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b j
JBRARY
CONFIDENTIAL - F. R.

Department

f£D£
:Of 1 1 1955
^L%cl
SPECIAL WEEKI2 REPORT ON DEPARTMENT STORE SALES—UNITED STATES
aAAN H
tDtHAL
RbbLKVb
^CAQo
ftDLK
BANK OF CHICAGO
Sales i n selected departments

NOT FOR PUBLICATION
October 10, 1955

Percentage change from a year ago
Monthly unadjusted indexes
Zt weeks
(19li7-li9 average monthly sales = '100)
One week ending
ending
1951*
1955
Oct. 1 Sept.2&!Sept.17 jSept.10 Oct. 1 Sfipti, lAug. I July
June Oct. | Sept. i Aug. 1 July | June

GRAND TOTAL SALES 1/ 2/

+12

- 1

+ 1

+ 9

+ 5

el05

p 93

79

97

109

101

87

76

96

Furniture and bedding

+21

+10

+ 7

+17

+12

el27

vlhO 115

116

128

115

131

110

10li

Domestic f l o o r coverings

+UU

+ 2

+ 9

+21

+ 9

e 99

P 81

63

73

110

91

77

61

62

Major appliances

+28

+15

+29

+26

+22

e 88

pl07

126

93

82

72

73

92

88

Radio, phonograph, TV

+ 7

+ 3

+16

+ 1

+ 6

el36

p 99

78

88

137

123

89

73

73

Total of L departments 1/

+17

+ 7

+11

+16

+12

ell2

pllit

101

98

11U

101

100

90

87

ALL OTHER SALES 1/

+12

- 2

0

+ 8

+

h

elOl*

P 90

76

97

108

101

85

7h

97

.i

„
_
. -Revised.
— --c——.
w
1/ Monthly indexes f o r t h i s category are not released publicly; they are shown here solely t o permit comparisons with departmental changes.
2/ Figures are based on the abbreviated sample described in note below and are presented here solely to permit comparisons with departmental
changes. For weekly movements of t o t a l department store s a l e s , r e f e r to the regular weekly sales report H.Sa (based on about 550 s t o r e s ) .
Note:—-Total national sample i s comprised of some 115 stores (varies s l i g h t l y among departments) of the approximately 350 stores regularly
reporting monthly departmental f i g u r e s .




C o n f i d e n t i a l - p. r .

United States
Boston
New York
Philadelphia
Cleveland
Richmond
Atlanta
Chicago
S t . Louis
Minneapolis
Kansas City
Dallas
San Francisco

United States
Boston
New York
Philadelphia
Cleveland
Richmond
Atlanta
Ichicago
St. Louis
Minneapolis
Kansas City
Dallas
San Francisco
t o r foo€notes7 see page 1„



SPECIAL T3EEKLY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS
Sales i n Selected Departments
(Percentage change from corresponding period a year ago)
Furniture and bedding
Domestic f l o o r coverings
k weeks
U weeks
One week ending
One week ending
ending
ending
Oct. 1 [ S e p t . 2 4 ! S e p t . 1 7 [ S e p t . 1 0 Oct. 1 Oct. 1 jSept. kilt |Sept. 17 |Sept. 10 Oct. 1
+21
+10
+ 7
+17
+12
+E*
+~2
+ 9
+2l*
+ 9
"FT"
-17
-22
"+T5"
~W
+ 6
^-5
~3ir
+26
1W
+10
+ 2
+21*
+ 6
- 7
+ 6
+ 5
+50
- 5
+10
-lit
+ 9
+ >4
+13
+17
+ 5
-11
-10
+ 3
— 5
+72
+17
+30
+25
+35
+llt
+l*o
- l
+31*
+19
+11
+ 8
.i.i
+>

+ 2
+29
+ 9
+15

+ 6
+91*
- 1
-10

+26
+19
- 1
+ 5

+10

+31
+11
+ it

+ 5
+27

+29

-10

+11*

+1*2
+ 2
-12

- 6
+92
- 2
+ 2

+39
0
0
-17

+23
+ 8
+26
+18
+19
+25
+33
-21*
+19
+36
+16
+36
41*5
+32
+ 1*
+ 8
-10
+59
+30
+31*
-21
+1*9
+18
+52
0
-35
+25
+18
+30
- 7
+ 9
- h
+17
- 2
-20
- 3
Radios, phonographs, t e l e v i s i o n , e t c .
Total of 1* departments
h
weeks
One week ending
One week ending
ending
Oct l | S e p t . 2I*|S(e p t . I 7 1 Sept,
Oct, 1 Oct. 11 Sept.2kISept.1?(Sept.10
+ 7
+ 3
+16
+1
+17
+7
+T5—
_ +g n_
-qjir " 2 8 "
-ry
-13
^•2¥
-13
-12
T31T
+ 6
+1*5
+1*5
+ia
+31
+13
+ 2
+ 3
+31
-10
-11
-23
-28
-16
-10
0
+ 1
+ 6
+18
+29
+50
o
+21*
+1*1*
+11*
+36
+25
+1*3
-25
+19

+10
+31
+ 7
-10

NOT FOR PUBLICATION
Major household appliances

weeks
ending
Oct. 1 |Sept. 21* |Sept.17 [Sept. 10 Oct,
"+28
>15"
+29
T2F
+22
"=I5"
0
+ 8
T F
+21
+28
+22
+27
+25
-12
-10
- 5
-17
- 7
+68
+15
+1*0
+33
+51
One week ending

+21
-18
+59
-20

-10

-17

+19
-10
6
+ 5

+21
-lit
+ 7
- 1

+15
- 1
+39
- 6

+15
+ 7
+12
- It

+10
+73
+ 2
4" !

- 6
+ 3
+ 2

+17
+13
+13
— 2

+11
+ 9
+18
0

-17
+ 7
+11

+20

+17
- 5
+11
+ 3

o
-23
+2U
-12

+ 2
-15
+16
- 3

+10
+18
+30
+12

+21*
- 8
+18
+ 6

o
+10
+ 5
- 2

+ 9
+19
+31*
+ 1*

+11
+ 9
+21
+ 7

+10
+ 9
+11*
+ 1*

-12

+61
+96
+11*
- 1

+63
-38
+22
+17

+1*1*
- 3
+30
- 6

+ 8
+16
+ 5
+ 7
- 3
+22
-10
+12
+13
+ 8
+38
+36
+1*1*
+29
+36
+38
+21
+32
+63
+37
Grand Total—entire store %/
1* weeks
1* weeks
One week ending
ending
ending
Oct. 1 Oct. 1 (Sept. 2h |Sept, 17 |Sept. 10 Oct, _1
r
+12
+12
- 1 ~*+T
+ 9
- 2
-10
+ 3
-10
+11
- 3
+11
+13
- 6
- 1*
+16
+ 3
- 2
+ 5
-12
- 1
+ 9
- 3
+30
+26
- 1*
+21
+ 7
+11

+ 6
+ 7
+ 3
+35

-38
+19
+ 6

+1*5
-13
+28
-13

+11
+11
+ 3
- 3

+20
-21
+12

+3 2

Page 2

+ 7
0
0
-11

+ 6
+17
+ 1
- 1*

+19
+ 3
+ 3
- 3

+15
- 1
+ 8
+11

- 3
+ h
+ S
+ 1

+ 5
+ 5
+13
- 3

r

+10

+ 7
+ 5
- 1*
+ 6
+ 1*
+11

+ 3