full steam. on >} Further, they are demanding eviof vigorous, constructive be¬ printing many i dence no thinking rather of the persistent steady erosion of the purchasing- i- which too often they have been con¬ tent to take for granted. the of our dollar over the last trend which is continuing even now at our : ment, economic progress, and other important aspects of their lives would the on in eyes science, education, defense, or power two decades new persist. 10 years, currency valueless come to to consider, I have of worry that sense Lloyd ! 12 ■ believe that a form of New England conscience has begun to show itself throughout the nation, and I view it as a very healthy sign. Americans everywhere seem to be looking with a to 1965, the period which up should like to serious likely seven unemployment is to be prevented in i or circum¬ present not Over the next Naturally, perhaps, the differences of opinion how recession a inflationary poten¬ that are roughly perpetual. to underlying foundation of free enterprise projects, the need to place public power on an equitable competitive basis with private power. terms and develop my rea¬ perhaps you will join in the sons, nation to the prevention of of Edi¬ year Stresses if I may be allowed to de¬ conclusion employ¬ In the Centennial revenue which, in other words, would exceed 1957 performance from five to six my stances widespread un¬ employment. Strangely enough, full employment is regarded apparently as synonymous with some sort of economic millennium—and that despite 'as either should stress the the fact that it is in the poorest and most back¬ ward countries that full employment is * of $221 billion and $50 billion in upon tial. is natural when the con- invest- It an light, 1979, Mr. McAfee visualizes exhilarating prospects of 665 million kilowatts, plant investment requirements of the utility induoiry not to be and will of about $4 billion. ment who is speaking, it may seem strange that a discussion on capital even World to seems depression, depending enough, per¬ inevitable, that in the minds of the politicians at least it is a condition equivalent to preventable disaster. So it was at the end of haps record I period that a 15% million kilowatts son's electric dollars, by 1965. In public mind, and the people have often told at d re- in all these is But a struction in year of times. ahead years developments, reviews markable past record, and depicts for 1958 eight compared to $16 billion total capital raised in past 12 years, and projects $550 billion G. N. P., in 1957 un¬ per¬ little and to at least temper some of the stresses which expected to make themselves felt and years, unemployment insurance and some have tempered the rigors of such unemployment as has actually developed. In point of fact,, thanks largely to what are known other programs payments"—that is payments work performed currently—the Electric utility industry's spokesman looks2I into future electric needs and (1) raise capital early (2) invest in added capacity on a counter-cyclical investment spend¬ ing basis. Mr. Brace particularly explains why inflation¬ ary environment will be with us and then supplies data showing capital needs will tend to exceed supply, marked by return to higher interest rate level. Sees utilities enter¬ ing financial markets for roughly $25 billion in next In the present "transfer be may [recession, as Retiring President, Edison Eleetric Institute President, Union Electric Company Presaging factors determining difficult financing problems seeking capital are delineated by Boston more . By J. W. McAFEE* Bank of Boston, ahead for those | the labor force of the nation today has /than :i Obligations and Challenges To Electric Utility bdasby: By LLOYD D. BRACE* Depression half-decade. A very large part of a Thursday, June 19, 1958 f t The Chronicle Commercial and Financial . . Thursday, June 19, 195$ . (2714) 2 f The Security Banks, Brokers, For Dealers only In participate and give their reasons Bought Sold — Listed — Woods, St. Louis, Mo. Members New York Stoek Exchange two may for hog-feed are items which many investors easily overlook in searching sound and conservative in¬ vestment val¬ but these ues; Hanseatic . above and5g ra i n WOj th 4-2300 BOSTON • Private New York 5 Teletype NY 1-40 rina Company, Cities to Principal Pu¬ Ralston located on Checkerboard in St. Square Louis, tices of ffcpONNELI&fO. for farmers up Mississippi River. Little did these great entrepre¬ neurs realize that a little over a half century later, total sales and 120 mule feed and Members American down the Exchange Exchange BROADWAY, NEW YORK 6 TEL. REctor 2-7815 almost a half billion dollars. The actual sales total for the fiscal year ended 30, 1957, was $438 million all-time high for the com¬ Sept. —an , , The current rapid growth company is indicated by comparison with the sales figure for the first full postwar year, when sales at that time totaled only $160 million. , * Many individuals instantly rec¬ ognize the red and white check¬ pany. Trading Markets of Overnite Transportation Bank of Virginia Alabama-Tennessee Natural 7. Gas Company v . to amount would ' the which is erboard design package, Tropical Gas Co. a , sight .familiar throughout the land; but few realize the magni¬ tude of the business. Total assets Scott, Horner & Co. Lynchburg, Va. LD 33 Tele. LY 62 ago—all as anced diets of livestock and INVESTMENT TRUSTS INSURANCE COMPANIES The additional income pos¬ sibilities through the sale of worthy Call of Options which investments able the of our fiscal .year-end. year butter. and . products . To those to who The success division is of this readily understood after one opportunity to visit the huge research farms located at Gray Summit, Missouri, near St. Louis. This research farm, had has on mark duplicated in successive was more Booklet ton 400,000 first months. interested. Ask for the In fact, the established sales that time are How to Use Stock Options an Members Put & Call Brokers & „ Dealers Assn., Inc. 120 Broadway, N. Y. 5 BArclay 7-6100 1.957, earnings of more than net For the six 31, 1958, months sales net ended March amounted to $238,759,000, or 872% above a year ago. Net income totaled $8,012,000 and equalled $1.25 per common a In gain view above, it This share. of 4% of is the represents year ago. factors outlined over a estimated that net income for the current fiscal year should be well above that of the progress being made at the research farm, and enables them to more suc- mately 4 to 1. The capitalization consists of long-term debt of only of six, contains 778 acres. On practically every animal agriculture is this farm alone, Filer, Schmidt & Co. de- a The company was incorporated Empire Co., and this producer of glass forming equipment is now one. of Emhart's important divisions. At in 1922 Hartford .the as two-thirds least production ,/of of the glass type tested tion, of and the researched. company In each addi¬ week brings in its dealers from a wide area, who are able to see and learn at first hand the BOUGHT — SOLD ♦ ' country's at M0RELAND & CO. Members a Exchange Stock Midwest Stock Detroit Exchange Penobscot Building 1051 DETROIT 26, MICH. containers, 142 million gross annual rate, are made on Hartford Em¬ pire machines.Comparing this now . Branch 7 DE75 WOodward 2-3855 City, Mich. Office—Bay figure with .the 54.5 million gross of 1940,-and reckoning with trend nonreturnable to one visualize can formidable the bottles, rather some production figures ahead, calling for an attendant increase in machines about previous year and cover the 25 cents quarterly dividend by a wide margin. At the last fiscal year-end, the current position of the company was strong, with total current as:ets exceeding total current lia¬ bilities by a ratio of approxi¬ one 1 Such scription to fit Emhart Manu¬ facturing Co. rather handily. produce $14 million equalled $2.28 a share. > Com. & Pfd. mar¬ ■ would appear consumes requires EQUIPMENT rea¬ a years which to make them. uating Hartford be remembered in that it serves as an well, and competes in glass fields other than • LEADS? s When eval¬ Empire, it must international market ■ LOOKING on the containers—tumblers for instance. Approximately of equal impor¬ tance is the Standard-Knapp Divi¬ sion, which turns out a complete ing these figures over a ten-year represents period, it appears reasonably log¬ line of automatic packaging ma¬ ical to assume that the sales curve the most important phase of the chinery. These machines, one of for Ralston Purina should trend business, and is presently estab¬ Emhart's important contributions lishing new records in tonnage sharply upward over the years ahead, particularly to the field of labor saving equip¬ sold. Latest sales figures for May immediately in view of the company's domi¬ ment, are completely automatic in indicate another new record of doing the job of packing, gluing, nant position in the industry. over 400,000 tons for the month. Earnings for the company also /sealing and labeling. Another de¬ March and April sales were also velopment of this division's reover the 400,000 ton level, and are pointing upward, and in the last fiscal year ended Sept. 30, ; search is a machine for automat¬ this is the first time in the his¬ April glad to explain the will be subject / , these MONROE AUTO stment ket evaluation. Borchardt Herman approximately 350 eggs, 160 pounds of red meat, 30 pounds of poultry and 750 pounds of milk, or its equivalent in cheese, ice cream n v e given that each Bankers COrtlandt 7-5680 ground, sonable in alone Investment & 111 Broadway, N.Y. 6 consideration, prospects over the next ten years when related to the huge growth States Tokyo, Japan Brokers be well worth i to me to hold such population anticipated during period. It is reported that the average person in the United Yamaichi Securities Co., Ltd. then it should poul¬ division chow three consecutive months. firm the long-term growth prospects, stock of Ralston Pu¬ appears Ine. v of cies, but with firmly on common rina York, Affiliate feet favor¬ offer tenden¬ tive or at the There are If you multiply these 1,500 pounds actually five major divisions of of feed by three million — the the company. These include: Pu¬ increase last year — rina Chows, Ralston cereals, sani¬ population tation and farm supplies, soy-bean you arrive at 2,250,000 tons of annual feed as the increased processing and grain merchandis¬ amount necessitated by one year's ing. Each of these divisions op¬ erated profitably during the last population growth. By compound¬ last tory of Ralston Purina that sales were maintained at this level for are investigation. A representative practical imagination and acquisi¬ simply correct feeding methods, largely developed and sponsored by the company. To those who are in search of try, New of with dowed result of bal¬ a Securities Company agement en¬ * yielding 40% more beef, better quality than 15 of and years write or Yamaichi a success¬ with a diversity of products, each / with intriguing growth possibilities, plus a man- 1,500 pounds of balanced rations for feeding poultry and livestock. $178,879,000 to amounted The PENSION FUNDS and encounters one than 15 years ago; beef cat¬ are Call company be generally unaware rapid strides being made stock and poultry fiscal year. Put When ful feeding. ' As an illustration, the average hen today lays 45% more tle information current Emhart Manufacturing Co. ; scientific eggs / For may the branch offices our JAPANESE San Francisco, Calif. Sutro & Co., • Many individuals who are un¬ familiar with agricultural prac¬ in Direct wires to STOCKS Research various types of sales really have an occasion to use either chickenfeed or hog-feed, do not realize that the company dates back to 1894, when the two foundingfathers carefully mixed various types of grains to provide horse Since 1917 Director of any ment field. RIGHTS & SCRIP Stock Stock to Birmingham, Ala, Mobile, Ala. BORCHARDT : HERMAN of feeds. Most urbanites, wtio York current The ago. year ing success stories in American industry, as well as in the invest¬ Specialists in New a $32 per $29. ,to between of area share. NY 1-1557 New Orleans, La. - holding up surpris¬ are additional E. T. Boll of one outstand¬ the HAnover 2-0700 measurable extent in the price of animal agriculture products. Still another favorable factor for Ralston Purina has been the rather severe winter weather in many areas of the country. This has accounted for felt co m- bined to make FRANCISCO SAN • Wires have CHICAGO • PHILADELPHIA sing York Stock Exchange American Stock Exchange Members New Members million and $28 recession in business has not been American 120 Broadway, Steiner, Rouse & Co 19 Rector St., New York 6, N. Y. ingly well, despite large produc¬ tion increases. Egg prices are well ani¬ feeding p r o c e s im¬ year checkens similar in Fran¬ Sutro & Co., San cisco, Calif. (Page 2) 7 search, cattle prices are the since 1952. Prices for highest mal Associate Member Stock Exchange , early items 1920 Established of Re- Borchardt, Director 6,421,162 shares ple are apt to overlook is the fact of $5 par common stock. There that farm profits from animal is no preferred stock outstand¬ agriculture continue high. Hog ing. The common stock is actively prices are running at the highest traded in the Over-the-Counter winter level in four years, and Market, and presently sells in the items and sev¬ Corporation man non-agricultural peo¬ trend which large -tonnage eral Manufacturing Co.—Her¬ Emhart portant factors in connection with the company's favorable sales Ralston Purina Company Quoted the more of one Bought—Sold—Quoted (Page 2) represent and, sell the company's products in their re¬ spective areas. : Perhaps Louisiana Securities Boll, Investment Analyst, Yates, Heit¬ ner & Woods, St. Louis, Mo. Purina Co.—E. Ted Ralston cessfully BOLL TED Analyst, Yates, Heitner & Investment Chicken-feed and New York particular security* a •re E. •. Their Selections (The articles contained in this forum are not intended to be, nor they to be regarded, as an offer to sell the securities discussed.) Securities • for favoring Alabama & Participants and Forum which, each week, a different group of experts the investment and advisory field from all sections of the country A continuous forum in Public Utility Unlisted I Like Best , Week's This A or over Dunhill their FREE: a quarter of a century firms financial have looked to the List International mailing list Mailing List Catalog dunhill Co. for requirements. on Request INTERNATIONAL LIST CO.; INC. NEW YORK 16: 444 Fourth Ave. MU 6-3700 Washington St. DE 2-0580 CHICAGO 5:55 E. ically weighing and packing bacon slices, now used by large meat packers, of and with the potential being used for other commodi¬ $4vmG^> ties. Another contributor to the field of labor saving is the V & O Press Division, which produces machines stamping out metal parts. for V O & finds its markets in the aircraft, auto, electrical, and other leading industries. Chances the found and are plastic in bottles medicine to be cabinet kitchen were made by Plax This leader in the field, is owned in equal shares by Emhart Corp. and Monsanto genuity OVER-THE-COUNTER INDUSTRIAL STOCK INDEX : good that most of squeeze your N. Q. B. Chemical. Its in¬ in finding new applica¬ tions for plastic products molded Continued 19-Year Performance 35 Industrial FOLDER ON page 63 7 ; REQUEST National Quotation Bureau Incorporated 46 Front Street on of Stocks ? New York 4, N.Y- Number 187 Volume 5752 . . . The Commercial and Financial Chronicle (2715) The Challenges to Free Enteiprise INDEX By HON. STYLES BRIDGES* Articles and News - U. S. Expressing Prospects for Business Recovery and Moderating Recession—Gordon W. McKinley fears about the "insidiousness of the domes¬ grave enveloping us," Senator Bridges warns electric utility industry that it is on the front lines of defense against expanding government and would be the first succumb unless present trends reversed. are The and com»aj»y the 4 The Middle East and Oil Industry—R. O. Rhoacles tic brand of socialism that is to Keeping Our Heritage of Freedom Is —William A. Easy Task no McDonnell 14 Look Forward, Forward March in American Banking System "fuzzy-minded liberal" and the the citizen's over dwelling unit, and the possibility of greater control over rea¬ obsoletes! and sees no need to USSR with Federal race continuously It is well that we re-emphasize the underlying spirit behind our Revolution—the love independence accept refusal the and preserving government of able. Today, the it independence the all double- about the of ABOUT THE read —J. pa¬ belongs realized we that Enemy From Within of the Soviet Union J.F.Reilly&Co,Inc Members 30 Your current midst lieve lieve we What makes freedom and liberty. eral in Russia single objec¬ tive, and this is making the Rus¬ sian state the most powerful in the world and the Communist Party the most dominant force in the we humanity more and when he pater¬ government, when he votes for government controls, or when he votes for government to manufacture one liberal is What of not the alone, how¬ unthinking materialist should be careful deciding and things that mean seeking those happiness for So, our objectives are mani¬ fold. in our midst with charity made that our country great—nor a dole, nor a welfare state, nor government interfer¬ good vidual libraries, that's it. If it's churches representing different faiths, that's And defense if or best the it's in offense world, directed to the single objective of winning that were address the 26th free by & ' • 18 Epsco 35 Officials of the Edison Electric Institute.. New Pubco Pet. 51 Perkin Elmer Lithium Corp. Price of Gold and Gold Outflow: Views Expressed in First 49 As (Letter to Editor)——.,,—— Tliey Must Help Themselves! (Boxed) Richard 60 _ Singer, Bean Spitz Questions Dr. Slichter's Economic Views Sen. Annual Edison Bridges before Electric Institute 75 Editor —Letter to & Regular Features Continued on page 44 As We See It Bank and Insurance Stocks. Funds Albany Nashville Boston Chicago Glens Falls Worcester Western Gold and 5 — Uranium Commonwealth Oil Refining — —- — Prospective Security Offerings Securities Salesman's Corner— Market The . . . — Streete and You—By Wallace Security I Like Best— The State of Trade and Industry The and Washington Reg. B. Park S. U. DANA 70 59 16 2 5 McLean Copyright 1958 by William B. Dana Twice Weekly Patent Office Reentered as second-class matter Febru¬ ary 25, 1942, at the post York, N. Y., under the Act of office at New March 8,1879 Place, New York 2-9570 to WILLIAM DANA SEIBERT, in United States, U. S. Territories and Members of Pan-American Union, $65.00 per year, Id Dominion of Canada, $68.00 per year. Subscriptions Publisher President Countries, Other records, state Thursday (general news and ad¬ issue) and every Monday (com¬ statistical issue — market quotation corporation news, bank clearings city news, etc.). Offices: 135 South La Salle St and Other Chicago 3, 111. request (Telephone STate 2-0613). $72.00 per W» V. FRANKEl & CO INCORPORATED 39 BROADWAY, year. NEW YORK • WHitehall 3-3960 Thursday, June 19, 1958 plete on Rates Subscription 7, N. Y. 9576 HERBERT D. SEIBERT, Editor & Every "•'Prospectus COMPANY, Publishers Possessions,1 vertising Inc. Syntex Corporation* Company and Industries Yonkers Raceway 76 You FINANCIAL CHRONICLE 4, N. Y. TELETYPE NY 1-5 Schenectady 20 66 Stock Exchange TELEPHONE HAnover 2-4300 Sabre-Pinon 72 — and Bankers.—— Securities Now in Registration REctor ST., NEW YORK 6 74 Railroad Securities WILLIAM Members New York 24 s—Carlisle Bargeron 54 75 9 73 PREFERRED STOCKS Spencer Trask & Co. los Angeles Dallas Chicago 8 Indications of Current Business Activity... About Banks Direct Wires to Philadelphia 8 — Einzig: "Dividends and Politics"From Washington Ahead of the New News V. 56 Dealer-Broker Investment Recommendations-— Mutual inc. 40 Exchange Place, N. Teletype NY M825 & 1-4844 76 Coming Events in the Investment Field 25 25 BROAD —— Business Man's Bookshelf Published specialized in Cover (Editorial) The COMMERCIAL For many years we Mack ie, HA 2-9000 far from that people of their backbone by kind¬ ly offering to do things for them, Racing 50 Governments Our Reporter's Report Public Utility Securities a consequence, San Juan Ralph Fordon Flays Market Vocabulary Terms Observations—A. Wilfred May today in Fed¬ eral bureaucracy growing to tremendous proportions. It is a Federal bureaucracy which robs ideal. Pacific Uranium National City Bank "Letter" and by Sen. A. Willis Robertson 21 Winners of the First "Loeb" Awards Our Reporter 011 We have come too Convention, Boston, Mass., June 10, 1958. have t|J Expansion Program Opposed by Investment Bankers he government, these United States we see a During World War II, America showed what it could do when all *An and price could do. military the that too is it. its energies <:• Survey Committee, Headed by Arthur Griswold, Forecasts Record Electric Power Expansion no ence, nor socialism. Instead, it housing the indi¬ was achievement by the individ¬ wants, good housing he ual, and his pride in that achieve¬ gets. If it's automobiles, refrig¬ ment. It was the feeling of any erators, television sets, that's it. If man, however humble, that what it's art, culture, education, and others had done under free enter- it's 33 Knapp— . HEnderson 4-8504 Teletype: JCY 1160 historical background to warn him self Exchange PI., Jersey City EEI of his basic needs. use a yardstick that reflects the what happens when a nation's things the American people want people begin to live by the phi¬ put of life. In peacetime, our ob¬ losophy: "The country owes me a jective is the attainment of the living"? maximum happiness for each in¬ That attitude, of course, is not dividual with the individual him¬ the American tradition. It wasn't If 1 DIgby 4-4970 32 Association of America more relative progress to him. TVA problem more fuzzy-minded lib¬ he is advancing nalistic ever. being made, of cause The 31 thinks who advocates the world. In measuring # our difficult is the Salt Lake City Stock Exch. Spokane Stock Exchange Employee Information Program Is Get There?—Sherman R. coun¬ handle. can system is producing better results we are under our system of one our Top Management "Tops"?—S. L. Drumm__ Broad-Gauge up must watch, but we be¬ we than to in faced Tatum, Jr._____ Where Do We Go From Here—And How Do We to this threat and have done something about it. The Communists in our have We try. The Communist Party 25 Gros Mandatory—Chas. E. Oakes ple deliberately plotting on behalf is dedicated R. 28 A lieve this nation should adopt its » Oblivion—Robert 26 We know there have been peo¬ tendency of many to be¬ that Russia's communistic ♦ 19 BeLorenzo to Opportunity—Elmer L. Lindseth Is Tlie I would like to comment on the G. Countdown The High Cost of Redemption—Admiral Ben Moreell____ have. The Soviet Threat HYCON MFG. 9 10 Competitive Atomic Power: Today's Challenge and Bridges version of socialism. CHEMICAL 3 Ely —Anthony The should they internal threat from those who be¬ own HYDROCARBON —Cover Inflationary Era an Better Selling Is a Must—C. A. thinks government second, we'have the INDUSTRIES —Cover McAfee Shape of Things to Come—Ralph J. Cordiner The Place of Public Relations in Modern Management get what they want, not what the And W. —Owen this threat Styles ADVANCE INDUSTRY The enterprise. Only through free enterprise can the people be certain that they Sen. UTILITY The Challenges to Free Enterprise—Hon. Styles Bridges.. Electric Utility Industry Continues to Forge Ahead is also true of free posed by So¬ cialist Russia. 49 —Lloyd D. Brace..,. to it's edged threat. First, we have the military and ideologi¬ cal ELECTRIC Capital Requirements in He said Well, I think people. time ! Obligations and Challenges to Electric Utility Industry realized that we press BELLANCA CORP. ■ a about time was 35 or have Washington a DIXON CHEMICAL 3$ , Outlook for World War III—Roger W. Babson talk on freedom made by that news¬ press freedom with war a paper's managing editor. o u r faced reporting per intoler¬ was Temple__ fear—we will do it! no item in news a concen¬ freedom, our The Economic Outlook—Alan H. The Economic Situation—Hon. Sinclair Weeks three weeks ago, I or 17 22 objective, upon a single whether it be winning Two that must we trate faith—have any action Any time war. Dept. STREET, NEW YORK 16 Small Business Today and World Events—Wendell B. Barnes projects. power WALL 99 15 S. Strike Present-Day Problems and Long-Range Outlook —Philip M. Talbott TVA expansion and the state capitalism implications contained in proposed revenue bond law; inveighs against Federal atomic energy development; 1 tempting as for your Telephone: WHitehall 4-6551 _! Now Is the Time to Build—Clifford and balance in government; deplores son it. cash Obsolete Securities $600 Billion Economy a —Joseph C. Welman educa¬ Refers to work of present Administration to restore tion. a almost 14 Incentive Commercial Research Key to —II. Leslie Hoffman private hands to the state, increasing control is as 13 "unthinking materialist" for instigating the growing misuse of the power to tax, transferring the functions of capital from to —is 12 ; Popular Western—Ira U. Cobleigh__ noted VICUNA 6 The Electronics Industry: A Look at the Larger Companies —W. I. Latourette New Englander singles out the of llCHTtnSTEl B. S. Page Senator from New Hampshire Other Publications „ Bank $45.00 year. Note—on the rate foreign must be Record — Monthly (Foreign Postage extra.) Teletype NY 1-4040 & 4041 Quotation and per account of the fluctuations of exchange, subscriptions made in New and remittances in for advertisements York funds. Direct PHILADELPHIA Wires to SALT LAKE CITY 3 Financial Chronicle The Commercial and . . . Thursday, June 19, 1958 (2716) 4 producing plant which would suf- high and capacity excessive, for recession in some chance occurrence such as a was not al- cutback in government defense cutback would not have been Prospects for Business Recovery And Moderating the Recession believes we reached : V to reces¬ both to an ommendation ment reached? first/quarter of 1956. than the in dmable a intelligent rec¬ regarding govern¬ immediate initiating forces turning business activity down¬ are easier to spot than are that the forces which touched the year? of basic" causes'>of the the current downturn. 1957, it is clear off recession business three were (1) questions after Suez, —what caused government defense orders shortly after mid-year, and (3) the slow recession McKinley avoidance This of the is no doubt due fact that our em- question to partly the ployers and our usual audiences not much interested in the are past; they want to know what is going to happen in the future, Our reluctance is also due, how- to the fact that most of us quite sure what did cause recession. 'We have a number ever, not are the of pat answers, the more more we we the decline in exports (2) the cutback in but tant, yet it is the question to which economists seem to devote the least amount time. but i am sure that about it the think worrv about our »me same Wonth ^ 18 month hich . increased goods only by most astute would lead IT"and over-capacity was the I ell, result. The fact is, however, that saving did not rise and consumer ' even and the economist into believ- expenditures strong. Aside real steady decline in business purchases of durable equipment beginning in the second quarter 0£ ^ year Declines in these three types of spending or orderpreceded the downturn in • Qross National Product and pre- ceeded the beginning of inventory liquidation, ' and goods during this year half. This meant that one a whole of segment the TJLthT.n overall the Sh started, and economists did some ihe pattern of consumer expend i- lures to which I referred earlier, the ^consumer was not the villian the economy , 1954 recession duraU^goods. Now an ^ - qneroan go oh/ camroi from this industry to one lu"sumc' not to a subsequent S ' propensity Capacity—Fiscal Policy Formula Enunciated hot an accurate description of the real world. Recovery began then and labor, , and-out ^o'conTume an left idle capacity, idle rising inventories in spending re- but u of J957 resulted from an misiudmnent datin® 1 the waV back to the beginning ''ia oui m bjua^meni aatin* a11 t begins with a rise in- busijnvpsfment which distributes cession more consumer expenditures, is a pntirpKr entirely diffprpnt kind of indi.s- pouon wnicn I nope is confined different kind of indus- notion which i nope +y*v trip* rhfltipp in p o n s u m p r to economic textbooks since it is from sudden a in- elrtly'^ ^me ^li?h ^cour^el "even 'labo?0"^ trot® shifted hot ,|)e clec]ine in durable equipment The notio exDenditures was buying and eventually to the ventory adjustment. The over- in "P'^ex^nditoes. pusiness le The notion tnat recovery irom a initial chpngp-in consumer spendine' ing, to build- an explanation for to puna an exnlanation 101 and increase It sudden realization that capacity h»d been overbuilt,'which led to anCTampie^ine declipejiii consumer spending ail. a The example as an clearly 1?" i^^on as was recession at in mind ervfrom'the lo1, th.is . vfroducts thpir f To explain what I have recession reason ... segmented on the and , continued very from the shift in pretty careful thinking about the forces,which were generating the of durable before Looking back to of that so old sch00l are irrational actions recession develops, the of . weakened mot that some bust- true the soundest businessman of the crucial been a rather general overestimatron of the volume of demand. gn tQ I* I were following the strictly orthodox explanation. I would say Bl,t my argument is basically that of this point that savings in the a-1 ' of events inevitably economy; began to rise, with the is It nessmen This is more increase, was byButKdu° inf fte But during the ward Gordon W. normal a economy is market apparent1956 it finally had in late that there became, for demand estimate who - the durables and services than in to busi¬ ness i during the remainder pen —is by far the most impor¬ the' 'third the third In In quarter oi 1957 consumers were spendmg $20 billion more on non- policy. The What is likely to hap¬ the . .. ouartersgof95l69l7nd quarters of 1957. prerequisite intelligent forecast of is the future and an (3) these "Will this sort of thing be repeated over and over finally, and nessmen downturn first equipment expansion and that this new plant would never come into operation. As long as capital expansion continued during 1956, consumer in the first quarter of 1956, conincomes were raised sufficiently sumers abruptly lost interest in in the future?". to keep even the new plant comdurables. Their expenditures on /, I ahl not taking the position that ing into operation at a high per non-durables1 and services conbusinessmen ar| s0 stupid that cent of capacity. But when most tmued to move forward strongly , . .. know how l0 es_ of the new capacity came onto the capacity, and recession the of the The capacity not building of the new pr0vide sufficient income to buy the increased flow of products?", not because 1 am sure $ 4 0j; a billion. Allowing for the ing that capacity should be exconsumers 1 know the answer, biit because intervening nriee rise "Si11It "S".S panded further, unless these bus!some explantation of the cause actually lowered their purchases bot¬ been non- plant, and these incomes were all going over to bid for the output of existing plant. Putting it jn another way, the level of eonturner incomes was sufficient to clnve plant; to capacity at the beginning of 1956 only on the assumption that incomes would continue to be supported by plant and answer it constitute an attempt to answer three questions about the current recession: (1) What caused the recession? (2) My remarks will of questions are "Why does the overfrom capacity develop?" "Why does the away — Following the consume r durable goods buying splurge in 1955 and ^ disagrees with text books' in placing consumer spending's U;; ^importance ahead of investment spending. tom expenditures goods and toward durable goods and services. as Has the nothing new about general over-capacity, Obviously, a recession must invoivs over-capacity. The real Now, there is me idea of beginning durable 1956, and (2) consumer income the output of full capacity so disequilibrium between income and the to sumer only able to demand prevent penditures, etc. of 1956, at which time a pronounced shift occurred in the pattern of con- that income is supported by new plant-equipment expansion that does not come into operation. Author finds overexpansion of production beyond the level income can support stems from business being biased by demand, and that an unexpected cutback, for example, in government orders can touch off a downward cumulative decline. Proposes a formula long . cause back stronger recovery base if taxes are cut to increase purchasing jpower. Turning to what is viewed as a seriously neglected topic, Dr. McKinley attributes downturn to (1) consumers' significant shift in demand—at an earlier date than generally level that is comes, Up I have held that the of the recession dated now, basic , of process correction, layoffs, decline recession. the of cause come into inventory in indecline in consumer ex- cumulative search deeper for the We must not the market for some time, and thus were distributing touch off the whole incomes equal to the cost of this to orders *•. - Demand Consumer in until either in April or May, and foresees $435 billion fourth quarter G. N. P.—$13 billion over first quarter, without a tax cut in June, and a $447 billion G. N. P. with a realized—commencing early in which economy Shift sion's low point : produce a ... of Economic and Prudential Insurance top economist to ready prone to one. basic Investment Research Insurance Company of America, Newark, N. J. Prudential an McKINLEY* By DR. GORDON W. Director ficient I have gone uiruugh all this it will begin in this lecession, mewhat laboriously not simply through a rise in consumer buy- M,m^wuai<^uuuiiuumv uai &impiy a® cales nirked un business as an explanation of the present goods industry is not a big part ln*>- As sales picked up, business rec,essjon but because I want to nf ihe economy Durahle gooas, men were of course encouraged ;T14 oui oecause i oi tne economy, uuiaoie eoods raDital exnanset the sta8e lor a Policy recomeven in normal times, account for l? »egin some new capital expan mpnda+:nn r+ .ppm(, to nie +bat nnlv about 13% of total consumer slon> an(t this expansion aided the menaation. it seems to me tnat only aiiout JoVf) oi total consumei » POnsuJer pxnpnditures l)er ceilt of capacity should play whole segement of the econTt is trup that the durable omy. it is uue tnat tne auraoie one nmv friye 111 consumer expenditures. larger role in guiding fis-^he upward movement having cl V ?• RT .. . guiuing u* started it tended to cumulate cal Pohcy than it does at present, very quickly following a reduc- oxlcc started, it tenaea to cumulate for iiistnnrd that the I'isinstance, tnat tne us vious that the small reduction m tinn in demand 101 their nroducts so that by the beginning oi 1956, ^llPP°se> tion in demand for tneir products, difficulty in sun- cal authorities set 85% of average spending accounted for. by- these DlviL the burner capacity as their principal guide. taf. f would1 bave been suf- difficult and expensive to ware- Plymg the tremendous consumer (I will assume also that better produce a real recession house, and they have a large demand. data are available so that some ,, ,, „ Although these three forces pre"pitated the recession it is ob. kaf l\ no* aeea that a basic imbalance had developed in the economy. From the first to the durable goods spending. But the indnstries inaustiies normally normally off on lav lay men men For these fall in the demand for capital investment. reasons, a Income Generated Needed rough overall measure of capacity could be calculated.) Then as out- But Not the Output goods has a much more wirtosm-ead effect than would sav widespread eiiect tnan would, say, durable At this Po'nt in the recovery, it Pllt, generally moved above 85% logical for economistq and ln 1955, personal income tax luglLdA /or economists ana ehnnld hav* hppn raised mand for services businessmen to conclude that cap- ^ates ^VoaACl aave ^ i J periodic breathing spells. My at- the rise in capital construction seivlces* ital olant was not sufficient Most Theoretically, they should have As i say, one could therefore piani v\ as noi sumcieni. iviosx rakp/'hv nmonnt bv temnt to answer this first question expenditures more than offset this exnlain the whole recession in industries were operating at very been laised by the amount oy high per cent of capacity and con- which new capital investment was is therefore undertaken with due roinor decline. The fall in net foreign investment was only $.9 terms of the in high per cent of capacity and.con- . still rising.^'exceeding sayings. humility. i am attempting to Gf a billion. The cutback in Fed- aemana which first necame an- sUmer spending was J A ._.nsAng; term« demand wnicn iuj>i became ap- ^ ^ at tbjs D0jn{ however that terms, let s ii«f env In practical life lust say that laxc Dccame dp ^ that taxes .d * PUJIJb nowevei, mat ' -.-.j J TP -i^tinn hod eral Government purchase orders parent early in 1956. In the Pru- ,i *An address by Dr. McKinley before dcntial Business Forecast issued the mistake was made. The level weie laised. If this action naa was more the Forecasters Club of New York. severe, but even this a tt he be shi n i n » o f Dece mti crlast of consumer incomes which made been taken, consumer purchases understanding of the forces which , cause the economy . , . to take these quarter of 1957, spending on producers' durable equipment de- clined by only $.2 of a billion, and equivalent decline in the de- an a » —— wn.cn apmann S consume? i.rs. it possible to drive most industries would have been less, and busiclose to capacity operation de- nessmen would not have been led and sufficient ^ause of the dif? Pended heavily on the plant exto undertake so grandiose an expansion programs already under- pansion of capacity. Taxes should for which we were ficulties way. We were using ' a good then have been maintained at the headed. we year thfs shift ANGLO AMERICAN • . t - ~ ™ in fact did in demand areu? was ttat the basic portion of labor our force Continued in on page Today, I would still say that the shift in consumer demand EXPLORATION LTD. but the more i important cause, think about it the more convinced that there (Listed American Stock Exchange) basic more will recession we Descriptive circular on cause—a reappear future the will few every i become was an even which cause and over and an was in over result years in request Income vs. •> t basic This cause are pleased to announce the appointment o£ unless EDWARD M. HEFFERNAN take action to offset it. • We a Output is that, as our out of a recession into a period of prosperity, a sequence of events invariably oc¬ 155 Sansome Street, San Francisco economy moves C. E. STOLTZ & CO. Members American Stock 25 BROAD STREET, NEW YORK 4 Phone—HAnover 2-1762 Exchange Bell System Teletype NY 1-2532 curs which causes over-estimate their capacity which the flow demand for beyond of the level incomes will A general over-capacity thus ensues, and there is an ac¬ support. companying tendency for cessive build in Regional Representative of businessmen to the products and thus to expand plant as a an inventories. ex¬ The stage is then set, with inventories Hugh W. Long and Company, Incorporated Westminster at Parker Elizabeth, New Jersey 55 1ST Volume Number 5752 . . . The Commercial and Financial Chronicle (2717) To combat the hazing of man¬ agement—and suggestions. Chips Now popularity of the together with the so-called paradoxical market-bus¬ institutional investors. by their irresistible highlights the ing constant the divergence shares this the r issues those d g e a r e m e a du to that data, in tistical by funds In A, Wilfred buy the early future. logic iii i into "the market" for intervening business fluctua¬ tions, its policy in issue selection early postponed, or money" buys the Is as recov¬ corporate on operation. First funds because of too process easy Henry T. Mathews With be the it (Special to The Financial Chronicle) ." CHICAGO, 111. Mathews with has Walston South La & tough about who a buying stocks IBM as the amateur alike professional are disillusionment that forgetting and off a Henry T. Mathews Mathews who has been in the in¬ issues' worried "professional Impact - of the Funds Our prediction of the near-term continuation of the concentration in Blue and Chips, of both the growth "good-management" types, is chiefly based on the impact from & and been Knee- Co. no than Lehman Corp. Reports Executive Elections a Street, nounced of the investment company. Here¬ more The Lehman New tofore the machinations of the one-share that continue stituting turn sample product con¬ William James B. has an¬ Downing" Vice-President a as Treasurer It was Dealers tary, that complete facilities counter securities Inc. In addition counter ments firms, for we for are to the came been and will total on on insured new 1957 " week,' claims new claims is issued a week numbered ahead of the unemployment. In the steel industry the June steel rush has been much bigger than expected. Both the mills and their customers have been caught off balance, states "The Iron Age," national metalworking weekly on Wednesday of this week. It states that the mills were counting on a June'spurt by hedge against the expected price boost in July. specifying June delivery has grown to unlooked-for proportions. As a result, some June business will carry over into July. consumers as a The is due to low metalworking weekly adds, the June boom apparently a combination of price hedging and actual need due to inventories. Among those caught short are several consumer of the auto companies. A lot of behind-the-scenes jockeying for now going on. The situation poses problems for the mills. They are being badgered by their salesmen to step up production on the one preferred position hand, but on on steel order books is . ... '• V. >■•■;.•••.. . f.? .... Continued, on page Announcing the formation of D. H. BLAIR & COMPANY .. Members American Stock Planning Go. 42 BROADWAY ; , Planning Company, . July 10: New York City. July 16: Newark, N. J. July 17: Philadelphia. Exchange Exchange (Assoc.) NEW YORK 4, N. Y. Telephone: WHitehall 3-3980 Madison Avenue, New York City, will give a series of one-day seminars on pension and profitsharing plans as follows: Cable: "BLAIRINS" The over-the- Form International partnership will continue the business activities formerly conducted by D. H. Blair & Co., Inc. available regular market letters and special company and industry reports. Fidelity GENERAL PARTNERS (Spt-cial to The Financial Chronicle) DENVER, Fidelity formed Colo. with Seventeenth a — International Corporation been has offices at 818 to engage in securities business. Officers are Harlan W. Phillip P. Louis and Street, Philip R. Egner Robert W. Miller Hyman L. Federman Kenneth B. Ortmann Harold S. Stonehii.l Herbert M. Iselin Charles J. Member New York Stock Exchange Miller Sloan, President; Pyles, Vice-President; S. Middlemist, LIMITED1 PARTNERS Secre¬ tary. George, O'Neill & Co. Incorporated 30 BROAD Robert I. Cummin Joins Ideal Securities Co. (Special to The Financial Chronicle) STREET, NEW YORK 4, N. Y. Telephone: HAnover 2-2140 DENVER, Colo. Hopkins — Russell R. joined the staff of Ideal Securities Co., United States National Bank Building. has . the other they are up against the problem of getting Members New York Stock George, O'Neill & Co., make corresponding elected Secre¬ associated with The Lehman Pension offering clearance facilities for over-thedealers the The report issues and maintain active Research and Trading Depart¬ affiliated In well. Mr. as Corp. in 1951. 625 marketing of seasoned invited to contact Labor reported., Workers filing new claims for jobless pay numbered 321,600, new low for 1958, in the week ended June 7. This represented drop of 16,500 in the number of new claims from the preceding ! one-share investment. new higher than The number of workers drawing unemployment compensation week in a row in the week ended May 31 a total of 2,827,600, the lowest total since the first week in succeeding Mr. Downing in capacity. Mr. Williams be¬ .. seeking participations in promising below to 1% ago. also announced that W. L. Williams has than a normal re¬ by way of dividends on the Dealer Services on Wednesday of last Bradstreet, Inc., show 1929. The Pension to 3% millionth Downing has been with The Leh¬ Corp. since its founding in more Approach from Secretary-Treasurer, he will To Give Seminars A New was two "Ward's Automotive Re¬ man sortment of consumers' goods "on the house"; with the "free gro¬ ceries" (as the lunch is called) the Corp., 1 City, York has been elected another slap at manage¬ ment." He is further troubled over as and/or volume a But the volume of orders strued vulner¬ ' Co. hecklers land ability at their present recovered stockholder in a number of com¬ levels now perhaps imply a greater panies who thereby gets a_ guided risk than is constituted by picking tour of stockholders' meetings, up the temporarily "under water" cutting down on his meal expense cyclicals? and acquiring a considerable as¬ ' Chicago for recently Reynolds & punishment and that your hon¬ est question might even be con¬ periods the speculative these is with in has years to the growth. not he of questions frenzy's outrunning of the actual Does For President important and sincere by making you feel management has been subjected and of' past followed the have other Minnesota Mining at 40 to 50 times earnings, year week. thought in mind publicity - seeking venture or a browbeating mission, take up time and frequently cut making through decisions wonder Men. cars As for to we Association passenger of exceeded that, of the in the United States industry completed its calendar year, retail trade in the period ended week, spot estimates collected by Dun & 218,100. - trucks January, the United States Department of perhaps suspect Vice 1958 and dropped for the seventh Credit the Mr. the as cars of ports" noted. a have meetings to end all meetings? At least this is par¬ regarding that intri¬ guing term, or of disregard of the already sharply advanced price. In from Street. their vagueness escape 201 that total dollar many of advanced by 11.2% The Hecklers Heckled A and/or Production automobile for the Inc., industry last week,, despite the lack settlement,, output of prior week. Henry T. Co., Salle mann, Executive of the National way In the automotive associated — become promise "growth"—irrespective of this • labor vestment business "defensive" , Walsion ( Co. Inc. tially proposed by Henry H. Hei- deemed $17,700,000,000, reflecting little change from the comparable year ago level. While a year-to-year gain during the cumulative period of 4% occurred in public construction, private outlays were down slightly. \ '.J one Should Volume for the first five months of this year amounted to a way to fulfill the scientific investment of and Labor show. merce con¬ to climb, operated at of capacity, up 3.5 points, based on utilization of the Jan. 1, 1958 annual capacity of 140,742,570 net tons. Output was about 1,725,000 net tons or the highest of any week this year. Accord¬ ing to "Steel" magazine, steelmakers are elatec^ by June operations and sales reports but expect them to slump, in. July. Construction is contributing its share to. brighten the economic outlook by showing a seasonal increase ir\ May ta $4,10^,000,000, preliminary estimates of the United States- Departments of Com¬ ardently so management? 15% since October, would not the acquisition of issues whose earn¬ ings and prices have suffered such drastic cyclical declines be logical? Instead, the buying has been heav¬ ily concentrated in issues which are 64% democracy. rendering. of. self- Business Failures Steel production last week continued its upward scoring its seventh consecutive rise. Furnaces were those appease following the "wisefunds; again the public this function which advanced by have averages of to good-looking Chips. is open to serious question. On the ery, officers tions to renewed acquisition of the of major premise of business seem kind a Index Index Auto Production ■ new satisfactory performance with the Chips; and as the peak of the structure, the funds devote their incoming shareholders' subscrip¬ the long-term future in disregard the prevalent Trade Price of services which they are buying; then the funds partly because of this them shrewdly these recession months over buying Pont Retail Commodity Price Industry vL day's volume in funds to Tuesday disclosed prior popularization; next, the public buys additionally as investing community behaving with unusual been publicly the the the public's While the has so saviours own the Carloadings Food and Production Electric Output State of Trade how strategic politeness, artfully practiced by pre¬ siding stocks have risen because of name permanently? Whatever the an¬ swer, this divergence is emphati¬ cally still with us now, and will over fact, pyramiding May Lehman Corp., under Alexander Sachs) back in the 1930's, continue remain of contributing study of the (the one Just this fund half du sisted of its purchases. analyzed major sta-, a where their briskly advancing which trend was finds, now severely subjects them Pont, et. al. major a surable value so of with technique Steel ' meet¬ distributor-stimulated scrutiny This column would welcome second-guessing are intensi¬ communications from our stock¬ fying the Blue Chip-ism. Their holder-readers evaluating the con¬ favorite-ten still comprise Jersey, duct of their articulate defenders IBM,U.S.Steel, Gulf Oil, Amerada, at the annual meeting, and the and to selling patience expand¬ open-ends man¬ on and see- of market window- formed business seminars stockholders' a to growth-andglamour newly particularly tse Will between and hold conduct a/.> The ing, particularly stressing efficient procedure to dispense with the disruptions. Obviously, he has lost Motivated dressing compulsion, the sta¬ tus of the Blue Chips. agement the growing stock market partici¬ pation by mutual funds and other funds situation proposes to The intensified iness that the Association's current Monthly Business Review By A. WILFRED MAY mutual In he Those Blue <r this shop-lifting— Mr. Heimann has some affirmative Observations 5 Michael A. Miller Harry Janin Sidney B. Lifschultz Louis P. Schrag 62 Chronicle Commercial and Financial The 6 Thursday, June 19, 1958 . . . (2718) Eisenhower pre-convention campaign days of 1952, one those most responsible for the' foremost of one and From Washington of Eisenhower's as it is over Sherman ranks who was in subordinate the make race. accepting, I Miami it ;was before headquarters' V -During that he was cock of the walk; '' 'r I on am not passing, any. comment have people bowing and scraping to you and bringing gifts. I know that Senators as a whole However, if Eisenhower has a great trust in him and a deep ap¬ Truman's Secretary, and preciation of him he is a pain in Lamar Caudle, of the Department much expect a hotel to the neck to everybody else. Cer¬ pretty of Justice; ' even for poor old compliment their bill and in more tainly this is the impression he Harry Vaughn and countless cases than not it is done. has created. Conceivably it could others who rightly or wrongly One service the episode has be a false one, that back of his have gotten hurt in the great rendered is that millions of peo¬ severe manner is a heart of gold. game of politics. A biographer, though, would have ple now know what a vicuna is. But in the case of Adams, no¬ to dig mightly deep to find it. > where do I find other than the I know a man who once visited Correction highest glee. One reason is his Adams when he was Governor of holiers than thou attitude, but In the Financial Chroiiicle of New Hampshire. He tells me that mostly it is because he has been 5th it was reported that4 as if to put on a show Adams June bo hard-boiled and cold-blooded. would call ill his subordinates; Ansgar M. Christensen, who had My own reaction is one of amaze¬ cabinet officials and lesser serv¬ previously conducted his own in¬ ment that lie would be gracious vestment business in Giendale, ants and talk to them as few men enough to accept a gift even if it talk to another. Men who have had joined Quincy Cass Associates, were tendered on his birthday. This was in error, worked with him at the White Los Angeles. I have never enjoyed a close as¬ House and left because they due to our confusing Mr. Chris¬ sociation with the gentleman but tensen and his father. couldn't stand the gaff have at¬ I would have, if caught in his Ansgar M. Christensen, Jr., who tested to his severity. company, be restrained from of¬ established his own investment How Eisenhower ever picked fering him a cigarette. business in Giendale in 1955 as a - this Governor of a small state and Members of Congress sought to and the resultant un- happiness it has brought him. There is is quite a members no his citizen. I am assured by of the New England industry and energy New England would be in an awful fix today. There is no reason why a man of his stature should not have been the able to see Adams and President. semi-official And official and Washington see nothing irregular in the fact that hgs given presents to New Eng¬ land Senators and Governors. On he one occasion New England he even called a conference of Gov¬ All President shunted Carlson doubt that Goldfine delegation in Congress that with¬ out rities, see industrialist Bernard Goldfine got him last: two : decades the profound and far-reaching have-' been- taking place A1• depletion. Al¬ though we still are finding a lot of oil, it takes no genius to recog¬ nize that so large a number of dry holes and abandoned wells greatly dispel any dream of long-term abandoned due to changes in the world's petroleum self-sufficiency. Major U. S. Oil No Fields Found been Frank of Kansas, seldom goes to Senator s e n h o w e r intimate. Former Pennsylvania Eisenhower did another. make a election to be speech in favor of his re¬ in 1956 but this seemed sort of an afterthought. had seen him as 1953 1956. and surprised probably He when the fact that the States United lost its position of has new, the speech. discoveries of 100,000,000 bar¬ or more, were found each say Ralph O. Rhoades i rels petroleum But, it would appear that not one of the fields dis¬ covered in the United States in the last four years will prove to be a major oil field.v embracing a predominantly desert This failure cannot be attributed area in the.;approximate middle any lack of effort.; On:* the of the Eastern Hemisphere. • < • to contrary, through 1956 the amount ..The figures that spell out this of exploratory anddrilling ac¬ long-term, significant shift of tivity increased year by year until, petroleum power away from the United ; States ■ can be briefly in 1956, the domestic oil industry stated.-In 1938, the United States drilled the unprecedented number That power. ; position has been taken by the oil producing countries of the Middle East—a grouping of small nations year. single a' . secu¬ was indeterminate amount of error. {Special to The Financial Chronicle) DENVER. was ties Eisen¬ with Colo. — DAC Securi¬ Corporation has been formed offices at 463 Logan Street situation, however, even if allow for a substantial margin Henry we correcton, the basic picture remains unchanged. For our own future and the future of the free of Cabot Lodge of these Shares having been sold, this advertisement appears as a tnatter of record- only. in In this world, the maintenance of access is doing a good job to engage in a securities business. to Middle Eastern petroleum is Officers are Richard S. Derry- becoming more and more impor¬ in the very honorable place of Chief Delegate to the United berry, President, Jack G. Padgett. tant every day. Nations but his contact is with Vice-President; and John G. Here, in the United States, oil John Foster Dulles. Yet he was Binkley, Secretary-Treasurer. producers have for many years clung to the belief that, come what may, the domestic oil indus¬ try could always find new domestic reserves to replace the made hower 1953, an average of 2.87 major oil fields, which is to through supremacy y in¬ terims of world statistician. ~ Mr< Sr., ' between is dustry when here self-sufficiency outside the in¬ an little very suggest that the time is the whole concept of must be re-ex¬ amined if we, the people of this nation, are to take the steps now that will prudently safeguard our future. During 16 years, from 1938 few years stood discontinued ' his Form DAC Securities : • Duff r has shrunk to 14% of free world significantly. Over the last hun¬ years, among all . wells formerly supply, and those of the Middle dred associated with First California East have grown to 71%. As most drilled, about one in four proved Co. for many years., later joining of you know, all estimates of dry. Over the past four years, Kenneth Ellis & Co. in Phoenix. petroleum reserves are subject to among 219,550 wells drilled, one 1957 Christensen, Senator Joe Duff of was not has January He was an early the White House. E i have group aside. try itself, and still less well unde fact, the events of the past In of 58,418 wells,- or nearly 10,000 possessed 59% .of all the oil re¬ wells more than it did in 1953. serves then known to exist in business. Ansgar M. Christensen, what is now the free world while Not only did this high level of Sr., his father, is now a registered the Middle Eastern share was only activity fail to find a major new representative with Quincy Cass 17%. Today, the proportionate field, but the ratio of dry holes Associates, which he joined in share of United States reserves to the productive ones increased over-the-counter dealer "in and Sena¬ placed him in the powerful posi2him are tion he occupies has long been a getting a tremendous kick out of subject of speculation. Abler men the ease with which New England in the original Eisenhower-forsee ■ /P1 the merits of the you nelly, to >,v \yill disturb older or profit-sharing agreements future agreements. and Japanese Eisenhowerin -Denver realized visitors to the . Carlisle Bargeron hotel; for Matt Con¬ who y , Beach tors recapitulates growing number of firms and stockholders with foreign production holdings; labels Israel as ^ single cause of international trouble in the Middle East ; describes Nasser as a question mark; and doubts recent Italian campaign not • long Eisenhower entourage ' and The oil executive of expansion. Middle East programs our - political mess only a case-hardened man picture of the can stand. An explanation is that he is in. I am simply saying that sup'ply. Little he is completely dedicated to the. everybody I have run into enjoys rec agnized, thoroughly.1 In my - perverse even by many President's welfare; no more dedi¬ it cated public servant ever lived I way I don't see what is the ad¬ pfeople within am assured. .,: : vantage of having power unless the oil indus¬ recall, the hospitality of a this in the into that ministration as j him. to led delegates primary over whose term as Governor expiring, promptly moved was of taking a is something task to • world petroleum is made clear by Mr. Rhoades in examining our concept of self-sufficiency, condition of angry contradiction within the domestic oil industry, and crucial necessity to pursue resolutely Eisenhower's primary per¬ Taft. within the oil industry, that we position of supremacy as a our power Adams, task and Adams' way the Truman Ad¬ lor suaded are 15- minutes late luncheon they are taken to from White the House Bob showing if they ing; of out accept New Hampshire a Senator They Donald Daw¬ forced it a dinner engagement. have to be on the • job promptly at 8 o'clock in the morn-, to sympathy for. son an subordinates at the White House are almost afraid lot of a in His discussed. is callous our ac¬ causes of laughter wherever outbreak in find generosity Eisenhower ticket of Corporation Vice-President, Gulf Oil The lack of realization even have lost He made President. early in 1952 when he his bid an Adams that fact his cepted depression the the whole tab. up the But Adams' dis¬ comfiture. You will picked and elbow of the discuss to ernors official and semi-official Washington has been, in such a high state of titillation and BARGERON By CARLISLE that seldom is It little man is the one: got the position of unique tremendous power *at the who RHOADES* By R, O Senior state, little the from Oil Industiy The Middle East and running. Sherman Adams, the the News Ahead the in boosters oil withdrawn and consumed each Over the years they have, to creditable degree, proved them¬ and two half was dry. a oyer a three- or four-year could scarcely fail to have ' ' " - - From began to the 1956 wells, of 125,000 Shares these, 458,000 time another Pepsi-Cola General Bottlers, Inc. * (Illinois) ' j. - *An were of address Of 1859. dry holes at completion, and s$ have Of in 1957 fell off to "these, 20,156 were dry holes. : or by Mr. 195), the this At the become has same particularly the last four time our serves at in terms of years Rhoades before of supply consumption rates current tic reserves continue to decline during 1894E MUNICIPAL BONDS CORPORATE BONDS LOCAL STOCKS 4 The Roiinson-Humphrey Company,Inc. ! RHODES-HAVERTY BLDG. June 18,1958 • has Should our domes¬ in relation to demand Continued on page Association, Cleveland, Ohio. STATE AND >' rising of re¬ been declining. ESTABLISHED qAllen & Company years. domestic consumption has been steadily, while our ratio Meeting of the National COMMON STOCK % domestic oil,in¬ dustry has found itself in the posi¬ tion of spending more and more, per foot of hole drilled, while getting less and less oil per foot, Since been 600,000 the Semi-Annual Petroleum - in doing so they surprising total 1,749,000 wells since the • the drilled become evident. peak of 58,418 drilling 53,350. marked during have dis-. of that discourage¬ 1957 the signs ment and selves right. But a domestic drill¬ ing activity, and, indeed, during a V period, couraging effect on year. NOT A NEW ISSUE continued return, of kind This WALNUT 0316 ATLANTA1, long GEORGIA distance 421 the 56 Volume 187 Number 5752 . . . The Commercial and Financial Chronicle <2719)v | Interest Exempt from present Federal and New York State Income Taxes ij New Issue $49,000,000 tate of New York 4%, 3%, 2%%, 2.90% and 2% Housing (Serial) Bonds Dated July 1, 1958 Due , $1,000,000 each July 1, as shown below ■-Principal and semi-annual interest (January 1 and July 1) payable at the principal office of The Chase Manhattan Bank in City. Coupon bonds in denomination of $1,000, exchangeable tor bonds registered as to principal $1,000, $5,000, $10,000 and $50,000. Registered bonds York isew and interest in denominations of . be converted into may Y y coupon form at the of the holder. expense Legal Investment for Savings Banks and Trust Funds in New York and certain other States and for Savings Banks in Connecticut and Massachusetts • . Acceptable to the State of New York as security for State deposits, to the Superintendent of Insurance to secure policy holders, and to the Superintendent of Banks in trust for Banks and Trust Companies 'i:( ii These Housing Bonds will constitute, in the opinion of the Attorney General of the State of New York, valid and binding obligations of the State, and the full faith and credit of the State of New York will be pledged for the payment of principal and interest. . .. tr"-< t i ;j MATURITIES, COUPON RATES AND YIELDS OR PRICES Yield Rate Yield Due Rate Yield 4% Due 1.00% 1967 4% 2.20% 1973 1968 4 2.30 1974 1969 4 2.40 1975 Due Rate or Yield Due Drlce Rate or WIce " 1960 4% 2.60% 1982-83 23/4%' 3 2.60 1984-85 23/4 2.60 1986-87 2.90 1961 4 1.25 1962 4 1.50 1963 4 1.70 1970 4 2.45 1976-77 23/4 23/4 2.65 1988-89 2.90 1964 4 1.85 1971 4 2.50 1978-79 23/4 2.70 1990-98 3 196S 1 2.00 1972 4 2.55 1980-81 23/4 W 100 1999-2007 23/4 1966 4 2.10 2008 2 2.80% . ; 2.85 ® too 2.95% ® 100 3.10% Not Rcoffered (Accrued interest to be added) Redeemable, at the option of the State, at par and accrued interest, on July 1, 1998, or on any interest payment date thereafter, all of such bonds then outstanding, or all of the bonds of a single maturity beginning in the inverse order of their maturity. The above Bonds offered when, are • • . as ; , . and if issued and received by us, and subject to prior sale and approval of legality by the Attorney General of the State of New York. The Chase Manhattan Bank York of Western New ► , v The . ■ . ^ Carl M. Loeb, Rhoades & Co. L. F. Rothschild & Co. B. J. Van Greaorv & Sons ® ! Frnct E.I11SI 1 . k , Reynolds & Co. A. C. Allyn and Company A. G. Becker & Co. Incorporated First of Michigan Corporation - ■ State Bank of Albany Company Geo. B. Gibbons & Company ; Spencer Trask & Co. J. R. Williston & Beane . The Franklin National Bank of Long Island Hannahs, Ballin & Lee New York Hanseatic Corporation Wood, Gundy & Co., Inc. Hayden, Miller & Co. ' Incorporated Schoellkopf, Hutton & Pomeroy, Inc. Chas. E. Weigold & Co. Newark Green, Ellis & Anderson Weeden & Co. W. E. Hutton & Co. Incorporated Corporation June 18, 1958. ' Buffalo Fidelity Union Trust Company Laurence M. Marks & Co. Schmidt, Roberts & Parke New York, . of Albany V^OIIip<UIJ juJien Collins & Company . Incorporated & Cnmoanv Oi Swiss American . Incorporated The National Commercial Bank and Trust GHckenhaus & Lembo S : Adams, McEntee & Co., Inc. Ingen & Co. Inc. Baxter & Company Bache&Co. Stone & Webster Securities Corporation Shields & Company .' White, Weld & Co. Manufacturers and Traders Trust Company Kean, Taylor & Co. Federation Bank and Trust Company Francis I. duPont & Co. . Equitable Securities Corporation Hornblower & Weeks Bear, Stearns & Co. Incorporated Hemphill, Noyes & Co. t ^ F. S. Moseley & Co. W. H. Morton & Co. Mercantile Trust Company ^ Blair & Co. Incorporated Barr Brothers & Co. u. Salomon Bros. & Hutzler R. W. Pressprich & Co. — ..... .... Philadelphia National Bank Estabrook & Co. j Kidder, Peabody & Co. _ Ladenburg, Thalmann & Co. " Hallgarten & Co. The Northern Trust Company Harris Trust and Savings Bank The Marine Trust Company Manufacturers Trust Company C. J. Devine & Co. Blyth & Co., Inc. Chemical Corn Exchange Bank Kuhn, Loeb & Co. Malon S. Andrus, Inc. The Peoples National Bank Sterling National Bank & Trust Company Schwabacher & Co. William Blair & Company Rauscher, Pierce & Co., Inc. Wachovia Bank and Trust Company ' t The Commercial ipaoi Sulphur as an inflation hedge—Study—Filor, 26 Broadway, New York 4, N. Y. "These Industries Chose the New Orleans Dealer ^Broker Investment Recommendations & Literature - send interested parties the «to Atomic Energy Review—Latest following literature: » developments in the industry— Harris, Upham & Co., 120 Broadway, New York 5, N. Y. Atomic abetter (No. 38) on growth of civilian nuclear projects, planned vnew uranium-milling capacity to be allocated by AEC, and (developments .affecting Algom and Pronto Ura¬ nium Mines—Atomic Development Mutual Fund, 1033 Thir¬ N. W., Washington 7, D. C. View — Monthly investment letter Burnham and Company, 15 Broad Street, New York 5, N. Y. Also avail¬ is current able — Letter. Foreign Canadian Bank Index Theory—A guide to Canadian in¬ new vesting—Draper Dobie & Company, Ltd., 25 West, Toronto 1, Ont., Canada. Chemical & Pharmaceutical Price Indexes Adelaide Street, Smith, Barney & — Carl M. Loeb, Rhoades & Co., 42 Wall Street, New York 5, N. Y. Fire & Casualty Insurance Stocks—1957 earnings comparison— Laird, Bissell & Meeds, 120 Broadway, New York 5, N. Y. — Comparative study on 97 companies — - Impact of Industrial Recession on Electric Utility ;7 - J ' Inside Story of Outside Help — Booklet describing services — Ebasco Services Incorporated, Dept. V, 2 Rector Street, New 5, N. Y. ' York 6, N. Y. Japanese .Stocks — Current information Company of New York, Inc., Ill Stock — Yamaichi Securities Broadway, New York 7, in Japan — turing Co., Toyo Electric Manufacturing Co., Tokyo Gas Co. and Fuji'Precision Machinery Co. showing an up-to-date com¬ parison between the listed industrial stocks used in the DowJones Averages and the 35 over-the-counter industrial stocks Quotation Bureau Averages, both as to ^yield and market performance over a 19-year period — National Quotation Bureau, Inc., 46 Front Street, New York 4,'N. Y. Pharmaceutical Industry—Survey and reappraisal—E. F. Hut7ton & Company, 61 Broadway, New York 6, N. Y. Public Utilities "Bulletin—Fortnightly letter on both listed and unlisted utility stocks—Eastman Dillon, Union Securities & Co., 15 Broad Street, New York 5, N. Y. used in the National Public Utilities Fortnightly—Magazine covering finance in all branches of The ^utility industry — descriptive brochure "Herels Proof" —Public Utilities Fortnightly, 332 Pennsyl¬ Building, Washington 4, D. C. able is .. & Options—Booklet on how to Manoir Richelieu, June (Minneapolis-St. 1958 19, on Yacht Bear Club, 'White Bear Lake, Minn. June 20, 1958 ,-i77v;77.7.'7 -■ , (Philadelphia, Pa.) Investment Traders Association . Philadelphia Overbrook York N. Y. 5, Chemical Securities Traders Association of Detroit & Michigan annual ? June 27, Also available is a bulletin on Wagner i W. Press- • ' Baird & Co., 110 East Wisconsin Avenue, Milwaukee 1, Wis. Glasspar Co.—Memorandum—Sutro & Co., Van Nuys Building, Los Angeles 14, Calif. Hartford Electric Light Company — Annual report — Hartford Electric Light Company, 176 Cumberland Road, Wethersfield, Coni l. \ 77 Illinois & Railroad Central Co.—Analysis—Peter P. McDermott Co., 42 Broadway, New York 4, N. Y. Interstate & Engineering Corp. — Memorandum — & — Report Broadway, New York 4, N. Y. 7 Northern Fourth Pacific—Data—Edward Deere on Gas and Electric Gas homa City 1, Okla. and Electric Nassau & Fuller. Company—Annual report—Okla¬ Company, 321 North Harvey, Okla¬ , '7 : Cove, L. I., N. Y. June 27, 1958 at (New York City) Municipal Bond Women's Club New of York outing at annual vent Station, N. J. 27, 1958 (Philadelphia, Pa.) "7 Philadelphia Securities Association annual outling at the Golf Overbrook Bryn Club, Mawr, Pa. June 28, 1958 (Chicago, HI.) Security Traders Association of Chicago summer golf outing at the Woodridge Country Club, Lisle, 111. Glass—Report—Thomson & McKinnon, 11 Wall Street, New York 5, N. Y. Also available is a report on General Dynamics Corp. and a study of Fire & Casualty Aug. 21-22, 1958 (Denver, ^ Bond Club of Denver Colo.) - Rocky Group IB A 24th an¬ nual summer frolic at the Co¬ Mountain Stocks. Planet Corporation — Report — Hudson White & Company, Michigan Trust Building, Grand Rapids 2, Mich. T lumbine Country Club. (Cincinnati, Sept. 18-19, 1958 Ohio) reports—Southwestern Public Service Company, Mercantile Bank outing Club, Glen Country , D. Owens-Illinois . (New York City) summer June Sprayregen & Co., 26 River Fuel, Anheuser Busch, Inc. and Stix, Baer Oklahoma outing at Sleepy Hollow Country Club, Scarborough on the Hudson, Scarborough, N. Y, Syndicats report—Iowa Power Jones & Co., 300 North Also in the some circular Co., ACF Wrigley Stores, Mississippi & 7 v . Morris County Golf Club, Con¬ Street, St. Louis 2, Mo. data are — annual Lakepointe ' J. Barth & Light Company, Des Moines 3, Iowa. Minnesota Power & Light at York June 27, 1958 Co., 404 Montgomery Street, San Francisco 4, Calif. Iowa Power and Light Company—Annual Detroit Investment Association of New - Commonwealth Life Insurance Co.—Memorandum—Robert W. <7 of outing June 27, 1958 (New York City) Citizens Utilities , (Detroit, Mich.) Country Club. .? prich & Co., 43 Wall Street, New York 5, N. Y. • Company—Analysis—Mitchum, Jones & Tem- 1958 Club Bond summer- . pleton, 650 South Spring Street, Los Angeles 14, Calif. sum¬ outing at the Lakepointe Golf-Country Club. mer Company—Bulletin—Baclie & Co., 36 Wall St., Corn Exchange Bank—Memorandum—R. Country Township, Pa. Radnor Canada. New York 5, N. Y. Electric. outing Club, summer June 24, 1958 (Detroit, Mich.) Limited, 62 Richmond Street,. West, Toronto 1, Ont.." Carborundum them—Filer, Schmidt Co., 120 Broadway, New York 5, N. Y, Murray Bay Paul) Twin City Bond Club annual picnic and outing at the White Southwestern Electric Service Company—Annual and quarterly use Association Quebec. at . Stock (Canada) of Canada annual convention at Micromatic Ilone Corporation. on homa Street, New York 5, N. Y. Field Investment Dealers' of Government—18th edition, ineluding credit and debt management factors influencing the -market; public debt of the U. S.; securities of government corporatians and credit agencies and International Bank; the budget; ownership of the Public Dept.; factors affecting com¬ mercial banks; taxation of income from securities; prices and yields of treasury securities—The First Boston Corporation, 15 Broad Investment In Also available is a memorandum on General Railway -Signal Co. and Hoffman Electronics. California Water & Telephone Company — Annual report — California Water & Telephone Company, 300 Montgomery Street, San Francisco, Calif. * * 7 7 ' 7. 7./'7 Canadian Curtiss Wright Limited—Circular—Lampard & Com¬ 7 New Corporation. Securities of the United States ' Co., 72 Wall St., Lists for Manufacturing Co. and Twentieth Century-Fox Film Francisco EVENTS Exploration Burroughs Corp.—Memorandum—H. Hentz & income, growth and yield —Reynolds & -Co., 120 Broadway, New York 5, N. Y. Also available are analyses of Shamrock Oil & Gas Corp., Ray¬ theon memorandum a bulletin a San COMING California Packing Corp. Ltd.—Circular—C. E. Stoltz & Co., 25 Broad Street, New York 4, N. Y. Asamcra Oil Corporation Ltd. — Bulletin — De Witt Conklin Organization, 120 Broadway, New York 5, N. Y. Also avail¬ < Recommended Investment Street, gomery Calif; — Bond Yields. American Anglo Discussion in "Monthly-Stock Digest" — Nomura Securities Co., Ltd., 61 Broadway, New York 6, N. Y. Also in the same issue is a re¬ view of Japanese business conditions and data on Isuzu Motor Co., Nihon Cement Co., Mitsubishi Electric Manufac¬ Over-the-Counter Index—Folder Blaw-Knox Building, Co.—Memorandum—Goodbody & Co., 115 Broadway, New York 6, N. Y. 7;77 American Motors—Analysis—du Pont, Homsey & Company, 31 Milk Slreet, Boston 9, Mass. Also in the same circular are analyses of Textron, Beaunit Mills and U. S. Freight. American Pipe & Construction Company—Report—Dean Witter & Co., 45 Montgomery Street, San Francisco 6, Calif. Also pany Field-Report—Harris, Upham & Co., 120 Broadway, New vania vs. the Growing West Company— report — West Coast Telephone Company, 300 Mont¬ American Independent Reinsurance New York. York 5, N Y. Marine & Fire Insurance Industry Crest in — Annual Booklet on the area served—Utah Power & Light Co., W. A. Huckins, Business Development Department, Dept., 7, Salt Lake City 10, Utah. Underground Wealth—Discussion of crude oil and natural gas reserves of major companies — in "Current Comments ioi Investors"—Francis I. du Pont & Co., 1 Wall Street, New York 5, N. Y. In the same issue is an analysis of Chicago, Rock Island & Pacific Railroad Company. Also available is an analysis of the Retail Trade Industry, and a study of Companies— Study—$25 -per copy—Gregory & Sons, 72 Wall Street, New York West Coast Telephone . . report States Telephone Company, 300 Montgomery St San Francisco, Calif. Pittsburgh 22, Pa. available is Co., 20 Broad Street, New York 5, N. Y. Electric Utilities products—Blaw-Knox Company, 1231 Telephone Annual Southwestern Descriptive brochure on services and — States — June 18-21, 1958 tieth Street, Burnham Company r»^vi*+ • Blaw-Knox is This Treasure mentioned toill be pleased It is understood that the firms "l Thursday, June 19,1958 . .. Southwestern Bullard & Smyth, Area — Booklet describing the area served — New Orleans Public Service, Inc., Industrial Development Staff, 317 Baronne Street, New Orleans, La. Latest and Financial Chronicle n Municipal Bond Dealers Group Building, Dallas, Texas. annual outing cocktail and — Thursday at Queen City Club; field day Friday at Maketewah Country Club. dinner party For financial institutions . . . Sept. We suggest that the following investments at this time . . are National Security Traders Asso¬ ciation Annual Convention at . the Servicing Mallinckrodt Chemical Works Broadmoor. Oct. 6-7, 1958 Association < Metals & Controls Corporation Brokers and Dealers Red Owl Stores National Homes Mine Nov. of at Asiel & Co. Members Troster, Singer & Co. New Telephone HAnover 2-5000 Trinity Place, New York 6, N. Y. York American 20 Broad Street Members Neto York Security Dealers Association Governor! of Board 30-Dec. Stock Stock America (Miami annual Association convention the Americana Hotel. Nov. 2-5, 1959 (Boca Raton, Fla.) National Security Traders Asso¬ ciation Annual Convention Exchange the Boca Raton Club. Exchange With Mutual Funds Assoc. New York 5, N. Y. (Special to The Financial Teletype NY 1-1110 & NY 1-1111 LOS G. Teletype NY 1-376-377-378 Yl Hotel. 1958 5, Investment Bankers Safety Appliances HAnover 2-2400 Stock Exchange Beach, Fla.) Corporation Members 74 Firms Mass.) (Boston, of meeting at Somerset Since 1878 Firm Markets (Colorado 1958 3, 29-Oct. Springs, Colo.) OUR EIGHTIETH YEAR attractive :\ ANGELES, Nahigian is Funds now Associates Chronicle) Calif.—Harold with Mutua Incorporator, 3780 Wilshire Boulevard. Volume Number 5752 187 . . . The Commercial and Financial Chronicle (2721) commercial, while industrial busi¬ declined 5.7%. Meanwhile the electric utilities ness Public Utility Securities have continued their heavy con¬ struction program, which is usu¬ ally projected two to five years By OWEN ELY in advance, since electric gener¬ ating equipment takes about two Electric Utility Industry Continues to Forge Ahead the Dufing past electric year | utility stocks have r encountered market swings. wide As of May gether; the earnings, about with stocks now come of declined- 10% to 46.42, re¬ flecting the drop in industrial is¬ sues as well as the rapid rise in between rates, which was con¬ adverse to utility earn¬ sidered ing At power.' about this time, the Federal Reserve taking measures to lower money rates and the con¬ tinued gains in earnings and divi¬ dend rates for many utilities, together, with rate increases ber. began granted 'Jby state commissions, [quickly dissipated investors' fears. 20 times or yields of only and the yield afford a range of in¬ roughly 4y2-6% con¬ with yields ranging 5.5% The 7% and last Octo¬ yield average the on Moody group of high-grade issues dropped from 5.26% to 4.36% recently. however, board now 2V2-4%; trasted it had money issues again sell at about 19 1957,-Moody's average price 24 'electric power common stocks was 51.85, but by Oct. 25 31, | of growth last October Electric utility output has quite well up a the increase ago, year compared as in held with resi¬ dential and commercial sales sub¬ stantially in off-setting industrial. Thus ended June 7 the in decline the the Edison to manufacture years week Electric As the end of install. and April, U. S. capacity had reached 131 million kw name- plate rating with actual capability probably 5-10% greater. The gain the previous year was 7.2% for that month output over although down was 2.3%. Thus for the chain stores, etc. ' Greater attention was paid to the "built-in safeguards" in utility earnings, with which many analysts had been familiar, but which had re¬ der last year. mained somewhat of the the average market other extreme. Thus to the swung Moody aver¬ not only recovered the lost 10%, but -has gained about an to 57.38 since on June 6 the highest — of month avilable for these tire well in indus¬ help offset March, latest figures, the en¬ industry (including public as an increase of 11.1% in This advertisement is neither an offer to sell nor a solicitation is of pump of course of offers to buy any of these securities. ISSUE It must be admitted that the good earnings reports whir1 so-e normalize them, special tax sav¬ ings resulting from accelerated .depreciation, which increase auto¬ matically every year (they began in 1954). Regarding operating expenses, fuel is a very important item and in recent months the price of fuel oil has eased somewhat, following earlier increases. The supply of hydro more has power in except is cost homes new partly offset etc. ' .• also become which of the month of in occurred the country. many Thus in January the cost of fuel for all Class A and B private utilities was 4.7% below the pre¬ southern heating, favorable attitude of state The funds, bug-a-boo a 5% offered with states (some still are cases obtain increases portant and/or earnings since Paine, Webber, Jackson & Curtis Wood, Struthers & Co. Wagenseller & Durst, Inc. Irving Lundborg & Co. Walston & Co., Inc. viously inadequate). Summarizing, vestors should. Crowfell, Weedon & Co. mer) seems Brush, Slocumb & Co. Inc. Sutro & Co. » ler &1 Pasadena Corporation Hooker & Fay , „ , Jones, reeger i n 'u ewi Pacific Northwest Company is now con¬ one to last 6% year able to favorable so industry and sympathetic by the commissions. must be kept in the mercy mind that of the ; ' new are Philip R. Egner, Hyman Federman, Herbert M. Iselin, L, Charles J. ler, Miller, Robert W. Mil¬ B. Ortmann, and Stonehill, member New Stock Exchange. Limited Kenneth • . Harold S. York partners of the firm are Robert I. Cummin, Harry. Janin, Sidney B. Lifschultz, Michael A. Miller and Louis P. Schrag. of politics Two With Dean Witter the both at the local and national levels. Poli¬ tical partners regulation However, it utility industry remains somewhat at General pressuring for unwarranted (Special to The Financial Chronicle) SAN FRANCISCO, Calif.—Rob¬ ert G. Kunz and James E. Nickelson have become associated with Dean Witter & Co., 45 Montgom¬ low rates, and political promotion ery Street, members of the New York and San Francisco Stock of Exchanges. big tax-free public power pro¬ an The offer to sell nor a solicitation of offers to buy offering is made only by the Prospectus. any of these, securities. NEW ISSUE June 19, 1951 $16,000,000 Mountain Fuel 4 Supply Company % Debentures Due 1983 Dated June 1, 1958 Due June t, 1983. last two Price 100% and accrued interest A issue were 6% a permitted by the FPC to the feature. extra any recovery Copies of the Prosp c'us writers may be obtained from any of the several under¬ only in Stales in which such underwriters are qualified to act as dealers in securities a ltd in which the Prospectus may legally be distributed. in industrial is now increasing Power Corp. rapidly; The First Boston has about : with Blyth & Co., Inc. Lehman Brothers Corporation Eastman Dillon, Union Securities & Co. Merrill Goldman, Sachs & Co. Lynch, Pierce, Fenner & Smith Dean Witter & Co. Hemphill, Noyes & Co. White, Weld & Co. Boettcher and Company on only the air. Western Massachu¬ setts Companies is experimenting Corporation back long as maintains its dy¬ namic growth and enjoys reason¬ the ' spe¬ ; a its. lines. Schools are experimenting with electric heat¬ ing and find it quite efficient for their special requirements. "Radi¬ ant heating" is being increasingly used; it's more efficient than re¬ sistance heating, since it heats 2,000 > The Milwaukee Company 5% June non-callable Florida First Southwest Company . such was taking another hard look at the possibilities of house heating. The number of heat pumps (which heat in winter and cool in sum¬ Davis, Skaggs & Co. Incorporated Laird & Company, switch industrial issues, but the long pull outlook for the electric utilities still as number firm recession some gressive utility managements are Bateman, Eichler & Co. First California Company Grimm & Co. Hill Richards & Co. Shuman, Agnew & Co. Newhard, Cook & Co. The First of Arizona Company Ball, Burge & Kraus Estabrook & Co. E. F. Hutton & Companyr Incorporated • from current price levels of utili¬ ties might occur, especially if in¬ would quickly reduce surplus capacity to normal. However, as a safeguard and to balance their growing summer air-conditioning load, many ag¬ v . ob¬ a of leading corporations. activity . _ Stroud & Company are The firm will act cialists in the stocks of (except in where other factors-are im¬ the fully aware of this possibility but are not too much concerned, Incorporated Laurence M. Marks & Co. of are Salomon Bros. & Hutzler Hemphill, Noyes & Co. Incorporated Smith, Moore & Co. New rather panies. to on obtaining capacity being built up become a drag on the industry, because of the capital costs involved? The companies Dean Witter & Co. White, Weld & Co. not a Will William R. Staats & Co. McCormick & Co. American .announced. basis; two of gas pipeline issues and third an electric utility which on use Lynch, Pierce, Fenner & Smith Refsnes, Ely, Beck & Co. Goodbody & Co. is were was * and' compared with 4.80- issues and Baa Blyth & Co., Inc. Lester, Ryons & Co. of year ago, In summer. the Kenneth Ellis & Co. York Exchanges August; and A-rated is¬ cost 4% or slightly more, these Bosworth, Sullivan & Company, Inc. New Stock last sues Copies of the Prospectus may be obtained from any of the several under¬ writers only in States in which such underwriters are qualified to act as dealers in securities and in which the Prospectus may legally be dish willed. Merrill future cost which about 3.85% - compared Hogle & Co. the the siderably lower. For example, in May Aa bond issues cost only share Corporation the about new plus accrued dividends from-June 24, 1958 J. A. of companies. industry? ?50 Par Value Elworthy & Co. some commissions, particularly in utilities) of the late wave and there was a gain for these in¬ definite What Stock, Series A $2.40 Cumulative Preferred A. G. Edwards & Sons Formed in NYC •; and dividual Spencer Trask & Co. D. H. Blair & Co. the Formation of the firm of D. H. major factor in the improved sentiment for investment in util¬ Blair & Co., 42 Broadway, New ity stocks has been., the more York City, with memberships on early spring. While use of electricity for heating purposes is still in the early stages of development, neverthe¬ less, this was a plus factor for some companies. Also, many elec¬ tric companies also sell gas for house Schwabacher & Co. collectively. A 1 his advertisement is neither for the more Coffin & Burr or the Arizona Public Service Allyn and Company where by omitting chimney, furnace, construction of plentiful with the increased cially 240,000 Shares A. C. indiyidually . summer Stone & Webster Securities Corporation either efficient England The new firm will conduct,the niggardly). money brokerage business here¬ needed because of higher tofore performed by D. H. Blair some cases costs, the commissions have been & Co.,Inc.for more than half a cen¬ den demand for air-conditioning willing to allow a rate of return tury,, as well as engaging in all during a heatwave. At any rate, slightly in excess of the standard other, activities of a member of the extra reserve carries some off¬ 6%. However, both interest rates the New York Stock Exchange. setting advantages—the new and and fuel costs have now declined One of its important functions will 'efficient equipment can be used somewhat from last year's worst be to provide financing for smallmore, and obsolescent plants less, levels, so that the utilities may and medium-sized growth com¬ than would normally be the case. find it a little harder from here be needed in where there is a sud¬ has been the cold Eastman Dillon, Union Securities & Co. unfavorably in future against utility earnings and prices, Where might higher. June 18. 1058 The First Boston most such as TV A which have unfair competitive advantage, could react vious year, although in that month the sales of electricity were 1.5% made only by the Prospectus. Price $50 per ducers an all, but is expensive to install Another favorable factor (espe¬ NEW after little current), the hot water being stored for heating purposes the next day. The heat California capacity, this sections residential kwh sales and 4.8% in can heat water (when there is demand for though rainfall privately-owned utilities) as showed Both the "growth" and the "yield" stocks have advanced to¬ The offering is charges schedules rate the In addition, rising 1931. granted the decline in industrial business. The amount in "demand" trial age equal rate increases of companies, and also because some the revenues doing better than kwh output because mystery to a investor. pendulum are Moreover, normal present at least the electric utili¬ ties have some excess companies have been issuing have Moreover, as industrial activity Institute estimates that output j enjoyed- special j supports ot a [ continued to, decline investment- was 1.1% over last year, although -bookkeeping nature, such as (1); funds sought,a safe haven in de-, the interest credit on new plant *?iii some earlier weeks in Aprilfensive issues, and utilities shared not yet placed in operation, and this quality along with tobaccos,- May it had dipped about 2% un¬ (2) fof companies which do not drugs, Electricity midnight 9 a cheap night rate, so that J. A. Hogle & Co. Bosworth, Sullivan & Company, Inc. Edward L. Burton & Company Moore, Leonard & Lynch Brush, Slocumb & Co. Inc. William Blair & Company Singer, Deane & Scrihoor Schwabacher & Co. 10 (2722) The Commercial and Financial Chronicle The Atomic Energy Act, industry has By RALPH J. CORDINER* $500 billion worth of electricity and one and one-quarter trillion the next 20 years are foreseen by Mr. Cordiner •11 the basis of on pected electrical needs. The growing population's our General Electric head . . ex- conclusions: effectively toward estab¬ lishing a base in development, de¬ sign, -manufacture, and use of power reactors. Now the industry effort is moving into a new era— one in which operating experi¬ ence, meager as it is, can be ana¬ lyzed. The results, based on five pioneer reactors now operating in the United States, are encourag-. ing. V Currently, there are four large Chairman of the Board, General Electric Company New York, N. Y. dollars of electrical equipment in in the laboratories with these few moved Shape of Things to Come . asserts the central power plant. best for extra marketing effort, capital improvement and expansion; previews some startling technical and business opportunities open to business by the /, scheduled for completion in 1980's; 'and, of the challenges ahead, . singles out atomic power stations under con¬ struction in rthe United States, the as the opportunity '; , . 500,000 on a development are scale never before r ; - . -.. difficult the achievement of political and economic most • the 1960's should make fission con¬ supplement to fossil fuels, on a substantial scale, in the 1970's. (Mr. Lindseth's paper has more to say on this subject, generating equipment replaced by "home atomic battery"; finds no sales force in in¬ dustry has better value to offer to consumers than does the * but it must be mentioned review electrical appliance one; discusses aggressive gas industry competition; and lays stress on need to channel long range atomic energy ■ these scares are the •lems • days when Sputnik followed by recession it not JImW® - ' faith, challenge, truly » ■ - but the great A are cer- speaks the f§^^H MHHklfiHIHI for R. industry that has courageously J. less shown it set outline of work for the bL being an? startine with surge V- Premise ment 011 the importance of laboratories Electric tute. The within 10%. When ahead 20 years in is one a world of that is not nificant variation .... a ex- on million kilowatts of Sonera ting capacity by ^ F with this years million kilowatts. It will take the order of 3 trillion kilowatt- e.lectri£al Shu a natl0n whose Will have passed nnumi* u - the energy to population the quarter-bil- mark. eleetriml UinnSgs! its the mv ergy. . uine storing electrical Solar energy has possibilities on Let me cussion of sum the the those first turbines need for as T+ « iQ +L? in F c advance who sudden ,. appropriate electricity. ' which (2) , As never before, the elec¬ industry must assure tomor¬ row's progress by continuing its vigorous exploration of scientific opportunity and exploitation of , technological gains. . My comments thus far have phasized tricity, watt-hour has averaged about 3 %, compounded year, During the period annually. to 1950 to a it ever, no time for details, but factory, in commerce, in the home, and on the farm, the em¬ phasis in the coming decades will limits can done metals. ment; that genuine being reached in what are be be toward Technically, how¬ appears with Until knowledge is the some tive basic trial ap¬ technology turbine-generator may be considerably smaller en¬ the those some gen- in utilities years that ahead duction in fuel and commercial higher-capadty tems, ■, Experimental High Voltage arealready consumption per : ;; One of the most exciting proj-j ects ' in the; i electrii^r field ,is General"'Electric's nounced newly Cxtra-high voltage f« toe Primary Markets Trading Facilities are ► '. r,___ ® Pace of sciis being stepped . and there concerned are lest a breakthrough might unexpectedly make major, long-term investments obsolete. There is no evidence; to support such unrealistic concerns. •, . BONDS Pace of Atomic Fission Progress • PREFERRED STOCKS • COMMON STOCKS Consider the pace of progress in atomic fission, for example, which has been pressed forward by subexpenditures from both private and government sources., stantial In terms of courage, investment, and work, such goals are dous. It both the stupend- is indeed fortunate that manufacturing and the utility sectors dustry have about the because of the electrical insuch close agreement challenge of — to repeat i truth—Ww •fv. without the supplier, but address as as by laboratory capable Working tocustomer partners in adventures, Mr. CnnJ^t- An™aFEdis.on Convention, Cordiner amount of producing power. a large-scale of tiny a reaction power plant up ca- economical New York Boston one ob;iec.tive of process. a long and The important economically feasible we demonstration. .In the three since the and passage a of half the years 1954 Detroit • San Francisco Philadelphia • power has proved to be exPensive before Blyth & Co., Inc. reaction But to expand producing and Electric institute Boston, Mass., June 9, 1958. of +thlS ?ny lab°ratory 1 to other. o^any greatest "An ancient power from atomic fission was proved by Dr. Fermi and his associates in 1942, with a US Can Succee(f Pable 4. gether not only the future an The technical feasibility of • Pasadena Minneapolis • San • Chicago Pittsburgh • • Diego Spokane • • Los Angeles Cleveland • • San Jose Oakland • Fresno establish¬ transmission sys¬ the with Complete of elec¬ for a long-range, efforts imagina¬ use ments; and toward higher-voltage, provement; in new more toward bigger blocks of with' homes using the equivalent of today's small indus¬ that the increments of im¬ pears automatic equip¬ economical power, new it more toward the and tronics; available discovered, electricity.] There, is mainly rapid increase in the average pressure, and size of units installed. be many new ways to and, use in the a temperature, the but em¬ production of elec¬ the laboratories are exploring distribute 1955, the rate of improvement rose to remarkable 5% a year, due are also the ' Seattle Louisville • Eureka • • • Portland • Indianapolis • Sacramento Palo Alto • i selling price for I nation's . +ha+ enormously, some the prospects; +rim business— the nation's realistic reappraisal of a the as ; up our of economy'—may depend on win¬ ning public understanding of the aver¬ special-' operating the largest-size ma¬ v . chines. The company's scientists this brief dis- and engineers estimate that a re¬ application basis. ; trical a semi-conductor converters of va¬ rious kinds, the thermionic power of on business and indeed, the health have Over these 50 years, the reduc¬ tion in fuel consumption per kilo¬ electrical converter, and the need for systems that, gain. challenges presented by su¬ perconductivity, the fuel cell, methods century, engineering engineering activielectrical industry are a major r factor growth up „ evaluation of the data shows that the United, States will need 665 in conclusions: and ties of the si°- _ realistic ?Q7Q Jol 135 Since research looking plosive change A be 1979. If space permitted,, it would be interesting to -explore ' industry has welcomed change and has invested millions of hard-earned profit dollars to bring it about. Today, the re- Insti- of • difference, difference, is margin a A to electrical Edison explored half past entire electrical industry has con¬ tributed, have made electricity the American consumer's biggest bar¬ a other which clear improvements, toward which the undoubt¬ many two -There would be little disagree- lesdershinTnTe leadership role— McAfee, President, however, the and edged reciprocating steam engines out of the picture. These ; possibilities to right the ofmen thk are, thing like the degree that has ex¬ in recent years. This leads for estimates of the 20-year future are remarkably close to those set forth by Mr. s not not isted future. The islative halls.to see what Portents -of®. naLnal for the future theV mi«ht Present, building PP7 to say that General , did appearance be¬ are out¬ age, use only about one-eighth much coal per kilowatt-hour, year comments will be directed toward * T would on laboratories, and which may having appreciable effects in J? tha market places, rts anT mature farSighted' C°llfiderit tur^ Electric V technical ™ !ab°rat,orles,' justified by events.' enterorise in its enterprise in its scale power There . great fusion how¬ generating going to be enough to offset the inflation in your production costs, to any¬ are your erator im¬ General the first fission plants are into operation now. Thus, Fission and fusion next that ; ne^t develop¬ edly the two principal long-term prospects for basic change in the technology of the utility industry. But fu™, another per?od° of Sr-' vrnwth From basis, (1) Unless the basic inflation^ ary trend is halted, the health of research as century. of things to come is being determined now— in the executive offices, in the ably in carrying the economy through those periods of adjustwent, and the wisdom of your in- and ahead. - nationwide a the advances in efficiency combined to produce turbine-gen¬ period fore the final two decades of this as X 55JRS5 & and 1970's. The shape Investing and the fundamentally determined by decisions made, battles won, funds invested, facilities built, and re- high exceed them. utilities in the recessions of 194950 and 1953-54 helped immeasur- through ill likely to make its audience samif manner, the^most SS afelCeV/t wM was technically significant objective of tre¬ the On During is I sev-i Using Less Fuel Consumption Electric's studies, economical the vestments immediate high-capacity machines, by ever, proved this pass research mediately be is n°t the case. The main patterns of today's electrical industry were Cora.ner can to power efforts substantial sophisticated business generation. .; goals, and then yet the and from 750,000 omy. generator technology is an im¬ portant factor in planning for the is timetable for fusioh Tb mendous ment going through it heard these distant goals set forth, that this is •effects because fusion milestone is just goals. might believe, reaching he that good times and bad. tain to have far - an arithmetic They can by sustained effort, won pursued President's i the achievable only be of industry. Your words All that what Therefore to companies, will produce further advances in system econ-i • ? look for developments in turbine- J ■ future. near any it appears that necessarily mean that they repre- -the late 1970's may find the first sent the shape of things to come, demonstration power plants of They are only goals—high, hard, fusion power going into operation, work, and vision from be ■ perspective, It has feasible. statement of faith must mistaken for careless opa timism. in- spokesman these high surpass . Such in shape of things to •• - this the probable went into these computations may be correct, but that does not spiring to hear words of and goals. the is reach can prob- of day, a v With policy in the national interest. scares, and so many of our fellowcitizens seem to be overwhelmed by come.) " power? In the of larger eral (3) Nothing on the technologi¬ cal horizon gives promise of re¬ placing rotating machinery for generating electricity economi¬ cally—not on a big scale or in the an economical Doubts technological rapid the use of • ditions conducive to opportunities ahead. horizon will see rotating electrical installing kilowatts will come into use in the 1960's. In¬ creased ihterconnection and the trend to joint purchase and and research and proceeding •imagined. ? I960. making already available, turbine-generators ' rated of doing things ways by progress j the ' of machines in the electrical industry are nev¬ ertheless inevitable and necessary, Thus, the experience gathered in are (2) New : year years the average, There are, of course, many utiL ity companies which still have plant increases. That is to say; the so-called "home atomic battery" is hot likely to replace .... these—recessionary— times of a on power ... - size the as of perhaps 1 to is. the best that can be expected in the next 10 V/2% economical Thursday, June 19, 1953 . . kilowatt-hour (1) The two' most promising prospects, fission and fusion power, become more efficient and : . Oxnard an? proj-| Number 5752 187 Volume . .The Commercial and Financial Chronicle . to reach the an experimental high-volt¬ transmission line to be built not i'ar from the company's High Voltage Laboratory in Pittsfieid, Mass; This "three-phase transmis¬ sion line over four miles longwill have a rated system voltage of 650,000 volts, suitable for oper¬ ation up to 750,000 volts. As you will recognize, this is a consider¬ able advance > over the highest previous voltage of American ect — is age tricity and equipment Let been curve accord¬ year, most presented. is it that sales of of ■vital ingredient missing from the manufacturers' program? Is there the have other A increased on ■ the of have tried many efforts of seems the indicate to fronts. to forward move on ? .77 tomers a produce a coordinated group, of what constitutes a chase "normal" year—the appliance and appliances, rather than just one increased. television receiver business seems appliance, have been say growing twice of today's A as many of study expect a premium price in order to pay the cost of research. Ac¬ tually, they can continue to offer their products at attractive prices, major a the lias increased .-to been and a This announcement is neither 77. both expanded turers . . and have been • clined the improved in terms Of special- an offer to sell components crease tomer. for these useful home products and services. that has found nor a solicitation of an I no which they have the volume of busi¬ required to keep production as well above the Such volume, am / level on of to required to profits tain their assault The the earn value to the technical' on But ; future the mined not only is on deter¬ laborato- the 11. the models used cost-of-living index. the e., offer to buy these securities. ' . ties. It is also being shaped in the; 'marketplace./ • * \ r* v V Projects Changing Debentures Growing and / Market ■ Municipality of (Province of Ontario, Canada) • Due 77" Dated July 1, 1958 ' r v' ; 4;"'. r' •"v * July 1, as shown below f The character of the market; is going -to ehangedraharaticaUy in'; the next 20 years, and will offer new. opportunities for everyone $3,800,000 Instalment Debentures ' . associated -with the electrical dustry.-Rising and. education,; Public in¬ levels of income along with the / Amount • sharp increase in household for¬ mation in the 1960's, will mean a i bigger, higher quality market for residential uses of electricity, The United States population is trending toward the formation of What might" be. called "super-* Price* Date 100 100 3 100 31/4 31/2 100 3% 33/4 99.54 Offering Yield to Rate Prte* Maturity 98.50 3.95% 33/4% 100 4.00 48,000 1969 4 100 4.00 49,000 1970 4 100 4.00 52,000 1971 4 100 4.00 54,000 3.85 1966 Interest Date 4 1972 4 100 4.00 * 56,000 1973 4 100 4.00 3.70 99.32 1965 Apprex. Maturity 1968 3.50 1964 Public • 1967 3.25 100 • > 344,000 3.00 ^ 1963 * . $332,000 2.75 « . Amount . 2.50 1961 21/2 23/4 1962 •7 399,000 100 - Principal * Maturity 2Y4% 1960 : v' Yield to 1959 $360,000 371,000 385,000 415,000 300,000 311,000 324,000 Offering Rate Maturity Principal Approx. Interest 2.25% : ~ (ipius accrued interest from 7 ' \':, July 1, 1958) cities," as the suburbs of neigh¬ boring cities spread out and over¬ lap into continuous urban areas hundreds of miles long. /New in¬ dustrial and residential areas ,787,000 4% Sinking Fund will fvolve along the great through$dys that are being built on a na¬ tional All these scale. lation centers will new large Price 99.25% Quantities of power for commun¬ ity facilities such as Debentures July 1, 1978 popu¬ need Due water (Plus accrued interest from July 1, 1958) and plants, highway and street schools and shopping* Highly / concentrated blocks of power will be required for new industrial parks and resi¬ dential areas. The development of I pigger industrial and residential markets in areas formerly confined to agriculture and mining, espe¬ cially in the south and the west, sewage lighting, centers. Will provide new outlets for in¬ dustrial, commercial, and residen¬ tial load. In such a Yet be no business manager needs reminded dealers Harriman Ripley ; that every ; A. E. Ames & Co. Wood, Gundy & Co., Inc. . ' The First Boston McLeod, Young, Weir, Incorporated Blyth & Co., Inc. Salomon Bros. & Hutzler Lehman Brothers ; | Between now and 1979, the injdustry must sell about $500 billion of $iy4 tril¬ electrical equip¬ ment, in terms of today's prices, White, Weld & Co. kilo- Burns Bros. & worth Corporation Incorporated Mills, Spence & Co. Inc. Denton, Inc. . Nesbitt, Thomson and Company, Inc. Greenshields & Co (N. Y.) Inc dollar. worth of electricity and and other The Dominion Securities Corporation & Co. Bell, Gouinlock & Company lion securities in this State. Smith, Barney & Co. sold—sold against a growing mul¬ titude of competing uses for the customer's obtainable from only such of the undersigned lawfully offer these Incorporated Watt-hour, evei;y dollar's worth of power and equipment, must be I as may vastly expanded market, the forecast of 3 trillion kilowatt-hours a year by 1979 is entirely feasible.. to Copies of the Prospectus are W. C. Pitfield & Co., Inc. Dawson, Hannaford Inc. ■ Equisec Canada Inc. •. in¬ cus¬ the con- page 60 t ■ Metropolitan Toronto being in that when I say offer Continued sus¬ barriers of the future. fact industry has $39,587,000 steady basis, a them raw making the under¬ of the year break-even point. enable should key greatly sales force in better a the of research and development, as long ness of prices have de¬ their real value to the statement customer to buy and pay housewife spite of cost New Issue they do how, and continue their features, appliances ' have r many improvements Liberalized credit arrangements have made it much easier for the the the The in today's ization. While in materials. manufac¬ The offer is made only by the Prospectus. , new government's increase five appliances have actually declined. expanded, 12-cubic- refrigerator and sells for .less than $300. currently are electrification and automation has a rate of less Yet major appli¬ expected to be as high degree of Factories have been rebuilt and televi¬ $230, while $330, while the equiv¬ model freezer, with higher and higher price tags on nearly everything she buys in re¬ cent years, the prices of electric at than 3% a year. are than more appliances times the prewar level. The sales efforts of exciting < ances the alent . to from foot combination ers greater, flood of,<new, products and features -than in any previous period. New appliance busiiies.f to warrant appliances and ' entertainment such optimism. There has beeh products have been introduced, little growth in unit sales since 1950. Ignoring wide swings in styling has become much more at¬ tractive, and inducements to pur¬ year-to-year sales''volume — and levels required to war¬ benefit can appliances and television receiv¬ In the past 10 years, the manu¬ facturers have, offered their cus¬ There is nothing in the/current sales trend of the electric major be 12-inch cost cost-of-living being sold. index reveals that, while the gen¬ Distribution patterns are chang¬ eral cost of living has risen 26% ing. " As these changes proceed on since 1947, the prices of major ap¬ an evolutionary basis, the cost of: pliances1 have actually declined moving goods from the factory to. 14%. These declines in prices have the ultimate consumer, along with taken place in spite of a 63% in¬ the services the customer wants, crease in the cost of labor in elec¬ is being reduced. trical manufacturing, and a 50% Manufacturers' advertising of •4 . to the 1950 of 1950 cost many that, while there have been hu¬ and shortcomings, they con¬ a tinuation of that trend. to of set The to man errors the than faster review manufacturers classifications, and forecasts who is example, 11 today's 17-inch set, a better prod¬ uct all around, costs only $180. eight-cubic foot refrigerator / * of future load are based new values. providing that high volume can be maintained. At present, it appears that the industry has the capacity home appliances have not grown at the generally agreed that the "rate they should? Is there some back¬ attractive sion economies of volume production— of the evidence. some For manu¬ customers Appliance Sales? Why the into The industry's productive ca¬ pacity has been increased so that Why Decreased Consumer * introduced facturing processes, to produce the . consumption of the average residential customer. Res¬ idential and rural power 7 sales stimulate—con¬ tinued investment in scientific advance. One sometimes hears that the leading manufacturers as 'been has watt-hour industry's research the volume rant—indeed, a -- and development have and profit of 8% ing to the 1979 forecasts that have account for two-thirds of the kilo¬ products, and new processes are going to be essential to achieve the growth envisioned in Mr. Mc¬ Afee's forecasts. These technical challenges can be met as long a; the manufacturers which provide - cite boosting the load utility business, the by economic reces¬ something more that the electric sion and potentially the greatest utilities should be doing, to close producer of revenue. At present, The gap between market potenmajor appliances and television trial and market reality? 1 brief review of the the is bone prospects in the laboratories, it is of in average least affected operation in planning this work, ' most me It ' knowledge, industry to the present. residential customer is the maximum value to the industry, we have approached the. Edison Electric Institute to ask, its co¬ new much as present evidence, that this sales objective will be attained? assure'that-this project will .be of that an Is it reasonable to assume, from foreign experimental lines. Knowledge and experience gained extra high-voltage proj¬ ect in the 1960's will lay a foun¬ dation for the operating transmis¬ sion systems of the 1970's.To clear factor much elec¬ times the as as the with the this four sold from 1879 or From goals envisioned. This about five times (2723) Harris & Partners, Inc. Midland Securities Corporation in computing 12 The Commercial and Financial Chronicle (2724) Women like it, too. finance is price inflation and frus¬ Money is universally sought aft¬ tration of,all our neatly-laid plans. and universally use. In varying "When we say that money is no degrees, everyone has some of it, object, we also imply that we do and everyone has had experience not care how little it may buy in with it. : the markets or how much misery Keeping Our Heritage of freedom Is No Easy Task * , -President, Chamber of Commerce of the United States T^ Chairman of the Board, First National* Bank in St. Louis :r; :b L *. '' '< •»« m''"- ■' ,1 ' a'' 1 ,\{* 1 ^ 1 '■* thing ' which ev&fyone is so familiar, would bb thorough¬ ly ; ahd universally understood. And yet, I venture to "say that * blam^fet"presenf|||t there is ; done about it, are among i£p.—oijce remarked that aS merce a pro¬ fession, advertising is' young; as a force, it is as 1 d o world-. The tains v ,v ■ , - ■ •> National De¬ Chamber Wash¬ in H "We that a ; ancient fallacy is taken out mothballs, dusted off, and of¬ fered pf labor unions as an argu¬ ; This - , of simply take it for granted 'dollar is a money. dollar'—and that a- franc,' and that all , four first words ever ut- tered, "Let be there consti¬ light," tutes its char¬ All acter. na¬ adopted policy which "As stewards of the public interest, business (I might say at this point, that managers should never fail to rec¬ in this age of outer space, it would ognize their responsibility to in¬ be nice to have Copernicus work¬ terpret their actions through con¬ ing for us.) ington states in a part that communications tinuous employ¬ its im¬ ees, suppliers and distributors, and the community can judge objec¬ ture is vibrant with pulse. customers, stockholders, tively and in proper perspective commentator the great contributions of busi¬ Another advertising who bears that on W. A. McDonnell l 1-k w e is good, it pays to when business advertise; that said Nonymous, A. name,. nown is bad, when business you've got to advertise y, the who do like It does not . us pay much—and you not allowed to take home free are of adver¬ tising, jof course, is to move goods, samples of the product—but it is but an increasingly important fun. But I am not here to talk about purpose of advertising is to move The (primary purpose banking, but about money. idcEis* assumption can and all that, legislative of which things, high level of is an absolute a power as tional of the object; spend that is that we want. We power. ' y' ' for every dollar of gross the enterprise taking in that dollar is in a position to pay cause Na¬ receipts, 'nnt ■'«' n• >■ •, ; i:,. Wage Cure Argument It is being argued that Wage now increases will the recession because they would increase pur¬ cure chasing power. The exclusive em¬ phasis on wages as a source of purchasing power is a fallacy, vlt is; true that-wage, increases do the increase those who purchasing get them, power of what who do about: the millions but not— the farmers, y the self-employed professional people, white-collar workersv and thpse living incomes?: increases that on fixed ,Vh:U:. For some a dollar for wages, raw mate¬ rials, containers, power, fuel, taxes, dividends—and might have a little get all forget that left be may which over is spent on re¬ expansion—so that inevitably increases wage people, affect follow everyone. people,purchasing increased, but it is reduced. power for most /; But the unions say— oh, no. prices need not be increased. All have to do is to take the in¬ you creased wage and tant rates bloated this point at vention are out of and those exorbi¬ profits of corporations. ter Reuther stated in a when taking a labor's recent he trouble ness is Wal¬ case labor said that, because disproportionately discussion programs. is needs is higher takefor workers and lower take-home pay for corporations." pay This recipe for curing economic recessions completely ignores the Department of Com¬ f igures do not back it up. salt of truth. merce the income stream its entire gross receipts. total the firm figures preceded by dollar signs, but of blood, sweat and big tears. or automatically returns to y ' Most firms since they do also more tend than to that, into go debt, and thereby pay out more dollars than they actually take in. Everyone's purchasing power national income has 1957. In 1948, corporate net earnings Continued is' on page silver Economic Need We Education Oiir country is emphatically in need of more economic education. And indeed the world wide strug¬ dollar across some CAt/un & MEMBERS NEW YORK MIDWEST a You' This dollar j4. Cd//un and Companu ey around. A lot of people panies, and not the law of supply and demand, control .prices; that business makes annual net profits up to 50%; that most concerns could raise wages without raising prices, and that prices could be considerably cut with companies still making a reasonable profit. It is bad enough that these fake < , I might add that modern day patriots are throwing bigger mon¬ Or think that money will buy anything—because it is a medium of exchange. That is not true. of buy happiness; it will not buy health; it will not buy It will not buy love. course, now, I am Confederate money. speaking Incorporated Underwriters It will not friends. EXCHANGE £§:£:;::x£:- "long green with short future." school seniors com¬ EXCHANGE is green—and for that, reason, it is sometimes called "the long green." a that EXCHANGE (ASSOCIATE) bill He called it the believe STOCK down his way. probably aware that repeated surveys have shown that a substantial proportion of high are STOCK AMERICAN river When I lived in Arkansas, I gle between this country and Rus¬ sia may well be won by that used to have a colored yard boy who invented what I consider to nation which proves itself the bet¬ ter advertiser and/or seller of be an improvement on that term. ideologies. STOCK Public and and Utility, ' Distributors Industrial Municipal Securities Of since 1912 of A frieiltf of mine, who is noted are entertained by future voters, but it is just as bad that for his somewhat Lotharian habits, the seniors' viewpoint undoubted¬ once said to me, that "Who says ly reflects the thinking of preSent- that money will not buy love? day voters. In other words, their You just give me plenty of that parents. stuff, and I will do my own shop¬ ping." The extent of economic ideas illiteracy in this country, plus the firm con¬ viction that something can be 'A* the address Annual industrial by Mr. McDonnell before Convention Advertisers of the National Association. Louis, Mo., June 4, 1958. St. Money enters the life 'Miv ["» of every¬ one. CHtCAGta MEW YORK BOSTON It brings joy and sorrow, triumph and tragedy. In order to get it, will sweat and toil, lie, cheat, steal and murder. man been steadily declining during the tenyear period from .1948 through Here supposed to have thrown our "What is home Some of the most he "we big busi¬ These figures show that the net income, after taxes, of all U. S. corporations as a percentage of placement achievement is the product, not of powerful and in my hand is a piece of money. It is a one-buck bill, a dollar bill. compelling editorials on the Amer¬ ican way of life and our people's It is technically known as a silver capitalism are found in the adver¬ certificate, because the govern¬ tising sections of our magazines ment will give you a silver dollar and newspapers, and advertising for it, if you want to swap. There is a picture of George is footing the bill for social, eco¬ nomic and political enlightenment Washington on this silver certifi¬ cate—which is probably because by way of radio and the television on con¬ 'large;share of the fruits of developing economy. out is no need to Nothing is more futile to real accomplishment, and demor¬ alizing to organized productive effort than throwing more money helter-skelter in every direction. All we get out of irresponsible between Production should, and does, fi¬ nance its own consumption, be¬ money that we simply freely in order to balance whiskers. City Bank Monthly Letter idea proper purchasing power comes firsty-and production comes second is; a myth with long recently put it: "The a contrive to main¬ The notion that a First must we production and purchasing is nation, have everything we want and butter,, full employ¬ the Editor As call us bankers, a term we. prefer. It is commonly believed that the there is something mysteries about; business that considers itself im¬ banking. mune to the necessity for adver¬ That is not true. The business tising 'that sooner or later finds consists of just three things: itself immune to business. And (1) You get the money in. even that famous man of silence, (2) You put the money out, Calvin Coolidge, found his power (3) You try to get the money of speech sufficiently in working back in again. order one day to observe that It is nice work if you can get it. advertising is the life of trade. Which it is. behind ment, subsidies and social welfare and I — tain utterances lsoo gets ' swollen But buy Those of purchasing public proposals time of recession, it is a with scheme and sell money. People —everything—by the simple ex¬ who do not like those in my busi¬ pedient of spending more money. ness call us money changers. I consumption to go along mass production. In our mass must. —guns could not agree more. In of This illusion about money mani¬ fests itself in many of the current we ness." Banking Explained disdaining the' importance that so about ment for higher wages every time We run into a recession of busimoney is stable—just as Centuries pess*• activities.'y:•: agd, before Copernicus, people I hope T can make myself very took it for granted that this earth clear on this point. I am' by no was stationary." " A ... means is • to "Nobody tin' for 'nuttin'," and it still holds good. * .'/ ,77C.V. - ; •; • y " •'.i: theory that produc¬ a high there is not enough back dating bO' handing out or paying out more ; ^Heyidoscribed it like this: ; a' 'franc : ". years ago. erb v * old American prov an which says that theory"— Ancient. Fallacy labeled "the money illusion" by Professor Irving Fisher of Yale, some p o w e r; i Or,, to put it another way* when production falls off, all you have to do to bring it back up is to cre¬ ate purchasing power by either generally accepted ' are \ as Money About was rea¬ Meeting oC Annual recent Concepts • ■ the is> known unless it by productivity improve There is purchasing power to take the out¬ put off the market. /.:r ■ The commonest misconception of Com¬ Chamber every-day life. our a tion cannot be sustained at about anything else that are numerous absolutely conceptions about money which -n- thA n g the is There Business. Relations a The the False of the United States main¬ partment. the as that the sons more part of a false ■; " ./.One Of the1 greatest advertising men <of! this Century^-Bruce Bar- i as level because - consumer h rc which is deplores U. S. wage-price spiral and the coinmon belief can be cured by stepping up purchasing power through wage increases; asserts that the surest way to cure a recession is to get prices down and, thus, release unspent pur¬ chasing power; and asks business and labor leaders to work toward halting wage-price spiral that "has been .discouraging "p u what is 1933 else.; :Everv in in the wage of a worker is cost to someone else, is offset Another misconception about there is man p it money ignorance and' mis¬ understanding about money than that recessions \ \ve may create among defenseless people who have put trust in the integrity of government." common with' which usage,* and FrencJb j'pliti^al unrestr by M McDonnell who sees in this aA; warning for our country after calling attention to our 48 cent dollar in 1939'purchasing power terms., The business spokes* V ■ depreciation of the franc is partty such has 19 cost to someone ment. >• Now you would think that any¬ ,} < • The swift ■« , Thursday, June . . crease er By WILLIAM A. MCDONNELL* ,i' a . anti:S3 l;£>ffte rcllies A :;'jV.; "k 58 Number 5752 387 Volume . . The Commercial and Financial Chronicle . (2725) The reduction of allowables year. Popular Western tractive price/cdst/volume tion By DR. IRA U. COBLEIGI1 Natural Gas drilling Company can The has scored been three equa¬ , static for some i'-'i'.tC'.M•■'./>«*'{» yvH/VY *, For '11 . some now, years ' !f ;..<•«>.? ■ Western brought in last February. This pro' Natural Gas has been favorably regarded as a producer of oil and natural gas, and an avid explorer for sarnd; yet ■ somehow it of very In interest 3.25% in 17 its on acres Western (50'% owned) at Boundary1 Butte. this ? ,1 u. ,» .. * lantastically successful enterprise, (2) excellent managemerit and (3) substantial financial ural Gas, a resources and (4) an aggressive, imaginative and extensive drilling program. These are all qualities calculated to generate quite a lot of forward motion both in earning Between a high of 19V2 (it swung 3% and low of a is 16V2 today) oil stock of defi- So here is an romantic and speculative five years, has been little more than treading No dividends, no market nitely a hue that, for doing water. splurge. But the promise surge or recent explora- there and is still tory successes giving are more substance to it. Since A * is a natural gas and its parent is a huge gas buyer, a new found gas field is of major importance. Western has apparently come upon such a new field in West Texas. In Febcompany, of this year, Western and Magnolia Petroleum completed a ruary deep gas discovery well with an open flow potential of over 180 million day. confirmation well cubic 15,000 foot being feet drilled, southest. All per tamed only by rising prices for is on is of part 33,600 acre block owned 50/50 by Magnolia and Western. A con- a tract has stock ahead o£ the .4,475,000 shares ot common. This capitalization creates less leverage than one might assume, however, since the 195? series of 5% preferred (now selling at 36V2) is convertible into *81of pom in on at $15; and the 1955 series of 5% preferred (now selling at 42/2) is conver^iyi^) in^° 192,000 of common m $12. already been arranged with El Paso Natural Gas for it of some 200 million second exciting development in gas production for Western relates to the 1.7 million net acres of permits m British Columbia, by Gulf States Oil Co., its wholly-owned subsidiary, and to a 2a % interest Gulf States has in owned 253,000 acre tract (farmed out by Imperial Oil) northeast of Prophet River. On this last tract, a Fort Nelson, near bia, a promising British Columdiscovery well, Regarded as a major strike, was brought in, last December. The importance of gas in this area is tnat it can be tied into the Westcoast Transmission. contract at the rate C.F. per day, (Gas, under of 30 million is expected to three jn cussed new above, a Western would lion F. natural cents at per of leaseholds worth, plus million, an at ; that 59th annual 'was Exec¬ succeeding George E. Clark , now, 51/2 A. years. alld in liabilities be debt amount of the major develop- ment, favorable to Western, was the discovery oil well in Block 10 Lake Maracaibo (Venezuela) and above does of optimjsm, there are plus factors -n the situation that should be noted No vaiue has been attached Joins (Special to Thic Financial Chronicle) heavily travagant, especially when (1) the long range price trend 0f,North AmeriCan gas is definitely upward and <2) over 40% of current company gas sales contracts come up for renegotiation in 1959 and moderate increases in price are defi- expectable. Further, made, about 1 ' • Joins Russell, Long \ | CliRoNiOEi) (Special to The Finanmai. Ky! LEXINGTON, Cleveland with formerly Company, & Long Short West 257 Colo. — Elvin J. become connected Investment Corpora¬ DENVER, has with Liberty Denham Building. He for¬ merly conducted his own invest¬ tion, ment business headed by Sinclair and Gas. In the Louisiana tidelands, this group already has four producing wells and will Oil start barge deliveries of oil this affiliated become has Russell, Street. Waddell with r'»! Leslie C. —- inc. He & was Reed, 7;;;".. With Eastman, Dillon (Special to The Financial chronicle) BOSTON, Mass. is — now Gregory P. with in Denver. State Street. Two With Estabrook CHICAGO, 111.—George L. McDonough has become with Reynolds & Salle (Special to The financial Chronicle) Co., 39 South La He Street. aassociated was formerly BOSTON, Mass.—Jay K. Goose and (Special to The Financial Ciiuontcle) 'V With Merrill (Special to The financial Chronicle) 111. CHICAGO, — Joseph La Walston Lynch (Special to The Financial Chronicle) V. Perlin has been added to the staff of Jonklaas have be¬ connected with Estabrook & Co., 15 State Street. Walston Adds to Staff DENVER, Colo.—William B. E. Anthony come with Walston & Co., Inc. Three With L. A. Huey BOSTON, Mass. — offer to buy any Salle Street. be construed as an offer to sell or as a solicitation of of these securities. The offering is made only by the Prospectus. June 17, 1938 NEW ISSUE $15,000,000 Oklahoma Gas and Electric Dated June 1, 1958 Due June 1, 1988 ' Price 1 Company Mortgage Bonds, Series due June 1, 1988, 3 %% First 101% and Accrued Interest obtained in any State in which this announceonly such of the undersigned or other dealers lawfully offer these securities in such State. The Prospectus may be ment is circulated from brokers may as Merrill Lynch, Pierce, Fenner Paine, Webber, Jackson Goodbody Co. SC Curtis SC Granbery, Marache 8C Co. White, Weld SC Co. Smith Francis I. duPont Kidder, Peabody & Co. C. F. Childs - and Company Co. L. F. Rothschild SC Co. McDonnell 8C Co. Hallgarten & Co. Shields SC Company Fahey, Clark 8i Co. Hayden, Miller 8C Co. Henry Herrman & Co. Elworthy 8C Co. Halle & Stieglitz Incorporated Irving Lundborg 8C Co. Henry F. Nelson and William F. Waters are South with Merrill Lynch, Pierce, Fenner & Smith, 18 Milk Street. & Co., Inc. 201 This announcement is under no circumstances to an Eastman Dillon, Union Securities & Co., 50 Reynolds Staff no the 6.25% group ' the side on important new finds in Tex British Columbia and Venezuela. Further, valuing gas reserves at 3V2 cents is not ex- was record, teed off at the a tournament. (Spesial to The Financial Chronicle) ^hose very nitely golfers, «, a With Liberty In v. Halladay a Hay- den, Stone & Co., the Association's Chairman, stated that some ,200 Plunkett f with Jacobson Robert to Richard G. McDermott, 74. gas Assuming that the ment 20.5% interest.) oil or too went and 15 handi¬ 67. Low gross net of a ( view merely set down to outline, in general, the probable values contained in this common stock, yeer golf 82 gross an for cap rut. Those who ager of the company's Claremont, in the ground New Hampshire works; and Assis¬ as a valid hedge against inflation tant Manager of the Franklin, may find something they like in Western Natural Gas. Pennsylvania works. getting out of production oil Deducting million. $118.1 He had B. Drastrup, who has re¬ June 17 on Cup ,4at . Vice- Preside nt, speculation Governor's the tournament of the New York Stock Exchange Golf Association at the Winged Foot Club, .Mamaroneck, * N. Y. He.l- C. utive Western aV I6J/2 is common the elected sizable that attractive won Louis payment worth $11 million. Add these together and the total is has Gas Schubert Walter B. an¬ mick' V. a Y GoK Tournament same $25 $10, interest Western has in an offshore exploration and develop- recent of/evidence more . / • conclusion, there is body a history. company In v e nounced document the best year 1.9 tril- worth, gas C. F., $66 million; million barrels of crude at $1.15 3i/2 14 c> mention third in 4L pany,;;: share. Both of those should move forward in and the was Winners al NYSE fair estimate for be about tember, from the existing Blueberry field in which Gulf States a At many,,years 'u-;r its t i x e c u y time, the com¬ around $1 per 1958 of for discoveries dis- delivered to Westcoast this Sep- A E of 1955) sale C.F. sibility. A flow cash a Casper with John J. O'Kane Jr. & Co. Committee!' share net has not recently Allison, Lee C. Brooks and Row¬ published estiland D. Young have become con ¬ mates or calculations of its oil nected with L. A. Huey Co., U. S. and gas reserves. Without allowNational Bank Building. ance for reserves and recoverables iate $17 million, you arrive at a net figure of $101.1 million. This daily, once Federal Power Com- divided among 5,329,000 common mission approval has been given shares (assuming total conversion to run a gathering pipeline sys- 0f the preferred) creates a per tern into the area. Assuming the share equity of roughly $19. Reflowering of this Goode Ranch member this figure is reached by field as projected, a cash flow of highly unofficial estimates, and a above 50c a share on Western calculation uncertified by any common is a distinct future posfirm 0f public accountants, It is to and per Mr, elected Chair-, maim company (since A worth $16.1 million; 2V2 millions the to miles IV2 this cents, a as¬ with Sidney Jacobs Co., Exchange Place, New York City, in., the trading department. City, has been wells, have already bCen located. The Western 37 of was York New i sticking ° DroUtfhie bL^ and improved share quota- natural gas, and larger oil protions. Yet the record shows that duction. As a result, the comin the five year period ended Dec. Pany has needed to raise some 31, 1957, net earnings per share money to finance its drilling. It ranged narrowly between a low now has $15,200,000,;^., long-term of 27c and a high cf 39c; and in bonds, two issues totalling $11,the same period Western Natural 400,000 of $30 par 5% preferred common .»•« •• than at any time in the past New petroleum findings signed from the position. Mr. Clark had been elected to proration and development,! are now Expanding at a moremapid rate than production, and 5 the the Company's Board of Directors against in 1957 The company is also working to bring geographical spread of operations at a Board meeting on May 28. and holdings, in some of the most pretty promising areas in North and ; Mr. Helmick had been serving d where South America lend considerable Joy as Vice President and Gen¬ wells have already romance to this speculation. While eral Manager of the' company's early dividends do not appear Actually in tne last two or three likely, and Western common sells industrial division. With Joy since years gas production has declined at a high price/earnings ratio, 1947 Mr. Helmick had been Man¬ and cash flow has been main- earning power here appears to be ufacturing Vice President; man¬ power, Gas of quality and extent, point to a sub¬ stantial increase, particularly in natural gas production. FoN j.957, the end result Harry D. Casper has become sociated 40 production and gas Com¬ Pittsburgh, has announced George E. Clarke/President the Adamsf Express Company, $l£million Cobieigh Nafw* by lower Natural is operating year on a tighter budget. It expects to spend around $7.5 million in ex- claque-—. subsidiary o£y< set Manufacturing that oil delivered have been off¬ more figures Utah, 11,000 build Poco-. 10% interest (com¬ a has from' wells wonderful' sponsorship as F1 which Western will deliver 15 million C.F. a day of gas to EI Paso, beginning next January, (1) a the 25,- 25,000 acres in Block Maracaibo). Lake board a in acres another had the quali¬ up also pany reserves-on 10 Western has growth-ty p e: speculation in petroleum: - It- room large Block 000 aged to live up to its bill¬ ing as' an at-'t r active; ties that years, no\yu looks brighter. Whereas higher prices for gas and Joy pany, ducecl 4,080 barrels a day through rising costs of drilling and ex¬ a three-quar'.er inch choke, and ploration, the mew finds, both in indicated the probable existence man¬ never ;!J;: major hits. ; Mn,'- fi:' The earnings picture which has disappointingly Harry D. Casper With Sidney Jacobs Co. . Joy Manufacturing be worked out. Enterprise Economist Western Clark Elected by will, however, slow down devel¬ opment drilling, until a more at¬ 13 Davenport & Co. 14 The Commercial and Financial Chronicle (2726) subsidiaries, is electronics, as big electrical The Electronics Industry— the Larger Companies A Look at . small of hundreds The Key to com¬ in of the lack of agement in financial sound many $600 Billion Economy a By IT. LESLIE HOFFMAN * technology, the. military business, changes importance , Incentive Commeiical Research panies in the field, the impact of rapid . major factor in several of the equipment pro¬ are ducers. By DR. W. I. LATOURETTE* Manager, Research Department of Shearson, ITammill & Co., New York City Adjunct Assistant Professor of Finance, New York University a President, Hoffman Electronics Cqrporation Los man¬ this difficulty of appraising the com¬ Winner of declares the time has ing the electronics industry, and explains why it has proved ness were indus¬ clines. Most fading away are the of one dynamic growth projections pale more Future . sile electronics, and $1 billion for even - past i record. The are J -r fiscal- 1959 for "1 _ 1*11* A Hill publica¬ tion, Looking "Elec¬ • tronics," Further Ahead further balance from dicts that sales on of phasis consumer from electro nics products, expenditures which of were around ' $l1/2 last by on shift each for missile in estimated s 1959, about 48d dollar will, be of I. W. LaTourette 1965 23% to 25% in the current "fiscal : and should top the $-3 billion mark" year and may well reach 30% by 1975. trial was concerned with because the of Our than the one Commercial spending and indus-. I960. Finally, by research difficulty in selecting individual realize what companies which are likely -to was happen— benefit from the prospective up-~* n §> has surge in electronics, - a policy of mushroomed concentrating on larger companies into an: enor- electronic Westinghouse electronics Fortunes Electric where'"the play is thinly of these spread companies are - predicated we .011 maintain can and the highest living standards at one and the same time, without either being sacrificed for the other. This could we is economy thesis that the highest military standards % faster almost extreme just making «.•«.product. But Partly simple relatively a business—close-knit, compact, and The Big and Not So Big Companies em- missiles, to dustry Norden and better world tomorrow. a thinking on the '.salient elements of our economy. is in small no the order. It international periority and sibilities for that means for race survival, su¬ have ; we established objectives and aircraft. minimum 50% the Lear today and for Few Years Ago our in- a spent for electronics compared to approximately 34p in the case of jn the field would seem the most mously cornSprague- Electric esti- logical one to follow. By; larger plex-;.industry, y mates- that the percentage of companies we do not mean We ndw-pFo-^major procurement expenditures industrial giants such as General 4 u"c & m a 11 Ygoing for electronics will rise from Electric " General Motors ^ahd- i>i^pdtictis^n^;>i - year, should enjoy- a increase the aircraft the Air Force Based billion ahead, electronics industry should benefit pre¬ a WlDriAO ' Instrument, Ketay. McGraw Looks Only > tax credit program, and is confident it will sevenfold return in government revenue and provide a the stimulant for Dynamics Corp. of America, ElecfvAMlnO PAVA AT A PIAAAV'Q 1 expected to exceed $4 billion, tronics Corp. of America; General shipments tronic the make Electrodynamics, not to mention revises its tax system to encourage ingenuity, enterprise and initiative, new; Specifies energy. other the dramatic drop 111 prices or elec- smaller companies shares, such as communications gear and equipment. Total military country's industries, curb than rather - . . be solely to not afford it—if government - - .. as the. stock, prices that took place in Beck-man ■ Instruments and Consolidated Raytheon and I. T. & T. Electronics is almost universally of can only pursue costly research—if it confined to the big companies that can , is de¬ aware a commingled goals and : severe in profits and with Russia and maintain dynamic and growing economy. According to Mr. Hoffman, •the electronic industry holds major responsibility in these industry went through a adjustment period » and suffered for government to help industry we are to win our come scientific battle and military ■ stocks most year's electronic industry's Medal of Honor expand commercial research substantially if ing the past year when the elec¬ tronics trial giants, such as G. E.„ G. M., and W. E., hut may include established, reasonably broad-based companies of still consid¬ viewed many painfully brought home dur¬ painful ' as the problems involved in making specific selections. These points itself a highly speculative industry which holds many unusual pitfalls for the investor lacking "good business sense." Points out difficulty in defining and selecting individual big and small companies likely to benefit from prospective upsurge in elec- erable size such of some are ; the and cases, plex technical aspects of the busi¬ mean Angeles, Calif., „ Dr. LaTourette looks into the present and future factors affect¬ tronics, and notes "larger companies" need not Thursday, June 19, 195^ . . . respond which the ourselves Russian dictators have not reeog-. 11 i zed for'the Russian: people;- ^ V- /• Thus, we find ourselves-with twov challenges instead of one-7 and w<frk -Mlwideb¬ Iy >diversified v; ; f i e ld S- Our Products and : - they go hand, in hand;. They are so interwoven: that -and- must we- cannot not—try to consider To put alt of our ef¬ them, apart; and development work 4s sched- determined primarily by the ebb Leslie Hoffman fort into one at the expense of the uled .to rise importantly in the and' flow of demand" in other; services have ^ coming fiscal year and this should fields. There are several well es- become essential to the -national other would be catastrophe; ^^ rresult in sizable production con- t'ablished, reasonably broad-based security and haye provided a more ' - * ^ A V•;6y 1975". Production of transistors tracts in the following year. companies of still considerable '■'■Satisfying and I comfortable, life to ? ,vcpicis a wo yoats , alone, which more' than doubled While "long-term prospects- for- size which do fill the bill, ;'how-vbullions . of': Americans^ iny their -- What are these goals?-;:y* to 29 million units last year, is the electronics industry in. gen-; ever; two that stand out are Ray-" homes, their offices,l and'iii-itheir The First Is Economic. It is the for electronics, $1.2 billion last year, is projected to increase IVz times by 1965 and four times which amounted to expected to reach an of 200 million units . eral annual rate of important military segment the business, which accounts ------- * - bright, it is extremely theon Manufacturing and^-ThteV-^^bi811^ ihours.'^-:;^».\-;,;:;.v: P'ffv target we must reach if we are to Telegraph;\ I Many of;Us Can Remember keep the United States a healthy, national *° thesis to profitable investment- use. h,crhiv Electronics has nrnwH itspif The — appear difficult to apply this conclusion by I960.. Raytheon, whose volume is currently running dt. du annual at an dimuai v ^ n - Telephone & when: the electronics: industry ,had virile entity, strong enough to give a market volume of half a billion the free world the leadership it L ^ . have. To accomplish this, we increase t our; gross national ct from $430 billion of today, „ Electronics overlaps into - many years. Several unprofitable civilian' a few -Jyearg' - ago—and ' thus?it has to $600. billion in the next decade. ar®?s> and \s v<rry dllflcult to lines have been eliminated and an become the fifth industry ii\;man- . -Our Second >Basic ;: Goal is to new approuetine an electronics company as interest in a computer, venture, ufacting volume in- the United create and maintain a superior priation requests for electronic SJJ v.- lnternatlonal Business which promised to be a large States. It is significant, that this, military < establishment that will procurement totaling $3.7 billion, iV1acmnes, and others m the office financial drain for some years growth was sparked by new ideas insure peace in today's uneasy including $1% billion for aircraft equipment Held, have big stakes ahead, has been sold. Impor- ■'and-new-products—the end resultworld, with the ultimate objective electronics, $1.1 billion for mis; eieclronics as do some or the -tant additions- to top - management''of;research. Seventy-five percent of a permanent ]peace. mnmi^nnln«Awn corner and is moving sharply ward. The Administration's for fiscal 1959 up- budget shows „ aircraft manufacturers. *An the New address by Dr. LaTourette before Association of Customers Brokers, York City, June 5, Telephone Electric 1958. through and Bell, its A American Western _.i 1 strengthened __x_ . Ji the . company stantially and have instilled Laboratories Continued on '"viaI- ^ -1 *n projects which a new page the electronics is not offer to sell or a solicitation of an offer offering is made only by the Prospectus. an The to the of buy these securities. nation our that industry might well become announcement born, with- were. in?hf Long10/eafsuggested last Ago I * Not 63 , This • _ iA/rlrttr'n . sub--?*' today's employment is involved economic barometer because of its breadth, depth, and scope. VCertainly there is no single industry . J 1. i.1. _f» -Both , ; obtainable goals these of need to be reached without inflat- l»%'°urmay notice furtlher put the dollal' fill that I ;.^ You economic, nonmilitary goal first, I did intentionally because we so cannot the growing military establish- support strength of our ment without a sound, vigorous, aild expanding economy, The average factory worker in, the United States, in April of 1958, scientific battle with Russia and received $2.10 per hour—8 times the prime stimulant for a dynamic that of Japan's average of 26 cents in America today which holds, at and the same time, the major responsibility in our military and one $3,000,000 Fall River Electric First Light Company Mortgage and Collateral Trust Bonds, . Dated and growing economy. hour, per . Yesterday we were responsible! only for originating and transmit• ting the voice of broadcast commuriications. Today we have not" resPectlvely. °my the responsibility of giving . April 1, 1958 V Due -j April 1, 1988 military our. also sight voice, endow beyond -the them but horizon "«»< We must build for these systems brains quicker and than than anv any muscles possessed whose by surer and man, components must ; . . inroads into our once made have and Japan with guide them unerringly into outer space. Price 102.108% and accrued interest systems must we - Foreign Inroads . 4/s% Series due 1988 approximately J and times that jof, France, fa"y- a"d ls e,®n cents, and 801 strong eco¬ nomic Sfa^-^y^ForTe V& nomic areas- Why? r wny. For the past areas; . 10 years--these ,._„j ^ w0«lng nations have cievoitu most of their best manpower, w working ShtL^and efforts to creating new Je Van f ™,la machines products and improved mac:hine and techniques for civilian uses. Dut important as this is, I would They have been relatively free lihfiitt tw I believe t0 aas-great from .the heavy burden of armaresporisibility that is ments. • Their top scientists and react in microseconds. Rnf imnnvto f • • t r, ■' The ; Prospectus may be obtained in any State in which this announcement is circulated * off the undersigned and other dealers as may lawfully offer these securities in from only such such State. thn the ^ F^ne defense hf,Ve assumed the free world of. engineers . HALSEY, STUART & CO. INC. Overnight R. W. PRESSPRICH & CO. have changed from Sputniks, Explorers, Vanguards to talk of recession negotiations back to Sputniks. — and . face the We now This focuses Unfortu- at markets our our. unless we can prospect of losing home and abroaa equalize these ' *. June 19,1958. headlines nroiects. nately, we cannot discount either their productivity or the quality of their products. a and and labor DICK & MERLE-SMITH the concentrated oil have nonmilitarv through military strength. "An 11 address occasion tronic Medal of his k by m Mr. Convention Honor of ff , Hoffman on being presented the Industries of « the Aessociation's at E. the I. 43th A. the Elec1958 National ; differences j *.•'*. through greater pi ' ductivity. We should n that Our ^ folget u w greater .. .. :*.r prOdUCtlVlt. ^ nflCie COTitlUUCCl OTl puy 64 Number 5752 187 Volume . . . The Commercial and Financial Chronicle (2727) personnel possible—especially as banking associations. At the national level, the work of your own American Institute of Banking the younger people. Years ago, the main avenue of education open to the banker was the "school of experience/' Those were the days of self-made men who came up from the ranks by a By JOSEPH €. WELMAN* difficult ,tt t President, Bank of Kennett, Kennett, Mo. v , , . our role fin the economy, areas; There prevails in .many parts of ; than usual y\ jness, restraint,/ •» and patience. V, Recently we : ii have seen the .Vice -r Presi-; 1 • : -• the cies and ,tools, | an am : in factor a banker's rectors. V. :v. . banking is a complex The bank-' pan- ing his first job in a sound budget' ap-/ broach,.;'and wise; and moderate assistance rtfrom/ the govemmeptj ' | won't ,correct.; At the same time, C 1 am ^greatly Concerned by the | tendency of many to seek . formula convulsions-of as cure a for magic a of our1 all . »**»..«*./troubles.. most serious ■■! nature. •' • bank to the ,' . ^ s than most of the countries severe of the world-^-we find business . . V On the Mother hand, the recent and industry with more than the Unlike ods of the other peri- some economic difficulty in our of Usual amount of-management dif- country, ferences battles, labor is there today out- an and coping with the important of the public, business, in- dence core Institute. With a matters of recession, taxation, de- dustry, labor, and the government, fense, foreign aid and trade, and recog-, But that recognition and appreciation will and the unques- tioned leader in these activities is your own immediately fully nize their value to you. come. , mem- struetion to more than a million and a half bank men and women, you have justly earned the distinction of being the largest and much But Stand Pat remains be to We cannot afford to become done. tired complacent. If organized bank¬ ing is to meet the present and future needs of its membership for educational-services, it must strive constantly to strengthen ex¬ isting programs and ;to move for-, or into ward new areas where op¬ tional and state levels to potential most ..effective' adult educationol .organization" in the world. cardinal-necessity, along continue to make a wonderful ways of improving the quality ,-aX with practical experience; and to- contribution to American bank- bur programs, meeting unfilled day the two are inseparable. We ing, and the significance of your needs, and achieving a more log¬ really have a three-prong prob- work is appreciated, will continue ical and better rounded pattern lem, and we must and we are to be appreciated, and will be- of educational activities on a na¬ applying a three-prong approach come more obvious to everyone tional basis./. tpvit.'- All of ,us are striving to in the years ahead. On behalf of / This will require much visioa integrate our efforts in the fields the American Bankers Associa- and much hard work. But it is a of education, proper training, .and tion, I salute and commend you. "must" if banking is to keep paca practical experience. The import .« The, facilities of your Institute with the expansion of our econ¬ tance of these programs to our are available < only to member omy over the years ahead and to profession—rand .to the public for banks of the ABA. I have, often train the broad-gauged banking which bankers are trustees—can- said and I should like to say again leaders who will be needed in not be to you: overestimated. employee the has ''The privilege of utilizing the educational programs of the American Institute of Banking is, tn most cases, worth .more than the dues paid by member banks to the American Bankers Association. with greater All of the other educational efthoroughness, or in which a high- forts of ABA and others in the er degree of success has been ateducational field are intended to, tained. . and -will, supplement —not supbeen '■«; approached bright . spot in the Over the years, with considerable internal and ex- economy; and/that is a strong, • Over tne years, there has been tnerenasneen ternal difficulties, and our own virile, alert, and aggressive bank- a steady expansion in the educational activities of both the nagovernment engaged in debating ing system, enjoying the coni'iproxy will not Don't become a standingly and — You educating ing- • Sometimes there may seem to be— Banker education -programs have- have made, are making, and will friendly nations even — strength of educational system. portunities/exist to do a better job. ' Continuing attention will have to be given at both the na¬ position taken by the leaders in For organized many years, •—are having .great difficulty in both part res in opposition to banking has been pre-eminent in agreeing on what -should be done measures which would have unthe field of professional adult edand what should not be done. ~ doubtecUy added greatly to the ucation. In fact, there is no field 'In our,own country—with our already certain large deficits is of business in which the problem problems indisputably far less indeed heartening an dencourag- of Nations ; grass-roots /V .•/ no an ^suggested and banking inevitably //'• > The hard our || /.Tcasonable restraint' and patience;1 d; jally, France, is suffering a assume • ivd T; o u I less than the physician or. bership of over 147,000, an eiirollthe lawyer, must be sturdily ment of almost 84,000, and with a equipped for a work which has record of having furnished in¬ |j; together Avith oub monetary polir peighbors. O why the back¬ although, of course, there shouldn't be a lag in the full recogni-, tie, and Baton Rouge, and the new tion and appreciation of the AIB school in Texas, there are today work you have done and are do¬ 26 general banking schools, study ing. Perhaps even those of your conferences, clinics, and seminars,-; who have completed the coursea Complicated Business Today, er, ||study, -^cpmlno^l^>aol^eyfchard^<-W^rk; countryJ wife,f:r ir iend is and technical business. H with4- the•* country that - intelligeni j disgra eefully/; treated by our/>:' I That sole A , I1 XI believe there -is nothing wrong his and - every . ' itself. meet regional schools at Madison, Scat- ^aeea/ pr a" : heads-in-the?eloudsi senior officer-—must learn more i attitude of refusing to face reality; and mpre about more and more.) dent of o uY/ pw n the sand,-a ....>/-; following v It an ostrich-* come to be: recognized as profesheads in sipnal ju: nature. - All of us in sheep-like attitude of banking-^-from the youngster tak- cannot dissatisfaction and ir- like attitude with ritation—a marked lack of calm- that to The management fully special needs of their members. In addition to the three established them for respect to em¬ case. our facilities Work of the ABA Facing.Reality t: v - • We most you phatically that is not the bone training. V and reviews work of the ABA. T". the world an atmosphere of more assure cational work. urging that we seize the opportunity in times of more than normal problems to utilize it to including five programs which are the maximum. But experience can designed specifically for senior no longer stand, as it once did, officers and one for bank di- partisan efforts to minimize our Federal deficit; and contrasts our independent banking system with the European contralized one. Calls on bankers to strive constantly to improve their :f as- can imagination in establishing edu- ness applauds bi¬ economy; fails ABA and senior The state I understand that AIB is the as in or AIB. American banking. what they is still true, of important part of the educational process is in busi- intelligence, hard work, restraint and patience, and proper monetary-fiscal policies, rather than a magic formula, correct¬ wrong forgets fully appreciate the importance of ing at Rutgers have exerted a profound influence on the progress of sociations have displayed zeal and course, sees ing anything that is aids, and The Graduate School of Bank-., All of hard road accomplished. ioning of the impact of the recession and aiding our recovery. Mr. Welman praises the fine job bankers are said to be doing working with borrowers in depressed and distressed cational and .•/" i Banking's spokesman describes the banking system as the one "outstandingly bright spot" in this period of economic difficulty which, he believes, can and will contribute much to the cush¬ in banks and the ABA, in the your search for and trial of other edu¬ too often their educational opportunities were limited. We admire President, American Bankers Association 15 tional tions and as Ptant i should not be and will not be any conflict, as those of other In phases of the American some economy, science and technology have enabled us to hold our po¬ sition—in spite of low labor costs of other the at us in and nations—and same many with Wasteful permitted time to work less to cases money become and man¬ power. as others pull abreast in struggle for markets—and in But the ,At times it may seem to you the senior management in state bankers associa- well the Institute;> and there constantly growing numbers to bear the great responsibilities of our industry. ; Continued that on page 64 This can and will contribute much to the cushioning of the impact many others. /To here and come large and fine observe this group of more than 1,400 banking people — the very backbone of our banking person- recession and aiding our , We must see that our of the recovery. translated into a willingness, which I ,am convinced does exist, engaged in a week-long inspiring to act with foresight and courage and instructive program with a and to assist in every way possi-? central theme, "A Forward Look," ble. " .' v nel calmly but enthusiastically — Now Available to Institutional Investors— appreciation of this condition is Securities of edition - . is like a a breath of fresh air. real tribute to American bank- ing and to mend is It is and the country. our I com- congratulate you. kind This that is of activity to be heartening to our country and our'friends abroad and discouraging to our enemies, And we may all rest assured that certain it doesn't go unobserved. For ■ some time We; experienced employment and in : country, our reasonably full growing econ- . to say that I have impressed by and extremely proud of the fine job bankers are doing in working with borrowers in depressed and distressed areas. This is indeed as it should be, and it is good public relations-in the truest sense. The strikingly low rate of foreclosures and repossessions is a tribute to I should like greatly been the American public and the American bankers, pmy, stimulated and bolstered by considered that a large part of today's bank lending government subsidies and defense force a When is it had limited has or no ex- adjustpansion and ments to significantly changed fiess,. industry, municipalities, and conditions, the situation should be individuals. No one seriously be- used as a training ground. An spending and unprecedented exspending by busi- perience in working out lieved that could continue at such alert a pace as management should personnel possible to the knowledge de- as many rived from finance, and able business, government warned that we the. same effects. couldn't do .time And so leaders in expose much of its lending indefinitely. The monetary authorities, most economists, and wise problem loans as they develop -everything at there. This Government This comprehensive reference volume is for 1- use designed by investment officers, institutional investors and others • interested in United States Government in this securities. Included 140-page handbook are discussions of: Factors Influencing Market 1956-1958 Credit and Debt Management the Government Securities Public Debt of the United States Securities of Government The Ownership of the Public Debt Budget * Affecting Commercial Banks • Corporations and Credit Agencies and The International struction and Development • • Factors • Taxation of Income from Securities Bank for Recon¬ miss proposition, fully worked-out harmful without it happened. The situation in which we cur- here and industry and us repeatedly rently find ourselves is definitely hit-orbut under caretraining sessions geared, of course, to the particular organization of the bank. Lending personnel thus oriented can be should not be done as a Jot a depression of the sort we expected to become broaderJad in the 1930's, but of course visioned representatives of the is an adjustment and a reces- bank, and can thus become a sionl the United States • ' i - • : address by Mr- Welman before the stronger hase on which to for the future/We should most- of spread June 6, 1958. this among as this build ^ake opportunity to valuable experience of our leading maily The FIRST BOSTON CORPORATION • Prices and Yields 15 BROAD STREET of Treasury Securities • , NEW YORK 5 Boston Pittsburgh Philadelphia San Francisco Chicago Cleveland 16 The Commercial and Financial Chronicle (2728) By CLIFFORD S. STRIKE * record high expected for the year 1958, against $3.12 full STREETE earned last ; year. President, F. H. MeGraw & Co., Hartford, Cohm. Prominent construction company . , . t sion .-(•♦I Advancihg 1$ points on the "soft goods" sector " of the Average in four economy, as well as a secu¬ successive % r a d i n g sessions larly upward sales trend. The during the past week, the latter has been helped by an market encountered consider¬ expanding market of teen¬ able irregularity even before agers, and also of greatly in¬ its 2-point decline of Wednes¬ tensified promotion efforts. day. On Monday 363 issues Additionally, continued pro¬ declined against 567j rises, gress is being made in the de¬ while Tuesday's advance in¬ velopment of foreign markets, Dow-Jones cluded even gence with 495 advances and 432 declines. Undoubtedly the chief port of the Street's "buoyant spirit" is, > *' ■ ■ ' " , exemplifies ■ sup¬ current the most per arguments pervading commentary from the services '■ 51 1956. in this of Strike contends his industry provides Mr. underlying support to the yconomy than any other par¬ ticular industry; warns that the presently propitious time to build may not last very long; and expresses gratification about performance, the greater availability of craftsmen and the newer materials and production devices. Tells architects, labor's continued The plant engineers; and managers, that down they can use ingenuity to cut costs may seem impossible to do, and that now they must do since we "are charged with seeing that it is done." engineers, com¬ when the pany's which so I have seen inflation. in are inflation—run-away vation of employment costs re¬ sulting from the rise to tremen¬ when a carton of dous political and economic power I have lived and worked Germany American the contractors, chips of bring cigarettes would equivalent of 150 Ameri¬ dollars can brokerage firms, the next few months. !■ : term growth is confidently plethora of investible funds :j: * s-: expected. The issue's, opti¬ against the background of mists point to its investments falling money rates. Also, of To those market partici¬ in new fields, its broad re¬ course, the output of business pants favoring the cyclically search program, and its hold¬ news has not been devoid of depressed sector, as affording favorable items. Retail sales a substantial "come-b a clc ings in a number of associated for May were quite surpris¬ ride," Crucible Steel is at¬ companies, including Chem-. ing; good, ahead of April and tracting attention. With a net strand, the second largest manufacturer of well over March. Likewise, a income synthetics, drop of 49 % per quar¬ month-to-month rise in hous¬ ter from 1956 to acrilon, and nylon (jointly $2.18 in 1957, ing starts, to exceed the mil¬ current earnings at but five owned with American lion mark, was registered in cents, the shares are down a Viscose). * ❖ * May. Also encouraging were full 53% from their high of in German marks er and or when In their for search anti- more people are coming to understand and accept this as a fact, regardless of wheth¬ '40 their attitudes be sympathetic critical. But what people do not pounds of lard so would basic fully undertsand is that when employment costs advance, industry by industry, to a degree have s , industry-wide labor unions. "More' and f. ■ . and reces- a more highs—32 now versus maintenance is not the recession. to "growth" issue which is at¬ tracting interest at a level representing considerable de¬ flation from its former bull market Jiead declares today's deterrent to plant expansion but, instead, actually is the right time to build, and is only a deterrent, if to anything, a long-term growth is evidenced by sales volume a field pioneered with extra¬ three and one-half times, and ordinary vigor by Coca Cola per share earnings almost under Mr. James Farley, over doubled over the past decade. the years. This issue, along While this expansion has with Pepsi-Cola, Canada Dry, tapered off somewhat since and Dr. Pepper, is seen as 1955, and per share earnings particularly likely to gain re¬ during this year's quarter freshment from the peak sales have sharply fallen to 27 records anticipated over the cents, resumption of the long- diver¬ greater * '' • Monsanto Thursday, June 19, 1953 Now Is the Time to Build first quarter, up slightly from 82 cents last year; and with a THE MARKET... AND YOU By WALLACE the for reported share per ... procured leica a and lenses greaterj than the rise in overall national productivity, -they can¬ worth not camera $1,000 up Madison on Avenue Japan of any' one business from a small part to a very large part of its total costs. But every business fnust purchase goods and services from others. These purchases from others re¬ flect the increased employment in — one dollars bills would just about the buy Little to men in Clifford up a vt. — and in costs of the China party of five other real Chinese a Shanghai. Strike S. . Ginza when I took costs may range when 1,000 U. S. help but force all other costs with them. The direct employ¬ ment restaurant Waiting for suppliers, whose own purchases reflect the increase em¬ ployment costs of their suppliers in turn, and so on and so on." Mr. Tyson, when he was starved us all and the Chinese referring to goods and services Captain's English was not much purchased from others, was look¬ better (imagine trying to use sign ing straight at us. Others, too, to language to order a Peking duck be sure—but certainly at us. dinner). So in order to get on medal, and somewhat temper¬ chinery and equipment indus¬ years. Furthermore, the pres¬ with the Cost Can Be and Must Be Cut ordering I took a package ing bullish enthusiasm were tries, then eventual potential ent high price-earnings ratios of Chinese dollars from my We—architects, engineers, con¬ the prospects for unusually recovery to the $5-$ 6 level is are regarded as fully justified pocket, indicating that with this tractors, plant engineers, and amount of money I was ordering plant managers—for the purpose extended summertime "vaca¬ seen, which would render the by the additional growth dinner for six. The package con¬ of this discussion may be consid¬ tions" and other shut-down shares' characteristics of these issues, current 19 level tained one million Chinese dollars. ered one industry. We are all con¬ with the popularity prize excuses, worry over the pos¬ Those are among the things that cerned with the capital costs and throughly reasonable. sibility- that the business seemingly still going to I know, having lived them, and the maintenance costs in plant Prosperous Internationalist Merck, with its new miracle from them I know that we want building and operation. We can¬ perk-up may turn out to have all 110 by ourselves stop_ this such inflation in the United not news of a rise in industrial last While this year's production and a payroll in¬ earnings will presumably cyclical industries, investors are still crease for the first time since favoring the ethical continue negligible, with the the Recession's start. company catering to auto drugs, which have done so well market-wise oyer recent On the other side of the makers as well as the ma¬ year. order in Chinese me would to Now have . been merely a temporary Despite the clouds persist¬ drug Diuril. rally, and in the market itself, ently overhanging the inter¬ [The views expressed in this the record high ratio of prices national picture, which have article do not necessarily at any time coincide with those of the to even boom-time earnings. often in the past given Inter¬ "ChronicleThey are presented With the advent of summer national Telephone and Tele¬ as those of the author only.] the soft drink area of the graph stockholders some jit¬ market is reflecting the ters, this issue is now picking Street's proclivity to empha¬ up new friends. Its impres¬ size "seasonal" factors. And sive market movement to new broader considerations too, these issues are seen as bene¬ on highs during the week pre¬ sumably stems from the satisfiting from the comparative factory earnings situation; strength of the consumer with actual profits of 84 cents r Hugh W. Long & Co. Appoints Heffernan and General entire business vestment ern ington Southwest Gas Corporation articles field, Mr. The AMERICAN STOCK STOCK EXCHANGE EXCHANGE san francisco 300 Montgomery Street • TRADING • MIDWEST L. (ASSOCIATE) 647 South Spring Street has WIRES TO NEW YORK AND DIVISION J debt — in ultimate of users the very more essential very to lie thht "figures may be made also true of statistics is being largely made up that even near its high it now # i^somewheie peak. On the othe would wager that there are many architects, engmeeis, contractors who would J-Qmp I hand, this year start of the s some last.year-at jobs that they started a material reduction in quoted just a year ago speaking from what I kno At this point I would like to subjects to borrow some remarks by Mr. Rob¬ and Financial ert C. Tyson, Chairman of the Fi¬ now Committee nance it, affiliated Hammill & with Co., 3363 of U. S. Steel, before the Executives Club of the Greater Boston Chamber of Commerce last April. Mr. Tyson, while defining the type of infla¬ tion known to most everyone,, which he labeled "Wartime Infla¬ tion," went Lido. Joins Paine, Webber OFFICES a are in expensive due to our initial start, the whole process begins all over contributed (Special to The Financial Chronicle) PRIVATE for increases his prices and, we, the contractors, are often . . You a new cannot textbooks. a on as follows: cost-plus in¬ thing in America. read You about can it in the think of it inflation. Its as funda¬ PASADENA, Calif. —David S. mental root is the cntinuing ele¬ Smith has joined the staff of *From a talk by Mr. Strike before 2nd Paine, Webber, Jackson & Curtis, 50 North Garfield Avenue. Annual quet, Factory Magazine New York City. company own That isn't dictment last much Awards Ban¬ the 1 would. meant that' we year. ct,M • _ toJoe charg an 1 sugges It does , is ingenuity amongst us which is brougn 0 bear when we most need e work. It is not unlike anothei o however, that there adage—"Necessity is Continuous peacetime flation is Teletype LA 533 Statistics tool again. Commercial Shearson, make higher, and he financial Spence is Via los angeles Teletype SF 885 the NEWPORT BEACH, Cal.—Jack EXCHANGE must are — since areas. on he past products which have become for the and which in¬ (Special to The Financial Chronicle) FACILITIES STOCK the With Shearson, Hammill INCORPORATED DISTRIBUTORS that this must be added to our cost and that cost passed on to our customer. Certainly this is true made First California Company • merely say to ourselves after ne¬ gotiations have been concluded— gauging almost any activ¬ ity, certainly they are used a lot in our industry. But the old adage his spent in career Heffernan Chronicle. COAST several years. business bargain for labor—and without passing on the merits of our bargaining groups— turn California, Oregon and Wash¬ Southern Nevada Power Co. PACIFIC construction Manager service six years has been active in north¬ Nevada Natural Gas Pipe Line Co. UNDERWRITERS Sales of the Long company. Mi'. Heffernan has California-Pacific Utilities Company MEMBERS: Calif.—Ed¬ FRANCISCO, has been elected Vice-Presi¬ dent UTILITIES even they of figures ward M. Heffernan has been ap¬ on cost I am sure, again, tnat type of contracts and, in anyway. pointed a regional representative many respects, is also true on unit there are some experts, who can for Hugh W. Long & Co., Inc. He price or prove by statistics that the capita lump sum contracts. And will make his headquarters at 155 with that start the vicious cycle cost of construction has not been Sansome Street. continues—the capital cost to our materially reduced at any one He succeeds Frederic C. Coltrin, client is higher, the charges time in the past several yeais,c SAN who GROWING Yet we, individually and spiral toward uncontrolled infla¬ collectively, condone by our tion. We can, however, by the use very actions some of the things of our ingenuity, make a substan¬ tial contribution toward checking which bring about this type of inflation. For instance, we in the the increasing rate o-f the past States. of invention." The that when the chips are costs can down absolutely must be be done Anrl it ic and » 1 all 1 e paie regardless of statistical information to tvQvxr mother the fact remains the con nPOlole like US W ® 18/ Volume Number o752 . . The Commercial and Financial Chronicle . ' (2729) the Present Day Problems And Long-Range Ontlook in ital goods. A boom to ( j; ; poses and suggests p'/ji..of the 1960 own is based s to work is to as well as findings as to the economic picture during President of was i visit my the year They National my every uneasiness. segment of country I in almost field of every fact that regard our every to is eral my t and > of hope and cour¬ M. Philip permeates this mighty land of Talbott age I could in fiiyd dread actual ours. no one ; who stands see upturn ap. tem That does not mean we are true even of - case in the sale of little in or no measures In but local impact whatever. philosophy is not much in evidence. It is generally recognized that we cannot talk our way .into a resurgence of booming prosperity. But it is also recognized that most of our Jere¬ of disaster and our before it are who ones combinations health of the policy taken today. created are Obviously, in long a and the and are real waste a of the burdens ployment something. is not to difficult ing for a further into read lik¬ a centralization *From the a talk by Mr. Talbott before Washington Real Estate Board, Inc., Bedford Springs, Pa., May 30, 1958. "el¬ high of tasks Public Policy than face we against, powers foolish the think there is even not to pretend or later we an consumer the by era! tax revision. swept £rom Unless recession demands for without corporate Should and to the the regard 1960's are If are tax tax rate to 50%, with to 40%./ relief is going to pack meaning and provide actual help to all our people, it will be real criminatory and patchwork relief —which appeals to many clamor¬ ing voices today—only serves, in the end, to send tax rates up and makes them more Then morrow. quired. This ^unbearable to¬ mohe relief is has fortunate pattern of the been our • • wise are Joins that issues must the By be to wages productivity, us a all booms—and if about Kuhn, present-day Lqeb Street, & Co., 1960's,. the a their associated with municipal department. formerly with the Halsey, There will There would be more of them . John/ B. elected of Hansen Assistant Wm. 20 Pine E. and Pollock women. Greyhound issues, underwritten in March, 1958 by the ultimate point of 40% $3,500,000 V/2% Convert-" Sinking Fund Debentures, and 180,000 Common Shares. White Weld's on a national scale Canadian investment dealers, Any U.S. Company with broad interests in Canada may find it advantageous to investigate the possibilities of Canadian investor participation. public utility underwriting, distribution intricate trading facilities are among the most complete in the financial was achieved through a group of resulting in over 2,000 individual institutional holders of the Company's securities. Distribution parent community. Our successful experience details in completing the of such matters—to the satisfaction of Company and Canadian both subsidiary—is at your disposal. Member We welcome inquiries from public utility companies. The Investment Dealers Association of Canada Gairdner & White, Weld & Co. 20 BROAD STREET NEW YORK 5, N. Y. Gompanij Limited 320 Bay Street, Toronto Philadelphia Boston Los Angeles Alt Major Canadian Montreal Kingston Quebec Calgary Vancouver Stock Exchanges Chicago Hamilton Kitchener London Edmonton Winnipeg San Francisco Gairdner & Company <has & been & Co., Inc., Street, New York City. Gairdner & Company Limited, provide Canadian ownership through issues of and Stuart Vice-President The attractive and its was .Pollock Go. clamor for goods of all kinds: Realizing the broad public relations advantages accruing from Canadian investor participation, Greyhound Lines of Canada Ltd. now enjoys the active interest of many thousands of Canadian Securities in He Hansen Officer of babies war Greyhound—the best known name in inter-city bus transporta¬ operated in Canada since 1931. Utility firm Co. Inc. establishing own. present production plant will not be enough, and blueprints for expansion * are already on the drafting boards. men Public Wall 30 York ,City, announced that William F. Dore has become Our fiscal ible pat¬ Of Kuhn, Loeb & Go. are tion—has distribution of our stock of physical capital uneven and sets new Municipal Dept. as Canadian Investment Circles age a tern for the loom of the future. GREYHOUND-A New Name in capital expansion and innova¬ tion. This "bunching" makes the tax system we can have that boom without another spiral of inflation. employ¬ still rising? of un¬ years. ,It is time to design - re¬ the action, stimulate prices we going to give boom to outdo government massive brackets reduction eventual to increased of early tax percentage point, granting considerably faster depreciation schedule and reducing the 52% over depres¬ sion by unsound government pol¬ icies or by yielding to labor bosses' 1940's-'will be how of middle-income one a spending—through Fed-! homes measures easy solu¬ plants and equipment—as well of the it. The Chamber suggests reducing f getting people back to work is to encourage investment in new much for economic single solution. : a stability of employment we really want, can legitimately expect, and the price we are willing to pay question on the One of the solutions to the rid¬ the natural of the econ¬ fundamental Sooner put a 60% max¬ individual taxes, present 91%, and would lower this later on to 40%. of dle of we are of uboth Getting People Back to Work, omy. at stake. eco¬ would rate instead of painless as passible. In other words, governmental action dur¬ ing recession should work with, there and It imum found only in rate reduction. Dis¬ degree tion—or and is mis¬ inequities in how The prob¬ temporary unem¬ lems,;: are root inherently insoludistributed. ' ^ able, but we will delude ourselves at It to bility in government. to prevent what should be lull in economic rather lead understanding and fiscal responsi¬ if The will eco¬ rational, -effective policies require a stabilization Economic growth is by nature a It allow of are Tasks realities Ultimately, : unnecessarily jerky process. Investment in plant and equipment tends to "bunch" in boom periods which are fol¬ lowed by periods of integration and the absorption of the effects their call for drastic action within still nomic future. de¬ serious ment while on do downs limits, and policies, create fear distrust, and jeopardize our system. deep 15%. obsolete. are the Federal Govern¬ something—to do any¬ thing—wise or unwise—but just and ups income bracket rate tq 19% immediately —and eventually to a them economy sufficient room." But to ignore bow maladjust¬ new pression involves take ment to do calling largely with which The National Chamber suggests ual our confidence cope free our self-reinforcing. adjustment, recuperative our private and pub¬ lic capital grow; demands changenew products and new techniques of production open new invest¬ ment opportunities and make ex¬ isting facilities and processes gets better. the can our reasonable become tive ments and the stock of ravens despair have personal axes to grind. For Feasons of their own, mostly political, they would like to see th© recession get much These we various can directed A growing economy must con¬ tinuously adjust to changing con¬ ditions and demands. Population of worse and keep danger grave may preventing adjustments but at legitimately ^piping tp make them as prompt changing dynamic society some fluctuation in output, em¬ ployment, income and prices is part of the process of economic growth. We delude ourselves if we think that growth can be com¬ pletely painless and automatic, or take place at a constant rate. -The Pollyanna miahs realistic appraisal of public policies, and an aware¬ of the future implications for economic communities those for a ness hid¬ the recession has had results expect ing our heads in the sand. It is generally recognized that we are going through a period of eco¬ nomic readjustment, and this is .where works; the of any challenge that matter from within—or—for —beyond our boundary lines. always therapeu¬ nomic V-. there red an a or building we — reducing the 20% lowest individ¬ robbing their savings? should they get out of hand. There is no good reason why we cannot all de¬ lays economic progress. Further¬ more, even irt a minor Precession . th "good" that public policy are only a ink, but let me say this: " activity from Rational economic policy must cumulating beyond the range of be based on an unemotional normal adjustment and adapta¬ evaluation of economic conditions; tion, and to alleviate individual a sympathetic understanding of hardship where necessary. Policy how ;a Jree market economic sys¬ measures should be directed not gen¬ observa¬ abundance tion say tem¬ by economic fluctuations is If recession goes beyond the stage of necessary and normal correc¬ the it to downturn a resources Growth not are cumulative ties market floundering around in second division. I don't like endeavor, and is persons; board dle-income groups to invest. That would create jobs, while at the same time, it would enable those in the lower-income brackets to buy more goods and services. unemployment should we maladjustments and recovery to give the "ratchet" that tic. .There is of unem¬ ployment as a personal tragedy. It is not pleasant to see the securi¬ business men the Unemployment - with hundreds of this action? some the across would encourage upper- and mid¬ new matter of the over cure could have tax reductions— we right validated government attempt to while Learning to live with inevitable efficiently and income be them and others of we could not higher levels of out¬ real recessions ■ Economic talk to All authority in Federal ignore new and an employed longer pull. long-range outlook is entirely too promising to be cluttered up in advance with the type- of action which could only add grief to .our and put resources falling, if wage-cost even therg -not also., inequities in anti-recessionary measures which seek to help some temporarily un¬ before the "shakedown," our attain ex¬ agencies. good fortune to clamor for all kinds of goods of economic Chamber. It use that of national my as nomic babies of 1940's establishing new should like to report some I a now so is on of inflation another upward twist? Are economy can move upward again. Without such periods of self-correcting eco¬ plant-equipment investment— spending—through Federal tax revision. consumer use balanced economic requires periodic read* justment of the solutions for getting people back one encourage In porary create growth upward, goes passively by an Healthy, Premise for boom present production plant and necessitate our States pansion. ).»• upon war homes and initiating that will tax v, wise anti-recession steps we pursue sense/are a boiled out of the system. Commerce of the U. S. have the boom without inflation. we can their of in inevitable and necessary self-cor¬ is the demand recting phase of the growth proc¬ ess in which maladjustments are predicted for the 1960's by S. Chamber of Commerce. Mr,^ Talbott pro- Chairman of U. ?that Board, Chamber outdo all booms Should push, which ' • Recessions, By PHILIP M. TAI/BOTT* Chairman of the stage for future fluctuations replacement demand for cap¬ 17 Inc., New York, N.Y. and Financial Chronicle The Commercial 18 "Federal in fh^Broperty16 Misrepresents property, lhis represents orderly divestment program of T. V. A. from Federal Govern¬ to stop threat to private utility industry and our economic society. ment eral strong attack on pending Ten ¬ Valley Authority legisla¬ tion and Federal public power Boavd the to of Governors of the Inv - * sound •_/ ciation America at its meet¬ recent at White Sulphur Springs, West held ing Securities :W*V i t tee o mm headed Thomas John- this Thomas M. Johnson ofJohnson, work Lane, Space Corporation, Savannah, Georgia. In calling for and explaining necessity for a forceful stand on public Utility Associa¬ compelling concern over the per¬ sistent trend toward socialism in Government's that since 1931, a total electric of t to name- state that: "the two bills now are S. 1869, the Bill. ■ Superficially, purpose issue 4226, the Davis their similar to authorize is TVA to bonds to finance the revenue investment of $1.6 billion in power In May, 1933 the Ten¬ facilities. Authority Valley nessee Government's deeded the Shoals project "for was Muscle the primary facilities as judged necessary by purpose of flood control and navi¬ It was only incidental to the three directors of the Author¬ gation. such activities that the enabling ity; in the Senate Bill only is the law permitted TVA to construct amount of bonds limited to $750 and operate power facilities at million. 4 navigation and flood control dams. ;! "To a harassed Congress faced with many essential demands for Notwithstanding this original in¬ appropriations, these two bills tent, today the major business of construction might of / additional to offer appear alternative a power practical the Authority is its electric further outlays for to tions and 70% of its opera¬ capacity is eqUivaient enterprise r?*ease 0 this mjgs|on may ^ Q r accoimts anc{ and rates f o r the t h supervision of p£ amortization General wrote Senate the Committee in Public Works on a continued enormous interest and investment" of ln _ facilities power „ 1955, ner, is COMMITTEE was Ohio Wes- leyan Univer., , , sl^y and i;haj received training in engineering well ness. gan as busi¬ as be¬ He his career account¬ the with ant General tric Robert Elec¬ ; L. Du company New York Gene V' • and Marshall Field SECURITIES UTILITY it graduate a of later with was in Chicago. Co. & experience in the investment; field includes workihg His PUBLIC gov¬ part- announced. He in , Respectfully submitted, 'This great dependence of the sys¬ tem its operating Du ; fl a ac general as an adequate to cover all costs +lfWothei areas. As the Comp- including, taxes, J£dustry to the detriment the bring of determination e make-further troller jurisdic- of conditions of service to to taxes private of those to "piaCe TVA under the agency efforts local and a s mittpH tion of the Federal Power Com- be anticipated that load will continue to contract and compel the Authority Thus, it , present territory of 80,000 square miles, and representing a taxpayer Kerr Bill, and H.R. , its 500,000 kilowatts of interim power. nomi¬ report went on *'before the House mitted prOgl^D!: State "Pay , _r requirements, and last crm^nnr??1-1!011110^ "The TVA is the largest power Committee mostly Energy Commission. : „ L. Gene has become associated with ^ Blunt Ellis & Simmons, 208 South La Salle Street, and has been ad- pal to the Treasury. the Yet agencies, . electric publicly owned in¬ stallations increased from 614% growth and TVA shows power enterprise in the USA, serving a The f OllOWmg tile _ all taken by other was the AEC has begun to cut back TVA Valley Authority. gigantic of 57 % Atomic field. It plate capacity to 24% at the end of 1956. On Dec; 31, 1956, 15% of warned the membership that cur¬ the total installed generating ca¬ rent legislative proposals for the Tennessee Valley Authority, if en¬ pacity of the nation was Federally owned, and more than half of this acted, would remove even the limwas operated ! by the Tennessee "ited restraints now exercised over utility operation. ™w through munici III.—dtohert CHICAGO, of we year cooperatives, and Federal the Federal public power the tumnnv, consumers palities ance of the brief review public nal fiscal the for In Blunt Ellis . accomplished be can while "Deny further extension of the specific legislation but to nearly half as much—or 14%— present service area. went to benefit industrial and out an adequate solution for "Require regular interest and commercial customers. The bal¬ and for the entire Federal significant repayments of princi¬ "A of R. L. Du Gene Partner until such ernment of the TVA and divestment the breakdown note us nnn,„mq,.n farm TVA Growth expressed to the industry its tion ■F AJ problem, the Public Securities Committee of we recommend to the Congress that the; present laws governing 1957: Only 29% of the Authority's the Tennessee Valley Authority output went to residential and be amended so as to accomplish "Let electric, sales public power problem. power Investment Bankers the TVA therefore, "Basically, strongly recommend ; the orderly, divestment by the Federal Gov¬ General Comptroller Quotes private investors, we should take a forceful stand not only to defeat by * son average Inc., New York. Harold H. Young, Eastman Dillon Union.Securities & Co., N. Y ' Suggests Divestment Program given Inc., New York, Carl Stolle, G. A. Saxton & Co., reversing the trend." to start much as 40% below the cost elsewhere." as away . Government our other from attracted is industry states to the Valley by power indefinite expansion of terri¬ tory and unrestrained competition, and that it would perpetuate un¬ sound and inequitable financing. We submit that as the agents of Utili¬ Public ties CISCO. competition from in business, but further to halt tage of this one geographic area. It is only salt in the wound when age Virginia, by a James M. Powell, Boettcher and Company, Denver. % - Weeden&Co, provided by the taxes of the rest of the country to the advan¬ the f o jnstead, our to thepnProposed legislation are based the continuing threat to been only pation/ and unrestricted license for proponents of Federal public power. We believe that it would release the Authority from all ef¬ fective Congressional and Execu¬ tive control, that it would encour¬ Asso¬ roent »■ of John W. Pancoast, San Antonio Pancoast Dewar, Robertobjections son & , future, but complete emanci¬ the t- Company, Milwaukee. authorizing the issuance ol Fed- m provide, not a basis for TVA activities in can v Robert H. O'Keef, The Marshall advisability or legality fltta? fwmicVA haveycXbSte3 the Investor-owned utility indus- Albert Es Schwabacher, Jr., f in^ ta8xesTomIthin«Tess^^than 67. try and thus to our entire eT Schwabacher & Co, San Frantaxes something less man o A nomic, society. we believe the lacking in appeal. "Our Committee, however, is convinced that this proposed leg¬ islation / principle nationvetpresidents lesiaents issue may not bond the eral revenue bonds as a matter the entiie "tne entire nation, yet tne be entirely delivered problem as a whole was revenue of ah an the ■ to as Baker & Co., Philadelphia. _ Utility Securities Commit-, GeorgeNewNye Smith, Barney & t . t controversy Co., L. York. t t of accumulated net $413 million province of the. the not is "It $l°f bmion'fo^poVefZ^oses Pillion toi powei puiposes proposed legislation and in Calling for adequate solution for T. V. A. and entire Federal public power problem, suggests A appropriations by $1.2 of nessee country is compounded, "Unrepaid Valley Authority. Asks for defeat practices of the Tennessee ca^ any rest of the proposals, and the concept and Federal legislative T. V. A. subsidized is nower but doubly so TVA where the burden on the in powOT Utility Securities Committee's report to Investment Bankers Ass'n advances numerous arguments opposing current C 19. 1958 James M. Howe, Farwell, Chap*man & Co., Chicago. also violates the recommendations Milton.F. Lewis, AG. Becker & of the President of the United ^,C°-York. * States, the Comptroller Geneial, Ed^ar J. Loftus,_ W. E. Hutton & the Secretary ofthe Treasury, and U ., JP ' the Bureau of. the Budget. Wallace M. McCuidy, Thayer, to be fuel Public * Thursday, June . lates the will of Congress as expressed in existing legislation, and pally feasible this, too, will have generated. Expansion Program Opposed by investment Bankers Association of America T. V. A. : . . (2730) securities banks, insurance Thomas M. Johnson, The Johnson, companies and ' trustees. During program, the affairs of the • Lane, Space Corporation, Sa- the past three years he has spoken TVA should require unusually vannah, Ga., Chairman. before more* than 150 various close control by the Congress and Elwood D. Boynton, C. F. Childs groups on investments and conthe Executive Branch of the Gov/ and Company, Inc., New York, ducts a regular adult education eminent.' Secretary., ; J'y.tt course on the subject. ; "Aside from taxpayer contribu- WHham N. Bannard, 3rd, AmeriBlunt Ellis & Simmons 7 are tions of initial capital and the can Securities Corporation, New members of the New York and ; retained earnings, TVA, of course, ■ Yo^k"V' • ; Midwest Stock Exchanges. Other enjoys a continuing subsidy. It ^art Brown, Laurence M. Marks partners include John E. Blunt, pays no interest on its capital; it & Co., New York. 3rd, R. Winfield Ellis, Richard W. pays no taxes, local, State or Edward J. Costigan, Jr., Edward Simmons, Walter J. Fitzgerald, Federal; and it is freed of many D-Jones & Co., St. Louis. v • jr>> Eugene Hotchkiss, Gilbert H. charges such as workmen's com- Carl H. Doerge, Wm. J. Mericka Osgood, Robert H. Gardner, Stanpensation, pensions and other & Co., Inc., Cleveland. -. • jey e. Cronwall, Robert M. Clark, fringe benefits provided by the Thomas B. Gannett, Hornblower Bernard J.' Cunningham, Harvey Government at no cost to the Au& Weeks, Boston. H. Orndorff,. and Robert Evans thority. Although nominal pay- W. Ronald Gill, G. H, Walker & Maxwell (limited).' ments are made to local and state Co., Providence, R. I. : ernment demand power leads to . with individuals, the suggestion that, in any expansion . ~, .. . , . . . ( .. _ the insatiable TVA. To the general public, jmay seem a logical way the power on ' Government's a of requirements fuel generated, not it there of putting been 'business-like' footing. Even writing and distribution of a Fed¬ end in sight, Nor is for it has announced that an additional bodies 'in lieu of Albert H. Gordon, Kidder, Pea- taxes,' the com- PA Arlrls body & Co., New York. • .... ""Ff V°v™aa ' ity and its intervening distribu- Edwin B. Horner, Scott, Horner & ^ (Special to the financial chronicle), plant will be needed annually, tors amounted to only 3.66c of the Co., Lynchburg, Va. r 4 . BOSTON, Mass. — Ernes.M« and because further hydro-elec¬ 1956 revenue dollar, as compared B. ^. Houston, Dallas Union Secu- Pitschman has been added to tne tric development is- not economi- with an average of 23.4c paid out rities Company, Dallas. staff of Keller & Co., 31 State bt, project $160 to investment bankers, the under¬ an hydro. million of new generating bined amount for both the Author- for of taxes . all kinds by the in¬ vestor-owned utilities in the same Return of capital to the Treasury since 1947 has amounted period. to an Pioneer Natural Gas Co. Regardless of the exact computa-^ tion as to the extent of subsidy ( granted that it TVA, obvious the earned •return Southern Union Gas Co. UNDERWRITERS and DISTRIBUTORS $240 million, but this represents annual average well below 1%. seems claim on the patently of a 4% Railroad Govern¬ ment's investment is only a Industrial, Public Utility and Securities, Municipal Bonds book-. keeping fantasy. "This Committee believes that before any consideration can prop¬ Bank and Insurance Stocks Unlisted Securities erly be given to the financing of TVA, certain vital policy decisions must be made to curtail the arrant growth this Unlisted Trading Department and unfair advantage of project and other similar Fed¬ undertakings. We con¬ Laird, Bissell & Meeds eral power tend that thd Kerr Bill and Davis Bill, and WERTHEIM & CO. Members New York Stock Exchange lation dorse YORK must the Members New York and American Stock Exchanges other similar legis¬ be defeated. report of the We 120 en¬ minority Public Works opposing the lat¬ ter Bill, 'because the subject mat¬ ter of the bill provides a vast: ex¬ pansion of authority to the TVA, without proper controls, and vio- BROADWAY, NEW YORK 5, N. Y. Telephone BArclay 7-3500 members of the House Committee on NEW any DuPont 44 Bldg., Wilmington, Del. Bell Teletype NY Phila. Nat'l Bank Bldg., Whitney Ave., New Haven, Conn. 10 Waldmannstrasse, Zurich, Switzerland 1-124849 Philadelphia, Pa. 160 W. Broadway, Salem, 225 S. State St., Dover, N. J« Del*' Number 5752 187 Volume . . The Commercial and Financial Chronicle . high The Place of Public Relations bit Management ANTHONY G. aroma of smoke. up. v . a • nize pig. a What foundation is what we in even this businessman pany Doing relations aspects at the very start. This explains' why we say that public relations is a management good to deeds. or This when job is done consideration must do an ; pointed out to relations public relations started out Going - - ple. People, individually and peo¬ so on, and you have laid a solid venting fires by having something. ple in groups. Unfortunately, some foundation for good public rela¬ ; to say about the materials that go into the house in the first place. public relations men mistake the tions. first for the second. They think, if If we had given consideration to For the very small company the public relations aspects when >;ou get along with people individ¬ this is usually the- sum total of ually—over a martini, for instance good public relations. Good "em¬ we first decided to build a plant1 ---the rest comes easy. y;> . • y> ' ployer, good product, good serv¬ in Glen Springs, I doubt we would ' profound any but t i m e .s s om e • . such, off-the- cuff v 'I opinions „ ' Actually!; tcel second? Is y most helpful. ; are I would also tion should go conceived and group and as individual '' You have established companies. yourselves the field of public However, if, notwith¬ standing that, ,you folks in New¬ castle still want coal, I for one do not object to carrying it. Let me begin with a confession. I am not very proficient in public relations semantics. Sometimes I experts in relations. ;f have at trouble. in been doubts my be short little of the the phrase "public-relations" to describe two separate things—a state of being Actually, and an we use activity. build of land.: Then to we public relations has yet attained the stature of other professions. all, lations is a plural noun. ; agile with rationalization, up a mast better off than cise their when cus¬ confidence and exer-, refrain to right from I sions mindful of was having to do with the oper¬ plant. This was when ation of the products this of were in great demand Now, even the are management for imperil¬ pany get into a bad competitive position. ; What the management failed 'to was then take firm position and a give the reasons for it. any one thing, don't have we impressive paraphernalia. The engineer has that mysterious con¬ traption called the slide rule; the accoimtsint has his calculator. Doc¬ dentist"have formidable assortments of weapons, while the tor ; and can cite obscure cases from forbidding shelves of musty vol¬ lawyer umes. V'v: ry v - We- have d. accessories in ,no our trade, and I think this is one rea¬ for the son tendency I have no¬ public relations mumbo-jumbo of mysteri¬ ticed to surround with ous '" a phraseology. Such phrases were t ing of consent,'? "perceptual con¬ text" and "image profile." V ratified discussion a prac¬ defined public relations "the Science of propulsion of .In one titioner as motivation." .i:. <• r / - To me it relations earth. down to more means - .. My concept of public is somewhat , > Public This is Public Relations, the ganized "the engineer¬ as primarily— "Getting along with people." "P" and activity, a with capital or¬ capital a "R." *An the address 26th tute be said to have by Mr. DeLorenzo Edison Electric before Annual Convention, Boston, Mass., Insti¬ June 11, 1958. Utility Securities Springs couldn't be better. The people there are very proud of their General Motors plant. But how much simpler if com¬ important to make leaders had beeti con¬ Otherwise we munity right after we acquired tend to become bogged down in sulted the land, if our plans had been a morass of words. It is impor¬ tant to know, when someone says explained to them, if assurances the Edison Consolidated Company had been given as to what the I think it is this distinction. Underwriter . has good public relations, whether effort mean its relations with the public are good. , , lesson the hard Not too many years ago a com¬ avoided. One was We a Her¬ had reason that public • Distributor Dealer have been to learn our would culean just What plant would not be. they mean it has a smart public relations staff or whether they . A company can way. for this, think, I relations in those pany's relations with the public .days was the frosting on the cake were presumed to be good until —something you put on after the they got so bad they smelled to layers came out of the oven and The FIRST BOSTON PRIVATE WIRES CORPORATION TO G. A. Saxton Schneider, Bernet & Hickman, Inc. & Co., Inc. 15 BROAD It ' * » T - ' .J. STREET * NEW YORK '*- & Eastwood, Inc. Teletype; NY 1 -609 - NY 1 -610 ' Securities of the Philadelphia Reinholdt & Gardner St. Louis .McAndrew & Co., San Inc. 52 Wall St., New - , . WHitehall 4-4970' ; Bank Stocks _ - . - y Securities of the . Trading Markets in Public Utilityi Natural Gas and Industrial Securities • Agencies Revenue and Housing Securities Common Stocks of Utility and Railroad Corporations Bonds, Preferred and Industrial, Public Francisco Cleveland United States Government and its State, Municipal, York 5, N. Y. Chicago San Francisco Philadelphia : 5, N. Y. * 1 Pittsburgh Boston Dallas Hendricks This leads me to another important planning to is But public relations also means pillage and1; sack the community an end in itself but only a means part of the Public Relations job. to certain ends. \ A good public the things the company .does in; and carry off' the women and First it is. important to let people a. formalized activity to influence children into slavery. standing in the community is not1 Continued on page 53 worth much to the company that its relations with the public. , in : : It took months to convince Glen this sense it is singular. Springs that we weren't going to All groups have "public "rela¬ build gn eyesore; we weren't go¬ tions" spelled with a small v."p'' ing to; pollute their river; we and a small "r." Whether we like weren't going to create a smoke it or not, whether we'want to or nuisance; our trucks weren't go¬ not, you and I have relatiohs with ing to endanger their children. the public or a public. Eventually, we did win reluctant consent to the project and went ;r But —-whether these relations are good or bad can depend in ahead to build our plant. What substantial degree on what we do is the sequel?" Today our com¬ relationships in Glen about them in n conscious way; munity thought \ we ' For em¬ critical ing their jobs by letting the com¬ do point to be borne in mind that public relations is never The a a company that building good re¬ lations with its employees by agreeing to substantial conces¬ am thought it what the public ever, be aware of reaction will be. with one factory whose windows are broken and whose parking lot is kneehigh with weeds? themselves but bear that has gone broke? Is a community with a plant at half- ployees standpoint, but Are moment. war. tomers lack our '; employ¬ ees temporarily out of work better off than ex-employees of a com¬ me after the rezoned for buying, lay-offs become necessary. In making the decision to lay off some employes we should, how¬ have the property a company. This, may appear to be a pretty its tions tract a drew filed them and petitioned plans, relations means, first of Public We got together Springs. f 1 a the of lay-off, for example, may not seem wise from the public rela¬ A decided to plant in—let's call it, Glen we immediate our a precedence. disastrous. Public Relations Distinction Made Some years ago that We- pany ourselves right case) company's-. relations with heavy industry. Immediately, all the public—in other words,, how hell broke loose. Citizens com¬ it stands with the public, whether, mittees/action committees, church people like or dislike it and its groups, town council men -jumping whether products. In this sense public re¬ on; the band wagon—you'd have •. even have would have asked , DeLorenzo G. well- well-planlied public relations ac¬ tivities you have undertaken as a as ever ice, good neighbor; add them up and you have good relations with start, will the community the public.' 1 ? ? J ^ Fortunately for us in the busi- oppose the idea and for what rea¬ dealers, neighbors and, ness, this is not the whole story sons? Have we answers to objec¬ of course;"; that biggest and most tions that will seem valid to the by any * means. For the - larger indefinite^of all groups —- the company, while doing a good job community? How best can we public, y' ' : (.::y is fundamental y yU to good public present them? Mind you, I am not saying that Perhaps, before I go any fur¬ relations, how you do the job is ther, I had better explain a point important too. The job must bo the public relations aspect of any that, freq u e n 11 y confuses? our done in the right way or the ef¬ policy or action should control.' thinking about public relations. fect; on one's public relations can Usually, other considerations take our i m proy e d public posi¬ the • tomers, shareholders, suppliers (in of the v credit for your to with people in groups—employees, cus¬ in all sincerity "t h aty: say much ^ getting along important v of cific instance it is actually in the long-term public, relations interest ' research, the public policies and assess aspects lay-off will be unpopular and therefore unsound from a public relations standpoint, we may conclude that in a spe¬ v is not based on shall be better able we beyond reaction a as is my outsider and it. job—-in profitable busi¬ a actions. belief that the electric good public relations if it gets essential prerequisite to public: lire department, and we still get utility industry occupies the along with people. acceptance. Make a good product, called out in the. middle of the A good public relations man has strongest public position in its his¬ ;:live right, treat your employees night on occasion. But increas¬ tory. This is the opinion of an the ability- to" get along with peo¬ well, be competent managers and ingly we are concerned with preIt production operating identify and moment ago, a better ness—then the action taken—not after. As I "a jolly good fellow" primarily to increase sales or a tion of be - This may seem other words, to perform our func¬ before the decision is made come solid a which others. become but given. And this consideration must public in* mind have that "the say that to start with of we to poke. is all obvious,* but I am afraid that it is forgotten. If we keep in mind that our end objective in seeking to improve our public standing is not solely means, among other things, giving consideration to its public to is to keep his com¬ solvent and this duty tran¬ scends job in the right good a Start time a means relations has variety their of most broke achieving it. As Brogan says, the duty of the gone D. W. way prac¬ required has important Using PR at Very ground relations still This came. most a point. . are company to me trying function—a top management func¬ to make a silk purse out of a tion. Every policy decision, every sow's ear. By and large, however, ^administrative action all down the the public has learned to recog¬ line, has a public relations aspect spend . job with ■ : public titioners before brings a Of course, to do but rebuild from the public relations, briefs essential P. R. principles and practices, and contrasts the workings of this endeavor in the automobile and electric utility industries.' Notes both industries share the same problems of government encroachment and accusations of "bigness"; envies direct con¬ tact electric utility has with its customers; and commends an outstanding of techniques. get place was ablaze by then, and often there was nothing Corporation, Detroit, Mich. electric industry for doing just the point would whole Some ; this us fire laddies he thought he detected a say the Mr. DeLorenzo defines , At president worried,, call in faint DeLORENZO* Vice-President, Public Relations General Motors heaven. •company and In Modern By (2731), 19 • Casualty, Fire and Life Insurance Company Stocks Bankers'Acceptances ■ • i International Bank for Reconstruction and Development • Canadian Bonds » Foreign Dollar Bonps . . ; *" Financial Chronicle The Commercial and 20 of part of the Philadelphia National Bank, Philadelphia, Pa., it was administration toft the branch Lafayette National Bank of Brook¬ News About Banks Parkway consolidations new branches new officers, etc., revised , - k . '■ j,;• > Tjit ; -i ■ ■ M jieKW- >:* cwinvn.r*. W/.iiiJ * •„ C •' .. Kitlitz" I • H5>h . 'i'''": n'."':.'. c " ' • ndent. iV ' ?»i' \ '3nM»» :■ as B. ■ ■ AJfc . The Moore, Chairman of the Board, Mr. Baskin succeeds the late announced the appointment Joseph Singer. Greene, Jr., Dominiek H. Mot- department. of: the international Rinaldi Domingo Geoffrey firm Vice-President of been has named of Providence, P. designated be Cleeve, K.C.B., K.B.E., to the Ad- son, firm's munici¬ He Vice-President of pro¬ T. cwas to that bank Puerto :. Rica n of Manager 1932, Mr. Baskin joined the public National Bank & Trust sinCe named merged ^'Hector M. Angueira and Charles Public National Bank. A;-Whitcomb'were named Assist- j. • v: value of $25.00 each, to - Chairman'of Chief Exceptive Officer of Standard Oil the'Bogrd Of. pirectors and elected been * Robert * Swensop have been appointed Vice-Presidents tional Rodeiic by The First Na¬ New Bank, East to 1918 serve Mr. in of board the on a savings bank in. New York State. Magnus is a director of Ja¬ Mr. Ruppert Co., The Fifth Ave¬ cob the Association, nue of Trade and Board member of a also a trustee the of elected Meadow Bank, Formerly a luncheon for given Mr. >ear, its 110th Mr. Magnus, the 10th trustee Central Silleck Robert Swenson B. Roderic with Silleck with is ." and William Dr. elected a . ' ■ has the of been Lincoln June the of Com¬ 12 death the si: Heger, of dent difed June 11 at the age Trust 1, search of 83. Mr. and held National Smith, Arkansas, Bank Fort of its increased capital stock from $500,- common 16. * $1,000,000, effective May 31. (Number of shares outstanding— 40,000 shares, par value $25.) 000 to Officer has of Exchange Wisconsin, in the title since the Miami Board,' and : an¬ Weintraub, Joseph by President of been has Fla. ol' Bank National Beach, nounced re¬ 1947 Mr. J. Arch Vice-President as Mercantile Assistant of Jr., Avary, charge Wuesthoff has Marine ft. The appointment of Bank, investment the " ti* • the for research in "stock dividend the Mer¬ a chants Assistant Vice-Presi¬ Trust National for 'By" >1; , engaged ' ' stock¬ to Wuesthoff Department. been 1. been President of the Heger had July investment of value $100.) U:.', announced also Wm. and outstanding—15,000 shares, shares Hacketl, E. quarterly dividend share on capital a a been named National L. of* St. Bank stock from $1,000,000 to $1,500,000 by the sale of new stock-, effective June 3. (Number of par # Marine Hempstead, West $ 7 National Empire Directors' Robert payable Milwaukee, Brook Meadow of cents 50 Winfred Vice-President a JJs elected at of holders of record June s«t . was Board Fitch stock . sjs several* bro¬ in houses. kerage Sr., last March. to value. par Bank Jansen Trustee approval municipal department for a departments pal the announced Wis., Friedmann, who Mr. Trust estab¬ large New Jersey bank. He has Bank, Exchange meeting, fills the vacancy, left by 1953. '; and Bank Emil R. silver * * Passaic. Great Neck, New York, was same of * Corre¬ Department, Bank spondent the sterling memento. ? Mr. a the increase * its capital stock from $1,114,590 con¬ sisting of 111,459 shares of the par value of $10 each, to $1,814,590 consisting of 181,459 shares of the to achieve a 40th anniversary, was presented National declaration of given At Mr. Bank, Brook in Meadow firm own later capital Mr. Passaic- with National Clifton York, and a director of Underwriters Trust Company Magnus at the bank, in a his and years 25 over municipal a Paul, Minn., increased its common the Vice-President, a was He operated some lished Fitch, President of the Milwaukee, N, ,L, and the First National Bank, Kearny, "N. J., before he joined pany, of New York. for had as election of Ralph T. Friedmann to the bank's Board of Directors. I. L. G. Marine National Brook depart¬ recently been manager oi' munici¬ Eliot ■ been Hempstead, West Peticolas has experience dealer. the under ton National Bank of Columbus. Vice-President Executive of the '. sis Peticolas C. Ben Kings lyn, New effected was charter and title of The Hunting¬ H. Harold by >!s ;•! County Trust Company of Brook¬ the 16 June Society. He American Arbitration is York New Arbitration Committee of the the dation Helm, Chairman. River York. the of Trustee a Magnus was the youngest man City Bank of New York. i June 12 of service on celebrated his 40th year Savings and Magnus C. Percy of International on change Bank, New York, was an¬ nounced us * Silleck B. the Bank. Board Robinsoh' has Mr. years' effective as of the close business May 29. The consoli¬ merged, i .value. par visory' a Crowther Geof. Sir the Business of Chemical Corn Ex- consisting of 91,069 shares of same also of Director a Manhattan Cliase has Jersey, New Company, common Sinclair municipal formed E. investment division, r.'.C- Columbus, Ohio, with stock of $600,000, have Company. Lord John Howard in the , the Bank Exchange Market The and i.cq-P/resi- department will continue under supervision of Vice-President John J. Cummings of.'the Bank's Ohio, Columbus, , be ted a ment of the Providence bank. The Bank National with, common stock of $6,000,000; capital stock from $2,232,075 con- si-sting of 89,283 shares of the''par $2,276,725 Maiiagei's of the Beirut branch. Columbus, of •*•••'. newly 3:1 sj: . V dent Robinson R. Arthur '.-y- Huntington The ; '••V .."4;'' anf, Managers of Puerto Rican 7 Commercial, State Bank and branches', Hvhile Alfred- J. Buck- Trust Company pf New York was l^' Suheil E; Abu Hamad,1 and given approval to,, increase its Mafio 'GiiliiVibertr were appointed 12. i with Assistant v business July in 1955 with the will a s soc of close depart¬ ment, thp 33-year the at bank Gimbel old Company Bankers pal to chase certain assets of joined and in' 1953 Trust Bankers when branches. a agreement, of terms subject currently manager ! of the New York the approval of supervisory authorities, Philadel¬ phia National will assume all the deposit, liabilities and will pur¬ office of Bankers Trust Company Company, New York, in 1929. the Under still ap¬ tive July 14. Mr. Robin¬ National ? Bank. His comes" effec¬ the Gimbel as I. pointment be¬ Philadelphia National Bank. It office of the Philadelphia a Na¬ tional Bank of branch become. the '24th Wer- Industrial store department unique to will of Sinclair Lord end Associated with the 39th Street was moted M)m Assistant Manager B. the for of oC'Sir election Crowther Co. . of James Assistant Treasurers tola, William- F. Murphy, William S. Ogden a and John R. Petty, all 1 a—Vice- formerly Hebwas & by the Board of Direc¬ tors of both banks, paved the way bank . . Thursday, June 19, 1958 . Action H George Champion,* President of the Chase Manhattan Bank, New York, of Charles Vice-Presi- Executive as theim joint a . O/'i" K,-,i The bank also branch. announced the election Bankers and Capitalizations ■ .un/v. •' . investment York statement issued by H. J. Grinsfelder and Frederic A. Potts, Presidents of the respective institutions. Mr. York. in announced Grant for¬ merly was an Assistant Vice-Pres¬ ident-and Manager of the Bay New lyn, • . (2732) ■ the of Chairman Mb ; " Mr. associated is Swenson supervision of the in the Both were formerly As¬ sistant Vice-Presidents. At the Albert C. Simmonds, Jr., of The man Bank of New announced June 17 the time the bank York, He Assistant Vice-President. Mr Rob- ory with the Consumer is and Commodities District Goods of the National Division. W. Spurr Jr., of the Banking Department. Richard L. McKin ay was named Estate Trust Division of Officer the pointment. merged last year. were in Trust the De¬ Savings Home Plains, elprteri York berg and W Fred Board', President. Johnson who Danby C. The Kull- dent of K. New York, head the and was Baskin, Vice-Presi¬ has Trust Company, been Bankers named to 39th Street Avenue branch, it T. Rex Rhodes was Assistant appointed Treasurer in Seventh tional announced by William H. Stanley elected H. Hunt H. Jr., has Grant Vice-President has been in charge • r Trust Commercial in $15,000,000 from by of shares he for 27 years been having with the First Ga. Atlanta, of Bank Vice-President a His first full-time banking of increased its $14,580,000 to the was National since 1939. Bank sale stock, effective June 4. and New investments division. its O. May 31. National Minn., to Mercantile comes Atlanta, where for the past year he was with Goodbody and Co., in that city. Previous to that, sjs been Albany, Company, York Bank G. capital stock from $12,000,000 to $14,580,000 by a stock elected Vice-President of the Na¬ ing Department. company's First dividend and Alfred Eliot Avary from common as the Bank¬ an¬ by Milton sis Minneapolis, Vice-President partment. Herbert Mr. ap¬ the to by retired si« J. Pianis Secretary. Walter made this to Marine previously handled Voilmers Maurits elected was of White °PIains, "New- chairman of the Qsborn Bank _ prior According President, Wuest¬ hoff will be taking over the re¬ sponsibilities in the Trust area promotions Vice-President Roberts from Assistant Cashier to erts Vice-President Fitch, white John W. 20 nouncement Raymond W. Hammell of the Investment Department, and Greg- nounced the promotion of to for I. the banks The an- L. elected Vice-Pres¬ was ident of the Meadow Brook when of same Assistant Chair¬ Malverne, of years. District of the bank's National Di¬ vision. Bank Savings Bank, New York. Southwestern outstanding of were Fla. Orlando, Guaranty Trust) he returned lution Firm with its of 750,000 Stockholders of the tional Bank of Miami, have approved sale Na¬ First Miami, Fla., of an addi- common shareholders Establislied 1928 dated We April 30, effective June 2, at 9:00 a.m. Liquidation agent: Allan H. Trading Markets in- Offer a COMPREHENSIVE INVESTMENT Sturges, 31 Milk Street, Boston 9, AND Mass. & (a) Operating Utilities plus Transmission, Production & Distribution account 74 National IlAnover 2-2400 Teletype NY 1-376-377-378 Pa., including PUBLIC UTILITY—RAILROAD—INDUSTRIAL FOREIGN ISSUES We and of < The First-Grange s * * to Service Firms With Retail Distribution i Your First Inquiries Solicited Huntingdon, un¬ $ i Gimbel Brothers Bank P. F. National 120 Bank of Huntingdon, Pa. ... Particularly Adapted Company, der charter of the latter bank and title are He Trust Bank CLASSES OF BONDS AND STOCKS total Huntingdon, Pa., consolidated new Trinity Place, New York 6, N. Y. * Grange Huntingdon, Security Dealers Association ALL New Jersey, has bank's the 8.': Members New York Commercial the of SERVICE m capital funds to $10,000,000, making it eligible to make single loans of as much as $1,000,000. The un¬ divided profits account is now $1,326,060. brought The Troster, Singer & Co. DEALER The transfer of $1,000,000 from the undivided profits to the sur¬ Trust. Company, (b) Natural Gas Companies $ , & , Trust Co., Philadelphia. Pa., will become * FOX & CO., INC. BROADWAY, NEW YORK 5, N. Y. Telephone REctor 2-7760 to Atlanta. new shares, par value $20.) capital stock of $1,500,000, has gone into voluntary liquidation by a reso¬ Mass., a National Bank of Commerce (now Pilgrim National Bank of Bos¬ ton, jobs After in New York City with the year (Number — in Teletypes NY 1-944 & NY 1-945 Number 5752 Volurrje 187 . . . The Commercial and Financial Chronicle tional, 100,000 shares of capital stock. The new stock will be offered to stockholders at $34 a share on the basis of one new for each five share held. now was absorbed by Wellington State Bank, Wellington, Tex. * Surplus of The Ilialeah-Miami Bank, Hialeali, Fla;, has Springs increased to $600,000.00 fol¬ lowing Directors' approval of $100,000 from Un¬ of transfer divided Profits. open National Colo. County's oldest Bank, funds of Dade state-chartered now has capital of a Prank L. California tion nine of ft ; : ft Bank Norman city division; and Louis Schaefer, instalment loan de¬ y William Trust Barker, Jr., division; Charles W. partment. H. Wieland, Jr., was elected Comptroller of California Bank, Earl K. Simpson was ft and promo¬ Bank of¬ meeting of the a Com¬ The First National City Bank of price increase during inflationary : v . '.'J- Federal and Senator Robertson that there's 1, easily be offset by central banking can ■' ,.j ■ The June .'V. ' ,, monthly Bank Letter ,V • measures. t Industry ■ An increase would, of helpful to gold-produccountries. They would gain price of gold ill absence of "im¬ buying power at the expense of perative and inescapable" need to nonproducing nations. :,. ,}; do so and pointed out, for exam¬ "The last—and only—time the ple, that our last gold devaluation dollar price of gold was signifi¬ "had a legitimate object of en¬ cantly changed was during the The situation couraging recovery of a painfully great depression. and inequitably deflated world was quite different. Then the Fed¬ eral Reserve had been embar¬ price structure."', of the First National New City Bank of York opposed an increase in In another pressed in which he area ex¬ regarding possible recent outflow of gold from the United States, -Virginia!s effect concern have trusted portance. the needs,"Credit The very as talk rise in the dollar of ing The fighting Federal trade and and trust course, be rassed by gold shortage in the depression. Now the who dollar; it would hand out windfall profits to those who have not. The intricate world-wide machinery of :<• ; , a dividuals danger in no to the dollar would, have bonanza to gold miners. example, an increase in the dollar price would penalize fort eign governments, banks, and in¬ Chairman Reserve Any alteration in the ratio For reserves. conditions, S. yond outflow of gold and that its effect upon bank reserves recent .. Vice-Presidents of the were Devan, M. Chairman reported. Mutual V. Board of Directors. Elected U. assures ' * California ficers, following $31,288,996 . a Calif., has announced the bank against $28,223,000 a year ago, Charles E. Buker, President and V; / ' ft environmental King, President of Bank, Los Angeles, out-of-town Resources now total and bank on of N. Y. does not approve The bank $150,000 surpllis of $ 150,000. record June 20. as gold outflow Cortex. interest that this should our so. 21 large implications, running far be¬ gold question deal, respec¬ tively with domestic gold price considerations, and effect of W. E. Bozman is President, quarterly dividend of 20 cents a share, payable July 1 to holders of Board Cortez, be of gold Two separate analyses of monetary the First T. R. Yowell is Cashier. & total $1,837,377. Directors also declared a regular Bank bank to new a * capital stock of $800,000 and remaining undivided profits of capital v Permission has been granted by Comptroller of the Currency With $437,377, is in Piice of Gold and Gold Outflow the to been * (2733) of a gold is price threat to prosperity. a sooner lubricants. the question?-,ceases to disturb men's minds the better. "Any nation can raise5 the price it will pay in its own currency for gold. increase An in» the price of gold is tantamount to —Or a method of—currency devaluation. Many than nations, sometimes more have devalue# their once, currencies riod. over They the have postwar done so pe¬ reluc- of Reserve holds $9.7 billion excess tantiyfbecause'they had^tofTtlis gold reserves; gold is not a limit- natural that currency devaluations ing factor in applying measures should be undertaken with greatFederal Reserve Chairman Wil- to increase money and credit sup- es^ reluctance. For devaluation Named Assistant Comptrollers *5* v r' ' ' .v liam McC. Martin to comment on plies as aids to recovery. In 1934 were Thomas B. Carson, Albert R. generally means higher prices and ,By a stock dividend, the com¬ this matter, which tlle Senator in- the 69% increase in the gold price higher prices are unpopular. The Jacobson, and Raymond H. O'Conmon capital stock of the State Na eluded with his remarks published was designed to raise our prices united ner. ■ ; §tates is;;np exception to tional Bank of Decatur, Ala., was in the Congressional Record, April generally — an object of dubious this rule. The dollar price'of gold increased from $1,200,000 to $1,~ merit in the present instance. Then will The Bank of Montreal, Montreal, 30, 1958 (pp. 6907-08). Chairman scarcely be advanced unless 320,000 and from $1,320,000 to Martin foresaw no danger to our our policy was selfish and nation¬ the need to do so becomes Canada on June 18 changes among impera¬ $1,500,000 by the sale of new stock, alistic:; we sought to improve our tive and inescapable. top executives at its New York gold - certificate holdings of the effective June 5. (Number of trade position at the expense of Federal Reserve System and em¬ shares outstanding—150,000 shares, Agency, its Ontario division and Gold on the Escalator? phasized that such international other nations and, incidentally, head office in Montreal. par value $10.) gold movements assist the work¬ threw the world currency system "The most imposing argument R. D. Mulholland, assistant * * * ings of the international gold into a turmoil from which—with for an increase in the general manager in charge of the gold price it has never fully re¬ The Board of Directors of The standard and can easily be offset the war bank's Ontario division, with is that the growth of world trade Now we have a higher National Bank of Commerce in whenever they affect the reserve covered. headquarters in Toronto, has been New Orleans, La., announced the respect for international respon¬ plus inflation create a need for position of our banks. pany, elected its title Auditor, and Thomas E. Mead be¬ Senator came Auditor; '•.;:;;; ri' [h -:l St. Louis, Mo., has changed to Security-Mutual Bank and Trust. Company. ' r 1 v ■ , , . to 'the post of General A. Willis Robertson asked ■ , ¬ . — election of John President, and Executive as Credits, on A. Vice C. the as Smith President - May 20 and announced appointed deputy general Oulliber Clebert on death of Mr. New Silbcrberger in will Toronto be suc¬ by James W. Aston, President of the bank, fol¬ now Gordon agent an Joseph C. Hobson, H. Kenner, now agent in New York, Mr. The First National City "Bank noted that "as has hap¬ pened several times before in the the financial mar¬ Spring have been swept by rumors that the U. S. dollar price for gold—$35 an ounce since 1934—was going to be raised. Such a usually responsible organ as The postwar t entered the to as Wichita National Bank of Wich¬ Canadian some Adams ita York since Mr. 1955. joined the Bank of Mon¬ Falls, Tex., increased its com¬ mon capital stock from $700,000 to $800,000 by a stock dividend and from $800,000 to $1,000,000 by John, N.B., in 1922, and has served the 1953. sale of June 3. stock, new treal at effective (Number of shares out¬ par value ft ft its of Mr. home town, York career New York since agency has Kenner Saint spent of 38 his Interstate Securities Corpora¬ tion has opened a branch office in shareholders the Northwestern at Newton, N. C. under the manage¬ ing bank. The of the and liquidat¬ liquidating Bank ment of Claude S. Hunter, who should be care Economist, for Continued on page in been here. and to also Counseling Offering in Valuable Asset, a Corporate Financing a in the $35 price certainly figure in the increase "An will almost Commonwealth British the in Abernethy, Jr.. Winston-Salem direction bank of Bill Building, under Sexton. the the con¬ in South Africa, producer, has been largest pressing the for many years higher price is now receiving widened support in the Commonwealth which also, of course, includes some other coun¬ tries with important gold produc¬ case the idea of a and tion—Canada and Australian "The idea has the SERVICE DEPARTMENT { - superficial now than on the ear¬ occasions when a gold price has had war been chronic discussed. We inflation since and, indeed, most of the time since 1933-34 when the was Special Over-the-Counter Studies more plausibility have on The world-wide. tlements among the nations and it gold rumors that proved false. advance Capitalize monly than gold in financial set¬ gold reserves which can be provided by marking,up the price, healthy caution, on the other hand, is the fact that speculative fingers have been burnt so many times by lier DEALERS' com¬ meeting in October. Interstate Sees. Branches May 19, effective May 24, 4:30 p.m. Liquidating agent: addressed in more September and at the International Monetary Fund dated Mr. E. M. have markets extent ference in Bank more dollar is used discussions of finance ministers at years agency. ft National Wellington, Texas, with common capital stock of $100,000, has gone into voluntary liquidation by a resolution New at the $25.) First the his entire business standing—40,000 shares, The at Stocks of gold companies in New "The the price that strong demand in the London and in 1923. He has been senior agent rectors. suggest ; Bank sibilities. Economist of London has gone so far mining Hobson years, kets this should be trebled. will succeed Mr. Adams. lowing the regular monthly meet¬ ing of the bank's board of di¬ V. New at Mr. succeed assistant an by agency. will while was announced ;. Letter" York York", a Tex., head . in Adams, Lloyd its John A. Hobson, senior agent at the Bank's Trust Officer of the Republic National Bank, of Dallas, Dallas, as at Mulholland ceeded Dale Graham, Chairman of the Board. Election office Bank Montreal. - June 3 of manager of the raised ffom $20.67 to price the pres¬ Each turn of the inflation spiral adds to the danger that some ent $35. day U. S. gold policy may need to reconsidered. But this is not Prepared for Dealers be by any means to say Our Dealers' Service Plan is developing important business for dealers throughout the country. For complete details write to Mr. William P. Green or Mr. Lewis E. Stone. II. HENTZ & CO. Members New York Leading Stock 72 WALL And STREET Offices in TWX NY 1-1154 Stock Exchange And Other Commodity Exchanges NEW YORK CITY 5, N. Y. Principal Cities Phone BO 9-8120 that the time change has arrived. The Federal Reserve has taken a series of measures which defer the need: the credit squeezes of 1953 and 1957 which checked inflation; and the reductions in bank reserve for a price Corporations and financial requirements in 1953-54 and again this year which make more eco¬ nomical use of the U. S. gold to institutions are inv ited avail themselves of our services. reserves. ft The ft ft Recession Argument Salomon Bros. & Hutzler in¬ clined to think that the U. S. Gov¬ "Some observers abroad are ernment may be led to Dealers and. Underwriters price of gold as an anti-recession measure. The direct benefit of such an increase to American bus¬ iness would be minor for gold mining is of rather negligible im- of High'Grade Members New York raise the SIXTY WALL STREET, Philadelphia Boston NEW YORK 5, N. Y. . Pn 1 LTrl£?r'f\ Chicago Cleveland <v.n, C Securities Stock Exchange P.t >< Rr»rn 61 and Financial Chronicle The Commercial 22 (2734) Small Business Today And Wotld Events reviews Barnes Of - To American free enterprise economy and strong because it situation for is vigorous offers favorable a busi¬ small to be started and to grow. Small nesses business is growing not — disappearing. There are small more businesses in existence to¬ day than at past. Most the of press and business pages of popular press, perform a great service to our country when you the point tion of d m firms in this 11 are Small Business of we culture and perception Benson's If economic some particularly in the small manufacturing businesses which are closely related to the and farmers interdependence and unity of in¬ they have the combined terest, strength observe to most the the of country, outside of the metropoli¬ mainly tan in businesses small and that in fact, flourishing prospering at present, and for areas, are, curious reason. - think of small busi¬ nesses and their relation to big business as suppliers and dealers, and frequently observe the inter¬ dependence between large and small business. However, except in the metropolitan areas, most of Usually, the small we businesses the across country — the retailers, whole¬ salers, produce handlers, * imple¬ dealers ment and small banks- closely related to the agricul¬ tural economy. The farmers are their customers. They provide are markets the and the distribute products of the farmers. These their businesses small closest ties and a have I Loeb New address Awards York by Mr. unity Barnes Presentation City, June 10, at of the welfare. especially happy to par¬ am ticipate I of meeting, because in this know no better way to per¬ petuate our Republic than to em¬ phasize the virtues of our free, competitive enterprise system. We constantly hear a lot of talk about alien ideologies, about moving to the left or the right, or getting by course. so-called middle the through - Thank under the there is no left¬ goodness, American system or rightist or fence-walkings middle-gfounder — simply the straight path founded upon the ist help .them products and services the Government, and offer new to technical and on that and four the In . ment opportunity sive ideas where individual is for is no are liberal, unlimited most progres¬ in our the rights of paramount. disgrace to aspire INDUSTRIAL, PUBLIC UTILITY, years have are writers and MUNICIPAL SECURITIES on for recall Mr. Khrushchev's people now p urcb ases?. ;; reporters and interpreters of economic news, you must • be finance. and the As wondering whether or not something in the nature of the Trojan gen¬ Horse is in our midst. now looking to you finance and business to reads who events occurring around the. world. 17,000 firms and individuals. These | are loans at business rates, and? business is the Everybody newspapers and knows that Russia economically into the press moving ,M'■ r We do not compete with private lenders. Banks have participated in twothey have to be repaid. thirds of help to of the smaller our banks Unlisted their customers. serve In In reality, we:;' loans. our many cooperative program with the Department of Defense and purchasing agencies ol Government, we have had re¬ civilian served to exclusive for award small Public Utility competitive approxi¬ firms, mately $2.7 billion in Government There is prime contracts. the companies. have been no sub¬ Stocks Our nical markets in production history. Events and ever STOCK EXCHANGE (ASSOCIATE) Each is today greater for upon under¬ been re¬ munity, his Nation. and State, unlisted primary utility attractive to retail. Your in¬ " to : required of the busi¬ nessman of today is nothing less than a comprehensive understand¬ ing of world events. For most American businessmen, this is a new concept, a new rule. partner, Harold H. Y'oung, analyses pertaining to both listed and utility stocks. Many of our dealer helpful. We would be glad supply it to other retailing dealers on request. What is could ago much of even a successfully the world MEMBERS NEW YORK STOCK EXCHANGE few ig¬ outside All that area. Eastman Dillon, Union Securities & Co, was PHILADELPHIA CHICAGO EASTON 15 Broad LOS ANGELES required of him was, one might say, one-dimensional vision. The BALTIMORE little prise world of his enter¬ own nessman much no of longer today so. The busi¬ must have vision; the scope of his interests is getting wider every day. mean to BOiding Green 9-3100' jt . READING imply that the CARLISLE SOUTHERN PINES V: LAS VEGAS ST. LOUIS NEW HAVEN RICHMOND PITTSBURGH NORFOLK ITHACA SHAMOK IN TORONTO GREENVILLE SAN MARINO SAN Private Wires to: a wider I do not TE LE PHON E: BOSTON NEW HAVEN all that mattered. was Street, New York 5, N. Y. PATERSON HARTFORD ■ our "Public Utilities Bulletin" with infor¬ friends have found this his even ' « That is teletype N. Y. 1-344 are fortnight mation and CLEVELAND NEW YORK 5, N. Y. Many prepares a time must transcend his com¬ his immediate EXCHANGE maintains Business of businessman quired of him before. His under¬ standing of the forces that affect nore YORK Department broad list of over-the-counter change—is the order of the day,, and it showns no signs of abating. The businessman of Laurence m. Marks & Co. a quiry is solicited regarding specilie issues. of the Change—abrupt revolutionary period a Trading stocks. of us are caught up Today, all in This activities. problems. briefly summarizes our world's to Additional thousands given assistance in the tech¬ solution of management and years you correct inter¬ lion dollars in credit to more than ./ telephone hanover 2-9500 all l'inance to interpret the far-reaching has been in operation, we approved about half a bil¬ gram our STREET, looks to their and Khrushchev's Recent Boast We businessmen,". Govern¬ officials, erally half a standing than has WALL community facts pretation. significancc happening in the world Indeed, financial assistance pro¬ our called 48 bi<> in the years ahead, of business and man¬ to most small firms. World NEW mar¬ obtaining subcontracts from larger have the tem, ever devised by man. If our system were not liberal, how could the unequalcd economic growth of this nation be explained? The It STOCK upon1 the over-riding course, ness the to understand the of what is agerial problems that are common The MEMBERS man their sell business enterprise sys¬ We Rule. therefore 1058. AMERICAN Of the merchandise he con¬ .More and more, liberal.system of government, and Golden Luncheon, RAILROAD and a sidy in price, however. Many thousands of small firms have also been assisted by us in system ^An protect and promote to their mutual automotive industry, it is gratify¬ ing perhaps investments kets. produces must compete with mer¬ chandise manufactured abroad. problems, financing information agricultural workers, and the 30 working*constantly to strength-: million owners and employees ol further., this important sector small businesses recognize their curtailment, a million 15 the Administration economy. While there is American urgent need for action is sturdiness of character. in the our or know,., many you as which correction is business; upon stantly underway, but for general, -businessmen "in this country are over-all effect, I would say there, •going to look for markets abroad ' small- -and country are 19. 1953 know, in the wake of these political unheavals is an effect of a; generation ago. not so. If anything, businessman of today must, correc¬ in many cases, require economic system. are, in areas small businesses owe a debt gratitude to Secretary of Agri¬ of ore a which our There . growths malignant out situations many million four Wendell B. Barnes in time any the en Thursday, June recent boast, somewhat angrily, by the for their products. In the years ahead, among the to the West: "Whether you like it Congress before it adjourns this interest with the agricultural com¬ or not, history is on our side. We summer, to benefit small business nations.of the Free World, there munity. When the farmers are in two major areas: taxes and is almost certain to be a period will bury you." prosperous, the earnings of these Well, history is not on his side, The labor-management relations. I am of expanding world trade. small businesses improve. Recent¬ the United States of glad to note that the Congress is businessman of today must have because ly, farm prices have been improv¬ making some progress in both some understanding of world eco¬ America is living proof of the. ing, and farmers in many areas of areas. nomics, at least to the extent of invincibility of freedom over dic¬ the country have had increased realizing that trade is a two-way tatorship. As for burying us, he SBA Programs earnings. The money the farmers street. If this Nation is going to has another guess coming. Isn't it are spending has brought in¬ •And now, a word about the sell its products abroad, it must apparent that this means they in¬ creased prosperity to the small programs of the Small Business provide markets for the products tend economic competition with businesses which serve them. v;. us for world Administration. The Agency was exported by other nations. trade, in view of There are great areas in the -established to help small business Ht is in economic areas such as their activity in many areas of country, particularly in the Mid¬ firms in all sections of the coun¬ t tills that you business and finan¬ the free world? dle West, in which the only thing What are the implications of his try to help themselves. This cial news reporters can be of in¬ they know about the recession is Agency has no regulatory author¬ estimable value to the business¬ recent offer to buy billions of dol¬ what they read in the papers, ity—it is a 100% service organi¬ man. You not only report news, lars' worth of goods in the United since they are enjoying increased zation. but. also help interpret the news, States, and suggesting that we ad¬ business from the farmers. Thus, We help small firms with their point the way, help the business¬ vance long-term credit to Russia the degree, large that you men say writers for the busi¬ ness over very would I and women, plan to buy latest products of private initia¬ and then use this transplanted industry—with slave-wage labor—to undersell us in the world markets. a barnacles gather on course, seas. areas Kremlin planners tive . great deal more about his day-to-day news stcry is the ef¬ own business, about accounting, fort of the free world to under¬ inventory control, promotion, ad¬ stand and meet the moves of the vertising, customer relations n< rulers of Soviet Russia. We speak the cold war. In all of its host of subjects that did not much of ramifications and forms, the concern his grandfather at all. effort Whether he likes it or not, the of the Russian economic planners businessman of today must also to penetrate and take over free world markets presents a prob¬ be concerned with events beyond the shores of this country. For, lem for our free people. The busi¬ good ships—ships of state, as well as the kind that traverse the free world markets, Expresses skepticism about their ability to do so and, also, their recent offer to buy billions of dollars worth of American goods. Asks whether . of know all U.S.S.R. intends to penetrate and world events, he points out the limited. of strength and weak¬ nesses of small business, and the work of the Small Business Administration. Turning to need for business to be aware of take . As you of today can afford concerned with the wel¬ his business, than his businessman to be less one it—freedom un¬ the way we want Washington, D. C. Administrator as fare Administration Administrator, Small Business long as acquires his wealth honestly and with a decent regard for fairness counterpart toward his fellow-man. That is No, that is BARNES* By WENDELL B. unlimited are opportunities the Here wealth. ; . i DIEGO ESCOND1 DO VENTURA - Number 5752 187 Volume . The Commercial and Financial Chronicle . . (2735) world .markets. But; what does this mean to us? Here, your and inter¬ free leadership writers as preters will be helpful. and men lbok women to of one rising opportunities.'* scientific Mr. Krushchev trying to make the ad¬ our advancement that opening up opportunities at every tossing this hand; the demand for new schools, in the- form of hospitals, and the increasing pres¬ world the by tempting bait to us an order for machinery during Of private initiative—of the free enterprise system—and then use this transplanted industry to the in us Russia kets? world of forced work to for of compensation plishment. the are ness -Let • personal for are b us our of a then, Wall the ; Alsfyne, Noel Street, have yet known. accom¬ Ingram is & . on busi¬ and finance all recognize this, LOUIS, Mo. now Woods, associated Cortese, members of and R. Brown the ,New Building, York with as have their 52 City, & Stock and Midwest Stock Exchanges. Mr. partner become firm: of manager A. the J. Re¬ Department; Philip Byrne, PINES, Greene was Cortese, Union With buy goods in this country. as reg¬ a Joins Commonwealth Sees* (Special to The Financial Chronicle) formerly a Kupsenel & Co. J. Tobbe has Ohio been agreements they stir ways;. in up trouble in free world, and now, suggested that the behold, Tt is send we them Best Climate for Growth? i v.,' and our own v .. .' .j-.c; "j / ... "■. . , _ - - ■ . .. . \ • General Telephone • domestic affairs, one in the Increased wage costs big industries are largely to consumers. However, passed on annual increases taking been industry-wide accompany bargaining?; up in have wages much of the sav¬ ings from improvements in tech¬ nology, this methods production materials. How much continue? race labor costs from and longer eliminate international cap tion home at us trade, handi¬ us in the economic competi¬ with Soviet Russia, and per¬ haps force us into an isolationist position? Or should, increased productivity be a necessary concommitant to Instead thinking of increased terms of begin to-think rely of in we talent"? "man System Will Grow business 103% since 1951, has increased its telephones 141% in that time. Silver Lake, its Wisconsin, in the same period, jumped population 21.4%—its telephones 104.6%. Tampa, Florida, reports 42.3%> phones —in more That's community the informed on you as Port Lavaca, Texas, whose population has swelled wages? labor "manpower," should Our The of "Look at the figures. can Will increased more people-83% like time. typical. But will mem¬ a you probably wondering are what's significant about places like these. bers of the business and financial on these important questions af¬ for enlightenment press and other fecting the future of all of ! I raise these questions, not with discouragement. I do not have the slightest doubt that our free en¬ terprise system, a system based opportunity upon the for It is indi¬ vidual, will continue to grow and grow and grow. But, it is not going to be easy. American businessmen who other to serve free people free countries . have Work cut out for them. are sion. They are the in the ' a"' * »* • " These they localities with the are room to hold America's tremendous expan¬ are places where people and indus¬ finding room and scope unavailable big cities, A / • are are, ' the ' V; areas that are ••• •; ' . r ' "growing places." And mainly, in General Telephone Territory. in their We have both the tools As I see it, our main problem is to main¬ tain our higher wages and higher standard of now tries both • trying simply that they needed us. grow. we and the opportunity to And by giving better service to more people, think our prospects are like money in the bank. living while compet¬ ing for markets against countries lower wages and lower With standards of living. }, Yes, I know that production per Worker and other into but it it, enter factors is generally ac¬ cepted that Russia recently forced cut in aluminum prices by offer¬ ing aluminum to European buyers below American prices." a Let us not become Russian gloomy over American competition. businessmen are not afraid of competition. They thrive on it. This country has met all kinds of competition in. war as well as in peace, lonial and our times people have As President since survived t gone forward. ■ co¬ and - Eisenhower America's has said, "In the long view, the ques¬ tion is not one of surmounting . .•♦ * . Territory might ask how long improvements in technology can match the de¬ mands of annual wage increases which to Corp., 150 East Broad Street. - products of our factories and give them time to pay for it. In brief, to.trust them. Are we moving to¬ ward durable peace with honor, and do not know it? Or, are we being lured into a trap? Returning to our own shores Theodore Fastest-Growing Telephone System the staff of Commonwealth Securities The countless — added Russian rulers have failed to keep their Securities Stock Exchange. How involved can things become? — with. CLEVELAND, Ohio — Paul A. Lindsay is with Fulton Reid & Co., Inc., Union Commerce Build¬ ing, members of the Midwest relations or something else? : The suggestion also has been-, made that the United States grant credit to Russia with which to C. Fulton, Reid sincere offer of friendly trade a N. now Co., 105 East Pennsylvania Ave. COLUMBUS, Cortese is (Special to The Financial Chronicle) representative. in B. Department, Macey Kronsberg, istered with Yates, Heitner Paul individuals with the Institutional Theodore — Co., York Exchange, announced that the fol¬ search (Special to Tiie Financial Chrcnicle) ST. New & members of the New York upward surge that will dwarf new Yates, Heitner Adds • James Eastman Dillon, Noel _ , with SOUTHERN Alstyne, competition, lowing our economy we timorous, / ■ to meet anything the fearful forward go and usher in However, Well-informed writers needed to judge whether this is of (Special to The Financial Chronicle) Van Van and, I trust, was, be who those future. . dissemination needs really challenges, a part free, competitive society. they are solved, comes the satisfaction tests or reward determines. What changing times. prob¬ never will never for are our When whatever Kremlin our they mar¬ this, you know, because her factory workers are course, many, many arise in meeting the lems do can America in living. factual With Eastman Dillon Three Join Staff of knowledge. ' of their standard of of undersell of and courage planning to buy the latest prod¬ : ments by virtually all of our people for a greater share of all the things that are the measure a period when some industries are hungry for orders? : Or, are the Kremlin planners ucts exerted sure happiness of all of our people through your constructive com¬ are XJnited States look puny and weak before pd contribute toward the growth and of vancing productivity, our increas¬ ing population, the vast areas of Is you. our This is true because Business¬ to problems—but. our 23. ' • 24 (2736) The Commercial and Financial Chronicle Export Dividends and Politics prospects for dividend firms serves Complications and considerations beyond the normal turn of policies^ of British boards of ■ many guise if fortunate minority. cisions in 90% not < outbid to exceptionally difficult them by more equalitarian taxa¬ just now. From the tion and more nationalizations. *: view of business pros¬ Right Dividend Policy pects, there is Directors of leading industrial no means of knowing firms have to face the possibility which way the that their industry will be on the cat will jump. short list of those singled out for ' sions the of prices are yet .there are ; an-* ticipations of further; a de¬ in capital expenditure. On the other hand, recent wage deci¬ sions foreshadow a resumption of inflation, which in any case may? be regarded as a political neces¬ sity during the year just before the next general election. this ground alone, boards confronted are So of to be based compulsory a tributed profits from 30% to 10%. But can the firm afford to raise dividend to level a which at it might easily become untenable Boards of directors are used, however, to such dilemmas. Why the present situation is un¬ usual is because of the likelihood of a Labour victory at the next general election. The prices at to current quotations, acquisition is likely on to be based the average on prices quoted during the last few years. It is tempting to take advantage of the reduction of the tax on dis¬ its virtually nonstop appreciation of the equity holdings of the fortu¬ nate minority. This is liable to . influence their attitude towards If an of a Labour industry is expected to be nationalized outright then it is to the interests of equity holders that their equities should appreciate long before the change of regime, in order to improve the average price on which compensation for their holdings would be based. To that end it would be important to the dividend immediately, raise On the likely probability ment other that hand, if it is the would Labour resort to more Govern¬ "backdoor the dends, they may derive comfort from the some that over as inefficient is 110 nationalized industries which loss. Government more waste of ammunition to raise the others. This dividend too they will even is one. largely the fault servative held of the Con¬ Governments that have office since 1951. Had they appear the to very ment future Labour Government to trial firms re¬ where, more or less, the previous Labour Government left off in for 1951. the As favors classes by the it of is, competition the working Conservatives will might then expedient to raise considerably at the Moreover, the the at boards of present many not be in may very good position to raise their divi¬ dends, owing to the decline in profit margins. Wages are still rising, and there is growing con¬ sumer resistance to rising prices. What they want industries ous once whose of to nationalize. of point He also was praised for his civic contributions member of the as on ,?V / a . V. , /;■■" Bond Club member, is memorial to the late Arnold Grunigen, Jr.,. of J. Barth & of the founders of. the club. to George W. to Charles R. The Co.j view, the From too, before years Labour concerned a few the ad¬ Government being national¬ few direc¬ ized. It has been awarded in previous years Davis, senior partner of Davis, Skaggs & Co. and Blyth, President of Blyth & Co., Inc. meeting concluded with the installation of officers for the 1953-1959 year. The new President is Harvey J. Franklin, manager of the municipal bond department, Merrill Lynch, Pierce, Fenner & Smith. He succeeds Vernon J. Gerald F. is the new Kimball, partner of J. Barth & Co. Brush, Vice-President of Brush, Slocumb & Co., Inc., Vice-President, succeeding' Mr. Franklin. Lawrence H. Prager, Assistant Vice-President of Bank of America, as Secretary-Treasurer. was installed He succeeds James A. Sanford of Blyth & Co., Inc. The Board • of the three of Governors for the new 1958-1959 year is composed officers, the outgoing President, Mr. Kimball, Brantley M. Eubanks, partner of Stewart, Eubanks, Meyerson & Co., Robert M. Bacon, E. F. Hutton & Co., Andrew E. Steen, As¬ sistant Vice-President, American Trust Co., and Emmet K. Whit- aker5 partner of Davis, Skaggs & Co. Now With Laidlaw Joins BOSTON, Mass. — Philip F. Mackey, Jr. is now with Laidlaw & Co., 80 Federal Street. Long & Meany (Special to The Financial Chrgnicle) (Special to The Financial Chronicle) PALM M. Copp BEACH, Fla.— Gordon is now associated with Long & Meaney of New York. However,: very equity holders are likely to hope or pray for a few indif¬ With Russell Inv. Co. With Jensen & Stromer (Special to The Financial Chronicle) (Special to The Financial Chronicle) or ferent years account on of this DENVER, Colo. Couch is ment consideration. KANSAS CITY, Mo.—James B. Hubbard and William W. Bantrup have become affiliated with E. F. Hutton & Co., Ill West Tenth Street. Mr. Hubbard more was with Harris, Upham & now — Harry L. R. with Russell Invest¬ Company, Boston Building. MARYSVILLE, Calif. S t a n p h i 11 is with — Eugene Jensen & Stromer, 426 East Fifth Street. Underwriters and Distributors Railroad Securities formerly Co. r Joins for Equipment Trust Certificates Dempsey-Tegeler (Special to The Financial Chronicle) than 100 YEARS ST. LOUIS, Mo. Backer has joined Dempsey-Tegeler Locust Street, — & Mortgage Bonds Harry S. the staff Co., members of Guaranteed and Special Stocks 1000 of the Serial New York and Midwest Stock Ex¬ Estabrook # Co. 15 STATE STREET, BOSTON Boston Telephone New York Hartford James Fallon Adds LOS LAfayette 3-2400 Pouglikeepsie H. Providence Members New 1 ork and Boston Stock 1 (Special to The Financial Chronicle) Boston Teletype BS-288 Springfield STROUD & COMPANY ANGELES, Calif.—Charles Evans has been INCORPORATED added to the staff of James L. Fallon Co., 7305 Sunset Boulevard. Mr. Evans Exchanges Obligations changes. • a one Two With Hutton in NEW ENGLAND as advisory (Special to The Financial Chronicle) 'Distribution of reduce the likelihood of the may firms tors Witter, partner go more vent made by Wendell W. So it indifferent mo¬ indus¬ a few was The trophy, awarded annually to . seems probable that for the most prosper¬ industries when they begin this last moment. not pursued semi-Socialistic poli¬ cies it would be possible for a sume a It soon. be dividend to be a a The award are profits would offset the losses of appear is now presented the Arnold Grunigen, Jr. Perpetual cil, and Trustee of Franklin Hospital. industries— longer held by Socialists. They have quite enough — and of the Executive Committee of the San Francisco Bay Area Coun¬ their ket, then it might nationalization" board the coal industry and the railways America financing of the San Francisco Bay Area Rapid Transit District; President and Director of San Francisco Stadium; member wholesale nationalizations. Be¬ take was head of the San Francisco Chamber and sides, the view that the State must such of of large investment syndicates which underwrite state and munici¬ involuntary action is calculated to reduce the temptation to embark on Bank regular meeting of the Bond Club at the Hotel St. a pal bond issues. slight fact of :,/Mr. Browne, who is manager of Bank of America's municipal bond department, was cited for his professional service as manager forced by adverse to cut their divi¬ circumstances Vice-President Dean Witter & Co. and Chairman of the Awards Committee. holding of equities. running at be Francis. are by buying a con¬ trolling interest in the open mar¬ Socialistic than the last Mr. Browne Trophy at willing to sacrifice their dividends volved in Browne, was chosen Investment Banker of the Year by the San Francisco Bond Club. for the sake of bringing home to the masses that there is a risk in¬ But if firms K. President of the San Francisco Chamber of Commerce, porary setbacks apart—the politi¬ cal party which proposes to share Government not later than in 1960 has to be envisaged. And it seems certain that the next Labour will Alan the Labour Party which promises them, a share in the benefit of industrial prosperity by means of determined by legislation or through the purchase of equities, out these benefits among the elec¬ in the open market. Even if the torate by nationalizing equities is take-over prices are fixed arti¬ likely to be at an advantage ficially, they have to bear some against the political party which relation to Stock Exchange values. proposes to ensure the present This means that it is to the in¬ holders to retain the advantages. terest of the present holders of This is by no means the only con¬ sideration that is liable to influ¬ equities that the Stock Exchange prices of their holdings should be ence the electorate, but it is a very as high as possible when the La¬ important consideration. bour Party assumes office. It is, of course, difficult to imag¬ But while open market purchases have ine many firms which would be on dilemma. next year? of the British electorate does possess The after' 1960. equities di¬ with ' be to come, and Paul Einzig of over fall in raw material ; rectors and now For at least taking the equities in national ownership. So long as the overwhelming has stood up question is, what is the right divi-' majority of firms continues to pay dend policy to pursue? w ell to the National- out bigger and bigger dividends, recession, but ization may take place either and so long as the Stock Exchange the repercus¬ through ? the ..compulsory take¬ quotations continue to rise—tem¬ nationalization So far Britain cline number of a between with spite at the thought of the nonstop rise of dividends and in Socialists are of cuts any equities. Human nature being what it is, a large proportion of them are inclined to turn green with envy or yellow voters Britain point blCssing in dis¬ a witnessed wc the general election. ;< the compel higher pay political point of view it dividend for Labor if they see non-stop appreciation of the equity holdings of a LONDON, Eng.— Dividend de¬ From a would be indeed would be envious enough to vote rise in dividends and re¬ Might Make Voters Envious policy will encourage nationalization by a future Labor Gov¬ ernment looking for profitable industries to offset moneyand, further, whether 1958 by even adequate being able to 19 dividends in spite of lower profits. U /; , , • »• " ■ / • .. • '; tively untouched British economy, the economist points out, but there is also the problem of whether a liberal dividend ones have Thursday June . • directors are uncovered by Dr. Einzig. It is not only not knowing whether U. S. A. recession will affect the still rela¬ losing nationalized for increases, which . Alan K. Browne Receives Award promising/ This may not appear, therefore, to be the right moment By PAUL EINZIG events, affecting stock dividend too none are . formerly with California was PHILADELPHIA 9 NEW YORK PITTSBURGH In¬ vestors. V ALLENTOWN LANCASTER Number 5752 187 Volume . . The Commercial and Financial Chronicle . (2737) work. The Countdown to Oblivion 7 By ROBERT R. GROS* in most against public now public's indifference union leaders?" Among senior high school students surveyed at power nothing but endless pontificating talk, talk, talk within the industry, paved with good intentions but marked by obvious failure to talk to and with the people in simple, clear language. Mr, Gros doubts if tax angle copy has ever impressed a single consumer not otherwise influenced; praises E.C.A.P., and "Reddy Kilowatt" as the only successful effort to date; advises we take a lesson from Billy Graham and reach the non-believers, and give the right public relations man authority equal to his responsibility. as Purdue problems ■ Allow this immediate me So tion: long as . Devil, Where . time! our asser- just sit and we talk about Old Man wasting may be just as tough production and sales. ., we are , would soul of the Jabez ners and 0 . ., terms, . the in word •—a watch . twmI ... plainest possible in the Stone; ■ too few are hearing even let Are us worried or um' while It's It ubiquitous, often amusing ancl always clearly understand- of on ab*e our industry is be when our prose is forgotshocker a in 1 Advertising Convention last month quit called institutional advertising, Indeed the only utility advertis- they are JjS they remembered & promoting promuimg power. at all symbol was Reddy Kilowatt, who was pegged 'thoroughly in their memories as appropriate w?rm, of' if today a i:el l n 'Webster had g i devoted his all ener- there dis¬ the to e s cussing I've And Devil with his KpPn soul would be from at mi<rhtv fpw the anrl battles far where to take so-called record. have hpfwppn were we customers "public away power." that one out All Stevens County, Washin WVWA1VJ ington, a couple of years ago, we electric our vwv WVVV - where square of times, Fighting Kinsey Robinson racked up UJP right' soul look Except for the real good Robert R. Gros would be! And and let's trying that's where it that's thousand a heart utility business is II J VAMA* - haven't put a real big inning up the scoreboard in 15 years. And going to be if we don't/ 0n get our $200 suit-bottoms off our for every Hell's Canyon there have $300 swivel-chairs and go out and been at least two the battle field of We Devil the on playing this timately Devil. industry acquainted We know in¬ are with him by Yes, indeed our • . advancing «AS"a Ana. just A 7 ,re? name. c-t „ Socialism. ages ^+riv0rpnTi?U+ n7\ talk, talk, talk to of youth This half is we the meetings tended world every this leagues. series intra one of our On such occasions States in even the among most those conservative communities—there is own we introspective. are We and view system of in- lege graduates of 1958; then decide whether I Talk who overstate with the the next the bar in problem, 100 lawyers Clergymen ordained in your service territories, and see how well ,,, . admonish of this •r- each and u f Convention, Boston, Mass., June ii, 1958. our pass detractors have their me put man whale plained that as more now, more the economic meddlers Mem hers ' page 39 * <-A continuing interest in the followmg Utility Stock s= Arkansas Western Gas 18; Public Service of New Mexico and i j Southern Nevada Power could years of become countdown. the TO our OBLIVION, Ancj ^at the let's United Utilities j They j could be the declining cycle of j digits along an oak-paneled, deep- j carpeted, genteel COUNTDOWN j years INQUIRIES INVITED A limited number of copies of our Impact of Industrial Recession are not delude available to on 59-page study entitled—^"The Electric Utility Companies" at $25 per copy. institutions and investors ourselves presently stand at ten—at top of the countdown. The we fearful statistic—that America's is power fourth a of Government generated—means that the echo of shall that and us in convenes 1959, rolled have not our that by sure is seven be¬ half Members New York Stock Exchange destiny. the time our enemy ^ ^ JK S, "natural" a seven. two counts more Then we tip the should Telephone WHitehall 3-7600 Corporate Teletype: NY 1-865 • Municipal Teletype: NY 1-1691 Stock Exchange American I could. we firmest, the only used to be Now I know it? stop we confident strongest, can turn the tide of public opinion in our favor. We can do it, but not with the caliber of re¬ sults we ar6 achieving through efforts That today. obvious to us all. our must be We have direct wires to the Albany Beverly Hills Cleveland First, 60 Broadway Telephone: Y ork 4 WHitehall 3-2800 Teletype: NY 1-3433 Fullerton clutter agement Indianapolis Los Angeles Greenwood up Nashville our public rela¬ We ought to recog¬ Pittsburgh IIarrisburg St. Louis St. Paul San Francisco Syracuse Santa Ana Toronto Washington Houston Kansas City! Minneapolis Montgomery Philadelphia New Orleans Portland, Ore. Durham Fayettevili.e, N. C. Joplin Jackson Mvlone Cincinnati Detroit we've got to do quit pontificating. We must stop blindly depending upon "Spirit of the Public Service" and "Tradition of Loyalty" slogans nize that Des Moines Fayettevili.e, Ark. Grand Rapids Huntington is that Denver Baltimore Chicago Burlington Quit Pontificating tions efforts. Francisco and Other Cities Dallas following cities: Ash evillf. Albuquerque Boston Farmington, N. M. Laurel Pacific Coast Stock Exchange New a =Public Muskogee San on v'v' s subtle and insidious—yet it can be yes, The first thing Teletype: CG 1089 far less in- Public Service of North Carolina our most hard-headed and realistic ef¬ Unlisted Trading Department 2-6100 Continued « j j fort FRanklin are c'inec' toward private ownership than men. And why haven't we ' birthright away. Indeed, children will help them. Ah, the venom of Socialism is that Telephone: of they discovered that us, women, bless 'em, PY ex- >,■••• of .or he the minority! and Other Securities Chicago 3 •. re¬ \ Can 120 So. La Salle St. opinion surveys „ business ownership uw..c,s,uP To the.amazement chil- Only Underwriters and Distributors of Public Utility Stock Exchange > ac- dren's balance of power. Established 1893 Midwest Stock Exchange •. h^h! ho he vnim voice do we ceptance of reality, then the here- tics, public garding genera- If the Socialists will take me motorist possibly as industry tions—three at the most. EEI New Yoke ,. hi<? his no We have our than two Let's make Co* the know it today cannot sur- we "in"earthier"ie^r.Those^ble 1 More or conviction my risen in the throats of & * told directly more men, men. Dunning and Dwight Van Meter, studied the breakdown of ^ man story and dedicated advertising advertising when the ircount others bluntly as I can. If we don't do something about this situation of hind INCORPORATED ' recovered iccoveied a eight is dying in the distance A* G* Becker d our Ed bother a Generations your done t tell yoian electric company utilities. "Ismost of ■..> Sees the End in Two These me? Please go out and interview a hundred coldoubt you ^ ^ centive capitalism. Do n "dverUsing _■ P about it. more t ^ An ™ and at- a Maiden{orra Bra ad m t must i under^nXbl™ and ' as fatal. the American nA* nu^Edbon'''hkHc inSitS' We aware lot our be- distress. ourselves see us"—and then to do a no substanthought that government ownership of utilities is inconsistent tial state; then assess the position of our industry. Chat with the next 100 other, "be 77 has at- us usually note with alarm 26th after company - in year pathologically re- again. are hundred a with waYs of with ourselves. Well, welcome to the class union. Here "to ways see not respond with hard-headed United recognizes anything evil about public power, jn generati0n now reaching reared is them vive the simpk. we say dicate that the great mass of the electric power consuming public SGX asn P1C adult-hood — sex, ail we rt hke nothing to in- TTni«o • not ignore through wishful think">«• Nor am I presumptuously fmger-pomtmg, without also indictniginysclf. But I urge you and intend myself to strive al- public opinion The record shows reason the in know his we , . Today? a but other way I must because I earnestly believe that they barometer facts we dare the Who Sees Evil in Public Power the my conscience thoughts tractive as not l0!ce'me . sacb other fronts. our All We Ever Do Is Talk, Talk, Talk t on it and say such things. But Let pseudonym: Socialism. A+ reverses giveaway; any believes lor.cc me l° purgatory. in is public has eveiy last one of you. those" in burning right square in Hell, * it Since the war, our victories Jabez Stone's so But friends? own done Potsdam Salt Lake City Santa Fe Tulsa Whittier San Antonio Spartanburg Seattle Utica Phoenix Rome, N. Y. Rock Island Victoria, Tex. Wichita the employee and man¬ attitudes that go with . remembered . * D ' and It has been proved that our such subjects as TVA are believe public of corporate-toned ten* We heard g0n them symbol usually garbled by intra-ihdustfy jarthat many people who read so ; the percentage of public power capacity rises and ours diminishes, we are success- advertising job is not hopeHere's an example on the Plus side—Reddy Kilowatt, advertise-' whtre a Panel of college students nobody but we and our declared that none of them had directors can under- been attracted to any of our so- speeches boards stand. ads Our Pittsburgh at the Public Utilities to us and less» though- , for Reddy Kilowatt „ instead ' past-time writing ments that anybody people he impressed ;That pontificating completely earthly Let'* to and with 0f just at them. : so own industry? but it hasnt. i go v ECAP for talk to think that this fact has j And of any Praise power more us ^ o A1_ feels wonderful, but Precisely nobody, 90% of people—and than enough votes to win any election. in tolace of lofty - jourselves too much. And today, nearly one in four among America s ; kilowatts is generated by •Government. . man far : it When he flips the switch he expects the lights to come on * And they do! That's service economic: that's ■ . nn •V'* ^ } feel-better if the Sas? ls sta^ed fully.. lam sure he have in th. / <<r service. the say on the perils of We've been talking to Devil hfhSrf °1utsideu°ur every that for we Socialism. naive as i We castigate Old -. Socialism - Plainly, far, We expose the sin deplore the them. on said bad eliminate - frightened of that." ware is heeding—or perhaps » , would poor problems. engineering, as most year, business "What's it «.hlA to'offer? facts private country; half thought that "taking from the rich and giving to the: enough Blames utilities for ineffectiveness of P. R. program and points P* R; last corporate earthly me?" we We must recognize this unhappy truth: To the average customer there is not a bit of "difference between public and or dismissing the fight waged until out provable, for improved living business, government — stratosphere when reid to remember it an upper toward standards could offensive weapon. Whv use intangibles that float around the survey, business ran a poor third on the question: "Who contributes halting the count¬ oblivion/' California utility executive declares encroachment and as dont overlook the housewives. In a recent Opinion Research "We can't afford to waste any more time in our own them form a kind of Maginot policy-line utterly without value your city. Yes, and the small businessmen and the farmers—and Vice-Prcsiclent, Pacific Gas and Electric Company San Francisco, Calif. down to Next, check with the teach- in ers 25 •I:*® I • and Financial Chronicle .". The Commercial . 26 . Thursday, June 19, 1958 (2738) E3fi>ert, Predictions impressive amount of research and * dustry; will jhave spent- aboii.t i$U0; %:; development done both 5 through ^million on i this program. qxt .w ;.Thereyiri'; a'nutshell is: our im«* the; AEC and private industry has year the investment will ,be_ ♦.I11- mediate task. *We must not only TodayV Ch illenge, Opp»itnnity By ELMER L. LINDSETH* , ^ r Challenges and opportunities .generating capacity of one and a half million kilowatts. b'.These are impressive figures, electric power, propulsion, testing, However, I want to stress that the research, production and training; reali value of this country s^.nu-reactors either completed, undel' clear power program.-cannot be construction, or in the pluming measured in dollars or \in kilostage. y ; • watts; Other countries -—Britain Eighty-eight of those—again as and Russia, for example—can also inumber of American nuclear,;re- Company President, The Cleveland Electric Illuminating Cleveland, Ohio 'actors . encompassed in the inexorable approach of competitive nuclear power, according to Cleveland utility head, cannot be gainsayed or ignored. Nor, for that mat¬ ter, can the five inherent major impact-problems confronting the utility industry. What industry can do—now, today and tomorrow—is outlined ,by Mr. Lindseth who is firmly con¬ . . of nuclear power will be here in significant effects upon American electrical power industry. Author finds our investor-owned electric utili¬ ties are ahead in nuclear power program in the world; notes vinced that large amounts . projects currently underway by our and a week other booklet a entitled To Outer Space." The. makes ness years ago, booklet a a sci¬ but on an Elmer Today there satellites submarines impressive ...... the edge of -space; on into dropped / * - , powered tand that concluded Lindsetn homes and industry; • radar in daily and people watch¬ ing television in. Bangkok, Mur¬ commercial use; mansk, and Reykjavik. technological — our energy ticular has happening as 20 years "ago. Yet, those changes are, they are a mere foretaste of-what will almost certainly during happen the next 20 years. change even is accelerating. In ^this events, stand For the rate of .continuing — possibly *An the address by Annual Convention, . . place Act which first al- will yield richer dividends of inknow-how, and ex- perience than will a program ded- Act stated, that, "It is declared to be the policy of icated to kilowatts alone. without • IV ' .. nuclear S** f ~ S private a That fbr a°d p enterprise. was . than less four has : already been established as prac- "tical and safe. The next step is to y take lt:out o£ the year?, puf ; considers position to know who it'totally unjustified is F. Libby, scientific of the Atomic Energy a Willard Dr. member Commission. "America," he stated recently, , ' ^ /niPt„.rp'mf pxf>p]1pnf bas a technological development portended such' far-reaching economic, social, and political imP»cts< ; ty- : : ' 3 ; i' How; - completely are ;we pre- laboratory and jf jn the marketplace niir ato£ic enersv^earcir ahd^- program - One in ? nificant effects on the American electric power industry. Of this you may be .sure./For never before in the history of our industry must: be to make nuclear power economically competitive. It has Since that date the industry i launched a comprehensive ago. !' • reservation} or is going to come, And it will have be/here. goal, of course, has out hedging power . . pi0™'o!" America's in par¬ singled of in this room Lindseth before us Mr. Electric Edison Insti¬ Boston, Mass., June 9, 1958. Pared to meet the impacts that fuHy competitive muclear;; power ^ will bring? By .Vfully'V.cpmpetiNuclear tive I mean : nuclear power com.have had the invaluable coopera- R f ^ Petitive with fossil ifuels in all Hon and 'participation of equip/ ' wlm^ave not^eadTf l wtmhl Uke Pal'fs ' Of the country, including ment manufacturers, nther-Ameri-l jy ° X ^ ^ today's lowest .fuel cost areas, j can industries, the Congress, .and /kdustrv's^nuclear cowernrberSm^ • How comprehensive, are our "the Atomic Energy Commission.; iRRLJ flTRS, ^ R ^ plans—those of us who have spent arid?ProsDecty "^puhlish&4rf " our "holds an absolutely positioni"un the HI SSSSSHf commanding I opment. That view was reinforced ■ in a report from the so-called "Three Wige Men" of Euratom, the nu¬ clear federation of six European countries. These European ex¬ perts, after a world-wide study of atomic developments, stated: "An nounced. These and working lives in this business to public the whom reactors are • these of a comparative study on AEC; Electric tion are third, the are sible of two to and ' economic the 97 companies General pos- h re- , . \ f_UKeiy 10 De successful. The Task Force recom_ mends further research and develunder construe- contracted for, opmeiit along variety a of lines „ Carl M. on Request or are remaining six are while >an(j construction in the plan- . Investment & Co. Wire OF NEW YORK 5, TIIE LEADING System to NEW STOCK to the YORK AND STOCK EXCHANGE COMMODITY , The reaetion concept of atomic caught the public and° in so doing it great deal of confu- has power rmagfnatlon, led to a has raneinff of additional \n ei7P frnm re- PY * I N. Y. * EXCHANGES throughout the U. S. and Canada. For Many Years We Have Specialized In The Underwriting and U. S. America's trie utilities nuclear are power counterpart Of Distribution — Trading Sound Public Utility Securities accom¬ are in¬ certainly show that investor — i S. R. projects here. They are detailed in an panying table for all who terested. They 1 con- plants. That Compares Our Progress With I won't list those Branch Offices, Correspondents and their connections in 100 Cities lead That in U. K. Securities 42 WALL STREET OTHER doubt brings the total to 27 nuclear proj¬ ects, in which 123 utility com-' panics are participating. , Underwriters and Distributors of MEMBERS no struction of additional Loeb, Rhoades these Answers Popularly Held Fallacies First 0f these impacts is public 1 will Copy industrial V '. identify the type of h- t Company. are iw r Force believes that it is not owned by;; by iV ^ our on companies? On our industry? the -geography ;of'the nation? ,xLet's ; examine some of in this way, and I quote: "The'Task/impacts.; ;. ; .; • ' < investor-owned plants have will development own ,0n sion.si A number of fallacies have -gained widespread currency; ning or development stages. ° s g g ; n tsJze from ex" many people today believe things In addition, there are 12 morePerimental unit? to full-scale wbjcb jUSt aren't so. research, development, and study power producers as warranted by one common fallacy is the belief that nuclear power will someprojects under way, some of which * advances in the art." 'l 1 Electric Utilities on projects on an" ??i:>e'i . Chairman,, James ,F, The report sums up;the picture . The reactors in three .Another six giving extensive data - operation today producing power the prepared r _ Three ; .a.fd ^to its ChabmSv^me^K owned by the Utilities concerned. these Private may seven','SST analyzed all the impacts this new types of reactors. In" 12. of the 15 projects, involving Six of the seven reactor types, the systems We have embrace different being utilized AND capacity United States that the? Sg0 much for the record. What and in large amounts. Twenty development, use, and control; of about the future? '%/■. : years from now, it will definitely program, been installed total our well be atomic. And since nuclear plants can be expected to have a high load factor, that 5% may be supplying as much as llM% of the kilowatthours generated. ;, Predictions as to * the time of reaching specific amounts of nuclear kilowatthour output are of necessity uncertain. But one im* portant fact can be predicted formation, The power. 15%. may will .remember, the have as of be qual- ity-oriented, rather than quantityoriented. And so, by concentrating on research and development of a to build and ;own facilicivilian development of and On April 1 of this year Philip Sporn predicted that by 1975, 5% ' • program can embracing research, de- ^ivMbbmont Let's take a few minutes to look velopment, ;and construction Tof e at the record and see how justified both prototype and.-^large^scale: ar Power this criticism really is, plants,'covering a wide-range rof, •"••••• -reactor types.. In this program, we H ^ Task- realities out; the split world and the 26th tute current overriding split atom. All of . - our where between 5 do world-wide field of nuclear devel¬ onrushing two and country second nation. atomic •• V, Not one of these phenomena was startling nuclear you in this country lighted by nuclear fission; com¬ special criticism, puters solving problems for busw ness interna¬ us for at Russia's re¬ achievements—ad¬ scientific mittedly the States. Thus looked have cent " are some are who the Presiof ties national prestige. which to hang There introduction dent those the lowed problems. The atom, even in its peaceful uses, has become an instrument of world rivalry, a peg. ington, D. C." United of some not have'. prestige many—is the one countries other most are proportion of that output g e n e r a te d in; nuclear plants, they said,'may be 'some- progress , with variety of reactor types, we have dates -from :• 1954/ built up a broad-based, diversified Congress passed .the nuclear power program—one that Atomic Energy of the root one that, which of total output reached,; the power* when tional House, Wash¬ oy of causes as its publisher "The White carried because it is # predictions industry's atomic not only because of its basic techno¬ logical importance to our industry, bouse. But this It Our problems of the day. split atom affects us The fiction showed inter¬ and ideological, mate promise for the future or designed to produce electricity in a civilian power plant. fHow does America stand in civilian power? national publishing one in the minds of the with citizens to stand for atomic seems busi-, than usually more us as political, have borne the im¬ print of concerned j. • kind the us—and concerns affects us be¬ split world . with that title ence not. Wein America don't need atomic;, kilowatts right now. y?e eminent position • is universally caii produce all the power we can conceded. However, the kind of use more cheaply with convenpower reactor that more directly tional fuels, which we have, and these by the very nature of our cause ; affected especially Electric Tower. ; i ; - V In;; nuclear ^development "naval propulsioii, America's pre- quality our two realities. was "Introduction published would - more in information, know-how and experience. •; ; are Twenty . approach will yield ; The States tial expenditures of •manpower effort, and /money from the in* dustry, and a good deal of Assist* ance, financial; and otherwise" from the government, The Atomic Industrial Forum in January of ;this year foresaw si# million kilowatts of nuclear power capacity in the U/ S; in 1968—10 years hence—providing economieaiiy competitive nuclear power js achieved by 1964. The McKinney Panel in Jami-* ox quantity oriented are kilowatt needs. to meet immediate atomic oriented and government programs are Moreover, we must face the fact that bringing the cost of nuclear power down to a competitive level will demand very substan-» ; alone but should include the fact in investment and output that theirs • be measured differences with U. K. and U. S. S. R. should not point:'to 1957—were* power re- actors, either for propulsion or for:, and.* electrical electrical generation.. Ad m ir a1 programs are industry add up to $520 half kilowatts; and points out that nuclear power in reasonable,time substantial investment output. J But r. their different* in nature Lewis L. Strauss, Chairman of the from ours. For one thing, they AEC, has said, "This total of * 88 are entirely government programs, power reactors represents a pro- For another, and more significant gram which, to our knowledge,'is ^perhaps, they, are quantity-orinot approached by; any other ented. That is, they are aimed at country, either in performance or producing power in large amounts planning." * ' ' ''i"' by' whatever atomic method has ary, 1956, predicted nuclear caV J,% * " ti Proven feasible today,' no matter pacity of l'rom five to nine mil* Where Do We^ Stand. ^ir Nuclear ? whether that method; offers jultir lion kilowatts in 1970. By 1975 at year-end twenty years with million involving one That 'figure' in- 237. was •eludes reactors for allpurposes—, - owned embarked program anywhere elec- ' on without in Boenning Members: Philadelphia-Baltimore & Co. Stock Exchange; American Stock Exchange a 1529 Walnut Str?et—PHILADELPHIA 2, PA. Bell System the ] world. By the end of this year, the in- LOcust 8-0900 PH Teletype 30 New York Telephone COrtlandt 7-1200 '• Number 5752 Volume; 187 , . . The Commercial and Financial Chronicle (2739) as' "free as the air"—be to meter." It is amaz¬ be day "too cheap ing how many people Yfail to realize that even if nuclear plants , be built for. nothing, even nuclear fuels :were free, it would still cost money to provide electric service. ; ; Another fallacy is the belief too to soon . cheap nuclear , around the corner," power is "just We do have nuclear power in America. But why doesn't every¬ one in America have it? What's the holdup? This fallacy, like the and where opportunities . *Y\Y; vn if. abundant just problems, fuel delivery problems, or coal piles, will have a higher will; lie, and what- our solutions,; degree of acceptance by the pub¬ may be. YrY'Y ■ vY-'Y.-:"VY- .*:Y; lic; in large urban areas. v. could that examine those problems Y Change , ■ A third competitive be on our important nuclear own power power vj-YY YVY atomic impact of will po.wer system by new order of things will importantly affect the choice locations plants for too. our Such own of power factors fuel as also is There fallacy the that government could do a better job pollution be * the problems will cease to determinants. The .con¬ trolling ; factors will be that competitive nuclear first be achieved by factor a size now may conventional To more. The likely seems generating units or plants larger than our largest cur¬ much rent en¬ previous one, stems from failure supply, delivery, and atmospheric to understand the cost story. the also Y;: generally Engineering and Economics gineering and economics. v It ; and in we and plants, fueled, is already con¬ stantly upward. But conceivably, supersized nuclear plants may so pacity on sites, into being can before their ca¬ be justified or absorbed individual power systems. forth. networks will problems having It is high time that vastly raise areas. however come These associated do with interchange arrange¬ ments, joint ownership of facili¬ ties, standby capacity, operating and power dispatching, pooled re¬ serves, transmission rights-ofway, ultra-high-capacity switch¬ ing and transformation facilities, or units Certainly 345 kv will be to three or kv. raise the trend sure, of : both possibly ones, of. two be GOO required. 27 they will be relatively untried, new and shorter-lived be may than today's. Likelihood of early obsolescence will require 'more adequate de¬ preciation charges. Research and development will continue to ab¬ sorb the much more money than is today with conventional and this money must be case power, recovered. Because the ratio of sights in these fixed costs to operating costs will YYYyY Y-Y.Y : YYY;YYY ;Y be higher, capital structures may our ■ VJH ■ be r Financing altered. Y' The * The fourth major impact on our industry will be in the of area financing. . problem of /^;;Y economic de- preciaton will be intensified. Spe¬ cial be depreciation required. incentives may Greater capital in¬ of our nuclear power pro¬ Y The Y answer might well be Nuclear plants will require vestment wiU require higher de¬ proximity to load, and availability Two lines of reasoning are of condensing .water. multi-company power pools or higher investment ratios per unit mand charges in our irate struc¬ current here — one international, These nuclear power plants, transmission networks, probably output than today's fossil-fueled tures; more ratchets; minimum the other domestic. gram. Y there Internationally, less over concern is need¬ country's our with no attendant air pollution at ultra high voltage, say 500 to plants. The early Y because ones, Continued on A number of people— prestige; them many long-time pub- among advocates — argue that ".crash program of largescale government reactors can maintain our world position. lie power only a though Unsound claims these be, we as an industry can¬ not merely dismiss them. Nuclear may power is more than a cal development; it is technologi¬ a military political weapon in the cold As an industry, we have been thrust, however reluctantly, and war. the international stage. on the domestic misguided citizens heed to the socialized On front, many paying are power pro¬ ponents, who see in nuclear power a chance to further the national^ zation of this country's power industry. . , ,Y r. Public opinion has always been But it has never important as it is today. important to us. been as We need as never before the un¬ derstanding support and the of public. ■ 'Y The American people must have a complete knowledge of what we are doing, and what we intend And to provide do, and why. to with them must be time, that attention, and before. more than money knowledge, we prepared to devote more more ever vi ,Y" End Fuel-Cost Differentials A second major impact of fully nuclear power will our industry of competitive the impact on be the of elimination ultimate differentials cost the V " country. the As of cost of between fuelareas • nuclear power progressively reduced, it will become competitive first in high fuel-cost areas. Eventually, al¬ as Kahn & Jacobs. General contractor: George A. Fuller Company. Architectural metals fabricator: General Bronze Corp. number of later, it will be competitive though years, 38-story bronze skyscraper at 375 Park Avenue designed by Mies van der Rohe and Philip Johnson. Associate architects: it be may a everywhere. •I, This single going to a of is fact cause course shift in major jthe economic and industrial geog¬ raphy of the United States. %■ Age-old Today, such industries as basic alloys, and electrochemi- 'metals, cais 'can locations favor most amounts with -where cheaply obtain the large of fully they use. But competitive nuclear power power, they will be no longer re¬ stricted to the low fuel-cost areas of today. Determining factors in their location will be chiefly mar¬ kets, and materials, labor force, raw available sites. \ ' Obviously, this is going to pro¬ vide hitherto nities to in a their grams. ♦ . unknown lot of power area opportu¬ companies development pro¬ Formerly fuel-poor areas new advantages for in¬ will have dustrial prospects. Conversely, fuel-rich areas that have hitherto had advantages built on lower generating costs are going to have nation-wide competition, v Two appear. some aspects What companies of are are situation problems for opportunities the for many others. I can't pretend, at the moment, to have answers to these problems or formulas by which to capitalize on new oppor¬ tunities. But I believe it is none copper alloy in a brand new setting they There's a striking new the world's first bronze face adorning Manhattan's skyline these days. It's building. Radiating warmth and color, the 38-story Park Avenue brings forth intriguing new concepts in building design. Massive masonry walls have given way to lightweight "curtains" of glass and architectural bronze. The office building at 375 For bronze endures and endures . ages ever so AnacondA Company gracefully. But, until recently, architectural bronze extrusions were unknown in the large sizes needed for a building like this. Formerly, bronze extrusions were confined commercially to those whose cross-section a six-inch circle. studied intensively by Anaconda's American the architects and the architectural fabricator, Anaconda men found the answer. Then, as principal sup¬ The extrusion Brass would fit in problem plier, The American Brass Company used its specially designed dies and modern extrusion equipment to produce the 26-foot-long I-shaped'bronze extrusions that helped transform a pace-setting architectural concept into a functional and beautiful reality. mull ions and many other Creativity with bronze is just one more illustration of how Anaconda uses technology to serve industry. Ranging from aluminum to uranium,Anaconda's many areas of endeavor lead the way to ever-expanding its uses for non-ferrous ments in American was Company. Working closely with metals The metals and mill products America's pattern of progress. , • • and to important attain¬ Brass Anaconda Wire & Andes Copper ■ Chile Company Cable Company Mining Company Copper Company Greene Can a nea Capper Company Anaconda Aluminum Anaconda Sales Company Company International Smelting Refining Company and page 34 28 The Commercial and Financial Chronicle (2740) service agency, was lo be . Thursday, June . . 19 curbs and controls to such an ex¬ The High Cost of Redemption a tent that ly limited in function to the pro¬ "century and three quarters tection and preservation of the By contrast, the French rights of individuals. The powers lutionaries of this period with hardly the courage to resist enslavement. In this historic City of Boston, Pittsburgh, Pa. ! Chairman of second Hoover Commission Water Resources and Force Task diagnoses of problems serious , privateh.::' endemic disease * V which afflicts the country at large." The J.&L. Steel Chairman sums up pervasive crisis said to be facing America as the crisis ? of liberty and states none of us will save his own skin unless there is a rebirth of liberty for all. Admiral Moreell answers two rationalizations frequently advanced to justify big government—i. e., to fight the threat of imperial communism abroad, utility industry "advanced symptoms of as ; an we and to avoid domestic depression; discouragement expresses to ? ; t '' • - t lPower is the lifeblood\of' our machine, and what happens to power, for good or ill, will affect all industry. The power ihdustr^fhas " ' 1 0 .. which t other mo s industries not Yours the was problems, :ap. an of •sou thjs; country personal were; strong advocates of politically who Ben Moreell were others it The time our escape estimate that it is see of that price moral very courage, and and I shall you will high, in terms individual re- personal sacrifice. It clone once before at major is one of trend our is pretense Liberty increased toward crucial point in our history. > Before, we assess, our present situation, let us look briefly into that present of our business out of our what is de- way and us. Reviews lives, government over crisis, manded of govern-r daily the Basic that date, projects are included, approximately one quarter of all the power produced in this country will issue from generating plants owned and operated by govern- nnd industry for the good of all. plan may be to control only the economy; but the economy cannot be politically directed without controlling persons. The instrument to control problem peculiai has careened toward socialism during the past half century. The Federal Government country ■*-* attt now rtit r\* fi rfn r* engages 1nAtr Anrtl tL a 11 n a i-v /I in several thousand *An address by Admiral Moreell before the 26th Annual Edison Electric Insti¬ tute Convention, Boston, Mass., June 11, 1958. a man man is not in order is mastered Hon of certain religious concepts about the nature of man and his place in the universe which by those who control the fruits of inherent tradition. There to it. The entiie him; It his labor. ... Howevei, the piogiessive socialization of your industry is not a to own necessary to dominate us. can problems !iny 0,ie of be no anv one industry, industry until we "hf answer or 1 or of all God, the Ruler of the Universe, the find the solution 0ur^society the The basic concept was that all power and all authority flow from to business even in are Judeo-Christian Since all men of creatures are _ . « _ _ ^ _ • _ ^ * _ l * Market Place I m The political application of this religious concept of natural rights gave birth to the idea of limited for ALL government and its the right to sustain the WISCONSIN UTILITY ISSUES fruits of his labor. that life I • , !L®iwi ' its 225 EAST MEMBERS MASON | SECURITIES ST., MILWAUKEE full significance, the right to the with "Of And And, not content it since is . the . . . "The . . to eral designed personal accepted to . to hampered exclusion - -• MIDWEST STOCK EXCHANGE 11 "Whilst the : ' law the direct by own The that natural law, of «it knew human in God's i.e., in religion. Cut roots, liberty stand¬ alone is too fragile a thing to very long in our kind of ing survive world. They knew that all the prophets" hang on the ' ' "law two un¬ and great Commandments, to love God with your whole being and to love laws, rules and regulations imposed by as and that the neighbor your yourself; liberty without such love becomes on Fathers roots founded were moral restrictive was con¬ off from these cre¬ energies, Founding the liberty of was the they please, license which leads ul¬ timately to sovereign individual whose rights and liberties it was, the duty of anarchy and then to slavery. "Man ultimately will be governed by God or by tyrants," government to secure, it must not said Ben Bell, the great be that assumed thinkers who the shaped ciplined individuality. freedom that institu¬ our tions were advocates of phasized believed profound undis¬ an They because freedom is internal em¬ must of human nature; but they held that this freedom must exercised within the work of God's moral and tion In external re¬ was to climate in which every a could achieve his greatest development in those positive fac¬ tors which contribute to a good society—moral courage, integrity, understanding, reasonableness and individuality. These, in turn, would provide a firm base to act as a launching platform for at¬ tainment of the higher ends of set up by the Constitu¬ designed to end man's control of men. The goal was a society in which each person free he appetite, on be not short, the design here person code. was be Canon when not sufficient are restraints • there establish frame¬ The political agency envisioned in the Declaration of Independ¬ ence matter straints?" re¬ quirement be And Episcopal scholar, the asked: "If there they a Franklin. summarized to life — such scholarship, as art, music, charity and worship. I am well of aware Such the is American basis the of instances 'the best hope all of mankind. where the idealism in this scheme distorted was by human evil. This in actual ignorance, was to error be Where Are We Today? practice Where and have expected. People are fallible, and no society is perfect. Not even its shortcom¬ ings, however, can detract from the MAINTAIN AND today? How far from these the nature or. concepts of his relationships to God and to his fellowmen? Do we still, and look government upon POSITIONS COMMON STOCKS IN OF: Lake Superior . as MARKETS TRADING HAVE we departed basic man mobility of the experiment in WE are we Dist. Power Central Illinois El. & Gas "Northern Indiana Pub. Svc.. Central Indiana Gas "Northwestern Pub. Service Gas Service Company Otter Tail Power Co. Iowa Southern Utilities Light _ Transcontinental Gas Pipe Line "Wisconsin Power & Light 'Prospectus Available William A. Fuller & Co. free people com¬ ernment, relegated to the status of real whose es¬ sential purpose is to unfetter the creative and productive energies of men—and whose spirit is still revolution, Portland General Electric posed of sovereign individuals was derived from these concepts. Gov¬ 1 Wash¬ ceiving, and forbids them to com¬ mit, what is rash or unjust." fp$ price his re¬ ' Iowa Electric Light & Power Iowa Public Service a of permits Americans to do what choice, the risk as us - Pacific Power & The ideal of . years ' after America, observed: encour¬ Thus, the individual free . ington's • address,' -in 1831, the gifted French, scholar, de Tocqueville, after- an extended-tour of on re^pqppjtbility, the results of that be in Thirty-fIve of the penalty of the wrong choice freedom. indulge morality prevail ligious principle." right of established was shores being caution religion prevents them from society these with us and'experience both forbid expect that national can etc. I A let- . son people shall not be infringed . the dispositions and which'lead to political supposition that morality can prevail without religion. Rea¬ filled . all the restrictive such in Fare¬ prosperity, religion and morality are indispensable supports. many Prohibitions" his " habits restrictive provi¬ sions of the Constitution itself, they insisted upon further safe¬ guards in the first 10 amend¬ ments,- the BUI of Rights, which might better be called .a "Bill of with France Indiana Gas & Water labor, either by direct expropria¬ tion, by unwarranted taxation, or by any other means. 2 NEW YORK STOCK EXCHANGE of = probably America and he said in when control him; man is controlled by those who control the fruits of his is, Co, I States. Washington both life must be coupled to economic freedom. I repeat, it is not neces¬ sary to own a man in order to m a to up Central Electric & Gas "right to life," standing alone, has little meaning; to have INCORPORATED INVESTMENT drawn was on The ' I the and labor, that is, his honestly ac¬ quired property. This so-called "property right" is, in fact, a "hu¬ man right." It stems from man's right to life, which carries with it m 1 corrollary, the inalienable right of every individ¬ ual to control the fruits of his own Unlisted terror 1 invest itself with such authority. m Constitution A Independence. crisis rights of others without violating the moral law, nor can any group M of provide a legal structure for these political ideals and to specify the limited functions assigned to the new government by the people would And of dictatorship A ''vim ,/b'.y- ; - George mind govern himself, God, each of us derives his inwith political intervention sanc¬ of our society is the dividuality and his freedom tioned only to remove outside in¬ crisis of liberty. This nation was directly from God. Thus, each terference with this aim. The established that men, voluntarily person is sovereign in his reladisciplines and controls were to accepting the discipline of God's Hons with all other persons. It come from within a mans' own rule, might enjoy the blessings of follows that no man can, arrogate, being as he sought to live out the liberty. But as things now stand, 1° himself the authority to tresdemands of his religion. we have been conditioned to P.ass on the God-given or natural the reign well Address; Declaration While the emphasis The ment. the Concepts The Founding Fathers rebelled against the established disorder of rational The the was had political masters. Our Thev tried to which ended in the was to be kept within bounds by conforming it to the principles of ative and productive social control a PettY political tyranny. But the real American revolution began government ownership has grown long before our Declaration of rapidly so that at present Federal Independence. It began as an idea, projects, built and building, It was a religious—not a political amount to about 15.2% of the economic order" represents <our -^idea, The real American revolucountry's total capacity. And by livelihood, and whoever controls tion manifested itself in the 18th 1960, if state and local power our livelihood has a powerful Century as the political applieasince result Napoleon. not be violated" redemption. revo tossed historicarex completely' had, our forebears established a society whose political agency we will be in a better position to will exercise control power, limitations, y / * Having wrested their independ¬ ence from England by a bloody war in which they risked all they prescribed the of a a ago completely nfew society one sought to emphasize the primacy of the rights of man bv denying the existence of God phrases as "Congress shall make no law" "The right of the people — shall price ' here which carefully. their to not k:n vs. The electric and establish only as long as they were exercised/within liberty for all. 1906 sell have tained the basic concepts upon which our forebears erected this nation. Then that u:q Collectivism ment and we religion and perience overboard. uniess clear now government ownership utilities; and they saw no inconsistency in this. As early as generate decades i determine of to en- by obtaining -a privileged■»sanctuary, I here is a rebirth of Government • course; both government, obtained by dele¬ gation from, the citizens, were provisional. They were to be re¬ over been might we :ii vocated undertook edging claimed, Federal suicidal a of responsibility to secure "the blessings of liberty for ourselves and our posterity;" that this deterioration, if continued, will lead ultimately to slavery; and, finally, that there is a way mut— provided we are willing to pay form, disaster is « in one breath, to stand for free enter¬ prise, but who in the next, ad¬ the recent show that we self-government launched generation a have us raged to think But Admiral power. they as at large. than more some, jo- 011 v; strict¬ demands that we, too, be willing age the individual to develop his to pledge "our lives, our fortunes God-given talents to the full by landscape like a gigantic ice- and our sacred honor" to regain providing maximum personal Its progress has been uneven, and preserve our freedom, as was freedom of choice with a collat¬ )ur earliest in sympendemic disease which collectivism has been socialists. There serious the country sbcializers''" in public of «business but the advanced are For the / ■"■■V'-y; ■' yielding to government . while private business operates in atmosphere of Congressional criticism, * hostile' suspicion, -controls, punitive taxation and costly intrusions by Federal inspectors, afflicts target of The1 in been an degree. same that lvmetitioii with its'own citizens; toms of the our * individual different ' kinds' '•< losing we • . indeed are • are, . to ' your do have, at least first . prob¬ lems Are • • political, social, — and It is my purpose to from disaster to tremendous spiritual growth productivity, and world moral leadership. industrial some events world- recent of heritage of liberty? If. so, can we reverse course, and what is the price we must pay to correct past errors? police state. Prescribes five steps v , light suicide? " of Lowell, military —and our panicky reaction to them, we may well ask, "Is our American Society now in the process of committing our course and material . . the economic get us out of this1 "morass" which, he says, if done will change - President and will the Harvard University—lawyer, edu¬ cator, philosopher, and student of history—made this statement: "No society is ever murdered; it com¬ shaking' v people eagerly seeking unearned government accelerated pace towards our late In / hand-outs; and deplores "pseudo-charity" by government and ; losing are mits suicide." , about number of It appears that the Power protest. a ADMIRAL BEN MOREELL* » ; accept regimentation Board, Jones & Laughlin Steel Corporation By Chairman of the o,; we 1955 Members 209 SOUTH LA oj Midwest Stock SALLE STREET Exc'nanae CHICAGO an Number 5752 187 Volume . . . The Commercial and Financial Chronicle 29 (2741) agency responsive to the people, whose limited function is to pro¬ God-given rights of in¬ dividuals. all individuals, from in¬ fringements by others, all others? Or have we come to look upon our own creation, government, as t h e all-knowing/ all-powerful deity,,, the gold-plated calf, at whose, altar we must worship if the tect we be to are housed?! fed, clothed and that there are $495 billion contingent and "moral obliga¬ tions," i.e., actual or implied in guarantees •The of' States glaringly obvious. approximate gauge of the tion becomes An Government and owns the land Continental'! United has now total real property with an acquisition cost of $42.9 billion, marking a $2.9 increase functions present situa¬ Gov¬ vious year. some commercial inevitably curbs individuals. omnipotent reasons, are It social government an he contends; first to cope threat of abroad the imperial and second, io depression adequately with danger of To deal fallacies contentions com¬ in a each would of these require a and op¬ business and more the over owns; 3,000 the liberty need two munism at home. the we for the avoid But separate speech, if not a book. I pave discussed these issues in other writings and can do little facilities, carried disease pre¬ its and on by major operating units.• Our this of with acreage standards: and our Federal one-fourth ; of erates a the Federal about fundamental question, but as soon as we ask it seriously the contrast between our early This is by ernment. billion V , found "is here than indicate a will¬ ingness to tackle them. this "What Tthe point World ' human history, nition of other of the fraternal a Two Rationalizations of from our ignorance have catching up with us. Numerous fallacies recog¬ dignity of man—in words, the terrestrial hope in the Gospel?' Such a reaffirmation of thh ideal would over communism be a > A told, bumper for are a of way endlessly are crop in¬ of babies will insure continued pros¬ perity—in spite of that victory the evidence in increases population home -do not automatically result in and abroad. It would also permit greater economic productivity; in the adoption of a sound policy of fact, they may have an opposite national defense, because under effect/ as in India and China. modern mere both {at conditions the of defense country is based on operating in free economy—and an economy a is have We ; virile a free only to the extent that it is not subject to arbitrary political intrusions. Which brings us to the There is this much that stance, American major a We repeated. men industrial machine Answers natural law, but the consequences follows: as expects America is that she keep alive, in our 1,937 " political confirms conditioned been to believe that payments for not pro¬ ducing goods and services are just wholesome and just aS sound economically as * expenditures made to produce the goods and as truth in the degree tp which we have de¬ elephantiasis, as is clearly indi¬ first contention: If we grant that parted from those standards is the cated - in the following official services we need and want. the United States have a divine gigantic growth in size, scope and statement made by the late Row¬ second objection, that we need a We are told that military ex¬ mandate to police the world power of the Fedeial Government land Hughes, at that time Director big government to keep business penditures stimulate the economy which means unlimited com¬ with the inevitable, attendant of the Federal Bureau, of the mitments abroad of our resources, operating in- an orderly fashion and induce prosperity, in spite of shrinkage of state sovereignty and Budget. He said: and in the public interest. the fact that they are, -on the our money and our manpowerpersonal liberty. , %■ "The Federal Government V: ,. — — , Let us look at some of the latest statistics in this area, compiled by the Second Hoover Commission. is, among other electric things, power the producer largest in the then it follows that we far that the figures were Federal 74%, state 13%, and local 13%. debt, $275 billon the Hoover officially de¬ in national Commission going further I'd like to recognize often two objections raised at this which point, frequently by the same person. He admits that our government is enormously overgrown and that are In addition to the clared Before a wide-spread In order to whole, almost 100% our present of economics, finance, science and technology, and thrqugh. modern developments in managerial skills, the economist one "We appear White book, Maritain, "Reflections on America," it, expressed to have developed Father will take care mistakes but will absolve their a of us from And not content with their people" There is no evidence in history mortals gods or power, is operated like and supermen, the wherewithal petual you boom by or, not by me, either has intelligence to which ordinary generate prevent Government can economic the the or a per¬ depres¬ delay or by cannot processes its interventions; but it suspend the operation of economic laws. We may choose to ignore restricting^ "doing for good America, en¬ our "Dealers" are now busily engaged in expanding their activities on a global basis — at the , American the of expense taxpayer!"%f.,y And v to so our the digression returns us main question; the extent of our defection from the original American system. Consequences of Defection from Basic logic that government, after all, at to thusiastic It or efforts consequences." accelerate Jacques has everything—that he will not only foigive our (economic) sins and sions. philosopher, in his recent can childlike conviction that the Great of. the American ideal. The world- French Government Federal spark booms, prevent depressions and control the business cycle. As largely lost that place, and can regain it only by a reaffirmation famous the result of vastly as non-produc¬ tive. increased knowledge in the fields implement country, the largest insurer, the foreign policy Washington ! must 1910, the Federal Government largest lender, and the largest have unlimited power to conscript cost the average American family borrower, the largest landlord aiid both property and people. But if $38.00 per year; in 1955 it was the largest holder of grazing land, our own government exercises $1,600, an increase of 4200% in the largest holder of timberland this kind of power over us' we costs while the population was in¬ and the largest owner of grain, have installed a kind of domestic creasing only 81%. During this the largest ship owner and the totalitarianism right here at home, same period the Federal debt largest truck fleet operator. For a first cousin to the thing we profess grew from slightly over $1 billion nation which is the Citadel and to be fighting. to $275 billion—and the Federal the World's principal exponent of We should not flatter com¬ payroll (civilians only) from 384,- private enterprise and individual munism by imitating any of its 000 to 2,362.000. At the same time initiative, this is an amazing list." features. As a citadel of liberty, the Federal Budget grew from The increase in the size, scope America is, in Lincoln's phrase,' $639,000,000 to $65 billion, an in¬ and power of government raises "the last best hope of earth." We crease of about 1,000%. the issue of personal liberty, for are only as strong as we are free. In 1916, the tax collections of the history of liberty, as Woodrow It was our ideal of liberty and the Federal Government amounted Wilson reminded us, is the history justice for all that gave America to only 23,% of the total tax take, of the limitations placed on gov¬ its high place in the minds' and state taxes being 12% and local ernmental power. As government hearts of men all over the world taxes 65%. By 1954 the process of expands;' the liberty of every one during the Nineteenth Century centralization in Washington had of us contracts. and until recently. We have so to be seems belief that In progressed There cannot have limited government at home. Federal denied its doing size that has Government extended: While Concepts be cannot and, the vastly powers. it has both under¬ mined personal liberty and the political, integrity of the 48. states. so But that is not all. The ■? growth of gov¬ ernment has imposed a heavy tax enormous burden even on that sufficient every citizen. But not excessive to pay taxation the Continued on is mounting page 36 MARKING 75 YEARS OF GROWTH BY LOOKING TO THE AS $31,450,000 ^ in new equipment budgeted for continued in 1957. Columbus $60,000,000 and expansion. FUTURE + S ^ Excellent for returns long-term investors. Southoffi Ohio Eloctric Co« 30 (2742) i to Better Selling Is Must a By C. A. TATIJM, JR.* personnel, and setting On exist. the budgeting i, f * ^ tention during, the last year. v .know the plans of our comof many detailed sales ; . us • are tomer, employee and publie convinced that to meet today's We •> history of the electric iiir dustry has been marked by of the most aggressive, salesmanship i^t ! rates. > . ; . > he'd hand, industry could relied and . . And other our . ou"ufacturer wants to do! to do,:or If your company is typical; he s operating within budget and man- .w- r . h • . his accomplish only on w. . lose. That It happened to Napoleon. to me we might well even seems double general. For a long time now, the electric industry has had the wind additional big a budget, what to increase the sales surge or . every nine years or . to . of us might actually a back. "front the are during haven't had much as to use time we heads our as did. once we this doing Maybe that has given other industries the opportunities to move be job,'.. up , in But to the m e d i o Tatum, crity trie eventually catches up with you. a brief story which I this point. trates For years the Let me tell think illus¬ help thinking back selling job done by the elecr industry in the past things which Let's British military just one laundry equipment. Selling his¬ from the time of the Phoenicians was finally struck by a pat¬ which, he observed, happened again and again. A military He would too little time. leader would emerge. have few too equipment, So he'd men, be forced to his use head, to overcome his bigger and stronger adversary. He washer or near it know it be $50? built Of a woman today. anything for It had not. course have that We sales to carry a price ticket neighborhood of $250. in the service. this amount This is added in one and year, have to sell, of course/ is the time of our generators. We we our it—as much of it He would mies and try to divide his them take on ene¬ at one a washer raised $250. time. would He and-drag-out more avoid knock-down- engagements. And, often than not, he would win. Then when . . . this Liddell Hart found general grew desirable so their That The was *An address Annual 10, by Mr. Convention Institute, . . to sales job. that campaign of im. . . Tatum before the Mass., * • 4 Customers induce can we industrial ent . and our pres¬ pres- comme ■-rcial , customers toseive busi- us more nessI don't I don't have to remind you who "nursed" electric refrigeration into wide use . . . bulbs, years ... occupied I we am all induce we can Pres«)t customers to buy more clecti ic power than they can use. But we can do more than most door-to-door, af aie ^oin8 1° them rea1 son almost to aware are . . . The how pre¬ and have and else, buy more power. thing, more which will help than one tomers use more mation—or our is power electrical serious a don't our- capacity or ; , television,'; washers, rnore m all cus- auto¬ moderniza¬ f in and this be increased 50% four years. . , lack of . inspired and inspiration get if done, j enthusiasm to But that determination faith . job can v . . . that . that inspiration and en- . thusiasm . . must . from and come be transmitted to inviting road great, a ■• , done be ) need-—in my opinion— down is . can next lighting it for this pur^. reaLdetermination to get the lack of faith that it done. - n rr-* . the the use The only shortage that could possibly hold us back is lack of to greater • alone pose 444;:- 4*,- 4 ■» of needs and kwhr 4 and they are profits. -y: manufacturer reports that survey shows the average has ,25% home the speed our progress in the right . livable. their aiiH •/.; dryers,:-and housework easier and iheir homes this in friends' •. other appliance' that makes every must-have 4; One expressways we direction your own com- panies to get the job done 011 the local level. By the same token it is only through you that the job can be done on the national level, sustained selling effort for theTo start the ball rolling on the a dynamic- program, local level, let's tell our sales deof market expansion the partments to prepare an ambitious, greatest display of selling enthu- far-sighted, long-range program of siasm ever seen by our organiza- selective selling designed to tions and our industry. load our systems economically and Quoting the words of* Phil thus aid in sustaining low rates industry '. . . . . . Powers before ference in ago: will ficial . in . use, a . . . and with sales higher than ever goals set much before. bold a effort a . con¬ . every individual their sales few months r a . What services we decide Jo pro¬ program that mote, of course, will be a matter conceivable bene- -for local determination. But the with opportunity for field appears to be wide open. , companies to pattern Anv nrnuram souncllv con- need sell the EEI Chicago . "We who sold electric or ago. Now June that mean We Survey after survey shows that consumer acceptance of electric ones say, want . First, and to the utilities. J 7 to open;to are Industrial-Commercial Edison of Boston, • avenues us: the so revenue. Two broad wide-open What . big and 1958. T $50 paved the way for many appliances which are now light 26th to¬ women from good a of . Electric that sights success got automatic portant to the American home strong, and had plenty of men and munitions, he gave up using his head t forgot his resourceful. that have onTiciT residential TipIH field as itable manufacturers We. still capacity.; sales excess of distribution problem. . gether made * Hun- . So—let's sell any¬ this ■j°b« appli¬ plenty of materials for Consumers have plenty selves into approximately $4 bil¬ ticularly in view of; the job being companies' money; This done by the gas industry./ must be put to work. To do it, we 4" So T— we have these two broad face a marketing job—for; which avenues open to us — the indits-. better selling is a must. trial-commercial market, and the .".J ties and a our What do selling represents lion of .»nd imaginative ways to gain his and building. to abundance of money in the bank. have to be afraid of exclusively electrical manufactur¬ ing field. But even these are gfet+ ting more: than a little disheart¬ ened over our apparent lack of interest in merchandising, par¬ companies. greatest capacity in¬ the shortages of no an ances, and 1110,1 e suPP°rt from you. by the electric crease ever and . appliances is at an all-time high, Customers <>«want S more electric typi- 5 kitchens, air - conditioning, color • ■ ap¬ victories. ingenious is out of ouUtKatytoiness; The remaining- million kilocapacity will befput Of proves concenoiini.u should fire net a cat dealer*atJess>than 2%. This year about 16 added ah profit, of less than 1 %; and decision, someone will have to do. in effect,: that if you some very specific sales planning', market developed, we1 new . need estimated; that the typical dreds -of-dealers have'gone cannot;store Did that stop the electric indus¬ is It potential in in order to carry But, simply ' distributor -is, operating, possible—and convert it into prof¬ to resort enthusiastic too . of use try? You know it didn't. The utili¬ would be to about selling' electrical appliances exclusively, we cannot be too critical. Their concern V is not hands. our in perfectly good electric we as Could triple the sale and even proximately 12V2 million is being time when a t. are we There . that appliance in our territories. Just by deciding to clo it!' watts of washing machine of the early type for around $50. Then the industry came along with the idea of the completely automatic clothes too little or was could buy a today. He tern There are we There logically with kilowatthour sales, ances and merely by deciding to .but with making a merchandising erely do it, could start the planning and profit,..which iswgetting harder y. programming that would double and harder to do. auto¬ 4 Commodity of history, campaigns to — Higher Priced a know, example thing not. seem, in a unique position. Any of us could pick any one of those low-saturation appli- on . have great load builders. consider torian, has been studying the great down . . the many turned into matic might be surprised. The rewards could be startling, * No ke done 4 If. distributors and dealers do You or you imaginations as to what might by the eiectric industry our spectacular promotional at this time must come from elsewhere. of electricity in our markets?"? can't I Captain Liddell Hart, famous military areas. some And—here's the danger— as could you do You remipd . trated selling '. trafpd spiiina .. . pretty medi¬ ocre - We j. Maybe many Still its runners." too and . . eight every . . twice Jo once more. the power of a; profit of around z /o on saies. Consequently, they point out, any if you called take note of what happened to the every 10 years happen tomorrow in the head of your "If you would „ This w?lch '3^Vfo«y sales department and said: . . . . often than not more ... to r Big Potential Demand and ^ Material Shortage ' _ inadequate today. What need our friends.in the gas industry. - ' ' c . that were' -too * * Appliance, manufacturers are and certainly; being caught in a cost-price limitations power don't about what has been achieved how knows had size and strength his objectives. industry has any On- th*1 seen. some effective ness seen Jty;: I small ten years ago, The have what, better-sell¬ ing campaigns have done fn other fields. /, ' ' , i rela- tions." . national , . * situation, our industry should proof us have examined vjde more initiative, more promothe philosophy behind the budgets /fional leadership and more ^ pro¬ -! of our sales departments?.;;;/J motional-money. X. ; '" ' , rapid growth than in the past by running ahead of gas and other competition more Development of this market .in that will produce a higher degree the future is a job that we must of diversity, . . . that will make do to a greater extent ourselves, for assured and sustained profits The electrical manufacturers • • . and that will improve cus- with point cannot stations . will provide new management function—an currently and the fluctuations in earnings with seasons The- late and economic conditions that How many a economically and sustain low systems we Thursday, June 19, 1958 . that will diminish ' 2. 1 panies? dollars more ° creating and . . factor on facilities , really needs attention. of increase of residential load has have to sell* begun, to reflect this Jack of at' How level, too, the Texan utility head prescribes a well-conceived program to back up local effort and tie-in with manufacturers and others,: designed to load , . . finding one us higher sales goal, to take advantage of tremendous potential demand and no material shortages said to and and the cost of . . . pride. for sales and advertising, increasing sales force and calibre of its . susceptible to economic readjustments. V * Vi Yet here is a markeL .which and ... and taxes .. important one—to which many of > inspired and sustained selling effort in the industrial-commerHe suggests . rate of return is gas cial and residential fields. with capacity . . markets for what industry competition has achieved and what happens to those who become big and successful, Mr. Tatum urges electric utility companies to go all out in an / . But Dallas Power & Light Company, Dallas, Texas Mindful of what be construction money. President and General Manager J and Financial Chronicle The Commercial & to particular that program constantly needs will result improved ceivJJ 0Uo-ht to be ® ' 'one good for Continued on page load tion of plants. A TWENTY YEARS OF PROGRESS great work many right automation -December 31 1957 Utility plant at original cost.. capitalization revenues Net income $70,941,692 49,000,000 49,615,000 44.1%, 69.9% A number automation one . . of of years was more more $ Why Investment Dealers Use <► t * Public Utilities • utility novelty, company in the East airplane-load of. execu¬ an 44.9%; 54.3% 54.2% 21,138,000 22,007,800 a 79,813,742 20,163,531 19,866,563 for us, 90,301,531 91,489,363 our a 37,991,605 17,799,800 5,510,313 2,187,252 13,687,342. tives out into model To the Midwest to them interested the the reaches in FORTNIGHTLY is and con¬ .... the only magazine in its field covering finance in all branches of the utility industry. / we into the plants on our sys¬ aggressive program modernization. We fortnightly— FORTNIGHTLY executives Because see really make this idea work tems with for • plant. should fully organize people who know some¬ thing about automation, and send the cerned with financial matters and own 14,372,120 Because when ago, of to fHWHWWHHWVHHHHHWHHHHWUWHVWWWil power flew 86,500,303 . the modernization try, can do a great deal push this idea.' 246,459,518 preference stock.. Common stock and surplus. Operating $111,192,240 Or at are promote I think, we, as an indus- 41,391,656 Preferred stock Total capita) and surplus 1937 110,882,000 . % Debt of utility plant Convertible 1947 $287,076,435 38.6% Long-term debt % Debt of total plants. — forces to now an simply need to do more a imaginative and creative sales job. During the past dealers ment display nave year, used leading invest¬ FORTNIGHTLY S numerous the to provide .information about their utility industry, including the market¬ 114 billion dollars worth of bonds and pages services to the ing of over over 7 million shares of stocks. ', President Residential Customers NORTHERN INDIANA PUBLIC SERVICE COMPANY Hammond, Indiana Send \ Usher's Second, a truly great opportu¬ nity beckons to us in the residen¬ tial field . . . including the exist¬ ing home market. which is most This is productive a field of net utility revenue, and which is less for r 332 our brochure "Here's Proof" and Statement our Pub-^ of circulation and distribution. Public Utilities Pennsylvania Bldg. FORTNIGHTLY. Washington 4; D. C. J^wwvvvwwvwvvwwwwvwvvvvvwvvvwvwvwwvvvv*wv**vV 187 Volume Number 5752 The Commercial and Financial Chronicle ... (2743) industry associations. vourmeeds are But. many; By Si.L, DRUMM* giving f: ■ decade, raise estimated $123 billion of an off government stave' lags during inflationary price rise. out having as, member should •person check list of things challenge the industry and should be solved; suggests •with examples of better methods that,could be more wisely used; and urges more extensive participation : in, organizations* of of So the right be handle can such that whether industry the spotlight has been? on the solution of problems fully our nan cmg, ^ * ft cmp our- • ^ •"•"' of methods own good "as they as are be. can - We should ask ourselves whether in. the fields •of engineering, con- struction;fi- our methods are good enough for today-^-wvhether'-we are - out methods ; we want that the alone good man¬ a * c The second that* the t ions and to as we is needs. that toward well As the more we grow, trend it will decentralization activities *p o 11 c i e s; , organization, no. one can afford AbeTuxim#: of waiting for years up * we know-must ?r „ ... xr • is S. L. Drumm. a Top executives can't afford the- . the ,, operating districts,;to build a fire-prevention 1 care should be taken to move commensurate authority, and there never-ending to suggest that we that the caliber of So the that to cuwuundi aw- mauve ana aaequaie conuuis without'changing decentralization into abdication. « third help Plan Well in Advance The third generalization is that our the "sine as that vnu you. should We whether ask ourselves, vour nrpa area ready make - - needed- the for ower make to for ♦ equivalent of the electrical facili¬ that'have been building for the are we the compete favor¬ of by and staff - por techniques to bring about degree linebetter and increased policies,' proce¬ responsibility, . a of the jn management ther public,- to level enable us to .7 should work ever- only, but rather the entire upper-* which includes most, To attain opti-' mum - overall ^ efficiencies, top ^ »' management " should constantly .,1979 as confidently as we are saying today—Power Is Our Busi• • lastingly at it. By "top managemenf' .we do not mean presidents say in • to be out front methods? it? uses, its: top company of-efficient operation, with concomitant low rates and good service as a firm basis for earning the support, of ness. less decentraliza- dwarf what we are now raising.; of modern manage- rnent tools and a or in¬ going functions, clear An industry that is under un¬ remitting-attack by government power zealots should, continually such come gineering y decisions based upon vision, readiness to change,and. a long-look ahead; and: need • for raising sums of money that razoivsharp. use may dures, and standards; need for en¬ * make full more communications, tech¬ niques various codification 1979 money for toward continues should keep its management new of (ion. with clear definition of to double in size every decade and that will need an: estimated $123 billion growth cluding manning; need for support of the investor, that times that making substantial for bility money industry, in face we changes in organization structure and in assignment of responsi¬ market by ob¬ taining operating results that will the this With Operations to century; that, present. need Pressures Demanding Better ably in the about-four to size efforts match the opportunity and the challenge of operations improvement. continue a beyond prospect of adding facilities approximating twice 'those we now. have,, bringing our electrical "farming" as well as we know In short, we must be alert our decade the how. that of three-quarters the that sure to In the next decade we must add the we spotlight is there and that . team jf not all, of you. motivate, • organize, plan, prod, and control. Otherwise, suchoptimum efficiencies will; not be attained. But with leadership and motivation the search for better. methods becomes part of the,1 provement is an outstanding area company's way of life. Don't you in which management is free to agree that that's the kind of leadmove. " j; ., •••-• ership it'takes to make a. comThe methods used in our in- pany's top management "tops ? In industry an whose ;wages are ^largely subject to negotiation whose prices are regulated,, with a regulatory- lag that-works against it-in these days-of con-* • tinuing inflation,, methods im- and ■ CBWRIL MD' SOUTH WEST C0RP0R1TI01W Wilmington, Delaware Central Power and Light Public Service Company Company of Oklahoma \ dustry That Each of us is fortunate in that, constantly improving. are should not probing, in.each of stop our us methodsimproved' in addition to the better from companies,, we ourselves^ develop, > '■ y widAv Sotvp nrA are comnhnv's Continued ties an exr- new&r df siei-n** using. you. It so, you search will in¬ effi efficiency us^ i in your nf Pftm'ranv vAsnnnsfhi of company responsibility. If enough for .tomorrow and, if not, sure actively search out improvements for ourselves. The earn isre~ mtehf*' "he-riefirisllSiR and to study-them for too, methods will be good our and To few better methods that bringing about improvement? Not at all, be¬ changes. ; Our " growth tends make some methods obsolete. sure- a the of niro'n/iw already Others may be of help: to you are not already doing may want to consciously them non" for qua piecemeal, that we be quick to study the applicability to our companies of new methods and techniques developed by others, to be optimum consider some more used are trends* than is us of be crease doiiig against our own established '-norms and industry that our approach is comprehensive rather urge generalization assure methods out whole would of" being that pro- and a better-equipped firer department. ' •"< vVgram . obviously be But it is to urge the im- portance . , • that untrue. service personnel practices are free portunity., to exercise their, capac- to mimimize errors, decisions that JjjwiiYiioo*' and Tnnlrinrf nn+i1-': Ay Slid tO grow Slid DrO£!reSS! 31ld JIVA!' lYinHp nil Si. HflV-tfl-flflV flllfl barnacles; ntirl making opti- ltV an<* to Cl'OW and progress; and arc made on au day-to-day and mum mum use of labor-saving devices? Awards commensurate with their year-to-year basis should be made Are we'usirig controls that really achievements. .. T v ; against a backdrop of studying tell us how our various company The importance of having the and planning ahead in all areas of units and our companies as !a right kind of organization struccompany interest and should be continuing for the better. cause such, to is of Of management has not3 been chang¬ ing of as and ' and not or esiaonsnmg . ;; haven't been improving our oper¬ ations, longer even inclusion and as But • should: be given development period of years; op- agement—presents This in be to They ciency through - especially decisions. should, through proper delegation,, jf responsibility is moved, out make available the time needed searchingdeath^and retirement to;open toward improvements?■.and •: man- the and __ f standards; Simplifying/procedures; -bility, and the other qualifications !keeping;tbUr^marketing^method;s: necessary^do . achieve managerial •? —y opportunity challenge. longer, Now let ■ are planning of years' variety, talking gib out periods amples the increasing of our el'fi- better do five to sometimes Improvement) single phase- of : our c o m p a;ni e s?' we -r. who ;tralization is indicated, to get the suits, we review the adequacy and organization/structure;;'program-^are.really , tops. Using the most full benefits line-and-staff re- comprehensiveness, of. our for¬ ming-the reduction of excess per- advanced, techniques*, it. is possi- sponsibilities should be sharpened ward-looking objectives and plans. a improvement:^ • company marketing, personnel, ac¬ counting, financial, engineering, operating, and power production. inithe conduct: of every in ourselves .■■grounded in modern management put decision-making nearer the time to put out the daily firestechniqqes. In staffing the top point of action in order to speed with hancf extinguishers. But they „ operations ; our ask attempting such planning on a sufficiently organized and com¬ prehensive basis. Of course, all fields eye well generation and transmission. by should be the appropriate increase jobs: in accountability. If more deceni whether in we're likely up v on might certain physical facilities such decen¬ an to advance. three whether should The way plan it that way long enough study and from having well-understood separation functions. The people generalization decision how much we make. nearly assure that important long-range objectives are reached and that things we would like to happen actually do happen is to tralize should not be left to chance but should result from careful line-and-staff competent' best to companies Decentralization Decisions forecasts the on We organization structure, particularly the top structure. it adequately. for -fun based know how more assure can <our one eof drones and should be made utility industry. times-in the history At various if {top executive staff should be free future . benefit to entire depend With- a agement1 be made in next twenty years. that still branches well-rooted, strong, upright can't possibly have an outstanding tree. Structure With Top? •Responsibility a and trunk you -should be carefully assigned with like things grouped; together and Presents limbs for support and sustenance. some twenty years and that three-fourths of investment in 1978 will of the People leadership made in, past was ture. can hardly be over-emphasized. It's the tree truck on which ;kind of top organization structure. The span of responsibility of each Mr. Drumm points out that three-fourths of present plant investment fit Probably no single thing is so optimum overall results, the first important in assuring this kind of generalization is that we look to per rate overcomes you Y by 1979* new money advocates* and power do Staff Top ■ Utility industry is told of the importance of conducting a continuous, comprehensive "operations improvement'-* and of increasing its, efficiency to help: achieve doubling growth all our use. and, are. Before examples, there are three generalizations that will .bear emphasis. •• •''Executive Vice-President, West Penn Power'Company' Greensburg, Pa. Not timely, for 31 ; . r V. ~ •* . c 26,^1"^ Convention, Boston, Mass.,-June 10, 1958. ' methods developed and tested by ! others -are freely available to us through the trade press and our. Southwestern Gas and Electric Company West Texas Utilities Company on page 52 32 The Commercial and Financial Chronicle (2744) The basic money, widespread effort concept of an em¬ .expository talents of high ployee information program is to order. fortify the employee with infor¬ Bioad-Gauge Employee Information Program Is Mandatory By CIIAS. E. OAKES* ' \ Allcntown, Pa. We this file, and supervisory, employees public utilities as a great but still untapped potential to impart badly needed insight about the essential facts of this country's economic philosophy. Fearful of long-term problem of continued invasion and growth of public power, the Pennsyl¬ vania utility executive makes clear how easily public utility employees can reach a vast number of the public in a friendly and intimate way to present free enterprise case—providing the employees are well grounded about the subject. Urges upgrading employee relations and information, and outlines look Whitehead once said, "In the conditions of modern life, the rule is absolute: the race does not value trained intelligence is ' I we ing very scious the observation. ernment happen¬ ings of recent con¬ quer outer have made clear the We incidence of s c i entif ic security. The technological un¬ and better practical application of scientific principles has become clear very to acquire such should be fostered. urge These and served to the other and the knowledge events bring forcibly before us truth of this statement in ica and its institutions. lack of real a in And to the as But there understanding of ize that become we people fully realize That this mistaken notion is being recognized is fortunate. But even sc^ is the fact that the prob¬ spreading the knowledge of have here in America is getting the more concerted attention it deserves and by those who have the now understanding, the ability and, presently, the will to solve it. in our industry for been in the first line by those who would we sensitive their to motives, have been somewhat less than completely successful in translat¬ ing their objectives effectively to the public mind. Couched in ob¬ scurities made possible by the complexities of our modern soci¬ ety and abetted by the false cloak of promoting the public welfare, these advocates of federalized hu¬ man endeavor have accomplished much. depends and — Without passing motives whether ance or and nation of originating in on people— from ignor¬ malice—the severe depression of the '30s and the subsequent world conflict af¬ forded them unusual opportuni¬ ties, under the guise of emergency, It in role the that and they process pass to an¬ government economy .and the and the impact not be can assumed that em¬ necessity taxes. for of Such discussion rshould a and others must be many in any to acquired by use ally has not tively in the secondary school systems from which the great ma¬ good jority of our employees is drawn. Therefore, we should start an em¬ number Though who can which they are ployee information program with a good grounding in the essential facts of our economic philosophy. proportion feel investor ownership of the utilities is right—yet there is still about see equal an no a in way concerned. (3) y.1 While approval of govern¬ ment TVA power, has declined with than 1953—yet there are out one they have approve 1947 and people knowing about more more example, since some TVA than in say for three of who opinion, neither disapprove. nor 110 of the mation of basic facts with respect to the profit that is being made by American business. Many polls have cate been conducted which indi¬ the belief that 25% profit is compared with the realistic figure of 4% to 6%. study of the American eco¬ normal more as by its member course together with a kit demonstration material for a materials, and training school for conference leaders for the conduct training is It amazing ignorance an recently been Edison Electric 96-page illustrated booklet con¬ taining a six-hour employees infor¬ of the is for One has program companies. This is the "American Economic System," embraced in a Suggests Educational Program There program employees. the for The subject gener¬ been taught effec¬ encompassed worth-while Institute by Mr. Edison Oakes Electric To ward areas program. that the necessary of economics'be broad thoroughly understood in order that more ef¬ fective training of employees may be continued in a specialized pro¬ gram relating to the utility busi¬ This ness. reason is the paramount that employees must thor¬ - Mass. to¬ move a socialism. These opinions can only be due lack of understanding by the to public subjects of vital concern industry. I cite these few instances simply to indicate that there is a major job to be done. to on our which the econ¬ to 1057 $22,024,248 in which the company member but he member in which the company impor¬ an favorable Management creasingly in (1) While three-fourths of the the acceptance. is in¬ that aware the em¬ of atomic energy to gen¬ electric power — yet only the narrow limits of evident cor¬ porate self-interest lie the broader of ones state what have and down come kind of the nation depends dividual—in nation. to greatly our And fact we on case, so that are the the to in¬ em¬ ployee—and on his economic be¬ liefs and attitudes. Therefore, the electric utility industry has an obligation to inform first its em¬ ployees and then the public itself. have ernment have the immense an our stake in business from gov¬ encroachment means this objective as of we and we accomplishing have what is perhaps the closest continuing re¬ lationship between employee and public of any business in America. To educate and to stimulate the interest of the employee in the our tions of the American way industry is neither simple easy. from thoughtful It calls our for best minds. It one-fourth as (2) a of our and source natural the a the majority of our know that TVA pays only income one-fourth pays no interest taxes know yet — that TVA the funds pro¬ vided by the nation's taxpayers. (3) not The well fourth about check as "preference" the many means will take 957,514 $39,166,549 $36,357,860 Only right answer; think that "prefer¬ providing again about don't they is one- (4) know as many Other Income 31,032,222 S 5,325,638 even The word "partnership" less understood and in 71.337 131,031 an Earnings Interest $ 5,999,139 and Net Income Other Income Minority interest Net Income .. Stock Balance for . & Common of shares Stock information employees is sity, what can program an absolute 246,272 $ 2,249,673 of 5 2,148,099 $1.65 $1.59 Central ' Company on number outstanding at end of year CENTRAL ELECTRIC & GAS COMPANY SUMMARY OF CORPORATE EARNINGS we do and how Operating Revenues: Gas us can 949,089 Operating Expenses and Taxes a most con¬ important phase a company's work. The de¬ partment head operating employee and public information programs should have access directly to the '957,514 $17,142,301 Total Net 515,£87,927 $16,193,212 Electric for neces¬ formation program should be as 2,394,371 is getting this job done? employee relation and in¬ sidered 5 245,104 $18,845,441 15,492,120 Operating Income 15,332,750 $ 1,650,181 go about An 1,752,806 $ 2,494,777 »,,,.,,... Common Share per 1,249,798 Gas Dividends.. Electric & Gas Earnings 4,147,177 1,954,561 for Central Electric Company Preferred $ $ 4,449,338 5,396,975 1,549,801 Minority Interest... before Deductions $ de¬ check the right answer. With the evidence before that Net it what fining it only 3% of the employees of 33,298,441 $ 5,868,108 Operating Income to power means. we Operating Expenses and Taxes Net schools ahead of other or and users, say word understood. hospitals S 1.512,691 Other Income (including dividends from subsidiaries) Net Interest and Other Income Deductions 768,421 869,661 $ 2,418,602 Earnings $ 2,182,352 515,488 445,721 $ 1,903,114 Net Income $ 1,736,631 top executive in the company and Preferred Dividends preferably should have executive standing paralleling heads of other 245,104 246,272 Balance for Common Stock $ 1,658,010 $1,490.359 $1.21 $1.10 departments. should itself also This department presumably with employee concern selection, employee training, position evalu¬ ation and classification and em¬ ployee appraisal. 1 most 15,887,927 949,089 on contribu¬ and Electric resources. While Federal no recognize fuel new employees key figure. But beyond a Gas use community ence" industry im¬ for employees of our companies say they have read something about is em¬ it operates and in which desires ployee is is also of The need $19,512,419 16,193,212 Telephone They found that: conserver regarded by the public. ployee is no|, only a the 1056 Operating Revenues: Total atom displays in the company and his job find expression in the stature show EARNINGS Year Ended December 31 provement. erate Employee terest he we and Subsidiaries, SUMMARY OF CONSOLIDATED in His attitudes, his knowl¬ edge of the company and the in¬ it CENTRAL ELECTRIC & GAS COMPANY Employees' Knowledge Is Deficient What people company. the Institute economic the average customer and citizen the employee is the local nor before Convention, June 11, 1958, Boston, country this would be on Understanding of address the plays as one nomic system. about economics Annual added such business greatly policies, in the laws Down restriction of the individual to the *An free a conducted. are to force the nation further toward 26th can feel finds reflection preserving judgment these conceived I in their on under Boils We How Free Is Enterprise? the think and of the community and of the omy tant like to remold the structure of our American society. While we have been I beliefs and attitudes. people. Now, we that this is not so. have, other; this our many years, of an attack alter to Are our employees in the posi¬ struggle, we are faced tion to give the public this infor¬ with dealing with the mation? Recent inquiries of em¬ most dynamic, most powerful and important things in the world-^- ployees by Central Surveys about knowledge of our ideas. And what kind of a nation employees' In ings of our American system was, perhaps, not wholly essential for We effort primarily rules tendency to proceed on the theory that widespread and com¬ plete understanding of the work¬ we > converted product presentation competitive society embraces ethi¬ cal responsibilities which can not and there has been the of what deeply are outcome existence our national lem we the consequences. our more au¬ without equivocation that the leaders of our industry fully real¬ think For years, of more say great. mass human industry have been our the institutions that made America the democratic of fun¬ on are through from ployees generally have a thorough knowledge of the American eco¬ be denied. past its broadest aspects. This intense in¬ terest in scientific progress has for its basis the preservation of Amer¬ is eco¬ consequent and more concerned need for greater derstanding of philosophies. national our our in the forefront of this conflict of Chas. E. Oakes knowledge upon well our erosion his friends are finished sidered months in the* space the his neighbors, to and to the general public values by materials raw the into oughly understand the over all (4) Although a good majority In a thority in fields traditionally con¬ American economic system. Not as rightfully within the say that socialism would be bad nomic system, the discussion only must they understand these province of our state and local for the United States—yet only a should include such fundamental basic facts, but they rhust also begovernments and of ever-greater little more than half think that if subjects as profits and the division Federal Government ' pro¬ of domination over affairs affecting the Continaed on page 50 income, with particular refer¬ duced all the the individual. electricity in the The to and of informa¬ source which include the creation of wealth and its sources. All these elements (2) the of will for the, company reliable a ambassa¬ an even government ownership. rights. We see the ever-growing assumption by the Federal Gov¬ reality of this race with a electric utilities—yet there is still over one out of three who favor governmental control into all parts of our life, ideals tion first be (1) Though there has been some improvement in the sentiment fa¬ may and dor of good and employees as a very contribution. It requires a will he turn, he becomes economic processes our that labor plays that labor re¬ discussion of the machin¬ the economic system a voring business ownership of the be found in the can In so efficient company employee. more the the of contamination con¬ of infusion education of mation that lieves that: enterprise system free? our The results nomic all becom¬ are ask: Is we concepts political structure 1 think point where today the electric must, and, analysis we ceives; ery of role damental economic principles of public the American enterprise system. Inherent in the process, he will slightly. In spite of what has been done in the past, be well informed on every phase our industry-sponsored polls1 con¬ of the company's operations and tinue to show that the public be¬ its problems. economics educational program. North belief that the our attitudes suggested in-plant continuous, comprehensive a in preserve at herculean of of to utility business is a indeed, in the final real Mr. Oakes looks to rank and A. B. C.'s firm are task public of ; 1958 and the proportion through doomed." the ence and can Chairman of the Board, Pennsylvania Power & Light Co. which to Thursday, June 19, time, A Alfred ... "The Industry, poration. Public Appraises the Electric 1955"—Opinion Research Cor¬ Earnings Stock per of shares Common Share on number outstanding at end of Number of Shares year of Common Stock of Central Electric & Gas Company out¬ standing at— December 31, 1957 December 31, 1956 . 1,366.908 * "* . 1,351,951 33 (2745) Z?JS Shvrra,:^ b®4 f,ame gT.i!,g sect.ions of the State- trie's 0t,„the„ a,ld he s walkl"S -and the country. . ... : tario. the .harness shop-,- Russell Plant, on Lake OnFollowing the hearing, the w Actually, Manresa-is not - 'nulJc.JL011t3 Si d s5r?s2n® land, but si a tbih A«d How Do We Get There? / puts it : By SHERMAN R. KNAPP* . x." Hartford, Conn. , president draws Connecticut utility securing—against great odds—a harbor rience in expe¬ 4m^ommunfciSorn communications. to There is illustrate the point that (1) public relations on . of public opinion. Mr. Knapp prefers the term "peopleowned" to "investor-owned" private utilities; finds diffidence arena line in the a one's views fight for legitimate beliefs by stating as a to the public characterizes many far toward molding public opinion in our l'avor unless we are doing the best job We are say we Investors, to who must corporations, business safe to - - owned, chers, place and reasonable return money. In a way, it is taxpayers, who will not for pie long hide the money for need will tions in if much inefficient, facilities are our employees if or inattentive and with business doing cus¬ our tomers. are as our much public understanding, we first understand the public individual customers, and as To gain must —as vaguely defined national opinion. But before I can raise the titled subject of talk, "Where Do We How Do We my ■ Go From Here—And One tish considerable a freedom choice in both quantity and burn up have by asking, "Where Are I say I cculiarities of Well—we We ness. the sense are are that tt44iu„ Utility Busn ess peculiar busipublic utilities in in we a (|rive to for - . We pay our taxes. publicly regulated so that for the services we supply do not result in more than a reasonable return on our in¬ are our charges vested Incidentally, many our industry who capital. outside people When, across the in the around right every opinions his reader its flower bed or walks arouses ^ ^0g When the Our lights go out. product, like air, water, and js noticed most in , galt -n oatmeai jts absence. enjoy and to Great- because diffidence, a shot at the ^ begins the on it with can Prove names> dates, and headlines. It happened to us—it could happen to you This is how it happened, and how me met it by shaking off " 1 112 " our diffidence and going straight to the increasingly How public can as serve the the public, for the public. you get? Yet we by ourselves allowed labelled to be "private" power com¬ distinct from "public" power operations which are di¬ rectly or indirectly "government power operations" and whose lifeblood is governmental credit and panies, as freedom from taxes. I think stem *An 26th some directly address Annual in its ago in decision year a 1957, the opposition still con¬ tinued the legal battle by appeal¬ ing to the Connecticut Continued Supreme on page mn $22,416,181 Gas that aware every 34,198.802 Operating Income 119,036 Earnings Deductions 1,609,491 1,312,093 $ 4,388,774 $ 4,045,761 1,888,321 1,829,166 $ 2,500,453 $ 2,216,595 244,724 245,993 $ 2,255,729 $ 1,970,602 Other Income V Minority Interest Electric & Gas for Central Income Company Stock Dividends Common for Electric & Gas Earnings 88,881 $ 5,357,854 before Minority Interest... and Income Preferred 31,166.588 $ 5,268,973 $ 5,998,265 Other Income Net $36,435,561 $ 5,879,229 Operating Expenses and Taxes Net 962,073 $40,078,031 Total Interest 15,316,761 930,639 Electric Net $20,156,727 16,731,211 Telephone Net m? , Stock of Central Company.. ..... Common Share on number outstanding at end of period per of shares $1.64 $1.45 V- business, cause, campaign, drive, and everyday operation, must my have learned to workthem from their sudden plunge into pre-electric living. I am still humbled by the faith and available that we were all to created public, financed making a profit have just CENTRAL ELECTRIC & GAS COMPANY SUMMARY OF CORPORATE EARNINGS better, regulation. were the Superior Court PUC issued Elec- and Operating Revenues: Balance profess to be an expert in what is loosely called public relations—although I have become I do not believe that regulation means We June the 12 Months Ended March 31 people. erroneously people without light, heat, freezers Cites Manresa Case that and water. These disasters pre¬ The Manresa case seems to have utilities are guaranteed a profit, sented huge public relations prob¬ become a classic in public utility and that all we have to do when lems. But, we thought of them operations with the public. It had the going gets rough is to ask for more as private relations prob¬ everything, embodying every a rate increase. The history of lems, things happening to our branch of law and public commu¬ the trolleys, and now the bus and friends, our customers, who had railroad business, denies any to be helped and informed, who nications, from the first stirrings of local sentiment to a place on guarantee of profit because of had to be told by any means know hould the Superior and Subsidiaries or twisted the Senator's tail shortly after San Juan Hill. company's territory we learn to move within the limits of live with disaster public understanding. I any howa couple of hurricanes, two devever, ail avowed expert on The astating floods, and assorted ice Case cf Manresa Island—I had to storms which left thousands of be. In Gas order we ^ his bill. meter see good neigbor- upheld have been power when he pays the to CENTRAL ELECTRIC & GAS COMPANY sheriff, negative, with the company which must deliver our communities—and us Granduncle Joe took has ^ thr.ee 1]iaj°r contacts, all anyone When the op¬ and appealed SUMMARY OF CONSOLIDATED EARNINGS of has no such di¬ Now let me say here that I do preference. It not think national problems are a with a simple multiplication of regional four-color label—although I wish ancj COmpany problems. I will get it did. While other products pr°- to that later. But I do believe that who can pay for it. We are publicly owned by anyone with the price in his pants who wants to buy stock. We are publicly responsible to serve our product a . , many does not come in a carton get Rochester Roch¬ to let them dangling a mension of personal worked so hard to product under his thumb: Commerce of for themselves the employ. Too many of us have j3een willing to settle for silence, in various pleasant has action promptly decision PUC Court. ester, New York, to lines of position too diffident, too self-conscious, to of qual- that vide prestige or some kind of public relations We Now?" glow, the normal electric customer home grounds. I * about Commission's certainly not of There?", I might better begin Get Norwalk timony. In October, 1956, the PUC affirmed the Norwalk Zoning of the advance Chamber go Yet ago. years without noble blood. and satisfying ways. Electric which were not. concluded until June 1956, consumed 17 days and involved over 2,000 pages of tes- pro- hearings, we had flown a group of Norwalk citizens including the Mayor and representatives from the Norwalk answer they'll the described an 400 tree ancestor is almost ity of what they eat. drink, drive, and I of guilt, like moors familv is that they have exer- reason cised to permit utility cut Public Utilities Commission, construction regardless The hearings on this appeal, zoning, In overdevel¬ a family whose 'genealogist has found a sheep-stealer hanged on the Scot¬ - , on don't maybe we sense they don't squawk at the check. have they need our service. as peculiar in product , and door, Possibly, bills—if they ve had a good meal, iness, and that business, 'Tower Is Evereybody's Business." We live for and with the public, and we need their understanding really ........ difficult, and shades, the construction of the plant. The away. plus that outweighs the minus— people get a kick out of a car that lets them forget the gas and repair ........ customers t that submit I the oped our the down is invisible, available on a push-button basis. It cannot be packaged, but only measured. Most products have a that our discourteous are Knapp We have unpleasant, hearing, the new facility would not beobjectionable, would employ some 70 people with a payroll of $260,000, and would up the company's the sleeping-dog basis. Or with thatother corporate cowardice — pull their and have no choice as non- Our business is also K. buerman rela¬ program prove pay the face the evaded operations. fancy a public as to that needs of the area, pointed out that best ideas our communities. our own refused voting stockholders in government a neither bath, driving around in in more authorized we have many of us been tax payments in school teachers, but¬ cops, businessmen, young diffident, to say the least, about $200,000 a year. people, and not simply by peo- as perfume as At I think by or posed plant, the increasing power The key word is "DIFFIDENT." people- safety of our economy that the biggest business is owned in small pieces—by people Just serve. of Many Have Been Diffident the glory and communities we it is priced at $300 less." Well, I thought a Bentley was something slightly better than a their for the of the people we are 1953, the Zoning Commis- P,ant Wlth appropriate restrictions °.n smoke, noise and water pollution. plant a power half mile a 1952. company couples and old folks who seek a con¬ tacts with cember, persons, most day of from jng to free patience of these people that somehow, sometime, and as soon as possible, we would get there, aiKi the lights would go on again. Perhaps made me problems this unfortu- Mr. Knapp before the Edison Electric Institute by Convention, Boston, Mass., June 11, 1958. has conscious that public relations begins with pri¬ vate understanding between a ballot the struggle as election. In public opinion, city the kit about every tool in just was a for used. a chosen Harvard It has even been case study at the Business School. It began bought an Connecticut. in 1952 when island off For years, we Norwalk, we and its customers. Things were much simplier when vou could pick up the phone, after mand searching for power County, which $16,731,211 Gas 962,073 $17,661,850 Total $16,278,834 15,937,382 Operating Income. (including dividends from subsidiaries) 14,981,409 $ 1,724,468 Operating Expenses and Taxes Net $15,316,761 930,639 Electric $ 1,297,425 Other Income Net Interest Preferred Balance Other and .. — Stock Income Deductions 805,392 689,956 $ 2,529,860 Earnings $ 1,987,381 453,200 538,570 $ . i,:KHk,i81 244,724 245,993 $ 1,746,566 Dividends for Common Stock $ 1,288,188 $1.27 $ .95 had for a site for a waterside plant which would allow us to meet the growing de¬ been Operating Revenues: Net Income in Fairfield is the southwestern stub of Connecticut that reaches within 30 miles of New York City. cranking it of course, and say, -r~— . "Sadie can you get me .John Both residential and industrial use Jones9"—and Sadie would say, have made this one of the fastest- company our experience this doubly in the on Jan- which involved no change of zon-. situation finally resolved itself ing because the local commission, into an vappeal to the. Connecti- "investor-owned." Jaguar, and costing maybe a little oversimplify, are less than a medium-rare Caddie, day work, involv¬ ing as it does innumerable routine our nomenclature. in ex¬ is cash operators be rich. Actually, like moneyed know how to do in we confusion nate one make so : uary, In area. away—would not be the most desirable addition to the harbor. TheFollowing the approval of the opposition was well organized, Norwalk Zoning Commission, and well heeled. They made their there were numerous legal manpresence felt at the Zoning Com-.euvers on the part of the opposimission's public hearing in De- tion in their, efforts to forestall r^„.. _ automobile same > groups who felt that cept that the radiator costs less to ' We cannot hope to get very plantpur- son, Long Island, which is also generating poses with respect to both cool- a beautiful harbor, familiar to all —even Royce advertising, featuring pictures of people washing their own $13,500 car and using it to lug groceries, which I think is signifi- which is the Island Long There was an immGdiate pr0- sion voted three-to-one to aptest from-several neighborhood Pfove the construction; of : the ;cant to us in the power and people business. It reads, "If you are diffident about driving a Rolls Royce, _you can buy a Bentley, utility firms; and bargain the cost of participating in the utility indushry's four national activities. case the Rolls new — rather than willingness to of mcX 0-mod" ern . home grounds, and (2) the utility industry needs reach the thinking people, the "eggheads," to win in the begins .plant ery of fue1' half mile out of Norwalk, desired by the opposition for a rec¬ reation area, to new It is ideally Lighting Company in Port Jeffer- ing water and water-borne deliv-' yachtsmen of the feeling in the mechanics of site power to «fQS^ar! fWe +nee<i I?0rf his firm's initially upon dismal and the subsequently successful public relations good half mile from the a suited 7^^' Sadie represented personto^person communication at its ... . arm of causeway which afi- nearest habitation. call should I wan Zoning Commission took the mat- is- fist of land at the end ter * under advisement, 'and.; to i;January of 1953 they visited the a u President, The Connecticut Light & Power Company an Earnings per Common Share on number end of period of shares outstanding at Number of Shares of Common Stock of Central Electric & Gas Company out¬ standing at— March 31, 1958 March 31, 1957 1,373,834 1,356,050 48 The Commercial and Financial (2746) 34 Continued from 27 page of public, by and large, is still quite uninformed about the electric .'M. Chronicle are the solvers of problems. ... / ~ Seventh and last, let's rememWe have to kindle by pointing out how ber whatever else we do, that the they are directly concerned., Then■„ threat of socialized power is not we must see that they get the full only still with us, but is going to facts about what we are doing, stay with us. -We must meet it what We plan to do, and why. with every resource we can mus* • ■ kilowatt-year Concept.; these For ,. •,*■'■■ and reasons, to be In .form and level of our rate struc¬ no ' But another, it will affect ent do I mean to paint a way If I have concentrated on the problem ,scrutinized and adjusted. ( areas, that's only because prob¬ Our rate of return as an indus¬ lems are more easily solved when try I believe is too low, not only they are recognized and; dealt for today, but more so for what with in plenty of time. And there lies ahead. The financial welldiscouraging closely tures will have to be very picture. ; Higher Level Manpower Needs Fifth last and on list my impacts is the impact of long, short of , industry in our man¬ of r: our more and phase of every touched have morrow?, complex in operations. -1 our First, only a few of problem areas. But ' on mon - ... ?•'. Fifth, it behooves \ foremost, ratio of fixed our con¬ struction that earnings. of the future in programs, reasonable there will manifold be Th'sWiU take problems as well. We'll adjust to new conditions J—and probably more worrisome conditions—in the regulatory and legislative fields and their effects on both operation and construction. All aspects of our business effort, iand ^ .v. ■ •":• - - -•" V do the This Second, better in v our grams industry in Type of Reactor Co. & Plant . - time is none too and to start i, 1958 ■ 1 ::y '-S. \ £'■ Water of-'S Owner Plant RAVE . of * Reactor *60,000 AEC Reactor Estimated Cost to In & Electric Co. Boiling Water 5,000 General " "U-v *r (3) Southern California Edison Co. (Santa Susana) Sodium Graphite Lt: -'V'' S-.'v'-^V " ! General AEC 'ElectricCo. • . "'' 1 f" .r" • . . ' $572,000 Oct. 1957 $1,500,000 1 i'-i flncludes $18.3 million for the conventional $For turbo-generator portion. ' • ' 1, 1958 Not applicable. • Name of Organization Capacity of ' , Type of Reactor .• portion • • of V • ; ' / Study "v ' . Cycle Boiling Water 180,000 led to decision Pressurized 100,000 Water Pressurized - site a was nuclear, power a appltcable7 '^'V/ for formed In 1954 to-study the reactor, In early 1957 th® future a atomic plant -power :, the PugetSound •;■>' Utilities Council ' Joliet, ■ to " ' ■ Location ' , *;• ' .." ^ Monroe, was i - T , Not Applicable I. . 4 * •! .. 'Study & Planning Not applicable .1 Power Group . _ Utility - San Diego Gas & Elec.-r In by Research & Development - « ' ^ Notapplicable v • \ '■ Dynamics Corp. - i San j L,.."• Diego Gas & Electric Uo. is participating in the fission conducted 1960 v 1960 -i ; research program power General Atomic Div. of 'General Dynamics Corp. The company's partici¬ will include taking part in the designing of specific reactor systems, ; ; by .. Research & Development • 67,146,000 1 Div. of General v.,- "Operation $5i;ooo,ooo Michigan *;'f. -Study & Planniug V; ^ (9) Rocky Mt. Nuclear n (10) Organization Id. • ,Energy Associates . « v t, ■'?. Advanoed epithermal, thorium-uranium233 fuelVyele 275,000 Controlled Central Utilities Atomic Indian Point, N. This group, composed of Y 90,000,000 • 1960 contract 134,000 Rowe, 66,000 Sioux Muss. 57,000,000 1960 Power Associates Falls, So. Dakota "28,800,000 1958 •are recirculation boiling water with January Water-stain¬ less clad fuel elements Northern States Power Co- currently (12) 1962 . 15 electric utility companies, was formed in 1957. It signed a International Division of North American Aviation, Inc, in 4-year research and development program. Studies and research Atomics for a underway. ^ Texas Atomic Energy Research Foundation r . Research & Development ' "'(Pathfinder) Not applicable ' v "(Humboldt Bay) Advanced -f t Boiling Water in o o o O Eureka, Ualif. 20,000/000 1962 " i \ . "Estimated total cost of project including $6,000,000 research 60,000 KW expected. and development . • : contribution ' by AfeC. tGuarahteed , Type of Reactor Heavy Assoc. . (2) East Central Nuclear and Water EaHier 1 Expenditures Electrical Estimated cost to -^Organization (3) General Public Utilities Corp. New England Electric System (5) Pacific Gas and Electric Co. 17,000 Parr 50,000 Florida West Coast Area Shoals, S. C (6) Pennsylvania Power and Light Co., Westingliouse of ttons concerned. excess VBaeed , 1962 34,898,000 1963 Heavy Water Moderated Water Not Operation by $22,000,000 Location i. j, Nuclear Group (4) Utility In Moderated Cooled Gas Cooled, Group—Florida West Coast ^ 10,000 selected 200,000 New yet Aqueous selected 200,000 8,000,000 Homogeneous.^ operating costs. Includes w 150,000 -Kw •reactor, ./ 70,000\150,000 research, -Does England Practically all electric utility companies known to be participating phases of nuclear power development supplied information. (Estimate of Central expenditures by under construction Dresden 1964 ; East'n Pennsylvania or 1963 development and construction costs to be borne b-y organizanot include excess operating costs. recently electric under of any for and 1959 announced -Pacific Gas flncludes expenditures by do for include an estimate or one mora plants in research and Vallecitos Santa Susana Shippingport not in following including accompanying operating costs. excess Pathfinder 1958 utility organizations contract, Indian Point Enrico Fermi Figures t62,500,000 1959 1958 1957 $92,600,000 §10,000,000 Total by Years._____j._i__. 14,000,000 27,100,000 39,200,000 59,100,000 102,600.000 Cumulative 14,000,000 41,100,000 80,300,000 139,400,000 242,000,000 °Based on replies to inquiries to member companies of the Edison Electric Institute. ?0 her development work, but exclusive California Not 1956 for Plants-. $11,200,060 $25,100,000 $34,900,000 $52,700,000 Expenditures L_, 2,800.000 2,000,000 4,300.000 6,400,000 operation, Saxton, Fa. yet by Electric Utility Companies for Nuclear Power Development* 1955 and 1, 1958 Plant-KWF. of Expenditures Development Capacitv of Name of Organization (1) Carolinas Virginia Nuclear . TABLE V Elrctric Utility Company Participation in Nuclear Power Plants in Various Planning Stages MAY : This group, formed in 1957, Is composed of 11 texas electric utility companies. It is working with General Atomic Division of General Dynamics G rp. in a 4-year Jointlysponsored research program. - Studies and research are currently underway. Estimate TABLE HI • „ g g- . thennonuclear reactions (6) ! Pacific Gas & Electric Co. » • ° V in the field of controlled ■ "Exclusive " J • ■■ 4 electric utility Companies, of Not , '■ :: . . Tho¬ rium-Uranium ^(Yankee) Power ' : Edison Co. of Y„ Inc. (Indian Point) (4) Yankee Atomic Electric Co. ■1 . Dresden Project (see 'y undertake to 1. Study & Planning (11) Southwest Atomic Fast Breeder N. r ' . Notapplicable ' ' s< (8) pation Consolidated . ; • This group, composed today -of six electric Utility companies and 'three engineering and industrial organizations, Was formed in 1954. It is conducting Btudies of various types of nuclOar reactors looking toward the undertaking of a • significant -nuclear research program. ■.' /; '• ' '; •-1. ■ Estimated Cost 1 ' , Plant-KWE <Enrico Fermi) ; ' ■ , , : ' : , Co-General Atomic Co-Nuclear Pwr. Group, Inc. (Dresden) (5) II). group, composed of V Electrical (3) ^ ' ' V This group, composed of one investor-owned and four state and local government-owned electric utilities, was formed in 1955 to determine the nuclear power system or systems most practical, technically and economically, for future vise by merger utilities. July 1957 - • " MAY (2) PRDC-Detroit EdisonCo. in addition to the advanced * feasibility of deslgh and construction purchase by -fe member dompany of /... > • *' " Study & Planning ^ General. Electric Co. Table Power Group • Electric Utility Company Participation in Nuclear Power Development Plants Under Construction or Contract Dual with of announced. * (1) Commonwealth Edison l This TABLE II Name of Plant coolant. • Nuclear Power Group ■; v.-,."' V -v Atomics -International '"Initial capacity; ultimate of 100,000 KW expected. plant and the site, and $5 million 'toward cost'of reactor. ,r; reactor a (7> PacificNdrthA^-est, Dec. 1957 Co. ElectricCo. *6,500 ' i Concepts • (Vallecitos) . y'*-. Group wfes formed in 1953. Composed today 'of 7. electric utility companies and' \ engineering firm, - it is evaluating promising reactor types and making detailed studies of certain types which appear to have greatest future promise. Earlier studies and •Operation t$23,300,000, "'■*<■! ;"• • * Composed of 2 electric utility companies ■ and 26 other business organiza¬ formed, in 1955 to evaluate and further nuclear development of interestl.to and its industry. It recently donated a gamma radiation facility to the was state (6) "S, Utility Organization Duqiiesne . . * " group, the - (2) Pacific Gas «s University of Minnesota.: " * Operator of * ":\'yy^r^y '. 'y'C'r'i.Not applicable y; •" tions, ' Pressurized ; - Study ; This item S; :'■* ' f in early 1957 and composed today of 14 electric utility companies, Minnesota Nuclear research Electrical.*/ and ' " * 12 testing conducting Operations Group re¬ Plants tin Operation -/V; S <yyyy»''' ) y '' - and appendix v water moderated reactor it is developing With Florida. Weftt Codst Gp (see item 2 of Table ill).- East. Central Nuclear Gp has also" participated with Nuclear Development Corp. of America in n 'feasibility study of the possibilities of (5) cruiting and developing the mOn who will cope with them. Our in¬ dustry has too iohg been short Of adequate manpower for our rate of growth. And it is the recruits ;■ Development of Not applicable *" - variety of other nuclear reactor a II . r i/; * - ' Power - . Table 13 electric utility companies and 2 engineering firms, was studies of the technical characteristics, operating for-application to power systems of-various reactor designs, of is •* 2Vpf cooled heavy using steam .in soon » - Nuclear ' 'Capacity ' -i; '- group, formed gas road rfnirt-rt information ™ . ,v the part Of toward increasing complexity.; 4A' assistance Tb/iir are They going to Crop up 111 and other¬ every area of operations and the TABLE I Niiclear. Participation Name of Participating Co. continues011. *' broader It 1955. has considered " Company * (Shippingport) manifold there are - - item (see Study . (4) East Central.Nuclear This going to be lesser Vjpwblefo's as' our business • a pro¬ our company add levels. The American ■' Duqueshes Light Jreas, that proper need we public at both in plant concepts. ' • • composed group, formed the on Atomic Power Engineering Group v not, forget, Fermi Enrico 'sC+:- Group job. 'Vs. S'sS'V V'' '' with the , Fast Breeder * ;> - • in 1954. Composed. today of 31 electrtc xitility companies engineering film's, it is cowdudting research, development 'and and problems and suitability Sixth," let's —financial, technical, industry can certainly -- Utility But wise—our be affected ■;■*** managerial, technical, financial, legal, per¬ sonnel, public relations, and so on right down the list. IV V s Utility achieve great deal of timfe, government, and will Electric a money. attitude proper ■ (1) time we goal—which is America's goal —of competitive tiuclear power. to • so meht and Testing studying advanced breeder (3) , Study, Research, DeVciop- ; formed was associated. with our lesser have in may business, And ; Group costs; development efforts and expand opment Associates 'industrial the higher as to operating to our • ,, (2) Atdmlc Power Deyel- *-:>/■ increased Considera¬ tion of such factors 1 must we to do more >" us thinking and planning in the area of our financial well-being. This these of the executive ■ • Group was tdmttd ta NOvembet:1937. Composed of one electric utility company and four industrial and engineering firms, it is conducting studies looking to development of a prototype reactor. » / ' r *.''*• today.f economic depreciation;, form and level of rates; and adequacy Of are enough, in themselves, indicate the new dimensions 1 • ; Industry Do? deal, I think. to gomery Street. ■ ndvv research continue ert.H. Wotherspoon is now with Walston & Co., Inc., 265 Mont¬ , our broad the ••) our will demand and > Calif.—RobJ .. : A great SAN FRANCISCO, .. :• more Staff to (Special to The Financial Chronicle) r-v best panies, XI is situation 20 years ago. seen Walston Adds 1958, TABLE IV ^ advantage of our c<M-. customers,, and .our Electric Utility Company Partfeipatich tft Nuclcat Power Development ; Study, Research and Development Projects J;" " service areas. These developments ; v; ; \ V.i, Of,Reactor ' , can justify corporate mergers, joint Name of Orgairization .,: j -*• ¥yj>fe bf Project If Applicable 1 ventures, pooled operations, and a (L) -Amei'ican Nucdear • • Studyks Fhninfeg ; Helium-cooled, uraniumhost of other corporate arrange¬ ; -■ Power Associates /'rv;;''-;-7. • bismuth fueledj•. / V ments which me all t<yo lihbdiiithe vanished. power recognized, and tackled, the.,op. 4>ortunities and challenges of been fore¬ today could not have and ,irl?uftry' S-JSw 22? commonplace is > What Should America, inevitable developments to these fore- have resources much that talk, quantities. We can be thinking about how we can use oUr What can we as an industry do vV'V about these challenges and these business is going to be ¬ opportunities? Now?" Today? To¬ too. For fuel our on size; power is going to be gen¬ edented The coming competitive nuclear going to intensify that v faced all..: ;. us erated and transmitted in unprec-, otherwise limitless an Limitations adequate for growth. of come has seeable industry has been manpower rate our heretofore future. our Conclusion Implicit in all our planning, of course, must be the realization or way that we cannot foresee the future, in our which of power needs. Too have • plan more inten¬ We can make .informed estimates, sively for the impact nuclear en¬ forecasts, and predictions. But we ergy will have on power system cannot knoyr for sure. As I sug¬ engineering and economics. Units and plants are going to mushroom gested at the beginning of this opportunities, of course, far outweigh our problems/This vast new source of energy bids well to set aside the single limit ^ IX But > one can be. And I hone that in 20 years' time those of us are still around will look at the changed face of who let's Fourth, problems we must face new. are industry needs con¬ our tinuing study and planning. companies. anything well opinion. xn 1 - being of will transformation informed public vastly different effects on differ¬ :X the and improved, This all these areas. many •others, our earnings position will have ter, remembering always that our strongest ally is an interested and TTiird, it's none too early to adstart recruiting and developing just our thinking and planninng the men who will cope with the to the coming transformation Oft increasingly complex problems in- the ; industrial map of America. The time is none too soon to especially for large cyclical industrial loads; •and possibly even a return to the now, it may be .. power industry. Today's Challenge, Thursday, June 19, 1955 . that we will loqk fbac(c on what I tfiave Said . today _nahd.» murmur something like: How could we «ave been so far afield in foreseemg what was going to happen? i Hut today, our direction seems pretty clear for years ahead. The coming of economically competitive nuclear power is as certain as . their interest demand guarantees, . So 20 years from today who tomorrow's . , Yankee for the of expenditures and Electric Company Humboldt project. individual companies and groups of companies lor These figures do not include expendi¬ eight projects listed in (t) above. nuclear power study, research, and development. tures 'associated. with any of the f Approximated. ' . . . . > -h^ 187- Number 5752 [0luine i . . . The Commercial and Financial Chronicle (2747)/ Record Electric Power Expansion Reported, Though Not High as Institute's Electric «Edison Originally Predicted as mid-year ;; Power Electric The about Survey ity -cwimittee. of the Edison Electric jriswold added total chaired by Arthur S. of the Detroit Edison nstitute, double the new covering 1958 and later Co., issued the includes Institute's 5j years % power survey. It lished Edward report covering prin¬ cipal aspects N. Gadsby oath of office as Griswold! Arthur sion For the ders, after making a low in Feb¬ have shown gratifying The the quarter of this year goods and serv¬ and ices, some lines five-year. term modest im¬ 1.4% below the peak, but produc¬ tion was more than 4% lower. • for a new, - prove expiring June also was d capa-. was tion re- i g n ated e s Chairman in expressed dollars, was produc¬ ter the gap The difference from inventories. terms, the de¬ by Presi¬ is ration with the. power area rep- dent esentatives of the electric power hower. trial Eisen¬ systems.....;*/■ ' Gadsby J - served The following is a summary of findings of the "Survey": States reached V of Chairman the for forecast the end exceeds 179 million represents si Edward N. Gad*by of 1961 kilowatts, average an f annual increase from the end since o n 20, 1957, when he suc¬ ceeded to the vacancy created by the resignation of J. Sinclair Armstrong and for the remainder of expiring June 5, 1958. Chairman Gadsby was born on April* 11, 1900, at North Adams, ' 1956 of 7.9%. of He Mass. United in. the served States '2) PEAK LOAD as whole in December, 1957, 106.9 million kilowatts, a was 4.4% but above 4.8% December, below This' forecast. a for the country faster than the 1956, October resulted from anticipated re¬ trenchment of business during" the last quarter of the year, together with an unseason¬ ably mild December. Present peak load forecast for December, 1958, is 119.5 million kilowatts, 2.5% less than the tober. for forecast last of load Peak Oc¬ forecasts December, 1959 and 1960 have been reduced about 2%. For December, 1961, the load peak 147.6 .million is forecast kilowatts,.. which represents an average annual increase from December, 1956, of 7.6%. The of the 1958 load is 115.7 forecast peak summer million kilowatts, 3.4% above the 1957 summer peak and 96.8% of the predicted De¬ cember, 1958, peak load. The 1961 summer peak load fore¬ cast is 145.6 million kilowatts, which represents annual (3{: of 1956 with of 3.2%. GROSS MARGINS firm law Williams summer & Tucker, City, from 1929 to 1937. then returned 1937 period, as Council of President served North of from and practiced law During this 1938 to 1944 he 1947. member a City he to. 1945 Government also Appeals Agent of Local Board 132. In 1947 Mr. Gadsby was pointed m u the toming; out" period m e r automo- rather fundamental renewed be a year still our financial or a covery tailment has brought output well Trom the 8th a talk • June 11, expected?" Mass. —- Hutchins' & Parkinson,. 27 State Street, mem¬ bers of the New York and Boston Stock Bank in St. Louis, ' •peak load sition'until Chairman he 1952 -1952,' serving as 1947 to 1949. from its members of the . Thereafter, he and Commission the was he until in the prosperous To Admit H. great bers the New of of heavy equipment set new all-time highs in 1957, and for some classes of equip¬ electric ment power is scheduled Chairman Gadsby is a member Massachu¬ to Net SAN FRANCISCO, Calif.—Rob¬ W. Church ert ated has with Dean Montgomery the New higher rates in for 1958. Orders equipment, however, continued, in most categories, to fall off sharply during the first quarter of 1958. new (5) CONSTRUCTION power of new projects is proceeding a slightly lower rate than six months ago, but the 15% million kilowatts of new caservice in 1958 that placed any previous in come still into exceeds has been admitted in practice He courts. Middlesex is Federal various a member of and 1952 % Increase $31,752,000 57% $ 9,724,000 Income Oper- $ 5,707,000 70% , 19.5% 17.9% 324,749 290,121 12% $246,609,000 $148,071,000 67% ating Revenues Massachusetts, and County Bar Associa¬ Customers ber Served 31 Decern- —— Generating Capacity—Kw— (Special to The Financial Chronicle) John F. Ganley, Jr. is now affiliated with Cooley & Company, 100 Pearl Street, members of the New York HARTFORD, Conn. . - Plant Electric — Stock Exchange. 2 With 728,900 348,560 109% System Peak Demand 659,400 376,000 75% 3,283,262 2,411,94a 36% $2.55 $2.00 28% Number Common Shares „ Outstanding Parker, Connaway Earnings per Share (Special to The Financial Chronicle) PORTLAND, Ore.—Vivian A. and Cleo V. Hickman are now with Hunter Parker, Conna¬ Bish & way Morrison Street. , , ST. PAUL, Hamilton in and is East has of Juran - Adds 321 R. added to the & Moody, Sixth Street. our 1957 Annual Report for and information relating to our statistical data broad service area, OKLAHOMA GAS AND ELECTRIC ■ Minn. —Donald been Write for Southwest 430 Holden, Juran & Moody operation Pacific Coast Stock Exchanges. the With Cooley & Co. staff year Co., 45 members of Street, York New York and at pacity scheduled to become affili¬ Witter & $49,932,000 Percent Net Income to Inc., 93 North Harvey, DONALD S. Oklahoma City 1, KENNEDY, President Ex¬ Joins Dean Witter law firm of Sullivan & Worcester. of the Stock (Special to The Financial Chronicle) Southwest. still for York change, on July 1 will admit Her¬ bert Lloyd to partnership. August, Operating Revenues Lloyd Cohu & Stetson, 26 Broadway, New York. City, mem¬ 1957 joined 1957, member of the Boston a of hub the and July 1. Winslow, in 1957 at continued its rapid expansion . . Massachusetts De¬ York Winslow, Cohu Firm OKLAHOMA GAS AND ELECTRIC COMPANY partment of Public Utilities, and held that position until 1956. riod (4) MANUFACTURE New Detroit Stock Exchanges, on In General appointed was Counsel of the margins throughout the pe¬ including 1961 are ex¬ pected to be 20% or higher. partner in Smith, a Hague & Co., Penobscot Building, ap¬ Public Utilities and held that po¬ July 1 will partnership J DETROIT, Mich.—Hal H. Smith tions. to decreases in forecasts. Gross to Commissioner of the Department! of a American, owing on Grant Smith, Hagie & Co. to Admit H.H. Smith, III are happy. equipment probably still is a long¬ distance ahead. Exports probably will decline further. There is 1958. Exchanges, admit John re¬ questions these to are To Admit John Grant The The turnaround in business expenditures on plant and by Mr»- Temple before Business and Finance Forum, First National longer "How deep How rigorous a be can answers less consumption, and that in- Annual no low normal? just ahead is that production cur¬ - is now it go?", for the answers are developing, and they are reassur¬ ing. Rather the questions are "How long will business stay be¬ the controlling fact for the months below major anxiety about busi¬ The ness they Hutchins & Parkinson every will either liquidation for in that depression is small, major world absolute amount. It in experience has shown cycle much inven¬ tory liquidation takes place after, not before, the upturn begins. tion, depression or by grave fi¬ nancial difficulties, have com¬ pleted the downward leg within a year or thereabouts. severe are true, however, that im¬ provement, in production must await maximum inventory reduc¬ Nearly of high inventories that true not is world likelihood is It history, except those which have been accompanied by a spiralling the I am sure doing so. III will become tions, within this calendar year. weakness. old.. closed, or increase in industrial opera¬ some than all of the business declines in Since and correct in period, which we have apparently entered, should be followed by By midsummer the business de¬ cline will this gap must be for inven¬ indefinitely. It may be closed in part by falling consumption, but mostly by in¬ creasing production. The conclu¬ sion is that the "bottoming out" narrowed % * ;• dence, are looking to the with great confi¬ Massachusetts tions, - the of Adams, being body in 1943; that 1940 as He Adams, he to from served North to where Mass., from in 1958, 1959, and 1960 are higher than previous predic¬ ,. New- S course tories cannot supply it bile model may bring new lows in the indexes in July and August, but if so these may be considered part of the long-expected ''bot¬ Mudge," of - York setts Bars and predicted for December and for the Stern, an increase summer average from the Army in 1918. A graduate College (A. B., 1923,Phi Beta Kappa) and the New York University School of Law (J. D., 1928), he was associated Amherst of Temple -/%, ' change term a or shutdowns and Alan H. of Commis¬ Aug. end an the which 130 the at increase of 6.5% year. The capability 1957, for than more kilowatts a member' and (1) CAPABILITY of the electric power systems of the United million as In due stopped. has future BOSTON, "Bottoming-out" Period Noted opera- schas n slackened -Chairman Findings Summarized the basic tio • Businessmen -1 " '0 dynamic influences in the economy are firmly longer supplied cline in indus- sion however, there run, development expenditures, in pop¬ growth, and not least in aspiration, enter¬ prise and faith. apparently is of similar size. overall ex¬ disappointed. ulation In the second quar¬ annual rate. In of very optimistic doubts. no between production and consumption was $9 billion, at an has risen suspecting not I be be may The gap considerably. Commis¬ the made in coop- Steel 196 3c He 5, ment. were the qualities of for demand we founded in immense research and run. In the first the be American reduction has been most rapid in our history. ruary, Overly be for will longer should ventory or¬ rate, of may shortages. war reasons are pectations in manufac¬ bility, r-,:. : the encouraging. New the recovery vigorous. stability industry, from to took are Member of the a constructure ture weeks reports of the past few Securities and Exchange Commis¬ the. entire and Business SEC Chairman. May, 1958. This dynamic growth for the longer Gadsby Redesignated pub¬ was of ery, semi-an¬ nual electric that World War II rate. While doubtful of vigorous recovthen, in the short run, he optimistically contemplates while war, good These opera¬ with post million . 23rd increase in industrial some the time than it has been a the that economy are pretty well stocked, they still owe a lot of money. and "bottoming out" a Sees, however, turnaround in business plant-equipment expenditures still a long distance ahead, and a slower rate of growth for a time in comparison The kilowatts. almost have entered we period and should expect expansion ox Temple concludes our slower for making People tions within this calendar year. capac¬ 1957. during program Mr. in growth since By ALAN IL TEMPLE* Executive Vice-President, First National City Bank of N. Y. survey think to reason The Economic Outlook recently issued shows encouraging progress in all directions even though record highs achieved do not match 1957 year-end predictions. ), 35 • COMPANY Oklahoma 36 Financial Chronicle The Commercial cind (2748) Continued from page which confer upon 29 for things him the exclu¬ which us sive power his Tke High Cost oi costs o| government, '• conclusions their Basing such Colin as Clark, have of .. of, rises to the range of government 20-25% income the earned of the people, large segments of the population will insist upon in¬ The mood of our country is one of apprehension many of ourmoney as a means of easing the people have an •uneasy intuition burden 'of direct taxes. In other, that something has gone wrong, and they look for a scapegoat. words, they demand inflation. It has been demonstrated many The industrialist calls the politi¬ the ill creases of volume remind the once cian government concede, leader beyond above point. this 32%! And progression We are now to be Those and elements Each one privilege special nounces on other politic. body our inevitable the appears at of as (i.e., total deposits and for currency , the general welfare. Unfortunately, . accusations - many I . in de¬ In tained in costly storage, In' under their many to legislators, ministrators; citizens and public from The .most - of V ; vociferous number to - , large and our If I were ^ to take a man's which the me. But law would if are , away onerous the Fourth—Those from away to justice. In current the¬ government promises: to play or There are • • welfare." The union official insists other activities which that he must have special dishonesty. In other words, we, as voters, call upon government to do laws others make wills Happens Under "Pseudo- Charity" by There contemporary who, after principles is state Today shop new days when Florida was only accused of hundreds of business firms every month various parts of the Sunshine State prosper! Here are some of the reasons why business, too: - - MANPOWER —Workers happier, stay on - • - Every many 1 . . . . coming to stay and perhaps they apply • . — up • . Lower than elsewhere maintenance, other phases because of air, rail, highway, sea facilities. Florida leads the Nation in GOVERNMENTS -Friendly to business state and local levels; plus dependable electric no at punitive tax levies. other has of men gra-; , good¬ better to FLORIDA POWER & LIGHT COMPANY MIAMI, FLORIDA fortunate, And lover every when of the care devoutly liberty of in it un¬ voluntary Sifts and charity. But he objects imposition of a "psuedocharity" by government on un¬ the to willing givers as immoral and un¬ economic—injurious alike to the recipients and to the forced con¬ tributors. He foresees these results of such action:- sure - First—The victim is deprived of what he produces, which destroys to produce—as- well his faith in the two Commands as meats—"Thou shalt not covet"' and "Thou shalt not steal." Second—The unearned one who received gifts is relieved of the need to produce which, likewise, destroys liis incentive. and leads politician extended period of an power, concludes that and wisdom are so much power alike that, since he wields power, he must also possess wisdom. He is converted to the seductive the¬ sis that election to public office the endows he official and wisdom. power has both point, distinguishing difficulty- between with At this what' is • morally right politically expedient. and what is Such, in barest outline, is our present situation as I see it —an . overextended government, exces¬ sive taxation, politically r en¬ gineered inflation, mistaken ideas about economics, moral confusion, American character and faith? Lays The and; Blame fact I> is that All of , Us all of us, you share niust the blame. got off the track. past 50 years we have Somewhere Over On the we we have actively participated in — the propagation of a misplaced faith in the power of government tor accomplish all sorts of social, economic and even upon government; or else have, with great docility, ac¬ we quiesced while functions been of the and powers have government extended",v accelerated and an enhancement centralized. Such of political : at the expense power social is power correctly labelled "socialism." tendency v American of the for prerequisite of/what piece-meal intrusion to force. production With voluntary a way among to "whip up" the ever-in¬ creasing non-producers. Even the original beneficiaries become the victims of contrive. the The tive is now "stick" planners over-all of incen¬ of coercion. The Who hoped that their blueprints for salvation be see thing they helped "carrot" discarded in favor of the accepted that about the might socialism that does ad-: called political be — not encroach what he conceives to be his upon territory. own We tend to be apathetic about the general social¬ istic drift. In many instances we actively support socialistic meas¬ ures under the guise of promoting prosperity or "developing J;the community." But we should now be that aware what threatens to socialism. others in influence public duty to actively us is total state Leaders in business, all engulf a position to opinion, have a socialism wherever it ap¬ oppose is ancient tyranny under a modern disguise —even though it has enlisted some misguided idealism in its behalf. If the promise of America is to be pears, because socialism redeemed oppose state level—philo¬ sophical and spiritual as well as economic and political. If our sole concern is merely that aspect of socialism which directly confronts our own company, or our own in¬ dustry must we socialism on every or our own community, we may tions. More production destroyed, the powers- now complacent . neglect, if not by our positive ac¬ as a Third—As production inevitably declines, the coercive State must might be sustenance aid. resort to vance government which paternal a business manager, in common with citizens in other walks of life, is contribute to the advance of socialism on other fronts by our him to depend for his that-be seek ..."Helping Build Florida" the effect¬ employed by or means taking doubts grave propriety demands his vote by the greatest expansion in FP&L history! program he welfare staters. believes on power, continuing But on. comes num¬ ber of ports of entry. This advertisement is part of our are housed, better clothed, fed, better educated, and his incentive TRANSPORTATION!, in Latin America. . . setting mild-climate economies. — in Florida, the Southeastern U.S., neighboring assured . are center. in construction, MARKETS -rGrowing greater . being unchar¬ person see iveness of the " COSTS are the job, do by the day .. ' - better work. Skilled technicians easier to recruit. © the-welfare Such accusations about the vacation fun a in to your of off—better the the history exercising The Any person who, dares to ques¬ tion .these immoraland uneeo-. nomic better are in¬ many of the well-intentioned Government : so Gone moral • tuitous. FLORIDA'S BUSINESS FRONT, TOO! their a stances are to to weakness.in i ap¬ power conform inevitably develop of What will wants to THERE'S GOOD NEWS ON have powers itable. Mr. Businessman... who of L ' . moral purposes. Implementing this faith we haye thrust; enormous Hood, robbing the rich to the poor., The theory is thor¬ oughly immoral—but the practice is even worse. The~ promise is. soon forgotten and Robin Hood robs riqh and poor alike to pay Robin Hood. AH this, in the name of the "general welfare!"'. '■/ of it of • immorality propriated the political . farm income! they seek they employ. ; means They devo¬ very ends pay punish portion, a noble Robin be¬ by some strange mental vote force; their the blinds them to the these. .. ory, we we of one This is not the road to prosper¬ ity have rationalized a code- of ethics, which provides that process not; , .?■ longings by. stealth or violence, it Would be theft — an immoral act for is i(;i must first take it you. people % A,[ to to give somebody else anything,. encouraged—nay can reach for unearned government hand-outs.; ; . of production Therefore, before 4 government give you something it must first take it away, from so-meone else; and,, conversely, before it discouraging feature a in factors can these communications; was; the apparent eagerness of three ernment ; -' tion land, labor and capital; gov¬ are ficiaries. of public/"economic and social Uplift" projects in all parts of the country. resort . The ad-* bene¬ assorted guidance, government , private • that, Thursday, June 19, 195$ . clothing, and so on. But they personal liberty in decline and a glibly gloss over the fact that gov¬ growing political idolatry. < b %'> ernment doesnot produce the, Where lies the blame for our economic goods it promises to current predicament — so-foreign dispense; people produce them. to the-promises, of the original • elected "officials, is votes our curity, i.e., at least a minimum of economic goods — houses, food, Second Commission, I received written and oral statements from Perhaps the the claims of Will provide us with economic se¬ the with of those, seeking' such work my campaign. blatant more power with an at¬ essential for national survival!: another man's property and use regimentation of The scientist implores government for the special benefit of ourselves agriculture. In spite of these gifts, to provide generous funds for or others, we have merely to call during the past six years there "research essential to • the Na¬ it "promoting the general welfare" has been a *23 % decline in net tional Defense and the common in order to remove all taint tendant election Hoover these government aids to education set¬ maximum for economic action. — products main¬ are talking about, take any recent am to set quotas, up cases, political expediency' becomes the guide to ' of unwanted farm without working, but favor in laws wage stage down. or of the vastly increased produc¬ tivity of our industrial machine, we businessmen look for govern¬ there has occurred, since 1933, a ment subsidies or loans when we sharp decrease,- some 5.5%, in the cannot obtain funds from private purchasing power of our money!' sources. The farmer demands a guaranteed income, subsidized There are many areas where electricity, irrigation, and tools. government has. intrudedJnto. the The doctor,, is opposed to these domain of private responsibility socialistic measures and to social-, and has substituted the weight of izecl medicine, but wants sub-; political factors for the interplay sidized' training, research and of economic factors as a regulator laboratories- The educator points of our economy. We all know the out the, deplorable dowering of depressing story of the farm sub¬ moral standards which results sidies which, in the long run, have when a person is deprived of the injured,, not benefitted the farmery responsibility for his own welfare They; have resulted in $8 billion and then demonstrates I that , the also, the and have - sub¬ stantial basis in fact! For example, appear declaim who - minimum ting - of had only for the which economic goods may be laws. When government is given authority to adjust farm prices upward it acquires author¬ ity to adjust them downward, and indicated by the fact government largesse —when outside banks) while the popula¬ tion increased only 32%.'In spite , favor that when we government the au¬ wage the that from 1933 to 1955 there has other fellow gets it. But when his interests are involved, he been a 500% increase in the own money supply of the United States nationalizes hist project as being schedule, clamor * multiplier of wealth, some sort of access to a fourth dimension from to for ,. — accusation to well be . thority to give, we automatically; voting. ' ; concede the authority to take. For endless examples of what I and venal labor who those government , that would it Perhaps the self-seeking; the his political assumes responsibility for "the hencemen paint the industrialist, economic welfare of its citizens, as a greedy monster; the teacher, the 20-25% range in take of earned income is quickly reached. the minister, the doctor, the work¬ all; point the finger of In the United States we are far man times political redistributions of of these to . which they must eliminate. immorality who would excuse the . con¬ cluded that when the tax take this just writ large, and yet there are some property on the ground that they provide them with an educa-* are legal! < " tion, a job and a pension. Old disaster assistance, area redeIt has been said that the people people are content, for the velopments, Federal aids to educa¬ moment, with generous retirement never give up their liberties ex¬ tion, social security, unemploy¬ proviieges. And the man-in-the- cept under some delusion. We ment relief, F ed e f a 1 Health street demands from government have been losing our liberties programs, minimum wage laws, a subsidized house, food, medical under the delusion that govern¬ loans; to poor business risks, care,' and an ephemeral thing ment has some competence in the controlled money costs and others. realm of economics, some magic called "economic security." economists, competent The welfare kind of thing individuals. is state of government Young people want for example, water resources and public power developments, on . ; violence, all under the guise "conserving labor's gains." ; as, studies of the financial behavior of - nations* of Redemption the gov-, bid fair to rival the farm story, so to inflation. eminent resorts private would we ourselves as shrink from doing for to coerce and regiment members, to abolish freedom contract, -and to resort to . there voluntarily is opposition than 50 years ago,, the great historian of Rome, Theodore Mommsen, visited our country. At a reception in his, honor, he was asked, "Mr. Mommsen, what do you think of our country?" The great scholar replied, years "with 2,000 be¬ of European experience have repeated Europe's mistakes. fore your eyes, you every one I have no But we of further interest in you. who love our country easily abandon interest in its welfare. Our country today cannot so crucial test in its strug¬ gle for survival. I believe the is¬ is facing a sue will be decided in the arena ol 187 Volume Number 5752 . . The Commercial and Financial Chronicle . (2749) moral values—not the field of on Our current situation battle. well described by of one spiritual values which I mentioned earlier. was when and A victory there is no longer a embarrassing gap be¬ preach the the that when I have seen we gospel of freedom to peoples of the first make sure Z" God, We cannot sell the goods Dr. is these scholar than that of people our have rights of and social should munity. be of the human self, they still are such of the Master. To force into ways of righteousness by police into to powers, social ways, to them torture to the men ord of ment with mass psychiatry, to discipline, was terrorize them into in the. America. creed This - of became but spiritual rather Trend government Police ulcers our from State One cannot help recalling prophecy uttered by English /scholar and Macaulay, so in: 1857. * the he "Either Caesar Napoleon some or said, Will seize the reins of government with a strong hand; or your re¬ public will be fearfully plun- as dered and laid waste by barbarians t fn the Twentieth Century as the Roman Empire was in the Fifth; r-with this difference, that the Huns and Vandals" who ravaged the Roman Empire came .from without, and that your Huns and Vandals, will have been engend-" . and - by frequent. What the were fundamental so the doctrines and creeds much \yhich distinguish sect one de¬ or ular from in order wrote in that the society might be genuinely religious. DeTocqueville saw this clearly when he 1835, America takes the "Religion direct no in part in government of society but it must be ered within your society • Is there take own country by institutions." ahead which will a way of out us this morass? Is is possible only both the Declaration of life? ence believe there it is also it is the only is—and that out. But by means of political It is through the re¬ not nostrums. habilitation of way those moral and it is composed of self-disciplined indi¬ / Z a way to recover, the sanity and balance that once marked our I if viduals. there ; These convictions and framers lieved ing the Independ¬ Constitution. of. those that visible in are they documents were The be¬ transcrib¬ "the laws of Nature and of Nature's God." The supremacy of YSTEM STRENGTH for OUTHERN based such resources underground natural goals service and and or accomplishments : der." And as ; up - for turn pulsive drinking. -Second — Let take undertake us that re¬ us re¬ to the many the local on able to level, the apply more scrutiny to the government corrective Fourth at must go! powers government, let as possible as their alcoholic to stop his com¬ an in of and to action. Let — "acts agents once an orderly demobilization of resolve us Continued on that page Today NEW ORLEANS-THE PORT CITY a ii/atto... of the meant not or¬ men ' \ discussion to I imply/that problems to the economic and els, but I do / ; - foregoing have ; not there are peculiar political lev¬ as electric capacity and These are continuing directed to customer level—fn the nature of the universe and of ELECTRIC my judgment, is ues which ican I believe that such the supporting power of cosmic sanction, for God intended men to be free. "The God who gave us life," Jefferson observed, "gave us liberty at the same time." We will need conviction, courage, strength, understanding, humility, compas¬ sion and what William "those as faith INDIANA commerce needed by i$ one industries to many comes of the this reasons the multitude of for the For to area. raw New materials wide variety of plants. The very waters that, a bear that port traffic supply industry abundantly with fresh water for manufacturing V purposes. a part will call forth our on of Orleans' wharves There basic to the Amer¬ are dream. effort to in set James other factors for the city's distinction as a cooperative workers. Nearby are amply supply power many like natural gas, kinds of industries. Every form of transportation to friendly and willing, resources sulphur, salt, petroleum and timber plus low-cost electric inland motion referred are plant city. The people here the city—ocean, serves waterway, rail, air, highway. Facilities connected, efficient; rates low. are - are inter¬ • i tiny, invisible, molecular moral forces which work from in¬ dividual to individual, creeping in New Orleans offers through the crannies of the world like soft rootlets, or like the capillary oozing of water, but so you the It has the give them time, will hardest "monuments / 'round of > put on the mantle of inevitable a Trade Mart, intent we I that the world such now could expansion dynamic a is what of of all as on We of the usual trade aids plus International House, International Foreign Trade Zone.. as a \ v / ; ) plant city New Orleans is well worth yoqr And to make your tion easier, Industrial leadership. ice supply that leadership if emulate the Founding Fathers can and year into foreign of "These Industries Chose the NEW ORLEANS Area" be The world looks for moral Yes, > to tax the capacities mankind! America to are need for go investigating. Write and we'll gladly send ypu your copy spiritual growth and material pro¬ ductivity ones: you decide to am change course, I firmly threshold service your unique you prophet While doom. mild, pleasant climate high production. If markets, at these Here let me disavow any to you even more. many Averting Disaster investigation of a New Orleans loca¬ invite you to call on our experienced Development Staff, New Orleans Public Serv¬ Inc., 317 Baronne Street. Valuable staff assistance ^comes to you as a "justice, mod¬ us we confidential cost-free service. Contact today for the full plant-profit story. "frequent recurrence fundamental principles/' What taken? can EVANSVILLE, influx rehabilitation of those moral and spiritual val¬ specific I believe steps must be Serving NevJ that no one, no exalted his position, determine for 172 million peo¬ matter COMPANY Actually, port God's moral we GAS and NEW OBLEANS-THE PLANT CITY to say that if right at the deeper their understanding of mean not are virtue" are critical just 'Third—Of the . evidence of the faith " the In to Offices: people as be But if power their idea on in their devotion to General as - convinced that disaster lies ahead development. INDIANA socialism, that it will to break the habit subsidies politically privileged positions For as eration, temperance, frugality and SOUTHERN businessmen, States. rec¬ vailing concept of the cosmic unless gas storage. industrial privileges, truth that every social order de¬ rives its sanctions from the pre¬ believe in special main pattern laid down by .* God forman's conduct in society. This was in strict conformity with the basic the « fight to retain its and government protection. freedom is to live, all any us struggle a all the way; every pressure group in the nation will uneasy other group. In one respect, this is the easiest step of all—we need only refrain from passing more socialistic laws. But we have become so addicted to hard for the and secular of „ Will trying to set ordef men's pride." , unions, or is health Fathers rend f farmers social discovery and declara¬ • which, if , it. code—they can tinker another, but rather the fundamental belief in with economic and political prob¬ lems from now until doomsday God which they share* It was a and still come up with the wrong basic American principle to main-answers—which is precisely what tain a strict separation between we have- been doing in recent church and state, not because of years. It is a case of putting first any hostility to religion; quite the contrary. The state was to be sec¬ things first, and the first thing, in nomination your, own i of one were recur¬ regarded as the first of their political institutions." A free , by to thei in the sanction o£ "divine Provi¬ or to fundamental principles." rence the America all act not of will " virtue, great himself,! to ducted back of principles referred to by Mason? I believe; they were, broadly on/ speaking, religious principles; not statesman, Addressing this progres¬ This sanity, and it will be stop drift toward collectivism by end¬ ing all further private raids on the public treasury — whether con¬ transcript, and their enact¬ an eration, temperance, frugality and honor." its by-products"; corruption in high places, juvenile crime, the perpetual world crisis, the cruelly op¬ pressive tax burdens, and ■v of some us books. our their liberty can be pre-; dence!'..'for actions, they served to any people but.' .by a> pledged to each other "their lives'• firm. adherence to justice,. mod¬ their fortunes, and their sacred i If this trend toward the police State does not frighten us, then we get , Toward to control j In effect, the Founding a . . i'ju'. and external tion." r ' blessings bind matters indifferent, merely a con- : order never to as fessional, to hypnotize the social " r First—Let on road follows: legislate them by laws, to principles, human laws are, when their evil" entitled to obedience save as to . "V na¬ now This could be done in five as from ... f its express con¬ interpenetrate all Rea¬ son as such. They are eternal and immutable, tn relation to such self-anointed Significance. cerned. steps, bureaucracy by the sive repeal of the socialistic laws progress brainwash • so persons the 37 and ture humanitarians, teaching and a preaching land. yrtio advocate these measures have Education by conviction has been, ■?: convinced themselves'that the sec¬ our ideal The teaching per¬ ond of the two great Command-. suading mission we believe is the ments,"Thou shalt loye thy neigh¬ way of social reform. / bor as thyself," can be enforced In the Viginia Bill of Rights, : by the police power of the State drafted by George ; Mason- and; and that when this occurs the adopted on June .12, 1776,!there; "; fifst, "Thou' shalt love the 'Lord appears this, statement in Article j thy "God," ceases to have much 15: "No free y- principles 'were human hands; indeed, command Cod's law of love, people can be coerced into - "doing good"J for their neighbors. It appears that " Such They men scribe to the concept of the New and Fair Deals—die idea that by the consciences propose that these decisions, and the problems connected therewith, be returned to the political laws Go ye into all the world and teach all nations—was the last been of force for of preached and taught but not other¬ made by no be forced upon the minds' if they did not antedate deity it¬ ing, just as some believe that Christianity has been tried and found wanting. Many of us sub¬ substituting man's law teacher noted of! lence, altogether regardless of the of man, these attitude of those who wield the the individual physical resources of the com¬ these race. Many Cor win, economy, writing of "The 'Higher Law' Background of American wise converted to the idea that freedom has been tried and found want¬ j and S. . order the today America is moving rapidly in the direction of a police state, j Edwin this can answer responsibilities do we Morass? accomplished? to not have in stock.. The fact is that s be better no ideal mon conviction. no This . we carry to by Dr. Ralph Cooper until recently Presi¬ Constitutional Law," describes dent of Lafayette College. In an' this sanction as follows: "There inspiring address entitled, "Those are certain principles of right and Who Would Have Freedom From justice which are entitled to pre¬ vail of their own intrinsic excel¬ Tyranny," he said: ". Our com¬ believe in it—and practice it—at home. Otherwise our words that of given Hutchison, must we believed was from its correspondence to law superior to the will of hu¬ man rulers. that oppressed world, Out rehabilitation personal example." means Way Now you may ask, how tween one's stated aims and one's This Constitution stem a from which one merits the wide . mili¬ our tary commanders in these words: '.. "It is the sort of moral crisis only the how n(u> ple their day-to-day economic and social decisions concerning such matters as wages, prices, produc¬ tion, associations and others. So I 4 uRKons Public Service Orleans with low-cost electricity, natural gas, and transit 38 The Commercial arid Financial Chronicle (2750) 38 Continued • "The field day r of Our natural rights. all, let us hold higher before our eyes the banner of individual moral responsibility, . acknowledging that unless each this finds as statements We ments the and • Sermon has last half of 1957, The and of mands rapid devel- of the necessary security, national created, on one hand, * year. - the Twentieth itless opportunities for Cen¬ the Convention, Benjamin Franklin predicted thgt the Federal Union can only end in despotism^ as1 other'forms ihave done before* it,* when the ; people shall becomeVso corrupt as to need despotic gov¬ ernment,* being • incapable of any other." And when- asked by an . $37 billion in 1957. But don't un¬ derestimate this significant com¬ parison: Except for these two alltime peak years, this year's total is higher than that for any other i -* • ; . ; The importance of science and technology ;to the /economy is clearly revealed by the history of Now the inventory picture looksn c e on Measures. .It' is a bit better. Many companies are; ' brought home ;to everyone Who; scraping the bottom of the barrel.; r examines* your* rpcord that, your' Stocks,; on- a seasonally adjusted; i intere^ yoqrractivities and your' basis; * declined $800million in; y ; •. * *'; V'■?; I influence are so closely cbnhectad April. u. :• : r^cted/ to the ^ advances of,,., Commu< in bloc development. Smclair W«eks and This jtheinterests'of,th'b'business; commuriity and with the national panies - I with - science educa- Weights that your leadership and anxious citizen, : "Well} Doctor, tion and in the making of sput- guidance contribute'■ greatly to what have yomgivemus, .a repub¬ niks, intercontinental missiles and; economic stability and growth. lic or a monarchy?*^ Franklin re^'i nuclear weapons; American pub-I ^ : v v :: ' ' • * plied, "A republic—if you can lic*opinion Js determined; that ourf\ ^£eon'omlerSiihatiob'''-f^-;.: : own private and keep it/' i "How long will endure?" asked the the . David inant." economy in hell are - reserved for those nology in economic progress. Sci¬ entific research has played an important role in creating new products, in increasing productiv¬ ity and in other ways raising the standard of living. (Special to The Financial Chronicle) Regardless of KANSAS CITY, Mo.—Floyd M. pace Baird has become associated with McQueeny- Hendon, Inc., 440 East 64th Terrace. He was formerly with Mutual Distributors, Inc. Okla. Gas & Electric Offered to Investors improving their inven¬ * An underwriting group managed jointly by Merrill Lynch, Pierce, Fenner & Smith and White, Wel d & Co. on June 17 offered 000 Oklahoma Gas Electric first " mortgage; bonds due June 1,1988. The bonds are priced at110 J % arid accrued interest, to yield 3.616%. * The group was awarded the issue at competitive sale June 16 on a bid of 100.3099%. 1 ti, ' Net proceeds from the financing* applied by Oklahoma Gas and Electric to payment of part of will be the strengthening gram. Thus, with sales somewhat, some buying again forinventory which means iriore pro¬ duction and more jobs. Steel mill; $15,000,- Company: • 3 % % tory position. firmsr have been rind * of its costs The the construction pro¬ t' .'.l bonds of option / ^ redeemable are the nt; at compaiiy -. With McQueeny-Hendon ; S15 Million Bonds of ' who, in a period of moral crisis, main¬ tain their neutrality." ' some com-* ■ prices ranging 4'rom 104.88% to. operations advanced fhorrt a low 100% but if they are redeemed of 47% of rated capacity in the • i ; prior to June 1/ 1963 through a last week of April to 61% in the to give a debt refunding operation having V ards—under the able direction, of t ^e current economic situation— first week in June. an effective cost of less than the Dr. Astin will expand its pro-; j^0th the headaches arid the Other signs of healthy revival hopes.interest rate on the bonds, re¬ gram is one assurance that we are. ]por {he last several weeks, busi- are: Employment in May rising to deemed, then the regular redemp¬ trymg to meet the needs of the negs s{atistics in general have 64.1 million, a jump of 1.2 million tion premium will be increased by ultramodern age. from April. The number of job¬ looked better than at any time 3% pf the principal amount. For less dropped by 200,000 to 4.9 mil¬ Among the opportunities un- since the decline started last year, the sinking fund the bonds will be One last word; more than 700 ago the great Italian poet, folding to this generation is the- The field day of the hand-wringDante, said: "The hottest places, greater use of science and tech- ing pessimist is about over. ! years are that mean is overwhelm¬ r1 important role I have been brief run-down on'' Starr Jordan, President of .Stan¬ ford University. He answered his own question: "So long as the ideas of its founders remain dom¬ : must science public^cience ■&because of your £!? ^?cV in the economy, that the National Bureau of Stand-, Republic late inventories, in rela¬ tion to reduced demands, have; caused layoffs in manufacturing,; especially in autos and other con¬ sumer durables and in producers' durables. ' '• r '* Excessive \ the National Confere * - * National. at¬ nist ture \ tention \i§ d|-* the which is the fountainhead of fu- < ing. how and to add to its facilities so ; natibn's-expanding realistic optimism business as step up its capital improve its 'know- as to produce the amount and kinds of goods the people want. our potential for spectacular economic growth in the next 10 years, the evidence in support of improve, always will spending to re- f good of mankind. encourage ize and its ■ sales As we {search, including basic research and to "■ ;>• de-; year. I continue ' • Admittedly, this sum is below the $35 billion spent in 1956 and is 17% below the record outlay of not water down research connected with the civilian economy. We must not rob tomorrow of its chance- to grow strong. We must showing that businessmen ine closely our strong economic to invest $31 billion in foundation and correct its linger¬ plant and equipment this, ing weaknesses and when we real¬ expect new must political prob- ' lems and, on/, the other, lim- ' tury. I At the close of the Constitutional ♦ differ- and survey military the frontiersmen of the . . dan gerous | These measures require bold ac¬ tion. Those who take up the gage of battle will be the real pioneers our age, the into so-~ ciety and invites tyranny. Of a opihent of science and technology the on living in quite born into. Were the Ten Command¬ Mount—he brings* chaos are ent world from the one most of us expression in such as - of the hand-wringing pessimist is about over,7' Commerce Secretary Weeks declares in calling attention to strengthening confidence in job security said to be engendered by knowledge* of rising employmenf ami* continued personal income strength, which are weighed with other'plus factors against minus factors. Agrees our convalescing economy will not achieve complete health rapidly, but avers the outlook is bright for better times later this year. ... • one of us humbly tries to govern his actions by God's moral code— •*;" - Secretary of Commerce ; , . for with our own return for a surrender ; Fifth —Above By HON. SINCLAIR WEEKS * * ; never again will we yield to the seduction of the government panderer Who comes to us offering paid Confidence waned last; the plus factors,, the outlook is buying shrunk. Inven¬ bright for better times later this tories piled up above sales. year.;,... *. t,v; / The- Commerce Department an¬ To me, optimism is another nounced in the press recently, a word for vision. When wei exam¬ fall High Cost of Redemption: Moreell money, in Thursday, June 19, <1958 . capacity. from page 37 The gifts .. right *From a now talk slower economic compared with Weeks before 43rd National Conference on Weights and Measures, Washington, D, C., June 10, • a by Mr. If public confidence continues to grow, if business continues to spur the upturn, and if govern¬ ment continues to keep away from gumming the works by unsound legislation, the economy should continue to improve. To get a better understanding of the prospect, let us first consider some major causes of the reces¬ sion. A super-boom in capital in¬ vestment created temporary over¬ 1958. lion. The seasonally adjusted un¬ employment rate declined from its high 7.5% in April to 7.2%, the first dip since the rate started to last soar that new construction ac¬ tivity went up to $4.1 billion in May, a 10% increase over April. Total dollar five volume months at for the first $17.7 billion is equal to that of the same period last year. Our Interstate about Highway Program will be accel¬ erated in the 101.16% to 100%. The company owns an intercoji- nected -electric summer. Preliminary estimates reported last week by the Department in¬ dicate redeemable at prices ranging from coming Weeks and mission and production trans¬ distribution system Ibtated in central Oklahoma and western Arkansas which includes 10 generating plants with an ag¬ gregate capability of 906,400 kilo¬ operating revenues dur¬ ing the^ 12 months ended March 31, T958 totaled $50,577,000 and its net income $10,055,000. Fixed charges for the period were earned 6.08 watts;' Its times. add its boost to the forward thrust of construction. Joins First of Michigan (Special to The Financial chronicle) Summary The indications convalescing covers to go still has before it re¬ complete health. Because of plant over-capacity and inven¬ tory backlogs, the pace of revival may not be fast as as we DETROIT, Mich.—Oscar L. Buhr the economy months some that are should has joined the staff of First of Michigan Corporation, Buhl Build¬ ing, members of the Detroit Stock Exchange. He Detroit Bank was & previously with Trust Company. like. But confidence in job security strengthened by the knowledge rising employment, and addi¬ tionally because personal income With Parker, Wester is of is to holding well. The ability buy consumer durable goods is up so strengthened by this fact and by the ample reservoir of savings and credit. (Special to The Financial P. — Gerald connected Wester, Taranto & Dunkly has become with Parker, Co., 6609 Stanley Avenue. He was formerly with Richard A. Considering both the minus and A national son organization PROXY SOLICITING ASSISTANCE and related services Colorado Central Power Company "DL Broadway p.opL" Eaglewood, Colorado DUDLEY F. KING Main Office: 54 Wall St., New York 5, N. Tel. BOwling Green 9-5550 Harri¬ 1 Inc. founded in 1942 specializing in 3470 So. Chronicle) CARMICHAEL, Calif. Y. 2 The Commercial and PICTORIAL Financial Chronicle ... Thursday, June 19, 1958 34th Annual Field Day George N. Lindsay, Swiss H. George American Albert Corporation; Augustus W. Phelps, Ascher, Wm. E. Pollock A Co., Inc. R. Waldmann, Mercantile Trust Company; Eugene G. Mc« Mahon, J. Barth A Co.; Gene Marx, Bear, Stearns A Co. Hal Phelps, Fenn A Co.; George W. > Beaver, Schoellkopf, Hutton A Pomeroy, Inc.} George Rutherford, Corporation; Warren W. Ayres, Dudley F. King Murphy and Edwin L. Back, Commercial £ Financial Chronicle Joseph Nye' Securities * Whi,head; Calvin M. Cross, Hallgarten £ Co.; Austin Edwin H. Herzog, Lmuxrd Freres A Co.; Caryl H. Sayre, Merrill Lynch, Pierce, Fenner A Smith; Eugene M. Geddes, Clark, Dodge A Co.; Richard de La Chappelle, Lee Higginson Corporation; Lloyd Gilmour, Eastman Dillon, Union Securities & Co. Dominion Brown, Dean Witter <ft Co. • |j Augustus J. r " *> J. Martin, United States Trust Company; William H. Long, Jr., Doremus A Co.; Ernest Altgelt, Jr., Harris Trust A Savings Bank; John J. Clapp, Jr., R. WPressprich A Co.; Frederic M. McClelland, Kidder, Peabody A Co. , H. Lawrence Parker, Morgan Stanley A Co.; Andrew G. Curry, A. E. Ames Robert M. Gardiner, Reynolds A Co.; John J. Bryan, Reynolds A Co. A Co. Incorporated; ■■■ ** Charles Bishopt Th* Hanover Bank; Stephen The Hanover Bank; Allan Reynolds, Halsey. Stpart A Co. Inc.; Evans G. Mcrgan, C. Eustis, Jr., Spencer Trash A Co. Volume 187 Number 5752 ... The Commercial and Financial Chronicle At tSSl'ch' AlherV C. IVerfneim A Co., Albert John Purities, Sleepy Hollow Country Club Y?"er A Co., /nc.; Alfred J. A Co.,- Allen C. da B.I., ?'?.ine' CoWman, Sach. Walston Ross, Raiss, Burnham and Company; Frederick Ehrman, Brothers; Lee M. Limbert, Blyth A Co., Inc. Lehman Dicfc E. F. Dunstan, Bankers R. A Trust W. Company; John Linen, Chase Manhattan Bank; Pressprich A Co.; John French, A. C. Allyn A Co. James F. Burns, Jr., Harris, Upham A Co.; P. Scatt Russell, Glore, Forgan A Co.; Donald Stralem, Hallgarten A Co. Smutny, Rudolf Salim Lewis, Bear, Stearns A Co.; V. Theodore Low, Bear, Stearns A Co.; Joseph Nugent, Mabon A Co, 10? ■ * - mi?:£ ft. mm : y$$m mA George T. Flynn, Hornblower A Weeks; Homer O'Connell, Homer O'Connell A Co., White, Weld A Co.; Egerton B. Vinson, De Haven A Townsend, Crouter A Bodine; Salomon Bros. A Hutzler Inc.; Jan Hunt, William Morns, Kenneth Edward A. B. mm Kerr, E. F. Hutton A Company; John H. Carlson, Carl M. Loeb, Rhoades A Co.; Selding, Spencer Trask A Co.; Edwin A. Stephenson, The Chase Manhattan Bank; Carnot W. Evans, Clark, Dodge A Co. de "■ >4$ •* : : i * '• ' fop U / • ' 4 iTT ■ ; V ■ 1 • T-IT.'- : ■ . Charles Buek, United States Trust Company; Malon Kidder, Peabody A Co./ J. S. Andrus.Moion 5.A ndrus. Raymond Smith, Weeden A Co. Inc.; Henry Kardos, Howard F. Vultee, Eastman Dillon, Union Securities A Arthur E. Allen, F. S. Smithers A Co.; Walker Co.; Norman W. Stewart, F. S. SmithersA W. Stevenson, Jr., Hemphill, Noyes A Co. '\% $ Co., 4 PICTORIAL Edward T. Thursday, June 19, 1958 R. W. Pressprich A Co.; Albert Hager, Jr., Halsey, Stuart A Co. Freeman A Company; James F. Colthup, Freeman A Company Inc.; The Commercial and McCormick, American Stock Exchange; Blancke Noyes, Hemphill, Noyes T. Leach, Estabrook A Co.; James F. Burns, Harris, Upham A Co. A Co.; Orin Charles Li'^Wgfnann, Dwight Beebe, Financial Chronicle . . . 1 I ■ff R m > D J e.-. Raymond Stitgerf u/L White, DMAAtm. Brooke Levy, T. Lewton x ,,, ,, _ Weld Uf«Hl«A*u _ 1L' l_ - ^~ r» J Dick ,Rand, Co.; : Wynkoop, 1 TN. j. l_ Fahnestock o. & n , Rand „ & „ Robert F. Lawlor A Rockwood; Joseph Wood, F. Patten, Bear, Struthers A Co. Smith, Barney A Co.; H. Keasbey Bramhall, Falion & CoInc., Ralph Hornblower, ' Jr., ; ,?aul L. Sipp, Jr., Stern, Lauer & CoPaul L*. Sipp, First of Michi_^ Hornblotper & Weeks igan Corporation; William \M. Cahn, Jr., Henry Herrman & Co. „ ^^ Goldman, Sachs A Co.; David Lewis, Paine, Webber, Jackson King; Hubert Atwater, Wood, Walker A Co. Lawlor, Seebeck, CoBramhall, Co. Stearns A A Co.; ff. t o ti/ _ ' \ Philip K. Bar^w, • » . - Allen J. Nix, Riter A Co.; Curtis; . _ // a! - --- i _ Lawrence Bogert, Jr., Eastman W. Borkland, Jr., Tucker, Anthony Har0ld.I^P«hFbR,i,nro« Bm°?L Bp,e,4 Co.; Gordon James F. Burns, Blyth A Co., Inc.; Richard C. v.. vv ww . - Dillon, Union Securities A Co. A R. L. Day B. Whelpley, Joseph Walker A Vivian, First Boston Corporation ■■ a r<_ Ernest Sons; Volume 187 Number 5752 . . . The Commercial and Financial Chronicle PICTORIAL Municipal Bond Club of New York Charles E. Weigold, Charles E. „ Boston James Weigold A Co., Inc., reti iring president; Wilbur M. Merritt, president; George W. Hall, Wm. E. Pollock A Co. general chairman of the outing , Corporation, . D. Topping, J. D. Topping A Co.; Kenneth Speer, Rippel A Co., Newark, N. J.; Harvey S. Renton, Freeman A Co. Bill Veazie, Mabon A Co.; Stebb Allen, Chemical Corn John S. Linan, Chase Manhattan Bank W. Neal , . A. J. Bianchetti, J. A. Hogle A Co.; J. C. Fitterer, Jr., Wertheim A Co.; William D. Muller, Halsey, A Co., Inc.; Edward J. Meyers, Laidlaw A Co.; E. G. O'Leary, Eastman Dillon, Stuart Union Donald Securities A C. Ebbitt, Shelby Cullom Davis A Co.; Russell Mclnnes, Wood, King A Dawson; George J. Thurnher, Drexel A Co. Breen, Glore, Forgan A Co.; Edmund Theodore P. Swick, White, Corporation, Co. Kenneth Fulkerson, Bankers Trust Company Exchange Bank; . o /i. Rirhofd H De Bolt. Indianapolis Bond & Share Henry L. Harris, Goldman, Sachs & Co.; Richard n. ue noix, mhu h rhicaeo Indianapolis, Ind.; D. R. Bonniwell, Cruttenden, Podesta & Co., Chicago t» The First incoming ng Robert J. Mullens, J. J. C. Byrne, Phelps, Fenn & Co.; Weld & Co. Boston; Ed Kelly, Dean Witter A York; Frank B. Sisk, Salomon Bros. A Hutzler Kenny Co.; Marsom Pratt, Estabrook A Co., Co.; John Sweeney, A. C. Allyn A Co., New 5 6 The Commercial and Financial PICTORIAL Charles F. Kavanagh, Bacon, Stevenson & Co.; Malvern Hill, Malvern Hill & Co.; R. M. Schmidt, Blyth <ft Co., Inc. Edwin L. Beck, Commercial <ft Financial Chronicle; William The Northern Trust Company, New David A. Pincus, D. A. Pincus <ft Co. Ferguson, Ed Wrightsman, York; August F. Pardey, Chase Charles V. Smith, Clark, Dodge <ft Co.; William E. Simon, IVeeden & William M. Durkin, First National Bank of Chicago The Chase Manhattan Bank; Bank; William The Chase Manhattan Ira Haupt & Co.; Archibald Galloway, Vandewater, Sykes, Heckler Maxwell, James H. Blackburn <ft Associates, New Orleans Co.; & .. . Thursday, June 19, 1958 Arthur E. Kirtley, First Boston Corporation, Chicago, 111.; Carnot W. Evans, J. David Everard, John Nuveen & Co., Inc., Chicago Manhattan Arthur A. Chronicle Galloway; K. J. Sickler, The C. Courtney Keller, Wertheim & Co.; George R. Waldmann, Mercantile Trust Company; Gene Kelly, Carl M. Loeb, Dubendorfer, Bank John D. Cooper, Clark, Dodge (ft Co.; Rhoades & Co. Shields & Company; Homer Locke, Shields <ft Company; Harold A. Walker, Company; Robert G. Gerrish, G. H. Walker & Co., Providence, R. I. Bankers Trust Arthur Mathews, Dun <ft Bradstreet; Bill Skinner, Coffin <6 Burr, Incorporated; Robert C. Mathews, Trust Company of Georgia, Atlanta, Ga.; Bill McKay, The Blue List Publishing Co. Volume 187 Number 5752 . . . The Commercial and Financial Chronicle PICTORIAL \ ■ ■ ■■ . . 7 ' Friday, June 13, 1958 Richard I. C. Hess, Blyth & Co., Inc.; Eugene A. Mintkeski, Port of New York Authority; Prentice Talmage, Tucker, Anthony A R. L. Day; Warren Oltmanns, Charles E. Weigold A Co.; I William R. Torgersen, Charles E. Weigold A Co. Alfred S. Knapp, Janney, Dulles A Battles, Inc., Philadelphia; T. Poole, Poole A Co., Philadelphia; Leigkton Mcllvaine, Goldman, Sachs A Co., Philadelphia William William B. F. Ludwell A. Hitz, B. J. Van Ingen & Co., Inc. Strader, Strader & Co., Lynchburg, Va.; Byron Say re, 7ro Harry M. Peiser, Ira Hgcupt & Co., New York \ Murphy, B. J. Van Ingen A Co., Inc.; James F. Reilly, Good body A Co.; Fred W. Reichard, B. J. Van Ingen A Co., Inc.; Elmer C. Eaton, Jr., Paine, Webber, Jackson A Curtis, Boston; Paul Stephens, Paine, Webber, Jackson A Curtis, Chicago Travers, Francis I. du Pont A Co.; Carlton Chambers, Kennedy A Co., Boston; Frank R. Cole, F. R. Cole A Co., Newark, N. J. Brittain Andrew Dott, Malon S. Andrus, Inc.; Harold J. Kennedy, E. P. Hutton A Company; James J. Dick Haupt & Co., Chicago; S. Garland, Jr., Alex. Brown A Sons, Baltimore, Md.; Henry G. Pentz, Alex. Brown A Sons, Baltimore, Md.; Edward H. Robinson, Schwabacher A Co., New York C. L. R. Sullivan, Fitzpatrick, Sullivan & Co.; Joseph S. Banks, Blyth & Co., Inc.; James Edward Falion, Bramhall, Falion & Co., Inc.; Karl J. Panke, Lehman Brothers; Russell A. Haff, Joseph, Mellen & Miller Andrew D. Buchan, Bacon, Whipple & Co., Chicago; Jerome J. Burke, James G. Brophy, Blyth A Co., Inc., Chicago Blyth A Co., Inc.; Commercial Financial and The 3 Chronicle . . Thursday, June 19, 1958 PICTORIAL At Westchester Country Club, F. Laidlaw & Co.; Elwood S. Robinson, Penington, E. Flaherty, Barr Brothers & Co.; Thomas F. McEntee, Frank L. Lucke, Simon Milton Pierce Rauscher, & Co., Inc., Halpern, Morris A. Dudley, San Antonio, Texas; Rauscher, Pierce & Co., Inc., Dallas M. Ponicall, Jr., Singer, Charles J. Martin, Felger, Nolan, Washington, &D.Co., Inc.; Washington, Folger, C.; Arthur Friend, D. C.; Hibbs Barr Brothers & Co. Nolan, Fleming-W. B. Edwin A. Riehle, James Walter E. Morse, Edwin P. J. Ryan, Co.; W. T. Burnett, Lehman Brothers; Joe Vandernoot, R. W. Pressprich & Kean, Taylor & Co.; John F. Hornbostel, Hornbostel & Co. Sunderland, John C. Legg & Company, Baltimore; Thomas Company of Maryland, Baltimore; George Kiener and (Pat Marro and A1 Stecher) A. Lankford, Union Trust his orchestra Deane & Harry Downs, Colket <fi Co., Philadelphia; Adams, McEntee & Co. R. Schlichting, Rye, N.Y. Scr/bner, Harry Downs Pittsburgh, Pa.; WilliamP. King, King, J. P. Morgan & Co. & Co.; Ed Warren, Quirk & Co.; Bernard Van Forgan B. J. Van lngen & Co Inc.; Robert A. Co. Ingen, & Co.; William H. Thorpe, Drexel & Boytano, Glore, Park, Ryan, Inc.; James E. Klingel, Juran & Moody, Arthur F. Tubridy, Herbert J. Sims & Co. Kidder, Peabod, & Co.; K. R. Russell W Schaffer, SchaRer, Petroski, Drako <ft Co. St. Paul, Minn.; Necker <6 Co., Philadelphia! Number 5752 187 Volume . . . The Commercial and Financial Chronicle (2751) Continued from page 25 possible liability lor damage to ladies? /. Because we've forgotten ment too often clo in ognizing that a public relations problem may be just as tough as we our per¬ statistics and logic. We to know far by now that reliance an women are "manage¬ upon intuition"—instead _ needs careful same reachable through an research, planning 1 approach that talks to' action. / hearts as well as to their Yes, we must keen minds. utilize have man.'/ has ECAP magazines are added embarked approach. more on women's schedule a warmer than'two magazines women's much. and copy But it will take story our two the to , effectively audience Such an to tell to that lot a this counts so. approach will not the fi¬ analysis, and more Now that the figures reminded us of that fact, rec¬ sales problem. And it or the emotional their of engineering,;. production, ought nancing men decisive ; ;/:■ to remake our * behind which they masWe know their goal is querade. Successful men." torial and of the "PR Are - they merely edi¬ supervisors of advertising copy and publicity material, mak¬ ing sure that clever and careful language is used? abject flunkies to Are former his pr n , n2^v star hit car an ex/ removed from w ?hlni!^iand *?1S b?uj fh * 2Y1}* 1 have m mind JQm Reverend Billy of that company was wS„n the utility. ' ■ Now let's look at the PR angle to a topic about which we do an lot of question hollering—the tax / f Pachmg ?fils?s w both evidence any no of be¬ freedom and sides of the Iron Curtain. and times. missionary, he works primarily among the non-believers and utilities As more prettily garnished and spiced to be more palatable—but it would have been the : where'w*10 have strayed from the I you a There is the forces those of tyranny, has taken/rpe tor many corners of the earth and on. been talking just to the believers. • Tax Angle Is a Dud—Stressed con¬ continually tween Pi/23"1. ^pesn t waste his time vociferously against awful and cancerous bal struggle for the mind of man, is waged that *??? he JJ ipant there than almost any place else in America I know. But *ac* makes al? the more per- the local newspaper editorialized investigation |?tern Baghdad-by-the-Bay sur- prised when • the It would have been tempting thi» morning to have deluged you ^ arenas with statistics, to have drowned £it to °ur you in rafter-shaking reverbera¬ tions of sound. Yes, found sin more might have cooked the roast I could have u power pole. He left a widow and two young sons. The law depart- kind any football killed when was w the of My first-hand probing of the glo¬ T a they only alibi popular a who ml industry, exposure spiracy of Socialist Collectivism all-powerful also has. been my life's vocation. the %1 su^gest " nmn]p ultimately lose the more vital public opinion battle. I know of a utility which slapped a $500 damage suit against the estate of monf nation in the our public strous image of relations to avoid the loss of milSocialist state, lions of dollars\in good will. Too' , j, often we win a legal skirmish but ment recognize expertness public rela¬ tions work depends to a large ex¬ tent on how management uses its "PR of some guises should we — muclr sonal lives—that you can't make effective love to a gal with cold ; making fanciful some maybe legal activities clear with been getting our story over to the ~as suit, consider 39 I have have spoken public as meat same digested, an relations many electric man. I choose rather to plead simply that we have a duty to the American' that the tax differential ever has -° d* be popular with those of us in of • : : a policy which management economic system as' well as to management; and ; our directo¬ decides to carry out, regardless of Take a Lesson From Billy Graham our own industry. We can't afford rates. But until we stop Are they writing public opinion? just to waste any more time in. halt¬ This is as true as the notes of We in the industrial public recopy- for - ourselves and ; start nice, congenial hand-shaking and liberty's bell, despite the millions 3aP°"s field tall5 a lo} and say a ing the countdown to our own talking the people's language,' back-slapping machines who make we've spent telling the public that we?ll never get a We are missionaries, too. But oblivion. really big audi¬ a lot of friends but do not influ¬ LET'S GO HOME, TAKE OFF we ence for our pay taxes- by the billions of !°° often we say our Piece only ence messages. * ■ • many people? If your PR OUR dollars and public power agen- in °ur own temples. We can take OUR" COATS, ROLL UP !I cannot leave ECAP; without man does " not prove his mettle, cies pay none. : •••-' *'/- *•a. lesson from Billy Graham in SLEEVES, AND FIGHT '.BACKF Complimenting -the great " job then fire him and find a fellow Why is the argument a dud? sPeaking out bluntly and couragewho ECAP does in* warrants your confidence. - , otiherwfse _ building broad a Because • everything But when you do find we say • on ously—and in a voice the people him, in the subject sounds as if we're understand and will believe. We business-man- ' heaven's name give him author¬ either complaining or bragging— must carry our brand of Ameriaged power companies.: The proof ity equal to his responsibility. or both. What is the reaction of of the pudding that the PR men ,can evangelism to the non-becan do their best job campaign r.. •• lievers, too. Sure, its harder to is doing a lot of good is attested when they are consulted by man¬ the consumer7 He says, "What's so noble about by the constant chorus of in¬ agement before and not after "the "t nnv fvdn&'efdn_ cusposeci our way. But the obllnuendo from our detractors and hour of decision." We must call navinj? their- frenetic ,I'd like to ,great and the stakes are efforts to have them in on the take-off and not LOS ANGELES, Cal.—Dempsey-' Tegeler & Co., 210 West Seventy Street, have added to their staf£ Dorothea Amrhein, Ora M. Busbr Roger A. Clark, Frank F. Doolittler ECAP Helen B. Edsall, Thomas H. Haz-. foundation about of j public America's • ^ . - „ //l/, oura"divneBunt0tthelrobhy pleynfyg., expenditures disallowed /. .// > tax-wise.:. - Public relations is a a broad and There plain. Whether not, too tims many of average himself wishful not Yet labor the it the a or vic¬ The prides "hard-headed man election returns as he has too little contact with grass roots. / In our in tency his whom of top-flight compe¬ hiimTn bS!™ ,,J? t the And theyie not with an to And. cope executive of course, with who is comes the in or whatever it is, clear Norfis', Al¬ pay ignore the natural laws of psychology. lative councils — must war or our Federal, be legis¬ State and local. There is you know the survey. doesn't would human labor a L. To expect any other result one-wife- on Sherry a to accept service from public agency at mighty attrac¬ tive rates just because the PUD, alleged "public reaction" to add—based zard, Jr., proud spokes- exander C. Peppin, Lauretta F. 1S " man for Capitalism. As much as Savory and Patrick C. Scull. All this thing we call public relations were previously with Wad doll & going jias ^een may daily work in our Reed, Inc. taxes. no need for issue to be¬ me with statistics. between We all Capital¬ ism and Socialism. We know who of publicity having to legal departments, to our enemies avoid difficulty and are we penetrating have the no dis- "IT WONDERS ME" THINKING FAST control BOILER-BRAIN. panel master-minds a This high-speed automatic Blaw-Knox network of intricate circuits. They Instantly detect, and correct, the slightest variations in the feeding, firing, pressure or steam , of boilers at the Pennsylvania Electric Company's Seward Station. Electric power demand jumps 100% every decade— This strange "caravan" recently roiled through the heart of the Pennsylvania dutch country... a it were coming 52-wheel, double cab "monster" which looked as though and going at the same time. It drew the traditional local ex¬ Blaw-Knox Automatic Controls help boost generating efficiency As pression of perplexity: "It wonders me!" means A 150-ton transformer was hauled to location million PP&L as being part of a $3 substation project Over expected $30 million annually since 1946. the next five years, to average they are nearly $40 million yearly. part of a continuing program of construction to meet the growing regardless of the current economic Eastern situation, because we believe that electrical needs of Central Pennsylvania. expenditures PP&L's construction have averaged PENNSYLVANIA over the future for Central Eastern Penn¬ sylvania is one of substantial growth. POWER & LIGHT COMPANY of must be for electricity doubles and re-doubles, generators continue to provide the most economical producing it. But turbine, boiler, and boiler-controls closely integrated than ever before . . . they now more have to operate with higher and higher efficiency. And Blaw-Knox answer—for today's power automated boiler controls provide the stations, This continues to be our program, and need tremendous the steam turbine as well as Blaw-Knox has in we for those of the future. outstanding record for stepping an up efficiency plants, installations, and operations of many kinds. Perhaps can help you in this way, too. If your company generates fabricates metals, or builds roads ... if you processing or communications—you'll be brochure Blaw-Knox" tells you about them. Write for it. electricity, rolls deal with "This is or chemicals, interested in our services and products for industry. Our BLAW-KNOX COMPANY 10:31 Rlaw-knox Buildina Pittsburgh , (Special to The financmi. Chronicle) a own relations. hardest f A nH nnv Inyrefuse f to lifetime student of politi- ^ cal science and ^ field, without Plainly, the tax necessarily knowing a thing about fought in the halls Instead industry there is still too horseback auditors—each possess the American farmer, or the and senior unionist for may public so politician. He isn't in touch with the people be¬ cause side-tracked opinion of the engineers, lawyers prove that he hard-headed or should nearly realistic are thinking. being themselves is us management on realist." admit we of sef just for the crash landing! is no/question in my comprehensive field and a true mind "Why ECAP?"—only/'Why expert must have a sound, prac¬ tical not more ECAP?" knowledge of the human /;>... Our story can be told plainly. equation. But once he has proved But the fact is, we in the indus¬ his expertness, his advice ought try just can't stand to keep it to be heeded instead of being r Dempsey-Tegeler Adds education • 300 Sixth 22, Pennsylvania Avenue Obligations and Challenges To Electric Utility Industry of discussion indus¬ our of tion bombers and missiles, of what idea —and that future will develop can you be solid a foundation for sound action. or for putting together in¬ from data and formation important most the of One mediums every being in th® in the fantastically complex sys¬ of computers, radars, and part of the industry is the Edison nature of a report to the American tems Electric Institute. And, through a people on how we of the electric weapons which are constantly on variety of programs and projects, companies are meeting our obliga¬ the alert to counter any attack the Institute helps its member against us. tions and facing our challenges. companies put the experience and An indication both of the tre¬ First of all, we have to make abilities of others to work for the clear why our industry sees to¬ mendous rise in the importance advancement of electric service of electricity in the progress and morrow a s one of the most es¬ everywhere, to the over-all bene¬ protection of our civilization and fit of the public. sential responsibilities of today. how well our industry is Electricity cannot be stockpiled of Praises EEI and Its Committees for the future—it has to be right prepared to meet any demands on there on tap at the instant new it is shown by a comparison of try's progress as demands for it are made. So look¬ loads and over art in the electric companies. national crisis. An¬ riod which includes times of other factor in developing future electricity supply is the length of time it takes to construct the huge generators and * other complex equipment going into a power plant From the planning stage v i Xo operating plant may be a mat¬ c ter of three ".V Electric years and more, service is unusual in that companies in 4he businness cannot shift into another line of „ capabilities generating the last four decades—a pe¬ ing at tomorrow and appraising it has become a highly developed We in emblazoned have memories words of great our appreciation in World War II. Emergency in volume and complexity, were met fully and promptly by the American utility industry." J. A. Krug, Director of the Office of War Utilities, said, demands, - great from the 1950 kilowatts to million ment plant and equip¬ from about $19 twofold nearly year. jects in the accounting, commer¬ cial, engineering and operatingfields, as well as to many other matters of high importance*to the. ~ In has in pre¬ both EEI forecast 10 So as we the view the a of the bases of is economy will also We fore-' our conviction" that " the economy continue that to the, grow. shooting war will occur. Basic, too, is our belief that the American people assume continue will along no the road of" individual initiative and will not adopt tenets the of socialism major ground-rules for the tion of "their government. But . industry: sales about 370 billion reach situation one cast that annual electric would looking to 1979, by greater gains in the ago years of than before. and manufacture soundness of have, breathing' spell. In the past, readjustmentslike this one have been followed? the electrical An proof we " Quite frankly, our industry dicting basic the current record. always been conservative economic dramatic trend. billion in 1950 to billion at the end of last This is truly a remarkable $36.5 current It is and its great potential. Further, because the electric com¬ panies represent such a significant" influence in the stability and' growth of the entire economy, we? feel a'responsibility to do what? we can in stimulating an upward companies electric risen the is aware¬ economy doubled, figure of 71 million the has ment in for program the faith and confidence the 1957 total of 135 alone in electric construction situation. kilowatts. And the invest¬ by The figure $3.7 billion. of ness During the span, generating almost has capability construction. was Our magnitude of its fu¬ This has been and is being done ture. Before developing the fore¬ successfully through the unselfish cast for 1979, EEI compared about cooperation of the individual elec¬ a dozen published forecasts made tric companies. And, on the part of some 1,800 EEI committee by various authorities in. the. past with actual performance by the members, it means the devotion of a great deal of time and effort, industry. -Without going into de-. away from their own company tail,, let us see what happened in some of these instances in just, assignment and duties. As mem¬ bers of 60 committees, these one category—kilowatthour sales. spoken by those with heavy re¬ sponsibility for the fate of thenation.> Dwight D. Eisenhower, when he was U. S. Army Chief committeemen contribute their,, of Staff, said, "American electric specialized knowledge and under¬ power was one of victory's weap¬ standing to a wide range of sub-v ons seven-year same Thursday, June 19, 1958 . being carried out with full last year. billion . 1957 nearly doubled its sales, from 281 billion kilowatthours in 1950 to 558 . new help it along on a firsthand Accomplishments of Recent Years In just seven years, practical day-by-day basis like or about this, you are not theorizing or one-third of the forecast period, hoping. You have a pretty good the entire electric industry has and Continued jrom jirst page this Financial Chronicle The Commercial and (2752) #j40 Of we assume They were about one-third below the actual move already lines the % it af-, , along ~: • that the pattern government activity' as the economy will fects kilowatthours in 1957. as opera¬ estab¬ lished.^ We expect "that govern-? move to another area, figure. Another manufacturer and. ment spending will proceed at' they do not like the way things industry's progress. V a leading electric industry trade .about the present rate, that tax? are going for their operation. You publication two years later pre¬ structure will show no significant I cannot review the work of cannot move miles of transmission "Power has never been too little dicted 1957 sales to be 435. billion .lines, tremendous generating or too late." And the Navy's Ad¬ each of the EEI committees. They kilowatthours-^and were low by alteration, and that fluctuation of plants and all of the expensive miral W, R. Monroe, said, "When are the Institute; and they merit; more than 20%, Predictions, made interest rates will be experienced as in the past. And that there equipment going into electric we called for power we got power our sincerest congratulations and within the last three to five years, will be further inflation. : appreciation. : service from one part of the na¬ and not—Thank God-r-alibis." fell short of the actual 1957 per¬ tion to another because you may The ability to produce electric, Basic to the Institute's effec¬ formance by from 5 to 14%. / • Projects GNP in 1979 not care for developments in your power to meet the nation's needs tiveness in serving the industry This may indicate why seers in In making our forecasts, we is not something created on a and the public is the widespread present territory. activity should be modest made use of a number of guide-' This fact of being married per- crash basis, which expands and nature of its membership. Member, any v men, disclaiming infallability. It lines in the economy which bear" manently to one basic line of contracts with changes of tem¬ companies serve about 96% of all also indicates why the electric in¬ a relationship tO our " industry.work in a single area makes for perature in the cold war or with customers of the investor-owned n' dustry, in its expansion plans, Predictions of the Gross National Si strong sense of responsibility on economic fluctuations. It is based electric utility industry in the takes great care to provide the Product, for example,, are helpful the part of electric companies. on the sum total of what we see United States. means of meeting needs beyond to use in getting information on This is not so much a virtue of as necessary to serve well all the A membership development of those which may be predicted. future kilowatthour : sales. By ... yvork or if , ' . . tU * ■" ' - • our characters as companies and communities of which we a are individuals. It is rather the clear part, and which make up the fecognition that, for better or for larger community — the United : do only . than more has national about come to EEI mission significance through the ad¬ affiliate as mem¬ well as States. bers of electric companies from An electric company knows it§_ And, 15 countries of Latin America and when this sense is multiplied in service area intimately—it has to. the Caribbean. May I say we are electric service areas across the Typically, it knows of any large delighted with the opportunity nation, it means that the electric new industry coming into its ter¬ this presents to work more closely companies as an industry are a ritory, and may even have helped in sharing the benefits of EEI worse, we can •> responsible and potent force for bring it in as part of an area activities with neighbors and our show have we no fear that future will not be at least markable as as the ono for which the we entire have proved to be true time after time in the past. after day, electricity be¬ increasingly important to our rising standards of living, whether it is in a modem, allelectric kitchen, or on an elec¬ tronically controlled production line. And electricity becomes in¬ creasingly vital to our national defense, whether in the produc¬ i I>ay comes personnel will be working civic improvement projects help make the communities ceiving its service ous Institute was moved to lar the past. 1958 will be in record year for new construction in the power business, with the to re¬ more which to This prosper¬ and better places in story building, 750 Third Avenue, in New York City. EEI's is first relocation since its organization in 1933. 25 For oned into the calculations of what it occupied quarters in the Graybar building at 420 Lex¬ ington Avenue, expanding until electrical its live and work. All these and many other considerations will be reck¬ years needs will be in the you activities In floors. ahead. When years forecast the future took the parts the staff functions of floor—the sible three of building, new are on the present rate of in¬ be would figure 1979. trillion $1.7 ? ; , A The $700 to inflation. a billion?is attributable /r v t ? i * Population trends jaiid. the for¬ mation of households .are also , . of installation some factors results, electric to total 10 years, the electric companies have averaged about $2V2 billion annually rather these are have al¬ accurate particularly checking our own pre¬ Population"1 is expected about of last year. last the be pre¬ other 250 million in 1979, the population And households will than 82- million, in¬ nearly half again companies have budgeted about $4 billion. During so in dictions. greatest proportion of the indus¬ forecasts produced useful the output- and , Population accomplish their part of this year's construction, by far . the total, power ways To try are" helpful in which dicting data. 34- new a on If flation continues, the current dol¬ re¬ 15% million United development program. In a com¬ friends to the south. At a later kilowatts. States. pletely different field, that of Convention session, we will hear' This exceeds the previous high $o, when we say that we will home use, the company will have from one of the leaders of the record set in 1955 by more than continue to bo ready," willing and charted growth for years into the electric industry in Latin America. three million kilowatts iable to supply all the power re- future, taking into account such and is I would like to mention another about equal to the total net instal¬ quirements of the nation, we are factors as the rise in air condi¬ Institute development. At the end not bragging. We simply state a tioning. lations of the 10 years between of April, the general office of the 1936 and 1946. In yet another field, company ' * fact of life for this industry *— progress , to our plans for adding generating capacity this year new we total. * * Certainly as the communities we serve. estimate that GNP will? reach about $1 trillion in 1957 dollars, about 2V2"times last year's" 1979, Record Year for 1958 more cluding over an 1957. Before for increase of two-thirds taking up the forecasts all one sixteenth—making more pos¬ economic and efficient administration. s^ V >5,N v $$$ ; || The staff of numbers Institute 90 men now and whose basic mission it women to the some provide is the services required the EE.I committees to facili¬ by tate their work. One of the task the Institute has undertaken for this industry re¬ a fore¬ port is the development of cast for the year 1979, which will Another year of GROWTH ... in the Golden State Percentage of population increase in was be our service areas greater than fast growing Southern California last year. This continuing growth helped us set new records in gross revenues, and higher net income in 1957. Our Annual Report for 1957 reports the year's accomplish¬ ments and explains why recent rate increases should re¬ sult in a Clliforitia 300 MONTGOMERY a copy without obligation Water & STREET • SAN Telephone Company FRANCISCO, CALIFORNIA 100th tical incandescent Months of results even we to are of the be light. careful gone may people to electric and have examination the the first prac¬ study evaluation into this future, and surprising, accustomed as as studying the prospects of the years ahead. Before it will we FASTEST look be well to pendent telephone years check hence, our cent future progress. the fastest in the Pacific ment in an utility plant were achieved in 1957. This year extensive program of expansion is under way, neces¬ sitating expenditures of the approximately $8,500,000. Our report outlines the year's operations and promising prospects for continued progress in 1958. per¬ past. These provide both the "launching pad" and the impetus our company Northwest. Record high revenues, earnings and invest¬ 1957 annual 21 utility in the Pacific Northwest Security analysts rate the postwar growth of this inde¬ Copy available spective by recalling briefly some of the accomplishments of the re¬ for GROWING Anniversary of Edi¬ invention of satisfactory increase in net profits for 1958, Write for the son's on request. WEST COAST TELEPHONE 300 MONTGOMERY STREET • COMPANY SAN FRANCISCO, CALIFORNIA 187 Volume Number 5752 for-the electric industry, comment to like trending . . . The Commercial and Financial Chronicle I would briefly on our plotted chart, two basic. on a types of line can result.. - first The rent hours? rate than the By 1979, it will be 665 million When data for any given factor I: are duce those three trillion kilowatt- process. is the straight-line type of relationship, or arithmetic curve; The second is the ex¬ ponential relationship, depicting constant percentage This is the kind of teristic of many of kilowatts.—nearly five times million kilowatts—more than five limes the 1957 peak. A reserve a charac¬ phases of electric margin of 15% demand over is included in the capability projec¬ tion. * In. predicting and demand, sales, capability have assumed we a factor of performance. But in- load 66.6%, approxi¬ dealing with a curve that rises at* mately the present average for the a fixed rate of increase, we run- nation. There are many variables industry- in to problems.'- It is difficult dollars, but at far a lower general inflationary trend. A pair of dollar figures of great ^ to- which enter 1 pay. Projecting term basis revenues shows long- a by 1979 they, should' be about $50 billion annually, over six times the 1957 record of $8 billion. It is esti¬ that mated these needed to on assure straight a line,'. * Let us that assume points of other, summer applications a !keep, local, state and Federal govern¬ and winter peaks in bal¬ ments will reach an estimated We believe that the; salesand'/ promotion • abilities of the plotted on graph paper having companies will be exercised imag¬ equal disances on both the verti¬ and. efficiently during, cal and" horozontal scales, and that1 inatively the years ahead, with the result these points reveal a constantly plot the points on semi-log graph paper in order to express that curve as a .straight line. This fa¬ rising We curve; then can that load about factor will continue at today's level. total of six nearly $12 billion in 1979, times; . last year's figure of about $1.9 billion. Our forecast for tennial is of ways, not only for but for the nation industry our as as we as 20 years maintain the We just sonal which whole. a standards Russia's tion , of No produc¬ they of permit substantially produce to go to civilian The needs offsetting • than a will we advantage we do. can an — don't when seem so many to under¬ we like it or economic animal. production not, man What he And a man cannot, be free under those in It is con¬ — man. ditions—even in his thinking. In the United States,.men and; womeit great incentive and. to the ex¬ we States* does, by an large, is reflected iti economic terms. In Russia, where government operates the economy^ it also operates the chief tool of the to work atmosphere of freedom. tent others Whether is over-all United States is that United the stand it themselves? living and that their of less to Americans will rulers an this year. It is clear trained to a lower are in we more determined people. are can stimulating to their initiative and creative abilities, can produce of all that is valued by man¬ kind than any system run by gov¬ ernment? How can we explain per doubts that the Russians one of terms to avoid in¬ explain to the world how free men, in an atmosphere capita figure for the United States, and only about one-quarter of the 4,223 kilowatthours for every last by the dazzling It the patient explanation and use right here How 1,044 in 1957, slightly below the 1936 solved of creasing jealousy or hostility. And the problem is of great dimensions living and in Russia was be economic system. our will take worldwide a misunderstanding display fruits of which area kilowatthour capita per standard t Of the 665 million kilowatts In the dry figures presented here predicted for 1979, about 500 mil¬ are the f lesh-and-blood of excit¬ lion, or better than 75% will be. ing accomplishments to come. cilitates the projection of past in plants of. the investor-owned These forecasts present an exhila¬ trends into the future and makes1 electric companies. What will this rating. prospect. This is the kind it easier to see what may be ex-, mean in terms of money invested?; of big job that is the glory of the peeted in the years ahead. We are In .terms, of - the dollars .ex¬ American free enterprise system, using charts drawn on semi-log pected to be current in 1979, tak-. the kind of achievement no other important one than in cannot simple over-all economic progress, is 21 years behind. that have problem has high significance both in per¬ . papeiyvyb'ich ' is' characterized by constantly decreasing spaces on much can both desirable and seems attainable. careful American Light's Cen¬ significant in a number - If Russians qualities and products which have given us this wide margin of lead¬ ership, it is perfectly obvious we are capable of keeping our posi¬ In to ance. £ast p er forma nee have been of government or tion. . dealing with probably because they have al¬ by one form another* and the standard of living promised by the In this category of productive ahead. hensible, ways been dominated commerce big lead — both in living and over-all capacity. In fact, we a standard will . are production, have we investment revenues produce the return predict its future course because picture, including increasing sum¬ i If the presen rates of taxation and a of the.constantly changing slope.- mer load growing trend, continue, the amount of taxes paid The task is much easier when we toward selling, electric heating, annually by electric companies to and particular drive in the field of are on that continuing flow of capital for the expansion the load factor; of electric supply facilities, into a industrial and world trade. was at the end of last year. interest are electric revenues of Peak load is expected to reach 578? the companies and the taxes they increase. curve what- it 41 (2753) protect and preserve are free to. determine what they strong. shall do, and the government fy promises a better life instituted by them to maintain the vertical scale.' ' - 1 -1 ( about $221 billion -r- nearly six leadership to America beyond that for pepole through freedom. Rus¬ order and fair play. When yoi| The theory behind forecasting times the $36%, billion at the end of any nation in world history. \ sia, too, holds out the promise of have freedom of action, freedom is t^at, if we "have* enough past' of last year, • ; y , ■ ; ^ ;. Who, then, ean be daunted by a better .life for- many .in the of thought, of imagination so with informationj .about ; a • Particular -If we take this -investment on what-we-see ahead? Only those world, but the Communists seek it—if, for no -other reason- than, factor,, and if we^can make rea-f the basis of; 1957 constant dollars,, of little .faith, only those who to conceal the mechanism for it$ because you have to; pick -among sonable assumptions about the fu¬ it would be about $174 billion have always m i s trusted the achievement—slavery. Our society many courses of action, to; which ture,; then these two sets of data You can .see what- the inflationary American system, only those who is basically one of freedom and to devote your time and energy. can he" used" as". a ^ guide' to whaf trend in the economy is likely to are incapable of understanding it. abundance; the Soviet society one Is likely to happen in the future.; of slavery and scarcity. mean' in electric, plant investment Government Operation For our own sake as a nation, *' 1 For* the electric ■ industry, we —something over $40 billion in But there are millions irv the "Strangulates ing inflation into account, electric, system has been able to approach, company plant investment .will be and which, in fact,, has brought it will remain we American ' - , . - well as trended; the record from "1933 to 22 years, V;'.; ;; the pTqsent and projected it to. However, if we examine this 1979. The; results correlate re£ investment in terms ( of cost per mark ably "well with the',indices kilowatt of Of other factors in the economy.., ; ... In the son's Centennial year of Edi¬ electric light, then, wef see - for annual sales three about, industf^ of the kilowatt- trillion capacity, it becomes indicates the over-all cost of struction in the electric con¬ utility : 5 , field. In it are the factors of Thfs is over five times thOsafes= higher labor , and materials ex¬ for last yekr. To reach this figure penses. ~ But,; because we have annuaV'rfte of growth of about of doubling is. estimated, with a sales'every nine years. ling . seem to be, it may even be conservative in view of past per¬ formance and what can be loremay Remember, seen. sistently have con¬ in the past, we undershot not through objective statistics, but, primarily of use because growth seemed so hard to believe at the time. indicated the You inset the be may on the interested chart. kilowattbour would appear It when iti the shows sales been able able record to Start-; design .and trillion figure that three as how projection plotted on arithmetic paper. have* little of first-hand America, should we f who knowledge maintain of a' remark¬ advances construction in of ties. . c a r e about 1 ; - u be ex¬ crying .. do in can seriously the world mislead who look to up at shown - anywhere near the • rate by over-all construction costs. of our With Soviet Union The Russians In conclude stalled 1957, kilowatt the cost for all per in¬ electric plant, including generation, trans¬ mission and distribution facilities, seem and Continued on page California-Pacific Utilities Company operates electric, gas, determined field in which they their comparative any possibility of success, we can, I think, expect aggressive action to implement the challenge. In weapons, science strength During the compre¬ water and telephone services, one or more of which future. challenge this country's leader¬ ship. them more AQrmngViml is to To it. system is for trous consequences. Comparison achieve Russian others us leadership, with potentialy disas¬ new have been able to keep the really important figure—cost per installed kilowatt — from moving today . modesty or actual mis¬ representation of what we can the ers,- who live in such So, when government operate^ conditions of misery and, ignor¬ the economy and* the industries ance that they cannot; begin to which make it upvitia also oper4 imagine what the American stand¬ ating the people and; depriving ard of living really is, or how the them of freedom, •, Government free exercise of human ability operation of any/ industry, or any could : ' z ^ False We should not be afraid of plant and equipment, particularly. in. the use of larger and larger realistic optimism, in the electric or anywhere else in generating units, the utilities, with industry, the fine work of the manufactur¬ America, in the careful evaluation offers economics a the Russians provided in 69 communities in California, Oregon, Nevada, Idaho and Wyoming. These five states experi¬ increase in population in the most enced 40 per cent recqnt census decade, against a per cent — national increase of 19 and this trend continues. are believe that showing great energy and will undoubtedly make some progress. it will rise slowly in terms of cur¬ Recently, they have been making was Now,- what is the magniture of the electric plant which will pro¬ matter of principle, but a as "poor mouth" about our capabili¬ Handy-Whitman index line world . rapid than the inflationary trend. ; an us tremely hours. 8% believe in apparent that the rise is much less The 1 for those elsewhere in as the world who may about $375 for the investor- owned companies. We H Iftrfrr CUSTOMERS (THOUSANDS' THE CUSTOMERS KEEP COMIHG! r Last ■„ 5,474 of new a year customers to Steady growth since World total total of equivalent California Water Service Company added a its 28 systems — or about the community with a population of 15,000, new customers to War Two brought the company's representing an about the size of St. Louis, Mo. 231,845 by the end: of 1957, estimated population of 840,000 or 1947 Between .i :■ 1948 1949 1951 1947 and 1957, number 33,994 to 62,425; total revenues $9,005,794; net income tomers CALIFORNIA WATER SERVICE COMPANY 1950 374 West Santa Clara Street San Jose, California 86 per increased 84 per 1952 1953 1954 1955 1956 1957 of customers increased from increased from $3,758,994 to increased from $411,965 to $766,596. Cus¬ cent; revenues 140 per cent; and earnings cent. California-Pacific Utilities Company 405 MONTGOMERY STREET • SAN FRANCISCO 4, CALIFORNIA 42 • Continued from page 41 of But » industry, including power, inevitably starts the constriction and strangulation; of human freedom, even though this may not have been the inten¬ part of electric ; i any basic signifi¬ vestment, can be more will in terms of shorter work mean human' progress. • A Obligations and To Electric even on is what these kilowatthour cance figures i and Financial The Commercial (2754) 42 themselves human Utility Industry fundamentals in civilized life —, heating, one and more time drudgery, aspects which ulti¬ the produce mate values—and which cannot be Potentials in Heating and Lighting house of more of the newer applications, is gaining beginning. in importance as a means of bal¬ up the difference be-, twecn the two systems are living ancing the growing air condition¬ conditions here and. in Russia. In ing load. When the customer be¬ the Soviet Union each person liv¬ gins to think of home heating as well as home cooling as a job for ing in urban housing has an aver¬ tion at the Pointing of about 79 square feet of electricity, we will have opened living space — equivalent to a the door to dramatic increases in our rate of growth. room slightly smaller than 8 by; Lighting, the load on which the JO feet; In, the United States each American- has on the average industry was built," still has great about 370 square feet —- nearly; potential. It has been pointed out five times as .much living space,' that home lighting has been in¬ age made helping to make this future prospect a rewarding reality for all people, the electric companies will continue to operate with in¬ creasing efficiency in producing an abundant and dependable supply. themselves companies The full take will Sound Financing advan¬ and expansion of electric industry to serve the lic well is good regulation. of the economy Through the payment of taxes, electric companies contribute the electric America's ship £o when electricity, talk about selling we dealing with an area of economic activity that the Russians know nothing about — we are their problem continues to be one of -rationing. our But a great deal of attention is devoted to selling electricity and its applications to the consumer for Right in the home. use the now residential and rural category accounts for about 23% of total watthour United States kilo¬ By Light's sales. Cen¬ tennial. residential and rural sales . f will rise to better than 35% of the total estimated kilowatt hours. In 'i1 us£ 1979, three The such with rural and of electricity will be I.T"; trillion kilowatthours, about in large establishments stores and offices, of fuel cost required to generate a kilowatthour of electricity well below the levels of the past dec¬ the pro¬ ades. But portion of total electricty sales approaches 20%. By 1979, power purchased by industrial customers will total ment in as about 1.3 kilowatthours, trillion times the 283 bil¬ kilowatthours used in 1.957. than 4M> more lion Commercial use will be 533 billion 5*2 times year's 95 billion total. kilowatthours, Reflected in these dramatic in industrial fice last processes activities. A big and their gains to For and research different has nation This high a level wisdom and sense fuels hold the promise of uses particular been blessed of regulatory of responsibil¬ bills could have bought 137 jet bombers at $8 million Or they could have built 23 new submarines B-52 now possible home was coal, and use the remaining low-grade residue in a new type cost valuable from furnace of for the generation of electricity. Atomic Fuel fig¬ and in of¬ factor will The use course, fuel atomic has, of drawn the geratest public attention. time of it But will be a long this 25 years ago, in the half of what it and the over-all of living has doubled. The electricity price record stands out. in sharp contrast to that of other goods and services. It has been as a result of good regulation, gains in operating ef¬ ficiency, careful watching of expenses, and the public's con¬ stantly year ing facilities of the entire Tennes¬ Valley Authority,: with the ex¬ see million plant ception of the $600 to serving Commission, j Incidentally, it is worth empha¬ allocated investment , the Atomic Energy sizing that the plants of two spe-: daily organized groups of electric companies supply about half the load in AEC the TVA charged groups those as electric at the same but the are of The area. these by level TVA, are not exempt from local, state, or Federal taxes. increasing and local level, million in taxes paid last year by the electric com¬ panies could have been used to build 320 high schools, each cost¬ p o w e r the On kilo¬ per revenue less than is one the cost of all the power-produc¬ the watthour of electricity used example, it is Federal taxes for just could have covered company companies Per Revenue average million matter of fact," the" electric, a company Kilowatthour The $48 :;1;:l4 As rates customers to at each. any Declining chemicals to interest billion each. pany which will not. of come. extract new $1.1 paid to the Federal Government last year through electric com¬ going are the example, For to continue to high levels, there is one of future develop¬ types weapons public. for the leader¬ power it for the future. achieved will be increased automation ures residential electricity of commercial In trillion - use industry accounts for about half of the* total of all power sales. other and submarines and will continue to today example, will play, an increasing role in the op¬ eration of constantly v growing Many of these advances combine to bring down the amount and building of missiles, nuclear to the the ■ afternoons. company bills, other parts would result. serious dislocations in ity on the part of the various generating plants. Electronic com¬ utility commissions. In fulfilling puters will be used more, and their basic mission of protecting His freedom restricted in creasing at a much slower rate more widely to determine in¬ customers from poor service and than kilowatthour sales for other countless ways, even in his living stantly what combination of plants unfair charges, the commissions services in spite of significant ad¬ in interconnected quarters, the Russian consumer1 systems should have also recognized the impor¬ has very little choice in other vances in the art of lighting. be used to meet changing power tance of assuring fair treatment Proper development of these ad¬ needs most economically. • , for investors in the utilities. This things he needs and wants. In this nation, < producers of goods vances, according to a recent EE1 Generating units themselves are is not only because investors make report, could add more than 700 being built in larger and larger up a larg part of the public them¬ and Services devote effort and per customer to sizes, ingenuity to selling their wares to kilowatthours and transmission voltages selves, but because good service the consumer. But in Russia, the utility loads in the next 10 years. continue to be increased. Devel¬ depends upon -investor willing¬ consumer must choose from what And ' load in the home lighting opment in these and other fields ness to supply funds to the utility is offered that he can afford in* field has very desirable charac¬ of power supply technology will for continued expansion of facili¬ with peak loads on make constant contributions to the ties and service. either scantily stocked ^ govern¬ teristics, ment stores or the black market— many utility systems shifting Although many of the financial efficiency and low cost of electric factors in the electric industry's and neither is concerned with cus¬ from winter evenings to summer service, v tomer satisfaction. taxes had to be other means than pub¬ for defense, to government con-: The servation activities, to hospitals, schools, and to all the many other intelligence and understanding of services which governmental the regulatory commissions have in the past helped make possible agencies on every level perform tage of the technological advances their service makes possible. for of money electric through sound fi¬ factor in the key assure Automation, raised by some and Expansion nancing these reason, investing. A by machine. In power market in opportunities for companies good huge amounts highlight the' importance of the; electric companies as a tax source in the entire economy. If, for any general, representing a variety of individual and corporate interests, will continue to see in the electric for people to develop as they will in the creative, spiritual, human offer these major opportunities. Electric and more stock The securities. Thursday, June 19, 1958 . > • These expected to keep major proportions of funds into electric company putting their week, more machines to take upon Chronicle con¬ state nearly $800 million, and each providing modern educational fa¬ ing about $2i/2 cilities for about 750 students. There are, of course, many areas government spending of tax which can be considered of money very questionable, to say the Because the money of our least. cus¬ involved, tomers is have responsibility to do what to help them, keep their , a before heavily we electricity produced sumption. growth and creation of new we can and job opportunities. from nuclear fuels will be fully Of the total revenues received thinking straight on this vitally competitive with electricity pro¬ last year from customers by the spectacular example of watthours in 1957, important matter of taxation. this in recent years is the elec¬ duced from the so-called conven¬ electric companies for their serv¬ tn developing this prediction, tronics industry, whose principal tional "fossil" fuels coal, oil ice, 23%—23 cents out of every Public Power we" have included the effects of growth has come about in the and gas. The fossil fuels are not dollar went for taxes of all For example, it seems unwise adding about in, "phantom" ap¬ dozen years since World War II. inexhaustible, however, and with kinds, local, state and Federal. and unfair for governmentally op¬ pliances a year—new applications In all of the enterprises making the tremendous increases in en¬ Over the years, the tax pay¬ erated power projects to sell elec¬ of electricity for the home which over the up this industry there are now ergy needs expected ments turned over to government tricity at a price which does not cannot now be foreseen but which about 1*2 million jobs, and annual years, there will come a time of by the electric. companies have provide for taxes which are in¬ will influence consumption. This sales total more than $13 billion. growing reliance on uranium and mounted into astronomical sums. cluded in electric company bills. reflects the rapidity with which It would have been difficult in¬ other fissionable materials. Since 1933, for example, new about If those served by TVA and its developments in electrical deed to So the electric utility compa¬ predict 20 years ago, on living come into begin and are the basis of what was,.essentially nies, the electrical manufacturers, $19.7 billion in taxes have been municipal distributors had pro¬ paid. Between now and 1979, an vided for Federal income taxes in accepted by the American public. the radio business, the tremendous the new atomic industry and the additional sum of $122 billion in their electric bills in fiscal 1957 But there are two fields in development of the electronics U. S. Atomic Energy Commission taxes will be collected through on the same basis as the customers which applications of electricity industry. I am sure that there are working now to bring about electric bills, for a total of more of electric companies do, $49 mil¬ could cause advances in use which will be other industrial surprises economic nuclear power for the than $141 billion since the year lion would have been added to the seven times the 158 about billion kilo¬ be the industries The most — - — would exceed predict. what Light and we can heat — pow two of similar magnitude two in the next decades. benefit of all mankind. that Today, less than four years since Congress permitted industry to and own operate nuclear MASSACHUSETTS COMPANIES tax-escaping TVA was U. S. Treasury. Further, the 80% of the people power plants, the electric companies WESTERN the established. are participating in 27 atomic power projects, including 15 nuclear power plants either in operation, under construction, or planned. — This had 1,209,081 common shares outstanding on December 31, ried 1957 on expanding program, in cooperation with manufacturers — is owned by Energy 15,778 shareholders more — — Commission, is sole owner per share of Western Massachusetts Electric Company As the electric industry grows in all its aspects, so do other sec¬ the American free So, too, does market in its capacity to finance growth. We in the electric industry expect to WESTERN MASSACHUSETTS ELECTRIC COMPANY Q serves 136,000 customers in 55 cities and towns in western raise the money for the plant making up tomor¬ row's industry in the free market, and equipment as — has The financial sources of the na¬ will continue to look to the electric companies — had $28 millions of gross revenues during 1957 Where per capita savings among and investment the highest in the nation where in creasing to supply is fostering its always been done in the tion will continue to expand, and operated Sill millions of plant as of December 31. 1957 NEW HAMPSHIRE... . demand for eleetric industry, a . growing farms and electric . are and power homes industry. past. Massachusetts — Thrifty involves than half-a-billion dollars of tors of the economy. — the Atomic electric company funds. in 1957 earned $3.23 per share during 1957 paid dividends of $2.20 the and car¬ as good put money to work. Insurance companies, for example, with con¬ increasing > COMPANY OF NEW HAMPSHIRE AND SUBSIDIARIES places in which to stantly PUBLIC SERVICE sums for in¬ Executive Offices: Manchester, N. II. c1 tid Number 5752 187 Volume '. . The Commercial and Financial Chronicle . (2755) United the in States served companies electric by be used taxes pay This through their bills to help make ernmentally supported 1 e e c ti Later ic The all cus- bills - of only same way electric their through that all assure taxes in the tomers pay because electric ing it in agencies, or cooperatives., - follows, too, that tax money should not be Spent to build more It government power projects. investor-owned companies Just mean, are. economy of values The public acceptance Just whatever .magnitude, an indication, the 12 Vz as million kilowatts of scheduled; to one-third the total indicate what this ating capacity of TVA. The ignorance, able-to build each year the power equivalent, of there one TVA. no need be can and the. burdens of the t add a x p a y e r through the construction of more cus- curve ernmental a be that the clearly demonstrated only be taken . page [ED. NOTE: Mr. McAfee has prepared of charts relative to the projec¬ spelled out in the text of his series Then —since keep to are thinking are a (5) Must what we Let's sell them harder to. the . . are up . the on ... 7. astic, effective crusaders for electric way of living. help do the job. In Next, let's be prepared to invest a show- lot dollars more in sales and advertising. We once invested a dollar to get a dollar of new rev¬ enue. cents Today . . spend about 30 which buys about half . we what 30 cents not a govWhere would formerly did. Thus, been gradually decreasing, while that of other in¬ dustries has been increasing. our . ,. the They can All made tor of include is forecasts a basic hidden fac- crucial if the goals we serve. we Enterprise It clear, however, that has program Roughly 1.6% of goes into promotion. This figure connection talking with to use more in their own we National Level To to ... an investment that is just as impor¬ tant today as the investment in new, It but still capacity was yesterday. - may be hackneyed to say it, the way to make money is to spend money wisely—an idea that our consumer's competitors for the have already dollar been . . . what Sales Effort begin with, I do not intend sell short the splendid pro¬ grams we have today. These have been performing heroically. But grams future possible appliances homes. do? it is evident our of can, neighbors—-if electrical On the national level can tunity. We need to recognize this as an their we encourage as many as revised, as an elementary first step in capital¬ izing on this tremendous oppor¬ investment in we course, make better salesmen of these employees—when they are our gross now should be reviewed and this now that these pro¬ not enough. are ; Nationally, we need an overall, industry-wide sales effort sponsored by utilities to capi¬ . . talize on . the present market meet the many * . . is what long they all depend We run. curve of belief electric must Yet this on, in competitive chal¬ a na¬ is is—our real competi¬ just with the gas ap¬ There's still plenty of not pliances. move the in free enterprise supply up, among employees and our customers. Making this curve take the right power ielligence progress portant no and less a hard task for in- work than in any other of the imof company policy areas operation. When business for both electric and gas. Our most potent Competition -' - meet and beat it. Because we have the best product. We know we have the best sales story. • We will tell that story more dramatically. Tell to it forcefully. Tell it people and make . them see it lost Tell it more often* more more this round. a . . do. we as at point Maybe have We look a people. But we little groggy to some now's the time to get up and Come back swinging with our own Sun¬ day punch. i Sure—our competitors are do¬ ing a good job. They have made real progress. But they have also done us a favor, if their successes prove to be the spark which fires, us into more aggressive action. \ It isn't like this a industry to take back seat to other industries In imagination, ideas, Or anything else . . * to neglect our obligation in any fashion to any segment of the public we serve energy, ... or to be anything but the best in everything, manship. But there's Facing including no^ doubt sales¬ about we what it; today, a9 we look position of leadership our industry deserves, is a prob¬ lem that calls for prompt and ef¬ us fective action. It's We a , problem we must solve. must solve it—and solve it—with better we selling. Now With can ; Dillon (Special to The Financial Ohhonicle) v*» t LOS C. ANGELES, Cal—Charlotte Quasebarth is now associated with Eastman rities & vard. Dillon, Union Secu¬ Co., 3115 Wilshire Boule¬ Miss Quasebarth merly with was for¬ Croweil, Weedon & Co. and Francis L du Pont & Oo. ^{*y ■>,p, We are at the forefront of a struggle to defend two basic tenets of the American way of life — In age_0ld people attitudes are, and continuing to keep free of ^humanizing domination of government, we of the electric er industry have a unique position. The challenge today is greater than it has ever been and reqUjres constant vigilance, intelligence and the willingness to act promptiy against threats to freedom the consider what the man when ever and their , CONNECTICUT wherever /.. t > J m. appear. The ways to slavery are camouand how to get our own ideas flaged in many guises. The naked across to them, we are not dealing use of force, chains and shackles in some occult art difficult to are not the most effective techcomprehend. Basically, we are niques of would-be masters of involved in communications — mankind. These obvious methods and communicating with other inspire the will to resist among people takes up more of every- those not immediately subjected one's thought and effort than just to them. Instead, economic methabout anything else he does. »ods are used; the granting of ecoNot only does everyone have a nomic favors, or their withholdcertain natural aptitude in the ing; the threat of deprivation, the field of communications, there lowering of status, or standard of have been developed techniques, living; the setting of one group practices, and tools to facilitate or nation against another for mawork in gaining public acceptance terial advantage. A government and understanding, and they are which has the power to make use available to all of us. But if they of these methods anywhere in the are to be effective, they have to world as certainly threatens men think, real a toward the The fact tion do should aid^Jiemby not eve tempting to tell our story, the struggle of our direction is of No matter how aggressive is the competition in the future, we can and lenges of other industries. cannot program doesn't show anything like thority, and a free economy, not accomplishment the curves for operated by government, the other fields indicated. and com¬ programs free speech) untaxed, not subject to censorshiP by governmental fiscal agencies or any other au- Hidden Assumption of Free the national prevent us from offenng facts about ourselves and the nations have we are to be met. That is, quite simply, acceptance and understanding by the peupxe people uy of electric power supply to the pub- ' the which It will help meet the Maybe . our (4) It will stimulate retailers to effective sales support. address.] heavily underscoring. comes from the thousand and one Third, let's increase our sales Other Vendors Of goods and serv¬ forces, and improve their calibre. Let's see that they do a better sell¬ ices whose products for the mo¬ ment may seem to have more sex ing job in areas where we need it most right now. Then, let's keep appeal than ours. to be an issue indicates that far A well-conceived national pro¬ 1()0 in favor. And that's the dif- up an active interest in all the too-inahy ..JpeOple are,not aware £erence between a simple plural-. problems facing our sales depart¬ gram will accomplish several im¬ !^e, J? ity and a two-thirds majority. ments, and keep on giving them portant jobs; Understand them. And a climate v the support they need and deserve. (1) It will provide a modern, of good public understanding ' is There are enough people ,un- J- Finally v. on the local level efficient way to reach 47 million essential to us in the electric in? sympathetic to us, with an. awarelet's get all our employees in on residential customers, at a mini¬ dustry, if we are to realize the imssofthe value of public opni- the act. Let's tell them what we mum cost per customer. full measure of what we see in »<>". Who are doing their utmost to Americans tie-in and advertising sup- more . . future for. our cusomers, turer port. tions Selling Is effort. Advertising is an organization representative of the American way of producphilosophy of freedom and five enterprise, made possible by which offers equitable tax treat- the investment of the savings of ment of all customers. Further, we people like themselves? That it lead the world in electricity sup- iS operated by people like tbemply because electric service was selves who are constantly striving developed by enterprising organ- to provide their neighbors and izations in an atmosphere of free- friends with the best possible dorm In other parts of the world electric service? ' where government has undertaken Such a chart would show what the operation of electric systems, the eUect would be> if the 24% achievement has been nowhere were informed that they received near as great.. their service from companies. InAs a logical matter therefore, stead o£ 56 out of every 100 cus_ the question of so-called private tomers favoring investor-owned vs government power should not companies, the percentage would exist. The fact that it continues rise about i2 points, to 68 out of the our local sales campaigns, (3) It will encourage manufae- It is can investors,our employees-for all a to' launch 30 Budget More for Sales and this being served by an electric company? That an electric company which should course power industry is embodies the Ameri- to a vigorous determina¬ obligation in meeting it. our . future. by the which that accept with tion plan, company and make them eager regardless of the shifting business- to sell our company ideas to the climate . regardless of whether public. In other words, let's trans¬ selling is tough or easy in the form our employees into enthusi¬ supply requirements can be it be if electric company people fully met by electric companies had paid a friendly call on each operating under, the American 0f our customers and had told Mrs. free enterprise system. ^ ; Smith or Mr. Jones that they were can five-year wasteful—let's power It continue on-again, off-again promotions company, agency? from Better a electric an government power projects; when must society, we which job unless it is backed to the limit by all of us. ) jng customer sentiment for the companies be if the customers knew they received service from to own and us, in out* of because where would that Certainly to The chal¬ lenge is clear before climate tional governmental agency panies which pay taxes instead of gets the credit! This is the kind draining public tax resources are' of irony that can hurt.' com- they have based their civilization. (2) It will help to maintain receptive can a community, gener- on which other industries. Continued backyards.. ' our own into account the ignorance of their families, which would bring the total to over 30 million people, capacity our believe, petition for,' addition Iby the So an investor-owned electric this year exceed by company does a good job in its companies about new In supply power cans endure and reach ful¬ can fillment. The tomers don't even know that they have, are served by an electric company, ... vital weapon in to¬ a worldwide battle to assure a future for all mankind in which the highest human qualities and constantly demonstrated t h e i r That means about nine million of ability to meet all power require- those we serve, without taking ments is day's exemplify the freedom to exercise human abilities in which Ameri¬ have neglected terid- we survey has pointed about 24% of our own that any , Electric power supply in a free Convention, careful heed. does as is not up with the others is no ' curve governmental take us reason our matter who serves them, whether companies, the slavery horde of conquerors. our ideas on "how to do it" in public and employee relations will be presented to you. I hope that equitable solution for this situation is to in on where we some systems. • is most important people served by various gov- 20% the that with ultimate people, in the communities because serve, for what is not collected from up and used with — means 43 • The areas once served by The Connecticut Power Company and The Hartford Electric my Light Company are now (since January 1, 1958) served by one company. Annual THE HARTFORD { Report available upon request ELECTRIC IIGHT COMPANY 176 Cumberland Road Wethersfield, Connecticut i,t „i investment, and erations, if carried to the ultimate, ' . would mean government ownery shin of all the means of producThe many Federal organizations. would all be working for handling these fields are free from won we w wa ^ v.. ^ many state, local,, and in many goyernme t. .. cases, Federal taxes. Thus, these In. my book, that is socialism, kind—Of. agencies have an unfair competi- and though it is a business, foreign Continued from page 3 , inter-governmental loans. i j ; « • - - . stultifying to the centive by outright interference dynamic long-term growth that.^ye advantage and by unfair competition when has characterized this country in - prise. Where the ihey try to do things for them- the past ... \ solves. of in- is "If our economy is to • and The Spread of survive concerned must see to it we prosper, Government over private enter. • ■ ■ .j" , private lender is with earning a profit feels and immediate an some, face it. . . Government Federal The every lives the touches day in some way or more." harder and produce now each of us of incentive to work has little or no respon- The- obvious another. >. aid socialism. creasingly high taxation is the if they ' 1 It would be serious in any ... ... -1-1 _ from the Federal direct Federal aid in my judgment, gives real cause for concern. It individuals, centralization of government in Washington, with correspondingly less control by individuals over their own indicates continuing ernment ' of sion people, it creates new classes of selfish vested interests who resist Congress, housing other has curtailed 50; of discontinuance and has scheduled 161 operations lor dis¬ attempt to change or end the particular program that benefits any "Communism* The longer a operates, Yes, there is in housing in spite of the fact that of the real estate and expansion Returning to our main theme, I wish to refer to an excellent study made recently by the Legislative Section of the Library Reference is when there curtailment—for a by Defense officials to determine whether they can be eliminated. Elsewhere in government, 145 billion since curtailed continued lower income groups may eventually extend to government housing for the middle income group, which is at the request of some colleagues in Congress. This increasingly of my of taxes and unable to pay study is designed to show the ef¬ fects of a big government that is bigger on individual rights and free enterprise. The study has a good deal to say about taxes. The government, of course, has a right and a need growing us. Where the power out of hand is where increasing control over the citi¬ zen's dwelling unit, the possibility sidization of housing for the of Congress to tax sub¬ to tax gets taxation be¬ oppressive and this, largely to support unnecessary expansion of government. The study notes that for 1956, comes way. sure burden the feeling its Obviously, should this votes of those who housing. be $30. Though national done, the qualify will be extensive. • As this study further states, what could represent less freedom, as project the taxes increased 23-fold. privacy than the process through which an applicant must go to qualify for residency in pub¬ lic housing: Investigation of his credit, his job, his living manners. Following World War II, a spe¬ tax committee of the House Ways and Means Committee ported its concern over the re¬ effects high tax rates on production as follows (and I quote): of "With the present scale of tax rates, we have put the brakes on men's incentives to a dangerous degree by piling heavier and heavier burdens on them as they try to climb up the ladder instances been when occu¬ . . . this was Business Senate I Appropriations Committee, a survey of more than made we 1,000 different business activities which the U. S. Government engaged. was I was of than These tions. and electric development. 1956, the Budget Bu¬ revealed the astounding in¬ formation ernment that the owned Federal 19.711 Gov¬ business- contracted with private parties to operate. Turning to Federal credit ac¬ tivities, today the Federal Gov¬ ernment lends directly $ I for is production only for the use by of amount and to seems expand to be lending government the areas covered are carries out loan the programs housing, agriculture, loans to it operated The total Federal in¬ was SI 1.6 billion. This government itself and not for sale to the fields, such capacity I public. as " ; safeguards broader ;: the been sub¬ In yet other electric power pro¬ the sky. in The I Electric to now what is of implications h s t m e n posal. capitalism state of the revenue bond pro¬ This state capitalism Ob¬ viously sets precedent for a up organizations in the Pa¬ Northwest, the Missouri similar cific River who Basin, the Southwest, and eventually. where knows corporations first will your industry and with the pattern then well established will engulf for used be and Here what others. example of insidious-; another is meant I steel, coal oil, gas, doubt many no the by confronts in high places cannot see the pitfalls in the revenue bond .proposal. of the danger than Many persons ness The even proposal is bond revenue principle, but if it is adopted for the TVA there should at least be provision for these in unsound safeguards: Industry have waited until 1 i through us. protect to American people have roughly taking place there today. The first of these is the estab- who have fought us an area in 10 million kilowatts. examine though, the of want to say Clearly "defined area limi¬ TVA's service area (1) anything about the electric power tations keeping because unquestionably industry is in the front line of defense against expanding gov¬ where it industry your You will be the first to ernment. succumb to government reverse can face You a unless we the present trends. terrific struggle, for the proponents of Federal power are many; they they When I Senate in are dedicated and rest. never was first elected to the 1937, 2.4%* of the now Congress over is. Maintenance of (2) bonds by of issuance the control by executive agencies and TVA. of present investment, plus actual interest cost and ade¬ Full (3) and recovery future Federal quate payments instead on in lieu of present the payments. ' (4) An end to the sole clause by pbblic. panies owned 89.7% and other public bodies owned 7.9%. In the Prohibit seeking intervening of TVA taxes token J.''. na¬ tion's electric capacity was owned duction, it competes by sale to the supplie1 contracts which source. It tax rising. The fields in which the govern¬ ment facilities which vestment ' < . control miles. Having exhausted its hydro po¬ tential, TVA went into steam power generation and this now constitutes over 75% of its total we May, reau ; But those of were flood square to government operations to operations are the paramount ac¬ tivity of TVA ill an area of 80,000 pie or private banks. to increase the benefits. incidental be 40,000 square miles, today power is dared to point out there is no power In the It jected to much abuse because factories, cream for deliver. can nearly of \vhich only $240 has' been repaid to the billion, and navigation wrong such opera¬ included furniture 3,000 making, clothing manufacture, saw mill operations, dry cleaning, rope making, synthetic rubber plants, ice it totals alone Whereas power to promise to government than investment government These state is made a survey member, a more while and promotions being made to vacate their government homes. by the for The Hoover Commission, it largest Treasury. coun¬ battle. morally our won believe the become taxes million pledge benefits to the American people and then set up an un¬ sound system for financing these in over-time every $5 lent The pressure always primarily country. $1.2 support—but we have not can wrong the of Chairman type work tion more pants of housing projects refused for fear of cial When Out of the in has The from We have stood firm against having the government undertake more than even this wealthy Na¬ for Government individuals to unpleasant flood control and navigation a single power producing agency in try. I Keeping less have income quad¬ rupled from 1929 to 1955, Federal direct encroach¬ government of ment than these. the construction of middle income the per about There are, of course, more forms own i t t, tion of our children. There is already much pres¬ on Congress for assistance in his tax records, the size of his capita tax from all levels famBy and his income, nf fjov^mmpnt of' government was estimated at was estimated at jn pU^iic housing projects it is more than $600. About 75% of the rule that a tenant's income this represented Federal taxes. may not increase more than 20% Twenty years ago, the per capita over the income earned at the Federal tax burden was only time of his acceptance. There . greater control over the educa¬ of efits these with familiar details. What started out inventory Was an and is happening in the TVA region. I am sure -you are all thoroughly strictly 289 the facts has happened what about civilian-type manufacturing activities have been terminated or substantially of your '• TVA I don't have to tell you in out doubt that no trate. addition, 958 operations are various stages of review In still prices 20% below what they would otherwise have been and possibility to at¬ a The votes. tract Soviet government ownership advocates. The implications of the various drives in this connection, however, spell trouble for our whole free enterprise, system. Let me illus¬ partment has acted upon. day. The study also cites a Department of Agriculture estimate that surpluses in 1955 depressed that farmers lost about $2 process : 5.17% and 6.56% a year — even where the final output decreases. the industry is the first target of the Federal pro¬ has come as a result. completed a year ago. members the more en¬ The study observes that when a In many cases, the Administra¬ trenched it becomes and the building materials industries say commodity is produced lor the tion was able to take action on that public housing not only is harder it is to stop. government rather than for a its own. In the case of liquida¬ costly to the taxpayer who puts In this connection, many of you growing market, the producer al- tion of ther RFC, the sale of syn¬ will recall Professor Parkinson's up the subsidy but that the original construction costs are higher most inevitably finds a ceiling thetic rubber plants, and disposal spoof on bureaucracy which, of Inland Waterway Corporation than they would be if the projects placed on opportunity. though funny, contains a good The Legislative Reference Sec¬ properties — legislation was re¬ deal of truth. Professor Parkin¬ were sponsored by private groups. tion of the Library of Congress quired, and the Congress so acted. There is evidence to show, ac¬ son, writing some years ago in the It is not an easy task to get rid study also explores the adverse London "Economist," advanced cording to this study, that the effects of other Federal programs, of government activities, and it is the contention that in government government's role has not con¬ including Federal aid to educa¬ not an easy task to hold the line there are two axioms: first, a bu¬ tributed to the long-term stabil¬ tion, the weakening of state rights against further government en¬ reaucrat strives to increase sub¬ ity of the residential construction through grants-in-aid, and the croachment. Neither is it an easy ordinates, not rivals; and, second, industry and cost reductions are adverse effects of Federal rec¬ task to reverse the trend toward not apparent. that bureaucrats strive to make lamation and the government in socialism. work for each other. Professor But the danger comes from an¬ the electric power business. Those of us who have warned Parkinson expressed these axioms other direction. With public hous¬ In the above, I have gone into against moving too fast and too in a formula to prove that the jn the welfare field have been ing as with free public anything, detail to illustrate the insidiousnumber of subordinates multiply there is always a tendency to in¬ ness of the domestic brand of maligned as heartless pinchpenat a steady rate regardless of the crease the number of persons socialism that is enveloping us— nies. amount of work turned out. As eligible to benefit and to expand misuse of the power to tax, trans¬ What we have tried to do is to part of his jest, he. even calculated the area of authority. This tend¬ ferring the function of capital inject reason and balance in gov¬ the rate of increase at between ency is very often accentuated from private hands to the state, ernment programs involving ben¬ them. gram is plus the electrification of the whole country." commercial or indus¬ activities the Defense De¬ trial farm Federal 1920: power total of 548 a funds. in curtailment 63 more; continuance or $1 million the American taxpayer billion in housing $1.95 country con¬ You know what Lenin sequences. said in — has or charges for the surplus are costing low rent public During this Seswe passed anbill costing the units. dwelling national government un¬ to "do things for" the As the activity in this industry lead surely to disastrous can type operations; agriculture with the in ties administering destinies. dertakes In the field of ex¬ field of public price support and acreage control housing. As noted in the study, policies, we have gone a long way toward robbing the farmer of a vast bureaucracy has grown up ground the government's .entry initiative and efficiency. And, in into the housing business over the the process, we have piled up tons past 20 years. Under the Public and tons of surplus farm products. Housing Administration, we have The Legislative Reference study that warehousing something like 900 local authori¬ estimates The extent of to government also Consider pansion is the power single, most essential factor in our nation's productive capacity. Gov¬ .. Government. But electric activity. < - ota directly or benefiting indi¬ rectly from some sort of payments ing basic be it steel, or coal, or transportation, if government as¬ sumed such a high proportion of industry, , ^ ,1U11U ca¬ or nearly 13V2% of total steam capacity. -w/m citizens a^e it gives to creeping by a govermental agency, Thus ism, minate them. Steady progress is receiving some form of payment Bear in mind that Karl Marx pre¬ we see standards for loans becom¬ from the Federal Government. 1 dicted in 1848 that the destruction ing weakened, political considera¬ being made. Since Republicans took office When we include dependents, of Capitalism would be achieved tions begin to play a part, and the " probably one-half of the popula¬ by the destruction of the middle door js opened for administration in January 1953, the Defense Dcclass with the aid of a highly pro¬ laxities, favoritism and even cor¬ partment alone has discontinued tion of the United States is receiv¬ cwTv.iti 1 nr i nd ijsti*ial274 commercial — or industrialgressive tax. % ruption. 37,817,000 Today, steam ity businesses the seed of socialwe have taken steps to ter- run of million kilowatts of steam capaccapac Because we Republicans saw in thousands of government- than granted a loan are . advantage these competitive unfair an agencies receive lending private of this in¬ danger of nvinto. credit standards kilowatts - their share had increased to 13.4 n der competitive conditions. That system has proven the best y devised to produce the goods and services men need, to provide iobs and to raise the standard of . 1 .j j. the meet not ,. , , ' limited. lV. . that men are encouraged to work sibility for the disposition of his life as a and produce, to turn out better funds, these motives are absent Federation of Sovereign States goods at lower prices. Particu¬ or less compelling in the Federal with a Federal Government exer¬ larly, we must see to it that tax official ' cising rigidly limited powers. No rates are not so high that a man Firms or individuals who can- longer are these powers million pacity, or 6% % of the total steam capacity in the country. By 1957, Republicans believe that p industry and "l1** V should be allowed to function ui - nation began its Our - to 75.5%, while other public bodies .owned 9.2%; 'In bodies owned 92%rt 1937, the government owned 1.7 hard word lets have the courage „ Federal,, while your share had dropped ^ to nnd/in addition, robs them in the Federarpower. field. Last year, 1$.3f t e power capacity was - seems money to me that by the the use Federal ernment for activities which pete directly payers with its of Gov¬ com¬ own i^ indefensible. Such the government. years Your com¬ there has been tax- expansion in the electric industry but a disproportionate op- share of that expansion has been great But, TVA power customers from any regardless of from other safeg'uaicts. the revenue bond arrangement ^ still bad government. It opens tn Numbei 187 Volume 5752 . .The Commercial and Financial Chronicle . (2757) for way series of free-wheeling representing authentic a t corporations, out go ver n m e n under the from Congress free watchful eyes to raise their free enter¬ prise. of This attack own the profit motive on and rvery drunk with their , lives, own power. Y our system, our history always at This formula also puts the seal: work pushing this of approval the a with itself the people. from •■';i be com¬ for money •) country to an higher state of development. motivating force is so much ever that way government -will peting in government on in such business but This part of a that lives and traditions our inevitably must question those who would one the purpose of do away with it. A few 'ueA years Electrification Rural The Act Baruch wrote passed no doubt with the best was trating little in intentions the world and ob¬ viously without any awareness in 1936 of the complications it would present in 1958. electric The cooperatives to take advantage of the benefits available under the Rural formed Electrification intentions the Act, also formed were cases in the to rural life. I : ' other of ; of They help neighbors co-ops. good as should in times get you you emergency. gram. *. . When was established, it with the intention of bring¬ was ing power to uneconomic custom¬ largely in the rural ers of areas customer low density where pri¬ enterprise could not eco¬ vate nomically function RE A know the tion and am sure is and now and of central sta¬ Rural more Electrifi¬ concerned, rightly so, with improving its service. than more 50% customers such from non-farm industry, as com¬ merce, and non-farm residential. Bear in mind that this electricity is being supplied with the aid of Federal loans at 2%. interest. electric The therefore, is in a favorite position to undersell your co-op, companies in going after this As you are aware, the Adminis¬ tration this year proposed that the time has of seek the REA co-ops non-Federal financing. of when come You frenzy of sources also are aware opposition that has been whipped up to this pro¬ posal by the We can leadership. co-op the see frenzy when reason look we fig¬ ures. Appropriations for REA electri¬ fication loans totaled $13.9 million in 1936. By 1957, total appropria¬ tions had reached $3.7 billion. This year, Congress more than doubled quest the for 1959, Administration's loan setting for funds the figure re¬ fiscal $317 at million. Last year, Congress voted million in loan funds. The $379 REA Administrator, David Hamil, has estimated trification within that generation the rate loan of REA a you can what the be year. Naturally, $1 billion 2% loan money is a elec¬ will needs running at $1 billion year a of nice thing, if a keep it, and this is just co-op leadership plans to do. Combined on with prolonging cost Federal insistence this the use money of to buy below cost power from subsidized Federal power projects, there is the concerted mad effort the part of leaders tax-free to a few electric co-op establish REA co-op Federal the as the true symbol of free enterprise. Your companies have repeatedly attacked as ''profit com¬ been panies," and same as time, the monopolies. At the is held up as co-op cation of the better As to national life. our (and I quote): if men's labors show a profit—that is, they yield more than is put in—can society and each individual member have the share. material at Put believe leaves down me that than a an would One to ask what on of the profit alternative, he said, be to sense civic unprofitable one." have the love of their a to more alternatives to system. old- as will, but I still profitable enter¬ Mr. Baruch went the to less you contributes virtue To progress. loss a fashioned, if people." ,'this work men labors service to for out or others. of But of has experience, as f, been ever able to hold gether long behind this The other of incentive of profit, he continued, "is to force men to work by order of some higher authority. Wher¬ ever it has been applied, it has meant loss of a it some has freedom. At reduced to men slavery." "The profit motive—may I em¬ phasize—offers a form of incen¬ tive that cion. In does That the a of heaven-sent out accidental along with of personal freedom before." seen The no flourished degree never it was was path which down the the I put today1 led co¬ blame for the is a them Or do . we in direction. do to I so. shudder think to the bill that would have been by and now to which of run future generations of American taxpayers have had we been committed undertaken proposed atomic power plants of program if the which could have produced power only from three at six to times the cost of conventional power. I don't have to reiterate to you people the devious the and various and many who are America's of the record of American indus¬ on try and choose bumbling hand in its place the of the Federal Government. prise. that immedi¬ backs this situation if they clearly where it is on could who see When this take we a close leadership, situation. We co-op strange at look we see see a this with those elements of labor which all would nationalize it working side-by-side with those elements which would nationalize your in¬ industry. We see is not what cans ence this brings us minds Here We v and all we Each we None can of about rest till all confronting the entire our But answer live we or lose it.through J I .have as Atomic Shearson, Hammill Adds > ■ v (Special to The Financial Chronicle) HARTFORD, Conn. . Sidney- — lies in in our an , the Shearson, Lewis peo¬ increas- Hammill Street. He & was Co., 37 formerly with Income Funds, Inc.' > !> . - ' J' FR discussed—TVA, REA, also Energy—we steady process of attrition see a PA STURE on your industry by other legislation. Sometimes it is seemingly in¬ nocuous, such as Senate Resolu¬ tion 148. This resolution changes the procedure for evaluating water projects to make it easierto T O justify Federal construction of non-economic projects. Sometimes the attrition process is in buried bill, a such ATCIV:"'- the as DIVERSIFIED Omnibus Rivers and Harbors Bill which the Sometimes takes President attrition the form the vetoed. of ECONOMY IN only staged Con¬ a CENTRAL-EASi_ gressional hearing. The fact is, however, that there is a never-ending drive to circum¬ scribe the electric power industry, A to weaken The total one of regulation of new diversified and the rich farm has predominantly Ntt* ken Iq&H af hold' nst Texas id developed into on . . « agriculture now picture this presents is political an AGRICULTURE Producing quality beef and dairy cat-;$3 regulation. tie, fruit, vegetables, poultry products. ||| United States and Soviet Power During the past five months the power supporters have a new 4 LUMBER Fine Federal advanced furniture, mills, boxes, basket saw mills, flooring mills, pressed wood. argument to jus¬ tify the construction of more and Federal more power MANUFACTURING projects. From cotton: textile argument is that the Soviet Union is adding kilowatts at a greater rate, than briefly, the OIL this Now, may well be Soviet Union but, the about indicated at the beginning of A true as goods, upholstered furniture, garments. Toy factories. the United States. AND GAS big part of new economy ... explo¬ ration, drilling, processing, production. 1 my MEDICAL talk, the logic of trying to equate our growth in this field with So¬ CENTERS Modem, complete medical, health and viet Union growth escapes me. In We see it loudly pro¬ all the arguments citing the So¬ claiming non-partisanship yet be¬ viet progress, one fact is always ing blatantly partisan. These omitted, namely, to what extent things are not characteristic of is the Soviet citizen benefiting resort centers grace Central-EastTexas. dustry. our farming or from the rural people. Atomic nowhere Perhaps than in the have our revealed has time Energy case now more clearly have taken on You we will j elapsed since we which mostly in the events place —- recall that no sooner DISTRIBUTION to maintain meet these our ample re¬ Copies of the annuel and quarterly reports giving further —Planned facilities offer better distribution, better warehousing. Good roads. information operation served are on and the the available _ Company's territory on request. I serves. Furthermore, is we are we know why it expanding our power It is to give our citizens of the good things of life — electrical appliances to cut SOUTHWESTERN ELECTRIC SERVICE COMPANY capacity. more more made the decision to con¬ - I continue and r needs of Enough WAREHOUSING Our expansion is such that it will motives. Packing and canning, poultry, milk, and vegetable processing centers. meat • shortage in In fact, we ample power reserves. rate Washington. had have power States. advocates state began talking peaceful application of atomic power to gain some perspective United no of atomic energy welfare their the PROCESSING additional power? have We domestic labor, more electrically operated tools of production, more John EXECUTIVE • Jacobs has'become connected with minds and the hearts of ple. ours slavery. economic system? Partly ' be can whole problem, the problem confronting you and your industry, and the problem V But, it is today ;wheri determine whether we gain it we. ■ this issue; tomorrow. through freedom meet anothe* freedoms T Conclusion we to do. this our A wonderful world privileged class grows, the more difficult it is for you to fight back. do job a teach us know made secure. are who benefit from the prefer¬ clause. And, the larger this have / . one what for those privileged Ameri¬ How back again to hearts must, in effect, "Each one-, teach one." are thinking. They want more Federal power projects to provide more power do are the issues at stake. enter¬ many will numbers our of people. They must be informed and know But you know and I know this But few, they must be increased. And more free problems your part. our :> electric co-op leadership working hand in glove derstand tried and our of If Attrition Against Electric Industry ' Very leading. through channels proven matters. understood, people Legislative not are individualists their turn ately members co-op confirmed would farmers install it can these a people go down. Those of us in Congress who know you and un¬ vV.yy Vv ■v; need are that see don't for military objectives, we power justifications advanced by power advocates for. come into our society when such people choose to turn their backs issues have we responsibility. Being in the front line, you have to make sure you disturbed, not we to too proves Even so, understand the ; decide we A ' - will make the right decisions. Your industry has a tremendous too Federal Federal development of the atom. One cannot help asking what has ture of majority the a per¬ installation. industry outside the legal struc¬ it difficult to believe that the great find achieve because of the power capacity, but because of the objective for its If involved responsibility do living and But issues burdensome. we peasants? want them to standard of opportunity to branch be disturbed. new a tric I remain Do our Congress has managed to blunt this state leadership. disturbed. to the are see any Federal affairs squarely on the shoul¬ ders of part of the present elec¬ co-op be want it, to make it more dif¬ ficult for you people to remain in classic example of a privileged Your opponents a r e, class whose privilege is dependent business. on government bounty, becoming even, as you know too well, now entrenched and seeking to extend trying to force you to keep quiet and expand their privilege at the and not talk up in defense of your industry. expense of the rest of the nation. being are ops Russians to this attack for the time being and it is well that we have been able vital a freedom. authority nor there a it is coer¬ profit system emerged as revolt against excessive accident, it on personal governmental that rest this respect mechanism part of not the reason In addition to such broad fields the what If they are, I can't ' . ingly complex world and, toe often, the effort required to learn of hydro¬ haps in the process of doing so hydro¬ become less of a menace to us. If, least, that on the other hand, this rapidly which is economically justifiable increasing Russian power capacity —is almost exhausted. The atom, is geared to the production of war therefore, represented to them a weapons, then we have cause to to¬ to this how they justified the better was development ideal." alternative Is short, to living. standard doing? to , . the services—in our source a "belonging electric projects. But electric potential—at community no automatic improve power (and I quote again), "thus far in human *; de¬ when Federal the atom on energy would "Only produce of up profit, said Mr. Baruch, for pounced Part for the on atom advocates below expansion and the exclusive right on of business in finance to Time." plea of for this the at is "A understanding by the student body of his Alma, Mater, City College of New York, of the role non- farm business. should book times Having reached this stage, the REA co-ops are now turning to new fields which have nothing to do with original concept of REA. Already the income of co-ops is called, Our all you Over 95% have now service cation I statistics. farms -This has' fulfilled fulfilled well. our service. render book a the are RE A a of prise Today, however, a disturbing change is taking place in this pro¬ ago, Bernard brief and pene¬ Philosophy for means of many neighbors, and your each and, in real contri¬ a along well with the are best advancement that know most the world past, have made bution in with the efforts our is disturbing for the profit motive likely to become has, been the force in our money, centrate velopment of the peaceful appli¬ 45 OFFICES T Shewmoke, MERCANTILE President BANK BIP.G'., DAI LAS, TEXAS — J ■ 46 ContinuecL from first An is further possible even decline in the a tion of that value way , is eral programs or grants-in-aid to* , of a threat to more our the of life than even the Russian States: The result net well ask whether gov- abilities satisfactorily con- • long line You may ernment cannot seems likely to be even higher Federal trol this process through: Yhe As you know, the latest' manipulations of: monetary and , the dollar Both groups, by intersuggest that we may expect Certainly, many of the panicky inflation, but one advocates it. measures, advocated early in Therefore, I prefer to be on the 1958, some of which have been safe side by anticipating that inadopted in less violent form, could flation seems likely to be a conhardly avoid producing inflation- tinuing process even though at ary pressures at a later date. varying rates, rather than to find because might of be that Tmn„,i accentuated menace.. T, . We know, of course, that it has? been cut roughly since 1939. in half full for to, think of the last decade.. Wifchrtho steady rise in the con- :, proposes over price/ index,, the «1947-49 the past spring* was worth about 81 cents. I might add sitmer.' in dollar for 1959 fiscal the nossibilitv of suggest deficit of a fiscal some $fbXn^thout ^all^SSbe.^ « not Impossibility,.of coping for tax reduction added emer- or • , debt;, unless The amoimfo of; increase state and 1946; to coun- as local 1956 spending s almost was in the; increase ; Expenditures dollar has about 84* cents in pur- by a desperate bid to divert en- chasing with ergy and attention to an external figure foe. In order to be sure that the but- 65^ first of these eventualities does be metals of and not arise, the magnitude of a defense efforts may well increase rough calcula— in cost, still; further as the com- tion would suggest that this figure is, about: in line for many of th^ large and costly items which you, must purchase for your plant expansion programs. , History shows that v has War major every been- followed pressures on ties for plexity and sophistication of our new systems require larger mount in the years ahead. and larger expenditures for hard-; witb all levels of government - and for research and devel- opment. That there lessening of tensions be may and there is competition 1 for increasing their spending a bound cor- a to s0urces be 0f One revenue. responding reduction in expenditures solely for defense, is the fervent hope of all, but the most use(j realistic assumption is that such a time is not near at hand nor inflationary imnlications stantially riod would ajso be replenishing of the goods that people and business need and want. This has usually been followed by a period of sub* by sevof vigorous and some- eralv years times toe frantic Thus, I activity while breath. 1947, except for reduced economy since again in 1953-54, we enjoyed on almost every front a boom which took to us economic heights new in the third quarter of 1957. All elements of the economy, particu- during the considering. we are addition In running at times beyond gains in productivity, thoroughly enjoyed the experience. subversive Since last summer have we in a period of recession, Despite a steady and marked decrease in production, employment, peen and—to; lesser extent—income, prices and wage rates have continued^to show advancing tendencies. a Thus many perceptive ,.wlsely tbafc tte inflationary threat was Anti-recession cnuy? dormant. tions and suggestions, and out, would seem to that; a in ac- Congress indicate substantial number of per- Son&r—-perhaps unwilling a majority—are natural laws allow to is there an(j as rapid o accompanied been in by cornproductivity, mensurate capabilities in pro- particularly in recent years, unit we cannot; labor gains costs tended have that a we totalitarian is Union in to strive to With to rise hold it to even points and produced a trou- withhold supplies of' A recent study by Edward H. Chamberlin entitled, "The Ecocut prices indiscriminately, to • nomic Analysis of Labor Union make loans at low rates, or to in-» Power," published by American dulge in other forms of economic Enterprise Association, advances warfare of their choosing... Such "abundant evidence that unions tactics could easily be costly to today do have too much economic the* United States in military or ; power." Where this is true, the - economic aid, development funds,, author concludes that the public; jn other ways likely to add-interest further a ddft a to the costs that requires steps be? of-:gov-* taken to reduce it. and the consequent flationary pressures. I would agree in-* with him "that unions, like busi-; ness Added to this new and weighty influence of the costly "cold war,'" corporations, are 'here to stay.' But also, like business cor-* porations, they can be subjected con economy : ' i In 1965 r.;, '; billion in the early 196Q's, provid- i jng the basis for the new products . Billion \"i". : trend takes the If the »-V v- H of $550 healthy, grow- * and processes of a • jHg economy and a^ commensurate dmettion-demand for fixed capital to bring suggest, what might this'these programs to realization. Yes, to the economic growth- of the users of capital funds* are which I mean the nation, upon which'continued growth of: Tn ;turn, likely to prove numerous and de- your"in-'' 'manding,jwith a reasonable chance dustry is to a considerable extent4 that requirements will exceed dependent? Even recognizing the * supply. • hazards of long-range projections, ~ More specifically, what'is the they must, of necessity, be^a key • probable magnitude of the utility element in investment planning industry's problem?' Perhaps a of business as well as policy de- • fair estimate of the total new con¬ cisions by government in many struction needs of the investorareas. Perhaps at present, when - owned utilities for the eight-year the economy is in a recessive period 1958 to 1965 inclusive, and phase, this may seem to you to assuming installed generating ea~ add to the hazards of projecting pacity at the terminal year of 160 its growth. I would suggest, how- " million- kilowatts, would be $40 ever, that over the period to 1965, billion. This would work out to benefiting from a rising trend: of" an average annual value for plant productivity similar to that irt our expansion more than double that past history — per annum 0f the period 1948-1957. It would compounded—we might expect to likewise be about $5 billion more build up to a potential gross na- than the total estimated electric tional product of close to $550 utility plant account at the end of the in'1957 billion The key to such dollars. 1957. achievement of goal would be based: first,. a our „T.„ XT , Di.,' „ Utilities Will Need ability to work our way through the present readjustment upon our a goods, to engage in s dumping, to stin :: If we may assume that the industry will. generate internally monolithic, blesome "stickiness" in prices, period without dropping into a about the same- percentage or its regime, the Soviet'while also seriously eroding profit depression; and, second, upori the total casli requirements for cona position in world1 margins. avoidance of inflation.'lam more struction as it has in the past must minimum. ; Sees Real GNP Our recession towSd we find an expanded role of gov- to social control." seemT miite ernment in numerous other direc-< This necessity will continue to economy seems <*mte P°s" tions. Under the Employment Act be a pressing problem until we advocated trolled n not and eminent , through threats to halt production in key industries. Since this has disproportionately. Here we find has, been used against us with- the basis for a new rigidity in great propaganda advantage, so costs which has boosted break- or rfin < new afford to disregard. say 11 of the monopoly power of the labor unions. Its results are perhaps best exemplified by thesteady increase in wage rates over a period of several decades from-her threat growing to^work. Most people fear any deflation. Although they may they want lower prices, they appearto- prefer, mild inflation business is the unfortunate effects own, economic added an as our duction and trade that oh- markets concluded a third point which I am sure is highly disturbing to all of us in in rate is twice . re- defense there world, * • Labor Monopoly Power this uncertain is another aspect 0f the situation likely to prove costly in one way or another, "Whether or not you choose to accept the rather generally expressed idea that Russia's growth qUirements larly organized labor which was frble to; get steady increases in wages the to justified in assuming that borrowing would be 'extensively an(j ^his would clearly have pe- likely to develop ^ets short interruptions in 1948-49 and pace certainly will', almost revenues The the States and localitaxes and additional weapons ware —' of future demands for services. our metal products, where prices have risen most., And consiueratiwiis »r. r political' State and; local; were allowed to pfevailr While vcrSitys and foundation expendigovernments' are likely to riser it • might seem a worthwhile-ae- tunes on' Research of $3 billiohiast more rapidly than the total na- complisnment to hold .'our ihila-;yar.- l*n<h-r favorable conditions, tional output, using even the most tion to a "creep," this doulil^um^total^esearch^and^ development conservative assumptions about out to be a seductive and deluding "Spending might welPchmb to $15 power highly deceptive, would field the in its by great* Federal ; ex-. only hope to maintain compared well as penditures from their post-World •. War II low to> the current, level.: pureiyi* this quickly reversed. We have already in from try deteriorate to the point where the present' .ruling clique could , cents point to a very ot applicants m the capi'tal markets m the years ahead, -The ?,°f y°ul .mdusti y. nre so _great that you . cannot afford to be very far behind top rank, m the preference^of investors, however well you have fared thus far. Changes in investment preferences do take place and aie not slacken--typeyof, business- spent for electricity.; Based upon thevalL-inclusive- wholesale price index," the overall businessman's as seem to One of the pri- trend at State and local levels of ently we must risk some as as points, would certainly he government where a similar phi-r iiig of business and unemployment; . . '' : that, unlike previous periods fol-losophy^- of "doing ; good" has to accomplish necessai-y readjust-;;fOne proieetion of capi alspendlowing a major war, wer have f^ned out widely and expensive-" ments via this route. Politics-Be^;-mg dog.!965. prepared by ,Mcbeen—and for a long time ahead iy. According to a recent study ing what if. is, this is highly un- .Oraw-Hill, sBows a level well m wilL be—engaged in a defense ef- by the Tax Foundation, there has t popular, for an eccmomyl always billion measured in fort, whose impact upon our been more than a three-fold in- operating- in an expanding booml957;lollars. The moren.steel' alnlarger^economy hfv ntihzintfi economy is fully as significant as crease since World War II in both in previous full-fledged wars. state' and local government ex< There are many who feel that penditures, and in State and local: average has resulted in about fiveguarantee quick success, or cents more power in the dollar internal conditions in that power aile- quately with "wage-push", inflagency expenditures during the ' tion through monetary .policy year ahead. Thus, Federal taxes; alone. The Federal Reserve has wm m0st likely' continue ex— dealt courageously and forthright- that* your? own;; industry's- record > Russia- is unlikely to; strike unless in holding, price gains below the■, she has clear-cut superiority to 1947. But that is of the the difficulty, Experience policy. past year suggests mary > our estimates further inflation. Inasmuch as the early pait of:the period included^ World War II, it is probably more use- change Thursday, June 19, 1958 tremely burdensome, and tax re- ly with the problem and gained had occasion to note that all ;evels TWpnrt* Ttifiafinn Pnnniu«inTi vision or reform—• which might much useful experience in the ,?f. gavernmwit are likely to he Defends Inflation-Conclusion brf abQut mQre equltable dis_ £ power of its various tools for in- substantial borrowers over the Perhaps we can bring into tribution—may be postponed. fluencing the supply and cost;of. penod-about which-we-are consomewhat sharper focus the reaQf equal or even greater imp or- < credit. It deserves our./.under- cerned. Other places in the line sons behind the probability of tance to you, 1 am sure, is; the standing and approval. But appar-. wi." certainly be taken by many It max be pertinent to review briefly what has actually happened to-the buying power of our dollar. . .suddenly that it must be faced. TnfiQ<5ft„ f spending. ence, softness, very . perhaps. say .that the private utility/'industry has' amply demonwe may continue to have periods jstrated its? ability to finance an than stable prices, y In the areas of broader respon- ? of recession of varying1- intensity, ya^tpuhdinincrease;capacity sibility to people, such as housing, the only safe basis for planning * both^^durihg dftd^ after World War social security, education, and for long-term capital needs is to II5 and therefore no new, problem others, the trend seems to be to¬ recognize the likelihood of further is being .faced. - We can certainly ward more and more direct Fed- decline in the value of the dollar, hope that this is true but the prob- Inflationary Era ... It . improvements in productivity, this-, major road blocks,-. Thus, I come would entouragerising rather * to the conclusion that even though page Capital Requirements in like. Financial Chronicle The Commercial and (2758) ™ our ability to acdecade, then the (investcr-owped complish the former than the lat- companies \vould have to go to ter, as I have already made clear, the financial markets for, roughly The pathway to such a medium - $25 biJ lion. In any one year the term goal could, of course, be con-1 range would; probably, be fr°m siderably roughened" by ;'th© pres-; $2^ to $414 ' billion,., Further, it ence of intermittent inflatiohafy the ratio of long-term debt to pressures. At times progress mighlytotal ;: capital raised during , the be speeded up. as it seemed that 1946-1956 period, were to prevail prices were. likely to'-rise and, - in the years ahead, to .1965, j.tpe therefore, anticipation' of expendi- long-term debt.requirements alone tures would be advantageous^' ; At; might equal more than $16 billionother times, when it might appear ; This would be close to the total that stame slackening-in pricesvWas capital raised from all-sources in in the offing, there might1' be a the past 12 years* "J J .; tendency to slow down expansion, -r. while such needs on the part of This environment, even though it the electric ; utilities; will' rank sanguine about ^ , should demonstrate that the broad list of expanding they have irtdeed; been during much of the mythical man m the street should post-WOrld War II period, subbet confused., In the same day's stantial financial requirements in presa one has been able to read most of our basic industries must that several eminent and reextent that government interprets the reasons that might be- ad- Capital Needs May Exceed Supply- -aiS0'be reckoned with. These will spected economists feel the threat this commitment as a mandate to vanced for the If we may now carry' over this need to be added to the growing inflationary poteninr?u10n ls.mu^1 toss to be provide "over-full" employment,, tial in the years ahead, certainly; general line of thinking into the* requirements of government. And feared sitae 1.. A«a it A . , is , ,, small wonder that the long-range trend was inflationary, can arrive at some equitable soluhas assumed, enlarged responsi- tion,. and I suspect will provide would increase the, problems an.de bilities for the promotion of "max- some pressure toward inflation* complexities of business operation imum employment, production,, over the period under considera- to a considerable degree. ; and purchasing power." ."' '. To the tion. While this: does not exhaust; of 1946, the-Federal Government; them high on the industries, where ' . - r * than, ness or beyond ists a a slow-down rise in minimum tell us ^esPectod that in busi— it unemployment levels, while ec<mo- creeping infla* may be pressures unable to resist the to take steps which will have the effect of validating ex- cessive these wage; demands. frequently to tend the heavy defense spending, rising of the expanded role of capital requirements, it' we must hot overlook individual seem to me-possible that demands for mortgage money ,apd of govern— these might-be both enlarged and* lor:- variousr,;:forms of,-personal Where ments, and the monopoly outrun area non-defense expenditures in view; would of labor unions, provide power made more three- inflation. costly At' this by noint continued • vou credit; which are almost; certain 1960 s, it will' to be heaW in the early Number 5752 137 Volume . . . The Commercial and Financial Chronicle J 'S.-j, _ ' i *5—. v 47 achieve our projected growth we population, labor force, and output. To meet such capital re¬ quirements, huge savings will be required, and savings under infla¬ tionary conditions are quite likely in and trouble¬ some gap between supply and de¬ mand, as - was the case during much of the 1955-57 boom period. CleaVly, difficult financing prob¬ lems for those seeking capital seem certain in the years ahead, we once growth. resume - vft - economic our -V'" .. needs cast, area to fore¬ all aware. One" specific. But we are, you as cannot be very note that interest rates and yields have shown an ir¬ regular advance over the years may bonds World War II. since several been There have which; have surges successively shown of business a won't stop To Take Census of growing. Investment In your Shareowners Spending Keith Funston, President of the York Stock Exchange, has industry, with its record planning for growth, it is perhaps presumptuous of me to suggest that improved methods could be developed. I raise a question, however, whether it might be possible to work toward little than more New tensive research to be and, when a the reverse would course if management the —a ; 1959 Cen¬ sus ^ by Exchange of Share- owners. Results, he said, will be available next desirable an¬ prior to the early 1930's. Perhaps infla¬ tionary pressures and the poten¬ Spring. "After thou¬ only sands persuaded were late of man machine and ly a thing of the past, and recent experience would seem to validate hours have been spent this analyzing assumption. And, too, this represent merely a devia¬ from the long-term trend tion skill and of — the and a industry—even banking—adequate capital your sential. to .our freedom cards, have in is es¬ flex¬ a count new — IBM will we and new a of the American stock¬ — geographic spread of the stockholding population. And shall facts the also establish such we as occupation, income level age, and education of the people who American business. strong demand which we ibility. Too little capital to meet own the needs and wishes of the public, pave suggested combine to make both customers and investors, will Mr. Funston disclosed the Ex¬ this a reasonable "guesstimate." particularly if we can assume that invitelunthinking criticism. And a change's plans in a commencement talk at St. Lawrence willing, but' * not neces¬ University. the Federal Reserve will retain latitude in its use of credit policy. If, at this point, we may assume that management is willing to ac¬ : cept' as a working hypothesis the 'prospect; of further". inflation, a broad, sustained demand for capi¬ tal, and possibly a rising trend in what course of action does this suggest? My an¬ the cost of money, is the raising of capital early enough to at least temper some of the stresses which may be ex¬ swer pected I to . themselves make well am the of aware felt. thesis of i n flat i o n, whether.'mild or active, it is de¬ sirable to have debt, in the expec¬ that;; in tation periods of paying off in later cheaper dollars. I am equally, well aware of the beneficial effect upon share earnings if-debt rather than equity is increased. But make no mistake-—lenders are and will per equally well aware of' these facts, t Tiiey will be less than be anxious to freeze their dollars in situation should there be any doubts about that industry main¬ any strength while meeting steadily increasing needs. This 'seems particularly important in your industry where you must be amply prepared to serve the pub¬ taining lic demand. It pertinent at this recognize the splendid record of the private utility firms. Despite the raising oi' $15 billion from 1946 to 1956, the ratio of is certainly .point to debt the in capital structure was actually reduced by one percent¬ age point to V 501/2%. Preferred stock was relatively less widely used at the end of the period, while common stock and surplus combined accounted for over 37% of capital structure in 1956 com¬ pared with 3IV2 % in 1946. It would seem desirable that such steady strengthening of the capital base should be fostered at opportunity in order to pro¬ vide the soundest possible founda¬ every tion for the most desirable debt Structure,, If, on the other hand, a policy .to of minimum equity were followed, it is not difficult to imagine a condition evolving, where some utilities not widely be considered by the investing public be in the. inflation-hedge cate¬ to gory, might be able to put their capital structure in position to satisfy ,at an sarily able bureaucracy can be expected to step in and take over any such eventuality. If the question of private versus public power is to be clearly resolved .in your favor, as we hope it will be, thbji the independence which "steins froma strong, - adequate capital structure must be high on in cost. can all thev financial of acumen task shocked us had better regard intellectual tal¬ ent as a prime national resource." be pro¬ foundly influenced by a sweeping change that American capitalism is now undergoing. "A great economic revolution," he declared, "is quietly taking He pointed out that in the past the growth of intertwined so that "only people thinking— and capable, I might add, of understanding history, philosophy capable and of disciplined literature welh—are as minds, Fourth: lively curiosity and a intellect, he noted that in the years it took the graduating class to move through high school and college, multi-billion dollar Do you have firm be¬ ability to articulate them? The Exchange President declared: "Courage will be ex¬ a liefs and creative the of you —along with the willingness to cling to basic con-? yictions and the capacity to "Electronics, synthetics, rocket fuels and Space missiles," he said, express new ones. "Your "are a few of your contemporaries. success," he concluded, Others are on the way. And to "will be linked to your capacity to handle this advanced technology, think creatively to work effec¬ pected industries have grown up. . . it's abundantly clear that we must rely largely on college people. ■ ■;:■'■:,T'Aft-ft;ftvft;ft press . tively with others - trained ft' . and to ex¬ with courage . . beliefs your and conviction." ft "Do not think, incidentally, that I mean just technically - trained people. Our long-range need is for the full man—adaptable imaginative trained to think." Mr. mer . . Merrill Lynch . BOSTON, . Funston—himself the Mass; — I^opold Korins has been added to the staff for¬ of President of Trunity College— & offered the graduating class four yardsticks by which to gauge their Merrill Lynch, Pierce, Fehner Smith, 18 Milk Street; ft > Now With experience at St. Lawrence and to measure Adds- (Special to The Financial Chronicle) their futures: Pressprich (Special to Ths Financial Chronicle) First, he asked: How well do BOSTON, Mass; —Robert E. work with others? "The com¬ Fallon has become associated with plexity of today's business organi¬ B. W, Pressprich & Co., 75 Fed¬ zation," he said, "requires team eral Street. He was formerly with work in the most literal sense. Smith, Barney & Co. ; v you Tomorrow's able to executive must be initiative within the frqmework of an organization." Second: Can you demonstrate creative ability—the capacity, in other words, to range beyond the immediate job? Third: Have you learned to ex¬ express Joins First Southetti (Special to The Financial chronicle) ATLANTA, Ga.—Ben R; Chalkley, Sr. has joined the staff of The First Southern Corp., 652 Peachtree Street, N. E. industry was meas¬ willingness of com¬ paratively few people to take great ured the by I' "The direct ownership of our might — our tools of production—has broadened enor¬ economic part, working Closely with mously. Millions of individuals industry as they have in the from every walk of life and every past. We have both profited by income group have channeled their the "relationship which has allowed savings into stock investments. many of your companies to bor¬ "This development of a People's tlieir row as spent, awaiting what an auspicious time you seemed to be 1o sell securities. of arrangement This is the kind Capitalism Never unique has a in history. major eco¬ nomic power extended the concept which should con¬ of tinue to be valuable in the future so which is before ownership—so voluntarily — successfully to so broad or dimly portrayed. base." It is equally apparent that such He cautioned, however, that we an inflationary environment calls need "to improve the investment for the most enlightened and in¬ climate in America." In recent years investors have telligent top management leader¬ ship which we in business and been treated with "apathy, indif¬ industry are capable of providing ference and undernourishment," to our companies, our communi¬ he said. "Time and again, our tax and ties citizens. our To the im¬ plementation of this leadership, your industry, with so many cus¬ tomers and stockholders through¬ structure ruinous be The far. the risk he He said if it proceeds could alternative our tax laws "dis¬ tax on dividends be eased. • slightly less than 6V2 million people owned the shares of pub¬ licly-held businesses. A second not unfamiliar and one which we major survey in 1956 showed a must seek to avoid at all costs if 33% jump to 8.6 million. The 1959 census, Mr. Funston we are to achieve the promise which our future holds.' said, will use research techniques that were first utilized in 1956 and enterprise —including both man¬ agement and alternative labor. with This which is you or (sfl J, 'M * 1952 have been refined since then. "They provide," he stated, "far greater accuracy than is possible Henry through more conventional survey1 D. Burrall is now associated with methods." Chas. W. Scranton & Co., 170 Discussing the broad scope of Grand Street. He was previously the new census, Mr. Funston said: with the R. F. Griggs Company. "We shall survey over 5,000 With Keller Bros. BOSTON, Zero Mass. Court — „ Steven R. with Street. big development Although more than 700 mines of all types in are oper¬ ation, the great mineral wealth of Treasure Chest Land is still the virtually untouched. The enormous four-state stores of basic area raw same in which Utah Power & By the logic of circumstances —rich ing market, plenty of elbow room thing is true oi' chemicals in this vast — Light Co. serves. resources, grow¬ America's next big industrial development is already underway in Treasure Chest Land. It is worth your serious study. an — (Special to The Financial Chronicle) awaiting America's next industrial Co., publicly - held companies with about 8,000 different stock issues outstanding. We shall ask the as¬ sistance of 1,000 brokerage firms and all the stock exchanges in the United States and the one in Hawaii. information Detailed sented in OTAD West." or For phone Manager, ment POWER a to copy, W. Utah ML. 0l Power & City held GO. pre¬ "A in 10, str'ct write, wire A. Business Department, Lake 0 LIGHT Is brochure, our Chest in the Growing Treasure (Special to The Financial Chronicle) Conn. — are Now With Scranton & Co. WATERBURY, known shovel never drill undertakes." that Discussing the projected census, eventually be bigger government Mr. Funston recalled that the first and more' controls over business shareholder census showed that in too in Treasure Chest Land has ignored the inves¬ tor's right to a fair profit despite unique posi¬ courage individual investing at a tion to contribute -— to help in time when we should be doing the slowing or reversing the infla¬ exact opposite," and urged that tionary trend whose outcome capital gains tax and the double would and chemical wealth has the land, is in a out Most of the mineral a have wc ulti¬ Stressing the need for inquiring mately going to succeed." your Inc., difficult man¬ agement. In this process, the com¬ mercial banks will be ready to do become and particularly our space, have into realizing that we into emergence Mr. Funston commented that eco¬ nomic and social relationships are the Burke, Jr. is now connected Keller Brothers Securities slow Mr. Funston said that "the events of the past year, judgment's, to get rately to the diverse problems that are part of each major decision? years ahead, it is clear risks., More recently, he said, that provision of capital re¬ growth has been accompanied by quirements of industry will be a the economic risk-taking of masses continuing challenge, calling for of people. that change with great speed, as events .of .-the'past six or eight months have demonstrated. It may then a graduating their future would of ercise measured, the facts, and to relate them accu¬ the over Conditions affecting investors' psychology destined to live with seem we as prospective lender only a excessive priority list. an inflationary situation such your In Mr. Funston told the class Association Dealers." . "We will learn the composition tially reasonable National . holder," he declared. and as and the . 400,000 portrait a n estimated G. Keith Funston extreme most of raising capital. pressures In a some . bit of procedure might re¬ courage luck—such latent un¬ that business cycles are not entire¬ move of ex¬ ever dertaken true. Such were be one; could record, especially since peaks are by no means his¬ torically high, if one looks back ■ft project capacity in periods capital supply seems likely relatively easier or cheaper perhaps, slow clown a bit when recent > plans for the most announced the accepted as any particular com¬ pany's requirement and plan. With well set and Securities of successful a "In addition, we will enjoy the cooperation of the National Asso¬ ciation of Investment Companies New York Stock Exch. just Suggests Counter-Cyclical other new the' combination which start¬ If this pat¬ quite convincingly that the advance might next con¬ would higher ing and ending points. tern'"is ftp continue, argue most normal added difficult a climate meeting the continuing .. And what of interest rates? This is indeed to providing ■ . Higher Interest Rate .Return to ■ restore -the ducive develop an ugly to < to Huckins, Develop¬ Dept. 7, Light Co., Salt Utah, inquiries confidence. 43 The Commercial and Financial Chronicle (2760) . . Thursday, June 19, 1958 . ' Continued from page 33 tor park purposes by a very im- ■ • ■ , majority. pressive . ** ■ i WkAVA flu WW*lvIv i!a UlA W PfAM W WW V IVAVA nCIC 101ftft » Both ^ vv t Avtfl -mm Haw AAftftU TIa liVfl : t IrV ftlftvAV . ■ ,v. ' '•»" • Court iOf Errors, the highest court have in ago. the State. / i been •" /'• ashamed \* ■J • '56 of not can Certainly, each of to defend and project years , r,r that say But it is too "by en- we won listing public understanding." I not sdre that "The Public" is am at the egory But I do not think that we satisfy our national necessities concepts there . in tion. win Own areas, * but needs which our industry has our portant our common in its progress evidence made im¬ efforts to public confidence./The re¬ ruling of the Internal Rev¬ cent national are There is .abundant that is bound us 100% in this second cat¬ now to reconsider your position in the light of the present situa¬ by simple addition of;local accomplishments. -npimple to fronts tion. I have said, used as publicity operations. ThaVA/ Ivllt WWJC r.Wwft ~ all the familiar mechanics of public relations,' press relations, and ^ Wa sides, on all national level May I urge those of you who are four j>rogiams can gucceea without honest local exemplifica- Reach the Thinking: People - through cooperative action I can operations. national * Service concerning the nonare mpre than the sum of all our deductibility for tax purposes of pseudo-statistical expression. All Manresas. ; ECAP expenses which was t. insti¬ Tu •» .. ash that the electrical know for sure is that some ot This has been a dull recitation of the National ancl mechanical Participation in Four National gated by Clyde Ellis, Estes Keprecipitators will the things we did, or said or stood of legalistic maneuvers for which remove from the stack fauver, et al, shows that the gov¬ oases for, somehow reached the thinkActivities I apologize. But it helps to set the while the figure of 5 4 tons of ash illff Pe°Ple> whose own underThe way in which our industry ernment giant power crowd is stage for the real struggle for djschar<yed per day is about cor- standing created public decision carries on its national program is running scared. If there was ever public understanding. The prinrect for"the ultimate development that could finally be tabulated on always a subject for lively dea time when a united front at the cipal argument of our opponents Qf ^ie p]ant the illustration is a votirlg machine. We learned that hate. It is not my purpose to national level was needed to was that the presence of the keep powmisleading to'say the least / you can't Possibly reach every- argue the merits of how it is be¬ the ball rolling, it is now! er plant would depreciate the n " . « ' body but you can reach the some- ing- clone or how it might be done value of their property. They hiSn/pti S bodies who really make up the better. I do, however, want to realized as , Issue :o. of p„hIi(, Park Public pal.u any-' anything rhore than a political or The'next ad does not power lower vs vs. ^ about the say than more enue 98% , . ■ , , , . . . early 1953 as that to gain public support for their cause they had toadopt a more positive approach. This took the form of an attempt to sell the citizens ot Norwalk that Manresa Island was needed public park, complete moorings, swimming pool, beaches, playgrounds and all. While the legal battle was with as en courts, the whole di iniHi™ l m1 temWThp The vember. i m ^ ntShp1\ lill im nf pIoptinn Nn Question which the Sis ims afterfive eiiccuve. a nublic° refer Tip c^l dust a™it"„SSt thl ^™snt used against the ga™- ^as treated one pubUc mind, e, . ■ ... ■ , . So the heartening thing to me is ^ the Wunt arithmetic of the vote, but that it was possible for a public utility to step into the saw one says. . . ol arena Coal dust and fly ash foi bieaktast every morning. boat going on in the . "Do you prefer fly ash public opinion_and find friends; Even . mon on your toast? Adcording to testimony of President;Knapp of fmn'°nnec^icut Light & p°wer ™ p^nppntc norf nnr nn "where Citv Lity well be conditioned exore^ion thk apnnirin? acquuing notion oi ManMan- in w directive to the City Coun- come a cil to n Norwdk Norwalk of ot act, the majority of the votes east the on question would have to be "yes," and—more important from a piactical standpoint, £5^S ofTh^tMaTie^ registered A, 01 ine toiai the voieia. Our lawyers advised us that if the opposition got enough even votes to win, the City could the property we yes not condemn lt already held adviser^'said S in°all political^ probability have was the enough opposition "yes" votes would bv outnumber the "no" votes, but it would be verv unlikelv that enough people would actuallv vote the question to fulfill the on 25% qualification had we Last September p?ofesS5nal a " made to determine the public attitude toward the referendum. This showed that 43% favored the' |;his plant will power Connecticut away thiy You towns hJd ad nniniftn nn Tn In opinion. nth other r a P01ltlyi6 ; Ruapon posed a real ques,usb -Both.™ ° i JJL K?rP/i<?foieif a£i u o orfr. in ul - ^ rmMk linn in a Un ni i Si thft i i, ? vntw - til vfn m v ii^,-n imxr ThiJ ,1- iw to ; ourselves answer flnri-taVp w„„ rnittpr in uurest the nf dvp^ ihn polls Nov. 5 V Pnniri nnpstinn* coldest affni-ti WP Pmiiri defhii in fnni nffWri w* thn MOT to face it? Another „ • „ lew ■ or ments run .4 tne -a f advertise- by the opposition will ^lve an idea ot tne climate, ot.the fteatand the hatred in had to live. ^ The first shows that bl the ad nuisance did opposition. trations of not the cut plant not be^ much a ice Their illus- continually pictured conditions that any self- respecting plant engineer shows need we standing means need we public than more in this I find I variation a That "eggheads," am not had this to say iiuoca oy me oovious , ana oo-i waadared what we should Otisly,. .dangerous chasm that about this new and obviously separates the intellectuals of oui Pyo^essi0na^y~Ptanned onslaught, nation fiom the millions ot citiWe were conditioned by public zens whose attitudes and opinions t Sji1^ wouMiVt°make if 1 e U Case the thf1l™andards°?or Pnat%nal g0 away' dpriHPfi '"The w^belfeved directly (as fieht to for in. We decided to to the am0rphous anonymous public to state we deep wbnt intellectual, 'egghead' carelessly brand him) has . meanwhile, more our the ordi- . . . trustful of the 'egghead' who has never active part in a political operation. % ' ' jn our adyertising we stressed quota. 'met a payroll' or a sales (jle £inanCiai benefit • . "Obviously to the City by citing the loss of would payroll of ideas, this new "Post" approach was significant in its acknowledgement of the importance of the thinking, articulate minorities. My company's experience in the Manresa situation was a flight into the area of ideas.-It serve who members are sold 4%% debentures maturing July 1, 1958 and for lending operations. members of NONE who of members are the above D. F. Greene Adds (Special to The Financial Chronicle) of SAN groups S. 1.9%. whi]e are ^hat, if those now are now £our nationafor- members the group, to%Vell jumps Two With Merrill who over of BOSTON, Mass.—Wm. D. Blake Barry W. Murphy are nowaffiliated with Merrill Lynch, Pierce, Fenner & Smith, 18 Milk the and proportion two-thirds, a Street. & £n°w what 1 1 g 111 na4lonal activities (Special to The Financial Chronicle) • COLUMBUS, Jones The tour-group total represents with are less than one-tenth of one percent oi our electric revenue and —as Fenner & we say need to worry too much about selling EEI to the industry. With few exceptions, EEI is the industry and its value is fully appredated. Those of us who have played some part in one or more of the other three undertakings a likewise convinced significant that Ohio—Robert Richard starting construction. S. Roederer R. Merrill Lynch, Pierce, Smith, 48 East Gay St. Keller & Co. Admits one a and , about electricity itself—it of the biggest bargains in our family budget. It is evident that we do not ' With Merrill Lynch is, . has Lynch (Special to The Financial Chronicle) very healthy raa.iority. Because j am continually surprised to find are the members 0f three of the became |ourth to Co., Russ Coast Stock Exchange. are par- companies added Building, members of the Pacific ^mzohons 1 would like to point ou^- FRANCISCO, Calif.—Carl Doney has been staff of D. F. Greene & only about one-third of the jllcjustry's customers served by companies who is $15,000,000 and was for delivery premium a Proceeds from the financing will used to refund $106,400,000 of groups serve Companies , an be . are that July 1. Companies who are members of TWO of the above groups seive ONE of the above 14.7%. for at ' " (Special to The Financial Chronicle) BOSTON, Mass.—David J. Don¬ nelly has been added to the staff of Keller & State Street. with Paine, Webber, Jackson & Curtis. He was Co., 31 formerly With Kennedy-Peterson (Special to The Financial Chronicle) each HARTFORD, Conn.—George E. and/important Melin, William H. role to play. answer to the question of "Where nected action. to Norwalk befive-year delay in the of of the above groups Companies who announced already outstanding with a maturity of Nov. 3, 1958 was re¬ 33.4%. 14,3• also was an indication of the imporlance of thinking minorities in their formation of opinion and Do We Go From Here Walther and now con¬ Inc., 75 Pearl Street. was a dollars of cause a of the It issue than 1,000 more nine months deben¬ securities dealers. com- The^of't, 1^0^^£0^195?^°^ ' struggle with the routine problems mis- case, to ask for understanding. We an of or reservations about nf^ Kn go and be- national be havior Directly to the Public , Wo THREE serve APriJ rUstomers approximately $134,000,- 1%% opened Companies and obvioUs-and ob-i- Pianl. Stated nii panies having alone. in its Pro- meters. under- ever. Inform<ition ol* of tures, dated July 1, 1958 and ma¬ turing April 1, 1959. Priced at par, the debentures are being offered through John T. Knox, fiscal agent, and a nationwide group of and the National Associa- Mtod^ EdiC'h Jve ^nTeeJly dS tici« in1the ^ alloided nlant So in conclusion I offer and my How Richard F. Wheeler with are Kennedy Peterson, - They bought ads, we bought Yet I do not believe that our Do We Get There?" We are seekl^bey had bumper stickers, industry can move forward area ing, and I believe we are capable we had bumper stickers. They by area. I do not believe that the of obtaining, far greater public to°k 40 4be racbo> we took to the best of local, public understand- understanding and support of our ads- I never knew there to ways get a were And you know what? We won by more than two-to-one. The total number of registered voters Norwalk at the time of -the = can be simply added up to a private enterprise philosophy than national total. exists today. The way to that goal There are people here today, I is two-fold—first, doing the best am sure, who honestly believe job we can and recognizing our that the best of all grams is a national pro- composite of good local responsibilities communities as we jn was vote cast 029 which 31,637 and the total the' question was on more was 17,- than the total vote cast in Norwalk during the 1956 There were presidential 11,424 "no" election. the to people of In other words, Norwalk were op- posed to the City taking „ „ citizens in our site SAN FRANCISCO, Cal—Henry the second ......... Cost to.the Cpnnecticut Light & Power Company *n National Electric Utility Organizations I Richard D. Murray are now affiliated with H. L. Jamieson Co., Inc., Russ Mr. Building. Form Lubart Co. JERSEY CITY, N. J.—Lubart & Co. has been formed with offices in the Journal Building, Square 7200 to engage in a securities Arnold ' ; $51,843 1 Grady previously with Somerset Se¬ curities Corporation. *• • 5 247 National Association of Electric Companies " ■" Four-group total Grady, Albert M. Hardie, Jr. and of Membership for 1957 (CL& P Co. Electric Revenue—$65,437,974; Meters—319,264) Edison Electric Institute $14,664 Electric Companies Advertising Program i 24 737 Public Information Program W. was serve; _ votes 5,605 "yes" votes. Three With Jamieson (Special to.Ta'B Financial Chronicle) ing so message across. election would with, our we testimony that the plant proposed which sample advertisement our power, to per capi4a tax saving Post, many a paid YES 2f tbe.sai?e theme. The figure of That most staid yet lively, pubIs,^ opposition's calcula- licahon, ^The Saturday Evening radio. Sample Advertisements A a. vote and SAVE MANRESA PARK." million J.tiJ m.Kiir. and can '-Norwalk wanted which could be bought with the extra tax money J from the new plant—better roads, better schools, a new police sta^ tion, etc. The next ad again points up the i financial importance of the plant 'ShouldU IZ hfn S tion firm in nnL'nn nf so can bridge is needed, plant . . bridges across which ideas can Ca ,tq the City of Norwalk. We point- travel." y / ; • : ^ : we ed out as often as possible the Well, to my editorial friends many things that the citizens of who have long had to meet the f Fhll -t0"s?y that r^ur T ■uimiM Public Understanding In our business, fraught with the struggle between truly public utility operations and government issue 000 r members of are The Federal Intermediate Credit on June 17 offered a new Banks tion of Electric Companies serve we actually took n'T two-to-one. t by about mg fA woids, plant and power Public pram gram] of Other turned Banks Offered f'' Edison Electric Institute, Electrie Companies Advertising Pro- ^ keep Norwalk clean and healthy if you will go to the you. Twenty- ■ahP'ZJZC7l rrer?galn1 be? have ■ Companies who may "how on ' i tabulation: Tnrlpprl from here," go a City condemning Manresa. Island for recreational purposes. Intermediate Credit . £ aiTe'ele^on inNoveUer to Park should be. Add we 5° thatthre dusa that wi.11 bIow ofI I am giad to report that a few 5 acres ot P0™*** coal• weeks ago the Connecticut SuHave you ever tried keeping preme Court of Errors upheld the clothes" line S clean1' lu^^ clean dec1ision fo£ J-he il' w0mnhiW^ I oL £ ruction of the Norwalk jn shadow of monster like ^albor ^^arl^ ^as Tna^ be§ • the that y p?w?r >ivt our Manresa Debentures of Federal tional activities, each with specific jobs to do, offers a flexible and effective means of working toward our objectives. Maximum progress can only be made, however, by active participation in all four. We are a long way from that goal as is shown by the following For our industry, as well as all businesS} this crashing of the thought-barrier, means some new wiU be 5.4 tons of dust .and fly ash (not cinnamon) shot into the Norwslk sir oethfon °read 1<T in'i favor*of" the 7>Zi f/ fe^ ^ W £eir a im- more portant, that it was possible for a corporation to move, and breathe, and compete in the atmosphere of ideas. f ' ' V cinna- or had ^ cxpreffij my. 'own belief that the existing arrangement of four na- H. Lubart business, President, is Treasurer and Secretary. He vras previously with Hallgarten & Co. \ 187 Volume Number 5752;. . The Commercial . and Financial Chronicle (2761) Winners of the First "Loeb" Awards of Special Achievement awards. Speakers at the [awards luncheon include Wendell B. Barnes, Federal Small Business Administration head; Governor Ribicoff of Connecti'cut; Edward T. McCormick, head of American Stock Exrecipients ,t « ^'change; and George A. Mooney, New York f V^.V Something financial and June on in occurred new financial circles ' shooting Superintendent. V> writers 10 the when , attended between U. S* A. and Russia will war annals of Wall Street and. 100 invited businessmen reception and lunch the at awards for 'distinguished financial and business writing. I ha*'^ long felt that there would be "shooting" a war between Russia, representing Com- munism, the and United gimmicks" States, Eivte prise. \'V §| ->y ■ my Fore¬ % 'i the sition would that a war would hot take ; ( that no Roger W. Babsoi shooting Laurence J. "Loeb G. M. Werner Loeb Awards" presided the war between Renberg Toastmaster as Advisory Board and introduced on the speakers. the 1958 "Loeb" winners for distinguished reporting of busi¬ Steinberg of the New York "Herald Tribune" and Werner Renberg of "Business Week" Maga¬ zine, both of whom received $1,000 checks and bronze placj'hbs. Their publications also received plaques. and financial news were: David , The presentation of the $1,000 checks and plaques was made to the winners by Dr. Albert N. Jorgensen, President of the Uni¬ versity of Connecticut, administrators of the "Loeb" awards. Edward T. McCormick, President of Exchange, and George A. Mooney, New Superintendent, were among the speakers. the American York State Stock Banking Bronze plaques were also awarded to three newspaper writers including: Leslie Gould of the New York "Journal-American," George H. Arris and Joseph L. Goodrich of the Providence "Jour¬ nal-American," and in the magazine field to T. A. Wise for his article in "Fortune" Magazine and J. A. Living'ton for his writings in "Western World" Magazine. The "Loeb" awards were established partner in E. F. Hutton & Company, with S. Loeb Memorial by Gearld M. Loeb, sia. Because ly. through constructive factual dissemination of knowledge." the was Banque Canadienne Nationale, re-elected Canadian President Bankers of Association com¬ . though the at Eastman Co., 15 Broad Street, New City, members of the New Stock Exchange, admit Kenneth Quebec. merly general manager of the Bank of Nova Scotia, was named Honorary President. Securi¬ York partnership. dent and Mr. Hill officer an of July 1 on E. Hill Nasser, the Chase Manhattan Bank. New Treves Partner Friesen, Imperial Bank of Carl A. Hug will acquire a meniCanada, G. A. R. Hart, Bank of bership in the New York Stock Montreal, J. P. R. Wadsworth, Ca¬ Exchange and Commerce, and K. M. Sedgewick, The Royal Bank of Canada, were re-elected VicePresidents of the association. Philip K. Bartow to Be Drexel Partner Philip K. Bartow July 1 will be admitted to partnership in Drexel & Co., 30 Wall Street, New York City. Mr. Bartow is with Wood, Struthers & Co. on on July 1 will be¬ partner in Treves & Co., Wall Street, New York City, come 40 a members of the New York Stock America, region now oil-rich the an able Dempsey-Tegeler Branches LOS ANGELES, Cal.—Dempsey- Tegeler & Co. has opened two the there, in stay should avoid locating especially along Investments should be and with stores wide geo- graphical and product diversifiedtion are very desirable as a hedge ~ am¬ •'Chester memberof'" Apy, the flcw York Stock Exchange, passed away on June 6. In the past Mr. Apy had been an officer of Carl \y. Stern & Co., Inc. of San Francisco, \i/-fL n Wltn the resources underground. Chain as manager. Uv;:••:v''-v; ~ Chester Apy com- companies of natural among reserves JS> r Ci L.O. Co., underwriters and distributors of ^ounces 1 Urexel Drexel & s e c u r i t i e s, an- that John J. Knox and W. Montague Geer, III have ; joined the firm in the New York office, 80 Wall Street, as registered rep- resentatives. r. ' ~ a- r I -1 Good, Low-Gmt Eieckio d7ewic& £ m Mow than 700 ComMumtiM t& States, Great Britain, and other nations might push us into the in fight, while Egypt pulls Russia in. What Most Countiei in 70 one Chemical War Means a people called now atomic there sibility of chemical visualize I war. a so- feel that likely exists the pos¬ an ^equally dangerous more This war. occur may through various means, such as poisonous gases or bacteriological attacks. Russian publicity center¬ ing on their advances in sputniks, missiles, and atomic weapons may well be for cover a serious more chemical warfare. on In addition to the closeness in for supremacy in race reason nuclear there is another logical weapons, for chemical a and bacterio¬ or new at 9030 Sunset Boule¬ transportation An systems atomic attack, other hand, would reduce areas into masses the entire on of useless rubble. Outlook for Economic Warfare I am over greatly concerned possible Russian tac¬ now- another tic, namely, stepped-up economic warfare against the United States and her allies, accompanied by recession minum, and the copper, modity prices. withstood the slumps in alu¬ other com¬ Steel prices have and cutbacks of capacity. in output • Russia's sup¬ Harold Haims E. as Levitt and co-managers. 1957 must carefully watch the cur¬ rently high outflow of gold from I of gold States. could take A certain the place use of germ, or atomic attacks. Thus, Russia's rapidly advancing knowledge could cause severe has industrial competition. She her program to accelerated I H Kilowatt-hour Sales System Capability PUBLIC The SERVICE INCREASE 275,051 88,368 $79,222,115 $36,886,284 $42,335,831 $410,143,483 $131,403,384 1,954,610,000 KWH 304,000 KW 702,000 KW ■* 111 2,390,872,000 KWH 1,006,000 KW 2 •Xv:vS. I $278,740,099 4,345,482,000 KWK Utility Plant (original cost) '■ the United 1948 363,419 Customers Served Operating Revenues we technical J. illUlv ply of this and other commodities P is rapidly increasing. Moreover, the other at 3285 Wilshire Boule¬ with Growing more intensive propaganda. In fact, Russia may already be large¬ ly responsible for our business gas, Martin the Penington, Colket & Co. has opened a branch office at 1401-07 Reistertown Road cities, owning large empire, with Russia as an ally. Should he provoke a conflict, the great oil interests of the United vard, Hollywood, under the man¬ agement of Donald If. Black, and vard panies, Middle and should widely diversified among smaller well-run industrial oil to 50% Exchange. •offices, conflict a others large seacoasts. bitious man, seems determined to make Egypt the hub of a great to for¬ was E. J. nadian Bank of be to East. tion Dillon, Union the annual meeting at Montebello, F. W. Nicks, Vice-Presi¬ war," such South critical seems intact. York will direct- West in , stroying the people of our large cities, leaving industrial equip¬ ment, resources, and communica¬ Admit K. E. Hill ties & the economics in their in D . — logical attack. Russia would prob¬ ably be more interested in de¬ Eastman Dillon to MONTREAL, Canada — Ulric Roberge, general manager of Russia us Such in occur may the Assn. Elects Officers "brush some World War III. a istration, who said that "businessmen of today must have some understanding of world economics, and you well informed writers Canadian Bankers that in the Korean War, may touch off as work . retaliatory our feel now But financial writing." Gov. Ribicoff was joined in his personal tribute to Gerald Loeb for making the award an annual custom by Wendell B. Barnes, Administrator of the Small Business Admin¬ . I power of would hesitate to attack grant from the Sidney "Annual tribute to busi¬ Speaking after the lunch, the refined, young and handsome Governor of Connecticut, Abraham Ribicoff, sounded the spirit and temper of the meeting when he declared: "Gone are the days when a man seen reading a financial magazine or financial section of a daily paper could be classed as a banker or broker. Gone, too, is the day when a financial writer would couch his stories in technical jargon understandable only to specialists," for the rea¬ son that "economic changes had increased the need and scope of of business and finance contribute shooting war with Russia it must be started by Rus- a < business, and Government. Young people and occurs, sounci lives, » a Foundation, Inc. as an writing which contributes to a better public understanding and appreciation of our free enterprise economy".' ments and own p PIKESVILLE, Md. stronfely advise alt readers to ■work tor place during the Eisenhower Administration. financial and ness I Central If The ness our . with John L. Reynolds World War ill , Unites States and Russia will take Ackerman, Chairman of drive Protecting Against Any Form of now • ^Cnington, Uoiket rSrancn more place months. I Steinberg 1960. /But an by Russia inflation and may even dollar to 25 cents.' ;v; during the fol¬ lowing twelve feel by started unemployment and business slumps. Moreover, it could inevitably lead; to drastic po¬ shooting Russian things-worse, this recession could war cause arouse make course economic ! have: taken its run "V v I Pont, Homsey Branch branch office at 22 Queens Buyway under the direction of Robert D. Bagg, Jr. L further and If left alone, V<k in year cast ■ FALMOUTH, Mass. —du Pont, Homsey & Company has opened a enmity each Annual du and catastrophe. these may r- Never¬ theless, suggestions. the impor¬ Religious faith, good tariffs could temporarily cushion us against such competition, but represen ting Free sane against World War III, and as the only hope for survival from any subsidies as avoid about health, intensive education, and industry as the best protection ' such but Learn Finally, T emphasize tance of expand trade with dollar-short Fred World Nations. ^'Gadgets and day some funds, bonds. , Civil Defense survival 1 such ^Waldorf-Astoria for the presentation of the "Loeb" David investment long-term ,j during occur Eisenhower Administration. over a recession, and may ; inflation. buying our be able through stepped-up economic warfare to cause more unemployment and business slumps, is raised by Mr. Babson after pondering the possibility that chemical warfare may supplant atomic war as a greater possible threat. Doubts • State Banking is the root of and well-located real estate become very valuable. All should build up reserve and possibility that Russia bombing Certain could By ROGER W. BABSON The ' ' against Outlook For World War III "Loeb" financial awards for business and financial reporting are won by David Steinberg of New York Herald Tribune and ubWerner Renberg of Business Week. Five other writers are 49 COMPANY OF INDIANA, INC., Plainfield, Indiana Company's 1957 Annual Report Will Gladly Be Senf Upon Request H A methods many been tried for Detioit Securities Dealer Flays Market Vocabulary Terms Perhaps the most successful one is the and lecture method. discussion group have imparting informa¬ tion to large groups. Groups of employees of perhaps 30 to 40 are brought together on company: < "time and a program A plea that we realize what we are saying when we use certain market vocabulary phrases is made by Mr. Fordon in bringing- conference undertaken by trained leaders and scrutinizing the usage of the terms: growth stocks, defensive securities, and technical position, or situations up good lecturers, and who are preferably employees from super¬ visory ranks and generally in the middle strata of supervisory Financial right time. It has a warming feel- levels. The training of the confering and it seems to endow securi- ence leaders is a most important Thia ie «rnwth <?tnrk k an ties with relaxing and therapeutic phase of this operation. He may assertion freauentlv made A few Qualities. It is almost like a magic devote full time or part time to vears aeo the hackneyed phrase dru§ or a favorable astrological the program, depending upon how w^ft.ha?Aisis a eoM bond The sign but it is a kind of hocus- the particular utility management Editor, Commercial and Chronicle: a coSse tetter expression of is no the former appears everywhere ad nauseam. Does anyone ever buy shares not but heard longer It P^u^ which is becoming a little desiresnot be emphasizedbe set-up. the program to too often can that Among all the abracadabra of the stock market, what is more be educational these done company on programs This time. it stature and serves as and mystifying than the gives notice to the employee that the technical position or tech¬ situation? Here is presum¬ company considers it important expecting or hoping for growth? esoteric What is term, non-growth company? It seems that the time has come to discover other descr iptive a nical ably something measurable and scientific, and completely incom- While business. . . Thursday, June . 19. 1958 company's revenue not have an educational program components and of of training supervision in ad its balance sheet and of the meth-, vanced : economics and ^practices' ods which have been used in concerning business.generally and financing the company's opera- specifically applicable to" the tions. The economics of the busi- utility business. I call your atten ness should be thoroughly dis- tion to .the PubliO/Utilities-Reports cussed; who its suppliers are and "Guide and Leaders Manual for where its materials, supplies and Supervisory Employees of> Utilfuel are secured; and a discussion ities. ' It. is an excellent course of the dollar flow back into the covering 50 subjects on the noncommunity of payrolls and supply technical side of our business. The purchases, which directly affect United- States Chamber of Comthe economy of the area served. A merce has a study course for su discussion of the company's rela- pervisory employees consisting of tionships at all government levels 17 pamphlets ort the American and the importance of the com- Competitive Enterprise Economy pany in helping to solve com- for user by economics discussion munity, industrial. and economic groups. ' ;• .* ■?* :, problems are other subjects, .The. , m T / methods by which the company Jif tten• at analysis of the Explains Methodology LETTER TO THE EDITOR; Chronicle and Financial ~,The 'Commercial 50;> (2762) employee turn- and expense . . , , . communicates with its ^that^ it Xndrt? customers policies company's the and RMiSt and ?n°rendering1Cday-to-LyeVs?rrtce uick anl effectively* v emergencies would formtfim- portant part nf such a p ogia oi such a Drosram . ?f-d ciently staffed to train the conferl en<* \eadtrs ?"d .lecturers who a£ be charged with the respon- in and ilmJ , . «bibty ot carrying out the pro- Thig WOrk should be given gram well-rounded em- status at the vice presidential phrases. It may be good sales¬ ployee program should include a jeveL This will serve to emphamanship to harp on growth but prehensible. thorough discussion ot the relations s|ze generally to the employee and Probably every activity has to the term has become almost as of government to our business. a|S0 pLlbiic the importance of The old ones number of new employees will unimaginative as long time, no use catch-words. have joined the company and they Perhaps this should be introphase of the company's operare easier than finding new ones ■see. •> duced by an elementary discus- ations>. y but they begin to pall after so too, at some suitable time after Finally, the utility business is relatively low, nevertheless m the ■course of a Yew years a substantial over in a ■ , Another word in tiring defensive. That is an use is ingenious phrase, defensive securities. It is as though defensive securities are on the ramparts now and, when safety is assured, down they come and the attacking force takes their place. It is as easy as that. To" use* much repetition, costomed phrases hard to aside. cast place the at let Thus, an us Bldg. Co. the public utility business in gen¬ finally take up the many facets of the company's affairs in particular. These programs should be comprehensive and cover every phase of the company's operations. „ Detroit 26, Mich. eral and Broad-Gauge Employee Information Program Is Mandatory tinued the Otherwise, them. training economics con¬ of employees and operation on of the public utility business will fall on barren ground, Management must know whether the training given employees is accomplishing the purpose, nanje„ ly, that their area of economic understanding is being widened, How can results results are are be determine that real we by done This rms obtained7 ooiaineu. being weing < each set of questions on the subject before the program is started and again .re=» quiring the same set of questions to be answered upon completion. In this way a real ...=„oU.c...s... ... ..... a measurement of the increase in understanding can employee to can y requiring answer a be had. Uavpml Of comnflnips our had the foresight to havP adont or bv force of circumstances have un¬ dertaken broad-gauged employee education. They have found it to be a rewarding experienceboth in terms of settling trouble¬ some local situations and in ce¬ menting the valued ties between management and employee. Comparative surveys have those the new areas ^new that nicipal by pursued being invaded by delegated authority. A thorough analysis of public power as it applies generally to the public utility industry in the country and specifically its effects, short and long range, on the employee's own company; the preference clause and how it works; tax and other subsidies which offered to public pow- are all should be carefully and thoroughly presented. And, of er; business Atomic Power and its impact and potentials should be in- and introduced and of an Your with Company statement a discussion be a of of the course, cluded cmnhw again presentation ■ of an innrr RE A co-ops and mu- have preference electric companies in buying projects. power from tl Federal ^tviAnti^o ' „ ,u orA. where areas » (D To serve the American peoPje with a dependable supply of in nnv deficiencies ; may J sj10w ^ •0 ^ (2) To plan effectively to meet Stresses Comprehensiveness do less than lc opinion starts with the indivicual voter. The individual v°lei' ls also our customer. Every omployee of a public utility s"phld believe in the cardinal principle that electric service to .? rendered better, ?c can, the lowest over-all-cost and anore^ efficiently by private mdusa': than government a requu^ments as many ^ • - • - and present • (5) To raise at the lowest prac- employee's interest must he said that the best way to tical cost new capital required for aroused and his interest mainToo long an interval of control floods and conserve water new facilities to serve their cus- tained. small servation dams methods rather multipurpose on on soil the con- small had heard posals time tomers. (6) To operate under the pres- by large ent system of government regugenerating lation. the main streams. (7) To work with agencies of watersheds dams and than power for or read, of TVA the government in carrying out apPropnate functions where elecconcerned. pro- ; ; further the application revenue between- presentations serve to short with that an. interval may. company's suggestion to^nstnmt^iP^th^ wa " V and inV« transmitting these facts pubhe. .National smveys . 1 ? +i? f +^ay^ that they have been o^/ S i/, 8% should be advanced to 75% a 5-year program. An employee program: is the one ™ost. euffe^tiv? >a? tp. f compHsh 3of stemming the tide of inv?sl0n -of pubhc power in our business and of preserving the American economic system. If the ~ ::;a utility industry succumbs to he ^he- Power threat, then the m industry, the oil in^nd otherextractive mdus- tries will be next in line: will interfere operations, has. .been - level management,- is adequately staffed, and a thorough training program instituted to cover the month for the gen- entire personnel in every com-, employee is about the maxi-: pahy, the morale and esprit de an eral nc'ce If .an employee information dissipate interest and too "program is placed in charge of top the1 The ttie every6^- (6) About one-third fewer than by a lU+nf a^emble average is agency. The emP'loyfie is the key to information comprehenrive job in employee training will fall short of the objective. Ad-to do a- comprehensive job will take time in preparation and in presa in the newly fiiture acquired »eas as the average .13) To jell electricity at the said that REA co-ops and munici- lowest pi actical price, Pally-owned systems pay the same (4) To maintain adequate earn- entation.. The company's day-totaxes as the electric companies. ings and a sound credit standing. day operations must continue; The ,«) Twice eavor' long-term view, Congress mu®t. answer to the weight of 0Pin.10n an<^ an informed in To +T or^wfh C01]tinuef 1in" ^ ii °f public ll employee i electricity to meet their needs. . . pipr?? th* ^ J^ try well as I pfmp . m.ohlpm our employee in¬ formation program on the utility average systems the over the as to produce electric power and in one of the newer areas, an average number, and in the other, the the be must Foresees Long-Term Problem subject6 gained on important issues as against the knowledge of others not similarly schooled. and that which citizens to keep our freedoms from who bonds, fewer knew about using.the atom what recommend the history of freedom, the guarantees afforded by our constitution and the methods formation program, the employee's did answer policies intended as a guide to knowledge of the subject should that TVA has not proved satis- show the electric power industry «md factory as a ''yardstick" for meas- can continue to operate within uring rates, a smaller proportion the framework of the free enter- should be again tested upon the in the newly acquired areas gave Prise system. The statement was completion of the program. It is such specific reasons as the tax recently adopted .by the Edison oiily by this method that the manand interest subsidies TVA enjoys. Electric Institute directors for the agement can be assured that the Less than half as manv in Yse ? management of mem- training processes have been efthan halt as-many in ker eiectnc Utility companies, fective and strengthened in those Of (3) employees absorb better understanding shown would I preparation "Objecaverage had no opinion as to tives of America's Electric Light whether TVA paid any interest and Power Companies." This is a on government money it uses. statement of the principles and (7) Fewer employees in the areas recently acquired said they - Refers to Surveys Made employees have been given the essentials of the Ameri¬ economic system, the program should then be expanded to cover A in information employee program becomes a never-ending can Continued from page 32 Iieve program. job of education. RALPH FORDON re-arrangement to insure invest¬ right So in- Freedoms eluding educational After Fordon, Aldinger & the this Cordially, Penobscot in bad sion given with the hokum. go on Is sounds like a mere mechanical ment be American of becoming an employee, should be old catch-words for business and are might unac- hour mum made a interval that should be set order that the total job can.be accomplished in a reasonable m human needs time. What ^^®a,.^esear.^ promotion and it will: be .^3 segments of tnneiectrip industry. \ +v!e 30 tnan . be of understanding by the public of the is a reasonable time? electric utility industry will be difficult to compress immeasurably inci*e?tsed. If w^. subjects into less can reach a goal whereby 75% of sessions. corps of every utility will greatly improved and the level This would re-l our customers know and talk to Take, for example, one com- twice the average proportion said work of gwd em^ovPP rei^lSfc" quire 2 /2 years of minimum com- our employees, who are thoroughly pany's experience when recent the Federal Government should , plete coverage at the rate of one trained in the knowledge of the acquisitions of properties afforded build nuclear generating plants. p To operate as good citizens ssion per month for each emAmerican enterprise system ah" a direct measure of comparative Experience in these instances both locally and nationally ployee group. I have, the feeling of the public utility industry, we understanding. In the new areas shows that where their employees (11) To help develop and ?at ance we have proceeded this can solve the problem of invasion acquired, an educational program have become thoroughly informed strengthen the economic nf iho had not been in effect as it had they have a higher record of dis- communities served Sfm-i «Vjuryugrea value °f these of the government in our business uol-pie° f (1Q.® the .Other employees. found that; ' among (1) One-fourth ees in the company They cussions of company and industry problems with other people. This fewer employ- is new areas employees than as. a taxes as panies. , the can electric com- • (2) In the newly acquired areas one-half more a friendly intimate such atmosphere ness an that public business can be way. It is in of friendli- approval of our cultivated and than the company activated most readily, employee information gram should include pro history of the company, a description of the a amongSfiSSr whole of the public be reached in knew that TVA did not pay the same highly significant and conclu- An latlons' erty and how it is operated. TWs would entail a description of the niw 5°^?. aPParent and in? S ° -lfectlIe u?derstandapfin claim attention. Thus it^ 0r^ y ® j°b and itsimportance is emphasized. ■ and reap the benefits of an organization with an ever-increasing efficiency in the conduct of our business in service to the public, . Thirt no?ehl1!>0ry. e™Ployee lightly s we dismissed the theory that governtw overlooked m set- mental policies were leading to T?emp yee educational destruction of our freedom. Today company's organization and how nr^rram nrnororri' „Evei>v company has a we no longer have a theory—we °Q^i1\COmpan? the traTn\'nSrSa °r lr^ormal, for have the condition. Can the rf--jnb fits in with everv other Tob! operaUfm^nf fv>lUPerVlSOrStiY^ the ready destructive .damage be unSuch a program should include an ness as conmany s busi- done? - Can further erosion be such. m Many companies do arrested and prevented? What can ™ should ,m Number 5752 187- Volume . . The Commercial Und Financial Chronicle . (2763) ,wc0s-respoasiblep€!Qple.<io,; about v > -S' ..you up to cprtsider. VThe probiepa is "v''' .to li^ and /to every thiriking j: ': .citizen;• '; *.*■■ i V.;l T y - Perhaps •the"' most effective ef.- : v. ■ ■ f *'•*>;$<.>';V;.\!:?; •;.•'» ' *■'' : ■ 11ISI1KIKI0 ».-Vv '■ 5t tions Economic Commission for Europe. The Committed ^ }n. Gen«va, Switzerland, Jast October, and:Mr. Gosette participated instudies of such matters as; the transfer cof e?ec*r!c. energy across frontiers and problems of rural electrification. He dlso served as principal spokesman for the United States at the fifth session of theTtommittee'g J» t. torette as . rresident and Allen tS. King as'Vice-President of trade association for forthcoming 1958-59 year. •System aiaia : the'i important role : w J '•■'■ 4 .■»*,-/ . 1 . vou^ industpy plays inournationai^. ,*k J. E. Corette, President and General Manager of the Understanding. Given a better knowledge of our American better " . scene ^weK-sshbu^ to .. reach. . rThey should be ,:]$4Q£t<ma Power Company, has been elected President of Institute by its J3oard of Directors was Allen S. King, President of the Northern States Power fleeted as.Vice-President encour- i aged to lend their support to pub-r lie officials of integrity Who stand* C o m of ai free. We must recognize that preservation America. it , is the decisions of the millions President I sion that in, the end .r determines . dent individual own : .Installation - , people, each exercising his : right ; of vexpres- i of our • Minn. was of and the I the kind of nation we are ulti-\ mateiy to have. - Our industry is y; very close to every-community we;, serve—-our employees are- a living part of the thousands of commu-. nities we serve throughput the land. So we fortunately have thev held at of reaching into these munities in .. in the United The .- i Boston. National Association of Sees Close Tie There is, in sity* He is LONG W. }•>■ newly elected Board economic . moment's the ■ BEACH, Cal.—Raymond and LeRoy V. Hicks Akers Allen S. ••• SANTA of Direc¬ E. W. Doebler, Chairman Lighting Co., Mineola, N. Y. moimt and the limited interest of minorities;js subordinated, \ In the final, analysis, the task of Board, Long Island R. R. Dunn, President, Potomac Electric Power Co., Wo^viWtnn T) 'r asnin&con, u. s^. C. E., Eble, President, Consolidated Edison Co. of New York, Inc., New York, N. Y. • F. I. Fairman, President, Kentucky Purvis joined & Company, i. ; k ^ With First Fidelity (Special to The financial chronicle) " ATLANTA, Ga.—Henry W. with offices at 1108 East Washing¬ Bridges, Quarles K. Kerce turd Dwight J. Wiseman have joined ton Avenue to engage in a secu¬ the staff of First Fidelity Securi¬ rities business. Officers are Wil¬ ties Corporation, 11 Pryor Street, liam D. Greschner, President; Southwest. / Fred V. Bennett, Vice-President; David E. Keller, Treasurer; and R. E. Greschner, Secretary. Five With James Fallon Co. has been formed ' (Special-to the finanoial chronicle) Eugene J. LOS ANGELES, Cal.—Leonard passed away J. Friedman, George I. Guccione', of 59. Mr. Stark, Glenn A. Paul, Samuel Smith arid Stark June 11 at the age who had been in the investment business for many years, was with Bruns, Nordeman & Co. Scott S. Smith with now are James L. Fallon Co., Boulevard. 7805 Sunset Lexington, Kentucky. , v P. A. Fleger, Chairman of Board, Duquesne Light Co. Y Pittsburgh, Pa. •. v ; ^D. E. Karn, President, Consumers Power Co., Jack. we K g0n ^ Michigan. V - 7 1 • : ; f actually, believe in what w;e^Coq and ourrbeliefs must find ex-, Oklahoma City, Okla. must \ » - . Sherwin, President, San Diego Gas & Electric C o v*' r T ll /• n/VA t ' / .. ^ President, Pacific Gas & Electric to match by ing effortsthe our 'Co.,San Francisco, Calif. CL. V. pect to enjby the.blessings of free-. - r ,>4 *y dom we must be willing to pay ;<&'Gas ; tha.price-rrto, undergo the .-.arduouswoi?koi ^ 'goihg ;to need are gering wa*i vPublic Service Electric William Webster, : r ^ ; Vice-President, Executive New Need suppoftinglt:Thy wemust ^ :Engiand Electric System, Boston, Mass. "that this nation^ under God,-shall . havea'new^birthof freedom." " :V We ...... Sutton, President, Carolina Power & Light Co., Co., Newark, N. J. a stag- ;amomT?^f^ower in the decades "which lie ahead. I believe C. ILWhitmore President, Iowa-Illinois Gas & Elec- , tric Co., Davenport, Iowa. : The Directors term of office that will ■ is J. Lee specialized Rice, Jr., President,- West Penn Electric Co., yNeW York, N. Y. ' most strongly ,that the best an¬ to the problems, of research, technology- and, indeed all areas of ; knowledge affecting f human expire in 1959 help - Mr. Corette's Background many swers ' will progress we know We in what the American way. must erosive will as be "found • guard against those which unchecked forces undermine and destroy the structure of liberty, the process of attrition about which more than 2,000 years ago Aristotle warned when he wrote—"one thing takes the place of another, ancient the laws power will will in be of those who have that the so remain, as boundless of as standing and free hands the brought about revolution in the state." The horizons while the , future human men are under¬ can make V V as head of the nation's electric Mr. Donald S. Kennedy who resigned at that time after being re-elected President previous June, 1957. Mr. Corette has been President and General Manager Born in Butte, Corette received his Montana, Mr. early education in the schools of his home city. He at¬ tended Montana State University in Missoula, and was graduated from the University of Virginia with a law degree in 1930. For the following 14 years, he was actively engaged in the practice of law throughout Montana, and has been a partner in the law firm of Corette, Smith & Dean from 1934 to the us accept the challenge to future present, they realizing that "for anything worth having one and the present. he became counsel for Montana Power, serv¬ must, pay the tience, love, self-sacrifice currency, no price; — no promises to Pay, but the gold of real service." ing in that capacity He became a and General until 1944, when he was elected Vice- General Manager of the company. Director in 1948 and was elected President Manager four years later. 1957, the U. S. Department of State In the Fall of designated Mr. Corette as the United States Delegate to the 15th Session of the "Committee on Electric Power, one of the directions? The modern approach to solving specialized help. That way you don't divert your own key personnel from regular duties. You don't overburden regular staff. And you save a maximum of payroll dollars. Backed Ebasco gets to the job work promptly, gets done right and economically while your normal flow of routine operations continues. Ebasco business specialists are principal subsidiary bodies of the United Na- at your your call anywhere and anytime you by long experience in solving similar need them, for assignments large of problems for other organizations, small in any line of business. . President and Assistant price is always work, pa¬ of these special business problems is to call in of Montana Power since 1952. In 1934, America's paper Company, utility trade association. He was Vice-President of the Institute since last December when Mr. McAfee succeeded them. Let Mr. Corette succeeds J. W. McAfee, President of the Union Electric 1 ANA, Calif. —Wm. D. Co., Utilities Gas & Electric say of Equitable Building, Eugene Stark __ n , : Busby, President, Pennsylvania Power & Light D. C. Cook, Vice-President, American Electric Power Co., Inc., New York, N. Y. peoples of the world have dignity and decency: in their relationships with others in proportion to the degree to which they have been able to hold to democratic principles. Progress, in its broadest human sense, has been greatest in those countries where reason prevails over force, where the general welfare is para- J. K. the staff (Special to, The Financial Chronicle) King : DENVER,Colo—Donald M.Belt and Glenn A. Allred have Wm. D. Greschner Co. mem- Co., Allentown, Pa. system. It takes but a thought to realize that., maintained ,• • Two With Purvis (Special to The Financial CNRonicle) have opened an office at 5435 At¬ lantic Avenue to engage in a se¬ tors, with terms expiring in 1961, are: » opinion, a close: tie between understanding, of. the / issues and good citizenship. And there exists an abiding relation¬ ship betwen good citizenship and improvement in our social and my Director of the of the Endowment Foundation of Montana State Univer¬ (Special to the Financial Chronicle) Mas s., ,Y§ Institute's a .••{ , organizations Minneapolis, a Director of the Electric Companies, 'and a Trustee Akers & Hicks Open bers of the Edison Electric -v : and civic States, Mr. Corette is curities business. j. e. Corette game T'.; Federal Reserve Bank of Greschner , V,*- Newly Elected Directors com- ; intimate way. an '■ Extremely active in business made at the clos¬ June ■ 9-11. . means rural electrification during the on . new . .i • Vice-Presi¬ ing session of the Institute's 26th Annual Convention, : ■ a member of the United States Chamber?of Commerce and a past Director of the National Association of Manufacturers. r Minneapolis, p a n y,; . forr. the period. . Edison Electric civic and social circles their voices working party For a i complete outline of the services mite for our booklet, 11The Inside Story of Outside Help." Address:Ebasco Services Incorporated, Ebasco offers, Dept. V, Two Rector St., Neu> York 6, t EBASCO y*! N.Y ^ V s NEW YORK • V'-:- 5 " I 4 CHICA60 DALLAS*PORTLAND, ORE. SAN FRANCISCO • WASHINGTON. 0.C» 52 The Commercial and Financial Chronicle (2764) ings only the setting of maximums and minimums on the various stock items. Does the inventory control tins. Don't you agree that this is system in your company recognize an essential step in making your such factors as the cost, of carrytop management "tops"? Here are ing material, of processing an a few examples of modern methorder, of economical order quanods used by all too few compa- tities, of obsolete material stocks, you are the chief executive officer of your company, you may want to guide your staff in doing 'Aies and other costs? no given, they are names company While costs. reduce to jn readily available. are 0ne 1 three with company years of real inventory control behind it, there has been an adjusted are , contribute greatly to over-all cornimplementing price decrease in inventory value pany efficiency. ' Machine Records and Work of $300,000, or 18%, with approxi- , Centralized billing on machines The question may well be raised as to whether we need much more standardization industry-wise. We rnately another $500,000, or onenow quita general, but it is-onlythird," reduction in *- capitalized recently that machine posting of stock costs. This represents an suffer from the tremendous, vacash records, at centralized'oca- annual saving of $130,000 in car.riety of engineering practices tioqs has been developed. It mech- rying charges alone, despite the throughout our industry, some of anizes one of our most tedious fact that 1957 disbursements were which must be unnecessary. • Let 4s . routines, that of maintaining cur- $ii/2 million above those of 1954. us economic ni™ Aoi Kit "nnctinir Sntrnitma S fvlnn«nr - o- for nrrnnn Ono t« com planning system expansion .dispatch computer load dispatching tool first we naturally utilize to the greatest came into use - four; years ago. possible extent the present plant since that time about 15 have investment of over $37 billion; so as m S witK nhnS' mechanical a ^n ooo tric c0mp£lmes- Thls; e(lulPment| weighted very heavily when iwith. ability to take anto account bus bar costs, transmission losses, i flS nnm" and tie-line deviations, saves finn nno pii<dnmer* money and simplifies the work of nf load estimates annual savi thfs $ g least $50,000 with a possibility of substantially more. of ings at Without to with the In it. along humorous but workers office of the and inordinately grow number the control adequate office work continues of volume aLaw."0Pthe* to fill the time available for as its author "Work expands states it this way, so completion." One »-»F the problem of the last system of which we know, estimates annual savings that will the investment in one-and- repay a-half years.; Here become something of an art. Using * utility the large metro¬ a its reduced has personnel by one-seventh a 10% increase in work work variety do-it-yourself a Northeastern a indicated could be done by reduction. in 26 people were which in studied of measurement clerical section of that the work 20 people, a 24% The work force is al¬ ready down to 22, with a substan¬ tial improvement in morale because most people like to be fully loaded with work. normally found only with newer equipment. The result was a re„ tion. The reduction by transfer, so that no discharged. Imminent retirements of two people will complete the personnel leducdion. was Vn' Costs * Richard i j u Neuschel So Voi S associated with Mc- a 1 •, work increase of leader in its indus¬ try, with a sound long-term earn¬ ings record and a reputation for being well managed. Then he made this striking statement, "It has been my experience and that of my associates that there are a companies of do not. have any size which " f .iW ^.'f. their overhead costs." not same we cannot have in come the 20 ahead of us. In planning future systems, therefore, the weighting might well shift toward years the facilities. new Here's just in example one our million sta- the office work. Inventory Control and Dispatch Computers Inventory control is The other example is that engi- ^ fcmrem- turbine heat rates in order to opthe timize turbine overhauls. These techniques not only minimize the possibility of error scheduling of but also release skilled tech¬ nical manpower for other work. Another means of cost reduction from objective comes study of the best number of districts and divi- sions, the best boundary lines for them, and the best location of centers and regional head- quarters. One company, as a result of thorough study, combined three built former a districts modern, into one, centrally located district service center, and saved a industry spends a year. transformers, we still J!i~J a 1 find " large "* number of voltage ratings in use for terns of essentially the same volt- vide tremendous savings to the a industry. If roughly varieties let and stocked needs our today to meet to be held constant are alone decreased, then now is the time to do something about it. This is just one example of a chal¬ sax-inac AitW r " tory to as make use substantial savings. And standards can help, too. other A stud>' showed that a par- ber of different types of distribu- tricts by one each, without hurt ing services to customers. The changes were conservatively esti¬ mated of to result in $187,000 per a year net decrease in operating cms savings transformers as purchasing, / investment well Some can utility companies benefit greatly by improving their engineering down and capital contribute sub¬ stantially to operations improve¬ ment. We should have open minds and should be alert to recognize sound¬ ly based to embrace time. For engineering trends and them at the proper example, the practica- other in warehousing, In the to and better methods Better meth¬ involve spent. present ment better results for money In addition to the everneed for good manage¬ to help assure this, there basic attitudes and prac¬ tices that make for better results arc some and that should be given serious consideration. In the commercial trial sales fields use can be and indus- greater'"beneficial made of such mass- effect and turn trade allies public %'i; , those for of - ever been industry, who us have It's longer no , a tric companies to than more merely industrial who will be the at helm de¬ Caldwell Company Formed Richard ing in Richards is engag¬ securities business from a offices M. 60 at Sutton Place, New For example, it may: York City, under the firm call for a broader approach to of Caldwell Company. make the area a better place in velopment. which to work and play and raise That, in turn, calls for active community betterment r^Vith one's family. utility leadership to provide city beautification, youth pro¬ grams, cultural and recreational facilities, better municipal serv¬ ices, good land use planning, and Baumoel do best buiid to its business in all major markets and to make its service attractive to area more "Work basic BEVERLY HILLS, Calif. — Garry Hochman is now connected with H. Carroll & Co., 324 North Camden Drive. industry. simplification," ideas of common of ways the concept of by the sense Fabian Adds (.Special to T BEVERLY doing work." the philosophy is that always a better way and systematic search for better a by those doing the work is ways bound to be more fruitful than the was as one year. closing, let me, before me, emphasize and inefficiencies that losses result from our another saving in our entire the to benefit of Assuming 200 the eligible base, as EEI has almost universal support, with 94% of companies and of represented in meters NAEC has but & Company, (Special to The Financial Chronicle) BEVERLY F. Walsh, HILLS, Calif.—John is now affiliated Co., 9680 Santa Jr. with H. Hentz & Monica Boulevard. New Westheimer Branch GREENSBURG, I nd. — West¬ Company has opened a branch office in the Murphy heimer & Building under of George Redelman F. the management Redelman. Mr. formerly conducted his in business investment own Greensburg. 56% 95% it. Joseph W. Davis, Jr. V.-P. our industry. companies HILLS, Calif.—John Fabian of divisions and from non-participation in, or luke¬ support of, organizations dedicated staff a approach. Through training one electric com¬ estimates a saving of $2.58 spent; Staff With H. Hentz & Co. hit-or-miss such to Financial Chronicle) 9500 Santa Monica Boulevard. Its there is ie W. Charleville has been added to man underlying that Merrill (Special to Tue Financial Chronicle) the job to find easier and bet¬ ter with now ) Sheldon Lynch, Pierce, Fenner & Smith, 216 Superior Avenue, Northeast. "better methods," "methods improve¬ ment," or whatever name is given to training company personnel in of is — Joins H. Carroll Co. Top management can't be "tops" without carefully studying what it use Merrill Lynch CLEVELAND, Ohio the like. the name (Spt-cial to The Financial Chronicle with can of industry when the first 100 years roll around in 1979. } What we do today Will determine how confidently they can say then, "Power Is Our Business." v pur But of companies •. ST. seph elected & Bieder Co. of PETERSBURG, Fla. — Jo¬ W. Davis, Jr. has bee n a Vice-President of Bieder Company, 3006 Central Avenue, members of the Philadelphia-Bal¬ timore Stock Exchange. representing 78% of meters; ECAP 56% of of meters; companies with and PIP, 35%. 62% of Wm. P. Hoffman Admits com¬ Wm. panies with 50%? of meters. It is not suggested that every company should be in every one of these organizations but that this subject deserves careful re¬ change, F. ren Certainly if all these groups had membership as representative as that of EEI, they could do more effective their work charges and as could Where membership is appropriate, sup¬ port of these organizations is a two-way street. Benefits accrue not only to the industry but to to inform, to inspire, and to mo¬ Hoffman & Ill Co., on June 2 admitted War¬ Winter to partnership. Two With Fallon (Special to The Financial Chronicle) L6S reduce well. P. Broadway, New York City, mem¬ bers of the American Stock Ex¬ view. selling devices as conducting do- the individual companies as well. it-yourself courses for personnel Participation puts management in of customers and trade aUies. a better position to intelligently These sales aids have a big lever- direct company affairs and help age make can management- responsibilities now for th ose who will follow us promoting Live Better Electrically on an industry-wide basis. ods may involve cost increase and frequently do—but certainly they what challenging than it has the history of our ~ and has marketing field it's diffi¬ associate with cost reduction. Improved Engineering as in cleiical costs,1 cult expense. in of our in warm +h 0ne company has done a magHere s another al0no the same nificent job in reducing the num- one utility management more stimu¬ lating, more exciting, and more : both supporting the proposal that dynamic leadership in like others mandapossible made and That's - to lenging opportunity to reduce pany through a bold but realistic for each dollar estimates that its approach to standardization. Within many companies, engi- high as $1 million neering* standards carefully preAnd now before pared, kept up to date, adequately disseminated, by great¬ - an d- costs another trans- must be manufac- formers which tured different 600 distribution of recognized ' Light, Better Sight programs, and on the be opportunities and greatest challenges. Better the of ef¬ our as one of our est fine HOUSElocally, to par¬ use business and °VS $^00,CO0+]a yea1r' bility of employing steam at all electric comolni« h=v^w super-cnticai pressures of the orthey caU inveSorv control al dfr °J t°°° 5Sl 1150° F has though mS taCwf'ftt already been demonstrated. Arecent study by one manufacturer field market; with increasing should ment management operating costs savings in , to having an organized to the home lighting approach of arid ficiency and that its accomplish¬ the total number wide standardization of a single cost reduction, is an important personnel required primary feeder voltage somewhere means of improving efficiency. It remains the same. between 22 and 35 kv would pro- has been defined as "the organized of "" engineering. Proper overlook opportunities for cost fertile will 1973 in spite of almost dou- age class but of;slightly differing station capacity from 264 operating voltage levels. Industry- '!??' 111 standards and design hold Whether or this quotation is applicable to utilities, Based on forecasts of our years. ticular company could reduce the tion transformers it purchases ?! number of divisions and of dis- from 50 to only seven, with obvi- He stated that each of these companies is few made in the past 20 was ment ticipating in the Medallion Homes program, to that should be fully aware of the importance of operations improve¬ to 486 mw, lin0, S ini' 25%. ?' r JL ^ n units at the new :earned^out through riormal service attrition or one vestment ^ was n examples ployed electronic computation of utility shows that about But history three-fourths of present plant in- While subof a rather complete centralized stantial standardization progress information system of the kind has been made 111 distribution mw load. Rough Investment Projections older portion of a power station, $200 " " applying ment techniques, office facilities. new {he installation, in the field in which is wnr^m^i^re1 iWthe office-work-measure ™ivw nffire despite other two are aie i*p uiam ^ employing automation techniques. of two politan planning ssst^ rraar^ ss&msssaes T- in A company are saves . to answer the program we answer late your own obj ective appraisal. The crux of the matter is that we to calendar, "tops"? have not given you question. At most we can hope to have pro¬ vided a partial check list to stimu¬ the rarity for elec¬ have area devel¬ be opment programs to encourage we industry to build in their service areas. But not all companies have yet realized that area development may properly encompass much instaU at least $400,000 per year; £™wth, we can expect that about th*s devic?'. ^?tes that 11 three-fourths of the investment in One "Parkinson's dispatcher. >; having over 3,300 megawatts of steam capacity, the first system to method, expects annual sav- to tend facilities existing POWER Is your top management Certainly EEI assume consider this further; In been installed or ordered by elec- rlnims^ savins for its ?ncW ^L+fiy^ fn iQ^7 'fSf coordinated NEMA ^ Measurement . tivate company representatives working Nwith- these organizations. and customer employees into possible from further, in¬ salesmen for us. creases in pressure and tempera¬ In the residential sales field ture up to 10,000 psi and 1450" greater progress is now being F, respectively. It is not suggested made than ever before in coordi¬ that you should adopt these ideas nated selling by all branches of but, rather, that they be studied our industry. But many of us as to their suitability for your haven't' yet taken advantage of situation. Also, in this " country the benefits of pulling together 345 kv transmission's already a and of using plans, programs, and well accomplished fact and 500 kv materials carefully developed and is under test. Whether and when packaged for our use and avail¬ to go to extra high voltage trans- able at much lower cost than any mission are matters for very care- partial substitutes we could conful consideration. Engineering ad- trive ourselves. To be "tops," management should give vances such as these, if adopted sales careful thought to using the EEIat the right time and if applicable, indicates that significant fuel say¬ Continued from page 31 Thursday, June 19, 1958 : . . Calif.1-Kent ANGELES, Peterson & E. George now with James L. Triphon are Fallon Co., 7805 Sunset Boulevard. Joins Merrill Lynch (Special to The Financial Chronicle) ANGELES, Cal.—Eichard Ryan has joined the staff of Merrill Lynch, Pierce, Fenner & Smith, 523 West Sixth Street. LOS E. 187 Volume Number 5752 . . The Commercial and . Financial Chronicle (2765) Continued from page 19 ant results. that would The Place of Public Relations Neither these have ventive arisen sure the were pre¬ not been put In terms of large groups and long periods of time benefits over s. „ Second, it is important to explain. ! know?.' Then, out of the blue telegram from , cusing Let People Know and Explain Even when we know will have a action.; Doing a good job in the possible is not enough. best way A deed good for itself. beaten path,to the better hides -mousetrap light his light. necessarily There is no door of builder . under the It is there : : important be : , ,1,.. v the case giving they * the of tele¬ failure our As the is : that public (to us) benefits of a General Motors plant. We overlooked the fact thatV "to " prospective our > to be to prepared boats. We must man call the life¬ attention to neighbors there were certain ob¬ the danger of running aground. vious (to them) disadvantages. Because we have no psychoIt is important to let people sonic depth finders with which to know, to explain, even when a, detect the submerged rocks and contemplated, action is sure to sandbars of public misunderstand¬ have a bad public reaction. We ing that may lie ahead, this calls have found to don't we down of our • the union been or thinks are but you do what and from the public subscribing to this rather cynical the substance.. And if the shadow many shall we be reflected say—oblique that off surface— is may It's like those mirrors in the fun house. "Business prudence" be¬ comes "capitalistic greed"; "en¬ terprise" changes to "aggression"; "efficiency" distorts to "ruthlessness." Qualities you had always virtues suddenly are considered made to sum up doing a good a say: the public good job, do¬ (beginning de¬ cision) and seeing to it that peo¬ ple are properly aware of the job done by means of a good Public the way initial management Relations activity. That's a pretty In long decisions sound and out Public and effectively implemented by (with a Relations capital "P" and a capital "R"). relations with the (public are good? Public Relations in its positive could sense available—he de¬ of sort some activity canexclusively by 'IK the people puWlcalshould lHn a%ersina1thn S opin¬ person-to-person basis . In cent perhaps very Our representatives in the field serve as effective listening posts the their respective communities. Their reports are valuable inuicators of what is developing in the of rase the . „ . _ or against the with ,/ far more a is P^y because, of cer-;. taln fundamental differences; be- ^ and Compared : . 1. ^0/ Direct Contact With Public ;/ .; : ' General Motors has little; contact with the nets—as with elbows users of its We customers. direct prod-" do who customers How does may one know when one's Now, I would like to carry an¬ load of coals to Newcastle other by telling you about several pro¬ jection techniques (I can talk the language too) we have found use¬ ful in our public relations activity. these labeled possibly I because be likened to preven¬ layed his acceptance. Two months tive medicine. later he still hadn't accepted be¬ pomes we customers in contact with borrowers, but the relationship.: Gf borrower to lender is hardly a, as fjrm enough one to support much public relations weight. By and neighbor. This is largely accomplished by virtue of the fact that our people themselves are good neighbors. Several years ago we teeth to have available your contacts, even your service and, meter-reader contacts. You are most to be envied though for your local executive representation in of the communities where do business. ; Sam Smith is active in civic affairs and service organizations. He good a ■< Many executives also do a con- siderable amount of public speak- ing—which, I only to the is suppose person - to second - so many you , ^ appears on local platforms. He helps raise funds for worthy char¬ ities. Inevitably, the company Continued person on page techniques, fond of INDUSTRY FINDS Projection Techniques First, "precision." Described By precision precisely the acting at right moment. In public relations, knowing when is almost as im¬ mean 'Ml "FAMOUS NAMES" •^^ARE . . . , LtViNO^SS' BETTER JN for NEIGHBORS in tions and preventive medicine at¬ cause the material still wasn't ready. Both Public Rela¬ portant as knowing what. Bad timing can all but cancel out the effects of a good policy. On the lead to unpleasother hand, proper timing can greatly increase the public im-l pact ol' any action. An example of good timing oc¬ curred this spring when we re¬ leased our first quarter profit figures. They were down sub¬ stantially from last year, but it so happened that our two princi¬ pal competitors had put out their figures a short time before and they were down even more than tempt to prevent situations from arising that may ours were. contrast The made report appear quite favor¬ Unfortunately for my point, can't claim that this example IPALCO-LAND Relocating and expanding industries find Iowa and Ipalco-Land the a nation's Iowa. 60 of top 500 industries have operations in That's reasonable convenient, comfortable place. because and the power is plentiful, taxes are supply of competent labor is ample. Iowa Power and Light Co. serves Des Moines and 235 Central and Southwestern Iowa Communities our A year of PROGRESS and EXPANSION New records were set in revenues and income by Southwestern States Telephone Company Operating 1956. revenues totaled $10,068,390, up 12.7% over Despite higher operating costs, net income amounted to $1,265,726, vious year. 1958 again a during 1957. construction budget again will be up 4.8% over the pre¬ a year of expansion with exceeding any previous year. Our and plans for the future. Write for a copy without obligation. Annual Report tells you more about our progress able, I of timing 300 MONTGOMERY STREET • SAN FRANCISCO, CALIFORNIA result on our of any part. We just lucky. second technique we have found it useful to give emphasis with electric service—and 24 with gas service. more We'd like to tell you about the sound economy of were The in to lift relations work is "punch." I mean by that put¬ ting the extra zip into a project make our public it out of it catch imagination. THE SOUTHWESTERN STATES Telephone Company the was deliberate action to flair for the our state. W e Inquiries are invited. will he pleased to send you a copy of our 1957 Annual Report. the ordinary and and hold public Punch calls dramatic for and a the unusual. For are have plants; ; And we do meet with groups at special events and ', occasions. Our finance subsidiary neighbors in cities where am alliteration—precision, punch and I rub izations. Even care. do too. you have example', you do V • so, the polling technique is useful in measuring attitude trends and, in made a study and found that about some cases, for exploring specific 2,000 GM executives were active public issues. We use it, and I in some six thousand local organ- I ' them busy most of the time. eral Motors is identified as The label on the public opinion poll package should always read, knew | , for Service Act? handle these -|aF*c, the only direct, person-toperson contacts our customers have are with dealers, who, of. In our plant cities our conimu- e o u r s p, are independent, mernity contacts are good. Our people chants.;(•' "V .'•> ; / ! ; ?• Utility are active in seeing to it that GenPersonally, I would give my'eye That is why you can always get expressions of conviction on non-existent issues—such as: Are you you elective job'with people fhan we in the organization to constitute him¬ f ^ tWee" self tell f? The objec¬ every person may furbish the music. '• For Isof- SFcompany. be kept ever in mind. tive should be for in This We it. electric industry is already doing ,5, and newsmen reflect public and they also affect it. so things, because I have noticed the understand its objectives and par- ion without superfluous, to to which all ticipate in carrying them out.; we activities 1 must say I feel it is a,trifle in the organization keep tabs oil what people are writing and what reporters are saying. News media case, organization in Relations jt js the musicians in the orchestra °r SGC; largely by the extent of value who ess is measuied - a people. an made lion carried Public ™MiMiWwrv£, participation of. an write the score, supply the instruments and handle the baton—but as an on be this of people pig than by any Because of this, not signs avail¬ them all to¬ con- people thing. +hic mnci(bp consider PR As Preventive Medicine important community study. For good and sufficient reasons—the plant manager had to determine if any helpful material be our one ask can answers, important that I would almost go so far as to say that an organized staff can accomplish little of last- A company is , by the personal its public relations weather map of public opinion. v in¬ volved sentence so let's try again: Good public relations (with a small "p" and a small "r") result carried gaged in me with ing it in the right with good managers was invited to appear before a citizens' committee en¬ relations derive from Some years ago one of our plant sible. paragraphs to Good from most point I would like to in one sentence what I afraid it has taken reprehen¬ appear guilty of lack of this At a— not foursquare, the well be a quite dis¬ torted image of the substance. one result were we imagination. am to get ' more other opinion attention 13eo* , of other putting we T I 4 the I Want/to I have la ster. high -order. a on act of today in terms of the reper¬ cussions of tomorrow. In the case philosophy, the fact must never-, theless be accepted that for lis the shadow often looms larger than happens By Golden events. your tacts do, able. to kei weather. our of receive and after "hia ot talk ef mixing with*iris -aUdience. are and establishing personal contacts, 15th anrii-:;';- our 'series a j, and And, filially, the speaker has the put^opportunity before afraid the Without are. of experience and compounded with imagination. Imagination is most important be¬ cause it is only by the use of imagination that we can assess the standpoint of public relations the important thing is not what you do judgment closing Judgment based explana¬ that make With third'technique judged interpret public Motoramas or herself an ambassador of "grass roots" of public opinion. Other indicators of the public good will. Standing of a company are opin¬ ; Generally speaking, we; have ion polls. Public opinion is a developed a pretty gopd,, dip)omatic service in General Motors— complex thing, the /product of many, often opposing,, influences. right fi'.om the top on down. Many And polling,itself is a tricky busi-- :of_ our executives have an instincness. ii For .oner thing dt assumes ,tive knack; for good public relathat the Others have learned the public always has an tions. opinion. Unfortunately, the sad value Of. acquiring skill ..in* its fact is that on many subjects and practice. However, fortunately for issues many people are opinion- us who make public relations a less. Even more unfortunately, full-time activity, our executive they won t admit this to the poll¬ group has other tasks that keep for same as ours. said to advantage/ The; audiepee its The a moment, clear. It so Our!; speaker com- can questions 2%. milliori of the invitation to appear before the citizens' committee, I am that if operation and don't the union will.b Un¬ tion is seldom the has the announce an explain it, fortunately, It sorrow those that gether, has misrepresentation. It is not enough not of formations and policy or action can be; misin-v an obligation to chart a course terpreted. We assumed that Glen through these treacherous shoals Springs would welcome the obvi¬ and reefs of misinterpretation and ous is than The audiproject his personality—which we must assume.is an He ence; for ran tool. publfd effective as" an municates directly with his and into Milestone call difficult as statistic kjpag0 and'was vis-, mor^ versary however, have certain barometers, weather vanes, cloud have relations claim can that putting punch mto think that we particular any pressures We put If you will permit me to change metaphors in midstream, it is my belief of almost as read "GM Flouts Committee." to to. use standing improved has relations the, introduction models, anq this year we new credit. evidence the reply. We didn't visualize the local headlines which would of measure cast be Motors the years, and Public Relations to undoubtedly General over been could punch aver¬ We know that the public acknowl¬ shadow construction upon explain lest chance that your any an V'-;•'';v-"■ ^-•//,■•.; have other individual, modesty may be a virtue, but there are few companies that can afford tnis luxury—for long. even We know that people on the age live longer than ac¬ our own fault; We had good reasons for delaying, but we didn't stop to think what the For not courtesy of this would who bushel, a ; In doesn't speak of committee gram was never made public, but if it had, General Motors would not have appeared in a very good good public reaction, important to publicize the is it the edgment,; .Fortunately, action our him them the Stressed . ' "/ynp.- ■ he gat a ; y contact We show which a ,ys 111 , we 100 horsepower. Diesel Pcwerama, r.° us our up Witn the General Motors evident from both preventive ited by medicine and ,Public Relations/ persons. are - statisticians told punch mto came , > our abou(t to produce miJlionth taken. ;. i of ne results if had measures be can unpleasant 53 example, several years ago IOWA POWER AND LIGHT COMPANY DES MOINES 3, IOWA 54 54 The Commercial and (2766) Continued from page 53 N. Y. Bond Club Field Day Prizes The Place oi Public Relations is personified by good, old What people think of they think of the forget that a big country, big jobs—some of them imperatively company. important, during wartime — require big companies. We are as far removed from the day of service interruptions have a silver lining. They are usually the result of an act of God, not the carelessness of an assembler or mechanic. And there's a lot of plus value in those Even your Toil headed: stories as community wagon works as those of the one-community light¬ ing plant. blocks Night" or "Power of Four States Rush than in front Christie Cup Howard pnes. think, recognize I us, value of investors. the But the jnore concerned yvith potential investors because you must go to are the more often industry. markets papital than is the in case they assume goes with it. I think they would be disabused of this assumption if they knew how our j r Physical plant is impor¬ more tant in your industry than in ours. Your capital invested per worker big company has to tread. Or if they realized what high visibility we have. Or how carefully i| approaching $100,000. Ours is Somewhere in the area of $15,000. I By the same token, we have more one sader with reason why in perennially popular arrow is that large companies drive small companies out of busi¬ the This is case em¬ our team a decided pn piost projects. long ago that that big business and little business could be No indus¬ try has done more to foster small business than ours. suppliers. but where Public Relations begins motive auto¬ We have helped We have dealers. 18,000 Employee Relations leaves off. spawn hundreds of thousands of We do not have your problem small enterprises—service stations, of regulation—as yet; and this, I motels, taxicab companies, hot dog believe, is one reason why an in¬ stands, trucking concerns and so and dustry-wide Public Relations ac¬ tivity is important in your case to supplement the work you are do¬ ing as separate companies. Your major problems are industry prob¬ lems; ours are company problems. When X rather rashly agreed to undertake this assignment, I asked your able and energetic managing on. director for to some material the electric industry. a to provide a national market for output. On the other hand, many perform a service that a big company could not perform. We are seeking to educate the public their the \ It me same problem. would be presumptuous of to discuss the electric indus¬ try's "problem, but you may find a brief discussion of our problem of interest. Thf§ problem of bigness is not a one. My predecessor in Gen¬ new eral Motors listed it as the first problem he wanted to solve when he set up a Public Relations ac¬ tivity in General Motors in 1931. It is the first one but on my list too, I suspect the only way we really will solve it is to stop being successful. better understanding of how a industry functions in this country as a complicated mosaic of over¬ lapping and interrelated produc¬ ing and distributing teams. The be ; 3rd Low Gross—J. Burns, Co. & Inc.; Lee Trust Company.3rd Low Net Stack, Bank; Alfred Hay den, Stone & Co. \ Net: Low 1st C 1 o y concluding these remarks I would like to make the perhaps obvious point that one of the most important links in this network • of teams ies. It is you ly made who have so large¬ possible for man to it have machines to do his work for1 him. us make further progress as we in technology. I am sure continue to ! be of beset by us will in will bear marked similiarity to each other. I am equally sure that in your case, led by your alert Institute, many you cases they will continue to make of each problem an opportunity for im¬ proving still further your relations with your publics. I only hope that we can do as well. Chemical ger, Just have accepted the regulated monopoly in the classical sense, so have we de¬ role as of hide 'the Instead benefits our is foolish to seek to fact we that >ve concentrate that have on are big. positive resulted from growth and progress. People seem to forget that COLUMBUS, Ohio—Gallagher& Company have opened Roach a branch office at management and in caster, suc¬ 968 North Hill Lan^, Cincinnati, Ohio, under the the Ohio ment of Ken of Kirn John P. Roach, Building, Lan¬ under the Carpenter. manage¬ issues continues to liquid issues goes unabated. on ;ofvthe-money market will be deter¬ course no Market- Acting Constructively ryJ-V/:" v/vV//// market is cal ■".* ,*• !!/ Corn Exchange. 2nd Nine—Robert Harter, First Boston Corporation; Jam.es Morri¬ son, First Boston Corporation. fitting the recently offered pattern, although at the secu¬ same Net Birdies Most Hal — .'■<■15 income tax payments,-the settlement of the refunding and new obligation, •the * fnarket for Treasury issues /has constructive side,/even: though the range of these 'price movements has not been wide; ' 1 ~ • been Cook, Spencer Trask & Co.; Reg Pressprich, G. H. Walker & Co. w Net Par Low : William H. 5s Morton, W. H. Morton & Co., In¬ corporated; Robert R. Krumm, W. H. Morton & Co., Incorporated. William — • Th the first place, it takes .time for new issues which hqve / just been introduced to ithe market to be digested by ultimate •; investors. In the current situation, this appears to be the case !, with .respect to the new 3i4% bonds due 1985. Just how large "the floating supply of this issuers • jecture. H. :> the on However, a subject of considerable it is. believed .in 'many quarters that it not be cut-down too much until the future Drive - raising money Treasury have been brought out con- /. will financing plans of the > into the open. more Morton, W. H. Morton & Co., Inc. The 2%s of 1965 Nearest Pin 17th: 1st To Fuglestad, Burns Bros. & Denton,t " ; • 2nd—John Sachs & of Fisher, Blyth & Co. 1965, although it Gross — Craig'myle, Craigmyle, ... M. R. Pinney Net mistakes William Thursday: Low Gross — — Robert Gardiner, to — Marvin the V - interest bigger have be to rates Up —Wallace LaTour, Lynch, Pierce, Fenner & Smith; Paul Hoffeman. — E. J. Dieckman, Company; Edus taken rates ease. • • First of Michigan Paul , ; Sipp, Sr., Corp.; Werham, Beech Aircraft. - - ' to Quist, Glore, Forgan & Co. increase There present, his own Government in the are many deficits, there the opinions around that limit debt beyond or This indicated uptrend in the Federal debt is being by most money market observers that interest however, it the on reserve side appears open market operations by with the passage of time. For as though open of require¬ larger or the the operations market course of action.most likely to be followed (by the powers; be) in the opinion of/certain money market specialists. way in which future refunding operations and the new raising ventures of the Treasury are carried out kj going : only the course of prices for Government obli- •; gations but also those for corporate as well as the tax-exempt ] issues. The money market as a whole is waiting to see what will happen. "• • ■ * ' ' money to determine not . Executive New of Ontario while Montreal has an¬ head and /• Exchange, -. - brokerage firm in New York until 1950. Montreal. Mr. ceeded Mulholland in Toronto "• will by be will agent succeed Mr. 35 an Mr. York, in New Adams/ Mulholland, is a banker of years' experience and has been assistant general manager 1954. an R. D. in assistant an Gordon V, agent at New agency. now will succeed Mr. Hobson, Joseph C. H. Kenner, now York, Changes division York Adams, nounced changes among top exec¬ utives at its New York Agency, Whitney Stock . / $300 billion within the next two Mulholland, assistant gen¬ eral-manager in charge of the C. Handasye Whitney, partner bank's Ontario division, with in Harris, Upham & Co., passed headquarters in Toronto, hals been away June 12th at the age of 80/ appointed deputy general man¬ Mr. Whitney, a former member of ager of the bank at its head office York f mean The Bank Winner Handicap—Albert New - tightened, and prices of theses bigger Federal another Bank of Montreal Winner—Charles Morse, Hemp¬ conducted when v hill, Noyes & Co. the ago years many Haden TRAP SHOOTING C. H. ! The Stern, Co.; Arthur Allen, F. S.. — ; With the present trend continuing, which seems and Central Banks will be known HORSESHOES Winners—Paul Sipp, Jr., Up too and credit conditions • will continue to be Whether there will be further decreases in • that Smithers & Co. 2%% money/, is the Warren, Spencer Trask & Co. Runners the most long;and protracted period of decline.. a ments, the discount rate Trust not were public debt will rise to three years. Runners Consolation made were existing top of $280 billion. Levy, Leh¬ Merrill Bankers of consensus is evident that the Treasury will be very much of a force mean will Brothers; Enos Curtin. when the Government. TENNIS Winners the '7 to in the money market in the coming fiscal year, not only because of the refunding operations but also because of the new money which will have to be raised in order to finance the deficit of William Reynolds & Co. man be applies Treasury Debt at $300 Billion Expected It Todd, Kuhn, Loeb & Co. Net which securities went into Putting Contest—Philip Bartow, Wood, Struthers & Co. Low to seems also . Pidgeon, Paine, Webber; Jackson & Curtis. — condition .they went in too heavy for the long-term Treasury obligations in order to build up earnings.;. These bonds were the first to & decline Low this especially among the smaller commercial banks and particularly / those that have sizable amounts of savings deposits.. These in-*:: stitutions, according to advices, are not inclined at .this time to extend maturities very much, because they do not want to repeat the Low extent market specialists that this short bend, has been very well taken, Weinberg, Goldman, Inc. Seniors: lesser a ■ Co. 3rd—Robert Quickly Absorbed Arne — office in Montreal. you cided that it future ./■> its a Government' time ; looking with more than a weather'eye at the. future.The v August refunding is becoming "more of a market "factor with the 'L passage of time, while in the same vein, the deficit nev$ money / raising operations of the Treasury-is also coming in for attention. / In spite of the huge financial operation, which involved, the June ' Exchange Corn ever Gallagher Roach Offices ./'i -it is Gran¬ many public relations problems and that liquid obligation more Liquidity Policy short-term for The Government Bank; William Renchard, Chemi~< Lauer & that each was' good a small measure by the type of financing the Treasury 1 investors are Inclined to stay close to the sidelines / for the time being awaiting developments. ;v ' /vXl e, destined to become are has • increasingly important supplier an to You bond large 1965 does, some the electric compan¬ are The of ' rities into the general market Nine—Ike short near-term a of funds into the niost the mined in • / Hanover interested in were demand the flow Blyth Bankers Evans Morgan, — this 2%% strong -Because ; . However, payments. the (witness the 15th cut this year in commercial paper rates), and even in spite of the efforts of the Treasury to extend the maturity of the debt through the' offering of long-term, bonds, Hilson, ; surprise; a tax issues for ■. Goldman, Sachs & Co. In most press¬ talking about long-term, not shortrange* problems—is bigness. {' In my opinion, your problem and qurs represent two aspects of * product fabricators who are geared about even more intrigued, because our most pressing problem—and I am " Many supplier companies could not exist without the large end- One of the ing problem too. V Your most pressing problem, I discovered, is the problem of gov¬ ernment encroachment. I was John — income 15 •' Co. pieces he sent me was a booklet entitled, "Our Most Pressing Prob¬ lem." I was intrigued by this title because, believe it or not, General Motors has Net Low June Investors Favor Wertheim & Co.; John Weinberg, Inc. General Motors alone has 26,000 only3 waste time to try to figure those who ter. Longest Nothing, of course, further from the truth. We Halligan, Cyrus J. Law¬ Sons; Robert Clark, Cal¬ Bullock, Ltd. 2nd the maturing June position in the Treasury-list arid the size of the issue is not con¬ sidered to be a drawback since it is not likely to be reopened for future financing. The'11-month 1 V\% certificate appealed to & rence the of something of Par)— vs. of absence turn-in - like oil and water— are they don't mix. would it theory ness; ployee relations is an activity en¬ tirely separate from Public Rela¬ tions. However, we recognize that the two are closely linked, and our Vice-President in charge of Employee Relations and I operate as arrow. an A employees more entire industry. your a target we are for any cru¬ easy a employees. In fact, General Motors alone has thim , Surveys have shown us that the public likes our products and the things we do but they are dis-? trustful of our size and the power you (Match refunding operation of the Treasury $356 million was much better than expected and as first reported. Despite this favorable showing it is still believed in some quarters that the cash payout would have been smaller in'1/ ; the M. Geddes, Clark, Dodge & Tucker, gene Riter' & Co.; C. Edward. Grafmueller, Pyne, Kendall & Hollis- weigh size of a company in relation to You have the opportunity for_ its services to the consumer. The regular monthly mail contacts purpose of competition is to bene¬ with your customers. We have to fit the consumer and not the com¬ make ap effort just; to get the petitor. So far. as the consumer names of ours. is concerned, he benefits more in 1 Let us go a little further in many cases from competition be¬ analyzing our respective indus¬ tween a few large companies than tries from the public relations from competition, among many standpoint. small, weak of - Co.; John C. Maxwell, Anthony & R. L. Day. I Both The attrition in the June Net)—Eu¬ (Low it big, grow to Governments on of only 2nd Low Gross—Wesley Stanger, better seem Cup throwing road¬ of successful or¬ which ganizations would Aid." V Reporter By JOHN T. CHIPPENDALE, JR. DuBois, : vin Rather "Crews C. Candee the Through Companies Our Wertheim & Co!; Albert C. Purkiss, Walston & Co., Inc. • also what dramatic in serving the consumer necessarily means growth. They Sam Smith. him Thursday, June 19, 1958 . Outing June 6, 1958 Ex-Presidents' Cup (Low Gross) —Allen cess . . GOLF In Modem becomes — Fiwncial Chronicle suc¬ John A. Hobson, senior agent at the bank's Mr. Hobson in • Adams the Mr. York New treal in entered the He has been senior 1923. in since 1955. since bank agent Mr. joined the Bank of Mon¬ 1922, and has served at New York agency Kenner has since 19^3. spent his business career of 38 years New York agency. entire at the Number 5752 187 Volume . . The Commercial and Financial Chronicle . (2767) Continued from page 4 will not be enough, however, to bring the liquidation halt. month, then $700 million, then $400 million, and 4hen $100 mil¬ lion in March, the latest month of the new pjant began' to come into operathis new plant raised total capacity and thus dropped operating rates below 85%, in¬ come taxes should have been re¬ duced to stimulate consumer exAs lion. pendl.tur.es.V available. decline and has other slowed well may words, each have the month stopped ' The effect of relating fiscal pol¬ (4) cent of capacity opera¬ advance release shows a sharp rise would not only moderate thev in April. % \ (a) Although data are not yel swings in capital investment ; - wild available is prone; it would also coordinate monetary flows with real flows. As we be¬ which to economy our of lected real of money saving. form the as capital off, • it make my own pre¬ estimates the lead From: all sonable which rising capital ex¬ penditures had occupied in their the place to downward Were late April. of • that suggest indicators this, it path seems rea¬ say of that the to me economy the was risingdisposable income because, of the fall in taxes. : Finally*, to bring-this first ques- halted in either April or May. My incomes would be filled by .. of advancing in Later on, leveled boom Research, liminary 50% rise in the would by the National Bureau of Economic would be forced, through taxes, to engage in a sumers which possible to •calculate the April position of the lead indicators se¬ saving through capital investment, con¬ program a gan guess is that the low point for , - the index of industrial pro¬ duction will be 125 in May. If we had monthly figures on GNP, iow point would probably caused by general over-capacity, have been reached in April. • Now, of course, saying that the then the cure for the recession is not more rapid amortization or% low point has been reached doesn't necessarily mean that we are off any other device to stimulate in¬ vestment directly. The .cure, is on -a glorious recovery — which obviously and clearly a rise in brings me to the last question: consumer disposable income not How rapid will be the recovery, associated.with increased plant if any?-. - tion to a. close, let recession this that if me say has in fact their been . expenditures. Consumers did notsave lis into this recession. The 'TI©W-Rapid tlic Recovery? ~ - I have been consistently opti¬ mistic "during the postwar period about the strength and buoyancy of the economy. The private econ¬ omy has needed very little* help data available to us deny any such explanation. Consumers are doing a good job at present by reducing their savings rate below the postwar average. But there is a limit the to how far they can go in this from government, and has direction. There are ; only / two ' often performed very well in the face of government policies which Ways to get. out of the recession— ' . one seemed is to increase government ex¬ penditures income. question in and two, there is mind that my tax cut Will come I believe in- an type of recovery. of the economy. Bottom Reached in April let move me May or to on the second question—Has the bottom of the downturn been reached? I think it has. I would-put bottom of the recession in be or May. Here are some of the items which could be listed to a (1) Seasonally adjusted produc¬ without that decisive rather assistance Suppose, for instance, that the Federal further Government provides assistance ready promised. of the fourth low points in March billion annual rate. in March seasonally adjusted basis, and improved somewhat since have then. ».. ' ' al¬ pur¬ goods would rise, from of this year to as also made their bottom it has Government Federal chases than no This would mean first steel, paper, oil, and lumber hit or April and have shown some recovery in May. Miscellaneous carloadings from iinmediate future. the tion rates in such basic industries some government there is little hope of a strong business recovery in the that support this view: But I also try to realist, and an objective an¬ alysis of the present situation leads inevitably, I think, to the the either April on a unsta- , conclusion Now lo this confidence in the basic health no produce a faster, more desirable, a more is. to bilizc, than to stabilize, business disposable ; activity. I have not lost .any of more Of the designed other the and consumers- give quarter by quarter, about $3 , started the 35%. be¬ 1957 figure,' year hind the comparable have steadily gained on 1957 and recently have moved ahead of the 1957 figures. The rate of applica¬ tions for FHA commitments andfor VA appraisal requests during April reached an almost unbeliev¬ ably high figure. Conventional residential mortgage lending is also running ahead of last year. The effect is already being felt in the lumber industry where orders in been some above new recent weeks have the comparable 1957 construction industry seems to in¬ dicate area. action to is ernment figures on construction awards rose so sharply April that the 37 state figures were released Usual 48 state total. in advance (3) The amount of of the decline in Jetv orders received by manufac¬ turers Was beginning $900 million last in November the first no further stimulate con¬ spending, consumer pur¬ chases will probably rise about $5 billion by year end. -1 base this increase on an equivalent rise in disposable personal income stemming from (a) increased pay rates to the military and post of¬ fice workers, (b) extension of unemployment payment periods, (c) continued pay increases under existing or new union contracts, and contract taken If sumer orders to stocks is also above 1957. 111 additional increase of $1 an billion from this figures and the ratio of unfilled bodge fourth (d) The and the effect of rising gov¬ expenditures. rise local of $8 billion in state government, residential construction, and consumer ex¬ rate rate at be than no these: (1) rate will slightly be present—I (2) to reason of would There assume will halt in a in normal in most lines. rate of unemployment a period may well a extended so have adverse effects both busi¬ on psychology and consumer psychology. (4) The economy will be operating about $20 billion be¬ low normal output. That is, every ness three this a months which by goes at subnormal; rate will constitute loss of $5 billion in real goods services and which would be available to the government or to the public if the economy were operating at the usual rate. • Tax ." . Cut Would normal or ..■% End C Recession alternative to The liquidating inventories. A rise only $8 billion in final demand appears to me to be the second quarter. rise Federal in will mand (6) The O'Neill, registered repr¬ Harris, Upham & members the of New Y<5rk de¬ necessarily be slow, only to off¬ and will be sufficient set Co., future Government the effect of declining capital expenditures. (7) Even without tax cut, consumer purchases rise slowly is GNP lion (9) likely to hit rate A in the $435 fourth the rest over Without (8) year. tax a $435 bil¬ a fourth billion quarter will of cut, quarter. in rate the 5^2 mean to 6% unemployed, and the loss of $5 billion in real goods and serv¬ ices every three income tax cut months. (10) An of $5-7 billion would end the recession within Mrs. Stock months, and would increase both real output and money in¬ comes so deficit taxes ket that the eventual Federal would than smaller be if cut. not are nose u weul ^ a few Exchange, will discuss mar¬ and mechanics investment techniques before 40 alumni Of Institute's Business College Pace on Wednesday, June 18 at 5:30 in the Harris, Upham 99 Fark p.m. Evan Ragland Offices JACKSON, Miss. — Evan Avenue office. L. branch office at East 105 management of J. Tom Lutz, and at 104 Howard wood, | Street, Green¬ Mississippi J. under A. Y. Harry E. Brager is conducting a Peace Street, Canton, Mississippi under the > H. E. Brager in N. Ragland & Co., Inc. has opened a of securities business from offices, West 55 City, 42nd under Street, New York the firm of name Harry Edward Brager Associates. Smith. Metropolitan Inv. Formed Form Equalized Estate WHITE PLAINS, N. Y. Equalized Ltd. Estate with offices formed at has BROOKLYN, The — been 201 Main Glassman is N: X, Joseph — engaging in ^.securi^ ties business from offices at 4401 Thirteenth Street, to engage in a securities firm name Avenue- the uhdei* of Metropolitan Inves¬ tors. business. recession is are in cut matter of individual If income taxes June, I the recession will a extended an in cut a income tax rates. believe be few months. a FINANCIAL HIGHLIGHTS that within over On the 57 IJNITKI* mTiiurriEs, assumption of an income tax cut in June, my estimate for the four,th quarter GNP would be $447 billion, a rise of $25 billion above the first quarter rate. A. rise of this magnitude would not bring unemployment down to normal by IKCOMFOEATED would and not fall back into KANSAS the about inflation c oncerned term danger of anyone. But I do not long as CITY 11, MISSOURI Increase Amount Amount 393,494 9 Dial Operated 429,941 41 Telephones, End of Year_— Percent 38 *27 27.5 24.6 34,863 be Outgoing Toll Messages, Millions 12 curbed through holding output at low levels for extended periods. Other Customers, End of Year— 6 believe that inflation can balanced Fed¬ basically a problem of money. If it were, we problem of budget is could balance a not the budget At that the bottom, all budget of Total Telephones us can the less will be the even¬ tual deficit. As a matter of fact, occurs, what seems to me to be the major aspects of the recession problem: (1) The cause 19 $193,809,452 $87,005,946 8 18,499,243 17,135,073 122,308,695 104,141,019 14 18,305,230 16,029,543 $30,009,033 $26,679,137 4 4,334,170 4,153,29? 34,343,203 30,632,434 18 Other Plant, Total 3,378,440 2,870,047 of —- Gross, End of Year Investment, Plant V Gross, End of Year-_— Additions —— Gross 1—. Operating Revenues— j Net Income Available to Parent present reces¬ development, by depreciation and business profits, the current "recession will not be cured through devices designed to stimulate capital investment. (4) This recession will be ended, other' recessions have been, by i .. Program, of the the early 1957, of a general over-ca¬ pacity. (2) Although a good case can be made for long run reform in the tax treatment of capital as 426,349 17 End Gross, Now let me sum up was 464,804 11 Plant, Other sion .1 9 Year the tax cut. money basic i 12 Telephone Construction a ' Other Customers, End of Year standpoint, it seems to me probable that a $5 billion tax reduction would actually in¬ crease Federal revenues by the end of this year above the level which would be achieved without from and \ - 32,855 * tomor¬ know really be balanced only by an increase in the output of the economy, and the sooner this increase in output row. 1956 1957 Percent a secondary downturn. I am as seriously 34th & Broadway 603 V. F. W. Building year-end, but it would place the economy in a sufficiently strong position so that we could be sure the recovery was soundly based (3) Businessmen cannot be ex¬ pected to increase capital invest¬ that businessmen are likely to ment lentil final demand rises slow down the rate at which they substantially above present levels. of * Pace Institute Alumni belong to the six Averred penditures will improve inven¬ tory-sales ratios sufficiently so are Mrs. O'Neill lo Address or (3) ment, because the Continuance of high April esentative with There will be considerable danger of a secondary downward move¬ so The appears Mrs. Rose the plant and equip¬ ment expenditures, since per cent of capacity operation will still be for do not I will adjusted at decline below (5) ing point my government are unemployed. the demand. months the guess somewhere between 5% and 6% final club, nor the fourth quar¬ ter club. The best bet for the turn¬ for no quarter seasonally unemployment lower May. therefore is on The eral just billion billion beyond what has al¬ ready been indicated. The im¬ plications of a $435 billion rate in the in a $435 assistance The be (2)' The entire construction in-' State and local government diistry has shown real strength spending, however, will rise by during the past month. Heavy; about' $2 billion, and the encour¬ construction contract a w a r d s aging news from the residential which $435 a quarter estimate, based sufficient to offset the probable decline in business capital spending, so that there would be no net upward effect from these two spending would amount us end. The A rise of this forces. . quarter, giving rise abrupt bottom of the recession liquida¬ to have been reached in output would thus rise by $13 billion above the $422 billion rate for the first year a an mand. National fourth adjusted retail sales hit bittom in March, and the Seasonally icy Lo per tion to that assume quarter, this would permit production to ex¬ pand by $5 billion more than the $8 billion increase in final de¬ en¬ tirely in April. V; : In we tion falls from the $9 billion rate of the first quarter to a $4 billion rate in the fourth Prospects for Business Recovery And Moderating the Recession higher rate-:? .until some If 55 « Shares U.U.I. Common Stock Outstanding, Average Shares U.UX Common of U.U.I. ' * 1,924,030 24 2,189,316 1,760,148 . Stock Outstanding, End of Year Stockholders ' 1,633,46$ 18 Common 11 16,138 14,528 — $1.76 $1.76 4 $1.25 $1.26 36 The Commercial and Financial Chronicle (2768) Continued Coleman, Piedimonte With B. C. Bank and Insurance Stocks Christopher Coleman Dainel and have become asso¬ This Week fj , Recently there was brought out hqrc the deplorable showing )iof Ihe underwriting division" of a number of the leading fire- C. h Christopher Co.,, Board f o T r d a casualty insurance companies* j! matters e will be it as the This issue will put investment income that will be considered. ' g, li members ' But first of Stock E lives The the of trading Co. Barret, Fitch, North & & Co., with which the business as in which catastrophe. a one To In are • Actually, that Building, unaer tne man¬ agement of J. W. Berry Rcid, Jr., in Rocky Mount, N. C. under the direction of B. T. Vernon, Jr., and at 521 Boush Street, Norfolk, Va. under the management of John T. Brown. 6.23 2.60 2.60 2.76 1.60 tion of angry 1.98 2.00 1.30 1.65 1.59 0.90 3.78 3.84 2.40 2.53 2.63 1.80 Shippers . J Casualty 3.40 3.86 3.58 3.62 1.58 Fid. & Deposit—— 4.62 4.65 3.48 2.00 3.61 3.83 1.80 Glens - Reinsurance 4.76 i Hanover Fire 8.34 _ _ _ Hampshire River 7.18 4.11 2.00 5.69 2.80 2.71 1.40 2.00 1.90 . Planning Formed Felro Plan¬ ning Corporation has been formed 220-39 Seventy- third Avenue to engage in a secu¬ rities business. Prov. Wash, Paul Richard Grab Opens a fit H. securities 40 Grab is conducting business from offices Exchange Place, New York name of R. City, under the firm 13.29 0.60 4.30 4.44 5.26 2.00 ^Includes Fire any Association extras. of once income 5.15 1.85 2.22 BANK LIMITED Amalgamating National Bank of India Ltd. and Grindlays Bank Ltd. Head Office: 26 BISIIOPSGATE, plus S.W.1 54 PARLIAMENT STREET, S.W.1 Bankers to the Government in ; Aden, kenya, 1.20 provision i'or preferred -^Formerly dividend. evident not only that in higher than that for of the present dividend rates a large majority of 1956, was but also indeed insurance company would be in the neighborhood of 20%, as only 15% of its receipts of dividends from other domestic corporations 1957 EARNINGS COMPARISON FIRE & CASUALTY whose portfolio was heavy, relatively, in as St. Paul Fire & Marine, with a big One, such and municipal tax-exempts, would find itself in a favored position. But by-and-large fire-casualty Federal tax exposure is not as great as that of most corporations. And, under present underwriting conditions, of course, many of them will avoid Federal tax, as underwriting losses will be of sufficient size offset to investment income tax exposure on Request Now With A. G. Becker entirely. With New York Hanseatic (Special to The Financial Chronicle) Laird, Bissell & Meeds Members New York Stock Exchange Members American Stock Exchange 420 BROADWAY, NEW YORK 5, N. Y. Telephone: BArclay 7-3500 Bell Teletype—NY 1-1248-49 (L. A. Gibbs, Manager Trading Dept.) Specialists in Bank Stocks CHICAGO, 111. — La (Special to The Financial Chronicle) wren ce BOSTON, Novak has become connected with A. G. Becker & 120 South bers west of La the Stock formerly Co., Incorporated, Street, mem¬ Salle New York and Mass. — New York Hanseatic 84 State Street. He Eugene J. Corporation, was formerly for many years with C. J. Devinc & Co. oil one the may in the vicinity of it is still number citizens invested money shares in own company, that | States operations who in of now foreign be somewhere 2,000,000. In the clamor against imports it has been the practice to imply that virtually all of the Americanowned foreign production is pe¬ culiarly the province of "the big internationals," namely, Gulf Corporation, Socony Mobil Oil Company, Standard Oil Company of California, Standard Oil Com¬ pany (New Jersey) and The Texas Company. This is not true as of Oil the present. as a of For the United States nation this is affairs a because fortunate state it means that while the center of the free world's petroleum influence nant in Egypt, the Sea and the Persian Red Gulf; and the importance of the^ area was es¬ sentially due to the fact that it lay athwart the route of empire trade and travel. But today, of course, the prime factor of importance is the region's oil production and reserves. The Middle East World : V political . changes following War were in the the first marked. very With the dissolution of the Turk¬ ish empire, the creation of inde¬ pendent states and mandated ter¬ ritories broke number the second dated the region distinct of Warld became areas countries and there the of political into units. War a After the man¬ independent little left was aspects of pre- World War I days. 1 The small Arab Sheikhdoms in the Persian Gulf changed their political relationships least. These the are with units Great have that Britain treaties under which they enjoy independence of their big neighbors British protected world, as states. Eastward of the Arab Persia remained Pakistan same independent and created was the much but India became in¬ an as dependent state after withdrawal of the British from India. All these changes of the and and for powers, another or influence the weakened European reason the rulers the Middle Eastern countries felt themselves governments of stronger in their sovereign rights than ever befoie in modern times, and acted accordingly. Middle East Trouble Blamed Israel on, The establishment of the Jewish brought situation that has for ten increasingly an per¬ plexing disturbance, and no doubt the greatest single cause of inter¬ national trouble in the Middle Nasser's probably been greatly helped by the ArabIsraeli conflict. The joining of Egypt and Syria created a block East. The of progress revolutionary course has of "have-not" Arab the so-called countries, sometimes also to as referred the transit countries because the Middle East oil moving to Eu¬ America passes through those countries in tankers rope North and revolutionary government has been more than a little bit ob¬ jectionable to the governments of the Kingdoms of Iraq and Jordan, or The pipelines. aspect of Nasser's and these countries have federation in set up a to from en¬ The King of Saudi a defensive more keep Nasser's revolution shifts away from gulfing them. States, the supply of Arabia, apparently hesitating to will, to a very align his country with Iraq and satisfactory degree, remain in the J ordan, seems to have been hands of companies owned in the blocked by Nasser's blasts from United States, directed from the any immediate action one way or United States, and whose longthe power United term Ryall has become associated with Mid¬ Exchanges. He was Straus, Blosser & with McDowell. East has repeatedly been great international importance. In modern times, and particularly in the heyday of the British Em¬ pire, the British exercised domi¬ of been world INSURANCE STOCKS Bulletin its geographical relationships,1 the Middle United five is one of historical years possible Speaking iri general terms, probably an average tax rate that applicable to the investment income of a fire or casualty state operations 10,000 people who than far as the ratio of dividend payout to investment income is concerned; but now, with underwriting conditions what they are, managements are unusually frugal because of the need to conserve at a time of bad going for the companies. Also, the accompanying figures are before-taxes. in domestic in virtue By and a have stake employees of increasing significance to the United States, not only as a source of petroleum, but as an area of in¬ creasing U. S. capital investment and, of course, it continues to be a focal point in the interplay of world power politics. about United corporate bonds. of 547,647 goes become state of Israel in Palestine more the comfortable. less, taxwise, than- NORTHERN AND SOUTHERN RHODESIA, a 16 additional an among cases that ADEN, SOMALrLAND PROTECTORATE, Branches in; by family time as inevitably determinate amount of duplication -tACtcr TANGANYIKA, ZANZIBAR, UGANDA, *®IA, PAKISTAN, CEYLON, BURMA, KENYA, are And come. may 2,696,911 shareholders, and, though this figure represents an in¬ subject to the 52% corporation rate; with other income (bond interest, etc.) being more-or-less fully taxed. Much, naturally, depends on the investment philosophy of the management: a unit with a heavy proportionate commitment in equities would suffer mhanda, ZANZIBAR * SOMALILAND protector*® compa¬ owned or it States nationals employed in for¬ eign activity. They are owned by would be 13 ST. JAMES'S SQUARE, total a Normally insurance companies tend to be somewhat conservative LONDON, E.CJ London Branches ; ' and engaged 1.00 2.11 sent so GRINDLAYS either are partnerships or individuals. Of the 190, one hun¬ dred twenty-two are also domestic operators. Altogether they repre¬ rhiladclpliia. was smaller shareholders owned, 2.00 1.77 — proportions. to years one 4.75 G —— that 2.00 4.86 - —————— Westchester coverage AND 2.60 13.21 - United States Fire It is at OVERSEAS 1.20 3.79 Accident United States F. & 1957 i 2.02 3.37 in¬ — 100 nies 2.20 2.06 Surety security Insurance Springfield Fire H. Grab & Co. NATIONAL 4.37 impressive few 12.49 Fire— Seaboard Standard Richard 3.00 4.23 and technology production has now corporations, 2.40 6.01 f2.47 —— '^Reliance St. 3.80 5.82 —— "A companies owned in the United States actively engaged in foreign exploration or production. Today there are at least 190 such companies, or individuals, active abroad. The figure of 190 includes 74 large or sizable publicly-owned 2.00 3.95 3.69 Insurance • 28 were * Pacific Insurance Phoenix ^ At the end of World War II there 1.60 3.76 2.61 ________ 3.87 5.35 ———— — • energy foreign reached 2.50 4.00 ' Northern Insurance 4.95 6.12 — into 2.00 3.76 _———_ ■*> ■ ■ This movement of United States capital, 3.00 3.68 • 3.86 — _ ' Shift to Foreign Production v,. 2.00 3.44 Bonding Amsterdam New 3.76 , 1.00 4.72 Fire Nati onal Union ) " 1.50 7.78 Massachusetts New 2.60 3.51 3.54 Insurance Co. North America foreign oil into the United States, others, with perhaps more sagacity and self-reliance, have quietly beem shifting part of their opera¬ tions to foreign lands. > '2.00 3.36 — Home Insurance Merchants 5.34 2.47 h Insurance Hartford , 3.51 Falls Great American— "" degree of domestic self-suffi¬ ciency, demanding legislative restriction on the importation of 4.00 3.43 on 0.90 Insurance contradiction. While segments of the industry go clinging to a belief in a high some 2.00 1.55 now. 1.40 Insurance North at we years '6.02 Federal R. S. Dickson Branches offices that is hence, and that is precisely why these factors of diminishing domestic reserves and increasing costs of domestic pro¬ duction should be major deter¬ minants in the policies we lay do Present Fidelity Phenix CHARLOTTE, N. C. — R. S. Dickson & Company, Incorporated has opened three new branch with it today for expect to down, and the decisions we make Instead, however, we have a domestic oil industry in a condi¬ General — five plans $2.70 Fireman's Fund BAYSIDE, N. Y. which requires moves now make we whatever ''Dividend '1957 Continental Company in Laguna Beach. Felro today. with speed the world the of problems $8.83 1956 Continental formerly Beverly Hills Man¬ ager for Sutro & Co. Mr. Mar¬ shall represented First California Greensboro, N. C. Investment Income Boston Insurance was offices: In the Piedmont the $8.08 Bankers & Wilshire Boulevard. Mr. Fox 3115 to tion American Surety Co., & as American Insurance Eastman with Securities to Agricultural Fox and William F. Marshall have associated ' f3 v.. Aetna Casualty Aetna Insurance ANGELES, Calif.—Austin Union Ml- -■■■■"■ : : (Special to The Financial Chronicle) Dillon, there is a shrug off such con¬ "long-term" factors quarters many that have relatively little applica¬ As is .■ ■ Eastman Dillon Co. become ^ r Problem for Tomorrow tendency Contribute to growth. LOS a siderations generally known, cash dividends of fire and casualty insurance companies are in almost all cases derived from the income that comes from investments. Underwriting profits, wften they are present, are retained in the business and he had been Fox & Marshall With everyone— lawmakers, men, Not a we J 27 this rate to ing reliance on foreign oil. has made season middle west tne be:'clear — windstorm has to pack unusual devastation. conformed fully with this requirement. If the dividend rates. O. Peet associated for many years. recent of at years arid public alike that we cannot continue this course long withouL increas¬ oil on We give here the per share income from investments of the customary list of companies for 1957 and 1956, with the present Mr. Coleman in the past was Trading Manager for H. on few . for Coleman rated better face likely to see a reversal of the moderately improving trend in extended coverage, this to add to the carriers' troubles. Of course, the frequency of these twisters can slow down, just as that of the seaboard hurricanes did,; ' v:'■ ■ •'c• -'■■•'v. depa rtment Harry L. been in one present rate of tornadoes continues formerly Manager has dubious distinction Pied i monte was lost were recent a a' point out that the tornado us The x- Mr. change. let early start. an the hew York end - . Bui 1 d i rates, the Middle East is likely to remain an important center of free World oil1 operations1' ^ for ' many It 'Should Insurance Stocks — ciated with B. & the same rate they have declined in the past three, then we hiay sooii reach a dangerously low reserve position. next Piedi- A. monte Industiy By ARTHUR B. WALLACE CITY, Mo.—Harry L. V ■ from page 6 The Middle East and Oil (Special to The Financial Chronicle) KANSAS Thursday, June 19, 1958 . ., petroleum interests are identical The rise of the other. with those of the nation. has made it easy rejoice nationalism for the Significantly there are now 43 companies and individuals, repre¬ to have any concern over senting vs. a very substantial portion of the total U. S. oil industry, in¬ volved in operations in the Middle East. Because reserves and of its prolific tremendous production Arabs to denouncing ''colonial¬ at the same time to fan in ism" and Russia conflict to the West influence the political and economic life oi tne Middle East. Further changes will come, no come one doubt, and at a time if they <can and without Number 5752 Volume 187 The Commercial and Financial Chronicle ... (2769) conflict, the general welfare open peoples of the region should improved, rather than impaired. Fifty-Fifty Pattern Carried of the be The wealth of the region repre¬ Flat to cash royalties combination a income tax for of gave Out way royalty determining and pay¬ sented by the oil reserves and the ments to the governments. Hold¬ returns from the production, for ers of old concessions renegotiated decades to .pome can be the basis terms with the respective govern¬ of developments that will give the ments to fit the fifty-fifty pattern. hard-pressed masses a standard of Without exception* I believe.:nil living far beyond anything they concession agreements in the main have ,known\ in a long history. producing countries have been Peace and.stable modern forms of substantially amended within .the government are required. It re¬ last several years. mains to be seen if the influence Renegotiations, try has had to meet the Suez crisis was when caused the by an enterprise fraught with many risks, and I am sure that the Canal closed and the pipeline from Iraq was broken in the Autumn was of 1956. This international the was crisis a relations in records ing in est -v • to markets quired. Nasser's Power Over Oil Middle effort or world's East do not supplying with the the oil The oil industry, as we know it, had its beginning in this region in and operations of AngloIranian Oil Company, Ltd. in 1951. the Kingdom become to later of Iraq. American, British, Dutch and French interests combined in the Turkish Petroleum Company and 1920's started activities in the a concession which led on the to opening of the Kirkuk oil field in the northeastern part of Iraq. The Turkish Petroleum Company was re-organized into the Iraq Petro¬ leum in late 1928, at which time the famous Red Line provision came into being, which was to have significant influence on oil affairs for 20 years. Government a .Japanese P 4!' More Middle recently, in the union of Egypt and Syria we have seen the more first formative step Eastern programs instance every toward what less or operators have pursued continuously of in expansion such were as consequence, the re¬ years hence. lationship of this development to .The free world's requirements the oil industry is not what Nas¬ for petroleum have been expand¬ ser may do, or can do, to interrupt ing so rapidly and the capacity production, but rather that his new of the U. S. reserves to support success in respectively, for concessions with alleged advantages indicated for those the and progressive buildup of operations in Persia led to many new oil concessions being acquired in the the 1930's, and to the region in discovery .of oil in Bahrein Island, in Saudi Arabia, and in Kuwait. By the beginning of the second World War it was abundantly ob¬ vious to the operators in the re¬ that tremendous producing potentials existed, but the fact was gion not generally Governments newsworthy. Fol¬ lowing World War II, the world became more and more conscious not enjoyed under the older agreements«These have caused much comment and speculation the older ments. as to possible effect well as as on future agree¬ These have not turbed so far dis¬ the presently producing concessions, and it is difficult for to believe Canal to handle as was riorated shipping has not, generally predicted, dete¬ seriously, but actually has they will do so. ditiously traffic and than competently, it did more before that at least one for "have-not" the Arab get states larger share of the growing Middle Eastern oil revenues tax on pipeline operations and the tolls. But to do this barrels in a the day to nearly 4,000,000. a Perhaps you are familiar with Avenue. A. J. Gabriel ing in a carrying Opens Co., Inc. is engag¬ securities business from 4%, 3%,.-2%%, 2.90% which resulted 2% in net interest cost of 2.91717% a coupons, to the State. The of * / ;, bonds, the with the exception maturity, were reofthe public at prices to 2008 fered to yield 1% to 3.10%. „V The bonds are general tions of which the has State of pledged obliga¬ New York full faith its and credit to the payment of prin¬ cipal and interest. Included in the offering group Kuhn, Loeb & Co.; Chemical Exchange Bank; Blyth & Co., Inc.; C. J. Devinq& Co.; Man¬ are: Corn ufacturers Trust Co.j The Marine Trust Company of Western New York; Harris Trust, mad^Savings Bank; The "Northern• Trust Co.; Hallgarten & Co.; Kidder, Peabody & Co. Ladenburg, Thalmann & Co.; R. W. Pressprich & Co.; Salomon Bros. & I-Iutzler; Barr Brothers & Co.; Blair & Co. Incorporated; White, Weld & Co.; The Philadel¬ phia National Bank; Carl M. Loeb, Rhoades & Co.; Bear, Stearns & Co.; Equitable Securities Corpora¬ tion; Hornblower & Weeks. offices at 65 East 55th Street. With Greene & Ladd Two With Reynolds (Special to The Financial Chronicle) FRANCISCO, Ohio DAYTON, (Special to The Financial Chronicle) SAN Calif.—Ed¬ is Casey Greene Bank New & York Casey was of the Exchange. Mr. formerly & natural demand for petroleum in the next prove with Co. has, in several public utterances, shown a thoroughgoing awareness of the fact that oil in the ground tial is of no ten Even if these should to be optimistic by substan¬ margins, the outlook is that years. Middle Eastern production, which has already multiplied by nearly On the other he vqlue to anyone. To give it value it must be manufactured, transported, and marketed, a proc¬ importance of the Middle five times in ten years, may be ess that requires ships, refineries, East oil industry as production be¬ doubled again in the next half and access to markets, which Nas¬ There is no gan moving to markets in increas¬ dozen years. I will not burden you ser does not have. ing quantities and as the character with detailed figures of reserves evidence, at this time, in any of of the fields became general in¬ for the several countries, which the oil producing countries of sym¬ formation. At the present, north¬ have been stated by various and pathy for the idea giving Nasser westward of the fields in Iraq, sundry authorities. It will suffice a hand in the control of the rev¬ Turkey has a little production and to say that as a whole the oil re¬ enue from oil. On the other hand, there have been proposed many may prove to have considerably serves of the Middle East would more, and far to the soutneast, in appear to be more than adequate times schemes for part of those the extreme southeast part of the for the production that may be revenues being made available to Arabian Peninsula, an oil dis¬ called for in the predictable future. finance development projects in of the reported in the Prov¬ last year. That covery was ince of makes Dhofar Petroleum The Department, Chase Manhattan Bank, has pub¬ the "have-not" countries. As far as the oil industry is oil province 1,500 miles lished a number of papers on the concerned, Nasser must remain, at in length by some 400 miles wide growth, financial requirements least for some time to come, a —a province without compare for and patterns of the industry which question mark. His capacity to an reserves and potential. are Under the older concessions and until after the end of World War II, revenues to the governments of the producing countries were on a basis of cash royalty per unit of The royalty, while generally to be equi¬ table and in keeping with "going prices,". did not relate to the mar¬ production. considered ket value of the oil. the As oil production of the Middle East in¬ creased in volume and portance became more as its im¬ keenly un¬ most free mated If the esti¬ demands are interesting. world reasonably near the mark, there will be considerable strain upon the petroleum industry in the ex¬ penditures required to find and develop production and create fa¬ cilities for transportation, refining and marketing. When considering putting Middle East oil into the markets it is apparent that cor¬ respondingly greater capital is re¬ quired in providing the transpor¬ tation by virtue of the distance it competition for has to be moved. The capital re¬ concessions increased, there natu¬ quirement for finding and devel¬ rally arose demands for greater oping production in the region returns'to the governments of the will, of course, be large, but surely derstood, and producing as countries. Thus ideas changed about equitable payments particularly in view of the pattern set Venezuelan Govern¬ ment on "the basis of the so-called by the fifty-fifty pattern of sharing of the profits from the operation of oil producing properties. the cause in the of the economy by shutting off the normal chan¬ nels of transport through which Middle Eastern petroleum flows For solid evidence of industrial "Ruhr continuing growth at the center of America's Valley," consider just three of many significant signs: hardly be doubted. His will¬ ingness to do so is another thing, property, plant and equipment to supply this area's electric and altogether. gas can Industry Is Not for Faint-Hearted Perhaps, conditions, in it the light of such is understandable that the faint-hearted should look upon East able. oil operations in the Middle precarious and question¬ But the fact remains that the as One: an increase during the last 10 years of more than 250% in needs. Two: an facilities investment of more than $260 million in new plant by The Cincinnati Gas and Electric Company in the last 11 years. Three: an impressive start in the last year on a quarter-billion of solid progress recently approved by Greater voters: slum clearance, street and sewer improvement, dollars' worth Cincinnati new expressway construction. Yes, Cincinnati's solid growth has not only been a continued story... but is quite definitely, a continuing story. It's not surprising, is it, that the Cincinnati Gas & Electric Company, serving this great and growing area, has grown so solidly, too—maintaining an unbroken 105 year record of continuous dividends! (Current rate: $1.50 per year.) Serving America's Industrial Ruhr Valley po¬ I believe that those who are Next experience in the wars, the familiar with the history of the greatest dislocation the oil indus¬ oil industry are aware that it is sition of available reserves. STORY OF SOLID GROWTH! orderly develop¬ free world companies now operating there it will be somewhat less than will represent nearly 1,500,000 U. S. shareholders who already have a be the case in other regions. stake in the Middle East. And the Looking to the future, political further fact is that we cannot developments and pressures will choose the areas in which we be important and have their effect would prefer to produce oil; we on the oil industry patterns along must take it where we find it. the with market demands and CONTINUED serious dislocation and dis¬ turbance ment CINCINNATI: THE CINCINNATI GAS & ELECTRIC COMPANY to the / 105 years of unbroken dividend history J. with National members Stock mele-Johannes Frank Third Ladd, Building, — associated now might be. On the one hand he is a champion of nationalization of the various estimates of free world resources. June and obtained is on The group bid 100.0199% for bonds than they now receive in the form of canal VERNON, N. Y. — John P. Fox is conducting a securities business from offices at 127 Crary A. J. Gabriel Co. of Nasser's ultimate aims is to some John P. Fox Opens 1V1T. the closing. It would appear awarded were issue of an $49,000,000 State of New York housing .boudfu;clue $1,000,000 each July 1, 1960-2008, callable beginning July 1, 1998. significant pro¬ very substantial way he would win Parris and Donald P. Tafjen in Bahrein, have to coax or coerce some of Iran, Iraq, Kuwait, Qatar, Saudi the oil producing states to join a are now affiliated with Reynolds Arabia, and in the Kuwait Neutral federation under his leadership, & Co., 425 Montgomery Street. Zone, jointly controlled by Kuwait which, up to now, has not hap¬ Mr. Parris was previously with J. and Saudi Arabia. During the last pened. And even if he should suc¬ Barth & Co. ten years total production in these ceed in doing this there is no in¬ areas has risen from about 840,000 dication as to what his next step duction Iraq pom-- E. N. I., and as private company have Currently, Province The company, 17 . . recently entered into agreements been improved to the point that with the Iranians and Saudi Arabs, today the canal is handling, expe¬ me Oil 1,500 Miles x 400 Miles oil monly referred to The Chase Manhattan Bank and associates : early; years of the twentieth The re-establishing of operations century when commercial produc¬ in Persia under agreement with tion was started at approximately the International Consortium came ascendancy over Syria, through another such emergency as World the same time in Egypt and in alter more than four years inter¬ which both Iraqi and Saudi Ara¬ War II are diminishing so steadily, Persia. Egypt never became pro¬ ruption, during which time the bian pipelines run, puts him in a that to pursue any other course nation was without the important position to lific but by the beginning of the hamper the flow of a might well prove to be the straight and sorely needed income and lost first World War the importance ve^y large portion of Middle East¬ line from timidity to disaster of the Persian oil production was the market for oil to other pro¬ ern production to market. : well recognized by the British. ducing countries. Nasser is resourceful and deter¬ Murray A. Charlop Opens Generally speaking, in the past mined, as his Following the first World War, nationalization, and BROOKLYN, N. Y. — Murray a significant change in the terms other international oil interests subsequent closing of the Suez A. Charlop is conducting a securi¬ of an agreement in a producing began paying more attention to Canal under French and British ties business from offices at 1568 the Middle East, and particularly country has brought repercussions attack has amply proved. In his 49th Street. concentrated on Mesopotamia, in the other countries. The Italian hands the capacity of the Suez the New York State Bonds " t, erties Group Offers $49 Million re¬ although at times difficult and Egypt's dictator, Nasser, hopes to necessary to achieve the produc¬ of the West, and particularly the long drawn out, have usually been extend into a federation of all the tion necessary to meet market United States, can be such as to faithfully carried out. The out¬ Arab states of the Middle East. demand. Currently, they are ac¬ let change come without violent standing exception, of course, was Since, at least up to now, neither tively engaged in programs to eruption between local; elements the case of the Persian Govern¬ Egypt nor match Syria has any petroleum anticipated requirements ment's action in taking over or the world powers. prop¬ production of several t Chase Manhattan companies operat¬ that they have any throught of lessening their inter¬ industry and customers of the were trapped. ] 1 U •. the in the indicate which industry •■'•I'd of 57 Rem- 58 The Commercial and Financial Chronicle (2770) . Thursday, June 19, 1953 . . ' " ■ As this We It See considerable attention even, before the in 1929—partly as a result of unemployment in countries—and soon became the key question in as well as ■ • 1 in other lands. Several learned books Of sacred writ to the Continued from page 12 Keeping Onr Heritage of Freedom Is No Easy total often vaguely or unrealistically conceived. The volume of investment, for example, is just the volume of investment. It makes no difference apparently whether it is carefully planned construction of plant with excellent likelihood of being able to give employment and remaining alive indefinitely, or merely make-work programs of a paternalistic govern¬ ment. Investment figures ordinarily employed in statis¬ tical analyses of such situations include business inven¬ tories accumulated much against the will of business concerns. Often analysts seem to suppose that consumers spend income only on consumption—and hoard the re¬ mainder. In any event, the grand total or average of all operations are taken as guideposts despite the fact that such figures include and often conceal a vast heterogeneity are of data. of geared •than ' the the , , movement lecer¬ — to' the to calendar productivity rather must be stopped. ^ one-third. At the ' uif^ r being useci. than more to of tainly not the Chamber of Com'rnerce of the United States—but this, business of wage increases • ■ If they are not stopped inevitable outcome will be the either today are going up. The purchas- decline a accom¬ economy . labor ruinous denced by the fact that savings longed national income. That is ; gitimate people do not use the purchasing power they have. That is evi- in- national In 1957, they were 5.9% of total Strangest and most unfortunate of all is the fact that in Keynes' own work and in the voluminous literature that it has inspired in the 20-odd years since it appeared, the individuals who are employed or who would like to be employed are regarded apparently as having little or no power to control or even influence their own fate. Rates of interest, the volume of investment, propensity to consume, the volume of government spending, and other factors of a like sort are put down as controlling the situa¬ tion. The wage earner works or remains idle depending upon what someone else does or does not do, so it is said. the upon No. one wants to break the ; ■ of those ement personal records of plishment without regard ./• , nation. 9.2% m o v things only in the minds of overly ambitious labor leaders vying with each other to : were mean those effect i not labor set politicians? come. Strangest of All these factors The mean.» in the days when we were the envy of the world. But how can that happen with the full employ¬ ment act still on the statute books of the nation, and still legitimate labor does things. as the course, movement soon appeared on the subject, and by 1935 John Maynard Keynes had elaborated his "general theory" and presented it in a large volume which, unfortunately, is still Holy Scripture to all too many who would banish unemploy¬ ment in various parts of the world. Furthermore . can given play had attracted very other ' only hope against hope that there will be a return, and in time, of a day when natural forces are any given situation continue, and so do the debates as to what ought to be done at the present time. The subject crash i We Continued from first page or pro- wage or price controls by n° ; inflation recession and government. Chamber : -pf the first large business ^ • ; was one organi- The more tenaciously labor in- zations to advocate that eni^ists upon rawing the cost of em- ployees should have the right to •ploy men 1 duimg a ice & ion su.- ui^niiize. Our membership has ; ' as we are in> the less emp ovmen 1..repeatedly affirmed that -they there will be, and yet that is ex- should have the right to organize argu- vae^y what unioli labor is dpi ig and bargain collectively when- time, labor income percentage of national income as a same has moved In 1948 upward. it was 62%., 1957, it In was 69%' , v The intimation in all these into the lining of t. is present re-• concern about the growing power profits are the-, cession. la^or unions, it is not with the dynamic, free enI would like to makerit-clear thought that the right of emterprise system. Anyone who at- that 'management has no quarreli- ployees to have their organizatacks profits attacks that system.; with the rank and file .of labor tions should be taken away from profits. The truth is that lifeblood of our members—and union Case The for for case Profits profits < as es- an sential ingredient in the system in was American admirably summed up issue recent a of the suTvey published by the Guaranty Trust Company of New York follows: as "Spokesmen for the workinghave always been prone to have we them. no objections to pay raises based on This right should be carefully increases in productivity^; Every^ preserved in this complex society one is entitled to a raise, based dm where the dignity and interests productivity. Our difference-arises 0f the with labor union bosses-who take at times little or of account no the pro-' jg ductivity issue. Of take the quarrel with the employer's prof-, to ■ There wages. i- position in-.regard same those are be employee may overlooked unless he provided With machinery expressing himself." not all labor leaders course, man individual Union power and its abuse is far who for • different arises question. from It the, fact a often that tre- workingman's best friend. ' <T Such.sound recommendations...;;.Th nictate what tho iminnc "It is the prospect of profits hove not been adopted and their sha], „ d ^ the power that creates the 30b, and it is the advocates have almost been kicked • ppnfprpf1 ifV nriiv fw -mi ond realization of profits that main- out bodily from the labor convenenti^ indiStri^t if. tains the job.. When profits are tions, although I believe that the monopolistic si t u.a tiow- which ample and demand is abundant, rank arid file of labor, as opposed . , , , H u the attack on profits tends to re- to labor leaders, would agree/with ■ ; • ' ■. I suit in inflationary price increases; them. ; y. C/• A:^National ^Chamber --witness with no real gain to labor. The head of the steel; workers' appea^d^ecen^^^fore ;the "When profits are squeezed, and union recently rejected, a sugges-t Sl tfie demand is faltering, the attack be-- tion that labor and managementSenate Labor ana Pumie>Welfafe comes a formula for unemplov- in the steel industry agree' :bn /Committee emphasized 'these .tWo . « Easy Money Make it easy enough and inexpensive enough to bor¬ money, and there will always be some¬ one who will borrow and spend and employ, say these easy reasoners. If presently when interest rates are higher, as they normally would be, the enterprises or operations thus artificially induced to come into being can not make both ends meet and hence can no longer provide em¬ row large ployment reached. sums — of well, that is Demand for service which owes a bridge to be crossed when this, that, and the other good or its existence to government generosity outlive that generosity, but that, too, is something to be worried about at some later date. If, as a result of all this, prices insist upon rising, the remedy is simple—merely institute strict price controls—so the reasoning goes. Life is really quite simple for those who think in this way about the economic system. Time was when an individual seeking employment was expected to meet the situation by which he or she was faced by offering services acceptable to an employer of labor at a price which he could and would pay and Still make profit enough to persuade him to proceed. In other words, at least some part of the responsibility for finding work and keeping work was supposed to rest with the seeker after employment. In those days, unions existed, but they had not developed the monopoly power they hold today. At least some competition of Worker against worker existed. Those times appear to be gone, may or may not and if left to the politicians they will never return, we are afraid. Today, organized labor can price itself out of a market and the resulting unemployment is charged against the employer, the industry, the government, the Federal Reserve System or practically anything except the workers themselves and their short-sighted and mo¬ nopolistic policies. . merit." is for reasons of this kind that we fear that the so-called full employment act and the philosophy which it birth will do the country infinite harm. It is for reasons that we deplore the passing of great econo¬ mists who discerned the fallacies underlying the reason¬ ing of Lord Keynes and his successors. It is for these rea¬ sons that the leading place of this nation in the economies gave these of the world may presently be sacrificed. of this kind that we have It is only for misgivings about any competitive economic struggle between the communists reasons and the other economies of the world. quotation. ing If sacred put it another way— profits are squeezed, management becomes more pessimistic and may cut back further on production and payrolls and5 begin laying off more workers. : When shadows begin to fall on the profit outlook, investment in You hear what / ; lot these days about called "administered It is being said that this recession brought because the major corporations have "adr was on ministered prices" of their products—-meaning by that, I presume, that prices are fixed so high that people refuse to buy, sales fall off, production drops and unemployment results. Stated another way, an "ad- ministered price" as the term is being loosely used, is one that is arbitrarily fixed and rigidly ad- hered to without respect to and demand. is supply tered prices" as it is being used by labor leaders and some polithen labor itself ample of the the most is of price ex- , actually demanding Price r-rice Cuts wis as a a Real neat Cure t,ure - The surest way to cure a reces sion is to get pi ices down, and you cannot get WaxfrlS* When is of insist prices down by raising i goods . remain unsold, it a deficiency purchasing power, but because not because there is on the pay raise scheduled for July 1 of this year. It takes little imagination to realize what that would do to the steel industry industries tion of it and the to affects. ..A the other resump- wage-price spiral would be inevitable. One that union t V measures regulations for cial statements not strike at filing finangood hut will are basic'problem, the the recession to soften use up. " All us movement.' this leads tion. to jn addition a good ques- is • really meant - by / the "labor movement"? : Labor raises mean regardless of • ln anti-recession been ' ever increases chief Most the pro. . unemployed? labor movement are - means those things, then its objectives should will be break changed—otherwise the higher also sup- which bills effect have Congress and the be would of inflation, of -these proposals were hastily prepared without consideration of real needs The to provide chiefly for public nroieets take under a whiph year way. amount to or likely are Many ;of Ihe - little more get to more bills than the gestures such as are usually made in an election ydar. No Cure in Pump Priming year— in recession, as well as a boom regardless of how many million If - introduced in whose We know from inflationary Does tt *?eaft raises, every,year ment a workers are expensive I . Movement Discussed Does it to drives for porting most of the 30-odd major works ... What . wages, labor leaders We cannot let them break the labor • ^generation recently said employers think they "The ijesv boss ductivity? more. union "* ' democracy monopo- workers an labor, wage rates are not only being held rigid, but labor leaders control can fnn- the . union glaring - ; - and \'!'V So-called an(j " , 'roiwfpw poWer-.'' \ ., alone greSs • union uncontrolled " ' second the ; labor labor with those contracts provid- when 50 years ago big 'business ing for automatic raises. .abused its power, the Congress A spokesman for the kteel in- passed the antitrust laws dustry is quoted in a recent edi^ Why should not the Congresstion of Time magazine as sayftig |n the public interest—now prothat the price of ..steel majf be vide that the antitrust laws be raised $10 a ,ton, if the. steelappiied to labor union "administered price" today because, with a surplus of are be amended can .. of core. is ; power. 1 can Now I submit to you that, if that a fair definition of adminis- ticians contract a ' . . First,;- the problem ; sacred:-: a . ^ , a . . ing its sanctity. This is; exactly what should be done under present conditions by-big business and big a are prices." . . is V'-" , contract Is , ; : course a But thmgs;; in- price by mutual consent without affect- be may thing." thing. . technological improvement postponed or abandoned. and wage he said, "A contract so, Of • for at least-a year.. In do- creases - To — It postponing ; So ends the . _ country and it de- stroy the free enterprise system! 1930's cures experience that for ■unemploy "not "effec'tive".^"in* the the trotted out make-work Federal a whole Government battalion of projects general banner of the power -under the /purchasing theory. We Were told that in "this way, -we could prime the pump national economy. The of the trouble 187* Volume the pump that was, Number 5752 . was . . The Commercial and Financial Chronicle wage-price spiral, never stiff primed. eight years, and After been had billion spent much nomic $20 some borrowed ing and as, of offices is telling way proposals. lobbyists—who are why to the avoid a that form the tide of business ac¬ today would be for both unions and management to work toward halting the wage-price a We believe businessmen them. t some great danger is that gov¬ ernment, in its anxiety to speed will use excessive medi-. bring about, in¬ cine which would flationary pressures and an exces¬ _ boom—which, in turn, would build a subsequent contraction worse than we now have;, sive And in the midst of a recession, our greatest long-term danger in this country is inflation. even so, A little while ago I showed you piece of American money. Now I Want to show you and talk about a piece of French money. a French I hold in my Franc hand a was a 1,000 franc soldier- in France in 1918 I held a commission note. ' When as I Captain of Field Artillery. My and I was The rate of ex¬ was $200 a month pay in francs. paid If I were month today francs, I would receive 84,000 paid in francs $200 the at a official rate He is today worth $2.20 $2.38 at the'official rate, and the black market rate. at In ! . labor of picture . . bills.-: the If the , can same dollar — if it should befall become A social would \ cost the meal for would make one family of four, or two meals fob a good sized dog—and $100,000 in life insurance would purchase room and board for a widow for approximately one House of Securities formed do hbt would need to tell you what offices with Co. has in the was Montor formerly with Henry Associates, Inc. Glickman Sees. Opens Securities Corp. has with offices at 565 been formed Fifth Avenue, New York City, to in a securities business. are Louis J. Glickman, Officers President; to our Louis democratic Their in the under troubles have impact been due happen here, and I am an opti¬ mist myself. Eut the stubborn fact is that the 1958 dollar is worth compared to the dollar in 1939, and if we don't stop this them. used be for events in the they pertain to as salesman that It is becoming serve clearly evi¬ con¬ preferred stock, capitalization the company consists of $77,- of stock and surplus. longer had art earned. 4n- no which to rely and the $75,000 that was available to her in a lump sum settlement of his estate now became both a prob-? lem as well as a means of support come upon her. to freedom from supervisory The fears she had cares. expressed about other forms of investment, rather than bonds E and savings ac¬ counts, were finally resolved by showing her a newspaper clipping that stated categorically that some savings institutions were already planning to reduce their interest on savings accounts and divi¬ dends on savings and loan shares rates this Others have toying with the idea. The fact that current interest rates are not sacrosanct was made clear to her. Interest rates will coming July 1. been fluctuate in they are completely overbalanced with "dollar" assets. They are accord upward and downward with the various fiscal policies prevailing from time to time; such is the world in which The need live. we investment program for a proper consisting in this instance of a few sound pub¬ and the major portion of the fund committed to carefully selected mutual, funds, lic utility with a stocks modest reserve left in sav¬ ings account for emergencies, was the best solution of her problem. Sometimes a general news re¬ points toward the op¬ direction. Also, a return that is subject to evidence A. Siegel and Louis elected D. a (Special to The Financial Holman Chronicle) BEVERLY HILLS, Calif.—Mar¬ added the staff of McDonald, Holman Co., Inc., 214 North Canon vin to & J. ments will be (Special to The Financial Chronicle) BEVERLY He is tee. (Special to The Financial Chronicle) a New York eighth annual will hold its outing on Friday committee. graduate of the class A. J. & J. M. Case The of Mrs. "A" J. M. 1407 Hirsch to engage with offices at New York City, Co. Broadway, in a securities business. With Continental Sees. (Special to The Financial Pipito has joined the Continental During the past few weeks one F. R. Burns Branches associates was asked to dis¬ OKLAHOMA CITY, Okla.—F. cuss the investment problems of a retired woman who needed more R. Burns & Company has opened income but had limited knowledge a branch office in Guthrie, Okla¬ of my Hirsch Chronicle) — Frank J. staff of The of Moreover, she has homa, and at 331 South Franklin through the years a Street, Ponca City. distrust of practically securities. carried along certain every form of investment except I. J. Hechler Inv. government bonds and savings accounts. Since her capital avail¬ I. J. Hechler Investors Corp. is able for investment was less than engaging in a securities business $75,000, she was faced with the from offices at 535 Fifth Avenue, absolute necessity of New York City. Corpora¬ ing the following: (1) The assur¬ Securities tion, 611 Broadway. ance of more income paia regu¬ (2) Freedom from the responsibility of supervising her investments for which she admitted she was not equipped either emo¬ Joins Dale R. Hill larly. Joins Gardner (Special to The Financial MILWAUKEE, Dalton Chronicle) Wis. — Milton is now affiliated Gardner F. Dalton & Co., North Water Street. W. Youngs J. S. Strauss with 735 (Special to The Financial Adds Chronicle) FRANCISCO, Calif.—Reg¬ CORONADO, Calif. —John D. inald G. Becker has been added to MacLachlan has been added to the the staff of J. S. Strauss & Co., staff of J. A. Overton & Co., 1134 SAN Orange Avenue. Municipal Bond Women's of of 1929. tionally Peace of egg. or by experience. mind regarding her ' 155 Montgomery Street. (3) nest- (Spec a. to The Financial R. people like Mrs. past ten years had was familiar with these in¬ vestments, Key and she and Company, 114 West With Mutual Fund Assoc. her small reserve funds in bonds and savings institutions. kept She Hill Ninth Street. . A, who for the E Chronicle) Colo. — Merlin H. Menk has joined the staff of Dale PUEBLO, . There are many J. A. Overton Adds inade¬ more The Club quate on this score as well. Re¬ June 27th at the Morris County member, I am stating a position Club in Convent Station, here that applies particularly to Golf those individuals who are using New Jersey. About 60 members Mr. Miltimore is a general part¬ ner in the investment banking such methods of investment al¬ are expected to attend and a char¬ exclusively to all others. firm of Kidder, Peabody & Co., most tered bus will leave New York for However, even if interest rates and a director of Thatcher Glass the affair. Manufacturing Company. For the will be reduced for certain pur¬ Dorothy Root, F. S. Smithers & past four years he has been a poses and classes of savers these time-tested investments are pref¬ term trustee of Union College and Co., is chairman of the outing erable to almost any other. a member of its finance commit¬ HILLS, Fund Associates, Inc. even (as invest¬ such N. Y., it was an¬ Walter C. Baker, chairman of the board. MILWAUKEE, Wis. Join Daniel Weston reduced Manicipal Bond Women To Hold Onting j Schenectady, nounced by Wanetick has been Drive. are likely) College, M. With McDonald, rates very ofUnion live. income upon which to these seems " Abraham M. Hirsch and Jacob Hirsch have formed A. M. & tary-Treasurer, If must have those who life member of the board trustees of is certainly not at¬ income taxes more been has Miltimore to 3 Vz % of 3% tractive to Of Union College Berger, of problems resulting from inflations. We like to say to ourselves that it cannot as she purposes part to the manifold 48 cents this investors, and the in¬ vestment new Vice-Presi¬ dents; and Bernard Mann, Secre¬ L. Calif.—Joel A. Klein and Mitchell G. Mann such a depreciation of our cur¬ have joined the staff of Daniel D. rency. We are all familiar with Weston & Co., Inc., 9235 Wilshire what has happened in France. The Boulevard, members of the Pa¬ government has changed 26 times cific Coast Stock Exchange. Mr. since the end of World War II. Klein was previously with Mutual happen institutions coming and savers Miltimore Life Trustee Fidelity Building to engage in a a year, I In life! safe." But with the loss of her husband 035,000 in debt securities; been two pounds of ham¬ which will stock struction Form Securities Firm security 'check for $100 buy burger of market money or facts she said "her money was as the piece I would like to dis¬ the cuss face Otherwise, it is redeemable dent that substantial deficit fi¬ In making the situation clear to prices ranging from $52.75 per nancing, necessitating both Treas¬ this woman as to what was the share if redeemed prior to June 1, ury and Federal Reserve policies best course for her it was neces¬ 1963, to $50.50 per share if ire- that will be designed to ease sary to discuss and analyze her deemed on or after June 1, 1973, situation rin money rates, will be accelerated order to gain her plus, in each case, accrued divi¬ sharply during the balance of this agreement that she should invest dends to the redemption date. year. As for the future it is inde¬ her funds where she would have Net proceeds from the sale of terminable as to when a reversal the most regular income/ with you ~ •' ..." ' • week's must at "BALTIMORE, Md.—The Balti¬ Nathaniel Any one of the so-called lowpriced American cars with mini¬ , economic $50, n.'j/ posite $8,400. $250,000. clientele pany. engage trimmings ,wbuld par its serve pre¬ preferred stock is not new but I believe so. of what it is worth today—a suit of clothes which now sells. for $100 would cost you worth only 1/84 mum A, Coming Competition for Investment Income Every business in order to best or indirectly, prior to June 1, 1963, at a lower cost of money to the com¬ on keep it." Glickman fate should Service cumulative stock, series share. common so, : , Public The 240,000 refundable, directly given us?" "A Republic, sir, if replied, Lerner But the 1,000 franc note which (was once worth $200 is worth so i little today that a counterfeiter 'would starve to death making y. these issue of Arizona $2.40 joint that on are group an per The Cardinal securities business. Officers are Richelieu^ is the warning that any¬ Mende M. Lerner, President and one who counterfeits one of these Secretary, and Philip A. Cohen, notes will be punished with forced Vice-President and Treasurer. Mr. colored ful $50 you more French note, which bears a beauti¬ bank 1 this of corner one state and national We believe that the overwhelm¬ you French money $200 in our money, at t words, this piece of which I hold in my hand and'which was once worth* other In Co., Inc., the By JOHN DUTTON Corporation $30,562,- betting entirely in many cases lease, or a news item can be help¬ Well, we have kept it thus far. 000 par value of preferred stock; Can we continue to keep it? Yes, upon a "dollar" that will not ful to you in making a point} and $9,104,000 par value of convertible shrink, or that will grow larger better than any involved discus¬ by eternal vigilance. Will we keep preferred stock; and $46,037,000 in purchasing power when all the sion of inflation money, etc. etc. it?- Yes, I hope so. I not only hope the black market. 90,000 in best commerce. dollar and him,/"What have change was five for the I received 1,000 francs. being of Boston of this trend will take place. and for the To the investment salesman and payment of loans incurred for the investor these facts are far aye possessed with high ideals, construction purposes. Continuing sincerity,; honesty, and courage, from academic. They portend re¬ giid. that they have enough intelli¬ growth in the number of custom¬ ductions in current rates now ers served and increasing demands gence to understand economic being paid on savings accounts for electric power and gas require truths, when they are clearly and and: also dividends disbursed cur¬ substantial expansion of the com¬ forcibly presented to them. / "T* rently by Federal Savings and We believe that if we present pany's facilities, estimated to cost Loan Associations. Several an¬ the truth with enthusiasm, with approximately $27,100,000 for the nouncements have already reached last three quarters of 1958, $40,the press in various sections of persistence and with energy, we 800,000 for 1959 and $37,100,000 the will have nothing to fear. country of reductions ranging for 1960. In this program, we invite the up to y2% per annum on thrift The company is engaged in the support of the members of The accounts, savings accounts, and generation, purchase and sale of this form of investment. National Advertisers Association, electricity and the purchase and who through the medium of ad¬ sale of natural gas in an area ex¬ The Illusion of "Money" Security vertising can exercise enormous Can Be Overdone influence on the thinking of this tending to 10 of Arizona's 14 coun¬ ties and covering about 40,000 So there will be no misunder¬ country. ' r We must understand, however, square miles. standing, there is no intention For the 12 months ended March that keeping our heritage of free¬ here to: deprecate the proper func¬ 31, 1958, total operating revenues tional dom is no easy task. utility of the various forms of the company amounted to $51,Tt ,is of savings and thrift accounts now said that as Benjamin Franklin walked out of Conven¬ 811,000 and net income to $6,639,- so widely used by many investors compared with $50,345,000 throughout the country. But there tion Hall in Philadelphia after 000, and $6,563,000 for the calendar are people who have overem¬ signing the new Constitution of the .United States, someone asked year 1957. phasized the use of these invest¬ Giving effect to the sale of the ment media to the extent that / The recovery can ing majority of American people place and not on Capitol Hill Washington, "" / ket their local, chambers things govern¬ ment can do to help but the cure must come primarily in the mar¬ ;in political accomplish this through the media of are opt carry effective of ferred of business.' solved reductions and any form price rigidity tends to. prolong There they They must quit thinking of pqlitics as a dirty word. They must either get into politics or get out by price of if " buying. usually of program of Company action. spiral which has been discourag¬ are shares of of govern¬ they must develop and & June 18 offered ment which is hostile to business, tivity Recessions First Blyth , Chamber reverse ing consumer The and * . Securities Salesman's Corner Public Service Pfd. of the United States is businessmen want to said, the best Boston-Blyth Group Offers Arizona socialistic Business and Politics That instead of spurious. As* I have First onrush- an Capitol Hill. on Commerce recession if the cure is to be a real a eco¬ managers / "/ road out easy our the welfare state —have right into Congressional moved members of the/ labor force- unemployed.1 And they re¬ mained unemployed until the war bailed us out. • royal, of against union of phy million: There is no tide in for we are preserve committed to the political philoso¬ still between eight and ten were to system Labor dollars worth twice as dollars today — there — battle 69 (2771) had required no care, the feeling that (Special to The financial Chronicle) Calif.—Sally joined the staff of SAN FRANCISCO, C. Stapp has Associates Incorpo¬ Montgomery Street. Mutual Fund rated, 506 <50 The Commercial and Financial Chronicle (2772) Continued from page house, 11 The people who sell appliances. Thus, the appliance manufac¬ turers have tried to meet the chal¬ electrical of the marketplace with better products, larger and more efficient facilities, lower-cost dis¬ lenge increased sharply tribution, ad¬ vertising and sales effort, liberal¬ ized credit, bargain prices, and— sharply reduced profits. Yet unit sales in 1957— a year of record levels of eco¬ nomic activity — were at levels disappointingly below 1956 or 1955 the in process ing, and continued investments in capital improvement and ex¬ pansion, during the recessionary swings of the business cycle. It is my opinion that these are pre¬ cisely the times when an extra marketing effort pays off best, and when capital improvements and expansion can be carried for¬ ward at the most favorable average Electric's General — eight-year The volume. by their judgment as to what is the right course, but also by what they feel is required to keep them Shape of Things to Come than the sumer They Mast Help Themselves! to these questions. Their are determined not only answers in Upturn," for example, is a com¬ pany-wide effort to build sales and jobs not only through increased marketing effort, but through the efforts of every employee, every is important that their ansbased on what truly be swers ■ represents in¬ balanced best the terests of all citizens, and not the interests of special-interest blocs. Consider the political activities of just one special-interest bloc, for example. prices. "Operation "The interdependence of nations implies that any lagging part of the world economy holds back every other. Conversely, to the extent that the lessdeveloped regions participate fully in world eco¬ nomic growth, the entire free world will benefit. Markets will expand, both for raw materials and industrial products, and an increasing range of human aspirations will be satisfied. We cannot achieve a community of free nations if the dispari¬ ties of opportunity for their peoples are so vast as to preclude any common experience. The ultimate objective of all economic development is the wellbeing and happiness of the individual and the basic unit of society which is the family. The future peace of the world and the achievement of some of our deepest values depend on the sustained ad¬ vance of the less developed regions in cooperation office. It The labor unions this year be the will expanding both the scale and variety of their political ef¬ forts along highly practical lines. They will have card files on vot¬ ers and even bigger files on the candidates; they will have door¬ bell ringing and coffee hours in behalf of favored candidates; reg¬ growth rate of 3% a year will not supplier, dealer and distributor— be enough to enable either the, to deliver better values and better electrical manufacturers or the service to our customers. Such a; istration drives, followed by elec¬ program now will not only help electric utilities to achieve their tion-day telephone reminders; Frankly, this is The inforcements. call for re¬ a manufacturers intensify their efforts, but their most strenuous efforts will even cannot Both manu¬ utilities must build enough. ,be facturers and their sales and advertising ef¬ forts in this field, and take what¬ ever other imaginative steps are up necessary, to persuade residential customers that there is no better the stimulate to goals for the years ahead. should help long-term build to electrical in momentum but economy, sales; and here I refer to both the curve and the curve of equip¬ Other electrical ment sales. ufacturers sales also are undertaking job building programs, and and utilities are tying in with both manufacturer the man¬ efforts the and community efforts to stim¬ ulate renewed business activity. local these investment they If to "live through successfully, and the real gains are then consolidated and pressed forward, this industry will could make than better—electrically." " whose adver¬ Electric utilities, expenditures in the rpostwar years have dropped to 1.6% of gross revenues, might tising sales and the consider well advantages of carried are programs actually emerge from the present recession stronger than ever. It is times like the present that restoring separate the truly enterprising in¬ tures of dustries the pre-war expendi¬ 2,5% to 3% of gross rev¬ in and enues; many companies higher percentages are justi¬ even from float along of economic that those simply in the national stream activity. To reach the In view industry's high goals, it is man¬ number datory that both manufacturers and utilities demonstrate their of competing uses for the con¬ sumer's dollars, such advertising spirit of enterprise more aggres¬ and sales expenditures would rep¬ sively at the marketplace. resent a prudent management in¬ Political Environment. vestment by an industry that aims A third critical area in which to.grow twice as fast as the econthe future is being shaped now is omy as a whole. fied by the opportunities. of the rapidly increasing - in halls the of Congress in and ' Competition of Gas would I the state legislatures, and wher¬ political climate of the future is taking form. Solving the technical, market¬ candid, than less be the ever Iiowever, if I left you with the impression that I consider under¬ sized advertising budgets as the • ing, and other familiar business problems of the electrical indus¬ only obstacles to residential load growth. The most important sin¬ gle obstacle to the achievement of the industry's residential .load try will not alone assure a bright restrict so conditions could Political future. the vigor of the busi¬ system that the objectives is the aggressive com¬ national economy would never petition of the gas industry. It is obvious that the gas in¬ reach its magnificent potential in dustry has, developed a tre-, 1979. The shape of things to come mendous momentum in recent 10 and 20 years from now is being determined by political decisions years, and the electrical industry enterprise ness will have to put drive sales new ous forth on tremend¬ to compete a Shall to with it successfully. if the example, the these: of inflation? Are wasteful spending programs really the best, route to a sound resumption of cuts tax and the national advance? Will utility its even the swing used customers, the customers electricity should be offered gas of as an recessionary business cycle be present the excuse to funnel an larger proportion of the na¬ tion's economic activities through polls and baby voting housewives. the who people the run views. at the opportunity they embracing is generally with¬ manpower, are in the traditional bounds American" political issue real here special-interest action. The whether is any should group achieve such tremendous political that power imbalance cal is just happens officials to who This be public before bow to interest. politi¬ the that so forced special serious a nation's the structure, interest a it produces in time those support it union program a big government, big taxes, and increasing government encroach¬ others in determining the political climate of the 1960's and the art 1970's. It must be met by equally determined, equally * equally well effort on the part of practical, and mounted those who hold that the whole if But industry expects to coast along at its pres¬ ent pace in advertising and sales promotion, it is to be questioned whether our mutual objectives in electrical Such load goals be can have sales to realized. because it ment is trates attention. mitted, But age if time per¬ mercial, and rural markets. is question whether it appropriate. to creased speak of in¬ expenditures for market¬ provide a investor-owned electric the initiative, eventually to stunt and cripple man¬ the system? ^ of the of the urgency willing to extend this Con¬ for ideas of so thorough exchange nation's atomic, let a 011 policy. For this portion of Conference, invitations would other the atomic power reactors. The dele¬ discuss and papers on as it moves Atomic and not by the growth of . In Let past, the businessman have felt that such political ular Atomic big Energy challenge offered for example. Here is a development that will have profound effects on the future energy, of the electrical national industry and the economy. Congress In 1959, the will undoubtedly re¬ write the Atomic Energy Act of 1954. It is reasonable whatever tion emerges to enabling will They Non-Partisan now. in the labora¬ tories and the marketplace. Let us work to have the capacity in place and ready for each new surge of national growth. ployee, munity with business—customer, the facts about to This on As a a can and should private citizen, the busi¬ must work for and nessman tribute to the party of dates that best represent his sonal energy for years to come. "the proper within the framework of this country's traditional economic system. As you know, the indus¬ try is now presenting many con¬ tradictory positions. We in General Electric to do are eager share toward the devel¬ of a constructive our opment long- policy that is founded firm¬ the national interest. We do not pretend to have a ready-made range ly on answer to the many questions in¬ catalyst, to bring forth the best thinking of the industry 011 this important subject. At the suggestion of ity executives, manv General util¬ Electric Congress, in the capital buildings has announced a Third Utility in the state legislatures, in the Executives' Conference at Woodcity hall and the county court > side, Calif., on the pattern of the per¬ point of view. I emphasize party of his choice" because there are high-quality candidates in both parties. The best way in the long run to assure good gov¬ ernment is to have men of sound and independent judgment in each party. This discussion of the ; Exchange Names Public Advisors men. Scientists what will can try to predict happen in the labora¬ tories; economists agers can in the can named sales around with Allyn, C. Arthur year, partner of A. C. Allyn & Chairman of Midwest's of Governors, announced. ad¬ to the six-man Newcomers visory group are Horace A. Shepard, Vice-President and director, Thompson Products, Inc., Cleve¬ land; Ben Regan, President of Nationwide Food Service, Inc., Chicago; and David M. Kennedy, of the Continental Illi¬ President National nois Trust and Bank Company of Chicago. Goodrich Northwest Lowry, President of Bancorporation, Min¬ a third Edward of Selected was named to consecutive term, as was neapolis, P. President Rubin, American Shares, Inc., Chicago. Chairman Mississippi River William G. Marbury, of the Board of Fuel to Corp., St. Louis, was second a Function named consecutive term. advisors, who the of board of gov¬ ernors, is to present the viewpoint of the public in formulating Ex¬ change policies. They cannot be members or nominees of member are selected by the firms. man¬ Now With Sutro Co. a (Special to The Financial sat¬ it. SAN Chronicle) Calif.—Wil¬ Jr., has be¬ FRANCISCO, liam Wehrmeister come affiliated with Sutro But the future cannot be math¬ ematically determined the to Exchange for the Stock and Board try to forecast the trends moon been have advisors public senior Co. Six leading — executives Midwest marketplace; and politicians promise the ellite and 111. CHICAGO, business^ political challenges has led us to my final point: that ultimately, the future is being shaped in the minds and hearts of build the to Midwest building support for those candi¬ of work us public opinion that will preserve and enhance the vitality of free enterprise,:, in the service of a free society. * con¬ his choice, ground rules for the development atomic be non-partisan basis: assume the issues ability of business the people of the United serve States. done those let And climate of em¬ share owner, and com¬ neighbor — is provided that affect the progress, coming Education legisla¬ establish are a with the the atomic by part of his reg¬ manager, the businessman must see that everyone associated Pattern of Development Consider not assignment. As of were sell the accelerate the to work us of pace energy the here passing troubles of the day. era. is only one of maiiy issues that have great eco¬ nomic and political significance for the business community and the public it serves. government. Challenge toward the atomic advance, full share our invest, produce, and confidently, regardless of gates will have an opportunity to hear its work, of manufacturers all about the future envi¬ today. Let us plan, bring sioned also be extended to the executives of national the to resolve to do us to with about, come vital the energy the matters volved, but perhaps it would be helpful if we could serve as a The people's representatives in tric is ference may of business enterprise and individual freedom, encouragement uncontrolled, poisoning the econ¬ omy with inflation, special privi¬ lege. coercion, and restrictions on productivity and initiative? manage¬ a may is Because atomic power issue, General Elec¬ by Will monopoly union power be allowed to run its selfish course similar challenge would be found in the industrial, com¬ Some energy American business critical point a concentrated people present tax system, which penalizes success and frus¬ speaking of the challenge in the residential needs see Will been that the utilities wither away, replaced by Federal power plants? can area atomic Will the residential customers. I of second chance for those who want only be achieved by selling the concept of all-elec¬ tric living to the vast majority of " income the taken in taxes? electrical the faults, is far superior to anything produced by a centrally directed society. In this great electrical industry, public interest will best be served of particularly if it vigorously pro¬ motes its natural advantages. does conducted in 1950 and 1954. any goals and methods for the development of atomic energy product is produced for government, and that one-quarter utility Conferences the company , forces hostile to business may out¬ weigh national has nothing to fear— the inhabitants thereof—at least in colonialism. 7' in¬ the technical, economic, and political problems of atomic energy. It is ment on business. The future de¬ hoped that an industry-wide con¬ mands less special-interest poli¬ tics and more politicking in behalf ference, in this setting of inves¬ tor-owned atomic energy facilities, of all the people. will help to develop a common The political challenge from vision for the electrical industry of cal industry Is it not upon the absence of 19th century of This is why, in the public in¬ terest, it is essential that the spokesmen for industry agree on the central government? advantages. In the electri¬ largely their tech¬ of some niques of using union machinery to provide political funds and enough that one-fifth of the gross special same Maybe, but let us not forget that "sustained ad¬ of the less-developed regions" depends Very vance \Yhile there may be raised eyebrows such fair competition, the Special Studies Project of the Rockefeller Brothers Fund, Inc. unions have every right to try to build support for their political that offers special inducements such as free installation or free service to for as government attempt present recession by doses illusory special responsibility to see that their customers truly have a free and fair choice between electricity and For the cure massive The utilities who offer both gas and electric service have a gas. such current issues Now with the industrialized nations."—Panel 111 of the the to sitters for industry load rides even Thursday, June 19, 1953 . . trying to come up with are answers . rigidly controlled. In a free society, the future is shaped by the character of the people. Each of us has a different picture of the future he desires, and none of us can have his way entirely. Yet the faith of the free society is that what & Co., or 460 of members and Pacific Montgomery Street, the Coast New York Exchanges. Stock Wehrmeister was Irving Lundborg. Hooker & Fay. formerly with Co. and & Volume 187 Number 5752 . . . The Commercial and Financial Chronicle 61 (2773) Continued from page 21 state that the recent actions System Price of Gold and Gold Outflow example, draws a conclusion that the price of 'Sold should be trebled .-.because dollar prices commodities! have manw of Treasury.-If the rest world has free thlt^he'de^lneln^w^M 5 wa^n S 0«set hfagfh^ state actions of the Reserve derision?of ttif Federal a price^e'ases6 wTcofeleC \° ""S* getting the cart before the vears'gwf its g^ld'base outPof'the United"^ tl^ g°M fr°m th" excessfve rise ° gold We and Treasury. . Sinn Tf KU ;SoV^ be related and the w up W In 1957 many important couritries of the free world suffered a m-h ni'wllp pnlH to marked u toxoid stimulation prrnrmous tn substantial deficit in their balance • commodity prices every time com- payments, in part because pVPPCJ imnnrtc rTnP +n rinmPstiP it would rose cease n meaning as an ofh- cial 01 of standard. currency The fixed g ea cold p u price is 10 cnecK ce is to check ai y anv credit excessive because and expansion comparison ri the gold ^ sterling. By the inflatinnarv been in brought under major foreign most countries and the financial ""^^ ^^pound sterling wp not For 1 se the price of gold dramatically at this juncture would be to destroy com- , balance of gomg to be reas°ns payments price painfully had and r!htf™T!rf Ration today legitimate a inequitably baiely masteied. is t0 longer, lease de- life. on • ^ " . . th! rest 0f the free world with the United on current s increases the of world' In the 1930 gold States improved both ^th^ 1 QSO's^prdd account (since excess western world. western a nres- tne year, inflationary pies foreign many imports countries of financial equilibrium) and on eaP'tal account (because the capi- tal that fled foreign countries, and in particular the United Kingdom, started'lto..return).; As result of a With regard to foreign demand these changes, the flow of funds for our gold and the need to pre- between the rest of the free world vent lack of confidence in the U. S. .and the United States was re- dollar, Senator Robertson pointed versed; the foreign countries that out to had gold the U. stock S. of Senate the that "the United States Treasury declined by $611 million and between April clined 16, Some the 1958, further end and since observers 1957 of has that have dedate. suggested that the foreign demand upon our gold might indicate a growing dis- trust abroad of the stability of the American dollar. "I asked Federal the Chairman Reserve comment Board of the for his this matter, and I ask on to ord at this-point. "There letter being was objection, the ordered to be printed in the Record no follows: as regain inquire about the decline in gold certificates held by the Fed- you eral Reserve System and explanation an that decline of the ask for effects of the current credit on situation. stock Federal Reserve tem 1957 by $21,269 thus of the normal conse- in and Treasury United buys gold, credit Reserve to to ceeds held redeem by banks, in banks.' certificate smaller than the de- was in the United States Treas- A sale 16, 1958. "Apart from of in of amount bank of the that gold sale in them transfers banks; conversely, of to a pur- from the United generally reduces bank deposits and bank reserves, gold since the purchaser generally pays the gold by drawing on his account with Federal member banks. Reserve If System wishes to counteract these effects to take measures to reduce it has bank domestically mined gold, the vol- reserves (e. g., by open-market ume of which is negligible, the sales of Treasury bills) in the case changes in the United States gold 0f an increase in the United States stock invariably reflect gold purgold stock; and to expand bank chases from, and gold sales to, reserves (e. g., by open-market foreign monetary authorities and purchases of Treasury bills or by the International Monetary Fund, reducing member bank reserve When the rest of the free world requirements) in the case of a deexperiences a substantial deficit dine in the United States gold in its balance the United of payments witf^ stock. States, it tends to re- the foreseeable future would bring the gold-certificate holdings Reserve the of Svstem Federal down Sborhood Tf to the the statutory minimum. "t hone that this questions. Let that more ments of somewhat answers "To this extent it is correct to "It is for from international gold are once move- in necessary S^o mfhitaifthe functions international the an(p that their gold effect iposition of gerVe the on re- banks our of standard; can easily be offset, as far as necesSary, by the policy tools available the +0 Federal Svstem." Reserve Sincerely yours, Wm. McC. Martin, Jr. Robertson's Conclusions of the upon than more . J"\ Two - With Dewar SAN DIEGO, Chandler tax at (Special to The Financial Cheqnicle) ,. our offices securities business. ; , with Village Road to engage and Calif. —Guy Paul associated now Company, First Building, W.(-Lines both National & Bank: previously were with James Kyle ara Dewar with Company. \ the to us plan current will a Valley Securities Opens recovery recession prevent inflation which will in a at home prevent further complicate problems." our MORRISTOWN, Securities loss formed with of a has beer* the offices' in Commerce in son Tenn.—Valley Corporation uncon¬ abroad of confidence in the Amer¬ ican dollar which, in Bank Building to engage securities business. Gus Nel¬ is principal of the firm.' a economic ► •. :• $39,587,000 Municipal Of Metropolitan Toronto V, S « n ^ '•"i •. \ VJ f Debentures Marketed An by underwriting Harriman Ripley & offered June on 19 Co., an child die a Jf headed group and the Dominion Securities Inc. of cancer Corp. issue | of $39,587,000 debentures of The Municipality of Metropolitan To¬ (Province of Ontario, Can¬ ada). The offering consists of $3,800,000 2 y4 % -4 % instal ment debentures, maturing July 1," 1959 to 1973, priced to yield from 2.25% to 4.00%, according to maturity; and $35,787,000 of 4% sinking ronto fund debentures due July 1, 1978 which are priced at 99.25% and accrued "It may be noticed that Chair- Corporation Green a highly important, there¬ fore, and ties >v "With your emphasize me under consumer buying run¬ ning at the rate of $280 billion a year, each 1% price increase rep¬ - technical discussion disturb¬ turn, would as 31 no'danger that'gold in interest, yielding more Principal of and in¬ than 4.05%. man Martin says The loss ol our terest S_d_ more able in United States funds. on ^ balanced than ■ ^ by in¬ an of crease $832 and move¬ ments to mal to nor¬ efforts other of nations balance their States. Last foreign year inflation Sen. A. W. Robertson the This ciai sent year de- stabilized abroad "Mr. Martin have Federal offset can has bank says there is movements credit no in to our make and he danger that gold the The forseeable at fu- "Nevertheless, Mr. President, I believe we should not overlook the fact that the current movement of gold is out of the United States; that the privilege of exchanging American dollars for gold, which is denied to American citizens, does reduce our bank rebased on them, that if inflation abroad last caused gold to be sent to this year country, inflation here could cause it to be sent out again; and if carried on to the extent and 103% which foreign holdings of American dollar exchange would make possible, this movement could have a serious impact on our economy. "A recent tabulation of pending spending plans, including one made by the Chairman of the Federal Reserve Board, indicates ... and plain to are redemption price of accrued interest and well me It's for mak• again, Doctor?" terribly hard doctor who a in see her eyes: "Can't you and after July 1, 1973, initial an . . . even tragedy sees declining enough The fade from the sunlight of life—, premiums thereafter. sinking fund is designed to provide funds to repay the sinking fund debentures turity. full in at The in Municipality of Metropoli¬ was incorporated Toronto Ontario 1953 which statutes enacted provided for the federation of the 15 municipalities in the Toronto Metropolitan Area for certain financial and other The City of Toronto is the focal point of the area which purposes. approximately covers victim of a child cancer. We had succeeded in pro¬ longing her life by many months non-callable. are a to watch ... ma¬ The instalment debentures 240 square miles. —thanks to recent advances in the treatment of leukemia. But that's not enough! Can¬ is cer day disease that ranks to¬ a as the Number 1 diseaso- killer of children. We we can must... find ways to it, and win over . Hill and A. come — Kenneth it Research, supported by tht Let's W. Keith Reed have be¬ affiliated with » is striving towards that goal. (Special to The Financial Chronicle) Colo. . battls American Cancer Society, Two With Inv. Service DENVER, credit Justice sinking fund debentures callable minimum. the of*. isolation hospital. will bring gold certificate holdings of the Federal Reserve System down to the statutory and sewage, the words were, ture serves to this child of She was too weakeight. But to speak under stabilize supply, amounts Administration con- Reserve still and needed pay¬ waterworks, roads and pavement reconstruction, hydro¬ electric systems, local improve¬ ments, parks and recreation, lib¬ raries, home for the aged, re¬ changes in available our varying schools, tan also indicates the are finan- that trend, fidence that Board be gold to this country, more conditions versed cl pound might valued a n that rumors the debentures Net proceeds from the sale of the debentures will be applied in dollar payments to the United it gold to the of gold sales and purchases, transactions 1957. There is movements adjustments States Treasury the and April D£c' note gold supply by policy tools which Treasury generally the proceeds way ury, which increased by $832 mil1957 and declined by $611 1957 1958 oh mem- position of the States to j0r of 16 46 3% affect also movements banks. chase end April to gold stock, however, because member the on which Reserve decline reserve the between liabilities compared deposits?-and gold certificates Federal recent holdings stock of the "United States Treas- million hnlH of the Treasury's deposit account with a corresponding amount. When the Treasury sells gold, it generally uses the pro- a lion in Reserve 40 5% the increases corresponding changes in the gold to Federal goi^ certificates amounted the deposits and bank reserves, since the seller of gold generally useS proximately <;innP since, ? edeJ.a* Kesei^e hold-, • ings 0t it certificates gold made price the As donations trolled «on be foreign-aid program. at present aftect the credit situa- States follows: as and that generally replenishes its dollar balances by ber McC. Martin, Jr. Ke- MADISON, N. J.—George Pillsbury has formed Madison Securi¬ in time ing to foreign nations which ac¬ quire large sums of American dol¬ lars through our purchases abroad, the spending of American tourists, manner 1958. in the System, serve United W. reaeiai both "Changes be¬ re¬ asan]st Re- Form Madison Securities 55 inflationary same serve notes and deP°slts does not gold stock affect the gold certificate holdings of the Federal Re- and flected ap- afs gold Federal he declined lion to $21,589 million. These against in 1957 million, April 16, 1958, by $496 mil¬ certificates defi¬ a and at the maintaining reserve attributes 1957 tax cut and a cit of from $15 to $18 billion with a tax cut. A deficit of that magni¬ tude is bound to be maintaining 01 balance of international payments of the free world be¬ "Gold tween the end of International changes lion without - $2 billion. tween the of 1 9 5 7 and problem 1J?P10Dlem of the rest mil¬ lion to $22,085 changes the lion from its free-gold balance the gold-certificate account. million from «The ,. ; v the statutory 25% conversely, the Treasury transferred $100 mil- $816 Reserve System. in ury in and started possibility of a deficit at the end of the next fiscal year of $10 bil¬ achieved by somewhat less ex- resents an invisible pansionary actions of the.federal American consumer million cline Sys¬ rose and were quences The "The gold-certificate holdings of the 1957 Monetary Fund in 1957, now sold a large part of this gold back to foreign monetary authorities. The changes in the United States gold Federal "In your letter of April 21, 1958, them; countries issuing Martin's Letter in reserves would have been ease the United States Treasury, which had purchased gold from foreign unanimous consent that Mr, Martin's reply be printed in the Rec- lost degree 0f were by. the restoration of ^58 th"same States gold stock in to recognlzfd ?hat. ®e' ^ a due expanding devalua- , th control years,ago flight ™ ? ,? sures.vhad of position, today with 20 capital J .tlon 0f the pound rising commodity prices rising cot 11 otuty pxices. "Any of use ac- SKMiW of in ? imports due to domestic inSwilationary pressures and in part to have use or moditv prices taki Svstem hTt^gold bee^n^'decfin^ in" the^United total, of its dollar gains n to offset the contracting effect of the in the United States gold Reserve This is a Reserve in part necessary were substantial surplus in. System since the imbalance of payments with the Federal' the past 20 years or since the over of the expansionary Federal decline plenish its dollar holdings bv selling': gold to the United States trebled the of Investment, Service Co., First National Bank Building. ^ Peters, Writer Adds give...boldly, gen-' erously to the American Cancej Society Crusade eliminate this . and help 250,000 e/o Americans this alone. Send your (Special to The Financial Chronicle) . enemy which will take the lives of mors than year DENVER, Colo.—Olin S. Shep- . mortal your gift to CANCER* local post office. , } j pard has been added to the staff of Peters, Inc., was Writer & Company. ' 1 Christensen, 724 Seventeenth Street. He formerly with Kohlmeyer & AMERICAN * 1 CANCER With Russell Inv. (Special to The Financial Chronicle) DENVER, Oaks has Russell Colo. become — Darrell affiliated Investment Co., L. with Boston Building. He was previously with H. Carroll & Co. SOCIETY o > 82 Financial Chronicle The Commercial and (2774) . . . Thursday, June 19, 1958 A Continued Fall River Electric from to o The State of Tiade and Offered to Investors neglected furnaces back into operation. night operation. Public offering $3,000,000 of Halsey, Stuart & Co. needs Inc., Dick & Merle-Smith, and R. 102.108% and accrued interest, to yield 4.25%. The offering firms won award of the issue at competitive the over in occur W. Pressprich & Co. at week's issue Russian his on observations steel plants and iron ore the-financing will be used by Fall River Electric Light to purchase Institute. $1,100,000 debenture bonds and $950,000 par value of common stock of Montaup Electric Co. of should Russia Utilities Asso¬ ciates, conducts its business en¬ sidiary of Eastern - . 64.4% of the utilization of the Jan.,, 1958 annual capacity of 140,742,570 net tons compared with actual production of 64.0% the reports on week before. ~ - - - - - - - - - pace, • - when that level ' / was: ' li ;*I "Ward's" past week's production increase gains by General Motors and Ford Motor Co. Although Plymouth boosted scheduling, week-long closedowns .* Beil .& Alan J. weeks of six-day Previous April, 316,503; 489,357. " . , volume last week reached an estimated 17,870 units, 000,000 kwh. above that, of .the week ended June 16,1956. ; 1958, were rose slightly in May, reversing an Output of the nation's mines and factories 127% of the 1947-49 average, the Federal Reserve reported. This was one point above the April level, though still 17 points below May, 1957. The board credited the upturn to a "small gain" in activity in durable goods industries, which have suffered most from the slump. Robert — Co. has opened a branch office at 1867 Gulf to Bay direction of Boulevard under the Jlarry .V. Wilson. . New Ira Jiaup* . Loadings for the week" ended corresponding week inT956,r Automotive Haupt branch office at 433 Main Street under the direction of Howard Alexander. & Co. has .opened a Jobin ,& James Branch TAMPA, Investments Fla.—Jobin & James Inc. has opened a branch pffice at 3336 South Dale Mabry binder .the direction of Edwin M. Jones. New G. A. Saxton Branch G. A. & Co., Inc. has -opened a WATERBURY, Conn. Saxton — branch office at 85 .Central Ave., under -the management of Down¬ ing A. Reinbrecht.\ New Tegtmeyer Office tion total of BILLINGS, Tegtmeyer branch Mont. — & Co. has office in the Wm.- H. opened a Northern Hotel -under 4he -management of A1 E. Burgan. Now R. J. Arnold & Co. SQMERVILLE, N. J.—The firm of Investment Planning Co., North Bridge Btreet has been changed to Richard J. Arnold & Company. With Dale R. Hill .(Special to The Finwcial Chronicle) PUEBLO, Colo. — H. Ben Weindling is now with Dale R. Hill and Co., 114 West Ninth St. - /• V 1958, the as i;1'.'. ' i output totalled 81,983 units and compared with The past week's produc¬ of crease and trucks amounted in¬ previous week's output, above that of the units 9,966 to 99,853 units, or an "Ward's." states Last week's output increased above that of the car previous 8,287 units while truck output rose by 1.679 vehicles during the week. In the corresponding week last year 125,372 cars week by trucks were''assembled. Last week the agency Canadian 17,370 trucks made were This compared with 16,191 in the in the United States. 22,748 ' reported'there r; a year ago. " • previous * * * period output figures for last week and the prior reported by "Ward's." •• current production reflects demand generated by con¬ struction activity, replacement of depleted inventories and hedging against a possible price rise. In some cases, it also reflects a mill's desire to save money on semi-finished steel by turning out as much as possible before labor costs go up, according to this trade journal. District rates in St. Louis last week stood at 95.5% of capac¬ from the previous week; Wheeling at 75, at 72, down 2 points; Chicago at 68, up 0.5 down 2.5 points; Cincinnati at 61, up 1 point; down 6.5 points; Mid-Atlantic at 60, up 2 59.5, up 0.5 point; Buffalo held at 53.5%; Youngstown at 50, up 1 point; Cleveland at 43, up 6.5 points and New England at 41, up 1 point. Although they are elated by June operations and sales reports, steelmakers expect them to slump in July. They are afraid pro¬ duction may drop to the April level or lower. Right now, the books look poor. Some reasons for the expected decline are that several automakers, possibly Buick, Oldsmobile and Pontiac, will ity, down 1.5 points up 1 point; Far West point; Detroit at 65.5, Birmingham at 60.5, points; Pittsburgh at their plants car cars Lumber Shipments Rose 4.3% Above Output in the Week Ended June 7, 1958 steel for -• - week ended June 18, (revised) in the. previous week. 73,695 not down .<? Last week's has increased by 35%. If operations rate, June's output may top January's 6,750,000 tons, this trade weekly added. shut production Jior the / 1958. year Output was about-1,725,000 net tons of steel for ingots and castings, the highest of any week this year. Since hitting a low Better -l industry completed its two millionth automobile of the calendar week and the -w:->L~ * -; according to "Ward's Automotive Reports," rose by 1122% and 22,748 at 1958, totaled 612,715 Passenger Car Output Climbed. 11.2% Last Week furnaces continue June 7, decrease of 120,762 cars Or 16.$%* below the corresponding 1957 week, and a decrease of 174,360 cars,-or 22.2% below the cars, a Steelmaking scored its seventh consecutive advance last week operated at 64% of capacity, up 3.5 points, "Steel". Magazine reported on Monday last. as point in April, production Branch STAMFORD, Conn.—Ira Scheduled to Increase to 64.4% of Ingot Capacity This Week , \ I n revenue.'i freight for4the week ended June 7, 83,168.cars or 15.7% above the preceding holiday week. of Loadings to Branch & Week But Were T6.5 %-Below; Like 4957 period 1 . b;-1, Loadings Rpse 15.7% Above the Preceding Holiday Car >'• production 12,109,000,000 kwh., according to the Edi¬ Electric-Institute. jOu.tpnt continued last- week the improve- "Ward's" stated, contrasted to 16,191 jobs in the prior week and 22,748 in the corresponding week last year. -Output of trucks this year to date totals 410,477 or 22.9% below last year's figure of 532,534. i /For the week: ended = June *14,i 1958, "output increased by 428,000,000 kwh. above thaVof. the:previ0us week^und was/^Sl^OOO^OO kwh. higher than - that 4)f^th^rcdmparable 1957. weekend 684,- ., figures this year are: May, 349,474; 357,049; February, 392,112 and - January, f \v-h-.,: ' "„ irient noted in " . • Continued Higher Trend of Previous * Week *, light and power /1958, was estimated at son production, while Studebaker-Packard •-::;•••//■• i~.f JV- dvn amount The monthly March, Steel Output Ferman ;;•*;vvt.:b/:/ •V.f'5• \ : . : ^Ward's" said passenger car production in June is proceeding b at a level that will provide approximately 330,000 units for the Board 135.8%. ' Electric Output by Dodge and De Soto plants hampered a Chrysler Corp. gain. Motors returned to five-day programming following curtailed assembly last week. '',/■// 1947-1949. for indicated that the resulted from modest increased -Avyearago, the ^actual weekly production production%is based on •average* weekly production Tndex of < - statistical Truck -month ago the rate was 94.8 % and pro¬ placed at 2,181,000 Ions, or , CLEARWATER, Fla. . duction 1,523,000 tons. was By the end of last week, "Ward's" said, car output for the year rose -to 2,060,366 units, 34.1% lower than last year's total of 3,126,757 through the same date. month. 16, 1958 is equal to about Output for the week beginning June performance actual rate of *107.6% production for 1947-49) as compared with an of capacity ,and 1,728,000 ions a week ago. visited Steel and eight-month decline. Branch New Ferman & Co. 42 about -■■■'-■■ that the announced the industry turned out its two millionth automobile as Industrial Haugh, Jnc. has opened a branch office at 134 East Concord Avenue name doubt any who Iron Mr. Sullivan, 'There says reached April 11. Westport. . American ; inspection trip, months to the day behind last year's Commonwealth The area served with electricity includes the com¬ munities of Fall River, Somerset, Swansea and parts of Dighton and of Massachusetts. of be He was a member experts publication said 18,983 'cars were scheduled the past week compared to 73,696 in the preceding week and 125,372 in the corresponding week a year ago. The two millionth '; auto of the year was assembled Tuesday, June 10, almost two several Light, a sub¬ direction the ore American times. L. of the longer no The ">to $807,392. The period's fiijed \charges were earned 4.91 the of of the 1958 calendar year. come — sponsorship and ■ result a Reports," of the of the ©perating revenues ;in the 12 mwiths ended March 31, 1957 amounted to $6,336,507 and net in¬ IpRLANDO, Fla. steel In the automotive industry passenger car production in the United States climbed 11.2% last week, said "Ward's Automotive Light of $900,000 additional com¬ ing stock .to its stockholders, will be applied to -prepayment in part ^of ghe comnaiv'- short-term bank loans of $2,050,1)00. t Upon compieuon of the financ¬ ing the company's outstanding capitalization will -consist of $9,808,000 long-term debt; - 244,021 shares of common stock; and bank logns at $208,000. Beil & iHough of Institute Steel and Iron of steel companies will average *108.1% of steel capacity for the week beginning June 16, 1958. equivalent to 1,737,000 tons of ingot and steel castings (based on average weekly operating rate For the like week a . Stark. the team American The Age," reports in this a three-week tour of Soviet steel facilities."1 proceeds .from the sale bospds, tplus lunds from a -recent offering by Fall River Electric under States under As Which it owns 33.32% voting con¬ trol, a percentage unaffected by issuance of the additional Mon¬ tirely within the United a during Predictions of dotal 1958 far enough quotas will 925,000 gross -tons. at about estimated ,, are export are slightly below 4,000,000 gross tons. That is under last year's total,-5,921,149 tons, to insure that not be instituted in 1958, "Steel" magazine concluded. ■ operations. activity during July* * First quarter scrap exports are/falling: exports Scrap bound to are can signs point to reduced when long haul, but short-term pinches George F. Sullivan, Editor, "The Iron of Fall -River Electric dealers scrap $35.67 per gross ton. More, declines are likely since not see much lpoiht to holding out for higher prices to cents 50 over¬ • period of low inventories. a sale June 18 on a bid of 100.859%. Part of the net proceeds from taup ^shares.. The balance an centers weekly points out that while the June rush prob¬ ably will be followed by a July letdown, the current situation spotlights the risk of allowing steel stocks to drop to the danger point. Steel capacity is more than ample to take care of customer mortgage and collateral" trust 4%% bonds due 1988 was made 19 by It is more than • halted its price advance at most consuming last week.*'"Steel's" composite on the prime grade dropped Steelmaking This trade Fall Rivef Electric Light ,Co. first June Industry equipment. purchase new ? Light Company Bonds conshjuet-^additlbns ;to^facilities and•,'13i7%7 intend expect to 4 .7% 5 page model changeovers. Other customers will close for vacations and those who bought heavily in June for price protection will be out of the market in July, "Steel" pointed out. Despite the elimination of $2-a-ton price differentials by Great Lakes Steel Corp., Detroit, and Granite City Steel Co., Granite City, 111., for competitive purposes, there is no change in the general price outlook. But some observers predict an end to premium selling. When wage rates go up on July 1, steel prices will almost certainly be increased. Public opinion, reduced demand and com¬ petition from other metals are restraining influences, but they will not prevent a "moderate" hike. The probable increase will be about 55 a ton, continued this trade weekly. In spite of the recession, a "Steel" survey shows that metalworking capacity will increase in the second half, but capital in¬ vestment will be much slower than in 1957. 0 Capacity is expected to increase 1.7% in the next six months in the second half last year. Of those re¬ sponding to the 1958 survey, 3.1% anticipate building new plants; compared with 4.5% Lumber June 7, shipments of 476 reporting mills in the week ended 1958, ders 0.1% were 35% of stocks. and below Trade above production, Barometer. above production. Production orders new 4.3% were National Lumber was 4.1 % were In the according to the period new or¬ Unfilled orders amounted to same 5.2% above; shipments L4% below the previous week and 6.1% above the like week in 1957. ■/■ ' / . Business Failures Show Considerable Decline Commercial week ended industrial and June 12 failures from; 325 in declined to in 254 the the preceding week, Dun & Bradstreet, Inc., reported/, -At rthe lowest level since the jfirst week of this year, casualties also fell below the 265 last year and the 1956. However, .failures were 2% more numerous than in the comparable week of pre-war 1939 when 249 occurred. 286 in Liabilities week's week and failures in the of $5,000 or more were involved in of 216 the casualties, failing .considerably from 283 in -the previous clipping slightly, from 220 of this size under similar liabilities in $5,000 week of excess a vear ago. Small decreased to 38 from' 42, last week and 45 1957. Thirty businesses succumbed with of 5100,000 as against 40 in the preceding week. Failures groups. declined during the week in all industry and trade The total for retailers dropped to 129 from 169, lor manu¬ to 50 from 61," for wholesalers to 30 from 35, for con¬ facturers struction contractors to;25 from 32 and for service concerns to The year-to-year trends were mixed, however. Manu¬ facturing, wholesaling and service casualties exceeded their 1957 levels, whereas retailing"and construction tolls ran below last year. 20 from 28. In all except casualties declined two of the nine major in the week just ended. geographic The Middle States reported 92 as against 119 a week ago, the South 27 as against 35, the East North Central 34 as against 151 Pacific States 52 as against 65; In regions, Atlantic Atlantic and the contrast, the West North Cen¬ tral and Mountain States had totals Dips from last year prevailed equalling the previous week's. generally, with only two Tegions, Volume j.87 Number 5752 . . . The Commercial and Financial Chronicle (2775) • In'the'simHal-^ek'offg^"0 StateS> SUffering more failures lhan occurred. Wholesale Food Price Index Showed Fractional Another ■ . iS index rose fractional rise week. date It. a 0.2 t > 6.3 /c was higher than .! the • , from the $6.60 of the prior sagged. the $6.22. of Wholesale Commodity Price Index Turned Lower the Past Week- the Slightly discouraged grain trading during the week below the - previous week. Wheat growing the week ended. index for the week ended June store sales in New York 1958 advanced 2% above that of the like period last year. preceding week, May 31, 1958, no change crop four week //' trading was sluggish for the week and futures prices fell moderately,: There was an appreciable'drop in soybean futures prices as buying lagged. Soybeans inspected.for overseas for Board's According to the Federal Reserve Board's index, department City for the weekly period ended June 7, areas Corn Reserve Retail slipped dipped most prices noticeably .'following reports that harvesting of the winter was underway. ■ ;:V /'."!/■ <; ;; //•/'•/-;_.->■/; •■ v ./ . Federal trade sales volume in New York City last week was hampered somewhat by rainy weather, but despite this, sales turn¬ over rose by 2 to 5% above the corresponding period a year ago, trade observers estimated. and most prices futures interested below that of 1957. Ihe general commodity price level slipped fractionally again week On June 9 it stood at 279.76, compared with 280.75 a week earlier and 289.10 on the corresponding date a year ago. The week-to-week decrease was attributed mainly to lower prices on some grams, livestock, sugar and rubber. ,./ Reports of favorable weather conditions in last • primarily 7, 1958, advanced 1% above the like period last year. In the preced¬ ing week, May 31, 1958, a decrease of 1% was reported. For the four weeks ended June 7, 1958, no change was reported. For the period Jan. 1, 1958 to June 1, 1958, a decrease of 2% was reported , • were in canned goods, Althougn interest in fresn meat, poultry and\fresh produce expanded appreciably," the buying of dairy products, flour and sugar was sluggish.. Department store sales on a country-wide basis as taken from raw is buyers ended June 7, 1958 increase an reported. was of 1% In the For the reported. was For the period Jan. 1, 1958 to June 7, 1958 an increase of 1% registered above that of the corresponding period in 1957. was com¬ Continued pared with 918,020 in the prior week and. 904,906 .a year ago. The major countries involved were The Netherlands, Korea, Formosa Japan and. Israel... ■ -,-r:/'•,/;• :i: "•/' />/:/.. -,/^. .••//' Although prices -climbed :somewhat, flour, trading remained from 14 page The Electronics close to Indnshy— the Laiger Companies that of the preceding week.- Buyers were waiting for a weakenin^m hard winter flour prices,. Commercial sales of flour ;: for exportXitotaled-56,600,000 bushels in grain equivalent this sea; son as; against 43,600,000 in the same period, last season. / -!v: ^Therq was a moderate increase in rice buying a week sense of ago, but profit-consciousness prices, remained at prior week levels. Export commitments made ^ throughout the organization. f by the:cgovei*mtlent included s sizeable shipments to At the same time the company's India, Indonesia and- thCPhilippines./'/ •/-■■ _'/:" :• military backlog is rising sharply '*.,/• Wholesale buying of sugar was sluggish in the week and as its earlier pioneering work in prices 4 slipped below the prior ,period.. Coffge wholesalers A Look at v . missiles, computers and letter sorting equipment, hold considerable promise for the future, ■ ■ j. x, • change in vpricesrin v cocoa occurred and I limited^trading, IA11 Cattle purchases receipts-in Chicago slightly exceeded those of prices, • 1 in interest in appreciably,^; ' * •, * lagged &n<j prices declined: somewhat. Cattle both the missiles ?■; ernment business has increased to from more was slightly higher than a week earlier. There was a fractionql increase in hog receipts. Despite the-rise in hog prices, lard futures prices dipped somewhat during jtlie. week. were the around sluggish Hog trading picked up and .in.^ambs is reaching the pay-off stage. Raytheon's backlog of Gov- prior week and tho-similar period a year. ago. Vol,uine /" again and prices were down somewhat. J upsyrge prices climbed " ; reported little ago. More than half of this in missiles in with the radar v and remainder other r electronic equipment. Raytheon is the only Cotton, futures prices on the'Ne W *YoiiJ; Cotton Exchange fell '»• electronics company which has ; moderately'. ,This in part was attributed tq'favorable weather and •> gained a position as prime con¬ crop reports and the belief that Congress will pass new legislation tractor for two of the nation's y/tq ,i>reyfint a sharp cut in 1959 acreage ^allotments. Cotton trading most advanced interceptor1 mis¬ picked, up slightly at the end of the week/ / siles, with complete systems - , ; V/ Trade Volume Last Week Held Close Level but Was Despiie. - sales furniture, total retail ' trade week and . • • by remained declines in "apparel the Tevel at' and of outdoor the prior a year ago. Increased buying apparel,'furniture and air conditioners was most appliances and linens. Sales of new in passenger cars were close to those of a week earlier, but remained well below last year, according to. scattered reports. The total dollar volume ot retail trade in the period ended on Wednesday.of last week was from 3% below to 1% higher than a year ago, according to spot estimates collected by Dun & BradRegional estimates varied from the comparable 1957 strcet, Inc. levels by South Central the following • - States 0 South Atlantic and East 4%*; West South Central —1 to -j-3; percentages:.. to Middle Atlantic —2 to -f-2: New England and West North Central to East North Central and Pacific Coast —5 7to —1; and Mountain States —6 to —2%. r '—3 " Father's " Day of a year ' chases of " , summer suits. in interest men's Volume equalled that purwere dresses and sportswear. Over-all volume in women's merchandise slipped slightly below the similar 1957 week. Furniture stores reported moderate year-to-year gains in sales of outdoor tables and. chairs/dinette sets and case goods. There was ' promotions, stimulated agG. Appreciable year-to-year gains occurred in boys' clothing. Best-sellers, in/ women's apparel budget cotton • sales sportswear, furnishings and slight rise from the prior week in sales of air conditioners, fans and lamps, but volume was less than last year. While inter¬ est in floor coverings improved during the. week, the call for lin¬ ens and draperies slackened. Another rise in the buying of paint, hardware and building materials prevailedl' • in a Grocers reported substantial gains from the purchases of canned fish and juices, frozen ^ ' preceding week vegetables and Retail stocks of canned goods in many areas were Interest in fresh meat and dairy- products held steady. fresh produce. : limited. 1 and women's Fall of women's Fall Retailers ' noticeably stepped up their buying of both men's apparel the past week. The response to showings dresses was good and bookings Volume in women's Fall suits, coats ' moderately from the prior week. There were substantial gains in purchases of men's Fall sportswear and suits, equalled those of and jewelry sportswear and a year ago. rose but reorders for Summer what. clothing lagged. Wholesalers were some¬ disappointed in the orders taken for children's back-to-school apparel.- ' - orders unchanged for from sateens the and prior week. Despite broadcloths, total volume some scattered in cotton gray / goods lagged. A moderate rise in the call for wide industrial fabrics . _. .v a , volume of $400 million would ap¬ possible pear for and 1959 a doubling in volume from present levels seems quite attainable within the next five ings should show proportionate margins a even as Earn¬ rent at levels less is stock cheap 34 around than earnings The little To as this and the on the return briefly to electronics industry, we would like to an not on estimated year, close with the note that the which stock, earnings few is selling at than 10 times estimated this for pure available and is electronics year, should it of issues one attain a higher price-earnings multiple as fundamental changes that have taken place in the business become more generally realized. International Telephone and Telegraph is a worldwide com¬ munications giant with a substan¬ the tial stake in many phases of the electronics industry. The competi¬ tive position of its overseas manu¬ facturing subsidiaries, which are the major sources of the company's sales and earnings, is comparable to that in the held by Western Electric United States. Domestic activities, which have been reorganized substantially in the past expected to turn around sharply this year and produce a profit of around $3V2 million compared to a loss of $3 xk million year, are 1957—a "new turnaround" the company in the soundest com¬ petitive position in its history and areas of have dictated search for should one special a standards Silencer Co. position how, Maxim, long on patent engineering know- and but short for had developed shusher the time- earnings, dividends, product acceptance and growth. As the President of one of the country's smaller, but better established, electronics companies ^ag "electronics knows no boundaries, but as a matter of interest, which include lose can in other field." tronics money than Magic business electronic good more electronics in the as be, may any elec¬ picking investments re¬ quires only that most powerful of all magic incantations—good busi¬ sense. With Standard Bd. & Sh. (Special to The Financial Chronicle) DENVER, Colo.—Olin E. Max¬ well of has been Standard added Bond to the staff Shlare Co., & ground jet aircraft. products was its among Also salt a evaporator to supply fresh ships. Emhart has now developed these water purifiers to water for nounced Equitable Building. When this fall, inundated was from over are last the was an~! company with enquiries water-short communities all the world. Thus far there two of these Bermuda installations—hi the and Virgin Islands/ The implications of Maxim's salt water evaporator are such that it could conceivably/burgeon into Emhart's most important item. Also acquired during 1956 '•£ was the Sky worker Corp., with a line of hydraulic aerial lifts used by utilities, municipalities, tree work-* ers and general industry. Since taking it over, Emhart has intro¬ duced a special mobile model for factory and plant maintenance. /, .Though most of these acquis!* tions made were the with additional produced* mcrease present in common equity has offsetting an Based earnings. on shares, earnings in 1949 were $0.93 and in 1957, $4.39. This does not include the equity in Plax's earnings, which amounted to $0.26 per share last year. Capi¬ talization term consists notes million; and common only of reduced now shares. present a Book long$1.1 862,029 to value per present share has in this period grown from $10.26 to $29.77. y The current accent on fected ness a for water measures you management, machinery and honored fact on factor in industrial silencers diesels and other was a quickly faster larger a ability of Emhart's manage¬ ment to spot a bargain is nowhere better illustrated than by its pur¬ chase in 1956 of the ailing Maxim other of to move The business than record $12.4 mil¬ a plant. stock, those business. recession, with itl* capital goods, of sectors However, has af¬ Emhart's backlogs such that 1958 results could are come reasonably close to 1957's. At this writing the stock traded in the Over-the-Counter market, is priced only 11 times this figure. Almost any single one of Emhart's products is interesting enough to a look at the company. The array of these products, backed by merit Richard Selwood Opens ILI O N , Selwood is business N. Y. Richard — conducting from offices W. securities a at Rem¬ 9 an team, marks unusually promising, one-company growth package. ing in a offices . Sixty-first 255-08 Avenue, New York City. Form Suffolk formed Group, with rick Road to BOSTON, & Co. Joins Harris, been offices at engage in a securi- 190 Mer- BOSTON, Mass. Caruso Via Lola. has joined v Richard P. — the staff of Street. H. L. Robbins Adds (Special to The Financial Chronicle) WORCESTER, SPRINGS, Calif.—Harry business Upham Harris, Upham & Co., 136 Federal (Special to The Financial Chronicle) ties Inc., 85 Devonshire Street, (Special to The Financial Chronicle) Harry Grossman Opens PALM / K. members of the Boston Stock Ex¬ The — ties business. Grossman is Clyde — change. has Inc. Mass. Nichols is now with J. H. Goddard Group AMITYVILLE, N. Y. Suffolk (Special to The Financial Chronicle) Opens Silberfarb is engag¬ securities business from at as an With J. H. Goddard M. W. Silberfarb Martin W. astute management Emhart ington Place. of roughly $1.00 per share. Important management changes have placed its 22% in 1957 to lion, and projected sales increases by which to judge the electronics f i t of the more opening new markets, ranging from serum vials to ceil¬ ing lighting panels. Its sales gained cur- selling are times 10 for at yield is more than 5% regular $1.80 dividend. larger p r o improving steadily as internal reorgani¬ are result an gain years. zation program. in Over-all textile trading slackened somewhat last week. Trans¬ actions in woolens and worsteds declined and sales of carpet wool were responsibility for the Navy's airto-air Sparrow III and tne Army^s ground-to-air Hawk. Shipments are expected to rise to around $325 million this year, up from $260 million last year, and earn¬ ings should reach a new high at around $2.50 a share or better compared to $1.70 in 1957. Sales . to Prior Week's slipped fractionally below of men's and women's offset promotions T. . Fractionally Under 1957 Period extensive ' & fundamentals. The shares than double the level of two years is $325 million level, up million in 1957, and $260 constantly water sources. .. ' Emhart designed machines; Is on a stage where they can econom¬ ically supply whole communities with millions of gallons of fresh water daily from salt or brackislf' export May 3d, amounted to 1,467,755 bushels Security I Like Best goods edged case frozen goods, frozen foods and baked goods. 1 he index represents the sum total of the price per pound of foodstuffs anci meats in general use and its chief function to show the general trend of food prices at the wholesale level. 31 Re-orders for lawn tables and chairs and Food advancing in corn, rye. The dishwashers up. corresponding " • wholesale cost during the week beef, butter, cocoa, steers and hogs.. On the down side were flour, ^wneat, oats, barley, lard, cottonseed oil. eggs potatoes and raisins. />,/ ' : \ ot> ' • - 10 year ago. Commodities were . in the wholesale food pribe index, Bi-a^treeb Inc., occurred the past week. The $6.61 on June to ,<e .4 Continued from page 2 Wnolesalers in most major markets reported a noticeable rise during the week in bookings in draperies and curtains. Volume in linens and floor coverings remained close to that of a week earlier. While sales of air conditioners, fans, lamps and refrigera¬ tors improved, the call for laundry equipment and Gains Last Week ' MidAtlantic dyers and finishers reported little change in incoming orders. 63 engaging in from a offices securi¬ at 370 V. Saulenas is Mass. now Robbins & Co., Inc., 37 Street.. • — with Frank H. L. Mechanic 64 It is 15 Continued from page outsell cases us and a? — Red China;1-land their satellites publicly embrace economic Warfare—we are finding that we must take "a hew look, Russia, Soviet realizing ' efficiency and lower costs. I am equally certain that, whatever the course of automation, the people in our banks will become more, not less, important. Machines _ Your efforts to build textbooks, in¬ crease orientation and skill courses, techniques. plan for ABA to invite our certain number each year, with expenses paid, to attend ABA meetings of the kind in which they will have an interest. We state associations and other groups to do the same in connection with tive like would their explore the possibilities of credit toward degrees and the coopera¬ making with the New York State Bankers Association, the results of which I am at1 the moment unfamiliar the interest to various meetings, seminars, conferences, etc. ABA will keep ish at these from information ords are you but' much interested in, are indicative1'of a realization of' the need and a desire to find the an¬ swers. We must accelerate and rec¬ Such a plan very great ex¬ pense. ABA will stand the ex¬ pense for those it invites to ABA meetings. We would hope that the time. any effort with thb central records and will furn¬ will not involve better and more a Forward Look, Forward March In American Banking System some Chronicle The Commercial and Financial (2776) thinking and our ef¬ our forts. of Bank- The American Institute ing, with its long and great Expe¬ rience, its prestige, its unmatchable its know-how, spirit, and with literally millions of dollars worth of material, is indeed the logical qualified leader in the neces¬ coordinated educational ef¬ and sary fort now before us. , I have full confidence will and convert that you this splen¬ didly i i designed '.^Forward Look" with which you have been ab¬ can the for sorbed past week, into a "Forward March," assistance and coopera¬ and I pledge tion and that of the ABA. the customers want to know, and state associations and other groups Continued from page 14 can't evidence the sincerity that will pay the expense of those in¬ people will always like to see. So vited to attend their meetings. If a major problem of banking will they feel they cannot, or that it solely upon such advancements- continue to be the recruiting, ed- is preferable not to do so, they and improvements, as great as ucating, and training of bankers, might persuade clearing houses, rely so strongly on scientific technological ability to keep us in the top spot. It is unfair and actually dangerous to rely Thursday, June 19, 1958 . to you my increase a . . to and Rather, we must comthese accomplishments with new determination on the part a of management Most of the units of ABA are engaged to some degree in work in the field of banking education, country organizations, or individ¬ ual banks All are doing good erly looked after, made to feel at work work. However, we have felt that home, less sufficient coordination to prevent overlapping and needless duplication of effort, that there are often educational matters brought to our attention, the to jurisdiction of which does seem to be clearly indicated, in some instances there is no prepared to deal with them, ABA ity to outproduce - and outsell our world I .competitors. to say that I believe American banking has embraced and is maintaining just happy am such philosophy. of so no which has business line succeeded other of know I in well supplying with the usual facilities and services, plus so many new, improved, complex, and helpful services, at little or no increase in cost, and has at the same time steadilv strengthened its position, the public bankiim American our system isthe eighth wonder of he world 14 000 WOS. banks and There are yet some unex- in the field of edu- areas It is Education Counc I the chosen including the Institute, interested in bank- * give the broadest posible repreL' ' Council has aMto' SrcbomoaanyScCn "^anch tafassisSmce to FDIC banks; Cliani, Uiancil and member and members: alio. and par non- of however contrary emS smooth, k markably and satisfactory formation. We ,! silent, have H checks the the melded System, our banking re- ,?+ efficient, of flow Federal Reserve ^respondent have we enn cor- system, iw, T .. 1T„ , „.+u ,T,„ few moments about one par- SSUSSTdSli of activities our and our Problems and our under- standing of theirs, the effect of . .. a+titudes in the reflected as ^no meTLid in women col- legesmnd universities, the mutual *7. . Srstandhm our j It . hope period m it that scc Can bettor Arom-bettei etc earnest r . '. 1H and of everv de- vears place the public pays little attention and sizes* tvDes types, Tnd and khids ot lands oi banks oanks Professor of money and banking and economies, atid courses elosely onlyGthat' °it1 fimctioiis and related> has a greater acquaintJin 1! *5 ance with bankers and the work T ir ^ banking is doing. We know that J m? olii ^ much hs been done along this v3 ti lllion, each yeai, 90 /o of oui wir i tHiiinn + , +. f vwr qne uv +jie T?eserve citv Bankers b^1^pcl^nSW^<lvfv#»ll,^3 ^minion Association, aWo checking accounts. We handle $100 billion in currency and coin each year. We have well over $100 billion in loans outstanding. We lend money for everything from dental bridges to over tion!S Am, We DTOvide serrfces bv no windows We are nance. tcm WP work should and fight it it ho to , and wo preserve 1 quite well^ aware of the cost-price squeeze in banking, the struggle for earnings to improve our capital positions and furnish new and improved services, and this makes our accomplishments ana even more remarkable. We cannot yet adequately eval- tiatc the effect of mechanization and automation, but I have full confidence that over the log pull they will provide us with more If other associations or superiority. Our want _ to trv tn on ear w Lmkin "f and''high wita college svs- school as committee mem- \i' cl x bers' aild as participants in your faculty and management conferences. I urge you to continue to do this and to expand it wherever claim, the support this To tary. Kremlin that boasts it is today. scien¬ more therefore, I, maintain a record of the names is be in the form of this relatively through on carry together and simple and inexpensive program, predict that within 10 years we see a new picture in the relationship with educators and their attitude toward banking, I shall a , boys and girls will have understanding and appre¬ of banking, and that our our better ciation recruiting problems will be mate¬ and other country. Heavy stress being placed on research. It is generally agreed that Rus¬ economy is growing faster ours. Today our industrial sia's than three times productivity is still of the that We Soviets. are told, would As the take we future, see we nation a soon million people, desir¬ to have 200 ing and requiring more and better banking services. We see thou¬ many officers bank and em¬ better educated, better trained, and better experienced. ployees We ,— see need for the American a Association Bankers American Institute the and of Banking to bigger, become better, and rate of our market fertile utilize and to the intelligent utmost minds to work, think, plan, and explore. No other organization is better equipped for the task ahead than the Institute of American ing. What Bank¬ have is much too you wonderful and too valuable not by many, many more We must find a way to do It is incumbent upon the senior commercial in double list. a The ment to help names will special mailing would period of time. mean in terms of point—additional the government— to is expand industry last revenue commercial research substantially. important. Before we explore further, I want to empha¬ size that in suggesting a tax credit of this sort, we are not joining the this idea who advocate a parade of those ried reduction in taxes to simply per¬ the commercial research alone pense — I believe it is cases mit more afford it. Nolo ing a in most and only the giants ex¬ can eminently proper to the government to share this ask task with to insure that us is research done accomplished has on is it broader front. a new a more that and philosophy. It actually been voiced by the Vice-President of the United States in his speech to the Ameri¬ Newspaper Publishers Associ¬ can ation April 24, 1958, wherein he stated, in speaking of the future of on our economy: "Government Must Play stantial goals. rather in part Our so tax that than sub¬ a achieving these system must be it will encourage We spending. mak¬ are sound business proposition- suggesting an investment on the part of both government and in¬ will What of out it? parties which, both dustry from will profit. government get the I that confident am million dollars invested by the government on this program today will return, several million every in future tax collections tomorrow. Today We Arc Exploring, with hope and some apprehension, the possibility of a planned disarma¬ ment. Certainly it is pertinent to raise the question: What new products and services can we de¬ velop in our civilian economy to armaments? continue its invaluable service banks our to willingness to instructors support and among senior of a officers. AIB people ing as May I are among you great number Year by year numbers in greatly increas¬ assuming manage¬ responsibility in our banks. As you move into such positions, please don't forget or neglect the are ment Institute. tional stimulate methods number of and the conven¬ of increasing the chapters, study groups, correspondence students. our But use we brains for energies to this, en¬ correspondent great our system to aid greater We us of our and make school people. rack our methods and new must new more, also curb business must aged and stimulated pumping new into be so encour¬ that it can of that we are billion per year spending on This is the type of now . long-range planning that govern¬ ment and industry should be con¬ sidering and implementing. free our blood and new ideas enterprise system." Eisenhower, speaking S. Economy this week, President members your not here are serve leaders. and point out that there invited to and attended also be used for confident am research Small they were I short a program and to participate actively in it. We must develop an courage where tax credit that replace the $40 of must lend banker meetings. in new initiative, ingenuity, enterprise and energy. officers as and research. Now that The Time Has Come for govern¬ revised this. formation when sug¬ that, with this incentive, activity growth. Government Encouragement This is not stronger. must am Up to this time, industry has car¬ need for a of sands a I apply to both product and What that would forward look into a research. however, that most Russian indus¬ tries are increasing production fresh ideas, new products, greater annually at the rate of about 10%. business, and additional tax rev¬ We are still ahead, but the only enue to the government, stciggers certain way to stay ahead is to the imagination. accelerate More Bankers Will Be Needed and home address of these people, qii sucb records, we will keep in- to the gesting that this incentive should Institute planning to obtain and that propose commercial them., possible; also, to invite as many It is highly desirable that indi¬ people as possible to ap- vidual bankers, the ABA, and the ABA is we work and the more creatively we Officially has think, the greater our rewards will challenged us on production. Nibe. This is the basic concept of kita Khrushchev many times has our free, capitalistic economy. said in public that the Soviets will Without such an incentive to spur out-produce the United States on all fronts—civilian as well as mili¬ us, this country would not be what Russia Flatly and in any to will all join we school pr0priate meetings, the on The harder try, business, and agriculture than If your has I know that they have served Operates increased a ^stitutp been for years the mm- it Country incentive system. mercial front. •; .. available including others, and a .V • tv -• i i: Need for Incentive Today • . government provide industry an incentive to improve and enlarge banks. klep records and dllla\e 'nd expand it femTtic sustS basis , I addresses. to be used walk- our sys- mercial research and in commercial, research to insure economic ,en,gineer&Mare being trained and graduated into indus¬ who department are proud of it an U micHm Drove a improve I in order in tists struetors on apta'opriate subjects, our lobbies as study group instructors, austores of ft-! contributors for your We as will and to invest banking groups should have need for this mailing list, it will be here and home their at chapter in- in and materials a group, material to such mail we state associa- many tele- *aculty '^,s SY r'®; depoS'tories drile i ^'le Srkitchln'rangesto fattTewS ons or special interest to such that We know in .. lieve it proper tax • understanding clearing houses, and our banking organizations in such a way that sizes, <.; however, we do be¬ for our government superiority; , products generated by com¬ supported by long-range planning by both gov¬ that ernment and industry on the com¬ "Banking," have studies we living. new these send higher our In order to increase our productivity, we need new tools, new techniques, and of standard us. rially diminished. pon(?a „n0|f abroad Iccustomedlo Tfew'sTm" lor Sar lhghly eentrahzed and tightly JfvJI «iU%ui various state and st'linnk whpn lnnlfitut nonpar to way magazine when The other 11 members groups, a no for desire further our find to do that. Therefore, we have recently established a new Council on Bankhig Education with Ev Reese as from various is association the that educators at their home addresses that company, but doubt There business. banking with them will also be good feel certain that ABA will be able .. r^ Federil Res°e?vl meUerLdnonl o > . a fountainhead; of the and given an opportunity what we are doing in, the see them n large banks and small are there plored cation. not and unit and anoroximatelv tag education, and in a manner have We that not of this new Council were Eighth World's Wonder Truly is Chairman. •; r , very in this field. there Key to would We heavily involved Many are this. do to that special effort is made to see that these guests are prop¬ hope and labor to educate and train themselves better,; harder, produce more, be wasteful, and hold the line better on prices. If we do that, I have no fear concerning our abil- •• Incentive Commercial Research they are. bine i on the U. had this to say: "The best hope of continued progress and growth is for business to keep offering the American consumer something Possible Avenues for Let's few consider possible for avenues Research moment a a for commer¬ cial research. Think would for a to mean what moment all of us if it we develop an economical Creating better values, in process for converting salt water Think for a turn, calls for imagination and into fresh water. vigor in forging ahead with new moment what a stimulant the de¬ and improved product develop¬ velopment of all of our new energy ments, and in product and market sources—nuclear, solar, and chem¬ research." ical— and the storage of these better—and this means better val¬ could ues. We ment are told budget that the for fiscal govern¬ 1958 was $3 billion for research and devel¬ opment, with $300 million going non-military activity. We do not question the propriety of spending to such large sums development to on research insure and weapon energies would be to well as as to Think for our economy the world. a moment what dou¬ bling the amount of commercial would transportation, communications, and health. Those research in electronics alone do for m Al'A education, -PTI wvilint* AT* ITtnllS'* . Number 5752 187 Volume . . The Commercial and Financial Chronicle . (2777) tries could cite the effect emphasis' of research greater commercial products for their industries. quick ,„Two collisions and on each demand are aircraft accidents and deaths highways. l)no, let's-take a look at our)own industry as an example of the probleirt that I have been attempting to describe. I cannot time a have radio had to ahead to in did we we the were television. could we At At time looking the time we had black and white we were looking ahead to color.-We color have — 1 I have market had research tax our by people Continued from page 16 credit would be. It is their are ur I which has cated -for now yet to reach its full marketing impactbut after color, what? K used were This our charged with seeing that it is completely. Tax Credit ministered by it be Treasury De¬ all as other worth Obviously, there could be con¬ siderable difference of opinion as industrial incorporated in same , plants clients. all in the were time, I think for Since boat same we can a we the at collec¬ tively and quickly recount some product and market of the construction difficulties of I am confident, how¬ this recent period. Remember the , considering; the stakes in¬ trouble we had getting structural industry, the volved to the well-being of our steel, remember the delays in deautomobile industry, and the ap¬ nation, that any of these differ¬ livqiy of process piping and elecpliance industry cannot expand ences can be resolved and that we television L The ever, - tncal basic the significantly economy merely through replacement sales or by putting new dresses on old ;concepts. . We need, basic, i: new ideas and we need to expand our markets' through the stimulation of planned obsolescence. Our ples Industry of has many products new < exam¬ resulting from research and its stimulating effect on growth and expanded employment. sider For have con¬ Here we industry whose sales new a forecast are instance, semiconductors. to be $1 billion by 1961. Significantly, it has not injured the existing tube industry because new applications and new usages were found. Research Costs Big Money. days are gone like Lee hours in Audion search when deForest a long shop to develop the Today it takes re¬ teams, but we should hot position where only ourMg corporations can af¬ ford commercial research. The reaction I have received from people I have talked, to about idea has encouraged me to spend considerable time with our tax and with no they are particular claim that the complete answer. This is my proposal: Specifies Tax Credit Plan eral taxes amounting to 35% of spent on approved amount research and mercial development of com¬ products and services— this 35% tax credit to be over and above the fact that such expendi¬ tures would be recognized as nor¬ mal business expense. «I Propose That the approved expenditures for any company be limited to 1 % of the corporation's gross sales and that the tax credit limited to 35% of such ex¬ culties a expand that our if the do vitalize to I the trades have may for news of some you—those difficulties do not exist and to were building your construction program. I!'believe today! economy. proposal with during by-product besides advantages that expanded re¬ the tie V'. firms The great number of small a desiring and needing re¬ but without the facilities flow needed of into funds colleges and universities. not expand I our need purchase how significant it a revitaliza- on savings would be to stimulate tion of in I Am idea I have should be mitted to that the presented to my wage hours —not of We we cannot must have But a a lot materials, vention new were and ; in their in- used incorporation into plans. Modern construction equipment and the modern constXtion methods which they make possible is certainly worth noting here Delivery on fast and efficient machines for excavation, foundation, economy. bloodstream the to strong To The incentive tax hours power now. driven - 10 years ago. Enough for the modern tools of which on are available the construc¬ projects of today. Now I would like to relate these to this 1,000,000— 2,000,000— the Vost^oT local labor But scales formance 5,000,000— 7,500,000 10,000,000— 25,000,000 50,000,000— 100,000,000— 142,850,000— 75,000 100,000 250,000 500,000 1,000,000 1,428,500 200,000,000— 2,000,000 500,000,000— 5,000,000 "Limited by 1 % Limit =53% S. B. Research 960,000 2,400,000 500,000 maximum, better world of tomorrow. =35% of 4,800 9,600 24,000 36,000 48,000 120,000 240,000 480,000 685,680 10,000 20,000 50,000 - . when specter hem8' a deterrent to capital called re- capital pansion, expansion ex^ is a deterrent to recession. I heartened by a recent am ure published Commerce" fig¬ in the "Journal of which shows that plans have been made for $34 bil¬ lion to be spent on new plants and equipment this not this is Whether year. or exaggerated or un¬ realistic figure I cannot say, but new plant construction contracts placed so far this year would seem to an it. belie However, I have no large volume expansion on the doubt that there is of Now Is the Time to Build factors things! fusion that instead of recession than his predeces¬ help cut costs re- ^uires in his particular scheme of general mat- been developed are whittling down the time required to get your, plant into operation, There is better scaffolding. Just as important as the modern equipment, the contractor today has a higher level of intelligence with even America for tools a recently or finger whatever else of smaller- only construction work or erection of mechanical equipment which have had 20, watches, or man The and structural work is of clothing, wrist howls, neckties, a plant drafting tables or in a cubby-hole behind the vice-president's desk. new The of process ion, s capital successfully if expan- followed, cession which is supposedly a de- would of course contribute a great terrent to plant expansion today, deal to end the present unemploy¬ I have tried to make the point ment, bottom out this recession, that now is the time to build from and hopefully start our economy the standpoint of plant construc- the on way again—and in up so a ^ r^ew However, credit that I Tax Credit —48% in- our v/ould provide this stimu¬ lant, not only for today but for a to Govt, of =1% Sales Billed you other ac¬ of propose Research at 1 % Limit program, many tion costs but perhaps equally im- doiiv»'^perform^a double purpose^portant I would like to emphasize djrect benefit to the cornthat now is the time to build in building plant at a order to forego further recession. {im| that may be the most ec0I believe that the problem of a nomjcai within the foreseeable raising those wage scales. Prob- business recession is a business future, and also be of indirect ably the wages will be raised, problem and should be resolved benefit to the process of curbing . to Co. of Credit construction a labor factor just as mainly by business. Seemingly the recession. important as the hourly scale is one of the outstanding features what I most hope that we don't the availability of good building of this purported recession is un- do_and this time I mean 170 mileconomy, we need a continual flow craftsmen and the efficiency of employment. Facts and figures Hon people_is to give the Fedof new products, new materials, these men. seem to indicate that if we ehmi- eraj Government a cost-plus connew ideas, and new techniques When we in the engineering and nate unemployment,we elimi- tract to n ug out 0f the recesfrom all phases of our economic construction business estimate the Jla^e lecession. sion. life. Expanded commercial re¬ cost of a new plant for - a client, There is no better way to elimisearch is essential to accomplish and endeavor to stick to that cost nate unemployment than by acJoins Daniel Reeves this objective. Industry today is estimate during construction, the celerating building. And plant (Special to The financial Chronicle) in a vise of rising costs and lower efficiency of the building trades- expansion has become a major LOS ANGELES, Calif.—Martin profit margins and cannot afford men is probably the most prob- facet of the building business. The to expand its research without a S. Phillips is now with Daniel lematic item. We can easily and building of $130 million worth of new stimulant and a new incen¬ Reeves & Co., 398 South Beverly accurately estimate the cost of plants represented in the factory tive. Drive, members of the New York materials and fairly well estimate awards competition directly and expanding Research at Research Subject to plant indirectly aided we take a close look what capital expansion means to employment, or to the elimination of unemployment if you Prefer, and to production in gencral>. we can syllogize with a con- of the based . . on efficient trades is .« going per- what ncitq rh/i t'onrice idn . and Pacific Coast Stock Exchanges. He was previously with in Henry Hartman. indirectly generated approximately $60 million in salaries in nearly every conceivable industry watch for in our America— not including work cost control department. In short, created for the building craftsmen, whichever is the lesser. Our industry has become synony¬ (See we try to reduce the number of architectural, engineering, and mous with the economy and the Table.) hours necessary to complete a job. other professional personnel who I won't bore you with the society of tomorrow. There is no The factor of labor perform- helped build your plants, arithmetic of this program; how¬ other industry where expanded ance is probably the most gratifyIt generated employment for ever it is most interesting. You commercial research would mean will find in analyzing it that a as much to the economy as in ing of all in the building industry the steel industry, the hardware today. And surprisingly enough, industry, machine tool industry, company doing up to $100 million electronics. We in electronics are the craftsmen seem to be as happy the insurance industry, the roofing a year and now spending 1% of the logical people to take the lead. about it as we are. The fact that industry, the glass industry, the its gross sales on research could, Let us in industry get tuned in there is a great availability of electrical and appliance industry, under with our own destiny. this program, expand its craftsmen at this time may have transportation, the paint industry, some bearing. the office furniture industry and TAX BASED ON RESEARCH LIMIT OF 1 % OF SALES BILLED Net Cost Another factor of major impor- even the rug industry. I am quite Normal Cost Normal Cost Limit of penditures for $500,000 each year, six see MqSraw the modern building project. Although wage scales appear to be fairly set at the moment, we know that the various building crafts are desirous of our way fail. scales and number of manof the construction crafts- by "Factory Magazine," I Company in its various construction programs materials into believ¬ required to complete men proposal. just physically, but life. succeed old-fash- Some contractors find with the new nation that tion disturbing' costs in plant construction is that of labor—spelled out, that means the Battle for Survival a be lulled new fault construction One of the most Reviews Proposal We Are in Frankly we in the Mc¬ Company like to build in a But don't just how this incentive tax review by ing that this ideal situation is go¬ ing to last for a long period. It may not last very long at all. in credit could be applied. Let's generated are industrial which the dustries by virtue of the fact that ingenuity and should be handled the construction men went out and with the same vigor and determi- purchased automobiles, homes, to our government for study and adoption, not only by our indus¬ try, but by all who qualify. I will be glad to elaborate on this sug¬ gestion. I have some illustrations as being May Not Last Too Long and people proper of are period like' this. implemented and sub¬ the only in the materials but great an however they do represent initial sor basic can not these which to work Graw on Confident found tion. of of selves. commercial products universities. our board feet of lumber* poured 250,000 cubic yards we during the past two years has purchased products, or equipment" present problems to the contrac- from. tors in that they cause jurisdicI would like to point out that tional labor disputes. Also they through the direct wages paid to require new methods of applica- construction workers during your Some the construction contractors them¬ technical and market¬ our ing effort be to are t}Je clients building Plant today who want ioned gold doorknobs.. ter great availability of matevials, labor, and equipment makes it a pleasure to build new plants search, in this year of our Lord, 1958. But and manpower to pursue it, would more important is the fact that turn, naturally, to the universities. substantial savings can be effected Thus, we accomplish a much by building now. These savings adopted, celerate Propose That corporations be given a direct credit on their Fed¬ be is search, would and I the There people to develop a possible plan to implement this thought. I suggest the following broad out¬ lines merely as a place to start, equitable, effective program. a a clear, a equipment. And you will pi obably remember some diffi^ single man worked develop and The tube. continue to be in this can million »^he,new and eld wishes porations whose plants the 10 been ihate^ffi'^oohing over have cor: Naturally, the chent s pret,ty must bq, considered—but few guessing of;industrial dozen different the definition of "commercial and research." am construction of nearly $250 million special tax considerations. to what should be I LcH " r 1 factory Magazine" got uncieiway about two years ago. If so, that was about the same time that the McGraw Company initiated ad¬ same • by - could the partment—the if, research +1 think close when I say that construction of each of the 10 plants honored government allo¬ military 15 and esti¬ proximately T $9,00 million or roughly }h of the total $3, billion budget that miles of electrical wire and cable; Now Is the Time to Build mate that it would amount to ap¬ 65 last two years purchased approxi¬ mately 50,000 tons of steel; 2,500 do some research to determine just how much this potential total'tax not electronic our products. consumer we when something which look forward and 75%, — Hqwever, recall product of that areas attention immediate Of} of Cost 3,500 7,000 17,500 26,250 35,000 87,500 175,000 350,000 499,975 5,200 10,400 26,000 39,000 52,000 130,000 260,000 520,000 742,820 1,040,000 2,600,000 :::500,000 -500,000 ' VIJ.JF we to Co. of Research reducing is the world SUre you could name several of new building materials now other major and minor industries readily available, at relatively low that received large production 01*cost, for the 1958 industrial plant. ders as a result of your new plant. There is an abundance of gleamFrnt.ftmv tance in cost on Proposed Basis 1,300 2,600 6,500 9,750 13,000 32,500 65,000 aluminum products available —one of the most interesting of is corrugated or embossed aluminum, sandwich panels, easy install, long lasting, perpetually attractive, and a contribution to to good design. The plastics and ceramies industries have developed some interesting new products 185,705 ( |#jf&KSKH9HBEB •tsawsstesu show their ingenuity in putting j believe I can safely HOLLYWOOD, a Grueber and II. have ^ rill Calif.—William Oscar W. Weber with Mer¬ become affiliated Lynch, ^ ^ Pierce, Joins Fenner & Boulevard, _ smitlT 6353'Hollywood _ Bennett-Manning Chronicle) (Special to The financial ANGELES, Calif.—Robert Bennett has become connected LOS j wbh Bennett-Manning Company, ^7 Beverly With Boulevard, Dempsey-Tegeler (Special to The Financial quick check in our — * »—1 LOS say— though at the risk of picking a quarrei wfth the automotive in¬ dustry—that the construction industry has more supporting industries than any other particular industry in the country. Making Lynch (SpeciRl to The Financial Chronicle) Supports the Economy ing which Two With Merrill . , 130,000 *460,000 '•1,900,000 constantly -r that the McGraw Company m the T. Olmsted is with Tegeler & Co., 210 Street. ■ D Dempsey- West Seventh ,' Dean Witter LOS Chronicle) ANGELES, Calif.—Roscoe Adds ANGELES, Calif —Joseph "Ryan" has been added to the Irissr* South Spi into btieer. m Financial Chronicle The Commercial and . Thursday, June 19, 1958 . . (2778) 66 * INDICATES Securities Now in Registration Air Craft Marine Albermarle Paper Va. June $3,500,000 of 5%% convertible subordinated debentures due 1978 to be offered for subscription by holders of the company's class A and class B common stock at the rate of $100 of debentures for each 20 held of record June 20, 1958. Price—To be supplied by amendment. In addition to the debenture offering, Albemarle Paper and two of its subsidiaries, Halifax Paper Co., Inc., and Seaboard Mfg. Co., have agreed to sell privately to two insurance companies $10,500,000 of new first mortgage refunding bonds. Proceeds—To be used in part for re¬ funding of debt and payment of bank loan, and in part for new productive facilities. Underwriter — Scott & Stringfellow, Richmond, Va. A class B or Allied Laboratories, rights to expire on July 11. common . Oil Co. American Durox Corp., Englewood, Colo. plant and establishment of the business at Tampa, Fla., including payment of the balance due on a plant site. Underwriter—I. A. I. Securities Corp., 3385 S. Bannock Street, Englewood, Colo. \ (6/25) filed 1958, at the rate of one additional 24, and one-half shares then held; rights Price — Proceeds—For working To be supplied by amendment. capital. Underwriter — Merrill Lynch, Pierce, Fenner & Smith, New York, and Pierce, Carrison, Wulbern, Inc., Jacksonville, Fla. American Houses, Inc. notification) 27,575 shares of 5% cumu¬ lative convertible preferred stock. Price—At par ($10 June 3 (letter of per share). Proceeds—To improve the company's current asset position. Office—South Aubrey & South Streets, Allentown, Pa. net East Underwriter—None. American Mutual Investment Co., Underwriter None. — Sheldon Magazine, 1201 Highland Drive. Silver Spring, Md., is President. ^American Natural Gas Co. participations in the Natural Gas System Companies Employees Savings Plan, and 48,633 shares of common stock (par $25) of the company, June 12 filed $6,000,000 of Anderson Electric Corp. (letter of notification) 14,700 shares of class B stock (par $1). Price—$12 per share. Proceeds to selling stockholders. Office — 700 N. 44tb Street, Birmingham, Ala. Underwriters — Cruttenden, Podesta & Co., Chicago, 111.; and Odess, Martin & Herzberg, Inc., Birmingham, Ala. Dec. 23 go Anita Cobre U. S. A., inc., Phoenix, Ariz. Sept. 30 filed 85,000 shares of common stock. Price—At share). Proceeds—For investment in sub¬ Underwriter—Selected Se¬ sidiary and working capital. curities, Inc., Phoenix, Ariz Arden holders of outstanding common stock at the rate of one share for each five shares held of this — Bankers Bond Louis¬ Co., on the effective date registration statement. Price—To be supplied by amendment. Proceeds—To pay off an equivalent portion of the company's current bank loans which, at May 15, 1958, amounted to $8,450,000. . Arkansas Western Gas Co. assets of Orlando Co., Inc., Florida Service Corp., Billups Petro¬ Georgia, Inc., Billups Petroleum Co. of N. C., Johnson, Lane, Counselors Feb. Underwriter—None. ' • Co.'/V Edison 2, 1958 on common the basis of costs and other stock outstanding. Rights ex¬ June 5 Underwriter—None. . These , 31, Calidyne Co., 1958 Southern Petroleum Ltd. (6/23) Jackson & Calgary, immediately prior to such offering. corporate purposes. Office — For general Alta., Canada. — Underwiflter—None. Price—At ($100 jper share). par capital. Office—501 West 44th Underwriter—None/ i '■ . . j other corporate purposes. Under¬ Seattle, Wash. / , . / , V \ Z; - \ // ~ / the basis of share one each for eight shares 16,- 1958. Price—At par ($10 per share). Proceeds—For a construction program. Office—112 West Elm St., Sycamore,- 111. Underwriter— None. j Rights expire July Denver Acceptance Corp., Denver, Colo. May 19 filed 1,000,000 shares of common stock (par $1). Price—$2 per share. Proceeds—To engage, through one subsidiary companies to be formed or acquired, of writing life, irrurance and annuity policies. Underwriter—DAC Securities Corp., Denver, or more in r the business Colo. , Derson r Mines y Ltd. , ' June 5 filed 350,000'shares per share. Proceeds—-For . > ~T ; r of common stock. new Price—$1 equipment, repayment of other Office—Toronto, Canada, and Em¬ loan, acquisition of properties under option, and Stock Exchange Proceeds on held. now 1957. fice—Fayetteville, Ark. can ■ DeKalb-Ogle Telephone Co. J f ' ■ r~\ May 29 (letter of notification) 22,024 shares-of common stock to be offered to stockholders of record June 16, Underwriter—None. Canada " , 29 filed Co., New York. ag¬ derwriter—'None. • ; Dayton Aviation Radio & Equipment Corp. (7/1) May 28 filed 500,000 shares of common stock (par 50 cents). Price—$1 per share. Proceeds—For general cor¬ porate purposes. Underwriter — McDonald,. Holman & $1). Campbell Chibougamau Mines Ltd. March 10 filed 606,667 shares of capital stock (par $1). of which 506,667 were issued in connection with the ac¬ quisition of all the assets of Yorcan Exploration Ltd (latter proposes to distribute said shares ratably to its stockholders of record Dec. 16, 1957). The remaining 100,000 shares are to be sold for the account of the Estate of A. M. Collings Henderson on the American and To¬ ronto Stock Exchanges. Price—At market. Proceeds— To selling stockholders. Office—Toronto, Canada. Un¬ / ; writer—Herrin Co., The notes are convertible at any time after July 1, 1958, until the maturity or prior redemption of the notes at a conversion price of $4 per Dec. corporate purposes. and drilling costs and limited partnership, which notes were assumed by the company St. Corp., 1,156,77.4 shares of common stock (par 10 cents), of which 630,000 shares are to be offered for ac¬ count of company and 526,774 shares for selling stock¬ holders. Price—At market.. Proceeds—For exploration Jan. gregate principal amount of $923,500 of 10-year 3% con¬ a Sales Daybreak Uranium, Inc., Opportunity, Wash.* Inc., Winchester,. Mass. vertible subordinated income notes of the . Proceeds—For working Budget Finance Plan, Los Angeles, Calif. (9/3) June 10 filed $1,320,000 6% serial preferred shares ($10 par). Price—To be supplied by amendment. Proceeds— To be used in conjunction with proposed merger of com¬ pany and Signature Loan Co., Inc. Stockholders of Budg¬ et Finance will vote on proposal Aug. 5, 1958. Under¬ writer—Shearson, Hammill & Co., New York. Offering —Expected in September. filed 230,875 shares of common stock (par shares are issuable upon conversion of an Research .Brothers, Inc. '/■/:"///''> /■ (letter of notification) 1,400 shares of $6 cumu¬ Ave., Denver, Colo. • Calidyne Co., (par one Proceeds—For/investment. /■^//•///•/ lative preferred stock. 1958. (Total offering 21,664 shares and Eastern Utilities Association, a single majority holder, will purchase unsubscribed shares as well as its prorata allotment). Price—$65 per share. Proceeds—For pay¬ ment of notes to banks. Louis, Mo. St. stock, of capital Davis share for one new Inc., Fund, shares filed./100,000 767,838 units of voting trust certificates, each certificate representing the ownership of one share of common stock (par one-half cent) in each of 24 Cuban companies. Price — To be supplied by amend¬ ment. Proceeds—For capital expenditures, exploration pire June 24, 4 . March 31 filed ".//// •>/'"/ 5 Havana, Cuba :• (letter of notification) 538 shares of common (par $25) to be offered to minority stockholders June j Cuban-Venezuelan Oil Voting Trusts, (6/19) Lines, Inc., Las Vegas, Nev. May 20 stock , . Louis.. Robert H. Green is President. ' May 29 filed 470,000 shares of common stock (par $1).Price—$2.50 per share. Proceeds—Together with pro¬ posed borrowings, for repayment of loans, for working capital, and other corporate purposes. - UnderwriterWilliam R. Staats & Co., Los Angeles, Cal. , \ Brockton 1 . Research centf. Price—At market,/ Underwriter/— Counselors multiples thereof. Price — At par. Proceeds — For working capital. Office—1939 E. Burnside St., Portland, and Bonanza Air ' • (6/25) Underwriter—Netherlands Securities Co., Inc., 30 York./ / poses. Broad St., New May 26 (letter of notification) $300,000 principal amount of 6% promissory notes in denominations of $500 each Ore. ' Industries, Inc. April 16 filed 280,000 shares of common stock (par 10 cents). Price—$2.50 per share, Proceeds—To pay bank loans and for working capital and other corporate pur¬ V May 21 filed voting trust certificates for 400,000 shares of capital stock (par $1—Canadian). Price—To be related to the current market prices or quotations on the Ameri¬ Cosmos Finance Co. Neal & The be supplied bv amendment. Proceeds — To fefinery/ Underwriter—Lehman Brothers, New Offering—Indefinite. York. Inc, Billups Petroleum Co. of S. C., Inc., Florida Friend Oil Co., Inc., and Your Friend Oil Co., Inc. Office— May 5 filed 55,774 shares of common stock (par $5) to be offered for subscription by stockholders of record May 28, 1958, at the rate of one additional share for each 10 shares then held; rights to expire on June 17 (with an oversubscription privilege). Price—$15 per share. Pro¬ ceeds—For property additions and improvements. Of¬ Underwriter—None. Price—To leum Co. of — mortgage bonds due first of $25,000,000 1, construct Proceeds—To acquire all of the Jacksonville, Fla. Underwriter Space Corp., Savannah, Ga. Refining Corp., 1968, $20,000,00 of subordinated debentures due Oct; 1,. 1968 and 3.000.000 shares of common stock to be offered in fin its as follows* $1,000 of bonds and 48 shares of stock and $100 of debentures and nine shares Of stock. (6/25) Co. filed 16 Dec. Sept. Eastern Petroleum -v - Commerce Oil of 7% debentures due July 1, 1993, and 650,000 shares of common stock (par $1) to be offered for sale in units, each consisting of $1,000 of debentures and 20 common shares. Price — $1,000 per Fuel Oil the notes. Pa. May 29 filed $2,500,000 share. Farms Co., Los Angeles, Calif. June 4 filed $3,000,000 of 5% subordinated debentures, second series, due July 1, 1986 (convertible until July 1, 1968), together with 172,162 shares of the company's common stock (par $1) to be offered for subscription by new Underwriter plus .interest,-if any, Underwriter—Harrison & Co., Philadelphia, aggregate price of $1,215,000 an on Inc. April 14 filed 8,934 shares of common stock. Price—Ai ($100 per share). Proceeds—For general corporate common per • purchase fiont Eastern Shore Natural Gas Co., a sub¬ sidiary, its $350,000 of 25-year 6% convertible subordin¬ ated notes, $245,000 of its 25-year subordinated notes, and additional shares (unspecified) of its common stock, par purposes. (6/24) Chesapeake Utilities Corp. $700,000 of 6% debentures due 1983 and 114.030 shares of common stock .(par $2.50), the deben¬ tures and/42,000 shaves of stock to be offered in units consisting of a $100 debenture and six shares of stock; the remaining 72,030. shares to be offered separately. Price—$130 per unit:; a-rd $6 per share/ Proceeds—To at Bankers Southern, each 12 shares of Price—$10.20 per share. Proceeds—For investment in first trust notes, second trust notes and construction loans. Company may develop shopping centers and build or purchase office buildings. Office — 900 Woodward Bldg,, Washington, ($3.75 • May 26 filed (7/14) Management Corp. of record June Inc. /Dec. 17 filed 490,000 shares of capital stock. par stock (par $1), Co., Inc., New York. Blake 941,564 shares of common stock (par $1) to be offered for subscription by common stockholders —To (jointly). Bids—Expected to be received up to 11 a.m. (EDT) on June 24 at 300 Park Ave., New York; N. Y. ■/ filed 10 pro¬ Webster ; Securities Corp. & Stone Smith a and & ner 400,000 shares of common stock (par 2! cents.) Price—$1 per share. Proceeds—To reduce out¬ standing indebtedness and for working capital. OfficeHouston, Texas. Underwriter — McDonald, Holman Heritage Life Insurance Co., Jacksonville, Fla. i Bankers unit. May 1 filed 2,500,000 shares of common stock (par $1). Price—$2 per share. Proceeds—For construction of new C. Inc., Underwriter—None. lanta, Ga Billups derwriters—To be named by amendment. D. New 125,000 shares are to be offered publicly and 133,740 shares to employees pursuant to stock purchase options. Price—To public, $6 per share. Proceeds—Fo* expansion and other corporate purposes. Office — Ai * (N. Y.) 500,000,shares of common stock (par 200). Price—To be supplied by amendment. Proceeds — To discharge current liabilities and to drill ten wells. Un¬ expire July 9. Corp., ville, Ky. American-Caribbean one Boston and for construction Underwriter—To be determined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; The First Boston Corp.; Kidder, Peabody & Co.; Eastman Dil¬ lon, Union Securities & Co.; Merrill Lynch, Pierce, Fen¬ which Feb. Inc. Feb. 28 filed of record June First mortgage bonds due 1988. gram. Price—To be supplied by Feb. 28 filed 258,740 shares of common of Underwriter—None. share for each May 28 filed $12,000,000 of first Proceeds—To repay bank loans Fidelity Life Insurance Co. Bankers ^ Aluminum Top Shingle Corp. June 9 (letter of notification) 150,000 voting shares of common stock. Price—At par ($1 per share). Proceeds —For inventory, improvements to buildings and work¬ ing capital. Office—245 S. W; 133rd St., Beaverton, Ore. 5 — (6/24) Light Co. Illinois Central (par $10) York, Courts & Co..and Robinson-Humphrey Co., both of Atlanta, Ga. shares of common stock to be offered in exchange for all the outstanding shares of common stock of Campana Sales Co. June Underwriter amendment. June 6 filed 65,000 • American Gas subscription by the holders of the company's out¬ standing common stock on the basis of one new share for each eight shares held of record June 26, 1958; (6/24) of class 5 v";, of notification) $250,000 promissory notes consisting of 4% 6-year notes and $150,000 of 5% 9-yea? notes. Price—At par (in multiples of $100). Proceeds— To retire notes and for working capital. Office — 1901 Winter St., Superior, Wis. Underwriter—None. Underwriter—None. Light Co. (6/27) filed 121,317 shares of common stock ISSUE Cooperatives, Inc. Central for Manufacturing Co., Richmond, June 3 filed shares to extend the service. Atlanta REVISED May 26 (letter May 20 (letter of notification) 500 shares of 5lk% cumu¬ lative preferred stock. Price—At par ($50 per share). Proceeds—For construction of lines and increase of plant necessary PREVIOUS ITEMS • Telephone Co., Asotin, Wash.; Asotin Engineering Corp. notification) 300,000 shares of common par ($1 per share). Proceeds-rFor op¬ erating expenses for one year; manufacturing expenses; expenses for materials and retirement of loans and bal¬ ance* for general fund of the company. Office—15759 Strathern St., Van Nuys, Calif. Underwriter—None. May 28 (letter of stock. Price—At ADDITIONS SINCE Underwriter—Paine, Webber, Curtis, New York. corporate purposes.» porium, Pa. Underwriter—None. Dewey Portland Cement Co. (6/25) May 29 filed 79,000 outstanding shares of the com¬ pany's class A non-voting common stock (par $7.50). Price To be supplied by amendment.-Proceeds-—To selling stockholders. Underwriter—G. H. Walker & Co., St. Louis, Mo. — Volume 187* Number 5752 The Commercial and Financial Chronicle ... (2779) Dieterich Field, Inc. Ethodont June 2 (letter of notification) 500 shares of capital stock. Price—At par ($100 per share). Proceeds—For working capital. Office—923 Farnam St.,-.Omaha, Neb. Under¬ writer—None. ^ Diketan Laboratories, Laboratories, Berkeley, Calif. Feb. 20 filed 300,000 shares of At common stock. Price— ($5 per share). Proceeds—To cover operating expense during the development period of the corpora¬ tion. Underwriter—None. Inc. par Evergreen Gas & Oil Co. June 10 (letter of notification) 43,336 shares of common stock (par $1) to be offeree?, to stockholders on the basis of fone share for each 10 shares held until the close of business on June 20, 1958. Offer expires on July 11, 1958. Price—$1.10 per share. Proceeds—For the general fund «the company. Office—5837 W. Adams Blvd., Culver City, Calif. Underwriter—Cloyd Arnold & Co., Beverly Hills, Calif. '■ v June 2 (letter of stock (par five ceeds—For notification) 1,500,000 shares of cents). working Chemical & Research, Inc. Dec. 24 filed 165,625 shares of stock (par $1) to be offered for subscription by common stockholders at the rate of one new share for each four shares held. Price—To be supplied by amendment. expansion New Proceeds—For corporate purposes. Office — Underwriter—P. W. Brooks & Co., Inc., and N. Clifton, luna & Co., Price—15 cents per share. Pro¬ Office—E. 12707 Valley- capital. Spokane, Wash. Offering—Indefinitely postponed. nancing may be Other fi¬ arranged. Industries, Inc. Feb. 28 filed June 25. " May Light Co. notification) 411 20 stock (letter of shares of capital (par $25) to be offered to minority stockholders 2, 1958 on the basis of one share for each of record June 12 Dresser Offering—Expected Fall River Electric shares Total 128,347 shares of outstanding. Rights expire June 24, offering 18,771 shares of which 18,360 shares subscribed by Eastern Utilities holder and also will stock (par 500) being offered in exchange for outstanding common stock of the Elgen Corp. on the basis of one share of Dresser Industries common for 3.4 shares of Elgen's common majority shares.) Price—$48 No St., Fall River, Mass. common exchanges will be made unless the exchange offer is accepted by the holders of at least 80% of the out¬ standing Elgen common, and Dresser will not be obli¬ gated to consummate any exchanges unless the offer is accepted by the holders of at least 95% of the out¬ standing Elgen common. The offer will expire on June 17, unless extended. Underwriter—None. Association, the single purchase unsubscribed share. per Proceeds—To make par¬ banks. Office—85 North Main tial payment of notes to Underwriter—None. Office—Richmond, 7 Commercial Corp. < > May 21 (letter of notification) 300,000 shares of common stock (par 10 cents). Price—50 cents per share. Pro¬ loans, etc. Office 80 Wall St., New York, N. Y. Underwriter—Dumont Securities Corp., New York, N. Y. v-.. — Price—$5 a Va. per price to be and other cor¬ Underwriter— Co., Inc., Clifton, N. J. $1,000,000 of 12% notes, payable filed months after date of issue in units of $100 tiples thereof. ceeds—To be or in nine mul¬ Price—100% of principal amount. Pro¬ used solely for purchase of notes and other indebtedness issued in homes and secured by payment mortgages improved properties. for or improvements on other liens upon the Underwriter—None. ★ Flexible Tubing Corp., Guilford, Conn. June 9 (letter of notification) 61,879 shares of common stock (par $1) to be offered to holders of common stock purchase warrants due April 1, 1964. Price—$5.45 per share if warrants exercised are Proceeds—For working capital. Florida May 29 1988. Power Corp. filed $25,000,000 Proceeds—To prior to April 1, 1960. Underwriter—None. (7/1) of first mortgage bonds due off temporary bank loans of pay to meet costs of the company's con¬ the balance will be applied to the 1958 construction program. Underwriter—To be de¬ termined by competitive $16,000,000 incurred struction and program bidding. Federal ceeds—To make Proceeds —For expansion First Backers 1958. being (par $1> subscription by holders of outstanding basis; thereafter the balance remain¬ pro rata porate purposes. None. April ;n European Coal & Steel Community (High Authority of) (6/25) ' * June 5 filed $25,000,000 secured bonds due July 1, 1978 and $15,000,000 serial secured notes maturing July 1, 1961-1963. Price—To be supplied by amendment. Pro¬ ceeds—For iron and coal loans. Underwriter—First Bos¬ ton Corp., Kuhn, Loeb & Co., and Lazard Freres & Co., all of New York. on a ing, if any, will be offered to the public. share to stockholders; and to the public at Opportunity, Spokane, Wash/ Underwriter—Penna- way, general J. York. common to be offered for stock determined. common of Dixon Fidelity Bankers Life Insurance Corp. March 7 filed 450,000 shares ol common slock- 67 Probable bidders: Halsey, Stuart & Co. Inc.; Kidder, Peabody & Co. and Merrill Lynch, Pierce, Fenner & Smith (jointly); Leh¬ man Brothers and Blyth & Co., Inc. (jointly); Eastman Dillon, Union Securities & Co., and Harriman Ripley & Co. Inc. (jointly); The First Boston Corp. Bids—Ex~' pected to be received up to 11:30 a.m. (EDT) on July 1. Fluorspar Corp. of Amorlca Dec. 26 cents). NEW ISSUE CALENDAR work filed 470,000 shares of common stock (par IB Price—$3 per share. Proceeds—For exploration and working capital. Office — Portland, Ore. Underwriter—To June Bonanza Air 19 (Thursday) Florida Power Corp Lines, Iiic— (William Mountain Fuel Staats R. & Co.) $1,750,000 Supply Co (The $16,000,000 Gas & Electric '(Offering 853,781 - Co.. Forest Debentures to Debs. & Stock " Common by Blyth & (Blair Debentures & Co., Inc.) $2,000,000 (Blair & Co., Inc.) July 2 ^June 24 ; (Tuesday'' Debentures (Smith, Barney & Co.) $12,000;000 ^v^'v Chesapeake- Utilities Corp.——Common Harrison July 7 -Bonds — ; & $25,000,000 & (Lehman Brothers Debs. July 8 PDT) a.m. $20,000,000 * Read & Co., Ihc.) 1,084,054 Northern States Power Co. (Minn.) ' (Bids 11 . " ; : EDT) a.m. Bonds $30,000,000 July 9 (Wednesday) .... 'shares; .Bonds . (Bids to be invited) $10,000,000 Tennessee Gas Transmission Co.ill-__L__Common '-"/V 'v New York Telephone Corp •: V . (Bids 11 a.m. EDT) $65,000,000 Bonds , June 25 ; • (Wednesday) Northwestern Public Service Co American; Heritage Life Insurance Co—^Common •v.., ■ v Pierce, Carrison, Fenner Wulbern, Smith,, and Pierce, ', 941,564 shares ; Inc.) Cosmos Industries, Inc.— (Netherlands July 10 • H. Securities Walker & Co., Inc.) (First' Boston • 79,000 Co.) Kuhn, Corp., Lazard & Freres & and Shares Wilson & Co. (Smith, EDT) Inc Barney & 26 June _.Debentures $15,000,000 Common Burnside & Co.) June 27 (First Gas 6,000,000 shares Boston Corp., Co., Common 121,317 June 30 Otter Tail Power 11 a.m. a.m. Co Bonds to bp Bonds 100 shares held about Price—$3.50 April 15; unsubscribed share. Proceeds—For per expansion, equipment and working capital. Underwriter August 26 to hp .Bonds Telegraph Co—Debens. 'nvltpri > $40,000 ono (Wednesday) Budget Finance Plan (Shearson, Preferred Hammill & Co.) the Mission Development Co., on basis of one share of Getty stock for each 1.2 shares of Development stock, or five shares of Getty for six share* of Development stock. Offer to expire on June 25 at 3:30 p.m. (EDT). Corp. (letter of notification) 150,000 shares of class A stock (par 10 cents). Price—$2 per share. Pro¬ ceeds—For general corporate purposes. Office—1 E. 35th Street, New York 16, N Y Underwriter—Jamea Anthony Securities Corp.. 37 Wall St.. New York 5, N. Y. Feb. 12 common (Tuesday) New England Telephone & Georgia Casualty & Surety Co., Atlanta, Ga. May 6 filed 450,000 shares of common stock (par $1). Price—$6 per share. Proceeds — For general corporate purposes. Underwriter—Buckley Enterprises, Inc. Getty Oil Co., Wilmington, Del. April 11 filed 2,170,545 shares of common stock (par $4) being offered in exchange for capital stock (par $5) of Glassheat ___Bonds PDST) $20,000,000 a.m. September 3 $1,320,000 -A Government Employees Life Insurance Co. June 6 (letter of notification) covering approximately 650 shares of capital stock (par $1.50) representing frac¬ tional interest $10,000,000 (Tuesday) tnvitpdl —Common (Monday) August 11 Montana Power (Bids (Bids EDT) $25,000,000 (Kidder, Peabody & Co., Inc.; Blyth & Co., Inc.; White, Weld & Co., and Laurence M. Marks & Co.) $15,000,000 shares 4 (Thursday) Co to bp Invited) $4,650,000 September 23 of| stockholders resulting from 2V2% stock dividend payable June Bonds $20.000 000 holders of record Proceeds—To Eq. Tr. Ctfs. Chicago-, Burlington & Quincy RR each shares to public. j.' Bonds September July 1 $2,340,000 (Kidder, Peabody & Co.; Blyth & Co., Inc.; White, Weld & Co., and Laurence M. Marks & Co.) 200,000 shares (Monday) EDT) Devices, Inc., Princeton, N. J. (letter of notification) 40,000 shares of com¬ mon stock (par $1) to be offered for subscription by stockholders at the rate of approximately 18.5 sharea (Thursday) Washington Water Power Co._ CBidS Orange & Rockland Utilities, Inc (Bids invited) Utah Power & Light Co— Courts & Co., and Robinson-Humphrey Inc.) Equip. Trust Ctfs. (Friday) Light Co competitive bidding.' Co., Inc., and The First Bos¬ Corp. (jointly); Kuhn, Loeb & Co.; Lehman Brothers, and Glore, Forgan & Co. (jointly). Bids—Had been scheduled to be received up to 3:45 p.m. (EDT) on May 13 at Room 654, 101 Indiana Ave., N. W., Washing¬ ton 25, D. C., but bidding has been postponed. for (Wednesday) be (Bids 11:30 Atlanta $400,000 July 23 (Wednesday) Common — Co.) & Common Inc.) Washington Water Power Co — General Aniline A Film Corp., New York Jan. 14, 1957 filed 426,988 shares of common A stock (no par) and 1,537,500 shares of common B stock (par $1). Proceeds—To the Attorney General of the United States. Underwriter—To be determined by March 31 (Bids to be invited) $9,000,000 Forgan & Co.) Y (Lazard Freres to (Bids 11 j (Thursday) (Mortimer B. (Monday) Co.-., July 17 Electric Co $40,000,000 Jetronic Industries Inc Lazard Furld, Inc., N. (Bids Tampa $700,000 — Co.; Glore, —Debentures Norfolk & Western Ry .——Debentures noon Four Corners Oil & Gas Co., Denver, Colo. March 25 filed 400,000 shares of common stock (par $1). Price—$3 per share. Proceeds—To pay off debts and for drilling and exploration costs. Underwriters—None. —None. Debentures 'Bids $25,000,000 $2,128,000 United Gas Corp . Corp.) Holman & Co., July 16 (Blyth'& Co., Inc. and Dean Witter & Co.) $150,000,000 . Boston Management (McDonald, Preferred Co.) & Standard'Oil of Calif , Bankers Bonds Corp Hogle A. cost of $1,425,248, and the balance will be added to working capital. Office—Fort Pierce, Fla. Underwriter —Atwill & Co., Inc., of Miami Beach, Fla., on a best General , (High Co., Preferred First July 14 $40,000,000 ((Keller Erothers Securities Co., Inc.) (J. (The (Thursday) Co (Southern Natural Gas Co— shares - Loeb Co.) Port & Terminal Co. May 23 filed 2,138,500 shares of common stock (par $1>. Price—To be supplied by amendment. Proceeds—To pay some $174,000 of outstanding indebtedness and to complete phase one of the port development plan; at a (Bids to be invited) $30,000,000 Mutual Securities Fund of Boston San Diego Imperial • Common — ' Edison $700,000 European- Coal & Steel Community Authority of) - Boston ;____^__Common Dewey Portland Cement Co to; Office—Brooklyn, N. Y. Underwriters—Statement ton Com. & Debs. Lane,; Space Corp.) $2,500,000,-,; ; (The Johnson; poses. Probable bidders: Blyth & & Billups Eastern Petroleum Co „ Common .... (Offering to stockholders—underwritten by A. C. Allyn & Co.) 59,532 shares " (Merxilh ,Lynch; Price—$2.50 motion efforts basis. (Tuesday) Laclede Gas Co..^« . Missiles-& Automation Fund^Incv^-Common ' Haupfc-.-«fe CO.4 $5,000,000! '■Trv.yf.'.ty Pacific Power & Light Co— —Bonds \ (Bids 9 Pierce, Fenner & Smith) $8,000,000 M r Preferred and Merrill Lynch, Co. <WHi,;cY'iBecker & Co., Inc.);,..$7,5;11,400, • (Monday) Laclede Gas Co.. **'•• • MansfieMTire, & Rubber Co.—_n.^.Debentures V Laboratories, Inc. filed Fort Pierce (Offering' td stockhdldefs—Scott & Strmg-feilow)' $5,500,000 Central Iftfalois Light Co -vicir^V,\^BidS ii a.m. EOT) Sol Gold¬ 150,000 shares of capital stock (par 10 per share. Proceeds—For sales pro¬ of company's products, working capital, addi¬ tional inventory and accounts receivable, for research and development and for other general corporate our- cents). $281,250 (Wednesday) Martin Co. ' by amendment. Common , ' March 26 ^ Albemarid;. Papei) Manufacturing *(Cfcrp^beutures named to be amended. Salem-Brosius, Inc. Co., Inc!) be berg is President. $25,000,000 Salem-Brosius, Inc. 400,000 shares shares EDT) (Whitney & Co.) $115,000 Co to stockholders—underwritten a.m. Potomac Plastic Co ..Common (Paine, Webber, Jackson & Curtis) 11:30 stockholders—underwritten by Morgan Stanley & Co. and W. E. Hutton & Co.) $10,450,000 "v . Union (Offering (Monday) Canada Southern Petroleum Ltd Pacific Grand Debentures First- Boston-Corp.) June 23 (Bids ..Common Bonds (Tuesday) N. go on 25, 1958. to be offered to stock¬ June 6, 1958. Price—At market. Office—1021 14th St., Underwriter—None. to stockholders W., Washington 5, D. C. ' Dayton' Aviation Radio & Equipment Corp—Com. (^McDonald, Holman & Co.) $500,000 Southwestern Bell Telenhone O. (Bids to be invited) $110,000,000 Debentures Continued on page 68 Financial Chronicle The Commercial and C3 (7/1) 12 filed 10,450.000 of subordinated debentures, + Grand June Co. Union due None. debentures for each 23 shares of stock held on Rights to expire' on July 21. Debentures to be convertible into common stock until July 15, 1968. ProOeeds-^Xo be used in part to retire all outstanding shortterm bank borrowings,, including those incurred in con¬ nection with the recent acquisitions of the 41 "Empire Stores" and 7 "Mohican Stores," the aggregate purchase cents). price being approximately $8,000,000, to replenish cash expended in these acquisitions, and to pay the unpaid balance of the purchase price. !The remainder will be • Laclede Gas Co. (7/7) June 18 filed 320,000 shares Industries, Inc., Philadelphia, Pa. (6/26) July 1. May 27 filed 130,000 shares of common stock (par 10 Price—$3.75 per share. Proceeds—For research:, —Mortimer Baltimore, Md. Corp., Aug. 16 filed 300,000 shares corporate general and/or direc¬ working cap¬ Underwriter - purposes. Lynch, Pierce, Fenner & Smith, both of New York, and Reinlioldt & Gardner, St. Louis. <' ^ Laclede Gas Co. (7/8) June 18 filed $10,000,000 of first mortgage bonds due 1983. Proceeds—To refund 4%% first mortgage bonds B. American Machine Co., Inc. collateral notes, due June 15, 1968 (subordinated) and 256,236 shares of common stock (par 10 cents) to be offered together with cash in exchange for the outstanding common stock (par $20) of General Trading Co. on the basis of (a) three shares of American Machine common (b) $12 principal amount of 5% notes, and (c) $5 in cash, for each of the 85,412 outstanding shares of General Trading common stock The offer is conditioned, among other things, Upon its acceptance by holders of not less than 68,330 shares of the General Trading stock. Offer expires June 25. Office —Culver City, Calif. Dealer-Manager—Kalman & Co., Inc., St. Paul, and Minneapolis, Minn. System, ^ Hawkes Cage common —None. Underwriter working capital. - . * Hoagland & Dodge Drilling Co., Inc., Tucson, Ariz. | . (letter of notiifcation) 27,000 shares of capital Price—$10 per share. Proceeds—To be used in part for the exploration of mines and operation ,of mines and in payment Underwriter—None. development and of indebtedness. May 26 (letter of notification) 300,000 shares of common stock. Price—At par ($1 per share). Proceeds—For supplies, advertising, furniture and working fice—1710 South Fourth St., Las Vegas, Nev. capital. Of¬ Underwriter —None. Corp., Ft. Wayne, Ind. $180,000 principal amount series C in units of $500 each. Price—Par per unit. Proceeds—To be used to pay cost of constructing an addition to warehouse. Under¬ June 2 (letter of notification) of 5% first mortgage bonds writer—None. Mining & Milling, Inc. May 19 (letter of notification) 15,000,000 shares of non¬ assessable common stock. Price—At par (two cents per share). Proceeds — For mining and milling expenses. Office—504 16th Ave., Lewiston, Idaho. Underwriter— None. Bell Telephone Co. May 9 filed 870,792 shares of common capital stock be¬ ing offered for subscription by stockholders of record May 29. 1958, at the rate of one new share for each six shares held; rights to expire on June 30. Minority stock¬ holders own 5,934 shares. Price—At par ($100 per share). Proceeds—To repay advances from American Telephone & Telegraph Co., and for property additions and im¬ provements. Underwriter—None. Industro Transistor Corp. Teb. filed 28 shares 150,000 (N. Y.) Accounts of common stock (par Fund, Inc., Boston, Mass. per share. Proceeds—For working capital and other corporate purposes. Office—Denver, Colo. Under¬ writer—Columbine Securities Corp., Denver, Colo. Janaf, Inc., Washington, D. C. July 30, 1957 filed $10,000,000 of 5V2-8% sinking fund debentures due -Aug. 1, 1972 and 100,000 shares of com¬ stock (par 20 cents) to be offered in units of • Jebenture and 10 shares of stock, vad one • Lancaster Chemical • share of stock. .ViMissiles-Jets & Automation Fund, Inc. shares of common (par $1) to be offered for subscription by common stockholders at the rate of one new share for each two stock or a Price—Par for / Community Developers, Inc., Modern Princeton, N. J. •, • ../:■' ,•<. ■ ; May 27 filed 15,0001 shares of common stock. Price— $100 per share. Proceeds—For working capital and gen¬ Underwriter—None. Motel Co* of Roanoke, Inc., Roanoke* Va. 1 (letter of notification) 60,000 shares of common (par 40 cents). Price—$5 per share; Proceeds— Nov. 18 3tock For purchase of land, construction and working capital. Underwriter—Southeastern Securities Corp., New York, Investment Trust Fund, Inc. Municipal (N. Y.) 1957 filed 5,000 units of undivided interests in Municipal Investment Trust Fund, Series A. Price—At market. Proceeds—For investment. Sponsor—Ira Haupt & with additional subscription privileges sub¬ shares held, (6/24) May 8 filed 500,000 shares of capital stock (par $1). Price—$10 per share. Proceeds—For investment; Under¬ writer—Ira Haupt & Co., New York. '\v> * May 9, Corp. May 26 (letter of hotification) 122,115 Co., New York. • (6/25) Securities Fund of Boston Mutual ject to allotment. Record date: June 9, 1958; rights expire July 11, 1958. Price — $1.50 per share. Proceeds— May 27 filed 200,000 shares of beneficial interest in the Fund. Price—S10.64 per share. Proceeds—For investment, outstanding debts to purchase real property Office — Broad and 13th St., Carlstadt, N. J. Underwriter—None. Underwriter—Keller To repay for and working capital. Lancer Industries, assessable share. Proceeds—For mining expenses. Underwriter :—Birkenmayer & Co., Denver, Colo. per To train out the Natural South ceeds writer—Sam Read Un¬ Corp. Tex. Underwriter— 11 . engage primarily in the Mansfield Rubber Tire & 4 filed $5,000,000 Co. stockholders of June one new share for each five shares Underwriter—None. 17 K filed amended refunding (7/9) statement covering $65,000,000 mortgage bonds due July 1, 1993. bank loans. Underwriter — To be by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; Morgan Stanley & Co. Bids— To be received until 11 a.m. (EDT) on July 9 at 140 West Street, N. Y. Nichols, Inc., Exeter, N. H. May 13 (letter of notification) 11,111 shares of common stock (no par). Price—$27 per share. Proceeds—For expansion and working capital. Underwriter—None. at the rate principal amount of debentures for each 22 com¬ shares then held. Rights expire July 10. Price—For of $100 mon of Proceeds—To repay (6/24) 1958, basis determined Statement to be 24, the on Series of sinking fund debentures, due record Underwriter—T. J. Campbell Investment Co., Inc., June July 1, 1973, and $2,511,400 of convertible subordinated debentures, due July 1, 1973. Convertible subordinated debentures are to be offered for subscription by com¬ mon Stuart & Co. Inc., both Halsey* ^ New York Telephone Co. operation of various properties, including shopping cen¬ ters. Office—Salt Lake City, Utah. Underwriter—J. A. June and Offering—To be made in July.!: porate purposes. Busi¬ development and Co., Salt Lake City, Utah. Inc. of the outstanding stock. Price—At par ($100 per share). Proceeds—To repay advances from parent and for cor¬ (in $1,000 units); and for common stock, $4.50 per share. Proceeds—For contractual obligations, for work¬ To Co. & held; rights to expire on July 11. American Telephone & Telegraph Co.owns about 2,547,411 shares (about 69.29%) par — To — New England Telephone & Telegraph Co. May 16 filed 735,245 shares of common stock to be of¬ fered for subscription by stockholders of record June Magna Investment & Development Corp. May 26 filed 56,000 shares of common stock and $500,000 of 6% convertible debentures. Price—For debentures, at ness Pipeline Co. of America first mortgage pipeline bonds be supplied by amendment. Pro¬ reduce bank loans. Underwriters — Dillon, Price—To Houston, Tex. Price—$5 per share. Proceeds—To acquire stock control jf "young, aggressive and expanding life and other injurance companies and related companies and then to ing capital, and other general corporate purposes. and operation. Underwriter- Nedow Oil Tool Co. shares of capital stock (par $1). operate such companies as subsidiaries." First Maine Corp.. Portland. Me implement and carry May 5 (letter of notification) 150,000 shares of common stock (par one cent). Price—$2 per share. Proceeds—To pay loan;, to acquire fishing tools for leasing; and for working capital. Office—931 San Jacinto Bldg., Houston, & Co., New York. Insurance Securities to development Pearl of New York. Fund,'. Inc., N. Y. (6/26) | June 18 by amendment increased from 2,500,000 shares to 6.000,000 number of shares cf capital stock (par $1). Lazdrd Life of Gas 1977. due working capital. Under¬ Watson Co., Inc., Little Rock, Ark. Proceeds—For investment. persons plan Nov. 19 filed $40,000,000 of San Francisco foundry and for share. procure St., Boulder, Colo. Securities Co., Boulder, Colo.' Western Price—$100 unit. Proceeds—Together with the $175,000 mortgage loan of the American Brake Shoe Co., will be used to per and projected Office—1406 per : (letter of notification) 50,000 shares of common Price—At par (50 cents per share). Proceeds— stock. ^ Laughlin Alloy Steel Co., Inc., Las Vegas, Nev. 6% convertible debentures due June 30, 1963 and 150,000 shares of common stock. These securities are to be offered in units; each consisting of June 13 filed $500,000 of derwriter—Lazard Freres Educators Finance Corp. National June 4 Price—$15 Beryl & Mining Corp., Estes Park, Colo, (letter of notification) 2,916,000 shares of non¬ common stock (par one cent). Price—10 cents May 16 expenditures in acquiring latter company's Co., Inc., Bos¬ National Inc. (letter of notification) 75,000 shares of common stock (par 10 cents). Price—$4 per share. Proceeds— .For purchase of equipment, raw materials, inventories and supplies and for other working capital. Office— 1827 N. E. 144th St., North Miami, Fla. Underwriter— meet Securities Brothers ton, Mass. May 26 Norfolk & Carolina Telephone & Elizabeth City, N. C. Telegraph Co., sinking fund debentures to be supplied by amendment. Proceeds—To redeem and retire outstanding debentures and other securities. Underwriter—A. G. Becker & Co., May 22 June 5, 1958 at par ($100 per share). No underwriting is involved. The proceeds are to be used to retire short- Opportunity Life Insurance Co. June 2 filed 5,000,000 shares of common stock (par $1). mon None, gas 1,600 acres in Harding County, South Dakota. Angeles, Calif. Underwriter— ■/-; - St., Los and Inc., Chicago, 111. Ben H. Hazen is President. Price—$5 Carolina South oil eral corporate purposes. (William H.) May 22 (letter "of notification) pre-incorporation Sub¬ scription agreement to 24,000 shares of class B stock of Produce Marketers. Price — At par ($2.50 per share). Proceeds—For working capital. Office—Room 302, 611 10 May 12 filed 5,000 shares of common stock. Price—$5,000 per share. Proceeds—For investment. Business—To in¬ vest primarily in share accounts insured by the Federal Savings and Loan Insurance Corp., in savings and loan associations throughout the country. Underwriter—None International the amended. Price—To be Insured ■' '.'b July 8. Hogle & related to the market price. Proteeds—For working capital and to enlarge research and development department Underwriter — S D Fuller & Co., New York. Offering—Being held in abeyance. ?ents). on March 28 filed 1,000,000 Idaho Illinois expected —Tentatively • H.W.I. Building Webster Securities Corp. Bids to be received up to 11 a.m. Securities & Co.; Stone & $100 of debentures and 30 common shares. Manufacturing Co. Houston Chemical Co., Inc.; Lehman Merrill Lynch, Pierce, Fenner & Smith and 'Reinholdt & GardneF (jointly); Eastman'^Dillon, MJnion and Shell Oil Co. Agreement covers leasehold in a total of approximately tween the company None. June 12 stock. tive Inc., Rockville, Md. (letter of notification) 15,000 shares of class A stock (par 10 cents). Price—$1 per share. Pro¬ ceeds—For inventory and Underwriter—To be determined by competi¬ bidding. Probable bidders: Halsey, i Stuart & Co. 1982. due Inc., Oklahoma City, Okla. $199,000 of working interests in the Buffalo Prospect. Buffalo Prospect consists of all the rights of Mid-America under a certain farmout agreement be¬ June 3 filed Ladley May 9 filed $1,024,944 of 5% June 11 , (EDT) None. H. & Mid-America Minerals, : Brothers, to organizers, incorporators, management, tors.- Price—$10 per share. Proceeds—For and — Price—To be supplied by Lehman Brothers, Merrill • . Hotel Corp., Portland, Ore. May 27 filed $3,000,000 of 4% 25-year sinking fund de¬ bentures due July 1, 1983. Price—At par. Proceeds— For construction program and working capital. Subscrip¬ tion Agent — The Hockenbury System, Inc., Portland, Metropolitan Ore. preferred cumulative Inc.; The First Boston Corp.; Blyth & of common stock, of whicL 200,000 shares are to be publicly offered and the remain Ing 100,000 shares reserved for issuance upon exercise of warrants which are to be sold at 25 cents per warrant; ital Underwriters amendment. bearer shares of insurance <_ and for construction program. Receipts for Compagnie D'Outremer Pour L'lndustrie Et La Finance ("The Overseas Company for Indus¬ try and Finance"). A Belgian Investment Co. & of > Underwriter—None. Ky. stock, Series B (par $25). Proceeds—To retire bank loans company's general funds and will be avail¬ able for working capital and installation of fixtures for new stores. Underwriter — Morgan Stanley & Co.. and W. E. Hutton & Co., both of New York. Guardian Burnside B. best efforts basis. added to the Guaranty Trust Co. of N. Y. June 10 filed 50,000 American Depositary working capital. Underwriter Co., Inc., New York, on a and development and for Underwriter— ' • ^ June 11 (letter of notification) an undetermined number of shares of common stock not to exceed $50,000 (par $1) to be sold by Concura Foundation, Chicago, 111. Price— At the market. Office—4th & Colorado Sts., Louisville, Jetronic of $100 ' Thursday, June 19, 1958 . ★ Mengel Co. effective. ment shareholders in the ratio 1978. to be offered to common ' . Blvd., Los Angeles, Calif. Bandini 4383 $2 per share for each 10 shares of stock. Proceeds—For instruction of a shopping center and other capital im¬ provements; for retirement of present preferred shares: and for working caiptal, etc. Underwriter—None. State¬ 67 Continued from page 4 . (2780) a $1,000 $100 debenture debenture, plus Martin Co., June 11 filed Baltimore, Md. Mayfair Markets 24 (letter of (7/2) notification) 5,000 shares of 6% stock (par $50) and 5,000 shares of common stock (par $1) to be offered in units of one share of preferred and one share of common stock. Price cumulative —$60 per preferred unit. one common 3,000 shares of common on the basis stockholders share for each four shares of common stock held on July 1, 1978. Proceeds — Working capital and general corporate purposes. Price—To be supplied by amend¬ ment. Underwriter—Smith, Barney & Co., N. Y. , of term open notes and for $25,000,000 of sinking fund debentures, due March (letter of notification) stock to be offered to Proceeds—For working capital. Office— - • Northern working capital. Indiana Public Service Co. June 2 filed 374,500 of common stock to be offered for subscription by common stockholders of record at 2 p.m.. on June 16, 1958, at the rate of one additional share for each 10 shares then held. $40.50 per share. Offer expires Proceeds other corporate purposes. July 7. Price— capital and' Underwriter—Dean Witter & — For working Co., Blyth & Co., Inc., and Merrill Lynch, Pierce. Fenner & Smith, all of New York. Number 5752 Volume 187 . . The Commercial . and Financial Chronicle (278lf"-0$ 1 Northern States Power Co. (Minn.) (7/8) May 29 filed $30,000,000 of first mortgage bonds due July 1, 1988. Proceeds — To refund $18,000,000 of 5% bonds and for construction program. Underwriter—To be deter¬ mined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; The First Boston Corp. and Blyth & Inc. (jointly); Merrill Lynch, Pierce, Fenner & Smith, Kidder, Peabody & Co. and White, Weld & Co. Co., (jointly); Lehman Brothers and Riter & Co. (jointly); Equitable Securities Corp. and Eastman Dillon, Union Securities & Co. (jointly). Bids—Expected to be received to 11 a.m. (EDT) on July 8. up Northern Virginia Doctors Hospital Corp. April 4 (letter of notification) 30,000 shares of common stock (par one cent). Price—$10 per share. Proceeds— For building fund. Office — 522 Leesburg Pike, Falls Church, Va. Underwriter—Whitney & Co., Washington, C. Northwestern D. • be new share for each 10 shares held. The date is to be supplied by amendment. Price— supplied by amendment. Proceeds—To be applied the payment of $900,000 of short term bank notes, the record To be to which from funds program, used were and, the balance if for the 1957 construction will be applied to the any, company's 1958 construction program. A. C. Allyn & Co., Chicago, 111. Underwriter — Inc., Salt Lake City, Utah April 4 filed 597,640 shares of common stock (par $1) o be offered for subscription by common stockholders of record March 24, 1958 at the rate of 1V4 new shares for each share then held. Employees may purchase 50,000 shares of unsubscribed stock. Price—To stockholders, .75 per share; and to public, $2 per share. Proceeds— For mining,, development and exploration costs, and for working capital and other corporate purposes. Under¬ writers—Harrison S. Brothers & Co., and Whitney & Co., both of Salt Lake City, Utah. Oil & Mineral Operations, Inc., Tulsa, Okla. April 14 filed 200,000 shares of common stock. Price— $2.50 per share. Proceeds—For payment of loans, various equipment, and a reserve for future operations. Business To acquire and operate mining claims and oil and gas properties. Underwriter—Universal Securities Co., En¬ terprise Building, Tulsa, Okla. Orange & Rockland Utilities, Inc. (6/30) May 29 filed $10,000,000 of first mortgage bonds, series bank 1988. Proceeds loans incurred — in For construction program and connection with the company's construction -program and the retirement of preferred stock of The Orange and Rockland Electric Co. (a pre¬ decessor)'also to purchase 20,000 shares of Rockland Co., a subsidiary. Underwriter—To be deter¬ mined by competitive bidding. Probable bidders: Halsey, Electric Stuart & Co. Inc.; The First Boston Corp.; W. C. Langley & Co.; Equitable Securities Corp. Bids—To be received up to 11 a.m. (EDT) on June 30. O. T. C. Enterprises Inc. March 6 (letter of notification) 23,200 shares of com¬ mon class B stock (par $1). Price—$5 per share. Pro¬ ceeds—For completion of plant plans; land; construc¬ tion and operating expenses. Office—2502 N. Calvert St., Baltimore 18, Md. Underwriter—Burnett & Co., Sparks, Md. • (6/23) May 27 filed 853,781 shares of common stock (par $25) subscription by common stockholders of June 17, 1958 at the rate of one new share for to be offered for each 20 shares then Price—$52 per and for construction program. — on July 8, 1958. To repay bank loans Underwriter — Blyth & Co., Inc., San Francisco, Calif., and New York, N. Y. Pacific Power & Light Co. (6/24) May 20 filed $20,000,000 of first mortgage bonds due Proceeds—Together with other funds, will be used in carrying forward the company's construction program through 1958 and in retiring bank borrowings. Underwriter—To be determined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; Lehman July 1, 1988. Brothers; Bear, Stearns & Co., and Salomon Brothers & Hutzler Co. and (jointly); Eastman Dillon, Union Securities & Kidder, Peabody & Co. (jointly). Bids—To be received up to noon (EDT) on June 24 at Room 2033, Two Rector Street, New York 6, N. Y. Palestine Economic Corp., New York March 31 filed $2,000,000 of 5% notes, due Oct. 1, 1963 to be offered in two types: (a) interest-bearing notes with interest payable at the rate of 5% and at an offer¬ ing price of 100% of principal amount; and (b) capitalappreciation notes, at a discount from maturity value so as to yield 5% compounded semi-annually. Proceeds— For making investments and loans in companies or en¬ terprises that terested in, —None. or the corporation is already financially in¬ for other corporate purposes. Underwriter • Paradox Production Corp., Salt Lake City, Utah April 18 filed 767,818 shares of common stock (par $1), pf which 100,000 shares are to be offered by the company jn exchange for oil and gas properties and 3,000 for serv¬ ices; the remaining 664,818 shares are to be offered to the public. Price—To be supplied by amendment. Pro¬ ceeds—To selling stockholders. Underwriter—Market Securities, Inc., Salt tive June 5. Paxton (Frank) Lake City, Utah. Statement effec¬ Lumber Co. May 26 (letter of notification) 15,000 shares of common stock (par $5) to be offered to employees. Price—$12.80 Per share. Proceeds—To redeem common stock. Office —-6311 None. Pecos March St. John Ave., Kansas City, Mo. Underwriter— investment. ►Under¬ holders filed sale thereof. Price—$1 per share. of the 300,000 shares, to be used to Proceeds—From pay 6% mortgage notes and interest and to pay back tax claims, and inter¬ est due on the note to Mr. Harroun. Underwriter—Wiles & • Peoples Protective Life Insurance, Co. March 27 filed 310,000 shares of common stock (par $1), consisting of 62,000 shares of class A-voting stock and 248,000 shares of class B-non-voting stock to be offered units consisting Price capital states and — for where of one class A and four class B $75 per unit. Proceeds — For working development of district offices in the the is currently licensed to do business. Office—Jackson, Tenn. Underwriter—None. R. B. Smith, Jr., is President and Board Chairman. company Policy Advancing Corp. March 25 (letter of notification) 30,250 shares of com¬ mon stock (par $5) to be offered for subscription by stockholders at the rate of common each share one share for new held; unsubscribed shares to be offered holders and to others. Price—$8 Proceeds—For working capital. Office—27 St., Binghamton, N. Y. Underwriter—None. per to share. Potomac Plastic Co. (7/1) (letter of notification) $57,500 of 6% subordi¬ nated convertible debentures and 57,500 shares of class A common stock (par one cent) to be offered in units of 500 shares of stock and $500 of debentures. Price—$1,000 per unit. Proceeds — For equipment and working cap¬ ital. Office—1550 Rockville Pike, Rockville, Md. Under¬ writer—Whitney & Co., Inc., Washington, D. C. Prairie Fibreboard Ltd. Feb. 28 filed 210,000 shares of common stock (par $1.50) offered for sale to residents of Canada in the Prov¬ inces of Manitoba, Saskatchewan and Alberta and to residents of the United States "only in the State of Northr Dakota." Price—$2.50 per share. Proceeds — For con¬ struction purpose/ Office— Saskatoon, Saskatchewan, Canada. Underwriter-^-Allied Securities Ltd., Saskatoon, Canada. ; .Printing Machinery Co. (letter of notification) 20,000 shares of common stock. Price—At par ($10 per share). Proceeds—For the purchase of the manufacturing assets of another com¬ pany. Office—436 Commercial Square, Cincinnati, Ohio. June 4 Underwriter—None. Private Enterprise, Inc., Wichita, Kansas May 5 filed 125,000 shares of common stock. Price—$10 per share. Proceeds — To be used to organize, or re¬ organize and then operate companies in foreign nations, principally, but not exclusively, in the Far East, Near /East and Africa. Underwriter—None. Rand Drilling Co., Inc. May 12 (letter of notification) 100,000 shares of class A common stock (par 50 cents) and 50,000 shares of class B common stock (par 50 cents) to be offered in units of two shares of class A and one share of class B stock. unit. Proceeds—For expenses incidental to drilling for oil. Office—IIIV2 E. St. Peter St., New per Iberia, La. Underwriter Orleans, La. — T. J. Feibleman & Co., New Richfield Oil June 23 be to filed offered directors who Corp., Los Angeles, Calif. 200,000 shares of common stock to (no par) officers and key employees (including also salaried officers) under the com¬ are pany's Restricted Slock Option Plan. working capital. Underwriter—James H. Price & Co., Inc., of Coral Gables, Fla., for 250,000 shares; balance on "best efforts" basis. Robosonic 12 June National Industries . Southeastern Mines, Inc. May 28 (letter of notification) 3,000,000 shares of com¬ stock. Price—At par (10 cents per share). Proceeds mon —For mining expenses. Johnson City, Tenn. Address—P. O. Box 3034, North Underwriter—None. Southern Frontier Finance Co. May 15 filed 2,000,000 shares of cdinmon stock (par 50 cents). Price —$1 per share. Proceeds $1,525,000 for purchase of receivables secured by Mobile Homes, ocr other collateral; and $275,000 for working capital,' re¬ serve, etc. Office—Raleigh, N. C. Underwriter—None. tIc Southern Natural Gas Co. (7/10) — June 12 filed $30,000,000 of July 1, sinking fund debentures, due Proceeds—To be added to the company'-® 1978. general funds and will be available for its construction program and reduction of outstanding loans under a re¬ providing for a maximum $25,000,000 at any one time outstanding. Underwriter —To be determined by competitive bidding. Probable bidders; Halsey, Stuart & Co. Inc.; The First Boston Corp.; Blyth & Co., Inc.; and Kidder, Peabody & Co. (jointly). Bids — Tentatively scheduled for July 10 kt 90 Broad St., New York, N. Y. -• / 1 ' -; volving credit agreement of Standard Oil Co. (Calif.) (6/25) f \ June 4 filed $150,000,000 of sinking fund debentures diift July 1, 1983. Price—To be supplied by amendment. Pro¬ ceeds—To refinance a bank obligation bf $50,000,000 du® this year to provide additional capital for the company's overall Underwriters—Blyth & Co., Inc., antf Co., both of Sail Francisco, Calif., and New York, N. Y. Offering—Expected June 25. ' Dean program. Witter & Standard Oil Co. (New Jersey) 0 " May 5 filed 2,246,091 shares of capital stock (par $?> being offered in exchange for common shares of Inter¬ national Petroleum Co., Ltd., of Toronto, Canada, and Coral Gables, Fla., in the ratio of nine shares, of Stand¬ ard Oil stock for 10 shares of International stock. Offer will expire on July 1, 1958. Statement effective May 23. Underwriters—Morgan Stanley & Co. in United States; and Harris & Partners, Ltd. in Canada. ,f t, Standard Packaging Corp., New York June 4 filed 225,385 shares of the company's common stock (par $1), such shares are to be issued to Johnston Foil Manufacturing Co., a New Jersey corporation/under an agreement pursuant to which Standard acquired subs¬ tantially all of the assets of Johnston. < • Strategic Minerals Corp. of America, Dallas, Tex, March 31 filed $2,000,000 of first lien mortgage 6% bond® and 975,000 shares of common stock (par 10 cents). Frico —For bonds, 95% of principal amount; and for stock $3 share. per Proceeds—To erect and operate one or moro chemical processing plants using the Bruce - William®, Process to beneficiate manganese ores. Underwriter-^ Southwest Shares, Inc., Austin, Texas. Sun Oil Inc., Philadelphia, Pa. April 22 filed 15,000 memberships in the Stock Purchase Plan for the employees of the company and its sub¬ sidiaries, together with 188,000 shares of common stock (no par) which may be purchased by the trustees of the plan during the period July 1, 1958, to June 30, 1959, with respect to the 1958 plan. Registration also covers 243,288 shares of outstanding common stock which may be offered for possible sale by the holders thereof during the period July 1, 1958 to June 30, 1959. Underwriter— None. Sunday River Skiway Corp., Bethel, Me. 5 (letter of notification) 14,357 shares of common Price At par ($10 per share). Proceeds — For working capital. Underwriter—None. June Riddle Airlines, Inc., Miami, Fla. May 15 filed 750,000 shares of common stock ^par 10 cents). Price—To be supplied by amendment. Proceeds —For J j , June 2 filed 70,000 shares of 5V2 % cumulative convert¬ ible preferred stock. Price At par ($10 per share). Proceeds To retire $550,000 of promissory notes. Under¬ writer—J. A. Hogle & Co., Salt Lake City, Utah. - Chenango -March 31 to be Diego Imperial Corp., San Diego, Cailf. ^ ®'' Co., Dallas, Texas. shares. San — Valley Land Co., Carlsbad, N. Mex. 13 2,000,000 shares of common stock (par 10 cents), of which 300,000 shares are to be offered for sale by the company and 1,700,000 shares by the present held; rights to expire share. Proceeds Proceeds—For writer—Investors Investments Corp., Pasadena, Calif. Price—$4.50 Pacific Gas & Electric Co. record market. debenture Oil F due Price—At in Public Service Co. (7/9) 59,532 shares of common stock (par $3) to offered for subscription by common stockholders at June 6 filed the rate of one Peckman Plan Fund, Inc., Pasadena, Calif. May 19 filed 20,000 shares of common stock (par $1). Corp., N. Y. filed stock. — Surety Oil Co. 1 May 28 (letter of notification) 1,200,000 shares, of com¬ mon stock. Price—At par (25 cents per share). Proceeds —For development of oil and gas properties. Office—290 North University Ave., Provo, Utah. Underwriter—None, 500,000 shares of common stock, class B. Price—$3 per share. Proceeds—To manufacture on a contract basis an automatic telephone answering instru¬ June ^ Systron Corp., Concord, Calif. 10 (letter of notification) 24,475 shares of capital stock (par $5) to be offered to stockholders on the basis share for each share held on June 10, 1958. Price ment; the enlargement of the research and development of facilities of the company; patent and patent applications; —$12.25 public relations, and for working capital. Underwriter—- derwriter—None. None. 21 cumulative $10.25 per share; for common stock, $8 per share. Pro¬ capital. Office—200 Sayre St., Rock- ceeds—For working Underwriter ford, 111. — share. Proceeds—For working capital. Un¬ June (letter of notification) 14,250 shares of 7% preferred stock (par $10) and 10,000 shares of common stock (par $1). Price—For preferred stock, March per ^ Tampa Electric Co. (7/17) 13 filed $25,000,000 first mortgage bonds due 1988, Paint Co. Rockcote one The Milwaukee Co., Milwau¬ kee, Wis. be on Rocky Mountain Quarter Racing Association construction program. Underwriter—To competitive bidding. Probable bid¬ ders: Halsey, Stuart & Co. Inc.; Stone & Webster Securi¬ ties Corp.; Kuhn, Loeb & Co.; Merrill Lynch, Pierce, Fenner & Smith; Goldman, Sachs & Co. Bids — To be received at 90 Broad St., New York, up to 11 a.m. (DST/ Proceeds—For determined by July 17, 1958. Tax Exempt Bond Fund, Inc., Washington, D. A Colo.Underwriter—R. 1957 filed 40,000 shares of common stock. Price —$25 per share. Proceeds—For investment. Underwrite! —Equitable Securities Corp., Nashville, Tenn. Offerings—* Held up pending passing of necessary legislation by Memphis, Tenn. Congress. Oct 31, common To (letter of notification) 300,000 shares of stock. Price—At par ($1 per share). Proceeds 1957 repay outstanding indebtedness. Office—Littleton, B. Ford Co., Windover Road, (7/1) June 10 filed $2,000,000 of convertible subordinated de¬ bentures, due July 1, 1973, and 112,500 shares of common stock (par $2.50). Price—To be supplied by amendment. Satem-Brosius, Inc., Pittsburgh, Pa. Proceeds—To be used in connection with the proposed acquisition of Alloy Manufacturing Co., Inc., and to re¬ tire indebtedness and working capital. Underwriter— Blair & Co., Inc., New York.j June 20, Tele-Broadcasters, Inc. (letter of notification) 40,000 shares of com¬ (par five cents). Price — $3.25 per shmre, Proceeds—To complete the construction of Station KALI March 31 mon stock Office—41 New York, N. Y. Underwriter Corp., New York, N. Y. East 42nd St., -Sinclair Securities Continued on page 70 70 The Commercial and (2782) • Tennessee Gas Transmission Co. (6/24) Graham June 2 filed 1,084,054 shares of common stock (par $5) to be offered in exchange for common stock of Middle Gas a — Western Proceeds—To drill two corporate mon wells and for genera] new Underwriter purposes. June — shares held. Andersen-Randolph International Growth cent). Price—At market. Proceeds Office—Short Hills, N. J. Corp., Denver, Colo. Trans-America — (par one For investment. E. Owens of Underwriter—FIF Manage¬ Waterloo. Ia., * (letter of notification) 7,500 shares of common stock (par $1) to be offered pro-rata to stockholders on —$4 per one share. Office—203 N. new share for 10 shares owned. Price Proceeds—For drilling for oil and gas. Main Street, Coudersport, Pa. Under¬ writer—None. 16 $2,557,020 of interests in the companies Thrift Plan for Employees, together with 121,762 shares of common stock and varying amounts of preferred shares of four different series which may be acquired under said plan. Tuttle Engineering, Inc. (letter of notification) 58,600 shares of common stock (par 10 cents) and $293,000 of 6% five-year con¬ vertible debentures due June 1, 1963 to be offered in units of 100 shares of common stock and $500 of deben¬ tures. Price—$510 per unit. Proceeds—To pay bank and other notes payable and for working capital. Office— 4251 East Live Oak Avenue, Arcadia, Calif. Underwriter —White & Co., St. Louis, Mo. May 7 United Employees Insurance Co. April 16 filed 2,000,000 shares of common stock (par $5). Price — $10 per share. Proceeds — For acquisition of operating properties, real and/or personal, including office furniture, fixtures, equipment and office space, by lease or purchase. Office — Wilmington, Del. Under¬ Myrl L. McKee of Portland, Ore., i« President. United Gas Corp. (6/25) May 22 filed $40,000,000 of sinking fund debentures due 1978. Proceeds—To prepay a like principal amount of 4% notes due Sept. 22, 1959 held by eight commercial banks. Underwriter—To be determined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; The First Boston Corp., Harriman Ripley & Co. Inc., and Goldman Sachs & Co. (jointly); White, Weld & Co., Morgan Stanley & Co. and Equitable Securities Corp. (jointly). Bids — Expected to be received up to noon (EDT) on June 25 at Room 2033, Two Rector St., New York 6, N. Y. United States Sulphur Corp. Oct. 8 filed 1,500,000 shares of cent). Price—$1 per share. stock (par on# None. United States Telemail Service, Inc. Feb. 17 filed 375,000 shares of common stock (par $1). Price—$4 per share. Proceeds—To purchase equipment and supplies and for working capital and other corporatt purposes. Office—Salt Lake City, Utah. UnderwriterAmos Treat & Co., Inc., of New York. ' United Wholesale Druggists, Inc. May 27 (letter of notification) 5,000 shares of preferred stock. Price—At par ($25 per share). Proceeds—To pur¬ Office—1120 Oakleigh Drive, East- chase merchandise. point, Ga. Underwriter—None. III. stock. Price share. Proceeds—For exploration and develop¬ properties, and the balance for other corporate purposes. Underwriter—None. per Uranium Corp. of America. Apnl 30,195Tfiled 1,250,000 16 Price—To be of the the number holders balance of Proceeds—For working be in 30 capital. Dec. 9 it be N Y. Office—151 Underwriter — Portland, Ora. shares of Edwin writers in 1958 stock(par supplied by amendment (ex¬ common Feb. Wuson & Co. 39 reported company plans to issue and sell additional shares of common stock. Under¬ Dillon, Read & Co. Inc. and The Ohio Co Permanent financing not expected until late possibly early in 1959. — or it 25 ment company service of facilities during 1958. Indications are senior securities may be involved. Underwriter—For any. bonds, to be determined by com petitive bidding. Probable bidders: Halsey, Stuart & that $60,000,000 of Co. Inc.; Morgan Stanley & Co.; White, Weld & Co. and & Co. (jointly); The First Boston Corp. and Ripley & Co. Inc. (jointly). An offering of $35,156,700 of 4%% convertible debentures, offered to stockholders, was underwritten in October, 1957, by Mor gan Stanley & Co. * Shields Harriman Winter Park Telephone Co. of notification) a maximum of 6,619 (par $10) to be offered to em¬ ployees under the company's Employees' Stock Plan. Proceeds—For extensions, additions apd improvements of telephone plant and for working capital. Office—132 East New England Ave., Winter Park, Fla. Underwriter - shares of common stock Deere . Co, & , Stockholders will vote for the exchange of 25-year debentures each —None. 14 on shares held: plan providing the present preferred stock into the basis of $500 of debentures for ; 011 July 29 011 a . Dixon Chemical March 10 it Acme Steel March 21 it * tional financing this year, in the form of common stock, preferred stock, or a combination of the two/including bank loans. Proceeds—For expansion program, work¬ Merrill Lynch, Alco Products March 6 it was Underwriters—Blyth & Co., Pierce, Fenner & Smith. Inc. announced that the company is consider¬ ing plans for long-term refinancing. Proceeds—For pay¬ ment of all notes payable and provide the company with additional working capital. ★ American-South African Investment Co. June 13 filed for permission to become registered as an investment company of the closed-end type under the Investment Company Act of 1940. Business—The trust, incorporated under the laws of the Union of Africa, has been organized to provide a medium for investment in shares of companies engaged in business in South Africa, with particular emphasis on those engaged in mining gold. The trust may also invest to a certain common extent in gold bullion. Jan. 23 it - Investment Co. was — Brothers, both of New York Boston Edison Co. (7/10) announced company may issue and sell 250,000 shares of cumulative preferred stock (par $100). was securities to be announced later. Underwriter—Harriman Rip¬ Proceeds—For expansion. Equitable Gas Co. April 7 it was reported that the company expects later in the year to issue and sell additional securities, prob¬ ably preferred stock, to secure approximately $5,000,001 of additional funds. Proceeds—Together with $7,000,001 from private sale of 4%% bonds, to repay short-term bank loans and for construction program. Underwriter!! —May be The First Boston Corp.; Kidder, Peabody &1 Co.; Merrill Lynch, Pierce, Fenner & Smith; and White,! Weld & Co., all of New York. Gas Service March 24 Co. reported that company plans to issue $11,000,000 of first mortgage bonds later this year. No de¬ cision as yet has been made as to the procedure the £onj" pany will follow. Proceeds—For repayment of shortterm it was and notes Underwriter — loans If for and construction by competitive" determined bidding, Halsey, Stuart & Lynch, Pierce, Fenner & Smith, and Weld & Co. (jointly); Blyth & Co., Inc.; The First Corp.; Lehman Brothers. probable bidders may- General April 7 Public Utilities stockholders -f'' be Merrill Underwriter—Dillon, Read & Co. reported company plans to issue and sel some additional debentures (amount not yet determined) Underwriters Salomon Bros. & Hutzler and Lehmai May 27 it was ley & Co. Inc., New York Co. announced that the company plans addi¬ was Industries, Inc. reported company plans to do some fi¬ nancing, the type of Prospective Offerings the Co. Gas 21 Dan E. Karn, President, announced that $100,600,000 has been budgeted for expansion and improve¬ Glore, Forgan & Co., and Hallgarten & Co., all of New and Natural announced was Feb. York. Inc. : Consumers Power Co. Inc. — (letter Hal¬ > plans to issue and $45,000,000 of sinking fund debentures. Underwrit¬ ers—To be determined by competitive bidding. Prob¬ able bidders: Halsey, Stuart & Co.; White, Weld & Co, and Paine, Webber, Jackson & Curtis (jointly); Morgan Stanley & Co. and First Boston Corp. (jointly).. Offer ing—Expected in July. (6/25) June 5 filed $15,000,000 of 20-year sinking fund deben¬ tures. Price—To be supplied by amendment. Proceeds —To prepay $7,500,000 of term bank loans due 1960 and to retire bank borrowings, including loans of $5,304,000 for the payment of the company's first mortgage bonds which matured on April 1, 1958. Price—To be supplied by amendment. Underwriters Smith, Barney & Co., 19 bidders: sell Avenue, Jefferson, Probable was (jointly). $60 per Underwriter— — Adell >., - about 250,000 Television corporate purposes. * Columbus & Southern Ohio Electric Co. Broadway, New York 6, N. Y. May semi-annual instalments. Consolidated general ; 1 Stuart & Co. Inc.: Salomon Bros. & Hutzler. sey, one such Price placed privately. Chicago, Burlington & Quincy RR. (7/1) May 14 it was reported company plans to issue and sell on July 1 $4,650,000 of equipment trust certificates due System, Inc. April 2 (letter of notification) 72,035 shares of common stock (par $1) of which 10,000 are to be offered to stock¬ holders at $2 per share and the remaining 62,035 shares are to be publicly offered at $3 each. Proceeds — For Yonkprs Co., Inc. that the company's financing anticipates the sale of both (probably preferred stock) $5,000,000. Both issues may announced was : - Electric the year 1958 debt and equity securities aggregating approximately holdings in of shares divisible by four; also of outstanding 5% subordinated $1,000 of debentures then held. share. Louisiana Central March 28 it debentures of record March 24 at rate of five shares for each Associates ment of cents). for offered excess to share company program for share for each four shares held and Inc., New York. Universal Oil Recovery Corp., Chicago, June 4 filed 37,500 shares of class A common —$4 additional the York and San Francisco.' - Inc. ing capital and inventories. common Proceeds—For plant rental, etc.; to retire corporate notes; for core drilling; for working capital; and for other exploration and develop¬ ment work. Office —Houston, Texas. Underwriter — 1 f Telephone Co. Proceeds—Will be treasury for expenses in connection with construction, extension and improve¬ ment of facilities. Underwriter—Blytlr & Co., Inc., New Westland Oil Co., Minot, N. Dak. April 17 filed 7,799 shares of capital stock to be offered for subscription by stockholders of record March 24 at one new & share thereafter. a reimburse to used The record date is to be supplied by amend¬ Wilier Color filed writer—None. -1963, and at $25 share for each three None. ★ Transcontinental Gas Pipe Line Corp. June Weaverville, derwriter—None. rate of Trans-Eastern Petroleum Inc. of / May 26 filed 564,000 shares of common stock. Price—At ($1 per share). Proceeds—For capital expenditures and exploration costs. Office—Santa Paula, Calif. Un¬ is President. Water California has applied to the California Public Utility Commission for permission to sell an issue of 200,000 of $1.24 dividend convertible preferred stock (par $25), Convertible into common stock at $23.8095 until Aug. lj par Uranium Feb. 27 the basis new Western Pacific Mining Co., Mining Corp. Nov. 6, 1957 filed 3,000,000 shares of common stock (par one mill); Price—25 cents per share. Proceeds—For land acquisition, exploratory work, working capital, reserves, and other corporate purposes. Underwriter—None. Al¬ fred • offering has not been decided The company par ($5 per share). Proceeds—To be applied to the payment of $700,000 of short-term bank loans incurred in carrying forward the company's con¬ struction and conversion program. Underwriter—None. Fund, Inc. May 14 filed 1,000,000 shares of capital stock one Co. enter the of the Price—At ment. Co., Inc., Salt Lake City, Utah. Townsend stock at the rate of Interstate Telephone company capital market late this year, but nature on. Underwriter^ Previous issues placed privately through William R. Staats & Co., Los Angeles. will 89,391 shares of common stock to be of¬ subscription by holders of outstanding com¬ for bidders: White Weld & California filed 6 fered Carolina Telephone Co., Power Co. Electric was President Willard Wade announced June 9 the Car. N. Prooeeds—For Business Stamford, Conn. purposes. Office—391 Ludlow St., bidding Co.; Kidder, Peabody Co.; Merrill Lynch, Pierce, Fenner & Smith; Carl M Loeb, Rhoades & Co., and Bear Stearns & Co. (jointly), Co., Inc. : reported that company plans to issue was & 26 filed Lincoln, Neb. Tip Top Oil & Gas Co., Salt Lake City, Utah April 15 filed 220,000 shares of common stock, of which 200,000 shares are to be publicly offered. Price—$5 per it Underwriter—To be determined by competitive Probable $500,000 of 6% sinking fund debentures, series A, due 1968. Price — 100% of principal amount. Proceeds—For expansion program and working capital. Business—The formulation, manufacture and sale of a complete line of livestock feed supplements minerals and pre-mixes. Underwriter — The First Trust Co. of (letter of notification) 27,272 shares of 70-cent cumulative preferred stock (par $5) and 27,272 shares of common stock (par 10 cents) to be offered in units of one share to each class of stock. Price—$11 per unit. Proceeds For working capital. Office — 111 E. Main St., Morrietown, Tenn. Underwriter—Valley Securities Corp., Morristown, Tenn. 6hare. Products /4:. Laboratories, Inc. reported company may issue and sell in about 450,000 additional shares of common stock, 1958 — Walnut Grove Timepian Finance Corp. S. California Ave., Rochester 11, N. Y. Underwriter—Frank P. Hunt & Co., Inc., Rochester, N. Y. March 25 G. March 10 it Price and for construction The First Boston Corp., New — working capital and other corporate (letter of notification) 300,000 shares of capital At par ($1 per share). Proceeds — Foi development of oil and gas lands. Office—574 Jefferson May Underwriter —Electronics. May 6 stock. Thursday, June 19, 1953 . and sell about $500,000 of common stock. Utah Oil Co. of New York, Inc. Co., Abilene, Texas April 30 filed 2,000,000 shares of capital stock (par 25 cents). Price—To be supplied by amendment. Proceeds --To selling stockholder. Underwriter—Thomson Kernaghan & Co., Ltd., Toronto, Canada. To be offered in Canada only. . To repay hank loans — March 20 City, Utah. Texas Calgary ment C. . Registration—Scheduled for June 20 York. (letter of notification) 900,000 shares of com¬ mon stock. Price—At par (10 cents per share). Proceed* —For mining expenses. Office—305 Main St., Park City Utah. Underwriter—Walter Sondrup & Co., Salt Lake York. & Griswold Utah Minerals Co. condition of the exchange offer that it be accepted by holders of not less than two-thirds (1,606,005 shares) of the outstanding 2,409,007 Middle States common. Underwriter—Dillon, Read & Co., Inc., New common1; it is Albert April 11 for each 100 shares of Middle States common Proceeds program. ident. 45 shares of Ten¬ States Petroleum Corp. at the rate of nessee Proceeds—For exploration be named by amendment. of Portland, Ore., is Pres¬ pected to be $1 per share). purposes. Underwriter—To Continued jrom page 69 Financial Chronicle White, Boston Corp. a plan authorizing tn offering of common stocK approved directors in connection \vith an stockholders, also to offer certain shares on the sa™ to employees, including officers, of System coiry Clearing Agent—Merrill Lynch, Pierce, Fenner & Smith, New York. 1 ■ > * • to terms panies. Grace Line Inc. March 20 it dent, that was the • ; Lewis A. Lapham, "res plans to issue approximately announced by company L] Number 5752 187 lume . . The Commercial and Financial Chronicle . (2783) ,000,000 of government insured bonds secured by & preferred ship mortgage on the new "Santa Rosa' Brothers; Merrill Lynch, Pierce, Fenner & Smith, and Stone & Webster Securities Corp. (jointly); White, Weld & Co.; Eastman .Dillon, Union Securities & Co.; Kidder Peabody & Co., Smith, Barney & Co. and Blyth & Co., Inc. (jointly). Bids—Expected to be received on Sept. 4. :t Paula." "Santa Underwriters Merrill Lynch rce, .Fenner and Smith; Paine, Webber, Jackson & rtis; Smith, Barney Co.; White, Weld & Co.; and F '.rstadt & Co., all of New York. 1 — Moore-McCormack Lines, Great Atlantic & Pacific Tea Co. 19 it was reported a secondary offering of commoi. b. is expected in near future. ing stock Underwriters— a include: Blyth & Co., Inc.; Carl M. Loeb, Rhoade* Co.; Hemphill, Noyes & Co.; Smith, Barney & Co. Lynch. Pierce, Fenner & Smith 12, George H. Buck, President, said that caustic preferred stock. Recent bond financing was made vately. In event of competitive bidding for bonds or ventures, bidders may include: Halsey, Stuart & Co The First Boston Corp. and White, Weld & Co intly); Stone & Webster Securities Corp.; Blyth & of announced that it plans to register ..j com- New and debentures to be issued in connection th acquisition of the Coastal Transmission Corp. Unnvriters—Blyth & Co., Inc.; Lehman Brothers; Allen stock Co.; and Scharff placed privately. Proceeds—To repay bank loans and new construction. • ■ 1 and Gas Co. a new line of credit with a of banks and expects to sell equity securities later Norfolk r Bids Western & Ry. (7/16) arch 31, G. W. Evans, to be received by the company on July 16 for the purchase from it of $2,340,000 of series D equipment trust certificates. Probable bidders: Halsey, ny Stuart & Co. Electric Co. Kansas Gas & Chairman, announced that complans to sell some bonds originally scheduled foi d-year, but which sale may now be deferred until e 1958 or early 1959. Proceeds—About $8,000,000 for instruction program.- Underwriter—To be determined .competitive bidding. Probable bidders: Halsey,' uart & Co. Inc.; Kidder, Peabody & Co., and Merrill & June 14 It Power was & Light Co. announced Halsey, , plans company issue and to . June 20. March I'oposed issue of $32,500,000 of sinking fund debentures $10,000,000 would be sold in the United States, caring 4%% interest and due in 20 years. of the Fedissue first Gas Transmission Co. has applied to Power mortgage Commission for permission to St. — -orP. and White Weld & Co., both Montana-Dakota Utilities Co. * he latter part of this year or in early "To be determined by competitive issue and bonds in 1959. Underwriter bidding. Probable Jjdders: Halsey, Stuart & Co. Inc.; Blyth & Co., Inc.; uerrill Lynch, Pierce, Fenner & Smith and Kidder, eabody & Co., Inc., (jointly); and Blair & Co., Inc. Montana Power Co. (9/4) % 12 it was reported that the company plans to issue 'Qd sell $20,000,000 of first' mortgage bonds due l9'88. For exploration and construetibn program, •iderwriter—To be determined by competitive bidding. r°bable bidders: Halsey, Stuart & Co. Inc.; Lehman roceeds — Co. bonded indebtedness of $6»500,000, and an increase in preferred stock from 25,000 shares to 50,000 shares. Proceeds For repayment of short-term bank loans and for construction program. Underwriter—For bonds to be determined by competi¬ tive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; Smith, Barney & Co., Glore, Forgan & Co. and Blair & Co. Inc. (jointly); White, Weld & Co.; Equitable Secu¬ rities Corp. Last preferred financing was done privately. South Carolina Electric & Gas Co. April 7 it was announced by the company that it Plans to sell some additional bonds during the latter part of the year. Proceeds — Together with bank loans, to be used for $16,000,000 construction program. Bonds may be placed privately through Kidder, Peabody & Co. authorizing an increase in of New York. oarch 24 it was reported the company plans to eH an undetermined amount of first mortgage Joseph Light & Power April 15 it was announced that the company plans to market $6,500,000 in bonds or preferred stock "sometime this summer." The stockholders on May 21 voted on unsecured notes and common stock. line system to cost about $111,Underwriters Stone & Webster Securities bonds, roceeds—To build pipe 00,000. reported company plans $300,600,000 tal outlay program. capital. subsidiary & Telegraph Co. capi¬ Proceeds—For construction program in 1958 and 1959 ($137,000,000 in 1958). Underwriter— To be determined by competitive bidding. Probable bid¬ ders— Halsey, Stuart & Co. Inc.; Morgan Stanley & Co. Public Service Electric & Gas Co. (8/20) May 26 it was announced that the company plans early registration of $60,000,000 of first refunding mort¬ gage bonds due 1988. Underwriter—To be determined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; The First Boston Corp.; Kuhn, Loeb & Co. and Lehman Brothers (jointly). Bids—Expected to be received UP to 11 a.m. (EDT) on Aug. 20. Jan. 8 it was larch 28, company announced it plans to issue on or efore Dec. 31, 1958 $3,200,000 of first preferred mort¬ age bonds. May be placed privately. Proceeds — To ral Proceeds—For new facilities and Underwriter—Blyth & Co., Inc., San Fran¬ Pacific Telephone invest¬ s| Midland Enterprises, Inc. Tennessee Corp. cisco and New York. I Midwestern Gas Transmission Co. larch 24 it was announced that this of an in 8 equipment, ment company plans to offer to bona fide residents of :aliiornia 10,000 shares of capital stock (par $1). Price -$10 per share, less an underwriting discount of 8'/2% pay bank loans and for working sale ably to stockholders). f which Inc., Fairfield, Caiif. this newly organized plans Robert W. Miller, Chairman of the Board, an¬ nounced that it is likely the corporation will sell some common stock within the next several months (prob¬ Bloedel, Ltd. a special meeting June 17 on a announced company part of this year or early 1959. Pacific Lighting May tockholders will vote at • reported - an (par Securities additional $50). Corp. and 100,000 Underwriters- Paine, Webber, Southern Railway Co. was reported that the comparv plans to issue about $20,000,000 of bonds. Underwriter -To be deter¬ mined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; Kidder Peabody & Co., Inc.; The First Boston Corp. and White, Weld & Co. (jointly); Morgan Stanley Si Co.; Eastman Dillon, Union Securities & Co., and Salomon Bros. & Hutzler (jointly). ★ Southwestern Bell Telephone Co. (9/23) The company has asked the Public Service Commission of Missouri for the right to issue $110,000,000 of deben¬ tures. Proceeds—To refund outstanding issue. Under¬ writer—To be determined by competitive bidding. Prob¬ able bidders^ Halsey, Stuart & Co. Inc.; Morgan Stanley Co. Offering —It is believed that the issue will be marketed in late September. ★ Textron, Inc. June 16 Royal Little, Chairman of the Board, announced that the directors of the company have authorized a giving each of common stock for each 10 shares held on or about July 14. The stockholders will also be entitled to purchase shares which are not purchased under the primary subscription rights. The company recently announced purchase for approximately $7,000,000 in cash, of assets of Waterbury Farrell Foundry & Machine Co. subscription offer to stockholders common shareholder the right to purchase one share 28 it announced was Mo. company, plans to market $30,000,000 of common stock in the latter part of this year or in the first quarter of 1959. Proceeds—For about construction program. United June 5 Artists • Corp. it was announced that the company is planning public offering of additional securities before the mid¬ dle of July. Underwriter —F. Eberstadt & Co., New York. Registration—Expected to be filed shortly. a June 16 it (8/11) reported the company plans the sale of was $20,000,000 first mortgage bonds. Proceeds — To refund the 5 x4 % first mortgage bonds due 1987, and the balance added to working capital to carry out the company's construction program. Underwriter—To be determined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.: First. Boston Corp. and Blyth & Co., Inc. (jointly); White, Weld & Co. and Stone & Webster rities Corp. (jointly); Salomon Secu¬ Brothers & Hutzler; Kid¬ der, Peabody & Co.; Eastman Dillon, Union Securities & Co., and Smith, Barney & Co. (jointly); Lehman Brothers and Bear, Stearns & Co. (jointly). Bids—Expected to be received up to 11:30 a.m. (PDST) on Aug. 11. amount of bonds and preferred stock Underwriter determined by competitive bid¬ ding. Probable bidders—The First Boston Corp. and Halsey,Stuart & Co. Inc. (jointly); Blyth & Co., Inc.; (2) For preferred stock: Blyth & Co., Inc. "yth & Co., Inc. and J. J. B. Hilliard & Son. 'roceeds—For investment. was For bonds to be —(1) . was it 20 the latter (jointly); Kuhn, Loeb & Co. Offering—Ex¬ September or October. ' it . undetermined Webster authorized stock *Utah Power & Light Co. Pacific Gas & Electric Co. Kentucky Utilities Co. nie 16 company stated it will sell bonds and/or comon stock in the last quarter of 1958. Underwriters— 27 Glore, of retiring existing bank loans and to supply Underwriter —To be determined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; Kalman & Co., Inc.; Glore, Forgan & Co.:and Blyth & Co., Inc.Bids—Expect¬ ed to be received on July 23. Registration—Expected on & Co. Master Fund, First Boston Corp.; the purpose competitive bidding. Probable bidders Co., Inc.; Lee Higginm Corp.; Equitable Securities Corp.; Eastman Dillon nion Securities & Co. and Merrill Lynch, Pierce, Fenner Smith (jointly); Kidder, Peabody & Co. and White, an, Inc.; cash for further construction expenditures. determined by MaclVEiillain, & Co. ★ Otter Tail Power Co. (7/23) 13 the company has made application to the Fedcral Power Commission for authority to issue and sell $9,000,000 first mortgage bonds due 1988. Proceeds—For alsey, Stuart & Co. Inc.; Blyth & acted in & June Kentucky Utilities Co. in. 21 it was reported company plans to issue and sell 0.000;000 of first mortgage bonds. Proceeds—To repay ink loans and for new construction. Underwriter—To eld Stuart preferred March 20 it company Forgan & Co.; Blyth & Co., Inc. 1 $10,000,000 of first mortgage bonds due 1988. Proeds—Fo£ construction program. Underwriter—To be termined by competitive bidding. Probable bidders, alsey, Stuart & Co. Inc.; The First Boston Corp.; Glore, argan & Co.; Harriman Ripley & Co. Inc.; White, Weld Co.; Blyth & Co., Inc.; Equitable Securities Corp. company will likely issue $10,000,000 bonds later in the year. Company's 5-year construction pro¬ gram calls1 for $90,000,000 outlay. Underwriter—To be determined by competitive bidding. Probable bidders: deferred, & March will sell this Sep¬ mortgage bonds providing new gas supply from Northern Natural Gas Co. is approved by Federal Power Commission. In event this project has to be stockholders of Union Electric Co., St. Louis, Gas Co. it .was announced 10 9 shares Inc.; Salomon Bros. & Hutzler. Illinois tember: $20,000,000 Co., and Goldman Sachs & Co. (jointly). Kansas b. expected Northern inch, Pierce, Fenner & Smith (jointly); Lehman others; Eastman Dillon, Union Securities & Co. and One & Webster Securities Corp. (jointly); Glore, For-v in are Southern Colorado Power Co. May & year or in early 1959, depending upon prevailing market conditions. Underwriter—For any common stock: The First Boston Corp., New York. that the company plans to and sell $3,000,000 of first mortgage bonds. May ue Electric announced that this * ■irch 25 it was announced • State was agement intends to negotiate group Inc. York approximately $7,500,000 from additional financing will be required for construc¬ tion expenditures for the balance of this year. The man¬ "■v-.y.;'/y;/ Indiana Gas & Water Co., ..=;■■ March 7 it & Jones, Inc. Registration—Expected ; :iy 2. acquisition of American En¬ for 2.4 shares of American Encaustic common later part Un¬ competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; Kuhn, Loeb & Co.; First Boston Corp., and Dean Witter & Co. (joint¬ ly); Blyth & Co., Inc. in England Telephone & Telegraph Co. (8/26) April 11 it was announced company plans to issue and sell $40,000,000 of debentures. Proceeds—To redeem a like amount of 4V2% bonds due 1961. Underwriter—To be determined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; The First Boston Corp.; Mor¬ gan Stanley & Co. Bids — Expected to be received on Aug. 26. "'v Inc.; Drexel & Co. and Dean Witter & Co. (jointly) First Boston Corp. and White, Weld & Co. (jointly) stock financing. There is no eferred stock presently outstanding. Private sale of 000 shares ($3,000,000) of preferred is planned. 2 company stock New , -7-:- company, reported that the company contemplates this year. Proceeds—For construction program. derwriter— To be determined by Jackson & Curtis. common Subject to approval by stockholders offer calls for exchange of 1 share common. derwrote last common Corp. latter of National ie ae Offering—Ex¬ was i?eabout $50,000,000 of bonds in the of Stone proposed Tiling Co. ★ Southern California Edison Co. June 16 it the liners S. S. Brasil Brothers, both of New York. with connection 1 jn on Underwriters—Kuhn, Loeb & Co. National Gypsum Co. Company plans to register additional com- end of this year in the form of first mortgage bond* Houston ship mortgage S. Argentina. pected this Summer. plans to sell some $7,000,000 in new securities bj y S. and Lehman tiackensack Water Co. •ch $24,000,000 of government insured bonds secured by first preferred and y Merrill Inc. March 24 it was announced company plans to issue and sell 71 Washington Gas Light Co. May 26 it was announced company plans to sell about 300,000 shares of new preferred issue and stock (no Proceeds—For construction program. Underwrit¬ ers— Johnston, Lemon & Co., Alex. Brown & Sons, Auchincloss, Parker & Redpath and Folger, Nolan Inc. Offering—May be early in Summer. par). ★ Washington Water Power Co. (7/23) Kinsey M. Robinson announced plans for the sale, before end of July, of 200,000 shares of com¬ mon stock and $15,000,000 first mortgage bonds. PriceTo be supplied by amendment. Proceeds.—For working capital. Underwriters—Kidder, Peabody & Co.; Blyth & Co., Inc.; White, Weld & Co., and Laurence M, Marks & Co. Registration—Expected June 26. June 16 President Wisconsin Power & Light Co. announced that company plans to issue and sell $10,000,000 of first mortgage bonds. Proceeds— To retire bank loans and for construction program. Un¬ derwriter — To be determined by competitive bidding. Probable bidders: Halsey, Stuart & Co. Inc.; Smith, March 17 it was Barney & Co. and Robert W. Baird & Co., Inc. (jointly); Equitable Securities Corp. and Eastman Dillon, Union Securities & Co. (jointly); White, Weld & Co., Kidder, Peabody & Co. and Salomon Bros. & Hutzler (jointly): The First Boston Corp. Offering—Not expected until late in 1958 or early in 1959. Wisconsin Public Service March 4 it was Corp. announced company plans to sell about securities in the last half of the cur¬ rent year. The type of securities has not yet been decided on. Underwriter—To be determined by com¬ petitive bidding. Probable bidders: (1) For any bonds-Halsey, Stuart & Co. Inc.; White Weld & Co.; The First Boston Corp.; Kidder, Peabody & Co.; Merrill Lynch, Pierce, Fenner & Smith; Eastman Dillon, Union Secu¬ rities & Co. and Salomon Bros. & Hutzler^ (jointly), Kuhn, Loeb & Co., and American Securities Corp. (jointly). (2) For any preferred stock—Merrill Lynch, Pierce, Fenner & Smith; Salomon Bros. & Hutzler and Eastman Dillon, Union Securities & Co., jointly), Leh¬ man Brothers; Kuhn, Loeb & Co. and A. C. AUyn & Co. Inc. (jointly); The First Boston Corp.; White, Weld * Co.; Kidder, Peabody & Co. ® $12,500,000 of new iv 1 72 The Commercial and Financial Chronicle (2784) Industry Assets Share Mutual Funds Total net assets of the 144 openinvestment company (mutual fund) members of the Fund, a proposed new mutual fund to be spon sored and managed by Lazard Freres & Co., one of the oldest investment banking houses in the United States, has filed New Fund 098,844,000 at the end of May, the Association At the June announced investment company shares dur¬ ing May totaled $109,483,000 com¬ pared with $122,206,000 for the month Securities and $116,354,000 for May a year ago. and Study by SEC Exchange companies as authorized by Section 14(b) of the Investment ComApt f Act ol 1940 it had retained ttio Securities paonnt»/>vi ttni4 a-p of 1 qln it h'.wl votoiiiorl the c Research Unit of nanv em i pany the Wharton School of Pennsylvania, to make Finance and t*i mo University of fact-finding survey and report on certain a aspects and practices of registered investment companies. Under Section "The Commission is authorized, at such times as it deems that any substantial further increase in size of investment companies creates any problem involving the protec¬ tion of investors 14(b) the public interest, to make a study and inves¬ tigation of the effects of size on the investment policy of invest¬ $38,932,000. ment totaled For April, redemp¬ $32,453,000; during ago, they came to May a year $40,306,000. The popularity of accumulation plans for the periodic purchase of mutual shares fund continued New plans opened in May 19,935 compared with 17,€78 for the previous month and 19,503 for May a year ago. Cash, U. S. Government securi¬ ties and short-term corporate ob¬ ligations held by the 144 openend member companies totaled $633,146,000 at the end of May, 1958. This compares with $638,- strong'. totaled ■990,000 at the close of the previous month and $528,788,000 at the end of May, 1957. or companies and security on markets, on of concentration control of wealth and industry, and on companies in which invest¬ ment companies are interested, and from time to time to report the results of its studies and investigations and its recommendations to the (Special to The Financial Chronicle) FRANCISCO, Calif.—Paul Sylvester has become connect¬ ed with Irving Lundborg & Co., IB. 310 Sansome the New York Street, members of Pacific and Coast Stock Exchanges. The Commission has previously received a preliminary report containing a general research plan for this study, and the present survey will explore in detail certain specified areas to enable the companies has created any problems which remedial require legislation. is 14 paying cents June of Way to Explain Dollar Cost Averaging One of the chief the advantages to investors of mutual funds is buying shares at the rate of so many dollars' monthly—of dollar cost averaging. As everyone knows in the mutual fund, industry, this formula approach to equity investing is one of the most potent extant. quarterly or investor, for example, who started to buy the stocks in the Dow-Jones Industrial Averages at the peak of the market ill 1929 would have broken even by early 1932 and would have been it? K "f'' —,hv ahead—that is, TirAIll/-! TtOTTA showed a' ^.1301301' profit''—by "ff* would have "paper the O ' rfclX?O 1 happy to report that one man has devised a simple, but unique method by which a mutual fund salesman can explain So, v/e are approach to investors, and by which it to his new men. a mutual fund close different - mutual The fund salesman and the investor each take is salesman buys so Boston 0. Mass. invests averaging. dollar cost At American Investors Fund, being offered to the in¬ vesting public at net asset value per share, without any sales "load" charges or underwriting commis¬ many shares the end of so many a month dollars' worth investor — and thus is a month and thus the their sell INCOME? / Two With Merrill and income to CLEVELAND, the staff Talbot, 634 Fourth Street. Ohio — Arthur B. Hayes and Ellwood W. Lewis have become connected with Mer¬ rill Lynch, Pierce, Fenner & Smith, 216 Superior Avenue, N. E. selected for ing these shares became effective last The •week. the in fund v: yr>yjYiYn'»ffi "American fund i the basis The ^Incorporated 7 Income Fund m mutual fund whose it to return policy income as a, nrovides large may common a for its fund is available from investment dealer. The Parker Corporation 200 Berkeley Street Boston, Mass. Dillon, Read & Co investment securities. Commodity Fund It Offers Slis. in Fla. $10.86 per share based on last Tuesday's net asset value, repre¬ Futures, Inc., a mutual func senting a gain of 8.6% since Jan. 16, 1958, when the fund made its dealing in commodities and com futures, such as cocoa first investments. It has been modity cotton, eggs, rubber and wheal,. as a private fund since has registered and is now offerings time, pending completion of registration formalities just shares for sale ip Florida. operating that the Futures, Inc. 1948 and buying and organized was has been ii eommoditie: selling Shares stocks selected for n INCOME: is a mutual years were Market June 25 unsuccessful, but There has been registered with Inc. shares rose from $2.84 or newly-organized Boston Dec. 31, 1956, to $5.08, for a lie investment fund called the Mutual gain of 79%, not including a profi' a Securities Fund of distribution Boston. The per filing will cover 200,000 shares of Brothers will this newest be the dividend 15 of 1958 so far moderate a has been sustained. loss cl ne Eii OnJun( th 6, 1958, shares were offered a Co., bf Information on Futures underwriter of $4.02. Securities Inc. addition to fund the any shares may be secured froir securities dealer in Florida oL IS industry, and the Investment may be obtained by writing t<Jj| IS Managers, Inc. will be the invest¬ Futures Distributors, 37 Wall St. ment advisor. Norton N. the New York 5. Keller, who is President and Director It of underwriting house and advisory organization, will be The new It 6%, with $25,000. to will per the the Research & a appointed di¬ sell at out of Manager o Statistical Depart ex¬ Futures, Dr. Inc. Advisory Council F. Hickernell Warren American Business Shares A Balanced Investment Fund Company between selected selected FREE prospectuses about these mutual funds from your local investment dealer or: for for supervises bonds stability, growth Prospectus Company and and portfolio bal¬ preferred stocks a common stocks possibilities. upon request Loud, Ahbktt & Co. 4 New York — Chicago R Futures, Inc., stated that Mr 0 Muir will specialize in sugar fo] the Fund. Other members of tn< of are anced th( making the announcemen D. Donchian, Presiden S&ivii The beei Richard registration TC pi ol member of the Advi¬ a Council of Futures, Inc.,. commodity mutual fund. ^ In IS & Co., Suga sory a breaking point Mutual Securities be . tha Muir, ment of B. W. Dyer one share. The load a C, n< ' announced Economists and Brokers, has fund will be of classification. " * also was Alexander of principal and income. f«—i Commonwealth Income Fund fund investing for current income. Buildingt San Francisco m cent: share. In beneficial interest. stocks of well-established for their possibilities of ( Russ oper past four years hav( quite profitable on balance In 1957, while most stocks wer declining, asset value of Futures reasonable income North American Securities x at ions for the Reach to possible growth of principal. rrROWTH: Commonwealth Stock Fund, long-term ai vm/hh long-ieriii growth I ii»x engaged for almost ten years. The first few companies selected each th< , was and invests in common on be ^diversified ownership of bonds, preferred, and £ involved. A prospectus of company the New York. by June 25th. Commonwealth Investment Co. balanced investment program through dalaNCE: r—i your sued will of offering price of the fund's varies from day to day reflecting changing market values pects i—| investment an shares at first compa1 This trust is being organizer by Charles W. Engelhard, who i vl prospects for better-than-average Chairman of Engelhard Industries capital appreciation consistent Inc., Newark, N. J. It is expecter with good income and reasonable that Mr. Engelhard will be Chair safety of principle. man of the new fund. will be ■ ,1. ri*k 7 ,h* Service." of market action. investment price of $10.64 CURRENT --". Investors fund places primary emphasis on selection of stocks having the best mm HI A of engaged in gold minim will n objective those on versified open-end common stock i! INCOME? investmen shares normally be in¬ closed-end type under the Invest vested in common stocks, which ment Company Act of 1940. Un are selected almost entirely on derwriter of the shares to be is mm ahead. for medium for a common was of the five trustees. years INVESTING Africa. -Thi organized ti been organized and gold bullion. by its Investment Adviser, Amer¬ On June 13, American-Soul] ican Investors Co. of Larchmont, African Investment filed for pei-_ N. Y. which is also the publisher mission to become registered a of capital growth possible added Lynch (Special to The Financial Chronicle) James Geraldine Lip— invested in a mutual fund liit of securities lllllil and been have of Hannaford & Eitabliihid 192S A ROSA, Calif. R. Ketchersid ton Investors the was recently South has registration statement cover¬ nies engaged in business in Soutl the first public offering of Africa, with particular emphasii Keller SANTA Incorporated FUTURE provide in in trust new been investing process, both the salesman and shares, and the investor finds he is well ahead with a good profit showing. Mr. White has already placed these kits with Investors Plan¬ ning Corp. and other firms. The price is about $1 a piece for the (Special to The Financial Chronicle) for Trust, Ltd., registered •' sions. the SEC Hannaford & Talbot Adds 1■ new investment trust calle< American-South African In vestment are Inc. INVESTING) A the Inc. the kits. Incorporated ISIS' 11 Planning Stage mutual five buying paper The prospect business C/Cc^/titalHrfe ffnUiianee c€cm/uriif/f Trustee in new M utual Securities prices. share averaging. June 19, 1958. 50 State Street. name scrip representing money and invest by "share certificates." holders ol „ is Dougald C. White, 42 Crane Road, Scarsdale, New York. His invention, which has been cleared by the National Association of Securities Dealers' Ray Moulden, fits into a leather case about the size of one used to carry calling cards. The certificates of record the" The fellow's pieces of payable to a The However, one of the stumbling blocks to the dollar cost averaging system is that it has not been easy to explain to people interested in investing in mutual funds. * of 1958 of fund, The system—by worth six net income, 23, trust at dividend shares Briefly, the system utilizes a "stock market card" showing the prices of a stock—or mutual fund share—during six months at Lund share from a per investment Lilc The announced. DIVIDEND Massachusetts Share Sale of New this formula Life Lintel Gold Fund in • Commission to determine whether the increased size of investment sales manager can explain Massachusetts Begins First A start of 1933. SAN South African Congress." An Irving Lundborg Adds American Fund Commerce, Shares turned in for redemption for the month were valued at tions with the Securities and Exchange Commission in. creasing the size of the offering from 2,500,000 shares to 6,000 000 shares, thus raising the size of the fund, from about $35,000 00n to $85,000,000. This will be the net to the fund after commissions are deducted from the planned public offering price of $15 a share amendment Commission on June 13 an¬ that in furtherance of its study of the size of investment nounced April, assets totaled $9,786,243,000; as of May 31, 1957, they were $9,730,861,000. Investor purchases of open-end previous The 16. of close an By ROBERT R. RICH National Offering Lazard The end Association of Investment Compa¬ nies rose to a new high of $10,- Thursday, June 19,195. . Lazard Fund More Than Doubles Planned I Exceed $10 Billion .. —- Atlanta — Los Angeles Number 5752 187 'Plume . . The Commercial and Financial Chronicle . (2785) and .financial consulJohn M. Westcott, Man¬ conomist ant and Research Department of Treene & Ladd, members New ger, Looks for Mkt. Rise Arthur Partner Peacetime Benefits IDS Wiesenberger rork Stock Exchange. the New York Stock technology is cession de- nation's our ot of $»y,D44,l79 were pro$89,544,179 during the month of May no ^uSlmmons> President> Researcli Efforts landed to maintain oaies Sales duced buiTf his-nTe' £? thV?eJ f0.rce of investors imihe- Diversified Services, Inc Joseph that while he has pays From Defense The'scientific May Sales Top $891/z Million Wiesenberger, Senior ol Baltimore & Ohio an" Baltimore America tne in oViOorJ emLs. • J. a ~w~v " — talcp •* ■ clients about our H ITIATP month ago nt+i+nrlrk to iu led the nationwide sales organizaxv-u uuc lldtiUUW, inn take a more positive attitude to- lion since 1947. , e. . £ nd the of managers National !i 5e(Liritne/ f>°vprm^2n nnnUnnn Tim } issets, i .u- ^ three phases," he continued. "First Railroad to would in tral the Both totaled $25,799,229 for the month recovery from the Previous de- The funds, all affiliates of IDS, cline5 second a further recovery are Investors Mutual Inc., Investsolid business improve- nrs Stork FnnH Tnr Tnttocthro eport highlights the scientific ef- based upon the reported this year. far • B. & trol over volume T shortcomings ts fasted years 1949 to 1956. The phase is still to come, and lhird there out that were win dramati- Activities points Uoimc 1942, and its first phase ered the continent this perimeter _ol wain- the north- ng) Line spread across Tii -m early Total son revealed when the system ailed to detect the Russian Sputliks orbiting no higher than the ally is indication that it begin. That is the rea- every SOon maturity value of face- feej that it is time to begin we one's increase t0 common stock holdings." When Mr. Wiesenberger was last 'peak of a ballistic missile trajec- in London, in May of 1956, he ory." However, Robert Colton, commented, at a luncheon given Janager of Nationals Atomic and his honor at the City of London Uectronics Division reports cur- Club> «what we see in prospect is ent research projects are devel- no real coliapse of business activ- cates purchased by individual investors during May amounted to $63,744,950. accumulation These certificates were »issued by lil¬ vestors Syndicate of America, Inc. Syndicate Title & Guaranty Company, New York, Investors and JDS both subsidiaries I| AniPriPQii H.xXIIlvi.lA/tlll.. T II* a 1 . I Oldl/YsfeClS IB1 "11(31 _ + $70,329,849, equal to $8.26 1953, aeain^ g Hpfpnsps varfaie re- submarine nnti in pin Hp h iw inrf^ a advanced rf fipiru - such tempering of corporations a share (or $8.56 a share, adjusting mtentl0n to expand plant. Co - for reinvestment of the January sumer well maintained. All in all, 1958 capital gain distribution). purchasing power is hkely to be some Tbjg compares so of con¬ the lower on traffic and recent mean cars still main¬ have increased months, the this but does road does not have equipment to meet the present level of carloadings. B. & O. has made reducing its business. from loss aC„ n and gas bacteria as 5% a to activity, deci,ne ln 10% of ts W™hfip this area, while ennrrert hv de- spun ed by de needs, could result in many peacetime applications of real lmportance to mankind tense Highs for 520, to below 400; The Inc., months of Fund Income in ally went down to 416. passenger Selected welcomed its youngest on June 6, when a Boston, report for the three ended April 30, 1958, dis¬ Dividend Shs., Inc. Dividend Shares, Inc., an open- closed the jLuxxvxwxwb. wcu me following: it estimated is $400,000 of out-of- This saved. was sav¬ ing is expected to be higher in coming months and probably will amount to as much as $6 million annually as compared with previ¬ estimates of ous $5 million some Freight revenues account for about 95% that the passenger eliminated for been purposes. now of gross so problem has all practical In this respect, it is pos¬ that further coordination sible business passenger Selected American, high end mutual fund under Calvin and a Vice-President o£ $21 244 235 at the end of the Bullock management, reports that Sor firm. fjrqf miirfpr a p*ain of 9 5% over both totsl net cissets 3iid the nurnTotal assets rose the to a new ...n — ber of ^shareholders had :reached them highes.levels m the^history LoOlUIS-SayleS B..N Report Sharp (lain |^ck° saM Maurise T. Freeman, President W58Pla'/in/\°?2^°no3Per ^le $16,929,784 at Jan. 31, increase in assets is due net assets of 1958. The primarily to increased purchases of the fund's shares bv investors. additions in the portadding Amerlean Insurance Co., Boston Insurance Co., Carrier Corp., Greyhound Corp., Kresge (S. S.), Maine Publie Service, Montgomery Ward, 'yaMfo YalllC 31, 1958, total net III Asset As asset J of ^24,432 946 ^ Bu1 oc . ^ of Loomis.SayieS Mutual Fund, assets at announced the net asset value of This c0 1? , $199,479,202 total net a New major folio: were mdiiannl made by ttnian ttiva TlIQllVBHPP. „ft^nnlv these futul?e conHdence confidence but of'the « i 90 168 _ Recent assets of $61,866,000 repin resent a new high and compare in with $59,175,000 on the peak day records'indicate investor r0mnanv e was from $38.15 on Oct 31, 1957 to $41.80 on April 30,1958. .. the fund increased shareholders of 4 Mnv . American econo -n/r_^ T. in t\fT-v fmrtaivinn 1 aa1/clast July. the stock market favlx/flvh nonspeculative, balanced investmentpOSition—for patience and an aggressive process of searching tablished in 1932, is the largest oi Morris, Sinclair Oil and Univer- ftve open-end and one closed-end sal Leaf Tobacco. Reductions were fund managed by Calvin Bullock. out attractive investment oppormade in C. I. T. Financial, Douinvestments in its port- tunities in individual securities, Aircraft and Seaboard Fx- Largest -vestme.xts in group With First of Michigan (Special to The Financial drug and — medical supplies b]fought ?ut ^ inai a sevac Licix-niit, r group The largest indi- than 500 below the first quar^ ^ 1957. Approximately one Qut of three important manufacturing companies is showing an formerly with Allan Blair & Co. Texas Company. earnings drop of over 50%. CHICAGO, 111. — down were compared as in April, last month cars 51% showed coal and drop of 30.4%, in¬ a the heavy industries on which this carrier is highly dependent. The improvement in these carload¬ ings during the current month. Miscellaneous loadings dropped 20.7%. in May Average daily carloadings amounted to 7,394 ears against 7,051 cars in April and 9,893 cars in May a year ago. It is officially reported that while conditions in early May re¬ about mained April, theYe ordinary net income for the six months ending June 30, 1958. This dividend represents the same as was June last year 26 June on paid at the end of and will be payable stockholders of to May 29. Total net assets of the Fund on May 29 were $11,443,084 as com¬ with $9,436,114 on Dec. 31, pared During this period net asset 1957. value share per was increased $27.67 to $30.80. Pliilaclelpliia Fimc I Fund recorded a 20% increase in assets in the five May 31, 1958, Roy R. Coffin, President, reported. On that date total assets had ended months $6,189,114 from $5,159,888 on Dec. 31, 1957. Net asset value on May 31, last, had increased to $8.20 a share from $7.29 at the risen to yearend. Fund's largest single stock commitment on com¬ May 1958, was in Georgia Pacific Corporation, which accounted foil 4.9% of total net assets and the next largest single holdings of common stocks were A. O. Smith Dow and Chemical! On May 31, Fund was invested, as follows: 15.1% in corporate bonds and cash and the balance in a 1958, the selected list of common stocks, of in utilities. McDougal & Condon Adds (Special to The Financial Chronicle) 111. —Ralph M. has been added to the staff CHICAGO, about 35% Pierce of 208 and Condon, Inc., South La Salle Street. He was McDougal previously with Allan early part attributed is the to of point below far been the out months in a B. & O., how¬ traffic that has nine normal for This makes the row. business of the rail¬ most prolonged slump drop in the the road experienced since World War II. On March 31, 1958 cash items amounted to $21,459,000, while current liabilities Net were $76,728,000. working capital was reported at $18,142,000 as compared with $21,708,000 a year earlier. Depre¬ ciation charges exceed 1958 equip¬ ment maturities by some $8,400,000. deferment this year on Tax amount will amortization accelerated about to $1 a common share against $1.80 a share in 1957. Now that the road has success¬ completed its recapitaliza¬ tion, the management has turned its attention to further improve¬ in efficiency. operating Property betterments in the form of yard rehabilitation, installation of additional C. T. C., mechaniza¬ tion of maintenance and account¬ Assets Gain Philadelphia in as slight turn for the final half of last the better in ments 20 Percent Has depressed as was a month and moderate improvement Officials $0.32 per share which is payable companies averaged Robert G. & 1 ) > c, ,n , ^alsh has become affiliated with vidual holdings were in Standa d First of Michigan Corporation, Oil Company (New Jersey), In135 South La Salle Street. He was ternational Paper Company and , cars but considerably lower than the 257,221 cars of May, 1957. Among major commodities, iron and steel ever, x^ (11.53%), followed by pe- earnjngs is under way. In the first (10.23) and the chemical quarter of 1958, earnings of more (10.14). 192,233 183,314 higher operating performance of heavy industries, particularly steel during recent weeks in June. from which 13% were troleum Chronicle) —r, T11 the' ^ to with of June. The mild increase in car- 31, to ed is continuing during the Fund, Inc. declared a dividend of The Dividend Shares, Carloadings of the Bal¬ timore & Ohio last month amount¬ be might May 29 the directors of the Rowe Price Growth Stock mon nance, Gillette, Merritt-Chapman & Scott, National Supply, Philip last year. fully J as of On from 5/h.r™=.S°w'S«i $19,389,469 for the last quarter year ended Jan. 31, ofthe fiscal ...... of its spon- like not ported for the month of April from the corresponding month of loadings opened as a trust account by her paternal grandparents, Mr. and Mrs. D. H. Kind. Mrs. Kind is Secretary of the was an least record for from This at amount a.m. 25.27% 1957. the decline of 27.5% re¬ Washington, Janet Louise Stark. Little Miss Stark was then one hour old. The "plan" was 11:21 of of severe as that pocket cash 1957 shareholder In May, carloadings recorded drop month increase in steel production in re¬ with total net asor $9.13 a it.aclu- piaia for systematic accumulation of the fund's shares was opened Record Gains for its 13 a cent weeks should be reflected in $69 061,792, ' Youngest Shareholder at Fund Boston Inc. Tnnp be judged at that time he looked for a drop in the DowJones Industrial Average, then a have and 8,512,359 compared with 7,557,658 |act that the around New ol Mr. Wiesenber- predictions may gei.'s at Through the elimination » hkely." rpbe accuracy Freight traffic continues fairly low ebb, but there been signs recently of some pick¬ of this service between New York »' 1 bring about savings to both of these carriers. dicating the drop in production in big step in a Itowo Price 3 devests Atomic a 10«A decline in earnings, and a ghare at June 13_ 1957, shares Assets Rise ffivitiesand"scientific progress Vt W dlvldencls Seem outstanding at June 13, 1958, were langers worked out with the Pennsylvania in the Mid-West which up, ac¬ expenses L.,lt annually. anewmwMWn ity_Tn0, sharp decline. at all.. All Edward P. Rubin, President of S J,M intOTcmt and wa-lo,ok ior 15 fom.e/hading in Selected American Shares, redpnoerous mis? m!? 1,1 ,suc industries and p0r^s total net assets at June 13, as the most dengerous m building and automobiles, e&tioy deficits tain its property to meet the pres¬ ent volume of business. It is true enormous cost • of until 1946. The second phase cov- amount and participation certiii- /j® (distance DEW he Cen¬ O.'s showing has been sufficient . ;ressive, lawless nations." York sizable the road to cut-back in iituxui xix New this during the pe^ riod. It is reaping the benefit of large capital expenditures in the postwar period. This has enabled not wtdruim far so System and the Pennsylvania have that bad order 'iii black complished through excellent inic'edhion of1SAtom?cS:Activittos Ward purcJ;af,s, °' ft°ck- We have Gr°ss dollar volume of sales of shed bv National Securities ie^01nmetided that theynowmain- shares in five mutual investment Research ^Corooratfon sponsors tal" about a 75 /? e,?ulty P05'11™- funds managed and distributed by Keseaicn ^oiporation, sponsois Every long bull market has Investors Diversified Services Inc n is in year. m of Railroad operate ontributSv to jne growth and ?dded in.theTcou,rse °f bei"g.in: 0* Sales. Mr. for 24 years andwith to3 the3growth a^d teryiewed London, "we advised the company Clark has been has rosperity Ohio the h/.moThe/bulfmXT f°U0Wed ^^fentatives^mahe 4 special «In fact». Mr. Wiesenberger the IDS Vicl-PresWenUnTharee ontr.bution & the only "Trunk Line" carrier East which has been able temporary letdown a 73 Blair & Co. ing and other moves could be important economy producers when completed. In addition some , freight cars are sched¬ delivery during 1958 the retirement of older cars, thus reducing the need for expenses for heavy re¬ pairs. Also, when full dieselization has been accomplished, trans¬ 2,500 new uled for which will permit portation reduced expenses sharply should be of fuel because savings and more efficient opera¬ tions. ance Also, equipment mainten¬ will be reduced. Ohio currently is be in a position to expenses Baltimore believed benefit to & considerably in any up¬ in traffic from current levels, particularly in view of its swing good physical condition and geo¬ graphical location. It still remains as a large carrier of steam coal for utilities expanding in its serv¬ ice territory and if present pro¬ posed legislation now before gress is enacted, it may be position to obtain some of this hauled bituminous coal now being by barges. Con¬ in a 74 The Indications of Current week Latest AMERICAN IRON AND Indicated Steel (per cent capacity) June 22 Previous Week STEEL INSTITUTE: operations following statistical tabulations latest week Business Activity or Month 56.4 ingots (net tons) castings and June 22 'Crude . (bbls.) average (bbls.) output (bbls.) output Kerosene Residual Finished Kerosene (bbls.) Distillate ASSOCIATION OF 7,487,000 7,255,000 26,438,000 27,966,000 2,003,000 12,460,000 1,725,000 1,569,000 1,568,000 12,251,000 11,964,000 11,130,000 U. Public and 1 6 22,344,000 21,469,000 19,114,000 26,148,000 6 93,037,000 87,858,000 78,287,000 101,789,000 65 June 6 62,810,000 61,383,000 59,120,000 41,246,000 43 733,477 579,204 Federal 7 612,715 529,547 7 495,052 480,084 495,748 $417,704,000 June 12 174,747,000 304,958,000 171,720,000 309,631,000 200,517,000 June 12 234,882,000 242,957,000 June 12 196,178,000 173,876,000 181,550,000 207,924.000 .-June 12 108,780,000 135,755,000 53,332,000 35,033,000 :— : , — $435,399,000 June Pennsylvania anthracite (tons) DEPARTMENT STORE Other Electric output FAILURES IRON INC. steel Pig iron 100— 396,000 339,000 INDUSTRIAL) DUN — 7 138 116 135 12,109,000 9,806,000 11,681,000 11,257,000 20 1,120 ^45 62 38 380 382 31 43 239 237 232 28 28 32 41 P1 39 39 38 - — ... buildings 35 m • 327 325 facilities 5.967c 5.967c 5.967c 38 , and — water systems _ 265 5.670c Public service —June 10 $66.49 $66.49 $66.49 $64.56 —June 10 $35.50 $36.00 $32.67 $54.83 All other enterprises and development 111 65 64 46 53 33 35 78 83 11 12 86 1 public 80 37 _ — 375 117 _ 88 49 — - 515 68 Highways 11 . ' V 108 '470 ?• 117 M. J. QUOTATIONS): CONSUMER 24.775c 24.425c 24.225c 31.400c OF une — CREDIT OUTSTANDING—BOARD GOVERNORS :—Tune 11 11 23.150c -"22.550c 21.900c 29.075c SERVE une 11 11.000c 11.000c 12.000c 14.000c mated une 11.800c 13.800c ——— ,— in millions 10.800c 10.800c 10.500c 10.500c 10.500c 11.500c 10.000c 10.000c 10.000c 11.000c -une 11 24.000c 24.000c 24.000c 25.000c 94.625c 94.500c 95.500c 98.250c Other S. Government Bonds— -June 17 corporate June 17 .95.82 96.07 $42,665 and 93.52 Single 31,781, 14,889 14,691 8,192 8,017 1,914 1,915 1,802 8,096 7,987 7,21( 9,733 9,579 9,461 loans : — credit - j loans payment $41,247 32,983 8,134 modernization Noninstalment ; 14,788 r_ goods loans ! $42,562 32,932 1 - consumer Personal 86.75 96.54 96.69 . 96.11 credit-. consumer Repairs 94.99 RE¬ credit Instalment credit » MOODY'S BOND PRICES DAILY AVERAGES: term April 30: Automobile June 11 (primary pig. 99% j at Straits tin (New York) at ol as 11 Total FEDERAL intermediate and une 11 at THE OF SYSTEM—REVISED SERIES—Esti¬ short une 11 — (delivered) at (East St. Louis) Average Military 11,958,000 Conservation Aluminum U. 101 302 13:, 33 / nonresidential " 82 - 379 and institutional Administrative and service 134 ,34 369 . 63 /___ Educational Sewer 254 June 10 Export refinery at at— Lead (St. Louis) atZinc -. 17 1,296 —, ——_ Water Lead (New York) tZlnc - , PRICES: at refinery —•— Industrial 602,000 Electrolytic copper— Domestic construction buildings ——; Nonresidential buildings & June 12 (per gross ton) (E. & 82 394 '. :-_ 497 27 - 103.30 102.80 97.16 -'une 17 99.84 99.68 99.52 96.07 Charge accounts 3,694 3,528 June 17 96.38 95.92 95.62 94.71 Service credit 2,538 2,509 2,351 88.27 87.99 87.18 86.78 June 17 92.20 92.06 91.48 91.91 June 17 98.09 97.94 97.78 95.16 —June 17 100.00 99.68 99.20 93.67 123.5 123.3 119.3 . Aa' —H—-J ——— —-—— —— A .— Railroad Group Public Utilities Group.. Industrials MOODY'S U. 6. Group YIELD BOND 103.13 . , CONSUMER Month All DAILY AVERAGES: PRICE of A 4.17 Cereals 3.55 3.58 3.93 Meats, 3.76 2.77 3.78 4.00 Dairy 4.03 4.09 Fruits and 4.62 4.65 Other foods une 17 3.98 17 4.54 une - 17 une 17 4.26 une Baa une — — - - II 3.65 4.00 3.56 I — 2.84 3.97 4.01 4.56 ' Railroad Group —— „ Public Utilities Group—. Industrials Group- 17 3.87 p„>une 17 3.75 17 401.0 - MOODY'S COMMODITY INDEX .nine (tons)—— 4.28 3.89 4.16 398.7 400.9 7 304,529 264,648 285,090 7 248.617 247,209 264,699 une 7 77 83 86 404,015 348,600 383,220 ACCOUNT June 13 109.79 109.82 109.91 Other Total sales sales 1,608,130 1,623,210 1,522,200 May 24 349,040 332,890 359,290 302,960 , ———————————————————————\iiiv '}4 —— May 24 sales Other sales Total 7 —- off the 415,170 491,120 474,940 271,780 37,200 67,800 49,700 14,700 jay 24 — 351,400 434,080 402,890 296,880 388,600 501,880 452,590 311,580 535,542 556,505 578,840 543,230 Jay 24 195,760 162,030 151,680 104.960 Jay 24 Total purchases Short sales 591,156 659,370 648,942 510,680 May 24 786,916 821,400 800,622 615,640 May 24 sales 2,545,152 2,655,755 2,676,990 2,337,210 members— - lay 24 _ i sales 582,000 562,720 560,670 422,620 Jav 24 2,185,966 2,396,880 2,384,872 2,035,070 jay 24 Other sales 2,767,966 2,959,600 2,945,542 2,457,690 STOCK TRANSACTIONS FOR ODD-LOT ACCOUNT OF ODDLOT DEALERS AND SPECIALISTS ON N. Y. STOCK EXCHANGE — SECURITIES EXCHANGE COMMISSION: Odd-lot sales by dealers (customers' purchases)—t Number Dollar of shares value — Odd-lot purchases by dealers (customers' sales)— Number of orders—Customers' total sales Customers' short Customers' 1,307,769 1,279,631 $46,619,209 $51,128,097 $54,737,326 $67,445,684 Dollar value 1,101,334 1,184,497 27,661 18,847 8,674 1,043,636 1,062,722 1,082,487 $44,130,710 $44,958,526 $46,137,901 1,175,823 $59,018,009 May 24 May 24 361,250 343,960 290.380 353,590 May 24 361,250 May , Other sales STOCK SALES 24 May 24 ON THE N. Y. 378,790 3T3",960 439,990 29()i,380 510,660 3~53~590 430,160 sales sales WHOLESALE LABOR — (1947-4® NEW = SERIES — U. S. DEPT. 837,500 994,170 1,000,750 13,218,230 13,325,820 13,017,660 14,212,400 14,326,570 11,432,460 11,940,030 OF 10O): June 10 — vr and foodsl 119.5 117.5 96.2 98.6 90.9 112.6 113.0 112.8 June 10 SEED Received Stocks 114.9 115.0 114.4 96.5 June 10 125.1 125.2 125.4 125.3 106.3 886,000 barrels of foreign crude runs. §Based on new annual capacity of 140,742,570 tons ow,-w,.wu —— 1957 basis of 133,459,150 tons. tNumber of orders not reported since introduction of fPrime Western Zinc sold on delivered basis at centers where freight from East St. Louis exceeds °fKinr *' 1958, as gainst Jan- 1. ... AND 176.8 125.5 128,0 142.3 136.9 128.5 128.3 123.3 117.0 OF •_ . COTTON SEED 117.0 111.8 127.2 . 127.2 124.2 PROD¬ COMMERCE—Month Crude mills at tl of (tons) (tons) (tons) (pounds) Produced Shipped Refined 30__ 35,645 *327,146 278,391 515,526 *758,322 532,744 87,442,000 *124,862,000 116,696 ,000 — April 30 - (pounds) 87,224,000 110,930,000 99,742 ,000 118,617,000 120,379,000 96,151 ,000 192,368,000 188,914,000 277,876, 000 108,425,000 109,427,000 96,364,000 92,916,000 90,323 000 100,139, 000 189,776 117,320 *198,037 *149,743 125,581 (pounds) *176,437 Oil— Stbcks (pounds) April 3 Produced (pounds) Consumption (pounds) and - Meal— (tons) April 30 (tons) ; . (tons) Hulls- 279,436 135,735 120,255 • Stocks (tons) Shipped Jjinters April 30 60,739 (tons) *80,032 *73,900 • 55,265 (running bales)— April 30 : • * • f 75.372 *125,564 131,038 (tons) Stocks . 60,474 .61,363 April *95,820 84,940 *76,575 88,480 474 540 658 (a) 59 (a: (a) 105 (a) 4,514 (1,000-lb. *363,557 69,358 66,645 Fiber 216,921 *4,363 2,738 366,270 - Produced Hull 10,132 11,855 254,651 ; _ April Oil- Stocks bales) — 30 | ~ Produced Shipped Motes, Grabbots, etc. (1,000 pounds)— ; 746 " Not shown to avoid disclosure of figures for 595 individual *1,004 • ' 605 835 983 companies. FACTORY EARNINGS AND HOURS—WEEKLY AVERAGE ESTIMATE—U. LABOR—Month of April: earnings— manufacturing S. DEFT. OF u»oW $81.59 $80.81 *$81.45 86.91 *87.75 88.29 72.94 73.53 72.74 38.3 Durable goods Nondurable goods *38.6 38.8 *39.0 40.5 37.6 38.1 38.9 $2.11 *$2.11 $2.05 Hours— All manufacturing Durable goods Nondurable ^Includes Monthly Investment Plan. one-half cent a pound. 119.1 95.4 June 10 Meats 'Revised figure. 118.9 _jUne 10 foods commodities other than farm 135.5 S( 185.9 Cotton Seed— All commodities Farm products All 138.7 Weekly All oi :iioi 92. 507,570 12,180,160 Commodity Group— Processed 98.7 91.9 April: (a) May 24 PRICES, - 127 142.7/ 1 Shipped -.May 24 May 24 sales 108.11 98.8 129.5 127.6 - — Produced ROUND-LOT STOCK TRANSACTIONS FOR ACCOUNT OF MEMBERS (SHARES): round-lot sales— Other —-.1 Stocks April 30 STOCK EXCHANGE AND Short 108.9. - '91.9 ' - — — UCTS—DEPT. Stocks Total Total 106:5 98.2 Shipped - Round-lot purchases iff dealers— Number of shares ROUND-LOT 1,090,383 14,088 May 24 - TOTAL 1,057,724 May 24 Round-lot sales by dealers— Number of shares—Total sales Short sales i 126.4 106.6 138.3 care Produced May 24 105.1 130,7. 109.1 care Shipped 1,206,601 sales.; 138.1 103.9 186.1' Produced 1,047,318 other sales 136.7 , 129.8 • Reading and recreation Other goods and services Stocks May 24 —— 112.4 130.9 — —1— Personal Cake May 24 — 125,: 134:5 115.9 104.0 : girls' 127.5 137.1 134.2:; -T —_— . Private Crushed May 24 - 110.5 1,530,470 floor— round-lot transactions for account of Total 1,227,510 jay 24 - Other sales Total Total 1,333,040 1,692,330 May 24 - sales sales 1,303,430 1,636,320 jay 24 - ; - boys'- and apparel "J Other COTTON - , Other transactions initiated Total purchases Short 1,243,410 1,592,450 111.0 127.7 4 <, —_ operation and Medical 1,594,440 Other transactions initiated on the floor— Total purchases i Short fuel oil— and A. 118.7 113.6 137.3 2 Public May 24 , 114.1 130.7 116.0 — —Z Transportation ... 1024a 106.7 fuels Women's 110.33 114.4 112.4 - ._ Footwear ,, BERS, EXCEPT ODD-LOT DEALERS AND SPECIALISTS: Transactions of specialists in stocks in which registered— Total purchases— Short sales f MEM¬ OF — — Apparel Men's 455,338 112.1 130.1 136.6 home at electricity Household, 86 7 113.(5 119.6 132.7 112.5 vegetables ——— Solid 263,469 120.6 _P( tic 115.9 •„1_ products Gas and 323,485 3,73.7 132.7 products Rent T 426.1 —.June OIL, PAINT AND DRUG REPORTER PRICE INDEX— 1949 AVERAGE s=» 109 — FOR bakery poultry and fish Housing 4.06 3.80 une — TRANSACTIONS 4.31 3.88 3.77 une Percentage of activity. Unfilled orders (tons) at end of period- ROUND-LOT *'■ 3,374 . 120.5 and Ilousefurnishings NATIONAL FAPERBOARD ASSOCIATION: Orders received (tons). Production 4.27 . home at * 121.6 , 2.86 3.96 Food 3,542 , 1947-18==100- — ' 2.94 June 17 - 3,501 April: Tune 17 —IIII INDEX : items Food Government Bonds Average corporate Aa ?C 148 , . (per gross ton)_. Scrap steel 388,000 6,250,000 telegraph — Other (per lb.) METAL PRICES 7,140,000 and public- utilities private 18 127 478. 29 — 24 15 147 — Hospital June — — COMPOSITE Finished 7 June 14 (COMMERCIAL AND AGE = 18 — _ 40 41 28 505 - 08 ' 50 • 32 _ _ 191 61 42 . - 139 196 - 51 — - Residential INSTITUTE: (in 000 kwh.) BRAD STREET, 7,830,000 other Public INDEX—FEDERAL RESERVE SALES AVERAGE SY6TEM—-1947-49 EDISON ELECTRIC .—June 7 — 147 100 L ' 209 utilities Telephone All COAL OUTPUT (U. S. BUREAU OF MINES): Bituminous coal and lignite (tons) recreational Railroad $481,351,000 buildings 288 163 120 Miscellaneous Public 37 308 263 165 garages—— institutional and and Farm construction $505,535,000 200,577,000 and nonresidential 285 warehouses and restaurants, Social ENGINEERING June 12 - buildings Stores, Hospital 535,204 379 733 218 8,341,000 Other 1,438 1,020 48 193,298,000 Office $4,127 2,882 677 Industrial RAILROADS: municipal-. — 6,651,000 construction State buildings 51 698 Nonhousekeeping 201,235,000 construction^ Private 295 1 6,857,000 construction S. 945 352 1 NEWS-RECORD: Total 1,000 - 193,355,000 . — 1,288 6,775,000 — CONSTRUCTION ENGINEERING 2,583 1,403 _ 193,290,000 (number of cars) .June freight received from connections (no. of cars)—June Revenue $3,703 2,770 __ ' Nonresidential Ago $4,066 ■+. (nonfarm) units dwelling Year Month June June at AMERICAN Previous 6 Revenhe freight loaded CIVIL New of that date;- millions): construction buildings tin either for tb are are as -June at at (bbls.) (in May is OF construction new transit, in pipe lines— (bbls.) DEPT. S. 8,080,000 25,416,000 June gasoline (bbls.) oil 6,241,635 -June at fuel oil fuel Residual 6,255,935 117,690,000 27,263,000 ,une June unfinished and 6,249,685 7,338,015 June —, (bbls.) (bbls.) Stocks at refineries, bulk terminals, in Total of Month — Residential _ : fuel oil output fuel oil output Distillate CONSTRUCTION—U. BUILDING 2,181,000 June to stills—daily runs Gasoline 1,523,000 Thursday, June 19, Month 85.2 Private gallons each) 42 *1,723,000 §1,737,000 of quotations, cases Year ol (bbls. average . Latest LABOR AMERICAN PETROLEUM INSTITUTE: Crude oil and condensate output—daily in or, Ago Ago *04.0 . production and other figures for cover that date, on . Dates shown in first column month available. month ended Weex §64.4 or Equivalent to— Steel Chronicle The Commercial and Financial (2786) goods w _ • 39.8 Hourly All earnings— manufacturing __ Durable goods 2.24 *2.25 2.1 Nondurable 1.94 *1.93 1.87 goods 19 Number 5752 .'. 18? olume The Commercial and Financial Chronicle . (2787) 73 It LETTER TO THE EDITOR: , , - The big S. O. California issue is . The debentures m&y not be re¬ tap for Wednesday which looks funded prior to June 1, 1963 at a lower _cost of money to the com¬ on like Maine Reader Questions t. ' . , , ' • . them a as 100% Tuesday and Wilson & Co., Inc., is due to market $16 million of Mr. Spitz \ ' ' capital, inflated dollar values, failure to amortize fiscal indebtedness, and lack of sound monetary principles.' Editor, Commercial and Financial and beyond the ability to accumu^ Chronicle: late sufficient capital in an in^ dividual lifetime to compete with corporate facets of controllingmarkets by dominating the flowaa§e \ °f goods by allocations in time of blows again! dateline May 29, 1958),. >. , He is . merely following the Slichter line that planned ECeynes econ-. scarcity and not produc¬ must be omy ing to a point of scarcity in de¬ pressive times. Local capital fix to made prices through monopoly of markets, by corporations, parities, structures when the sub¬ mands gives wherein is and little cor¬ some desk ask and handout. that wonder many marketing and subscribed to Keynes, the planned economist monetary and economic concepts who could give answer to everys the very basis of its failure! thing in theory and never was able eternal is remedy to show how deficit governmental fixing, The only seeming explanation paradox is for found in the conviction be underwriters that this evidently the to of the future be¬ havior of the money market must be inevitably in the direction of lower rates. Certainly institutional investors must step up to take new corporate obligations if these are to be sold, show no haste about going through with their end of who things, these days. Stocks dealers' shelves have on been expanding for several weeks were estimated as million just prior to the offering of the recent Niagara They now. around $75 Mohawk week's Power issue and cur¬ which issues remain viously are further of rates money along lines which the Administra¬ tion is reportedly anxious to realized. Recent Washington see dis¬ ment, for beyond owing it to our- the Japanese had the full sclves< we,a"' ?ie sometime so iilAmerican picture it would show: why worry? It is an answer that ■ has made us a generation of selj.7 ' ' L.o (1) Monetary inflation due to undisciplined social and eco>. soft monetary Keynes concepts nomic individuals and no one has that constantly inflates monetary to go any farther than juvenile \A ..... _ i.l i.4 value, unlike hard monetary content dollars, and adds further to the4 dilemma of coordinating the of value one of ^ goods dissimilar June on another.^ There is no criterion value with monetary theories. Keynes monetary soft , (2) The planned economy or with parities, subsidies and such, Keynes concept believes in a rigid stockpiling metals and other price structure, and hence, no ad-. products for price fixing purjustment in either recession or poses, the minorities in labor, the is there Yet . 19 offered The only difference is that the knucklehead who overbuys in the installment category and not out of savings is hounded to pay govern¬ with a national debt of almost $300 billion that NOBODY ever expects to be repaid. But the $8 or $9 billion of servicing will go on and on oven beyond our own generation of foolish men who prant, "Why Pay it—we way, now owe Kr. Slichter has the it to ourselves." never answered why it should not be amortized fiscally and in what type or in what way this ecoquestion nomic atrocity Keynes conoepts will be met and the impact upon the down of Watered Of the Pert so cmm-7 Counsellor at Law Fortune's Rocks a like of amount curred for bank loans in¬ 1958. United dividendTnotices UNITED SHOE MACHINERY CITY INVESTING COMPANY 25 Broad Street, New York The Board of Directors of June 13, 1958 centos per share Stock of the declared on N. 4, Mich. is a watering monetary value and a GNP that the ex- voluminously quotes. Pylkas and William W. Ten are connected now (4) An mat goes time, with 0 > Eyck Merrill . ... Lynch, Pierce, Fenner & Smith, Street, 205 West Congress observers are casting business dividend a of 20 on payable August July 25, (Special to The Financial ST. LOUIS, economic feudalism is in these United States beyond the lifetime, in of any citizen or individual, Mo. — Chronicle) Leo J. Con- the staff of A. G. Edwards & Sons, 409 North-Eighth Street, members of the and Midwest Stock New York Exchanges. has declared 15, A. Dividend Directors dividend of a 37 Yi cents per share on the Preferred stock and 62 Yi 1958. JOHN of Board The the outstanding Common company, KENNEDY, Vice-President and cents Secretary per share stock, mon the Com¬ on payable both 1, 1958 of stock¬ July 3, record to 1958. ARTHUR W. MOFFATT June 11, 1958 Treasurer AIRCRAFT RADIO a CANADIAN PACIFIC CORPORATION RAILWAY COMPANY] Boonton of the welling-up of un¬ issues the last month New Jersey Dividend Notice new Dividend No. 101 Presumably there is no serious pinch on investment bankers' ability to participate in bidding and reoffering syndicates up to this time. And certainly there has curities "other than On June the 1958, 17, Direc¬ tors of Aircraft Radio Corpora¬ tion declared a dividend of Price Ideas Alike is There no At a meeting of the Board ot dividend of Directors held today a seventy-five cents per share on Ordinary Capital Stock was declared in respect of the year the twenty cents (20c) per share on the common pany, stock of the Com¬ payable July 8, 1958, to stockholders of record at the 1958, payable in Canadian funds August 1, 1958, to shareholders of record at 3.30 p.m. on June 20, on 1958. close of business June 25, 1958. By order of the Board. HERBERT M. KINGSLAND, Assistant T. F. Turner, Secretary. Secretary Montreal, June 9, 1958.' governments." escaping # the fact generally are pretty much of the same mind about the outlook. This was evident again that bankers closeness offerings. bidding for new case of Delaware Power PACIFIC POWER & LIGHT COMPANY & i. * Co. bonds comes to mind. Here the successful group took the Light on a coupon So $3.29 bid of 99.739 for a the top per Dividend Notice bid was only about $1,000 better than that while the low turned out to be only $1,000 under the winner. of the next group, of five bids $4.59 per Swelled by the $150 million de¬ by Standard Oil Co. of California,, next week's new corporate debt offering total foots up $280 million. And, in addition, Pacific Gas & Electric is slated to offer 853,781 addi¬ tional common shares on "rights." bentures S 3%% rate. Big Week Ahead Joins A. G. Edwards aty has joined being built Robert H. 212lh Consecutive Quarterly 1958, to stockholders of record at the close or so. issue Chronicle) — CORPORATION Y. this company on . (Special to The financial DETROIT, Harvey affiliated with now Underwriting Capital - Market The Two With Merrill Lvnch WORCESTER, Mass, A. Jacobson is construction; S. Romanoff & Co., 45 Chamber¬ and the reminder, together with lain Parkway. - j funds from internal sources, will be used for the acquisition and DIVIDEND NOTICES construction of properties during pressing for invest¬ opportunities and that any further expansion in the lending base of the country's banks would tend to expand such pressure. of June 2, 1958 / previous holders during the week in the Biddeford, Maine Wyom¬ ...... (Special to The Financial Chronicle) that money is Any country that security customers Joins S. Romanoff proceeds from the sale debentures, $14,000,000 will be used to pay, without premium, indication every of economy down sense subsidizes weakness will not continue strong. the KiLtiAitu bFiiz, along ' its blithely goes inflationary the while back, money ment mand markets will come common industrial an v borrowings. governmental in For the 12 months ended March - .. fields -• ment sold and ing. or so. inflation, but further inflation of strong and urgent minorities in the dollar, for something has to the capital or industrial fields move, either the price structure solicitous of their own well-be- been no disposition on the part or the dollar-age value. Thus jng alld shutting their eyes to the of those sponsoring sluggish offer¬ GNP figures that -Slichter' and need of sound monetary princi- ings to cut them loose. population growth are a misrep- pies founded in hard monetary Evidently the situation remains resentation of true production or content and real monetary values one in which the underwriter can monetary value. that can coordinate diverse goods afford to "bank" substantial por¬ tions of his deals while waiting The failure of planned and the values thereof I in -free economy to feed on anything but supply and demand open markets, for the market to catch up. Deal¬ ers now have about $1.1 billion in more and more, inflation is amply ara their °^1\worse enemies for loans from banks for carrying se¬ demonstrated in personal and °nty through free supply and de„ in gas August quence discordination ofvalues price monetary purchases in Utah and southwestern of the weather-eye in the direction of underwriters' capital in conse¬ and of Mountain Fuel Supply produces and another " ' ■ (5) structure ■*••• 1% yield * # „ . will paper one-half of delinquency to see that lack of discipline in monetary and ecomatters is a prelude to social disintegration. price or 1983, at par. is that rates for top- such circles nomic with redemption on 31, 1958 operating revenues of the company amounted to $25,818,000 and net income to $3,763,000, com¬ issue of $16,000,000 Mountain Fuel pared with $25,160,000 and $3,« Supply Co. 4% debentures, due 755,000, respectively, in 1957. of grade inflation, redeemed The First Boston Corp. and as¬ patches indicated that the hope in ment wise and attendant ing fund 100%. mercial Mountain Fuel Debs. disposed to anticipate easing Group Offers $16 Million un¬ ings concepts, over 1.1 First Boston sociates □egging interest rates .up and :lown making a mockery of sav- financing was ever* to be paid. His answer was that there was buying install- no reason to think upon repay¬ of¬ about Underwriting bankers quite ob¬ will continue to fail for the liscordination it has brought to smaller those Colorado, south¬ building ferings are also set for that day. western Wyoming and northeast¬ up inventory these days judging Thursday will bring public of¬ ern Utah, and transports gas from by their persistent bidding for fering of $37.5 million common ahd pricing of new issues at levels stock of the Lazard Fund, Inc., a those fields through southwestern Wyoming into Utah. It also buys which seemingly do not hold any new trust undertaking. gas from two natural gas pipeline immediate attraction for the in¬ companies. The company dis¬ vestor. tributes gas to residential, com¬ reluctant not are free and open supply and demand that planned econ- Several for northwestern thinkers have fore¬ their desire and interest in gone And debentures. sold, are calculated as somewhere close to the $200 million mark. omy The Apparently investment bankers rently, including portions of this capitalistic Richard Spitz have no doubt of front economic an It do c trines failed! in president's for has social balance without having porate of Keynes the stand to in¬ an economic balance that community a economic de¬ vestigation of local development and individual goods and leg¬ islative edict, so snow, expense ment orders of then ground is covered with the national cor¬ porate structure grows more dominant and more strong, at the deep sidies, govern¬ and "birds" the for are able at after June 1, 1981; and at a sink¬ vidua! Thar' Otherwise, they are redeem¬ regular redemption prices ranging from 104% for those redeemed prior to June 1, 1959, to pany. Pacific Power & Light has $20 million of bonds scheduled for f criticizes, for example, growth of dominant national corporate structures and hindrances to accumulation of sufficient indi1 of up i springboard to opine about 1 .economic practices said to be running our economy. debentures Steel Community slated to sell $40 of its bonds. Economy—Trends, Problems and Prospects" (Chronicle, May uses Corp., recent million * 29, 1958, p. 3), Maine correspondent takes exception to views expressed and Gas for $40 million • j the "American on day with for bids and the European Coal & ' ■ ■ Referring to Dr. Sumner H. Slichter's article banner what United Dr. Slichter's Economic Views • the weeks projected Quarterly dividends of $1.25 per share on the 5% preferred stock, $1.13 per share on the 4.52% serial preferred stock, $1.54 per share on the 6.16% serial preferred stock, $1.41 per share on the 5.64% serial preferred stock, and 40 cents per share on the common stock of Pacific Power & Light Company have been declared for payment July 10, 1958, to stockholders of record at the close of business June 30, 1958. H. W. Millay, Secretary PORTLAND, OREGON June 6,1958 * (2788) The Commercial and Financial Chronicle / ., Thursday,: June . American BUSINESS BUZZ • . kets • of the necticut Behind-the-Scene Interpretations Capital You , ' WASHINGTON, D. C. World loan for Bank made recently tion a them equivalent to $28 million railways of Nigeria. It . (paper Comment Ma Containing articles 0 Employment, Inflation and th made to the Federation of tem. an overseas : ....5. . * ... military cause e d activity Africa. Kingdom, and both hundred miles new success The frontier of French the The significance of is loan that it is the fore¬ the World and the United States to Bank give tropical Africa ance that needed in economic devel¬ ; 1' With "In the the on - tages < its few exceptions there is no problem of over-popula¬ tion and scarcity, of labor through much of West and Cen¬ a fully realized. are are ; in believed to high Africa West small be in toward still undiscovered and unex¬ New diamond fields and viously unknow ore, nonferrous many metals, tant in the nuclear pre¬ field rarer those of are impor- countries population is significant extent engaged " advanced market the of economy Na¬ re¬ (i. to the in e. any more money) region. Thus far the economic devel¬ in tropical opment Africa has been overwhelmingly the sponsibility of Europeans, re¬ In¬ dians and Levantines, who have' supplied * not only the capital but also the initiative, manage- ^rial- direction, and the technolo¬ gical skills required, - r House * to dis¬ of Africa the the paramount rea¬ African progress being made toward inde¬ pendence self-government. or Ethiopia and Liberia have al¬ ways been free. In recent years the Sudan tained and Ghana have independence: at¬ some Nigeria, great potentialities in Africa because of the rich the resources At areas. the in most time same President's represeqtfdives "warned that Russia has already established a firm economic foothold in Africa. , , . Tropical Africa has today the largest reserve of undeveloped human « and natural resources remaining 011 this planet. The tropical region is described as howe ways. New hotels are and North of the Union of South Africa. Within this vast about 135 region million people live mainly with their traditional tribal societies, fol¬ who still J being United process of African there are portunities firms. ness the Check now American in op¬ Air equal or a pros¬ D. long road to political develop¬ and may or may not coincide with the f Chronicle's" own views.'] vestment 011 scale. in a Some of the the activities large corpo¬ Rhodesias, in the and HIGH small POINT, N. P. Brown J. The Netherlands., (paper). sonnel in Weschester County The Albert, British Plains, N. Y. (paper). Government Publications, April 1958—British Information Services, 45 Rockefeller Plaza, New York 20, N. Y. (paper), 45 C.— Frances Sturgis joined the staff of May & Co., Security National Bank Building.. cents per year. Congressional portation torial — on comment—Association French n stC^S \ Carl Marks in FOREIGN Friendly to U. S. Capital the advisers TEL: HANOVER 2-0050 of by American investors is a sound limary report — U. S. Depar ment of Labor, Bureau of Labo Statistics, 341 Ninth Aveniu New York 1957 Loss 1, N. Y., and on reques New York Expense Ratios State Insurance De Oil in Alaska Report prepere by Erie Natural Gas Co., Inc.Robert D. Eckhouse & Associ — ates, 1125 Madison Avenue, Ne York 28, N. Y., on request. On the Guide Job Trading—A Practic Small Business Bullc — tin No. 3—New York State Dc partment State of Commerce, Street, Albany on 7, 11 N. ^ request. of TRADING MARKETS Botany Mills Campbell Co. Com. Fashion Park & Co. Inc. • NEW YORK 5, N. Y. Morgan Engineering National Co. Flagg Utica ' TELETYPE NY 1-971 LERNER i CO. Investment the White House express the belief that minority investments York City Occupations Wage Survey, April 1958—Pre Indian Head Mills SECURITIES SPECIALISTS 20 BROAD STREET of New United States Envelope in petroleum dis¬ tribution, plus air and sea trans¬ portation facilities. • Some tor—Harper & Brothers, 49 Ea 33rd Street, New York 16, N. 5 (cloth), $6.50. A, S. American investment is largely concentrated in mining, planta¬ Liberia, and , ''v American Cement private activities for Man 7vy^Sr-?t,vTT-v?r'.'?».:H minority interests without managerial responsibilities. related Planning Trans¬ Congo, as and (paper agement—David W. Ewing, Edi (paper), Action However, in most cases the investments have been made tion, Range C. Excerpts from edi¬ Afica. Actively-managed — Bernard "Berko- and Takuya Maruyama— Country Trust Company, White - has Long D. 1 . partment, Albany, N. Y., $1. Availability of White Collar Per¬ With J. Sturgis May tropical Africa has comparatively (paper), 75 cents. Amsterdam, pretation from the nation's Capital in¬ Nation's 6, request. — witz the been C. ,Floyd done to start the Africans American Refrigera¬ our Amsterdam Bank—Quarterly Re¬ view Amsterdmasche Bank, [This column is intended to re¬ flect the Ckbehind the scene" inter¬ private and to Institute, 1346 Connecticut Avenue, N. W., Washington 6, countries operating there. Only in Portuguese and Spanish Africa has nothing yet been on East the outstanding Euro¬ American Conditioning Transpoi America; 100 Avenue, N. "W of Washington on 16, N. Y. tion long surpass 12 Investment for Na Security—Air Connecticut Bank Man¬ Health, Productivity, Defense— Air-Conditioning and Refrigera¬ secure as — Association, tion—Essential busi¬ business Airliner: Association (paper), 50 cents. Washington and and doubt no as pean in the CUock and 36th Street, New York Informed people in government they Jet Mechanized for Handling Bankers States tremendous for records of the 61 Broadway, New Yor 6, N. Y. (cloth), $25. :• agement Commission, American development. There appears to be that will taken to grant powers to African political institutions. con¬ Government need to be comple¬ mented by participation of American business firms Numbering Imprinting places. They feel that the of the — tional Account structed, and the food is good in reasonably future in tropical Africa In French have been who the airports in Africa say follow; and Sierra Leone, Ugande, Tanganyika and Kenya so. Arthur Wiesenberger Arthur-; Wiesenberger & Com tour of Africa this perous ' steps tion Bookshelf Eisen- modern and have long run¬ are that part of south of the Sahara are a to Africa Investmeint Companies, 1958 Edi Man's pany, the Administration, r have made year, for American turing the Spokesmen (cloth), $4. Research, University of Michi gan, Ann Arbor, Mich., $4. , encourage its flow. likely to have ultimately do — Press, Inc., 4 Street, Chicago Banking—M.erwin 1 Waterman—Bureau of Busines Business friendly to private Ameri¬ Liberia, in particu¬ lar, has taken positive steps to are far — ; capital. can that enthusiastic about sound firms West would pants!" Investment resentment feel rations in this country have in¬ vested in mining and manufac¬ and ago the Local mangement is also and it does not arouse Somalia and the Central African Federation are scheduled soon they re¬ turned to Washington extremely three months thing. programs for accelerating development is the So representatives in South Clinton many ment. Eisenhower President patched Perhaps 7 Introduction to Securities liegula tion Allen D. Choka Twen tieth Century 111. under absence Rapid De-Colonization Russia There Now White still the development, traditional African society would be at a serious disadvantage in resist¬ ing either, much less both, of now The ports that the study shows that only about 10% of the African *• In adequate economic and polit¬ electronics, energy. tional Planning Commission , • are son which increasingly and * and Egyptoday both competitors and collaborators in tropical Africa,- particularly tian nationalism deposits of iron and copper, becoming n good boot a I've psychoanalysis been communism fellow and these two aggressive forces." plored. - that ical com- pared with the mineral wealth intensive concluded the most effective treatment for him be advan¬ directed of of reserves ore months of many by trouble makers. So far, the independent African governments have generally in even New York . "After 7; certain and cents. un¬ is The iron be Economic Institute, 150 East 42nd Stree 17, N. X (paper), 5 & shows not Moslems Accountin Steel Industry 1953 1957—American Iron and Stee bordering Egyptian na¬ European rule. abundant study communism over less1 developed than agriculture. ferade Iron Soviet - The metal resources has to Foreign Trade Trends: America countries appeal fellow potentialities of commercial agriculture have not and' mineral cam¬ marked no - Sahara, Guide Policy for til Century — Specia Studies Project, Rockefellc Brothers Fund, Inc., 22 Wes 55th Street, New York, N. i Africans," said the organization. tral Africa. The been its should Re Twentieth Nevertheless, the that Russia tionalism Virgin Resources aid and derestimated. the assist¬ opment. Foreign Planning declares others by of runner commu¬ Association, which is devoted to planning by Americans in agriculture, busi¬ ness, labor and the professions, Equato¬ rial Africa. trade far. so National lines to of their Business —Harry S. Wittner—Prentice Hall, Inc., 70 Fifth Avenue, Ne^ York 11, N. Y. (cloth), $7.50. Egyptian paign, they have had several building and Executive's nationalism is involved in the development of tropical Africa. While the Rus¬ sians have recently intensified the 0 Employm'en pf University of Illinoi Urbana, 111. (paper), on reques .» In addition to Soviet nism, c search, be¬ necessary Egyptian Nationalism Nigerian Railway Corporation is carrying out a modernization ■program etc.—Bureau of communist and national¬ is nations. the tremendous up¬ The loan is guaranteed by the i t $22 million a association main¬ ,'The of the Rela Unemployment; Impact on the Stability Manufacturing ist pressures on the new African country of the continent. n and of that this on Automation .«■ four times to or Market European Econ omies; Technological Chang be year. Nigeria, with a population of 34 million, is the most populous * should Prosperity;-'Effect Common tive Growth of non- tains flow ! of news out of Washington, it 'has considerable significance ;TJ level present While the loan received only surge of develppment that is taking place in assistance 0 Eco nomic increased three Youtine notice in the heavy because of logical Testing; Relationship Population Changes to type of liv¬ United States Government- " * . subsistence a Income; Exeoi, Personality and Psycho tive yield The National Planning Asso¬ ciation, a non-profit, non-politi¬ cal organization, insists that , territory of the United Kingdom, now, ap¬ proaching full independence, to lielp finance a five-year pro¬ gram to improve the rail sys¬ Nigeria, which — Distribution of ing standard. the was techniques Co Developme Current Economic lowing simple, age-old produc¬ The — — Mi Commission, State Office Buil ing, Hartford 15, Conn. 1958 r ln . Northeast State 19 Washin ton, D. C. (paper). Connecticut: The Key to the on from the Nation's Railroads, 19 Securities 10 Post Office Square, tr.z Telephone qUbbard 2-1990 Boston 9, Mass Teletyp BS fiP