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Burgundy Book
A report on economic conditions in the Little Rock zone
First Quarter 2015
The Little Rock zone of the Federal Reserve comprises the majority of Arkansas,
except northeast Arkansas. The total population is approximately 2.5 million people,
including the 710,000 who live in the Little Rock MSA.

Little Rock Zone Sees Brisk Growth in Exports and Manufacturing Employment

Data Snapshot
County unemployment rates (SA, Q4-14)

By Kevin L. Kliesen, Business Economist and Research Officer

5.5%

A February survey of business contacts revealed improving optimism
for the second consecutive quarter. Roughly 8 of 10 respondents
expect that economic conditions in their area this year will be better
than in 2014. Anecdotal information collected from our contacts
suggests that wage pressures are mounting.
Nonfarm payroll employment in the Little Rock MSA eked out a 0.7
percent gain in the fourth quarter of 2014 (from a year earlier).
Employment growth was considerably stronger in Fayetteville but
modestly slower in Fort Smith and Texarkana. Paced by strong
exports, Arkansas’s manufacturing employment growth was especially
strong in the fourth quarter.

less than 5%
7% to 8%

5% to 6%
over 8%

6% to 7%

Nonfarm payroll employment by industry
Percent change from one year ago (Q4-14)
-8 -6 -4 -2 0

The zone’s unemployment rate averaged 5.5 percent in the fourth
quarter of 2014, down appreciably from the previous quarter (6
percent) and slightly below the nation’s rate of 5.7 percent. In the
fourth quarter, Little Rock’s unemployment rate (5.4 percent) fell to
its lowest level in six years.
Most housing activity in the Little Rock zone was stronger in the
fourth quarter compared with the previous quarter, as home prices
and single-family building permits rose in most areas. Little Rock was
a notable exception, posting declines in sales and permits.
Automotive loan delinquency rates in Arkansas rose sharply in the
fourth quarter, but remained modestly below the national average of
3.3 percent.

Total Nonfarm (100%)
Government (21%)

Trade, Trans., and Utilities
(19%)
Education and Health (15%)
Prof. and Business Services
(13%)
Leisure and Hospitality
(9%)
Manufacturing (6%)

Financial Activities (6%)

According to a survey of Arkansas bankers, loan growth in the first
half of 2015 is expected to outstrip growth seen over the first half of
2014.

Nat. Res., Mining, and
Construction (5%)
Other Services (5%)

Arkansas cropland values in 2014 increased for the third consecutive
year.

Information (2%)
Little Rock

This report is published by the Federal Reserve Bank of St. Louis

US

2

4

6

First Quarter 2015

How to read this report

Table of Contents

Unless otherwise noted, city names refer
to the metropolitan statistical areas
(MSAs), which are geographic areas that
include cities and their surrounding
suburbs, as defined by the Census Bureau.

Labor Markets ........................................................................... 3

Statistics for the Little Rock zone are
based on data availability and are calculated as weighted averages of either the 62
counties in the zone or the six MSAs. As of
2012, approximately 74 percent of the
zone’s labor force was located in an MSA.
Specifically: 29 percent in Little Rock, 20
percent in Fayetteville, 11 percent in Fort
Smith, 6 percent in Texarkana, 4 percent in
Pine Bluff, and 4 percent in Hot Springs; 26
percent of the zone’s labor force was
located in non-metropolitan areas.

Banking and Finance ................................................................. 7

Arrows in the tables are used to identify
significant trends in the data. The direction
of the arrow indicates the sign (up/down)
and the color indicates the economic
significance (green = good, red = poor).
Arrows appear only when the change from
the previous quarter is greater than 1
standard deviation. For example, the
standard deviation of the change in the US
unemployment rate is 0.4 percent. If the
US unemployment rate declined from 8.4
percent to 8.2 percent, no arrow would
appear; but if it declined from 8.4 percent
to 7.9 percent, a green down arrow would
appear in the table.
Selected variable definitions are located in
the appendix.

Manufacturing and Transportation ........................................... 4
Real Estate and Construction .................................................... 5
Household Sector ...................................................................... 6

Agriculture and Natural Resources ........................................... 8
Appendix ................................................................................... 9

Join Our Panel of Business Contacts
The anecdotal information in this report was provided by
our panel of business contacts, who were surveyed between
February 1 and February 15.
If you’re interested in becoming a member of our panel, follow this
link to complete a trial survey:
http://research.stlouisfed.org/outlooksurvey/

Selected quotes from business contacts
are generally verbatim, but some are
lightly edited to improve readability.

or email us at beigebook@stls.frb.org.

For more information contact the St.
Louis office:
Charles Gascon
charles.s.gascon@stls.frb.org
Media inquiries:
mediainquiries@stls.frb.org

Views expressed do not necessarily reflect official positions of
the Federal Reserve System.

Federal Reserve Bank of St. Louis—Little Rock Zone

2

Labor Markets

First Quarter 2015

Lower Unemployment, Higher Labor Demand Pushing Up Wage Expectations
By Maria A. Arias, Senior Research Associate



“Cost of living continues to increase and competition
for qualified employees is high.”
—Little Rock area banker



“Tight labor supply, increasing labor demand, and lack
of skilled labor to meet current needs will affect future
wages.”
—Little Rock area business contact



Unemployment rate steadily declines in Little Rock
Unemployment rate (SA, %)
12.0



10.0
8.0

6.0



4.0
Little Rock

2.0

US
0.0

2008
2009
Source: BLS.

2010

2011

2012

2013

2014

Little Rock

The unemployment rate continued to decline
throughout the Little Rock zone. For 2014, all four
MSAs in the zone saw an aggregate decline in the
unemployment rate of at least 1 percentage
point, ranging from 1.1 points in Fayetteville to
1.9 points in Fort Smith.
Overall, payroll employment grew in all metro
areas. The pace of growth accelerated in both
Little Rock and Texarkana, but employment
growth was stronger than the national rate only
in Fayetteville (see table).
Strong employment growth in the natural
resources and construction sector (see bar chart
on cover) fueled the significant growth seen in
Little Rock's goods-producing sector. Growth in
the service-providing sector was slightly higher
than a year ago (see table).
A business contact reported that manufacturers
are trying to hire more employees to increase the
number of shifts. One manufacturer in the zone
hired about 100 workers, adding a second shift to
its operations; another announced major renovations and additional hiring plans for this year.
Average hourly earnings during the fourth quarter
of 2014 were about the same as a year earlier in
Fort Smith, a little higher in Texarkana and
Fayetteville, and lower in Little Rock. Anecdotal
information suggests that wage pressures are
increasing, particularly for skilled positions for
which candidates are hard to find.

Fayetteville

Fort Smith
▼

Texarkana
▼

Unemployment rate (Q4-14) (%)

5.4

4.4

5.8

Nonfarm employment (Q4-14)

0.7

4.1

0.7

0.6

3.5

3.6

0.0

2.9

0.2

0.4

2.4

-1.1

1.5

▲

4.1

Private service-providing sector

0.2

4.4

Government sector

0.3

3.0

▼

▲

5.7

▼

2.1

Goods-producing sector

5.7

US

0.3

Note: Unl es s otherwi s e noted, va l ues a re percent cha nge from one yea r a go. Arrows i ndi ca te a s i gni fi ca nt (± 1 s ta nda rd devi a ti on)
cha nge from the previ ous qua rter. See a ppendi x for notes a nd s ources .

Federal Reserve Bank of St. Louis—Little Rock Zone

3

Manufacturing and Transportation

First Quarter 2015

Manufacturing Accelerates in Arkansas
By Daniel Eubanks, Research Associate

Manufacturing employment accelerates in Arkansas
Percent change from one year ago

4

Manufacturing employment growth in Arkansas
accelerated in the fourth quarter, driven by above
average growth in both durable and nondurable
goods. At 2.8 percent, manufacturing employment in Arkansas grew well above the national
rate (see table). However, manufacturing employment relative to pre-recession levels remains
lower in Arkansas than in the U.S.



Growth in transportation employment was mixed
across the Little Rock zone. While transportation
employment in the Little Rock area declined,
employment growth in Fayetteville far exceeded
the U.S. average. Arkansas as a whole saw a
significant acceleration in transportation employment growth.
Manufacturing exports from Arkansas grew 11.6
percent in the fourth quarter. Significant increases in exports came from wood products, furniture
and fixtures, and computer and electronic
products. Contacts report mixed impact from the
appreciation of the dollar (see comments). Some
anticipate a reduction in exports, while others
have reported a decrease in the cost of imported
raw materials.



“Some industrial customers have mentioned slight drops
in the price of raw materials [as a result of the strong
dollar].”
— Little Rock area banker





“I expect exports to be restricted because of the
increased exchange rates.”
— Little Rock area manufacturer

Aggregate hours worked among production
employees in Arkansas grew by 4.5 percent, well
above the U.S. growth rate of 2.6 percent.

Arkansas

3
2

US

1

0
-1

-2
-3
-4

2010

2011

2012

2013

2014

Source: BLS.

Little Rock

Fayetteville

Arkansas

Transportation employment (Q4-14)

-0.2

7.2

4.7

Manufacturing employment (Q4-14)

3.2

2.7

2.8

1.7

Durable goods

--

--

2.9

2.4

Nondurable goods

--

--

2.7

--

--

11.6

Manufacturing exports (Q4-14)

US
▲

▲

3.8

0.7
1.1

Note: Va l ues a re percent cha nge from one yea r a go. Arrows i ndi ca te a s i gni fi ca nt (± 1 s ta nda rd devi a ti on) cha nge from the previ ous
qua rter; s ee a ppendi x for notes a nd s ources .

Federal Reserve Bank of St. Louis—Little Rock Zone

4

Real Estate and Construction

First Quarter 2015

Despite Rocky Start, Little Rock’s Residential Market Improved at the End of 2014
By Diana Cooke, Senior Research Associate



The residential real estate market showed signs of
growth in Little Rock. There were 1.7 percent
fewer home sales in 2014 than 2013, but December 2014 home sales increased over 1 percent
from December 2013. Home prices in the fourth
quarter increased in all major MSAs in the zone,
except for Hot Springs. In Texarkana, prices
increased 16.2 percent from a year ago.



Residential construction also showed some signs
of growth in the Little Rock zone. Year-to-date
single-family building permits decreased 13
percent in Little Rock MSA from the 2013 level,
but there were more permits issued in the fourth
quarter of 2014 compared with 2013. In Hot
Springs, permits increased significantly from a
year ago.



The office market slowed during the fourth
quarter of 2014 (see figure); year-over-year office
vacancy rates increased by 1.7 percent. Still, office
asking rents grew significantly in the fourth
quarter, which contacts noted may deter significant projects in the future.



“There is a strong demand for existing older homes,
most likely due to locational preferences.”

The apartment market continues to be a bright
spot in the Little Rock construction market.
Contacts noted that multifamily developers
continue to look for more sites to build apartments, potentially increasing vacancy rates for
older apartment complexes.

—Jonesboro area business contact

“Office rent will likely remain depressed for the next
few years given the lack of significant employee growth
and space growth downtown.”
—Little Rock area business contact

Office vacancy rates trending up in Little Rock
Percent change from one year ago
30
25

Apartment
Office
Retail

20
15

10
5
0
-5

-10
-15
-20
Q4-12
Source: Reis.

Q2-13

Q4-13

Q2-14

Q4-14

Non-residential market (Little Rock, Q4-14)

Apartment

Office

Retail

Industrial

6.8

11.9

11.6

8.9

12.7

3.0

Vacancy rate (%)
Asking rent

0.7

▼

15.9

▲

Percent change from one year ago
Note: Apa rtment, offi ce, a nd reta i l va l ues a re from Rei s .com. Indus tri a l va l ues a re es ti ma tes from Ca s s i dy Turl ey.

Residential market (Q4-14)
CoreLogic Home Price Index

Little Rock Fayetteville Fort Smith Hot Springs Pine Bluff Texarkana
0.3

Single-family building permits -13.2
New and existing home sales

-1.7

3.9 ▲

2.1 ▲

2.2

0.3

--

--

-4.2
4.9 ▲
--

7.6 ▲
-75.0
--

US

16.2 ▲

5.1

72.6

2.1

--

-2.8

Note: Sa l es a nd permi ts da ta a re yea r-to-da te percent cha nge. Pri ces a re percent cha nge from one yea r a go. Arrows i ndi ca te a
s i gnfi ca nt (±1 s ta nda rd devi a ti on) cha nge from previ ous qua rter. See a ppendi x for notes a nd s ources .

Federal Reserve Bank of St. Louis—Little Rock Zone

5

Household Sector

First Quarter 2015

Households Increase Auto Debt Balances, Delinquencies on Rise
By Peter B. McCrory, Senior Research Associate


“Although this decrease in fuel costs puts more money in
consumers’ pockets, they don’t believe this is long term, so
their desire to make large purchases and finance them is
minimal.“
—Little Rock area banker

Personal income grew by 2.6 percent in the third
quarter of 2014, an essentially unchanged rate of
growth from the prior quarter (see table). Anecdotes from area contacts indicate that consumer
sentiment is steadily improving. Retail sales are
edging up as gasoline prices remain low.

“ [The decline in gasoline prices] has certainly dampened

already slow demand for hybrid cars.“
—Conway area auto dealer

Reports from multiple auto dealer contacts
indicate that the composition of auto sales is
changing: increased sales of luxury vehicles,
trucks, and SUVs along with dampened demand
for hybrid vehicles. Contacts attributed this
change to a generally improving economy, readily
available credit, and lower gasoline prices.

Auto debt balances grow, delinquencies tick up
Household debt per capita

Delinquency Rate, Percent
4

3900

Auto dealers’ reports of strong auto sales suggest
that auto debt accumulation will continue its
steady growth observed since the fourth quarter
of 2010. At the same time, auto delinquency rates
fell and stabilized in mid-to-late 2013. In the
fourth quarter of 2014, however, auto delinquencies increased significantly for the first time in the
past four years (see figure).
One Little Rock area banker noted that consumers
view the decline in oil prices as temporary and are
not adjusting their demand for financing to make
large purchases.

3

3600





4200

2

Debt Balance

1

3300

Delinquency Rates
3000
Dec-10

Dec-11

Dec-12

0
Dec-14

Dec-13

Source: FRBNY Consumer Credit Pa nel and Equifax.

Little Rock Zone
Per capita personal income (Q3-14)

Arkansas

Little Rock MSA

US

--

2.6

--

3.2

Mortgage

-1.7

-1.3

-1.8

-0.4

Credit card

1.5

1.1

0.1

0.7

Auto loan

9.5

9.8

8.5

8.8

Mortgage

1.7

1.8

1.8

2.6

Credit card

6.7

6.7

5.7

7.0

Auto loan

2.7

Per capita debt balances (Q4-14)

90+ day delinquency rates (Q4-14) (%)

▲

2.8

▲

3.3

▲

3.3

▲

Note: Unl es s otherwi s e noted, va l ues a re percent cha nge from one yea r a go. Arrows i ndi ca te a s i gni fi ca nt (±1 s tanda rd devi a tion)
cha nge from the previ ous qua rter. See a ppendi x for notes a nd s ources .

Federal Reserve Bank of St. Louis—Little Rock Zone

6

Banking and Finance

First Quarter 2015

Profit, Asset Quality Measures Still Advancing in Little Rock Zone
By Michelle Neely, Economist, and Hannah Shell, Research Associate



Most Little Rock bankers surveyed report that
overall loan demand has been and is expected to
remain somewhat higher in the first half of 2015
than it was a year ago.



One-third of bankers surveyed note that residential mortgage demand has been and is expected to
remain somewhat higher in the first quarter of
2015 compared with the same period a year ago;
the rest expect it will stay about the same. One
banker indicated that expectations of higher rates
might be causing buyers to move more quickly
toward purchasing.



Profitability remained high at Arkansas banks in
the fourth quarter of 2014. Return on average
assets (ROA) was unchanged, and net interest
margins (NIMs) continue to drive profitability and
account for the large gaps between Arkansas
banks and their District and U.S. peers.



Asset quality, a relative weak spot for Arkansas
banks, continued to improve in the fourth quarter.
The ratio of nonperforming loans to total loans
declined 23 basis points from the prior quarter to
1.38 percent, bringing Arkansas banks close to the
national average of 1.33 percent (see figure).
Area bankers surveyed expect loan delinquencies
to further decline and creditworthiness of borrowers to further improve in the first half of 2015.



“Strong borrowers are experiencing highly competitive
offers and find they can often borrow at lower cost
than ever before.”
— Little Rock banker

The average loan loss reserve coverage ratio rose
again in the fourth quarter. Arkansas banks now
have about $1.10 reserved for every dollar of
nonperforming loans.

“Consumer loan demand continues to be weak in
smaller markets.”
— Eastern Arkansas banker

Arkansas banks close asset quality gap with national peers
Nonperforming loan ratio at commercial banks, percent
4.5
4.0

Arkansas

3.5

US

3.0
2.5
2.0
1.5
1.0

0.5
0.0
2006

2007

2008

2009

2010

2011

2012

2013

Source: FRED.

2014

Arkansas

8th District

Return on average assets

1.27

1.09

1.02

Net interest margin

4.28

3.82

3.85

Nonperforming loans / total loans

1.38

1.27

1.33

113.39

106.02

Banking performance (Q4-14 )

Loan loss reserve coverage ratio

110.14

▲

US Peer Banks

Note: Al l va l ues a re percenta ge poi nts . Arrows i ndi ca te a s i gni fi ca nt ( ± 1 s ta nda rd devi a ti on) cha nge from the previ ous qua rter.
See a ppendi x for notes a nd s ources .

Federal Reserve Bank of St. Louis—Little Rock Zone

7

Agriculture and Natural Resources

First Quarter 2015

Red Meat Production in Arkansas Is Rapidly Declining
By Lowell R. Ricketts, Senior Research Associate



“Tractor sales continue to be strong in January at
dealerships in Northwest Arkansas. Sales in the
western part of the state were unchanged relative to
this time last year.”
— Northwestern Arkansas tractor dealer



Agricultural land values increased in 2014 for both
cropland and pastureland (see table). For Arkansas, cropland values increased for the third
consecutive year. Pastureland values rose for the
second consecutive year.



Although traditionally volatile, coal production in
Arkansas posted strong positive growth in the
fourth quarter as compared with the same time a
year earlier (see table). Meanwhile, coal production for the nation registered the largest gain
since the fourth quarter of 2010.
Mining and logging employment declined in
Arkansas for the tenth consecutive quarter,
though the rate of decline was significantly slower
than in any previous quarter (see table). These
two industries have had conflicting dynamics: A
contact reported that natural gas exploration and
drilling activity in the Fayetteville shale is declining
due to low gas prices. However, reports from the
logging industry are mostly upbeat.



— Central Arkansas farmer

Red meat production in Arkansas fell by 71
percent in 2014 as compared with a year earlier
(see figure). This decline is particularly severe
since production fell by 64.8 percent at the same
time last year.



“Reduced commodity prices and reduced farm program benefits in 2015 are affecting farm profitability
and the demand for farm inputs and capital investment by farmers.”

Similar to the majority of other District states,
farmers in Arkansas planted less winter wheat this
season than the year before (see table). Plantings
declined in part due to low winter wheat prices
and a late harvest for corn and soybeans.

Total Red Meat Production
Millions of Pounds
140
120
100
80
60
40
20
0
1979

1984

1989

1994

1999

2004

2009

Source: USDA.

2014

Arkansas

US

Natural resources (Q4-14)
▲

Mining and logging employment

-2.2

Coal production

10.9

4.7

▲

Cropland values

6.7

7.6

▼

Pastureland values

3.7

11.1

-16.1

-4.6

Winter wheat, area planted (2015)

4.8

Note: Va l ues a re percent cha nge from one yea r a go. Arrows i ndi ca te a s i gni fi ca nt (± 1 s ta nda rd devi a ti on) cha nge from the
previ ous qua rter or yea r. See a ppendi x for notes a nd s ources .

Federal Reserve Bank of St. Louis—Little Rock Zone

8

Appendix
Cover Page
Sources
Bureau of Labor Statistics

First Quarter 2015
Manufacturing); 316 (Leather and Allied Product Manufacturing); 322
(Paper Manufacturing); 323 (Printing and Related Support Activities);
324 (Petroleum and Coal Products Manufacturing); 325 (Chemical
Manufacturing); and 326 (Plastics and Rubber Products Manufacturing).

Unemployment rate, nonfarm payroll employment.

Labor Markets
Table Sources
Bureau of Labor Statistics
Unemployment rate. Nonfarm employment and contributions
by sector.
Notes
Goods-producing sector comprises the manufacturing and natural
resources, mining, and construction sectors.
Private service-providing sector includes the following sectors:
Trade, Transportation, and Utilities; Information; Financial Activities;
Professional and Business Services; Education and Health Services;
Leisure and Hospitality; and Other Services.
Unemployment rate data are seasonally adjusted.

Real Estate and Construction
Table Sources
CoreLogic
Home price index, including distressed sales.
Census Bureau
Year-to-date single-family building permits.
Janet Jones Company Realtors
Year-to-date new and existing home sales.
Notes
Asking rent is the publicized asking rent price. Data are in current
dollars.
Vacancy rate is the percentage of total inventory physically vacant as
of the survey date, including direct vacant and sublease space.
New and existing home sales consist of single-family home sales.

Manufacturing and Transportation
Table Sources

Household Sector

Bureau of Labor Statistics

Table Sources

Transportation employment: includes transportation and
warehousing industries.
Manufacturing employment: total, durable, and nondurable
goods.
World Institute for Strategic Economic Research
Manufacturing exports: dollar value.
Notes
Transportation employment in Little Rock and Fayetteville covers
transportation, warehousing, and utility industries. About 90 percent
of the reported jobs are contributed by transportation and warehousing industries.
Manufacturing exports are defined as total dollar amount of exports
by the manufacturing industries.
Durable goods manufacturing sector is defined by the Bureau of
Labor Statistics as industries with a NAICS classification code of 321
(Wood Product Manufacturing); 327 (Nonmetallic Mineral Product
Manufacturing); 331 (Primary Metal Manufacturing); 332 (Fabricated
Metal Product Manufacturing); 333 (Machinery Manufacturing); 334
(Computer and Electronic Product Manufacturing); 335 (Electrical
Equipment, Appliance, and Component Manufacturing); 336
(Transportation Equipment Manufacturing); 337 (Furniture and
Related Product Manufacturing); and 339 (Misc. Manufacturing).

Equifax based on authors’ calculations
All figures are based on a 5 percent sample of individual credit
reports. Balances are geographical averages of various debt
categories. The mortgage category includes first mortgages and
home equity installment loans, but home equity lines of credit
are omitted. Auto loans include those financed by finance
company or bank loans. Credit cards are revolving accounts at
banks, bankcard companies, national credit card companies,
credit unions, and savings and loan associations.
Haver Analytics
Per capita income.
Notes
Delinquency rates are calculated as the percentage of payments past
due by more than 90 days, weighted by the dollar value of the loan.

Nondurable goods manufacturing sector is defined by the Bureau of
Labor Statistics as industries with a NAICS classification code of 311
(Food Manufacturing); 312 (Beverage and Tobacco Product Manufacturing); 313 (Textile Mills); 314 (Textile Product Mills); 315 (Apparel

Federal Reserve Bank of St. Louis—Little Rock Zone

9

Appendix

First Quarter 2015

Banking and Finance
Table Sources
Federal Financial Institutions Examination Council
Return on average assets: USL15ROA. Net interest margin:
USL15NIM. Nonperforming loans: USL15NPTL. Loan loss reserve/
Total loans: USL15LLRTL. Net loan losses/Average total loans:
USL15LSTL.
Note: The data available in the table can be found in FRED.
Notes
Loan loss provisions are expenses banks set aside as an allowance for
bad loans.
Nonperforming loans are those loans managers classify as 90 days or
more past due or nonaccrual, which means they are more likely to
default.
Loan loss coverage ratio is loan loss reserves divided by nonperforming loans.
US peer banks are those commercial banks with assets of less than
$15 billion.
Due to the seasonal nature of bank return on average assets and net
interest margin, the arrows in the table denote significant changes
from one year ago.

Agriculture and Natural Resources
Sources
Energy Information Administration (EIA)
Coal production. Note: Production trends identified in report
may be inconsistent with previous reports due to data revisions.
Bureau of Labor Statistics (BLS)
Mining and logging employment.
United States Department of Agriculture (USDA)
Winter wheat plantings, red meat production, agricultural land
values.
Notes
The results of the Federal Reserve Bank of St. Louis Agricultural
Finance Monitor are not reported due to a low response rate for the
Little Rock zone.
Total red meat production includes: beef, veal, pork, and lamb and
mutton production.

Federal Reserve Bank of St. Louis—Little Rock Zone

10