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KBO'D 3K FUJSS SECZTJ

AUG1 51942
THE MUTUAL BENEFIT LIFE INSURANCE COMPAKY"
NEWARK, "NEW J E R S E Y
AGENCY DEPARTMENT
H. G. KENAGY
SUPERINTENDENT OF AGENCIES

G. FRANKLIN REAM
F. D. HASELTON
B. C.THURMAN
ASST. SUPERINTENDENTS OF AGENCIES

A . W. KISSAM
ASSISTANT SECRETARY

August 12, 1942

MILDRED F. STONE




Mr. Marriner S. Eccles, Chairman,
Federal Reserve System,
Washington, D. C.
Dear Mr, Eccles:
Last May you addressed a letter to Senator Danaher on
the subject of the anti-inflationary effect of the
payment by individuals of life insurance premiums.
Your letter has been widely circulated among the life
insurance people of this country. You may be interested
to see in the enclosed copy of a Company leaflet how we
spread your message to almost for hundred thousand policyholders •
Your message brought forth a splendid response from our
field representatives. It gave them courage to know that
national leaders like yourself appreciate the value of
our business. It gave them new enthusiasm to pursue their
work as an important part of the war effort.
On behalf of thousand of life insurance men and women, I
want to thank you.
Sincerely yours,

HGK:P

*

T U A L

B E N E F I T

LIFE INSURANCE IN THE WAR EFFORT

V

members will also find much satisfaction in the
part their company is taking, along with others,
in furthering the total, national war effort.
The dollars you put into premiums help you
and your country in three ways:
1. Life insurance dollars helpfinancethe war
—-through the direct purchase of government
bonds and through investment in the bonds of
companies that make
and transport vital
war materials. Last
Published for Mutual Benefit Policyholders
year the Mutual BeneD . D A Y ,G E N E R A L
A G E N T
fit invested more
744 BROAD STREET, NEWARK, N. J.
money in government

I put more money into life insurance
or
o should I put every possible dollar into war
onds?"
"What part are the life insurance companies
taking in the war effort?"
These are but two questions which men and
women arc asking themselves today. In finding
the answers, Mutual Benefit policyholder"SHOULD




(Continued on back page)




AGA/NSr /UFLAT/ON

MARRINER

S.

ECCLES

Chairman, the Federal Reserve System

I feel that next to the purchase of
Government Savings and War Bonds
and Stamps by the public, investment
in life insurance is particularly to be
encouraged at this time.

AUGl 51942
BOARD OF GOVERNORS
OF THE

FEDERAL RESERVE SYSTEI*
WASHINGTON

May U»
Honorable John A. Danaher,
United States Senate,
Washington, D. C.

« p^.D<

Dear Senator Danaher:
I am in receipt of your letter of April 29 concerning the
communication you received from Mr. John M. Laird, President of the
Actuarial Society of America, as to the anti-inflationary effect of
the payment by individuals of life insurance premiums. You and I
are in full agreement, of course, that all proper steps must be taken
to prevent a runaway price situation and that to this end a complete
and comprehensive attack must be made on all fronts against inflationary forces.
As I have frequently stated, this is the time to save, not
to spend, money. This is the time to get out of, not into, debt. No
form of saving is as timely and effective as the purchase by our citizens of Government Savings and War Bonds. Savings out of current income when thus invested help finance the war, are diverted from the
market place where they tend to bid up prices of the shrinking supply
of civilian goods, and are a store of future purchasing power which
will be needed and can be spent without inflationary consequences after
the war.
Insurance companies are large investors in Government securities so that the bulk of savings put into the insurance companies in the
form of premiums thus help in financing the war. Likewise, investment
in life insurance serves to divert funds from consumer markets and thus
to reduce inflationary pressures. And, of course, insurance is a store
of future protection for the beneficiaries of insurance policies. Accordingly, I feel that next to the purohase of Government Savings and
War Bonds and Stamps by the public, investment in life insurance is
particularly to be encouraged at this time.
You are at liberty to pass along this letter to Mr. Laird if
you wish to do so.




Sincerely y,

M. S. Ecoles,
Chairman.

M U T U A L

B E N E F I T

L

I

F

Published Quarterly - Copyright 1942
THE MUTUAL BENEFIT

LIFE

INSURANCE

COMPANY • Organized 1845 • NEWARK,
JULY

1942

(Continued from first page)
bonds than it received during the year in new
premiums. Approximately 20% of its assets
are directly invested in government securities.
2. Life insurance dollars arc anti-inflationary.
Every dollar saved today helps check the threat
of inflation and builds a reserve which will
cushion the shock of any deflation which may
follow the war.
3. Life insurance dollars arc dollars for
family security. The strength of America is the
sum of (he strength of its individual families.
Life insurance helps guarantee family security
at a time when it is vital to the nation.
The Minneapolis Tribune had this to say in
a recent editorial:
"There is no sounder investment for individuals of moderate means than life insurance,
and no more resilient cushion to take the postwar shocks than this form of voluntary saving.
This is recognized in our compulsory social se-




curity program, which should be supplemented
by every incentive to voluntary security investment. The battle that we must wage lgainsi
inflation can be fought with no greater assu ;
ance of success than by utilizing our excess national income for the payment of our personal
debts and the increase of our life insurance
protection.
"Money expended for these purposes has no
inflationary effect, for to a very large extent it
flows back into the federal treasury to purchase
government securities. Forty-two per cent of
insurance investment in the first two months
[of 1942] was for government bonds. Life insurance companies are playing an important part
in our war financing, in that they are takingissues which if wholly absorbed by the commercial banks, would make for an inflation of
bank credit . . .
"It is hard to conceive of any stronger buttress to our social structure than a wide diffusion of life insurance policies in the moderate
income groups which now are the chief beneficiaries of our dangerously expanding national
income. It is hardly necessary to set forth the
advantages that accrue to the individual and
his family from life insurance, for the American
people are aware of them, but the anti-inflatio:
effects arc not so generally recognized."

o

L. D. DAY
G E N E R A L
7 4 4

B R O A D

N E W A R K ,

A G E N T
S T R E E T
N .

J .

EfiC!Q EN FTUB3
A U G 1 54942

August H , 1942.

Mr, H. 0* Kenagy,
Superintendent of Agencies,
The Mutual Benefit Life Insurance Company,
Kewark, Sew Jersey.
Dear Mr. Kenagys
Mr, Iccles has asked me to reply to yours of
August 12, 1942, v&th which you enclosed copy of the
Insert which has evidently been used in your agencies*
operations, this insert containing, aaong other things,
a facsimile of Mr* Eccles* letter of Hay 4» 1942, to
Senator Banaher, cementing on the desirability of the
payment by individuals of life insurance prewiuae as
an anti-inflationary factor.
Wr* Eccles is glad to note your cospliaentary
references to his letter to Senator Danaher, and is
gratified that you feel it has been productive of good
results*
Very truly yours,
(Signed) Lawrence Clayton

Assistant to the Chairman.

LC:jg