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FEDERAL DEPOSIT IN S U R A N C E C O R PO R A T IO N

FOR IMMEDIATE RELEASE

PR-117-79 (11-6-79)

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BANKING IN THE 1980s AND BEYOND:

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MANAGING FUTURE SHOCK

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presented by

William M. ^saac,/Director
Federal Deposit ^Insur^nce Corporation
Washington/ D.C.
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to

Bank Administration Institute's National Convention!

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DEC 1 0 1979
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FEDERAL DEPOSIT INSURANCE
CORPORATION

(£)l o s Angeles# California
November 6, 1979 j~ c

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BANKING IN THE 1980s AND BEYOND:

MANAGING FUTURE SHOCK

by William M. Isaac*

Today I would like to discuss the general direction in which the
banking industry seems to be headed and some of the public policy
issues we should be considering as we seek to shape our new financial
services environment. It has become almost passe to predict that the
financial services industry will undergo major structural changes during
the next decades. The real question is not whether we will experience
substantial change, but rather, "what form will it take and how fast
will it proceed?" How will we get from today1s highly-regulated market,
with specialized lenders, to a less regulated, presumably more compet­
itive market where specialization will be a matter of free choice, not
one mandated by law?
In the closing chapter of Future Shock, Alvin Toffler writes:
This ...is the turning point in history [where] man
either vanquishes the process of change or vanishes....
Being the unconscious puppet of evolution he becomes
either its victim or its master....A challenge of
such proportions demands of us a dramatically new,
a more deeply rational response toward change.
This passage may be too dramatic; the choice may not be black-andwhite — between "victim" or "master" of change. Yet, the challenge and
the message which Toffler directed toward society-at-large is partic­
ularly relevant to the banking industry today. We must conscientiously
and constructively address the management of change or succumb to
"future shock."
I believe basic changes in the structure — in the rules of the
game — of the financial services industry are both necessary and in­
evitable. It will not matter whether you or I am for or against change.
It will not matter if we attempt to promote or defeat legislative
initiatives-*- The marketplace and innovative competitors will prove to
be a relentless force in the continuing evolution of the financial
services industry. We are all caught up in the process of change and the
most we can expect to do — and the very least we should do — is shape
events and channel them in one direction or another.
It is in this spirit that I would like to discuss the future of the
banking industry. The central theme is change, and the primary force is
the competitive deregulation movement. This discussion will raise a
number of issues which involve sometimes competing public policy ob­
jectives worthy of consideration and debate.- There are no easy answers.

*The views expressed are personal and do not necessarily reflect
F.D.I.C. policy.







The longer I am in my position at the FDIC and the longer I grapple with
public policy issues, the more relevance I find in Peer's Law:
The solution to a problem simply changes the nature of the
problem.
The Deregulation Movement
The competitive deregulation movement encompasses two major ele­
ments — interest rate controls and restraints on geographic expansion.
I will highlight the wide range of public policy issues that are raised
by the movement to remove these legislative restrictions on the industry,
beginning with the restraints on geographic expansion.
Restraints on Geographic Expansion
The debate concerning the elimination or phase-out of legal bar­
riers to geographic expansion has been brewing for many years. By now
we are all aware of the potential advantages of eliminating artificial
restraints on geographic expansion, whether through additional branching
powers or che bank holding company vehicle. Such a change would tend
to:
(1)

create a more competitive environment in local banking
markets;

(2)

permit banks to compete more effectively with unregulated
or less-regulated domestic and foreign competitors;

(3)

allow banks to provide more convenient services to consumers
and other customers;

(4)

facilitate a more direct and efficient flow of funds from
areas with credit surpluses to areas with credi^ deficiencies;
and

(5)

provide for greater domestic growth opportunities in the
banking business rather than forcing banks into more distant
product and geographic markets.

There are other potential advantages which could be added to this
list. There are also many people who would disagree strenuously with
these points. I do not want to become embroiled in a debate between
change and the status quo — it will ultimately prove to be an empty
one. Rather, I would like to focus on the major public policy issues
involved in any decision to revamp our laws relating to the geographic
expansion of banks. In my opinion, serious consideration must be given
to the potential impact on: one, the concentration of resources; two,
the safety and soundness of the system; ànd three, the fédéral bank
regulatory structure and the dual banking system. Let me emphasize
again that my purpose in raising these issues is to help fashion a
rational process for change.

- 3 First of all: "What are the implications for the concentration of
resources in the financial industry?" I believe that a less-regulated
environment will produce more competitive local markets—
at least iu
the short run. As larger banks enter new markets, they generally
increase the intensity of competition and raise the level of service to
bank customers. Yet, given the opportunity, the larger banks tend to
grow by acquisition, rather than by de novo entry, and normally the
larger the acquisition the better. The community banks frequently
accept the large bank overtures — it is often an offer too good to
refuse. In the long run, this could lead to a much more concentrated,
and less competitive, banking industry.
Economic theory aside, I am concerned about expessive concentration
of economic and financial power on socio-political grounds. America has
one of the most open and upwardly mobile societies in the history of the
world. In my judgment, this has been due, in no small measure, to a
relatively diffused power structure within the country. Although they
were focused primarily on the church and the public sector, our fore­
fathers built many safeguards into our Constitution in a conscious
attempt to avoid concentrations of power. Over the years, events have
moved us away from these precepts, and our society seems to have grown
more rigid in the process. I believe, however, that we must constantly
strive to preserve this ideal.
Relaxing the current restrictions on geographic expansion raises a
second public policy issue. We must ask: "What are the implications
for the safety and soundness of our banking system?" On the one hand,
larger organizations will likely evolve and it is frequently argued that
larger firms attract more able managers, better diversify risk, have
greater access to the financial markets, and are less vulnerable to such
occurrences as abusive insider transactions. On the other hand, if
competition should intensify — which would be the major goal of any
revision in the laws — banks could become more exposed to the vagaries
of the marketplace. We could well experience more bank failures and
emergency mergers.
If the structure of the banking system were dramatically altered,
we might also experience a more subtle impact on safety and soundness.
The general public does not impose significant marketplace discipline on
the banking system. A sufficient amount of timely information about
most banks is not generally available for a proper evaluation. The
general public lacks the experience to digest the information it does
receive and, in any event, it assumes that the deposit insurance system
will handle any problems. An important source of marketplace discipline
today is derived from our correspondent banking system. As excess funds
are transferred from one bank to another — typically from smaller
community banks to regional correspondents and then to the money center
banks, but frequently in the other direction as well — the recipient
banks are normally subjected to a more sophisticated credit analysis
than could be made by the general public. If a few large banks were
able to gather funds directly through branch operations, might we not
lose a degree of marketplace discipline? If so, how and by whom would
the vacuum be filled?




- 4 Finally, in evaluating a decision to liberalize restraints on
geographic expansion, we must ask ourselves: "What are the implications
for our dual banking system and the federal bank regulatory structure?"
Interstate banking could increase the pressures on state banking com­
missions, perhaps substantially weakening them as demands increase for a
more coherent and consistent regulatory framework. At the federal
level, the pressure for a single, more powerful agency might intensify
in order to provide for comprehensive oversight and responsibility.
Having made all these observations, one must address the really
tough questions: How do you reconcile a desire for a more competitive,
more responsive banking system with a desire to preserve our regional
and community banks? How do you reconcile a desire to free banking from
the shackles of unrealistic restraints with a desire to avoid concentra­
tions of power? How do you allow the industry to keep pace with changing
times and not unduly disrupt the present, rather delicate competitive
balance, the correspondent banking network, or the dual banking system?
I would suggest several guidelines:
Cl)

states which have not recently addressed these issues
should do so promptly to ensure that their banking laws
allow flexibility for financial institutions and vigorous
competition — at least in states with major financial
markets, reciprocal interstate banking arrangements may be
appropriate;

(2)

change the laws gradually in a way designed to allow
smaller banks to adjust and to play "catch-up;"

(.3)

reduce the regulatory and paperwork burdens which
disproportionately impact on the community banks;

(4)

reconsider regulatory policies, such as those relating
to capital adequacy, which may place smaller banks at
a competitive disadvantage; and

(5)

consider strengthening the antitrust laws relating to
acquisitions of going concerns by the larger financial
institutions.

If we do not anticipate the ramifications of change and take properly
planned measures, perhaps along the lines I have suggested, the dereg­
ulation issue may provide a "Catch-22". Imagine, if our system were to
evolve to one with substantially fewer and substantially larger banks.
Increased concentration of power in the private sector is invariably
matched by increased government intervention. Should such a system
develop, the government would likely become more directly interested in
precisely how banks are operated, and toward what end. We could wind up
with a concentrated industry closely governed by a powerful federal
agency. Many countries already have such a system and America may be
headed in that «direction. Instead of deregulation we could well bring
down upon ourselves the ultimate in government control.




Interest Rate Controls
The second major element of the deregulation movement concerns
interest rate controls. Some banks paid interest on deposits in the
early 1800s, but the practice of paying interest on consumer demand and
time deposits became common after 191^ as competition for these funds
intensified. Almost immediately there were c p IIs by bankers and bank
regulators to control rates in order to avoid destructive competition.
Numerous legislative initiatives failed until, in the midst of the
banking crisis ,of the 1930s, interest rate control legislation was
finally passed. It was said controls were necessary to prevent the
destructive competition which led to the massive bank failures. After­
ward, studies such as Lester Chandler's "America's Greatest Depression'
and A1 Cox's dissertation, "Regulation of Interest Rates on Bank Deposits,"
indicated that excessive rate competition was not an important factor in
the banking crisis
Interest rate controls worked fairly well during the first 20 years
or so of their existence because market rates were generally in line
with the controlled rates. However, on a number of occasions since 1957
market rates have risen above Regulation Q ceilings, causing increasingly
severe pressures on Regulation Q. It has been argued, with a good deal
of force, that Regulation Q ought to be phased out because:
(1) 4 it creates disintermediation with its attendant problems;
(2)

it results in a misallocation of our financial resources; and

(3)

it subsidizes borrowers (particularly higher-income
borrowers) at the expense of savers (particularly lowerincome savers).

I am convinced that Regulation Q cannot survive much longer and
that interest rate controls will be phased out in one way or another.
Action in this area will raise a number of important public policy
issues. The implications for the safety and soundness of the banking
system, for the availability and cost of credit to particular market
segments, and for the conduct of monetary policy must all be considered.
First of all, "What are the implications for the safety and sound­
ness of the banking system?" In a "Q-less" environment, marginal banks
will be free to offer whatever it takes to attract funds. Consumers and
small businesses, lacking the information or expertise to evaluate the
condition of those financial institutions, and relying on our deposit
insurance system, might find such offers very attractive. In other
words, the marketplace might not provide an effective check against such
practices. Recognition of this potential has led Britain to adopt a
deposit insurance plan which provides only 75% protection against loss
to depositors, up to the insurance limit, rather than the ]00% protection
that we provide in the U.S., up to the $40,000 limit. The British feel
that this "co-insurance system" will preserve a greater degree of
discipline.




-

6

-

The ability of thrifts and small banks, which tend to have a
relatively fixed-rate asset structure, to adjust to a decontrolled rate
environment is another safety and soundness-related issue that should be
addressed. Any change should be phased in to allow time for the many
adjustments that will be required. We must liberalize the asset powers
of thrift institutions and consider more flexible mortgage instruments
such as variable rate mortgages and graduated payment plans. Another
important question is how do we reconcile the conflicts presented by
usury laws? To allow the rates paid on deposits to fluctuate freely
While constraining the rates charged to the traditional loan customers
of thrifts and community banks would present a very serious threat to
the viability of those institutions.
Moving from safety and soundness into other areas we must ask:
"What are the implications of interest rate decontrol for the afford­
ability of housing to moderate-income families? — or for the continued
availability of credit to small businesses and farmers?" Direct subsidies
and tax incentives may be the answers to some of these problems. Finally,
we must consider the implications of interest rate decontrol for the
conduct of monetary policy? Our experience with money market CDs and
automatic transfer services suggests that, at the very least, decontrol
will cause some temporary distortions in data.
Reconciliation of the competing policy objectives — to provide a
more efficient allocation of our financial resources and a greater
incentive for the saver in these inflationary times, to maintain confidence
in the financial system, and to preserve the availability of credit to
particular markets — poses some tough trade-offs. I believe an approach
which allows for an adequate adjustment period and directly addresses
the ripple effects of change is to be preferred.
As we deal with the fundamental issues raised by the competitive
deregulation movement, we must keep in mind that oUr present financial
structure has evolved over a long period of time. We did not get where
we are purely by historical accident; our present system is the product
of a good deal of thought* debate* and political compromise. Times
change, however, and the system must also change - - o r perish.
An Ironic Twist:

The Social Regulation Movement

During the past decade, the federal bank supervisory agencies have
become increasingly involved in the consumer and civil rights protection
business — even to the point of intervening to a certain extent in the
credit allocation process? This trend is evidenced by the Truth in
Lending Act^ the Equal Credit Opportunity Act* the Home Mortgage Dis­
closure Act, the Fair Housing Act* the Real Estate Settlement Procedures
Act, the Fair Credit Billing Act, and the Community Reinvestment Act.
It is also evidenced by greater concern for equal employment opportunities
and increased efforts toward investor protection.




*

.sntlqloaib

7
In part this is merely a reflection of the larger social movement
which began in earnest in this country in the 1960s and has continued
into the 1970s. The movement has spread throughout the w o r l d — many
countries* banks and bank regulators are struggling with the same issues
that confront us.
Ironically, however, these laws and regulations in the banking
field also seem to be a by-product of the same marketplace forces that
are breaking down government regulation of competition in banking.
Banks have moved swiftly into new product markets and have made credit
available to consumers on an unprecedented scale. This has brought the
banks under the direct purview of the consumer protection movement. As
credit has become an increasingly important element in the daily lives
of more people, the government has taken a much greater interest in how
and to whom that credit is or is not dispensed. Depending on your point
of view, that might or might not be a desirable development — but it is
reality. I hope that we will be able to streamline and simplify many of
these measures and even eliminate those that are unduly burdensome, but
I do not envision a reversal of the basic trend.
Much has been, and still can be, said about the social regulation
trend and what banks can do to better cope with it. My purpose is
simply to note that this trend is distinct from the movement to decontrol
competition and is not likely to be greatly affected by it. An increase
in the level of competition in banking will eliminate some of the need
and justification for regulation in the compliance area, but I doubt
that the impact will be very substantial.
Management of Change:

The Strategic Question

Let me conclude today with some summary remarks about the manage­
ment of change. The forces of change are coming at us from every
direction, and one cannot simply wish them all away. Social pressures
and headline-catching abuses have led to more regulation of banking
practices in the areas of consumer affairs, civil rights, and ethical
responsibilities. Continuing inflation has pushed market interest rates
higher, putting banks restrained by Regulation Q (particularly non-money
center banks) at a competitive disadvantage, penalizing savers, and
fostering growth of non-deposit sources of funds. Bank holding companies,
Edge Act Corporations, loan production offices, and other devices have
provided the vehicle for many firms to establish a nationwide financial
services presence despite the McFadden Act and Section 3(d) of the Bank
Holding Company Act. A virtual revolution in communications and trans­
portation technology has "internationalized" the world’s business
community, including banking. The discussions currently underway, the
bills that have been introduced, and the studies that are progressing,
all point toward continuing legislative and regulatory initiatives.
Time and events are on the side of change. Our challenge is to mold
those changes; it is an important and difficult task, indeed.




The task is made all the more difficult because each decision
impacts on another decision — and the risks of not correctly antici­
pating the ultimate outcome of our collective actions are serious. Our
financial system rests on the confidence of the general public, and on
our confidence in our business partners and in ourselves.
The complexity of the interrelationships can appear overwhelming.
Changing the structure of our financial services industry will mean
disturbing the present delicate competitive balances between banks and
non-banks, between large banks and small banks, between domestic banks
and foreign banks, and between the federal and state regulatory authorities
and banking systems. It may also have an effect on the flow of funds in
our economy. The scope and complexity of the issues, the number of
competing interests, and political realities have led many to conclude
that the management task before us can only be tackled on a piece-meal
basis — ? first focusing on one issue and then another. I believe we run
very real risks by addressing the future of our financial institution
and regulatory structure on an issue-by-issue basis. The adjustment
process could well prove painful and involve a good deal of instability.
As difficult as the task will undoubtedly be, I believe we should
seriously reconsider the possibility of a reasonably comprehensive
approach — perhaps something along the lines of the Hunt Commission
Report or the FINE Study. In fact, the Hunt Commission Report emphasized
the importance of a rational, coordinated blueprint for change, saying:
The critical need for competition on equal terms causes the
Commission to emphasize the inter-dependence of the recom­
mendations and warn against the potential harm of taking
piece-meal legislative action.... The Commission believes that
piece-meal adoption of the recommendations raises the danger
of creating new and greater imbalances.
I encourage you — particularly those of you who may not have given
thoughtful consideration to these issues in the past — to give these
matters your fullest attention and to join the debate with a positive
and constructive attitude. I, for one, welcome your thoughts and
suggestions.