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St. Louis Fed's Bullard Discusses Price Level Targeting and
Nominal GDP Targeting
9/20/2012
SOUTH BEND, Ind. – Federal Reserve Bank of St. Louis President James Bullard
discussed “A Singular Achievement of Recent Monetary Policy” on Thursday as part of
the Theodore and Rita Combs Distinguished Lecture Series in Economics at the
University of Notre Dame.
During his presentation, Bullard discussed the large shock to the U.S. economy in 20082009 and what should have happened if monetary policy reacted in just the right way to
the shock. Given that “price level targeting” can be the optimal policy according to
some leading theories, Bullard said that one possibility is that the Federal Open Market
Committee (FOMC) should have maintained the price level on its established path.
“The FOMC has in fact essentially behaved as if it was price level targeting. In this
sense, policy since 2008 looks close to optimal,” he said, calling this “a singular
achievement of recent monetary policy.”
Bullard also discussed the aftermath of the large shock to the economy. “As the dust
has settled since 2008, it has become more and more apparent that U.S. real GDP is
growing along a different path than the bubble-induced, pre-crisis path,” he said. He
noted this is consistent with key ndings of Carmen Reinhart and Kenneth Rogoff, who
analyzed nancial crises over the last 800 years and concluded that post- nancial
crisis economies grow more slowly.
Bullard said that the Reinhart-Rogoff effect has implications for future monetary policy,
given that some have called for switching to a nominal GDP target. “Attempting to
target nominal GDP without adjustment for the Reinhart-Rogoff effect could be an
unmitigated disaster,” he said.
Price Level Targeting and the Actual Price Level
In looking closer at price level targeting, Bullard cited a leading theory that has been
extensively analyzed by Michael Woodford and his co-authors. Bullard stated that the
main idea in the theory is that prices are “sticky” and therefore do not adjust
immediately to changes in supply and demand conditions. He noted that optimal
monetary policy corrects for this de ciency. “When the economy is hit by a shock, the
optimal policy returns the price level back to its previous path.” Thus, he said that the
behavior of the aggregate price level might be viewed as a “signature” of optimal policy.
The advice from Woodford’s model, Bullard said, is that policymakers should take care
to keep the price level on an established path when a large shock hits the economy.
Indeed, this basic advice seems to have been implemented in the U.S., he said, noting

that the current U.S. price level is not far from the path established during the mid1990s. “This could be interpreted as ‘monetary policy has done exactly what it was
supposed to do in response to the large shock,’” he said.
Bullard said that the FOMC simply kept in ation close to 2 percent even in the face of
the large shock, rather than explicitly stating that maintaining the price level path was
an ultimate goal.
The Reinhart-Rogoff Effect
Bullard stated that some shocks may be so large and so unusual that they cause
especially severe damage to the economy. To that end, Reinhart and Rogoff showed
that the aftermath of major nancial crises tends to be marked by many years of
slower-than-normal growth. Bullard noted that this seems to have happened in the U.S.
“Before 2007, growth was likely arti cially high due to the housing bubble. After 2009,
growth has likely been slowed by deleveraging,” he said.
Bullard noted that some have advocated that current U.S. monetary policy should
switch to a nominal GDP target. “Nominal GDP includes both the price level and real
GDP in one aggregate; it does not separate the two,” he explained. “The aggregate price
level seems to be right about on target. Real GDP, on the other hand, seems to have
been markedly in uenced by the Reinhart-Rogoff effect,” he said, stating that real GDP
has grown slowly in recent years.
In fact, simply comparing nominal GDP with its 1990-2008 trend might lead one to
conclude that U.S. monetary policy has been far off track – that is, way too tight – in
recent years, Bullard said. However, “The one variable the Fed can control in the
medium and long term, the aggregate price level, is exactly on track,” he said. “The
problem is the failure to adjust nominal GDP for the Reinhart-Rogoff effect.” After
adjusting appropriately for the Reinhart-Rogoff effect, nominal GDP is about on target
as well.
Bullard discussed his work with Stefano Eusepi on the consequences for monetary
policy of understating a productivity slowdown. Research by Athanasios Orphanides
documents that this is what happened in the 1970s. Bullard said, “We found that it
would take policymakers several years to learn that their policies were inappropriate; in
the meantime, about 300 basis points of unintended in ation would be created.”
He concluded, “The consequences of naïve NGDP targeting, without appropriate
adjustment, might be more severe today.”

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