Full text of C.7.3 Department Store Trade, United States : 1955

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Percentage of year's sales made in each month
Jan. j Feb. | liar. | Apr. | toy | June I July | Aug. | Sept. |oct.
GRAND TOTAL - gfTXRE STORE

6.6

5.9

7.6

7.9

7.7

7.6

6.1

7.2

8.3

I Percentage of
BY

HOT. 1 Dec. | Tear departments

9.1 10.1» 15.6

100.0

100.0

6.6

5.9

7.6

7.8

7.7

7.1»

6.1

7.2

8.3

9.1 10.1s 15.9

100.0

8Z1.6

12.1

6.3

7.2

7.0

7.9

7.0

6.5

9.6

8.1

8.5

100.0

ti.9

8.9 10.9

1

fill i l l 1el ! Hi 1 1
111111 m i l s 1 1
6.1,

6.0

6.7

7.0

7.3

7.5

5.6

6.a

7.6

8.3/11.0 20.2

ico.o

8.8

88888888888*88 8
8 8 8 8 8 1 8 8 1 8 8 8 1 I
alisllfisillllrl 1

irjriZ,

6.2

5.9

8.I1

8.7

7.9

7.1

5.8

8.1

8.7

7.8

7.0

l l l l
1 1 8 1
I f l f J I
Ml
' "' 1i 1 M
6.7

5.8

8.8

8.7

8.1

9.9 lii.9
6.5

8.7

9.0 10.2 16.9

100.0

l l l l l l l
8 1 1 1 8 8 1 I
I I f f l l l I

7.0

- 7.8

9.3

H t t l l l

11.9

6.2

7.2

7.0

n.6

5.6

5.8

7.1

1

@ I

f l f t l l l
5.5

17.7

8.8 11.8 21.5

100.0

9.9

B l l s l e l 1 6 1 6 1 1
7.2

6.8

7.8

7.fi

".0

7.7.

7.5

3.2

3.5

9.5 10.0 11.2, \ 100.0

s
2C-.3

8u 8 8u 8 8 8 1 1^ 8 1 3 8 1 I%
# 3 81
S g y g M g g y SeEii E g
lt.2

1».7

6.0

6.5

6.I4

7.3

5.9

5.9

6.2

7.6 13.5 25.8

100.0

1 I 1 I I 1 I I I 1 I I I
asr^TC1.




10.9

5.6

6.%

«.8

7.i»

7.1

6.8

9.6

8.2

8.8

5.8

5.5

fl.U

9.1

8.3

7.9

S.o

7.3

8.6

9.1 10.1 Di.C

9.0

5.9

6.6

I

9.1 11.1

f l l l l l i l
7.5.

5.6

I

7.8. 8.7 11.6 :

g l s a l l s II slfii
6.5

6.5

8. a

8.3

9.0

7.1.

5.7

7.3

«;li 10.6 11.8 10.1

5.7

5.5

8.7

9.7

8.5

8.5

5."

7.6

9.3

9.0

7.3

6.7

8.3

8.1

7.3

7.8

7.1

7.8

7.8

9.1 11.0 11.7

7.2

7.!i

9.3 10. b

9.3

9.5

9.8

8.0

7.0

6.9

9.3 12.3
7.1

8.1

k°s

5:1

DEPARTMENT STORE TRADE, UNITED STATES
Distribution of Sales by Deoartmenta

FCR IHKDIATE RELEASE

?#*rrert^:e of nonth's s i l t s

j Bar. j Apr.| Hay

Jan. | Feb.

100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0 100.0

OtAiP TOTAL - ENTIRE STORE

85.2 65.1 83.8

flli.l

«i.5

9.1

5.2

U.6

83.5
1,-3

8I..0 83.5 8li.li
5.0

U.6

5.3

6.5

!i.8

8b.li 8li.5 86.3
L.6

U.2 3.U

1.8-

2.0

2.0

1.6

1.6

1.3

1.3

1.1,

1.5

1.5

1.2

0.7

1.6

0.8

0.7

0.8

0.9

1.0

1.0

1.2

1.1

1.1

0.9

0.8

33. U 3I..8 38.6 38.6 , 36.0

32.7

31.9

a sis a ai a a a a a a a a
If a a oL1 a a a a a a a a l
a a a a a a a a a a a a l
%
888888888688
181888-888881

rurss.

°d

a
s* f u r n i t u r e )

2.h

a

2.6

17.8

«

a
a
a

V

3U.U

1.0

2.0

2.0

2.2

^ ^

2.6

2.9

2.7

2.2

2.2

2.3

2.9

3.2

3.C

2.8

2.8

3.3

3.1i

3.0

2.7

2.5

2.1:

3.3

2 . 9 * 2.1

1.8

17.ii

19.9

19.3

18.3

16.1

1.5

2.3

1.9

1.5

l.k

o'.B

' 1.8

B—r—Err

!i

20.?

a
I
3 a a
a
a
3.6

y

19.1

9.6

13.2

a

20.9

2C.8 21.7

22.8

11.2

13.8

9.9

:

1
- %% %
a a a
a
I I I II
a a a a a a a
a a a
ii; S % I I I
a

U.S h.U U.6

.

c •

8.5

M M M g ^ B MM MMM

22.2 23.3

sas

38.0

% S:! 2:2
%^ ^
hi kl ^
ss
a a a
li
a a a
a a a aMX%
« 8aS a
a a a a a
a a a a a M l aa aa Sa
I:: ^ 1:2
a a a M
MMMHS i l l a a a
1.9

8.0

E ~ —

c

Percentage of
lear's tales

in eich department V

j JuneJ July | Aup. | Sept.j Oct. | Nov. j Dec. departments

13.7

!,.7

5.!»

5.L

h.5

11
a a

a

i:i

a a

li.3

1

13. L 13.7

111

s i i
! 1 ii s i:
1
% % S3 ^ % a a a a a
a a a a a

c

S

2.1

?.l,

2.5

2.5

3.1

0.9
o.li

0.9
0.7

1.0
r.7

1.1
0.5

1.6
0.5

kl

0J|

0.7

0.7
1.2

1.3

1.2

1.3

Lli

1.2

1.1

1.2

0.9

1.1

1.1

1.0

1.0

C.8

1.0

l.o

o.S

0.5

c.5

o.5

n.L

o.S

o.',

0.3

c.2

0.3

0.2

0.3

y
s f a r the major depertaent groups Include sales which cannot be allocated to specific department*. The subdivisions, tjermfore, «?11 not
/necessarily add to t o t a l shorn f c r each group. For example, January s a > - if "Hanefurnl.-hiags" in the JIIIH S T T accounted f a r 22.2 per cent
I of t o t a l s t o r e s a l e s , although only 21.6 per cent can be allocated to the puhriivi«lone -ilthin the croup.
,tin—Based on reports . ' t o a group of large department storer located in variois c i t i e s thrnvhout the country. (In 1955, sales by these store?
s c e n t e d f o r almost 50 per cent of estimated t o t a l department store s a l e s . ) Hot a l l stores report data for a l l of t.hf denartsents shorn;
consequently, the sample f o r the individual departments i s not so comprehensive as t h a t f o r the t o t a l .




Board of Governors of the
T
ederal Reserve S^sten

DEPARTMENT STORE TRADE, UNITED STATES
Departmental Salea Indexes, Without Seasonal Adjustment
(1917-19 Average Monthly Sales = 100) \f

Jan. Feb.

tor.-. | Apr.
Apr, j May j *ne
J | JUly Aug. I SeptJ Oct. Nor. | Dec.

MAIN STORE TOTAL
88

PIECE OOCOS AND HOUSEHOID TEXTILES
67
57
63
85

Silks, velvets, and synthetics
Woolen yard goods
Cotton yard goods (including linings)

69
55
IS

58
A
89

Household textiles
Linens and towels
Doaestlcs—muslins, sheeting:
Blwkets, comforters, and spreads

71
69
69

56
1<0
IS

kk
32
26

90
87
87
98

107
81,

58
11
73
76

96
78
67
125
65

59
110

67
96

67
56
61

55
76
60

137
85
139

75
<6f85
99

Laces, trimmings, embroideries, and
107

Toilet articles and drug sundries
Silverware and Jewelry
Silverware aid clocks
Costume Jewelry
Fine Jewwlry and watchei
Books and stationery
Books and magasines
Stationery

• 67
61
69
55

82

62

6b
85

9U
89

Wcoen's and children's glows
Corsets and brassieres
Women's and children's hosiery
Underwear, slips, and negligees
Silk and mislin underwear,
slips, i
Negligees, robes, J

7k.

7k

kk
56

52
68

118

101

63
87
53
57

. 63

85
75

55
6!i

67
75

105
17
135

Ml

89

99

90

52
67
65

52
138
88

HOUBTORNISHira
Furniture and bedding
Mattresses, springs, and studio b
Upholstered and other furniture
Domestic floor coverings
Rugs and carpets

Major household appliances
Housewares (Including small appliances)
Radios, phonographs, television, records, etc
Radios, phonographs, and television
Pianos, records, sheet m s i c , instruments

Sporting goods anl cameras

aVSaOT STORE TOTAL
DOiSSTICS AND BLANK TS

Blouses, skirts, and sportswear
Qlrls 1 wear
Infante 1 wear
IBM'S AND BOTS* TOR

; 86

66

121

203
165

11),

78
36

308
269
96
299

85.
10
1,7 w *
63 H I . 133

71,

131

86

87

87
111
73
89

6k
69

116
116

137
125

-138
11,3
137

89

IIS
127

189

132
51,
78
95
73
72

371
305
395

106

89
1.1 . 26
38
57
88
99
86
116 .
125

117
11.0

i

68

8?
81

113
- 101
76

158

59

132
136

109
112

125
93

82

63
62
75

81
122 '
llli

68
115
95

76
59
86

156
115
89
87
55

llli
131
111
81
87
Ii2

82
89
75
82
69

78
76
87
69
87
75

131
6k

85
95

121

115
129
108

12JL
132
. "5

81
65

6k

8U
92

*0
89
82

1

S.

ICO

108
79
55

87
83

89

87

58

56
112

78
7k
90

1x7
79
71
99

78

69

101

id,

102

87

98

95

2
80

l

7k
65
75

110
122

72

if
66

69
66
66

117
82
111
ICO

95
111
111

122
121

113
116 - 159
75

152
78
131

358
260
218

116

118

109

115

121
183
212

157
183

115

522
593
370
258
338

129
128
106

90
122

72

llli
us
132
128

123

%

75

111

lib

88

128

131.
107
103

£

108

163

131
125

121
126

63

11,2
lis

101
112
89

106
83

256
119
215

85

36
58
60
92

1kS

110
156

87 "

125
9k

81

79
138

11,2
^3
65
1,8
78

23
5k
67
66

68
66

US

285" 111
165
168

79
til
117

101

95

ISO
96
151

116

95
6k
60
81

01
81

132
• S3
115

121

83

WOMM'S AND MISSES' READI^TO-WEAR
Intimate apparel
Coats and suits

365

. 86
105

106
67
6k
65
63

65
Toys, games, sporting goods, md c

211

91

73
111,
87
118

131
127 135
128' 137

S AND BOYS' WEAR
n's clothing

89

83

11,5
92

miKN'S AND MISSES' HEADT-TO-WEAR APPAREL

misses' inexpensive dresses
misses' better dresses
is. and sportswear
, and uniforms

77
85

61,

116

63
8k
60

Somen's and misses' coats and suits
Women's and misses' coats
Women's and misses' suits
Juniors' and g i r l s ' wear

61,

8L

WOBN'S AND HISSES' APPA1
Neckwear and scarfs
Handkerchiefs

6k
67

' .88
109
113

Ik
6k

90
56
75
118 *
156 151
15t

127

202

117
181
178

217
239

109
.70
91
125
130

131 „ 175

97

87
92
86
151.

98
156

89

87

101

97

78
112
152
158

170
159
176

110
106 J.06
108
V The 1%7-W awrag# or monthly ealea for each c .
Motei—Based on reports from a group of large department staresJ
stores accounted f o r almost $0 per cent of estimated t o t a l
meats shown; caosevently, the a ample for the individual




103 .
s cities throughout the country. (In 1955. sales b;
t store sales.) Not *11 stores report data f o r a l l of the d<
elve as that for the total.

DKPARTXniT STORE TRADE, UKTtD STATES
Departmental Stocks Indexes, Without Seasonal Adjuetmei
(19b7-b9 Average Bnd-af-mooth Stocks » 100) 1/

J u " I July I Aug. Sep1
MAIM STORE TOtH

106

112

PIECE GOCDS AMD HDBSEHOLD T8XTIIES

122

122

121

lib

107

109

106

110

113
103
129
lib

119
109
136
119

11S
106
133
115

112
103
130
110

117

122

120

115

117

127

138

lb3

115

115

117

116

117
106
136
121

127
121
lbl
130

13b
127
1SU
129

13b
119
168
125

106

Cotton yard goads (Including linings) •

Blankets, comforters, and spreads

109
99
120
116

110
99
161
112

SMALL WARES
Laces,' trimmings, embroideries, and ri

113
Id,
137
lib

106
*7
118
113
111

119

137

155

118

122

12li

130
106

12b

153

117

Toilet articles and drug sundries

lOfi

101

109

111

112

108

Silverware and j e w l r y
Silverware and clocks
Costume jewelry
Fine j e w l r y and watches

109
119
90
119

117
126
ICS
122

126
13b
123
128

132
11.3
127
1S5

127
lbl
117
152

119
138
103
123

111
131
97
98

100
lib
105
116

102
103
96
313

107
117
107
120

110
122
110
129

107
120
106
12k

102
116
103
122

101
112
100
117

TKMBJ'S AND MISSES' APPAREL ADD ACCESSORIES (TOTAL)

110

121

131

128

122

113

113

128

lliO

169

KKEH'S AND MISSES' READY-TO-WEAR ACCESSORIES

lie

122

135

133

127

117

113

128

lbO

ISO

156

118

129

116
68
76
77
133

133
70
108
85
Ibl

150
71,
136
97
ISO

lbb
70
89
90
15b

139
69
76
8b
153

125
6b
63
80
ISC

119
62
67
79
till

lb2
6b
101
98
lb3

155
7b
106
118
151

181
91
111
135
158

196
113
86
133
IS"

129
68
66
82
ISO

lbb
7b
91
97
lb9

109
97
123

116
10b
135
95
""

129
120
15b
109
—

131
125
158
115
""

127
118
lb*
107
—

117
110
lb3
102
—

111
98
126

121
10b
135
9b
92

130
12b
16b
108
113

137
lb9
191
128
lb',

151
160
215
lb3
170

111.
10b
lb2
98
82

l?b
119
153
106
103

I 1

123
125
IV?

136
111
132

120
103
132

15b
163
153

162
157
163

159
159
159

IV

117

12b

Handkerchiefs
Women's and children's gloves
Corsets and brassieres
Woaen's and children's hosiery
Underwear, slips, and negligees
Silk and aislin unaerwear, slips, and nightgowns
Negligees, robes, and lounging apparel

TOSH'S AND MISSES' 3EADT-HMIEAR APPAREL

116

106

113

128

IV

lb7

102

102

83

69
87

71
67

103
81

138
11S
lb?
127
155

157
lb3
168

161
lb8
lflb

121
118

129
12b

126
125

125
126

lib

12b

135

Juniors' and g i r l s ' wear
• Juniors' coats, suits, and d
117
113
Blouses, skirts, and
MSN'S AND BOYS' WEAR

Men's and boys' shoes and slippers
KHeFUBilSHINOS
Fnrni ttirc and bedding
Mattresses, springs, and studio be
Upholstered and other furniture
Domestic floor cow rings
Rugs and carpets
, upholstery, and awnings
Major household appliances
Housewares (including small appliances)
Gift shop

MISCELLANEOUS 1EHC9ANDI5E DEPARTMENTS

165
9b

175
107

117

m IS
II

127

183

119

lb5

132

121

119

105

115

127

130

133

la

111

125

lb2

156

160

116

125
107
110
122

136
120
121
139

lbl
125
117
lbO

lb2
133
115
137

127
119
109
129

115
106
111,
119

13b
lib
131
132

153
133
11,3,
139

161
155
ISO
lb9

158
168
lb7
152

127
108
10b
128

118

115

109

113

1ZG

122

lib

113

120

119

118

113

115

113

119

120

115

103

106

116

106

107

120

6b

56

61

56

61

63

6b

6b

72

69

61

63

106
100
117

111
103
121

120
lib
125

123
120
130

120
118
131

115
110
130

107
102
125

11C
10?
125

lib
113
126

1?1
123
135

119
128
lbO

113
113
120

115
113
127

9b
85
95

10b
97
99

105
103
102

1C3
112
106.

89
96

91
107

93
101

97
79

123
117

lb6
125

103
97

103
101

100

111

110

lib

110

106

110

127

163

172

100

119

f a
132

102

112

lb3
"97

106

118

155

106

103

60 .

DOMESTICS AND BLANKETS

• 105

K'S AND BOYS' WEAR

J The 19UJ-W

156
90

1S3

lib
101
9b
113

BASEIBIT STORE TOTAL

Hen's clothing

I 1

S I

128
9b

120
88

113
82

109
75

115

107

101

108

118

lib

113

108

108

101

96

105

123

116

109

108

109

10b

78

75

132

119

108

120

13b
133
137
12b

119
127
118
116

10b
112
100
125

115
127
111
135

160

152

102

128

116

109

106

103

117

116

109

111

122

110

10b

117

126

12b

10S117

110

10b

I s I E
138

122

152

average ena-or-aoath stocks fop each department i s used B the base in counting the stocks index f o r that department,
"torn a.group of large department stores located in various cities throughout the country. (In 1955, stocks at these
almost 50 per cent of estimated t o t a l d e p a r t * it store stocks.) Wot a l l stores report data for a l l of the deoertntijr, the sample f o r the individual <
*—
for the t o t a l .




Board of Governors of the
ftderal Reserve System

Ratio of end-of-oonth stocks to sales 1/
r | Juno j JUIy j Aug. j SeptJ Oct. | H<
GRAND TOTAL - fflTIBE STORE

3.3

3.9

3.2

3.1

3.1

3.0

3.6

3.3

3.1

3.1

3.5

k.l

3.5

3. It

3.3

3.3

3.9

3.5

3.3

3.2

2.9

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