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•• Pu lished Weekly by the FEDERAL RESERVE BANK of CLEVELAND
March 24, 1959
to
March 30, 1959

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NATIONAL OUI'Pur
AT RECORD PEAK

The nation's output of goods and services has
mounted to a record annual rate of $464 billion in
the first three months of this year, Government
economists currently estimate. This marks a gain of $11 billion from
the $453 billion annual rate of gross national product in the fourth
quarter of 1958. Administration officials considered the first quarter gross national product figure just about in line with expectations. White House advisers have calculated that total gross national product for 1959 will amount to around $470 billion, compared with
$437.7 billion last year. This implies an annual rate of more than
$48o billion by the final quarter of 1959. (Wall St. J., 3/25 p.3)

FOOD COSTS LOWER
PRICE INDEX SLIGID'LY

Declining food prices pushed the Government's
index of consumer prices down O.lf in February to 123.7'1, of the 1947-49 average. The
index first reached that level last June and has been at the same
point six of the nine months since. Government price experts said
they saw nothing in the immediate future to end this period of relatively little change. Ewan Clague, Commissioner, Bureau of Labor
Statistics, said much depends on the weather in the next few weeks.
If the fruit and vegetable farms produce amply, unhindered by a
repetition of last year's late freeze, there should be only a moderate seasonal rise of food prices. However, the index remains so
close to the record higb.--123.~ in November and July--that even a
moderate rise could set a new record by midsummer, Mr. Clague noted.
Food costs in February--down o.71, from the month before and 2.9'1, below last July's higb.--alone kept the total index from rising.
(Wall St. J., 3/26 p.7)

Selection of these items does not imply this bank's guaranty of their accuracy,


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nor agreement with the views expressed .

Consumer spending rose to a record annual rate
at the start of 1959. The Department of Commerce
reported that spending totaled $290 billion last
year and moved up to an annual rate of nearly $300 billion by the
opening months of this year. The Department, in its morrthly Survey
of Current Business, published a study of how consumer spending is
affected by income changes. Spending for many years has accounted
for about 94% of disposable income--the money lef't after income taxes.
While total spending has been closely related to income, there have
been important shifts in various categories of spending. In 1958,
of every dollar income, roughly 50¢ went for goods, 32¢ for services,
12¢ for taxes and 6¢ for savings. (N.Y. Times, 3/24 p.61)
CONSUMER SPENDING
AT RECORD RATE

MACHINE TOOLS
SHOW RECOVERY

New orders for machine tools in February reached the
highest level since August 1957. Net new orders
booked by tool makers in February, including foreign
orders, totaled $45.5 million, compared with $41,050,000 in January.
The upsurge in domestic orders came from a wide variety of tool users
who are replacing obsolete equipment and are thus trying to cut costs.
Very little of the new volume is accounted for by expansion programs
of industry.
The upturn, however, still leaves new orders and production :far below the boom levels of 1956 and early 1957. While
domestic tool orders are increasing, the export market is still weak.
A few years ago, exports of machine tools accounted for over 2C/fo of
the total volume of the American tool makers. (J. of Comm., 3/24 p.1)
TREASURY OFFERINGS
OVERSUBSCRIBED

The Treasury reported subscriptions on its new
10-year, 4'1, bond ran three times the amount
offered, and officials rated the issue highly
successful. On the $1.5 billion of four-year, 4% notes also offered,
the Treasury reported subscriptions about in line with expectations.
(Wall St. J., 3/26 p.17)
Construction contracts in February set a new
high for the month, rising 18% above February
1958, to $2.3 billion, with high home building
activity providing nruch of the upsurge. F.W. Dodge Corporation reported nearly every major kind of construction rose above last year's
level, including contracts for new manufacturing buildings. This was
the first upturn in industrial building contracts since the recession. By far the strongest element in February was housing. Dwelling units put under contract rose 44% from a year ago to 85,206
units and dollar value rose 4f11, to $1,073,077,000. While the percentage increase from 1958 is influenced by the very low levels of

BUILDING CONTRAC'rS

SET FEBRUARY HIGH


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home building in the first quarter last yea.r--one of the lowest
periods since 1945--last month's contracts continued the strong pace
of the past eight months. (Wall St. J., 3/30 p.3)
As the Easter selling season came to a close
Saturday, the earliest date in eight years,
merchants estimated that volume for last
week would show a gain of as much as 15i in dollars above sales for
the corresponding week of 1958, when there was still a week to go
before Easter. The concept of former years of Easter as a sharp dividing line is beginning to disappear. Merchants are scheduling
their promotions more in line with the weather and the calendar than
with the observance of Easter, which varies early to late in the
spring. (Freeman. N.Y. Times, 3/';$ III p.1)

WEATHER KEY PROMorER
IN SPRING ITEMS BUYING

Retail auto sales in mid-March reached the highest rate
since late December. They averaged 19,400 cars daily
--up from 16,645 in the first third of the month and
13,000 in the like 1958 period. The gain in the latest period was
regarded as a significant upturn in Detroit. (Wall St. J., 3/27 p.1)

RETAIL AUTO
SALES UP

STOCK MARKET
RErREATS FROM PEAK

The stock market continued to retreat last week
from the record height it had achieved in midMarch. In contrast to activity that marked the
upward thrust, the decline in prices was at a more plodding pace.
There was no adverse financial or economic news to account for the
contraction. The market's lethargy seemed merely to be reflecting
the cautious mood that has enveloped investing circles lately.
(Mullaney. N.Y. Times, 3/29 III p.1)

HEAVY BUYING OF COPPER
PREDICTED

The president of the nation's largest copperproducing company believes that: (1) Heavy
buying of copper by users worried about
possible strikes after mid-year has only begun, and the pressure will
intensify in the weeks ahead. (2) If there are no major copper
strikes, the producers' price (now 31-1/2¢ a pound) probably will
drop. (3) But if long strikes occur, then "all bets are off--because
the price might rise sharply." (Ryan. N.Y. Times, 3/2!9 p.1)

STEEL SCRAP

Prices of two steel-making grades of steel scrap have
PRICES FALL
just fallen as much as $5 a ton in Pittsburgh, and one
grade dropped $3 in Youngstown. Scrap prices slipped
$1 a ton earlier this week in Chicago. The drop at Pittsburgh, on
sales to a mill in that area, brought the key No. 1 heavy melting
grade down to $39 a ton, off' $5, and No. 2 bundles down to $27, off

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$4. In Youngstown, No. 2 bundles dropped $3 a ton to $27. The
Cleveland scrap market was reported i nactive. (Wall St. J., 3/25 p.5)
BUDGEr DATA DEFENDED

The Treasury s aid t hat it stil l believed its
e stimate of $77.1 billion i n r eceipts for the
next fiscal year wa s 71 sound and well justified." Rece i pts of that
a.mount are the basis on which President Eisenhower ha s estimat ed a
balanced budget . A special statement was issued by the Tr e asury
after staff experts of the Joint Congressional Committee on Internal
Revenue Taxation had estimated that receipts would be $1. 3 billion
lower than the estimate in the budget. (N.Y. Times, 3/28 p . 11)
CANADIAN BANK RATE
SErS MARK OF 4.55i

The Bank of Canada's interest rate climbed this
week to a record of 4.55i, compared with 4.47i
a week ago. This second consecutive weekly rise ,
following two consecutive minor declines, placed the rate 3.43i above
the record low of 1.121, last August 2. (The rate is set at onequarter of one per cent above the average yield of ninety-one-day
Treasury bills.) (N.Y. Times, 3/26 p.46)
CORPORATE SECURITY
OFFERINGS UP

Investors this week will be treated to a larger
and more varied diet of new corporate securities.
On the busier calendar for the five-day stretch
are eight corporate debt offerings totaling $149,970,000. A sizable
number of important new common stock issues also are promised along
with three preferred stock offerings totaling $10,600,000 at par.
(Wall St. J., 3/30 p.16)
LIFE INSURANCE SALES

February sales of life insurance in the United
States, amounting to $5,053,000,000 in face
a.mount of policies, topped the February 1958 figure by about '4,, the
Life Insurance Agency Management Association reported. The sales
total for January and February, however, remained about 1i under the
corresponding 1958 total. "Industrial." life insurance--small policies on which weekly or monthly premiums are collected by door-todoor agents--showed a 7% rise over February 1958, and a 3i gain from
a year ago for the first two months. The February increase was the
first substantial rise in sales of this type of policy in nearly two
years. (Wall St. J., 3/26 p.23)
HOME GARDENERS
ARE BIG SPENDERS

Spring brings one of the b~siest periods of the
year for the gardener and for the various indus tries that :furnish him with supplies. For having
"green thumbs", gardeners will pay an estimated $3,216,000,000 this
year for seeds, nursery stock, garden hardware, fertilizers , insecticides, and other equipment. (McMahon . N.Y. Times, 3/'i$ III p.1)


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