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V.
FEB

CONFIDENTIAL - F. R.

'

t -J

15 1955

FEDERAL
W
' EEKLY REPORT ON DEPARTMENT STORE SALES—UlBARR @ M | | S ^ E l A R T

Sjtf ^

<

NOT FOR PUBLICATION

M G 0

February lit, 1955

Sales i n selected departments

Department

Percentage change from a year ago
U weeks
One week ending
ending
Feb. 5 Jan. 29 Jan. 22 |,Jan. 15 Feb. 5

Monthly unadjusted indexes
( 1 9 h l - h 9 average monthly s a l e s = 100)
1953
1955
195k
Dec. j Nov.
Jan.
Feb.
Jan. Dec. [ Nov. | Oct.

Oct.

0

+ 7

+16

+ 5

e 8h

191

128

109

75

80

186

123

112

- 5

+ 3

+18

+30

+10

el2h

109

128

128

109

110

103

121

132

Domestic f l o o r coverings

+ l

+11*

+13

+22

+12

e Sh

85

112

110

72

75

81

109

122

Major appliances

+50

r+16

+32

+39

+31

e 71

65

67

82

5k

59

57

65

75

Radio, phonograph, TV

+ 3

- 3

+ k

+17

+ it

el03

23lt

11+8

137

90

101

225

157

Ha

T o t a l of k departments 1/

+ 3

+ 5

+16

+27

+12

elOO

109

113

llii

86

89

103

110

118

ALL OTHER SALES 1 /

- 6

r- 1

+ 6

+15

+ 3

e 82

202

129

108

Ik

79

196

125

in

GRAND TOTAL SALES 1 / 2/

- k

Furniture and bedding

-*

.

»

r

W—TUO u « i i a v w u

XAUW

oo.-i.ww

x

1/ Monthly indexes f o r t h i s category are not r e l e a s e d p u b l i c l y ; they are shown here s o l e l y t o permit comparisons with departmental changes,
j?/ Figures are based on the abbreviated sample described i n note below and are presented here s o l e l y to permit comparisons with departmental
changes. For weekly movements of t o t a l department s t o r e s a l e s , r e f e r t o the r e g u l a r weekly s a l e s r e p o r t H.8a (based on about 550 s t o r e s ) .
Note:—Total n a t i o n a l sample i s comprised of some 115 s t o r e s ( v a r i e s s l i g h t l y among departments) of t h e approximately 350 s t o r e s r e g u l a r l y
r e p o r t i n g monthly departmental f i g u r e s .




CONFIDENTIAL - F. R.

United S t a t e s
Boston
New York
P hi l a d e l p h i a
Cleveland
Richmond
Atlanta
Chicago
S t . Louis
Minneapolis
Kansas City
Dallas
San Francisco

United S t a t e s
Boston
New York
Philadelphia
Cleveland

SPECIAL WEEKLY REPORT ON DEPARTMENT STORE SALES—SUMMARY BY DISTRICTS
NOT FOR PUBLICATION
Sales i n Selected Departments
(Percentage change from corresponding period a year ago)
Page 2
Furniture and bedding
Domestic f l o o r coverings
Major household appliances
2* weeks
I* weeks
U weeks
One week ending
One week ending
One week ending
ending
ending
ending
Feb. 51 Jan.291 Jan.221Jan. 15 (Feb. 5 Feb. 5 | Jan. 29 j Jan. 221 Jan. 15 Feb. 5 Feb. 5 [Jan. 29 | Jan. 22 | Jan. 15 TebTT"
+18+30
-5
+3
+10
~T1
+14
+13
+22
+59
r+lS
+32
W
+39
+31
+22
- 2
+T
+13
T T
+20
"+42
+2T
+2T
+26
+32
~+W
1 W
421
+T
+ 1
+31
-15
+25
+ 9
+ 2
— 1*
+ it
+21
+11*
+ 1
+ 5
+52
-19
+11
+30
-15
+ 2
+ 2
- 3
+12
+19
-15
-22
+1*6
+28
+ 3
+171
-32
- 3
+16
-15
-13
-36
+li*
- 3
- 6
0
+ 9
- h
+30
+38
+25
+33
- 5
+
+

2
5
l
3

+ 9
+51
+18
+32

+37
+ 8
+58
+ 2

+ 8
+23
+21

+13

- 6
+ 6

+2l*

-1*7

+25
r+ 1*
+10

+1*7

- 1
+15
+1*0
+31

+38
+17
+38
+26

+13
+11
+28
+ 5

+ 8
+208
+32
+120

+10
r+ 2
+1*7
+71

+21
+1*6

+33
+21*

+18
-32
+1*9
+80

+ll*
+1*1
+1*0

+70

+ 6
+2l*
+12l*
+10
+19
+32
-21*
+170
+21*
- 2
- 6
+13
+39
+ 7
+16
+ 6
+35
- 3
-12
0
-21*
+15
+92
+52
+31*
+30
+50
- 5
+21*
- 1
+UB
+9l*
+27
+39
481
+1*1*
+102
+61*
-17
+27
+12
+21*
+1*1*
+ 1
+21
+ 2
+30
+13
+36
+22
+18
— 1 +19
+ 2
+26
+1*2
+21*
+1*1*
Radios,"phonographs,television,etc.
Total of U departments
Grand T o t a l — e n t i r e s t o r e £ /
Ipweeks
h weeks
IT weeks
One week ending
One week ending
One week ending
ending
ending
ending
Feb.
Jan. 291 Jan. 22 | Jan. 15 Feb. 5 Feb. 5 | Jan. 29 | Jan. 22 | Jan. 15 Feb. 5 Feb. 5 I Jan. 29 (Jan. 221 Jan. 15 Feb. 5
+ 3
- 3
+ k
+17
U
5
+15"
+ 3
"+I2"
*+15"
+27
TT
+ 7
~=2T
-E*
~ZIT
-21
"+2T
- 1
0
- 1
-37
+ 1
T T
"TIT
1 W
+13
+62
+11
+22
-11
+ 7
+ 2
+ 2
+22
+ 1*
+16
+29
+ 9
-17
r+ 5
+ 1*
+ 6
+20
+17
+71
-18
+ 9
-15
- 6
+19
+37
+ 5
- 5
- 3
- 3
0
-10
- 8
-30
+ 3
-12
+ 1
+11*
-10
- 1*
— 2
- 2
- 2
- 9
+ 7
+ 5
-12

Richmond
.Atlanta
'Chicago
S t . Louis

-15
+ 5
+ 8

Minneapolis
Kansas CityDallas
San Francisco
For f o o t n o t e s , see page 1.

- 8
+69
+1*5
-12




- 5
r+lli
+16
+16

-11*

-12
+1*2

+ 3

- 2
+ 1*

- 3

- 8
+ 1*

+12

+31
+18

+11*

+ 1*
+1*5
+67
+21

+ 3
+1*6
+1*1
+ 1

-21*

-12

+22
+21*

+1*8

+17
r-16

0

+1*9
+16

-21

-10

- 3

+1*1

+ 9
+ 2
+ 8
+21
+1*8

+17

+ 1
r+13
+18
+19

+22

+ 7
+ 9
+37
+ 1

+72
+30
+ 7
+ 9

+ 7
+36
+23

+28

- 8
+1*8
+22

+ 6
+21*

+69
+25

+ 7

+22
+21*

+36

+23
+20

+33
+13

+
+
-

9
8
3
2

+
+

6
8
2
1

+22
+20

+
+
+

2
5
1*
7

+
+
r-

2
2
6
2

+27
+ 1*
+19
+11

+ 8
+10

+26
+ 9
<21*
+11

+ 7
+11
+ 8
+ 5

+10

+ 9
+ 3

+12
+21
+12

+12

+ 7