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AUGUST 1953

bu ■ness review
J

,

Iglij

FEDERAL RESERVE
BANK OF
PHILADELPHIA




RD DISTRICT CORNUCOPIA

,

soils, topography, markets, favor farming in this area,
for industry, the district also produces many kinds of
, but poultry and dairy output predominate.

PERSPECTIVE: GUNS AND BUTTER
focuses attention on the period of fighting there.
, is a brief economic history of the period.

FIRST-HALF BAN KIN G —

THIRD DISTRICT

Loans continued to expand in first half of 1953. Gross earnings
rose substantially and profits were higher.

CURRENT TRENDS

Variety is the word for agriculture in the Third

than any other county in the nation. These are

Federal Reserve District— a fact particularly evi­
dent at this season. Over the district, farmers’

some indications of the variety and importance
of farm pursuits in this Reserve District and in

markets, county fairs, and picnics burst with
Dutch”

the sixty counties within its boundaries. They
are the three counties in Delaware, nine in the

country, “ supper” tables sag with meats, fruits,

southern half of New Jersey, and forty-eight in

and vegetables transformed into unpronounce­

the eastern two-thirds of Pennsylvania.

bounty.

Through

the

“ Pennsylvania

able dishes like G’shtuptaful Lew’r and Schnitz

What are some characteristics of agriculture in

un Knepp.* Truckloads of produce pour into the

the Third District? First, much of the agricul­

world’s largest soup company at Camden, New

tural importance of the district arises from its

Jersey.

dense population.

The world’s largest commercial truck

Good highway and railway

farm enterprise in Cumberland County, New

facilities lead to excellent markets in and ad­

Jersey, keeps up to 6500 people busy processing

jacent to the region. About 8.5 million people

65 million pounds of vegetables yearly from

live within its borders, and around its perimeter

seed to freezer.

are the metropolitan areas of New York, Pitts­

It is true that the district’s prominence in
manufacturing

burgh, Baltimore, and Washington.

and mining tends to obscure

somewhat its farm production, but this is not

Cities influence types of farms

due to lack of agricultural achievement nor fail­

Cities are important to farming not only for

ure to recognize its successes. For example, a

their distribution centers, market places, and

monument honors the man who developed the

consuming populaces but also for their influence

York Imperial apple in York County, Pennsyl­

on the types of farming which prevail within

vania.

A “ city” is named for the potato in

their orbit. For example, bulky, perishable prod­

Potter County; a bologna carries the name of

ucts like vegetables and products requiring rela­

Lebanon.

Who has not heard of Philadelphia

scrapple, cream cheese, and ice cream?

tively little land, like poultry and eggs, are

Truck

produced close to cities— as is the case in Del­

farms give New Jersey the name of “ Garden

aware, New Jersey, and eastern Pennsylvania.

State.” The nickname “ Blue Hen’s Chickens” is

Milk, another perishable product, is produced

again fitting for Delaware since Sussex County

and shipped in from farms somewhat farther

is the nation’s leader in number of chickens sold

away. This is true of farms in the northern tier

and value of poultry and poultry products sold.

and western counties of the district, as shown

Surprising to many people is the fact that Lan­

in the map. Hogs, sheep, beef cattle, butter and

caster County, Pennsylvania, raises more tobacco

cheese are concentrated and more costly products

* Stuffed baked liver, and dried apples and dumplings.

per pound, and can be shipped long distances

2




business re v ie w

TA B LE

at relatively little cost. Livestock and livestock
products (other than poultry) account for more

Percentage
d istrib u tio n
U nite d
T h ird
D ist.
States

than 16 per cent of the value of farm products
sold by farmers in the Pennsylvania section of
Products

the district, but a large share comes from the
sale of feeder cattle shipped there for fattening
and marketing.

Physical factors are important
Physical factors, such as climate, soil, and topog­
raphy— all of which vary considerably in the
tri-state area— help determine the variety as well
as the abundance of farm production. Normally,

I

VALUE OF FARM PRODUCTS SOLD— 1949
T h ird D ist.
as percent
of U .S .
total

Fie ld crops ...........................
Vegetables ..........................
F ru it and n u ts......................
H o rtic u ltu ra l sp e c ia ltie s..
D a iry p ro d u c t s ...................
P o u ltry and p o u ltry products ....................................
O th e r livestock and livestock products ...............
Fo re st products .................

12.5
6.1
3.3
5.3
28.1

36.2
2.8
3.6
1.8
14.0

1.0
6.2
2.5
8.2
5.6

31.2

8.3

10.4

13.1
.4

32.7
.6

l. l
1.9

A ll products ...............

100.0

100.0

2.8

Source:

U n ite d Sta te s Census of A g ric u ltu re , 1950.

droughts over the entire district are not expe­
rienced. Most of the excellent limestone valleys
of Pennsylvania sweep northeastward over the

from his poultry flock; 28 cents from his dairy;

district from the Maryland border to the Del­

field crops like tobacco, corn, and wheat; 6 cents

aware River at Easton, and the fertile flatlands

from vegetables; 5 cents from his mushrooms,

of New Jersey and Delaware are farmed exten­

flowers, and greenhouse plants; 3 cents from his

sively. The topography of the district provides

orchards; and less than a cent from forest prod­

good watersheds and drainage. Elevation varies

ucts.

from 3,000 feet in the western part of the dis­

value of all farm products sold in the United

trict to sea level along the Atlantic Coast.

States is also shown in Table 1. Almost 70 cents

13 cents from other livestock; 13 cents from

For comparison, the distribution of the

of each dollar of farm products sold in the na­

This is a poultry and dairy district

tion came from field crops and livestock, other

Agriculture in the Third District reflects these

than poultry.

economic and physical factors. Ours is a poul­
TA BLE 2

try and dairy district. Nearly 60 cents of each
dollar of products sold by farmers (compared
with 22 cents nationally) come from the sale of

SOURCES OF FARM INCOME IN
THIRD DISTRICT COUNTIES

chickens, turkeys, eggs, milk, and allied prod­
ucts. The poultry business provides the district
with its primary source of farm income, as
shown in Table 1, but in a majority of the
counties— 36 out of 60— dairy products rank
first, as shown in Table 2 and on the first map.
How would each dollar of sales be broken
down for an average Third District farmer? Ac­
cording to the most recent census of agriculture,
our hypothetical farmer received about 31 cents




Products

N um ber of counties
Second
Prim a ry
la rgest
source
source

Fie ld c r o p s ...................................................
Vegetables ...................................................
F ru it and n u ts ..............................................
H o rtic u ltu ra l s p e c ia lt ie s ........................
D a iry p ro d u c ts ...........................................
P o u ltry and p o u ltry p ro d u c ts..............
O th e r livestock and livestock prod­
ucts ............................................................
Fo re st products .........................................

3
1
0
2
36
17

8
5
2
1
12
24

1
0

8
0

A ll p ro d u c t s ..................................

60

60

Source:

U nite d Sta te s Census of A g ric u ltu re , 1950.

3

business re v ie w

Horn of plenty

6 per cent of all dairy products, 2.5 per cent

Smallest of the twelve Federal Reserve Districts,

of all fruits and nuts, and 1 per cent of all others

the Third District covers 1.2 per cent of the

combined, namely, forest products, field crops,

land area of the United States but produces, ac­

and livestock and livestock products, other than

cording to the 1950 Census of Agriculture, about

poultry.

3 per cent of the value of all farm products sold

This output is achieved with less than half

It supplies, in value of

the area devoted to farming, compared with

products sold, 10 per cent of all poultry and

about two-thirds of the country as a whole, and

poultry products, 8 per cent of all horticultural

with fewer than five of each 100 employed per­

specialties, 6 per cent of all vegetables, nearly

sons at work on farms, compared with over

in the United States.

PRIMARY SOURCES OF FARM INCOME VARY AMONG
THIRD DISTRICT COUNTIES .

P R IM A R Y S O U R C E S O F FA RM IN C O M E— 1949
ijiiijiijjii Dairy products

IB B

Poultry and poultry products

| lif t

Other livestock and livestock products

11I11P11 Horticultural specialties
'

Field crops

Hill Vegetables
Third D istrict— Poultry and poultry products
United States— Field crops
4




business re v ie w

twelve out of each 100, nationally. The average

have sales of $10,000 or over. The average value

value of output per farm worker in this district

of farmland and buildings per acre in the district

is $3900 compared with less than $3200 for the

is $130— double that of the United States aver­

United States.

age.

New Jersey and Delaware lead all other states
in the percentage of farms selling products worth

Variety is characteristic

$10,000 or more. Almost one-third of all farms in

Variety of products distinguishes agriculture—

New Jersey, and more than one-fourth in Dela­

as it does industry— in the district. A recent re­

ware, are in this class; about 9 per cent of the

port of the 1950 Census of Agriculture ranked

farms in Pennsylvania, as in the United States,

the 100 leading counties of the nation’s 3,050

ONE MEASURE OF THE IMPORTANCE OF AGRICULTURE WITHIN THE
THIRD DISTRICT COUNTIES IS THE VALUE OF FARM PRODUCTS
SOLD PER CAPITA

United States — $ 148




5

business re v ie w

counties in each of 56 selected items of farm

ally in number of chickens, other than broilers,

inventory and production— like the number of

on farms, and thirteen additional counties of this

chickens sold, acres of Irish potatoes harvested,

region are among the first 100.

pounds of tobacco harvested, pounds of milk

listed with the leaders in number of chickens

sold, the number of apple and peach trees,

sold, including, in addition to the counties given

and so on.

Fifteen are

above, Sussex, Kent, Lebanon, Berks, Bucks,
were

Gloucester, Pike, Atlantic, Montgomery, Salem,

among the leading counties in the United States
for 38 items— almost 70 per cent of all items

tioned in the top 100 in eggs produced; and

listed.

Ocean, Lancaster, York, and Cumberland (New

Thirty-nine

counties

in

this

district

There are relatively few farm products

— citrus fruits, cotton, sugar cane would be
among them— which are not produced to some
extent in the Third District.

and Northumberland. Fourteen counties are men­

Jersey ) are in the first ten, nation-wide.
Sussex County is a national leader in soybean
production. Bradford, Lancaster, and Susque­

Counties in the Third District rank high in
the general classifications. In sales of poultry
and poultry products, 18 counties are among

hanna counties have the largest acreage in the
district in hay— Northampton County has the
most acreage in alfalfa.

the nation’s leaders. Sussex is first in the coun­

Eleven counties, led by Lehigh, Mercer, and

try; Lancaster, fourth; Ocean, ninth; Cumber­

Lancaster, are major growers of Irish potatoes;

land, New Jersey, thirteenth; York, fifteenth;

and five counties, of sweet potatoes— Gloucester,

and thirteen other counties range from 27th to

Atlantic, Cumberland, Salem, and Camden, all

100th place.

in New Jersey.

In acres of vegetables harvested for sale, the

Lancaster produces practically all the tobacco

nine counties in this area among the top 100

in this district and ranks number one nationally

are Cumberland, New Jersey, Sussex, Gloucester,

for quantity harvested and number two in acre­

Bucks, Salem,
Lancaster.

age. Our major sweet corn-raising counties are

Burlington,

Kent,

York,

and

Burlington, York, Bucks, New Castle, Cumber­

In sales of dairy products, Lancaster, Chester,

land, New Jersey, Lancaster, Adams, Montgom­

Bradford, Susquehanna, Berks, Wayne, and Bur­

ery, and Bedford. Sussex is our leading water­

lington counties are included in the first 100

melon county.

nationally.

As might be expected, six of the nation’s lead­

In sales of fruits and nuts, Burlington, Adams,

ing tomato counties are in southern New Jer­

Franklin, Berks, and Gloucester counties are

sey, two in Delaware, and four in southeastern

among the country’s 100 leaders.

Pennsylvania— all near large soup, canning, and

Among national leaders in specific items are:

freezing factories. Luzerne is the other county.

Lancaster for the number of horses on farms;

Trees of apples, peaches, plums, and cherries

Lancaster and Chester counties for number of

abound in such leading fruit counties as Adams,

cattle sold and, with Bradford, Susquehanna,

Franklin, Lehigh, Berks, Schuylkill, Burlington,

Berks, and Wayne, for pounds of whole milk

and Gloucester.

sold. Lancaster, Ocean, York, and Cumberland

Nursery and greenhouse products are also

(N. J.) counties are among the first ten nation­

grown close to cities. Chester County (third,

6




b usiness re v ie w

nationally), Montgomery, Delaware, Lancaster,
Bucks, Cumberland (New Jersey), Berks, Sus­
sex, and Philadelphia counties are, successively,
among the leading 100 in sales of horticultural
specialties.

Leading farm counties of the district
Which are the leading agricultural counties of
the Third District?

Several measures may be

used to determine the district’s leading farm
counties. We have used three, shown in the first
table on page 10: (1) value of farm products

"SEVEN SWEETS AND SEVEN SOURS"
To see how the horn of plenty spills over in a rich
agricultural section of the Third District, have
dinner with Elmer C. Stauffer “ In the Pennsyl­
vania Dutch Country.” *
A regular dinner calls for seven sweets
and seven sours. At the instant I cannot tell
which is which. Meat, potatoes, beans, and

sold by counties, as a percentage of district
total; (2) percentage of each county’s employed
people who work on farms; and (3) number of
times each county is listed among leading 100
counties in the United States in 56 basic items
of farm inventory or production.

Farm employment

peas are sweets. Pickles, and pickled beets

The importance o f farming to a county is not

with hard-boiled eggs in the beet brine, are

only a matter of dollar value. For example, Ful­

sours. Pie may be either.

ton County ranks fiftieth in the district based

To refuse a second helping is impolite;

on value of products sold, but first in the pro­

not to finish your plate is just as bad. It re­

portion of employed persons in the county who

flects upon the hostess; it suggests you do

work on farms. About one-third of the workers

not consider the food good. Roast beef, fried

in Fulton, Susquehanna, and Wayne counties

ham, bologna, and pork sausage often ap­

are employed on farms, and about one in four

pear at the same meal. Two kinds of cake

in Juniata, Wyoming, Bradford, Bedford, Sus­

with cookies, as well as pie and a pudding,

sex, and Potter counties. Fewer than one in

are the dessert.

eight work on farms in Lancaster and Chester

When menfolk gather for a winter evening,

counties. In two other important agricultural

it’s the ‘eats’ that keep us together— eats and

counties— Berks and Lehigh— less than 5 per

conversation. Fried oysters served on a big

cent work on farms.

platter in the center of the table start things
off. And, of course, these are followed by

Rankings

several kinds of prepared sausages, cheeses,
pies, jellies and preserves, white and rye

In 56 agricultural pursuits, the ten leading farm

bread, apple butter, ‘smierkase’ (‘smearcase,’

counties listed above were ranked a total of 134

or cottage cheese, to some Americans I,

times among the leading 100 counties of the

pickles, pickled cabbage, pickled green toma­
toes intermixed with nasturtium seeds.
We empty the dishes, go to bed, sleep,
and look for breakfast in the morning!
* The National Geographic Magazine, Copyright, July 1941.




United States, according to the 1950 Census of
Agriculture.

Diversification of farming in our

top counties is brought out by these rankings.
Lancaster was a prime producer in 24 items;
York, Berks, and Cumberland I New Jersey) in
(continued on page 10)

7

business re v ie w

b usiness re v ie w

KOREA IN PERSPECTIVE: GUNS AND BUTTER
Truce in Korea focuses attention on the period o f fighting there. Here, graphically, is a b rief economic history o f the period.
B IL L IO N S

$

.IO N S

$

PRIVATE

MONEY SUPPLY

Consumers at first spent heavily to protect them­
selves from shortages they expected when more
A renewal of

The increased spending by consumers, business­

this “ protective” buying took place after the

men, and the Government could not have taken

Chinese entered the conflict, but for the past two

place without an expanded money supply, or a

years, consumers have been saving at a near­

more rapid turnover or use of money.

output was to go for defense.

100
TUR NO VER

TURNOVER OF DEPOSITS

*

1 9 4 7 -4 9 = 1 0 0

120

record level.

CONSUMER PRICES^,

+ ------- -

WHOLESALE

180

Like consumers, businessmen at first sought to

The surges of consumer buying and inventory

guard against possible shortages, so they rapidly

accumulation following the outbreak of fighting

accumulated inventory. After the initial surges,

and the Chinese intervention caused prices to

inventory accumulation continued at a slower

rise. Anti-inflationary policies, higher savings and

rate. Business spending on new plant and equip­

increased production combined to check rising

ment remained at a high level throughout the

prices.

1935 - 3 9 = 100

2 40 r

210

INDUSTRIAL PRODUCTION

period.
FEDERAL

GOVERNMENT

SPENDING

CSTEEL

80
1952 PRICES

In spite of the tremendously increased bite that

REAL PER CAPITA
SPENDING

$ 1450

Government spending and investment in produc­

8




PRICES

Federal Government spending for defense pur­

tive capacity are taking from our economy, and

poses has increased rather consistently and only
recently has shown signs of levelling off. Total

population, the country’s real per capita consump­

in spite of a higher price level and an increasing

Federal spending, which absorbed about 7 per
cent of all goods and services produced in the

tion of goods and services— its standard of liv­

second quarter of 1950, now takes 16 per cent.

Korean fighting.

ing— is higher today than at the start of the

STRIK E}

CONSUMER

1400

IJ5L>

1950

1951

1953

9

b usiness re v ie w

15 items each; Sussex and Bucks in 13 items;
Gloucester in 12; and Burlington. 11. The com­
plete list, shown in the following table, men­
tions Third District counties a total of 236 times.

Value
of sales
percent of
d is tric t
Lancaster ..............
Sussex ......................
C h e s t e r ...................
Y o rk ........................
Bucks ........................
Berks ........................
Cumberland ( N .J .)
B urling ton
............
M ontgom ery . . . .
Fra nklin ...................
Bradford .................
G louc ester ............
Salem ......................
Ocean ...................
Adams ...................
Kent ........................
Lebanon .................
Lehigh ............
Susquehanna . . . .
Northam pton . . . .
W ayne ...................
Cumberland (Pa.)
A tla n tic .................
Tioga ......................
M ercer ...................
Colum bia ...............
Dauphin .................
New C astle ..........
Bedford .................
Northum berland
S c h u ylkill ..............
Lycom ing ............
Luzerne ...................
Pe rry
......................
Lackawanna ..........
B la ir ........................
W yom ing ..............
M ifflin ......................
Delaware ...............
Po tter ......................
H unting d o n ..........
Camden .................
Snyd er ...................
Union ......................
Cambria .................
C le a rfie ld ..............
M o ntour .................

10




1 1.4
9.2
5.1
4.2
3.8
3.7
3.5
2.8
2.6
2.6
2.5
2.4
2.1
2.1
2.1
2.0
1.9
1.8
1.8
1.6
1.6
1.6
1.5
1.4
1.4
1.3
1.3
1.3
1.2
l. l
l. l
l. l
l. l
.9
.9
.8
.8
.7
.7
.7
.7
.7
.7
.7
.6
.6
.6
.4
.4
.4

Em ploym ent*
percent in
ag riculture
1 1.8
25.0
12.0
8.1
9.5
4.9
14.8
8.6
2.9
13.6
26.0
10.8
15.1
13.3
18.4
21.3
7.4
3.6
31.3
3.3
31.0
8.1
5.0
21.9
2.0
12.6
2.8
2.6
25.0
5.2
10.9
3.3
6.3
1.6
19.4
1.7
3.2
27.9
9.7
28.1
1.0
24.5
13.5
l. l
20.1
14.7
2.0
37.1
4.9
13.5

Tim e s
ranked
in 100
top U .S .
counties)
24
13
11
15
13
15
15
11
8
9
5
12
7
4
II
4
3
4
4
2
3
2
9
—
1
2
1
1
2
4
1
5
—
3
2
—

—
—
—
1
2
—
3
—
—
2

T h ird D is tric t

9.0
6.9
5.9
2.8
3.4
.2
12.1
22.1
2.8
2.2

.4
.3
.3
.3
.3
.2
.2
.2
.1
—

Cape M a y ............
M onroe .................
C lin to n ...................
C arbon
.................
McKean .................
Philadelphia ..........
Pike ...........................
Su lliv a n ...................
Elk .............................
Cameron ...............

100 .0%

4 .8 %

—
—
—

1
1
—
—

—
236

Per capita sales
A measure of the importance of farming within
a county is the value of products sold for each
of its inhabitants. The existence of large towns
in a given county, however, tends to limit the
significance of this indicator. (The map on page
5 gives the general picture.)
in g

c o u n t ie s ,

b a se d

on

The twenty lead-

p e r c a p ita s a le s ,

a re

as

f o llo w s :

Sussex .................
Susquehanna
W a yne ..............
Ke nt ...................
Lancaster ..........
B ra d f o r d ............
Junia ta ..............
Adam s ..............
W y o m in g ..........
Salem .................

............ $921
............ 340
............ 334
............ 316
............ 297
............ 293
............ 287
............ 284
............ 272
............ 263

Fulton ........................ . . .$252
Po tte r ........................ . . . 246
Tio g a ........................ . . . 244
C um berland (N . J..) . . 239
P e r r y ........................... . . . 228
Ocean ...................... . . . 223
Fra nklin ................... . . . 206
S u lliv a n ...................... . . . 201
C he ste r ................... . . . 195
Bedford .................... . . 177

Summary
The Third Federal Reserve District is primarily
a poultry district, but dairying is almost as im­
portant. Together, they produce 60 cents of each
dollar received from the sale of farm products
by district farmers.

The “ milk check” is of

primary importance in more than half the coun­
ties of the district.
Based on value of farm products sold, the ten
leading agricultural counties in the Third Dis­
trict and their rank among the top 100 counties
in the United States are:

—

—

—
—

* 1950

f Fo r 56 ite m s

business re v ie w

Lancaster ................... . . . .

9

Sussex ........................... . . . . 13
C he ster
Y o rk

( N . J .) .

M ontgom ery

..............

...................... ____47

............................. . . . . 6 5

Bucks

Berks ................................. .
Cumberland

...........................

84

89
*

ing in many of our counties is of major signifi­

*

cance to their economies. Importance of agri­

♦

culture within the counties of the district varies

*

considerably as to employment, value of prod­
ucts, land use, and value of production per

* N o t in f ir s t 100.

capita.
These counties account for almost 50 per cent

Lancaster County and Sussex County are the

of all products sold by Third District farmers.

district’s most productive counties, but almost

Lancaster and Sussex counties combined ac­

two-thirds of our counties are among the lead­

count for more than 20 per cent of all sales.
Favorable economic and physical factors re­

ers in 68 per cent of the major items of farm
production and inventory among the 3,050 coun­

sult in a varied agriculture in the region. The

ties of the nation. Although a small district, the

value of farm products sold accounts for only

Third Federal Reserve District cornucopia over­

about 3 per cent of the national total, but farm­

flows.

FIRST-HALF B A N K IN G -TH IR D DISTRICT
The upward sweep in loans of Third District
member banks continued over the first half of
1953.

In keeping with this trend, gross earn­

ings also rose materially, but additions to dis­
tributable funds were limited by rising expenses

Loan expansion
The importance of loans among the assets of
banks has been rising since the close of World
War II, while investments have been declining

and income taxes. Nevertheless, net profits after

relatively. At the mid-year the proportions in

taxes were higher than they were a year earlier.

terms of total assets were 36 and 41 per cent

M EM BER

BANK

LO A N S

Changes in

June 30,

M ill. $
Typ e s of loans:
B u s in e s s ..........................................................................................................
Se c u rity ........................................................................................................
Real estate .................................................................................................
O th e r loans to in d iv id u a ls—
Instalm ent paper ...............................................................................
Sing le-paym ent ....................................................................................
A ll other lo a n s............................................................................................

$1,288
74
796
522
260
84

M ill. $

%

+ $128
—
6
+
67

+ M%
— 8

+ 17
+ 6
+22

+
+

138
20

+

II

+36
+ 8
+ 15

6%
4

+ $358
+

6

+ 1 3%
+ 15

6%

+$352

+ 1 3%

M ill. $

+
—
+

$45
6
22

+
+
+

75
14
15

%

+
—

4%
8

+

3

L O A N S , total .......................................................................................
Less reserves .........................................................................................

$3,024
51

+ $165
2

+
+

L O A N S , n e t ............................................................................................

$2,973

+ $163

+

t P re lim in a ry.

One year*

S ix m onths*

1953

T h ird Federal Reserve D istric t

+

+

9

*A d ju ste d fo r m ergers and changes in membership.




11

business re v ie w

respectively. This was still far afield from the

Bank earnings rise

55-26 ratio reported late in the 1920s, as might

Net profits of member banks in the Third Fed­

be expected in view of the growth in Federal

eral Reserve District increased to $25.9 million

debt to more than a quarter of a trillion dollars.

in the first half of 1953 from $22.4 million in

Loans of Third District member banks have

the corresponding period a year ago and divi­

more than tripled since June 1945. Over the

dend payments were increased somewhat. The

first six months of the present year the increase

increase in profits, however, was only about one-

was $163 million or 6 per cent. Percentagewise,
this increase was exceeded in the corresponding

fourth as large as the expansion in total earn­
ings, owing to rising expenses and heavier in­

periods of several other postwar years, but in

come tax payments.

dollars it was topped only in 1951.

offs and transfers to valuation reserves was about

What kind of loans have the banks been

The total of net charge-

the same as a year ago.

making? Gains in the first six months and in

Growth in total earnings from $110.3 million

the year ended June 30 were concentrated in

to $123.9 million reflected chiefly expanded in­

advances to business concerns and in consumer

come on loans, which in the past few years have

instalment paper, with automobile paper ac­
counting for about half of the rise in the latter.

been supplying more than half of the gross earn­

Real estate loans also contributed materially to

upward, following declines earlier in the post­

the continued upward movement in portfolios,

war period. Higher average rates or yields were

as shown in the preceding table.

factors in both cases. The miscellaneous group

ings. Income on securities also has been turning

The composition of loan portfolios naturally
varies considerably from bank to bank, reflect­
ing among other factors the type of community
served, lending opportunities, and bank policies.
Business loans continue to dominate the port­
folios of reserve city banks and real estate
loans constitute the largest component at coun­
try banks.

The latest over-all figures for the

district show that business loans made up more
than two-fifths of aggregate loans and real estate
loans approximately one-quarter — proportions
not markedly different than those prevailing
shortly after the close of the last World War.
A little more than one-third of the real estate
loan total was insured by the Federal Housing
Administration or guaranteed by the Veterans
Administration. Rapid expansion in consumer

E A R N IN G S , E X P E N S E S A N D
P R O F IT S
T h ird D is tric t M em ber Banks
(D o lla r amounts in m illio n s)

F irs t half
1953*

Change from a
year ago
$

%

E A R N IN G S :
On U . S . G o v’t se c u ritie s. . .
On other se c u ritie s...................
On lo a n s ......................................
O th e r earnings ........................

$ 27.1
8.8
68.4
19.6

T$
1.8
4“
-2
+
10.3
+
1.3

+ 7%
+ 2
+ 18

To ta l e a rn in g s ........................

$123.9

-|-$ 13.6

+ 1 2%

EXPEN SES:
Sa la rie s and w ages...................
In te re st on tim e d e p o sits. . .
O th e r e x p e n se s........................

$ 34.7
10.3
27.4

+ $ 2.7
+
-9
+
2.0

+
+
+

8%
9
8

To ta l expenses ......................

$ 72.4

+ $ 5.6

+

8%

$ 51.5

+ $ 8.0

+ 1 9%

$

+ $

+

N ET C U R R EN T

E A R N IN G S . .

Recoveries, p ro fits on sales
and tra n sfe rs from valuation
reserves ......................................
Losses, charge-offs and tra nsfe rs to valuation reserves. . .
Taxes on net incom e...................

2.9
7.9
20.6

+
+

.2
-4
4.3

+

7

7%

+ 5
+ 26

instalment paper has raised this class to over

N E T P R O F IT S

...............................

$ 25.9

+ $ 3.5

+ 1 6%

one-sixth of the loans of district member banks

Cash dividends de c la re d............

$ 12.2

+ $

+

from one-twentieth in the middle of 1946.

12




* Pre lim ina ry

.9

8%

b usiness re v ie w

of earnings, including service charges on de­

the increase in expenses from $66.8 million a

posits, trust departments, etc., while growing,

year ago to the $72.4 million shown by the latest

accounts for less than one-sixth of the income

figures was in salaries and wages, but in per­

of district banks.

centage the increase was much the same in inter­

Current expenses, which exclude income taxes,
have been rising steadily, but not as rapidly as

est on deposits and in the miscellany of other
expenses.

earnings, with the result that the proportion to

Income tax payments, including excess profits

total earnings has declined from 64 per cent in

taxes, were up substantially, absorbing nearly

the first half of 1947 to 58^2 per cent in the

one-sixth of total earnings and two-fifths of net

first six months of 1953.

current earnings during the latest report period.

Nearly one-half of

CURRENT

TRENDS

Until recently, much of the business thinking was

freely. Total dollar sales by retail stores in the

in terms of a moderate downturn after mid-year.

United States have run close to record levels

Sentiment now appears to be taking a more op­

since last fall.

timistic turn. And there are signs of stability

has been well above $14 billion monthly since

in various sectors of the economy justifying this
change in perspective. Most observers are in­

the beginning of this year, or about 7 per cent
more than in the 1952 period. People have

Volume on an adjusted basis

clined to feel that the Korean armistice is not

bought houses almost as fast as they could be

to touch off a cut in Federal spending in the im­

built. Purchases of new automobiles and major

mediate future. Business outlays for productive

household appliances were exceptionally heavy

facilities promise to be greater than expected

earlier this year. Then, during May and June,

— another important factor supporting high-level
production, employment, and income. No one

the general merchandise stores experienced a
spurt in business, with dollar volume rising well

can predict with certainty what consumers will

above its first-quarter level. This reflected, in

do. But there might be good reason to expect

large part, increased activity in soft goods lines

that this new feeling of optimism, if not caught

at the country’s department stores.

directly by consumers, may be passed on through
proves to be the case, the potential problem some

Department store business
above a year ago

observers see in the recent build-up of inventories

Nationally and locally, the value of department

in their finished stage may dissolve.

store sales has maintained a fair margin of in­

high incomes to maintain liberal spending. If this

crease over the first half of 1952. Throughout

Retail volume is high by
almost any standard

the Third Federal Reserve District, monthly

Certainly, the record indicates that up to now

nounced than a year ago. But in every city for

consumers have been spending, and spending

which figures are available — except Wilkes-




fluctuations in dollar sales have been more pro­

13

business re v ie w

DEPARTMENT STORE SALES AND STOCKS
(Third Federal Reserve District)

buoyancy of consumer demand for a wide range
of merchandise.

INDEX

Buying emphasis has shifted recently
Sales reports on a departmental basis indicate
that buying interest in the early months of this
year was quite active in categories such as
housewares, floor coverings, and furniture and
bedding. Major appliance sales have been some­
what erratic. They got off to a poor start in
January,

were

maintained

in

large

volume

through March and April, but fell off in May.
Radio and television business was most active
in the late winter, and again in June. Air-con­
ditioning units sold very slowly until about May,
Barre— the over-all trend has been upward since

when they rose to a position of leadership in

January, with some months showing exception­

many home-furnishings departments.

Most retail

Since Easter, the soft goods departments of

outlets in Pennsylvania’s hard-coal region have

Third District stores have been experiencing

experienced a sales lag attributable to depressed

some over-all improvement, with sales in an

conditions in the anthracite industry, and the

increasing number of lines showing appreciable

department stores have been no exception. Mer­

gains over a year earlier. Business in piece goods

chants in Trenton, Reading, Lancaster, and York

and household textiles started the year very

ally large year-to-year increases.

— where industry is much more highly diver­

quietly, but by April, sales volume was above

sified— report the largest gains over the first

the 1952 level and continued high through June.

half of 1952.

In women’s apparel and in various ready-towear accessories, some improvement also has

At Philadelphia department stores, business
generally was disappointing in January, but that

been apparent in recent months. Sales of men’s

was the only month in which sales fell below

and boys’ wear, too, picked up after February,

their year-ago level. May sales were exception­

and May volume was quite high compared with

ally large almost everywhere. In the district as

a year ago.

a whole, the adjusted index for that month was
the highest since the post-Korean buying waves

Instalment volume has grown

of July 1950 and January 1951. In York and

In the first four months of this year, instalment

Lancaster, dollar volume on an adjusted basis

sales were running well ahead of those reported

broke all records. Sales declines were the rule
in most metropolitan areas in early June. But

in early 1952, so that much of the year-to-year

this reaction was not entirely unexpected and
the preliminary figures covering weekly sales

and regular charge-account business was fol­
lowing closely the 1952 pattern at no increase

through July clearly indicated the continuing

in

14




increase in total sales was from this source. Cash

level.

With

buying

interest

focused

on

business re v ie w

items in homefurnishings departments frequently

tion of January and June, both months in which

bought on a time basis, a high ratio of instal­

business fell off appreciably, they have main­

ment to total sales was about what might have

tained a fairly satisfactory relationship to sales.

been expected in this period. But when con­

The improvement in sales volume in July, as

sumers began purchasing more soft goods— in

indicated by weekly figures, should remove most

some cases at the expense of household durables

of the distortion in the sales-inventory picture

— this ratio declined and by June was approxi­

apparent at the end of the second quarter. Out­

mately the same as a year earlier.

standing orders through the entire first half of

Cash and

regular charge-account business then began to

1953 followed closely the 1952 pattern, but at

show small increases over 1952.

a higher level, consistent with this year’s larger
volume of business.

Collections show some lag
Although consumers have been buying more in
Third District department stores this year than
last, they have not been paying off on their
balances as rapidly as in the first six months
of 1952.

CHECK ROUTING S Y M B O LPROGRESS REPORT

The disparity has been much more

Use of the check routing symbol continues to

pronounced in the case of instalment business

gain in this district and throughout the nation.

than on regular charge accounts. To some ex­

A recent test indicates that ninety-one per cent

tent this reflects an increase in the volume of

of the checks handled by the twelve Federal

this type of credit. But it also may be due in

Reserve Banks had the symbol in the approved

part to more liberal purchase terms available

location

on some items since the expiration of Regula­

was a gain of three percentage points in the

tion W. Outstanding balances on instalment ac­

first half of the year.

(the upper right-hand corner). This

counts showed very little change during the first

Third District banks as a group continue

six months of 1953, whereas a year ago they

among the leaders with 94 per cent, topping

were declining. At the end of January, outstand­

the national average by three points. By states,

ings were 16 per cent higher than a year earlier.

New Jersey moved from fourth to third position,

By June 30 this gap had widened to 22 per cent.

Delaware from seventh to fifth, while Pennsyl­

The unpaid balances on charge accounts, mean­

vania remained twelfth.

while, have not displayed any significant change

The Check Routing Symbol Program is de­

so far this year and have continued to show a

signed to speed up the collection of checks. For

gap of around 10 per cent, compared with a

maximum effectiveness, it is necessary that 100

year ago.

per cent of all checks on par banks carry the
symbol in the approved location. Attainment of

Stocks up sharply in second quarter

this goal requires continuing efforts and co­

Department store inventories rose sharply during

operation on the part of bankers, businessmen

the second quarter, reaching in June their high­

and check printers.

est level since the fall of 1951. With the excep­




15

FOR T HE R E C O R D . . .

Factory*

!w £ K c ,
Per cent change
June
1953
from

SUMMARY

mo.
ago

O UTPUT
M anufacturing prod u ctio n . .
Construction co n tra c ts !.........
C o a l m ining..............................
EM PLOYM ENT A N D
IN C O M E
Factory em ploym ent...............
TRADE**
Department store sales.........
B A N K IN G
( A ll member banks)
Deposits.....................................
Loans..........................................
Investments................................
U.S. G ovt, securities...........
O th e r .......................................
Check paym ents......................

year
ago

6
mos.
1953
from
year
ago

June
1953
from
mo.
ago

year
ago

6
mos.
1953
from
year
ago

0*
+3
0

+ 2 4 * + 7*
5 +24
- 3 -1 9

0
- 8
+10

+18
-1 0
+18

+12
+ 3
- 9

0*
0*

+ 2 5 * + 6*
+40* +16*

+

+11

+

-6
0

+
+

2
8

+

3

-

1

1
0

+
+

3
9

+

+ 2
+16
- 5
- 6
0
+17 §

+1 +

+

+ 3
+14
- 2
- 3
+ 1
+10§

+
+
+

1t +

1t

4

16

Per cent
Per cent
Per cent
Per cent
Per cent
change
change
change
change
change
June
June
June
June
June
1953 from 195 3 from 195 3 from 195 3 from 195 3 from
mo.
ago

year mo.
ago ago

+1

+24

0

+40

+

8 +16

+5

+23

+4

+42

+

3 +

year mo.
ago ago

year mo.
ago ago

year
ago

4

Lancaster. . .

+1

+

7

+1

+13 -2 0

+

5 -

8 +

8 +

1 +10

0

+

8

+1

+14 -1 1

+

1 -

7 +

8 +

5 +16

+

4

-1

+17 -1 3

+

3 -

8 +11

+

2

0

+14

+1

+30 -

2 +

5 -1 9

7 -

1 -

Reading . . . .

-2

+

7

+ 3
+11
- 2
- 3
+ 5
+ 8

T re n to n .........

+

7

+1

+13 -

W ilm ington .

-1

+

9

+4

+22 -1 5

-

0
0

+

+

Y o rk ...............

+2

+11

+4

+25 -2 3

+10 -1 7

2
1

W ilkes-B arre

+1
0

+

1 +19

+13 +

+ 1
+10
- 5
- 6
4" 1
+10
2
1

year mo.
ago ago

P h ila d e lp h ia .

1
0
0
1
1
8

*Pennsylvania tP h ila d e lp h ia §20 Cities
**A d iu s te d for seasonal va ria tio n . JBased on 3-month moving averages.




Stocks

Sales

7

PRICES
Consum er..................................

Payrolls

LOCAL
CHANGES

0
+2
+4
+1
+1
-1
+7§

Check
Payments

Employ­
ment

Per cent change

Departm ent Store

-

3 +

7 -1 4

+

1 -

3

5 +18

8 +10 +16
7 +38 +36

+12 +10 +28

* N o t restricted to co rp o ra te limits of cities but covers areas o f one or
more counties.