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review by the Federal Reserve B a n k o f C h ic a g o

Business
Conditions
I 9 6 0 September

Contents
Bank debits— a measure of
local business activity
The outlook fo r U.S. foreign trade
Loan ratios rise further

The Trend of Business

5
9
16

2-4

Federal Reserve Bank of Chicago

OF
^ T a k i n g in to a c c o u n t s e a s o n a l tr e n d s , th e
p la te a u in in d u s tria l p r o d u c tio n r e a c h e d la s t
s p rin g , a t a b o u t 1 0 9 p e r c e n t o f th e 1 9 5 7
a v e ra g e , c o n tin u e d th r o u g h J u ly a n d p r o b ­
a b ly A u g u s t as w ell. T h is p e r io d h a s b e e n
c h a r a c te r iz e d b y slip p a g e in th e h a r d g o o d s
in d u s trie s a n d a n im p r o v e m e n t in so ft g o o d s.
V ir tu a lly all m a jo r n o n d u r a b le s in d u s trie s

BUSINESS

J u ly lo w th r o u g h th e e a rly fa ll. T h is is th e
n o r m a l s e a s o n a l tr e n d . T o ta l in d u s tria l p r o ­
d u c tio n ty p ic a lly a d v a n c e s 9 p e r c e n t b e ­
tw e e n J u ly — a lw a y s th e lo w m o n th b y a
w id e m a rg in — a n d O c to b e r w h ic h u s u a lly
c a n b e e x p e c te d to see th e h ig h fo r th e y e a r.
A s a re s u lt, th e re c a n b e little d o u b t th a t
b u sin e ss v o lu m e is m o v in g u p a t th e p r e s e n t

in c re a s e d o r m a in ta in e d o u tp u t d u r in g re c e n t

tim e . T h e q u e s tio n is, “ W ill th e rise b e m o re

m o n th s .

o r less th a n th e s e a s o n a l p a t t e r n ? ”

W ith in

th e

d u r a b le s

s e c to r

th e

T h e se c o n d f a c to r in th e p ic tu r e w h ic h

s itu a tio n h a s b e e n m ix e d .
W e a k n e s s h a s b e e n n o te d in a u to s , ste el,
fa r m a n d c o n s tr u c tio n m a c h in e ry a n d a p ­

c a n le a d to c o n f u s io n r e la te s to la s t y e a r ’s
ste e l strik e . M a n y m e a s u r e s o f a c tiv ity a re

p lia n c e s w h ile p r o d u c tio n o f a lu m in u m a n d
c o p p e r p r o d u c ts , in d u s tria l m a c h in e ry a n d

c o m m o n ly p r e s e n te d in te rm s o f th e c h a n g e
fro m th e p re v io u s y e a r . T h e s e c o m p a r is o n s

so m e ty p e s o f r a ilr o a d e q u ip m e n t h a s rise n .
T h is is th e s o rt o f d e v e lo p m e n t f o r w h ic h

a re d is to rte d c u r r e n tly b e c a u s e a b o u t 85
p e r c e n t o f th e n a t io n ’s ste e l c a p a c ity w a s

th e te rm “ ro llin g a d ju s tm e n t”— a p e r io d in

s tr ik e -b o u n d

w h ic h to ta l a c tiv ity is fa irly

s te a d y w h ile

N o v e m b e r 1 9 5 9 . T h e ste e l firm s a n d th o s e

u p s a n d d o w n s o c c u r in in d iv id u a l lin e s —

in d u s trie s w h ic h s u p p ly th e m w ith m a te ria ls

w a s c o in e d s e v e ra l y e a rs ag o .
S o m e tim e s it is su g g e ste d t h a t a le v e lin g

d ire c tly . L a te r , s te e l-u s in g in d u s trie s , p r in c i­

and

b e tw e e n

tr a n s p o r ta tio n

m id - J u ly

se rv ic e s

and

w e re

m id -

a ffe c te d

off in th e e c o n o m y m u s t b e th e p r e lu d e to a

p a lly c o n s tru c tio n m a c h in e ry a n d a u to m o ­

g e n e ra l d e te r io r a tio n . B u t a g la n c e a t th e

b ile s, w e re fo rc e d to c u t p r o d u c tio n . A s a

lin e o f a g g re g a te in d u s tria l p r o d u c tio n d u rin g

re s u lt, e v e n if th e p a c e o f to ta l in d u s tria l

th e p o s tw a r p e r io d sh o w s t h a t th e r e w e re
p la te a u s in 1 9 4 7 , 1 9 5 1 a n d 1 9 5 6 w h ic h w e re
fo llo w e d b y r e n e w e d u p sw in g s r a th e r th a n

m o n th s , a p p r e c ia b le g a in s
le v e ls w ill b e re c o rd e d .

a c tiv ity r e m a in s u n c h a n g e d in th e a u tu m n
fro m

y e a r -a g o

d e c lin e s.
A s th e te m p o o f e c o n o m ic a c tiv ity is r e ­
v e a le d in th e c o m in g m o n th s b y th e v a rio u s

2

Em ploym ent sta b ilize s
T o ta l

n o n farm

e m p lo y m e n t,

s e a s o n a lly

s ta tis tic a l in d ic a to rs , tw o q u a lify in g f a c to rs

a d ju s te d , w a s a lm o s t th e s a m e in J u ly as

s h o u ld b e k e p t in m in d . F ir s t, a c tu a l a c tiv ity ,
in c o n tr a s t to s e a s o n a lly a d ju s te d e s tim a te s ,

in A p ril. T h e to ta l w a s 5 3 .4 m illio n — a
h a lf m illio n m o re th a n th e h ig h p re -s te e l

c a n b e e x p e c te d to rise s u b s ta n tia lly fro m th e

s trik e le v e l o f 1 9 5 9 . B e tw e e n A p ril a n d J u ly ,




Business Conditions, September 1960

F e d e r a l e m p lo y m e n t

d ro p p ed

by

1 5 0 ,0 0 0

( m a in ly c e n s u s ta k e r s ) a n d th e ste e l in d u s try
red u c ed
T h u s,

e m p lo y m e n t
o v e r-a ll

by

s ta b ility

about
w as

1 0 0 ,0 0 0 .
m a in ta in e d

Major hard goods industries have
reduced production as inventories
were cut back . . .

d e s p ite d e p re s s in g in flu e n c e s.
A lth o u g h to ta l e m p lo y m e n t h a s re m a in e d

per cent, 1957 = 100

a t r e c o rd le v els sin c e la s t s p rin g , u n e m p lo y ­
m e n t h a s ris e n as a r e s u lt o f a d d itio n s to th e
la b o r fo rc e ,

w h ic h

in c lu d e s b o th

w o rk e rs

a n d th o s e s e e k in g w o rk . A b o u t 5 .4 p e r c e n t
o f th e la b o r fo rc e w a s e s tim a te d to b e u n e m ­
p lo y e d n a tio n a lly in J u ly as c o m p a r e d w ith
a b o u t 5 p e r c e n t b o th in A p ril a n d a y e a r
ag o . M o r e o v e r, th e n u m b e r o f p e r s o n s ag e
2 0 a n d o v e r w h o in d ic a te d th e y w e re u n e m ­
p lo y e d

ro s e

in

J u ly

in o p p o s itio n

to

th e

u s u a l s e a s o n a l p a tte r n . In th e la te s p rin g a n d
in J u ly , n e w c la im s fo r u n e m p lo y m e n t c o m ­
p e n s a tio n w e re ru n n in g a b o u t 3 0 p e r c e n t
a b o v e th e re la tiv e ly lo w le v e l o f la s t y e a r in
th e n a tio n a n d w e re a b o u t 5 0 p e r c e n t h ig h e r
in th e M id w e s t. T o a la rg e e x te n t, th e s e
c la im s re fle c t la y o ffs in m a n y o f th e h a r d
g o o d s in d u s trie s .
T h e e a s in g o f th e e m p lo y m e n t s itu a tio n in
a n u m b e r o f M id w e s t c e n te rs w a s in d ic a te d
in M a y a n d J u ly w h e n th e D a v e n p o r t- R o c k
I s la n d - M o lin e a r e a , B a ttle C r e e k , K a la m a ­
z o o , R o c k f o r d a n d R a c in e w e re re c la ssifie d
b y th e D e p a r t m e n t o f L a b o r as h a v in g a
s o m e w h a t h ig h e r r a te o f u n e m p lo y m e n t.
N e v e rth e le s s , o n ly D e tr o it, B a ttle C re e k a n d
T e r r e H a u te , a m o n g M id w e s t c e n te rs , a re
c o n s id e r e d to b e in th e “ s u b s ta n tia l la b o r
s u r p lu s ” c la ss — o v e r 6 p e r c e n t c u r r e n t a n d
p ro s p e c tiv e u n e m p lo y m e n t. O n th e b r ig h te r
sid e ,

five

M id w e s t

c e n te rs — M ilw a u k e e ,

K e n o s h a , M a d is o n , C e d a r R a p id s a n d D e s
M o in e s — a re r a te d b y th e D e p a r tm e n t o f
L a b o r as b e in g in th e re la tiv e ly fu ll e m p lo y ­
m e n t g r o u p , h a v in g le ss th a n 3 p e r c e n t u n ­
e m p lo y m e n t. O n ly f o u rte e n o th e r c e n te rs in
th e e n tir e n a tio n a re so d e s ig n a te d .




while output in most soft goods
industries has risen along with
the rise in personal income
per cent, 1957 = 100

Federal Reserve Bank of Chicago

e x p e c ta tio n s . C u r r e n t u sa g e o f ste e l is w ell
a b o v e 5 5 p e r c e n t o f c a p a c ity .

In v e n to ry a d justm e nt completed?
T h ro u g h th e s u m m e r th e re w a s g ro w in g
e v id e n c e
b ro u g h t

th a t

p r o d u c tio n

in v e n to r ie s

in

lin e

c u tb a c k s
w ith

had

m anage­

m e n t’s g o a ls fo r a n in c re a s in g n u m b e r o f

lo w e r re c e n tly th a n in th e sp rin g . M a in ly ,

firm s. In a few s e c to rs su c h as a u to m o b ile s
a n d a p p lia n c e s , s to c k s o f fin ish e d g o o d s h a v e

th is re fle c te d re d u c e d sa le s o f d u r a b le g o o d s.
In J u ly , sa le s o f d o m e s tic a lly produced

b e e n q u ite la rg e b y h is to ric a l s ta n d a r d s . B u t

c a rs w e re b e lo w th e y e a r -a g o le v el fo r th e
first tim e d u rin g 1 9 6 0 . T h e first six m o n th s

in m o s t in d u s trie s in v e n to r ie s h a v e n o t b e e n
h e a v y , p a r tic u la r ly if h o ld in g s a t b o th th e
m a n u fa c tu r in g a n d d is trib u tio n le v e ls a re
c o n s id e re d as a w h o le . N e v e rth e le s s , th e e a sy
s u p p ly s itu a tio n in v irtu a lly all lin e s a n d th e
h o p e fo r p ric e c o n c e s s io n s r a th e r th a n p ric e
in c re a s e s in d u c e d m a n y b u s in e s s m e n to p a re
in v e n to rie s . T h e fa c t th a t so m e firm s h a v e

h a d w itn e sse d a n 11 p e r c e n t in c re a s e . T h e r e
w a s o n ly slig h t im p r o v e m e n t in e a rly A u g u s t.
S lu g g ish sa le s c a u s e d th e a u to m a n u f a c tu r e r s
to slo w p r o d u c tio n s c h e d u le s o n
1961
m o d e ls. D e s p ite p r o d u c tio n c u tb a c k s , o n
A u g u s t 1 th e n e w c a r in v e n to r y re m a in e d
n e a r th e 1.1 m illio n le v el — a b o u t 1 0 0 ,0 0 0

b e e n o n a h a n d - to - m o u th b a s is f o r s e v e ra l
m o n th s is re fle c te d in th e la rg e r v o lu m e o f

m o re th a n a y e a r e a r lie r w h e n s to c k s h a d
b e e n b u ilt u p in a n tic ip a tio n o f th e ste e l

fre ig h t in le s s - th a n - c a rlo a d a n d le s s - th a n tr u c k lo a d lo ts a n d th e in c re a s e in a ir e x p re s s

s trik e .

b u sin e ss.
In J u ly , 9 3 p e r c e n t o f th e P u rc h a s in g

e x p e c te d in th e c a s e o f m o s t h o u s e h o ld a p ­
p lia n c e s . In p a r t, th is is a re fle c tio n o f th e

A g e n ts o f C h ic a g o w e re a b le to o b ta in g o o d s

lo w e r le v el o f h o u s in g s ta rts , b u t sa le s a t r e ­

S ale s a lso h a v e b e e n le ss v ig o ro u s th a n

o n a le a d tim e o f le ss th a n 6 0 d a y s . L a s t

ta il o u tle ts a lso h a v e b e e n slo w . A t th e s ta r t

J a n u a r y , 7 5 p e r c e n t w e re in th is c a te g o ry

o f th e y e a r, m a n u f a c tu r e r s e x p e c te d la rg e

a n d a y e a r ag o , 6 9 p e r c e n t. T h is s h o rte n in g
o f th e o r d e r le a d tim e h a s h a d th e effec t o f

g a in s d u rin g 1 9 6 0 f o r m o s t ty p e s o f a p ­
p lia n c e s . H o w e v e r, to ta l s h ip m e n ts d u rin g

r e d u c in g th e v o lu m e o f n e w o r d e r s re la tiv e

th e first h a lf w e re d o w n s u b s ta n tia lly .

to th e v o lu m e o f p r o d u c tio n a n d s h ip m e n ts ,

R e c e n t s u rv e y s o f c o n s u m e r b u y in g in ­
te n tio n s in d ic a te th a t little im p r o v e m e n t is

a n d it h a s a lso e n a b le d c u s to m e r firm s to
re d u c e s to c k s o n h a n d .

4

Consum er durables sales o ff
T h e lev el o f r e ta il sa le s w a s s o m e w h a t

in s to re fo r m o s t h a r d g o o d s. O n ly in th e

A s a re s u lt o f in v e n to r y a d ju s tm e n ts a l­

c a se o f n e w c a r s is th e p u r c h a s e o f a la rg e r

re a d y a c c o m p lis h e d , it is n o t s u rp ris in g th a t

n u m b e r o f u n its c o n te m p la te d . In e v a lu a tin g

th e re h a v e b e e n r e p o r ts o f m o d e s t o r d e r im ­
p r o v e m e n ts in a v a r ie ty o f lin e s s u c h as ste e l,

th a t a p p lia n c e s a re n o t as im p o r ta n t in o v e r ­

s u rv e y s o f th is ty p e , it s h o u ld b e re m e m b e r e d

m e ta l fa s te n e r s , to o l a n d d ie sh o p s , p a p e r

all c o n s u m p tio n e x p e n d itu r e s as th e y w e re

c a r to n s a n d e le c tric a l c o m p o n e n ts . In th e
c a se o f ste e l, h o w e v e r, n e w o r d e r s in J u ly

a few y e a rs ag o a n d th a t c o n s u m e r a ttitu d e s
c a n c h a n g e q u ic k ly as th e ir v ie w s o n in c o m e

w e re n o t m u c h a b o v e th e p r o d u c tio n r a te o f

p r o s p e c ts sh ift. T h e r a th e r fa v o r a b le b u y in g

o n ly 5 5 p e r c e n t o f c a p a c ity . T h e s tr e tc h ­
o u t in a u to in d u s try o r d e r s h a s b e e n la rg e ly

in te n tio n s s u g g e ste d b y su rv e y s ta k e n in th e
e a rly m o n th s o f 1 9 6 0 h a v e n o t b e e n

r e s p o n s ib le f o r k e e p in g to ta l o r d e r s b e lo w

re a liz e d .




Business Conditions, September 1960

Bank debits— a measure of
local business activity
T - j ik e

m o st

b u s in e s s m e n ,

b an k ers

have

a re la tiv e ly few

banks.

B a n k e r s in m a n y

f o u n d th a t a m o n g th e m o s t u se fu l y a rd s tic k s

c itie s h a v e lo n g b e e n a w a re o f th e u se fu ln e ss

fo r a p p r a is in g th e c u r r e n t b u s in e s s s itu a tio n

o f b a n k d e b its as a c o m p re h e n s iv e in d ic a to r
o f lo c a l s p e n d in g a c tiv ity .

a re

m e asu res

sp e n d in g .
not

of

V e ry

a v a ila b le

c o n su m e r

and

b u sin e ss

o fte n , h o w e v e r, th e se

fo r

th e

p a r tic u la r

a re a s

a re
in

A v a ila b ility o f sales fig u re s

w h ic h a b a n k o p e r a te s , a n d o fte n it is im ­

A la rg e p r o p o r tio n o f c o n s u m e r e x p e n d i­

p o ssib le to in fe r fro m n a tio n a l a n d re g io n a l

tu r e s is m a d e a t r e ta il s to re s . O u tla y s fo r

d a t a a re lia b le in d ic a tio n o f tr e n d s in lo c a l

r e n t a n d se rv ic e s a re th e m a jo r e x c e p tio n s .

a re a s .
It is p o s s ib le , o f c o u rs e , to c o m p ile p u re ly

A lso , c o n s u m e r s m a k e so m e p u r c h a s e s fro m

lo c a l m e a s u r e s o f c o n s u m e r a n d b u sin e ss
s p e n d in g f ro m a n y o n e o f a n u m b e r o f
s o u rc e s . P u rch a sers th e m s e lv e s m a y b e s u r ­
v e y e d a t r e g u la r in te rv a ls a n d a s k e d to give
a n a c c o u n tin g o f th e ir e x p e n d itu r e s , c u r r e n t
a n d p la n n e d . B u t th e c o s t a n d d iffic u ltie s in ­
v o lv e d in o b ta in in g u p - to - d a te , re lia b le s p e n d ­

m a n u fa c tu r e rs a n d w h o le s a le rs , a n d th e se ,
o f c o u rs e , a re n o t in c lu d e d in sa le s o f re ta il
e s ta b lis h m e n ts . I n all, r e ta il sa le s as c o n v e n ­
tio n a lly m e a s u r e d , e v e n if a v a ila b le o n a
c o m p re h e n s iv e a n d c u r r e n t b a s is , w o u ld n o t
b e a c o m p le te m e a s u r e o f c o n s u m e r s p e n d ­
in g in a n a re a .
In e a c h o f f o u r m e tr o p o lita n a re a s in th e

in g d a t a d ire c tly fro m in d iv id u a ls is so g re a t
t h a t th is p r o c e d u r e is u tiliz e d o n ly ra re ly .
T h e jo b is r e d u c e d c o n s id e ra b ly if th e
in f o rm a tio n is c o lle c te d fro m se lle rs. S ale s

S e v e n th D is tric t, th e tr e n d o f re ta il p u r ­
c h a s e s , c a n b e r o u g h ly tr a c e d in th e m o n th ly

to ta ls f o r a lim ite d n u m b e r o f re ta il o u tle ts

C e n s u s d a ta a re m u c h m o re u se fu l fo r th e

p r o v id e a u se fu l in d ic a tio n o f c o n s u m e r e x ­
p e n d itu r e s o n c e r ta in k in d s o f ite m s. H o w ­

n a tio n as a w h o le t h a n fo r in d iv id u a l a re a s ,

p e rc e n ta g e c h a n g e s p r o v id e d b y B u r e a u o f
th e C e n s u s r e ta il tr a d e s u rv e y s . B u t th e

p r im a rily b e c a u s e th e n u m b e r o f re ta ile rs

e v e r, if c o m p re h e n s iv e c o v e ra g e is d e s ire d ,

in c lu d e d in a n y g iv e n a r e a is sm a ll. M o r e ­

th e n u m b e r a n d k in d s o f re ta il o u tle ts th a t

o v e r,

m u s t b e s u rv e y e d b e c o m e q u ite la rg e . F u r ­
th e r m o r e , m o s t b u s in e s s p u r c h a s e s a re n o t-

e le v e n o r m o re s to re s ( a n d in so m e citie s
a c c o u n t f o r a s u b s ta n tia l p o r tio n o f s a le s )

m a d e a t r e ta il s to re s .

a re r e p o r te d

A th ir d s o u rc e is to ta p in a t th e p o in t
th r o u g h w h ic h m o s t e x p e n d itu r e s in a c o m ­

h e n c e , a re n o t in c lu d e d in th e fig u re s fo r
in d iv id u a l a re a s .

sa le s

of

th e

o n ly

c h a in s

w h ic h

o p e r a te

a s n a tio n a l to ta ls

and,

m u n ity flow , n a m e ly , its b a n k s . M e a s u rin g

In d e x e s o f sa le s a t d e p a r tm e n t s to re s a re

th e to ta l w ith d r a w a ls — d e b its — fro m th e
a c c o u n ts o f n u m e ro u s s p e n d in g u n its c a n b e

v irtu a lly th e o n ly o th e r m e a s u r e re g u la rly
a v a ila b le o n c o n s u m e r s p e n d in g in in d iv id u a l

a c c o m p lis h e d b y r e c o u rs e to th e r e c o rd s o f

a re a s . C u r r e n t in f o r m a tio n o n d e p a r tm e n t




Federal Reserve Bank of Chicago

s to r e sa le s is p r o v id e d f o r 3 5 m e tr o p o lita n
a re a s a n d c itie s b y th e F e d e r a l R e s e rv e B a n k
o f C h ic a g o . B u t d e p a r tm e n t s to re s a c c o u n t
f o r o n ly a sm a ll p a r t o f to ta l sa le s; th e p r o ­
p o r tio n

v a rie s

by

a re a ,

e s p e c ia lly

in

th e

s m a lle r c e n te rs . I n th e a b s e n c e o f in f o rm a ­
tio n o n c u r r e n t sa le s tr e n d s in a p p a r e l s to re s ,
d is c o u n t h o u s e s a n d f u r n itu r e a n d h o m e f u rn is h in g s

Could de bits f ill th e gap?
A s n o w c o m p ile d , b a n k d e b its in c lu d e th e
d o lla r v o lu m e o f c h e c k s w ritte n o n d e m a n d
d e p o s it a c c o u n ts o f in d iv id u a ls , b u s in e s s e s
a n d s ta te a n d lo c a l g o v e rn m e n ts . T h e s e d a ta
a re c o lle c te d a n d p u b lis h e d m o n th ly f o r 4 5
m e tr o p o lita n a re a s a n d c itie s in th e S e v e n th

s to re s —

th e d e p a r tm e n t s to r e s ’
c h ie f
c o m p e tito rs —
sh ifts in sa le s o f d e ­
p a r tm e n t s to re s m a y
n o t b e a n a c c u r a te in ­
d ic a to r o f c h a n g e s in

Bank debits and retail sales
in selected Michigan areas, 1 9 5 3 - 1 9 6 0
monthly demand debits
m illion

d o lla r s

d a ily o v e r a g e taxable retail s a le s

billion dollars
8

c o n s u m e r s p e n d in g in
in d iv id u a l a re a s .
I n so m e sta te s , sa le s
ta x c o lle c tio n s o f th e
ty p e sh o w n in th e a c ­
c o m p a n y in g c h a r t fo r
M ic h ig a n

a re a s

p ro ­
thousand d o llars

million dollars

tho usand d o llars

million dollars

th o u san d

million dollars

v id e g o o d e s tim a te s o f
e x p e n d itu r e s a t r e ta il.
U s u a lly , h o w e v e r,
th e s e fig u re s a re a v a il­
a b le o n ly a f te r a n
in te rv a l o f s e v e ra l
m o n th s ,

and

hence,

a re o f lim ite d v a lu e as
in d ic a to rs

of

cu rren t

tre n d s .
I n a d e q u a te

as

in ­

f o r m a tio n
on
lo c a l
c o n s u m e r s p e n d in g is,
it is f a r b e tte r t h a n th a t
a v a ila b le o n b u s in e s s
s p e n d in g . W ith few
e x c e p tio n s , th e r e a re
n o lo c a l d a ta r e la tin g
to b u s in e s s e x p e n d i­
tu r e s o n p la n t, e q u ip ­
m e n t a n d in v e n to rie s .




d o llo rs

Business Conditions, September 1960

T h e c h a rt on the p rec ed in g page co m p ares
b an k deb its w ith ta x ab le reta il sales in
M ich ig an ’s fo u r largest m e tro p o lita n are as:
D etro it, F lin t, G ra n d R ap id s an d L ansing.
Sales d a ta w ere deriv ed fro m sales ta x co l­
lection statistics com p iled by the M ichigan
D e p a rtm e n t o f R evenue. D eb its w ere c o m ­
piled fro m reg u la r m o n th ly rep o rts su b ­
m itted by m ost o f the b an k s in these areas.
T h e c h a rts illu strate several p o in ts re­
ferre d to previously. T h e g re a te r in crease
in d ebits th a n in retail sales fro m 1953 to
1960 can be seen fo r each o f th e areas. In
general, how ever, th e co rre sp o n d e n c e b e­
tw een the series in th e ir rea ctio n s to cyclical
ch an g e is n o tew o rth y . T h e series m ove
ro u g h ly to g e th er, w ith th e ex ception of
L ansing d u rin g 1953-54, w h en som e o n e ­
tim e ch an g es in b an k in g co n n e ctio n s o c­
c u rre d w hich w ere u n re la te d to spending
activity. D ebits o f D e tro it b an k s typically
include a h ig h er p ro p o rtio n o f financial
p ay m en ts and th e re fo re w ould have been
ex p ected to show m o re p ro n o u n c e d div erg ­
ences fro m sales th a n d eb its in o th e r areas,
b u t this did n o t o ccu r.

Federal Reserve District. The debits data
include most of the payments by these
groups. Even the payments made with cur­
rency are included in part since much of the
currency is obtained by cash withdrawals
from demand deposits. Indeed, the major
weakness of debits as a measure of consumer
and business spending for goods and services
is that they encompass too much — not too
little. Debits include not only the expendi­
tures from checking accounts on goods and
services for current use, but also the dis­
bursements for purchases of bonds, stocks,
real estate and other property — transfers




O n a m o n th -to -m o n th basis, th e re are
irre g u la rities an d in co n sisten cies betw een
th e series w h ich d isa p p e a r if th e figures are
co m b in ed fo r a p erio d o f tw o o r th ree
m o n th s. D ifferences in tim in g o f p u rch a ses
an d final p ay m en ts, b ec au se o f th e use o f
ch arg e ac co u n ts o r in sta lm e n t c re d it, o fte n
cause su ch m o v em en ts. T h e re a re n u m e ro u s
in stan ces w h ere d eb its a p p a re n tly lag sales
by a m o n th o r so. T h is, h o w ev er, is b u t one
o f th e fa c to rs ca u sin g differences in the
sh o rt ru n . T h e m o st significant rela tio n sh ip
to be o b serv ed is th e cy clical co rresp o n d e n ce
th ro u g h o u t th e e n tire p erio d .
T h e ch a n c e ap p e ars to be sm a lle r w ith
sales th a n w ith d eb its th a t a cy clical ch an g e
m ay be o b sc u re d by irre g u la r fluctuations.
T his suggests th a t som e seg reg atin g o f debits
arisin g fro m tra n sfe r p ay m en ts, d eb t and
asset tra n sa c tio n s is d esirab le. In th e case
o f debits, it is alw ays possible th a t th e u n ­
usual, th e aty p ica l tra n sa c tio n will be large
en o u g h to o v ersh a d o w ch a n g es in tra n s a c ­
tions resu ltin g fro m final p u rch a ses o f co n ­
su m ers a n d businesses.

which are not related directly to current pro­
duction and consumption of goods and serv­
ices. Such transfers contribute significantly
to debits totals for both individuals and busi­
nesses. For example, if an individual sells a
house, common stocks or bonds and deposits
the proceeds in his checking account before
reinvesting, the debit to his account at the
time of reinvestment may be several times
as large as his annual expenditures for
current consumption.
Transfers of funds from one place to
another, unrelated to transfers of owner­
ship, make up a significant proportion of

Federal Reserve Bank of C hicago

c h e c k s w ritte n o n b u s in e s s a c c o u n ts . L a r g e r

le c te d

c o m p a n ie s in p a r ti c u la r a re lik e ly to h a v e
n u m e ro u s d e p o s it a c c o u n ts a n d to tr a n s f e r

in h e re n t lim ita tio n s . A t th e c o s t o f so m e

d e p o s its fro m o n e to a n o th e r in a w a y th a t
b e a r s little o r n o r e la tio n s h ip to “ s p e n d in g ”

in te r p r e te d

w ith

a w a re n e s s

of

a n a ly sis o f th e fin a n c ia l a c tiv itie s o f a lim ite d
n u m b e r o f d e p o s ito rs , m o r e o v e r, b a n k in g

in a sp ecific a re a .

s ta tis tic s c a n b e m a d e to
b e tte r p ic tu r e o f s p e n d in g .

T h e a ll-in c lu s iv e n a t u r e o f b a n k d e b its
w o u ld n o t in its e lf c o n s titu te a m a jo r w e a k ­

A r e la te d a p p r o a c h t h a t se e m s lik e ly to
b e fru itfu l is a n a ly s is o f th e m a rk e d ly le ss

y ie ld

an

even

n ess o f d e b its as a n in d ic a to r o f s p e n d in g if

n u m e ro u s c r e d its o r a d d itio n s to th e d e m a n d

th e v a rio u s ty p e s o f p a y m e n ts th e y r e p r e s e n t
w e re a c o n s ta n t p r o p o r ti o n o f th e to ta l. B u t

d e p o s it a c c o u n ts o f c e r ta in ty p e s o f b u s i­
n e sse s. C r e d its o f r e ta ile rs r e s u ltin g f ro m

su c h is n o t a lw a y s th e c a se . D e b its a t N e w
Y o r k C ity b a n k s , f o r e x a m p le , s h o w e d a
s tro n g in c re a s e d u r in g 1 9 5 4 , a p e r io d in

b u s in e s s

w h ic h e c o n o m ic a c tiv ity , in c lu d in g c o n s u m e r
sp e n d in g , w a s d e c lin in g in m o s t a re a s . T h is

o f th e s e e s ta b lis h m e n ts .
B a n k d e b its h a v e b e e n in c re a s in g s e c u la rly

rise in d e b its re fle c te d p r im a rily g r e a te r
fin a n c ia l a c tiv ity , e s p e c ia lly tr a n s a c tio n s in

s u m p tio n as m o re a n d m o r e b u s in e s s e s a n d

th e s to c k m a rk e t.

in d iv id u a ls h a v e tu r n e d to th is c o n v e n ie n t

T o ta l b a n k d e b its c a n h a r d ly b e e x p e c te d
to se rv e as a n in d ic a to r o f s p e n d in g in th e

w a y o f m a k in g p a y m e n ts . T h u s , w h e n p e r ­

n a t io n ’s la rg e fin a n c ia l c e n te rs w h e re sw in g s
in fin a n c ia l d e b its m a y a t a n y p a r tic u la r tim e

f o r a la rg e n u m b e r o f M id w e s t a r e a s a re e x ­

o v e rs h a d o w m o v e m e n ts in c h e c k p a y m e n ts

in sa le s a t r e ta il e s ta b lis h m e n ts b e tw e e n th e

re c e ip ts ,

f o r e x a m p le ,

a re

fa irly

re a d ily d is tin g u is h a b le f ro m o th e r ty p e s o f
c re d its a n d b e a r a c lo se r e la tio n s h ip to sa le s

a t a m o re r a p id r a te t h a n p r o d u c tio n o r c o n ­

c e n ta g e c h a n g e s in d e b its to d e m a n d d e p o s its
a m in e d w ith c o m p a r a b le p e r c e n ta g e c h a n g e s

a s s o c ia te d p r im a rily w ith c u r r e n t p ro d u c tio n

1954 and

a n d c o n s u m p tio n . B a n k d e b its as p re s e n tly
c o m p ile d b e a r a m o re c o n s ta n t re la tio n s h ip

th a t d e b its in e a c h a r e a in c re a s e d sig n ifi­
c a n tly m o re t h a n sa le s. B u t m o re im p o r ­

to s p e n d in g in th e sm a lle r c itie s.
I t w o u ld a p p e a r t h a t d e b its ca n p ro v id e

ta n t, fro m a n a n a ly tic a l s ta n d p o in t, th e r a n k ­

a re lia b le in d ic a tio n o f c h a n g e s in c o n s u m e r
a n d b u s in e s s s p e n d in g if th e d a ta a re c o l-

is

Buslne ss C ond itions is p u b l i s h e d m o n t h l y b y
th e federal reserve bank of
s c r i p t io n s a r e a v a ila b le

to

Chicago. S u b ­

th e p u b l i c w i th o u t

1 9 5 8 C e n s u s y e a rs , it is f o u n d

in g o f a re a s in te rm s o f size o f d e b its in c re a s e
v e ry

sim ila r

in c re a se .
I n a d d itio n ,

to

th e

a. b e tte r

r a n k in g

by

sa le s

u n d e r s ta n d in g

of

th e s e a s o n a l p a t te r n s — in tra -w e e k ly , i n tr a ­
m o n th ly a n d m o n th - to - m o n th — w o u ld e n ­
h a n c e th e u s e fu ln e s s o f th e d a ta . W ith th e
a id o f e le c tro n ic c o m p u te r s , v a r io u s f a c to rs

c h a r g e . F o r i n f o r m a t io n c o n c e r n i n g b u lk m a il­

a ffe c tin g th e v o lu m e o f d e b its c a n b e te s te d
a n d th e d a ta a d ju s te d w ith le ss d ifficu lty

in g s to b a n k s , b u s in e s s o r g a n iz a t io n s a n d e d u ­

th a n p re v io u s ly . A p p a r e n tly , in a d e q u a te a t­

c a tio n a l in s titu tio n s ,

8 3 4 , C h ic a g o 9 0 , I llin o is . A r t i c l e s m a y b e r e ­

te n tio n to th e s e s e a s o n a l f a c to rs is b e h in d
m u c h o f th e c h o p p in e s s o r e r r a tic b e h a v io r
o f th e se rie s t h a t h a s h a n d ic a p p e d th e ir u se

p r i n t e d p r o v i d e d s o u r c e is c r e d it e d .

th u s fa r.

w r ite : R e s e a r c h

D e p a r t­

m e n t, F e d e r a l R e s e r v e B a n k o f C h ic a g o , B o x

8

and




Business Conditions, September 1960

o f c h e c k s m a y m a k e fe a s ib le a c o n tin u o u s

Can d e b its se rie s te ll even m ore?
T h e re a l h o p e fo r th e f u tu re u s e fu ln e ss

m e a s u r e m e n t o f s p e n d in g b y v a rio u s s e c to rs
in in d iv id u a l a re a s . T h e te c h n iq u e k n o w n

o f b a n k d e b its as a id s to e c o n o m ic a n a ly sis

as

a n d in k e e p in g ta b o n tr e n d s in in d iv id u a l
a re a s lies in d isa g g re g a tio n o f th e d a ta ,

se e m s lik e ly to g a in w id e s p re a d a c c e p ta n c e

M a g n e tic

In k

C h a ra c te r

R e c o g n itio n

th a t is, s e p a r a tin g th e in f o rm a tio n in to its

te c h n iq u e

(s e e B u sin e ss C o n d itio n s , A p r il 1 9 6 0 .) T h is
p ro v id e s f o r m a c h in e id e n tific a ­

p a r ts . A first im p o r ta n t s te p lie s in th e d ir e c ­

tio n o n c h e c k s o f th e c u s to m e r ’s a c c o u n t

tio n o f s e p a r a tin g c h e c k p a y m e n ts o f in d i­

a lo n g w ith th e ro u tin g s y m b o l-tr a n s it n u m ­

v id u a ls fro m th o s e o f b u s in e s s e s a n d , s e c o n d ­

b e r a n d th e a m o u n t o f th e c h e c k . I n s o fa r as

a rily , so m e k in d s o f b u s in e s s e s fro m o th e rs .
W ith th is in f o rm a tio n a v a ila b le , d e b its c o u ld

sh ip d e s ig n a tio n , it so lv e s th e in p u t p ro b le m

b e u s e d n o t o n ly to

f o r th e c o lle c tio n o f v e ry u se fu l in f o rm a tio n

e n v iro n m e n t

in

d e s c rib e th e sp e cific

w h ic h

in d iv id u a l

banks

“ c h a r a c te r r e c o g n itio n ” in c lu d e s a n o w n e r­

b y s p e n d in g s e c to r. T h is a n d o th e r re c e n t

o p e r a te , b u t th e d e ta ils o n s p e n d in g in p a r ­

d e v e lo p m e n ts

tic u la r lin e s w o u ld a lso b e u se fu l to o th e r

th a t in f o rm a tio n o n lo c a l e c o n o m ic c h a n g e s

b u s in e s s e s , m a n y
c u s to m e rs .

m a y b e a v a ila b le b e fo re to o lo n g , in c o n ­
s id e ra b le d e ta il a n d as a b y - p r o d u c t o f o th e r

o f w h ic h

m ay be ban k

A d v a n c e s in a u to m a tio n in th e p ro c e s s in g

in

d a ta

p ro c e s s in g

in d ic a te

o p e r a tio n s a t a n o m in a l c o st.

The outlook fo r U.S. foreign trade
T b . p e r s is tin g d e fic it in th e U n ite d S ta te s
in te r n a tio n a l b a la n c e o f p a y m e n ts h a s fo ­
c u s e d m u c h a tte n tio n o n o u r fo re ig n tr a d e
p o s itio n .

In

1958

and

1 9 5 9 , th is c o u n try

e x p e r ie n c e d a 7 .3 b illio n d o lla r d e fic it in its

o u r p a y m e n ts to f o re ig n c o u n trie s fo r im ­
p o rts , se rv ic e s , lo a n s a n d in v e s tm e n ts , m ili­
ta r y e x p e n d itu r e s a n d G o v e r n m e n t a id . T h is
is s h o w n in th e a c c o m p a n y in g ta b le .
T h e d e fic it is c o v e re d th r o u g h n e t d o lla r

in te r n a tio n a l a c c o u n ts . L a te s t e s tim a te s fo r

p a y m e n ts

1 9 6 0 in d ic a te a d e fic it o f a b o u t 2 .5 b illio n

b a n k s , c o r p o r a tio n s a n d in d iv id u a ls . T h e s e

d o lla rs ,

p a y m e n ts m a y b e r e ta in e d

w h ic h

w o u ld

push

th e th r e e -y e a r

to

fo re ig n

a g e n c ie s ,

in c lu d in g

in th e

U n ite d

c u m u la tiv e d e fic it to a b o u t 10 b illio n . T h is
r e p r e s e n ts a m a r k e d c o n tr a s t w ith th e e a rly

S ta te s as w o rk in g b a la n c e s in th e fo rm o f

1 9 5 0 ’s w h e n o u r d efic its a v e ra g e d o n ly 1.5
b illio n d o lla r s p e r y e a r.

s e c u ritie s to s u p p o r t tr a d e a n d o th e r a c tiv ­

I n its s im p le s t te rm s , a b a la n c e o f p a y ­
m e n ts d e fic it m e a n s w e a re n o t se llin g e n o u g h
g o o d s a n d se rv ic e s a b r o a d a n d e a r n in g
e n o u g h o n o u r o v e rs e a s in v e s tm e n ts to c o v e r




b a n k d e p o s its a n d in v e s tm e n ts in s h o r t- te r m
itie s, o r th e y m a y a c c ru e to c e n tr a l b a n k s a n d
b e c o n v e r te d to g o ld , c a u s in g a g o ld o u tflo w .
R e g a r d in g th e la tte r , s e v e ra l E u r o p e a n c e n ­
tr a l b a n k s u se th e ir n e t f o re ig n e x c h a n g e
re c e ip ts to b u y g o ld b e c a u s e th e y p r e f e r to

9

Federal Reserve Bank of C hicago

U.S. balance of international payments, 1959*
Payments

Receipts
(b illio n d o lla rs )

Merchandise imports

15.3

Income on foreign investments in U.S.

.8

16.2

Merchandise exports
Income on overseas investments

3.0
4.2

Other services, private remittances
and pensions

5.1

Other services

M ilita ry expenditures

3.1

Foreign long-term investments
in U.S.

.6

Private U.S. capital outflow, net

2.3

Unrecorded transactions, net

.8

Government grants and loans, net

2.0
28.6

24.8

Deficit

3.8

Covered by:
Gold sales to foreigners
Increase in dollar assets held by foreigners
* E x c lu d e s $ 1 .4 b illio n

.7
3.1

3.8

a d d itio n a l su b s c rip tio n to In te rn a tio n a l M o n e ta ry Fund in se c o n d q u a rte r. A ls o

e x c lu d e s

m ilita ry su p p lie s and s e rv ic e s fin a n c e d by g ra n ts.

h o ld th e ir o fficial r e s e rv e s in g o ld . O th e r

10

T h is a ro s e fro m a m a r k e d ta p e r in g off o f

c o u n trie s th a t m a in ta in b o th g o ld a n d d o lla r

e x p o r ts a n d a v ig o ro u s rise in im p o rts . I n

re se rv e s m a y u se p a r t o f th e ir n e t re c e ip ts
to b u y g o ld w h e n th e y h a v e siz a b le re s e rv e

c o n tra s t, o u r m ilita ry e x p e n d itu r e s , c a p ita l
in v e s tm e n ts a n d o th e r tr a n s f e r s a b r o a d r e ­

g a in s. G o ld m o v e m e n ts a re a lso in flu e n c e d
b y in te r e s t r a te tr e n d s in v a r io u s in te r ­

m a in e d fa irly s ta b le .
N a tu r a lly , o n e w o u ld e x p e c t th e 3 .2 b illio n

n a tio n a l fin a n c ia l c e n te rs . W h e n th e in te re s t

d o lla r d e c lin e in o u r e x p o r ts fro m

r a te s p r e a d b e tw e e n th e N e w Y o r k a n d
E u r o p e a n m o n e y m a rk e ts w id e n s d u e to an

1 9 5 9 to b e la rg e ly a ttr ib u ta b le to d is a p p e a r ­
a n c e o f te m p o r a r y h e a v y s h ip m e n ts o f c r u d e

e a sin g in o u r r a te s o r s tiffe n in g in E u r o p e ,

o il, p e tro le u m p r o d u c ts a n d o th e r b a s ic c o m ­

fo re ig n e rs m a y c o n v e r t th e ir d o lla r b a la n c e s

m o d itie s to E u r o p e in c o n n e c tio n w ith th e

1 9 5 7 to

to o th e r c u r r e n c ie s in o r d e r to re in v e s t th e ir

S u e z c risis. H o w e v e r, n e a rly 4 0 p e r c e n t o f

fu n d s a t m o re a ttr a c tiv e r a te s a b r o a d . T h e

th e d e c lin e s te m m e d fro m a 1.2 b illio n d o lla r

d o lla r s th e n a c c r u e to fo re ig n c e n tr a l b a n k s ,
w h ic h m a y b u y g o ld .

d r o p in e x p o r ts o f fin ish e d
g o o d s, w h ic h c o n s titu te th e

T h e c o n c e r n a b o u t o u r b a la n c e o f p a y ­
m e n ts p o s itio n in 1 9 5 8 -5 9 p r o b a b ly s te m m e d

c o m p o n e n t in o u r e x p o r t tr a d e .
T h e im p o r t b o o m , o n th e o th e r h a n d , w a s

fro m th e f a c t th a t th e la rg e d e fic its c o u ld
b e d ire c tly r e la te d to a s h rin k a g e in o u r

la rg e ly th e re s u lt o f a s h a r p rise in im p o r ts
o f fin ish e d m a n u f a c tu r e d g o o d s. T h e s e in ­

m e rc h a n d is e tr a d e s u rp lu s a f te r m id - 1 9 5 7 .

c re a s e d fro m 3 .5 b illio n d o lla r s in 1 9 5 7 to




m a n u f a c tu r e d
la rg e s t sin g le

Business Conditions, September 1960

1 9 5 9 . A s a re s u lt o f th e se

w ell k n o w n g ro w th in p o p u la rity o f E u r o ­

m o v e m e n ts , n e t e x p o r ts o f fin ish e d m a n u ­

p e a n c a rs a m o n g th e A m e r ic a n p u b lic . I m ­

f a c tu re d g o o d s d e c lin e d fro m a h ig h o f 6 .9

p o r ts

b illio n d o lla r s in 1 9 5 7 to 4.1 b illio n in 1 9 5 9 ,

5 7 ,0 0 0

5 .2 b illio n in

th e

la tte r

s u rp lu s
sw in g

fig u re

sin c e
of

re p r e s e n tin g

1950.

n e a rly

3

C le a rly ,
b illio n

of

fo re ig n

cars

m u sh ro o m e d

fro m

u n its in 1 9 5 5 to 6 6 8 ,0 0 0 in 1 9 5 9 , o r

sm a lle st

n e a rly tw e lv e fo ld , w h ile e x p o r ts o f A m e r ic a n

a d o w n w a rd

c a rs d e c lin e d o v e r 5 0 p e r c e n t d u rin g th e

th e

d o lla rs

in

net

sa m e

p e rio d .

In

re c e n t m o n th s ,

h o w e v e r,

e x p o r ts o f fin ish e d m a n u fa c tu r e d g o o d s c a n

im p o rts o f fo re ig n c a r s h a v e d r o p p e d s h a rp ly

b e v ie w e d as a m a jo r f a c to r in o u r b a la n c e

p r o b a b ly o w in g to k e e n e r c o m p e titio n fro m

o f p a y m e n ts d efic its in 1 9 5 8 a n d 1 9 5 9 .

th e n e w A m e r ic a n “ c o m p a c t” m o d e ls.

T h e b r u n t o f th e d e c lin e in n e t e x p o r ts o f
fin ish e d

m a n u f a c tu r e d

goods

la rg e ly

T h e r e d u c tio n in o u r e x p o r ts o f c a p ita l

fell

g o o d s ite m s w a s p a r tly c y c lic a l in n a tu re ,

u p o n th e a u to m o b ile in d u s try a n d p r o d u c e rs

re fle c tin g a le v e lin g o ff o f b u s in e s s a c tiv ity

o f m a c h in e ry a n d o th e r c a p ita l g o o d s. N e t

in W e s te rn E u ro p e in 1 9 5 8 a n d a s u b s ta n tia l

e x p o r ts o f a u to s a n d

p a r ts d r o p p e d fro m

1 b illio n d o lla rs in 1 9 5 7 to

d e c lin e in c a p ita l in v e s tm e n t e x p a n s io n in
C a n a d a a n d L a tin A m e r ic a a s s o c ia te d w ith

less th a n 0 .3 b illio n in 1 9 5 9 , w h ile n e t
e x p o r ts o f c a p ita l g o o d s, in c lu d in g c o n ­

o f U n ite d S ta te s fu n d s in to m in in g a n d oil

a p p r o x im a te ly

re c e ssio n a n d a slo w in g d o w n o f an in flo w

s tr u c tio n e q u ip m e n t, e n g in e s , e le c tric a l m a ­

v e n tu re s . T h e d e c lin e in o u r c a p ita l g o o d s

c h in e r y , m a c h in e to o ls , tr a c to r s a n d fa rm
e q u ip m e n t, e tc ., d e c lin e d fro m 3 .6 b illio n

e x p o r ts c a n a lso b e a ttr ib u te d in p a r t to
g ro w in g c o m p e titio n f ro m fo re ig n s u p p lie rs

to 3.1 b illio n d o lla r s d u rin g th e sa m e p e rio d .
T h e a u to e x p o r t s itu a tio n n e e d s little
e la b o r a tio n . P rim a r ily , it re fle c ts th e sa m e

in o v e rs e a s m a rk e ts . T h is c o m p e titio n se em s
to h a v e h it A m e r ic a n p r o d u c e rs o f p o w e r

fa c to rs t h a t a c c o u n t fo r th e tr e m e n d o u s a n d

g e n e r a tin g e q u ip m e n t, e le c tric a l m a c h in e ry
a n d fa rm e q u ip m e n t p a r tic u la rly h a r d sin c e

Rising U.S. imports, falling exports

o u r s h a re o f th e to ta l w o rld e x p o r t tr a d e o f
th e se ite m s h a s s lip p e d m a te r ia lly sin c e 1 9 5 3 .

cause deficit in balance o f payments
beginning in 1 9 5 8

in
on

billion dollars




T h e d e te r io r a tio n in o u r e x p o r t p ic tu re
1 9 5 8 -5 9 h a s e lic ite d m u c h d isc u ssio n
th e

c o m p e titiv e

p o s itio n

o f A m e r ic a n

g o o d s in in te r n a tio n a l tr a d e . In th e la tte r
p a r t o f 1 9 5 9 , w h e n th e re w a s m u c h c o n c e rn
a b o u t p o s s ib le in f la tio n a ry e x c e s se s in th e
A m e r ic a n e c o n o m y , th e v ie w w a s f re q u e n tly
e x p re s s e d

th a t

firm s

in

th is c o u n try

had

p ric e d th e ir p r o d u c ts o u t o f th e in te r n a tio n a l
m a rk e ts . It w a s s u g g e s te d th a t o u r m a n u ­
f a c tu re rs

c o u ld

not

hope

to

c o m p e te

in

o v e rs e a s m a rk e ts a g a in s t fo re ig n s u p p lie rs
w h o h a d a c c e ss to lo w -c o s t m a te r ia ls a n d
la b o r. V ig o ro u s r e s tr a in ts o n p ric e a n d w ag e
in c re a s e s w o u ld b e n e c e s s a ry o n th e h o m e
f ro n t if w e w e re to r e c o u p o u r f o rm e r w o rld

11

Federal Reserve Bank of C hicago

tr a d e p o s itio n . I t w a s a lso m a in ta in e d th a t

c o m p le te d b y th e e a rly 1 9 5 0 ’s, th e s e n a tio n s

g ro w th o f o u r e x p o r t tr a d e w a s c u r b e d b y
m a in te n a n c e a m o n g o v e rs e a s n a tio n s o f su c h

w e re a b le to c o m p e te a g a in f o r in te r n a tio n a l

d is c rim in a to ry im p o r t re s tr ic tio n s as e x ­
c h a n g e c o n tro ls a n d q u o ta s o n A m e r ic a n

v o lu m e . T h e ir r e tu r n w a s f u r th e r c h a r a c t e r ­

g o o d s.

n a tio n s ,

A lth o u g h th e s e c o n s id e r a tio n s m a y b e
v a lid f o r c e r ta in c o m m o d itie s o r in sp e cific

J a p a n , p la c e d p rim e e m p h a s is o n e x p a n d ­
in g d o m e s tic p r o d u c tio n a n d e m p lo y m e n t

tr a d e a re a s , th e y d o n o t a d e q u a te ly e x p la in
th e m a jo r p a r t o f th e 1 9 5 8 -5 9 d e te r io r a tio n

th r o u g h d e v e lo p m e n t o f o v e rs e a s m a rk e ts .
D e m a n d in d o m e s tic m a rk e ts w a s r e s tr a in e d

in

th e in te r n a tio n a l tr a d e

p o s itio n

o f th e

U n ite d S ta te s . T h is d e c lin e , as re fle c te d in

m a rk e ts , o ffe rin g b r o a d lists o f g o o d s in la rg e
iz e d b y v ig o ro u s se llin g te c h n iq u e s . M a n y

and

n o ta b ly

G erm a n y ,

su p p lie s w e re lim ite d

B e lg iu m

by

and

stiff im p o r t

th e s h r in k in g m e rc h a n d is e tr a d e s u rp lu s ,
w as in la rg e p a r t a d ir e c t r e s u lt o f th e m a rk e d

re s tr ic tio n s a n d a llo c a tio n s o f o u tp u t fo r
e x p o rt. S u c h p o lic ie s re fle c te d a d e s ire to
s tre n g th e n b a d ly d e p le te d g o ld a n d d o lla r

r e s u rg e n c e in th e p r o d u c tiv e c a p a c ity o f th e
W e s te rn E u r o p e a n n a tio n s a n d J a p a n . A s

re s e rv e p o s itio n s a n d th e r e b y a lle v ia te p o s ­
sib le b a la n c e o f p a y m e n ts c rise s.

th e s e n a tio n s w e re re b u ild in g th e ir e c o n o ­
m ie s fo llo w in g W o r ld W a r I I , w ith im p o r ta n t

E u ro p e a n

a s s is ta n c e fro m th is c o u n try , U n ite d S ta te s

s ta n tia lly to th e ir g o ld a n d d o lla r re se rv e s.

W ith in

th is

fra m e w o r k ,

n a tio n s

and

th e

Japan

W e s te rn

added

su b ­

m a n u fa c tu r e rs d o m in a te d in te r n a tio n a l e x ­

In th e la s t six y e a rs , th e g o ld a n d d o lla r

p o r t c h a n n e ls . I t c a n b e s a id th a t e x p a n d in g

re se rv e s o f c o n tin e n ta l W e s te rn

e x p o r ts

v irtu a lly

c o u n trie s d o u b le d , in c re a s in g fro m 10 b illio n

g u a r a n te e d b y th e M a rs h a ll P la n a n d o th e r

d o lla rs a t th e e n d o f 1 9 5 3 to n e a rly 2 0 b illio n

a id p ro g ra m s .
W ith th e ta s k o f r e c o n s tr u c tio n e s s e n tia lly

th a t th e rise in fo re ig n d o lla r h o ld in g s sin c e

Sharp rise o f foreign auto imports

Foreign holdings o f gold and

slowed by competition o f U.S.

dollars show large increase since 1 9 5 3

fro m

th is

c o u n try

w e re

E u ro p e a n

a t th e e n d o f 1 9 5 9 . I t is in te r e s tin g to n o te

compacts in 1 9 5 9
billion dollars
change in:
th o u s a n d

u n its

foreign
countries

12




Western
Europe

area

Latin
America

other

Business Conditions, September 1960

1953 has exceeded the increase in foreign
gold reserves. Even during the first half of
1960, as the gold outflow accelerated owing
to the pull of high interest rates in European
money markets, foreigners continued to add
to their dollar holdings at the rate of more
than 150 million dollars per month.
What is the outlook for U.S. exports
today? There are several encouraging signs.
For one, the robust recovery of Western
European nations and Japan to pre-eminence
in world trade and the concomitant strength­
ening of their foreign exchange reserves have
contributed to a marked relaxation in dis­
criminatory restrictions on imports of Ameri­
can goods. Principal indications of this
have been the establishment of freer con­
vertibility of currencies and a general loosen­
ing of quantitative import quotas on Ameri­
can goods throughout the free world. In its
1960 Annual Report on Exchange Restric­
tions, the International Monetary Fund
noted the majority of its member nations had
“achieved the elimination of dollar discrim­
ination.” Many European nations, however,
still maintain stiff quantitative restrictions
against the import of products important to
the United States — fruit, wheat, barley,
tobacco, canned meats and poultry, for
example.
Another reassuring aspect, a study of
price and wage movements in this country
and abroad suggests the competitive posi­
tion of American industry in world trade
may be improving. Since 1953, the consumer
price level in the United States has risen
much less rapidly than in our principal com­
petitor nations in international trade. Hourly
wages in manufacturing industries, too, ap­
pear to be increasing at a much slower pace
here than abroad, at least as measured in
percentage changes. These trends mirror
possible inflationary pressures in Western




U.S. share in total export trade of
selected capital goods items produced
by leading industrial countries
1 9 5 3

1 9 5 6

1 9 5 8

( p e r c e n t)

Metal working machinery
and machine to o ls ...............

4 3

3 6

3 9

Power generating machinery

2 9

2 7

2 5

Electrical machinery and
appliances..............................

3 3

2 8

2 6

Agricultural machinery
and tra c to rs...........................

61

5 5

4 7

Europe and Japan where heavy demand has
pushed production to near capacity levels.
Reports of increasing shortages of labor and
plant capacity in these countries are fre­
quently heard today.
The economic picture in Western Europe
and Japan at mid-1960, as described above,
contrasts sharply with the American scene
where unused capacity exists in a number of
our major industries. This idle capacity,
along with ample dealer stocks, has prob­
ably contributed to recent price weakness on
such items as steel products, chemicals, con­
sumer appliances, portable typewriters and
electrical apparatus. The evidence of price
weakness may also reflect to a certain extent
keener competition exerted by foreign sup­
pliers. Foreign competition, for example,
probably was a factor in the 40 per cent
price cuts announced recently by major
manufacturers of portable typewriters.
These developments should help Ameri­
can producers to hold their own against
foreign suppliers in domestic markets, as
well as compete more effectively in overseas

13

Federal Reserve Bank of Chicago

14

markets. Moreover, the presence of excess
capacity should serve as a strong stimulus to
American manufacturers to seek to expand
sales abroad so as to help absorb the slack.
The Government’s national export expan­
sion program launched last spring may also
be of considerable help to exporters. Briefly,
the principal features of the program are: (1)
arousing greater foreign trade interest among
American business firms by stepping up the
trade promotion activities of the Depart­
ment of Commerce and other Government
agencies; (2) improving and enlarging ex­
isting Government trade services to provide
more detailed information to American firms
on export possibilities in overseas markets;
(3) greater U.S. participation in interna­
tional trade fairs and trade missions; (4)
expanding the role of the Export-Import
Bank to include export credit insurance; and
(5) accelerating efforts to get foreign gov­
ernments to remove remaining restrictions
and discrimination on American imports.
This program has received widespread sup­
port from business and trade organizations,
many of which have begun to urge their own
member firms to investigate export possi­
bilities abroad. Los Angeles and Pittsburgh
business groups have started “world trade
clinics,” and Chicago has launched a drive
to promote area products in Europe.
Encouragingly, our export picture has
shown a healthy improvement since the
second half of 1959. Exports of automo­
biles, commercial aircraft, industrial ma­
chinery and steel products are up signifi­
cantly over last year. The Department of
Commerce estimates merchandise exports
totaled 9.6 billion dollars for the first half
of 1960, up 21 per cent over the first half of
last year and not far off the record pace set
in 1957 when exports were stimulated by
the Suez incident. Meanwhile, merchandise




Wages and prices abroad showed
larger percentage increases than U.S.,
1953-59
per cent, 1953 = 100

imports have risen at a much slower pace—
totaling 7.6 billion dollars in the first half of
this year versus 7.4 billion in the first half
of 1959.
Based on these trends, merchandise ex­
ports for 1960 are now expected to climb to
19 billion dollars, up 2.7 billion over 1959,
with imports expected to total 15 billion,
about the same as last year. This will pro­
vide us with an export trade surplus of 4
billion dollars versus only 1 billion in 1959.
Largely owing to this marked improve­
ment in our export picture, Government
and interested private sources have scaled
down their projections of the U.S. interna­
tional balance of payments deficit for 1960.
Estimates of the deficit now cluster around
2.5 billion dollars compared with a deficit
figure of 3 billion projected by the Depart­
ment of Commerce earlier in the year.
Although these are encouraging signs, it

Business Conditions, September 1960

merchandising of new products such as the
is too early to say the United States has
“compact” cars, however, may help to check
solved its export and balance of payments
this rise in the months ahead.
problems. The buoyancy in our export pic­
As we enter the second half of 1960, the
ture during the first half of 1960 reflected
outcome of our export picture will depend
in part unsustainably heavy shipments of
heavily on whether areas of recent strength
raw cotton and new commercial jet aircraft
show continued improvement. It will also
to Europe. Our exports of machinery and
depend on whether exports to Canada and
steel products, in addition, have undoubtedly
Latin America, currently well below 1957
received a further boost from the high level
levels, pick up. Pursuance of non-inflationary
of business activity in Western Europe. If
domestic economic policies will be vital to
business activity overseas were to level off
our maintaining a strong competitive posi­
or decline, our exports would probably taper
tion in international trade. Success of our
off as they did in 1958.
national export promotion drive will re­
The outlook for exports to Latin America,
quire unfailing support from the Govern­
which account for roughly 20 per cent of
our total export trade, is clouded by political
ment and private groups. Securing further
uncertainties and possible balance of pay­
reductions in tariffs and quantitative im­
port restrictions needed to facilitate maxi­
ments problems. A marked decline in basic
commodity prices since the Korean War,
mum international free trade will require
plus a slowdown in United States private
the cooperation of the rest of the free
investment, contributed to a steady diminu­
world.
tion of Latin American foreign
exchange reserves which, in turn,
seriously impaired the region’s
ability to finance imports. Re­
Growth in exports of principal industrial
flecting these developments, our
countries was greater than fo r the U.S., 195 3-59
exports to Latin America fell
from 4.6 billion dollars in 1957
per cent in crease
to 3.5 billion in 1959, or 23 per
cent. This downward trend has
Japan
continued through the first quar­
W est
ter of 1960.
G e rm a n y
On the import side, despite a
It a ly
leveling off of total imports, the
inflow of finished manufactured
N e th e rla n d s
goods still displays a tendency to
increase. In the first quarter of
F ra n c e
1960, imports of finished manu­
a ll
factured goods amounted to 1.4
c o u n trie s
billion dollars, up 24 per cent
B r it a in
over the first three months of
1959. Recent price cutting by
American firms and aggressive




Federal Reserve Bank of Chicago

Loan ratios
n s© f Ul \ I ) ©I

FEDERAL R E S^ i*B A N K
G i* S T .

o per cent of total deposits

60

i960 $Fp 21 prf 2
o utside Chicago

the midyear call date, total loans of
all Seventh District member banks amounted
" '"111
__
•
r ^
**
y
A
f ift H (i i
to 49 per cent of their aggregate deposits, ■• 1 r u.
compared with 44 per cent a year earlier.
Indiana
60
This higher ratio of loans to deposits re­
flected a 15 per cent expansion in loans,
coupled with a gain of only 4 per cent in
deposits. However, the loan rise was con­
centrated in the latter half of 1959. The first
six months of 1960 saw little further loan
growth, while deposits declined somewhat.
Although increases in loans were quite
Iowa
general, ratios of loans to deposits for various
60
groups of banks continued to be spread over
a wide range and were even more diverse,
of course, for individual banks. The ex­
40
tremes were in the city of Chicago, where
loans at midyear averaged nearly 60 per
30
cent of deposits at the largest banks but
were well under 40 per cent at most of the
Michigan
smaller institutions.
60
In general, loan ratios tend to be higher
50 in the major cities than in other areas and
at large banks as compared with smaller
ones. In Michigan, however, ratios of even
the smaller country banks exceeded those
in Detroit. The high ratios at Michigan
country banks can be explained, at least in
Wisconsin
part, by the relative importance of time
60
deposits, which are mainly channeled into
mortgages. Only in Michigan did loans at
banks outside the major cities average more
than half of deposit volume.
City banks show the greatest impact of
30
cyclical variability in loan demand—falling
most in recession years and advancing faster
in periods of rising activity.
p

16

.. J p P P S o s




t

t

m

Chicago (under 2 0 0 )

t

outside Indianapolis
over 15
u nd er 15

o utside Des Moines
over 15
under 15

outside D e tro it
o ve r 15
under 15

M ilw aukee

outside M ilwaukee
o v e r 15
^ u n d e r 15

1958
1959
june call dates

I960

* deposit size
in millions