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Consumer Behavior
before & during Covid-19
Data from national payments surveys
Talk About Payments
November 19, 2020
The views expressed in this presentation are those of the author and do not necessarily represent the views of the Federal Reserve Bank of Atlanta, the
Federal Reserve System, or the Bank of Canada.
Some data described in this presentation relies on data from surveys administered by the Understanding America Study, which is maintained by the Center
for Economic and Social Research at the University of Southern California. The content of this presentation is solely the responsibility of the authors and does
not necessarily represent the official views of USC or UAS.
Claire.greene@atl.frb.org

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Three questions about consumers
Are consumers
shopping and paying in
person?
2. What’s happening at the
in-person point of sale?
3. Are consumers holding
cash?
1.

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Today’s speakers
Kevin Foster
Sr Business Survey
Specialist
Atlanta Fed

Claire Greene
Payments Risk
Expert
Atlanta Fed

Shaun O'Brien
Senior Policy
Consultant
Cash Product Office,
San Francisco Fed

Heng Chen
Principal Researcher
Currency
Bank of Canada

Gradon Nicholls
Economist
Currency
Bank of Canada

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Stepping up the pace of data collection

8/2019

10/2019

4/2020

4/2020

7/2020

8/2020

10/2020

11/2020

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U.S. shutdown: Paying in person
Paid in person at least once, "typical month" or "past 30 days"

96%

60%
34%

October 2019

April 2020

August 2020

Sources: 2019 Survey of Consumer Payment Choice, 2020 Understanding Coronavirus in America

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Most already shop, pay bills online

US, 2019: 80% shop
or pay bills online

Source: 2019 Survey of Consumer Payment Choice

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Cash use & acceptance still evolving
April

Summer

More consumers used cash in summer
Canada

36%

54%

United States

20%

44%

Varied experience of merchant acceptance
Canada

Cash refused: 12%

Cash refused: 9%

United States

Cash refused: 7%

Card preferred: 42%

Cash use: U.S. cash is calculated as the share of consumers who paid in person and used cash. Canada cash use is share of consumers who reported making
a cash payment in past week.
Merchant acceptance: U.S. (April) is share of consumers who paid in person. U.S. (August) is share of people who paid in person who “always,” “most of the
time,” or “sometimes” were asked to pay with a card.

In 2018 in Canada, 96% of small & mid-sized
merchants accepted cash.
Sources: Understanding Coronavirus in America, Bank of Canada Cash Alternative Survey, Bank of Canada Cash Pulse Survey

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In Canada, tap & mobile evolve, too
Canada: tapping increasingly likely
April

Summer

Consumers more likely to tap
Debit

38%

54%

Credit

48%

56%

…& more likely to mobile pay
Mobile phone

8%

12%

Shares of consumers who used card tap and mobile pay in the past week.

Pre-Covid-19, tapping rare in US

2019:
• 3% of in-person credit

payments were tapped
• 0% of in-person debit were
tapped
• ~3% of in-person card
payments used a mobile device

Sources: 2019 Diary of Consumer Payment Choice, Bank of Canada Cash Alternative Survey, Bank of Canada Cash Pulse Survey

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Elements of currency in circulation
• Currency outside the U.S. (mostly $100s, more than half)
• Currency inside the U.S.
• Depository institution vault cash
• Held by businesses and government
• Held by consumers
• For immediate spending
• To store value, perhaps for savings or to use in an emergency

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US & Canada: CIC surges
Percentage
change (value)
from January 1

U.S.
Canada

U.S.
Canada

Sources: Bank of Canada, Federal Reserve Bank of St. Louis (FRED)

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U.S. consumers held more cash
October 2019

April/May 2020

43%
25%

< $25

$25 -< $100

32%

46%

34%
20%

$100+

< $25

$25 -< $100

$100+

Sources: 2019 DCPC, 2020 Understanding Coronavirus in America.

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Why might consumers have more cash?

Stuck at home
Stimulus payments
Emergency
preparedness

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Perceptions on cash avoidance
April: Are you avoiding using cash because of the
coronavirus?

August: For the in-person payments that you have
made in the past 30 days, have you avoided using
cash because of the coronavirus?

April: Do you currently have any plans to stop using
cash in the future?

Sources: Understanding Coronavirus in America, Bank of Canada Cash Alternative Survey

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Lots of questions going forward

Will shopping habits change
permanently?
Will cash lose its dominance in
small-dollar-value transactions?
Will Covid-19 jump-start the use of
contactless pay?

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References
Reports

Data and Information

Akana, Tom. 2020. “CFI COVID-19 Survey of Consumers — Wave 3
RevealsImprovements, but Not for Everyone.” Federal Reserve Bank of Philadelphia
Consumer Finance Institute Special Report

Running Essential Errands, Centers for Disease Control.
Federal Reserve Statistical Release, H.4.1, Factors Affecting Reserve Balances

Auer, Raphael, Giulio Cornelli and Jon Frost. 2020. “Covid-19, cash, and the future of
payments.” Bank for International Settlements BIS Bulletin No. 3.

Federal Reserve statistical release H.3, Aggregate Reserves of Depository Institutions
and the Monetary Base

Brown, Martin, Nicole Hentschel, Hannes Mettler, and Helmut Stix. “Financial
Innovation, Payment Choice and Cash Demand - Causal Evidence from the Staggered
Introduction of Contactless Debit Cards.” 2020.

FRED economic data, Federal Reserve Bank of St. Louis, currency in circulation

Chen, Heng, Walter Engert, Kim P. Huynh, Gradon Nicholls, Mitchell Nicholson and
Julia Zhu. 2020. “Cash and COVID-19: The impact of the pandemic on the demand for
and use of cash.” Bank of Canada Staff Discussion Paper 2020-6.

Understanding Coronavirus in America, Understanding America Study, University of
Southern California Dornsife Center for Economic and Social Research.
U.S. Coin Task Force, #getcoinmoving

Foster, Kevin, and Claire Greene. Forthcoming. “Consumer behavior in a health crisis:
What happened with cash?” Federal Reserve Bank of Atlanta Policy Hub.

Take On Payments Commentary

Foster, Kevin, Claire Greene, and Joanna Stavins. 2020. “The 2019 Survey of
Consumer Payment Choice: Summary Results.” Federal Reserve Bank of Atlanta
Research Data Report 20–3.

Contactless Pay: A True Life Story, 8/10/2020

Greene, Claire, and Joanna Stavins. 2020. “The 2019 Diary of Consumer Payment
Choice.” Federal Reserve Bank of Atlanta Research Data Report 20-4.
Judson, Ruth. 2017. “The Death of Cash? Not So Fast: Demand for U.S. Currency at
Home and Abroad, 1990-2016,” International Cash Conference 2017 - War on Cash:
Is there a Future for Cash? 25 - 27 April 2017, Island of Mainau, Germany, Deutsche
Bundesbank, Frankfurt a. M.
Judson, Ruth. 2012. “Crisis and Calm: Demand for U.S. Currency at Home and Abroad
from the Fall of the Berlin Wall to 2011.” International Finance Discussion Paper 1058.
Board of Governors of the Federal Reserve System (November 2012).
Kim, Laura, Raynil Kumar, and Shaun O’Brien. 2020. “2020 Findings from the Diary of
Consumer Payment Choice.” Federal Reserve Bank of San Francisco Cash FedNotes.
Kim, Laura, Raynil Kumar, and Shaun O’Brien. 2020. “Consumer Payments & the
COVID-19 Pandemic: A supplement to the 2020 Findings from the Diary of Consumer
Payment Choice.” Federal Reserve Bank of San Francisco Cash FedNotes.

Could COVID-19 Help Narrow the Digital Divide? 7/6/2020
Are Contactless Cards Having their Moment? 6/8/2020
Some Seek Peace of Mind with Contactless, 5/26/2020

.

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Take On Payments blog: Every Monday
Fed Consumer Surveys
• Survey of Consumer Payment Choice
• Diary of Consumer Payment Choice
• Survey of Consumer Finances
• Survey of Household Economics and

• This week: What Might Stormy
Weather Mean for Banking Status?
• October 26: Will the Pandemic Change
B2B Check Usage?
• September 8: New Payments Chassis
Could Undergird Consumer-Friendly
Vehicles

Decisionmaking
• Survey of Consumer Expectations
• Consumers & Mobile Financial
Services
• Federal Reserve Payments Study