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October 7 , 1949

MEMORANDUM

To:

The President

From:

The Council of Economic Advisers

Subject:

Third Quarter (1949) Review
In the Council*s review of the economic situation at midyear,

we suggested two developments as possible in the second half years

(a)

“
reversal of the downward trend of production and employment”or (b) Ma
further spiral of unemployment, loss of consumer income, and decline of
consumer demand.” We felt that the more favorable prospect was suffi­
ciently strong to justify our advice against extensive or drastic count erdepressionary measures at that time.

The more optimistic trend has in

fact developed during the third quarter*

Both business sentiment and

business performances improved markedly, although near the end of the
quarter the business prospect was obscured by work stoppages and by new
international developments •
While we said at midyear that the situation of mixed inflation­
ary forces and deflationary forces had definitely yielded to one of a
general weakening of markets for most goods, we found the favorable
prospect in the fact that underlying economic elements had great strength.
These had been fortified by government anti-depression policies.

Buying

by consumers and investment by business had declined but little, and
there had been no spiraling of recessionary forces. We found reason to




- 2 hope for “
early stability followed by renewed growth.w
Our principal concern, nonetheless, was that the further decline
in production and the increase in unemployment which we believed would
occur in July might induce so much pessimism that consumers and business­
men might restrict their expenditures greatly enough to set up a spiraling
deflation.

This did not happen.

Even while the expected unfavorable

changes were occurring in July, business sentiment shifted from the
pessimistic mood which colored all business journals in Hay and June.
When August brought a few positive, although mild, changes for the better
in some business indexes, business and consumer sentiment clearly became
more optimistic.

This mood was strengthened by the more emphatic business

changes in September to a degree which has thus far enabled it to persist
notwithstanding the adverse effects of the steel and coal strikes and the
unsettling effect of the general devaluation of world currencies.
Production. The index of industrial production, which in January
had fallen but little from the high point reached in the autumn of 1943,
declined from 191 in January to 169 in June.

It dropped temporarily to

162 in July, when vacations interrupted production.

The prompt recovery

to 170 in August was reassuring, particularly because it occurred both in
durable goods and in nondurable goods manufacturing, and the favorable
interpretation of the trend of business was confirmed by the continued
advance, small though it was, in the indexes of production of these two
classes in September.

The coal strike in September caused the index of

mineral production to drop substantially, but the increase in the produc­
tion of manufactured goods was sufficient to lift the index of total




- 3 -

industrial production by one point*
The continued high level of operations of the automobile and
construction industries has been an Important factor in supporting the
economy.

It is especially noteworthy that new housing starts have re­

mained close to the high level of the year; in contrast, they began to
fall off in June last year.
Employment. Problems of employment and unemployment have been
serious in many localities, but for the country as a whole they have been
kept within manageable limits.

The average number employed in the first

half year was within one percent of the number employed in the first half
of 194S, but while the number employed in nonagricultural jobs in the
first half of 1948 was increasing, there was a slow decline from January
to June In 1949#
Workers on scheduled vacations are not dropped from the list of
those employed, and for this reason the figures for employment in nonagri­
cultural jobs in July did not reflect the sharp drop in industrial produc­
tion.

However, the increase in employed workers in July was very slight,

and was much less than enough to balance the seasonal increase in the labor
force.

Unemployment therefore rose to 4,095,000, which was 1,868,000 above

that of July, 1948.

The unsatisfactory trend in unemployment was ampli­

fied by the increase in the number of those with part-time employment.
In August there came the first real break in the downward trend
of industrial employment, when jobs in manufacturing increased 330,000.
Unemployment figures dropped in August and again in September, but an
unusually large decrease in agricultural jobs has limited the decline




- 4 -

in unemployment.

By September, the number employed in nonagricultural

industries was 1,181,000 larger than in July.

Total civilian employment

was 59*411#000, and the number of unemployed was 3,351,000.
Consumer income and expenditures. An important point in an
analysis leading to a judgment about the probable course of business is
consumer expenditure. When the inevitable end of an inflationary move­
ment brings a break in prices, the expansion of the economy will not be
resumed so long as consumers restrict their buying, either because they
lack income or because they are waiting for more price reductions.
There has been no substantial impairment of consumer income,
and there has been no sustained withholding from the market.

The expendi­

tures by consumers in the third quarter, it is estimated, have represented
the same proportion of personal disposable income as they did in each of
the last two quarters of 194&*

The anomaly of sustained consumer income

for a full year after postwar inflationary forces began to subside has
marked one of the important differences between this and other periods
of recession.

Except for farm income, which is protected against further

3erlous decline by the farm price support policy, personal disposable
income has dropped very little.
Business profits and investment. Business profits are high,
when viewed from the standpoint of the effect of the businessman*s profit
margin upon his purpose with respect to new investment in plant and equip­
ment.

Profits are high in dollar terms, both before and after taxes,

compared with those of any prewar year, although they do not represent
so large a proportion of the national income as they have in some earlier
years of great prosperity.



Compared with 1943, when business profit

- 5 -

statmerits were expanded by the inflationary increase in the dollar value
of inventories, business profits in 1949# when the opposite adjustment
has had to be made, have been declining.
The important effect upon the economy of changes in business
profits is found in the influence they have upon the ability and purpose
of businessmen to make new capital investments.

In the first half of 1949,

notwithstanding pessimistic utterances, businessmen made larger new capital
investments than in the first half of 1943.

These investments far exceeded

those in the first half of 1947* when business investment was great enough
to contribute much weight to the inflationary forces which were then appear­
ing.
At this stage, there are no adequate data of business investment
in the third quarter, but the survey of investment plans indicate that new
investment for plant and equipment in the second half will be about 14 per­
cent below the all-time record level of the second half of 1946.
be a high rate, measured by experience.

That would

It remains to be seen whether

actual expenditures exceed those reported as planned, as has been the case
since the war, or are less, as they may turn out to be if business senti­
ment should become uneasy.
Prices. During the third quarter the downtrend in wholesale
prices of manufactured goods was arrested.

The volatile farm and food

prices fluctuated over a considerable range, and in the final week, in
which-a substantial decline occurred, the wholesale farm price index of
the Bureau of Labor Statistics was 4 percent below that of the last week
in June.




The wholesale price index of foods was then slightly below the

- 6 midyear figure*

The index of wholesale prices of other goods was very

steady throughout the quarter. The consumers* price index, reflecting
changes in retail prices, declined from 169*6 in June to 168*5 in July,
and rose to 168*8 in August.

This index has moved very little since

February, when it was 169*
Satisfaction with the cessation of price reductions because
it indicates that deflationary forces are slackening must be tempered by
doubt whether the slight reduction in the price level which has thus far
taken place represents a sufficient readjustment to establish a basis
for stabilization*

In the past, postwar inflations have been followed

by severe price declines*

The question now is whether the price adjust­

ments already made are sufficient in the light of relative stability of
incomes, or whether a more extended readjustment must still be made and
if, until it has been made, we can enjoy more than temporary periods of
business recovery.
This question is not really different from that of the ability
of the economy to liquidate the postwar inflation without being driven
into a serious depression*

That this may be done is possible, we have

said, because new policies— fiscal, monetary, unemployment benefits and
other social security, and farm price support— are supporting the strong
underlying economic forces and are preventing crises from arising while
commercial inventories are being reduced and prices are being dropped in
the more vulnerable commodity groups.
There is no standard, other than that of the willingness of con­
sumers and of businessmen to buy, by which one may determine whether prices



- 7 -

have been brought into workable relationship with income, wages, and
profits.

Notwithstanding the moderate depth and the limited scope of

the price reductions, the indications are that they have been sufficient
to restore market demand at many of the spots where volume had dropped.
In the case of such important goods as textiles and building materials,
prices have been reduced enough not only to reestablish market demand,
but also in seme instances sufficiently to permit seme price recovery,
although it may be questioned whether it has been wise for businessmen
to raise prices before the situation has been clarified.

Some prices

have been but little reduced, as in the case of automobiles, petroleum
products, and some other commodities in the administered-price class,
where the great postwar demand has thus far continued to be strong.

But,

in all probability, we shall not be safely through the readjustment period
until the economy has faced price reductions in these important areas.
Two new factors.

Following the expected slump in July,

business changes during the third quarter of the year were definitely
encouraging.

The favorable prospect for increasing production and employ­

ment during the fourth quarter was, however, clouded at the end of the
quarter by labor warfare and_by the general devaluation of world curren­
cies.
Balance in our international trade has been impeded ever since
the war by the fictitious value at which other governments attempted to
hold their currencies.

In a sense, the official revaluation of these

currencies at lower rates with respect to the dollar only publishes and
officially accepts the fact already established in foreign exchange markets




- 8 There are other important results, however.

To the extent that foreign

governments are able to prevent offsetting wage increases and advances
in other prices, prices we pay for goods exported by those countries will
be decreased by the official devaluation and prices they pay for imports
will be increased.

This prepares the way for devaluing countries to make

larger exports to and to reduce imports from countries in the dollar area,
which have not (except for Canada) devalued their currencies.

The United

States is the country which would suffer most of the short-term disadvantage
from this process, but it is not at all clear how far or how soon our foreign
trade will be affected.

Many factors, especially the inability of other

governments to freeze their internal prices, will probably limit the ability
of foreign nations to increase their shipments to this country and will
thereby limit the pressure upon our recovering markets.

Our foreign aid

program will furnish important, though diminishing, support to our own
exports.
The work stoppages in coal and steel thus far appear not to have
dampened basic business sentiment.

General buying and forward commitments

are being maintained, and even the stock market has risen since the strikes
commenced.

This is partly because of realization that strikes of short

duration, with large supplies on hand, are unlikely to affect the general
economy very much, and that the resumption of operations can quickly make
up the loss, particularly because the coal and steel industries were not
operating at full capacity when the shutdowns started.

Also, the recent

settlements in parts of the automobile industry and elsewhere decrease
the range within which the steel controversy could spread to other areas.



- 9 -

Yet it goes almost without saying that a protracted shutdown in coal or
steel would incalculably weaken both the economic and the psychological
forces now moving the economy forward.

Therefore, the immediate parties

to the coal and steel controversies must exercise utmost diligence to
compose their quarrel, lest they force the country to travel along the
less desirable avenue to industrial peace through public intervention.
The Business Outlook. Looking forward to the fourth quarter,
the favorable developments of the third quarter provided some basis for
expecting a strong and improving situation in the fourth quarter if that
prospect is not marred by the adverse effects of international currency
devaluation and the damage of labor stoppages.

The direct effects of

these developments will appear gradually, but they introduce present un­
certainty into the business situation at the very time when uncertainty
is the factor most to be feared.
Whether the course of business recovery will carry far enough
to restore full employment must be a matter of continuing concern.

Levels

of production and employment equal to those attained in 1948 will not
represent maximum production and employment, the goal of the Employment
Act, when the growing population shall have produced a much larger labor
force and the productivity of all workers shall have been increased by
additional capital investment and other technological improvements.
The problem of progressively achieving these higher levels is
complicated by the fact that sane basic adjustments yet to be made may
for a time operate in the opposite direction.

In particular, there is

likelihood of some decline in the rate of investment in industrial plant



and equipment, and automobile production cannot be expected to continue
a t the present le v e l.

Thus, while the immediate economic outlook is generally favor­
able, there will be continuing problems of satisfactory rate of growth in
the economy.

This will be true even if there are no prolonged strikes.

Recommendation. We renew the recommendation which we made in
connection with your Midyear Economic Report that there be no increase in
tax rates, and that the general anti-deflation programs of the government
need not be reinforced by extensive expansion of government action.

Business

recovery is not yet fully established, and it would not be prudent to burden
business and investment with additional taxes.

On the other hand, the im­

provement in the economic outlook is encouraging enough to justify reliance
for the present upon market processes, supported by existing government
policies, to expand the demand for labor still further.
Our first task is to liquidate the forces of recession and thereby
to establish the base from which the economy can move forward.

But there

are some programs and policies, involved in the ensuing problem of sustained
economic growth, which may be reviewed and Improved without further delay.
The expansion of the social security program has already been Initiated.
The overhauling of the tax structure, often discussed and always deferred
nfor the present®, should also be undertaken.

We believe that the economic

conditions when the next session of the Congress convenes will be as favor­
able for consideration of general tax legislation as they may be expected
to be at any time in the next few years, and we recommend that the preparatory
work be launched at once in order that in your next annual Economic Report
you may be able to make specific recommendations for changes in our tax laws.