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A review by the Federal Reserve Bank of Chicago

Business
Conditions
1970 October

Contents
Bankers liberation—
Equal opportunity
in the money market

2

Food prices level off

7

Paying for pollution
control

12

Federal Reserve Bank of Chicago

Bankers liberation—
Equal opportunity in the money market

Statement by Mr. Robert P. Mayo,
President of the Federal Reserve
Bank of Chicago, before
the Iowa Bankers Association on
October 21, 1970

2

Liberation movements continue to be news.
So I thought that I would be right in style if
I talked with you today about “bankers lib.”
As you know, the central theme for libera­
tion groups is that there are inequities in our
economic system that require adjustment.
Well, bankers have been concerned about
inequities too and you’ve certainly let me
know that. Let me hasten to add that I hope
that you continue to communicate with me
by telephone, letter, or visit. Maybe that way
I can discourage you from any urges you may
have to picket or parade in front of the Fed.
A fairly wide range of problems have been
suggested to me by bankers—problems from
which they would like liberation. They all
require attention and concern, but today I
would like to talk about a problem area that
has been of particular interest to most bankers
in Iowa. How do rural banks compete effec­
tively with their large city cousins? How can
they achieve equal opportunity in the money
markets? Are they discriminated against,
forced to meet local demands with locally
generated funds while the giants in Chicago,
New York, and on the West Coast pick up
funds all over the world?
Now, I may use the term rural or country
banks, but I am certain that you all recognize
these complaints as coming from all sizes of




banks. The smaller institutions argue that
banks in the larger cities of the state have the
advantage, and these, in turn, raise the same
concerns about their competitive relationship
with still larger counterparts in the major
metropolitan areas.
I would be the first to admit that this con­
cern about equal opportunity has not at­
tracted many followers in the last few years.
After all, even very small banks have dis­
covered the federal funds market. The in­
come from such funds has been as high or
higher than the return on credits to local
customers.
But can you turn these flows into a twoway street, coming in as well as going out?
I submit that, as pressures ease in the money
market, the chorus of voices representing
concerns with access to financial markets will
increase. The crescendo of concern is not
likely to reach the volume of some of our
“lib” groups, but it will be there nevertheless.
And I think that it should be listened to.
What I would like to do today is to look at
this problem with you. I would like to see if
we can distinguish between complaints about
real inequities that require adjustments, and
what may simply be disadvantages that reflect
a failure to keep up with the times or to use
efficiently the facilities available.

Business Conditions, October 1970

These two sources of difficulties require
different types of solutions or programs. The
former may require some changes in our
financial mechanism. The latter, however,
may require essentially an educational effort
or changes on the part of the banks them­
selves. Public agencies have a responsibility
for providing a competitive environment that
blocks the concentration of economic power.
But neither regulation nor subsidy that pre­
serves inefficient operations, and therefore
misallocates resources, can be justified in the
public interest.
Let us, therefore, take a look at what has
been happening in Iowa and to Iowa banks.
What are the implications for the existing
structure of banking and what is the extent
to which banks can take advantage of exist­
ing financial market facilities? Then perhaps
we can suggest areas in which assistance is
needed, and what kind of assistance is likely
to be helpful while preserving the purifying
discipline of the market place.
First, a quick look at the Iowa economy.
After all, banks—like all businesses—have
problems unique to their environment.
You are operating in a state whose total
population, according to preliminary Bureau
of Census estimates, has remained very stable
between 1960 and 1970, growing only about
1.2 percent. However, nowhere is the trend
toward urbanization more evident than in
Iowa:
• Seventy-nine of Iowa’s 99 counties
lost population;
• Eighteen of the 20 counties gaining
population either had a city of at least
25,000 population or were adjacent to
a county with a city of at least 25,000 in
population;
• Only two counties showing popula­
tion gains were some distance from im­
portant urban centers.



Iowa manufacturing also has undergone
significant changes. The rising productivity
of Iowa manufacturing workers compares
favorably with the nation as a whole. In
1958, the average Iowa worker produced just
over $10,000 of manufactured goods; in
1967, he was producing $15,500 worth of
goods. The number of manufacturing estab­
lishments has declined but the average size of
plant has increased by 35 percent.
Food processing, nonelectrical machinery,
and electrical machinery still account for
more than half of all manufacturing employ­
ment in the state. Food processing has not
shown noticeable growth, but the two ma­
chinery producing sectors have grown rapidly.
Thus, while agriculture and agriculture-re­
lated industry play an important role in
Iowa’s economy, and will continue to be im­
portant, other industries are catching up.
Iowa is seemingly destined to become pro­
gressively urbanized and industrialized, and
this trend will undoubtedly stimulate banking
markets in urban centers. But rising pros­
perity throughout the state will support good
markets elsewhere as well. The developments
that have changed Iowa’s economy over the
past decade will continue to do so in the
Seventies. These changes may appear to
threaten the viability of smaller country
banks. But they also generate new techniques
for solving old problems and new opportuni­
ties for diversification and growth.
Let’s take a look at one of those old
problems—lending to agriculture. What as­
sistance should or can be made available?
The predominant lending activity of Iowa
banks is to agriculture. Farm loans account
for 50 percent or more of total loans in over
three-fifths of all the banks in the state. In
nearly 90 percent of the banks, they make up
at least 20 percent of the loan portfolio.
Loans have increased at a much faster

3

Federal Reserve Bank of Chicago

4

pace than deposits at rural banks in recent
years, a divergence made possible by the low
ratio of loans to deposits in earlier years.
Expansion of bank lending by a relative shift
from security investments to loans obviously
cannot be sustained indefinitely. A large
proportion of banks may have reached the
point where further reductions in liquidity do
not appear feasible or prudent, given present
institutional arrangements. More than a
fourth of the Iowa banks have loan-to-deposit
ratios in excess of 65 percent—two-fifths
have ratios in excess of 60 percent.
Also, many rural banks, because of their
capital structure, have had difficulty in pro­
viding adequate credit service for their larger
individual borrowers. Although most Iowa
banks have boosted their capital accounts in
recent years, there are still about 300 banks
—or almost half the banks in the state—with
capitalization under $200,000.
Projections of farm credit demands—both
aggregate and individual borrowers—indi­
cate substantial growth. This suggests that
many more banks will find it difficult to sup­
ply from their own resources the same share
of farm credit growth that they have pro­
vided in recent years. Generally, the banking
system can employ various mechanisms and
devices to obtain outside sources of funds.
However, in many rural areas, and for many
small banks, these mechanisms are unavail­
able or inadequate. Branch and group bank­
ing are prohibited in many areas; corres­
pondent banks have not provided a sufficient
volume of funds; discounting at Federal
Intermediate Credit Banks has been negli­
gible; liability management has been fairly
difficult, and secondary markets for loans are
virtually nonexistent.
Recognizing these problems, the Board of
Governors of the Federal Reserve System last
spring established a special committee within




the system to investigate agricultural credit
problems in capital deficit areas and to
propose possibilities for their amelioration
through improvements in marketability of
rural bank paper. The recommendations of
this committee are expected in mid-1971.
But this is only one channel through which
country banks may achieve “equal oppor­
tunity” with their city counterparts. It is not
the first. It will not be the last.
Real progress stemming from Federal
Reserve efforts to improve markets, however,
can only be made if the banks respond. Banks
must make effective use of innovations and
be willing to adjust their services to the
changes in demand for them. If they do, it
will be healthy both for the public and the
banks.
In a nutshell, continued viability of the
rural banks will depend on (1) their capacity
to recognize changing demands for their ser­
vices, and (2) their ability to turn the bene­
fits of technology to the advantage of their
customers and, therefore, themselves. The
latter entails, of course, access to money
markets and information about them. Your
city correspondents can help you here, and I
encourage you to use their facilities.
Trends in these directions have already
begun. As the nation has shrunk in terms of
communications, and as the inexorable pres­
sure of rising costs has forced economies of
scale in business—especially in agriculture—
a good many small banks have diversified
their lending, and have found ways to partici­
pate in either national or regional money
markets so as to better synchronize their
sources and uses of funds.
No longer need the local bank in the heart­
land of America be a specialized agricultural
lender, with all the problems—with respect
to both amounts and timing—of matching
locally-generated funds with local demands.

Business Conditions, October 1970

Long-established patterns change slowly, but
evidence on the distribution of loans over the
past decade demonstrates that flexibility has
increased. Iowa banks, both large and small,
while still holding a greater proportion of
their assets in farm loans than banks in any
other state in this Federal Reserve district,
have reduced that share. The difference is
reflected in higher credits to commerce, in­
dustry, and consumers.
Another significant development of the last
decade has been the growing participation of
small banks in the national money market—
partly direct and partly through correspond­
ents. The most important access route has
been through the federal funds market.
Through this facility smaller banks are able
not only to put funds to work at good returns
but, at the same time, to maintain a much
higher degree of liquidity than their overall
loan-deposit relationships might imply. At
last count, our records show that about twothirds of all member banks in this district
participate in the federal funds market—at
least occasionally. The participation ratio is
least among the smallest banks, as might be
expected. But the fact that even a few banks
with deposits less than $5 million do take
advantage of this facility suggests that the
potential is there for many others, too.
The federal funds market is just one ex­
ample of how ability to tap the money market
can provide a means of liberating the small
bank from the constraints of a small and
undiversified local market for its services.
And it is obvious that small banks have a
heavy stake in the developments of other
market facilities—such as secondary markets
in locally generated credit instruments—that
will free them further from the rigidities of
narrow markets and concentrations in credits
to borrowers with similar characteristics.
But while a pipeline to the money market



may provide access to participation in the
good life, it cannot provide real liberation if
it serves either to divert funds away from the
legitimate needs of the local community or,
contrariwise, to absorb capital that would
yield higher real returns elsewhere.
It is a fact that the vast majority of smaller
banks that participated in the federal funds
market in the past two years have used it
only as an outlet for funds, sometimes in
significant amounts relative to their size.
Perhaps these have been banks in “surplus”
areas—that is, where funds generated through
personal, business, or public deposits have
exceeded local credit needs. But to a large
extent they represent channeling of funds to
the customers of the larger banks that are the
purchasers. At the money market rate levels
of the past two years, the income from such
use of funds may have been as high or higher
than the return on credits to local customers.
Whether some of these funds found their
way back to rural credit deficit areas, it is
impossible to say. But to do the job of chan­
neling flows of credit to their optimum uses,
market facilities must provide a two-way
street. There is little evidence that the federal
funds market has been a significant source of
funds to rural banks generally.
I would not want these remarks to be con­
strued as advocating borrowing short and
lending long. Obviously the short-term money
market cannot solve all the problems of han­
dling today’s agricultural credit needs. But
greater access to it could perhaps improve
flexibility.
For most of the smaller banks, the direct
link to the money market is through corres­
pondent banks, but the purchase of Fed funds
is only one of the ever-widening services they
offer. Very little information is available
about the volume of longer term credit flow­
ing from city correspondents to country

5

Federal Reserve Bank of Chicago

banks. What evidence there is suggests that
the volume is much less than might be ex­
pected, and the credit is often quite costly.
At the same time, statements from corres­
pondents and the favorable experience of
some small banks suggest that customer
banks who aggressively seek funds from this
source find it, provided they have a record of
good management and a sound portfolio. The
major complaint that we hear is that many
small banks don’t keep their houses well
enough in order, and can’t provide enough
information on credits to allow the corres­
pondents to act in timely fashion. And, to
repeat another point just made, officers in
many small banks just don’t pick up their
phones and seek out the services that may be
available to them.
But it is also obvious that country banks
would be in better position to demand ser­
vices from correspondents if there were more
direct links between credit surplus and credit
deficit areas—markets oriented to the kinds
of credit instruments generated in rural areas.
Since these are typically obligations of people
known only locally, some kind of insurance
undoubtedly would be required. An insur­
ance system, moreover, would be far more
consistent with the market’s ability to allocate
resources impersonally and efficiently than
any system which could possibly emerge from
subsidized or other artificial efforts to equate
the odds between small and large banks in

6




their access to funds.
Small banks will have to depend on large
banks, or grow enough by themselves to
supply the wider services the public increas­
ingly demands. In the past, rural banks have
been more insulated from cyclical swings in
both monetary policy and credit demands.
But as market areas enlarge, via technology,
this insulation will diminish. And, more im­
mediately, as pressures ease in the money
market, the easy returns from Fed funds sales
will be less reliable as a steady source of
earnings. Therefore, it would be wise to give
first priority to local credit demands.
As regulators, we must not underestimate
problems of the small bank, but neither can
we justify subsidizing obsolescence, and cer­
tainly our judgment is not adequate to sub­
stitute for the market’s function. The entire
history of federal efforts to solve the farm
problem serves as a warning against laying
the first stone of a potential pyramid of con­
trols in the name of helping deserving small
enterprise.
Our role, as I see it, is to help remove the
obstacles that obstruct the free and competi­
tive working of the market—for these are
the real causes of any disadvantage the rural
banker suffers. Our role is not to substitute
decisions that may produce contrary results.
Only in this way can we bring real equality
of opportunity to all financial institutions and
a fair deal to the public.

Business Conditions, October 1970

Food prices level off
When the American housewife complains
about inflation, she usually has food prices
foremost in mind. Not only is food the largest
item in most family budgets, but these pur­
chases are made frequently—every day in
many cases. Price changes posted for gro­
ceries and meats are quickly noted, com­
pared, and discussed.
Food prices have increased rapidly since
1965, but not so fast as prices of most other
goods and services. In September 1970,
prices of food purchased for consumption at
home averaged 19 percent more than five
years earlier. This was somewhat less than
the 24 percent rise for all items in the Con­
sumer Price Index (CPI), commonly termed
the “cost-of-living” index. In this period,
1965-70, rising prices absorbed almost twothirds of the increase in per capita after-tax
income.
Food prices continued to rise strongly in
the first seven months of 1970. In August
and September, however, average prices of
food for home consumption declined slightly,
mainly because of increased supplies of
meats, fruits, and vegetables. Part of the
modest decline, less than one-half of 1 per­
cent, was seasonal in nature, but prospective
supplies of food are large. Coupled with the
recent tendency of consumers to hold back on
purchases of such luxuries as the more expen­
sive cuts of meats, ample supplies will tend
to dampen any new upsurge in food prices.
In September, prices of food for home
consumption averaged 3.7 percent above the
year-earlier level, compared to a 5.6 percent
rise for the whole CPI. The margin of in­
crease in food prices over the year-ago level




has narrowed in recent months. As recently
as last May, the year-to-year rise was 6.7
percent. This margin may narrow further in
the remainder of 1970. But no significant de­
cline in food prices is anticipated, either in
coming months or in 1971. Crop losses
caused by the com blight will tend to prop
up prices of grains in the commodity markets.
More important, transportation, marketing,
and processing costs, which account for more
than 60 percent of the food dollar at the retail
level, are continuing to rise at a rapid pace.
Food an d fam ily budgets

American consumers spent a record $105
billion for food in 1969, and purchases may
approach $115 billion this year. These totals
include food consumed both at home and in
eating places, but purchases of alcoholic
beverages, which exceeded $16 billion in
1969, are excluded.

Rise in food store prices
slows but . . .

Federal Reserve Bank of Chicago

The proportion of total consumer after-tax
income spent on food declined gradually from
a postwar peak of 29 percent in 1947 to 17
percent in recent years. Nevertheless, expen­
ditures on food are still the largest component
of consumer outlays.
The proportion of income spent on food
varies inversely with family income. Govern­
ment surveys indicate that families with
annual incomes of $6,500 spend more than a
fourth of their incomes on food. For families
with incomes of $10,000, this proportion is
about a fifth. For families in higher brackets,
food expenditures may account for less than
a tenth of income.
Demand for food is relatively inelastic,
i.e., changes in income usually are associated
with relatively smaller changes in spending
on food. This is especially true of the quan­
tity, as opposed to quality, of food purchased.
Rising affluence, both for individuals and for
nations, is usually accompanied by an up­
grading in food demands. Higher income
families typically spend relatively more on

. . . cost of restaurant
meals continues up




Proportion of income spent
for food declines . . .

. . . but food is still the
largest consumer expenditure
billion dollars

meats, seafoods, ice cream, and more fully
processed or prepared foods, while consum­
ing less bread and potatoes. Also, rising in­
comes permit people to “eat out” more fre­
quently. Prepared foods and restaurant meals
typically cost more than the equivalent
nourishment in home-cooked meals, mainly
because of the higher labor cost component.
In calculating the Consumer Price Index,
food (including both alcoholic beverages and
restaurant meals) is assumed to account for
22.5 percent of family expenditures. More
than a fifth of this “weight” represents foods
and beverages consumed away from home.
Prices of restaurant meals are affected less by
changes in farm prices of foodstuffs than food
purchased at retail stores—especially when
farm prices decline.
Since 1965, prices of restaurant meals have

Business Conditions, October 1970

increased 34 percent, almost twice as much
as food for home use. In September 1970,
prices of these meals were up 7.3 percent
from a year earlier, again twice as much as
food for home use. Restaurant prices con­
tinued to increase in August and September
when food prices at retail stores declined.
D e term in an ts of food prices

Food prices, like prices of most goods and
services, are determined by market forces of
supply and demand. Aside from income—
the most important factor—demand is influ­
enced by changes in consumer tastes, growth
in the population, and changes in the age
composition of the population.
In the past decade, U. S. population in­
creased 14 percent to 205 million. Since the
mid-1960s, the number of teenagers and
young adults has increased substantially as a
proportion of the total population, reflecting
high birth rates following World War II. In­
creases in these age groups—relatively big
eaters—provide added impetus to expanding
demand. Surveys indicate that people in the
20-34 year age brackets consume about twice
as much meat as people over 65, and almost
three times as much as children under ten.
Domestic supplies of basic foodstuffs are
determined by many factors. Decisions of
farmers as to the most profitable use of their
resources, government programs (especially
with regard to acreage controls and export
subsidies), changes in technology, weather
conditions, and the incidence of plant disease
all play a part.
Farm commodity prices are much more
volatile than prices of manufactured goods.
This is particularly true of prices of cattle and
hogs, which are not directly influenced by
government controls.
Fluctuations in hog prices are especially
marked, because of the short production




cycle and the fact that demand for pork is
more inelastic than demand for beef. In 1965,
hog prices were 40 percent higher than a year
earlier. In 1967, these prices dropped 17
percent. Last year saw a rise of 23 percent
in hog prices, but in early October they were
almost a fourth lower than a year earlier as
the pendulum swung again.
Consumers typically do not buy hogs,
bushels of wheat, or gallons of milk fresh
from the cow. A relatively small portion of
total food purchases, mainly fresh fruits and
vegetables, moves from farms to retail stores
without significant change in form or nature.
Most foodstuffs are packaged, canned, frozen,
or cooked before sale. Moreover, elaborate,
fully-prepared dishes or whole meals increas­
ingly have become available. Social changes
including growing urbanization, increased
numbers of working wives, and the desire to
avoid kitchen chores have encouraged the
development and sale of these products.
The Department of Agriculture makes esti­
mates of the cost breakdown at the retail
level of foods of farm origin. In recent years,
the farm commodity component of the food

Retail meat prices
ease, reflecting
lower livestock prices
percent, 1957-59=100

Federal Reserve Bank of Chicago

dollar has averaged 40 percent. This is some­
what more than in the early 1960s, but less
than the 50 percent average of the late 1940s.
Labor costs of processing and distribution
accounted for 28 percent of the retail food
dollar in 1969. This proportion has increased
slightly in the past decade. Corporate profits,
depreciation, and business taxes took 8 per­
cent of retail food costs last year. Transporta­
tion, other than local, took about 4 percent.
All other costs—including packaging, utility
services, local transportation, advertising,
rent, and interest— accounted for the remain­
ing 20 percent. Transportation and most
other enumerated expenses, of course, in­
corporate a large element of labor cost that
is not estimated separately.
Increases in worker compensation in the
food industries have approximated the 7 or
8 percent annual gains negotiated this year
by major unions. In the case of truckers, the
rise in worker compensation was substan-

Processing and distribution
account for largest
proportion of food costs
billion dollars




tially higher. Public transportation firms ob­
tained permission from regulatory authorities
to raise rates in the past year and further in­
creases are under consideration. After-tax
profit margins in the food industries average
only about 2 percent of sales and have rela­
tively little effect on retail food prices. Costs
of interest, rent, and other services will likely
remain high or continue to increase.
M eat an d corn

The specter of the corn blight disease that
struck the Midwest this year has caused spec­
ulation that serious crop damage will result
in a scarcity of corn for feeding to cattle and
hogs and cause a surge in retail food prices
of meat. It seems likely, however, that the
substantial expansion in livestock production
underway prior to news of the blight will pro­
duce larger meat supplies through the first
half of 1971.
Corn sold from government storage and
from private carryover stocks remaining from
previous years will help relieve anticipated
shortages. But corn prices and prices of sub­
stitute feeds—sorghum grain, oats, and wheat
—are almost certain to be substantially
higher than in recent years. This will cause
many livestock farmers to trim expansion
plans and to market animals at lighter weights
in order to minimize feeding costs. Nonethe­
less, meat supplies probably will increase,
although less than expected earlier.
It is likely that pork will be in abundant
supply for the remainder of 1970 and well
into next year. Marketable hogs on farms
numbered 13 percent more than a year earlier
on September 1. Farmers indicate they intend
to farrow 13 percent more sows this fall than
last year. Reflecting larger supplies, hog
prices in September were 17 percent below
the July peak.
Poultry supplies in 1970 have been sub-

Business Conditions, October 1970

stantially larger than last year. Producers
recently have begun to reduce output because
of declining prices and low profits. Nonethe­
less, output of poultry will be about 5 percent
above year-ago levels in the remainder of
the year.
Beef supplies will be moderately larger
than a year ago. Marketing of heavier ani­
mals boosted beef production in the first half
of 1970, although the number of cattle
slaughtered was below year-earlier levels.
Market weights declined in August and Sep­
tember as feed costs increased. For the entire
January-August period, beef production was
up 3 percent from a year earlier. An increase
in beef supplies in the months ahead will be
accompanied by increased supplies of lower
priced pork and chicken. As a result, beef
prices are likely to decline slightly.




Sum m ary

Consumer after-tax income has continued
to rise in 1970, despite declines in output and
employment. Demand for food also continues
to be augmented by a further increase in the
number of young people who consume more
food than the population as a whole. In addi­
tion, pressures are strong to subsidize in­
creased food consumption by poor people.
Supplies of most foods will increase again
in 1971. Even if supplies of farm commodi­
ties rise faster than demand, however, it is
unlikely that food prices will decline on
average. The uptrend in costs of transporting,
processing, and marketing foods has not
abated. Housewives will continue to lament
the high cost of food. Nevertheless, most
families will continue to upgrade their pat­
terns of food consumption.

11

Federal Reserve Bank of Chicago

Paying for pollution control

12

Few aspects of contemporary life have at­
tracted more widespread interest than erosion
in the quality of the environment. Air pollu­
tion in major urban areas, the deterioration
of Lake Erie and Lake Michigan, impure
or unsafe water in rivers and streams, rapidly
rising levels of noise and congestion, and
mounting accumulations of litter and refuse
are among the “disamenities” that have be­
come increasingly evident in recent years.
Why have these developments occurred?
What are their effects? What can be done
about them? And what ought to be done
about them?
Answers to some of these questions must
come from specialists in medicine, engineer­
ing, biology, chemistry, and geology. Laymen
are not qualified to gauge the impact of
polluted air and water on human health, or
to devise technically and scientifically sound
corrective measures. But economists have
something to contribute, also. Dealing with
pollution is bound to entail choosing among
various possible courses of action, which is
much of what economics is all about.
Economics affords some insight into the
reasons behind the emergence of a “pollution
problem” in the first place. Substances that
contaminate the atmosphere, the water, and
the land are by-products of economic activity
carried on by businesses, households, and
governments.
Devices and processes to reduce air and
water pollution are in existence. Means are
available also for the reclamation or recycling
of refuse and scrap. But all methods of deal­
ing with wastes are expensive. Justification
of the costs entailed in pollution abatement




requires a showing that the resulting benefits
will be equal to or greater than the costs of
the control measures.
To complicate matters, the persons respon­
sible for the emission of pollutants are usually
not those who suffer the consequences. In
short, individuals, business firms, or public
bodies in a position to install and use pollu­
tion control measures often lack an incentive
to act because the unfortunate effects of pol­
lution are mostly felt by others.
Cost sp illo vers

Household sewage discharged into a
stream flowing through an isolated farm may
render the water downstream unsafe for
household use unless it is treated. If the
downstream user is, say, a tenant of the farm
owner, the owner has an interest in maintain­
ing the water’s quality, if only to protect his
source of rental income. Sewage treatment or
intake water purification, or some combina­
tion of the two approaches, will be employed
to cleanse the water. If this is done, the
stream may usefully serve the dual purposes
of providing domestic water and diluting and
carrying off waste. In this example, no third
person is involved; no pollution problem is
present. The cost of sewage treatment, water
purification, or both are borne internally by
the farm operation. No share of the cost is
passed along to others.
By contrast, when an industrial plant dis­
charges pollutants into the atmosphere or
the water, it often imposes upon third persons
part of the social cost of its operations. Soot
emanating from an industrial stack may not
only have eye, nose, and throat-irritating

Business Conditions, October 1970

effects on the people in the affected area, but
it may also saddle them with extra expenses
for cleaning and laundering, for home dec­
orating and upkeep, and perhaps even for
added medical care. In other words, part of
the cost of manufacturing a product is the
expense borne directly by residents of the
areas adversely affected by the smokey dis­
charge. Yet, this cost is rarely included
among the expenses of production of the
offending plant. The upshot is that third per­
sons subsidize the buyers of the product
turned out by the plant. Because property
rights in water and air have not been sharply
delineated under the law, cost spillovers such
as this frequently take place.
Rights an d costs

In the case of water, there is no rule of
law stating that those dependent on a flowing
stream for their municipal water supply have
an inherent right to pure water that is
superior to the private rights of residents
upstream to discharge sewage into the water.
Nor does the law hold that persons affected
by air pollution have a right to pure air that
takes precedence over the presumptive pri­
vate rights of others to contaminate the air.
If the law made it plain that those in an
area affected by factory smoke had a fully
enforceable right to the enjoyment of pure
air, such persons would be able to recover
damages from the firm responsible for the
pollution. Ideally, these damage awards
would be roughly equivalent to the spillover
costs to individuals attributable to the plant’s
operation. The costs of the damage settle­
ments made by the firm would be reflected
in its expense of doing business.
If the damages paid exceeded the cost of
installing and operating air pollution abate­
ment devices, the firm would have an incen­
tive to control, if not entirely eliminate, the



noxious emission. The costs attributable to
pollution generation within the plant would
constitute part of the firm’s operating ex­
penses. Either way, the customers of the firm
would defray the full social cost of producing
the product.
On the other hand, if the law held that the
firm had an inherent right to discharge pollu­
tants into the air, those adversely affected
might be able to secure relief by paying the
cost of pollution abatement from the pro­
ceeds of a tax levied for the purpose.
R e clam atio n or p re v e n tio n ?

One means of dealing with the water prob­
lem is to make it incumbent upon any user of
water—whether a household, a business firm,
or a municipality—to employ a suitable water
purification plant to assure the maintenance
of acceptable quality. An alternative ap­
proach is to make it the responsibility of
anyone who discharges water into a river to
assure the purity of the water discharged if
the river is the source of water supply (or
recreational use) at points downstream.
Treating the water drawn from the river im­
poses costs upon those depending on it for
useable water. Treating the sewage dis­
charged into the stream imposes costs upon
those dependent on the stream to carry away
and purify the effluent. Which of the two
approaches will be the more efficient or
economical from a social standpoint will vary
from case to case. If, for example, the pollu­
tant discharge upstream is heavy and the
water intake below is light, it may be cheaper
for the pollution source to defray the cost of
water purification at the point of intake
rather than to undertake full treatment of its
effluent.
In practice, it may be all but impossible to
identify and calibrate the amount of damage
inflicted by water or air pollution on each

13

Federal Reserve Bank of Chicago

of the many persons residing or working in
an affected area. Consequently, it may be a
governmental responsibility to proclaim the
right of its citizens to the enjoyment of air
and water free of pollution beyond some
specified level. This would reflect the view
that people have a right to clean air and water
that is prior to the right of those who would
use air and water to dispose of waste.
It has become customary to deal with the
problem through the adoption of pollution
standards, which are enforced by law through
a public body. Suitable penalties are imposed
for violation of these standards.
The new Illinois Environmental Protection
Act, effective July 1, 1970, embodies such an
approach to pollution control. Although this
act does not rescind the rights that citizens
now have to sue to stop pollution, it places
primary emphasis on the promulgation and
enforcement of standards. Substantial penal­
ties, so severe that they will not be regarded
as “ licenses to pollute,” backstop provisions
for monitoring discharge of pollutants.
The administrative agency created under
the Illinois Act, the Pollution Control Board,
is given authority to prescribe standards and
regulations relating to air and water quality,
waste disposal, noise emission, radiation haz­
ards, fuels that produce pollution, pesticides
and detergents, and vehicles that present a
pollution problem. Factors to be taken into
account in the formulation of standards are
the nature of the area affected, the technical
and economic practicability of control or
abatement, the extent of the injury caused by
the pollution, and the social and economic
value of the pollution source.*

14

*In addition to the Pollution Control Board, the
new Illinois legislation also created an Environ­
mental Protection Agency (essentially the estab­
lished Division of Sanitary Engineering in the State
Health Department), which is to be the enforcement




F e e s, not fines

Another possible approach to the pollution
control problem would be for the state to
charge fees for “permits to pollute” that
would entitle holders to discharge contami­
nants within carefully specified limits and
time periods. The structure of the fee sched­
ule presumably would be determined by the
outcome of legislative debate wherein the
costs and benefits affecting all concerned
were duly considered. The fees collected, in
effect, would be distributed to those sustain­
ing damage in the affected community as a
partial abatement of taxes.
The imposition of a fee would reflect a
recognition that a polluter’s spillover costs
were being inflicted upon third persons. The
amount of the fee would reflect a recognition
that the greater the amount of air or water
pollution (or other form of damage) the
greater the damage or cost the polluter should
be obliged to pay. A graduated fee scale,
by assigning the cost of control directly to
those responsible, could provide a progressive
incentive for the installation of pollution
abatement devices. The fees collected from
those generating pollution would be regarded
as costs for encroaching upon the inherent
rights of third persons. Such fees should not
be regarded as fines imposed for infraction
of a formal statute or regulation, but rather
as compensation for damages caused in the
ordinary conduct of operations.
L itte r, a n o th e r m atter

Another source of environmental deter­
ioration is the accumulation of litter and
refuse. Here, the imposition of special taxes
arm under the program; an Institute for Environ­
mental Quality, basically a research agency; and
the Governor’s Council on the Environment, a
cabinet-level policy and planning body.

Business Conditions, October 1970

upon sellers of nonreturnable containers that
are practically indestructible could generate
the funds necessary to finance removal. At
the same time, it would encourage consumers
to purchase untaxed containers not likely to
become long-lasting litter.
A problem of mounting concern to many
municipalities is that of finding suitable sites
for the disposal of refuse and garbage, whether
by sanitary land fill or incineration. As the
outskirts of the major cities are becoming
more densely settled, the search for suitable
disposal sites has shifted to increasingly re­
mote locations. The prospect is that disposal
costs, and the taxes or service charges im­
posed to defray them, will rise sharply in
coming years.
It should be clear that the disposal problem
is quite different from the problems presented
by air, water, and noise pollution. Conven­
tional methods of disposal impose full costs
upon the sources of the refuse.
Costs an d th e g o v e rn m en t ro le

Although efforts to control pollution and
tidy up the environment will prove expensive,
a good part of the cost will be covered out
of savings elsewhere. Cleaning up the waste
water discharged into a river should lead to
less spending on water treatment elsewhere
by others. Curtailing the discharge of smoke




by an electric generating plant should reduce
laundry and cleaning bills, and the like. But
pollution abatement is likely to mean con­
siderable shifting of expenses, from house­
holds to businesses, from business firm to
business firm, from area to area. Prices of
many products will tend to rise, as producers’
accounts come to reflect the full costs of pol­
lution control. But an offset to these effects,
of course, will be the beneficial impact on
environmental quality.
Nor does it appear probable that the
cleanup program need place public budgets
under severe strain. The nature of the prob­
lem is not such as to call for large-scale
federal or other governmental expenditures,
excepting, of course, in those cases where im­
proved municipal waste disposal facilities
are needed. Privately-owned industrial plants
and households are the predominant sources
of pollution—and suffer by its presence. Solv­
ing the problem, therefore, is largely a matter
of identifying those sources, measuring the
consequences, and assigning financial respon­
sibility or enforcing an appropriate set of
pollution standards. Government obviously
has major tasks to perform in connection with
the pollution control effort, but assumption
of the costs appears to be more a direct re­
sponsibility of the private sector than of any
of the levels of government.

15

Federal Reserve Bank of Chicago

1970 Economic Fact Book is now available. Content of this new edition includes
the latest available statistics on the financial, business, and agricultural activity in
Illinois, Indiana, Iowa, Michigan, and Wisconsin—the states of the Seventh District.
Single copies can be obtained by writing to the bank.

Midwest Banking in the Sixties: A decade of growth and change. 193 pages.
A limited number of copies are still available from the Research Department. This
book deals with major trends in banking over the past ten years as evidenced by
changes in organizational structure, assets and liabilities, services offered, and
earnings of commercial banks in the Seventh Federal Reserve District. Price is
$1.00. Make your check payable to the Federal Reserve Bank of Chicago.

B U SIN ESS

C O N D IT IO N S

is

p u b lish e d

m o nth ly b y the F e d e ra l R e se rve B a n k o f C h ic a g o .

D ennis B. S h a rp e a n d G e o rg e W . C loos w e re p r im a rily resp o n sib le fo r the a rtic le "Fo o d prices
leve l o ff" a n d Lynn A S tile s fo r " P a y in g fo r p o llu tio n c o n tro l."
Su b scrip tio n s to Business Conditions a r e a v a ila b le to the p u b lic w ith o u t c h a rg e . For in fo r­
m atio n co ncern ing b u lk m a ilin g s , a d d re ss in q u irie s to the R esearch D e p a rtm e n t, F e d e ra l
R ese rve B a n k o f C h ic a g o , B o x 8 3 4 , C h ic a g o , Illin o is 6 0 6 9 0 .

16

A rtic le s m a y be re p rin te d p ro v id e d source is c re d ite d . P le ase p ro v id e the b a n k 's R esearch
D e p artm e n t w ith a co p y o f a n y m a te ria l in w h ic h a n a rtic le is re p rin te d .